CN113886610A - Information display method, information processing method and device - Google Patents

Information display method, information processing method and device Download PDF

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Publication number
CN113886610A
CN113886610A CN202111166091.2A CN202111166091A CN113886610A CN 113886610 A CN113886610 A CN 113886610A CN 202111166091 A CN202111166091 A CN 202111166091A CN 113886610 A CN113886610 A CN 113886610A
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media content
target
image
information
user side
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郝浠杰
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Beijing ByteDance Network Technology Co Ltd
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Beijing ByteDance Network Technology Co Ltd
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    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06F—ELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/40—Information retrieval; Database structures therefor; File system structures therefor of multimedia data, e.g. slideshows comprising image and additional audio data
    • G06F16/43—Querying
    • G06F16/435—Filtering based on additional data, e.g. user or group profiles
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06F—ELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/40—Information retrieval; Database structures therefor; File system structures therefor of multimedia data, e.g. slideshows comprising image and additional audio data
    • G06F16/43—Querying
    • G06F16/438—Presentation of query results
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06F—ELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/40—Information retrieval; Database structures therefor; File system structures therefor of multimedia data, e.g. slideshows comprising image and additional audio data
    • G06F16/45—Clustering; Classification
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06F—ELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/40—Information retrieval; Database structures therefor; File system structures therefor of multimedia data, e.g. slideshows comprising image and additional audio data
    • G06F16/48—Retrieval characterised by using metadata, e.g. metadata not derived from the content or metadata generated manually

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  • Theoretical Computer Science (AREA)
  • Multimedia (AREA)
  • Data Mining & Analysis (AREA)
  • Databases & Information Systems (AREA)
  • Physics & Mathematics (AREA)
  • General Engineering & Computer Science (AREA)
  • General Physics & Mathematics (AREA)
  • Library & Information Science (AREA)
  • Information Transfer Between Computers (AREA)

Abstract

The disclosure provides an information display method, an information processing method and an information processing device, wherein the information display method, the information processing method and the information processing device comprise the following steps: responding to a target triggering operation, and entering a full screen display interface corresponding to information stream data, wherein the full screen display interface is used for displaying a single media content in the information stream data, and the information stream data comprises at least one image-text media content generated based on a target template; and responding to the media content display switching operation to display the media content in the information stream data. By the method, the user can finish reading all the image-text contents through one screen, and the reading efficiency and experience of the user are improved.

Description

Information display method, information processing method and device
Technical Field
The present disclosure relates to the field of computer technologies, and in particular, to an information display method, an information processing method, and an information processing apparatus.
Background
Currently, viewing online articles is an important way for people to obtain information. In the related art, when an article is displayed, generally, a title of the article is displayed, and then a user enters a detail page of the article to view the article content by triggering the article title, however, when the article content displayed on the detail page is not interested by the user, the user exits the detail page and continues to view other article titles. This way of reading an article is inefficient.
Disclosure of Invention
The embodiment of the disclosure at least provides an information display method, an information processing method and an information processing device.
In a first aspect, an embodiment of the present disclosure provides an information displaying method, applied to a user side, including:
responding to a target triggering operation, and entering a full screen display interface corresponding to information stream data, wherein the full screen display interface is used for displaying a single media content in the information stream data, and the information stream data comprises at least one image-text media content generated based on a target template;
and responding to the media content display switching operation to display the media content in the information stream data.
In one possible embodiment, the teletext media content comprises:
generating first image-text media content according to the creation instruction; and/or the presence of a gas in the gas,
and second image-text media content extracted from the target article based on the target template, wherein the target template is a template matched with the target article.
In a possible implementation manner, the target template includes a first preset number of texts;
the second teletext media content comprises textual information extracted from the target article that does not exceed the first predetermined number of texts.
In a possible implementation manner, the target template further includes a second preset number of pictures;
the second image-text media content also comprises target images with the second preset image quantity matched with the target article.
In a possible implementation, the target template further includes background music matched with the second teletext content, and/or a switching presentation animation.
In a possible implementation manner, the first preset number of texts and the second preset number of pictures in the target template are determined based on attributes in the target article.
In a possible embodiment, the method further comprises: obtaining the image-text media content in the information stream data according to the following method:
acquiring second image-text media content matched with the equipment attribute information of the user side; and the second image-text media content is extracted from the target article based on the target template, and the target template is matched with the equipment attribute information and the target article.
In a possible embodiment, the method further comprises:
and under the condition that the displayed media content is the second image-text media content, responding to the triggering operation aiming at displaying the details of the second image-text media content, and jumping to the details page of the target article.
In a possible embodiment, the method further comprises:
taking the display duration of the image-text media content as a first reading duration for reading the image-text media content by a user, and sending the first reading duration to a server, so that the server determines the article reading completion rate based on the first reading duration and a first estimated duration, and pushes resources to the user side based on the article reading completion rate;
the first estimated duration is the duration required for reading the image-text media content determined based on the number of characters contained in the image-text media content, and the resource pushing comprises image-text media content pushing and/or video pushing.
In a possible embodiment, the method further comprises:
taking the display duration of the detail page of the target article as a second reading duration of the target article by the user, and sending the second reading duration to the server so that the server determines the article reading completion rate based on the second reading duration and a second estimated duration;
the second estimated time length is the time length required for reading the target article based on the number of pictures and the number of characters in the target article.
In a second aspect, an embodiment of the present disclosure further provides an information processing method, applied to a server, including:
acquiring a target article to be processed;
determining at least one target template matched with the target article to be processed;
aiming at any target template, extracting content from the target article based on the target template to generate image-text media content corresponding to the target template; the image-text media content is used for pushing information stream data to a user side, and full-screen display is carried out on a full-screen display page used for displaying single media content in the information stream data at the user side.
In one possible embodiment, the determining at least one target template matching the target article to be processed includes:
determining a first preset text quantity and a second preset picture quantity for content extraction based on the attribute of the target article to be processed;
and generating the target template based on the first preset text quantity and the second preset picture quantity.
In a possible implementation manner, the extracting, for any target template, content from the target article based on the target template to generate teletext media content corresponding to the target template includes:
and extracting content from the target article based on a first preset text quantity contained in the template content and a pre-trained first neural network to generate image-text media content corresponding to the target template.
In a possible embodiment, the method further comprises:
receiving an information flow data acquisition request sent by the user side;
when the information flow data needing to be sent to the user side is determined to be the target article, determining a target template matched with the equipment attribute information of the user side;
and sending the image-text media content generated based on the determined target template in at least one image-text media content corresponding to the target article to the user side.
In a third aspect, an embodiment of the present disclosure provides an information processing method applied to a server, including:
receiving an information flow data acquisition request sent by a user side;
determining a distribution ratio matched with the user side based on the characteristic information of the user side; the distribution proportion is used for representing the proportion among various types of media contents in information flow data sent to the user side, the information flow data at least comprises image-text media contents generated based on a target template matched with the user side, the image-text media contents are used for full-screen display on a full-screen display page of the user side, and the full-screen display page is used for displaying a single media content in the information flow data;
and determining the information flow data pushed to the user side according to the distribution proportion, and sending the determined information flow data to the user side.
In a fourth aspect, an embodiment of the present disclosure provides an information display apparatus, applied to a user side, including:
the response module is used for responding to the target trigger operation and entering a full screen display interface corresponding to the information stream data, wherein the full screen display interface is used for displaying a single media content in the information stream data, and the information stream data comprises at least one image-text media content generated based on the target template;
and the display module is used for responding to the media content display switching operation and displaying the media content in the information stream data.
In one possible embodiment, the teletext media content comprises:
generating first image-text media content according to the creation instruction; and/or the presence of a gas in the gas,
and second image-text media content extracted from the target article based on the target template, wherein the target template is a template matched with the target article.
In a possible implementation manner, the target template includes a first preset number of texts;
the second teletext media content comprises textual information extracted from the target article that does not exceed the first predetermined number of texts.
In a possible implementation manner, the target template further includes a second preset number of pictures;
the second image-text media content also comprises target images with the second preset image quantity matched with the target article.
In a possible implementation, the target template further includes background music matched with the second teletext content, and/or a switching presentation animation.
In a possible implementation manner, the first preset number of texts and the second preset number of pictures in the target template are determined based on attributes in the target article.
In a possible implementation manner, the response module is further configured to obtain the teletext media content in the information stream data according to the following method:
acquiring second image-text media content matched with the equipment attribute information of the user side; and the second image-text media content is extracted from the target article based on the target template, and the target template is matched with the equipment attribute information and the target article.
In a possible embodiment, the display module is further configured to:
and under the condition that the displayed media content is the second image-text media content, responding to the triggering operation aiming at displaying the details of the second image-text media content, and jumping to the details page of the target article.
In a possible implementation manner, the apparatus further includes a second sending module, configured to:
taking the display duration of the image-text media content as a first reading duration for reading the image-text media content by a user, and sending the first reading duration to a server, so that the server determines the article reading completion rate based on the first reading duration and a first estimated duration, and pushes resources to the user side based on the article reading completion rate;
the first estimated duration is the duration required for reading the image-text media content determined based on the number of characters contained in the image-text media content, and the resource pushing comprises image-text media content pushing and/or video pushing.
In a possible implementation manner, the second sending module is further configured to:
taking the display duration of the detail page of the target article as a second reading duration of the target article by the user, and sending the second reading duration to the server so that the server determines the article reading completion rate based on the second reading duration and a second estimated duration;
the second estimated time length is the time length required for reading the target article based on the number of pictures and the number of characters in the target article.
In a fifth aspect, an embodiment of the present disclosure further provides an information processing apparatus, which is applied to a server, and includes:
the acquisition module is used for acquiring a target article to be processed;
the first determination module is used for determining at least one target template matched with the target article to be processed;
the generating module is used for extracting content from the target article based on any target template to generate image-text media content corresponding to the target template; the image-text media content is used for pushing information stream data to a user side, and full-screen display is carried out on a full-screen display page used for displaying single media content in the information stream data at the user side.
In one possible embodiment, the first determining module, when determining at least one target template matching the target article to be processed, is configured to:
determining a first preset text quantity and a second preset picture quantity for content extraction based on the attribute of the target article to be processed;
and generating the target template based on the first preset text quantity and the second preset picture quantity.
In a possible implementation manner, for any target template, when the generation module performs content extraction from the target article based on the target template to generate the teletext media content corresponding to the target template, the generation module is configured to:
and extracting content from the target article based on a first preset text quantity contained in the template content and a pre-trained first neural network to generate image-text media content corresponding to the target template.
In a possible implementation manner, the apparatus further includes a third sending module, configured to:
receiving an information flow data acquisition request sent by the user side;
when the information flow data needing to be sent to the user side is determined to be the target article, determining a target template matched with the equipment attribute information of the user side;
and sending the image-text media content generated based on the determined target template in at least one image-text media content corresponding to the target article to the user side.
In a sixth aspect, an embodiment of the present disclosure further provides an information processing apparatus, applied to a server, including:
the receiving module is used for receiving an information stream data acquisition request sent by a user side;
the second determining module is used for determining the distribution proportion matched with the user side based on the characteristic information of the user side; the distribution proportion is used for representing the proportion among various types of media contents in information flow data sent to the user side, the information flow data at least comprises image-text media contents generated based on a target template matched with the user side, the image-text media contents are used for full-screen display on a full-screen display page of the user side, and the full-screen display page is used for displaying a single media content in the information flow data;
and the first sending module is used for determining the information flow data pushed to the user side according to the distribution proportion and sending the determined information flow data to the user side.
In a seventh aspect, an embodiment of the present disclosure further provides a computer device, including: a processor, a memory and a bus, the memory storing machine-readable instructions executable by the processor, the processor and the memory communicating via the bus when a computer device is running, the machine-readable instructions when executed by the processor performing the steps of the first aspect, or any one of the possible implementations of the first aspect, or the second aspect, or any one of the possible implementations of the second aspect, or the third aspect.
In an eighth aspect, this disclosed embodiment also provides a computer-readable storage medium, where a computer program is stored on the computer-readable storage medium, and when the computer program is executed by a processor, the computer program performs the steps in the first aspect, or any one of the possible implementations of the first aspect, or performs the steps in the second aspect, or any one of the possible implementations of the second aspect, or performs the steps in the third aspect.
According to the information display method, the information processing method and the information processing device, the image-text media content can be displayed in a full screen mode on a full screen display interface corresponding to information stream data, so that when the user content is consumed, the user can finish reading all the image-text content through one screen, and the reading efficiency of the user is improved; because the image-text media content is information stream data, when the user is not interested in the currently displayed image-text media content, the media content can be switched to other media content by directly executing the media content switching operation, and the operation mode is simpler.
In order to make the aforementioned objects, features and advantages of the present disclosure more comprehensible, preferred embodiments accompanied with figures are described in detail below.
Drawings
In order to more clearly illustrate the technical solutions of the embodiments of the present disclosure, the drawings required for use in the embodiments will be briefly described below, and the drawings herein incorporated in and forming a part of the specification illustrate embodiments consistent with the present disclosure and, together with the description, serve to explain the technical solutions of the present disclosure. It is appreciated that the following drawings depict only certain embodiments of the disclosure and are therefore not to be considered limiting of its scope, for those skilled in the art will be able to derive additional related drawings therefrom without the benefit of the inventive faculty.
Fig. 1 shows a flowchart of an information presentation method provided by an embodiment of the present disclosure;
fig. 2 is a schematic diagram illustrating the second image-text media content displayed on a full screen display interface in the information displaying method provided by the embodiment of the disclosure;
FIG. 3 is a flow chart illustrating an information processing method provided by an embodiment of the present disclosure;
FIG. 4 is a flow chart illustrating another information processing method provided by an embodiment of the present disclosure;
FIG. 5 is a schematic diagram illustrating an architecture of an information presentation apparatus provided in an embodiment of the present disclosure;
fig. 6 shows an architecture diagram of an information processing apparatus provided by an embodiment of the present disclosure;
fig. 7 is a schematic diagram illustrating an architecture of an information processing apparatus according to an embodiment of the present disclosure;
fig. 8 shows a schematic structural diagram of a computer device provided by an embodiment of the present disclosure.
Detailed Description
In order to make the objects, technical solutions and advantages of the embodiments of the present disclosure more clear, the technical solutions of the embodiments of the present disclosure will be described clearly and completely with reference to the drawings in the embodiments of the present disclosure, and it is obvious that the described embodiments are only a part of the embodiments of the present disclosure, not all of the embodiments. The components of the embodiments of the present disclosure, generally described and illustrated in the figures herein, can be arranged and designed in a wide variety of different configurations. Thus, the following detailed description of the embodiments of the present disclosure, presented in the figures, is not intended to limit the scope of the claimed disclosure, but is merely representative of selected embodiments of the disclosure. All other embodiments, which can be derived by a person skilled in the art from the embodiments of the disclosure without making creative efforts, shall fall within the protection scope of the disclosure.
Research shows that in the related art, when an article is displayed, the title of the article is generally displayed, then a user enters a detail page of the article to view the content of the article by triggering the article title, and when the user is not interested in the content of the article displayed on the detail page, the user exits the detail page and continues to view other article titles. This way of reading an article is inefficient.
Based on the research, the disclosure provides an information display method, an information processing method and an information processing device, which can display the image-text media content on the full screen display interface corresponding to the information stream data, so that when the user consumes the content, the user can finish reading all the image-text content through one screen, and the reading efficiency of the user is improved; because the image-text media content is information stream data, when the user is not interested in the image-text media content displayed currently, the user can switch to other media content by directly executing the media content switching operation, and the operation mode is simple and can notice that: like reference numbers and letters refer to like items in the following figures, and thus, once an item is defined in one figure, it need not be further defined and explained in subsequent figures.
In order to facilitate understanding of the embodiment, a detailed description is first given to an information display method disclosed in the embodiment of the present disclosure, an execution subject of the information display method provided in the embodiment of the present disclosure is generally a terminal device, and the terminal device may include, for example, a smart phone, a tablet computer, a smart watch, and the like.
Referring to fig. 1, a flowchart of an information displaying method provided in the embodiment of the present disclosure is shown, where the method includes steps 101 to 102, where:
step 101, responding to a target trigger operation, and entering a full screen display interface corresponding to information stream data, wherein the full screen display interface is used for displaying a single media content in the information stream data, and the information stream data comprises at least one image-text media content generated based on a target template.
And 102, responding to the media content display switching operation, and displaying the media content in the information stream data.
The following is a detailed description of the above steps.
The target trigger operation may be a trigger operation for a target application program, where the target application program is a program for presenting information stream data; or the target trigger operation may be a trigger operation for any media content presented on the target page, where the any media content may refer to an article, a small video, and the like.
The full-screen display page is used for displaying a single media content in information stream data, namely, the full-screen display page is displayed in a full screen mode when any media content is displayed.
The information stream data can include various types of media contents, but at least includes graphics and text media contents, such as video media contents, audio media contents and the like. Besides text information, the image-text media content can also comprise pictures, audio and the like.
The target template is used for generating the image-text media content, the content generated based on the target template can be displayed on the user side in a full screen mode at one time, and the user can check all the content without executing other additional operations.
Therefore, the user can browse all the contents on one screen by displaying the image-text media contents generated by the target template, and the reading efficiency of the user is improved.
The image-text media content mainly comprises two types, wherein one type is first image-text media content generated according to an authoring instruction, namely image-text media content which is authored by a content producer according to a one-screen display requirement and can be displayed on one screen; and the other is second image-text media content extracted from the target article based on a target template, wherein the target template is a template matched with the target article. The information stream data of the user terminal can include at least one of the two types of the teletext media contents.
Here, the target template is a template matching the target article, and may be, for example, a template matching the article type of the target article, for example, a template matching the target article in the news category is template 1, a template matching the target article in the entertainment category is template 2, and the like.
Alternatively, the target template may be a template matching the content of the target article, such as a template matching the number of words of the target article, a template matching the number of pictures of the target article, and so on.
For example, a target article with a large number of characters and a small number of pictures can be matched with a target template with a large number of first preset texts and a small number of second preset pictures; for target articles with a large number of pictures and a small number of characters, target templates with a small number of first preset texts and a large number of second preset pictures can be matched.
In a possible implementation manner, the target template may include a first preset text amount; the second image-text media content comprises text information which is extracted from the target article and does not exceed the first preset text quantity.
Here, the text information is information extracted from the target article through a first neural network trained in advance to summarize the target article. Illustratively, summary information and title information may be included.
Specifically, the target article may be input to the first neural network, and the first neural network may perform semantic analysis on the target article, so as to extract the text information.
Here, when the first neural network is trained, the sample text content may be input into the first neural network to be trained, the first neural network may output an extraction result, then label the extraction result, where the label is used to indicate whether the extraction result satisfies a condition, then adjust a network parameter of the first neural network based on the label of the extraction result, and further implement training of the first neural network.
In another possible implementation manner, in order to enrich the display form of the text information, improve the viewing experience of the user, and help the user to understand the text information more deeply, the target template may further include a second preset number of pictures; the second image-text media content also comprises target images with the second preset image quantity matched with the target text.
Here, the target picture may be a picture in the target article, or a picture screened from a plurality of pictures stored in a database based on a pre-trained second neural network.
If the target article does not contain pictures or the number of the pictures contained in the target article is less than the second preset number of pictures, pictures matched with the target article can be screened out from the plurality of pictures stored in the database for the target article through a second neural network.
Specifically, when the second neural network filters a picture for the target article, the target article may be input into the second neural network, and the second neural network performs semantic analysis on the target article and outputs a picture matched with the target article.
The second neural network to be trained can match corresponding pictures for the sample text data, then the pictures are checked manually to determine whether the pictures are matched with the sample text data, and then network parameters of the second neural network to be trained are adjusted based on a result of manual checking.
For the first image-text media content, when the first image-text media content is generated, the target template may be determined based on a selection instruction of a user, after the user selects the target template, the image-text media content may be edited based on the target template, and the first image-text media content is generated after the editing is completed.
Here, the editing of the teletext media content may include: editing characters not exceeding the first preset text number, uploading pictures of the second preset picture number, adjusting the typesetting of the uploaded pictures and the like.
The process of generating the first teletext media content may be performed by a user terminal of a content creator, and after the content creator generates the first teletext media content through the user terminal, the generated first teletext media content may be sent to the server, so that the server performs pushing of information stream data.
For the second teletext media content, when the second teletext media content is generated, in one possible implementation manner, a target template matched with the target article can be automatically determined from a plurality of preset templates for the target article, and content is extracted from the target article based on a first preset text number and/or a second preset picture number in the target template.
In another possible implementation, the template is not generated in advance, and the generated template may be personalized for the target article when the second teletext media content is generated.
Specifically, the first preset text quantity and the second preset picture quantity in the target template are determined based on attributes in the target article; after determining the first preset number of texts and the second preset number of pictures, the target template may be automatically generated.
The attribute of the target article may include at least one of the number of texts in the target article, the number of pictures, a category to which the article belongs, a topic of the article, a content of the article, and the like.
In a possible implementation manner, the target template may further include background music matched with the second teletext content and/or a switching presentation animation.
Here, in a possible implementation manner, the target template is generated in advance, the target template carries fixed background music, and since the target template is a template matched with the target article, the background music carried in the target template is also the background music matched with the second image-text media content.
In another possible implementation, when the second teletext media content is generated based on the target template, the target template may automatically identify the second teletext media content and select background music from a plurality of pre-stored music that matches the second teletext media content.
The switching display animation may be understood as how to switch from other media content to the animation of the image-text media content when the content displayed on the full-screen display page is the image-text media content, and may exemplarily include a cut-in animation of a picture in the image-text media content, a cut-in animation of text information, a display animation of text information, and the like.
Because the full-screen display interface is also used for displaying other types of media contents (such as video media contents), the contents displayed by the full-screen display interface may have switching among multiple types of media contents, and therefore, by adding a switching display animation, the influence of switching among multiple types of media contents on user browsing can be reduced.
In a possible implementation manner, in order to enable the image-text media content to be adapted to the screen interfaces with different sizes and ensure that a user can directly browse all the image-text media content without performing other operations as much as possible in consideration of the different sizes of the display screen interfaces of the devices with different models, the image-text media content matched with the current device can be acquired when the image-text media content corresponding to the target article is acquired.
Specifically, when the user side acquires the image-text media content, the user side can acquire a second image-text media content matched with the equipment attribute information of the user side; and the second image-text media content is extracted from the target article based on the target template, and the target template is matched with the equipment attribute information and the target article.
Here, the device attribute information of the user side may be transmitted to the server after the user authorization, and the device attribute information may include, for example, type information of the device, screen size information of the device, resolution, and the like.
The device attribute information may be actively sent to the server when the user opens the target application program for the first time, or may be that the user side sends a data acquisition request to the server after responding to the target trigger operation, and if the data allocated to the user side by the server is a target article, the server may actively acquire the device attribute information from the user side.
When the server extracts second image-text media content from a target article through a first neural network, at least one target template matched with the target article can be determined, and the number of first preset texts and/or the number of second preset pictures contained in different target templates can be different; for each target template, second teletext media content may then be extracted from the target article based on the target template. That is, for any one target article, there may be a plurality of corresponding second teletext media contents.
When the server receives an information stream data acquisition request sent by the user side and determines that second image-text media content corresponding to a target article needs to be sent to the user side, at least one target template matched with the target article and a target template matched with the device attribute information of the user side can be determined, and then the second image-text content generated based on the determined target template is sent to the user side.
Thus, if the screen size of the device a is larger and more contents can be displayed, the obtained image-text media content of the target article 1 is richer; if the screen size of the B device is smaller and the displayable content is less, the obtained image-text media content of the target article 1 is more concise. In this way, when devices with different screen sizes acquire the image-text media content corresponding to the same target article, the acquired image-text media content may also be different, and the devices with different screen sizes acquire the image-text media content matching the screen sizes of the respective devices.
In a possible implementation manner, in a case that the media content displayed at the user side is the second media content, the user may also jump to the details page of the target article in response to the triggering operation for the details of the second pictorial media content.
For example, the second image media content displayed on the full screen display interface may be as shown in fig. 2, where a picture, a title, an abstract, and the like are displayed on the full screen display interface; the triggering operation of the response to the second graphic media content detail may be a triggering operation of a "click to view full text" button in the figure.
In one possible implementation, a user (here, generally referred to as a video viewer) may interactively comment, like approve, forward, etc., the second teletext media content being presented on the full screen presentation interface.
The media content display switching operation may be, for example, an operation of switching display content on the full-screen display interface, such as sliding up, sliding down, sliding left, sliding right, or the like, or may also be another operation of switching display content on the full-screen display interface.
The media content in the information stream data can be displayed by acquiring the information stream data sequentially according to the sequence when the user terminal acquires the information stream data, so that the media content can be played sequentially according to the acquired sequence when the media content is played.
The recommendation method of the target article in the scheme is the same as that of the feed stream video content, and the recommendation method of the feed stream video content is to determine the preference of the user based on the complete reading rate of the user on various videos and recommend the videos according to the preference of the user. Based on the same idea, the article or the video can be recommended to the user according to the reading completion rate of the user on various articles.
In a possible implementation manner, the presentation duration of the image-text media content may be used as a first reading duration for a user to read the image-text media content, and the first reading duration is sent to the server, so that the server determines an article complete reading rate based on the first reading duration and a first estimated duration, and performs resource pushing to a user side based on the article complete reading rate;
the first pre-estimated time length is the time length required by reading the image-text media content determined based on the number of characters contained in the image-text media content, and the resource pushing comprises image-text media content pushing and/or video pushing.
Here, the number of characters contained in the teletext media content is the sum of the number of text information contained in the teletext media content and the number of text information contained in a picture in the teletext media content; the text information contained in the picture can be recognized by an Optical Character Recognition (OCR) technology, for example.
Specifically, the server may count the reading time and the number of characters of each text labeled by the user when determining the first estimated time length, then fit a relationship curve representing a relationship between the reading time and the number of characters, determine a relationship function corresponding to the relationship curve, and estimate the first estimated time length required for reading the image-text media content based on the relationship function and the number of characters of the summary information.
When the article complete reading rate is determined based on the first reading duration and the first estimated duration, a first ratio of the first reading duration and the first estimated duration may be used as the article complete reading rate.
Or, in another possible implementation, when the server sends the teletext media content, the server may also send the first estimated time duration corresponding to the teletext media content to the user side, and the user side may determine the article complete reading rate based on the first reading time duration and the received first estimated time duration, and send the article complete reading rate to the server, thereby reducing the calculation pressure of the server.
In another possible implementation, the user may click on the details of the content of the teletext, and enter a details page of the target article to view the target article, so that the article complete reading rate can also be determined by the reading time of the target article by the user.
Specifically, the display duration of the detail page of the target article may be used as a second reading duration of the target article by the user, and the second reading duration is sent to the server, so that the server determines the article reading completion rate based on the second reading duration and a second estimated reading duration;
the second estimated duration is the duration required for reading the target article, which is determined based on the number of pictures and the number of characters in the target article, where the number of characters may be the sum of the number of characters in the target article and the number of characters in the pictures.
Specifically, the method for determining the second estimated duration may be similar to the method for determining the first estimated duration, except that the number of pictures in the target article needs to be combined when the second estimated duration is determined, and will not be described herein again.
In a possible implementation manner, the second ratio between the second reading duration and the second estimated duration may be directly used as the reading completion rate of the target article.
Or in another possible implementation, the article reading rate may be determined based on the first reading duration, the first estimated duration, the second reading duration, and the second estimated duration. Specifically, a first read completion rate may be determined based on the first reading duration and the first estimated duration, a second read completion rate may be determined based on the second reading duration and the second estimated duration, and then the first read completion rate and the second read completion rate are weighted and summed according to a preset weight to obtain the read completion rate of the target article.
The content with the higher finish reading rate is the content which is interesting to the user, the content with the lower finish reading rate is the content which is not interesting to the user, the interest points of the user can be analyzed by calculating the finish reading rate, and further the personalized content can be recommended for the user based on the interest points of the user, so that the watching experience of the user is improved.
Based on the same concept, an embodiment of the present disclosure provides an information processing method, which is applied to a server, and referring to fig. 3, a flowchart of the information processing method provided by the embodiment of the present disclosure includes the following steps:
step 301, obtaining a target article to be processed.
Step 302, determining at least one target template matched with the target article to be processed.
303, aiming at any target template, extracting content from the target article based on the target template to generate image-text media content corresponding to the target template; the image-text media content is used for pushing information stream data to a user side, and full-screen display is carried out on a full-screen display page used for displaying single media content in the information stream data at the user side.
In one possible implementation, when determining at least one target template matching the target article to be processed, the following steps may be performed:
step one, determining a first preset text quantity and a second preset picture quantity for content extraction based on the attribute of the target article to be processed;
and secondly, generating the target template based on the first preset text quantity and the second preset picture quantity.
Here, the first preset number of texts is the number of texts extracted from the target article to be processed, and the second preset number of pictures is the number of pictures extracted from the target article to be processed or the number of pictures matched with the target article.
In practical application, a plurality of text quantities and picture quantities may be preset, and then a first preset text quantity and a second preset picture quantity are determined from the preset plurality of text quantities and picture quantities based on the attribute of the target article to be processed.
In a possible implementation manner, for any target template, when content extraction is performed from the target article based on the target template to generate the teletext media content corresponding to the target template, content extraction may be performed from the target article based on a first preset text number included in the template content and a first neural network trained in advance to generate the teletext media content corresponding to the target template.
In a possible implementation manner, after receiving an information stream data acquisition request sent by a user side, when it is determined that information stream data to be sent to the user side is the target article, a target template matched with device attribute information of the user side may be determined; and then, sending the image-text media content generated based on the determined target template in at least one image-text media content corresponding to the target article to the user side.
Based on the same concept, the embodiment of the present disclosure further provides another information processing method, which is applied to a server, and referring to fig. 4, a flowchart of another information processing method provided for the embodiment of the present disclosure includes the following steps:
step 401, receiving an information stream data acquisition request sent by a user side.
Step 402, determining a distribution ratio matched with the user side based on the characteristic information of the user side; the distribution proportion is used for representing the proportion of various types of media contents in information flow data sent to the user side, the information flow data at least comprises image-text media contents generated based on a target template matched with the user side, the image-text media contents are used for full-screen display on a full-screen display page of the user side, and the full-screen display page is used for displaying a single media content in the information flow data.
Step 403, determining the information stream data pushed to the user side according to the distribution ratio, and sending the determined information stream data to the user side.
It should be noted that the request for obtaining the streaming data may be sent after the user performs the media content display switching operation, and after the server receives the request for obtaining the streaming data and sends the streaming data to the user, the user may have the streaming data to be played, and thus the streaming data may not be played immediately.
With regard to the detailed description of the information processing method described in fig. 3 and 4, reference is made to the description of the information presentation method shown in fig. 1, which will not be described again here.
It will be understood by those skilled in the art that in the method of the present invention, the order of writing the steps does not imply a strict order of execution and any limitations on the implementation, and the specific order of execution of the steps should be determined by their function and possible inherent logic.
Based on the same inventive concept, an information display device corresponding to the information display method is also provided in the embodiments of the present disclosure, and as the principle of solving the problem of the device in the embodiments of the present disclosure is similar to the information display method in the embodiments of the present disclosure, the implementation of the device may refer to the implementation of the method, and repeated details are not repeated.
Referring to fig. 5, which is a schematic diagram of an architecture of an information displaying apparatus provided in an embodiment of the present disclosure, the apparatus includes: a response module 501, a presentation module 502 and a second sending module 503; wherein the content of the first and second substances,
a response module 501, configured to respond to a target trigger operation and enter a full screen display interface corresponding to information stream data, where the full screen display interface is used to display a single media content in the information stream data, and the information stream data includes at least one image-text media content generated based on a target template;
the presentation module 502 is configured to respond to a media content presentation switching operation to present media content in the information stream data.
In one possible embodiment, the teletext media content comprises:
generating first image-text media content according to the creation instruction; and/or the presence of a gas in the gas,
and second image-text media content extracted from the target article based on the target template, wherein the target template is a template matched with the target article.
In a possible implementation manner, the target template includes a first preset number of texts;
the second teletext media content comprises textual information extracted from the target article that does not exceed the first predetermined number of texts.
In a possible implementation manner, the target template further includes a second preset number of pictures;
the second image-text media content also comprises target images with the second preset image quantity matched with the target article.
In a possible implementation, the target template further includes background music matched with the second teletext content, and/or a switching presentation animation.
In a possible implementation manner, the first preset number of texts and the second preset number of pictures in the target template are determined based on attributes in the target article.
In a possible implementation, the response module 501 is further configured to obtain the teletext media content in the information stream data according to the following method:
acquiring second image-text media content matched with the equipment attribute information of the user side; and the second image-text media content is extracted from the target article based on the target template, and the target template is matched with the equipment attribute information and the target article.
In a possible implementation, the display module 502 is further configured to:
and under the condition that the displayed media content is the second image-text media content, responding to the triggering operation aiming at displaying the details of the second image-text media content, and jumping to the details page of the target article.
In a possible implementation manner, the apparatus further includes a second sending module 503, configured to:
taking the display duration of the image-text media content as a first reading duration for reading the image-text media content by a user, and sending the first reading duration to a server, so that the server determines the article reading completion rate based on the first reading duration and a first estimated duration, and pushes resources to the user side based on the article reading completion rate;
the first estimated duration is the duration required for reading the image-text media content determined based on the number of characters contained in the image-text media content, and the resource pushing comprises image-text media content pushing and/or video pushing.
In a possible implementation manner, the second sending module 503 is further configured to:
taking the display duration of the detail page of the target article as a second reading duration of the target article by the user, and sending the second reading duration to the server so that the server determines the article reading completion rate based on the second reading duration and a second estimated duration;
the second estimated time length is the time length required for reading the target article based on the number of pictures and the number of characters in the target article.
The description of the processing flow of each module in the device and the interaction flow between the modules may refer to the related description in the above method embodiments, and will not be described in detail here.
Based on the same inventive concept, an information processing apparatus corresponding to the information processing method shown in fig. 3 is further provided in the embodiment of the present disclosure, and since the principle of solving the problem of the apparatus in the embodiment of the present disclosure is similar to that of the information processing method in the embodiment of the present disclosure, the implementation of the apparatus may refer to the implementation of the method, and repeated details are not described again.
Referring to fig. 6, which is a schematic diagram of an architecture of an information processing apparatus according to an embodiment of the present disclosure, the apparatus includes: an obtaining module 601, a first determining module 602, a generating module 603 and a third sending module 604; wherein the content of the first and second substances,
an obtaining module 601, configured to obtain a target article to be processed;
a first determining module 602, configured to determine at least one target template matching the target article to be processed;
a generating module 603, configured to, for any target template, perform content extraction from the target article based on the target template, and generate image-text media content corresponding to the target template; the image-text media content is used for pushing information stream data to a user side, and full-screen display is carried out on a full-screen display page used for displaying single media content in the information stream data at the user side.
In one possible implementation, the first determining module 602, when determining at least one target template matching the target article to be processed, is configured to:
determining a first preset text quantity and a second preset picture quantity for content extraction based on the attribute of the target article to be processed;
and generating the target template based on the first preset text quantity and the second preset picture quantity.
In a possible implementation manner, for any target template, the generating module 603, when performing content extraction from the target article based on the target template to generate the teletext media content corresponding to the target template, is configured to:
and extracting content from the target article based on a first preset text quantity contained in the template content and a pre-trained first neural network to generate image-text media content corresponding to the target template.
In a possible implementation manner, the apparatus further includes a third sending module 604, configured to:
receiving an information flow data acquisition request sent by the user side;
when the information flow data needing to be sent to the user side is determined to be the target article, determining a target template matched with the equipment attribute information of the user side;
and sending the image-text media content generated based on the determined target template in at least one image-text media content corresponding to the target article to the user side.
Based on the same inventive concept, an information processing apparatus corresponding to the information processing method shown in fig. 4 is further provided in the embodiment of the present disclosure, and since the principle of solving the problem of the apparatus in the embodiment of the present disclosure is similar to that of the information processing method in the embodiment of the present disclosure, the implementation of the apparatus may refer to the implementation of the method, and repeated details are not described again.
Referring to fig. 7, which is a schematic diagram of an architecture of an information processing apparatus according to an embodiment of the present disclosure, the apparatus includes: a receiving module 701, a second determining module 702, a first sending module 703; wherein the content of the first and second substances,
a receiving module 701, configured to receive an information stream data acquisition request sent by a user side;
a second determining module 702, configured to determine, based on the feature information of the user side, a matching allocation ratio with the user side; the distribution proportion is used for representing the proportion among various types of media contents in information flow data sent to the user side, the information flow data at least comprises image-text media contents generated based on a target template matched with the user side, the image-text media contents are used for full-screen display on a full-screen display page of the user side, and the full-screen display page is used for displaying a single media content in the information flow data;
the first sending module 703 is configured to determine, according to the distribution ratio, information stream data to be pushed to the user side, and send the determined information stream data to the user side.
Based on the same technical concept, the embodiment of the disclosure also provides computer equipment. Referring to fig. 8, a schematic structural diagram of a computer device 800 provided in the embodiment of the present disclosure includes a processor 801, a memory 802, and a bus 803. The memory 802 is used for storing execution instructions and includes a memory 8021 and an external memory 8022; the memory 8021 is also referred to as an internal memory, and is used for temporarily storing operation data in the processor 801 and data exchanged with an external storage 8022 such as a hard disk, the processor 801 exchanges data with the external storage 8022 through the memory 8021, and when the computer apparatus 800 operates, the processor 801 communicates with the storage 802 through the bus 803, so that the processor 801 executes the following instructions:
responding to a target triggering operation, and entering a full screen display interface corresponding to information stream data, wherein the full screen display interface is used for displaying a single media content in the information stream data, and the information stream data comprises at least one image-text media content generated based on a target template;
and responding to the media content display switching operation to display the media content in the information stream data.
Alternatively, the processor 801 may execute the following instructions:
acquiring a target article to be processed;
determining at least one target template matched with the target article to be processed;
aiming at any target template, extracting content from the target article based on the target template to generate image-text media content corresponding to the target template; the image-text media content is used for pushing information stream data to a user side, and full-screen display is carried out on a full-screen display page used for displaying single media content in the information stream data at the user side.
Alternatively, the processor 801 may execute the following instructions:
receiving an information flow data acquisition request sent by a user side;
determining a distribution ratio matched with the user side based on the characteristic information of the user side; the distribution proportion is used for representing the proportion among various types of media contents in information flow data sent to the user side, the information flow data at least comprises image-text media contents generated based on a target template matched with the user side, the image-text media contents are used for full-screen display on a full-screen display page of the user side, and the full-screen display page is used for displaying a single media content in the information flow data;
and determining the information flow data pushed to the user side according to the distribution proportion, and sending the determined information flow data to the user side.
The embodiment of the present disclosure further provides a computer-readable storage medium, where a computer program is stored on the computer-readable storage medium, and when the computer program is executed by a processor, the steps of the information presentation method and the information processing method in the foregoing method embodiments are executed. The storage medium may be a volatile or non-volatile computer-readable storage medium.
The embodiments of the present disclosure also provide a computer program product, where the computer program product carries a program code, and instructions included in the program code may be used to execute the steps of the information displaying method and the information processing method in the foregoing method embodiments, which may be referred to specifically for the foregoing method embodiments and are not described herein again.
The computer program product may be implemented by hardware, software or a combination thereof. In an alternative embodiment, the computer program product is embodied in a computer storage medium, and in another alternative embodiment, the computer program product is embodied in a Software product, such as a Software Development Kit (SDK), or the like.
It is clear to those skilled in the art that, for convenience and brevity of description, the specific working processes of the system and the apparatus described above may refer to the corresponding processes in the foregoing method embodiments, and are not described herein again. In the several embodiments provided in the present disclosure, it should be understood that the disclosed system, apparatus, and method may be implemented in other ways. The above-described embodiments of the apparatus are merely illustrative, and for example, the division of the units is only one logical division, and there may be other divisions when actually implemented, and for example, a plurality of units or components may be combined or integrated into another system, or some features may be omitted, or not executed. In addition, the shown or discussed mutual coupling or direct coupling or communication connection may be an indirect coupling or communication connection of devices or units through some communication interfaces, and may be in an electrical, mechanical or other form.
The units described as separate parts may or may not be physically separate, and parts displayed as units may or may not be physical units, may be located in one place, or may be distributed on a plurality of network units. Some or all of the units can be selected according to actual needs to achieve the purpose of the solution of the embodiment.
In addition, functional units in the embodiments of the present disclosure may be integrated into one processing unit, or each unit may exist alone physically, or two or more units are integrated into one unit.
The functions, if implemented in the form of software functional units and sold or used as a stand-alone product, may be stored in a non-volatile computer-readable storage medium executable by a processor. Based on such understanding, the technical solution of the present disclosure may be embodied in the form of a software product, which is stored in a storage medium and includes several instructions for causing a computer device (which may be a personal computer, a server, or a network device) to execute all or part of the steps of the method according to the embodiments of the present disclosure. And the aforementioned storage medium includes: various media capable of storing program codes, such as a usb disk, a removable hard disk, a Read-Only Memory (ROM), a Random Access Memory (RAM), a magnetic disk, or an optical disk.
Finally, it should be noted that: the above-mentioned embodiments are merely specific embodiments of the present disclosure, which are used for illustrating the technical solutions of the present disclosure and not for limiting the same, and the scope of the present disclosure is not limited thereto, and although the present disclosure is described in detail with reference to the foregoing embodiments, those skilled in the art should understand that: any person skilled in the art can modify or easily conceive of the technical solutions described in the foregoing embodiments or equivalent technical features thereof within the technical scope of the present disclosure; such modifications, changes or substitutions do not depart from the spirit and scope of the embodiments of the present disclosure, and should be construed as being included therein. Therefore, the protection scope of the present disclosure shall be subject to the protection scope of the claims.

Claims (20)

1. An information display method is applied to a user side, and comprises the following steps:
responding to a target triggering operation, and entering a full screen display interface corresponding to information stream data, wherein the full screen display interface is used for displaying a single media content in the information stream data, and the information stream data comprises at least one image-text media content generated based on a target template;
and responding to the media content display switching operation to display the media content in the information stream data.
2. The method of claim 1, wherein the teletext media content comprises:
generating first image-text media content according to the creation instruction; and/or the presence of a gas in the gas,
and second image-text media content extracted from the target article based on the target template, wherein the target template is a template matched with the target article.
3. The method of claim 2, wherein the target template includes a first predetermined amount of text;
the second teletext media content comprises textual information extracted from the target article that does not exceed the first predetermined number of texts.
4. The method of claim 3, wherein the target template further comprises a second predetermined number of pictures;
the second image-text media content also comprises target images with the second preset image quantity matched with the target article.
5. The method of claim 4, wherein the target template further comprises background music matching the second teletext content and/or switching presentation animation.
6. The method of claim 4, wherein the first predetermined number of texts and the second predetermined number of pictures in the target template are determined based on an attribute of the target article.
7. The method of claim 2, further comprising: obtaining the image-text media content in the information stream data according to the following method:
acquiring second image-text media content matched with the equipment attribute information of the user side; and the second image-text media content is extracted from the target article based on the target template, and the target template is matched with the equipment attribute information and the target article.
8. The method of claim 2, further comprising:
and under the condition that the displayed media content is the second image-text media content, responding to the triggering operation aiming at displaying the details of the second image-text media content, and jumping to the details page of the target article.
9. The method according to any one of claims 1 to 8, further comprising:
taking the display duration of the image-text media content as a first reading duration for reading the image-text media content by a user, and sending the first reading duration to a server, so that the server determines the article reading completion rate based on the first reading duration and a first estimated duration, and pushes resources to the user side based on the article reading completion rate;
the first estimated duration is the duration required for reading the image-text media content determined based on the number of characters contained in the image-text media content, and the resource pushing comprises image-text media content pushing and/or video pushing.
10. The method of claim 8, further comprising:
taking the display duration of the detail page of the target article as a second reading duration of the target article by the user, and sending the second reading duration to the server so that the server determines the article reading completion rate based on the second reading duration and a second estimated duration;
the second estimated time length is the time length required for reading the target article based on the number of pictures and the number of characters in the target article.
11. An information processing method applied to a server includes:
acquiring a target article to be processed;
determining at least one target template matched with the target article to be processed;
aiming at any target template, extracting content from the target article based on the target template to generate image-text media content corresponding to the target template; the image-text media content is used for pushing information stream data to a user side, and full-screen display is carried out on a full-screen display page used for displaying single media content in the information stream data at the user side.
12. The method of claim 11, wherein the determining at least one target template that matches the target article to be processed comprises:
determining a first preset text quantity and a second preset picture quantity for content extraction based on the attribute of the target article to be processed;
and generating the target template based on the first preset text quantity and the second preset picture quantity.
13. The method of claim 11, wherein for any target template, extracting content from the target article based on the target template to generate teletext content corresponding to the target template comprises:
and extracting content from the target article based on a first preset text quantity contained in the template content and a pre-trained first neural network to generate image-text media content corresponding to the target template.
14. The method of claim 11, further comprising:
receiving an information flow data acquisition request sent by the user side;
when the information flow data needing to be sent to the user side is determined to be the target article, determining a target template matched with the equipment attribute information of the user side;
and sending the image-text media content generated based on the determined target template in at least one image-text media content corresponding to the target article to the user side.
15. An information processing method applied to a server includes:
receiving an information flow data acquisition request sent by a user side;
determining a distribution ratio matched with the user side based on the characteristic information of the user side; the distribution proportion is used for representing the proportion among various types of media contents in information flow data sent to the user side, the information flow data at least comprises image-text media contents generated based on a target template matched with the user side, the image-text media contents are used for full-screen display on a full-screen display page of the user side, and the full-screen display page is used for displaying a single media content in the information flow data;
and determining the information flow data pushed to the user side according to the distribution proportion, and sending the determined information flow data to the user side.
16. An information display device, which is applied to a user side, comprises:
the response module is used for responding to the target trigger operation and entering a full screen display interface corresponding to the information stream data, wherein the full screen display interface is used for displaying a single media content in the information stream data, and the information stream data comprises at least one image-text media content generated based on the target template;
and the display module is used for responding to the media content display switching operation and displaying the media content in the information stream data.
17. An information processing apparatus, applied to a server, comprising:
the acquisition module is used for acquiring a target article to be processed;
the first determination module is used for determining at least one target template matched with the target article to be processed;
the generating module is used for extracting content from the target article based on any target template to generate image-text media content corresponding to the target template; the image-text media content is used for pushing information stream data to a user side, and full-screen display is carried out on a full-screen display page used for displaying single media content in the information stream data at the user side.
18. An information processing apparatus, applied to a server, comprising:
the receiving module is used for receiving an information stream data acquisition request sent by a user side;
the second determining module is used for determining the distribution proportion matched with the user side based on the characteristic information of the user side; the distribution proportion is used for representing the proportion among various types of media contents in information flow data sent to the user side, the information flow data at least comprises image-text media contents generated based on a target template matched with the user side, the image-text media contents are used for full-screen display on a full-screen display page of the user side, and the full-screen display page is used for displaying a single media content in the information flow data;
and the first sending module is used for determining the information flow data pushed to the user side according to the distribution proportion and sending the determined information flow data to the user side.
19. A computer device, comprising: a processor, a memory and a bus, the memory storing machine-readable instructions executable by the processor, the processor and the memory communicating over the bus when a computer device is run, the machine-readable instructions, when executed by the processor, performing the steps of the information presentation method of any one of claims 1 to 10, or performing the steps of the information processing method of any one of claims 11 to 14, or performing the steps of the information processing method of claim 15.
20. A computer-readable storage medium, having stored thereon a computer program which, when being executed by a processor, carries out the steps of the information presentation method according to any one of claims 1 to 10, or the steps of the information processing method according to any one of claims 11 to 14, or the steps of the information processing method according to claim 15.
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