CN111327920A - Live broadcast-based information interaction method and device, electronic equipment and readable storage medium - Google Patents
Live broadcast-based information interaction method and device, electronic equipment and readable storage medium Download PDFInfo
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- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
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- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
- H04N21/431—Generation of visual interfaces for content selection or interaction; Content or additional data rendering
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Abstract
The application provides a live broadcast-based information interaction method and device, an electronic device and a readable storage medium, and the method comprises the following steps: acquiring an identified operation behavior of the audience, wherein the operation behavior is a behavior of online interaction between the audience and a main broadcast; controlling at least one sub-picture to realize picture change according to the interaction logic of the operation behaviors and the sub-pictures, wherein the sub-pictures are superposed on an original image acquired by a camera; and sending the original image together with the sub-picture to a terminal device held by the audience. According to the method and the device, the picture change in the sub-picture can be realized according to the operation behavior of the audience on the live broadcast content and the interaction logic of the operation behavior and the sub-picture, and the sub-picture can be a prop which is superposed on an original image and is not provided by a live broadcast platform, so that the anchor can customize the activity of interacting with the audience at a terminal equipment end held by the anchor, and the intimacy and the interestingness of interaction between the anchor and the audience are increased.
Description
Technical Field
The application relates to the technical field of data processing, in particular to a live broadcast-based information interaction method and device, electronic equipment and a readable storage medium.
Background
In the existing live network environment, the audience and the anchor usually interact through characters, props and other ways. However, the props are often props provided by live broadcast platforms, are limited by the live broadcast platforms, have limited interaction effects, and are not beneficial to increasing intimacy and interestingness between the anchor and audiences.
Disclosure of Invention
An object of the embodiments of the present application is to provide a live broadcast-based information interaction method, apparatus, electronic device and readable storage medium, so as to solve the problem that in the prior art, the interaction effect is limited, and it is not beneficial to increase the intimacy and interest between the anchor and the audience.
In a first aspect, an embodiment of the present application provides a live broadcast-based information interaction method, which is applied to a terminal device held by a anchor and used for implementing interaction between the anchor and viewers, and the method includes: acquiring an identified operation behavior of the audience, wherein the operation behavior is a behavior of online interaction between the audience and a main broadcast; controlling at least one sub-picture to realize picture change according to the interaction logic of the operation behaviors and the sub-pictures, wherein the sub-pictures are superposed on an original image acquired by a camera; and sending the original image together with the sub-picture to a terminal device held by the audience.
In the above embodiment, the change of the sub-picture is realized according to the operation behavior of the audience on the live broadcast content and the interaction logic between the operation behavior and the sub-picture, and the sub-picture can be a prop which is superimposed on the original image and is not provided by the live broadcast platform, so that the anchor can customize the activity of interacting with the audience at the terminal equipment end held by the anchor, and the intimacy and the interestingness of the interaction between the anchor and the audience are increased.
In one possible design, the obtaining the operation behavior of the identified audience comprises: acquiring a target pattern from a display interface of terminal equipment held by the anchor, wherein the target pattern is triggered by the operation of the terminal equipment of the audience; and determining the operation behavior of the target pattern representation according to the corresponding relation between the behavior of the pattern representation and the pattern.
In the foregoing embodiment, the operation behavior of the audience can be obtained from the display interface identification pattern by the terminal device held by the anchor, so that the operation behavior of the audience can be identified without any change at the server of the live broadcast platform, and the live broadcast-based information interaction method provided by the embodiment of the application is applicable to a plurality of different live broadcast platforms and has high usability.
In one possible design, the obtaining the operation behavior of the identified audience comprises: receiving target instruction information which is sent by a server and represents operation behaviors; and determining the operation behavior corresponding to the target instruction information according to the corresponding relation between the instruction information and the operation behavior.
In the above-described embodiment, the operation behavior of the viewer may be obtained from the target instruction information transmitted from the server. Because the target instruction information is transmitted by the server, the accuracy of obtaining the operation behavior through the target instruction information is higher.
In one possible design, the obtaining the operation behavior of the identified audience comprises: and receiving the operation behavior of the audience identified by the server.
In the above-described embodiment, the server can recognize the operation behavior of the viewer and transmit information corresponding to the recognized operation behavior to the terminal device held by the anchor, so that the amount of computation at the terminal device side can be reduced.
In one possible design, before the obtaining the operational behavior of the identified audience, the method further includes: superposing at least one sub-picture on the original image by using an image editing program to form a composite image; and sending the composite image to a terminal device held by the audience.
In the above embodiment, a composite image is formed by superimposing at least one sub-picture on an original image by using an image editing program, the composite image is presented to audiences, and interactive props set by a main broadcast user can be presented in the sub-picture of the composite image, so that the interactive props break through the limitation of a live broadcast platform and improve the freshness of live broadcast watching of the audiences.
In one possible design, the image editing program is a local program of the terminal device held by the anchor.
In the above embodiment, the image editing program may be a local program installed on a terminal device held by the anchor, and the local program may smoothly generate the anchor-defined interactive prop, and is not affected by the network environment.
In one possible design, the forming a composite image by superimposing at least one sprite on the original image using an image editing program includes: sending the original image to a preset device; and receiving a composite image formed by the preset equipment, wherein the preset equipment utilizes an image editing program installed on the preset equipment to superpose at least one sub-picture on the original image to form the composite image.
In the above embodiment, the image editing program may be a program that is run by a device networked with the terminal device held by the anchor, that is, the image editing program may be a program that is acquired through a network, so that the local running pressure of the terminal device held by the anchor can be reduced, and the running reliability of the terminal device can be improved.
In a second aspect, an embodiment of the present application provides a live broadcast-based information interaction apparatus, which is applied to a terminal device held by a anchor, and is used for implementing interaction between the anchor and viewers, where the apparatus includes: the operation behavior acquisition module is used for acquiring the identified operation behavior of the audience, wherein the operation behavior is the behavior of the audience and the anchor for online interaction; the picture change control module is used for controlling at least one sub-picture to realize picture change according to the interaction logic of the operation behaviors and the sub-pictures, wherein the sub-pictures are superposed on an original image acquired by a camera; and the image sending module is used for sending the original image and the sub-picture together to terminal equipment held by the audience.
In one possible design, the operation behavior obtaining module is specifically configured to obtain a target pattern from a display interface of the terminal device held by the anchor, where the target pattern is triggered by the operation of the terminal device of the viewer; and determining the operation behavior of the target pattern representation according to the corresponding relation between the behavior of the pattern representation and the pattern.
In one possible design, the operation behavior acquisition module is specifically configured to receive target instruction information representing an operation behavior sent by a server; and determining the operation behavior corresponding to the target instruction information according to the corresponding relation between the instruction information and the operation behavior.
In one possible design, the operation behavior acquisition module is specifically configured to receive the operation behavior of the viewer identified by the server.
In one possible design, the apparatus further includes: the image synthesis module is used for superposing at least one sub-picture on the original image by utilizing an image editing program to form a synthesized image; and the composite image sending module is used for sending the composite image to the terminal equipment held by the audience.
In a third aspect, an embodiment of the present application provides an electronic device, including the method in the first aspect or any optional implementation manner of the first aspect.
In a fourth aspect, the present application provides a readable storage medium having stored thereon an executable program which, when executed by a processor, performs the method of the first aspect or any of the optional implementations of the first aspect.
In a fifth aspect, the present application provides an executable program product which, when run on a computer, causes the computer to perform the method of the first aspect or any possible implementation manner of the first aspect.
In order to make the aforementioned and other objects, features and advantages of the present invention comprehensible, preferred embodiments accompanied with figures are described in detail below.
Drawings
In order to more clearly illustrate the technical solutions of the embodiments of the present application, the drawings that are required to be used in the embodiments of the present application will be briefly described below, it should be understood that the following drawings only illustrate some embodiments of the present application and therefore should not be considered as limiting the scope, and that those skilled in the art can also obtain other related drawings based on the drawings without inventive efforts.
Fig. 1 is a flowchart illustrating a live broadcast-based information interaction method provided by an embodiment of the present application;
FIG. 2a is a diagram illustrating one aspect of a sprite displaying an interface;
FIG. 2b is a schematic diagram illustrating another aspect of a sprite of a display interface;
FIG. 3 is a flow chart illustrating one embodiment of step S110 of FIG. 1;
FIG. 4 is a schematic flow chart diagram illustrating another embodiment of step S110 in FIG. 1;
FIG. 5 is a flowchart illustrating a part of steps of a live broadcast-based information interaction method provided by an embodiment of the present application;
fig. 6 shows a schematic structural block diagram of a live broadcast-based information interaction device provided by an embodiment of the present application.
Detailed Description
In the existing network live broadcast, when watching a live program of a main broadcast, audiences often can communicate and interact with the main broadcast through a character barrage and an interactive prop provided by a live platform, however, the prop provided by the live platform is limited, so that the interaction between the main broadcast and the audiences is limited. The live broadcast-based information interaction method provided by the embodiment of the application controls the picture change of the sub-picture by identifying the operation behavior of the audience and based on the interaction logic of the operation behavior and the sub-picture, so that the anchor and the audience can interact through the picture change of the sub-picture, and the interactive range is enlarged.
The technical solutions in the embodiments of the present application will be described below with reference to the drawings in the embodiments of the present application.
Referring to fig. 1, fig. 1 shows a live broadcast-based information interaction method provided in an embodiment of the present application, where the method may be executed by a terminal device held by a main broadcast, and the method specifically includes the following steps S110 to S130:
in step S110, the operation behavior of the identified viewer is obtained.
Wherein the operation behavior is the behavior of online interaction between the audience and the anchor. For example, the operational behavior may be a like behavior, a gift-offering behavior, or a purchase behavior. The operation behavior of the viewer can be recognized by the terminal device held by the anchor or by the server. The manner in which the viewer's operational behavior is identified is described in detail below.
Step S120, controlling at least one sub-picture to realize picture change according to the interaction logic of the operation behavior and the sub-pictures.
And the sub-picture is superposed on the original image acquired by the camera. The number of the sub-pictures can be one or more; the plurality of sub-pictures may be arranged at one side of the original image in a vertical arrangement. The content displayed in the sprite may be a main customized image, such as: hearts, balloons, diamonds, etc.
Please refer to fig. 2a and fig. 2b, the sub-frame 610 is illustrated as a red heart and the operation behavior is a praise behavior: when the praise behavior of the viewer is acquired, the position of the sub-screen 610 of the display interface 620 starts to show the floating of the red heart, for details, see fig. 2 a; when the audience has more and more praise in a unit time, the volume of the hearts can become larger, see fig. 2 b; when the praise behavior of the audience is not detected within a preset time period, the volume of the hearts starts to be reduced from large to small; when the viewer's approval is detected again in the process of the reduction of the volume of the hearts, the volume of the hearts stops being reduced and gradually increases again.
Alternatively, the screen changing process of step S120 may be implemented by an interactive logic control program disposed in the terminal device held by the anchor.
Step S130, sending the original image and the sub-picture together to a terminal device held by the viewer.
Alternatively, the original image may be directly transmitted to a terminal device held by the viewer together with the sub-picture; the original image and the sub-picture can also be sent to a server, and then the server sends the original image and the sub-picture to a terminal device held by a viewer. The particular manner in which the original image is sent along with the sprite should not be construed as limiting the application.
The change of the picture in the sub-picture is realized according to the operation behavior of the audience on the live broadcast content and the interaction logic of the operation behavior and the sub-picture, and the sub-picture can be a prop which is superposed on an original image and is not provided by a live broadcast platform, so that the anchor can customize the interaction activity with the audience at a terminal equipment end held by the anchor, and the intimacy and the interaction interestingness between the anchor and the audience are increased.
Optionally, referring to fig. 3, in an embodiment, the step S110 may include the following steps S111 to S112:
step S111, obtaining a target pattern from a display interface of the terminal device held by the anchor, where the target pattern is triggered by the operation of the viewer at the terminal device of the viewer.
Spectators can communicate with the anchor by means of characters, and also can communicate with the anchor by means of props provided by a live broadcast platform. Whether the character barrage or the prop provided by the live platform can be displayed in the live picture of the anchor.
For example, when the audience triggers a praise behavior at the terminal device of the audience, a "thumb" pattern, "praise" graphic text or "top" graphic text or the like may appear at the first setting position of the live broadcast picture; when the audience triggers the gift sending behavior, a pattern of a virtual gift given by the audience, such as an 'airplane' pattern or a 'rocket' pattern, can appear at a second set position of the live broadcast picture; when the viewer triggers the purchasing behavior, a purchasing behavior result prompt may appear at a third set position of the live broadcast picture, for example, "user XXX has purchased YYY," where XXX is the user name of the viewer and YYY is the name of the product purchased by the viewer.
The specific positions of the first setting position, the second setting position and the third setting position may be the same or different, and the specific positions of the setting positions should not be construed as limiting the present application.
The terminal device can acquire the target pattern from the first set position, the second set position or the third set position of the display interface.
And step S112, determining the operation behavior of the target pattern representation according to the corresponding relation between the behavior of the pattern representation and the pattern.
After the terminal device acquires the target pattern, the terminal device may determine an operation behavior corresponding to the target pattern according to a correspondence between the operation behavior and the pattern. The correspondence described above may be stored in the terminal device in advance.
The corresponding relation between the behavior of the pattern characterization and the pattern comprises the following steps: praise behavior can correspond to a 'thumb' pattern, a 'praise' graphic character or a 'top' graphic character; the gift giving behavior may correspond to a pattern of multiple virtual gifts, such as an "airplane" pattern or a "rocket" pattern; the purchase behavior may correspond to a purchase behavior result prompt pattern, such as "user XXX has purchased YYY".
Alternatively, the recognition process of step S111 may be implemented by a recognition program disposed in a terminal device held by the anchor, where the recognition program may capture a live broadcast frame of a screen of the current terminal device, recognize a target pattern in the live broadcast frame by using a trained convolutional neural network, and determine an operation behavior represented by the target pattern according to a correspondence between the pattern and the behavior. The recognition program may also recognize textual content in the live view.
The operation behaviors of the audiences can be obtained from the display interface identification patterns by the terminal equipment held by the anchor, so that the operation behaviors of the audiences can be identified without any change at the server of the live broadcast platform, and the live broadcast-based information interaction method provided by the embodiment of the application can be suitable for a plurality of different live broadcast platforms and has high usability.
Optionally, referring to fig. 4, in an embodiment, the step S110 may include the following steps S211 to S212:
and step S211, receiving target instruction information which is sent by the server and represents the operation behavior.
The target instruction information corresponds to a corresponding target operational behavior. Optionally, after the terminal device held by the viewer is triggered by the viewer, the operation behavior of the viewer may transmit information corresponding to the operation behavior to the server. After receiving the information corresponding to the operation behavior, the server may generate corresponding instruction information and transmit the instruction information to the terminal device held by the anchor.
Step S212, determining the operation behavior corresponding to the target instruction information according to the corresponding relation between the instruction information and the operation behavior.
The correspondence between the instruction information and the operation behavior may be stored in advance in the terminal device held by the anchor, and the terminal device held by the anchor may determine the operation behavior corresponding to the target instruction information according to the correspondence.
The operation behavior of the viewer can be obtained by the target instruction information transmitted by the server. Because the target instruction information is transmitted by the server, the accuracy of obtaining the operation behavior through the target instruction information is higher.
Optionally, in a specific embodiment, the step S110 may include the following steps: and receiving the operation behavior of the audience identified by the server.
The server identifies the operation behavior of the viewer and transmits information corresponding to the identified operation behavior to the terminal device held by the anchor, so that the computation amount of the terminal device side can be reduced.
Optionally, referring to fig. 5, in a specific embodiment, before step S110, the following steps S101 to S102 may be further included:
and step S101, superposing at least one sub-picture on the original image by using an image editing program to form a composite image.
Step S102, transmitting the composite image to a terminal device held by the viewer.
The original image is an image collected by terminal equipment of a main broadcaster through a camera, a sub-picture is superposed on the original image by an image editing program to form a composite image formed by the original image and the sub-picture, and the composite image is sent to the terminal equipment of audiences for the audiences to watch. The interactive prop set by the anchor user-defined can be presented in the sub-picture of the composite image, so that the interactive prop breaks through the limitation of a live broadcast platform and improves the freshness of watching live broadcast by audiences.
The image editing program may be a local program of the terminal device held by the anchor. The local program can be located between a hardware driving layer and a system API layer of the terminal device and is called by an API interface in the system API layer, wherein the API interface is responsible for calling and shooting images, the hardware driving layer transmits images collected by the camera to the image editing program, and the image editing program processes the images collected by the camera and then is responsible for calling the API interface for shooting the images to obtain a composite image. The local program can smoothly generate the interactive prop defined by the anchor without being influenced by the network environment.
Optionally, step S101 may specifically include: sending the original image to a preset device; and receiving a composite image formed by the preset equipment, wherein the preset equipment utilizes an image editing program installed on the preset equipment to superpose at least one sub-picture on the original image to form the composite image.
The preset device is a device networked with the terminal device held by the anchor, and the image editing program can also be a program operated by the device networked with the terminal device held by the anchor. The networked device can be a server, and the server can be a cloud server, namely, the image editing program can be operated at the cloud end. The image editing program can be a program acquired through a network, so that the local operating pressure of the terminal equipment held by the anchor can be reduced, and the operating reliability of the terminal equipment is improved.
Referring to fig. 6, fig. 6 illustrates a live broadcast-based information interaction apparatus provided by an embodiment of the present application, where the apparatus 500 includes:
an operation behavior obtaining module 510, configured to obtain an operation behavior of the identified viewer, where the operation behavior is a behavior of online interaction between the viewer and the anchor.
And a picture change control module 520, configured to control at least one sub-picture to implement picture change according to the interaction logic between the operation behavior and the sub-picture, where the sub-picture is superimposed on an original image acquired by a camera.
An image sending module 530, configured to send the original image and the sub-picture together to a terminal device held by the viewer.
An operation behavior obtaining module 510, configured to obtain a target pattern from a display interface of a terminal device held by the anchor, where the target pattern is triggered by the operation of the terminal device of the audience; and determining the operation behavior of the target pattern representation according to the corresponding relation between the behavior of the pattern representation and the pattern.
An operation behavior obtaining module 510, configured to specifically receive target instruction information representing an operation behavior sent by a server; and determining the operation behavior corresponding to the target instruction information according to the corresponding relation between the instruction information and the operation behavior.
The operation behavior obtaining module 510 is specifically configured to receive an operation behavior of the viewer identified by the server.
The device further comprises:
and the image synthesis module is used for superposing at least one sub-picture on the original image by using an image editing program to form a synthesized image.
And the composite image sending module is used for sending the composite image to the terminal equipment held by the audience.
The live broadcast-based information interaction apparatus shown in fig. 6 corresponds to the live broadcast-based information interaction method shown in fig. 1, and details thereof are not repeated here.
In the embodiments provided in the present application, it should be understood that the disclosed apparatus and method may be implemented in other ways. The above-described embodiments of the apparatus are merely illustrative, and for example, the division of the units is only one logical division, and there may be other divisions when actually implemented, and for example, a plurality of units or components may be combined or integrated into another system, or some features may be omitted, or not executed. In addition, the shown or discussed mutual coupling or direct coupling or communication connection may be an indirect coupling or communication connection of devices or units through some communication interfaces, and may be in an electrical, mechanical or other form.
In addition, units described as separate parts may or may not be physically separate, and parts displayed as units may or may not be physical units, may be located in one place, or may be distributed on a plurality of network units. Some or all of the units can be selected according to actual needs to achieve the purpose of the solution of the embodiment.
Furthermore, the functional modules in the embodiments of the present application may be integrated together to form an independent part, or each module may exist separately, or two or more modules may be integrated to form an independent part.
In this document, relational terms such as first and second, and the like may be used solely to distinguish one entity or action from another entity or action without necessarily requiring or implying any actual such relationship or order between such entities or actions.
The above description is only an example of the present application and is not intended to limit the scope of the present application, and various modifications and changes may be made by those skilled in the art. Any modification, equivalent replacement, improvement and the like made within the spirit and principle of the present application shall be included in the protection scope of the present application.
Claims (10)
1. An information interaction method based on live broadcast is applied to terminal equipment held by a main broadcast and used for realizing interaction between the main broadcast and audiences, and the method comprises the following steps:
acquiring an identified operation behavior of the audience, wherein the operation behavior is a behavior of online interaction between the audience and a main broadcast;
controlling at least one sub-picture to realize picture change according to the interaction logic of the operation behaviors and the sub-pictures, wherein the sub-pictures are superposed on an original image acquired by a camera;
and sending the original image together with the sub-picture to a terminal device held by the audience.
2. The method of claim 1, wherein the obtaining the operational behavior of the identified viewer comprises:
acquiring a target pattern from a display interface of terminal equipment held by the anchor, wherein the target pattern is triggered by the operation of the terminal equipment of the audience;
and determining the operation behavior of the target pattern representation according to the corresponding relation between the behavior of the pattern representation and the pattern.
3. The method of claim 1, wherein the obtaining the operational behavior of the identified viewer comprises:
receiving target instruction information which is sent by a server and represents operation behaviors;
and determining the operation behavior corresponding to the target instruction information according to the corresponding relation between the instruction information and the operation behavior.
4. The method of claim 1, wherein the obtaining the operational behavior of the identified viewer comprises:
and receiving the operation behavior of the audience identified by the server.
5. The method of claim 1, wherein prior to said obtaining the operational behavior of the identified viewer, the method further comprises:
superposing at least one sub-picture on the original image by using an image editing program to form a composite image;
and sending the composite image to a terminal device held by the audience.
6. The method according to claim 5, wherein the image editing program is a local program of the terminal device held by the anchor.
7. The method of claim 5, wherein said forming a composite image by superimposing at least one sprite over the original image using an image editing program comprises:
sending the original image to a preset device;
and receiving a composite image formed by the preset equipment, wherein the preset equipment utilizes an image editing program installed on the preset equipment to superpose at least one sub-picture on the original image to form the composite image.
8. An information interaction device based on live broadcast is characterized in that the device is applied to terminal equipment held by a main broadcast and used for realizing interaction between the main broadcast and audiences, and the device comprises:
the operation behavior acquisition module is used for acquiring the identified operation behavior of the audience, wherein the operation behavior is the behavior of the audience and the anchor for online interaction;
the picture change control module is used for controlling at least one sub-picture to realize picture change according to the interaction logic of the operation behaviors and the sub-pictures, wherein the sub-pictures are superposed on an original image acquired by a camera;
and the image sending module is used for sending the original image and the sub-picture together to terminal equipment held by the audience.
9. An electronic device, comprising: a processor, a storage medium and a bus, the storage medium storing machine-readable instructions executable by the processor, the processor and the storage medium communicating over the bus when the electronic device is operating, the processor executing the machine-readable instructions to perform the method of any one of claims 1-7 when executed.
10. A readable storage medium, having stored thereon a computer program which, when executed by a processor, performs the method of any one of claims 1-7.
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CN202010213457.6A CN111327920A (en) | 2020-03-24 | 2020-03-24 | Live broadcast-based information interaction method and device, electronic equipment and readable storage medium |
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