CN111738798A - Method and device for generating commodity information - Google Patents

Method and device for generating commodity information Download PDF

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Publication number
CN111738798A
CN111738798A CN202010580147.8A CN202010580147A CN111738798A CN 111738798 A CN111738798 A CN 111738798A CN 202010580147 A CN202010580147 A CN 202010580147A CN 111738798 A CN111738798 A CN 111738798A
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information
commodity
merchant
preset
generating
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王建
张发涛
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JD Digital Technology Holdings Co Ltd
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JD Digital Technology Holdings Co Ltd
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/06Buying, selling or leasing transactions
    • G06Q30/0601Electronic shopping [e-shopping]
    • G06Q30/0641Shopping interfaces
    • G06Q30/0643Graphical representation of items or shoppers
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/06Buying, selling or leasing transactions
    • G06Q30/0601Electronic shopping [e-shopping]
    • G06Q30/0623Item investigation
    • G06Q30/0625Directed, with specific intent or strategy
    • G06Q30/0629Directed, with specific intent or strategy for generating comparisons
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/06Buying, selling or leasing transactions
    • G06Q30/0601Electronic shopping [e-shopping]
    • G06Q30/0631Item recommendations

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  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)

Abstract

The embodiment of the disclosure discloses a method and a device for generating commodity information. One embodiment of the method comprises: acquiring merchant information; selecting at least one matched commodity information from a preset commodity information set according to the merchant information, wherein the commodity information in the commodity information set comes from information terminals corresponding to a plurality of commodity channels; and generating a commodity information display page corresponding to the merchant information based on the selected matched commodity information. The implementation mode can break the commodity information barriers among different original platforms, and the sharing value of the commodity information is reflected; and a technical basis can be provided for non-platform internal merchants to build commodity information display pages by themselves, so that the operation threshold of common merchants is reduced.

Description

Method and device for generating commodity information
Technical Field
The embodiment of the disclosure relates to the technical field of computers, in particular to a method and a device for generating commodity information.
Background
With the progress of internet technology, the field of Electronic Commerce (Electronic Commerce) has also been developed more and more rapidly.
In the process of implementing the invention, the inventor finds that in the prior art, the commodity page built in the large electronic mall often only covers the standard product. For merchants outside various shopping malls, the merchant often needs to build a commodity page by himself. Therefore, commodities between the large electronic mall and external merchants are difficult to share, and more standard and uniform electronic commerce flows mastered by the large electronic mall and channel characteristics of the external merchants are difficult to effectively utilize.
Disclosure of Invention
The embodiment of the disclosure provides a method and a device for generating commodity information.
In a first aspect, an embodiment of the present disclosure provides a method for generating commodity information, the method including: acquiring merchant information; selecting at least one matched commodity information from a preset commodity information set according to the merchant information, wherein the commodity information in the commodity information set comes from information terminals corresponding to a plurality of commodity channels; and generating a commodity information display page corresponding to the merchant information based on the selected matched commodity information.
In some embodiments, the selecting at least one matching product information from a preset product information set according to the merchant information includes: sending a commodity selection strategy page to a user side corresponding to the merchant information, wherein the commodity selection strategy page comprises at least one item of commodity selection strategy information; receiving commodity selection strategy information sent by a user side; and selecting at least one matched commodity information from a preset commodity information set according to the commodity selection strategy information.
In some embodiments, the selecting at least one matching product information from a preset product information set according to the merchant information includes: sending a commodity selection page to a user side corresponding to the merchant information, wherein the commodity selection page comprises at least one commodity type, and the commodity type corresponds to a plurality of commodity information; receiving commodity selection information sent by a user side, wherein the commodity selection information is used for indicating at least one selected commodity information; and selecting at least one matched commodity information consistent with the commodity selection information from a preset commodity information set.
In some embodiments, the method further comprises: receiving commodity adding information sent by a user side corresponding to the merchant information, wherein the commodity adding information is used for indicating that information of commodities from a channel corresponding to the merchant information is added; and adding the commodity information indicated by the commodity adding information into the commodity information set.
In some embodiments, the commodity adding information is further used for indicating that commodity price information corresponding to the commodity is added; and the adding the commodity price information indicated by the commodity adding information into the commodity information set comprises: determining whether the commodity price information indicated by the commodity adding information meets a preset price condition; and adding the commodity price information indicated by the commodity adding information into the commodity information set in response to the fact that the commodity price information indicated by the commodity adding information meets the preset price condition.
In some embodiments, the generating a merchandise information display page corresponding to the merchant information based on the selected matched merchandise information includes: generating authority information corresponding to the selected matched commodity information; sending the generated authority information to a user side corresponding to the merchant information; in response to receiving the authority adding information sent by the user side, associating the authority information indicated by the received authority adding information with corresponding commodity information, wherein the authority adding information is used for indicating the authority information to be added corresponding to the commodity; and generating a commodity information display page corresponding to the merchant information, wherein the commodity information display page comprises the associated authority information and the corresponding commodity information.
In some embodiments, the permission information includes preset permission information; and the method further comprises: and sending the authority information associated with the commodity information corresponding to the commodity acquisition information to a sending end of the commodity acquisition information in response to the received commodity acquisition information.
In some embodiments, the method further comprises: and in response to receiving the permission use information corresponding to the transmitted permission information, calling a preset interface to provide a service corresponding to the permission use information.
In some embodiments, the method further comprises: acquiring display result data corresponding to the commodity information display page, wherein the display result data comprises at least one of the following items: page display data, page click data and commodity acquisition data; and generating commodity information display effect information based on the statistics of the display result data.
In some embodiments, the generating of the commodity information display effect information based on the statistics of the display result data includes: and generating channel value information as commodity information display effect information according to statistics of the display result data.
In a second aspect, an embodiment of the present disclosure provides an apparatus for generating merchandise information, the apparatus including: a first acquisition unit configured to acquire merchant information; the selecting unit is configured to select at least one matched commodity information from a preset commodity information set according to the merchant information, wherein the commodity information in the commodity information set comes from information terminals corresponding to a plurality of commodity channels; and the first generating unit is configured to generate a commodity information display page corresponding to the merchant information based on the selected matched commodity information.
In some embodiments, the selecting unit includes: the system comprises a first sending module, a second sending module and a display module, wherein the first sending module is configured to send a commodity selection strategy page to a user side corresponding to merchant information, and the commodity selection strategy page comprises at least one item of commodity selection strategy information; the first receiving module is configured to receive the commodity selection strategy information sent by the user side; the first selection module is configured to select at least one matched commodity information from a preset commodity information set according to the commodity selection strategy information.
In some embodiments, the selecting unit includes: the second sending module is configured to send a commodity selection page to the user side corresponding to the merchant information, wherein the commodity selection page comprises at least one commodity type, and the commodity type corresponds to a plurality of commodity information; the second receiving module is configured to receive commodity selection information sent by the user side, wherein the commodity selection information is used for indicating at least one selected commodity information; and the second selection module is configured to select at least one matched commodity information consistent with the commodity selection information from a preset commodity information set.
In some embodiments, the apparatus further comprises: the receiving unit is configured to receive commodity adding information sent by a user side corresponding to the merchant information, wherein the commodity adding information is used for indicating that information of commodities from a channel corresponding to the merchant information is added; an adding unit configured to add the article information indicated by the article addition information to the article information set.
In some embodiments, the commodity adding information is further used for indicating that commodity price information corresponding to the commodity is added; and the adding unit includes: a determination module configured to determine whether the commodity price information indicated by the commodity addition information satisfies a preset price condition; an adding module configured to add the commodity price information indicated by the commodity adding information to the commodity information set in response to determining that the commodity price information indicated by the commodity adding information satisfies a preset price condition.
In some embodiments, the first generating unit includes: a first generation module configured to generate authority information corresponding to the selected matched commodity information; a third sending module configured to send the generated authority information to the user side corresponding to the merchant information; the association module is configured to associate the authority information indicated by the received authority addition information with corresponding commodity information in response to receiving the authority addition information sent by the user side, wherein the authority addition information is used for indicating the authority information to be added corresponding to the commodity; and the second generation module is configured to generate a commodity information display page corresponding to the merchant information, wherein the commodity information display page comprises the associated authority information and the corresponding commodity information.
In some embodiments, the permission information includes preset permission information; and the apparatus further comprises: a transmitting unit configured to transmit, in response to receiving the commodity acquisition information, authority information associated with the commodity information corresponding to the commodity acquisition information to a transmitting end of the commodity acquisition information.
In some embodiments, the apparatus further comprises: and a calling unit configured to call a preset interface to provide a service corresponding to the authority usage information in response to receiving the authority usage information corresponding to the transmitted authority information.
In some embodiments, the apparatus further comprises: a second obtaining unit configured to obtain display result data corresponding to the merchandise information display page, wherein the display result data includes at least one of: page display data, page click data and commodity acquisition data; and a second generation unit configured to generate the commodity information display effect information based on statistics of the display result data.
In some embodiments, the second generating unit is further configured to generate the channel value information as the commodity information display effect information according to statistics on the display result data.
In a third aspect, an embodiment of the present disclosure provides a server, including: one or more processors; a storage device having one or more programs stored thereon; when the one or more programs are executed by the one or more processors, the one or more processors are caused to implement the method as described in any implementation of the first aspect.
In a fourth aspect, embodiments of the present disclosure provide a computer-readable medium on which a computer program is stored, which when executed by a processor implements the method as described in any of the implementations of the first aspect.
According to the method and the device for generating the commodity information, the commodity information matched with the merchant information is selected from the preset commodity information set comprising the commodity information from a plurality of commodity channels, so that the commodity information display page is generated. On one hand, the commodity information barrier between the original different platforms can be broken through, and the sharing value of the commodity information is embodied; on the other hand, a technical basis can be provided for non-platform internal merchants to build commodity information display pages by themselves, so that the operation threshold of common merchants is reduced.
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Other features, objects and advantages of the disclosure will become more apparent upon reading of the following detailed description of non-limiting embodiments thereof, made with reference to the accompanying drawings in which:
FIG. 1 is an exemplary system architecture diagram in which one embodiment of the present disclosure may be applied;
FIG. 2 is a flow diagram of one embodiment of a method for generating merchandise information according to the present disclosure;
FIG. 3 is a schematic diagram of one application scenario of a method for generating merchandise information according to an embodiment of the present disclosure;
FIG. 4 is a flow diagram of yet another embodiment of a method for generating merchandise information according to the present disclosure;
FIG. 5 is a schematic block diagram illustrating one embodiment of an apparatus for generating merchandise information according to the present disclosure;
FIG. 6 is a schematic structural diagram of an electronic device suitable for use in implementing embodiments of the present disclosure.
Detailed Description
The present disclosure is described in further detail below with reference to the accompanying drawings and examples. It is to be understood that the specific embodiments described herein are merely illustrative of the relevant invention and not restrictive of the invention. It should be noted that, for convenience of description, only the portions related to the related invention are shown in the drawings.
It should be noted that, in the present disclosure, the embodiments and features of the embodiments may be combined with each other without conflict. The present disclosure will be described in detail below with reference to the accompanying drawings in conjunction with embodiments.
Fig. 1 illustrates an exemplary architecture 100 to which the method for generating merchandise information or the apparatus for generating merchandise information of the present disclosure may be applied.
As shown in fig. 1, the system architecture 100 may include terminal devices 101, 102, 103, a network 104, and a server 105. The network 104 serves as a medium for providing communication links between the terminal devices 101, 102, 103 and the server 105. Network 104 may include various connection types, such as wired, wireless communication links, or fiber optic cables, to name a few.
The terminal devices 101, 102, 103 interact with a server 105 via a network 104 to receive or send messages or the like. The terminal devices 101, 102, 103 may have various communication client applications installed thereon, such as a web browser application, a shopping application, a search application, an instant messaging tool, a mailbox client, a machine learning model training application, and the like.
The terminal apparatuses 101, 102, and 103 may be hardware or software. When the terminal devices 101, 102, 103 are hardware, they may be various electronic devices having a display screen and supporting human-computer interaction, including but not limited to smart phones, tablet computers, laptop portable computers, desktop computers, and the like. When the terminal apparatuses 101, 102, 103 are software, they can be installed in the electronic apparatuses listed above. It may be implemented as multiple pieces of software or software modules (e.g., software or software modules used to provide distributed services) or as a single piece of software or software module. And is not particularly limited herein.
The server 105 may be a server providing various services, such as a background server providing support for shopping-like applications on the terminal devices 101, 102, 103. The background server can analyze and process the received merchant information, generate a commodity information display page comprising matched commodity information according to the merchant information, and feed back the generated commodity information display page to the terminal equipment.
The server may be hardware or software. When the server is hardware, it may be implemented as a distributed server cluster formed by multiple servers, or may be implemented as a single server. When the server is software, it may be implemented as multiple pieces of software or software modules (e.g., software or software modules used to provide distributed services), or as a single piece of software or software module. And is not particularly limited herein.
It should be noted that the method for generating the product information provided by the embodiment of the present disclosure is generally executed by the server 105, and accordingly, the apparatus for generating the product information is generally disposed in the server 105.
It should be understood that the number of terminal devices, networks, and servers in fig. 1 is merely illustrative. There may be any number of terminal devices, networks, and servers, as desired for implementation.
With continued reference to FIG. 2, a flow 200 of one embodiment of a method for generating merchandise information in accordance with the present disclosure is shown. The method for generating commodity information includes the steps of:
step 201, acquiring merchant information.
In the present embodiment, the execution subject (such as the server 105 shown in fig. 1) of the method for generating the commodity information may acquire the merchant information by a wired connection manner or a wireless connection manner. The merchant information may generally include various information for identifying the merchant, such as a merchant name, an ID, and the like. The merchant information may include internal merchant information and external merchant information. As an example, the internal merchant information may include information of a merchant with a merchant name including a "self-supporting" word, and may also include merchant information corresponding to a preset category of stores. The preset category store may be a store whose comprehensive score exceeds a preset threshold, or a store whose score is ranked N top. As still another example, the external merchant information may include information of merchants from different channels from the merchant indicated by the internal merchant information, such as information of third party merchants, information of banks, insurance companies, and the like.
Specifically, the executing entity may obtain the merchant information which is pre-stored locally, or may obtain the merchant information from an electronic device (for example, a terminal device) communicatively connected to the executing entity.
Step 202, according to the merchant information, selecting at least one matched commodity information from a preset commodity information set.
In this embodiment, according to the merchant information obtained in step 201, the executing entity may select at least one matched item of information from a preset item of information set in various ways. The product information in the product information set is usually from an information terminal corresponding to a plurality of product channels. The commodity channels may include, for example, an internal channel and an external channel, so that the execution body may access commodity information from information terminals corresponding to different commodity channels to the preset commodity information set through a uniform interface. As an example, the executing entity may determine a business category, such as an electronic category, a genre category, a clothing category, and the like, according to the business information obtained in step 201. Then, the executing body may select, as matching commodity information, commodity information whose category matches the determined merchant category from the preset commodity information set. As another example, the execution subject may obtain at least one matched commodity information corresponding to each algorithm according to a preset target number of recommendation algorithms. Then, the execution subject may select, as the at least one matched commodity information, commodity information as a union from the at least one matched commodity information corresponding to each of the algorithms.
In some optional implementation manners of this embodiment, the executing body may further select at least one matched commodity information from a preset commodity information set by the following steps:
firstly, a commodity selection strategy page is sent to a user side corresponding to the merchant information.
In these implementations, the execution subject may send a product selection policy page to a user terminal (e.g., the terminal device 101 in fig. 1) corresponding to the merchant information. The commodity strategy selection page can comprise at least one item of commodity selection strategy information. The article selection policy information in the article policy selection page may be arranged in various forms, such as a list or a component. The commodity selection policy information may include, for example, a policy for indicating selection by a BI (business intelligence) based technique. The above-mentioned option policy may include, but is not limited to, at least one of: a collaborative filtering algorithm, a pre-trained neural network, a selection strategy based on a real-time heat list, and the like.
And secondly, receiving commodity selection strategy information sent by the user side.
In these implementations, the merchant corresponding to the merchant information may click a certain piece of product selection policy information for indicating a product selection policy in the product selection policy page by using the user terminal. Therefore, the user side can send the commodity selection strategy information to the execution main body. The execution main body can receive the commodity selection strategy information sent by the user side.
And thirdly, selecting at least one matched commodity information from a preset commodity information set according to the commodity selection strategy information.
In these implementations, the execution main body may select at least one matching commodity information from the preset commodity information set according to the commodity selection policy information received in the second step.
Based on the optional implementation manner, the execution main body can select the commodity information according to the commodity selection strategy information sent by the user side, so that the customized commodity selection strategy of the merchant is realized.
In some optional implementation manners of this embodiment, the executing body may further select at least one matched commodity information from a preset commodity information set by the following steps:
firstly, sending a commodity selection page to a user side corresponding to the merchant information.
In these implementations, the execution subject may send a product selection page to a user terminal (e.g., the terminal device 101 in fig. 1) corresponding to the merchant information. The commodity selection page can comprise at least one commodity category. The commodity category may correspond to a plurality of commodity information. The categories of the products may be classified into large categories, small categories, and fine categories, and are not limited herein.
And secondly, receiving commodity selection information sent by the user side.
In these implementations, the merchant corresponding to the merchant information may use the user to click at least one piece of merchandise information for indicating merchandise in the merchandise selection page as the merchandise selection information. The commodity selection information may be used to indicate at least one selected commodity information. Therefore, the user side can send the commodity selection information to the execution main body. The execution main body can receive the commodity selection information sent by the user side.
And thirdly, selecting at least one matched commodity information consistent with the commodity selection information from a preset commodity information set.
In these implementations, the execution subject may select at least one matching commodity information that is consistent with the commodity selection information received in the second step from a preset commodity information set.
Based on the optional implementation manner, the execution main body can select the commodity information according to the commodity selection information sent by the user side, so that the customized commodity selection process of the merchant is realized.
In some optional implementations of this embodiment, the executing body may further continue to perform the following steps:
the first step is to receive commodity adding information sent by a user side corresponding to merchant information.
In these implementations, the execution main body may receive, through a wired connection or a wireless connection, the commodity addition information sent by the user terminal corresponding to the merchant information. The product addition information may be information indicating that a product from a channel corresponding to the merchant information is added, for example, information about a product sold by a non-owned store in an e-commerce platform.
Optionally, the article adding information may be further used to instruct to add article price information corresponding to the article.
And secondly, adding the commodity information indicated by the commodity adding information into a commodity information set.
In these implementations, the execution main body may add the commodity information indicated by the commodity addition information received in the first step to the preset commodity information set.
Based on the optional implementation manner, the execution main body can support the expansion of the commercial tenant on the commercial information in the preset commercial information set, so that the range of the selected products is expanded.
Alternatively, based on the commodity price information indicated by the commodity addition information, the execution main body may first determine whether the commodity price information indicated by the commodity addition information satisfies a preset price condition. The preset price condition may include, for example, that the price is within a preset interval, for example, not more than ± 10% of the average price of the whole network. Then, in response to determining that the commodity price information indicated by the commodity adding information satisfies a preset price condition, the execution main body may add the commodity information indicated by the commodity adding information to the commodity information set.
Based on the optional implementation manner, the execution main body checks the commodity price information received in the first step to prevent that the commodity information indicated by the commodity adding information which does not meet the requirement is added into the preset commodity information set to influence the quality of the selected commodity.
Step 203, based on the selected matched commodity information, generating a commodity information display page corresponding to the merchant information.
In this embodiment, based on the selected matched commodity information, the execution main body may generate a commodity information display page corresponding to the merchant information in various manners. As an example, the execution main body generates a commodity information presentation page including the matched commodity information by using a preset page template. The commodity information in the commodity information display page may be arranged according to a preset sequence, or the arrangement sequence may be adjusted by using a thousand-person-thousand-face algorithm according to a terminal receiving the commodity information display page, which is not limited herein.
In some optional implementation manners of this embodiment, the execution main body may further send the generated commodity information display page to the target terminal device. The target terminal device may be any terminal device specified in advance, or may be a terminal device specified according to a rule, for example, a terminal device used by a user whose registered user belongs to a location within a preset address range.
In some optional implementations of this embodiment, the executing body may further continue to perform the following steps:
the method comprises the steps of firstly, obtaining display result data corresponding to a commodity information display page.
In these implementations, the execution subject may obtain the display result data corresponding to the merchandise information display page generated in step 203 from a local or communicatively connected electronic device (e.g., a database server). Wherein, the display result data may include at least one of the following: page display data, page click data and commodity acquisition data. The page presentation data may include a total number of times the page is presented. The Page click data may include a Page View (PV). The commodity acquisition data may include the number of electronic orders formed through the displayed page.
And secondly, generating commodity information display effect information based on the statistics of the display result data.
In these implementations, the execution subject may perform statistical analysis on the display result data obtained in the first step in various ways to generate the commodity information display effect information. The commodity information display effect information may include an order conversion rate, PV/UV (Unique viewer), and the like.
Based on the optional implementation manner, the execution main body can further analyze the quality of the generated commodity information display page through data, which is beneficial to improving the quality of the commodity information display page.
Optionally, the execution main body may further generate channel value information as the commodity information display effect information according to statistics of the display result data. The channel value information can be used for representing values brought by commodity information display through different channels. The channel value information may be obtained by multiplying the commodity acquisition data by a predetermined ratio, for example.
Based on the optional implementation mode, the execution main body can generate channel value information representing channel values to increase the evaluation dimensionality of the commercial tenants, so that the advantages of the commercial tenants and the e-commerce platform are fully exerted, and the efficiency of e-commerce is improved.
With continued reference to fig. 3, fig. 3 is a schematic diagram of an application scenario of a method for generating merchandise information according to an embodiment of the present disclosure. In the application scenario of fig. 3, a user 301 as a seller logs into a merchant account using a terminal 302. The terminal 302 transmits a merchant name "XX digital shop" 303 as merchant information to the backend server 304. The background server 304 selects at least one matched commodity information 306 from a preset commodity information set 305 according to the received merchant information 303. The preset product information set 305 may include product information 3051 of a self-owned product, product information 3052 of a product of a merchant a, product information 3053 of a product of a merchant X, product information 3054 of a product of a partner third party, and the like. The backend server 304 may generate a goods information presentation page 307 based on the selected matching goods information 306. Optionally, the background server 304 may further send the generated merchandise information display page 307 to the terminal 308. Thus, the user 309 who is the buyer can know commodity information of various commodities sold by the "XX digital shop" through the terminal 308.
At present, one of the prior arts usually builds a platform supporting a complete electronic commerce process by a large electronic mall to support the sale of self-owned commodities. However, the above scheme causes that commodities sold between self-operated commodities and third-party sellers are difficult to share, and the technical cost of the third-party sellers building independent platforms by themselves is too high. In the method provided by the embodiment of the disclosure, the commodity information matched with the merchant information is selected from the preset commodity information set including the commodity information from a plurality of commodity channels, so that the commodity information display page is generated. On one hand, the commodity information barrier between the original different platforms can be broken through, and the sharing value of the commodity information is embodied; on the other hand, a technical basis can be provided for non-platform internal merchants to build commodity information display pages by themselves, so that the operation threshold of common merchants is reduced.
With further reference to FIG. 4, a flow 400 of yet another embodiment of a method for generating merchandise information is shown. The process 400 of the method for generating merchandise information includes the steps of:
step 401, obtaining merchant information.
Step 402, selecting at least one matched commodity information from a preset commodity information set according to the merchant information.
Step 401 and step 402 are respectively consistent with step 201 and step 202 in the foregoing embodiment and their optional implementation manners, and the above description on step 201 and step 202 and their optional implementation manners also applies to step 401 and step 402, which is not described herein again.
In step 403, authority information corresponding to the selected matched commodity information is generated.
In the present embodiment, the execution subject (e.g., the server 105 shown in fig. 1) of the method for generating commodity information may generate authority information corresponding to the selected matching commodity information in various ways. Wherein, the authority information may include, but is not limited to, at least one of the following: coupons, installment interest free, membership points, etc. For example, the execution agent may add information representing the right to support installment interest, information to add membership points, or the like to a certain product.
In some optional implementation manners of this embodiment, the right information may include preset right information. Wherein the rights information may be used to indicate financial rights associated with the e-commerce platform, such as gold coins, coupons, and the like.
Step 404, sending the generated authority information to the user side corresponding to the merchant information.
In this embodiment, the executing entity may send the authority information generated in step 403 to the user side corresponding to the merchant information. The user terminal corresponding to the merchant information may be a client terminal used by a merchant.
Step 405, in response to receiving the authority addition information sent by the user terminal, associating the authority information indicated by the received authority addition information with the corresponding commodity information.
In this embodiment, in response to receiving the authority addition information sent by the user end, the execution main body may associate the authority information indicated by the received authority addition information with the corresponding commodity information. The authority adding information can be used for indicating authority information to be added corresponding to the commodity. As an example, the execution subject may add, to some goods, authority information (e.g., information representing authority to support installment exemption) corresponding thereto.
And 406, generating a commodity information display page corresponding to the merchant information.
In this embodiment, the execution main body may generate a merchandise information display page corresponding to the merchant information in various manners. The commodity information display page may include associated authority information and corresponding commodity information. For example, a "free message" word may be displayed on a product page of a certain mobile phone.
In some optional implementation manners of this embodiment, based on the rights information included in the rights information, the execution main body may further send, to the sending end of the product acquisition information, the rights information associated with the product information corresponding to the product acquisition information in response to receiving the product acquisition information. The commodity obtaining information may include, for example, a commodity order. The authority information may be, for example, "10-fold integration is obtained".
Based on the optional implementation mode, a universal platform can be provided for conversion between users of rights and interests information and users purchasing commodities from a plurality of commodity channels, and therefore customer obtaining cost is reduced.
Optionally, in response to receiving the permission use information corresponding to the transmitted permission information, the execution main body may further call a preset interface to provide a service corresponding to the permission use information. The right usage information may include that the user terminal used by the user purchasing the commodity is generated in response to detecting the user clicking the button representing the usage right. The usage rights may include, for example, drawing points, paying by stages, drawing coupons, etc. The preset interface may include, for example, a point processing interface, a payment interface, a coupon processing interface, and the like.
In some optional implementations of this embodiment, the executing body may further continue to perform the following steps:
the method comprises the steps of firstly, obtaining display result data corresponding to a commodity information display page.
In these implementations, the presentation results data may include at least one of: page display data, page click data and commodity acquisition data.
And secondly, generating commodity information display effect information based on the statistics of the display result data.
Optionally, the execution subject may generate channel value information as the commodity information display effect information according to statistics of the display result data.
It should be noted that the detailed description of the first step and the second step may be consistent with the corresponding description in the optional implementation manner of step 203 in the foregoing embodiment, and is not repeated here.
As can be seen from fig. 4, a flow 400 of the method for generating commodity information in the present embodiment embodies a step of generating a commodity information presentation page including right addition information and commodity information. Therefore, the scheme described in the embodiment can support various merchants to access the existing system for adding the authority to the commodity of the e-commerce platform, so that the cost for external merchants to build the complete e-commerce process by themselves is avoided, and the flexibility of authority setting is enhanced. In addition, because the existing e-commerce platform is directly accessed, the user can be prevented from logging in and verifying for multiple times among different systems, so that the operation nodes of the user are reduced, and the efficiency of the total flow of the e-commerce is improved.
With further reference to fig. 5, as an implementation of the methods shown in the above figures, the present disclosure provides an embodiment of an apparatus for generating merchandise information, which corresponds to the method embodiment shown in fig. 2, and which is particularly applicable in various electronic devices.
As shown in fig. 5, the apparatus 500 for generating commodity information provided by the present embodiment includes a first acquisition unit 501, a selection unit 502, and a first generation unit 503. The first obtaining unit 501 is configured to obtain merchant information; a selecting unit 502 configured to select at least one matched commodity information from a preset commodity information set according to the merchant information, wherein the commodity information in the commodity information set is from information terminals corresponding to a plurality of commodity channels; the first generating unit 503 is configured to generate a product information display page corresponding to the merchant information based on the selected matched product information.
In the present embodiment, in the apparatus 500 for generating commodity information: the specific processing of the first obtaining unit 501, the selecting unit 502 and the first generating unit 503 and the technical effects thereof can refer to the related descriptions of step 201, step 202 and step 203 in the corresponding embodiment of fig. 2, which are not repeated herein.
In some optional implementations of the present embodiment, the selecting unit 502 may include a first sending module (not shown), a first receiving module (not shown), and a first selecting module (not shown). The first sending module may be configured to send a product selection policy page to the user side corresponding to the merchant information. The commodity selection strategy page can include at least one item of commodity selection strategy information. The first receiving module may be configured to receive the article selection policy information sent by the user terminal. The first selection module may be configured to select at least one matching commodity information from a preset commodity information set according to the commodity selection policy information.
In some optional implementations of the present embodiment, the selecting unit 502 may include a second sending module (not shown in the figure), a second receiving module (not shown in the figure), and a second selecting module (not shown in the figure). The second sending module may be configured to send the commodity selection page to the user side corresponding to the merchant information. The commodity selection page can comprise at least one commodity category. The commodity category may correspond to a plurality of commodity information. The second receiving module may be configured to receive the article selection information sent by the user terminal. The commodity selection information may be used to indicate at least one selected commodity information. The second selection module may be configured to select at least one matched item information corresponding to the item selection information from a preset item information set.
In some optional implementations of this embodiment, the apparatus 500 for generating commodity information may further include: a receiving unit (not shown), an adding unit (not shown). The receiving unit may be configured to receive the commodity addition information sent by the user side corresponding to the merchant information. The commodity adding information may be used to indicate information for adding commodities from a channel corresponding to the merchant information. The above-mentioned adding unit may be configured to add the article information indicated by the article addition information to the article information set.
In some optional implementation manners of this embodiment, the commodity adding information may also be used to indicate that commodity price information corresponding to a commodity is added. The adding unit may include a determining module (not shown in the figure) and an adding module (not shown in the figure). Wherein the determining module may be configured to determine whether the commodity price information indicated by the commodity adding information satisfies a preset price condition. The adding module may be configured to add the item price information indicated by the item adding information to the item information set in response to determining that the item price information indicated by the item adding information satisfies a preset price condition.
In some optional implementation manners of this embodiment, the first generating unit may include a first generating module (not shown in the figure), a third sending module (not shown in the figure), an associating module (not shown in the figure), and a second generating module (not shown in the figure). The first generation module may be configured to generate authority information corresponding to the selected matching commodity information. The third sending module may be configured to send the generated authority information to the user terminal corresponding to the merchant information. The association module may be configured to, in response to receiving the authority addition information sent by the user terminal, associate the authority information indicated by the received authority addition information with the corresponding commodity information. The authority adding information can be used for indicating authority information to be added corresponding to the commodity. The second generation module may be configured to generate a merchandise information display page corresponding to the merchant information. The commodity information display page may include associated authority information and corresponding commodity information.
In some optional implementation manners of this embodiment, the right information may include preset right information. The apparatus 500 for generating commodity information may further include: a transmitting unit (not shown in the figure) configured to transmit, in response to receiving the article acquisition information, authority information associated with the article information corresponding to the article acquisition information to a transmitting end of the article acquisition information.
In some optional implementations of this embodiment, the apparatus 500 for generating commodity information may further include: and a calling unit (not shown in the figure) configured to call a preset interface to provide a service corresponding to the authority use information in response to receiving the authority use information corresponding to the transmitted authority information.
In some optional implementations of this embodiment, the apparatus 500 for generating commodity information may further include: a second acquiring unit (not shown in the figure), a second generating unit (not shown in the figure). The second obtaining unit may be configured to obtain display result data corresponding to the merchandise information display page. The presentation result data may include at least one of: page display data, page click data and commodity acquisition data. The second generation unit may be configured to generate the commodity information display effect information based on statistics of the display result data.
In some optional implementation manners of the present embodiment, the second generating unit may be further configured to generate channel value information as the commodity information display effect information according to statistics on the display result data.
The device provided by the above embodiment of the present disclosure acquires the merchant information through the first acquiring unit 501. Then, the selecting unit 502 selects at least one matched commodity information from a preset commodity information set according to the merchant information. The commodity information in the commodity information set comes from information terminals corresponding to a plurality of commodity channels. Finally, the first generating unit 503 generates a product information display page corresponding to the merchant information based on the selected matched product information. On one hand, the commodity information barriers among different original platforms can be broken through, and the sharing value of the commodity information is embodied; on the other hand, a technical basis can be provided for non-platform internal merchants to build commodity information display pages by themselves, so that the operation threshold of common merchants is reduced.
Referring now to FIG. 6, a schematic diagram of an electronic device (e.g., the server of FIG. 1) 600 suitable for use in implementing embodiments of the present disclosure is shown. The terminal device in the embodiments of the present disclosure may include, but is not limited to, a mobile terminal such as a mobile phone, a notebook computer, and the like, and a stationary terminal such as a digital TV, a desktop computer, and the like. The server shown in fig. 6 is only an example, and should not bring any limitation to the functions and the scope of use of the embodiments of the present disclosure.
As shown in fig. 6, electronic device 600 may include a processing means (e.g., central processing unit, graphics processor, etc.) 601 that may perform various appropriate actions and processes in accordance with a program stored in a Read Only Memory (ROM)602 or a program loaded from a storage means 608 into a Random Access Memory (RAM) 603. In the RAM 603, various programs and data necessary for the operation of the electronic apparatus 600 are also stored. The processing device 601, the ROM 602, and the RAM 603 are connected to each other via a bus 604. An input/output (I/O) interface 605 is also connected to bus 604.
Generally, the following devices may be connected to the I/O interface 605: input devices 606 including, for example, a touch screen, touch pad, keyboard, mouse, camera, microphone, accelerometer, gyroscope, etc.; an output device 607 including, for example, a Liquid Crystal Display (LCD), a speaker, a vibrator, and the like; storage 608 including, for example, tape, hard disk, etc.; and a communication device 609. The communication means 609 may allow the electronic device 600 to communicate with other devices wirelessly or by wire to exchange data. While fig. 6 illustrates an electronic device 600 having various means, it is to be understood that not all illustrated means are required to be implemented or provided. More or fewer devices may alternatively be implemented or provided. Each block shown in fig. 6 may represent one device or may represent multiple devices as desired.
In particular, according to an embodiment of the present disclosure, the processes described above with reference to the flowcharts may be implemented as computer software programs. For example, embodiments of the present disclosure include a computer program product comprising a computer program embodied on a computer readable medium, the computer program comprising program code for performing the method illustrated in the flow chart. In such an embodiment, the computer program may be downloaded and installed from a network via the communication means 609, or may be installed from the storage means 608, or may be installed from the ROM 602. The computer program, when executed by the processing device 601, performs the above-described functions defined in the methods of embodiments of the present disclosure.
It should be noted that the computer readable medium described in the embodiments of the present disclosure may be a computer readable signal medium or a computer readable storage medium or any combination of the two. A computer readable storage medium may be, for example, but not limited to, an electronic, magnetic, optical, electromagnetic, infrared, or semiconductor system, apparatus, or device, or any combination of the foregoing. More specific examples of the computer readable storage medium may include, but are not limited to: an electrical connection having one or more wires, a portable computer diskette, a hard disk, a Random Access Memory (RAM), a read-only memory (ROM), an erasable programmable read-only memory (EPROM or flash memory), an optical fiber, a portable compact disc read-only memory (CD-ROM), an optical storage device, a magnetic storage device, or any suitable combination of the foregoing. In embodiments of the disclosure, a computer readable storage medium may be any tangible medium that can contain, or store a program for use by or in connection with an instruction execution system, apparatus, or device. In embodiments of the present disclosure, however, a computer readable signal medium may comprise a propagated data signal with computer readable program code embodied therein, for example, in baseband or as part of a carrier wave. Such a propagated data signal may take many forms, including, but not limited to, electro-magnetic, optical, or any suitable combination thereof. A computer readable signal medium may also be any computer readable medium that is not a computer readable storage medium and that can communicate, propagate, or transport a program for use by or in connection with an instruction execution system, apparatus, or device. Program code embodied on a computer readable medium may be transmitted using any appropriate medium, including but not limited to: electrical wires, optical cables, RF (Radio Frequency), etc., or any suitable combination of the foregoing.
The computer readable medium may be embodied in the server; or may exist separately and not be assembled into the server. The computer readable medium carries one or more programs which, when executed by the server, cause the server to: acquiring merchant information; selecting at least one matched commodity information from a preset commodity information set according to the merchant information, wherein the commodity information in the commodity information set comes from information terminals corresponding to a plurality of commodity channels; and generating a commodity information display page corresponding to the merchant information based on the selected matched commodity information.
Computer program code for carrying out operations for embodiments of the present disclosure may be written in any combination of one or more programming languages, including an object oriented programming language such as Java, Smalltalk, C + +, and conventional procedural programming languages, such as the "C" programming language or similar programming languages. The program code may execute entirely on the user's computer, partly on the user's computer, as a stand-alone software package, partly on the user's computer and partly on a remote computer or entirely on the remote computer or server. In the case of a remote computer, the remote computer may be connected to the user's computer through any type of network, including a Local Area Network (LAN) or a Wide Area Network (WAN), or the connection may be made to an external computer (for example, through the Internet using an Internet service provider).
The flowchart and block diagrams in the figures illustrate the architecture, functionality, and operation of possible implementations of systems, methods and computer program products according to various embodiments of the present disclosure. In this regard, each block in the flowchart or block diagrams may represent a module, segment, or portion of code, which comprises one or more executable instructions for implementing the specified logical function(s). It should also be noted that, in some alternative implementations, the functions noted in the block may occur out of the order noted in the figures. For example, two blocks shown in succession may, in fact, be executed substantially concurrently, or the blocks may sometimes be executed in the reverse order, depending upon the functionality involved. It will also be noted that each block of the block diagrams and/or flowchart illustration, and combinations of blocks in the block diagrams and/or flowchart illustration, can be implemented by special purpose hardware-based systems which perform the specified functions or acts, or combinations of special purpose hardware and computer instructions.
The units described in the embodiments of the present disclosure may be implemented by software or hardware. The described units may also be provided in a processor, and may be described as: a processor comprises a first acquisition unit, a selection unit and a first generation unit. Where the names of these units do not in some cases constitute a limitation on the unit itself, for example, the first acquiring unit may also be described as a "unit that acquires merchant information".
The foregoing description is only exemplary of the preferred embodiments of the disclosure and is illustrative of the principles of the technology employed. It will be appreciated by those skilled in the art that the scope of the invention in the embodiments of the present disclosure is not limited to the specific combination of the above-mentioned features, but also encompasses other embodiments in which any combination of the above-mentioned features or their equivalents is made without departing from the inventive concept as defined above. For example, the above features and (but not limited to) technical features with similar functions disclosed in the embodiments of the present disclosure are mutually replaced to form the technical solution.

Claims (13)

1. A method for generating merchandise information, comprising:
acquiring merchant information;
selecting at least one matched commodity information from a preset commodity information set according to the merchant information, wherein the commodity information in the commodity information set comes from information terminals corresponding to a plurality of commodity channels;
and generating a commodity information display page corresponding to the merchant information based on the selected matched commodity information.
2. The method of claim 1, wherein the selecting at least one matching product information from a preset product information set according to the merchant information comprises:
sending a commodity selection strategy page to a user side corresponding to the merchant information, wherein the commodity selection strategy page comprises at least one item of commodity selection strategy information;
receiving commodity selection strategy information sent by the user side;
and selecting at least one matched commodity information from a preset commodity information set according to the commodity selection strategy information.
3. The method of claim 1, wherein the selecting at least one matching product information from a preset product information set according to the merchant information comprises:
sending a commodity selection page to a user side corresponding to the merchant information, wherein the commodity selection page comprises at least one commodity type, and the commodity type corresponds to a plurality of commodity information;
receiving commodity selection information sent by the user side, wherein the commodity selection information is used for indicating at least one selected commodity information;
and selecting at least one matched commodity information which is consistent with the commodity selection information from a preset commodity information set.
4. The method of claim 1, wherein the method further comprises:
receiving commodity adding information sent by a user side corresponding to the merchant information, wherein the commodity adding information is used for indicating that information of commodities from a channel corresponding to the merchant information is added;
and adding the commodity information indicated by the commodity adding information into the commodity information set.
5. The method according to claim 4, wherein the commodity addition information is further used for instructing addition of commodity price information corresponding to a commodity; and
the adding the commodity price information indicated by the commodity adding information into the commodity information set includes:
determining whether the commodity price information indicated by the commodity adding information meets a preset price condition;
and in response to determining that the commodity price information indicated by the commodity adding information meets a preset price condition, adding the commodity price information indicated by the commodity adding information into the commodity information set.
6. The method according to claim 1, wherein the generating a commodity information display page corresponding to the merchant information based on the selected matched commodity information comprises:
generating authority information corresponding to the selected matched commodity information;
sending the generated authority information to a user side corresponding to the merchant information;
in response to receiving the authority adding information sent by the user side, associating the authority information indicated by the received authority adding information with corresponding commodity information, wherein the authority adding information is used for indicating the authority information to be added corresponding to the commodity;
and generating a commodity information display page corresponding to the merchant information, wherein the commodity information display page comprises associated authority information and corresponding commodity information.
7. The method of claim 6, wherein the rights information includes preset rights information; and
the method further comprises the following steps:
and sending the authority information associated with the commodity information corresponding to the commodity acquisition information to a sending end of the commodity acquisition information in response to the received commodity acquisition information.
8. The method of claim 7, wherein the method further comprises:
and responding to the received permission use information corresponding to the sent permission information, and calling a preset interface to provide a service corresponding to the permission use information.
9. The method according to one of claims 1 to 8, wherein the method further comprises:
acquiring display result data corresponding to the commodity information display page, wherein the display result data comprises at least one of the following items: page display data, page click data and commodity acquisition data;
and generating commodity information display effect information based on the statistics of the display result data.
10. The method of claim 9, wherein the generating of the merchandise information display effect information based on the statistics of the display result data comprises:
and generating channel value information as the commodity information display effect information according to the statistics of the display result data.
11. An apparatus for generating merchandise information, comprising:
a first acquisition unit configured to acquire merchant information;
the selecting unit is configured to select at least one matched commodity information from a preset commodity information set according to the merchant information, wherein the commodity information in the commodity information set comes from information terminals corresponding to a plurality of commodity channels;
and the first generating unit is configured to generate a commodity information display page corresponding to the merchant information based on the selected matched commodity information.
12. A server, comprising:
one or more processors;
a storage device having one or more programs stored thereon;
when executed by the one or more processors, cause the one or more processors to implement the method of any one of claims 1-10.
13. A computer-readable medium, on which a computer program is stored which, when being executed by a processor, carries out the method according to any one of claims 1-10.
CN202010580147.8A 2020-06-23 2020-06-23 Method and device for generating commodity information Pending CN111738798A (en)

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