WO2019093617A1 - Procédé, appareil et support d'enregistrement permettant de commander une signalisation numérique - Google Patents

Procédé, appareil et support d'enregistrement permettant de commander une signalisation numérique Download PDF

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Publication number
WO2019093617A1
WO2019093617A1 PCT/KR2018/007796 KR2018007796W WO2019093617A1 WO 2019093617 A1 WO2019093617 A1 WO 2019093617A1 KR 2018007796 W KR2018007796 W KR 2018007796W WO 2019093617 A1 WO2019093617 A1 WO 2019093617A1
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WO
WIPO (PCT)
Prior art keywords
digital signage
virtual
graphic image
virtual digital
background graphic
Prior art date
Application number
PCT/KR2018/007796
Other languages
English (en)
Korean (ko)
Inventor
장주환
Original Assignee
엘지전자 주식회사
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Priority claimed from KR1020180076421A external-priority patent/KR102609767B1/ko
Application filed by 엘지전자 주식회사 filed Critical 엘지전자 주식회사
Priority to US16/754,733 priority Critical patent/US11169759B2/en
Priority to EP18875576.3A priority patent/EP3709153B1/fr
Publication of WO2019093617A1 publication Critical patent/WO2019093617A1/fr

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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F3/00Input arrangements for transferring data to be processed into a form capable of being handled by the computer; Output arrangements for transferring data from processing unit to output unit, e.g. interface arrangements
    • G06F3/14Digital output to display device ; Cooperation and interconnection of the display device with other functional units
    • GPHYSICS
    • G09EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
    • G09FDISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
    • G09F19/00Advertising or display means not otherwise provided for
    • G09F19/22Advertising or display means on roads, walls or similar surfaces, e.g. illuminated
    • GPHYSICS
    • G09EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
    • G09FDISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
    • G09F9/00Indicating arrangements for variable information in which the information is built-up on a support by selection or combination of individual elements
    • G09F9/30Indicating arrangements for variable information in which the information is built-up on a support by selection or combination of individual elements in which the desired character or characters are formed by combining individual elements
    • G09F9/302Indicating arrangements for variable information in which the information is built-up on a support by selection or combination of individual elements in which the desired character or characters are formed by combining individual elements characterised by the form or geometrical disposition of the individual elements

Definitions

  • the present invention is applicable to a mobile device, a TV, a tablet PC, a desktop PC, and the like as a technology for controlling digital signage.
  • Digital signage was installed mainly in public places such as airports, elevators, and subway stations where there are many floating population. Recently, fast food restaurants have installed digital signage for various reasons. Types of digital signage include outdoor digital signage and indoor digital signage.
  • Outdoor digital signage refers to digital signage installed on the exterior wall of a building or an electric signboard. It displays video advertisements similar to TV CF and real time news on a waterproof large LCD TV.
  • the PC of the central control center is connected to the Internet, and the PC transmits an advertisement replacement command or the like. Therefore, there is a limitation that bidirectional communication is difficult.
  • indoor digital signage is installed inside the large shopping mall or in the form of a door plate. Although it is a mini version that simply reduces the size of outdoor digital signage, there is an advantage that it can actively communicate with users by employing a touch screen kiosk (kiosk).
  • a touch screen kiosk Kiosk
  • the present invention has been made to solve the above-mentioned problems, and it is an object of the present invention to provide a solution capable of predicting the effect when the digital signage is installed in the place without physically installing the digital signage directly.
  • a method for managing a digital signage comprising: selecting a background graphic image to be installed with a virtual digital signage; selecting at least one of the number or size of the virtual digital signage; Specifying a particular location in the selected background graphic image where the virtual digital signage will be installed; and selecting the source video to display through virtual digital signage of the specific location.
  • the designating step may include, for example, determining an attribute of the background graphic image of the specified specific location, and determining whether or not the actual digital signage is in a position where the actual digital signage is installed .
  • the step of selecting the source video is characterized by providing a different source list depending on whether or not the internet is accessible, for example.
  • an image processing apparatus including a memory, a display, and a controller, wherein the controller refers to the memory, selects a background graphic image to be installed with a virtual digital signage, Refers to the memory to select at least one of the number or the size of the virtual digital signage and refers to the memory to specify a specific location in the selected background graphic image where the virtual digital signage will be installed And the source video to be displayed is selected through the virtual digital signage of the specific position with reference to the memory.
  • Another embodiment of the present invention corresponds to at least one of a mobile device, a PC (Personal Computer), or a TV (Television), for example.
  • FIG. 1 is a diagram that provides two basic tools for controlling digital signage, in accordance with one embodiment of the present invention.
  • FIG. 2 is a diagram illustrating a plurality of background images provided in the VR mode shown in FIG.
  • FIG. 3 is a diagram illustrating an editor mode and a view mode provided in the VR mode shown in FIG.
  • FIG. 4 illustrates a process of moving a virtual digital signage selected in the VR mode shown in FIG. 1 to an arbitrary position of a background image.
  • FIG. 5 shows a process of changing the brightness of a background image selected in the VR mode shown in FIG.
  • FIG. 6 illustrates a process of setting a movement path in the VR mode shown in FIG.
  • FIG. 7 shows a process of setting the speed of the movement route set in FIG.
  • FIG. 8 illustrates an image output to a virtual digital signage in the VR mode of FIG.
  • FIG. 9 shows a process of adjusting the size of a virtual user in the VR mode of FIG.
  • FIG. 10 shows a process of setting the width, height, or curve of a virtual digital signage in the VR mode of FIG.
  • FIG. 11 shows a process of extracting the attributes of the background image taken by the user in the AR mode of FIG.
  • FIGS. 12 and 13 illustrate a process of selecting a video source to be output to a virtual digital signage in the VR / AR mode of FIG.
  • Fig. 14 is a flowchart showing a method for implementing an embodiment of the present invention in a time-wise manner.
  • FIG. 1 is a diagram that provides two basic tools for controlling digital signage, in accordance with one embodiment of the present invention.
  • data e.g., a computer program or the like
  • data for controlling digital signage is stored in a memory of at least one of a mobile device, a PC, and a TV.
  • a mobile device e.g., a PC
  • TV e.g., TV
  • device 110 according to one embodiment of the present invention provides VR mode 111 and AR mode 112 separately.
  • the VR mode 111 means, for example, that the image stored in the memory of the device 110 according to an embodiment of the present invention is selected as the background image.
  • the image stored in the memory of the device 110 is selected as the background image.
  • the AR mode 112 does not use an image pre-stored in the memory of the device 110 according to an embodiment of the present invention, for example, Selecting an image as a background image.
  • an image pre-stored in the memory of the device 110 for example, Selecting an image as a background image.
  • FIG. 2 is a diagram illustrating a plurality of background images provided in the VR mode shown in FIG.
  • the VR mode shown in FIG. 1 When the VR mode shown in FIG. 1 is selected, as shown in FIG. 2, a list of background images in which a virtual digital signage can be installed as a test is output.
  • the background image in the VR mode is designed not to be photographed by the user but to be downloaded through a server or the like as a corresponding background image for each representative position.
  • the background image includes a restaurant (Quick Service Restaurant) 210, a cosmetic shop 220, a fashion shop 230, a company lobby 240, a classroom 250, a meeting room 260, a telco 270, and a hotel lobby 280, all of which are examples, It is also within the scope of the present invention to provide few or many background images.
  • a restaurant Quick Service Restaurant
  • Cosmetic shop 220 a cosmetic shop 220
  • fashion shop 230 a company lobby 240
  • classroom 250 a meeting room 260
  • a telco 270 a hotel lobby 280
  • FIG. 3 is a diagram illustrating an editor mode and a view mode provided in the VR mode shown in FIG.
  • a list 310 of selectable virtual digital signages is output as shown in FIG. 3 (a), and a candidate position 315 capable of positioning them is highlighted .
  • the virtual digital signage is installed virtually elsewhere in addition to the highlighted candidate location 315, although the highlight has the advantage of inducing the selection of the user.
  • the view mode is switched to the view mode, as shown in Fig. 3 (b), and the virtual digital signatures selected by the user are displayed at a specific position (user selected or automatically).
  • an option 320 for switching to the editor mode is displayed together with the view mode since the user must quickly switch to the previous editor mode. Therefore, there is an advantage that a quick mode switching can be performed.
  • FIG. 4 illustrates a process of moving a virtual digital signage selected in the VR mode shown in FIG. 1 to an arbitrary position of a background image.
  • the user who has selected the virtual digital signage to output to the background image must determine at which position in the background image to display the selected specific virtual digital signage.
  • the virtual digital signage Move when a user drags 420 a selected digital signage 410 with a selected (click) image as a background image, the virtual digital signage Move.
  • inconvenience caused by the selection of the user can be reduced.
  • FIG. 5 shows a process of changing the brightness of a background image selected in the VR mode shown in FIG.
  • an option 510 is provided for the user to select a background image and a virtual digital signage to be displayed at a specific location and then adjust the lighting.
  • FIG. 5 (b) illustrates a state in which the lighting is darkened.
  • FIG. 6 illustrates a process of setting a movement path in the VR mode shown in FIG.
  • FIG. 7 shows a process of setting the speed of the movement route set in FIG.
  • FIG. 7 illustrates an example of setting a velocity of the movement path set in FIG. It is possible to estimate in advance the age and sex of the users who mainly stay in the place where the actual digital signage is installed and it is also possible to estimate the moving speed of the user at the place where the actual digital signage is installed based on these data .
  • an option 710 is provided that allows the speed of the travel path to be adjusted.
  • the user directly sets the moving speed in FIG. 7, the user simply inputs the age or age of the target person, and automatically extracts the moving speed within the background image in which the virtual digital signage is installed are also within the scope of the present invention.
  • FIG. 8 illustrates an image output to a virtual digital signage in the VR mode of FIG.
  • the apparatus when the setting of the background image, the virtual digital signage and the position, the movement path and the speed, and the like are completed, as described in the previous drawings, the apparatus according to an embodiment of the present invention includes: And provides a moving picture based on the set data. That is, the moving picture displays a digital signage 810, in which any user views the background image while moving.
  • the difference between the size of the arbitrary user and the size of the virtual digital signage can not be easily confirmed, it is necessary to test the difference between the actual digital signage and the actual person by making an arbitrary user appear in the video .
  • this will be described below with reference to FIG.
  • FIG. 9 shows a process of adjusting the size of a virtual user in the VR mode of FIG.
  • an option 910 is provided for selecting a size of a user to be inserted into a background image including a virtual digital signage, and in accordance with the control of the option, a virtual user ( 920 are also changed in association with each other.
  • FIG. 10 shows a process of setting the width, height, or curve of a virtual digital signage in the VR mode of FIG.
  • FIG. 10 provides an option for the user to directly select the width 1010, height 1020 and curve degree 1030 of the virtual digital signage.
  • the above information needs to be known in advance for the digital signage to be actually installed, but it is not limited thereto.
  • FIG. 11 shows a process of extracting the attributes of the background image taken by the user in the AR mode of FIG.
  • the VR mode mainly describe the VR mode
  • Fig. 11 is for the AR mode.
  • the VR mode may be, for example, the location of the actual digital signage After the user shoots it, it is used as background image.
  • a user when a user photographs a place (EX: room) in which a user wishes to install an actual digital signage, the user can use it as a background image.
  • a step of analyzing an object of a background image photographed by the user may be additionally performed.
  • certain objects 1110, 1120 in the photographs that the user has randomly photographed are recognized as ceiling and floor, and further installation of digital signage in these objects impossible. Therefore, when a user places a virtual digital signage at the positions of these objects 1110 and 1120, the user is guided to place a virtual digital signage at a correct place by giving feedback that the setting is impossible .
  • FIGS. 12 and 13 illustrate a process of selecting a video source to be output to a virtual digital signage in the VR / AR mode of FIG.
  • FIG. 12A when a virtual digital signage 1210 in the background image is selected (for example, by clicking a button of a mouse), as shown in FIG. 12B,
  • the video list 1220 to be output through the digital signage of the video display 1220 is displayed.
  • the list shown in Fig. 12 will be described in more detail below with reference to Fig.
  • the first icon 1310 included in the list 1220 of FIG. 12 is used when the video source to be output to the selected specific digital signage 1210 is a still image.
  • the second icon 1320 included in the list 1220 of FIG. 12 is used when the video source to be outputted to the selected specific digital signage 1210 is moving image.
  • a third icon 1330 included in the list 1220 of FIG. 12 is used when a video source to be output to the selected specific digital signage 1210 is retrieved via YouTube.
  • the fourth icon 1340 included in the list 1220 of FIG. 12 is used when there are a plurality of video sources to be output to the selected specific digital signage 1210. In particular, it is activated only when the size of the digital signage is at least 75 inches, and falls within the scope of the present invention.
  • the fifth icon 1350 included in the list 1220 of FIG. 12 is used when the video source output to the other digital signage is different from the specific digital signage 1210 selected.
  • the sixth icon 1360 included in the list 1220 of FIG. 12 is used to confirm the basic information (e.g., width, height, curve degree, etc.) of the selected specific digital signage 1210.
  • the 71st icon 1370 included in the list 1220 of FIG. 12 is used to delete the selected specific digital signage 1210.
  • FIG. 14 is a flow chart illustrating a method for implementing an embodiment of the present invention in a time-sequential manner.
  • a background graphic image to be installed with a virtual digital signage is selected (S1410), and at least one of the number or size of the virtual digital signage is selected (S1420).
  • a specific position to which the virtual digital signage is to be installed is designated (S1430).
  • the attribute of the background graphic image of the specified specific location is determined, and it is determined whether the location is suitable for installing the actual digital signage as a result of the attribute determination.
  • control is performed to display a virtual digital signage at the specific location in the background graphic image (S1450).
  • control is performed to display a virtual digital signage at a location other than the specific location in the background graphic image (S1460).
  • the source video to be displayed is selected through the virtual digital signage of the specific location (S1470).
  • the step S1470 is characterized by providing another source list according to whether or not the Internet is accessible, for example. This has been described above with reference to FIG. 12 and FIG.
  • a computer-readable recording medium storing a program for performing all or a part of the steps shown in FIG. 14 belongs to the scope of the present invention, and can also be downloaded via an online or a web site.
  • an apparatus for controlling digital signage includes a memory, a display, and a controller.
  • the controller implements the embodiments of Figs. 1-13 and further implements all or part of the steps of Fig.
  • the controller refers to the memory, selects a background graphic image to which a virtual digital signage is to be installed, refers to the memory, and selects at least one of the number or size of the virtual digital signage Referring to said memory to designate within said selected background graphic image a specific location at which said virtual digital signage will be installed and with reference to said memory to display said virtual digital signage And a source video to be selected.
  • the controller determines an attribute of the background graphic image of the specified specific position, for example, and determines whether or not an actual digital signage is located at the position determined as a result of the attribute determination.
  • the controller may also be configured to, for example, control to display a virtual digital signage at the specific location in the background graphic image if it is determined that the location is suitable for installing a real digital signage,
  • the control unit controls to display a virtual digital signage at a position other than the specific position in the background graphic image.
  • controller is characterized by, for example, controlling the display to provide a different source list depending on whether or not the Internet is accessible.
  • the device in which such a process is implemented corresponds to at least one of, for example, a mobile device, a PC, or a TV.
  • the present invention is a technology for controlling digital signage, and can be applied to various devices, thus being industrially applicable.

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  • Engineering & Computer Science (AREA)
  • Theoretical Computer Science (AREA)
  • Physics & Mathematics (AREA)
  • General Physics & Mathematics (AREA)
  • Business, Economics & Management (AREA)
  • Accounting & Taxation (AREA)
  • Marketing (AREA)
  • Human Computer Interaction (AREA)
  • General Engineering & Computer Science (AREA)
  • Controls And Circuits For Display Device (AREA)

Abstract

Un mode de réalisation de l'invention concerne un appareil de commande de signalisation numérique comprenant une mémoire, un dispositif d'affichage et un dispositif de commande. Le dispositif de commande sélectionne une image graphique d'arrière-plan dans laquelle une signalisation numérique virtuelle est installée en référence à la mémoire, sélectionne le nombre et/ou la taille de la signalisation numérique virtuelle en référence à la mémoire, désigne un emplacement spécifique, dans l'image graphique d'arrière-plan sélectionnée, où la signalisation numérique virtuelle est installée en référence à la mémoire, puis sélectionne une vidéo source qui est affichée au moyen de la signalisation numérique virtuelle dans l'emplacement spécifique en référence à la mémoire.
PCT/KR2018/007796 2017-11-08 2018-07-10 Procédé, appareil et support d'enregistrement permettant de commander une signalisation numérique WO2019093617A1 (fr)

Priority Applications (2)

Application Number Priority Date Filing Date Title
US16/754,733 US11169759B2 (en) 2017-11-08 2018-07-10 Method, apparatus, and recording medium for controlling digital signage
EP18875576.3A EP3709153B1 (fr) 2017-11-08 2018-07-10 Procédé, appareil et support d'enregistrement permettant de commander une signalisation numérique

Applications Claiming Priority (4)

Application Number Priority Date Filing Date Title
US201762583488P 2017-11-08 2017-11-08
US62/583,488 2017-11-08
KR10-2018-0076421 2018-07-02
KR1020180076421A KR102609767B1 (ko) 2017-11-08 2018-07-02 디지털 사이니지를 제어하기 위한 방법, 장치 및 기록 매체

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Cited By (1)

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Publication number Priority date Publication date Assignee Title
CN113674129A (zh) * 2021-08-24 2021-11-19 民航机场规划设计研究总院有限公司 一种机场人口覆盖范围计算方法、装置及电子设备

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US20140067549A1 (en) * 2012-08-31 2014-03-06 Jaeha Park Advertising service server and digital signage device
US20140214629A1 (en) * 2013-01-31 2014-07-31 Hewlett-Packard Development Company, L.P. Interaction in a virtual reality environment
US20150170556A1 (en) * 2012-09-28 2015-06-18 Intel Corporation Method, system, and device for determining a location of micro digital signage devices
US20160203643A1 (en) * 2015-01-13 2016-07-14 Electronics And Telecommunications Research Institute Exhibition guide apparatus, exhibition media display apparatus, mobile terminal and method for guiding exhibition
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US20140067549A1 (en) * 2012-08-31 2014-03-06 Jaeha Park Advertising service server and digital signage device
US20150170556A1 (en) * 2012-09-28 2015-06-18 Intel Corporation Method, system, and device for determining a location of micro digital signage devices
US20140214629A1 (en) * 2013-01-31 2014-07-31 Hewlett-Packard Development Company, L.P. Interaction in a virtual reality environment
US20160203643A1 (en) * 2015-01-13 2016-07-14 Electronics And Telecommunications Research Institute Exhibition guide apparatus, exhibition media display apparatus, mobile terminal and method for guiding exhibition
US20170186232A1 (en) * 2015-12-28 2017-06-29 Facebook, Inc. Using Three-Dimensional Virtual Object Models to Guide Users in Virtual Environments

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Title
See also references of EP3709153A4 *

Cited By (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN113674129A (zh) * 2021-08-24 2021-11-19 民航机场规划设计研究总院有限公司 一种机场人口覆盖范围计算方法、装置及电子设备
CN113674129B (zh) * 2021-08-24 2024-04-16 民航机场规划设计研究总院有限公司 一种机场人口覆盖范围计算方法、装置及电子设备

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