WO2018108049A1 - 一种信息处理方法及终端、计算机存储介质 - Google Patents

一种信息处理方法及终端、计算机存储介质 Download PDF

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Publication number
WO2018108049A1
WO2018108049A1 PCT/CN2017/115435 CN2017115435W WO2018108049A1 WO 2018108049 A1 WO2018108049 A1 WO 2018108049A1 CN 2017115435 W CN2017115435 W CN 2017115435W WO 2018108049 A1 WO2018108049 A1 WO 2018108049A1
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WO
WIPO (PCT)
Prior art keywords
media information
information
tab page
interactive object
floating layer
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PCT/CN2017/115435
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English (en)
French (fr)
Inventor
周彬
Original Assignee
腾讯科技（深圳）有限公司
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Publication of WO2018108049A1 publication Critical patent/WO2018108049A1/zh

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    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/431—Generation of visual interfaces for content selection or interaction; Content or additional data rendering
    • H04N21/4312—Generation of visual interfaces for content selection or interaction; Content or additional data rendering involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations
    • H04N21/4316—Generation of visual interfaces for content selection or interaction; Content or additional data rendering involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations for displaying supplemental content in a region of the screen, e.g. an advertisement in a separate window
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/45—Management operations performed by the client for facilitating the reception of or the interaction with the content or administrating data related to the end-user or to the client device itself, e.g. learning user preferences for recommending movies, resolving scheduling conflicts
    • H04N21/466—Learning process for intelligent management, e.g. learning user preferences for recommending movies
    • H04N21/4668—Learning process for intelligent management, e.g. learning user preferences for recommending movies for recommending content, e.g. movies
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47—End-user applications
    • H04N21/485—End-user interface for client configuration

Definitions

  • the present invention relates to processing technologies, and in particular, to an information processing method, a terminal, and a computer storage medium.
  • Information sending and receiving information feedback is a common means of information interaction between users.
  • the information receiver not only needs to display the received information, but also forms feedback information by responding to the information, and sends the feedback information to the background server to analyze the feedback information to determine whether the information is accurate to meet the requirements of the end user.
  • the positioning information is used to determine how the selective selection information is sent to the end user.
  • the embodiments of the present invention provide an information processing method, a terminal, and a computer storage medium, which at least solve the problems existing in the prior art.
  • An information processing method includes:
  • the interactive object is triggered to be displayed in a specified area of the second media information, where the designated area is located at any corner of the four corners of the play frame where the second media information is located;
  • a floating layer display including at least one target media information is triggered.
  • a first requesting unit configured to initiate a first request, where the first request carries related information of the requested first media information
  • a first receiving unit configured to receive a feedback result, where the feedback result is obtained according to the related information of the first media information, and carries the first media information and the second media information;
  • a playing unit configured to separately load the first media information and the second media information according to a preset policy for playing
  • the triggering unit is configured to trigger the display of the interactive object in the designated area of the second media information when the second media information is played, where the designated area is located in the second media information Any of the four corners of the box;
  • a first acquiring unit configured to acquire a first operation that is performed on the interactive object
  • a display unit configured to trigger a floating layer display including the at least one target media information in response to the first operation.
  • a computer storage medium storing the computer executable instructions, wherein the computer executable instructions are used to execute the information processing method according to any one of the above aspects.
  • An information processing method is applied to a terminal, where the terminal includes one or more processors and a memory, and one or more programs, wherein the one or more programs are stored in a memory,
  • the program can include one or more modules each corresponding to a set of instructions, the one or more processors being configured to execute instructions; the method comprising:
  • the interactive object is triggered to be displayed in a specified area of the second media information, where the designated area is located at any corner of the four corners of the play frame where the second media information is located;
  • a floating layer display including at least one target media information is triggered.
  • the second media information when the first media information and the second media information are respectively loaded and played according to a preset policy, when the second media information is played, the second media information is used.
  • the specified area of the information triggers the display of the interactive object.
  • the second media information (such as the recommended information) may be included for playing. It does not affect the playback of the media information and can provide more recommendation information, triggering the interaction object, and using the interaction object as a medium to implement the recommendation information for the terminal user to display more precise positioning.
  • the interaction object is displayed in a designated area of the play box of the second media information, where the designated area is located at any corner of the four corners of the play frame where the second media information is located (eg, upper left corner, lower left corner, upper right corner, or right) a lower corner), after acquiring the first operation on the interactive object, responding to triggering a floating layer display including at least one target media information, that is, triggering an interaction operation with the interactive object More accurate positioning information is displayed in the floating layer.
  • FIG. 1 is a schematic diagram of an optional hardware structure of a mobile terminal implementing various embodiments of the present invention
  • FIG. 2 is a schematic diagram of a communication system of the mobile terminal shown in FIG. 1;
  • FIG. 3 is a schematic diagram of hardware entities of each party performing information interaction in an embodiment of the present invention.
  • FIG. 4 is a schematic diagram of information interaction of applying advertisement recommendation information according to an embodiment of the present invention.
  • FIG. 5 is a schematic flowchart of a method for implementing a method according to an embodiment of the present invention
  • FIG. 6 is a schematic flowchart of another method for implementing an embodiment of the present invention.
  • FIG. 7 is a schematic structural diagram of a system architecture according to an embodiment of the present invention.
  • FIG. 8 to FIG. 13 are schematic diagrams showing multiple information display applications in an application scenario according to an embodiment of the present invention.
  • FIG. 14 is a schematic flowchart of an implementation scenario of an application scenario according to an embodiment of the present invention.
  • first, second, etc. are used herein to describe various elements (or various thresholds or various applications or various instructions or various operations), etc., these elements (or thresholds) Or application or instruction or operation) should not be limited by these terms. These terms are only used to distinguish one element (or threshold or application or instruction or operation) and another element (or threshold or application or instruction or operation).
  • first operation may be referred to as a second operation
  • second operation may also be referred to as a first operation
  • the first operation and the second operation are both operations, but the two are not the same The operation is only.
  • the steps in the embodiment of the present invention are not necessarily processed in the order of the steps described.
  • the steps may be selectively arranged to be reordered according to requirements, or the steps in the embodiment may be deleted, or the steps in the embodiment may be added.
  • the description of the steps in the embodiments of the present invention is only an optional combination of the steps, and does not represent a combination of the steps of the embodiments of the present invention.
  • the order of the steps in the embodiments is not to be construed as limiting the present invention.
  • the intelligent terminal (such as a mobile terminal) of the embodiment of the present invention can be implemented in various forms.
  • the mobile terminal described in the embodiment of the present invention may include, for example, a mobile phone, a smart phone, Mobile terminals such as notebook computers, digital broadcast receivers, personal digital assistants (PDAs, Personal Digital Assistants), tablet computers (PADs), portable multimedia players (PMPs, portable media players), navigation devices, and the like, and such as digital TVs, desktops
  • PDAs personal digital assistants
  • PADs tablet computers
  • PMPs portable multimedia players
  • portable media players portable media players
  • navigation devices and the like
  • digital TVs desktops
  • a fixed terminal such as a computer.
  • the terminal is a mobile terminal.
  • those skilled in the art will appreciate that configurations in accordance with embodiments of the present invention can be applied to fixed type terminals in addition to components that are specifically for mobile purposes.
  • FIG. 1 is a schematic diagram of an optional hardware structure of a mobile terminal implementing various embodiments of the present invention.
  • the mobile terminal 100 may include a communication unit 110, an audio/video (A/V) input unit 120, a user input unit 130, a first request unit 140, a first receiving unit 141, a playing unit 142, a trigger unit 143, and a first acquiring unit. 144.
  • Figure 1 illustrates a mobile terminal having various components, but it should be understood that not all illustrated components are required to be implemented. More or fewer components can be implemented instead. The elements of the mobile terminal will be described in detail below.
  • Communication unit 110 typically includes one or more components that permit radio communication between mobile terminal 100 and a wireless communication system or network (electrical communication can also be made by wire if the mobile terminal is replaced with a fixed terminal).
  • the communication unit when it is specifically a wireless communication unit, it may include at least one of a broadcast receiving unit 111, a mobile communication unit 112, a wireless internet unit 113, a short-range communication unit 114, and a location information unit 115, which are optional, according to different Demand can be added or deleted.
  • the broadcast receiving unit 111 receives a broadcast signal and/or broadcast associated information from an external broadcast management server via a broadcast channel.
  • the broadcast channel can include a satellite channel and/or a terrestrial channel.
  • the broadcast management server may be a server that generates and transmits a broadcast signal and/or broadcast associated information or a server that receives a previously generated broadcast signal and/or broadcast associated information and transmits it to the terminal.
  • the broadcast signal may include a TV broadcast signal, a radio broadcast signal, a data broadcast signal, and the like.
  • the broadcast signal may further include a broadcast signal combined with a TV or radio broadcast signal. Broadcast phase
  • the off information may also be provided via the mobile communication network, and in this case, the broadcast associated information may be received by the mobile communication unit 112.
  • the broadcast signal may exist in various forms, for example, it may be an Electronic Program Guide (EPG) of Digital Multimedia Broadcasting (DMB), a digital video broadcast handheld (DVB-H, Digital Video Broadcasting-Handheld). ) exists in the form of an ESG (Electronic Service Guide) and the like.
  • EPG Electronic Program Guide
  • DMB Digital Multimedia Broadcasting
  • DVD-H Digital Video Broadcasting-Handheld
  • ESG Electronic Service Guide
  • the broadcast receiving unit 111 can receive a signal broadcast by using various types of broadcast systems.
  • the broadcast receiving unit 111 can use a digital video broadcast handheld (DVB) by using, for example, Multimedia Broadcast Broadcasting-Terrestrial, Digital Multimedia Broadcasting-Satellite (DMB-S), Digital Multimedia Broadcasting-Satellite (DMB-S) -H), a digital broadcast system such as a data broadcast system of Media Forward Link Only (MediaFLO, Media Forward Link Only), Integrated Broadcast Digital Broadcasting (ISDB-T), or the like receives digital broadcast.
  • the broadcast receiving unit 111 can be constructed as various broadcast systems suitable for providing broadcast signals as well as the above-described digital broadcast system.
  • the broadcast signal and/or broadcast associated information received via the broadcast receiving unit 111 may be stored in the memory 160 (or other type of storage medium).
  • the mobile communication unit 112 transmits the radio signal to and/or receives a radio signal from at least one of a base station (e.g., an access point, a Node B, etc.), an external terminal, and a server.
  • a base station e.g., an access point, a Node B, etc.
  • Such radio signals may include voice call signals, video call signals, or various types of data transmitted and/or received in accordance with text and/or multimedia messages.
  • the wireless internet unit 113 supports wireless internet access of the mobile terminal.
  • the unit can be internally or externally coupled to the terminal.
  • the wireless Internet access technologies involved in the unit may include Wi-Fi (WLAN, Wireless Local Area Networks), Wireless Broadband (Wibro), Worldwide Interoperability for Microwave Access (Wimax), and High Speed Downlink Packet Access. (HSDPA, High Speed Downlink Packet Access) and so on.
  • the short-range communication unit 114 is a unit for supporting short-range communication.
  • Some short-range communication technologies Examples include Bluetooth, Radio Frequency Identification (RFID), Infrared Data Association (IrDA), Ultra Wideband (UWB), Zigbee, and the like.
  • the location information unit 115 is a unit for checking or acquiring location information of the mobile terminal.
  • a typical example of a location information unit is a Global Positioning System (GPS).
  • GPS Global Positioning System
  • the position information unit 115 calculates distance information and accurate time information from three or more satellites and applies triangulation to the calculated information, thereby accurately calculating three-dimensional current position information according to longitude, latitude, and altitude.
  • the method for calculating position and time information uses three satellites and corrects the calculated position and time information errors by using another satellite. Further, the position information unit 115 can calculate the speed information by continuously calculating the current position information in real time.
  • the A/V input unit 120 is for receiving an audio or video signal.
  • the A/V input unit 120 may include a camera 121 and a microphone 122 that processes image data of still pictures or video obtained by the image capturing device in a video capturing mode or an image capturing mode.
  • the processed image frame can be displayed on the display unit 151.
  • the image frames processed by the camera 121 may be stored in the storage unit 160 (or other storage medium) or transmitted via the communication unit 110, and two or more cameras 121 may be provided according to the configuration of the mobile terminal.
  • the microphone 122 can receive sound (audio data) via a microphone in an operation mode of a telephone call mode, a recording mode, a voice recognition mode, and the like, and can process such sound as audio data.
  • the processed audio (voice) data can be converted to a format output that can be transmitted to the mobile communication base station via the mobile communication unit 112 in the case of a telephone call mode.
  • the microphone 122 can implement various types of noise cancellation (or suppression) algorithms to cancel (or suppress) noise or interference generated during the process of receiving and transmitting audio signals.
  • the user input unit 130 may generate key input data according to a command input by the user to control various operations of the mobile terminal.
  • the user input unit 130 allows the user to input various types of information, and And may include a keyboard, a mouse, a touch pad (eg, a touch sensitive component that detects changes in resistance, pressure, capacitance, etc. due to contact), a scroll wheel, a rocker, and the like.
  • a touch panel when the touch panel is superimposed on the display unit 151 in the form of a layer, a touch screen can be formed.
  • the first requesting unit 140 is configured to initiate a first request, where the first request carries the related information of the requested first media information, and the first receiving unit 141 is configured to receive the correlation according to the first media information.
  • the playing unit 142 configured to separately load the first media information and the second media information according to a preset policy
  • a triggering unit 143 configured to trigger an interactive object to be displayed in a specified area of the second media information when the second media information is played, where the designated area is located at four corners of the play frame where the second media information is located Any one of the corners;
  • the first obtaining unit 144 is configured to acquire a first operation that is performed on the interactive object.
  • the display unit 151 is further configured to trigger a floating layer display including the at least one target media information in response to the first operation.
  • the interface unit 170 serves as an interface through which at least one external device can connect with the mobile terminal 100.
  • the external device may include a wired or wireless headset port, an external power (or battery charger) port, a wired or wireless data port, a memory card port, a port for connecting a device having an identification unit, and an audio input/output. (I/O) port, video I/O port, headphone port, and more.
  • the identification unit may be stored to verify various information used by the user using the mobile terminal 100 and may include a User Identification Module (UIM), a Subscriber Identity Module (SIM), and a Universal Customer Identification Unit (USIM, Universal). Subscriber Identity Module) and more.
  • UIM User Identification Module
  • SIM Subscriber Identity Module
  • USB Universal Customer Identification Unit
  • the device having the identification unit may take the form of a smart card, and thus the identification device may be connected to the mobile terminal 100 via a port or other connection device.
  • the interface unit 170 can be configured to receive input from an external device (eg, data information, power, etc.) and transmit the received input to one or more components within the mobile terminal 100 or can be used at the mobile terminal and external device Transfer data between.
  • the interface unit 170 may function as a path through which power is supplied from the base to the mobile terminal 100 or may be used as a transmission of various command signals allowing input from the base to the mobile terminal 100 The path to the terminal.
  • Various command signals or power input from the base can be used as signals for identifying whether the mobile terminal is accurately mounted on the base.
  • Output unit 150 is configured to provide an output signal (eg, an audio signal, a video signal, a vibration signal, etc.) in a visual, audio, and/or tactile manner.
  • the output unit 150 may include a display unit 151, an audio output unit 152, and the like.
  • the display unit 151 can display information processed in the mobile terminal 100.
  • the mobile terminal 100 can display a related user interface (UI) or a graphical user interface (GUI).
  • UI related user interface
  • GUI graphical user interface
  • the display unit 151 may display a captured image and/or a received image, a UI or GUI showing a video or image and related functions, and the like.
  • the display unit 151 can function as an input device and an output device.
  • the display unit 151 may include a Liquid Crystal Display (LCD), a Thin Film Transistor (LCD), an Organic Light-Emitting Diode (OLED) display, a flexible display, and a three-dimensional (3D) At least one of a display or the like.
  • LCD Liquid Crystal Display
  • LCD Thin Film Transistor
  • OLED Organic Light-Emitting Diode
  • 3D three-dimensional
  • Some of these displays may be configured to be transparent to allow a user to view from the outside, which may be referred to as a transparent display, and a typical transparent display may be, for example, a transparent organic light emitting diode (TOLED) display or the like.
  • TOLED transparent organic light emitting diode
  • the mobile terminal 100 may include two or more display units (or other display devices), for example, the mobile terminal may include an external display unit (not shown) and an internal display unit (not shown) .
  • the touch screen can be used to detect touch input pressure as well as touch input position and touch input area.
  • the audio output unit 152 may connect the communication unit 110 when the mobile terminal is in a call signal receiving mode, a call mode, a recording mode, a voice recognition mode, a broadcast receiving mode, and the like.
  • the audio data received or stored in the memory 160 converts the audio signal and outputs it as sound.
  • the audio output unit 152 can provide an audio output (eg, a call signal reception sound, a message reception sound, etc.) related to a specific function performed by the mobile terminal 100.
  • the audio output unit 152 may include a speaker, a buzzer, and the like.
  • the storage unit 160 may store a software program or the like that performs processing and control operations performed by the processing unit 180, or may temporarily store data (for example, a phone book, a message, a still image, a video, and the like) that has been output or is to be output. Moreover, the storage unit 160 may store data regarding various manners of vibration and audio signals that are output when a touch is applied to the touch screen.
  • the storage unit 160 may include at least one type of storage medium including a flash memory, a hard disk, a multimedia card, a card type memory (for example, SD or DX memory, etc.), a random access memory (RAM), Static Random Access Memory (SRAM), Read Only Memory (ROM), Electrically Erasable Programmable Read Only Memory (EEPROM), Programmable Read Only Memory (EEPROM) PROM, Programmable Read Only Memory), magnetic memory, magnetic disk, optical disk, and the like.
  • the mobile terminal 100 can cooperate with a network storage device that performs a storage function of the storage unit 160 through a network connection.
  • Processing unit 180 typically controls the overall operation of the mobile terminal. For example, processing unit 180 performs the control and processing associated with voice calls, data communications, video calls, and the like. As another example, the processing unit 180 can perform a pattern recognition process to recognize a handwriting input or a picture drawing input performed on the touch screen as a character or an image.
  • the power supply unit 190 receives external power or internal power under the control of the processing unit 180 and provides appropriate power required to operate the various components and components.
  • the various embodiments described herein can be implemented in a computer readable medium using, for example, computer software, hardware, or any combination thereof.
  • the embodiments described herein can By using an application specific integrated circuit (ASIC), a digital signal processor (DSP, Digital Signal Processing), a digital signal processing device (DSPD, Digital Signal Processing Device), a programmable logic device (PLD, Programmable Logic Device) , Field Programmable Gate Array (FPGA), processor, controller, microcontroller, microprocessor, at least one of the electronic units designed to perform the functions described herein, In some cases, such an implementation may be implemented in processing unit 180.
  • implementations such as procedures or functions may be implemented with separate software units that are capable of performing at least one function or operation.
  • the software code can be implemented by a software application (or program) written in any suitable programming language, which can be stored in storage unit 160 and executed by processing unit 180.
  • the specific hardware entity of the storage unit 160 may be a memory
  • a specific hardware entity of the processing unit 180 may be a controller.
  • the mobile terminal has been described in terms of its function.
  • a slide type mobile terminal among various types of mobile terminals such as a folding type, a bar type, a swing type, a slide type mobile terminal, and the like will be described as an example. Therefore, the present invention can be applied to any type of mobile terminal, and is not limited to a slide type mobile terminal.
  • the mobile terminal 100 as shown in FIG. 1 may be configured to operate using a communication system such as a wired and wireless communication system and a satellite-based communication system that transmits data via frames or packets.
  • a communication system such as a wired and wireless communication system and a satellite-based communication system that transmits data via frames or packets.
  • a communication system in which a mobile terminal is operable according to an embodiment of the present invention will now be described with reference to FIG.
  • Such communication systems may use different air interfaces and/or physical layers.
  • the air interface used by the communication system includes, for example, Frequency Division Multiple Access (FDMA), Time Division Multiple Access (TDMA), Code Division Multiple Access (CDMA), and General Purpose Code Division Multiple Access (CDMA).
  • FDMA Frequency Division Multiple Access
  • TDMA Time Division Multiple Access
  • CDMA Code Division Multiple Access
  • CDMA General Purpose Code Division Multiple Access
  • UMTS Universal Mobile Telecommunications System
  • LTE Long Term Evolution
  • GSM Global System for Mobile Communications
  • the following description relates to a CDMA communication system, but such teachings are equally applicable to other types of systems.
  • the CDMA wireless communication system may include a plurality of mobile terminals 100, a plurality of base stations (BS) 270, a base station controller (BSC) 275, and a mobile switching center (MSC) 280.
  • the MSC 280 is configured to interface with a Public Switched Telephone Network (PSTN) 290.
  • PSTN Public Switched Telephone Network
  • the MSC 280 is also configured to interface with a BSC 275 that can be coupled to the BS 270 via a backhaul line.
  • the backhaul line can be constructed in accordance with any of a number of known interfaces including, for example, E1/T1, ATM, IP, PPP, Frame Relay, HDSL, ADSL, or xDSL. It will be appreciated that the system as shown in FIG. 2 can include multiple BSCs 275.
  • Each BS 270 can serve one or more partitions (or regions), with each partition covered by a multi-directional antenna or an antenna pointing in a particular direction radially away from the BS 270. Alternatively, each partition may be covered by two or more antennas for diversity reception. Each BS 270 can be configured to support multiple frequency allocations, and each frequency allocation has a particular frequency spectrum (eg, 1.25 MHz, 5 MHz, etc.).
  • BS 270 may also be referred to as a Base Transceiver Subsystem (BTS) or other equivalent terminology.
  • BTS Base Transceiver Subsystem
  • the term "base station” can be used to generally refer to a single BSC 275 and at least one BS 270.
  • a base station can also be referred to as a "cell station.”
  • each partition of a particular BS 270 may be referred to as multiple cellular stations.
  • a broadcast transmitter (BT, Broadcast Transmitter) 295 transmits a broadcast signal to the mobile terminal 100 operating within the system.
  • a broadcast receiving unit 111 as shown in FIG. 1 is provided at the mobile terminal 100 to receive a broadcast signal transmitted by the BT 295.
  • several satellites 300 are shown, for example, a Global Positioning System (GPS) satellite 300 can be employed. Satellite 300 Helping to locate at least one of the plurality of mobile terminals 100.
  • GPS Global Positioning System
  • a plurality of satellites 300 are depicted, but it is understood that useful positioning information can be obtained using any number of satellites.
  • the location information unit 115 as shown in FIG. 1 is typically configured to cooperate with the satellite 300 to obtain desired positioning information. Instead of GPS tracking technology or in addition to GPS tracking technology, other techniques that can track the location of the mobile terminal can be used. Additionally, at least one GPS satellite 300 can selectively or additionally process satellite DMB transmissions.
  • BS 270 receives reverse link signals from various mobile terminals 100.
  • Mobile terminal 100 typically participates in calls, messaging, and other types of communications.
  • Each reverse link signal received by a particular base station is processed within a particular BS 270.
  • the obtained data is forwarded to the relevant BSC 275.
  • the BSC provides call resource allocation and coordinated mobility management functions including a soft handoff procedure between the BSs 270.
  • the BSC 275 also routes the received data to the MSC 280, which provides additional routing services for interfacing with the PSTN 290.
  • PSTN 290 interfaces with MSC 280, which forms an interface with BSC 275, and BSC 275 controls BS 270 accordingly to transmit forward link signals to mobile terminal 100.
  • the mobile communication unit 112 of the communication unit 110 in the mobile terminal accesses the mobile communication based on necessary data (including user identification information and authentication information) of the mobile communication network (such as 2G/3G/4G mobile communication network) built in the mobile terminal.
  • the network transmits mobile communication data (including uplink mobile communication data and downlink mobile communication data) for mobile terminal users such as web browsing and network multimedia broadcasting.
  • the wireless internet unit 113 of the communication unit 110 implements a function of a wireless hotspot by operating a related protocol function of the wireless hotspot, and the wireless hotspot supports access of a plurality of mobile terminals (any mobile terminal other than the mobile terminal) by multiplexing the mobile communication unit 112.
  • the mobile communication connection with the mobile communication network transmits mobile communication data (including uplink mobile communication data and downlink mobile communication data) for the mobile terminal user's web browsing, network multimedia playback, etc., since the mobile terminal is substantially multiplexed Mobile communication connection between mobile terminal and communication network to transmit mobile communication Therefore, the traffic of the mobile communication data consumed by the mobile terminal is included in the communication tariff of the mobile terminal by the charging entity on the communication network side, thereby consuming the data traffic of the mobile communication data included in the communication tariff used by the mobile terminal for subscription.
  • FIG. 3 is a schematic diagram of hardware entities of each party performing information interaction according to an embodiment of the present invention.
  • FIG. 3 includes: a terminal device 1 and a server 2.
  • the terminal device 1 is composed of terminal devices 11-13, and the terminal device performs information interaction with the server through a wired network or a wireless network.
  • Terminal equipment includes mobile phones, desktops, PCs, all-in-ones, and the like.
  • the terminal device initiates a request for carrying the related information (such as the link address of the first media information) including the first media information to the server, and after receiving the request, the server obtains the related information according to the first media information (such as The link address of the media information is fed back to the first media information requested by the terminal, and in order to provide the recommendation information to the user, the recommendation information may also be fed back together.
  • the recommendation information in order to distinguish from the first media information, the recommendation information is referred to as second media information.
  • the purpose of information interaction is to receive user feedback in order to analyze user behavior habits, recommend more accurate information to users, and collect more feedback of recommended information per unit time, which is more conducive to the server.
  • the interaction logic (such as the corner advertisement) can be triggered according to the processing logic 10 of the terminal.
  • the floating layer of the rich media h5 is obtained, and more recommended information (advertising information displayed in the form of a picture or a video, etc.) can be displayed in the floating layer.
  • the interactive object (such as a banner advertisement) is at any corner of the four corners of the media information play frame (such as the upper left corner, the lower left corner, the upper right corner, the lower right corner, etc.), and the interactive object may also appear in the four corners of the play frame.
  • the processing logic 10 is configured as shown in FIG. 3, and includes: S1, initiating a first request, where the first request carries a link address of the requested first media information; S2, and receiving, according to the first media information, a feedback result obtained by the link address, where the feedback result carries the first media information (such as a video feature such as a TV series or a variety show) and the second media information (such as an advertisement and the like) S3, respectively loading the first media information and the second media information for playing according to a preset policy; S4, when playing the second media information, triggering display in a designated area of the second media information
  • An interaction object where the specified area is located at any one of four corners of the play frame where the second media information is located (such as an upper left corner, a lower left corner, an upper right corner, a lower right corner, and the like), of course, the interactive object is not limited to appear in the object Play any corner of
  • the vertices appear; S5, based on the first operation acting on the interaction object, triggering a floating layer display including at least one target media information, and the at least one target media information is recommendation information, such as advertisement information. That is to say, in the embodiment of the present invention, after the interaction with the interactive object is triggered, more accurate positioning recommendation information can be displayed in the floating layer.
  • FIG. 4 is a schematic diagram of information interaction of an advertisement recommendation information according to an embodiment of the present invention.
  • FIG. 4 includes: a server 11...1n, a terminal device 21-24, a terminal device 31-3n, a terminal device 21-24, and a terminal device 31- 3n interacts with the server through a wired network or a wireless network.
  • the terminal device includes a mobile phone, a desktop computer, a PC, an all-in-one, etc.
  • the server 11...1n can also communicate with the first terminal (such as an advertiser) through the network.
  • the terminal, or the object that provides the creative and content promotion interacts.
  • the first terminal (such as the terminal where the advertiser is located, or the object that provides the creative and content promotion) will submit the advertisement to be delivered.
  • the terminal device 21-24 may be referred to as a second terminal (such as a terminal where the ordinary user is located, or with respect to the first terminal (such as the terminal where the advertiser is located, or the object providing the promotion of the advertisement and the content promotion), or An object of the advertisement display or exposure), an example of the second terminal is the terminal device 21-24 in FIG.
  • the second terminal may be a user who watches the video through the video application, and plays the game through the game application. Users, users browsing the page through the Internet, and more. All applications installed in the terminal device or specified applications (such as game applications, video applications, browser applications, etc.) can add advertisements to show the user more recommendation information.
  • FIG. 3-4 is only a system architecture example of the embodiment of the present invention.
  • the embodiment of the present invention is not limited to the system structure described in the foregoing FIG.
  • Various embodiments of the method of the invention are possible.
  • the method includes: a terminal initiating a first request to a server, where the first request carries related information of the requested first media information (101) .
  • the terminal user clicks on the first media information in the video website or the mobile terminal application, and encapsulates the link address of the first media information into the first request, and sends the link address to the server in the background.
  • the terminal receives the feedback result obtained by the server according to the related information of the first media information, where the feedback result carries the first media information and the second media information (102).
  • the first media information may be a video feature such as a TV series or a variety show
  • the second media information may be recommended information such as an advertisement.
  • the purpose of information interaction needs to receive feedback from users in order to analyze user behavior habits, recommend more accurate information to users, and collect more feedback of recommended information per unit time, which is more conducive to server pair.
  • the received user feedback is analyzed, and the terminal user also wants to receive more recommendation information at a time. Therefore, the server can feed back the second media information together with the first media information.
  • the terminal respectively loads the first media information and the second media information according to a preset policy for playing (103).
  • the first media information is a video feature such as a TV drama or a variety show
  • the second media information is an example such as an advertisement
  • the advertisement is not limited to the pre-roll.
  • the advertisements are before, in the middle, paused, and after the video positives.
  • the terminal plays the second media information, and when the interactive object is triggered to be displayed in the designated area of the second media information, acquiring a first operation that is performed on the interaction object,
  • the designated area is located at any corner of the four corners of the play frame where the second media information is located (104).
  • the display of the interactive object (such as a banner advertisement) is triggered in the designated area of the second media information, and the designated area may be located at any corner of the four corners of the play frame where the second media information is located (eg, The upper left corner, the lower left corner, the upper right corner, the lower right corner, and the like), of course, the interactive object is not limited to any one of the four corners of the play frame (such as the upper left corner, the lower left corner, the upper right corner, the lower right corner, etc.), Interactive objects can also appear in any two corners, three corners, or four corners of the four corners of the playbox.
  • a floating layer display (105) containing at least one target media information is triggered.
  • the interactive object in the scenario in which the first media information and the second media information are alternately played according to the preset policy, after the interaction object is triggered, the interactive object is used as a medium to implement more accurate positioning recommendations for the terminal user. information.
  • the interaction object is displayed in a designated area of the play box of the second media information, where the designated area is located at any corner of the four corners of the play frame where the second media information is located (eg, upper left corner, lower left corner, upper right corner, or right) a lower corner), after acquiring the first operation on the interactive object, responding to triggering a floating layer display including at least one target media information, that is, triggering an interaction operation with the interactive object
  • more accurate positioning recommendation information is displayed, so that when the second media information is a pre-rolled advertisement, the embodiment of the present invention can use the corner advertisement of displaying more information in the pre-roll advertisement playing process.
  • the front layer floating layer of the rich media can be exchanged to display more advertisement information
  • video material, corner picture material, rich media H5 material that triggers floating layer, creative, and the like are stored.
  • the server delivers the video material and the corner picture material to the end user, and obtains the corner advertisement through the corner picture material.
  • the server further delivers the rich media H5 material in the form of a floating layer to the end user side and displays the floating layer of the rich media.
  • the original advertisement will be Pause playback, and provide the floating layer of rich media to the user for interaction.
  • the floating layer of rich media will call other image material information, text information and video information again, and display it on the rich media. In the corresponding tab of the layer, to show more advertising information again.
  • the method includes: the terminal initiating a first request to the server, where the first request carries related information of the requested first media information (201) .
  • the terminal user clicks on the first media information in the video website or the mobile terminal application, and encapsulates the link address of the first media information into the first request, and sends the link address to the server in the background.
  • the terminal receives the feedback result obtained by the server according to the related information of the first media information, where the feedback result carries the first media information and the second media information (202).
  • the first media information may be a video feature such as a TV series or a variety show
  • the second media information may be recommended information such as an advertisement.
  • the purpose of information interaction needs to receive feedback from users in order to analyze user behavior habits, recommend more accurate information to users, and collect more feedback of recommended information per unit time, which is more conducive to server pair.
  • the received user feedback is analyzed, and the terminal user also wants to receive more recommendation information at a time. Therefore, the server can feed back the second media information together with the first media information.
  • the terminal respectively loads the first media information and the second media information according to a preset policy for playing (203).
  • the first media information is a video feature such as a TV drama or a variety show
  • the second media information is an example such as an advertisement
  • the advertisement is not limited to the pre-roll.
  • the advertisements are before, in the middle, paused, and after the video positives.
  • the corner picture material is acquired (204). Generating the interactive object according to the corner image material, rendering the interactive object in a specified area of the second media information, and triggering display of the interactive object (205). Obtaining a first operation on the interaction object, where the designated area is located at any one of four corners of the play frame where the second media information is located (206).
  • the fixed area triggers the display of the interactive object (such as a banner advertisement), and the designated area may be located at any corner of the four corners of the play frame where the second media information is located (eg, upper left corner, lower left corner, upper right corner, lower right corner, etc.)
  • the interactive object is not limited to any one of the four corners of the play frame (such as the upper left corner, the lower left corner, the upper right corner, the lower right corner, etc.), and the interactive object may also appear in any of the four corners of the play frame. Two corners, three corners or two angles appear at the same time.
  • a second request is initiated, the second request carrying information related to the interactive object (207).
  • a rich media H5 material (208) obtained from information related to the interactive object is received. Generating the floating layer including the at least one target media information according to the rich media H5 material, and displaying the floating layer (209) including the at least one target media information.
  • the interactive object may be a corner advertisement, and after the banner advertisement is triggered, the rich media H5 material of the floating layer may be pulled, and further advertisements may be pulled according to the rich media H5 material of the floating layer. It is specifically explained in the subsequent embodiments. It should be pointed out that the rich media H5 material of the floating layer may have a corresponding relationship with the corner advertisement, or there may be a corresponding relationship. In this embodiment, the rich media H5 material of the floating layer has a corresponding relationship with the corner advertisement, and there is more than one angular advertisement, and there is more than one rich media H5 material corresponding to the floating layer.
  • the interaction object may be a corner advertisement, and after the banner advertisement is triggered, the rich media H5 material of the floating layer may be pulled, and further, the rich media H5 material according to the floating layer may be further Pull more ads.
  • the following two implementation methods are included:
  • Embodiment 1 Include at least one tab in a floating layer display including at least one target media information, including:
  • Step 301 When receiving the rich media H5 material, acquire all target media information corresponding to the at least one tab page and store it locally.
  • Step 302 When the second operation on the current tab page is acquired, the target media information corresponding to the current tab page is locally extracted.
  • Step 303 Display the target media information, target media information on the current tab page.
  • the types include: detailed description of the product, weather, and other recommended information or advertising information.
  • An example is: you can interactively view more advertising information on this floating layer, such as product link guides for products, such as detailed product descriptions, such as more video introductions.
  • the target media information corresponding to the at least one tab page is pulled at one time, it is stored locally in the terminal, and each time there is a user interaction operation based on the corresponding current label, the corresponding current is directly extracted from the local.
  • the target media information of the tag is displayed in the floating layer.
  • Embodiment 2 Include at least one tab in a floating layer display including at least one target media information, including:
  • Step 401 When the second operation on the current tab page is acquired, a third request is initiated, where the second request carries information related to the current tab page.
  • Step 402 Receive target media information corresponding to the current tab page according to the information related to the current tab page.
  • Step 403 Display the target media information on the current tab page.
  • the type of the target media information includes: a detailed description of the product, a weather, and other recommended information or advertisement information.
  • An example is: you can interactively view more advertising information on this floating layer, such as product link guides for products, such as detailed product descriptions, such as more video introductions.
  • the non-disposable pull is used, but the target media information corresponding to the current label is pulled in real time with the request. All target media information is saved in the server, and corresponding interactive media information is retrieved from the server in real time. Specifically, each time there is a user interaction operation based on the corresponding tag, the terminal requests the target media information corresponding to the current tag from the server, and the terminal obtains the target media information and displays it in the floating layer.
  • the method further includes: triggering playback of the second media information when the interactive object is displayed in the designated area of the second media information, and continuing to play the second when the interactive object is closed Media information.
  • the previous patch ad is an example when the user
  • the banner advertisement of the pre-roll is triggered, the pre-roll rich media floating layer is triggered, and the pre-roll advertisement is paused.
  • Users can interactively view more advertising information on this floating layer, such as product link guides for products, such as detailed product descriptions, such as more video introductions.
  • the pre-roll advertisement continues to play, so the user obtains more advertising materials through the corner information when viewing the advertisement, and learns more details.
  • the terminal device initiates a request to carry the related information including the first media information (such as the link address of the first media information) to the server, and after receiving the request, the server according to the
  • the related information of the media information (such as the link address of the first media information) is fed back to the first media information requested by the terminal, and in order to provide the recommended information to the user, the recommended information may also be fed back together.
  • the purpose of information interaction needs to receive feedback from users in order to analyze user behavior habits, recommend more accurate information to users, and collect more feedback of recommended information per unit time, which is more conducive to server pair.
  • the received user feedback is analyzed, and the end user also wants to receive more recommendation information at a time, so that the floating layer of the rich media h5 is obtained after triggering the interactive object (such as the corner advertisement) according to the processing of the terminal. More recommended information can be displayed in the layer (display information such as text or video format, etc.).
  • the interactive object (such as a banner advertisement) is at any corner of the four corners of the media information play frame (such as the upper left corner, the lower left corner, the upper right corner, the lower right corner, etc.), and the interactive object may also appear in the four corners of the play frame. Any two corners, three corners, or both corners appear at the same time, and does not affect the current media information playback.
  • the information processing system of the embodiment of the present invention includes a terminal 41 and a server 42, wherein the terminal 41 includes: a first requesting unit 411, configured to initiate a first request, where the first request carries a correlation of the requested first media information.
  • the first receiving unit 412 is configured to receive the feedback result obtained according to the related information of the first media information, where the feedback result carries the first media information and the second media information; and the playing unit 413 uses The first media information and the second media information are separately loaded for playing according to a preset policy;
  • the triggering unit 414 is configured to touch the designated area of the second media information when the second media information is played Displaying an interactive object, where the specified area is located at any one of the four corners of the play frame where the second media information is located;
  • the first obtaining unit 415 is configured to acquire a first operation that is performed on the interactive object; 416. responsive to the first operation, triggering a floating layer display including at least one target media information.
  • the interactive object in the scenario in which the first media information and the second media information are alternately played according to the preset policy, after the interaction object is triggered, the interactive object is used as a medium to implement more accurate positioning recommendations for the terminal user. information.
  • the interaction object is displayed in a designated area of the play box of the second media information, where the designated area is located at any corner of the four corners of the play frame where the second media information is located (eg, upper left corner, lower left corner, upper right corner, or right) a lower corner), after acquiring the first operation on the interactive object, responding to triggering a floating layer display including at least one target media information, that is, triggering an interaction operation with the interactive object
  • more accurate positioning recommendation information is displayed, so that when the second media information is a pre-rolled advertisement, the embodiment of the present invention can use the corner advertisement of displaying more information in the pre-roll advertisement playing process.
  • the front layer floating layer of the rich media can be exchanged to display more advertisement information
  • the triggering unit is further configured to: acquire a corner image material; generate the interactive object according to the corner image material; and render in a specified area of the second media information The interactive object.
  • the display unit is further configured to: when responding to the first operation, initiate a second request, where the second request carries information related to the interaction object; a rich media H5 material obtained according to the information related to the interactive object; generating the floating layer including the at least one target media information according to the rich media H5 material, and displaying the floating layer including the at least one target media information.
  • the floating device includes at least one target media information.
  • the layer display includes at least one tab page; the terminal further includes: a second receiving unit, configured to: when receiving the rich media H5 material, acquire all target media information corresponding to the at least one tab page and store the information locally; a second obtaining unit, configured to: when the second operation is performed on the current tab page, locally extract target media information corresponding to the current tab page; the display unit is further configured to be in the current tab page The target media information is displayed on the display.
  • the floating layer display including the at least one target media information includes at least one tab page;
  • the terminal further includes: a third obtaining unit, configured to obtain the action on the current tab page And the second request is performed, where the second request carries information related to the current tab page, and the third receiving unit is configured to receive, according to the information related to the current tab page, corresponding to the The target media information of the current tab page; the display unit is further configured to display the target media information on the current tab page.
  • the terminal further includes: a pause play unit, configured to trigger playback of the second media information when the interactive object is displayed in the designated area of the second media information.
  • a microprocessor for the processor for data processing, a microprocessor, a central processing unit (CPU), a digital signal processor (DSP, Digital Singnal Processor) or programmable logic may be used when performing processing.
  • An FPGA Field-Programmable Gate Array
  • An operation instruction for a storage medium, includes an operation instruction, where the operation instruction may be computer executable code, and the operation instruction is used to implement the information processing method in the foregoing embodiment of the present invention.
  • video ads are classified into traditional video ads and mobile video ads.
  • Traditional video ads are set up and served in the video
  • mobile video ads are divided into traditional and In-App video ads
  • In-App video ads are the mode of in-stream video in mobile devices.
  • In the delivery of video advertisements it is necessary to accurately target the target customers. It is necessary to collect user habits for analysis. It is difficult to adapt to the current media environment and user habits by using the existing advertisement delivery mode.
  • Users need more accurate information for more precise positioning ( Image/video) ads, and user feedback based on more exclusive information (images/videos), used for background analysis of the server, will provide a large amount of data support for the precise positioning of the delivery, thus through the terminal and the server Interaction forms a closed-loop information processing process.
  • the embodiment of the present invention may be an advertisement information processing scheme of a corner-label mixed rich media pre-patch.
  • corner information that displays more information during the pre-roll playback process
  • the rich media front patch floating layer is exchanged to display more advertising information, and the user can interact and watch. More advertising information.
  • FIG. 8-13 An example in the actual application is shown in Figure 8-13, including: 1) When displaying the pre-roll advertisement, as shown in Figure 8, the corner advertisement appears at the bottom left corner of the play box, and the corner advertisement is identified by A1. , prompt users to see more advertising information. 2) When the user triggers the banner advertisement of the pre-patch, as shown in FIG. 9, the pre-screen rich media floating layer is triggered, and the rich media floating layer is identified by A2, and the pre-roll advertisement is temporarily suspended.
  • a specific implementation process includes: 1) uploading video material, corner image material, triggering rich media H5 material of the floating layer; 2) After the review is served, the creative is stored in the server; 3) when the user sees the advertisement, the server delivers the video material and the corner image material display; 4) when the user triggers the corner marker, triggers the display of the floating layer rich media.
  • the H5 material is sent to the user side to display the rich media floating layer; 5) the advertisement will be paused after the rich media floating layer is triggered, and the rich media floating layer can be displayed for the user to interact; 6) in this interaction, the rich media floats
  • the layer of rich media H5 material will call other image material information, text information and video information again; 7) display more advertising information and statistics after the call is successful.
  • Embodiments of the present invention also provide a computer storage medium, such as a memory including a computer program, which is executable by a processor of a data processing apparatus to perform the steps described above.
  • the computer storage medium may be a memory such as FRAM, ROM, PROM, EPROM, EEPROM, Flash Memory, magnetic surface memory, optical disk, or CD-ROM; or may be various devices including one or any combination of the above memories, such as a mobile phone. , computers, tablet devices, personal digital assistants, etc.
  • the computer readable storage medium provided by the embodiment of the present invention has a computer program stored thereon, and when the computer program is executed by the processor, performs the following steps of the information processing method.
  • the computer program executes when the terminal side is executed by the processor:
  • the interactive object is triggered to be displayed in a specified area of the second media information, where the designated area is located at any corner of the four corners of the play frame where the second media information is located;
  • a floating layer display including at least one target media information is triggered.
  • the computer program when executed by the processor on the terminal side, further performs:
  • the computer program when executed by the processor on the terminal side, further performs:
  • the computer program when executed by the processor on the terminal side, further performs:
  • the target media information corresponding to the current tab page is locally extracted
  • the target media information is displayed on the current tab page.
  • the computer program when executed by the processor on the terminal side, further performs:
  • a third request is initiated, where the second request carries information related to the current tab page;
  • the target media information is displayed on the current tab page.
  • the computer program when executed by the processor on the terminal side, further performs:
  • the triggering of the playing of the second media information is triggered when the interactive object is displayed in the designated area of the second media information.
  • the disclosed apparatus and method may be implemented in other manners.
  • the device embodiments described above are merely illustrative.
  • the division of the unit is only a logical function division.
  • there may be another division manner such as: multiple units or components may be combined, or Can be integrated into another system, or some features can be ignored or not executed.
  • the coupling, or direct coupling, or communication connection of the components shown or discussed may be indirect coupling or communication connection through some interfaces, devices or units, and may be electrical, mechanical or other forms. of.
  • the units described above as separate components may or may not be physically separated, and the components displayed as the unit may or may not be physical units, that is, may be located in one place or distributed to multiple network units; Some or all of the units may be selected according to actual needs to achieve the purpose of the solution of the embodiment.
  • each functional unit in each embodiment of the present invention may be integrated into one processing unit, or each unit may be separately used as one unit, or two or more units may be integrated into one unit;
  • the unit can be implemented in the form of hardware or in the form of hardware plus software functional units.
  • the foregoing program may be stored in a computer readable storage medium, and the program is executed when executed.
  • the foregoing storage device includes the following steps: the foregoing storage medium includes: a mobile storage device, a read-only memory (ROM), a random access memory (RAM), a magnetic disk, or an optical disk.
  • ROM read-only memory
  • RAM random access memory
  • magnetic disk or an optical disk.
  • optical disk A medium that can store program code.
  • the above-described integrated unit of the present invention may be stored in a computer readable storage medium if it is implemented in the form of a software functional unit and sold or used as a standalone product.
  • the technical solution of the embodiments of the present invention may be embodied in the form of a software product in essence or in the form of a software product stored in a storage medium, including a plurality of instructions.
  • a computer device (which may be a personal computer, server, or network device, etc.) is caused to perform all or part of the methods described in various embodiments of the present invention.
  • the foregoing storage medium includes various media that can store program codes, such as a mobile storage device, a ROM, a RAM, a magnetic disk, or an optical disk.
  • the first media information and the second media information are respectively loaded and played according to a preset policy, and when the second media information is played, the display is triggered in a designated area of the second media information.
  • the interaction object in the media information playing scene, in addition to the playing of the first media information (such as a TV series, a variety show video feature), may also include the second media information (such as recommendation information), in order not to affect the playback of the media information. And can provide more recommendation information, trigger the interaction object, and use the interaction object as a medium to implement recommendation information for the terminal user to display more precise positioning.
  • the interaction object is displayed in a designated area of the play box of the second media information, where the designated area is located at any corner of the four corners of the play frame where the second media information is located (eg, upper left corner, lower left corner, upper right corner, or right) a lower corner), after acquiring the first operation on the interactive object, responding to triggering a floating layer display including at least one target media information, that is, triggering an interaction operation with the interactive object More accurate positioning information is displayed in the floating layer.

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Abstract

本发明公开了一种信息处理方法及终端、计算机存储介质，其中，所述方法包括：发起第一请求，所述第一请求中携带所请求的第一媒体信息的相关信息；接收到根据所述第一媒体信息的相关信息得到的反馈结果，所述反馈结果中携带所述第一媒体信息和第二媒体信息；按照预设策略分别加载所述第一媒体信息和所述第二媒体信息进行播放；播放所述第二媒体信息时，在所述第二媒体信息的指定区域触发显示交互对象，所述指定区域位于所述第二媒体信息所在播放框四个角的任意一个角；获取作用于所述交互对象上的第一操作；响应所述第一操作，触发包含至少一个目标媒体信息的浮层显示。

Description

一种信息处理方法及终端、计算机存储介质
相关申请的交叉引用
本申请基于申请号为201611147133.7、申请日为2016年12月13日的中国专利申请提出，并要求该中国专利申请的优先权，该中国专利申请的全部内容在此引入本申请作为参考。
技术领域
本发明涉及处理技术，尤其涉及一种信息处理方法及终端、计算机存储介质。
背景技术
信息发送及接收信息反馈是用户间进行信息交互的常用手段。信息接收方不仅需要对接收的信息进行展示，还可以通过对该信息的响应反馈形成反馈信息，将反馈信息发送给后台服务器以针对反馈信息进行分析，判断该信息是否为符合终端用户需求的精准定位信息，从而决策出接续如何针对性的选择信息发送给终端用户。
通过对终端用户需求的精准定位，可以为终端用户提供更多的信息，并通过终端用户对信息的反馈形成互动，对信息的精准定位投放进行优化。以媒体信息播放场景为例，在媒体信息播放场景中，除了如电视剧、综艺节目等视频正片的播放，还包括推荐信息的播放，如何在不影响视频正片的观看，在推荐信息的播放中为终端用户展示更多精准定位的信息，这是要解决的问题。然而，相关技术中，对于该问题，尚无有效解决方案。
发明内容
有鉴于此，本发明实施例提供了一种信息处理方法及终端、计算机存储介质，至少解决了现有技术存在的问题。
本发明实施例的技术方案是这样实现的：
本发明实施例的一种信息处理方法，所述方法包括：
发起第一请求，所述第一请求中携带所请求的第一媒体信息的相关信息；
接收到反馈结果，所述反馈结果根据所述第一媒体信息的相关信息得到，携带有所述第一媒体信息和第二媒体信息；
按照预设策略分别加载所述第一媒体信息和所述第二媒体信息进行播放；
播放所述第二媒体信息时，在所述第二媒体信息的指定区域触发显示交互对象，所述指定区域位于所述第二媒体信息所在播放框四个角的任意一个角；
获取作用于所述交互对象上的第一操作；
响应所述第一操作，触发包含至少一个目标媒体信息的浮层显示。
本发明实施例的一种终端，所述终端包括：
第一请求单元，用于发起第一请求，所述第一请求中携带所请求的第一媒体信息的相关信息；
第一接收单元，用于接收到反馈结果，所述反馈结果根据所述第一媒体信息的相关信息得到，携带有所述第一媒体信息和第二媒体信息；
播放单元，用于按照预设策略分别加载所述第一媒体信息和所述第二媒体信息进行播放；
触发单元，用于播放所述第二媒体信息时，在所述第二媒体信息的指定区域触发显示交互对象，所述指定区域位于所述第二媒体信息所在播放 框四个角的任意一个角；
第一获取单元，用于获取作用于所述交互对象上的第一操作；
显示单元，用于响应所述第一操作，触发包含至少一个目标媒体信息的浮层显示。
本发明实施例的一种计算机存储介质，所述计算机存储介质中存储有计算机可执行指令，所述计算机可执行指令用于执行上述方案任一项所述的信息处理方法。
本发明实施例的一种信息处理方法，应用于终端，终端包括有一个或多个处理器以及存储器，以及一个或一个以上的程序，其中，所述一个或一个以上的程序存储于存储器中，所述程序可以包括一个或一个以上的每一个对应于一组指令的模块，所述一个或多个处理器被配置为执行指令；所述方法包括：
发起第一请求，所述第一请求中携带所请求的第一媒体信息的相关信息；
接收到反馈结果，所述反馈结果根据所述第一媒体信息的相关信息得到，携带有第一媒体信息和第二媒体信息；
按照预设策略分别加载所述第一媒体信息和所述第二媒体信息进行播放；
播放所述第二媒体信息时，在所述第二媒体信息的指定区域触发显示交互对象，所述指定区域位于所述第二媒体信息所在播放框四个角的任意一个角；
获取作用于所述交互对象上的第一操作；
响应所述第一操作，触发包含至少一个目标媒体信息的浮层显示。
采用本发明实施例，在按照预设策略分别加载所述第一媒体信息和所述第二媒体信息进行播放，播放所述第二媒体信息时，在所述第二媒体信 息的指定区域触发显示交互对象，在媒体信息播放场景中，除了第一媒体信息(如电视剧、综艺节目等视频正片)的播放，还可以包括第二媒体信息(如推荐信息)的播放，为了不影响媒体信息的播放并能提供更多的推荐信息，触发该交互对象，以该交互对象作为媒介，实现了为终端用户展示更多精准定位的推荐信息。该交互对象显示于第二媒体信息的播放框中的指定区域，该指定区域位于所述第二媒体信息所在播放框四个角的任意一个角(如左上角、左下角、右上角、或右下角)，在获取作用于所述交互对象上的第一操作后，对其进行响应，触发包含至少一个目标媒体信息的浮层显示，也就是说，触发与该交互对象的互动操作后可以在浮层中显示更多精准定位的推荐信息。
附图说明
图1为实现本发明各个实施例的移动终端一个可选的硬件结构示意图；
图2为如图1所示的移动终端的通信***示意图；
图3为本发明实施例中进行信息交互的各方硬件实体的示意图；
图4为应用本发明实施例一广告推荐信息的信息交互示意图；
图5为本发明实施例的一方法实现流程示意图；
图6为本发明实施例的又一方法实现流程示意图；
图7为本发明实施例的一***架构组成示意图；
图8-图13为应用本发明实施例一应用场景的多个信息显示示意图；
图14为应用本发明实施例一应用场景的实现流程示意图。
具体实施方式
下面结合附图对技术方案的实施作进一步的详细描述。
现在将参考附图描述实现本发明各个实施例的移动终端。在后续的描述中，使用用于表示元件的诸如“模块”、“部件”或“单元”的后缀仅为 了有利于本发明实施例的说明，其本身并没有特定的意义。因此，"模块"与"部件"可以混合地使用。
在下面的详细说明中，陈述了众多的具体细节，以便彻底理解本发明。不过，对于本领域的普通技术人员来说，显然可在没有这些具体细节的情况下实践本发明。在其他情况下，没有详细说明公开的公知方法、过程、组件、电路和网络，以避免不必要地使实施例的各个方面模糊不清。
另外，本文中尽管多次采用术语“第一”、“第二”等来描述各种元件(或各种阈值或各种应用或各种指令或各种操作)等，不过这些元件(或阈值或应用或指令或操作)不应受这些术语的限制。这些术语只是用于区分一个元件(或阈值或应用或指令或操作)和另一个元件(或阈值或应用或指令或操作)。例如，第一操作可以被称为第二操作，第二操作也可以被称为第一操作，而不脱离本发明的范围，第一操作和第二操作都是操作，只是二者并不是相同的操作而已。
本发明实施例中的步骤并不一定是按照所描述的步骤顺序进行处理，可以按照需求有选择的将步骤打乱重排，或者删除实施例中的步骤，或者增加实施例中的步骤，本发明实施例中的步骤描述只是可选的顺序组合，并不代表本发明实施例的所有步骤顺序组合，实施例中的步骤顺序不能认为是对本发明的限制。
本发明实施例中的术语“和/或”指的是包括相关联的列举项目中的一个或多个的任何和全部的可能组合。还要说明的是：当用在本说明书中时，“包括/包含”指定所陈述的特征、整数、步骤、操作、元件和/或组件的存在，但是不排除一个或多个其他特征、整数、步骤、操作、元件和/或组件和/或它们的组群的存在或添加。
本发明实施例的智能终端(如移动终端)可以以各种形式来实施。例如，本发明实施例中描述的移动终端可以包括诸如移动电话、智能电话、 笔记本电脑、数字广播接收器、个人数字助理(PDA，Personal Digital Assistant)、平板电脑(PAD)、便携式多媒体播放器(PMP，Portable Media Player)、导航装置等等的移动终端以及诸如数字TV、台式计算机等等的固定终端。下面，假设终端是移动终端。然而，本领域技术人员将理解的是，除了特别用于移动目的的元件之外，根据本发明的实施方式的构造也能够应用于固定类型的终端。
图1为实现本发明各个实施例的移动终端一个可选的硬件结构示意图。
移动终端100可以包括通信单元110、音频/视频(A/V)输入单元120、用户输入单元130、第一请求单元140、第一接收单元141、播放单元142、触发单元143、第一获取单元144、输出单元150、存储单元160、接口单元170、处理单元180和电源单元190等等。图1示出了具有各种组件的移动终端，但是应理解的是，并不要求实施所有示出的组件。可以替代地实施更多或更少的组件。将在下面详细描述移动终端的元件。
通信单元110通常包括一个或多个组件，其允许移动终端100与无线通信***或网络之间的无线电通信(如果将移动终端用固定终端代替，也可以通过有线方式进行电通信)。例如，通信单元具体为无线通信单元时可以包括广播接收单元111、移动通信单元112、无线互联网单元113、短程通信单元114和位置信息单元115中的至少一个，这些单元是可选的，根据不同需求可以增删。
广播接收单元111经由广播信道从外部广播管理服务器接收广播信号和/或广播相关信息。广播信道可以包括卫星信道和/或地面信道。广播管理服务器可以是生成并发送广播信号和/或广播相关信息的服务器或者接收之前生成的广播信号和/或广播相关信息并且将其发送给终端的服务器。广播信号可以包括TV广播信号、无线电广播信号、数据广播信号等等。而且，广播信号可以进一步包括与TV或无线电广播信号组合的广播信号。广播相 关信息也可以经由移动通信网络提供，并且在该情况下，广播相关信息可以由移动通信单元112来接收。广播信号可以以各种形式存在，例如，其可以以数字多媒体广播(DMB，Digital Multimedia Broadcasting)的电子节目指南(EPG，Electronic Program Guide)、数字视频广播手持(DVB-H，Digital Video Broadcasting-Handheld)的电子服务指南(ESG，Electronic Service Guide)等等的形式而存在。广播接收单元111可以通过使用各种类型的广播***接收信号广播。特别地，广播接收单元111可以通过使用诸如多媒体广播-地面(DMB-T，Digital Multimedia Broadcasting-Terrestrial)、数字多媒体广播-卫星(DMB-S，Digital Multimedia Broadcasting-Satellite)、数字视频广播手持(DVB-H)，前向链路媒体(MediaFLO，Media Forward Link Only)的数据广播***、地面数字广播综合服务(ISDB-T，Integrated Services Digital Broadcasting-Terrestrial)等等的数字广播***接收数字广播。广播接收单元111可以被构造为适合提供广播信号的各种广播***以及上述数字广播***。经由广播接收单元111接收的广播信号和/或广播相关信息可以存储在存储器160(或者其它类型的存储介质)中。
移动通信单元112将无线电信号发送到基站(例如，接入点、节点B等等)、外部终端以及服务器中的至少一个和/或从其接收无线电信号。这样的无线电信号可以包括语音通话信号、视频通话信号、或者根据文本和/或多媒体消息发送和/或接收的各种类型的数据。
无线互联网单元113支持移动终端的无线互联网接入。该单元可以内部或外部地耦接到终端。该单元所涉及的无线互联网接入技术可以包括无线局域网络(Wi-Fi，WLAN，Wireless Local Area Networks)、无线宽带(Wibro)、全球微波互联接入(Wimax)、高速下行链路分组接入(HSDPA，High Speed Downlink Packet Access)等等。
短程通信单元114是用于支持短程通信的单元。短程通信技术的一些 示例包括蓝牙、射频识别(RFID，Radio Frequency Identification)、红外数据协会(IrDA，Infrared Data Association)、超宽带(UWB，Ultra Wideband)、紫蜂等等。
位置信息单元115是用于检查或获取移动终端的位置信息的单元。位置信息单元的典型示例是全球定位***(GPS，Global Positioning System)。根据当前的技术，位置信息单元115计算来自三个或更多卫星的距离信息和准确的时间信息并且对于计算的信息应用三角测量法，从而根据经度、纬度和高度准确地计算三维当前位置信息。当前，用于计算位置和时间信息的方法使用三颗卫星并且通过使用另外的一颗卫星校正计算出的位置和时间信息的误差。此外，位置信息单元115能够通过实时地连续计算当前位置信息来计算速度信息。
A/V输入单元120用于接收音频或视频信号。A/V输入单元120可以包括相机121和麦克风122，相机121对在视频捕获模式或图像捕获模式中由图像捕获装置获得的静态图片或视频的图像数据进行处理。处理后的图像帧可以显示在显示单元151上。经相机121处理后的图像帧可以存储在存储单元160(或其它存储介质)中或者经由通信单元110进行发送，可以根据移动终端的构造提供两个或更多相机121。麦克风122可以在电话通话模式、记录模式、语音识别模式等等运行模式中经由麦克风接收声音(音频数据)，并且能够将这样的声音处理为音频数据。处理后的音频(语音)数据可以在电话通话模式的情况下转换为可经由移动通信单元112发送到移动通信基站的格式输出。麦克风122可以实施各种类型的噪声消除(或抑制)算法以消除(或抑制)在接收和发送音频信号的过程中产生的噪声或者干扰。
用户输入单元130可以根据用户输入的命令生成键输入数据以控制移动终端的各种操作。用户输入单元130允许用户输入各种类型的信息，并 且可以包括键盘、鼠标、触摸板(例如，检测由于被接触而导致的电阻、压力、电容等等的变化的触敏组件)、滚轮、摇杆等等。特别地，当触摸板以层的形式叠加在显示单元151上时，可以形成触摸屏。
第一请求单元140，用于发起第一请求，所述第一请求中携带所请求的第一媒体信息的相关信息；第一接收单元141，用于接收到根据所述第一媒体信息的相关信息得到的反馈结果，所述反馈结果中携带所述第一媒体信息和第二媒体信息；播放单元142，用于按照预设策略分别加载所述第一媒体信息和所述第二媒体信息进行播放；触发单元143，用于播放所述第二媒体信息时，在所述第二媒体信息的指定区域触发显示交互对象，所述指定区域位于所述第二媒体信息所在播放框四个角的任意一个角；第一获取单元144，用于获取作用于所述交互对象上的第一操作。以及，显示单元151，还用于响应所述第一操作，触发包含至少一个目标媒体信息的浮层显示。
接口单元170用作至少一个外部装置与移动终端100连接可以通过的接口。例如，外部装置可以包括有线或无线头戴式耳机端口、外部电源(或电池充电器)端口、有线或无线数据端口、存储卡端口、用于连接具有识别单元的装置的端口、音频输入/输出(I/O)端口、视频I/O端口、耳机端口等等。识别单元可以是存储用于验证用户使用移动终端100的各种信息并且可以包括用户识别单元(UIM，User Identify Module)、客户识别单元(SIM，Subscriber Identity Module)、通用客户识别单元(USIM，Universal Subscriber Identity Module)等等。另外，具有识别单元的装置(下面称为"识别装置")可以采取智能卡的形式，因此，识别装置可以经由端口或其它连接装置与移动终端100连接。接口单元170可以用于接收来自外部装置的输入(例如，数据信息、电力等等)并且将接收到的输入传输到移动终端100内的一个或多个元件或者可以用于在移动终端和外部装置之间传输数据。
另外，当移动终端100与外部底座连接时，接口单元170可以用作允许通过其将电力从底座提供到移动终端100的路径或者可以用作允许从底座输入的各种命令信号通过其传输到移动终端的路径。从底座输入的各种命令信号或电力可以用作用于识别移动终端是否准确地安装在底座上的信号。输出单元150被构造为以视觉、音频和/或触觉方式提供输出信号(例如，音频信号、视频信号、振动信号等等)。输出单元150可以包括显示单元151、音频输出单元152等等。
显示单元151可以显示在移动终端100中处理的信息。例如，移动终端100可以显示相关用户界面(UI，User Interface)或图形用户界面(GUI，Graphical User Interface)。当移动终端100处于视频通话模式或者图像捕获模式时，显示单元151可以显示捕获的图像和/或接收的图像、示出视频或图像以及相关功能的UI或GUI等等。
同时，当显示单元151和触摸板以层的形式彼此叠加以形成触摸屏时，显示单元151可以用作输入装置和输出装置。显示单元151可以包括液晶显示器(LCD，Liquid Crystal Display)、薄膜晶体管LCD(TFT-LCD，Thin Film Transistor-LCD)、有机发光二极管(OLED，Organic Light-Emitting Diode)显示器、柔性显示器、三维(3D)显示器等等中的至少一种。这些显示器中的一些可以被构造为透明状以允许用户从外部观看，这可以称为透明显示器，典型的透明显示器可以例如为透明有机发光二极管(TOLED)显示器等等。根据特定想要的实施方式，移动终端100可以包括两个或更多显示单元(或其它显示装置)，例如，移动终端可以包括外部显示单元(未示出)和内部显示单元(未示出)。触摸屏可用于检测触摸输入压力以及触摸输入位置和触摸输入面积。
音频输出单元152可以在移动终端处于呼叫信号接收模式、通话模式、记录模式、语音识别模式、广播接收模式等等模式下时，将通信单元110 接收的或者在存储器160中存储的音频数据转换音频信号并且输出为声音。而且，音频输出单元152可以提供与移动终端100执行的特定功能相关的音频输出(例如，呼叫信号接收声音、消息接收声音等等)。音频输出单元152可以包括扬声器、蜂鸣器等等。
存储单元160可以存储由处理单元180执行的处理和控制操作的软件程序等等，或者可以暂时地存储已经输出或将要输出的数据(例如，电话簿、消息、静态图像、视频等等)。而且，存储单元160可以存储关于当触摸施加到触摸屏时输出的各种方式的振动和音频信号的数据。
存储单元160可以包括至少一种类型的存储介质，所述存储介质包括闪存、硬盘、多媒体卡、卡型存储器(例如，SD或DX存储器等等)、随机访问存储器(RAM，Random Access Memory)、静态随机访问存储器(SRAM，Static Random Access Memory)、只读存储器(ROM，Read Only Memory)、电可擦除可编程只读存储器(EEPROM，Electrically Erasable Programmable Read Only Memory)、可编程只读存储器(PROM，Programmable Read Only Memory)、磁性存储器、磁盘、光盘等等。而且，移动终端100可以与通过网络连接执行存储单元160的存储功能的网络存储装置协作。
处理单元180通常控制移动终端的总体操作。例如，处理单元180执行与语音通话、数据通信、视频通话等等相关的控制和处理。又如，处理单元180可以执行模式识别处理，以将在触摸屏上执行的手写输入或者图片绘制输入识别为字符或图像。
电源单元190在处理单元180的控制下接收外部电力或内部电力并且提供操作各元件和组件所需的适当的电力。
这里描述的各种实施方式可以以使用例如计算机软件、硬件或其任何组合的计算机可读介质来实施。对于硬件实施，这里描述的实施方式可以 通过使用特定用途集成电路(ASIC，Application Specific Integrated Circuit)、数字信号处理器(DSP，Digital Signal Processing)、数字信号处理装置(DSPD，Digital Signal Processing Device)、可编程逻辑装置(PLD，Programmable Logic Device)、现场可编程门阵列(FPGA，Field Programmable Gate Array)、处理器、控制器、微控制器、微处理器、被设计为执行这里描述的功能的电子单元中的至少一种来实施，在一些情况下，这样的实施方式可以在处理单元180中实施。对于软件实施，诸如过程或功能的实施方式可以与允许执行至少一种功能或操作的单独的软件单元来实施。软件代码可以由以任何适当的编程语言编写的软件应用程序(或程序)来实施，软件代码可以存储在存储单元160中并且由处理单元180执行。其中，存储单元160的一个具体硬件实体可以为存储器，处理单元180的一个具体硬件实体可以为控制器。
至此，已经按照其功能描述了移动终端。下面，为了简要起见，将描述诸如折叠型、直板型、摆动型、滑动型移动终端等等的各种类型的移动终端中的滑动型移动终端作为示例。因此，本发明能够应用于任何类型的移动终端，并且不限于滑动型移动终端。
如图1中所示的移动终端100可以被构造为利用经由帧或分组发送数据的诸如有线和无线通信***以及基于卫星的通信***来操作。
现在将参考图2描述其中根据本发明实施例的移动终端能够操作的通信***。
这样的通信***可以使用不同的空中接口和/或物理层。例如，由通信***使用的空中接口包括例如频分多址(FDMA，Frequency Division Multiple Access)、时分多址(TDMA，Time Division Multiple Access)、码分多址(CDMA，Code Division Multiple Access)和通用移动通信***(UMTS，Universal Mobile Telecommunications System)(特别地，长期演 进(LTE，Long Term Evolution))、全球移动通信***(GSM)等等。作为非限制性示例，下面的描述涉及CDMA通信***，但是这样的教导同样适用于其它类型的***。
参考图2，CDMA无线通信***可以包括多个移动终端100、多个基站(BS，Base Station)270、基站控制器(BSC，Base Station Controller)275和移动交换中心(MSC，Mobile Switching Center)280。MSC280被构造为与公共电话交换网络(PSTN，Public Switched Telephone Network)290形成接口。MSC280还被构造为与可以经由回程线路耦接到BS270的BSC275形成接口。回程线路可以根据若干已知的接口中的任一种来构造，所述接口包括例如E1/T1、ATM、IP、PPP、帧中继、HDSL、ADSL或xDSL。将理解的是，如图2中所示的***可以包括多个BSC275。
每个BS 270可以服务一个或多个分区(或区域)，由多向天线或指向特定方向的天线覆盖的每个分区放射状地远离BS 270。或者，每个分区可以由用于分集接收的两个或更多天线覆盖。每个BS 270可以被构造为支持多个频率分配，并且每个频率分配具有特定频谱(例如，1.25MHz，5MHz等等)。
分区与频率分配的交叉可以被称为CDMA信道。BS 270也可以被称为基站收发器子***(BTS，Base Transceiver Station)或者其它等效术语。在这样的情况下，术语“基站”可以用于笼统地表示单个BSC275和至少一个BS 270。基站也可以被称为“蜂窝站”。或者，特定BS 270的各分区可以被称为多个蜂窝站。
如图2中所示，广播发射器(BT，Broadcast Transmitter)295将广播信号发送给在***内操作的移动终端100。如图1中所示的广播接收单元111被设置在移动终端100处以接收由BT295发送的广播信号。在图2中，示出了几个卫星300，例如可以采用全球定位***(GPS)卫星300。卫星300 帮助定位多个移动终端100中的至少一个。
在图2中，描绘了多个卫星300，但是理解的是，可以利用任何数目的卫星获得有用的定位信息。如图1中所示的位置信息单元115通常被构造为与卫星300配合以获得想要的定位信息。替代GPS跟踪技术或者在GPS跟踪技术之外，可以使用可以跟踪移动终端的位置的其它技术。另外，至少一个GPS卫星300可以选择性地或者额外地处理卫星DMB传输。
作为无线通信***的一个典型操作，BS 270接收来自各种移动终端100的反向链路信号。移动终端100通常参与通话、消息收发和其它类型的通信。特定基站接收的每个反向链路信号被在特定BS 270内进行处理。获得的数据被转发给相关的BSC275。BSC提供通话资源分配和包括BS 270之间的软切换过程的协调的移动管理功能。BSC275还将接收到的数据路由到MSC280，其提供用于与PSTN290形成接口的额外的路由服务。类似地，PSTN290与MSC280形成接口，MSC与BSC275形成接口，并且BSC275相应地控制BS 270以将正向链路信号发送到移动终端100。
移动终端中通信单元110的移动通信单元112基于移动终端内置的接入移动通信网络(如2G/3G/4G等移动通信网络)的必要数据(包括用户识别信息和鉴权信息)接入移动通信网络为移动终端用户的网页浏览、网络多媒体播放等业务传输移动通信数据(包括上行的移动通信数据和下行的移动通信数据)。
通信单元110的无线互联网单元113通过运行无线热点的相关协议功能而实现无线热点的功能，无线热点支持多个移动终端(移动终端之外的任意移动终端)接入，通过复用移动通信单元112与移动通信网络之间的移动通信连接为移动终端用户的网页浏览、网络多媒体播放等业务传输移动通信数据(包括上行的移动通信数据和下行的移动通信数据)，由于移动终端实质上是复用移动终端与通信网络之间的移动通信连接传输移动通信 数据的，因此移动终端消耗的移动通信数据的流量由通信网络侧的计费实体计入移动终端的通信资费，从而消耗移动终端签约使用的通信资费中包括的移动通信数据的数据流量。
图3为本发明实施例中进行信息交互的各方硬件实体的示意图，图3中包括：终端设备1，服务器2。其中，终端设备1由终端设备11-13构成，终端设备通过有线网络或者无线网络与服务器进行信息交互。终端设备包括手机、台式机、PC机、一体机等类型。采用本发明实施例，终端设备发起携带包含第一媒体信息的相关信息(如第一媒体信息的链接地址)的请求给服务器，服务器收到请求后，根据第一媒体信息的相关信息(如第一媒体信息的链接地址)反馈给终端所请求的第一媒体信息，同时为了给用户提供推荐信息，也可以将推荐信息一并反馈。本文中为了与第一媒体信息进行区分，将推荐信息称之为第二媒体信息。而信息交互的目的除了进行信息推荐和视频播放等，还需要接收用户的反馈以便分析用户行为习惯，给用户推荐更多更精准的信息，单位时间内收集越多推荐信息的反馈，更利于服务器对接收的用户反馈进行分析，且，终端用户也希望能一次性接收更多的推荐信息，从而，采用本发明实施例，可以根据终端的处理逻辑10在触发交互对象(如角标广告)后得到富媒体h5的浮层，在浮层中可以显示更多的推荐信息(如图文或视频形式等显示的广告信息等)。该交互对象(如角标广告)是在媒体信息播放框四个角的任意一个角(如左上角、左下角、右上角、右下角等)，该交互对象也可以出现在播放框四个角的任意两个角、三个角或同时在四个角出现，也不影响当前的媒体信息播放。具体的，上述处理逻辑10如图3所示，包括：S1、发起第一请求，所述第一请求中携带所请求的第一媒体信息的链接地址；S2、接收到根据第一媒体信息的链接地址得到的反馈结果，所述反馈结果中携带所述第一媒体信息(如电视剧、综艺节目等视频正片)和第二媒体信息(如广告等推荐信 息)；S3、按照预设策略分别加载所述第一媒体信息和所述第二媒体信息进行播放；S4、播放所述第二媒体信息时，在所述第二媒体信息的指定区域触发显示交互对象，所述指定区域位于所述第二媒体信息所在播放框四个角的任意一个角(如左上角、左下角、右上角、右下角等)，当然，该交互对象不限定是出现在播放框四个角的任意一个角(如左上角、左下角、右上角、右下角等)，该交互对象也可以出现在播放框四个角的任意两个角、三个角或同时在四个角出现；S5、基于作用于所述交互对象上的第一操作，触发包含至少一个目标媒体信息的浮层显示，至少一个目标媒体信息为推荐信息，如广告信息。也就是说，采用本发明实施例，在触发与该交互对象的互动操作后，可以在浮层中显示更多精准定位的推荐信息。
图4为应用本发明实施例一广告推荐信息的信息交互示意图，图4中包括：服务器11……1n、终端设备21-24、终端设备31-3n，终端设备21-24、终端设备31-3n通过有线网络或者无线网络与服务器进行信息交互，终端设备包括手机、台式机、PC机、一体机等类型，一个示例中，服务器11……1n还可以通过网络与第一终端(如广告主所在的终端，或称为提供广告素材和内容推广的对象)进行交互，第一终端(如广告主所在的终端，或称为提供广告素材和内容推广的对象)将想要投放的广告提交后，被存储在服务器集群中，服务器集群中可以包含用于存储广告素材的服务器类型，用于存储视频素材的服务器类型等等，可以配备管理员对第一终端(如广告主所在的终端，或称为提供广告素材和内容推广的对象)投放的广告进行审核等一系列处理，第一终端的一个示例为图4中的终端设备31-3n。其中，相对于第一终端(如广告主所在的终端，或称为提供广告素材和内容推广的对象)而言，终端设备21-24可以称为第二终端(如普通用户所在的终端，或称为广告展示或曝光的对象)，第二终端的一个示例为图4中的终端设备21-24，第二终端可以为通过视频应用看视频的用户，通过游戏应用打游戏 的用户，通过上网浏览页面的用户等等。终端设备中安装的所有应用或者指定的应用(如游戏应用，视频应用，浏览器应用等等)都可以添加广告以展示给用户更多的推荐信息。
上述图3-4的例子只是实现本发明实施例的一个***架构实例，本发明实施例并不限于上述图3-4所述的***结构，基于上述图3-4所述的***架构，提出本发明方法各个实施例。
本发明实施例的一种信息处理方法，如图5所示，所述方法包括：终端向服务器发起第一请求，所述第一请求中携带所请求的第一媒体信息的相关信息(101)。比如，终端用户点击视频网站或移动终端应用中的第一媒体信息，将第一媒体信息的链接地址封装到第一请求中，发送给后台的服务器。终端接收到服务器根据所述第一媒体信息的相关信息得到的反馈结果，所述反馈结果中携带第一媒体信息和第二媒体信息(102)。比如，所述第一媒体信息可以为如电视剧、综艺节目等视频正片，所述第二媒体信息可以为如广告等推荐信息。信息交互的目的除了进行信息推荐和视频播放等，还需要接收用户的反馈以便分析用户行为习惯，给用户推荐更多更精准的信息，单位时间内收集越多推荐信息的反馈，更利于服务器对接收的用户反馈进行分析，且，终端用户也希望能一次性接收更多的推荐信息，因此，服务器除了给终端反馈所述第一媒体信息，也可以一并反馈第二媒体信息。终端按照预设策略分别加载所述第一媒体信息和所述第二媒体信息进行播放(103)。对于预设策略而言，本发明实施例中，以第一媒体信息为如电视剧、综艺节目等视频正片，第二媒体信息为如广告等推荐信息为例，不限定广告一定是前贴片的顺序，只要能播放视频正片和广告就行，至于广告是在视频正片之前，中间，暂停，结束后出现，都在本发明的保护范围中。终端播放所述第二媒体信息，当在所述第二媒体信息的指定区域触发显示交互对象时，获取作用于所述交互对象上的第一操作， 所述指定区域位于所述第二媒体信息所在播放框四个角的任意一个角(104)。需要指出的是，在所述第二媒体信息的指定区域触发显示交互对象(如角标广告)，所述指定区域可以位于所述第二媒体信息所在播放框四个角的任意一个角(如左上角、左下角、右上角、右下角等)，当然，该交互对象不限定是出现在播放框四个角的任意一个角(如左上角、左下角、右上角、右下角等)，该交互对象也可以出现在播放框四个角的任意两个角、三个角或同时在四个角出现。响应所述第一操作，触发包含至少一个目标媒体信息的浮层显示(105)。
采用本发明实施例，在按照预设策略交替播放第一媒体信息和第二媒体信息的场景中，触发交互对象后，以该交互对象作为媒介，实现了为终端用户展示更多精准定位的推荐信息。该交互对象显示于第二媒体信息的播放框中的指定区域，该指定区域位于所述第二媒体信息所在播放框四个角的任意一个角(如左上角、左下角、右上角、或右下角)，在获取作用于所述交互对象上的第一操作后，对其进行响应，触发包含至少一个目标媒体信息的浮层显示，也就是说，触发与该交互对象的互动操作后可以在浮层中显示更多精准定位的推荐信息，从而，在第二媒体信息为前贴片的广告时，采用本发明实施例，可以利用前贴片广告播放过程中展示更多信息的角标广告，在用户通过前贴片的角标广告进行互动操作时，能互换出富媒体的前贴片浮层，以展示更多广告信息，用户可以互动还可以观看更多广告信息。
在一个实际应用中，在如图4所示的服务器集群中存储有视频素材、角标图片素材、触发浮层的富媒体H5素材、广告素材等。服务器下发视频素材和角标图片素材展示给终端用户，通过角标图片素材得到角标广告。当终端用户触发角标广告时，服务器会进一步下发浮层形式的富媒体H5素材到终端用户侧并展示富媒体的浮层，此时，触发浮层显示后，原广告将 暂停播放，同时将富媒体的浮层提供给用户进行交互，在交互过程中，富媒体的浮层会再次去调用其他图片素材信息、文字信息和视频信息等，将其显示于富媒体的浮层的对应标签页中，以再次展示更多的广告信息。
本发明实施例的一种信息处理方法，如图6所示，所述方法包括：终端向服务器发起第一请求，所述第一请求中携带所请求的第一媒体信息的相关信息(201)。比如，终端用户点击视频网站或移动终端应用中的第一媒体信息，将第一媒体信息的链接地址封装到第一请求中，发送给后台的服务器。终端接收到服务器根据所述第一媒体信息的相关信息得到的反馈结果，所述反馈结果中携带第一媒体信息和第二媒体信息(202)。比如，所述第一媒体信息可以为如电视剧、综艺节目等视频正片，所述第二媒体信息可以为如广告等推荐信息。信息交互的目的除了进行信息推荐和视频播放等，还需要接收用户的反馈以便分析用户行为习惯，给用户推荐更多更精准的信息，单位时间内收集越多推荐信息的反馈，更利于服务器对接收的用户反馈进行分析，且，终端用户也希望能一次性接收更多的推荐信息，因此，服务器除了给终端反馈所述第一媒体信息，也可以一并反馈第二媒体信息。终端按照预设策略分别加载所述第一媒体信息和所述第二媒体信息进行播放(203)。对于预设策略而言，本发明实施例中，以第一媒体信息为如电视剧、综艺节目等视频正片，第二媒体信息为如广告等推荐信息为例，不限定广告一定是前贴片的顺序，只要能播放视频正片和广告就行，至于广告是在视频正片之前，中间，暂停，结束后出现，都在本发明的保护范围中。终端播放所述第二媒体信息时，获取角标图片素材(204)。根据所述角标图片素材生成所述交互对象，在所述第二媒体信息的指定区域渲染得到所述交互对象并触发显示所述交互对象(205)。获取作用于所述交互对象上的第一操作，所述指定区域位于所述第二媒体信息所在播放框四个角的任意一个角(206)。需要指出的是，在所述第二媒体信息的指 定区域触发显示交互对象(如角标广告)，所述指定区域可以位于所述第二媒体信息所在播放框四个角的任意一个角(如左上角、左下角、右上角、右下角等)，当然，该交互对象不限定是出现在播放框四个角的任意一个角(如左上角、左下角、右上角、右下角等)，该交互对象也可以出现在播放框四个角的任意两个角、三个角或同时在四个角出现。响应所述第一操作时，发起第二请求，所述第二请求中携带与所述交互对象相关的信息(207)。接收到根据所述交互对象相关的信息得到的富媒体H5素材(208)。根据所述富媒体H5素材生成所述包含至少一个目标媒体信息的浮层，显示所述包含至少一个目标媒体信息的浮层(209)。在实际应用中，所述交互对象可以为角标广告，在触发角标广告后，可以拉取浮层的富媒体H5素材，进一步还可以根据浮层的富媒体H5素材拉取更多的广告，在后续实施例中具体阐述。需要指出的是，浮层的富媒体H5素材与角标广告可以有对应关系，也可有没有对应关系。在本实施例中，浮层的富媒体H5素材与角标广告有对应关系，角标广告不只一个，与其对应的浮层的富媒体H5素材也不只一个。
基于上述各个实施例，在实际应用中，所述交互对象可以为角标广告，在触发角标广告后，可以拉取浮层的富媒体H5素材，进一步还可以根据浮层的富媒体H5素材拉取更多的广告。具体的，包括以下两种实施方式：
实施方式一：在包含至少一个目标媒体信息的浮层显示中包含至少一个标签页，包括：
步骤301、接收到所述富媒体H5素材时，获取与所述至少一个标签页对应的全部目标媒体信息并本地存储。
步骤302、获取到作用于当前标签页上的第二操作时，从本地提取与所述当前标签页对应的目标媒体信息。
步骤303、在所述当前标签页上显示所述目标媒体信息，目标媒体信息 的类型包括：商品详细图片介绍，天气等各种推荐信息或称广告信息。一个例子是：可在这个浮层上互动查看更多广告信息，比如商品的商品链接指引，比如商品详细图片介绍，比如更多的视频介绍。
采用本实施方式，是一次性拉取与所述至少一个标签页对应的全部目标媒体信息后，存储在终端本地，每次有基于对应当前标签的用户互动操作时，就直接从本地提取对应当前标签的目标媒体信息，并显示于浮层中。
实施方式二：在包含至少一个目标媒体信息的浮层显示中包含至少一个标签页，包括：
步骤401、获取到作用于当前标签页上的第二操作时，发起第三请求，所述第二请求中携带与所述当前标签页相关的信息。
步骤402、接收到根据所述当前标签页相关的信息得到对应于所述当前标签页的目标媒体信息。
步骤403、在所述当前标签页上显示所述目标媒体信息，目标媒体信息的类型包括：商品详细图片介绍，天气等各种推荐信息或称广告信息。一个例子是：可在这个浮层上互动查看更多广告信息，比如商品的商品链接指引，比如商品详细图片介绍，比如更多的视频介绍。
采用本实施方式，是非一次性拉取，而是随用随请求以便实时拉取对应当前标签的目标媒体信息。全部目标媒体信息保存在服务器，随着互动，实时从服务器拉取对应的目标媒体信息。具体的，每次有基于对应标签的用户互动操作时，终端就从服务器请求对应当前标签的目标媒体信息，终端得到该目标媒体信息后，显示于浮层中。
基于上述各个实施例，所述方法还包括：触发在所述第二媒体信息的指定区域显示交互对象时，暂停所述第二媒体信息的播放，在关闭交互对象时，继续播放所述第二媒体信息。进一步，还可以关闭基于交互对象所触发显示的富媒体浮层。在一个实际应用中，以前贴片广告为例，当用户 触发前贴片的角标广告时，触发前贴片富媒体浮层，同时前贴片广告暂停。用户可在这个浮层上互动查看更多广告信息，比如商品的商品链接指引，比如商品详细图片介绍，比如更多的视频介绍。用户关闭浮层后前贴片广告继续播放，因此用户在看广告时候通过角标信息获取更多广告资料，了解更多详情。
本发明实施例的信息处理***，如图7所示，终端设备发起携带包含第一媒体信息的相关信息(如第一媒体信息的链接地址)的请求给服务器，服务器收到请求后，根据第一媒体信息的相关信息(如第一媒体信息的链接地址)反馈给终端所请求的第一媒体信息，同时为了给用户提供推荐信息，也可以将推荐信息一并反馈。信息交互的目的除了进行信息推荐和视频播放等，还需要接收用户的反馈以便分析用户行为习惯，给用户推荐更多更精准的信息，单位时间内收集越多推荐信息的反馈，更利于服务器对接收的用户反馈进行分析，且，终端用户也希望能一次性接收更多的推荐信息，从而，根据终端的处理在触发交互对象(如角标广告)后得到富媒体h5的浮层，在浮层中可以显示更多的推荐信息(如图文或视频形式等显示的广告信息等)。该交互对象(如角标广告)是在媒体信息播放框四个角的任意一个角(如左上角、左下角、右上角、右下角等)，该交互对象也可以出现在播放框四个角的任意两个角、三个角或同时在四个角出现，也不影响当前的媒体信息播放。本发明实施例的信息处理***包括终端41和服务器42，其中，终端41包括：第一请求单元411，用于发起第一请求，所述第一请求中携带所请求的第一媒体信息的相关信息；第一接收单元412，用于接收到根据所述第一媒体信息的相关信息得到的反馈结果，所述反馈结果中携带所述第一媒体信息和第二媒体信息；播放单元413，用于按照预设策略分别加载所述第一媒体信息和所述第二媒体信息进行播放；触发单元414，用于播放所述第二媒体信息时，在所述第二媒体信息的指定区域触 发显示交互对象，所述指定区域位于所述第二媒体信息所在播放框四个角的任意一个角；第一获取单元415，用于获取作用于所述交互对象上的第一操作；显示单元416，用于响应所述第一操作，触发包含至少一个目标媒体信息的浮层显示。
采用本发明实施例，在按照预设策略交替播放第一媒体信息和第二媒体信息的场景中，触发交互对象后，以该交互对象作为媒介，实现了为终端用户展示更多精准定位的推荐信息。该交互对象显示于第二媒体信息的播放框中的指定区域，该指定区域位于所述第二媒体信息所在播放框四个角的任意一个角(如左上角、左下角、右上角、或右下角)，在获取作用于所述交互对象上的第一操作后，对其进行响应，触发包含至少一个目标媒体信息的浮层显示，也就是说，触发与该交互对象的互动操作后可以在浮层中显示更多精准定位的推荐信息，从而，在第二媒体信息为前贴片的广告时，采用本发明实施例，可以利用前贴片广告播放过程中展示更多信息的角标广告，在用户通过前贴片的角标广告进行互动操作时，能互换出富媒体的前贴片浮层，以展示更多广告信息，用户可以互动还可以观看更多广告信息。
在本发明实施例一实施方式中，所述触发单元，进一步用于：获取角标图片素材；根据所述角标图片素材生成所述交互对象；在所述第二媒体信息的指定区域渲染得到所述交互对象。
在本发明实施例一实施方式中，所述显示单元，进一步用于：响应所述第一操作时，发起第二请求，所述第二请求中携带与所述交互对象相关的信息；接收到根据所述交互对象相关的信息得到的富媒体H5素材；根据所述富媒体H5素材生成所述包含至少一个目标媒体信息的浮层，显示所述包含至少一个目标媒体信息的浮层。
在本发明实施例一实施方式中，所述包含至少一个目标媒体信息的浮 层显示中包含至少一个标签页；所述终端还包括：第二接收单元，用于接收到所述富媒体H5素材时，获取与所述至少一个标签页对应的全部目标媒体信息并本地存储；第二获取单元，用于获取到作用于当前标签页上的第二操作时，从本地提取与所述当前标签页对应的目标媒体信息；所述显示单元，进一步用于在所述当前标签页上显示所述目标媒体信息。
在本发明实施例一实施方式中，所述包含至少一个目标媒体信息的浮层显示中包含至少一个标签页；所述终端还包括：第三获取单元，用于获取到作用于当前标签页上的第二操作时，发起第三请求，所述第二请求中携带与所述当前标签页相关的信息；第三接收单元，用于接收到根据所述当前标签页相关的信息得到对应于所述当前标签页的目标媒体信息；所述显示单元，进一步用于在所述当前标签页上显示所述目标媒体信息。
在本发明实施例一实施方式中，所述终端还包括：暂停播放单元，用于触发在所述第二媒体信息的指定区域显示交互对象时，暂停所述第二媒体信息的播放。
其中，对于用于数据处理的处理器而言，在执行处理时，可以采用微处理器、中央处理器(CPU，Central Processing Unit)、数字信号处理器(DSP，Digital Singnal Processor)或可编程逻辑阵列(FPGA，Field－Programmable Gate Array)实现；对于存储介质来说，包含操作指令，该操作指令可以为计算机可执行代码，通过所述操作指令来实现上述本发明实施例信息处理方法流程中的各个步骤。
这里需要指出的是：以上涉及终端和服务器项的描述，与上述方法描述是类似的，同方法的有益效果描述，不做赘述。对于本发明终端和服务器实施例中未披露的技术细节，请参照本发明方法流程描述的实施例所描述内容。
以一个现实应用场景为例对本发明实施例阐述如下：
一个应用场景中，视频广告分为传统视频广告和移动视频广告两类。传统视频广告是在视频内的广告进行设置和投放，而移动视频广告分为传统贴片广告和In-App视频广告，In-App视频广告是指在移动设备内进行的插播视频的模式。视频广告在投放中需要对目标客户进行精准定位，需要收集用户习惯进行分析，采用现有的广告投放模式已经难以适应当前的媒体环境与用户习惯，用户需要得到更精准定位的更多独家信息(图片/视频)的广告，而用户基于更多独家信息(图片/视频)的广告反馈，用于服务器的后台分析，会对投放是否精准定位提供大量的数据支持，从而通过终端与服务器之间的交互形成一个闭环的信息处理过程。
对于该应用场景，采用本发明实施例，可以是一种角标混合富媒体前贴片的广告信息处理方案。利用前贴片播放过程中展示更多信息的角标信息，在用户通过前贴片的角标时候，互换出富媒体前贴片浮层，展示更多广告信息，用户可以互动还可以观看更多广告信息。
在实际应用中的一个示例如图8-13所示，包括：1)当展示前贴片广告时候，如图8所示，在播放框左下角同时出现角标广告，角标广告以A1标识，提示用户可以看更多广告信息。2)当用户触发前贴片的角标广告时，如图9所示，触发前贴片富媒体浮层，富媒体浮层以A2进行标识，同时前贴片广告暂时暂停。3)用户可在这个富媒体浮层上互动查看更多广告信息，如图10-12所示，比如商品的商品链接指引，比如商品详细图片介绍，比如更多的视频介绍，以图10为例，是在富媒体浮层中以A31-A35所示的至少一个标签来对更多广告信息进行分类划分。4)用户关闭浮层后前贴片广告继续播放，如图13所示。从而用户在看广告时候通过角标信息获取更多广告资料，了解更多详情。
对于上述示例，如图14所示，一个具体实现过程包括：1)广告投放平台上传视频素材，角标图片素材，触发浮层的富媒体H5素材；2)当广 告审核投放后，广告素材存储到服务器中；3)当用户看到此类广告后，服务器下发视频素材和角标图片素材展示；4)当用户触发角标时候，触发展示浮层富媒体H5素材下发到用户侧以展示富媒体浮层；5)触发展示富媒体浮层后广告将暂停，展示的富媒体浮层可以让用户进行交互；6)在这个交互过程中，富媒体浮层的富媒体H5素材会再次去调用其他图片素材信息，文字信息和视频信息；7)当调用成功后再次展示更多广告信息并统计数据。
本发明实施例还提供了一种计算机存储介质，例如包括计算机程序的存储器，上述计算机程序可由数据处理装置的处理器执行，以完成前述方法所述步骤。计算机存储介质可以是FRAM、ROM、PROM、EPROM、EEPROM、Flash Memory、磁表面存储器、光盘、或CD-ROM等存储器；也可以是包括上述存储器之一或任意组合的各种设备，如移动电话、计算机、平板设备、个人数字助理等。
本发明实施例提供的计算机可读存储介质，其上存储有计算机程序，该计算机程序被处理器运行时，执行如下信息处理方法的步骤。
一实施例中，该计算机程序在终端侧被处理器运行时，执行：
发起第一请求，所述第一请求中携带所请求的第一媒体信息的相关信息；
接收到根据所述第一媒体信息的相关信息得到的反馈结果，所述反馈结果中携带所述第一媒体信息和第二媒体信息；
按照预设策略分别加载所述第一媒体信息和所述第二媒体信息进行播放；
播放所述第二媒体信息时，在所述第二媒体信息的指定区域触发显示交互对象，所述指定区域位于所述第二媒体信息所在播放框四个角的任意一个角；
获取作用于所述交互对象上的第一操作；
响应所述第一操作，触发包含至少一个目标媒体信息的浮层显示。
一实施例中，该计算机程序在终端侧被处理器运行时，还执行：
获取角标图片素材；
根据所述角标图片素材生成所述交互对象；
在所述第二媒体信息的指定区域渲染得到所述交互对象。
一实施例中，该计算机程序在终端侧被处理器运行时，还执行：
响应所述第一操作时，发起第二请求，所述第二请求中携带与所述交互对象相关的信息；
接收到根据所述交互对象相关的信息得到的H5素材；
根据所述H5素材生成所述包含至少一个目标媒体信息的浮层，显示所述包含至少一个目标媒体信息的浮层。
一实施例中，该计算机程序在终端侧被处理器运行时，还执行：
接收到所述H5素材时，获取与所述至少一个标签页对应的全部目标媒体信息并本地存储；
获取到作用于当前标签页上的第二操作时，从本地提取与所述当前标签页对应的目标媒体信息；
在所述当前标签页上显示所述目标媒体信息。
一实施例中，该计算机程序在终端侧被处理器运行时，还执行：
获取到作用于当前标签页上的第二操作时，发起第三请求，所述第二请求中携带与所述当前标签页相关的信息；
接收到根据所述当前标签页相关的信息得到对应于所述当前标签页的目标媒体信息；
在所述当前标签页上显示所述目标媒体信息。
一实施例中，该计算机程序在终端侧被处理器运行时，还执行：
触发在所述第二媒体信息的指定区域显示交互对象时，暂停所述第二媒体信息的播放。
在本申请所提供的几个实施例中，应该理解到，所揭露的设备和方法，可以通过其它的方式实现。以上所描述的设备实施例仅仅是示意性的，例如，所述单元的划分，仅仅为一种逻辑功能划分，实际实现时可以有另外的划分方式，如：多个单元或组件可以结合，或可以集成到另一个***，或一些特征可以忽略，或不执行。另外，所显示或讨论的各组成部分相互之间的耦合、或直接耦合、或通信连接可以是通过一些接口，设备或单元的间接耦合或通信连接，可以是电性的、机械的或其它形式的。
上述作为分离部件说明的单元可以是、或也可以不是物理上分开的，作为单元显示的部件可以是、或也可以不是物理单元，即可以位于一个地方，也可以分布到多个网络单元上；可以根据实际的需要选择其中的部分或全部单元来实现本实施例方案的目的。
另外，在本发明各实施例中的各功能单元可以全部集成在一个处理单元中，也可以是各单元分别单独作为一个单元，也可以两个或两个以上单元集成在一个单元中；上述集成的单元既可以采用硬件的形式实现，也可以采用硬件加软件功能单元的形式实现。
本领域普通技术人员可以理解：实现上述方法实施例的全部或部分步骤可以通过程序指令相关的硬件来完成，前述的程序可以存储于一计算机可读取存储介质中，该程序在执行时，执行包括上述方法实施例的步骤；而前述的存储介质包括：移动存储设备、只读存储器(ROM，Read-Only Memory)、随机存取存储器(RAM，Random Access Memory)、磁碟或者光盘等各种可以存储程序代码的介质。
或者，本发明上述集成的单元如果以软件功能单元的形式实现并作为独立的产品销售或使用时，也可以存储在一个计算机可读取存储介质中。 基于这样的理解，本发明实施例的技术方案本质上或者说对现有技术做出贡献的部分可以以软件产品的形式体现出来，该计算机软件产品存储在一个存储介质中，包括若干指令用以使得一台计算机设备(可以是个人计算机、服务器、或者网络设备等)执行本发明各个实施例所述方法的全部或部分。而前述的存储介质包括：移动存储设备、ROM、RAM、磁碟或者光盘等各种可以存储程序代码的介质。
以上所述，仅为本发明的具体实施方式，但本发明的保护范围并不局限于此，任何熟悉本技术领域的技术人员在本发明揭露的技术范围内，可轻易想到变化或替换，都应涵盖在本发明的保护范围之内。因此，本发明的保护范围应以所述权利要求的保护范围为准。
工业实用性
采用本发明实施例，在按照预设策略分别加载所述第一媒体信息和所述第二媒体信息进行播放，播放所述第二媒体信息时，在所述第二媒体信息的指定区域触发显示交互对象，在媒体信息播放场景中，除了第一媒体信息(如电视剧、综艺节目等视频正片)的播放，还可以包括第二媒体信息(如推荐信息)的播放，为了不影响媒体信息的播放并能提供更多的推荐信息，触发该交互对象，以该交互对象作为媒介，实现了为终端用户展示更多精准定位的推荐信息。该交互对象显示于第二媒体信息的播放框中的指定区域，该指定区域位于所述第二媒体信息所在播放框四个角的任意一个角(如左上角、左下角、右上角、或右下角)，在获取作用于所述交互对象上的第一操作后，对其进行响应，触发包含至少一个目标媒体信息的浮层显示，也就是说，触发与该交互对象的互动操作后可以在浮层中显示更多精准定位的推荐信息。

Claims (19)

  1. 一种信息处理方法，所述方法包括：
    发起第一请求，所述第一请求中携带所请求的第一媒体信息的相关信息；
    接收到反馈结果，所述反馈结果根据所述第一媒体信息的相关信息得到，携带有第一媒体信息和第二媒体信息；
    按照预设策略分别加载所述第一媒体信息和所述第二媒体信息进行播放；
    播放所述第二媒体信息时，在所述第二媒体信息的指定区域触发显示交互对象，所述指定区域位于所述第二媒体信息所在播放框四个角的任意一个角；
    获取作用于所述交互对象上的第一操作；
    响应所述第一操作，触发包含至少一个目标媒体信息的浮层显示。
  2. 根据权利要求1所述的方法，其中，在所述第二媒体信息的指定区域触发显示交互对象，包括：
    获取角标图片素材；
    根据所述角标图片素材生成所述交互对象；
    在所述第二媒体信息的指定区域渲染得到所述交互对象。
  3. 根据权利要求1所述的方法，其中，响应所述第一操作，触发包含至少一个目标媒体信息的浮层显示，包括：
    响应所述第一操作时，发起第二请求，所述第二请求中携带与所述交互对象相关的信息；
    接收到根据所述交互对象相关的信息得到的富媒体H5素材；
    根据所述富媒体H5素材生成所述包含至少一个目标媒体信息的浮层， 显示所述包含至少一个目标媒体信息的浮层。
  4. 根据权利要求3所述的方法，其中，所述包含至少一个目标媒体信息的浮层显示中包含至少一个标签页；
    所述方法还包括：
    接收到所述富媒体H5素材时，获取与所述至少一个标签页对应的全部目标媒体信息并本地存储；
    获取到作用于当前标签页上的第二操作时，从本地提取与所述当前标签页对应的目标媒体信息；
    在所述当前标签页上显示所述目标媒体信息。
  5. 根据权利要求3所述的方法，其中，所述包含至少一个目标媒体信息的浮层显示中包含至少一个标签页；
    所述方法还包括：
    获取到作用于当前标签页上的第二操作时，发起第三请求，所述第二请求中携带与所述当前标签页相关的信息；
    接收到根据所述当前标签页相关的信息得到对应于所述当前标签页的目标媒体信息；
    在所述当前标签页上显示所述目标媒体信息。
  6. 根据权利要求1至5中任一项所述的方法，其中，所述方法还包括：
    触发在所述第二媒体信息的指定区域显示交互对象时，暂停所述第二媒体信息的播放。
  7. 一种终端，所述终端包括：
    第一请求单元，用于发起第一请求，所述第一请求中携带所请求的第一媒体信息的相关信息；
    第一接收单元，用于接收到反馈结果，所述反馈结果根据所述第一媒体信息的相关信息得到，携带有所述第一媒体信息和第二媒体信息；
    播放单元，用于按照预设策略分别加载所述第一媒体信息和所述第二媒体信息进行播放；
    触发单元，用于播放所述第二媒体信息时，在所述第二媒体信息的指定区域触发显示交互对象，所述指定区域位于所述第二媒体信息所在播放框四个角的任意一个角；
    第一获取单元，用于获取作用于所述交互对象上的第一操作；
    显示单元，用于响应所述第一操作，触发包含至少一个目标媒体信息的浮层显示。
  8. 根据权利要求7所述的终端，其中，所述触发单元，进一步用于：
    获取角标图片素材；
    根据所述角标图片素材生成所述交互对象；
    在所述第二媒体信息的指定区域渲染得到所述交互对象。
  9. 根据权利要求7所述的终端，其中，所述显示单元，进一步用于：
    响应所述第一操作时，发起第二请求，所述第二请求中携带与所述交互对象相关的信息；
    接收到根据所述交互对象相关的信息得到的富媒体H5素材；
    根据所述富媒体H5素材生成所述包含至少一个目标媒体信息的浮层，显示所述包含至少一个目标媒体信息的浮层。
  10. 根据权利要求9所述的终端，其中，所述包含至少一个目标媒体信息的浮层显示中包含至少一个标签页；
    所述终端还包括：
    第二接收单元，用于接收到所述富媒体H5素材时，获取与所述至少一个标签页对应的全部目标媒体信息并本地存储；
    第二获取单元，用于获取到作用于当前标签页上的第二操作时，从本地提取与所述当前标签页对应的目标媒体信息；
    所述显示单元，进一步用于在所述当前标签页上显示所述目标媒体信息。
  11. 根据权利要求9所述的终端，其中，所述包含至少一个目标媒体信息的浮层显示中包含至少一个标签页；
    所述终端还包括：
    第三获取单元，用于获取到作用于当前标签页上的第二操作时，发起第三请求，所述第二请求中携带与所述当前标签页相关的信息；
    第三接收单元，用于接收到根据所述当前标签页相关的信息得到对应于所述当前标签页的目标媒体信息；
    所述显示单元，进一步用于在所述当前标签页上显示所述目标媒体信息。
  12. 根据权利要求7至11中任一项所述的终端，其中，所述终端还包括：
    暂停播放单元，用于触发在所述第二媒体信息的指定区域显示交互对象时，暂停所述第二媒体信息的播放。
  13. 一种计算机存储介质，所述计算机存储介质中存储有计算机可执行指令，所述计算机可执行指令用于执行上述权利要求1-6任一项所述的信息处理方法。
  14. 一种信息处理方法，应用于终端，终端包括有一个或多个处理器以及存储器，以及一个或一个以上的程序，其中，所述一个或一个以上的程序存储于存储器中，所述程序可以包括一个或一个以上的每一个对应于一组指令的模块，所述一个或多个处理器被配置为执行指令；所述方法包括：
    发起第一请求，所述第一请求中携带所请求的第一媒体信息的相关信息；
    接收到反馈结果，所述反馈结果根据所述第一媒体信息的相关信息得到，携带有第一媒体信息和第二媒体信息；
    按照预设策略分别加载所述第一媒体信息和所述第二媒体信息进行播放；
    播放所述第二媒体信息时，在所述第二媒体信息的指定区域触发显示交互对象，所述指定区域位于所述第二媒体信息所在播放框四个角的任意一个角；
    获取作用于所述交互对象上的第一操作；
    响应所述第一操作，触发包含至少一个目标媒体信息的浮层显示。
  15. 根据权利要求14所述的方法，其中，在所述第二媒体信息的指定区域触发显示交互对象，包括：
    获取角标图片素材；
    根据所述角标图片素材生成所述交互对象；
    在所述第二媒体信息的指定区域渲染得到所述交互对象。
  16. 根据权利要求14所述的方法，其中，响应所述第一操作，触发包含至少一个目标媒体信息的浮层显示，包括：
    响应所述第一操作时，发起第二请求，所述第二请求中携带与所述交互对象相关的信息；
    接收到根据所述交互对象相关的信息得到的富媒体H5素材；
    根据所述富媒体H5素材生成所述包含至少一个目标媒体信息的浮层，显示所述包含至少一个目标媒体信息的浮层。
  17. 根据权利要求16所述的方法，其中，所述包含至少一个目标媒体信息的浮层显示中包含至少一个标签页；
    所述方法还包括：
    接收到所述富媒体H5素材时，获取与所述至少一个标签页对应的全部 目标媒体信息并本地存储；
    获取到作用于当前标签页上的第二操作时，从本地提取与所述当前标签页对应的目标媒体信息；
    在所述当前标签页上显示所述目标媒体信息。
  18. 根据权利要求16所述的方法，其中，所述包含至少一个目标媒体信息的浮层显示中包含至少一个标签页；
    所述方法还包括：
    获取到作用于当前标签页上的第二操作时，发起第三请求，所述第二请求中携带与所述当前标签页相关的信息；
    接收到根据所述当前标签页相关的信息得到对应于所述当前标签页的目标媒体信息；
    在所述当前标签页上显示所述目标媒体信息。
  19. 根据权利要求14至18中任一项所述的方法，其中，所述方法还包括：
    触发在所述第二媒体信息的指定区域显示交互对象时，暂停所述第二媒体信息的播放。
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