WO2008071121A1 - Procédé et système de distribution d'information relative directement pour utilisateur - Google Patents

Procédé et système de distribution d'information relative directement pour utilisateur Download PDF

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Publication number
WO2008071121A1
WO2008071121A1 PCT/CN2007/071207 CN2007071207W WO2008071121A1 WO 2008071121 A1 WO2008071121 A1 WO 2008071121A1 CN 2007071207 W CN2007071207 W CN 2007071207W WO 2008071121 A1 WO2008071121 A1 WO 2008071121A1
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WO
WIPO (PCT)
Prior art keywords
input
information
user
related information
input content
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Application number
PCT/CN2007/071207
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English (en)
Chinese (zh)
Inventor
Jian Wang
Liyang Zhao
Original Assignee
Beijing Sogou Technology Development Co., Ltd.
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Publication date
Application filed by Beijing Sogou Technology Development Co., Ltd. filed Critical Beijing Sogou Technology Development Co., Ltd.
Publication of WO2008071121A1 publication Critical patent/WO2008071121A1/fr

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    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06F—ELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/20—Information retrieval; Database structures therefor; File system structures therefor of structured data, e.g. relational data
    • G06F16/27—Replication, distribution or synchronisation of data between databases or within a distributed database system; Distributed database system architectures therefor

Definitions

  • the field of information publishing of the present invention in particular, relates to a publishing method and system for directly referring to related information of a user.
  • information related to the topic of the website is published in the form of advertisements on the mass media website.
  • agents promoting rainforest tourism can place advertisements in the ecotourism subdirectory of the Yahoo! website.
  • information related to the subject of the email is posted via a broadcast email that targets a particular group of recipients having one or more common interests.
  • news emails about a particular topic typically include a large number of Uniform Resource Locator lists (URLs) that cater to a particular advertiser's website (eg, a toy store's website), news emails
  • the recipient can "click" on the link to view the relevant information through a web browser.
  • a method and system for dynamic text advertisement by e-mail is disclosed in Chinese Patent Application No. 200380104662.3.
  • search engine search has become a very fast and effective means of getting people to access information and resources from the Internet.
  • a special column is generally displayed on the right side of the search result list page for publishing the information link address related to the search keyword, and the user can view the related information through the web browser by clicking the link.
  • Client applications are used to support the provision of content related advertisements to client devices.
  • the client application can provide this support by sending document information (eg, document identifiers, document content, content-related information, etc.) to the content ad server.
  • Client applications can also be used to combine document content and contextual advertising. For example, a client application can combine document content and advertisements in a window (for example, in a browser window), can provide advertisements in the upper and lower windows, or in a window adjacent to the document window, or can browse "Chrome yellow,” provides advertisements, etc.
  • This publishing method can partially solve the problem of some existing centralized management of advertisements, but with the more frequent release of related information and the increase of publishing requirements, the publishing method proposed by Google has been unable to meet the needs, and has the following insurmountable Defects:
  • the client in the form of a browser plug-in or the like sends the URL of the webpage that the user needs to browse to the analysis server, and the analysis server crawls the relevant content of the webpage according to the URL and obtains the analysis result. And the related information server returns matching related information to the client according to the analysis result.
  • the analysis server since many web pages with the same content have different URLs, or many web pages use dynamic URLs, that is, the analysis server has to repeatedly request the webpages that acquire the same content, and performs repeated analysis processes for the webpages of the same content, which is a serious waste.
  • the computing resources of the server since many web pages with the same content have different URLs, or many web pages use dynamic URLs, that is, the analysis server has to repeatedly request the webpages that acquire the same content, and performs repeated analysis processes for the webpages of the same content, which is a serious waste.
  • the computing resources of the server since many web pages with the same content have different URLs, or many web pages use dynamic URLs, that is, the analysis server has to repeatedly request the
  • the client sends the URL of all the webpages that the user browses to the analysis server, and the related information server returns the related information, but in fact, there are some pairs in the webpage browsed by the user.
  • the user is invalid, and according to this method, the client will receive some invalid related information.
  • the client will receive some invalid related information.
  • these related information needs to be downloaded from the server to the local and run the display locally, the computing resources and network transmission resources of the user's local computing device will be seriously wasted.
  • the webpage content more reflects the needs of the webpage information provider, and is not the demand of the webpage information viewer, but the webpage information browsing
  • the viewer is precisely the final release of the relevant information in the above publishing method.
  • the content is very rich (such as various portals)
  • the webpage information viewer is only interested in a small part of the information, and the analysis server in the above publishing method cannot find the webpage information.
  • the part of the information that the viewer is interested in, which results in the accuracy of the published information is extremely low.
  • the technical problem to be solved by the present invention is to provide a method and system for distributing related information directly to a user, so as to solve the problem of low accuracy of related information distribution in the prior art.
  • the present invention discloses a method for publishing related information directly directed to a user, including:
  • the related information is displayed on a computing device on which the input method platform is running.
  • the threshold is a time threshold or a content threshold.
  • the method further includes: collecting parameter information of the input content, and correspondingly, the analyzing step is to combine the parameter information to analyze input content within a certain threshold range.
  • the parameter information is an application corresponding to the input content, an input time, or an average input length within a preset time.
  • the related information determined according to the analysis result is the most relevant piece of related information.
  • the related information determined according to the analysis result is a plurality of pieces of related information, and the plurality of pieces of related information determined according to the analysis result are stored to form a publishing database for the user, and the publishing database further stores: Posting order information and publishing location information of related information.
  • the input content is stored as: storing the user input content in the form of text information; and analyzing the text to obtain an analysis result.
  • the storage of the input content may also be: storing the input content of the user in units of words; and analyzing the user's word frequency of the input word to obtain an analysis result.
  • the method further includes: classifying the user.
  • the present invention also provides an input method platform, including an input interface unit, a display unit, and a thesaurus, and the method further includes:
  • the first collection storage module is configured to collect and store user input content
  • a communication module connected to the publishing server, configured to receive the determined related information that needs to be released to the user; and send a related information acquisition request;
  • a presentation module configured to display the related information by a computing device operated by the input method platform.
  • the related information acquisition request sent by the communication module includes the input content within a certain threshold range.
  • the input method platform further includes: an analysis module, configured to analyze input content in a certain threshold range to obtain an analysis result; and correspondingly, the related information acquisition request sent by the communication module includes the analysis The analysis results provided by the module.
  • an analysis module configured to analyze input content in a certain threshold range to obtain an analysis result
  • the related information acquisition request sent by the communication module includes the analysis The analysis results provided by the module.
  • the input method platform further includes: an analysis module, configured to analyze input content within a certain threshold range to obtain an analysis result; and a related information database, configured to receive a related information acquisition request under preset conditions And determining relevant information according to the analysis result provided by the analysis module.
  • an analysis module configured to analyze input content within a certain threshold range to obtain an analysis result
  • a related information database configured to receive a related information acquisition request under preset conditions And determining relevant information according to the analysis result provided by the analysis module.
  • the input method platform further includes: a second collection storage module, configured to collect and store parameter information of the input content.
  • the input method platform further includes: an analysis module, configured to combine the parameter information, analyze the input content in a certain threshold range, and obtain an analysis result; the related information acquisition request sent by the communication module includes The results of the analysis.
  • an analysis module configured to combine the parameter information, analyze the input content in a certain threshold range, and obtain an analysis result; the related information acquisition request sent by the communication module includes The results of the analysis.
  • the invention also discloses a publishing system for directly related information of a user, comprising: a first collection storage subsystem, configured to collect and store user input content by using an input method platform; and an analysis subsystem, for Analysis of input content within a wide range;
  • a related information database for storing related information that needs to be published
  • a result determining subsystem for determining relevant information to be released to the user based on the analysis result provided by the analysis subsystem
  • a presentation subsystem for presenting the related information through a local computing device on which the input method platform is located.
  • the system further includes: a second collection storage subsystem, configured to collect the input Corresponding parameter information; correspondingly, the analysis subsystem is configured to combine the parameter information to complete analysis of input content within a certain threshold range.
  • a second collection storage subsystem configured to collect the input Corresponding parameter information
  • the analysis subsystem is configured to combine the parameter information to complete analysis of input content within a certain threshold range.
  • the parameter information is an application corresponding to the input content, an input time, or an average input length within a preset time.
  • the related information determined according to the analysis result is the most relevant piece of related information.
  • the system further includes: a publishing database, configured to store a plurality of pieces of related information determined according to the analysis result provided by the analysis subsystem, release order information and release location information for each piece of related information.
  • the storage of the input content is: storing the user input content in the form of text information; and analyzing the text, obtaining an analysis result.
  • the storage of the input content may also be: storing the input content of the user in units of words; and analyzing the user word frequency of the input word to obtain an analysis result.
  • the present invention has been carefully studied to select a widely used application that is most closely related to the user - the input method platform as a carrier for collecting user information of the present invention. Specifically, firstly, because the input method platform is widely used, the information of the largest number of users can be collected. Secondly, the input method platform has the closest connection with the users, and all users need to express their thoughts, hobbies, etc. through the input method platform. information. From the above analysis of the combination of the present invention and the input method platform, it can be known that the present invention can greatly improve the accuracy of the publication of related information, because the final object of the publication is the user; and because the number of users using the invention is huge, the related information can be greatly expanded. The breadth and depth of the release; thus realizing the direct release of information to the user.
  • the present invention can also collect parameter information of the user input content, and then combine the parameter information to analyze the input content within a certain threshold range, so that the analysis result for the user input content can be obtained more accurately, and the present invention can be further improved.
  • FIG. 2 is a structural block diagram of a first embodiment of an input method platform of the present invention
  • FIG. 3 is a structural block diagram of a second embodiment of the input method platform of the present invention.
  • FIG. 4 is a structural block diagram of a third embodiment of the input method platform of the present invention.
  • Figure 5 is a block diagram showing the structure of a fourth embodiment of the input method platform of the present invention
  • Figure 6 is a block diagram showing the structure of an embodiment of the present invention.
  • FIG. 1 a flow chart of a method for issuing a related information directly directed to a user is shown, which includes the following steps:
  • Step 101 Collect and store user input content by using an input method platform.
  • the implementation of the information collected by the input method platform in step 101 can be implemented in various feasible ways, for example:
  • the input method platform is modified so that not only can the information be input to the application, but the input information can be stored in the database, and can generally be stored in the format of the text information. Used for subsequent analysis.
  • the transformed input method platform stores the input information into the database in two ways: one is to store the input information at or after the user-selected input screen, and the method can be applied to any input method platform. And any input method; the other is to store the selected information when the user selects the input content, that is, to store the input information before the input content is on the screen, for example, for the input method platform in which the candidate word selection exists.
  • the user enters a long encoded string, the user needs to select the corresponding correct input word, and then store it in the database when the user selects all the words after the user selects all the words.
  • the user needs to select twice by the number keys to determine the "input method” and “thesaurus” as the correct input contents respectively.
  • the present invention can select “input” when the user selects The method “stores the “Input Method” to the database, and stores the “Thesaurus” to the database when the user selects the “Thesaurus”; or when the user types a space to determine the input of the "Input Method Database” to the application, "Input Method Library” to the database.
  • the input method platform records the words input by the user and the word frequency of the user.
  • the input method platform can also be modified to record the relationship between the word frequency and the time of the user, that is, the user is Enter the word frequency of the word for a period of time.
  • There are several ways to get the system time for example: a) read the current time of the operating system, b) grant the input method time through the network timing system when the network is connected (this time can be inconsistent with the local computer time), by reading Input Time to get time.
  • the input content of this method is stored in units of words; the analysis result is obtained by analyzing the word frequency of the input words in a certain period of time.
  • the system receives the keyboard message and forwards it to the input method platform. After the input content is converted by the input method, the input content is transmitted to the system, and the system sends the information to the application to complete the information. Input. Therefore, a program that resides in memory is set to intercept the information when the input method transmits the input content to the system, that is, the collection of the user input content can be realized without improving the existing input method platform.
  • the system receives the keyboard message and forwards it to the input method platform. After the input content is converted by the input method, the input content is directly transmitted to the application. Input of information. Therefore, the program that resides in memory is used to intercept the information when the input method transmits the input content to the application, and the user input content can be realized without improving the existing input method platform.
  • Step 102 Analyze input content within a certain threshold range.
  • the threshold may be a time threshold, for example, an analysis of the user's input within a week.
  • Different time thresholds can also be set for different applications, for example, the time width of the word program is one week, and the time width of the MSN program is one month, because the input content for the MSN program and the user's individual The connection between behaviors is closer.
  • the threshold value may also be a content threshold, that is, a range that can be determined according to the content, for example, setting the number of words of the text, the number of words, the number of paragraphs, and even setting the number of words input for each part of speech. Stores the range setting value of the recorded text. For example, for the input content in the form of text information, it is possible to set only the input content within 10,000 words, or only the input content within 10,000 words; for the input content stored in the form of words, it is possible to set only Store words with word frequencies greater than 100, or just for words with word frequencies greater than 100. It is also possible to specify that the content threshold is set according to each application, and the input text of each application may have different set values.
  • the analysis may be various methods such as analysis of word attributes, semantic analysis, word segmentation analysis, statistical classification, and the like.
  • the analysis may be completed in a manner similar to the analysis of the content of the currently analyzed web page, but since the input content of the present invention has almost no spam, the analyzed The purity of the text is high, resulting in extremely high analytical accuracy.
  • the word combination, or keyword similarity data can be output as an analysis result.
  • the word attribute analysis method can be used, because the content of the word input by the user recently, and the frequency and time of the user inputting certain words, the frequency in a certain time, Even the input frequency within different applications.
  • the analysis of the word attributes can be a simple analysis of words, frequency, pronunciation, or part of speech, or based on other attributes of the stored words. After the analysis, the user's input frequency to certain words can be obtained, and the degree of attention to the words can be evaluated according to the number of times input in a certain period of time, thereby determining the most appropriate analysis result and outputting.
  • the analysis process may also adopt a combination of any of the above methods, or may adopt a multi-angle and multi-angle comprehensive analysis method to obtain the most accurate analysis result as much as possible. For example, first analyze the mood parameters of the user for a certain period of time, and then use the keywords and mood parameters as the elements to jointly determine the information to be published.
  • the analysis process of the user's mood parameter can be implemented in the following manner: extracting the information input by the user for word segmentation, matching the word segmentation result with the mood table, and obtaining a mood word capable of expressing the user's mood, such as "depressed”, “lost love,”, “Unhappy,,,” hahaha, and other vocabulary, through these vocabulary can analyze the user's recent or current mood parameters, different mood parameters can represent different mood levels or mood categories of users, and then for different mood parameters Different related information or different versions of the same information can be published.
  • the content of the collection may be fragmented, so in addition to word segmentation analysis, semantic analysis is also necessary. Semantic analysis can analyze a person's mood more abstractly. If the user is depressed, they can post one according to their mood. Similar information about blue sky and white clouds, not related information of dark suppressed colors, even related information of the same content.
  • Step 103 Determine related information that is released to the user according to the analysis result.
  • the analysis result may be a keyword and a keyword combination, or similarity information of the user input content and the keyword or combination analyzed. For example, a keyword or a combination whose similarity is greater than a certain threshold is output as an analysis result. If the database storing the related information does not have related information matching the prior keyword or combination, the similarity ranking may be matched later. Key words or combinations can also be obtained by directly matching the relevant information from the database matching of the stored related information.
  • the determining process may be: storing a plurality of pieces or related information that needs to be released to the user, each related information may correspond to one or several topic words; and matching the analysis result with the keyword, the two The most matching (other matching rules are also feasible) is determined as relevant information published to the user.
  • the subject terms of the related information may be obtained from analysis of related information or may be determined by a related information provider.
  • the database for storing related information can be collected and stored by a dedicated server-side system. After logging in to the server system, the related information provider can select the type of operation, input link address, and other management operations, and the system automatically or manually associates the system. Relevant information that can be published in the database.
  • Step 103 may be performed on a computing device running on the input method platform, or may be connected to a remote server, thereby utilizing excellent computing performance and storage performance of the server, meeting the publishing needs of a larger amount of related information, and calculating the speed. need.
  • Step 104 Display the related information on a computing device running on the input method platform. Since the input method platform can be run on a variety of computing devices, such as personal computers, personal digital assistants, mobile terminal devices, etc., in the prior art, the present invention is also applicable to the above various computing devices.
  • the related information described in the present invention may include text, pictures, audio, video, hyperlinks, combinations of two or more of the above, and the like.
  • the related information is an advertisement, because the advertisement is required to be published and the demand for the accuracy of the publication is the strongest.
  • the local computing device can display related information through a browser window, for example, pop-up advertisement, floating advertisement, fade-in advertisement, vertical horizontal push-pull advertisement, and the like.
  • a browser window for example, pop-up advertisement, floating advertisement, fade-in advertisement, vertical horizontal push-pull advertisement, and the like.
  • desktop plug-ins can also be used to display related information anywhere on the desktop of the computing device, for example, displaying related information in one row, one column or one corner of the desktop.
  • the link address can also be loaded in the related information, and those skilled in the art can easily improve various display methods according to the needs of the user or the business, so as to better meet the related information release without affecting the user experience.
  • the related information determined according to the analysis result in step 104 may generally be the most relevant piece of related information.
  • the determined related information may also be a plurality of pieces of related information.
  • the analysis result is a plurality of keywords for the user
  • the determined related information is also multiple; or although the analysis result is a keyword for the user Or a combination of keywords, but the relevant information determined is multiple.
  • the multiple pieces of related information determined according to the analysis result may be stored to form a publishing database for the user, and the publishing database may further store: for each related information. Publish order information and publish location information. According to the information, the release of relevant information is completed within the effective time of the publication database.
  • the corresponding relationship between the determined related information and the user to be published may also be stored according to the related information item, and each related information may be correspondingly stored with a corresponding user ID to be issued, and the number of users to be published may be multiple.
  • the method shown in FIG. 1 may further comprise classifying a plurality of users collected by the present invention into the input content information, thereby preparing for further information mining and utilization.
  • the analysis error of a particular user can be corrected for each type of user; a deeper analysis can be performed for each type of user, providing further analysis of the user information to the relevant information provider.
  • the classification may be performed according to the analysis result of the user input content, or may be performed according to the degree of association of the published related information, and there is no need to limit it.
  • the embodiment shown in FIG. 1 may further include the steps of: collecting parameter information of the input content, where the analyzing step is to combine the parameter information with a certain threshold The input within the scope is analyzed.
  • the parameter information may include an application corresponding to the input content, and then combined with the parameter and the input content to perform analysis, thereby obtaining a more accurate analysis result. Because for different applications, even if the user inputs the same content, it may have different results. For example, the content in MSN, the content in Word, and the content in Email are different input purposes, so the analysis It should also be classified based on entertainment, work, life and so on. Of course, you can also exclude the input of some applications according to the needs of relevant information, and do not collect and analyze them. As for the specific detailed collection rules and analysis rules, it can be determined by those skilled in the art according to actual needs, and need not be and cannot be limited herein.
  • the parameter information may also include an average input length and the like within a preset time.
  • the user may be a text worker, a programmer, a manager, or the like by using the time length information, thereby interpolating the final analysis result. .
  • the parameter information may further include time information corresponding to the input content, for example, morning, afternoon, evening, late night, and the related information corresponding to different times should also have different versions or different contents, so that the user receives the relevant information and feels very smart. Intimate, that is, to further ensure that the relevant information released is more accurate and more in line with the needs of users. That is, the present invention can distribute related information (especially advertisement information) to an individual and deliver it to a point, instead of releasing the prior art to an indefinite group, thereby relying on information collection to completely deliver the information through the network. .
  • the time information can also be used to assist in analyzing the input content of the user. For example, the higher the input content analysis weight of the current time, the lower the analysis weight of the input content that deviates from the current time.
  • parameter information may also include many other collectible information, which are merely examples, and those skilled in the art may fully expand or combine as needed.
  • the process of determining the release information may be completed by linking to the remote server, and for other related information, the relevant information may be directly related to the local information. Match determination is made in the database.
  • the related information database preferably stores related information with a small amount of data. For example, for the aforementioned analysis of mood, some pairs of mood classifications can be preset in the relevant information database. Prompt words or emoji, specific application: Analysis to know that the user's mood is low, you can prompt
  • the present invention may provide a setting interface for determining, by the user, which input content is stored in the collection of the invention, which input content is not allowed to be collected and stored, for example, by inputting an application, or by inputting time. Divide and so on.
  • the present invention can also provide a related information release list for selecting, by the user, which or related information the user wishes to browse or receive in the related information distribution list for the user obtained by the present invention.
  • FIG. 2 there is shown a first embodiment of the input method platform of the present invention, which includes an input interface unit 201, a display unit 202, and a thesaurus 203, and
  • the first collection storage module 204 is configured to collect and store user input content
  • the communication module 205 is connected to the publishing server, and is configured to receive the determined related information that needs to be released to the user, and send a related information obtaining request;
  • the display module 206 is configured to display the related information on a computing device running by the input method platform.
  • the related information acquisition request may include the input content within a certain threshold range, and the publishing server completes the task of analyzing, determining, and returning related information.
  • FIG. 3 a second embodiment of the input method platform of the present invention is shown, which includes an input interface unit 301, a display unit 302, and a thesaurus 303, and
  • the first collection storage module 304 is configured to collect and store user input content
  • An analysis module 307 is configured to analyze input content within a certain threshold range to obtain an analysis result
  • the communication module 305 is connected to the publishing server, and configured to receive the determined related information that needs to be released to the user, and send a related information acquiring request; the related information acquiring request sent by the communications module includes the analysis result;
  • the display module 306 is configured to display the related information on a computing device running by the input method platform.
  • the difference between the embodiment shown in FIG. 3 and the embodiment shown in FIG. 2 is that a certain analysis process is completed by the input method platform, because the local computing device generally has a comparison when the user inputs information through the input method platform. More idle computing resources, so you can use these idle computing resources to complete the analysis of the input content, thus avoiding the inefficiency caused by the server receiving a large number of analysis tasks at the same time.
  • the related information acquisition request described in the embodiment shown in FIG. 3 may also include the input content within a certain threshold range (for example, for a more complicated analysis or requires further analysis), which is targeted by the publishing server. Part of the input completes the task of analyzing, determining, and returning relevant information.
  • FIG. 4 a third embodiment of the input method platform of the present invention is shown, which includes an input interface unit 401, a display unit 402, and a thesaurus 403, and
  • the first collection storage module 404 is configured to collect and store user input content
  • An analysis module 407 is configured to analyze input content within a certain threshold range to obtain an analysis result
  • the communication module 405 is connected to the publishing server, and configured to receive the determined related information that needs to be released to the user, and send the related information acquiring request; and the related information acquiring request sent by the communications module includes the analysis result;
  • a display module 406, configured to display the related information on a computing device running by the input method platform;
  • the related information database 408 is configured to receive a related information acquisition request under a preset condition, and determine related information according to the analysis result.
  • the related information database of the embodiment shown in FIG. 4 is located in the local computing device, and is mainly used to receive related information acquisition requests under the preset conditions, for example, when the network link is broken or the amount of related information is small, according to the analysis. The results determine relevant information.
  • a fourth embodiment of the input method platform of the present invention which includes an input interface unit 501, a display unit 502, and a thesaurus 503, and
  • the first collection storage module 504 is configured to collect and store user input content
  • the second collection storage module 505 is configured to collect and store parameter information of the input content
  • the analysis module 506 is configured to combine the parameter information to analyze the input content in a certain threshold range to obtain an analysis result
  • the communication module 507 is connected to the publishing server, and configured to receive the determined related information that needs to be released to the user, and send the related information acquiring request; the related information acquiring request sent by the communications module includes the analysis result;
  • the display module 508 is configured to display the related information on a computing device running by the input method platform.
  • the embodiment shown in FIG. 5 may further include: a related information database 509, configured to receive a related information acquisition request under a preset condition, and determine related information according to the analysis result.
  • a related information database 509 configured to receive a related information acquisition request under a preset condition, and determine related information according to the analysis result.
  • the display location parameters may be carried by the returned related information, or may be determined by the display module (fixed location or location selection according to conditions).
  • FIG. 6 it is a structural block diagram of a publishing system for directly referring to related information of a user, including:
  • the first collection storage subsystem 601 is configured to collect and store user input content by using an input method platform
  • An analysis subsystem 602 that analyzes input content within a certain range of values
  • a related information database 603 configured to store related information that needs to be published
  • the result determination subsystem 604 determines the relevant information to be released to the user according to the analysis result of the analysis subsystem 602;
  • the presentation subsystem 605 displays the related information on a local computing device where the input method platform is located.
  • the display subsystem 605 in the system shown in FIG. 6 may be a local program of a user such as a web browser or a media player, and is used to be called by a remote server to display related information returned by the server; the display subsystem 605 may also The independent display module attached to the present invention is dedicated to displaying relevant information returned by the server.
  • the system shown in FIG. 6 uses the aforementioned method of receiving input method platform or calling the input method platform lexicon to implement the input method platform to collect and store the input content of the user, it is necessary to develop for the existing input method platform, so that It can provide input content or enable the system to call information such as user word frequency in its vocabulary.
  • system shown in Figure 6 implements the system resident memory program to collect and store the input content from the input method platform, it is not necessary to improve the existing input method platform, and the input content of any input method platform can be intercepted, and then Complete the collection and storage.
  • the process of storing and analyzing the input content may specifically be:
  • the input content is stored as text information; the analysis result is obtained by analyzing the text.
  • the input content of the user is stored in units of words; and the analysis result is obtained by analyzing the word frequency of the input word.
  • system shown in FIG. 6 may further include:
  • the second collection storage subsystem 606 is configured to collect parameter information of the input content, and the analysis subsystem combines the parameter information to complete analysis of input content within a certain threshold range.
  • the parameter information is an application corresponding to the input content, an input time, or an average input length within a preset time.
  • the related information determined according to the analysis result is generally the most relevant piece of related information.
  • the system shown in FIG. 6 may further include: a publishing database 607, configured to store a plurality of pieces of related information determined according to the analysis result, release order information for each related information, and Post location information.
  • the related information database 603 and the result determination subsystem 604 in the system shown in FIG. 6 are generally located in a remote server for storing, managing, determining, and publishing the related information; under certain conditions (for example, publishing small data)
  • the related information database 603 and the result determination subsystem 604 may also be partially or wholly located in the local computing device.
  • the analysis subsystem 602 in the system shown in FIG. 6 can be located in the local computing device or in the remote server, and can be determined by a person skilled in the art as needed.
  • the related information database is an advertisement database and may be located in the advertisement management subsystem.
  • the advertisement database is configured to store advertisement information
  • the advertisement information may include: a link of advertisement information of the purchased keyword, contact information of an advertiser (account, mail, telephone, etc.), release of the advertisement, and the like .
  • the posting situation may include: a start date, an ending period, budget information, geographic target information, joint organization information, and the like of the advertisement publication.
  • a keyword may have a corresponding set of advertisements (a user is randomly selected to be presented to the click-triggered user), or an advertisement may correspond to multiple keywords (clicking on each keyword is displayed) The ad).
  • the advertisement information may further include a cost limit set by the advertisement, for example, how long the person clicks, or how many times the click is not issued, and the like.
  • the advertisement management subsystem may further include:
  • the advertisement input unit provides an interface for receiving any advertisement information provided by the advertiser; the keyword purchase unit, through which the advertiser selects to purchase or add keywords required for purchase, the unit may be different for different keywords and different
  • the presentation mode, the display effect and the possible display probability give different price gradients for the advertisement payment; the release keyword can also be automatically analyzed by the system for the advertisement information.
  • the information feedback and collection unit collects the number or address of a user clicking to trigger an advertisement; whether the user has an advertisement conversion behavior (for example, whether there is further click behavior from the time the advertisement is posted to the user, Or whether there is a sales start or completion of the advertised goods or services).
  • the advertisement database the following three pieces of advertisement information are stored, all of which are issued by "tickets", in the order of the bid price:
  • the input content collected by the present invention is:
  • the core of the input content is to buy a "ticket”, and the generated keyword is also a "ticket”.
  • this keyword is checked in the advertisement database. Go to the three pieces of advertising information mentioned above.
  • the advertising database can provide the user with an advertising message in order of price.

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  • Engineering & Computer Science (AREA)
  • Databases & Information Systems (AREA)
  • Theoretical Computer Science (AREA)
  • Computing Systems (AREA)
  • Data Mining & Analysis (AREA)
  • Physics & Mathematics (AREA)
  • General Engineering & Computer Science (AREA)
  • General Physics & Mathematics (AREA)
  • Information Retrieval, Db Structures And Fs Structures Therefor (AREA)

Abstract

procédé et système de distribution d'information relative directement pour utilisateur. Le procédé comprend les étapes suivantes: échantillonnage et stockage de contenu introduit par un utilisateur via une plate-forme d'entrée; analyse du contenu saisi dans une gamme de seuil; confirmation d'information relative distribuée pour l'utilisateur selon les résultats de l'analyse; affichage de cette information sur un équipement de comptage exploité via ladite plate-forme. On peut ainsi améliorer largement l'exactitude de la distribution d'information relative, car le dernier objet de la distribution est un utilisateur: simultanément, la quantité d'utilisateur faisant appel à une telle solution est élevée, ce qui permet d'étendre largement la couverture et la profondeur de distribution d'information relative; on met donc en oeuvre une distribution d'information directement pour l'utilisateur. Enfin, une telle solution permet de collecter l'information de paramètre relative au contenu saisi par l'utilisateur et d'analyser le contenu saisi dans une gamme de seuil par combinaison de l'information de paramètre en vue d'établir le résultat de l'analyse du contenu saisi par l'utilisateur avec une plus grande exactitude.
PCT/CN2007/071207 2006-12-12 2007-12-10 Procédé et système de distribution d'information relative directement pour utilisateur WO2008071121A1 (fr)

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CNB2006101672406A CN100555283C (zh) 2006-12-12 2006-12-12 一种直接针对用户的相关信息的发布方法和***
CN200610167240.6 2006-12-12

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CN103118326A (zh) * 2013-01-22 2013-05-22 百度在线网络技术（北京）有限公司 基于地理位置信息的信息推送方法、装置及***
CN110400123A (zh) * 2019-07-05 2019-11-01 中国平安财产保险股份有限公司 交友信息推广方法、装置、设备及计算机可读存储介质

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CN100555283C (zh) * 2006-12-12 2009-10-28 北京搜狗科技发展有限公司 一种直接针对用户的相关信息的发布方法和***
CN103327049B (zh) * 2012-03-22 2016-02-24 腾讯科技（深圳）有限公司 基于浏览器地址栏的富内容推送方法及***
CN109120500B (zh) * 2017-06-23 2022-02-01 北京搜狗科技发展有限公司 一种信息处理方法及输入法***

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CN102708524A (zh) * 2012-04-19 2012-10-03 李军 一种机动车应用信息的推送方法及***
CN103118326A (zh) * 2013-01-22 2013-05-22 百度在线网络技术（北京）有限公司 基于地理位置信息的信息推送方法、装置及***
CN110400123A (zh) * 2019-07-05 2019-11-01 中国平安财产保险股份有限公司 交友信息推广方法、装置、设备及计算机可读存储介质
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CN1996301A (zh) 2007-07-11

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