WO2019109580A1 - Procédé et dispositif pour passer une commande afin d'acheter un article - Google Patents

Procédé et dispositif pour passer une commande afin d'acheter un article Download PDF

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Publication number
WO2019109580A1
WO2019109580A1 PCT/CN2018/084168 CN2018084168W WO2019109580A1 WO 2019109580 A1 WO2019109580 A1 WO 2019109580A1 CN 2018084168 W CN2018084168 W CN 2018084168W WO 2019109580 A1 WO2019109580 A1 WO 2019109580A1
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WIPO (PCT)
Prior art keywords
attention
list
product
user
item
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PCT/CN2018/084168
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English (en)
Chinese (zh)
Inventor
陈超
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深圳春沐源控股有限公司
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Publication of WO2019109580A1 publication Critical patent/WO2019109580A1/fr

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    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/06—Buying, selling or leasing transactions
    • G06Q30/0601—Electronic shopping [e-shopping]
    • G06Q30/0633—Lists, e.g. purchase orders, compilation or processing
    • G06Q30/0635—Processing of requisition or of purchase orders

Definitions

  • the present invention relates to the field of electronic commerce, and in particular to a commodity ordering method and a commodity ordering device.
  • the invention is based on at least one of the above technical problems, and proposes a new product ordering scheme, which realizes one-click attention to any commodity by displaying a user attention link identifier in a designated application interface, and can be targeted to the user's attention product.
  • the user's viewing operation is further optimized.
  • the purchase step is further simplified compared with the purchase operation in the prior art, thereby facilitating the user's purchase experience, thereby increasing the increase.
  • the probability of the turnover is based on at least one of the above technical problems, and proposes a new product ordering scheme, which realizes one-click attention to any commodity by displaying a user attention link identifier in a designated application interface, and can be targeted to
  • the technical solution of the first aspect of the present invention provides a method for placing an order for goods, comprising: jumping to a user attention interface when receiving a touch operation focusing on a link identifier of the user; displaying the user attention interface At least one item classification attention list, each item classification attention list includes at least one marked item; generating a quick purchase link identifier corresponding to the marked item, after receiving the touch operation for any quick purchase link identifier Generate the corresponding purchase order.
  • the attention list can be generated for the product that the user pays attention to, and the classified attention list is further generated, and further, corresponding to the focused product.
  • the quick purchase link identifier is set to realize the one-click purchase function.
  • the classification display can be performed based on the user's attention, and the user's viewing operation is further optimized compared with the display scheme in the prior art.
  • the key purchase function further simplifies the purchase step compared with the purchase operation in the prior art, thereby facilitating the user's purchase experience and thereby increasing the probability of increasing the turnover.
  • the method before receiving the touch operation for the user to pay attention to the link identifier, before jumping to the user attention interface, the method further includes: setting a mark link identifier of the product on the product detail page of any one of the commodities; When detecting the touch operation on the mark link identifier, adding the item information of the product detail page to the initial attention list; and when receiving the classification instruction for the initial attention list, performing the initial attention list according to the classification rule corresponding to the classification instruction A classification operation to generate at least one item classification watch list.
  • the corresponding item information is added to the initial attention list by the touch operation of the mark link identifier, and the initial attention list may include a plurality of items marked (attention) by the user, and the initial attention list may follow the attention time. Sorting the order, then classifying the initial attention list according to the preset classification rules, and classifying the generated item attention list, on the one hand, being able to display the classification based on the user's attention, compared with the display scheme in the prior art, The user's viewing operation is further optimized, and on the other hand, it is beneficial to enhance the user's purchasing experience, thereby increasing the probability of increasing the turnover.
  • the classification rule may be a classification rule that is sent by the terminal according to the setting of the user, or may be a classification rule pre-stored in the server.
  • the method further includes: when the user attention interface receives the reminder setting instruction for any of the marked items, determining a reminder condition corresponding to the reminder setting instruction; and when detecting that the current time meets the reminding condition , generating a reminder message, the reminder information includes a product page link identifier of any marked item and/or a quick purchase link identifier of any marked item.
  • the alert information is generated by classifying the attention list for each product, and when the alert condition is detected, the alert information is generated, and the alert information may include the product detail page link or the product in the product classification attention list.
  • the corresponding quick purchase link realizes the reminding function for the product that the user pays attention to.
  • by generating the reminding information including the purchase link it is beneficial to enhance the user's buying interest, thereby improving the commodity turnover rate.
  • the reminder condition may be a single reminder when the specified time is reached, or a periodic reminder may be implemented by setting a reminder period (such as once a day).
  • the reminder information may further include the offer information of the product of interest, and may also input the information as the content of the reminder information by receiving the input information of the user.
  • the reminder time point and interval time can be set to avoid forgetting (for example, main vegetables/garnish), and an automatic reminder can be set for special holidays or activity days.
  • the method further includes: setting a quick purchase link identifier on any one of the product detail pages; jumping to the display interface of the reminder information when receiving the display instruction for the reminder information; receiving at the display interface When the touch operation is performed on the product page link identifier, jump to the corresponding product detail page to generate a corresponding purchase order when receiving the touch operation on the quick purchase link identifier on the product details page; or receive on the display interface When the touch operation for the quick purchase link identifier is generated, a corresponding purchase order is generated.
  • the quick purchase link identifier may also be set on the product detail page, and the quick purchase link identifier and/or the product detail page connection identifier are displayed on the display interface of the reminder information, and the touch of the quick purchase link identifier is received.
  • the jump to the order interface of the one-click purchase directly jumps to the product detail page when receiving the touch operation on the connection of the product detail page, thereby improving the convenience of the user to place an order.
  • the method further includes: receiving a product recommendation list; generating a list switching identifier on the user attention interface, wherein the list switching identifier is correspondingly set corresponding to the product classification attention list and/or the product recommendation list; Control the list switching identifier of the operation, and switch to display the corresponding product classification attention list or product recommendation list.
  • the most hot item is selected by collecting the tag data marked by all users within a specified time period, because usually the hottest item is the best word of mouth or the most commonly used item of the user.
  • the technical solution of the second aspect of the present invention provides a merchandise placing device, comprising: a jumping unit, configured to jump to a user attention interface when receiving a touch operation that focuses on a link identifier of a user; For displaying at least one item classification attention list in the user attention interface, each item classification attention list includes at least one marked item; and a generating unit, configured to generate a quick purchase link identifier corresponding to the marked item, to receive the pair After any touch operation of the quick purchase link identifier, a corresponding purchase order is generated.
  • the technical solution by displaying the user attention link identifier on the designated application interface, one-click attention to any product is realized, and the attention list can be generated for the product that the user pays attention to, and the classified attention list is further generated, and then Further, the quick purchase link identifier is set corresponding to the product of interest to implement the one-click purchase function.
  • the classification display can be performed based on the user's attention, and the user's viewing operation is further optimized compared with the display scheme in the prior art.
  • the purchase step is further simplified compared with the purchase operation in the prior art, thereby facilitating the user's purchase experience, thereby increasing the probability of increasing the turnover.
  • the method further includes: a setting unit, configured to set a mark link identifier of the product on the product detail page of any one of the commodities; and an adding unit, configured to detect when the touch operation on the mark link identifier is received Adding the product information of the product detail page to the initial attention list; the classification unit is configured to perform a classification operation on the initial attention list according to the classification rule corresponding to the classification instruction when receiving the classification instruction of the initial attention list, to generate at least one Product classification watch list.
  • the corresponding item information is added to the initial attention list by the touch operation of the mark link identifier, and the initial attention list may include a plurality of items marked (attention) by the user, and the initial attention list may follow the attention time. Sorting the order, then classifying the initial attention list according to the preset classification rules, and classifying the generated item attention list, on the one hand, being able to display the classification based on the user's attention, compared with the display scheme in the prior art, The user's viewing operation is further optimized, and on the other hand, it is beneficial to enhance the user's purchasing experience, thereby increasing the probability of increasing the turnover.
  • the classification rule may be a classification rule that is sent by the terminal according to the setting of the user, or may be a classification rule pre-stored in the server.
  • the method further includes: a determining unit, configured to determine, when the user attention interface receives the reminder setting instruction for any of the marked items, a reminding condition corresponding to the reminding setting instruction; the generating unit further uses When the current time is met to satisfy the reminding condition, the reminding information is generated, and the reminding information includes the product page link identifier of any marked item and/or the quick purchase link identifier of any marked item.
  • the alert information is generated by classifying the attention list for each product, and when the alert condition is detected, the alert information is generated, and the alert information may include the product detail page link or the product in the product classification attention list.
  • the corresponding quick purchase link realizes the reminding function for the product that the user pays attention to.
  • by generating the reminding information including the purchase link it is beneficial to enhance the user's buying interest, thereby improving the commodity turnover rate.
  • the reminder condition may be a single reminder when the specified time is reached, or a periodic reminder may be implemented by setting a reminder period (such as once a day).
  • the reminder information may further include the offer information of the product of interest, and may also input the information as the content of the reminder information by receiving the input information of the user.
  • the reminder time point and interval time can be set to avoid forgetting (for example, main vegetables/garnishes), and automatic reminders can be set for special holidays or activity days.
  • the setting unit is further configured to: set a quick purchase link identifier on any one of the product detail pages;
  • the jump unit is further configured to: when receiving the display instruction for the reminder information, jump to The display unit of the reminder information;
  • the generating unit is further configured to: when receiving the touch operation on the product page link identifier in the display interface, jump to the corresponding product detail page to receive the quick purchase link identifier on the product detail page During the touch operation, a corresponding purchase order is generated; the generating unit is further configured to: when receiving the touch operation on the quick purchase link identifier, generate a corresponding purchase order.
  • the quick purchase link identifier may also be set on the product detail page, and the quick purchase link identifier and/or the product detail page connection identifier are displayed on the display interface of the reminder information, and the touch of the quick purchase link identifier is received.
  • the jump to the order interface of the one-click purchase directly jumps to the product detail page when receiving the touch operation on the connection of the product detail page, thereby improving the convenience of the user to place an order.
  • the method further includes: a receiving unit, configured to receive a product recommendation list; and the generating unit is further configured to: generate a list switching identifier, a list switching identifier, and a product classification attention list and/or The product recommendation list is set one by one; the product ordering device further includes: a switching unit, configured to switch the display of the corresponding product classification attention list or the product recommendation list according to the list switching identifier that receives the touch operation.
  • the most hot item is selected by collecting the tag data marked by all users within a specified time period, because usually the hottest item is the best word of mouth or the most commonly used item of the user.
  • the technical solution of the third aspect of the present invention provides a computer device, comprising: a processor, the processor for executing a computer program stored in a memory, implementing the commodity ordering method according to any one of the foregoing first aspects A step of.
  • the technical solution of the fourth aspect of the present invention provides a computer readable storage medium having stored thereon a computer program that, when executed by a processor, implements the steps of the merchandise placing method as in any of the above embodiments.
  • the user attention link identifier on the designated application interface, one-click attention to any product is realized, and the attention list can be generated for the product that the user pays attention to, and the classified attention list is further generated, and further, the corresponding product is set correspondingly.
  • it can display the classification based on the user's attention.
  • the user's viewing operation is further optimized.
  • the purchase function further simplifies the purchase step compared with the purchase operation in the prior art, thereby facilitating the user's purchase experience and thereby increasing the probability of increasing the turnover.
  • FIG. 1 shows a schematic flow chart of a merchandise ordering method according to an embodiment of the present invention
  • FIG. 2 shows a schematic block diagram of a merchandise placing device in accordance with an embodiment of the present invention
  • FIG. 3 is a schematic flow chart showing a method of placing an order according to another embodiment of the present invention.
  • FIG. 4 is a schematic flow chart of a merchandise ordering method according to still another embodiment of the present invention.
  • FIG. 5 is a schematic flow chart showing a merchandise ordering scheme according to an embodiment of the present invention.
  • 6A to 6E are diagrams showing an interface of a merchandise ordering system according to an embodiment of the present invention.
  • Figure 7 shows a schematic block diagram of a terminal in accordance with an embodiment of the present invention.
  • Figure 8 shows a schematic block diagram of a server in accordance with an embodiment of the present invention.
  • FIG. 1 shows a schematic flow chart of a merchandise ordering method in accordance with one embodiment of the present invention.
  • a method for placing an order includes: Step 102: When receiving a touch operation that focuses on a link identifier of a user, jumping to a user attention interface; Step 104, at the user The attention interface displays at least one item classification attention list, each item classification attention list includes at least one marked item; and step 106, generating a quick purchase link identifier corresponding to the marked item to receive the link identifier for any quick purchase After the touch operation, a corresponding purchase order is generated.
  • the attention list can be generated for the product that the user pays attention to, and the classified attention list is further generated, and further, corresponding to the product of interest.
  • the quick purchase link identifier is set to realize the one-click purchase function.
  • the classification display can be performed based on the user's attention, and the user's viewing operation is further optimized compared with the display scheme in the prior art.
  • by setting one The key purchase function further simplifies the purchase step compared with the purchase operation in the prior art, thereby facilitating the user's purchase experience and thereby increasing the probability of increasing the turnover.
  • the method before receiving the touch operation for the user to pay attention to the link identifier, before jumping to the user attention interface, the method further includes: setting a mark link identifier of the product on the product detail page of any one of the commodities; When detecting the touch operation on the mark link identifier, adding the item information of the product detail page to the initial attention list; and when receiving the classification instruction for the initial attention list, performing the initial attention list according to the classification rule corresponding to the classification instruction A classification operation to generate at least one item classification watch list.
  • the corresponding item information is added to the initial watch list, and the initial watch list may include a plurality of items marked (followed) by the user, and the initial attention list may follow the attention time. Sorting the order, then classifying the initial attention list according to the preset classification rules, and classifying the generated item attention list, on the one hand, being able to display the classification based on the user's attention, compared with the display scheme in the prior art, The user's viewing operation is further optimized, and on the other hand, it is beneficial to enhance the user's purchasing experience, thereby increasing the probability of increasing the turnover.
  • the classification rule may be a classification rule that is sent by the terminal according to the setting of the user, or may be a classification rule pre-stored in the server.
  • the method further includes: when the user attention interface receives the reminder setting instruction for any of the marked items, determining a reminder condition corresponding to the reminder setting instruction; and when detecting that the current time meets the reminding condition , generating a reminder message, the reminder information includes a product page link identifier of any marked item and/or a quick purchase link identifier of any marked item.
  • the reminder condition is generated correspondingly, and when the reminder condition is detected, the reminder information is generated, and the reminder information may include the product detail page link or the item in the item classification attention list.
  • the corresponding quick purchase link realizes the reminding function for the product that the user pays attention to.
  • by generating the reminding information including the purchase link it is beneficial to enhance the user's buying interest, thereby improving the commodity turnover rate.
  • the reminder condition may be a single reminder when the specified time is reached, or a periodic reminder may be implemented by setting a reminder period (such as once a day).
  • the reminder information may further include the offer information of the product of interest, and may also input the information as the content of the reminder information by receiving the input information of the user.
  • the reminder time point and interval time can be set to avoid forgetting (for example, main vegetables/garnish), and an automatic reminder can be set for special holidays or activity days.
  • the method further includes: setting a quick purchase link identifier on any one of the product detail pages; jumping to the display interface of the reminder information when receiving the display instruction for the reminder information; receiving at the display interface When the touch operation is performed on the product page link identifier, jump to the corresponding product detail page to generate a corresponding purchase order when receiving the touch operation on the quick purchase link identifier on the product details page; or receive on the display interface When the touch operation for the quick purchase link identifier is generated, a corresponding purchase order is generated.
  • the quick purchase link identifier may also be set on the product detail page, and the quick purchase link identifier and/or the product detail page connection identifier are displayed on the display interface of the reminder information, and the touch of the quick purchase link identifier is received.
  • the jump to the order interface of the one-click purchase directly jumps to the product detail page when receiving the touch operation on the connection of the product detail page, thereby improving the convenience of the user to place an order.
  • the method further includes: receiving a product recommendation list; generating a list switching identifier on the user attention interface, wherein the list switching identifier is correspondingly set corresponding to the product classification attention list and/or the product recommendation list; Control the list switching identifier of the operation, and switch to display the corresponding product classification attention list or product recommendation list.
  • the most hot item is selected by collecting the tag data marked by all users within a specified time period, since usually the hottest item is the best word of mouth or the most commonly used item of the user.
  • FIG. 2 shows a schematic block diagram of a merchandise placing device in accordance with one embodiment of the present invention.
  • the merchandise placing apparatus 200 includes: a jumping unit 202, configured to jump to a user attention interface when receiving a touch operation focusing on a link identifier of a user;
  • the unit 204 is configured to display at least one item classification attention list in the user attention interface, where each item classification attention list includes at least one marked item;
  • the generating unit 206 is configured to generate a quick purchase link identifier corresponding to the marked item, After receiving a touch operation for any quick purchase link identifier, a corresponding purchase order is generated.
  • the embodiment by displaying the user attention link identifier in the designated application interface, one-click attention to any product is realized, and the attention list can be generated for the product that the user pays attention to, and the classified attention list is further generated, and then Further, the quick purchase link identifier is set corresponding to the product of interest to implement the one-click purchase function.
  • the classification display can be performed based on the user's attention, and the user's viewing operation is further optimized compared with the display scheme in the prior art.
  • the purchase step is further simplified compared with the purchase operation in the prior art, thereby facilitating the user's purchase experience, thereby increasing the probability of increasing the turnover.
  • the method further includes: a setting unit 208, configured to set a mark link identifier of the product on the product detail page of any one of the items; and an adding unit 210, configured to detect the touch received on the mark link identifier
  • the product information of the product detail page is added to the initial attention list
  • the classification unit 212 is configured to perform a classification operation on the initial attention list according to the classification rule corresponding to the classification instruction when receiving the classification instruction for the initial attention list, Generate at least one item category watchlist.
  • the corresponding item information is added to the initial watch list, and the initial watch list may include a plurality of items marked (followed) by the user, and the initial attention list may follow the attention time. Sorting the order, then classifying the initial attention list according to the preset classification rules, and classifying the generated item attention list, on the one hand, being able to display the classification based on the user's attention, compared with the display scheme in the prior art, The user's viewing operation is further optimized, and on the other hand, it is beneficial to enhance the user's purchasing experience, thereby increasing the probability of increasing the turnover.
  • the classification rule may be a classification rule that is sent by the terminal according to the setting of the user, or may be a classification rule pre-stored in the server.
  • the method further includes: a determining unit 214, configured to determine a reminder condition corresponding to the reminder setting instruction when the user attention interface receives the reminder setting instruction for any marked item; the generating unit 206
  • the utility model is further configured to: when detecting that the current time meets the reminding condition, generate reminding information, wherein the reminding information includes a product page link identifier of any marked item and/or a quick purchase link identifier of any marked item.
  • the reminder condition is generated correspondingly, and when the reminder condition is detected, the reminder information is generated, and the reminder information may include the product detail page link or the item in the item classification attention list.
  • the corresponding quick purchase link realizes the reminding function for the product that the user pays attention to.
  • by generating the reminding information including the purchase link it is beneficial to enhance the user's buying interest, thereby improving the commodity turnover rate.
  • the reminder condition may be a single reminder when the specified time is reached, or a periodic reminder may be implemented by setting a reminder period (such as once a day).
  • the reminder information may further include the offer information of the product of interest, and may also input the information as the content of the reminder information by receiving the input information of the user.
  • the reminder time point and interval time can be set to avoid forgetting (for example, main vegetables/garnish), and an automatic reminder can be set for special holidays or activity days.
  • the setting unit 208 is further configured to: set a quick purchase link identifier on any one of the product detail pages;
  • the jump unit 202 is further configured to: when receiving the display instruction for the reminder information, jump Going to the display interface of the reminder information;
  • the generating unit 206 is further configured to: when the display interface receives the touch operation on the product page link identifier, jump to the corresponding product detail page to receive the quick purchase on the product detail page When the touch operation of the link identifier is performed, a corresponding purchase order is generated;
  • the generating unit 206 is further configured to: when receiving the touch operation on the quick purchase link identifier, generate a corresponding purchase order.
  • the quick purchase link identifier may also be set on the product detail page, and the quick purchase link identifier and/or the product detail page connection identifier are displayed on the display interface of the reminder information, and the touch of the quick purchase link identifier is received.
  • the jump to the order interface of the one-click purchase directly jumps to the product detail page when receiving the touch operation on the connection of the product detail page, thereby improving the convenience of the user to place an order.
  • the method further includes: a receiving unit 216, configured to receive a product recommendation list; the generating unit 206 is further configured to: generate a list switching identifier, a list switching identifier, and a product classification attention list on the user attention interface
  • the product recommendation list is configured one by one; the product ordering device 200 further includes: a switching unit 218, configured to switch to display a corresponding product classification attention list or a product recommendation list according to the list switching identifier that receives the touch operation.
  • the most hot item is selected by collecting the tag data marked by all users within a specified time period, since usually the hottest item is the best word of mouth or the most commonly used item of the user.
  • the merchandise order method according to some embodiments of the present invention is described below from the terminal side and the server side, respectively.
  • the merchandise ordering method is applicable to the terminal side, including: step 302, displaying a user attention link identifier on the specified application interface; and step 304, receiving the attention to the user after detecting When the touch operation of the link identifier is performed, the user jumps to the user attention interface; in step 306, at least one item classification attention list is displayed on the user attention interface, and each item classification attention list includes at least one marked item; and step 308, generating and The quick purchase link identifier corresponding to the item is marked to generate a corresponding purchase order after receiving the touch operation for any quick purchase link identifier, and send the purchase order to the server.
  • the attention list can be generated for the product that the user pays attention to, and the classified attention list is further generated, and further, corresponding to the product of interest.
  • the quick purchase link identifier is set to realize the one-click purchase function.
  • the classification display can be performed based on the user's attention, and the user's viewing operation is further optimized compared with the display scheme in the prior art.
  • by setting one The key purchase function further simplifies the purchase step compared with the purchase operation in the prior art, thereby facilitating the user's purchase experience and thereby increasing the probability of increasing the turnover.
  • the classified object may be a certain product of interest, such as a men's running vest.
  • the attention product list and the detail page may be added with a one-click purchase entry (quick purchase link identifier), and the user's click directly enters the order submission page, and the scene is most likely to be adopted in the scenario where the product to be purchased needs to be purchased.
  • the purchase can be completed in 2 steps.
  • the method before the displaying the user attention link identifier in the specified application interface, the method further includes: setting a mark link identifier of the product on any one of the product detail pages; and detecting that the touch operation on the mark link identifier is received, The product information corresponding to the product listing page is sent to the server to add the product information to the initial attention list through the server.
  • the function of transmitting the corresponding item information to the server is realized to generate the initial watch list through the server side.
  • the at least one item classification attention list is displayed on the user attention interface, and the specific item includes: the sorted item classification attention list is displayed on the user attention interface.
  • the product having the highest purchase priority is preferentially displayed, and the purchase intention is used to represent the user's purchase intention, thereby achieving The embodiment of the user's purchase interest, which in turn enhances the user-friendly display of the purchase application (such as the purchase mall).
  • it can be sorted according to the price of the goods, sorted according to the time of the mark, sorted according to the distance of the delivery place, and sorted according to the expected fast time.
  • the method further includes: generating a list switching identifier on the user attention interface, wherein the list switching identifier is set corresponding to the product classification attention list and/or the product recommendation list one by one; according to the list of receiving the touch operation Switch the logo and switch to display the corresponding product category watch list or product recommendation list.
  • the product recommendation list may be corresponding to the setting attention button and/or the quick purchase link identifier, and the recommended item is added to the attention list or the purchase order is generated by receiving the user's click operation.
  • the specified application interface includes at least one of a mall home page interface, a product detail page interface, and a product shopping cart interface.
  • the merchandise ordering method is applicable to the server side, and includes: Step 402: When receiving the product information sent by the designated terminal, adding the product information to the initial corresponding to the terminal In the attention list; step 404, performing a classification operation on the initial attention list according to the preset classification rule to generate at least one item classification attention list.
  • the initial attention list may include a plurality of products marked (attention) by the user, and the initial attention list may be in accordance with the time of interest. Sorting, then classifying the initial attention list according to the preset classification rule, and classifying the generated item attention list, on the one hand, being able to display the classification based on the user's attention, and further optimizing compared with the display scheme in the prior art
  • the user's viewing operation is beneficial to enhance the user's purchasing experience, thereby increasing the probability of increasing the turnover.
  • the classification rule may be a classification rule that is sent by the terminal according to the setting of the user, or may be a classification rule pre-stored in the server.
  • performing a classification operation on the initial attention list according to the preset classification rule to generate at least one item classification attention list specifically: extracting a name keyword of each marked item in the initial attention list; A classification operation is performed on the initial attention list according to the name keyword to generate a product classification attention list.
  • the labeled products with the same name keyword are classified into the same category, thereby realizing the classification operation of the goods in the initial attention list, the user It is possible to compare the same type of products to achieve the most satisfactory purchase of the goods.
  • the classification according to the name keyword can be the same product or the same product.
  • performing a classification operation on the initial attention list according to the name keyword to generate the item classification attention list further comprising: classifying each item in the attention list according to the preset sorting rule. Marking the merchandise to perform a sorting operation; sending the sorted merchandise classification attention list to the corresponding terminal, wherein the preset collation includes sorting according to the merchandise price, sorting according to the marking time, sorting according to the distance of the delivery, and sorting according to the estimated fast duration Any of them.
  • the sorted interest classification list is sorted by each of the categories, and the sorted classified attention list is sent to the terminal to be displayed on the user attention interface of the terminal to preferentially display the highest purchase priority.
  • the merchandise is characterized by the purchase priority to characterize the user's purchase intention, thereby realizing the user's interest in purchasing through the user's attention interface, thereby improving the humanized display of the purchase application (such as the purchase mall).
  • the method further includes: when receiving the setting instruction sent by the terminal, classifying the attention list for each item, correspondingly generating a reminding condition; and when detecting that the current time meets the reminding condition, corresponding to The terminal push reminder information, wherein the reminder information includes a product detail page link in the item classification attention list or a quick purchase link corresponding to the item.
  • the reminder condition is generated correspondingly, and when the reminder condition is detected, the reminder information is pushed to the terminal, and the reminder information may include the item detail page link in the item classification attention list.
  • the quick purchase link corresponding to the product realizes the reminding function for the product that the user pays attention to, on the other hand, by pushing the reminding information, it is beneficial to enhance the user's buying interest, thereby improving the commodity turnover rate.
  • the reminder condition may be a single reminder when the specified time is reached, or a periodic reminder may be implemented by setting a reminder period (such as once a day).
  • the reminder information may further include the offer information of the product of interest, and may also input the information as the content of the reminder information by receiving the input information of the user.
  • the reminder time point and interval time can be set to avoid forgetting (for example, main vegetables/garnish), and an automatic reminder can be set for special holidays or activity days.
  • the method further includes: collecting tag data of each user for each item in a specified time period, and generating a product recommendation list according to the tag data, and transmitting the item recommendation list to the terminal.
  • the most hot item is selected by collecting the tag data marked by all users within a specified time period, since usually the hottest item is the best word of mouth or the most commonly used item of the user.
  • the product recommendation list is generated correspondingly, and the product recommendation list is pushed to the terminal to attract the attention of the user's recommended product, thereby facilitating the user's purchase demand.
  • the specified time period can be 24 hours.
  • the method further includes: determining, according to the keyword of the name, the corresponding unconcerned item of the same type; collecting the tag data of the plurality of users in the specified time period for the unconcerned item of the same type, to generate the product according to the tag data.
  • a list of recommendations and a list of product recommendations is sent to the terminal.
  • FIG. 5 shows a schematic flow diagram of a merchandise ordering arrangement in accordance with one embodiment of the present invention.
  • the method includes: Step 502: Receive a follow-up instruction of any product of the user; Step 504, classify the item of interest and reminder settings, and the reminder setting includes a reminder time point, a reminder frequency, and a reminder content; Recording the tag data of a single user separately, and calculating the most-attracted item according to the tags of the plurality of users; Step 508, when the time meets the reminder condition, reminding the user; Step 510, displaying the item of interest entry on the homepage of the mall, and proceeding to step 514; Step 512, generating a product recommendation ranking, and proceeding to step 514; step 514, displaying the product of interest to the user; step 516, detecting whether a one-key purchase operation instruction is received; and step 518, generating a purchase order.
  • 6A-6E are schematic diagrams showing the interface of a merchandise ordering system in accordance with one embodiment of the present invention.
  • the [My Focus] page can see the classified data, and the left and right can be swiped, and the recommended area of interest can be seen.
  • it can be sorted by default, price, and update time.
  • the [Product Details] page can see my attention portal, which can be purchased with one click, and can be set to follow. Among them, after setting the attention, the reminder is successful, the classification can be customized, or the setting can be set. Classification, set reminder to set the latest reminder time point, follow-up interval reminder frequency, reminder content
  • the mobile phone When the reminder condition is reached, the mobile phone receives the push message [Follow the reminder], displays the reminder content, and clicks to open the product detail page, and the page clicks a button to purchase and then enters the submit order page.
  • a terminal 70 includes a processor 702, which is configured to implement a product order as in any of the above embodiments when executing a computer program stored in the memory 704. The steps of the method.
  • a server 80 includes a processor 804 for implementing a merchandise order according to any of the above embodiments when the computer program 804 is used to execute a computer program stored in the memory 802. The steps of the method.
  • a computer readable storage medium on which a computer program is stored, the computer program being executed by a processor to implement the steps of the merchandise placing method as in any of the above embodiments.
  • the units in the terminal and/or the server in the embodiment of the present invention may be combined, divided, and deleted according to actual needs.
  • ROM Read-Only Memory
  • RAM Random Access Memory
  • PROM Programmable Read-Only Memory
  • EPROM Erasable Programmable Read Only Memory
  • OTPROM One-Time Programmable Read-Only Memory
  • EEPROM Electronically-Erasable Programmable Read-Only Memory
  • CD-ROM Compact Disc Read-Only Memory

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Abstract

La présente invention concerne un procédé et un dispositif pour passer une commande afin d'acheter un article. Le procédé pour passer une commande afin d'acheter un article consiste à : lors de la réception d'une opération tactile effectuée sur un identificateur de lien d'articles suivis par un utilisateur, rediriger un utilisateur vers une interface d'articles suivis par un utilisateur ; afficher au moins une liste de catégories d'articles suivis sur l'interface d'articles suivis par un utilisateur, chaque liste de catégories d'articles suivis comprenant au moins un article marqué ; et générer un identificateur de lien d'achat rapide correspondant à l'article marqué, de façon à générer une commande d'achat correspondante après la réception d'une opération tactile effectuée sur l'un quelconque des identificateurs de lien d'achat rapide. La solution technique de la présente invention permet un affichage catégorisé sur la base d'articles suivis d'un utilisateur, optimisant une opération de navigation de l'utilisateur et simplifiant les étapes d'achat, permettant ainsi d'améliorer l'expérience d'achat de l'utilisateur et d'augmenter la probabilité d'un volume de transactions accru.
PCT/CN2018/084168 2017-12-06 2018-04-24 Procédé et dispositif pour passer une commande afin d'acheter un article WO2019109580A1 (fr)

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CN111199443A (zh) * 2018-11-20 2020-05-26 北京京东尚科信息技术有限公司 商品信息处理方法、装置和计算机可读存储介质
CN112767042A (zh) * 2021-01-26 2021-05-07 上海乐享似锦科技股份有限公司 一种群组生成方法、装置、电子设备及存储介质

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KR20140047211A (ko) * 2012-10-09 2014-04-22 (주)네오위즈게임즈 사용자별 온라인 광고 방법 및 서버
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