TWM610628U - Intelligent Field Data Management System - Google Patents

Intelligent Field Data Management System Download PDF

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TWM610628U
TWM610628U TW109211030U TW109211030U TWM610628U TW M610628 U TWM610628 U TW M610628U TW 109211030 U TW109211030 U TW 109211030U TW 109211030 U TW109211030 U TW 109211030U TW M610628 U TWM610628 U TW M610628U
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data
field
management system
camera
collection device
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林洧丞
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雙丞數位行銷股份有限公司
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Abstract

本創作提供一種智能場域數據管理系統,利用場域數據收集裝置收集多筆場域數據,感測器數據收集裝置收集多筆感測數據,攝影機數據收集裝置收集多筆攝影機數據,以及互動機數據收集裝置收集多筆互動機數據,並將該些數據透過5G通訊、藍牙及Wi-Fi傳送至運算裝置進行數據資料的運算與分析後由場域管理裝置之各項功能模組根據該些數據彙整為場域資訊,提供場域管理人員掌控場域內所採集到的相關數據,並且剖析出疏散路徑、場域績效、主要客群、廣告推播、內容投放等資訊,使本創作能夠達到推估場域績效、確保場域安全及完善管理場域內所有狀況的功效。 This creation provides an intelligent field data management system that uses field data collection devices to collect multiple field data, sensor data collection devices to collect multiple sensor data, camera data collection devices to collect multiple camera data, and interactive machines The data collection device collects multiple interactive machine data, and transmits the data to the computing device through 5G communication, Bluetooth and Wi-Fi for calculation and analysis of the data. After that, the various functional modules of the field management device are based on these data. The data is aggregated into field information, providing field managers control the relevant data collected in the field, and analyzing the evacuation route, field performance, main customer groups, advertising push, content delivery and other information, so that this creation can Achieve the effect of estimating field performance, ensuring field safety and improving management of all conditions in the field.

Description

智能場域數據管理系統 Intelligent Field Data Management System

本創作是關於一種智能場域數據管理系統,特別是一種可通訊連接至運算裝置且具有場域管理裝置的智能場域數據管理系統。 This creation is about an intelligent field data management system, especially an intelligent field data management system that can be communicatively connected to a computing device and has a field management device.

目前場域單位對於場域的資訊收集能力都是較為傳統的方式收集,以展場為例:一般的策展公司只知道銷售出去的總票數、或是依靠經驗推論的客群資訊及相關資訊。在現行方案上如果需要得知精確參加的人數、人潮高低峰時間則通常採用工讀生或安置感測器計算的進出人口比,進而推算人潮高低峰時間。動線疏通、規劃及人流阻塞時的處理方案,目前僅限於透過定位技術及APP得知使用者位置讓管理人員得知展場內人流狀況,然而,策展公司、場域業者除非有聘雇的動線管理人員,不然很難預判即是否即將出現阻塞之狀況,再者出現阻塞以後怎麼疏散、疏散到哪也是一個課題。目前的招商方式是透過業務陌生開發或是打給老客戶拜託,提供過往的參展客戶名單、新聞與票卷數。專案透過以往的經驗,策劃此次活動主題、風格、節目等等內容給廠商參考響應。但活動會因為日期、地點、季節等等因素造成TA有所變化導致策展公司無法做出有效的策展方向、招商策略,由於無相關數據故此廠商無法規劃攤位風格、行銷活動預判投資報酬率,導致降低參展意願。 At present, the field unit collects the field information in a more traditional way. Take the exhibition venue as an example: the average curatorial company only knows the total number of tickets sold, or customer group information and related inferences based on experience. News. In the current scheme, if it is necessary to know the exact number of participants and the peak time of the crowd, the ratio of the in-out population calculated by working-study students or the placement of sensors is usually used to calculate the peak time of the crowd. The solution for clearing traffic lines, planning and crowd flow congestion is currently limited to knowing the location of users through positioning technology and APP so that managers can know the flow of people in the exhibition hall. However, curatorial companies and venue operators must not be hired unless they are hired. Otherwise, it is difficult to predict whether a blockage is about to occur, and how to evacuate and where to evacuate after blockage is also a problem. The current way of attracting investment is to provide the list of past exhibitors, news and ticket numbers through unfamiliar business development or call to old customers. Based on past experience, the project plans the theme, style, program, etc. of the event for manufacturers to refer to and respond. However, the event will change TA due to factors such as date, location, season, etc., so that the curatorial company cannot make an effective curatorial direction and investment strategy. Because there is no relevant data, the manufacturer cannot plan the booth style and predict the return on investment for marketing activities. Rate, leading to lower willingness to participate.

綜上所述,如何提供一種場域管理系統是能夠有效收集場域相關數據,並且運算分析後預測人流動向及建議的疏通方案,並且透過客群互動數據取得更 多有效地客群資訊以利於進行廣告推廣及相關曝光,便是本領域具通常知識者值得去思量地。 To sum up, how to provide a field management system that can effectively collect field-related data, calculate and analyze the flow of people and recommend dredging solutions, and obtain more information through customer interaction data How effective customer information is to facilitate advertising and related exposure is worth considering for those with ordinary knowledge in this field.

本創作之目的在於提供一種智能場域數據管理系統,可收集多筆場域數據、感測器數據、攝影機數據及互動機數據,並將該些數據透過5G、藍牙、WiFi等通訊方式傳送至運算裝置進行數據資料的運算與分析後,由場域管理裝置根據相關數據彙整成場域即時資訊、場域績效資訊、廣告管理資訊、警示建議資訊及過往數據報表檔案,使得場域管理人員能夠獲取相關的場域資訊,並且藉此達到推估場域績效、確保場域安全、即時規劃疏散路線及完善管理場域內所有狀況的功效。 The purpose of this creation is to provide a smart field data management system that can collect multiple field data, sensor data, camera data, and interactive machine data, and transmit these data to 5G, Bluetooth, WiFi and other communication methods. After the computing device performs the calculation and analysis of the data, the field management device aggregates the relevant data into field real-time information, field performance information, advertising management information, warning suggestion information, and past data report files, so that field management personnel can Obtain relevant field information, and use it to estimate field performance, ensure field safety, plan evacuation routes in real time, and improve management of all conditions in the field.

本創作提供一種智能場域數據管理系統,通訊連接一運算裝置,適於分析運算多筆數據,運算裝置還包括一場域數據資料庫及一客群數據資料庫,智能場域數據管理系統包括一場域數據收集裝置、一感測器數據收集裝置、一攝影機數據收集裝置、一互動機數據收集裝置及一場域管理裝置。場域數據收集裝置適於收集多筆場域數據,並傳輸至運算裝置進行分析後儲存於場域數據資料。感測器數據收集裝置適於收集多筆感測數據,並傳輸至運算裝置進行分析後儲存於場域數據資料庫。攝影機數據收集裝置適於收集多筆攝影機數據,並傳輸至運算裝置進行分析後儲存於客群數據資料庫。互動機數據收集裝適於收集多筆互動機數據,並傳輸至該運算裝置進行分析後儲存於客群數據資料庫。場域管理裝置通訊連接至場域數據收集裝置、感測器數據收集裝置該攝影機數據收集裝置及互動機數據收集裝置,場域管理裝置包括一即時資訊產生模組、一場域績效估算模 組、一多媒體內容推播模組及一警示設定模組。即時資訊產生模組適於根據場域數據產生至少一場域即時資訊。場域績效估算模組適於根據感測數據、攝影機數據及互動機數據產生出至少一場域績效資訊。多媒體內容推播模組適於根據場域數據、感測數據、攝影機數據及互動機數據產生出至少一多媒體內容管理資訊。警示設定模組適於根據場域數據、感測數據及攝影機數據產生至少一警示建議資訊。 This creation provides an intelligent field data management system, which is communicatively connected to a computing device, which is suitable for analyzing and computing multiple data. The computing device also includes a field data database and a customer group data database. The intelligent field data management system includes a field data database. Domain data collection device, a sensor data collection device, a camera data collection device, an interactive machine data collection device and a field management device. The field data collection device is suitable for collecting multiple pieces of field data, which are transmitted to the computing device for analysis and then stored in the field data. The sensor data collecting device is suitable for collecting multiple pieces of sensor data, and transmitting to the computing device for analysis and storing in the field data database. The camera data collection device is suitable for collecting multiple camera data, which is transmitted to the computing device for analysis and then stored in the customer group data database. The interactive machine data collection device is suitable for collecting multiple interactive machine data, which is transmitted to the computing device for analysis and then stored in the customer group data database. The field management device is communicatively connected to the field data collection device, the sensor data collection device, the camera data collection device and the interactive machine data collection device, and the field management device includes a real-time information generation module and a field performance estimation module. Group, a multimedia content push module and a warning setting module. The real-time information generating module is suitable for generating at least one field of real-time information according to the field data. The field performance estimation module is suitable for generating at least one field of field performance information based on the sensing data, camera data and interactive machine data. The multimedia content push module is suitable for generating at least one multimedia content management information based on field data, sensor data, camera data, and interactive machine data. The warning setting module is suitable for generating at least one warning suggestion information based on field data, sensor data and camera data.

在上述之智能場域數據管理系統,其中,運算裝置為邊緣運算、雲端運算及伺服器運算。 In the above-mentioned intelligent field data management system, the computing devices are edge computing, cloud computing and server computing.

在上述之智能場域數據管理系統,其中,場域管理裝置還包括一過往數據查閱模組,適於根據場域數據、感測數據、攝影機數據及互動機數據產生至少一過往數據報表檔。 In the above-mentioned intelligent field data management system, the field management device further includes a past data review module adapted to generate at least one past data report file based on field data, sensor data, camera data, and interactive machine data.

在上述之智能場域數據管理系統,其中,場域數據包括活動內容、天氣概況、日期及時間。 In the above-mentioned intelligent field data management system, the field data includes activity content, weather overview, date and time.

在上述之智能場域數據管理系統,其中,感測器數據包括總人流量。 In the above-mentioned intelligent field data management system, the sensor data includes the total flow of people.

在上述之智能場域數據管理系統,其中,攝影機數據包括人流進出流量及客群基本資料。 In the above-mentioned intelligent field data management system, the camera data includes the flow of people in and out and the basic information of the customer group.

在上述之智能場域數據管理系統,其中,互動機數據包括廣告內容、互動者特徵及互動成效。 In the above-mentioned intelligent field data management system, the interactive machine data includes advertising content, interactive characteristics and interactive effects.

100:智能場域數據管理系統 100: Intelligent field data management system

110:場域數據收集裝置 110: Field data collection device

111:場域數據 111: Field Data

120:感測器數據收集裝置 120: Sensor data collection device

121:感測器數據 121: sensor data

130:攝影機數據收集裝置 130: Camera data collection device

131:攝影機數據 131: Camera data

140:互動機數據收集裝置 140: Interactive machine data collection device

141:互動機數據 141: Interactive machine data

200:場域管理裝置 200: Field management device

210:即時資訊產生模組 210: Real-time information generation module

211:場域即時資訊 211: Real-time field information

220:場域績效估算模組 220: Field Performance Estimation Module

221:場域績效資訊 221: Field Performance Information

230:多媒體內容推播模組 230: Multimedia content push and broadcast module

231:多媒體內容管理資訊 231: Multimedia content management information

240:警示設定模組 240: Alert Setting Module

241:警示建議資訊 241: Warning suggestion information

250:過往數據查閱模組 250: Past data review module

251:過往數據報表檔案 251: Past data report file

300:運算裝置 300: computing device

310:場域數據資料庫 310: Field Data Database

320:客群數據資料庫 320: Customer Group Data Database

圖1所繪示為本創作智能場域數據管理系統之示意圖。 Figure 1 shows a schematic diagram of this creative intelligent field data management system.

本創作係一種智能場域數據管理系統,利用場域數據收集裝置收集多筆場域數據,感測器數據收集裝置收集多筆感測數據,攝影機數據收集裝置收集多筆攝影機數據,以及互動機數據收集裝置收集多筆互動機數據,並將該些數據透過5G通訊、藍牙及Wi-Fi傳送至運算裝置分析運算後儲存至場域數據資料庫及客群數據資料庫,並由場域管理裝置之即時資訊產生模組將感測數據、攝影機數據及互動機數據產生出至少一場域績效資訊,另由場域績效估算模組,根據感測數據、攝影機數據及該動機數據產生出至少一場域績效資訊,再由多媒體內容推播模組根據攝影機數據及互動機數據產生出至少一多媒體內容管理資訊,最後透過警示設定模組根據場域數據及感測數據產生至少一警示建議資訊,本創作不僅能完整收集場域內相關數據資料,亦能夠透過智能分析方式提供場域管理人員更多即時的場域、績效、廣告以及警示導引資訊,確保場域管理人員能夠完整掌控場域內所有相關的數據,並且剖析出績效、客群及廣告推播等資訊,除此之外,亦能夠透過採集到的場域數據,規劃出最佳的逃生路線,確保場域內發生意外時能夠安全疏散民眾,使得本創作能夠達到推估場域績效、確保場域安全及完善管理場域內所有狀況的功效。 This creation is an intelligent field data management system that uses field data collection devices to collect multiple field data, sensor data collection devices to collect multiple sensor data, camera data collection devices to collect multiple camera data, and interactive machines The data collection device collects multiple interactive machine data, and sends the data to the computing device through 5G communication, Bluetooth and Wi-Fi, analyzes and calculates, stores it in the field data database and the customer group data database, and is managed by the field The real-time information generation module of the device generates at least one field performance information from the sensing data, camera data and interactive machine data. In addition, the field performance estimation module generates at least one field performance information based on the sensing data, camera data and the motivation data. Domain performance information, the multimedia content push module generates at least one multimedia content management information based on the camera data and interactive machine data, and finally at least one warning suggestion information is generated based on the field data and sensor data through the alert setting module. Creation can not only completely collect relevant data in the field, but also provide field managers with more real-time field, performance, advertising and warning guidance information through intelligent analysis, ensuring that field managers can fully control the field All relevant data, and analysis of performance, customer groups, advertising push and other information, in addition, through the collected field data, the best escape route can be planned to ensure that an accident occurs in the field Evacuate the people safely, so that this creation can achieve the effect of estimating the performance of the field, ensuring the safety of the field and improving the management of all conditions in the field.

請參閱圖1,圖1所繪示為本創作智能場域數據管理系統之示意圖。本創作為一種智能場域數據管理系統100,通訊連接一運算裝置300,運算裝置300適於分析運算多筆數據,且運算裝置300還包括一場域數據資料庫310及一客群數據資料庫320。簡單來說,智能場域數據管理系統100是透過5G通訊、藍牙及Wi-Fi連接到運算裝置300,而運算裝置300為本創作能夠進行數據分析並且提供場域相關資訊的運算裝置,運算裝置300為透過邊緣運算、雲端運算及伺服器運算等運 算方式進行場域相關數據的剖析,可藉由AI智能的機械學習能力剖析出相對應的場域資訊結果並直接傳達給場域管理人員,例如目前最佳的疏散路線,或是人流分散導引建議等。運算裝置300還包括有一場域數據資料庫310及一客群數據資料庫320,能夠將多筆場域相關數據進行儲存。 Please refer to Figure 1. Figure 1 shows a schematic diagram of a creative intelligent field data management system. This creation is an intelligent field data management system 100, which is communicatively connected to a computing device 300. The computing device 300 is suitable for analyzing and computing multiple data. The computing device 300 also includes a field data database 310 and a customer group data database 320 . Simply put, the smart field data management system 100 is connected to the computing device 300 through 5G communication, Bluetooth and Wi-Fi, and the computing device 300 is a computing device that can perform data analysis and provide field-related information. 300 is for operating through edge computing, cloud computing and server computing, etc. The analysis of field-related data can be analyzed by AI intelligent mechanical learning capabilities, and the corresponding field information results can be directly communicated to field management personnel, such as the current best evacuation route or the scattered flow of people. Citing suggestions, etc. The computing device 300 also includes a field data database 310 and a customer group data database 320, which can store multiple field-related data.

智能場域數據管理系統100包括一場域數據收集裝置110、一感測器數據收集裝置120、一攝影機數據收集裝置130、一互動機數據收集裝置140及一場域管理裝置200。以下針對智能場域數據管理系統100之各個裝置進行詳細說明及講解。 The intelligent field data management system 100 includes a field data collection device 110, a sensor data collection device 120, a camera data collection device 130, an interactive machine data collection device 140, and a field management device 200. Hereinafter, each device of the intelligent field data management system 100 will be described and explained in detail.

場域數據收集裝置110適於收集多筆場域數據111,並傳輸至運算裝置300進行分析後儲存於場域數據資料庫310。詳細來說,場域數據收集裝置110可進行場域數據111的收集,在本實施例中,場域數據111包括活動內容、天氣概況、日期及時間,場域數據收集裝置110採集到該些場域數據111後會將該些數據傳送至運算裝置300進行數據分析,且會將數據資料儲存到場域數據資料庫310。感測器數據收集裝置120適於收集多筆感測數據121,並傳輸至運算裝置300進行分析後儲存於場域數據資料庫310。進一步說明,感測器數據收集裝置120能夠收集多筆感測數據121,感測數據121包括總人流量,是藉由感測器數據收集裝置120的Wi-Fi訊號波長、Wi-Fi訊號變化狀態以及Mac ID來判斷人流狀況與密集度,進而收集該些數據。 The field data collection device 110 is adapted to collect multiple pieces of field data 111, and transmit them to the computing device 300 for analysis and then store in the field data database 310. In detail, the field data collection device 110 can collect field data 111. In this embodiment, the field data 111 includes activity content, weather profile, date and time, and the field data collection device 110 collects these data. The field data 111 will then transmit the data to the computing device 300 for data analysis, and store the data in the field data database 310. The sensor data collection device 120 is adapted to collect multiple pieces of sensing data 121, and transmit to the computing device 300 for analysis and then store in the field data database 310. To further illustrate, the sensor data collection device 120 can collect multiple pieces of sensor data 121. The sensor data 121 includes the total flow of people, which is determined by the Wi-Fi signal wavelength and Wi-Fi signal changes of the sensor data collection device 120. The status and Mac ID are used to determine the flow of people and the intensity, and then collect the data.

攝影機數據收集裝置130適於收集多筆攝影機數據131,並傳輸至運算裝置300進行分析後儲存於客群數據資料庫320。詳細來說,攝影機數據收集裝置130可收集多筆攝影機數據131,在本實施例中,攝影機數據收集裝置130可例如為監視攝影機及一般具備攝影功能的設備,透過攝影機數據收集裝置130可採集包括 人流進出流量及客群基本資料等數據資料,既為攝影機數據131,透過該些數據的收集可彙整為較完整的人流進出總量數據以及參與群眾的基本資料,傳送至運算裝置300剖析後再儲存至客群數據資料庫320,以利後續場域管理人員能夠運用及查詢。互動機數據收集裝置140適於收集多筆互動機數據141,並傳輸至運算裝置300進行分析後儲存於客群數據資料庫320。簡單來說,互動機數據收集裝置140可例如為智慧型互動廣告機台,擺放於場域攤位供群眾操作與之互動,並藉此收集多筆互動機數據141,互動機數據141包括廣告內容、互動者特徵及互動成效,透過收集該些互動機數據141能夠得知相關的互動績效以及廣告成效等資訊,收集完成的互動機數據141會傳輸至運算裝置300進行詳細剖析後,將該些互動機數據141儲存於客群數據資料庫320。 The camera data collection device 130 is adapted to collect multiple pieces of camera data 131, and transmit it to the computing device 300 for analysis and then store it in the customer group data database 320. In detail, the camera data collection device 130 can collect multiple pieces of camera data 131. In this embodiment, the camera data collection device 130 can be, for example, a surveillance camera or equipment with general photography functions. The camera data collection device 130 can collect data including The data such as the flow of people in and out and the basic data of the customer group are already camera data 131. Through the collection of these data, it can be aggregated into more complete data of the total in and out of people flow and basic data of the participating people, and then sent to the computing device 300 for analysis. It is stored in the customer group data database 320 so that it can be used and inquired by the subsequent field management personnel. The interactive machine data collection device 140 is adapted to collect multiple interactive machine data 141, and transmit it to the computing device 300 for analysis and then store it in the customer group data database 320. To put it simply, the interactive machine data collection device 140 can be, for example, a smart interactive advertising machine, which is placed in a field booth for the masses to operate and interact with, and collect multiple interactive machine data 141. The interactive machine data 141 includes advertisements. The content, characteristics of the interactor and the effect of the interaction. By collecting the interactive machine data 141, the relevant interactive performance and advertising effectiveness can be learned. The collected interactive machine data 141 will be transmitted to the computing device 300 for detailed analysis. The interactive machine data 141 is stored in the customer group data database 320.

場域管理裝置200通訊連接至場域數據收集裝置110、感測器數據收集裝置120、攝影機數據收集裝置130及互動機數據收集裝置140,場域管理裝置200包括一即時資訊產生模組210、一場域績效估算模組220、一多媒體內容推播模組230、一警示設定模組240及一過往數據查閱模組250,以下針對場域管理裝置200之各個功能模組進行詳細講解與說明。即時資訊產生模組210適於根據場域數據111產生至少一場域即時資訊211。簡單來說,即時資訊產生模組210適於根據場域數據111產生場域即時資訊211,透過場域數據111所收集之活動內容、天氣概況、日期及時間可透過運算裝置300的剖析後取得彙整後的場域即時資訊211供場域管理人員檢視。場域績效估算模組220適於根據感測數據121、攝影機數據131及互動機數據141產生出至少一場域績效資訊221。進一步說明,場域績效估算模組220可透過運算裝置300剖析感測數據121、攝影機數據131及互動機數據141後彙整為至少一場域績效資訊221,場域績效資訊221可供場域管理人檢視有關人流 總量、人流進出數、客群基本資料及互動機相關績效等數據資料總結,透過上述方式能夠讓場域管理人員更加了解目前場域狀態、進出人數以及客群資訊等,進而規劃出最適當的疏散逃生路徑,並且能夠達到預警之功效。 The field management device 200 is communicatively connected to the field data collection device 110, the sensor data collection device 120, the camera data collection device 130, and the interactive machine data collection device 140. The field management device 200 includes a real-time information generation module 210, A field performance estimation module 220, a multimedia content push module 230, an alarm setting module 240, and a past data review module 250. The following is a detailed explanation and description of each functional module of the field management device 200. The real-time information generating module 210 is adapted to generate at least one field of real-time information 211 according to the field data 111. To put it simply, the real-time information generation module 210 is suitable for generating field real-time information 211 based on the field data 111, and the activity content, weather profile, date and time collected through the field data 111 can be obtained after analysis by the computing device 300 The aggregated real-time information 211 of the field is available for inspection by field managers. The field performance estimation module 220 is adapted to generate at least one field of field performance information 221 based on the sensing data 121, the camera data 131, and the interactive machine data 141. To further illustrate, the field performance estimation module 220 can analyze the sensing data 121, the camera data 131, and the interactive machine data 141 through the computing device 300 and then aggregate them into at least one field of field performance information 221. The field performance information 221 can be used by the field manager View the flow of people A summary of data such as total volume, number of people entering and exiting, customer group basic information, and interactive machine-related performance. Through the above methods, field managers can better understand the current field status, number of people entering and exiting, and customer group information, and then plan the most appropriate The evacuation escape route can achieve the effect of early warning.

多媒體內容推播模組230適於根據場域數據111、感測數據121、攝影機數據131及互動機數據141產生出至少一多媒體內容管理資訊231。詳細來說,多媒體內容推播模組230可透過運算裝置300剖析場域數據111、感測數據121、攝影機數據131及互動機數據141後彙整為至少一多媒體內容管理資訊231,多媒體內容管理資訊231能夠讓場域管理人員更加了解場域地點、場域時間、人流資訊、場域歷年活動資訊與現行活動的舉辦日期等等因子,推算出舉辦某類型活動的TA為何、TA喜好為何、可能的高峰值時段、預計成效為何,透過這一些數據更能說服廠商進駐場域。警示設定模組240適於根據場域數據111、感測數據121及攝影機數據131產生至少一警示建議資訊241。簡單來說,警示設定模組240可根據場域數據111、感測數據121及攝影機數據131分析出警示建議資訊241,警示建議資訊241可供讓場域管理人員透過即時資訊、時段、日期以及過往資料去得知目前是否為高峰值,並推估哪一些區塊可能即將有人潮阻塞等問題,由場域管理人員提醒人流疏導,藉由得知哪些非擁擠區域並透過互動設備、廣播設備、顯示屏幕投放該區域的資訊、活動等等來誘導人流進行轉移,確保場域內群眾的安全。 The multimedia content push module 230 is adapted to generate at least one piece of multimedia content management information 231 based on the field data 111, the sensing data 121, the camera data 131, and the interactive machine data 141. In detail, the multimedia content push module 230 can analyze the field data 111, the sensing data 121, the camera data 131, and the interactive machine data 141 through the computing device 300, and then aggregate them into at least one multimedia content management information 231, multimedia content management information 231 can let the site management personnel know more about the site location, site time, flow of people information, site calendar year event information and current event dates and other factors, and calculate what TA is holding a certain type of event, what are TA's preferences, and possible What are the peak periods and the expected results? Through this data, manufacturers can be more convinced to enter the field. The warning setting module 240 is adapted to generate at least one warning suggestion information 241 based on the field data 111, the sensing data 121, and the camera data 131. To put it simply, the warning setting module 240 can analyze the warning suggestion information 241 based on the field data 111, the sensing data 121 and the camera data 131. The warning suggestion information 241 can be used by the field management personnel through real-time information, time of day, date, and The past data is used to know whether the current peak is high or not, and to estimate which blocks may be about to be blocked by crowds, etc., the site management staff reminds the flow of people to divert, by knowing which non-crowded areas and through interactive equipment, broadcast equipment , The display screen puts information, activities, etc. in the area to induce the flow of people to transfer and ensure the safety of the people in the field.

過往數據查閱模組250適於根據場域數據111、感測數據121、攝影機數據131及互動機數據141產生至少一過往數據報表檔案251。進一步說明,過往數據查閱模組250可將場域數據111、感測數據121、攝影機數據131及互動機數據141彙整為過往數據報表檔案251供場域管理人員進行過往數據的檢視,除此之外,也能透過過往數據報表檔案251進行未來場域規劃、場域績效預估、安全措施規畫以及廣告客群擬定等多項研擬計畫,達到場域相關績效的提升。 The past data review module 250 is adapted to generate at least one past data report file 251 based on the field data 111, the sensing data 121, the camera data 131, and the interactive machine data 141. To further explain, the past data review module 250 can aggregate the field data 111, the sensing data 121, the camera data 131, and the interactive machine data 141 into a past data report file 251 for the field management personnel to review the past data. In addition, through the past data report file 251, a number of research plans such as future field planning, field performance estimation, safety measures planning, and advertiser group preparation can also be used to achieve field-related performance improvement.

習知場域管理單位對於場域的資訊收集能力都是較為傳統的方式收集,例如透過銷售總數、依靠經驗推論客群等相關資訊,現行方案若需得知確切人數與人潮高低風時間,通常都採用人力計算方式進行,且礙於習知作法僅限於透過定位技術與APP得知場域內人流狀況,並未聘有專業的動線管理人員,使得如何疏散人群、疏散路線的完整規劃都是一大問題,更別提廣告效益低落導致招商方式都是採用陌生開發或依賴過往廠商推薦,無法根據有效的招商策略提升場域績效與收益,都是習知場域管理方式無法提升場域效益的原因。 The field management unit of the learned field collects field information in a more traditional way, such as the total number of sales, inferring customer groups based on experience and other related information. If the current plan needs to know the exact number of people and the time of high and low crowds, usually They are all carried out by human calculation methods, and because the conventional practice is limited to knowing the flow of people in the field through positioning technology and APP, no professional line management personnel are employed, so that the complete planning of how to evacuate the crowd and the evacuation route is It is a big problem, not to mention that the low advertising efficiency leads to the use of unfamiliar development or reliance on previous manufacturer recommendations. It is impossible to improve the field performance and revenue according to the effective investment strategy. It is the traditional field management method that cannot improve the field efficiency. s reason.

然而,本創作之智能場域數據管理系統100利用場域數據收集裝置110、感測器數據收集裝置120、攝影機數據收集裝置130及互動機數據收集裝置140收集多筆場域數據111、感測數據121、攝影機數據131以及互動機數據141,並將該些數據傳送至運算裝置300分析運算後儲存至場域數據資料庫310及客群數據資料庫320,並由場域管理裝置200之即時資訊產生模組210、場域績效估算模組220、多媒體內容推播模組230、警示設定模組240及過往數據查閱模組250根據場域數據111、感測數據121、攝影機數據131及互動機數據141而產生場域即時資訊211、場域績效資訊221、多媒體內容管理資訊231、警示建議資訊241及過往數據報表檔案251等相關場域資訊,可供場域管理人員得到更多即時的場域、績效、廣告以及警示導引資訊,確保場域管理人員能夠獲取場域內所有相關的數據,並且剖析出績效、客群及廣告推播等資訊,除此之外,亦能夠透過採集到的場域數據,規劃出最佳的逃生路線,確保場域內發生意外時能夠安全疏散民眾,達到推估場域績效、確保場域安全及完善管理場域內所有狀況的功效。 However, the intelligent field data management system 100 of the present creation uses field data collection device 110, sensor data collection device 120, camera data collection device 130, and interactive machine data collection device 140 to collect multiple field data 111 and sensor The data 121, camera data 131 and interactive machine data 141 are sent to the computing device 300 for analysis and calculation, and then stored in the field data database 310 and the customer group data database 320, and are real-time by the field management device 200 The information generation module 210, the field performance estimation module 220, the multimedia content push module 230, the alarm setting module 240, and the past data review module 250 are based on field data 111, sensor data 121, camera data 131 and interaction Field real-time information 211, field performance information 221, multimedia content management information 231, warning suggestion information 241 and past data report files 251 and other related field information are generated from machine data 141, which can provide field managers with more real-time information Field, performance, advertising, and warning guidance information to ensure that field managers can obtain all relevant data in the field, and analyze performance, customer groups, and advertising push information. In addition, it can also be collected With the field data obtained, the best escape route is planned to ensure that people can be safely evacuated in the event of an accident in the field, to achieve the effect of estimating field performance, ensuring field safety and improving management of all conditions in the field.

本創作無論就目的、手段及功效,在均顯示其迥異於習知技術之特徵,為一大突破。惟須注意,上述實施例僅為例示性說明本創作之原理及其功效,而非用 於限制本創作之範圍。任何熟於此項技藝之人士均可在不違背本創作之技術原理及精神下,對實施例作修改與變化。本創作之權利保護範圍應如後述之申請專利範圍所述。 Regardless of the purpose, means and effect of this creation, it shows its characteristics which are quite different from the conventional technology, which is a breakthrough. However, it should be noted that the above-mentioned embodiments are only illustrative to illustrate the principles and effects of this creation, not for use To limit the scope of this creation. Anyone who is familiar with this technique can modify and change the embodiments without violating the technical principles and spirit of this creation. The scope of protection of the rights of this creation shall be as described in the scope of patent application described later.

100:智能場域數據管理系統 100: Intelligent field data management system

110:場域數據收集裝置 110: Field data collection device

111:場域數據 111: Field Data

120:感測器數據收集裝置 120: Sensor data collection device

121:感測器數據 121: sensor data

130:攝影機數據收集裝置 130: Camera data collection device

131:攝影機數據 131: Camera data

140:互動機數據收集裝置 140: Interactive machine data collection device

141:互動機數據 141: Interactive machine data

200:場域管理裝置 200: Field management device

210:即時資訊產生模組 210: Real-time information generation module

211:場域即時資訊 211: Real-time field information

220:場域績效估算模組 220: Field Performance Estimation Module

221:場域績效資訊 221: Field Performance Information

230:多媒體內容推播模組 230: Multimedia content push and broadcast module

231:多媒體內容管理資訊 231: Multimedia content management information

240:警示設定模組 240: Alert Setting Module

241:警示建議資訊 241: Warning suggestion information

250:過往數據查閱模組 250: Past data review module

251:過往數據報表檔案 251: Past data report file

300:運算裝置 300: computing device

310:場域數據資料庫 310: Field Data Database

320:客群數據資料庫 320: Customer Group Data Database

Claims (7)

一種智能場域數據管理系統,通訊連接一運算裝置,適於分析運算多筆數據,該運算裝置還包括一場域數據資料庫及一客群數據資料庫,該智能場域數據管理系統包括:一場域數據收集裝置,適於收集多筆場域數據,並傳輸至該運算裝置進行分析後儲存於該場域數據資料庫;一感測器數據收集裝置,適於收集多筆感測數據,並傳輸至該運算裝置進行分析後儲存於該場域數據資料庫;一攝影機數據收集裝置,適於收集多筆攝影機數據,並傳輸至該運算裝置進行分析後儲存於該客群數據資料庫;一互動機數據收集裝置,適於收集多筆互動機數據,並傳輸至該運算裝置進行分析後儲存於該客群數據資料庫;及一場域管理裝置,通訊連接至該場域數據收集裝置、該感測器數據收集裝置、該攝影機數據收集裝置及該互動機數據收集裝置,該場域管理裝置包括:一即時資訊產生模組,適於根據該場域數據產生至少一場域即時資訊;一場域績效估算模組,適於根據該感測數據、該攝影機數據及該互動機數據產生出至少一場域績效資訊;一多媒體內容推播模組,適於根據該場域數據、該感測數據、該攝影機數據及該互動機數據產生出至少一多媒體內容管理資訊;及一警示設定模組,適於根據該場域數據、該感測數據及該攝影機數據產生至少一警示建議資訊。 An intelligent field data management system, which is communicatively connected to an arithmetic device, suitable for analyzing and calculating multiple pieces of data. The arithmetic device also includes a field data database and a customer group data database. The intelligent field data management system includes: A sensor data collection device is suitable for collecting multiple field data, which is transmitted to the computing device for analysis and then stored in the field data database; a sensor data collection device is suitable for collecting multiple sensor data, and Transmitted to the computing device for analysis and then stored in the field data database; a camera data collection device adapted to collect multiple camera data, transmitted to the computing device for analysis and then stored in the customer group data database; The interactive machine data collection device is suitable for collecting multiple interactive machine data, which is transmitted to the computing device for analysis and then stored in the customer group data database; and a field management device, which is communicatively connected to the field data collection device and the The sensor data collection device, the camera data collection device and the interactive machine data collection device. The field management device includes: a real-time information generating module adapted to generate at least one field of real-time information according to the field data; The performance estimation module is suitable for generating at least one field of performance information based on the sensing data, the camera data, and the interactive machine data; a multimedia content push module is suitable for generating at least one field of performance information based on the field data, the sensing data, The camera data and the interactive machine data generate at least one multimedia content management information; and a warning setting module adapted to generate at least one warning suggestion information based on the field data, the sensing data, and the camera data. 如申請專利範圍第1項所述之智能場域數據管理系統,其中,該運算裝置為邊緣運算、雲端運算及伺服器運算。 Such as the intelligent field data management system described in item 1 of the scope of patent application, wherein the computing device is edge computing, cloud computing and server computing. 如申請專利範圍第1項所述之智能場域數據管理系統,其中,該場域管理裝置還包括一過往數據查閱模組,適於根據該場域數據、該感測數據、該攝影機數據及該互動機數據產生至少一過往數據報表檔案。 For example, the intelligent field data management system described in item 1 of the scope of patent application, wherein the field management device further includes a past data review module, which is suitable for checking the field data, the sensing data, the camera data, and The interactive machine data generates at least one past data report file. 如申請專利範圍第1項所述之智能場域數據管理系統,其中,該場域數據包括活動內容、天氣概況、日期及時間。 Such as the intelligent field data management system described in item 1 of the scope of patent application, wherein the field data includes activity content, weather overview, date and time. 如申請專利範圍第1項所述之智能場域數據管理系統,其中,該感測器數據包括總人流量。 The intelligent field data management system described in item 1 of the scope of patent application, wherein the sensor data includes the total flow of people. 如申請專利範圍第1項所述之智能場域數據管理系統,其中,該攝影機數據包括人流進出流量及客群基本資料。 Such as the intelligent field data management system described in item 1 of the scope of patent application, wherein the camera data includes the flow of people in and out and the basic information of the customer group. 如申請專利範圍第1項所述之智能場域數據管理系統,其中,該互動機數據包括廣告內容、互動者特徵及互動成效。 Such as the intelligent field data management system described in item 1 of the scope of patent application, wherein the interactive machine data includes advertising content, interactive features and interactive effects.
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