CN107798274A - A kind of intelligent advisement player with flow of the people acquisition function - Google Patents
A kind of intelligent advisement player with flow of the people acquisition function Download PDFInfo
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- CN107798274A CN107798274A CN201610791596.0A CN201610791596A CN107798274A CN 107798274 A CN107798274 A CN 107798274A CN 201610791596 A CN201610791596 A CN 201610791596A CN 107798274 A CN107798274 A CN 107798274A
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0261—Targeted advertisements based on user location
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06V—IMAGE OR VIDEO RECOGNITION OR UNDERSTANDING
- G06V20/00—Scenes; Scene-specific elements
- G06V20/40—Scenes; Scene-specific elements in video content
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04W—WIRELESS COMMUNICATION NETWORKS
- H04W48/00—Access restriction; Network selection; Access point selection
- H04W48/20—Selecting an access point
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Abstract
The invention discloses a kind of intelligent advisement player with flow of the people acquisition function, including data acquisition module, image processing module, background administration module, data memory module, terminal monitoring module, WIFI hot spot is set in the advertisement machine, can automatic identification advertisement machine periphery there is the equipment of WIFI function, analyze the flow of the people on advertisement machine periphery, effective warning information is proposed for relevant departments, system data back-office integration face information data resource, statistical separates out the information such as crowd's quantity and age level distribution in the period, effective data are provided for businessman's migration efficiency management to support.For the function of different crowd advertisement pushing, greatly advertisement pushing effect is improved for advertisement businessman.
Description
Technical field
The invention belongs to intelligent advertisement field of media, and in particular to a kind of intelligent advertisement with flow of the people acquisition function
Machine.
Background technology
With the development of science and technology, also there is miscellaneous advertisement putting mode in advertising media's industry, but along with day
How the advertising message that benefit increases, consumer can receive how many, advertisement putting effectActual situation be spread unchecked it is wide
Accusing information, to launch effect unsatisfactory, how to carry out having targetedly carrying out advertisement hair and allow many advertising media business heads
Pain, it can't help thinking deeply traditional advertisement machine, whether information is issued also attractive
How many people pays close attention to advertised productProduct orientation is accurateWhether advertisement is attractiveWhat time period, what
Position sees that the people of advertisement is mostAdvertisement putting can be allowed more accurateMany businessmans can be concerned about these problems, in order that obtaining extensively
Accuse effectively typically can all be arranged on the bigger region of counterpart's flow by public concern, advertisement machine, and some businessmans also push away
Go out some interactive information delivery systems, simply, what these interactive information delivery systems were only issued with presentation of information and information
Function, is still traditional issue form, is indifferent to and have received how many by user on earth, can not more understand the specific need of user
Ask, some behaviors for user can not also obtain in real time, so that current state is the advertisement machine being found everywhere is
The advertisement terminal of certain position is installed to, the user behavior occurred for advertisement machine periphery can not obtain completely, advertisement machine
Function is too single, it is impossible to is used effectively, wastes resource.
The content of the invention
The technical problems to be solved by the invention are:A kind of intelligent advisement player with flow of the people acquisition function is provided, solved
Determine the problem of advertisement machine function is single, utilization rate is low in the prior art.
The present invention uses following technical scheme to solve above-mentioned technical problem:
A kind of intelligent advisement player with flow of the people acquisition function, including data acquisition module, image processing module, backstage
Control module, data memory module, terminal monitoring module,
The data acquisition module includes WIFI hot spot unit, image acquisition units, wherein, WIFI hot spot unit is used to obtain
Take advertisement machine periphery flow of the people information;Image acquisition units are used to gathering the image information of advertisement machine people from periphery, and by acquisition
Image information is sent to image processing module;
Image processing module is used to handle the image information of people, obtains characteristics of human body's information, and by the people of acquisition
Body characteristicses information is sent to background administration module;
Data memory module is used to storing the positional information on advertisement machine periphery set in advance, advertisement pushing information, in advance
Characteristics of human body's information of setting, and the match information of characteristics of human body and advertisement;
Background administration module is used for the flow of the people for counting advertisement machine periphery, and the characteristics of human body's information and number that will be received
Contrasted according to characteristics of human body's information set in advance in memory module, and according to characteristics of human body and the match information of advertisement
Advertisement pushing information is sent to display screen;
Terminal monitoring module includes display screen, warning device, and display screen is used for according to characteristics of human body's information to advertisement pushing
Information is shown;Warning device is used for when the hardware component or software control module of advertisement machine break down, and sends report
Alert information.
The WIFI hot spot unit identifies that surrounding has the equipment of WIFI function first, and acquisition is all to be set with WIFI function
Standby quantity, ID number and corresponding physical location, and send to background administration module.
Characteristics of human body's information includes human face five-sense-organ, height, sex, age bracket.
Described image processing module receives image information, first, by the pixel of image and the position on advertisement machine periphery
Information is corresponded, secondly, obtain image on all people advertisement machine periphery physical location coordinate, then, obtain
Characteristics of human body's information of at least one people nearest apart from advertisement machine screen position, finally, believed according to the characteristics of human body of selection
Cease and the advertisement pushing information corresponding with the people is sent to display screen with the match information of advertisement.
WIFI Quick Response Codes are set on the display screen of the advertisement machine, it is wide to add this for the device scan with WIFI function
The WIFI network of announcement machine.
Compared with prior art, the invention has the advantages that:
The 1st, WIFI hot spot is set in advertisement machine, can automatic identification advertisement machine periphery there is the equipment of WIFI function, analysis
The flow of the people on advertisement machine periphery, effective warning information, system data back-office integration face information data are proposed for relevant departments
Resource, statistical separate out the information such as crowd's quantity and age level distribution in the period, are provided with for businessman's migration efficiency management
The data of effect are supported.
2nd, can Intelligent statistical and analysis User Status, understand the hobby of user, be provided simultaneously with Face datection, face is known
Not, sex identification, age bracket identification function, are integrated with information issuing system, there is provided for the function of different crowd advertisement pushing,
Greatly advertisement pushing effect is improved for advertisement businessman.
3rd, recognition of face orientation supplying system can utilize existing information network resource, can make in LAN, wide area network
With, without it is extra build proprietary network and mitigate customer network build cost.
Brief description of the drawings
Fig. 1 is the structured flowchart of advertisement machine of the present invention.
Fig. 2 is the present inventor's advertisement machine system workflow diagram.
Wherein, the mark in figure for:1-USB cameras;2- LCDs;3- wireless launchers;4- Quick Response Code figures;5-
Advertisement machine main body.
Embodiment
The structure and the course of work of the present invention are described further below in conjunction with the accompanying drawings.
A kind of intelligent advisement player with flow of the people acquisition function, including data acquisition module, image processing module, backstage
Control module, data memory module, terminal monitoring module,
The data acquisition module includes WIFI hot spot unit, image acquisition units, wherein, WIFI hot spot unit is used to obtain
Advertisement machine periphery flow of the people information is taken, the equipment around identification first with WIFI function, acquisition is all to be set with WIFI function
Standby quantity, ID number and corresponding physical location, and send to background administration module;Image acquisition units are used to gather advertisement
The image information of machine people from periphery, and the image information of acquisition is sent to image processing module;
Image processing module is used to handle the image information of people, first, by the pixel of image and advertisement machine week
The positional information on side is corresponded, secondly, obtain image on all people advertisement machine periphery physical location coordinate, so
Afterwards, obtain characteristics of human body's information of at least one people nearest apart from advertisement machine screen position, including human face five-sense-organ, height,
Sex, age bracket, finally, sent and the people to display screen according to characteristics of human body's information of selection and the match information of advertisement
Corresponding advertisement pushing information.
Data memory module is used to storing the positional information on advertisement machine periphery set in advance, advertisement pushing information, in advance
Characteristics of human body's information of setting, and the match information of characteristics of human body and advertisement;
Background administration module is used for the flow of the people for counting advertisement machine periphery, and the characteristics of human body's information and number that will be received
Contrasted according to characteristics of human body's information set in advance in memory module, and according to characteristics of human body and the match information of advertisement
Advertisement pushing information is sent to display screen;
Terminal monitoring module includes display screen, warning device, and display screen is used for according to characteristics of human body's information to advertisement pushing
Information is shown;Warning device is used for when the hardware component or software control module of advertisement machine break down, and sends report
Alert information.
WIFI Quick Response Codes are set on the display screen of the advertisement machine, it is wide to add this for the device scan with WIFI function
The WIFI network of announcement machine.
The structured flowchart of the present embodiment is as shown in figure 1, including advertisement machine body 5, the top of advertisement machine body 5 is set wirelessly
Transmitter 3, the anterior upside of advertisement machine body 5 set LCDs 2, USB are set close to the region on the top of LCDs 2
Camera 1, the bottom of LCDs 2 set Quick Response Code Fig. 4, and USB camera 1 has 5,000,000 pixels, it is ensured that the process photographed
The portrait of advertisement machine is clear, and the bottom of advertisement machine main body 5 sets wireless routing module, background administration module, power module, wirelessly
Routing module, background administration module, power module outside have guard shield.
The concrete operating principle and the course of work of the present embodiment advertisement machine are as follows:
As shown in Fig. 2 USB camera collection is sent to image procossing mould by the video image in front of advertisement machine body
Block, image processing module obtain the still image in video image first, and by the pixel of image and the position on advertisement machine periphery
Confidence breath is corresponded, and secondly, is obtained all people on image and in the physical location coordinate on advertisement machine periphery, then, is obtained
Take characteristics of human body's information of at least one people nearest apart from advertisement machine screen position, including human face five-sense-organ, height, sex,
Age bracket, finally, the information after processing is sent to background administration module.
WIFI hot spot unit is used to obtain advertisement machine periphery flow of the people information, has setting for WIFI function around identification first
It is standby, all quantity with WIFI function equipment, ID number and corresponding physical locations are obtained, are sent to background administration module.
Data memory module stores the positional information on advertisement machine periphery set in advance, advertisement pushing information, preset
Characteristics of human body's information, and the match information of characteristics of human body and advertisement.
Background administration module is according to the flow of the people on the Information Statistics advertisement machine periphery received, and the human body that will be received
Characteristic information is contrasted with characteristics of human body's information set in advance in data memory module, and wide with push according to characteristics of human body
The match information of announcement sends advertisement pushing information, while the flow of the people information on implementing monitoring advertisement machine periphery to display screen, according to
Flow of the people information sends corresponding evacuation or diffluent information, and flow of the people relevant information real-time storage to the data counted on are deposited
Storage module is stored.
Background administration module is according to identification quantity in the information real-time statistics period received;Each property of identification in period
Other age layer number and ratio;The client identified in period is resident duration ratio;Identify that client visits in period
Number ratio;Passenger flow trend is found by contrasting two connected period identification datas.
Inquiry may be selected somewhere in the network operator of advertisement machine, the volume of the flow of passengers that some time system identifies.Wherein wrap
The volume of the flow of passengers of each hour is contained and the volume of the flow of passengers compared with yesterday rises (decline) percentage, intuitively display passes through face
The volume of the flow of passengers and growth or fall counted is identified, effectively serves supervisory function bit.
Terminal monitoring module includes display screen, warning device, and display screen is used for according to characteristics of human body's information to advertisement pushing
Information is shown;Warning device is used for when the hardware component or software control module of advertisement machine break down, and sends report
Alert information.
Terminal monitoring module can be realized by mobile phone, computer etc., have diversity, using flexible.
Terminal monitoring module also includes user's login interface, terminal control interface, terminal management interface and advanced application
Interface, wherein, user's login interface has authority grouping management function, by Administrator user, role, packet;
The newly-built user of keeper, one or more roles are distributed to user;Newly-built role, editor and modification role are possessed
Authority;Multi-step grouping management to terminal, keeper arbitrarily multistage can set packet;The terminal that specified user can manage
Packet;Manage account, password and the relevant information of user.
Terminal control interface can grab screen in real time and check terminal current playing frames, and terminal running state is monitored;Far
The operations such as (stopping program), broadcasting are restarted, started shooting, being shut down, being stopped to journey to terminal;And remote adjustment terminal sound.
The management such as terminal management interface carries out end packet, subregion is set, name;Carry out network mode and register end automatically
End;Terminal batch sets (the switching on and shutting down times, volume etc. of multiple periods);Terminal batch is grouped.
Advanced application interface and stream media system, other systems are docked;Intermediate data is backed up and recovered;Using
USB flash disk updates the data;And program is played offline.
WIFI Quick Response Code figures, when someone passes through the advertisement machine, Ke Yitong are set on the display screen of the advertisement machine
Overscanning scans the WIFI network that the Quick Response Code adds the advertisement machine.
All data transfers are carried out by cloud platform, and transmission speed is fast, and the real-time of data has been effectively ensured.
The advertisement machine can be used for the big regions of flow of the people such as airport, square, market, crossing, for being supervised to flow of the people
Control, when flow of the people is excessive, notifies relevant departments, and flow of the people is dredged by display screen advertisement in time
Dissipate, effectively acted as prompting warning function.
Claims (5)
1. a kind of intelligent advisement player with flow of the people acquisition function, including data acquisition module, image processing module, backstage control
Molding block, data memory module, terminal monitoring module, it is characterised in that:
The data acquisition module includes WIFI hot spot unit, image acquisition units, wherein, WIFI hot spot unit is used to obtain extensively
Announcement machine periphery flow of the people information;Image acquisition units are used to gathering the image information of advertisement machine people from periphery, and by the image of acquisition
Information is sent to image processing module;
Image processing module is used to handle the image information of people, obtains characteristics of human body's information, and the human body of acquisition is special
Reference breath is sent to background administration module;
Data memory module is used to store the positional information on advertisement machine periphery set in advance, advertisement pushing information, preset
Characteristics of human body's information, and the match information of characteristics of human body and advertisement;
Background administration module is used for the flow of the people for counting advertisement machine periphery, and the characteristics of human body's information and date received is deposited
Characteristics of human body's information set in advance is contrasted in storage module, and according to the match information of characteristics of human body and advertisement to aobvious
Display screen sends advertisement pushing information;
Terminal monitoring module includes display screen, warning device, and display screen is used for according to characteristics of human body's information to advertisement pushing information
Shown;Warning device is used for when the hardware component or software control module of advertisement machine break down, and sends alarm signal
Breath.
2. the intelligent advisement player according to claim 1 with flow of the people acquisition function, it is characterised in that:The WIFI heat
Dot element has the equipment of WIFI function around identifying first, obtain all quantity with WIFI function equipment, ID number and
Corresponding physical location, and send to background administration module.
3. the intelligent advisement player according to claim 1 with flow of the people acquisition function, it is characterised in that:The human body is special
Reference breath includes human face five-sense-organ, height, sex, age bracket.
4. the intelligent advisement player according to claim 1 with flow of the people acquisition function, it is characterised in that:At described image
Reason module receives image information, and first, the pixel of image and the positional information on advertisement machine periphery are corresponded, its
It is secondary, obtain all people on image and in the physical location coordinate on advertisement machine periphery, then, obtain apart from advertisement machine screen position
Characteristics of human body's information of nearest at least one people, finally, believed according to the matching of characteristics of human body's information of selection and advertisement
Cease and the advertisement pushing information corresponding with the people is sent to display screen.
5. the intelligent advisement player according to claim 1 with flow of the people acquisition function, it is characterised in that:The advertisement machine
Display screen on WIFI Quick Response Codes are set, the WIFI network of the advertisement machine is added for the device scan with WIFI function.
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Cited By (11)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
CN108470533A (en) * | 2018-03-30 | 2018-08-31 | 南京七奇智能科技有限公司 | Enhanced smart interactive advertisement system based on visual human and device |
CN108766278A (en) * | 2018-05-15 | 2018-11-06 | 三星电子(中国)研发中心 | A kind of electronic guide board method for information display and device |
CN109903073A (en) * | 2019-01-11 | 2019-06-18 | 平安科技(深圳)有限公司 | Shopping guide method, device and computer equipment based on recognition of face |
CN110020884A (en) * | 2018-12-25 | 2019-07-16 | 阿里巴巴集团控股有限公司 | The charging method of multimedia resource, apparatus and system |
CN110060092A (en) * | 2019-03-19 | 2019-07-26 | 中国十七冶集团有限公司 | A kind of multimedia management platform system of wisdom venue |
CN110310143A (en) * | 2019-05-22 | 2019-10-08 | 珠海绿卫士航空植保技术有限公司 | Dynamic adjustment advertisement machine system and its workflow based on neural network algorithm |
CN110413096A (en) * | 2019-08-02 | 2019-11-05 | 梁彩连 | A kind of advertisement intelligent display system based on big data |
CN111429169A (en) * | 2020-02-17 | 2020-07-17 | 国网安徽电动汽车服务有限公司 | Advertisement pushing device and method applied to large-scale parking charging station of electric automobile |
WO2021147440A1 (en) * | 2020-01-21 | 2021-07-29 | 华为技术有限公司 | Method and device for compiling statistics on exposure data |
CN113507595A (en) * | 2018-06-21 | 2021-10-15 | 佳能株式会社 | Image processing apparatus, image processing method, and medium |
CN114078026A (en) * | 2020-08-20 | 2022-02-22 | 本田技研工业株式会社 | Information processing apparatus, information processing method, and computer-readable storage medium |
-
2016
- 2016-08-31 CN CN201610791596.0A patent/CN107798274A/en active Pending
Cited By (12)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
CN108470533A (en) * | 2018-03-30 | 2018-08-31 | 南京七奇智能科技有限公司 | Enhanced smart interactive advertisement system based on visual human and device |
CN108766278A (en) * | 2018-05-15 | 2018-11-06 | 三星电子(中国)研发中心 | A kind of electronic guide board method for information display and device |
CN108766278B (en) * | 2018-05-15 | 2020-06-05 | 三星电子(中国)研发中心 | Electronic guideboard information display method and device |
CN113507595A (en) * | 2018-06-21 | 2021-10-15 | 佳能株式会社 | Image processing apparatus, image processing method, and medium |
CN110020884A (en) * | 2018-12-25 | 2019-07-16 | 阿里巴巴集团控股有限公司 | The charging method of multimedia resource, apparatus and system |
CN109903073A (en) * | 2019-01-11 | 2019-06-18 | 平安科技(深圳)有限公司 | Shopping guide method, device and computer equipment based on recognition of face |
CN110060092A (en) * | 2019-03-19 | 2019-07-26 | 中国十七冶集团有限公司 | A kind of multimedia management platform system of wisdom venue |
CN110310143A (en) * | 2019-05-22 | 2019-10-08 | 珠海绿卫士航空植保技术有限公司 | Dynamic adjustment advertisement machine system and its workflow based on neural network algorithm |
CN110413096A (en) * | 2019-08-02 | 2019-11-05 | 梁彩连 | A kind of advertisement intelligent display system based on big data |
WO2021147440A1 (en) * | 2020-01-21 | 2021-07-29 | 华为技术有限公司 | Method and device for compiling statistics on exposure data |
CN111429169A (en) * | 2020-02-17 | 2020-07-17 | 国网安徽电动汽车服务有限公司 | Advertisement pushing device and method applied to large-scale parking charging station of electric automobile |
CN114078026A (en) * | 2020-08-20 | 2022-02-22 | 本田技研工业株式会社 | Information processing apparatus, information processing method, and computer-readable storage medium |
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Application publication date: 20180313 |