CN117808562B - Network marketing method and platform based on metaspace - Google Patents
Network marketing method and platform based on metaspace Download PDFInfo
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Abstract
The invention provides a network marketing method and platform based on metaspace, which are used for receiving marketing customization requests of all marketing ends and obtaining product parameters of marketing products based on the marketing customization requests to generate a matrix marketing model; a product model corresponding to the marketing product is called, product introduction data of a marketing end on a corresponding rectangular surface in a matrix marketing model is obtained based on a model view angle of the product model, and the matrix marketing model is updated according to the product introduction data to obtain a matrix customized model; constructing a linkage shaft group corresponding to the product model and the moment body customization model according to the linkage requirement of the marketing end, and carrying out linkage association on the product model and the moment body customization model according to the linkage shaft group to obtain marketing display data; and receiving an access request of the purchasing terminal to the product link, obtaining a viewing angle of the purchasing terminal based on the access request, obtaining product viewing data according to the viewing angle and marketing display data, and sending the product viewing data to the purchasing terminal.
Description
Technical Field
The invention relates to a digital virtual technology, in particular to a network marketing method and platform based on a metaspace.
Background
With the rapid development of technology, the internet has entered the web3.0 era from the traditional web1.0 and web2.0 era, and the metauniverse is an important component of web3.0 and is becoming an emerging field of network marketing.
In the prior art, when a certain product is subjected to network marketing, fixed marketing data are generally adopted, and include data such as introduction pictures, introduction videos and the like of the product made by the official of the product. However, the marketing mode in the prior art is single, and the marketing data cannot be customized in combination with the demands of marketers, so that the marketing flexibility is low.
Therefore, how to customize corresponding marketing data for marketing products in combination with the customization needs of marketing personnel, and improving the flexibility of marketing becomes an urgent problem to be solved.
Disclosure of Invention
The embodiment of the invention provides a network marketing method and platform based on a metaspace, which can customize corresponding marketing data for marketing products in combination with the customization needs of marketing personnel, thereby improving marketing flexibility.
In a first aspect of an embodiment of the present invention, a network marketing method based on metaspace is provided, including:
receiving marketing customization requests of all marketing terminals, and obtaining product parameters of marketing products based on the marketing customization requests to generate a matrix marketing model, wherein the matrix marketing model is a cuboid virtual model;
A product model corresponding to the marketing product is called, product introduction data of the marketing end on a corresponding rectangular surface in a matrix marketing model is obtained based on a model view angle of the product model, and the matrix marketing model is updated according to the product introduction data to obtain a matrix customized model;
Constructing a linkage shaft group corresponding to the product model and the moment body customization model according to the linkage requirement of the marketing end, and carrying out linkage association on the product model and the moment body customization model according to the linkage shaft group to obtain marketing display data;
Generating a product link corresponding to the marketing display data, and associating the product link with the corresponding marketing terminal;
and receiving an access request of a purchasing end to the product link, obtaining a viewing angle of the purchasing end based on the access request, obtaining product viewing data according to the viewing angle and the marketing display data, and sending the product viewing data to the purchasing end.
Optionally, in one possible implementation manner of the first aspect, receiving a marketing customization request of each marketing end, obtaining product parameters of a marketing product based on the marketing customization request, and generating a matrix marketing model, including:
receiving marketing customization requests of all the marketing terminals, and obtaining marketing products according to the marketing customization requests;
determining a matrix size proportion of the marketing product based on product parameters of the marketing product, and determining a model size proportion according to the matrix size proportion;
A preset moment model is called, and the size proportion of the preset moment model is updated according to the size proportion of the model to obtain an adjusted moment model;
and receiving a model scaling multiple input by the marketing end to the adjustment moment body model, and scaling and adjusting the adjustment moment body model according to the model scaling multiple to obtain the moment body marketing model.
Optionally, in one possible implementation manner of the first aspect, the retrieving a product model corresponding to the marketing product, obtaining product introduction data of the marketing end on a corresponding rectangular surface in the matrix marketing model based on a model view angle of the product model, and updating the matrix marketing model according to the product introduction data to obtain a matrix customized model includes:
Determining a model view angle selected by the marketing end for the product model as a customized view angle, and acquiring a rectangular surface of the moment body marketing model, which corresponds to the customized view angle, as a customized surface;
Receiving the necessary introduction data and the custom introduction data configured by the marketing terminal on the custom surface, and obtaining product introduction data according to the necessary introduction data and the custom introduction data, wherein the necessary introduction data is the introduction data which the marketing terminal must input corresponding to the marketing product;
and acquiring background customization data of the customization surface by the marketing end, and updating the matrix marketing model according to the background customization data and the product introduction data to obtain a matrix customization model.
Optionally, in a possible implementation manner of the first aspect, receiving the necessary introduction data and the custom introduction data of the marketing end to the custom plane configuration includes:
Receiving an introduction-necessary area and/or a custom introduction area divided by the marketing end on the custom surface, and calling an input table of necessary data corresponding to the marketing product;
acquiring preset missing data selected by the marketing end from the necessary data input table as target missing data, and acquiring missing supplementary data corresponding to the target missing data according to the product parameters;
Obtaining necessary introduction data according to the target missing data and the missing supplementary data, and updating the necessary introduction area based on the necessary introduction data;
and receiving custom introduction data uploaded by the marketing terminal to the custom introduction area and updating the custom introduction area.
Optionally, in a possible implementation manner of the first aspect, acquiring the background customization data of the customization surface by the marketing end includes:
receiving a background customization request of the marketing end to the customization surface, and acquiring background division data of the marketing end to the customization surface based on the background customization request;
obtaining a plurality of background areas corresponding to the customization surface according to the background division data, and obtaining background pixel values set by the marketing end for the background areas;
And updating the pixel value of the background part in the background area based on the background pixel value to obtain background customization data.
Optionally, in one possible implementation manner of the first aspect, constructing a linkage axis group corresponding to the product model and the moment body customization model according to linkage requirements of the marketing end, and performing linkage association on the product model and the moment body customization model according to the linkage axis group to obtain marketing display data, including:
Receiving linkage requirements of the marketing end, and acquiring a first center point of the product model and a second center point of the moment body customization model;
Constructing a product linkage shaft corresponding to the product model based on a preset direction and the first center point, and constructing a moment body linkage shaft corresponding to the moment body customization model according to the preset direction and the second center point;
Obtaining a linkage shaft group according to the product linkage shaft and the moment body linkage shaft, and performing angle linkage association and visual angle linkage association on the linkage shaft group;
And carrying out linkage association on the product model and the moment body custom model based on the linkage axis group to obtain marketing display data.
Optionally, in a possible implementation manner of the first aspect, obtaining a linkage shaft group according to the first linkage shaft and the second linkage shaft, and performing an angle linkage association and a view linkage association on the linkage shaft group, including:
Obtaining model surfaces and rectangular surfaces corresponding to visual angles in the product model and the moment body customization model as a viewing data set;
And determining a preset rotation angle corresponding to the view data set, and performing angle linkage association and view angle linkage association on the linkage shaft set according to the preset rotation angle.
Optionally, in one possible implementation manner of the first aspect, generating a product link corresponding to the marketing display data, and associating the product link with the corresponding marketing end includes:
and generating a product link corresponding to the marketing display data, acquiring identity information of the marketing end, and associating the product link with the corresponding marketing end according to the identity information.
Optionally, in one possible implementation manner of the first aspect, receiving an access request of a purchasing end to the product link, obtaining a viewing angle of the purchasing end based on the access request, obtaining product viewing data according to the viewing angle and the marketing display data, and sending the product viewing data to the purchasing end, including:
receiving an access request of a purchasing end to the product link, and acquiring a viewing angle selected by the purchasing end for the product model or the moment body customization model in the marketing display data;
Acquiring a viewing data set corresponding to the viewing angle in the product model and the moment body customization model, and determining a preset rotation angle corresponding to the viewing data set as a linkage rotation angle;
Controlling the linkage shaft group to carry out linkage rotation on the product model and the moment body customization model based on the linkage rotation angle to obtain linkage display data;
And obtaining product viewing data and sending the product viewing data to the purchasing end according to the product introduction data and the linkage display data corresponding to the customization surface in the viewing data set.
In a second aspect of the embodiment of the present invention, there is provided a metaspace-based network marketing platform, including:
The system comprises a request module, a marketing module and a control module, wherein the request module is used for receiving marketing customization requests of all marketing terminals, acquiring product parameters of marketing products based on the marketing customization requests and generating a matrix marketing model, and the matrix marketing model is a cuboid virtual model;
The customization module is used for calling a product model corresponding to the marketing product, acquiring product introduction data of the marketing end on a corresponding rectangular surface in a matrix marketing model based on a model view angle of the product model, and updating the matrix marketing model according to the product introduction data to obtain a matrix customization model;
The linkage module is used for constructing a linkage shaft group corresponding to the product model and the moment body customization model according to the linkage requirement of the marketing end, and carrying out linkage association on the product model and the moment body customization model according to the linkage shaft group to obtain marketing display data;
The link module is used for generating a product link corresponding to the marketing display data and associating the product link with the corresponding marketing terminal;
The access module is used for receiving an access request of a purchasing end to the product link, obtaining a viewing angle of the purchasing end based on the access request, obtaining product viewing data according to the viewing angle and the marketing display data, and sending the product viewing data to the purchasing end.
The beneficial effects of the invention are as follows:
1. The invention can customize corresponding marketing data for marketing products in combination with the customization needs of marketing personnel, thereby improving marketing flexibility. According to the method, a matrix marketing model is firstly generated according to the product parameters of the marketing product, and then the corresponding introduction data is customized for the marketing product through the introduction data of the marketing personnel input to the corresponding rectangular surface in the matrix marketing model, so that the corresponding introduction data can be customized for the marketing product according to the customization requirements of the marketing personnel. And the invention can also carry out linkage display on the product model and the matrix custom model according to the linkage requirement of marketing personnel, so that the purchasing end can carry out corresponding linkage display on marketing products and introduction data when viewing the product data.
2. When the introduction data corresponding to the marketing product is customized according to the customization requirements of the marketer, different introduction data are customized for the rectangular surfaces in different visual angles in the matrix marketing model, so that multidimensional product introduction can be performed on the marketing product through the customized matrix customization model, and when the introduction data are customized, the introduction data and the customized introduction data are configured for the marketing product according to the customization requirements of the marketer, so that the introduced product data not only meet the customization requirements of the marketer, but also do not lack necessary introduction contents.
3. The invention also carries out linkage display on the product model and the moment body customizing model according to the linkage shaft group, so that the marketing product and the introduction data can be linked when the purchasing end looks at, when the product model is rotated to the front view angle, the moment body customizing model correspondingly rotates to the front view angle, and the introduction data under the front view angle is also called and sent to the purchasing end for looking at, so that the data of the product model and the moment body customizing model can be mutually corresponding when in display.
Drawings
FIG. 1 is a schematic flow diagram of a metaspace-based network marketing method provided by an embodiment of the present invention;
FIG. 2 is a schematic diagram of a matrix custom model provided by an embodiment of the present invention;
fig. 3 is a schematic structural diagram of a metaspace-based network marketing platform according to an embodiment of the present invention.
Detailed Description
For the purpose of making the objects, technical solutions and advantages of the embodiments of the present invention more apparent, the technical solutions of the embodiments of the present invention will be clearly and completely described below with reference to the accompanying drawings in the embodiments of the present invention, and it is apparent that the described embodiments are only some embodiments of the present invention, not all embodiments. All other embodiments, which can be made by those skilled in the art based on the embodiments of the invention without making any inventive effort, are intended to be within the scope of the invention.
Referring to fig. 1, a flowchart of a metaspace-based network marketing method according to an embodiment of the present application is shown, where an execution subject of the method shown in fig. 1 may be a software and/or hardware device. The execution body of the present application may include, but is not limited to, at least one of: user equipment, network equipment, etc. The user device may include, but is not limited to, a computer, a smart phone, a Personal Digital Assistant (PDA) DIGITAL ASSISTANT, and the above-mentioned electronic device. The network device may include, but is not limited to, a single network server, a server group of multiple network servers, or a cloud of a large number of computers or network servers based on cloud computing, where cloud computing is one of distributed computing, and a super virtual computer consisting of a group of loosely coupled computers. This embodiment is not limited thereto. The method comprises the steps S1 to S5, and specifically comprises the following steps:
S1, receiving marketing customization requests of all marketing terminals, and obtaining product parameters of marketing products based on the marketing customization requests to generate a matrix marketing model, wherein the matrix marketing model is a cuboid virtual model.
According to the scheme, corresponding marketing data can be customized for marketing products according to the customization requirements of marketing personnel, a matrix marketing model can be generated according to product parameters of the marketing products, and then corresponding marketing data can be customized for the marketing products through product introduction data input by the marketing personnel to corresponding rectangular surfaces in the matrix marketing model.
The marketing terminal may be a terminal corresponding to a marketer. It will be appreciated that since marketing personnel may be different, and their marketing data customized for the marketing products may be different, the present solution will customize corresponding marketing data for the marketing products in combination with the customization needs of different marketing ends.
In actual practice, the product parameters may include size parameters, performance parameters, date of manufacture, etc. of the marketing product.
In some embodiments, the above-described matrix marketing model may be obtained by:
S11, receiving marketing customization requests of all the marketing terminals, and obtaining marketing products according to the marketing customization requests.
In practical application, the marketing product may be a product configured by the management end for the marketing end, or may be a product selected by the marketing end.
And S12, determining a matrix size proportion of the marketing product based on the product parameters of the marketing product, and determining a model size proportion according to the matrix size proportion.
The aspect ratio of the marketing product is the aspect ratio of the marketing product, and when the marketing data of the marketing product is generated, the marketing product is correspondingly introduced through different rectangles in the aspect marketing model, so that the obtained aspect marketing model can correspond to the marketing product, and the model size ratio of the aspect marketing model can be determined through the aspect ratio.
And S13, a preset moment body model is called, and the size proportion of the preset moment body model is updated according to the size proportion of the model to obtain an adjusted moment body model.
In practical application, the size ratio and the size of the preset matrix model may be preset, for example, the size ratio may be preset to be 1:1:1, and after the model size ratio is obtained, the aspect ratio of the preset matrix model may be adjusted accordingly according to the model size ratio.
S14, receiving the model scaling multiple input by the marketing end to the adjustment moment body model, and scaling and adjusting the adjustment moment body model according to the model scaling multiple to obtain the moment body marketing model.
It can be appreciated that in practical application, the marketer may want to adjust the size of the adjustment matrix model, so that after receiving the model scaling multiple input by the marketer, the adjustment matrix model may be scaled by the model scaling multiple to obtain the matrix marketing model.
By the mode, the obtained matrix marketing model and the marketing product are mutually corresponding.
S2, a product model corresponding to the marketing product is called, product introduction data of the marketing end on a corresponding rectangular surface in the matrix marketing model is obtained based on a model view angle of the product model, and the matrix marketing model is updated according to the product introduction data to obtain a matrix customized model.
In practical applications, the product model may be a virtual model preset corresponding to the marketing product. For example, if the marketing product is a cell phone, the product model may be a pre-set virtual model of the cell phone.
It will be appreciated that the product model will generally have a plurality of mold surfaces, and the description data for each mold surface may be different, for example, the front surface of the mobile phone model may describe the display screen correspondingly, and the side surface may describe the functions of each key. Therefore, in order to enable the marketing end to correspondingly introduce the marketing product according to the self requirements, the product introduction data of the marketing end on the corresponding rectangular surface in the rectangular body marketing model can be obtained to correspondingly introduce the marketing product.
The product introduction data refers to data that the marketing terminal performs product introduction on the marketing product in the corresponding rectangular surface, for example, the product introduction data can be introduction data of the marketing product function. It will be appreciated that a product, if marketed, requires marketing advertising data as a support. For example, if one marketing product is food a, in order to make the marketing effect of food a better, the product needs to be introduced into food a, for example, the introduction of the advantages of food a, the dimension of bright spots, and the like can be introduced, so as to improve the marketing effect of food a.
Specifically, in some embodiments, step S2 may be implemented through steps S21 to S23, which are specifically as follows:
s21, determining a model view angle selected by the marketing end for the product model as a customized view angle, and acquiring a rectangular surface of the moment body marketing model, which corresponds to the customized view angle, as a customized surface.
In practical application, the model view angle corresponding to the front surface of the product model may be a front view angle, the model view angle corresponding to the side surface may be a side view angle, and different model surfaces may correspond to different model view angles. When the marketing terminal customizes marketing data for the marketing products, different introduction data can be customized for different model surfaces, so that corresponding introduction can be carried out on the product data under the corresponding viewing angle of the marketing products.
For example, if the marketing end wants to customize the product data under the front viewing angle of the marketing product, the model viewing angle corresponding to the front side can be selected as the customized viewing angle, and the rectangular surface under the front viewing angle in the matrix marketing model can be obtained as the customized surface.
S22, the necessary introduction data and the custom introduction data configured by the marketing terminal on the custom surface are received, and the product introduction data is obtained according to the necessary introduction data and the custom introduction data, wherein the necessary introduction data is the introduction data which the marketing terminal must input corresponding to the marketing product.
It will be appreciated that some introduction data is the basic data that must be introduced for a product to achieve protection of consumer interest. For example, the data of the date of production, the ingredient list, the eating requirements, etc. of the food a must be introduced, and the consumers need to know the introduction data when buying the product.
It should be noted that, in addition to the above-mentioned necessary introduction data, the present solution also provides customized introduction data for satisfying the own marketing characteristics of each marketing end. It will be appreciated that the final marketing results may be different, as the emphasis, manner, etc. of marketing for a product may be different for different marketing ends. For example, if the marketing terminal a aims at the food a, and wants to introduce the food a in a video manner from the taste dimension as an emphasis, a piece of customized introduction data corresponding to the marketing terminal a, that is, the video data introducing the taste of the food a, can be generated; unlike marketing terminal a, marketing terminal B is directed to food a, and wants to introduce from the food quality dimension as an emphasis point and in a picture manner, so that customized introduction data corresponding to marketing terminal B, that is, image data introducing food quality of food a, can be generated. The above description of custom introduction data is merely by way of example and is not limiting as to the form and type of custom introduction data.
The specific implementation manner of "receiving the necessary introduction data and the custom introduction data of the marketing terminal to the custom plane configuration" in step S22 may be:
S221, receiving the necessary introduction area and/or the custom introduction area divided by the marketing end on the custom surface, and calling the necessary data input table corresponding to the marketing product.
When the marketing terminal configures the necessary introduction data and the custom introduction data, the marketing terminal can divide the necessary introduction data into corresponding necessary introduction areas, display the necessary introduction data through the necessary introduction areas, divide the custom introduction data into corresponding custom introduction areas, and display the custom introduction data through the custom introduction areas.
The necessary data input table refers to an input table of necessary introduction data corresponding to a marketing product, for example, if the necessary introduction data of the marketing product of the mobile phone is data such as a product model number, a price, etc., the necessary data input table may include data such as a product model number, a price, etc. that needs to be input.
S222, acquiring preset missing data selected by the marketing end from the necessary data input table as target missing data, and acquiring missing supplementary data corresponding to the target missing data according to the product parameters.
The preset missing data is necessary data that the marketing product needs to input, for example, data that the product model number, price, etc. exemplified in S221 need to input.
It will be appreciated that the necessary introduction data configured by the marketing end for different custom planes may be different, so that when the necessary introduction data is configured for the corresponding custom plane, the corresponding data configuration may be performed by the marketing end selecting the default missing data in the necessary data input table.
In practical applications, the missing supplementary data may be automatically obtained through product parameters, for example, if the target missing data is a product model to be input, the missing supplementary data may be obtained by automatically obtaining the product model of the marketing product through the product parameters.
S223, obtaining the necessary introduction data according to the target missing data and the missing supplementary data, and updating the necessary introduction area based on the necessary introduction data.
In some embodiments, when the introduction-necessary region is updated according to the introduction-necessary data, the introduction-necessary data may be arranged in the introduction-necessary region in a preset arrangement direction.
S224, receiving custom introduction data uploaded by the marketing terminal to the custom introduction area and updating the custom introduction area.
In practical application, the customized introduction data may be introduction content customized by the marketing end for the product data under the corresponding viewing angle of the marketing product, for example, if the marketing product is a mobile phone and the corresponding viewing angle is a front, the customized introduction data may be introduction data of the front display screen of the mobile phone by the marketing end, and the customized introduction data may be image data, video data or text data, and other forms.
In some embodiments, if the custom introduction data is video data, the custom introduction area may be updated by filling the custom introduction area according to the video cover, and the introduction data in the area is shown as video data by the video mark, and when the user clicks on the custom introduction area, the corresponding video data may be called to play the user.
S23, obtaining background customization data of the customization surface by the marketing end, and updating the matrix marketing model according to the background customization data and the product introduction data to obtain a matrix customization model.
It will be appreciated that the marketing end may customize the corresponding presentation display area for the custom surface, and may also customize the corresponding background data for the custom surface. Therefore, after the background customization data of the customization surface by the marketing end is obtained, the matrix marketing model can be updated through the background customization data and the product introduction data to obtain a matrix customization model, and the introduction data of the marketing product is displayed through the matrix customization model.
The specific implementation manner of "obtaining the background customization data of the customization surface by the marketing end" in step S22 may be:
S231, receiving a background customization request of the marketing end to the customization surface, and acquiring background division data of the marketing end to the customization surface based on the background customization request.
The background division data refers to background area data of the marketing end divided by the custom surface. It can be appreciated that when customizing the background data, the marketing end may divide the customization surface into a plurality of background areas, and then configure corresponding customization data for each background area, so after receiving the background customization request of the marketing end, the background division data of the customization surface can be obtained.
S232, obtaining a plurality of background areas corresponding to the customization surface according to the background division data, and obtaining background pixel values set by the marketing end for the background areas.
It should be noted that the background area does not include the area in the introduction-necessary area and the custom introduction area, and the marketing terminal can divide the background area and configure corresponding background pixel values for the background area according to the own requirements.
And S233, updating the pixel value of the background part in the background area based on the background pixel value to obtain background customization data.
If the background area includes a must-be-introduced area and/or a custom-introduced area, the background portion refers to an area within the background area other than the must-be-introduced area and/or the custom-introduced area.
By the method, the corresponding introduction data can be customized for the marketing product according to the customization requirements of marketing personnel, so that the marketing product can be introduced correspondingly according to the introduction data.
And S3, constructing a linkage shaft group corresponding to the product model and the moment body customization model according to the linkage requirement of the marketing end, and carrying out linkage association on the product model and the moment body customization model according to the linkage shaft group to obtain marketing display data.
It can be appreciated that, in order to combine marketing personnel's linkage demand to carry out the linkage show to product model and moment body customization model for marketing product and introduction data can link together, this scheme still can build the universal driving axle group that product model and moment body customization model correspond, carries out the linkage to product model and moment body customization model through the universal driving axle group and associatively.
The specific implementation manner of step S3 based on the above embodiment may be:
S31, receiving linkage requirements of the marketing end, and acquiring a first center point of the product model and a second center point of the moment body customization model.
When the linkage demand of the marketing end is received, the marketing end is stated that the marketing end may want to carry out linkage display on the product model and the moment body customization model. Under the circumstances, this scheme can carry out the linkage show to product model and moment body customization model through the universal driving axle group, and product model and moment body customization model are mutually corresponding when the show promptly, and when product model was rotated to the positive angle, moment body customization model also can correspondingly rotate to the positive angle.
Specifically, when the linkage shaft group is constructed, the scheme can correspondingly customize through the center points of the product model and the moment body customization model.
S32, constructing a product linkage shaft corresponding to the product model based on a preset direction and the first center point, and constructing a moment body linkage shaft corresponding to the moment body customization model according to the preset direction and the second center point.
In practical application, the preset direction may be a vertical direction, and when the linkage axis group is constructed, in order to enable axes of the product model and the matrix custom model to correspond to each other, the axes of the product model and the matrix custom model may be constructed according to the center point and the preset direction corresponding to each of the product model and the matrix custom model.
Referring to fig. 2, a schematic diagram of a matrix custom model is provided in an embodiment of the present invention. As can be seen from fig. 2, the moment body linkage axis may be a rotation axis penetrating through the moment body customization model, and rotation angles of the moment body linkage axis and the product linkage axis are mutually corresponding, so that the product model and the moment body customization model can be displayed in a linkage manner through the product linkage axis and the moment body linkage axis.
And S33, obtaining a linkage shaft group according to the product linkage shaft and the moment body linkage shaft, and performing angle linkage association and visual angle linkage association on the linkage shaft group.
In order to link the product model and the matrix custom model according to the linkage shaft group, the linkage shaft group can be subjected to angle linkage association and view angle linkage association, so that data of the product model and the matrix custom model during display correspond to each other.
In some embodiments, the linkage axis set may be angularly linked and perspective linked by:
S331, obtaining model surfaces and rectangular surfaces corresponding to visual angles in the product model and the moment body customization model as a viewing data set.
It can be appreciated that, in order to make the data of the product model and the matrix custom model when displayed in a linkage manner correspond to each other, the corresponding model surface and rectangular surface can be used as a viewing data set, so that the viewing angles of the product model and the matrix custom model can be related through the viewing data set subsequently, and the data displayed under the same viewing angle can correspond to each other.
S332, determining a preset rotation angle corresponding to the view data set, and performing angle linkage association and view angle linkage association on the linkage shaft set according to the preset rotation angle.
In practical application, the staff can set corresponding preset rotation angles for the viewing data sets under different visual angles in advance, so that the data under the corresponding visual angles in the product model and the matrix custom model can be displayed in a linkage mode, and when the visual angle of the product model is changed, the visual angle of the matrix custom model is correspondingly changed, and vice versa.
And S34, carrying out linkage association on the product model and the moment body customization model based on the linkage axis group to obtain marketing display data.
Through the mode, the product model and the matrix custom model can be displayed in a linkage mode, so that marketing products and introduction data can be linked.
And S4, generating a product link corresponding to the marketing display data, and associating the product link with the corresponding marketing terminal.
It will be appreciated that since the customization data may be different for each marketer, in order to correspond the customization data to the marketer, a product link corresponding to the marketing presentation data may be generated and associated with the marketer, and if a user purchases a product via the product link, it may be recorded on the marketing account of the respective marketer.
In some embodiments, the product links and the corresponding marketing ends may be associated by:
and generating a product link corresponding to the marketing display data, acquiring identity information of the marketing end, and associating the product link with the corresponding marketing end according to the identity information.
In practical application, each marketing end can have corresponding identity information, so that corresponding product links and marketing ends can be associated through the identity information.
S5, receiving an access request of a purchasing end to the product link, obtaining a viewing angle of the purchasing end based on the access request, obtaining product viewing data according to the viewing angle and the marketing display data, and sending the product viewing data to the purchasing end.
In practical application, the purchasing terminal may be a terminal corresponding to a purchasing person. It can be understood that when purchasing a product, a purchasing person may view the introduction data of the product correspondingly, and in this scheme, the introduction data under different viewing angles may be different, so after receiving an access request of the purchasing end to the product link, the viewing angle of the purchasing end may be obtained, and product viewing data obtained from the viewing angle may be sent to the purchasing end for data viewing.
The product viewing data comprise data of the product model and the moment body customization model during linkage display and introduction data of the product.
The specific implementation manner of step S5 based on the above embodiment may be:
S51, receiving an access request of a purchasing end to the product link, and acquiring a viewing angle selected by the purchasing end to the product model or the moment body customization model in the marketing display data.
It will be appreciated that since the product model and the matrix custom model are coordinated, the purchasing end can make a selection of viewing angles in either the product model or the matrix custom model.
In some embodiments, after receiving the access request, the product model or the moment customization model may be invoked to send to the purchasing end to select the viewing angle corresponding to the preset viewing angle list.
S52, acquiring a viewing data set corresponding to the viewing angle in the product model and the matrix customization model, and determining a preset rotation angle corresponding to the viewing data set as a linkage rotation angle.
It will be appreciated that the viewing data sets and the preset rotation angles corresponding to different viewing angles are different, so that after the viewing angle is determined, the corresponding viewing data sets and the preset rotation angles can be determined through the viewing angle.
And S53, controlling the linkage shaft group to carry out linkage rotation on the product model and the matrix custom model based on the linkage rotation angle, so as to obtain linkage display data.
For example, if the linkage rotation angle corresponds to a positive viewing angle, the product model and the matrix custom model can be rotated to the data surface corresponding to the positive viewing angle through the linkage axis group, so that the data displayed by the product model and the matrix custom model can correspond to each other.
S54, obtaining product viewing data and sending the product viewing data to the purchasing end according to the product introduction data and the linkage display data corresponding to the customization surface in the viewing data set.
In some embodiments, when the product viewing data is displayed on the purchasing end, a display interface can be invoked to display the product introduction data and the linkage display data, and the display interface can include an area for displaying the product introduction data and an area for displaying the linkage display data.
By the mode, the marketing products and the introduction data can be displayed in a linkage way, so that the marketing products and the introduction data can be mutually corresponding.
Referring to fig. 3, a schematic structural diagram of a metaspace-based network marketing platform according to an embodiment of the present invention includes:
The system comprises a request module, a marketing module and a control module, wherein the request module is used for receiving marketing customization requests of all marketing terminals, acquiring product parameters of marketing products based on the marketing customization requests and generating a matrix marketing model, and the matrix marketing model is a cuboid virtual model;
The customization module is used for calling a product model corresponding to the marketing product, acquiring product introduction data of the marketing end on a corresponding rectangular surface in a matrix marketing model based on a model view angle of the product model, and updating the matrix marketing model according to the product introduction data to obtain a matrix customization model;
The linkage module is used for constructing a linkage shaft group corresponding to the product model and the moment body customization model according to the linkage requirement of the marketing end, and carrying out linkage association on the product model and the moment body customization model according to the linkage shaft group to obtain marketing display data;
The link module is used for generating a product link corresponding to the marketing display data and associating the product link with the corresponding marketing terminal;
The access module is used for receiving an access request of a purchasing end to the product link, obtaining a viewing angle of the purchasing end based on the access request, obtaining product viewing data according to the viewing angle and the marketing display data, and sending the product viewing data to the purchasing end.
The apparatus of the embodiment shown in fig. 3 may be correspondingly used to perform the steps in the embodiment of the method shown in fig. 1, and the implementation principle and technical effects are similar, and are not repeated here.
Finally, it should be noted that: the above embodiments are only for illustrating the technical solution of the present invention, and not for limiting the same; although the invention has been described in detail with reference to the foregoing embodiments, it will be understood by those of ordinary skill in the art that: the technical scheme described in the foregoing embodiments can be modified or some or all of the technical features thereof can be replaced by equivalents; such modifications and substitutions do not depart from the spirit of the invention.
Claims (7)
1. A metaspace-based network marketing method, comprising:
receiving marketing customization requests of all marketing terminals, and obtaining product parameters of marketing products based on the marketing customization requests to generate a matrix marketing model, wherein the matrix marketing model is a cuboid virtual model;
A product model corresponding to the marketing product is called, product introduction data of the marketing end on a corresponding rectangular surface in a matrix marketing model is obtained based on a model view angle of the product model, and the matrix marketing model is updated according to the product introduction data to obtain a matrix customized model;
Constructing a linkage shaft group corresponding to the product model and the moment body customization model according to the linkage requirement of the marketing end, and carrying out linkage association on the product model and the moment body customization model according to the linkage shaft group to obtain marketing display data;
Generating a product link corresponding to the marketing display data, and associating the product link with the corresponding marketing terminal;
Receiving an access request of a purchasing end to the product link, obtaining a viewing angle of the purchasing end based on the access request, obtaining product viewing data according to the viewing angle and the marketing display data, and sending the product viewing data to the purchasing end;
receiving marketing customization requests of all marketing terminals, acquiring product parameters of marketing products based on the marketing customization requests, and generating a matrix marketing model, wherein the method comprises the following steps:
receiving marketing customization requests of all the marketing terminals, and obtaining marketing products according to the marketing customization requests;
determining a matrix size proportion of the marketing product based on product parameters of the marketing product, and determining a model size proportion according to the matrix size proportion;
A preset moment model is called, and the size proportion of the preset moment model is updated according to the size proportion of the model to obtain an adjusted moment model;
receiving a model scaling multiple input by the marketing end to the adjustment moment model, and performing scaling adjustment on the adjustment moment model according to the model scaling multiple to obtain a moment marketing model;
Invoking a product model corresponding to the marketing product, acquiring product introduction data of the marketing end on a corresponding rectangular surface in the matrix marketing model based on a model view angle of the product model, updating the matrix marketing model according to the product introduction data to obtain a matrix customization model, and comprising the following steps:
Determining a model view angle selected by the marketing end for the product model as a customized view angle, and acquiring a rectangular surface of the moment body marketing model, which corresponds to the customized view angle, as a customized surface;
Receiving the necessary introduction data and the custom introduction data configured by the marketing terminal on the custom surface, and obtaining product introduction data according to the necessary introduction data and the custom introduction data, wherein the necessary introduction data is the introduction data which the marketing terminal must input corresponding to the marketing product;
acquiring background customization data of the customization surface by the marketing end, and updating the matrix marketing model according to the background customization data and the product introduction data to obtain a matrix customization model;
Constructing a linkage shaft group corresponding to the product model and the moment body customization model according to the linkage requirement of the marketing end, and carrying out linkage association on the product model and the moment body customization model according to the linkage shaft group to obtain marketing display data, wherein the method comprises the following steps of:
Receiving linkage requirements of the marketing end, and acquiring a first center point of the product model and a second center point of the moment body customization model;
Constructing a product linkage shaft corresponding to the product model based on a preset direction and the first center point, and constructing a moment body linkage shaft corresponding to the moment body customization model according to the preset direction and the second center point;
Obtaining a linkage shaft group according to the product linkage shaft and the moment body linkage shaft, and performing angle linkage association and visual angle linkage association on the linkage shaft group;
And carrying out linkage association on the product model and the moment body custom model based on the linkage axis group to obtain marketing display data.
2. The method of claim 1, wherein the step of determining the position of the substrate comprises,
Receiving the necessary introduction data and the custom introduction data of the marketing terminal to the custom surface configuration, wherein the method comprises the following steps:
Receiving an introduction-necessary area and/or a custom introduction area divided by the marketing end on the custom surface, and calling an input table of necessary data corresponding to the marketing product;
acquiring preset missing data selected by the marketing end from the necessary data input table as target missing data, and acquiring missing supplementary data corresponding to the target missing data according to the product parameters;
Obtaining necessary introduction data according to the target missing data and the missing supplementary data, and updating the necessary introduction area based on the necessary introduction data;
and receiving custom introduction data uploaded by the marketing terminal to the custom introduction area and updating the custom introduction area.
3. The method of claim 1, wherein the step of determining the position of the substrate comprises,
Obtaining the background customization data of the customization surface by the marketing terminal comprises the following steps:
receiving a background customization request of the marketing end to the customization surface, and acquiring background division data of the marketing end to the customization surface based on the background customization request;
obtaining a plurality of background areas corresponding to the customization surface according to the background division data, and obtaining background pixel values set by the marketing end for the background areas;
And updating the pixel value of the background part in the background area based on the background pixel value to obtain background customization data.
4. The method of claim 1, wherein the step of determining the position of the substrate comprises,
Obtaining a linkage shaft group according to the product linkage shaft and the moment body linkage shaft, and performing angle linkage association and view angle linkage association on the linkage shaft group, wherein the method comprises the following steps of:
Obtaining model surfaces and rectangular surfaces corresponding to visual angles in the product model and the moment body customization model as a viewing data set;
And determining a preset rotation angle corresponding to the view data set, and performing angle linkage association and view angle linkage association on the linkage shaft set according to the preset rotation angle.
5. The method of claim 1, wherein the step of determining the position of the substrate comprises,
Generating a product link corresponding to the marketing display data, and associating the product link with the corresponding marketing terminal, wherein the method comprises the following steps:
and generating a product link corresponding to the marketing display data, acquiring identity information of the marketing end, and associating the product link with the corresponding marketing end according to the identity information.
6. The method of claim 1, wherein the step of determining the position of the substrate comprises,
Receiving an access request of a purchasing end to the product link, obtaining a viewing angle of the purchasing end based on the access request, obtaining product viewing data according to the viewing angle and the marketing display data, and sending the product viewing data to the purchasing end, wherein the method comprises the following steps:
receiving an access request of a purchasing end to the product link, and acquiring a viewing angle selected by the purchasing end for the product model or the moment body customization model in the marketing display data;
Acquiring a viewing data set corresponding to the viewing angle in the product model and the moment body customization model, and determining a preset rotation angle corresponding to the viewing data set as a linkage rotation angle;
Controlling the linkage shaft group to carry out linkage rotation on the product model and the moment body customization model based on the linkage rotation angle to obtain linkage display data;
And obtaining product viewing data and sending the product viewing data to the purchasing end according to the product introduction data and the linkage display data corresponding to the customization surface in the viewing data set.
7. A metaspace-based network marketing platform, comprising:
The system comprises a request module, a marketing module and a control module, wherein the request module is used for receiving marketing customization requests of all marketing terminals, acquiring product parameters of marketing products based on the marketing customization requests and generating a matrix marketing model, and the matrix marketing model is a cuboid virtual model;
The customization module is used for calling a product model corresponding to the marketing product, acquiring product introduction data of the marketing end on a corresponding rectangular surface in a matrix marketing model based on a model view angle of the product model, and updating the matrix marketing model according to the product introduction data to obtain a matrix customization model;
The linkage module is used for constructing a linkage shaft group corresponding to the product model and the moment body customization model according to the linkage requirement of the marketing end, and carrying out linkage association on the product model and the moment body customization model according to the linkage shaft group to obtain marketing display data;
The link module is used for generating a product link corresponding to the marketing display data and associating the product link with the corresponding marketing terminal;
The access module is used for receiving an access request of a purchasing end to the product link, obtaining a viewing angle of the purchasing end based on the access request, obtaining product viewing data according to the viewing angle and the marketing display data, and sending the product viewing data to the purchasing end;
receiving marketing customization requests of all marketing terminals, acquiring product parameters of marketing products based on the marketing customization requests, and generating a matrix marketing model, wherein the method comprises the following steps:
receiving marketing customization requests of all the marketing terminals, and obtaining marketing products according to the marketing customization requests;
determining a matrix size proportion of the marketing product based on product parameters of the marketing product, and determining a model size proportion according to the matrix size proportion;
A preset moment model is called, and the size proportion of the preset moment model is updated according to the size proportion of the model to obtain an adjusted moment model;
receiving a model scaling multiple input by the marketing end to the adjustment moment model, and performing scaling adjustment on the adjustment moment model according to the model scaling multiple to obtain a moment marketing model;
Invoking a product model corresponding to the marketing product, acquiring product introduction data of the marketing end on a corresponding rectangular surface in the matrix marketing model based on a model view angle of the product model, updating the matrix marketing model according to the product introduction data to obtain a matrix customization model, and comprising the following steps:
Determining a model view angle selected by the marketing end for the product model as a customized view angle, and acquiring a rectangular surface of the moment body marketing model, which corresponds to the customized view angle, as a customized surface;
Receiving the necessary introduction data and the custom introduction data configured by the marketing terminal on the custom surface, and obtaining product introduction data according to the necessary introduction data and the custom introduction data, wherein the necessary introduction data is the introduction data which the marketing terminal must input corresponding to the marketing product;
acquiring background customization data of the customization surface by the marketing end, and updating the matrix marketing model according to the background customization data and the product introduction data to obtain a matrix customization model;
Constructing a linkage shaft group corresponding to the product model and the moment body customization model according to the linkage requirement of the marketing end, and carrying out linkage association on the product model and the moment body customization model according to the linkage shaft group to obtain marketing display data, wherein the method comprises the following steps of:
Receiving linkage requirements of the marketing end, and acquiring a first center point of the product model and a second center point of the moment body customization model;
Constructing a product linkage shaft corresponding to the product model based on a preset direction and the first center point, and constructing a moment body linkage shaft corresponding to the moment body customization model according to the preset direction and the second center point;
Obtaining a linkage shaft group according to the product linkage shaft and the moment body linkage shaft, and performing angle linkage association and visual angle linkage association on the linkage shaft group;
And carrying out linkage association on the product model and the moment body custom model based on the linkage axis group to obtain marketing display data.
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