CN107369031A - Health service is promoted and payout system and method - Google Patents
Health service is promoted and payout system and method Download PDFInfo
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- 238000000034 method Methods 0.000 title claims abstract description 21
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- G16—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR SPECIFIC APPLICATION FIELDS
- G16H—HEALTHCARE INFORMATICS, i.e. INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR THE HANDLING OR PROCESSING OF MEDICAL OR HEALTHCARE DATA
- G16H40/00—ICT specially adapted for the management or administration of healthcare resources or facilities; ICT specially adapted for the management or operation of medical equipment or devices
- G16H40/60—ICT specially adapted for the management or administration of healthcare resources or facilities; ICT specially adapted for the management or operation of medical equipment or devices for the operation of medical equipment or devices
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Abstract
The present invention, which provides a kind of health service popularization and payout system and method, this method, to be included：When the wechat user that wechat is promoted in group promotes public number Quick Response Code concern health control public number corresponding to group by the wechat and buys health service, the amount of money of e-payment is received from the wechat user for completing to pay；The dividend amount of money that the wechat during this pays promotes the group master of group is calculated, and the dividend amount of money is sent to the group master of wechat popularization group.The present invention assesses the marketing effectiveness that each wechat promotes group by the way of dynamically renewal public number Quick Response Code, be advantageous to precision marketing, and when there is wechat to promote the wechat user purchase health service in group, the group master of wechat popularization group is rewarded by dividend mechanism, the enthusiasm for being advantageous to transfer group master goes to expand the quantity that wechat promotes wechat user in group, further improves the conversion ratio of consumption.
Description
Technical field
The present invention relates to health service to promote field, more particularly to a kind of health service is promoted and payout system and method.
Background technology
As popularization of the instant messenger (IM) in Internet user, mobile interchange network users also largely use
Mobile chat tool (MIM), many users are to begin to use the business by being informed between friend, and are sent using MIM
Instant character, picture or video information, in use user's stickiness continuous improvement.MIM service providers pay much attention to
The development of this business, the accumulation of mobile Internet customers is realized by MIM, user's base is gradually consolidated by flow operation
Plinth, and the development of the business such as mobile Internet advertisement, ecommerce, door, internet finance and the Internet community is driven, so as to
Realize the value management of mobile Internet flow.
In numerous MIM products, the development of wechat is most noticeable.Wechat is a to provide instant messaging for smart mobile phone
The free application program of service, supporting quickly to send by network across common carrier, spanning operation system platform freely (needs to consume
A small amount of network traffics) voice SMS, video, picture and text information, and support more people's group chats.User can by wechat
Short message, multimedia message single-candidate business are similar to similar to what conventional telecommunications operator was provided to enjoy, and can also benefit from
More additional communication service.According to Tentent Science company announce financial report data in 2016, the wechat moon any active ues exceeded
8.9 hundred million, first market share has been occupied in the mobile social APP fields of Asia.
More and more wider with the business layout of wechat platform, wechat becomes mobile social flat from simple chat tool
Platform, APP applications connecting platform, e-commerce platform, internet financial service platform.The letter of flood tide is flowed in wechat platform
Breath and data, any movement of wechat user or operation be likely to be user data a part, such as, pass through wechat branch
Consumption, the transmitting-receiving of wechat red packet, positioning, circle of friends active degree, circle of friends language pictorial information and public's account is paid to order
Read situation, etc..Advertisement is flowed in the Feed that wechat circle of friends is pushed, is based on sex, age, hobby, geographical position etc.
A kind of adline that some user tags are precisely matched, it is one of application for excavating wechat user profile.
Huge commercial value is buried in wechat user profile.Taking the lead in, it is hiding behind to excavate wechat user profile data
User's value, such as difference and the change of the potential consumption habit of user, buying motive and life style, it is possible to new mutual
Commanding elevation is captured under networking Marketing Environment.New generation network marketing based on big data is being altered in steps our advertisement and thrown
Put and Marketing Environment, by optimizing to SEO, events marketing, the virus-type web advertisement, 3D Experiential Marketings, the network battalion such as micromarketing
The planning of pin mode, the precision ability of advertisement is substantially increased, the supply volume of " waste advertisements " is effectively reduced, makes user
Affection need and the high quality of product produce effectively docking, really effectively improve the rate of return on investment of brand enterprise.For
This, will fully excavate the marketing value in wechat user profile, this is primarily due to：
1st, the strong association and multifunctionality of wechat platform.Wechat is by address list, QQ friends and searches neighbouring people etc.
Function makes to form a kind of strong association between user, due to belonging to a group and intersecting to each other interactive frequent, information
Circulation it is very rapid, user's stickiness is stronger.Wechat by set sweep sweep, shake, game center, wechat are paid, the public
Wechat, is forged into one from media ecological chain by the functions such as account, my collection, binding mailbox, Tengxun's news, transmission address
Bar, user is completed the living needses such as information, social activity, amusement, shopping in wechat, this just considerably increase wechat to
The living space of family fragmentation is touched, and effectively improves the data value of wechat.
2nd, wechat has promoted the change of consumer lifestyle.User is the source of wechat information marketing value, is to disappear
Expense person's caused fragmentation data under mobile medium is reintegrated and analyzed, and realizes the increasing of wechat user profile
Value.In face of people instantly are increasingly decentralized, diversification, differentiation life style, consumer demand psychology and buying behavior
Alienation worse and worse, this just with greater need for the life style of consumer, consumption mode, psychology change etc. data excavated, point
Analysis, integrate, so as to realize that the Focusization of precision is marketed.
3rd, the development of new media environment is adapted to.With the popularization of China's 4G network processes, and smart mobile phone, network electricity
Depending on the fast development of, tablet personal computer and the mobile intelligent terminal of diversified forms, " a user multiple terminals " becomes trend.
Meanwhile under web3.0 historical backgrounds, our network environment will be remolded across media, the cross-platform network integration, at that time " user
Data " are by freely through on different media, different platforms.Under this network ecosystem, wechat is by huge
User profile, by suitable information, in suitable media platform, accurately pass to the target audience of demand, it is maximum
Play the value of wechat user profile.
In order to better adapt to the development of internet, integration conclusion, analysis and research are carried out to wechat user data, by right
The statistical analysis of user data, to the data such as the hobby, crowd characteristic, life style of wechat user carry out statistical analysis and
Prediction, data foundation is provided for the market propaganda, product marketing, product development and management strategy, is carried for the marketing activity of precision
Supported for data, so as to really play maximum value of the wechat in Internet era.
The content of the invention
It is a primary object of the present invention to provide a kind of health service popularization and payout system and method, it is intended to solve existing
The technical problem shared out bonus while thering is technology can not be marketed by wechat group.
To achieve the above object, the invention provides a kind of popularization of health service and payout system, run in server,
The server is communicated to connect by network and wechat platform, and the system includes：
Setup module, for setting the wechat of predetermined number to promote group；
Generation module, for promoting all living creatures into a corresponding information identification tag to each wechat；
The generation module, it is additionally operable to generate a public number Quick Response Code according to the Quick Response Code generting machanism of wechat platform,
The public number Quick Response Code corresponds to health control public number；
Uploading module, article is promoted to health control public number for uploading, and promoting subsidiary public number two in article
Tie up code；
The setup module, it is additionally operable to set keyword, the keyword of setting is associated with promoting article；
Parsing module, the chat message in group is promoted to wechat for the keyword according to setting and parsed；
Update module, during for including set keyword in the chat message after parsing, pushed away according to each wechat
The public number Quick Response Code promoted in article is updated to the wechat and promotes the public corresponding to group by information identification tag corresponding to groupoid
Number Quick Response Code, and the popularization article after renewal is sent to the wechat and promoted in group；
Receiving module, public number two dimension corresponding to group is promoted by the wechat for promoting the wechat user in group when wechat
When code pays close attention to health control public number and buys health service, the gold of e-payment is received from the wechat user for completing to pay
Volume；And
Computing module, the dividend amount of money for promoting the group master of group for calculating the wechat during this pays, and the amount of money that will share out bonus
It is sent to the group master that the wechat promotes group.
Preferably, the setup module sets the mode of the wechat popularization group of predetermined number as follows：One list is set simultaneously
In the list add wechat promote group user name, in the list each wechat promote group with health control public number
Association.
Preferably, described information identification label, which includes described information identification label, is default character or is promoted including wechat
The user name of group, creation time, group's important name claim, number of users and the wechat promote the cryptographic Hash that the Quick Response Code of group is formed.
Preferably, update module information identification tag according to corresponding to each wechat promotes group promotes text by corresponding
The mode that public number Quick Response Code in chapter is updated to public number Quick Response Code corresponding to wechat popularization group is as follows：
Article is promoted according to corresponding to being found keyword in health control public number；
The public number Quick Response Code in article is promoted corresponding to identifying and identifies URL corresponding to the public number Quick Response Code；
Information identification tag is added in the URL of identification to generate new URL；
Public number Quick Response Code of the two-dimension code generator so that new URL generations to be updated in invoking server；
The public number Quick Response Code of renewal is subsidiary in the corresponding popularization article；And
New URL is associated with health control public number, so that the wechat account of user scans the public number two of the renewal
Health control public number is able to access that when tieing up code.
Preferably, the computing module calculates the mode of the dividend amount of money of the group master of wechat popularization group during this pays such as
Under：
Calculate the wechat and promote group from the total amount of the accumulative purchase health service of health control public number；
The dividend ratio according to corresponding to searching accumulative total amount；And
According to the corresponding dividend ratio and the amount of money of this e-payment searched, the group that the wechat promotes group is calculated
The main dividend amount of money.
On the other hand, the present invention also provides a kind of health service and promoted and dividend method, applied in server, the clothes
Business device is communicated to connect by network and wechat platform, and this method comprises the following steps：
The wechat of predetermined number is set to promote group；
All living creatures is promoted to each wechat into a corresponding information identification tag；
One public number Quick Response Code is generated according to the Quick Response Code generting machanism of wechat platform, the public number Quick Response Code is corresponding strong
Kang Guanli public numbers；
Upload and promote article to health control public number, and promoting subsidiary public number Quick Response Code in article；
Keyword is set, the keyword of setting is associated with promoting article；
The chat message in group is promoted according to the keyword of setting to wechat to parse；
When including set keyword in the chat message after parsing, the information according to corresponding to each wechat promotes group
The public number Quick Response Code promoted in article is updated to the wechat and promotes public number Quick Response Code corresponding to group by identification label, and will more
Popularization article after new sends to the wechat and promoted in group；
When the wechat user that wechat is promoted in group promotes public number Quick Response Code concern health pipe corresponding to group by the wechat
When managing public number and buying health service, the amount of money of e-payment is received from the wechat user for completing to pay；And
The dividend amount of money that the wechat during this pays promotes the group master of group is calculated, and the dividend amount of money is sent to the wechat and pushed away
The group master of groupoid.
Preferably, the mode of the wechat popularization group of the setting predetermined number is as follows：One list is set and in the list
Middle addition wechat promotes the user name of group, and each wechat is promoted group and associated with health control public number in the list.
Preferably, described information identification label, which includes described information identification label, is default character or is promoted including wechat
The user name of group, creation time, group's important name claim, number of users and the wechat promote the cryptographic Hash that the Quick Response Code of group is formed.
Preferably, each wechat of the basis promotes information identification tag corresponding to group by the public affairs in corresponding popularization article
The mode that crowd's Quick Response Code is updated to public number Quick Response Code corresponding to wechat popularization group is as follows：
Article is promoted according to corresponding to being found keyword in health control public number；
The public number Quick Response Code in article is promoted corresponding to identifying and identifies URL corresponding to the public number Quick Response Code；
Information identification tag is added in the URL of identification to generate new URL；
Public number Quick Response Code of the two-dimension code generator so that new URL generations to be updated in invoking server；
The public number Quick Response Code of renewal is subsidiary in the corresponding popularization article；And
New URL is associated with health control public number, so that the wechat account of user scans the public number two of the renewal
Health control public number is able to access that when tieing up code.
The present invention assesses the marketing effectiveness that each wechat promotes group by the way of dynamically renewal public number Quick Response Code, has
Beneficial to precision marketing, and when there is wechat to promote the wechat user purchase health service in group, pass through dividend mechanism and reward wechat
The group master of group is promoted, the enthusiasm for being advantageous to transfer group master goes to expand the quantity that wechat promotes wechat user in group, further carries
The conversion ratio of high consumption.
Brief description of the drawings
Fig. 1 is the application environment schematic diagram of health service popularization of the present invention and payout system；
Fig. 2 is the module diagram of the preferred embodiment of health service popularization of the present invention and payout system；
Fig. 3 is the flow chart of the preferred embodiment of health service popularization of the present invention and dividend method.
The object of the invention is realized, functional characteristics and advantage will be described further referring to the drawings in conjunction with the embodiments.
Embodiment
Further to illustrate the present invention to reach the technological means and effect that predetermined goal of the invention is taken, below in conjunction with
Accompanying drawing and preferred embodiment, to embodiment, structure, feature and its effect of the present invention, describe in detail as follows.It should manage
Solution, the specific embodiments described herein are merely illustrative of the present invention, is not intended to limit the present invention.
Shown in reference picture 1, Fig. 1 is the application environment schematic diagram of health service popularization of the present invention and payout system.The present invention
In health service promote and payout system 40 run on server 4.The server 4 is logical by network 3 and wechat platform 2
Letter connection.
The wechat platform 2 (can be checked as " wechat " in the present invention) is that a of Tencent's exploitation is smart mobile phone
The free application program of instant messaging service is provided, supports quickly to send out by network across common carrier, spanning operation system platform
Free (a small amount of network traffics need to be consumed) voice SMS, video, picture and text information is sent, and supports more people's group chats.User
It can be enjoyed by wechat and be similar to short message, multimedia message single-candidate business similar to what conventional telecommunications operator was provided, this
Outside, wechat also provides the interconnection such as APP applications connecting platform, e-commerce platform, enterprise's public number, internet financial service platform
Net service.
In general, enterprise can be by setting enterprise's public number to promote service or the industry of the enterprise in wechat platform 2
Business.In the present embodiment, the enterprise is health control enterprise, various types of strong by setting health control public number to promote
Health service.For example, being absorbed in the enterprise of slow sick health control, the interventions such as offer hypertension, diabetes are set to be good in wechat platform 2
Enterprise's public number of health service.When user pays close attention to health control public number, the health in health control public number can be obtained
Information and service.Because wechat platform 2 is supported to pay the bill online, if the quantity that user pays close attention to health control public number is bigger, user
The probability consumed by paying the bill online is bigger.
The server 4 is used to manage health control public number, and assesses the promotion effect of health control public number.Example
Such as, article is issued in health control public number, and assesses user's concern amount obtained by this article and other effects in time.It is described
Server 4 will be described in detail in fig. 2 to the technical scheme for assessing the promotion effect of health control public number.
Further, the network 3 can be wire communication network or wireless communication networks.The network is preferably wireless
Communication network, include but is not limited to, GSM network, GPRS network, cdma network, TD-SCDMA network, WiMAX network, TD-LTE
The wireless-transmission networks such as network, FDD-LTE networks.
It is the module diagram of the preferred embodiment of health service popularization of the present invention and payout system shown in reference picture 2.
In the present embodiment, the health service is promoted and payout system 40 is applied to server 4.The server 4 includes, but not only limits
In health service is promoted and payout system 40, memory cell 41, processing unit 42 and communication unit 43.
Described memory cell 41 can be a kind of read-only memory unit ROM, electrically-erasable memory cell EEPROM, quick flashing
Memory cell FLASH or solid hard disk etc..
Described processing unit 42 can be a kind of central processing unit (Central Processing Unit, CPU), micro-
Controller (MCU), data processing chip or the information process unit with data processing function.
Described communication unit 43 is a kind of communication interface with remote communicating function, such as support GSM, GPRS,
The communication interface of the wireless communication techniques such as WCDMA, CDMA, TD-SCDMA, WiMAX, TD-LTE, FDD-LTE, support USB, netting twine
Wire communication interface.
The health service is promoted and payout system 40 includes, but are not limited to, setup module 410, generation module 411,
Uploading module 412, parsing module 413, update module 414, receiving module 415 and computing module 416, the module alleged by the present invention
Refer to a kind of to be performed by the processing unit 42 of the server 4 and the series of computation machine journey of fixing function can be completed
Sequence instruction segment, it is stored in the memory cell 41 of the server 4.
The setup module 410 is used to set the wechat of predetermined number (for example, 100) to promote group.In the present embodiment
In, the setup module 410 sets the mode of the wechat popularization group of predetermined number as follows：The setup module 410 sets one
List, the user name that wechat promotes group is added in the list, it is public with health control to promote group for each wechat in the list
Many numbers associations (i.e. each wechat promotes group and pays close attention to health control public number).It should be noted that the wechat promotes group's reality
It is exactly the group of the wechat account composition of multiple registrations in wechat platform 2 on border, the wechat promotes group and is used to forward healthy pipe
The popularization article in public number is managed, to expand the propaganda strength of health control public number.In general, enterprise can be by market personnel
The wechat group that member recommends is arranged to wechat and promotes group.
The generation module 411 is used to promote all living creatures into a corresponding information identification tag to each wechat.In this reality
Apply in example, described information identification label include described information identification label can be default character (for example, numeral) or including
The user name, creation time, group's important name that wechat promotes group claim, number of users and the wechat promote the Kazakhstan that the Quick Response Code of group is formed
Uncommon value.It should be noted that described information identification label can also regard as the attribute information that wechat promotes group.In other implementations
In example, described information identification label can also be a simple numeral.Specifically, the setup module 410 is provided with one
Hundred wechats promote group, and the generation module 411 pushes away according to preset rules (for example, according to ascending numerical order) to each wechat
Groupoid associates a numeral, then the numeral of the association is the information identification tag that wechat promotes group.For example, numeral 1001
Into 1100 this hundred numerals, each corresponding wechat of numeral promotes group, and numeral 1001 to 1100 is information identification mark
Label.
The generation module 411 is additionally operable to generate a public number two dimension according to the Quick Response Code generting machanism of wechat platform 2
Code, the public number Quick Response Code correspond to health control public number.Specifically, if user is swept function and swept by sweeping for wechat account
The public number Quick Response Code is retouched, then the wechat account of user, which can be concerned about health control public number, (needs user could be complete after confirming
Into concern).
The uploading module 412, which is used to upload, promotes article to health control public number, and is promoting subsidiary public affairs in article
Crowd's Quick Response Code.In the present embodiment, the article of promoting can be brief introduction to health control company, health management service
Introduction, the introduction of health control knowledge, the introduction of health management scheme, the article content such as reception of special service.Need to illustrate
, in order to improve clicking rate and promotion effect, the popularization article is embedded in some humorous contents, and add voice link,
A variety of display forms such as video link.
The setup module 410 is additionally operable to set keyword, and the keyword of setting is associated with promoting article.In this implementation
In example, promote article for each and one or more keywords are set.The keyword may be, but not limited to, question sentence, one
Individual phrase etc..In general, the keyword wins associated popularization article.For example, the popularization article is relevant sleep
Content, then the keyword associated by the popularization article can be " sleep ", " insomnia ", " sleep ", " getting up early ", " evening sleeps ", " early
The benefit risen ", " evening sleep harm ", " today has had a sleepless night", " how to improve sleep", " points for attention of sleep " etc. close
Keyword.
The parsing module 413 is used to parse the chat message in wechat popularization group according to the keyword of setting.
In the present embodiment, the parsing module 413 analyzes the chat message in wechat group one by one, and judges whether have in chat message
The keyword of setting.Specifically, if the chat message asks text message, judged by way of key search described
Text message is with the presence or absence of the keyword set.In addition, if chat message is voice messaging, server is arranged at by calling
Speech recognition module in 4 is identified to voice messaging and exports text message, is sentenced afterwards by way of key search
The text message of disconnected output whether there is keyword.
The update module 414 is used for when including set keyword in the chat message after parsing, according to each
Wechat promotes information identification tag corresponding to group and the public number Quick Response Code in corresponding popularization article is updated into wechat popularization
Public number Quick Response Code corresponding to group, and the popularization article after renewal is sent to the wechat and promoted in group.
Specifically, information identification tag corresponding to each wechat popularization group is embedded in public number Quick Response Code so that
Each wechat, which promotes group, a corresponding public number Quick Response Code.When user scans public number Quick Response Code by wechat account,
Health control public number can be not only concerned about, it is to promote the public corresponding to group by that wechat that keeper can also be allowed, which to know,
What number Quick Response Code was paid close attention to, keeper can assess the promotion effect that each wechat promotes group.In general, Quick Response Code is one
The individual reference address (be usually URL addresses) scanned, after the wechat account scanning Quick Response Code of user, identify corresponding access
Address and public number or the website for accessing the URL link.
In the present embodiment, when including set keyword in the chat message after parsing, the update module 414
Article, and the information identification according to corresponding to wechat promotes group are promoted according to corresponding to being found keyword in health control public number
Public number Quick Response Code in corresponding popularization article is updated to the wechat and promotes public number Quick Response Code corresponding to group by label.Specifically
Say that the update module 414 identifies the public number Quick Response Code promoted in article and identifies that the public number Quick Response Code is corresponding in ground
URL, and add information identification tag in URL to generate new URL, the two-dimension code generator in invoking server 4 afterwards
So that new URL to be generated to the public number Quick Response Code of renewal, the update module 414 is subsidiary in this by the public number Quick Response Code of renewal
Promote in article.In addition, generation renewal promote article in public number Quick Response Code when, update module 414 by new URL with health
Public number association is managed, health control public affairs are able to access that when scanning the public number Quick Response Code of the renewal so as to the wechat account of user
Many numbers.
The receiving module 415 is used for when the wechat user that wechat is promoted in group promotes the public corresponding to group by the wechat
Number Quick Response Code concern health control public number and when buying health service, electronics branch is received from the wechat user for completing to pay
The amount of money paid.In the present embodiment, the health control public number provides various health services, for example, chronic disease intervention service,
Other medical services such as medical image Identification Service, Chinese physical therapy service.After wechat user pays close attention to the health control public number,
The service that can be directly viewable in health control public number is simultaneously paid by wechat and completes e-payment.
The computing module 416 is used to calculate the dividend amount of money that the wechat during this pays promotes the group master of group, and will divide
The red amount of money is sent to the group master that the wechat promotes group.In the present embodiment, it is described to calculate wechat popularization group during this pays
The mode of the main dividend amount of money of group is as follows：
(1) calculate the wechat and promote group from the total amount of the accumulative purchase health service of health control public number；
(2) the dividend ratio according to corresponding to searching accumulative total amount, for example, when the accumulative total amount is more than first
During ratio (for example, 1,000 yuans), corresponding dividend ratio is 3%, when described accumulative total and then more than the second ratio
When (for example, 10,000 yuans), corresponding dividend ratio is 6%.
(3) according to the corresponding dividend ratio and the amount of money of this e-payment searched, calculate the wechat and promote group
Group master the dividend amount of money.For example, the corresponding dividend ratio searched is 5%, the amount of money of this e-payment is 600 yuan,
The dividend amount of money that then wechat promotes the group master of group is 600*5%=30 members.
Further, the computing module 416 calls the corresponding gold of sharing out bonus of the electronics red packet generting machanism generation of wechat platform 2
The electronics red packet of volume, and electronics red packet is sent to the wechat in the wechat account for promoting the group master of group.
The present invention assesses the marketing effectiveness that each wechat promotes group by the way of dynamically renewal public number Quick Response Code, has
Beneficial to precision marketing, and when there is wechat to promote the wechat user purchase health service in group, pass through dividend mechanism and reward wechat
The group master of group is promoted, the enthusiasm for being advantageous to transfer group master goes to expand the quantity that wechat promotes wechat user in group, further carries
The conversion ratio of high consumption.
It is the flow chart of the preferred embodiment of health service popularization of the present invention and dividend method shown in reference picture 3.In this reality
Apply in example, described health service is promoted and dividend method is applied to wechat platform 2, and this method comprises the following steps：
Step S10：The setup module 410 sets the wechat of predetermined number (for example, 100) to promote group.In this implementation
In example, the setup module 410 sets the mode of the wechat popularization group of predetermined number as follows：The setup module 410 sets one
Individual list, the user name that wechat promotes group is added in the list, each wechat promotes group and health control in the list
Public number association (i.e. each wechat promotes group and pays close attention to health control public number).It should be noted that the wechat promotes group
The group of the wechat account composition of multiple registrations actually in wechat platform 2, the wechat promote group and are used to forward health
The popularization article in public number is managed, to expand the propaganda strength of health control public number.In general, enterprise can be by market
The wechat group that personnel recommend is arranged to wechat and promotes group.
Step S11：The generation module 411 promotes all living creatures to each wechat into a corresponding information identification tag.
In the present embodiment, described information identification label include described information identification label can be default character (for example, numeral) or
User name, creation time including wechat popularization group, group's important name claim, the Quick Response Code of number of users and the wechat popularization group are formed
Cryptographic Hash.It should be noted that described information identification label can also regard as the attribute information that wechat promotes group.At other
In embodiment, described information identification label can also be a simple numeral.Specifically, the setup module 410 is set
100 wechats promote groups, and the generation module 411 is according to preset rules (for example, according to ascending numerical order) to each micro-
Letter promotes group and associates a numeral, then the numeral of the association is the information identification tag that wechat promotes group.For example, it is digital
In 1001 to 1100 this hundred numerals, each corresponding wechat of numeral promotes group, and numeral 1001 to 1100 is that information is known
Distinguishing label.
Step S12：The generation module 411 generates a public number two according to the Quick Response Code generting machanism of wechat platform 2
Code is tieed up, the public number Quick Response Code corresponds to health control public number.Specifically, if user sweeps function by sweeping for wechat account
The public number Quick Response Code is scanned, then the wechat account of user, which can be concerned about health control public number, (needs ability after user's confirmation
Complete concern).
Step S13：The uploading module 412, which uploads, promotes article to health control public number, and included promoting article
Band public number Quick Response Code.In the present embodiment, the article of promoting can be that brief introduction, the health control to health control company take
The introduction of business, the introduction of health control knowledge, the introduction of health management scheme, the article content such as reception of special service.Need
Illustrate, in order to improve clicking rate and promotion effect, the popularization article is embedded in some humorous contents, and adds voice chain
Connect, a variety of display forms such as video link.
Step S14：The setup module 410 sets keyword, and the keyword of setting is associated with promoting article.In this reality
Apply in example, promote article for each and one or more keywords are set.The keyword may be, but not limited to, a question sentence,
One phrase etc..In general, the keyword wins associated popularization article.For example, the popularization article is relevant sleeps
The content of dormancy, then the keyword associated by the popularization article can be " sleep ", " insomnia ", " sleep ", " getting up early ", " evening sleeps ",
" benefit of getting up early ", " harm that evening sleeps ", " today has had a sleepless night", " how to improve sleep", " points for attention of sleep " etc.
Deng keyword.
Step S15：The parsing module 413 is promoted the chat message in group to wechat according to the keyword of setting and solved
Analysis.In the present embodiment, the parsing module 413 analyzes the chat message in wechat group one by one, and judge be in chat message
The no keyword for having setting.Specifically, if the chat message asks text message, judged by way of key search
The text message is with the presence or absence of the keyword set.In addition, if chat message is voice messaging, clothes are arranged at by calling
Speech recognition module in business device 4 is identified to voice messaging and exports text message, passes through the side of key search afterwards
Formula judges that the text message of output whether there is keyword.
Step S16：When including set keyword in the chat message after parsing, the basis of update module 414
Each wechat promotes information identification tag corresponding to group and the public number Quick Response Code in corresponding popularization article is updated into the wechat
Public number Quick Response Code corresponding to group is promoted, and the popularization article after renewal is sent to the wechat and promoted in group.
Specifically, information identification tag corresponding to each wechat popularization group is embedded in public number Quick Response Code so that
Each wechat, which promotes group, a corresponding public number Quick Response Code.When user scans public number Quick Response Code by wechat account,
Health control public number can be not only concerned about, it is to promote the public corresponding to group by that wechat that keeper can also be allowed, which to know,
What number Quick Response Code was paid close attention to, keeper can assess the promotion effect that each wechat promotes group.In general, Quick Response Code is one
The individual reference address (be usually URL addresses) scanned, after the wechat account scanning Quick Response Code of user, identify corresponding access
Address and public number or the website for accessing the URL link.
In the present embodiment, when including set keyword in the chat message after parsing, the update module 414
Article, and the information identification according to corresponding to wechat promotes group are promoted according to corresponding to being found keyword in health control public number
Public number Quick Response Code in corresponding popularization article is updated to the wechat and promotes public number Quick Response Code corresponding to group by label.Specifically
Say that the update module 414 identifies the public number Quick Response Code promoted in article and identifies that the public number Quick Response Code is corresponding in ground
URL, and add information identification tag in URL to generate new URL, the two-dimension code generator in invoking server 4 afterwards
So that new URL to be generated to the public number Quick Response Code of renewal, the update module 414 is subsidiary in this by the public number Quick Response Code of renewal
Promote in article.In addition, generation renewal promote article in public number Quick Response Code when, update module 414 by new URL with health
Public number association is managed, health control public affairs are able to access that when scanning the public number Quick Response Code of the renewal so as to the wechat account of user
Many numbers.
Step S17：Closed when the wechat user that wechat is promoted in group promotes public number Quick Response Code corresponding to group by the wechat
When noting health control public number and buying health service, the receiving module 415 receives from the wechat user for completing to pay
The amount of money of e-payment.In the present embodiment, the health control public number provides various health services, for example, chronic disease is done
Other medical services such as pre- service, medical image Identification Service, Chinese physical therapy service.It is public that wechat user pays close attention to the health control
After many numbers, the service that can be directly viewable in health control public number is simultaneously paid by wechat and completes e-payment.
Step S18：The computing module 416 calculates the dividend amount of money that the wechat during this pays promotes the group master of group, and
The dividend amount of money is sent to the group master of wechat popularization group.In the present embodiment, the wechat is promoted during described calculating pen is paid
The mode of the dividend amount of money of the group master of group is as follows：
(1) calculate the wechat and promote group from the total amount of the accumulative purchase health service of health control public number；
(2) the dividend ratio according to corresponding to searching accumulative total amount, for example, when the accumulative total amount is more than first
During ratio (for example, 1,000 yuans), corresponding dividend ratio is 3%, when described accumulative total and then more than the second ratio
When (for example, 10,000 yuans), corresponding dividend ratio is 6%.
(3) according to the corresponding dividend ratio and the amount of money of this e-payment searched, calculate the wechat and promote group
Group master the dividend amount of money.For example, the corresponding dividend ratio searched is 5%, the amount of money of this e-payment is 600 yuan,
The dividend amount of money that then wechat promotes the group master of group is 600*5%=30 members.
Further, the computing module 416 calls the corresponding gold of sharing out bonus of the electronics red packet generting machanism generation of wechat platform 2
The electronics red packet of volume, and electronics red packet is sent to the wechat in the wechat account for promoting the group master of group.
The present invention assesses the marketing effectiveness that each wechat promotes group by the way of dynamically renewal public number Quick Response Code, has
Beneficial to precision marketing, and when there is wechat to promote the wechat user purchase health service in group, pass through dividend mechanism and reward wechat
The group master of group is promoted, the enthusiasm for being advantageous to transfer group master goes to expand the quantity that wechat promotes wechat user in group, further carries
The conversion ratio of high consumption.
The preferred embodiments of the present invention are these are only, are not intended to limit the scope of the invention, it is every to utilize this hair
The equivalent structure or equivalent flow conversion that bright specification and accompanying drawing content are made, or between or be used in other related skills indirectly
Art field, is included within the scope of the present invention.
Claims (10)
1. a kind of health service is promoted and payout system, run in server, it is characterised in that the server passes through network
Communicated to connect with wechat platform, the system includes：
Setup module, for setting the wechat of predetermined number to promote group；
Generation module, for promoting all living creatures into a corresponding information identification tag to each wechat；
The generation module, it is additionally operable to generate a public number Quick Response Code, the public affairs according to the Quick Response Code generting machanism of wechat platform
Crowd's Quick Response Code corresponds to health control public number；
Uploading module, article is promoted to health control public number for uploading, and promoting subsidiary public number Quick Response Code in article；
The setup module, it is additionally operable to set keyword, the keyword of setting is associated with promoting article；
Parsing module, the chat message in group is promoted to wechat for the keyword according to setting and parsed；
Update module, during for including set keyword in the chat message after parsing, group is promoted according to each wechat
The public number Quick Response Code promoted in article is updated to the wechat and promotes public number two corresponding to group by corresponding information identification tag
Code is tieed up, and the popularization article after renewal is sent to the wechat and promoted in group；
Receiving module, public number Quick Response Code pass corresponding to group is promoted by the wechat for promoting the wechat user in group when wechat
When noting health control public number and buying health service, the amount of money of e-payment is received from the wechat user for completing to pay；
And
Computing module, the dividend amount of money for promoting the group master of group for calculating the wechat during this pays, and the dividend amount of money is sent
The group master of group is promoted to the wechat.
2. health service as claimed in claim 1 is promoted and payout system, it is characterised in that the setup module sets default
The mode that the wechat of quantity promotes group is as follows：One list is set and adds the user name that wechat promotes group, institute in the list
Each wechat popularization group in list is stated to associate with health control public number.
3. health service as claimed in claim 1 is promoted and payout system, it is characterised in that described information identification label includes
Described information identification label be default character or including wechat promote the user name of group, creation time, group's important name claim, number of users
Amount and the wechat promote the cryptographic Hash that the Quick Response Code of group is formed.
4. health service as claimed in claim 1 is promoted and payout system, it is characterised in that the update module is according to each
Wechat promotes information identification tag corresponding to group and the public number Quick Response Code in corresponding popularization article is updated into wechat popularization
The mode of public number Quick Response Code is as follows corresponding to group：
Article is promoted according to corresponding to being found keyword in health control public number；
The public number Quick Response Code in article is promoted corresponding to identifying and identifies URL corresponding to the public number Quick Response Code；
Information identification tag is added in the URL of identification to generate new URL；
Public number Quick Response Code of the two-dimension code generator so that new URL generations to be updated in invoking server；
The public number Quick Response Code of renewal is subsidiary in the corresponding popularization article；And
New URL is associated with health control public number, so that the wechat account of user scans the public number Quick Response Code of the renewal
When be able to access that health control public number.
5. health service as claimed in claim 1 is promoted and payout system, it is characterised in that the computing module calculates the pen
The mode of the dividend amount of money of the group master of wechat popularization group is as follows in payment：
Calculate the wechat and promote group from the total amount of the accumulative purchase health service of health control public number；
The dividend ratio according to corresponding to searching accumulative total amount；And
According to the corresponding dividend ratio and the amount of money of this e-payment searched, calculate the group master's of wechat popularization group
The dividend amount of money.
6. a kind of health service is promoted and dividend method, applied in server, it is characterised in that the server passes through network
Communicated to connect with wechat platform, this method comprises the following steps：
The wechat of predetermined number is set to promote group；
All living creatures is promoted to each wechat into a corresponding information identification tag；
One public number Quick Response Code, the corresponding health pipe of the public number Quick Response Code are generated according to the Quick Response Code generting machanism of wechat platform
Manage public number；
Upload and promote article to health control public number, and promoting subsidiary public number Quick Response Code in article；
Keyword is set, the keyword of setting is associated with promoting article；
The chat message in group is promoted according to the keyword of setting to wechat to parse；
When including set keyword in the chat message after parsing, the information identification according to corresponding to each wechat promotes group
The public number Quick Response Code promoted in article is updated to the wechat and promotes public number Quick Response Code corresponding to group by label, and by after renewal
Popularization article send to the wechat promote group in；
Health control public affairs are paid close attention to when the wechat user that wechat is promoted in group promotes public number Quick Response Code corresponding to group by the wechat
Many numbers and when buying health service, the amount of money of e-payment is received from the wechat user for completing to pay；And
The dividend amount of money that the wechat during this pays promotes the group master of group is calculated, and the dividend amount of money is sent to the wechat and promotes group
Group master.
7. health service as claimed in claim 6 is promoted and dividend method, it is characterised in that described to set the micro- of predetermined number
The mode that letter promotes group is as follows：One list is set and adds the user name that wechat promotes group in the list, in the list
Each wechat is promoted group and associated with health control public number.
8. health service as claimed in claim 6 is promoted and dividend method, it is characterised in that described information identification label includes
Described information identification label be default character or including wechat promote the user name of group, creation time, group's important name claim, number of users
Amount and the wechat promote the cryptographic Hash that the Quick Response Code of group is formed.
9. health service as claimed in claim 6 is promoted and dividend method, it is characterised in that each wechat of basis is promoted
Public number Quick Response Code in corresponding popularization article is updated to the wechat and promoted corresponding to group by information identification tag corresponding to group
The mode of public number Quick Response Code is as follows：
Article is promoted according to corresponding to being found keyword in health control public number；
The public number Quick Response Code in article is promoted corresponding to identifying and identifies URL corresponding to the public number Quick Response Code；
Information identification tag is added in the URL of identification to generate new URL；
Public number Quick Response Code of the two-dimension code generator so that new URL generations to be updated in invoking server；
The public number Quick Response Code of renewal is subsidiary in the corresponding popularization article；And
New URL is associated with health control public number, so that the wechat account of user scans the public number Quick Response Code of the renewal
When be able to access that health control public number.
10. health service as claimed in claim 6 is promoted and dividend method, it is characterised in that the computing module calculates should
The mode of the dividend amount of money of the group master of wechat popularization group is as follows during pen is paid：
Calculate the wechat and promote group from the total amount of the accumulative purchase health service of health control public number；
The dividend ratio according to corresponding to searching accumulative total amount；And
According to the corresponding dividend ratio and the amount of money of this e-payment searched, calculate the group master's of wechat popularization group
The dividend amount of money.
Priority Applications (2)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201710360049.1A CN107369031A (en) | 2017-05-20 | 2017-05-20 | Health service is promoted and payout system and method |
| PCT/CN2017/098194 WO2018214302A1 (en) | 2017-05-20 | 2017-08-19 | Health service promotion and bonus sharing system and method |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201710360049.1A CN107369031A (en) | 2017-05-20 | 2017-05-20 | Health service is promoted and payout system and method |
Publications (1)
| Publication Number | Publication Date |
|---|---|
| CN107369031A true CN107369031A (en) | 2017-11-21 |
Family
ID=60305479
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN201710360049.1A Withdrawn CN107369031A (en) | 2017-05-20 | 2017-05-20 | Health service is promoted and payout system and method |
Country Status (2)
| Country | Link |
|---|---|
| CN (1) | CN107369031A (en) |
| WO (1) | WO2018214302A1 (en) |
Cited By (3)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN109345284A (en) * | 2018-08-31 | 2019-02-15 | 阿里巴巴集团控股有限公司 | The determination method, apparatus and server for hiring coefficient are returned in businessman's marketing |
| WO2019100583A1 (en) * | 2017-11-24 | 2019-05-31 | 深圳市前海安测信息技术有限公司 | System and method for distributing and evaluating traditional chinese medicine service |
| CN110728574A (en) * | 2018-07-16 | 2020-01-24 | 深圳市于易点科技有限公司 | Method and system for realizing account transaction by using two-dimensional code |
Family Cites Families (2)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| US10217117B2 (en) * | 2011-09-15 | 2019-02-26 | Stephan HEATH | System and method for social networking interactions using online consumer browsing behavior, buying patterns, advertisements and affiliate advertising, for promotions, online coupons, mobile services, products, goods and services, entertainment and auctions, with geospatial mapping technology |
| CN104036415A (en) * | 2014-06-23 | 2014-09-10 | 北京金和软件股份有限公司 | Platform promotion method based on analysis of user behaviors |
-
2017
- 2017-05-20 CN CN201710360049.1A patent/CN107369031A/en not_active Withdrawn
- 2017-08-19 WO PCT/CN2017/098194 patent/WO2018214302A1/en active Application Filing
Cited By (3)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| WO2019100583A1 (en) * | 2017-11-24 | 2019-05-31 | 深圳市前海安测信息技术有限公司 | System and method for distributing and evaluating traditional chinese medicine service |
| CN110728574A (en) * | 2018-07-16 | 2020-01-24 | 深圳市于易点科技有限公司 | Method and system for realizing account transaction by using two-dimensional code |
| CN109345284A (en) * | 2018-08-31 | 2019-02-15 | 阿里巴巴集团控股有限公司 | The determination method, apparatus and server for hiring coefficient are returned in businessman's marketing |
Also Published As
| Publication number | Publication date |
|---|---|
| WO2018214302A1 (en) | 2018-11-29 |
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Application publication date: 20171121 |