CN103634625A - Method and device for displaying program subtitles - Google Patents
Method and device for displaying program subtitles Download PDFInfo
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- CN103634625A CN103634625A CN201310695694.0A CN201310695694A CN103634625A CN 103634625 A CN103634625 A CN 103634625A CN 201310695694 A CN201310695694 A CN 201310695694A CN 103634625 A CN103634625 A CN 103634625A
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- 238000000034 method Methods 0.000 title claims abstract description 22
- 230000005540 biological transmission Effects 0.000 claims description 24
- 230000015572 biosynthetic process Effects 0.000 claims description 5
- 238000003786 synthesis reaction Methods 0.000 claims description 5
- 230000008878 coupling Effects 0.000 claims description 3
- 238000010168 coupling process Methods 0.000 claims description 3
- 238000005859 coupling reaction Methods 0.000 claims description 3
- 230000013011 mating Effects 0.000 claims description 2
- 230000002194 synthesizing effect Effects 0.000 abstract 1
- 239000007943 implant Substances 0.000 description 5
- 230000008569 process Effects 0.000 description 3
- 238000010586 diagram Methods 0.000 description 2
- 238000005516 engineering process Methods 0.000 description 2
- 238000001914 filtration Methods 0.000 description 2
- 230000008901 benefit Effects 0.000 description 1
- 238000002513 implantation Methods 0.000 description 1
- 230000006872 improvement Effects 0.000 description 1
- 230000004048 modification Effects 0.000 description 1
- 238000012986 modification Methods 0.000 description 1
- 238000012913 prioritisation Methods 0.000 description 1
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Abstract
The invention is suitable for the technical field of televisions and provides a method for displaying program subtitles. The method comprises the steps of receiving an identification sent by a television and summary information of an ongoing program; acquiring characteristic information of the television according to the identification; acquiring program subtitle information according to the summary information, wherein the program subtitle information comprises a first program subtitle corresponding to the ongoing program; synthesizing text advertisements into the first program subtitle according to the characteristic information, thus forming a second program subtitle; and sending the second program subtitle to the television for television broadcasting. According to the invention, the text advertisements are synthesized into the first program subtitle by a cloud server according to the characteristic information of the television, then the second program subtitle is sent to the television for broadcasting, and therefore, the text advertisements are implanted into the program subtitle according to the characteristic information of the television and are effective.
Description
Technical field
The invention belongs to TV technology, relate in particular to a kind of method and device of broadcast program captions.
Background technology
At present, on intelligent television, the mode of advertisement has: playing video advertisement before program and after program, intercut video ads in the middle of the program, and in the process of also not playing at program, characteristic information in conjunction with user, area as residing in user and the historical data etc. of watching program category are implanted the mode of copy in program captions.The mode of existing advertisement is not on TV in conjunction with user's characteristic information, and the input of advertisement lacks specific aim.
Summary of the invention
The object of the present invention is to provide a kind of method of broadcast program captions, be intended to solve prior art and can not in program captions, throw in accurately according to user's characteristic information the problem of copy.
The present invention is achieved in that a kind of method of broadcast program captions, comprising:
Receive the sign of television transmission and the summary info of in progress program, described sign is for TV described in mark;
According to described sign, obtain the characteristic information of described TV;
According to described summary info, obtain program caption information, described program caption information comprises the first program captions corresponding with described in progress program;
According to described characteristic information, copy is synthesized in described the first program captions, forms second program captions;
To second program captions described in described television transmission, for described, televise.
The device that another object of the present invention is to provide a kind of broadcast program captions, comprising:
Receiving element, for receiving the sign of television transmission and the summary info of in progress program, described sign is for TV described in mark;
The first acquiring unit, for obtaining the characteristic information of described TV according to described sign;
Second acquisition unit, for obtaining program caption information according to described summary info, described program caption information comprises the first program captions corresponding with described in progress program;
Synthesis unit, for according to described characteristic information, copy being synthesized to described the first program captions, forms second program captions;
Transmitting element, for to second program captions described in described television transmission, televises for described.
In the present invention, Cloud Server receives the sign of television transmission and the summary info of in progress program, according to sign, obtain the characteristic information of TV, according to summary info, obtain the first program captions, and according to the characteristic information of TV, copy is synthesized in the first program captions, then send it to TV for broadcasting, realized according to the characteristic information of TV and implant copy in program captions, make the input of advertisement have more specific aim.
Accompanying drawing explanation
Fig. 1 is the applicable system architecture schematic diagram of method of a kind of broadcast program captions of providing of the embodiment of the present invention;
Fig. 2 is the realization flow figure of the method for a kind of broadcast program captions of providing of the embodiment of the present invention;
Fig. 3 is the specific implementation flow chart of the method step S204 of a kind of broadcast program captions of providing of the embodiment of the present invention;
Fig. 4 is the structured flowchart of the device of a kind of broadcast program captions of providing of the embodiment of the present invention.
Embodiment
In order to make object of the present invention, technical scheme and advantage clearer, below in conjunction with drawings and Examples, the present invention is further elaborated.Should be appreciated that specific embodiment described herein, only in order to explain the present invention, is not intended to limit the present invention.
In embodiments of the present invention, Cloud Server receives the sign of television transmission and the summary info of in progress program, according to sign, obtain the characteristic information of TV, according to summary info, obtain the first program captions, and according to the characteristic information of TV, copy is synthesized in the first program captions, then send it to TV for broadcasting, realized according to the characteristic information of TV and implant copy in program captions, make the input of advertisement have more specific aim.
Fig. 1 shows the applicable system architecture schematic diagram of method of a kind of broadcast program captions that the embodiment of the present invention provides, and for convenience of explanation, the part relevant to the present embodiment is only shown.
As shown in Figure 1, this system architecture comprises TV 10, Cloud Server 20 and ad system 30.
TV 10 and Cloud Server 20 are connected in consolidated network, and during broadcast program, TV 10 is identified and the relevant information of in progress program is sent to Cloud Server 20; The characteristic information of TV and the captions corresponding with this program in Cloud Server 20, have been stored, it gets according to the relevant information receiving the copy mating with the characteristic information of described TV from ad system 30, carry out captions synthetic, then the captions of having implanted copy are returned to TV, for televising.
Fig. 2 shows the realization flow of a kind of broadcast program captions method that the embodiment of the present invention provides, and details are as follows:
In step S201, receive the sign of television transmission and the summary info of in progress program, described sign is for TV described in mark.
In embodiments of the present invention, Cloud Server receives the sign of described television transmission, and described sign is for TV described in mark.Sign comprises the ID(Identity of TV) or internet protocol address (Internet Protocol, IP) etc. can unique this TV of expression information.
Simultaneously, Cloud Server receives the summary info of the in progress program of television transmission, as, TV is being play TV play, summary info is TV play title and the collection number that broadcasting, so that Cloud Server finds the captions of answering with this set pair according to this summary info.
In step S202, according to described sign, obtain the characteristic information of described TV.
In embodiments of the present invention, the characteristic information of TV refers to the information of this TV user feature of reflection, and as, affiliated area, watch the program category that number of times is maximum and watch TV station that number of times is maximum etc., these information are responsible for statistics and are safeguarded by Cloud Server.Cloud Server obtains the characteristic information of described TV according to described sign, as the IP by TV can analyze the area under TV.
In step S203, according to described summary info, obtain program caption information, described program caption information comprises the first program captions corresponding with described in progress program.
Cloud Server obtains corresponding with it program caption information according to the summary info receiving, and program caption information includes but not limited to the first program captions.
In step S204, according to described characteristic information, copy is synthesized in described the first program captions, form second program captions.
Copy is provided by ad system, the content that copy is shown comprises keyword and advertisement text, as copy " shuttlecock: South Mountain Badminton Stadium phone 1234567890 ", wherein keyword is " shuttlecock ", and advertisement text is " South Mountain Badminton Stadium phone 1234567890 ".
In embodiments of the present invention, according to characteristic information, in program captions, implant copy.As one embodiment of the present of invention, area and while watching the maximum program category of number of times under described characteristic information comprises, as shown in Figure 3, S204 is specially:
In S301, according to area under described, from copy, select N the first advertisement, N is more than or equal to 0 integer.
In embodiments of the present invention, according to affiliated area, from copy, select targetedly, as obtained according to the IP address location of TV the user that this TV is Nanshan District, Shenzhen City, from copy, filter out the copy of all Nanshan District, Shenzhen Cities.
In S302, according to described, watch that program category that number of times is maximum selects M the second advertisement from described N the first advertisement, M is more than or equal to 0 and be less than or equal to the integer of N.
On the basis of above-mentioned steps, according to watching the program category that number of times is maximum, further select targetedly, as this TV user watches that the program category that number of times is maximum is sport category program,, from the result of above-mentioned steps, further filter out all Nanshan District, Shenzhen Cities about the copy of physical culture.
In S303, described the first program captions are mated with the keyword of described M the second advertisement.
In embodiments of the present invention, the first program captions of the in progress program of TV and the copy filtering out are carried out to characters matching.The form of copy can be " keyword: advertisement text ", when the word in the first program captions is identical with the keyword of copy, can synthesize.
In the process of above-mentioned selection and coupling, if ad system does not meet the copy of described condition, now do not carry out captions and synthesize, or use the copy of giving tacit consent to carry out captions and synthesize; If there is many copys that meet described condition, by specific prioritization, select a highest copy of priority to carry out captions and synthesize.In S304, the ad content of the second advertisement that described the first program captions are conformed to matching result synthesizes, and forms second program captions.
In embodiments of the present invention, the copy that the first program captions are conformed to matching result synthesizes, and the advertisement text of copy is added after bracket, be spliced to the first program captions after.As, the first program captions are " we shall go to play badminton tomorrow ", the copy filtering out is " shuttlecock: South Mountain Badminton Stadium phone 1234567890 ", and synthetic result is " we go tomorrow to play badminton (South Mountain Badminton Stadium phone 1234567890) ".
Further, for the copy of the captions to original and implantation is distinguished, do not affect the reading to original captions, the ad content of the second advertisement that described the first program captions are conformed to matching result synthesizes, described the second advertisement being incorporated into adopts the color that is different from described the first program captions, to show difference.As, above-mentioned " we shall go to play badminton tomorrow " part is black font, " (South Mountain Badminton Stadium phone 1234567890) " part is blue font.
In step S205, to second program captions described in described television transmission, for described, televise.
Obtain, after synthetic second program captions, can, to television transmission, for described, televising.
Further, in the program playing, be not that each captions all can be implanted copy, in order to reduce the information traffic volume between Cloud Server and TV, Cloud Server is play timetable to the synthetic described second program captions of described television transmission according to described captions, and the captions of original correspondence replaced the captions that receive by TV.
The described program caption information that Cloud Server receives also comprises the captions broadcasting timetable corresponding with described the first program captions, each captions is all corresponding with broadcast time, as, 0 minute 30 seconds: " where? ", 43 minutes 20 seconds: " we shall go to play badminton tomorrow " etc.
By above-mentioned matching process, in " we shall go to play badminton tomorrow " these captions, implanted copy, Cloud Server after program starts 43 minutes and 20 seconds is sent to TV the captions " we shall go to play badminton (South Mountain Badminton Stadium phone 1234567890) tomorrow " of implanting after copy, replaces original " we shall go to play badminton tomorrow "; And " where? " copy do not implanted in these captions, do not send, and TV is play according to original captions.
In embodiments of the present invention, Cloud Server receives the sign of television transmission and the summary info of in progress program, according to sign, obtain the characteristic information of TV, according to summary info, obtain the first program captions, and according to the characteristic information of TV, copy is synthesized in the first program captions, then send it to TV for broadcasting, realized according to the characteristic information of TV and implant copy in program captions, make the input of advertisement have more specific aim.
Fig. 4 shows the structured flowchart of the device of a kind of broadcast program captions that the embodiment of the present invention provides, and this device can be arranged in the equipment such as Cloud Server, for carrying out the method for a kind of broadcast program captions described in Fig. 2 to Fig. 3 embodiment of the present invention.For convenience of explanation, only show the part relevant to the present embodiment.
With reference to Fig. 4, this device comprises:
Receiving element 41, receives the sign of television transmission and the summary info of in progress program, and described sign is for TV described in mark.
The first acquiring unit 42, obtains the characteristic information of TV according to described sign.
Transmitting element 45, to television transmission second program captions, for televising.
Alternatively, the content that copy is shown comprises keyword and advertisement text.
Alternatively, characteristic information comprise under area and watch the program category that number of times is maximum, synthesis unit 44 comprises:
N the first advertisement selected according to area under described in the first chooser unit from copy, and N is more than or equal to 0 integer.
The second chooser unit, watches that according to described program category that number of times is maximum selects M the second advertisement from N the first advertisement, and M is more than or equal to 0 and be less than or equal to the integer of N.
Coupling subelement, mates the first program captions with the keyword of described M the second advertisement.
Synthon unit, the ad content of the second advertisement that the first program captions are conformed to matching result synthesizes, and forms second program captions.
Further, synthon unit synthesizes specifically for the ad content of the second advertisement that the first program captions are conformed to matching result, and the second advertisement being incorporated into adopts the color that is different from the first program captions, to show difference.
Further, program caption information also comprises the captions broadcasting timetable corresponding with the first program captions, and described transmitting element 45 is specifically for playing timetable to the synthetic second program captions of television transmission according to captions.
In embodiments of the present invention, Cloud Server receives the sign of television transmission and the summary info of in progress program, according to sign, obtain the characteristic information of TV, according to summary info, obtain the first program captions, and according to the characteristic information of TV, copy is synthesized in the first program captions, then send it to TV for broadcasting, realized according to the characteristic information of TV and implant copy in program captions, make the input of advertisement have more specific aim.
The foregoing is only preferred embodiment of the present invention, not in order to limit the present invention, all any modifications of doing within the spirit and principles in the present invention, be equal to and replace and improvement etc., within all should being included in protection scope of the present invention.
Claims (10)
1. a method for broadcast program captions, is characterized in that, described method comprises:
Receive the sign of television transmission and the summary info of in progress program, described sign is for TV described in mark;
According to described sign, obtain the characteristic information of described TV;
According to described summary info, obtain program caption information, described program caption information comprises the first program captions corresponding with described in progress program;
According to described characteristic information, copy is synthesized in described the first program captions, forms second program captions;
To second program captions described in described television transmission, for described, televise.
2. the method for claim 1, is characterized in that, the content that described copy is shown comprises keyword and advertisement text.
3. the method for claim 1, it is characterized in that, area and watch the program category that number of times is maximum under described characteristic information comprises, is describedly synthesized to copy in described the first program captions according to described characteristic information, forms second program captions and comprises:
According to area under described, select N the first advertisement from copy, N is more than or equal to 0 integer;
According to described, watch that program category that number of times is maximum selects M the second advertisement from described N the first advertisement, M is more than or equal to 0 and be less than or equal to the integer of N;
Described the first program captions are mated with the keyword of described M the second advertisement;
The ad content of the second advertisement that described the first program captions are conformed to matching result synthesizes, and forms second program captions.
4. method as claimed in claim 3, is characterized in that, described the second advertisement that described the first program captions are conformed to matching result is synthesized and comprised:
The ad content of the second advertisement that described the first program captions are conformed to matching result synthesizes, and the described ad content being incorporated into adopts the color that is different from described the first program captions, to show difference.
5. the method as described in claim 1～4 any one, is characterized in that, described program caption information also comprises the captions broadcasting timetable corresponding with described the first program captions,
Describedly to second program captions described in described television transmission, comprise:
According to described captions, play timetable to the synthetic described second program captions of described television transmission.
6. a device for broadcast program captions, is characterized in that, described device comprises:
Receiving element, for receiving the sign of television transmission and the summary info of in progress program, described sign is for TV described in mark;
The first acquiring unit, for obtaining the characteristic information of described TV according to described sign;
Second acquisition unit, for obtaining program caption information according to described summary info, described program caption information comprises the first program captions corresponding with described in progress program;
Synthesis unit, for according to described characteristic information, copy being synthesized to described the first program captions, forms second program captions;
Transmitting element, for to second program captions described in described television transmission, televises for described.
7. device as claimed in claim 6, is characterized in that, the content that described copy is shown comprises keyword and advertisement text.
8. device as claimed in claim 6, is characterized in that, described characteristic information comprise under area and watch the program category that number of times is maximum, described synthesis unit comprises:
The first chooser unit, for selecting N the first advertisement according to area under described from copy, N is more than or equal to 0 integer;
The second chooser unit, for watching described in basis that program category that number of times is maximum selects M the second advertisement from described N the first advertisement, M is more than or equal to 0 and be less than or equal to the integer of N;
Coupling subelement, for mating described the first program captions with the keyword of described M the second advertisement;
Synthon unit, synthesizes for the ad content of the second advertisement that described the first program captions are conformed to matching result, forms second program captions.
9. device as claimed in claim 8, it is characterized in that, described synthon unit synthesizes specifically for the ad content of the second advertisement that described the first program captions are conformed to matching result, and described the second advertisement being incorporated into adopts the color that is different from described the first program captions, to show difference.
10. the device as described in claim 6～9 any one, is characterized in that, described program caption information also comprises the captions broadcasting timetable corresponding with described the first program captions,
Described transmitting element is specifically for playing timetable to the synthetic described second program captions of described television transmission according to described captions.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201310695694.0A CN103634625B (en) | 2013-12-17 | 2013-12-17 | A kind of method and device for playing program credits |
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| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201310695694.0A CN103634625B (en) | 2013-12-17 | 2013-12-17 | A kind of method and device for playing program credits |
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| CN103634625A true CN103634625A (en) | 2014-03-12 |
| CN103634625B CN103634625B (en) | 2017-10-20 |
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| CN201310695694.0A Expired - Fee Related CN103634625B (en) | 2013-12-17 | 2013-12-17 | A kind of method and device for playing program credits |
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Cited By (1)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN106507175A (en) * | 2016-11-09 | 2017-03-15 | 北京小米移动软件有限公司 | Method of video image processing and device |
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| CN102143340A (en) * | 2011-03-17 | 2011-08-03 | 广东九联科技股份有限公司 | Method and system for displaying information on television screen through set top box |
| CN102986240A (en) * | 2010-07-08 | 2013-03-20 | 纳格拉影像股份有限公司 | Method and device to enhance video content |
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2013
- 2013-12-17 CN CN201310695694.0A patent/CN103634625B/en not_active Expired - Fee Related
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| CN101072340A (en) * | 2007-06-25 | 2007-11-14 | 孟智平 | Method and system for adding advertising information in flow media |
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