WO2019196579A1 - Procédé et appareil d'émission d'un bon intelligent, et procédé et appareil de vérification et d'annulation à l'aide d'un bon intelligent - Google Patents

Procédé et appareil d'émission d'un bon intelligent, et procédé et appareil de vérification et d'annulation à l'aide d'un bon intelligent Download PDF

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Publication number
WO2019196579A1
WO2019196579A1 PCT/CN2019/077446 CN2019077446W WO2019196579A1 WO 2019196579 A1 WO2019196579 A1 WO 2019196579A1 CN 2019077446 W CN2019077446 W CN 2019077446W WO 2019196579 A1 WO2019196579 A1 WO 2019196579A1
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user
smart
preferential information
value
smart coupon
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PCT/CN2019/077446
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English (en)
Chinese (zh)
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沈晶晶
罗晗
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口碑(上海)信息技术有限公司
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Publication of WO2019196579A1 publication Critical patent/WO2019196579A1/fr

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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0207Discounts or incentives, e.g. coupons or rebates
    • G06Q30/0224Discounts or incentives, e.g. coupons or rebates based on user history
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0207Discounts or incentives, e.g. coupons or rebates

Definitions

  • the present disclosure relates to the field of Internet technologies, and in particular, to a method and an apparatus for issuing a smart coupon, and a verification method and apparatus for using the smart coupon.
  • a voucher is a business voucher issued by various merchants that is produced, distributed, and used in various electronic media.
  • E-vouchers include: cash coupons, coupons, deductible coupons, discount coupons, such as red envelopes, coupons, etc. At present, e-vouchers have been accepted and used by more and more users.
  • the existing method of issuing securities is generally that the merchant sets various types of information of the coupon in advance, for example, preferential information, constraint information, payment method, etc., and the discount rate or denomination of the coupon itself is fixed, that is, a unique value. It does not make a difference because of the user's consumption, that is to say, whether the user receives it before consumption or receives it immediately before the payment, it has nothing to do with the user's consumption.
  • the merchant builds the coupon, he does not know the user's information, such as whether the user is sensitive to the discount, the level of consumption power, the number of consumers (for example, he is responsible for ordering, but the actual number of people eating more than one person), buying habits (for example) The number of regular single purchases of a single item), however, these are important factors affecting the effectiveness of the actual coupons. For example, in a restaurant that consumes 10 yuan per person, a threshold of 13 for two companions is provided.
  • Yuan’s full-time coupons for example, a user who buys a box of Mengniu milk from a regular supermarket will provide a no-threshold coupon for Mengniu’s milk, which will not effectively increase the unit price and single item list. The number of purchases may even cause the merchant to spend less on marketing costs and reduce profit margins, that is, often fail to get the best marketing results.
  • the present disclosure has been made in order to provide a method and apparatus for issuing a smart coupon that overcomes the above problems or at least partially solves the above problems, and a verification method and apparatus for using the smart coupon.
  • a method for issuing a smart coupon including:
  • a verification method using a smart coupon including:
  • the user payment behavior is settled according to the smart coupon instance returned by the server.
  • a device for issuing a smart coupon including:
  • a first obtaining module configured to acquire a smart coupon template carrying the value range of the preferential information and a user consumption feature when the ticket activity condition is triggered;
  • a determining module configured to determine a final value of the preferential information from the value range of the preferential information according to the user consumption characteristic
  • a module is created for creating a smart coupon instance based on the final value of the offer information and returning the smart coupon instance.
  • a verification device using a smart coupon comprising:
  • An obtaining module configured to acquire a user-specific behavior for a merchant for triggering a ticketing activity condition, for the smart coupon issuing device to create and return a smart coupon instance;
  • the settlement module is adapted to perform settlement processing on the payment behavior of the user according to the smart coupon instance returned by the issuing device of the smart coupon.
  • a computing device including: a processor, a memory, a communication interface, and a communication bus, wherein the processor, the memory, and the communication interface complete communication with each other through a communication bus;
  • the memory is configured to store at least one executable instruction, and the executable instruction causes the processor to perform an operation corresponding to the method for issuing the smart coupon.
  • a non-transitory computer readable storage medium having stored therein at least one executable instruction that causes a processor to perform the above-described intelligence The operation corresponding to the method of issuing the coupon.
  • a computer program product comprising a computing program stored on the non-transitory computer readable storage medium described above.
  • a computing device including: a processor, a memory, a communication interface, and a communication bus, wherein the processor, the memory, and the communication interface complete communication with each other through a communication bus;
  • the memory is configured to store at least one executable instruction, and the executable instruction causes the processor to perform the operation corresponding to the verification method using the smart coupon.
  • a non-transitory computer readable storage medium having stored therein at least one executable instruction that causes a processor to perform the above-described utilization The corresponding operation of the verification method of the smart coupon.
  • a computer program product comprising a computing program stored on the non-transitory computer readable storage medium described above.
  • the issuing activity condition when the issuing activity condition is triggered, acquiring the smart coupon template and the user consumption feature carrying the preferential information range value; determining the final value of the preferential information from the preferential information range value according to the user consumption characteristic; The final value of the offer information creates a smart coupon instance and returns the smart coupon instance.
  • the final value of the preferential information is calculated according to the user consumption feature, and the preferential strength and/or the use threshold of the flexible design ticket instance is realized, which can enable the merchant to achieve an optimal marketing effect and reduce the unnecessary necessity of the merchant. Marketing expenses further promoted user consumption and increased the profitability of merchants.
  • FIG. 1 is a flow chart showing a method for issuing a smart coupon according to an embodiment of the present disclosure
  • FIG. 2 is a flow chart showing a method for issuing a smart coupon according to another embodiment of the present disclosure
  • FIG. 3 is a flow chart showing a verification method using a smart coupon according to still another embodiment of the present disclosure.
  • FIG. 4 is a schematic structural diagram of a device for issuing a smart coupon according to an embodiment of the present disclosure
  • FIG. 5 is a block diagram showing the structure of a verification device using a smart coupon according to an embodiment of the present disclosure
  • FIG. 6 shows a schematic structural diagram of a computing device according to an embodiment of the present disclosure.
  • the existing coupon examples are all created according to the unique value of the preferential information set by the merchant, and in the present disclosure, the merchant sets a range of preferential information, which can be set from the merchant in order to fully guarantee the interests of the merchant.
  • the preferential information range value the final value of the preferential information is flexibly selected, and the voucher instance is created according to the final value of the preferential information, and the obtained voucher is called a smart coupon.
  • the coupon denomination and the threshold amount of the smart voucher are all flexibly set. The coupon denomination and threshold amount of different smart coupons will be different.
  • the smart voucher template defines what voucher is issued to the user, stipulates the e-voucher's concessions and some restrictions when used, and may include the following information: voucher type (for example, full-time discount coupons, full-time full coupons, Single product coupons, etc.), expiration date, usage instructions, range of preferential information, etc., all kinds of information in the smart coupon template are set by the merchant in advance, each merchant can set the range of the preferential information, the range value is specified The scope of the offer that the merchant can give the user, wherein the smart coupon template cannot be written off, that is, does not have the function of actual consumption.
  • the voucher type of the voucher issued by the merchant is a discount voucher, which is valid from March 23, 2018 to March 31, 2018.
  • Discounted rate range (The range value of the voucher template offer information) is [a, b].
  • the number of pieces of the voucher and the range of the price reduction can be set.
  • the merchant It can be set according to actual needs.
  • FIG. 1 is a flow chart showing a method of issuing a smart coupon according to an embodiment of the present disclosure. As shown in Figure 1, the method includes the following steps:
  • Step S100 When the ticket activity condition is triggered, the smart coupon template carrying the discount information range value and the user consumption feature are acquired.
  • the user-specific behavior generated by the user for the merchant is deemed to be triggered by the ticketing activity condition, wherein the user-specific behavior may be any one of the following behaviors: the user opens the merchant's store homepage or opens the merchant
  • the shopping cart or the trigger collection button in the store homepage is not specifically limited herein, and other user-specific behaviors that can be regarded as triggering the conditions of the ticketing activity by the user are within the protection scope of the present disclosure.
  • the smart coupon template carrying the value range of the preferential information and the user consumption feature are obtained, wherein the user consumption characteristic reflects the daily consumption situation of the user, Different users have different daily consumption. Therefore, the user consumption characteristics will be different.
  • combining the user consumption characteristics to design a smart coupon instance for the merchant can help the merchant achieve the optimal marketing effect.
  • Step S101 Determine a final value of the preferential information from the preferential information range value according to the user consumption characteristic.
  • the final value of the preferential information is the basis for creating the smart coupon instance, which determines the incentive strength of the merchant to the user, and the marketing expenditure of the merchant, because different users have different consumption characteristics, therefore, for different users. According to the user's consumption characteristics, the final value of the preferential information determined from the value range of the preferential information will also be different, and the discounts enjoyed by different users will also be different.
  • Step S102 creating a smart coupon instance according to the final value of the preferential information, and returning the smart coupon instance.
  • the smart coupon instance may be created according to the final value of the preferential information, wherein the smart coupon instance is an electronic coupon that the real user can use, and the electronic coupon that will be written off after the user uses, After the smart coupon instance is created, the smart coupon instance is returned to the user to complete the smart coupon issuance.
  • the smart coupon template carrying the preferential information range value and the user consumption feature are acquired; and the preferential information is determined from the preferential information range value according to the user consumption characteristic. Value; create a smart coupon instance based on the final value of the offer, returning the smart coupon instance.
  • the final value of the preferential information is calculated intelligently according to the user consumption feature, and the preferential strength and/or the use threshold of the flexible design ticket instance is realized, so that the merchant can achieve the optimal marketing effect and reduce the merchant.
  • the necessary marketing expenses further promoted user consumption and increased the profitability of the business.
  • FIG. 2 is a flow chart showing a method of issuing a smart coupon according to another embodiment of the present disclosure. As shown in FIG. 2, the method includes the following steps:
  • step S200 when the issuing activity condition is triggered, it is determined whether the user who triggered the issuing activity condition is a new user, and if yes, step S201 or step S202 is performed; if not, step S206 is performed.
  • determining whether the user triggering the ticketing activity condition is a new user is mainly for determining whether the user consumption characteristic of the user can be acquired, and further determining whether the final value of the preferential information can be determined according to the user consumption characteristic.
  • the final value of the information is created to the user based on the final value of the offer information.
  • the final value of the offer information can be calculated by means of user consumption characteristics of similar users or historical merchant transaction information.
  • a user consumption characteristic that characterizes the daily consumption of the user can be obtained. Therefore, for such a user, the final value of the preferential information is determined according to the user consumption characteristic, and then the smart coupon instance is created according to the final value of the preferential information. Fully guarantee the maximum benefit of the business and avoid unnecessary expenses of the business.
  • the user identifier of the user who triggers the billing activity condition can be obtained, and according to the user identifier, whether there is a user consumption record, if there is no user consumption record, the user who triggers the billing activity condition is considered as New user; if there is a user consumption record, the user who believes that the ticketing activity condition is triggered is not a new user.
  • step S201 a similar user of the user is obtained according to a uniform user portrait of an industry or a region.
  • the user portrait can be constructed according to the user data, for example, age, gender, address, preference, etc.
  • the user portrait of the user can be uniformly constructed according to the industry or the region, and each user corresponds to There is a unique user portrait, so that the user's similar image can be accurately determined according to the user's portrait.
  • the user's user consumption characteristics can be determined to be similar. Therefore, after the similar user is determined, The user consumption characteristics of similar users can be obtained in order to determine the final value of the preferential information according to the user consumption characteristics of similar users.
  • Step S202 Acquire transaction information of the merchant within a preset time period.
  • the final value of the preferential information needs to be calculated in combination with other data, which may be based on the historical transaction information of the merchant.
  • the preset time period can be set according to actual needs, and is not specifically limited herein.
  • Step S203 calculating a transaction average value according to the merchant transaction information.
  • the transaction information of the merchant includes information such as the transaction amount, the item information, the merchant identification, etc.
  • the transaction amount and the transaction amount of the merchant within the preset time period are counted, and the merchant is calculated at the preset time. The average value of the transactions within the segment.
  • Step S204 Acquire a smart coupon template carrying the value range of the preferential information.
  • the voucher template library can be queried, and the smart voucher template provided by the merchant with the value range of the preferential information can be obtained.
  • step S202 to step S203 and step S204 is not specifically limited.
  • step S202 to step S203 may be performed first, or step S202 and step S204 may be performed at the same time.
  • Step S205 calculating a final value of the preferential information according to the transaction average value and the preferential information range value.
  • the final value of the preferential information can be calculated according to the transaction average value and the range value of the preferential information.
  • the following is an example of calculating the full-price discount coupon including the threshold amount and the coupon denomination, and obtaining the profit rate of the industry in which the merchant is located.
  • the discount information range value for example, the discount rate range [a, b]
  • the discount rate range for example, the discount rate range [a, b]
  • the discount rate range for example, the discount rate range [a, b]
  • the discount rate range for example, the discount rate range [a, b]
  • the discount rate range for example, the discount rate range [a, b]
  • the discount rate range for example, the discount rate range [a, b]
  • the final value of the preferential information may also be determined by using the e-commerce data.
  • the final value of the preferential information may be determined according to the judgment result of whether the current user's city location and the common delivery address of the e-commerce are the same. If the current user's city location is different from the e-commerce common delivery address, the user can be considered to be on a business trip. Under normal circumstances, the unit will have a corresponding reimbursement policy for the employees on the business trip. Therefore, the user can be given lower for the business trip. Offer.
  • step S206 the user consumption feature database is queried, and the user consumption characteristics of the user or similar user that triggers the ticketing activity condition are obtained.
  • the user consumption feature database pre-stores the user consumption characteristics of a large number of users, specifically, the correspondence between the user identifier and the user consumption characteristics, wherein the user consumption characteristics reflect the daily consumption situation of the user, for example, the preferential characteristics of the discount and the characteristics of the consumption level.
  • the characteristics of the number of consumers, the characteristics of purchasing habits (for example, the number of regular single purchases of a single item), etc., the user consumption characteristics of different users are different.
  • the user identifier of the user who triggers the billing activity condition can be obtained. If the user triggering the billing activity condition is not a new user, the user consumption feature database can be queried according to the user identifier, and the user identifier is obtained. If the user triggering the ticketing activity condition is a new user, if the similar user of the user is determined in step S201, the user consumption feature database may be queried according to the user identifier of the similar user, and the user corresponding to the similar user is obtained. Consumption characteristics.
  • the final value of the preferential information may be determined according to the user consumption characteristic of the similar user.
  • Step S207 querying the voucher template library, and obtaining a smart voucher template provided by the merchant and carrying the value range of the preferential information.
  • the voucher template store stores a lot of smart voucher templates set by the merchant. Specifically, the voucher template library pre-stores the correspondence between the merchant logo and the smart voucher template. Therefore, the user triggers the voucher activity condition for the user to generate the user-specific behavior.
  • the merchant identifier can be obtained. Therefore, the coupon template library can be quickly found according to the merchant identifier to obtain the coupon template value corresponding to the merchant identifier, thereby obtaining the discount information range value recorded in the smart coupon template.
  • the merchant A sets the smart coupon template as follows: the coupon type of the issued smart coupon instance is a discount coupon, and the validity period is from March 23, 2018 to March 31, 2018. Instructions for use: payment to the store, not available
  • the item discount is superimposed, and the discount rate range (the preferential information range value) is [a, b], and the merchant ID and the smart coupon template of the merchant A are pre-stored in the voucher template library, and the corresponding business identifier of the merchant A can be found.
  • the smart coupon template gets the discount information range value [a, b].
  • Step S208 the user consumption feature and the preferential information range value are input to a preset calculation model to obtain a final value of the preferential information.
  • the preset calculation model is obtained based on a large number of sample training.
  • the decision tree model or the deep learning model can be used for training, wherein the sample form is (user consumption feature, preferential information range value, discount information final value), therefore,
  • the preset calculation model obtained after training is a model in which the input is a user consumption feature, a preferential information range value, and the output is a final value of the preferential information, and after obtaining the user consumption characteristic of a user and the value range of the preferential information corresponding to the merchant,
  • the input to the preset calculation model can obtain the final value of the preferential information used when generating the smart coupon instance for the user.
  • the sample form is not limited to this.
  • it may also include the transaction information of the merchant within the preset time period, and the historical discount rate/margin rate of different industry activities.
  • the transaction information of the merchant within the preset time period may also include the transaction information of the merchant within the preset time period, and the historical discount rate/margin rate of different industry activities.
  • the historical discount rate/margin rate of different industry activities may also include the transaction information of the merchant within the preset time period, and the historical discount rate/margin rate of different industry activities.
  • the preset calculation model in the embodiment of the present disclosure is not unique, and the server may select an appropriate preset calculation model according to the user consumption feature and the feature value corresponding to the user consumption feature.
  • the following is an example of calculating a full-price discount coupon including the threshold amount and the coupon denomination, obtaining the profit rate of the industry in which the merchant is located, obtaining the merchant transaction information within the preset time period (for example, the merchant transaction information within 90 days), and obtaining the user consumption.
  • the feature for example, the user last consumption amount
  • the discount information range value for example, the discount rate range [a, b]
  • the preset calculation model calculates the preferential information according to the above information.
  • the final value wherein the preset calculation model can be calculated as follows: the profit rate of the industry in which the merchant is located is determined from the discount rate range [a, b], and the discount rate of the merchant profit rate is maximum, and the transaction information is clustered.
  • the profit rate of the industry in which the merchant is located is determined from the discount rate range [a, b], and the discount rate of the merchant profit rate is maximum, and the transaction information is clustered.
  • To obtain a plurality of consumer groups for each consumer group, determine the consumption ceiling, consumption downline, and consumption average of the consumer group; determine the consumer average value of the consumer group and the consumer group according to the last consumption amount of the user; The average value of the consumption and the range of the preferential information are calculated to obtain the final value of the preferential information, for example, the final value of the preferential information is obtained.
  • Threshold amount m / x
  • voucher denomination m / x * (1-x)
  • the average consumer price is 60
  • the discount rate of the merchant's profit margin is 0.8
  • the threshold is 75 yuan
  • the voucher amount is 15 yuan.
  • Step S209 creating a smart coupon instance according to the final value of the preferential information, and returning the smart coupon instance.
  • the smart coupon instance is a voucher for the user to enjoy the specific offer given by the merchant.
  • the smart coupon instance may be created according to the final value of the offer information, wherein the smart coupon instance is an electronic coupon that the real user can use.
  • the smart coupon instance is sent to the user, so that the smart coupon is issued, and the final value of the preferential information of the smart coupon instance is generated through flexible design, thereby realizing flexibility.
  • the smart voucher may not be issued to the user; for example, for a restaurant that consumes 10 yuan per person, a threshold of 25 yuan may be provided for two companion users. Fully reduced coupons, thereby increasing the profitability of the merchants.
  • the user consumption characteristic of the user who triggers the payment activity condition may be used to determine the final value of the preferential information. If it is determined that the user triggering the payment condition is a user, the final value of the preferential information may be determined by obtaining the user consumption characteristic of the similar user of the user or by determining the average value of the transaction within the preset time period, according to the determined discount.
  • the final value of the information helps the merchant to design specific limitations of the smart coupon instance, such as thresholds and denominations (discounts, etc.), by flexibly setting the specific restrictions of the smart coupon instance, which helps the merchant achieve optimal marketing results and reduce unnecessary expenditures of the merchant.
  • the profit margin of the merchant is improved.
  • the purpose of promoting user consumption can be achieved, and the profit of the merchant is further increased.
  • FIG. 3 illustrates a flow chart of a verification method using a smart coupon according to still another embodiment of the present disclosure. As shown in FIG. 3, the method includes the following steps:
  • Step S300 Acquire a user-specific behavior for the merchant for triggering the billing activity condition, so that the server creates and returns the smart coupon instance according to the method for issuing the smart coupon.
  • the user-specific behavior generated by the user on the client side is regarded as the user triggering the ticketing activity condition. Therefore, it is necessary to monitor whether the user-specific behavior is generated in real time, and if it is detected that the corresponding user-specific behavior is generated for the merchant, the corresponding correspondence is obtained.
  • User-specific behavior in which the user-specific behavior can specifically open the merchant's store homepage to browse the store's goods or open the shopping cart in the merchant's store homepage or trigger the collection button, etc.
  • others can be regarded as User-specific behaviors that trigger conditions for issuing coupons are within the scope of this disclosure.
  • the client After obtaining the user-specific behavior, the client forwards the user-specific behavior to the server, and the server creates and returns the smart coupon instance according to the method in the embodiment shown in FIG. 1 or FIG. 2.
  • Step S301 the user payment behavior is settled according to the coupon instance returned by the server.
  • the server After the server creates the smart coupon instance, the server returns the smart coupon instance to the client.
  • the server can use the corresponding smart coupon instance to perform settlement, specifically, according to the preferential information recorded in the smart coupon instance.
  • the corresponding offer The corresponding offer.
  • FIG. 4 is a block diagram showing the structure of a dispensing apparatus for a smart coupon according to an embodiment of the present disclosure. As shown in FIG. 4, the device includes: a first obtaining module 400, a determining module 410, and a creating module 420.
  • the first obtaining module 400 is adapted to acquire the smart coupon template and the user consumption feature carrying the preferential information range value when the issuing activity condition is triggered.
  • the determining module 410 is adapted to determine a final value of the preferential information from the preferential information range value according to the user consumption characteristic.
  • the creating module 420 is adapted to create a smart coupon instance according to the discount information final value and return the smart coupon instance.
  • the first obtaining module 400 is further configured to: query the voucher template library to obtain a smart voucher template provided by the merchant;
  • the determining module 410 is further adapted to: input the user consumption feature and the preferential information range value to the preset calculation model to obtain the final value of the preferential information.
  • the preset calculation model is specifically a decision tree model or a deep learning model.
  • the user consumption feature includes one or more of the following features: a discount sensitive feature, a consumption level feature, a consumer rating feature, and a purchasing habit feature.
  • the device further includes: a determining module 430, configured to determine whether the user triggering the ticketing activity condition is a new user;
  • the first obtaining module 400 is further adapted to: if the user triggering the issuing activity condition is not a new user, acquire a user consumption characteristic of the user that triggers the issuing activity condition.
  • the first obtaining module 400 is further adapted to: if the user triggering the ticketing activity condition is a new user, obtain a user consumption characteristic of the similar user according to the uniform user portrait of the industry or the region.
  • the device further includes: a second obtaining module 440, configured to: if it is determined that the user that triggers the ticketing activity condition is a new user, acquire the merchant transaction information in the preset time period;
  • the first calculating module 450 is adapted to calculate a transaction average value according to the merchant transaction information
  • the third obtaining module 460 is adapted to obtain a smart coupon template carrying the value range of the preferential information
  • the second calculating module 470 is adapted to calculate a final value of the preferential information according to the transaction average value and the preferential information range value.
  • the smart coupon template and the user consumption feature carrying the preferential information range value are acquired; and the preferential information is determined from the preferential information range value according to the user consumption characteristic. Value; create a smart coupon instance based on the final value of the offer, returning the smart coupon instance.
  • the final value of the preferential information is calculated according to the user consumption feature, and the preferential strength and/or the use threshold of the flexible design ticket instance is realized, which can enable the merchant to achieve an optimal marketing effect and reduce the unnecessary necessity of the merchant. Marketing expenses further promoted user consumption and increased the profitability of merchants.
  • FIG. 5 shows a schematic structural diagram of a verification device using a smart coupon according to an embodiment of the present disclosure.
  • the device includes: an obtaining module 500 and a settlement module 510.
  • the obtaining module 500 is adapted to acquire a user-specific behavior for the merchant for triggering the issuing activity condition, so that the issuing device of the smart coupon creates and returns the smart coupon instance;
  • the settlement module 510 is adapted to perform settlement processing on the user payment behavior according to the smart coupon instance returned by the issuing device of the smart coupon.
  • the embodiment of the present disclosure further provides a non-transitory computer readable storage medium storing at least one executable instruction executable in any of the above method embodiments Methods.
  • FIG. 6 is a schematic structural diagram of a computing device according to an embodiment of the present disclosure.
  • the specific embodiment of the present disclosure does not limit the specific implementation of the computing device.
  • the computing device can include a processor 602, a Communications Interface 604, a memory 606, and a communication bus 608.
  • Processor 602, communication interface 604, and memory 606 complete communication with one another via communication bus 608.
  • the communication interface 604 is configured to communicate with network elements of other devices, such as clients or other servers.
  • the processor 602 is configured to execute the program 610. Specifically, the related steps in the foregoing method embodiments may be performed.
  • program 610 can include program code, the program code including computer operating instructions.
  • the processor 602 may be a central processing unit CPU, or an Application Specific Integrated Circuit (ASIC), or one or more integrated circuits configured to implement the embodiments of the present disclosure.
  • the computing device includes one or more processors, which may be the same type of processor, such as one or more CPUs; or different types of processors, such as one or more CPUs and one or more ASICs.
  • the memory 606 is configured to store the program 610.
  • Memory 606 may include high speed RAM memory and may also include non-volatile memory, such as at least one disk memory.
  • Program 610 may be specifically configured to cause processor 602 to perform the methods of any of the method embodiments described above.
  • steps in the program 610 reference may be made to the corresponding steps in the foregoing method embodiments and corresponding descriptions in the elements, and details are not described herein.
  • a person skilled in the art can clearly understand that, for the convenience and brevity of the description, the specific working process of the device and the module described above may be referred to the corresponding process description in the foregoing method embodiment, and details are not described herein again.
  • modules in the devices of the embodiments can be adaptively changed and placed in one or more devices different from the embodiment.
  • the modules or units or components of the embodiments may be combined into one module or unit or component, and further they may be divided into a plurality of sub-modules or sub-units or sub-components.
  • any combination of the features disclosed in the specification, including the accompanying claims, the abstract and the drawings, and any methods so disclosed, or All processes or units of the device are combined.
  • Each feature disclosed in this specification (including the accompanying claims, the abstract and the drawings) may be replaced by alternative features that provide the same, equivalent or similar purpose.
  • the various component embodiments of the present disclosure may be implemented in hardware, or in software modules running on one or more processors, or in a combination thereof.
  • a microprocessor or digital signal processor may be used in practice to implement some or all of the functionality of some or all of the components of the smart coupon dispensing device in accordance with embodiments of the present disclosure.
  • the present disclosure may also be implemented as a device or device program (eg, a computer program and a computer program product) for performing some or all of the methods described herein.
  • Such a program implementing the present disclosure may be stored on a computer readable medium or may be in the form of one or more signals. Such signals may be downloaded from an Internet website, provided on a carrier signal, or provided in any other form.

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Abstract

La présente invention concerne un procédé et un appareil d'émission d'un bon intelligent, et un procédé et un appareil de vérification et d'annulation à l'aide d'un bon intelligent. Le procédé d'émission d'un bon intelligent comprend les étapes consistant : lorsqu'une condition d'activité d'émission de bon est déclenchée, à acquérir des caractéristiques de consommation d'un utilisateur et un modèle de bon intelligent portant une valeur de plage d'informations promotionnelles (S100) ; à déterminer une valeur finale d'informations promotionnelles à partir de la valeur de plage d'informations promotionnelles conformément aux caractéristiques de consommation d'un utilisateur (S101) ; et à créer une instance de bon intelligent conformément à la valeur finale d'informations promotionnelles, et à renvoyer l'instance de bon intelligent (S102).
PCT/CN2019/077446 2018-04-11 2019-03-08 Procédé et appareil d'émission d'un bon intelligent, et procédé et appareil de vérification et d'annulation à l'aide d'un bon intelligent WO2019196579A1 (fr)

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