TWM355511U - Transmission system of advertisement appended on e-mail - Google Patents

Transmission system of advertisement appended on e-mail Download PDF

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Publication number
TWM355511U
TWM355511U TW97222576U TW97222576U TWM355511U TW M355511 U TWM355511 U TW M355511U TW 97222576 U TW97222576 U TW 97222576U TW 97222576 U TW97222576 U TW 97222576U TW M355511 U TWM355511 U TW M355511U
Authority
TW
Taiwan
Prior art keywords
mail
email
recipient
advertisement
server
Prior art date
Application number
TW97222576U
Other languages
Chinese (zh)
Inventor
Yi-An Han
jie-sheng Zheng
hong-shun Chen
Original Assignee
Bonpie Co Ltd
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Bonpie Co Ltd filed Critical Bonpie Co Ltd
Priority to TW97222576U priority Critical patent/TWM355511U/en
Publication of TWM355511U publication Critical patent/TWM355511U/en

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Description

M355511 五、新型說明: 【新型所屬之技術領域】 本創作係關於一種電子郵件附加廣告資訊之發送 系統,尤指一種可促使該電子郵件之廣告資訊更加容 易推廣的電子郵件附加廣告資訊之發送系統者。 【先前技術】 自從電腦及網路開始盛行以來,許多商業行為已 發生重大的變化,消費模式也有革命性的改變,消費 者已不需親自前往實體商店,而是可以透過各種虛擬 通路來進行採購及消費,例如,透過網際網路(如網 路電子商店、線上購物)、電信網路(如電話、行動電話 等通訊購物)、電視網路(如電視購物)等。由於消費行 為有了重大的改變,相對的,廣告模式也有了重大的 變化,從傳統的電視廣告、廣播廣告、平面(包含報章、 雜誌、傳單)廣告、廣告看板等,逐漸擴展到網路廣告。 網路廣告的樣態有相當多種,經常見到的像是在 各網站上經由網頁直接顯示、當使用者在搜尋關鍵字 且顯示相關搜尋結果時一併顯示、跳出一特定的廣告 顯示視窗或晝面、以及發送電子廣告郵件等。雖然在 各種網站、網頁上的廣告已非常普及,但其屬於被動 性質,需要網路使用者主動進入該網站或點選該網 頁,才能夠讓使用者看到,因此,廣告業者需要更主 動的網路行銷通路,例如,電子郵件廣告。 M355511 〜丨…一曰,丨、川u J叶什抬箱的杆灸口 u 泛,幾乎已深入每個人、每個家庭的生、、舌:非常廣 的電子料’即是利用網際網路:1中。:謂 (Connectionless)的訊息傳送或接收。電子’、、、哽接式 者,只要經由電子郵件的收發軟體或裝置郵件的發件 者的郵件地址(E-mail Address)和郵件本 輪入收件M355511 V. New Description: [New Technology Field] This is a system for sending email-added advertising information, especially a system for sending email-added advertising information that promotes the advertising of this email. By. [Prior Art] Since the beginning of the popularity of computers and networks, many business practices have undergone major changes, and consumption patterns have also undergone revolutionary changes. Consumers no longer need to go to physical stores in person, but can purchase through various virtual channels. And consumption, for example, through the Internet (such as online e-shops, online shopping), telecommunications networks (such as telephones, mobile phones and other communications shopping), television networks (such as TV shopping). Due to major changes in consumer behavior, the advertising model has also undergone major changes, from traditional TV commercials, radio advertisements, prints (including newspapers, magazines, flyers), advertising billboards, etc., to online advertising. . There are quite a variety of forms of online advertising. It is often seen on websites that display directly on the website, when the user searches for keywords and displays relevant search results, and jumps out of a specific advertisement display window or昼, as well as sending e-mails, etc. Although advertisements on various websites and web pages are very popular, they are passive in nature and require web users to actively enter the website or click on the web page to enable users to see them. Therefore, the advertising industry needs to be more active. Internet marketing channels, for example, email advertising. M355511 ~ 丨 曰 曰 曰 曰 曰 曰 川 川 川 川 川 川 川 川 川 川 抬 抬 抬 抬 抬 抬 抬 抬 抬 抬 抬 抬 抬 抬 抬 抬 抬 抬 抬 抬 抬 抬 抬 抬 抬 抬 抬 抬 抬 抬 抬 抬 抬 抬:1 in. : (Connectionless) message transmission or reception. The electronic ', ', and the splicer are only required to send and receive the e-mail address and e-mail address of the sender of the e-mail transmission software or device mail.

網路將該郵件本文傳送舰件者的電 I卩可透過 然而,由於電子郵件過於便利、 七相中。 使用廣泛,已成為商業行為中重要的紅低^、以及 因此太多的廣告行銷公司、各大企業、甚;^管道, 個人等,都鹤地發送各式各㈣廣告彳^零售業、 二電子郵件過於域,造成—般收件者的導致廣 收發軟體或装置,開;。因二 :的功能,也就是說,當電子郵件 3廣告郵 :體或裝置時’都會先進行過渡處理::收發 叫時則放行到使用者的電子郵件;,=-般 疑似廣告鄱杜〆 相T,當判斷為 告信 $ ’職人使用者電子郵件信箱的「 件匣中,讓使用者自行決定是否瀏覽。。 二種件廣告來說’目前常見到的發送形式有 然後委气廣告商來製作特定的電子郵件廣告, 寄送方=發信公司來大量寄送’由於其採用大量 送到垃郵件廣告往往會被筛檢出來然後 也無法引1夾中,造成—般信箱收件者的困擾, 丨起收件者的興趣來進行瀏覽,因此效果往往 M355511 个住。另 並建立業或公司自行招募會員 電子郵件作厂再將其電子郵件廣告寄到其會員的 有:=目,然而,此種方式的缺點是行餚的對象 客戶,因=將錢子料廣告發送給新的、潛在的 客戶因而難以開發新市場。 Ψ 士此外由於廣告財在太多,且A部份會被過背 出來置入「廣告信」信件㈣,難以引起收件ς 覽興趣及點閱,故傳統的電子郵件廣告發送方式,並 ,用相二不佳’更是容易造成大量的垃圾信件,因此, 業者’莫不期待有—種能提高電子郵 «比率、將適合的電子郵件廣告f訊發送能: 在客戶的行銷管道。 因此’如何創作出-種電子郵件附加廣告資 發送系統,以大幅提高廣告#訊_鮮及其廣告效 盈將是本創作所欲積極揭露之處。 【新型内容】 有鑑於上述習知技術之缺慽,創作人有感其未漆 於完善,遂竭其心智悉心研究克服,憑其從事該項產 ❹年之累積經驗’進而研發出—種電子郵件附加廣 告資訊之發送系統,以期達到提高廣告資訊之㈣率 及其廣告效益的目的。 本創作之主要目的在提供_種電子郵件附加廣告 資訊之發送祕,其藉著-電子郵件收發服務器來接 收-電子郵件寄件者裝置所發送來的電子郵件,經由 M35S5l ι 辨識服務哭也 令之收件者:辨識一電子郵 吹件者電子信箱,叫本文中包含有特定指 土子郵件本文中附加至小〜-廣告資訊服務器以於該 所指定之收件者電子“廣告資訊,再發送到寄件 :發送之電子郵件時,將:賢使收件者於收到寄件者 ,、附加的廣告資訊,進覽到,電子郵件之本文及 及其廣告效益的目的。到提高廣告資訊之瀏覽率 為達上述目的,本劊 之發送系統,用以連接至電子郵件附加廣告資訊 包含:1子郵件收發服務器子件者裝置’其 寄件者袭置所發送來的由該子郵件 件包含古s , 「件其中’該電子郵 计、—特定指令及其對應之至少-收件者電 辨!;=以及—電子郵件本文;一辨識服務器,用以 :以甩子郵件本文中之該至少一特定指令,且擷取 出該至少—特定指令所對應之該至少一收件者電子信 箱;以及,一廣告資訊服務器,係儲存有複數個廣告 資訊’用以於該電子郵件本文中附加至少一廣告資 訊;且其中,該電子郵件收發服務器更包含用以將該 電子郵件本文及其附加廣告資訊’依據該辨識服務器 所擷取出的電子信箱,傳送至該至少〜收件者電子信 箱中。 本創作之再一目的在於提供一種可拫據收件者的 相關閱讀資訊來篩選所附加廣告資訊的類型。 為達上述目的,於本創作之電子郵件附加廣告資 M355511 件太销告資訊服務器係依據該電子郵 文或是標題中的關鍵字,從該等廣告資” 出相關的廣告資訊以附加到該電子郵件本文中。^ :本創:之一實施例中,本創作之電子郵件附加 ^貝社發送純更包含—帳務服務器,用以進行 帳務的計算及處理;該帳務服務器更 寄件者裝置所傳送來的該電子郵件及其:: 應的該至少-收件者電子信箱,並計算出給予 費用或紅利;以及該帳務服務器更包含用 向各個廣告資訊的業主請款。 里以 :此,本創作之—種電子郵件附加廣告資訊之發 =糸統’可讓該電子郵件寄件者裝置經由該特定指令 件Γ子信箱,且於該電子郵件本”附加 廣口㈣之後,再傳送到該收件者電子信箱令,使收 覽該電子郵件本文及其附加的廣告資訊。 為充分瞭解本創作之目的、特徵及功效,兹藉由 下述具體之實施例,並配合所附之圖式,對本創作做 一詳細說明,說明如後: 「-般電子郵件中,基本上包含有「信首(hea㈣」 及本文」兩大部份。所謂「信首」通常包含 封電子郵件的資料,像是寄件者電子信箱資訊、收件 者電子信箱S訊、電子郵件標題、是否為重要信件等, M355511 其格式會隨著電子郵件收發服務器或裝置的不同而稍 有差異。接著信首之後的内容即是本文,本文才是真 正寄件者要給收件者的訊息。 由於在大部分轉寄的電子郵件中,其本文經常是 能引起收件者興趣的内容,或者是相當有用的知識, 且轉寄的對象也多是寄件者所熟識的人,例如親朋好 友、同事同學等,所以當收件者收到這類轉寄電子郵 件時,自然會因為該電子郵件是由熟人所推薦轉寄以 及對其本文内容感到有興趣,而開啟瀏覽該電子郵 件、且會花更多心思去看完該電子郵件。因此本創作 之一電子郵件附加廣告資訊之發送系統可提高電子郵 件廣告資訊的瀏覽比率。 首先,請參考第一圖,係本創作於一實施例中電 子郵件附加廣告資訊之發送系統的系統結構示意圖。 該電子郵件附加廣告資訊之發送系統1 〇主要包含有一 電子郵件收發服務器102、一辨識服務器104、以及一 廣告資訊服務器106。以下則分別詳述各服務器之相關 技術内容。 該電子郵件收發服務器102,主要功能是用來接 收一電子郵件寄件者裝置20所發送來的一電子郵件, 其中,該電子郵件包含有至少一特定指令及其對應之 至少一收件者電子信箱3 0,以及一電子郵件本文。於 本創作之實施例中,該電子郵件寄件者裝置20可為桌 上型電腦、膝上型電腦(laptop computer)、筆記型電腦 M355511 (notebook computer)、個人數位助理(personal digital assistant)、行動電話、和其他可進行電子通訊的裝置。 該電子郵件收發服務器102之較佳實施方式,可以是 一般市售可得之電子郵件收發裝置,或是將電子郵件 收發軟體安裝於一計算器之中,該計算器可以是如本 實施例之服務器或是一般電腦等。本實施例之電子郵 件收發服務器102可包括用於處理送出電子訊息的簡 易電子郵遞協定(Simple Mail Transfer Protocol,SMTP) 服務器,以及用於處理進入(incoming)電子訊息的郵局 協定(Post Office Protocol, POP)和網際網路訊息進出 協定(Internet Message Access Protocol,IAMP)。 一般電子郵件之寄件者裝置20在郵寄該電子郵 件時,需於電子郵件之信首中輸入所欲寄達之收件者 3〇的電子信箱資訊,例如至少一收件者電子信箱30 或是再加上至少一副本收件者電子信箱40。在本創作 中’該寄件者並非將該電子郵件直接寄給該收件者電 子"is相30或副本收件者電子信箱40中,而是在該信 首中輸入本創作之該電子郵件收發服務器102的特定 電子郵件位址以將該電子郵件先傳送予該電子郵件收 發服務器102,然後在該電子郵件本文中,以一特定指 7來表明其真正欲寄往的收件者3 0的電子信箱位址。 舉例來說,該特定指令為<bonpie:to>,然後該特定指 SAonpieitiP^可以對應一收件者電子信箱30之位址。 亦即,該寄件者可以在該電子郵件本文中撰寫如下字 M355511 串: <bonpie:to>[email protected]</bonpie:to>,以將 真正收件者電子信箱30的位址寫入,並可供該辨識服 務器104來辨識。 當該收件者為複數時,該電子郵件本文中可以用 一個或多個特定指令來對應其電子信箱位址。而當該 電子郵件有副本收件者40時,亦可採用不同的特定指 令來進行區分,例如該收件者電子信箱30之收件者特 定指令g<b〇npie:to>,而一副本收件者電子信箱40之 wj本收件者特定指令為<b〇npie:cc >,其撰寫方式如 下; <bonpie:to>[email protected]〇m</bonpie:to> <bonpie:cc>james@hotmaiLc〇m</bonpie:cc> 該辨識服務器104’主要之功能在於辨識該電子 郵件本文中的特定指令,且擷取出該特定指令所對應 之收件者電子信箱30及/或副本收件者電子信箱40的 資訊。如上所述,當該特定指令為<b〇npie:to>和 <bonpie:cc>時’該辨識服務器1〇4會讀取及辨識該電 子郵件本文,且當讀取到包含有該特定指令 <bonpie:to>和<b〇npie:cc>字樣時,即擷取出該特定指 令中的電子信箱位址,對於附加廣告資訊後之電子郵 件來說,擷取出的電子信箱即為收件者電子信箱3〇及 副本收件者電子信箱40。 該廣告資訊服務器106,主要之功能係用以將該 10 M355511 電子郵件本文中附加上至少一廣告資訊。其中,該等 廣告資訊可以儲存於該廣告資訊服務器1〇6中,亦可 另行儲存於一資料庫(第一圖中未顯示)中,由該廣告資 訊服務器106從該資料庫中取出廣告資訊,例如文字、 圖檔、或網頁等,以附加到該電子郵件本文中。而該 廣告資訊服務器106可事先設定廣告順序及數量,然 後依序附加到該電子郵件本文中,亦可採用隨機抽樣 • 方式,從該等廣告資訊中隨機選取不特定廣告資訊附 加到該電子郵件本文中。 該廣告資訊服務器106更進一步可依據該電子郵 件本文或是標題中’搜尋出特定的關鍵字或是出現次 數較多的字樣,然後從所儲存的該等廣告資訊中,篩 選出相關的廣告資訊以附加到該電子郵件本文中。 當該廣告資訊服務器1〇6完成廣告資訊的附加 後’則由該電子郵件收發服務器1〇2將該電子郵件本 鲁 文及其附加的廣告資訊,依據上述該辨識服務器104 所擷取出的收件者電子信箱3〇及/或副本收件者電子 信箱40,傳送予該收件者及/或副本收件者。 接著請請參考第二圖,係本創作於另一實施例中 電子郵件附加廣告資訊之發送系統的系統結構示意 圖。本創作更進一步可包含有一帳務服務器1〇8,用以 紀錄該電子郵件寄件者裝置2〇所傳送來的電子郵件及 其所指定的收件者電子信箱3〇,以及由該廣告資訊服 務态106所附加的廣告資訊等相關記錄資料。其可更 11 M355511 進-步來進行帳務計算及處理 件寄件者裝置20所傳送的電子郵件^依據該電子郵 者電子信箱30,提供—定 一所對應的收件 者,以及計算經由附加而紅利給該寄件 數量以向各個廣告資訊的c資訊種類與 如上所述,本創作完全符合專利二 進步性和產業上的可利用性。崎3件:新穎性、 言,本創作係藉著創新的電子和進步性而 件者電子信箱,且者;;由^特定指令來指定收 者爛覽該電子郵:::::附=到使該收件 ^ /、附加廣告的致用·絲 當可充分::目用性:言,利用本創作所衍生的產:, 田J兄刀/兩足目珂市場的需求。 本創作在上文中已以較佳 一 項技術者應理解的是,节告、'路,然熟習本 而不應解讀為限制本創作:僅:於f會本創作, 與該實施鱗效之變化 &應心的是,舉凡 作之範脅内。因此,本創、’均應設為涵蓋於本創 請專利範圍所界作之保護範圍當以下文之申 【圖式簡單說明】 第-圖:摘作於—實施射電子 ::送系統的系統結構示意圖。一-‘創作於另-實施例中電子郵件附加廣告資 M355511 訊之發送系統的系統結構示意圖。 【主要元件符號說明】 10 電子郵件附加廣告資訊之發送系統 102 電子郵件收發服務器 104 辨識服務器 106 廣告資訊服務器 20 電子郵件寄件者裝置 30 收件者電子信箱 40 副本收件者電子信箱 13The network transmits the mail to the shipper's electricity. However, because the email is too convenient, it is in seven phases. Widely used, it has become an important red flag in business activities, and therefore too many advertising marketing companies, major companies, and so on; ^ pipelines, individuals, etc., all of them send (4) advertising 彳 ^ retail industry, two E-mail is too domain, causing the general recipient to send and receive software or devices, open; Because of the second: the function, that is to say, when the e-mail 3 advertising mail: body or device 'will be the first transition:: when the call is sent to the user's e-mail;, =- suspected advertising 鄱 Du Fu Phase T, when it is judged to be a letter to the 'employee user's e-mail address, let the user decide whether to browse or not. For the two kinds of advertisements, the current common form of sending is then the appointing advertiser. To create a specific e-mail advertisement, the sender = the sender company to send a large number of 'because it uses a large number of mail to the mail advertisements will often be screened out and then can not be cited in the folder, resulting in the general mailbox recipients Trouble, pick up the interest of the recipient to browse, so the effect is often M355511 live. Also establish a business or company to recruit member emails for the factory and then send their email ads to their members: = However, the shortcoming of this approach is that the target customers of the restaurant are unable to develop new markets because they send money to the new and potential customers. And part A will be put back into the "advertising letter" letter (4), it is difficult to attract the interest and point of view of the recipient, so the traditional way of sending e-mail ads, and the use of the second is not easy A large number of junk mail, therefore, the industry 'do not expect to have a kind of ability to improve the e-mail ratio, the appropriate e-mail advertising can be sent: in the customer's marketing pipeline. Therefore, 'how to create a kind of e-mail advertising fund delivery system to greatly increase the number of advertisements and the effectiveness of advertising will be the active disclosure of this creative office. [New content] In view of the above-mentioned shortcomings of the prior art, the creator feels that he has not been perfected, exhausted his mind and researched and overcome it, and based on his accumulated experience in the year of production, he developed an electronic The sending system of the mail-attached advertisement information is intended to achieve the purpose of improving the (four) rate of the advertisement information and the effectiveness of the advertisement. The main purpose of this creation is to provide the secret of the email attachment advertisement information, which is received by the -email transceiver server - the email sent by the email sender device, crying through the M35S5l ι identification service Recipient: Identify an e-mail blower's e-mail address, which is included in this article to include a specific referee mail attached to the small ~-advertising information server for the specified recipient's electronic "advertising information, then Send to Shipment: When sending an email, it will: The recipient will receive the sender, additional advertising information, access to the email, the purpose of the email and its advertising effectiveness. The browsing rate of the information is up to the above purpose, and the sending system of the present invention is used to connect to the email additional advertising information, including: 1 sub-mail sending and receiving server sub-device device's sender sent by the sender to send the sub-mail The piece contains the ancient s, "the pieces of the e-mail, - the specific instructions and their corresponding at least - the recipient's identification!; = and - e-mail this article; an identification server, To: mail the at least one specific instruction in the text by the dice, and extract the at least one recipient e-mail corresponding to the at least-specific instruction; and, the advertisement information server stores a plurality of advertisement information. For attaching at least one advertisement information to the email article; and wherein the email transceiver server further comprises transmitting the email address and its additional advertisement information to the electronic mailbox extracted according to the identification server to The at least one of the recipients' email addresses. A further object of the present invention is to provide a type of advertisement information that can be filtered according to the recipient's relevant reading information. For the above purpose, the email attachment of the creation is made. The advertising asset M355511 is sold to the information server according to the e-mail or the keyword in the title, and the related advertising information is attached to the e-mail article. ^: Innovative: In one embodiment, the email attachment of the present creation is sent to the account server for calculation and processing of the account; the account server is transmitted by the sender device. The email that comes with it:: The at least the recipient's e-mail address, and the fee or bonus is calculated; and the billing server further includes the payment for the owner of each advertisement information. Hereby: This, the creation of an email-added advertising information = 糸 ' 'Allow the e-mail sender device to send the e-mail through the specific command, and in the e-mail "add a wide mouth (four) After that, it is transmitted to the recipient's e-mail order to view the e-mail and its attached advertising information. To fully understand the purpose, features and effects of the creation, the following specific embodiments are In conjunction with the attached drawings, a detailed explanation of the creation is given. The following is a description of the following: "The general email contains basically two parts of "Head (he)" and "this article". The so-called "letter" usually contains The e-mail information, such as the sender's e-mail information, the recipient's e-mail S message, the e-mail header, whether it is an important letter, etc., M355511 format will be slightly different depending on the e-mail server or device Difference. The content after the letter is the text, this article is the message that the true sender wants to give the recipient. Because in most of the forwarded emails, this article is often cited. The content of the recipient's interest, or the knowledge that is quite useful, and the objects to be forwarded are mostly those who are familiar to the sender, such as relatives, friends, colleagues, etc., so when the recipient receives such forwarding electronic When I email, I naturally open the browser to view the email because it is recommended by an acquaintance and is interested in the content of this article. So I will spend more time reading the email. So one of the works The sending system of the email additional advertising information can improve the browsing rate of the email advertising information. First, please refer to the first figure, which is a system structure diagram of the sending system of the email additional advertising information created in an embodiment. The sending system 1 of the additional advertising information mainly includes an email transceiver server 102, an identification server 104, and an advertisement information server 106. The related technical contents of each server are respectively described below. The email transceiver server 102 has main functions. Is used to receive an email sent by an email sender device 20, The email includes at least one specific instruction and its corresponding at least one recipient email 30, and an email. In the embodiment of the present invention, the email sender device 20 can be a table. A laptop, a laptop computer, a notebook computer M355511 (notebook computer), a personal digital assistant, a mobile phone, and other devices capable of electronic communication. The preferred embodiment may be a commercially available e-mail transceiver or an e-mail software installed in a calculator. The calculator may be a server or a general computer as in the embodiment. The email transceiver server 102 of the present embodiment may include a Simple Mail Transfer Protocol (SMTP) server for processing outgoing electronic messages, and a Post Office Protocol for processing incoming electronic messages. POP) and Internet Message Access Protocol (IAM) P). The general email sender device 20 needs to enter the email address of the recipient to be sent in the email header, for example, at least one recipient email 30 or It is coupled with at least one copy of the recipient's e-mail address 40. In this creation, the sender does not send the email directly to the recipient's electronic "is phase 30 or copy of the recipient's email 40, but instead enters the electronic of the creation in the header The specific email address of the mail server 102 is transmitted to the email server 102 first, and then in the email, a specific finger 7 is used to indicate the recipient 3 that the user wants to send to. 0's email address. For example, the particular instruction is <bonpie:to>, and then the specific reference SAonpieitiP^ can correspond to the address of a recipient's electronic mailbox 30. That is, the sender can write the following word M355511 in the email: <bonpie:to>[email protected]</bonpie:to> to address the real recipient's e-mail address 30 Write and can be recognized by the identification server 104. When the recipient is plural, the email may use one or more specific instructions to correspond to its email address. And when the email has a copy of the recipient 40, different specific instructions can also be used to distinguish, for example, the recipient's e-mail 30's recipient specific instruction g<b〇npie:to>, and a copy The recipient's specific instruction for the recipient's e-mail 40 is <b〇npie:cc >, which is written as follows; <bonpie:to>[email protected]〇m</bonpie:to><Bonpie:cc>james@hotmaiLc〇m</bonpie:cc> The main function of the identification server 104' is to recognize the specific instruction in the email herein, and to retrieve the recipient's electronic mail box 30 corresponding to the specific instruction. And/or copy the information of the recipient's email address 40. As described above, when the specific instruction is <b〇npie:to> and <bonpie:cc>, the identification server 1〇4 reads and recognizes the email, and when the read includes When the specific instruction <bonpie:to> and <b〇npie:cc> words, the e-mail address in the specific instruction is retrieved, and for the e-mail after the advertisement information is attached, the e-mail address that is extracted is For the recipient's e-mail 3 and the copy of the recipient's e-mail 40. The main function of the advertisement information server 106 is to attach at least one advertisement information to the 10 M355511 email. The advertisement information may be stored in the advertisement information server 1-6, or may be separately stored in a database (not shown in the first figure), and the advertisement information server 106 retrieves the advertisement information from the database. , for example, text, image files, or web pages, etc., to be attached to this email. The advertisement information server 106 can set the order and quantity of advertisements in advance, and then sequentially add to the emails, or randomly select and select non-specific advertisement information from the advertisement information to attach to the emails. In this article. The advertisement information server 106 can further search for a specific keyword or a number of occurrences according to the email or the title, and then filter the related advertisement information from the stored advertisement information. To attach to this email in this article. After the advertisement information server 1〇6 completes the attachment of the advertisement information, the email server and the attached advertisement information are sent by the email server 1〇2 according to the above-mentioned identification server 104. The electronic mail box 3 and/or the copy of the recipient's electronic mail box 40 are transmitted to the recipient and/or the copy recipient. Next, please refer to the second figure, which is a schematic diagram of the system structure of the sending system of the email attached advertisement information in another embodiment. The present invention may further include a billing server 1 to record the e-mail transmitted by the e-mail sender device 2 and its designated recipient e-mail address, and the advertisement information Related information such as advertising information attached to service status 106. It can further 11 M355511 to perform the accounting calculation and processing the email transmitted by the sender device 20, according to the electronic mailer 30, providing a corresponding recipient, and calculating via The bonus and the bonus are given to the number of the shipments to the information type of each advertisement information and as described above, the creation is fully in line with the progress of the patent and the industrial availability. Saki 3 pieces: novelty, words, this creation is through the innovative electronic and progressive and the e-mail, and;; by ^ specific instructions to specify the recipients of the e-mail::::: attached = To make the receipt ^ /, the additional use of advertising can be sufficient:: Purpose: words, the use of this creation of the production:, Tian J brother knife / two feet to see the market demand. This creation has been understood by a better technology in the above, the section, the road, the familiarity of the book should not be interpreted as limiting the creation: only: in the f-book creation, and the implementation of the scale effect The change & the mind is that it is within the scope of the law. Therefore, both the creation and the 'should be set to cover the scope of protection covered by the scope of this patent application. The following text [simplified description of the drawings] - Picture: Excerpted - Implementation of the radio:: delivery system System structure diagram. A system diagram of the transmission system of the M355511 message created in another embodiment. [Main component symbol description] 10 E-mail advertisement information transmission system 102 E-mail server 104 Identification server 106 Advertising information server 20 E-mail sender device 30 Recipient e-mail 40 Replica recipient e-mail 13

Claims (1)

/、、申請專利範圍: 種電子郵件附加廣告資訊之笋 電子郵件寄件者裝置,其包含:、、統,用以連接至一 —電子郵件收發服務器, 件者裝置所發送來的-電子郵/接收由該電子郵件寄 含有至少-特定指令及其對I其中,該電子郵件包 箱,以及—電子郵件本文;"至少一收件者電子信 —辨識服務器,用以辨識 少—特定指令,且擷取出該以^子郵件本文中之該至 至少-收件者電子信箱;以及〜特定指令所對應之該 一廣告資訊服務器,係儲存 以於該電子郵件本文中附加至少f複數個廣告資訊’用 且其中’該電子郵件收發服務, 子郵件本文及其附加廣告資气务為更包含用以將該電 取出的電子信箱,傳送至該據該辨識服務器所擷 2. 如申請專利範圍第1項所述之件者電子信箱中。 系統,其中,該至少一特定於2郵件附加廣告之發送 及-副本收件者特定指令,=特定指令 -副本收二箱物收件者特定指令對應至少 3. Π請圍第2項所述之電子郵件附加廣告之發送 而卞太、该正本收件者特定指令包含<b〇npie:to>, 而相本收件者較指令包含 4. 如申請專利範圍第1項所述之電子郵件附加廣告之發送 M355511 系統’其中,該廣告資訊服 儲存該等廣告資訊。 ^更包合—資料庫,用以 5.如申請專利範圍第】項所逑之 系統,中,兮声止次 > 牛附加廣告之發送 亍U δ亥廣告資訊服務器係 R 加的順序及數量’用以依序附加到該電附 :申請::咖第,項所逑之電子郵件附加廣=逆 從_等…該f告育訊服務器係採用隨機抽樣方^ 本it M㈣機選料告資訊附加到該電子郵件 7.如申請專利範圍第} 系統,其中,該廣告郵件附加廣告之發送 或是標題t的關鍵字:從該:;:=電子郵件本文 廣告資訊以附加到該電子郵選出相關的 8.如申請專利範圍第!項所述 系統,其中更句人u 于郵件附加廣告之發送 及處理。帳務服務器,用以進行帳務的計算 Ή?:範圍第8項所述之電子郵件附加廣告之發送 ί;ΐ者該帳務服務器更包含用以紀錄該電子郵件 -收件者的該電子郵件及其所對應的該至少 或紅利並計算出給寄件者—定比例的費用 10·Π請::範圍第8項所述之電子郵件附加廣告之發送 挤1’該帳務服務器更包含用以計算經由附加而 χ去的廣告資訊種類與數量以向各個廣告資訊的 15 M355511 業主請款/,, the scope of application for patents: a kind of e-mail additional advertising information, the original e-mail sender device, including:, system, to connect to an e-mail transceiver server, sent by the device - e-mail /received by the e-mail containing at least-specific instructions and its pair of I, the e-mail box, and - e-mail this article; "at least one recipient e-mail-identification server to identify less-specific instructions And extracting the email to the at least one of the recipient's emails; and the advertisement information server corresponding to the specific command is stored to add at least a plurality of advertisements to the email The information 'uses and' the e-mail receiving service, the sub-mail and its additional advertising asset service further includes an e-mail box for extracting the electric power to the identification server according to the identification server. The item described in item 1 is in the e-mail address. The system, wherein the at least one is specific to the 2 mail attachment advertisement and the copy recipient specific instruction, = the specific instruction - the copy receives the second box recipient specific instruction corresponding to at least 3. Π please refer to item 2 The email attachment advertisement is sent, and the original recipient specific instruction includes <b〇npie:to>, and the corresponding recipient contains 4. The email as described in claim 1 The additional advertisement is sent to the M355511 system 'where the advertisement information service stores the advertisement information. ^More inclusion - database, for 5. In the system of patent application scope, in the system, in the end of the & & & 牛 牛 牛 牛 牛 牛 牛 牛 牛 牛 牛 牛 牛 牛 牛 牛 牛 牛 牛 牛The quantity 'is attached to the electric attachment in order: Application::Cai, the e-mail attached to the item is attached to the wide = reverse from the _, etc.... The f-advisory server uses a random sampling method ^ this it M (four) machine selection The information is attached to the email 7. The patent application scope system}, wherein the advertisement email is attached to the advertisement or the keyword of the title t: from:::==email the advertisement information of the article to be attached to the electronic Post selected related 8. If you apply for patent scope! The system described in which the sentence is sent and processed by the attached message. A billing server for calculating the billing information: the sending of the e-mail advertisement described in item 8 of the scope ΐ; the billing server further includes the e-mail for recording the e-mail-recipient The mail and its corresponding at least or bonus are calculated to the sender - a proportional fee 10 Π ::: Scope of the email attachment advertisement described in item 8 is squeezed 1 'The account server further contains Used to calculate the type and quantity of advertising information that is added via the add-on to request the 15 M355511 owner of each advertising message
TW97222576U 2008-12-16 2008-12-16 Transmission system of advertisement appended on e-mail TWM355511U (en)

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Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
TWI423636B (en) * 2010-05-19 2014-01-11 Chunghwa Telecom Co Ltd System and method for instant inspection of mail packets

Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
TWI423636B (en) * 2010-05-19 2014-01-11 Chunghwa Telecom Co Ltd System and method for instant inspection of mail packets

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