US2146192A - Animated display - Google Patents

Description

ANIMATED DISPLAY Filed Oct. 24, 1958 2 Sheets-Sheet 1 c. H. KRAEMER ANIMATED DISPLAY Filed Oct. 24, 1938 2 Sheets-Sheet 2 Patented Feb. 7,1939

ANIMATED DISPLAY 7 Chester H. Kraemer, Scranton, Pa., assignor to General Outdoor Advertising 00., Chicago, 111., a corporation of New Jersey Application October 24,

, 12 Claims. My invention relates to animated advertising displays, and especially to a type of sign intended for outdoor advertising, but capable also of-being built on amuch smaller scale for use larly,my invention consists of an animated display adapted" to create an illusion of pouring liquids from one container into another container. j a

The mechanism which I have chosen to illustrate myinvention is adapted to operate a sign which creates the illusion of a liquid pouring from-"a bottle into a glass. The mechanism consists of two cams simultaneously rotating with a motor drivendisplay member bearing a representation of a moving liquid upon its face. These two cams are adapted to impart an oscillatory motion to two other display members, which reproduce, respectively, the motion of a hand tilting a bottle, and a glass being filled with liquid and "foam." I reoognizethat the use of cam-operated display members, simulating moving figures, animals, or vehicles, is old; and that many interesting but rather complex methods have been devised for simulating flowing liquids. 'However, to the best of my knowledge, the use oi a rotating display member simulating the transferof a liquid from a second displaymember to a third :display member, said 30. first member mechanically actuating the two oscillating members, is new.

' Accordingly, one of; the objects of my inventioniis the production of an animated display simulating the transfer of fluid from one con- -t ainer to another. 3

Another object of my invention is the produc'tion of an animated display of the class described in which a continuously rotating display member creates an illusion of liquid trans- 'fer' between two oscillating display members, each mechanically actuated by said first display member.

Another'obiect of my invention is the pro ductio'n' of an animated outdoor advertising disp'l'ay" whose, mechanical construction is of the simple, .rugged,;and eificient nature demanded by this type of service. T

Other-objects and advantages of my invention will become apparent from a consideration of the following specification, read in conjunction with the accompanying drawings, in which:

.1 .is a front elevation of the invention, showing the bottle in a raised position subse- 55 quent to pouring;

as an animatedwindow display. 'More particu- 1938, Serial No. 236,632 (01. 40-34) Fig. 2 is a front elevation of the invention, showing the bottle lowered, while pouring;

Fig. 3 is a rear elevation ofthe invention, showing the position of the mechanism while the bottle is in the pouring position;

Fig. 4 is a sectional view, taken along the lines 4-4 of Fig. 3;

Fig. 5 is a sectional view, taken along the lines 5-5 of Fig. 3; and

'Fig. 6 is a detailed sectional View, taken along the lines 66 of Fig. 3.

In all of the figures, like reference numerals refer to like parts.

The mechanism of the sign is mounted upon a heavy framework, shown in part at H]. A large stationary display board II provides additional support for the mechanism and serves as an attractive background for the display members. The display board Il may be braced against the buffeting of the winds by means of braces l4. Directly behind board H is mounted a rotating display member I6 comprising a framework made up of radial spokes l'l emanating from gusset plate l5 and rim pieces I8, covered with and stiffened by means of an annular strip IQ of display board, or other material such as sheet iron or Masonite. The rotating display member turns upon a shaft passing through gusset plate l5, and pivoted in a socket 2| mounted on display board II and supported by journal 22 mounted on the supporting framework Ill. The rotating display member l6 has painted or printed upon it a representation of flowing liquid extending through a semicircle, as indicated at 23, in a position'behind a slot l2 in the display board H. The outline of this slot is that of a stream of liquid pouring from a bottle 25 held in a down-tilted position, into a glass 36. Accordingly, liquid will appear to be flowing during that half of a revolution of the display member l6 during which the representation of the pouring liquid 23 is moving past and behind slot I 2.

The spokes ll of display member l6 carry two cams and 36, which are spacedly supported at a slight distance from the spokes l! by means of spacing rods 31. These cams 35 and 36 may be conveniently formed out of channel members, which guide the rollers 46 of follower members 38 and 39, respectively. A cross section of the channel and roller construction is given in Fig. 6. The cams are usually formed by running the channel through a suitable bending machine, and after the desired contour has been reached, joining the ends of the channel member to produce the continuous cam. Although I have shown the contour of my cams in the drawings, I wish it to be understood that this contour may be adjusted to bring about the most realistic illusion of pouring when the sign is viewed from a distance. The ability to alter the shape of the cams allows some scope for the exercise of artistic ingenuity on the part of the artist designing the display.

The glass 30, and the hand 3i are anintegral panel structure of wood, Masonite or similar material, painted to represent a human hand holding a glass. It is to be noted, however, that the edges of the glass only are reproduced; thus giving the appearance of transparent glass, behind which the flowing liquid is visible. The. ap-

pearance of liquid filling the glass iscreated-by a moving display member 32, painted to resemble liquid in a glass, with foam floating ontop of the liquid. This display member is vertically oscillated by an arm 33 attached tothe cam follower 3 9, which is pivoted to display board H by means of pivot 34. Follower 39 bears a roller 49 engaging the cam 36 and is oscillated thereby. It is. desirable that follower 39 be of a balanced construction, in order to impose as small a load oncam-36 as possible. When cam 36 rotates with display member [6, an oscillatingmotion is imparted to display member 3 2, producing the impression of liquid rising and falling in glass 30. The motion of the liquid simulating member 32 is naturally coordinated with the; tilting of bottle 25, as will be described later.

The display member'25 consisting of a bottle and a human hand holding the bottle are an.

integral panel structure, having the details of bottle and hand suitably painted or printed thereon. The display member 2-5is pivoted upon the end of a shaft- 26 journaled through display board II The shaft 26 is given'an oscillating movement by means of counterbalanced crank 21, pivoted thereupon, and actuated by cam follower, 38 linked to crank 21 by means of pin 28 and slidably supported upon shaft 20 by means of fork 29. Follower 38 bears a roller 40- actuated by cam 35' aspreviously described. The shape of cam 35, is such'asto give a tilting motion to display member 25, simulating the motion of a hand; tilting a bottle. Power for operating the sign'may be obtained from. an electric motor 5 connected to shaft 211 through two chain and sprocket speed reductiondrives l and" 9;

The operation ofthe sign isas follows. Display member l6 rotates continuously. At. the time that the last of the'flowing fluid representation 23. passes the slot, l2, the bottle and hand. 25, tilt upwardly, thus making the flow of liquid seem to cease because of the upward tilting of the bottle. At thesame time, the liquid level indicating member 32 in glass 30 quickly moves down, out of sight behind hand 3|. After rotating display member l6 has turned through approximately ahalf revolution, bottle '25, again moves down in a pouring position, the liquid representation 23 rotates past slot l2, producingan illusion of, liquid pouring into. glass '30. At the same time, the liquid level indicating display member 32 rises in glass 30, simulating the filling of the glass with liquid being poured from the bottle. The described operations are then repeated. A complete cycle of operation occurs at every revolution of display member 15.

Although I have described an embodiment of. my invention in which the pouring of, liquid from a bot e: nt a, la sis s mulated, I: Wish ithto ters Patent and what I claim is:

1'. An animated display comprising an oscillating display member, a second oscillating display member, and a rotating display member simulating the transfer of liquid from the first display member to the second display member.

2; An animated display comprising an oscillating displayv member simulating a liquid dispensing container, a simulated receptacle, a second oscillatingdisplay member simulating liquid in said receptacle, anda rotatingdispzlay-member. simulating. liquidfiowing from the dispensing container ioytnereee tane;

3?. An animated display comprising an. oscillatingfdispl'ay member simulating a, liquid dispensing container, a simulated jreceptaclera sec ond oscillating display member simulating liquid.-

in said receptacle, and'g'a. rotating display mem-= ber simulating liquid flowing from the dispensing; on er tdthe re eptacle. a me s actuat d by. said rotating display 'memberifo'r, actuating: the aforesaid oscillating display. members.

4. An animated display comprising a fixed display board, va slot therein, a rotating display member .behindsaid'fslot simulating. the, appear anceof liquidiflowing pastfthe slot, anoscillating display member. simulating a liquid dispensing display. member operatedby said rotating; display member, a simulatedreceptacle,and a sect 0nd oscillating, display member simulating liquid filling said receptacle operated by. said rotating display member. I i

5..Ananimated. display for simulating-' the effect of liquid-filling a, receptacle therefcr, com;-

prising a simulated receptacle, an oscillating liquid simulating, display member'- located insuch a position relative to ,saidreceptacle as will tend to make said display member. appear tobe within said receptacle, and means for oscillating said liquid simulating member.

6. An animated display; for. simulating. the effect-of liquid filling-a receptacle therefor, comprisinga simulated receptacle; an oscillating q d Simulating d p memb r o a ed-interim a position relative to said receptacle, as willtend tomake said displaymember' appearto bewithin said receptacle; a rotatingdisplay member. simu;

lating a stream of liquid flowing intosaid re-. ceptacle, and means operated by said. rotating display member for-actuating the aforesaid 05- cillatingdisplay member;

'7. An animated display for simulating the fi t fl q d fil in rec pta le her or-mom prising a simulated receptacle, an oscillating liquid; simulating display memb'er located in such a: position relative to said? receptacle as will tend to make said displaymember appear'tobe withinsaid receptacle, and a rotating display member simulatin'ga stream of liquid flowing into said receptacle. V i

8; An animated display forsimulating theefiect of liquid filling a receptacletherefor, com; prising a simulated ne'ceptacle; an oscillating liquidasimulating display member-r located in sucha position relative to said receptacl'evasiwill tend:

to make said display member appear to be within said receptacle, a slot therein having the configuration of a stream of liquid, and a rotating display member revolving behind said slot for simulating the appearance of liquid issuing from the container and flowing past the slot in a stream having the configuration of said slot.

9. An animated display for simulating the effect of a stream of liquid issuing from a container, comprising an oscillating display member for simulating the efiect of a container being tilted for pouring, and a rotating display member behind said container for giving an illusion of liquid pouring from the mouth of said container.

10. An animated display for simulating the efiect of a stream of liquid issuing from a container comprising a fixed display board, a slot therein having the configuration of a stream of liquid, an oscillating display member for simulating the eflect of a container being tilted for pouring, a rotating display member revolving behind said slot for simulating the appearance of liquid issuing from the container and flowing past the slot in a stream having the configuration of said slot.

11. An animated display comprising a fixed display board, a slot therein, a rotating display member bearing upon a fraction of its face a representation behind said slot simulating the appearance of liquid flowing past the slot, an

oscillating display member simulating a liquid dispensing display member, a simulated receptacle, a second oscillating display member simulating liquid filling said receptacle, cam means operated by said rotating display member for tilting said first oscillating display member during the period when the liquid representation is passing behind the aforementioned slot, and other cam means operated by said rotating display member for actuating the second oscillating display member in appropriate relationship to the movement of said liquid representation past said sloth 12. An animated display for simulating the effect of a stream of liquid issuing from a container comprising a fixed display board, a slot therein having the configuration of a stream of liquid, an oscillating display member for simulating the eflect of a container being tilted for pouring, a rotating display member bearing upon a fraction of its face a representation revolving behind said slot for simulating the appearance of liquid issuing from the container and flowing past the slot in a stream having the configuration of said slot, and cam means operated by said rotating display member for tilting said oscillating display member during the period when the liquid representation is passing behind the aforementioned slot.

CHESTER H. KRAEMER.

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