CN201657189U - Television shopping system, digital television receiving terminal and goods information management system - Google Patents
Television shopping system, digital television receiving terminal and goods information management system Download PDFInfo
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- CN201657189U CN201657189U CN2009202619769U CN200920261976U CN201657189U CN 201657189 U CN201657189 U CN 201657189U CN 2009202619769 U CN2009202619769 U CN 2009202619769U CN 200920261976 U CN200920261976 U CN 200920261976U CN 201657189 U CN201657189 U CN 201657189U
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Abstract
The utility model discloses an television shopping system which comprises a goods information management system used for searching goods information matching the goods image characteristics in a preset characteristic library and transmitting the image matching response message, generating orders according to the goods purchase confirmation information and transmitting the purchase notice message; and a digital television receiving terminal connected with the goods information management system, used for obtaining the goods image characteristic values in the television frame when a user orders, generating image matching request message and transmitting it to the goods information management system, displaying the goods information in the image matching response message to the user, transmitting the purchase request confirmation message to the goods information management system, and prompting the user of purchase success when receiving the purchase notice message. Accordingly, the utility model also discloses a digital television receiving terminal and a goods information management system. The utility model can real time the television shopping experience for user conveniently, fast and in real time.
Description
Technical field
The utility model relates to multimedia technology field, relates in particular to TV shopping system, receiving terminal for digital television and commodity information management system.
Background technology
The continuous development of digital television techniques is changing people's life style, because the convenience of electronic transaction and the approval that fail safe obtains people day by day, increasing people begins to adopt TV shopping to carry out electronic transaction.
The scheme of existing TV shopping mainly contains two kinds, the first: the broadcast merchandise news that TV rolls, and the user is by the telephone ordering commodity, and commodity are delivered to the mode of paying the bill again in the user family.This scheme flexibility, interactive relatively poor, the user can only watch television content passively, and keeps the title or the feature of certain commodity that need order firmly in mind, can not control interested content of good of institute and process of exchange in real time in whole process.It two is: the interactive device of some TV shopping is set, or disposes the staff at front end, carry out exchanging of video or audio frequency with the consumer of terminal, buy some fixing commodity.This scheme need be built some servers or increase some human resources at front end, has increased the cost of system constructing and maintenance, has caused the wasting of resources of network and terminal equipment.
The utility model content
Problem to be solved in the utility model is, a kind of TV shopping system, receiving terminal for digital television and commodity information management system are provided, can under the prerequisite that guarantees system constructing and maintenance cost, realize that in real time, easily and efficiently user's TV shopping is experienced.
In order to address the above problem, the utility model embodiment provides a kind of TV shopping system, comprising:
Commodity information management system, when receiving the images match request message that comprises the commodity image feature value, from the feature database that presets, find out the merchandise news that is complementary with described commodity image feature value and send the images match response message, when receiving the confirmation the purchase request message, according to confirming that the merchandise news of buying generates corresponding order and sends the purchase notification message;
Receiving terminal for digital television, be connected with described commodity information management system, commodity image feature value when obtaining current the order in the television image according to user's order request information, generate described images match request message and send to described commodity information management system according to described commodity image feature value, after receiving described images match response message, merchandise news in the described images match response message is shown to described user, and when the user confirms to buy, send and to confirm to buy request message accordingly, and when receiving described purchase notification message, point out described user to buy success to described commodity information management system;
Described commodity information management system, comprise: the information interaction module, memory module, search module with described information interaction module is connected with described memory module, with described information interaction module and described first generation module that module is connected and second generation module that is connected with described information interaction module searched;
Described receiving terminal for digital television, comprise: the merchandise news interactive module that is connected with described commodity information management system, the Video processing playing module that is connected with described merchandise news interactive module, and the picture recognition module that is connected with described Video processing playing module;
Wherein, described commodity information management system is a server;
Wherein, described receiving terminal for digital television comprises any one or more in the following terminal: set-top box, network TV IPTV, Digital Video Broadcasting Handheld and digital TV integrated machine.
Correspondingly, the utility model embodiment also provides a kind of receiving terminal for digital television, comprising:
The merchandise news interactive module, be connected with commodity information management system, send the images match request message and confirm to buy request message to described commodity information management system, and receive the images match response message and buy notification message from described commodity information management system;
The Video processing playing module, be connected with described merchandise news interactive module, the view data of television image and transmission when obtaining current the order according to user's order request information, when the described images match response message that receives by described merchandise news interactive module that described commodity information management system sends, merchandise news in the described images match response message is shown to described user, and when the user confirms to buy, send described affirmation by described merchandise news interactive module to described commodity information management system and buy request message, when the described purchase notification message that receives by described merchandise news interactive module that described commodity information management system sends, point out described user to buy success;
Picture recognition module, be connected with described merchandise news interactive module with described Video processing playing module, from the described view data that described Video processing playing module sends, extract described commodity image feature value, generate described images match request message according to described commodity image feature value, and described images match request message is sent to described commodity information management system by described merchandise news interactive module;
Wherein, described receiving terminal for digital television comprises any one or more in the following terminal: set-top box, network TV IPTV, Digital Video Broadcasting Handheld and digital TV integrated machine.
Correspondingly, the utility model embodiment also provides a kind of commodity information management system, comprising:
The information interaction module is an interface of described commodity information management system, and it receives described images match request message and request message is bought in described affirmation, and sends described images match response message and described purchase notification message;
Memory module, the feature database that storage is preset, the described feature database that presets comprise merchandise news and corresponding commodity image feature value;
Search module, be connected with described memory module with described information interaction module, when described information interaction module receives the described images match request message that comprises the commodity image feature value, find out the merchandise news that is complementary with described commodity image feature value in the feature database from described memory module;
First generation module, be connected with the described module of searching with described information interaction module, according to described search module searches to described merchandise news generate corresponding images match response message, and described images match response message is sent to described information interaction module;
Second generation module, be connected with described information interaction module, when described information interaction module receives the confirmation the purchase request message, according to confirming that the merchandise news of buying generates corresponding order, and generate according to described order and to buy notification message, and described purchase notification message is sent to described information interaction module;
Wherein, described commodity information management system is a server.
When the utility model sends ordering information the user, promptly obtain the view data in the video flowing when ordering in real time, and according to the corresponding commodity image feature value of image data extraction, commodity image feature value and the information in the feature database that presets are compared, obtaining corresponding merchandise news offers the user and buys, the process of whole TV shopping does not need to increase system constructing and maintenance cost, can realize that user's TV shopping is experienced simultaneously again in real time, easily and efficiently.
Description of drawings
Fig. 1 is the structural representation of the embodiment of TV shopping of the present utility model system;
Fig. 2 is the structural representation of the embodiment of commodity information management system of the present utility model;
Fig. 3 is the structural representation of the embodiment of receiving terminal for digital television of the present utility model;
Fig. 4 is the structural representation of embodiment of the Video processing playing module of receiving terminal for digital television of the present utility model;
Fig. 5 is the structural representation of embodiment of the picture recognition module of receiving terminal for digital television of the present utility model.
Embodiment
Below in conjunction with the accompanying drawing among the utility model embodiment, the technical scheme among the utility model embodiment is clearly and completely described, obviously, described embodiment only is the utility model part embodiment, rather than whole embodiment.Based on the embodiment in the utility model, those of ordinary skills are not making the every other embodiment that is obtained under the creative work prerequisite, all belong to the scope of the utility model protection.
See also Fig. 1, be the structural representation of the embodiment of TV shopping of the present utility model system; As shown in Figure 1, this TV shopping system comprises: commodity information management system 10 and receiving terminal for digital television 20.
This commodity information management system 10, be used for when receiving the images match request message that comprises the commodity image feature value, from the feature database that presets, find out the merchandise news that is complementary with described commodity image feature value and send the images match response message, when receiving the confirmation the purchase request message, according to confirming that the merchandise news of buying generates corresponding order and sends the purchase notification message;
In the specific implementation, this commodity information management system 10 is positioned at server end, and these commodity information management system 10 stored the feature database that presets, this feature database comprises merchandise news and corresponding commodity image feature value, and merchandise news wherein comprises name information, image information, specification information, pricing information, producer's information and the descriptor of commodity; Wherein the commodity image feature value comprises the profile and the color of the described commodity of image, particularly, when this commodity image feature value adds new commodity in this commodity information management system 10, just this new commodity is handled obtaining, can be avoided like this in the TV shopping process, these commodity being handled the problem that causes time delays temporarily.
This receiving terminal for digital television 20, be connected with this commodity information management system 10, the commodity image feature value of television image when being used for obtaining current order according to user's order request information, generate described images match request message and send to described commodity information management system 10 according to described commodity image feature value, after receiving described images match response message, merchandise news in the described images match response message is shown to described user, and when the user confirms to buy, send and to confirm to buy request message accordingly, and when receiving described purchase notification message, point out described user to buy success to described commodity information management system.
In the specific implementation, this receiving terminal for digital television 20 includes but not limited to: set-top box (Set Top Box, STB), IPTV (Internet Protocol Television, Web TV), Digital Video Broadcasting Handheld, digital TV integrated machine etc. have the terminal of receiving digital television function.
In the specific implementation, can on the remote controller that is used for control figure television receive terminal 20, increase a shopping key, or by supporting the remote controller of handwriting functions, perhaps keyboard and mouse etc. send the shopping instruction with the device of user interactions.Video flowing carries out the broadcast of video by receiving terminal for digital television 20, when watching television content, the user can be real-time transmission goods order request message to this receiving terminal for digital television 20, this receiving terminal for digital television 20 is when receiving this user's order request information, the view data of the television image when obtaining this user and sending this subscription request, the picture data that comprises current broadcast, afterwards, this receiving terminal for digital television 20 promptly extracts the commodity image feature value from this view data, generate the images match request message according to this commodity image feature value and send to commodity information management system 10.After this commodity information management system 10 receives this images match request message, promptly from the feature database of self storing, find out the merchandise news that is complementary with this commodity image feature value, return to this receiving terminal for digital television 20 then, this receiving terminal for digital television 20 is about to the merchandise news that the user wants to order and shows, and provides the user to select to buy.When the user confirms to buy certain commodity, promptly send it and confirm to buy request message to this receiving terminal for digital television 20, comprising: the receiving terminal for digital television identifier of confirming trade name, quantity purchase and the buyer of purchase; Receiving terminal for digital television 20 should be confirmed to buy forwards and give commodity information management system 10, this commodity information management system 10 is when receiving the confirmation the purchase request message, according to confirming that the merchandise news of buying generates corresponding order and generates the corresponding notification message of buying, and sends to receiving terminal for digital television 20 afterwards; Receiving terminal for digital television 20 is bought notification message according to it, shows to buy successful picture, and this buys the prompting user successfully.
When the utility model sends ordering information the user, promptly obtain the view data in the video flowing when ordering in real time, and according to the corresponding commodity image feature value of image data extraction, commodity image feature value and the information in the feature database that presets are compared, obtaining corresponding merchandise news offers the user and buys, the process of whole TV shopping does not need to increase system constructing and maintenance cost, can realize that user's TV shopping is experienced simultaneously again in real time, easily and efficiently.
In order to be illustrated more clearly in the utility model, will describe in detail commodity information management system in this TV shopping system below.
See also Fig. 2, be the structural representation of the embodiment of commodity information management system of the present utility model; As shown in Figure 2, this commodity information management system 10 comprises: information interaction module 101, memory module 102 is searched module 103, the first generation modules 104 and second generation module 105.
This information interaction module 101, be connected with receiving terminal for digital television 20, be used for described images match request message and described affirmation purchase request message that receiving digital television receiving terminal 20 sends, and send described images match response message and described purchase notification messages to receiving terminal for digital television 20; In the specific implementation, this information interaction module 101 is equivalent to an interface unit of commodity information management system 10, and this commodity information management system 10 is by the information interaction of these information interaction module 101 realizations with receiving terminal for digital television 20.
This memory module 102 is used to store the feature database that presets, and this feature database that presets comprises merchandise news and corresponding commodity image feature value; Merchandise news wherein comprises name information, image information, specification information, pricing information, producer's information and the descriptor of commodity; Wherein the commodity image feature value comprises the profile and the color of the described commodity of image, particularly, when this commodity image feature value adds new commodity in this memory module 102, by this new commodity is taken pictures, modes such as shooting, obtain the image of commodity, this image is edited or handled accordingly, the name information that adds this new commodity simultaneously, pricing information, producer's information and descriptor etc., obtain this commodity image feature value and be stored in this memory module 102, can avoid like this in the TV shopping process, these commodity being handled the problem that causes time delays temporarily.
This searches module 103, be connected with described memory module 102 with described information interaction module 101, be used for when described information interaction module 101 receives the described images match request message that comprises the commodity image feature value, finding out the merchandise news that is complementary with described commodity image feature value in the feature database from described memory module 102; In the specific implementation, the most close result's that this searches that module 103 can find out from feature database that one or more and this commodity image feature value be complementary merchandise news.
This first generation module 103, be connected with the described module 103 of searching with described information interaction module 101, be used for searching the described merchandise news that module 103 finds and generating corresponding images match response message, and described images match response message is sent to described information interaction module 101 according to described;
This second generation module 104, be connected with described information interaction module 101, be used for receiving the confirmation when buying request message according to described information interaction module 101, according to confirming that the merchandise news of buying generates corresponding order, and generate according to described order and to buy notification message, and described purchase notification message is sent to described information interaction module 101.In the specific implementation, this order is bought request message and is generated according to receiving to subscribe really, and it comprises the receiving terminal for digital television identifier of confirming the trade name, quantity purchase and the buyer that buy.
The utility model can realize that in real time, easily and efficiently user's TV shopping is experienced under the prerequisite that guarantees system constructing and maintenance cost.
In order to be illustrated more clearly in the utility model, will describe in detail receiving terminal for digital television in this TV shopping system below.
See also Fig. 3, be the structural representation of the embodiment of receiving terminal for digital television of the present utility model; As shown in Figure 3, this receiving terminal for digital television 20 comprises: merchandise news interactive module 203, Video processing playing module 201 and picture recognition module 202.
This merchandise news interactive module 203, be connected by the transmitted in both directions network with commodity information management system 10, be used for sending the images match request message and confirming to buy request message, and receive the images match response message and buy notification message from described commodity information management system 10 to described commodity information management system 10; In the specific implementation, this merchandise news interactive module 203 is equivalent to an interface unit of this receiving terminal for digital television 20, and this receiving terminal for digital television 20 is by the information interaction of these merchandise news interactive module 203 realizations with commodity information management system 10.
This Video processing playing module 201, be connected with described merchandise news interactive module 203, the view data of television image and sending when being used for obtaining current order according to user's order request information, when the described images match response message that receives by described merchandise news interactive module 203 that described commodity information management system 10 sends, merchandise news in the described images match response message is shown to described user, and when the user confirms to buy, send described affirmation by described merchandise news interactive module 203 to described commodity information management system 10 and buy request message, when the described purchase notification message that receives by described merchandise news interactive module 203 that described commodity information management system 10 sends, point out described user to buy success;
In the specific implementation, see also Fig. 4, be the structural representation of the embodiment of the Video processing playing module of receiving terminal for digital television of the present utility model; As shown in Figure 4, this Video processing playing module 201 specifically comprises: acquiring unit 11, the first transmitting elements 12, the second transmitting element 13, the first receiving elements, 14, the second receiving elements 15 and display units 16.
This acquiring unit 11, the view data of television image when being used for obtaining current order according to user's order request information; In the specific implementation, when receiving user's order request information, the view data of the television image when this acquiring unit 11 promptly obtains this user and sends this subscription request comprises the picture data of current broadcast.
This first transmitting element 12 is connected with described acquiring unit 11, is used for the described view data of obtaining is sent to described picture recognition module 202; After this picture recognition module 202 receives this view data, promptly from view data, extract the commodity image feature value, and send to commodity information management terminal 10 according to this commodity image feature value generation images match request message.
This first receiving element 14 is connected with described merchandise news interactive module 203, is used for receiving the described images match response message that described commodity information management system 10 sends by described merchandise news interactive module 203;
This display unit 16, be connected with described first receiving element 14, after being used for the merchandise news of the images match response message of described reception decoded, be shown to described user, in the specific implementation, the form of expression difference of this display unit 16 of different receiving terminal for digital television, such as, when this receiving terminal for digital television is similar devices such as set-top box, this display unit 16 can be thought the television set that is connected with set-top box, and the Presentation Function that utilizes television set is shown to the user after with the merchandise news decoding; For another example, when this receiving terminal for digital television was similar devices such as digital TV integrated machine, this display unit 16 can be thought a functional unit of this all-in-one, its with the merchandise news decoding after, be shown to the user; In addition, as described above, this display unit 16 also can be used for the display of television programmes content, so that the user sends the shopping instruction by interactive devices such as remote controllers in the process of the content of TV program of watching this display unit 16 to show.
This second transmitting element 13 is connected with described merchandise news interactive module 203, is used for when the user confirms to buy, and sends described affirmation by described merchandise news interactive module 203 to described commodity information management system 10 and buys message;
This second receiving element 15, be connected with described display unit 16 described merchandise news interactive module 203, be used for receiving the described purchase notification message that described commodity information management system 10 sends by described merchandise news interactive module 203, and described purchase notification message sent to described display unit 16, so that the described display unit 16 described users of prompting buy success.
See also Fig. 3 again, wherein:
This picture recognition module 202, be connected with described merchandise news interactive module 203 with described Video processing playing module 201, be used for extracting described commodity image feature value from the described view data that described Video processing playing module 201 sends, generate described images match request message according to described commodity image feature value, and described images match request message is sent to described commodity information management system 10 by described merchandise news interactive module 203.
In the specific implementation, see also Fig. 5, be the structural representation of the embodiment of the picture recognition module of receiving terminal for digital television of the present utility model; As shown in Figure 5, this picture recognition module 202 comprises: receiving element 21, extraction unit 22, message generation unit 23 and transmitting element 24.
This receiving element 21 is connected with described Video processing playing module 201, is used to receive the described view data that described Video processing playing module 201 sends;
This extraction unit 22, be connected with described receiving element 21, be used for extracting corresponding commodity image feature value from the described view data that described receiving element 21 receives, in the specific implementation, this extraction unit 22 is analyzed the content that described view data comprised, and chooses corresponding commodity image feature value from content, such as, choose the data that embody the description profile of this image in this view data, its image feature value as commodity is extracted; For another example, choose the data that embody the color of this image in this view data, its image feature value as commodity is extracted; Be understandable that only for giving an example, other situations can similarly be extracted, and do not give unnecessary details at this herein;
This message generation unit 23, be connected with described extraction unit 22, be used for generating the images match request message according to the described commodity image feature value that extracts, in the specific implementation, this message generation unit 23 generates a message, this message has been carried each characteristic value that extraction unit 22 extracted (such as the description profile of the image of said extracted or color etc.), to ask 10 pairs of entrained images that each characteristic value was characterized of commodity information management system to carry out the coupling of corresponding merchandise news, the message of having carried each characteristic value that this message generation unit 23 generates is the images match request message;
This transmitting element 24 is connected with described merchandise news interactive module 203 with described message generation unit 23, and the described images match request message that is used for generating sends to described commodity information management system 10 by described merchandise news interactive module 203.
The utility model can realize that in real time, easily and efficiently user's TV shopping is experienced under the prerequisite that guarantees system constructing and maintenance cost.
Description by the various embodiments described above, when the utility model sends ordering information the user, promptly obtain the view data in the video flowing when ordering in real time, and according to the corresponding commodity image feature value of image data extraction, commodity image feature value and the information in the feature database that presets are compared, obtaining corresponding merchandise news offers the user and buys, the process of whole TV shopping does not need to increase system constructing and maintenance cost, can realize that user's TV shopping is experienced simultaneously again in real time, easily and efficiently.
Above disclosed only is a kind of preferred embodiment of the utility model, can not limit the interest field of the utility model certainly with this, and therefore the equivalent variations of being done according to the utility model claim still belongs to the scope that the utility model is contained.
Claims (9)
1. a TV shopping system is characterized in that, comprising:
Commodity information management system, when receiving the images match request message that comprises the commodity image feature value, from the feature database that presets, find out the merchandise news that is complementary with described commodity image feature value and send the images match response message, when receiving the confirmation the purchase request message, according to confirming that the merchandise news of buying generates corresponding order and sends the purchase notification message;
Receiving terminal for digital television, be connected with described commodity information management system, commodity image feature value when obtaining current the order in the television image according to user's order request information, generate described images match request message and send to described commodity information management system according to described commodity image feature value, after receiving described images match response message, merchandise news in the described images match response message is shown to described user, and when the user confirms to buy, send and to confirm to buy request message accordingly, and when receiving described purchase notification message, point out described user to buy success to described commodity information management system;
Described commodity information management system, comprise: the information interaction module, memory module, search module with described information interaction module is connected with described memory module, with described information interaction module and described first generation module that module is connected and second generation module that is connected with described information interaction module searched;
Described receiving terminal for digital television, comprise: the merchandise news interactive module that is connected with described commodity information management system, the Video processing playing module that is connected with described merchandise news interactive module, and the picture recognition module that is connected with described Video processing playing module;
Wherein, described commodity information management system is a server;
Wherein, described receiving terminal for digital television comprises any one or more in the following terminal: set-top box, network TV IPTV, Digital Video Broadcasting Handheld and digital TV integrated machine.
2. the system as claimed in claim 1 is characterized in that:
Described information interaction module is an interface of described commodity information management system, and it receives described images match request message and request message is bought in described affirmation, and sends described images match response message and described purchase notification message;
Described memory module, the feature database that storage is preset, the described feature database that presets comprise merchandise news and corresponding commodity image feature value;
The described module of searching, be connected with described memory module with described information interaction module, when described information interaction module receives the described images match request message that comprises the commodity image feature value, find out the merchandise news that is complementary with described commodity image feature value in the feature database from described memory module;
Described first generation module, be connected with the described module of searching with described information interaction module, according to described search module searches to described merchandise news generate corresponding images match response message, and described images match response message is sent to described information interaction module;
Described second generation module, be connected with described information interaction module, when described information interaction module receives the confirmation the purchase request message, according to confirming that the merchandise news of buying generates corresponding order, and generate according to described order and to buy notification message, and described purchase notification message is sent to described information interaction module.
3. system as claimed in claim 1 or 2 is characterized in that:
Described merchandise news interactive module, be connected with described commodity information management system, send described images match request message and described affirmation purchase request message to described commodity information management system, and receive described images match response message and described purchase notification message from described commodity information management system;
Described Video processing playing module, be connected with described merchandise news interactive module, the view data of television image and transmission when obtaining current the order according to user's order request information, when the described images match response message that receives by described merchandise news interactive module that described commodity information management system sends, merchandise news in the described images match response message is shown to described user, and when the user confirms to buy, send described affirmation by described merchandise news interactive module to described commodity information management system and buy request message, when the described purchase notification message that receives by described merchandise news interactive module that described commodity information management system sends, point out described user to buy success;
Described picture recognition module, be connected with described merchandise news interactive module with described Video processing playing module, be used for extracting described commodity image feature value from the described view data that described Video processing playing module sends, generate described images match request message according to described commodity image feature value, and described images match request message is sent to described commodity information management system by described merchandise news interactive module.
4. system as claimed in claim 3 is characterized in that, described Video processing playing module comprises:
Acquiring unit, the view data of television image when obtaining current the order according to user's order request information;
First transmitting element is connected with described acquiring unit, and the described view data of obtaining is sent to described image sorrow identification module;
First receiving element is connected with described merchandise news interactive module, by the described images match response message of described merchandise news interactive module reception from described commodity information management system;
Display unit is connected with described first receiving element, and the merchandise news in the images match response message of described reception is shown to described user;
Second transmitting element is connected with described merchandise news interactive module, when the user confirms to buy, sends described affirmation by described merchandise news interactive module to described commodity information management system and buys message;
Second receiving element, be connected with described merchandise news interactive module with described display unit, receive the described purchase notification message that described commodity information management system sends by described merchandise news interactive module, and described purchase notification message sent to described display unit, so that described display unit points out described user to buy success.
5. system as claimed in claim 4 is characterized in that, described picture recognition module comprises:
Receiving element is connected with described Video processing playing module, receives the described view data that described Video processing playing module sends;
Extraction unit is connected with described receiving element, extracts corresponding commodity image feature value from the described view data that described receiving element receives;
Message generation unit is connected with described extraction unit, generates the images match request message according to the described commodity image feature value that extracts;
Transmitting element is connected with described merchandise news interactive module with described message generation unit, and the described images match request message that generates is sent to described commodity information management system by described merchandise news interactive module.
6. a receiving terminal for digital television is characterized in that, comprising:
The merchandise news interactive module, be connected with commodity information management system, send the images match request message and confirm to buy request message to described commodity information management system, and receive the images match response message and buy notification message from described commodity information management system;
The Video processing playing module, be connected with described merchandise news interactive module, the view data of television image and transmission when obtaining current the order according to user's order request information, when the described images match response message that receives by described merchandise news interactive module that described commodity information management system sends, merchandise news in the described images match response message is shown to described user, and when the user confirms to buy, send described affirmation by described merchandise news interactive module to described commodity information management system and buy request message, when the described purchase notification message that receives by described merchandise news interactive module that described commodity information management system sends, point out described user to buy success;
Picture recognition module, be connected with described merchandise news interactive module with described Video processing playing module, from the described view data that described Video processing playing module sends, extract described commodity image feature value, generate described images match request message according to described commodity image feature value, and described images match request message is sent to described commodity information management system by described merchandise news interactive module;
Wherein, described receiving terminal for digital television comprises any one or more in the following terminal: set-top box, network TV IPTV, Digital Video Broadcasting Handheld and digital TV integrated machine.
7. receiving terminal for digital television as claimed in claim 6 is characterized in that, described Video processing playing module comprises:
Acquiring unit, the view data of television image when obtaining current the order according to user's order request information;
First transmitting element is connected with described acquiring unit, and the described view data of obtaining is sent to described image sorrow identification module;
First receiving element is connected with described merchandise news interactive module, by the described images match response message of described merchandise news interactive module reception from described commodity information management system;
Display unit is connected with described first receiving element, and the merchandise news in the images match response message of described reception is shown to described user;
Second transmitting element is connected with described merchandise news interactive module, when the user confirms to buy, sends described affirmation by described merchandise news interactive module to described commodity information management system and buys message;
Second receiving element, be connected with described merchandise news interactive module with described display unit, receive the described purchase notification message that described commodity information management system sends by described merchandise news interactive module, and described purchase notification message sent to described display unit, so that described display unit points out described user to buy success.
8. receiving terminal for digital television as claimed in claim 7 is characterized in that, described picture recognition module comprises:
Receiving element is connected with described Video processing playing module, receives the described view data that described Video processing playing module sends;
Extraction unit is connected with described receiving element, extracts corresponding commodity image feature value from the described view data that described receiving element receives;
Message generation unit is connected with described extraction unit, generates the images match request message according to the described commodity image feature value that extracts;
Transmitting element is connected with described merchandise news interactive module with described message generation unit, and the described images match request message that generates is sent to described commodity information management system by described merchandise news interactive module.
9. a commodity information management system is characterized in that, comprising:
The information interaction module is an interface of described commodity information management system, and it receives described images match request message and request message is bought in described affirmation, and sends described images match response message and described purchase notification message;
Memory module, the feature database that storage is preset, the described feature database that presets comprise merchandise news and corresponding commodity image feature value;
Search module, be connected with described memory module with described information interaction module, when described information interaction module receives the described images match request message that comprises the commodity image feature value, find out the merchandise news that is complementary with described commodity image feature value in the feature database from described memory module;
First generation module, be connected with the described module of searching with described information interaction module, according to described search module searches to described merchandise news generate corresponding images match response message, and described images match response message is sent to described information interaction module;
Second generation module, be connected with described information interaction module, when described information interaction module receives the confirmation the purchase request message, according to confirming that the merchandise news of buying generates corresponding order, and generate according to described order and to buy notification message, and described purchase notification message is sent to described information interaction module;
Wherein, described commodity information management system is a server.
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CN2009202619769U CN201657189U (en) | 2009-12-24 | 2009-12-24 | Television shopping system, digital television receiving terminal and goods information management system |
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CN2009202619769U CN201657189U (en) | 2009-12-24 | 2009-12-24 | Television shopping system, digital television receiving terminal and goods information management system |
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CN102831486A (en) * | 2012-07-13 | 2012-12-19 | 深圳市龙视传媒有限公司 | Method, system and terminal for intelligent voice ticket booking |
CN102855273A (en) * | 2012-07-16 | 2013-01-02 | 宇龙计算机通信科技(深圳)有限公司 | Terminal and information acquisition method |
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CN103246977A (en) * | 2013-04-28 | 2013-08-14 | 深圳创维-Rgb电子有限公司 | Method for sending and receiving TV payment information |
CN103458015A (en) * | 2013-08-21 | 2013-12-18 | 深圳市龙视传媒有限公司 | Method, terminal and system for conducting information interaction between servers |
CN103440593A (en) * | 2013-08-22 | 2013-12-11 | 中山大学深圳研究院 | Shopping method based on cloud television |
CN105849758A (en) * | 2013-12-12 | 2016-08-10 | 微软技术许可有限责任公司 | Multi-modal content consumption model |
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CN105472302A (en) * | 2014-09-10 | 2016-04-06 | 易珉 | Information interaction method, system and device |
CN104469526A (en) * | 2014-12-12 | 2015-03-25 | 中山大学深圳研究院 | Television shopping method based on cloud computing |
CN105792012A (en) * | 2014-12-22 | 2016-07-20 | 台湾威视价值股份有限公司 | Instant purchase system and method for network video commodities |
CN106303736A (en) * | 2015-05-15 | 2017-01-04 | 中兴通讯股份有限公司 | Value-added service implementation method based on IPTV and IPTV system |
CN106162213B (en) * | 2016-07-11 | 2019-08-09 | 福建方维信息科技有限公司 | A kind of merchandise display method and system based on net cast shopping |
CN106162213A (en) * | 2016-07-11 | 2016-11-23 | 福建方维信息科技有限公司 | A kind of merchandise display method and system based on net cast shopping |
CN106326852A (en) * | 2016-08-18 | 2017-01-11 | 无锡天脉聚源传媒科技有限公司 | Commodity identification method and device based on deep learning |
CN106534992A (en) * | 2016-11-24 | 2017-03-22 | 北京小米移动软件有限公司 | Method and device for pushing information and smart television |
RU2731362C1 (en) * | 2017-03-24 | 2020-09-02 | Су Бум ПАРК | Method of providing information on purchases in live video |
CN107483557A (en) * | 2017-07-26 | 2017-12-15 | 太仓华淏信息科技有限公司 | A kind of online store business system of DTV |
CN107295418A (en) * | 2017-07-29 | 2017-10-24 | 安徽博威康信息技术有限公司 | A kind of merchandise news method for pushing operated based on TV programme and user |
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