CN106875232A - Method, client and system based on the triggering advertisement of shared vehicle - Google Patents
Method, client and system based on the triggering advertisement of shared vehicle Download PDFInfo
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- CN106875232A CN106875232A CN201710200920.1A CN201710200920A CN106875232A CN 106875232 A CN106875232 A CN 106875232A CN 201710200920 A CN201710200920 A CN 201710200920A CN 106875232 A CN106875232 A CN 106875232A
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0207—Discounts or incentives, e.g. coupons or rebates
- G06Q30/0211—Determining the effectiveness of discounts or incentives
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- G—PHYSICS
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- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
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- G06Q50/40—Business processes related to the transportation industry
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- G—PHYSICS
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- G07F—COIN-FREED OR LIKE APPARATUS
- G07F17/00—Coin-freed apparatus for hiring articles; Coin-freed facilities or services
- G07F17/0042—Coin-freed apparatus for hiring articles; Coin-freed facilities or services for hiring of objects
- G07F17/0057—Coin-freed apparatus for hiring articles; Coin-freed facilities or services for hiring of objects for the hiring or rent of vehicles, e.g. cars, bicycles or wheelchairs
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Abstract
The invention provides the method based on the triggering advertisement of shared vehicle, client and system, it is related to shared technical field of transportation means.The use car client of shared vehicle includes：Information acquisition circuit, is used to gather the operation information of the shared vehicle PUK of user terminal scanning；Advertisement triggers circuit, link information Acquisition Circuit, to trigger advertisement according to the operation information；Advertisement output circuit, connects advertisement triggers circuit, is used to obtain advertisement information to be pushed away, and the foregoing advertisement to be pushed away of scanning interface broadcasting for passing through foregoing user terminal.Using the present invention, interface can be scanned by the unblock for shared vehicle, colourful information is provided to the user using shared vehicle.
Description
Technical field
The present invention relates to share technical field of transportation means.
Background technology
At present, the pollution with motor vehicles to environment is increasing, and serious traffic congestion phenomenon and vehicle exhaust are dirty
Dye environmental problem annoyings many big cities, and people are intended to can have a good air quality, possesses the body of health, very
The all positive Advocating Citizen ' in many cities uses bicycle as the vehicles, can not only reduce pollution, can also take exercises.For
Facilitate citizen, Cycle Hire station is set up in city, citizen lease bicycle at Cycle Hire station, given back using after complete
Cycle Hire station.
Currently, the shared bicycle that need not be given back to specified knee is also occurred in that, conventional occupation mode is as follows.Needs make
Used time, user finds vehicle nearby by the storing map of APP or wechat public number, sends license plate number, obtains password unblock altogether
Enjoy bicycle；Or, user finds vehicle nearby using APP, and electronic lock is opened by barcode scanning.When giving back, by online paying
And lock nearby, without giving back to specified knee, but shared bicycle needs to rest in the region that Parking permitted.
Current shared vehicle, is typically only capable to use car demand according to user, and provide a user with vehicle uses car information, than
The positional information of such as available vehicle.User is during using public transport, it is impossible to according to the need of user
Or to expect to provide more rich colorful information, it is difficult to further improve Consumer's Experience.
The content of the invention
It is an object of the invention to：Overcome the deficiencies in the prior art, there is provided the method based on the triggering advertisement of shared vehicle,
Client and system.Using the present invention, interface can be scanned by the unblock for shared vehicle, to the use using shared vehicle
Family provides colourful information.
To realize above-mentioned target, the invention provides following technical scheme：
A kind of method that advertisement is triggered based on shared vehicle, including step：The shared vehicle unblock of collection user terminal scanning
The operation information of code；Advertisement is triggered according to the operation information, advertisement information to be pushed away is obtained；By sweeping for foregoing user terminal
Retouch interface and play foregoing advertisement to be pushed away.
Further, during advertisement is played, the scanning area at scanning interface or the scanning area at adjustment scanning interface are hidden
Transparency so that former scanning area position can play advertisement.
Further, according to the advertisement duration of foregoing advertisement to be pushed away, the display time at adjustment scanning interface, when advertisement duration
When more long, the display time at extension scanning interface.
Further, the collection user terminal connection successful message of wifi, by user terminal downloads and/or updates to wait to push away and broadcasts
Advertising message；Triggering message according to advertisement, obtains foregoing download and/or the advertisement information to be pushed away for updating.
Further, storage needs to be pushed away advertisement information in the shared Vehicular system server, and after advertisement is triggered, this is
System server is by the scanning interface of advertisement information pushing to be pushed away to foregoing user terminal.
Further, after advertisement is played and terminated, the shared vehicle unblock of triggering is opened.
Further, to that should have favor information, after advertisement information play terminates, user obtains corresponding excellent for the advertisement
Favour；It is described preferential including paying all or part of this of the user and using the rate for sharing vehicle；And/or, pay the user
The rate of the shared vehicle of all or part of other use.
Further, at scanning interface, advertisement output time options is provided with, different advertisement output time correspondences is different
Preferential dynamics.
Further, by share vehicle scan operation interface play advertisement the step of include,
The location information of both collection user terminal and shared vehicle, obtains user terminal and believes with the distance of shared vehicle
Breath；
Judge whether afore-mentioned distance is located in the range of default distance threshold；
When in the range of default distance threshold, advertisement is played by the shared vehicle scan interface of the user terminal.
Car client is used present invention also offers a kind of shared vehicle, including：
Information acquisition circuit, is used to gather the operation information of the shared vehicle PUK of user terminal scanning；
Advertisement triggers circuit, link information Acquisition Circuit, to trigger advertisement according to the operation information；
Advertisement output circuit, connects advertisement triggers circuit, is used to obtain advertisement information to be pushed away, and by foregoing user's end
Play foregoing advertisement to be pushed away in the scanning interface at end.
Further, circuit also is set including play area, its connection advertisement output circuit, to during advertisement is played,
Hide the transparency of the scanning area at scanning interface or the scanning area at adjustment scanning interface so that former scanning area institute is in place
Putting can play advertisement.
Further, also including reproduction time adjustment circuit, its connection advertisement output circuit, to according to it is foregoing wait to push away broadcast it is wide
The advertisement duration of announcement, the display time at adjustment scanning interface；The reproduction time adjustment circuit can when advertisement duration is more long,
The display time at extension scanning interface.
Further, also including information down loading updating circuit, it is used in the case of user terminal connection wifi is successful, leads to
Cross user terminal downloads and/or update advertisement information to be pushed away, and stored；
The advertisement output circuit is connected with advertisement triggers circuit and information down loading updating circuit, being capable of touching according to advertisement
Hair message, obtains foregoing download and/or the advertisement information to be pushed away for updating from the storage information of information down loading updating circuit.
Further, also including vehicle unlock trigger circuit, its connection advertisement output circuit terminates to be played according to advertisement
Message, the shared vehicle unblock of triggering opens.
Present invention also offers a kind of system of shared vehicle, including：
Shared vehicle, is connected with system server, and it includes the vehicle body structure for user's riding, the shared vehicle
On be provided with PUK；
Car client is used, is connected with system server, it includes,
Information acquisition circuit, is used to gather the operation information of the shared vehicle PUK of user terminal scanning；
Advertisement triggers circuit, link information Acquisition Circuit, to trigger advertisement according to the operation information；
Advertisement output circuit, connects advertisement triggers circuit, is used to obtain advertisement information to be pushed away, and by foregoing user's end
Play foregoing advertisement to be pushed away in the scan operation interface at end；
System server, it includes,
Advertisement database to be pushed away, the advertisement database purchase to be pushed away needs to be pushed away advertisement information；
Information transmission circuit, connects advertisement database to be pushed away, to it is foregoing wait to push away with car client push broadcast it is wide
Accuse.
Further, also include that play area sets circuit with car client, its connection advertisement output circuit, in advertisement
During broadcasting, the transparency of the scanning area at scanning interface or the scanning area at adjustment scanning interface is hidden so that original scanning
Region position can play advertisement.
Further, reproduction time adjustment circuit is also included with car client, its connection advertisement output circuit, to according to preceding
State the advertisement duration of advertisement to be pushed away, the display time at adjustment scanning interface；The reproduction time adjustment circuit can be in advertisement
When duration is more long, the display time at extension scanning interface.
Further, information down loading updating circuit is also included with car client, it is used in user terminal connection wifi successes
In the case of, by user terminal downloads and/or advertisement information to be pushed away is updated, and stored；
The advertisement output circuit is connected with advertisement triggers circuit and information down loading updating circuit, being capable of touching according to advertisement
Hair message, obtains foregoing download and/or the advertisement information to be pushed away for updating from the storage information of information down loading updating circuit.
Further, system server and/or with car client also include vehicle unlock trigger circuit, its connection advertisement output
Circuit, to play the message for terminating according to advertisement, the shared vehicle unblock of triggering is opened.
The present invention compared with prior art, as an example, has the following advantages that and accumulates due to using above technical scheme
Pole effect：Using the present invention, advertisement letter to be pushed away can be played by scanning boundary's user oriented after user's triggering barcode scanning operation
Breath.Preferably, user can enjoy corresponding preferential after checking advertisement, such as user is reduced or remitted when time taking using shared vehicle
With.
Brief description of the drawings
Fig. 1 is the method flow diagram that advertisement is triggered based on shared vehicle provided in an embodiment of the present invention.
Fig. 2 is the function structure chart of the use car client of shared vehicle provided in an embodiment of the present invention.
Fig. 3, Fig. 4, Fig. 5, Fig. 6, Fig. 7 are respectively the work(by exporting advertisement with car client provided in an embodiment of the present invention
Can exemplary plot.
Fig. 8 is the function structure chart of the system of shared vehicle provided in an embodiment of the present invention；
Fig. 9 is the information transfer exemplary plot of system in previous embodiment.
Description of reference numerals：
With car client 100, information acquisition circuit 110, advertisement triggers circuit 120, advertisement output circuit 130；
User terminal 200, user interface 210 scans trigger control 211, scanning area 212, scan line 213, PUK
214, control 216, advertisement duration regulation control 217 are closed in advertisement 215, advertisement；
System 300；Shared vehicle 310；With car client 320, information acquisition circuit 321, advertisement triggers circuit 322, extensively
Accuse output circuit 323；System server 330, advertisement database 331 to be pushed away, information transmission circuit 332.
Specific embodiment
Below in conjunction with method, client that advertisement is triggered based on shared vehicle that the drawings and specific embodiments are provided the present invention
End and system are described in further detail.It should be noted that technical characteristic or technical characteristic described in following embodiments
Combination be not construed as isolated, they can be mutually combined so as to reach superior technique effect.In following realities
Apply in the accompanying drawing of example, the identical label that each accompanying drawing occurs represents identical feature or part, can be applied to different embodiments
In.Therefore, once being defined in a certain Xiang Yi accompanying drawing, then it need not further be begged in subsequent accompanying drawing
By.
It should be noted that, depicted structure, ratio, size etc. in this specification institute accompanying drawing are only used to coordinate explanation
Content disclosed in book, so that those skilled in the art understands and reads, is not limited to invent enforceable restriction bar
Part, the modification of any structure, the change of proportionate relationship or the adjustment of size are not influenceing to invent effect and the institute's energy that can be generated
Under the purpose reached, all should fall in the range of the technology contents disclosed in invention to be covered.The side of being preferable to carry out of the invention
The scope of formula includes other realization, wherein the order of described or discussion can not be pressed, including function involved by basis is pressed
Basic mode simultaneously or in the opposite order, carrys out perform function, and this should be by the skill of embodiments of the invention art
Art personnel understood.
May be not discussed in detail for technology, method and apparatus known to person of ordinary skill in the relevant, but suitable
In the case of, the technology, method and apparatus should be considered as authorizing a part for specification.Institute that is shown here and discussing
Have in example, any occurrence should be construed as merely exemplary, not as limitation.Therefore, exemplary embodiment
Other examples can have different values.
Embodiment
It is the flow chart of the method based on the triggering advertisement of shared vehicle provided in an embodiment of the present invention shown in Fig. 1.Based on altogether
The method that vehicle triggers advertisement is enjoyed, is comprised the following steps：
S100, the operation information of the shared vehicle PUK of collection user terminal scanning.
Described shared vehicle, refers to the vehicle that can be shared for the public, and it is referred to as utility car, its general quilt
It is considered a kind of emerging Urban Traffic service.The universal shared vehicle promoted in each city, predominantly shares voluntarily at present
Car, it provides easily Green Travel to resident and traveller.It is shared vehicle, including but not limited to automobile, bicycle, electronic
Car, motorcycle.In the present embodiment, the class vehicles are preferably rided, can be bicycle, electric motor car or motorcycle.
The PUK of the shared vehicle is provided with the shared vehicle.When needing to use car, user can be by carrying
User terminal is opened and uses car client, specifically, being provided with Scan Architecture on user terminal, scanning knot is started by user terminal
Structure scans PUK.
The PUK can include Quick Response Code, bar code and graphical passwords, accordingly, the scanning on the user terminal
Structure can include two-dimensional code decoder, bar code decoding device and graphical passwords decoder.
The user terminal, can be the various conventional movements such as mobile phone, notebook computer, palm PC, panel computer
Terminal, and various Intelligent wearable electronic equipments, such as intelligent glasses, intelligent watch etc..In the present embodiment, it is preferred that
Using mobile phone.
The operation of the shared vehicle PUK of user terminal scanning, in the present embodiment, unrestricted as an example, Ke Yishi
User triggers the barcode scanning unlock control in the shared vehicle client on user terminal；Can also be that user triggers use
After the scanning control in other clients with shared vehicle client associate in the terminal of family, to shared vehicle PUK
The operation being scanned.Now, user terminal is presented scanning interface.
Can be payment client terminal, i.e. in the present embodiment with other clients of shared vehicle client associate
When communication terminal etc..
S200, advertisement is triggered according to the operation information, obtains advertisement information to be pushed away.
After obtaining the operation information of the shared vehicle PUK of user terminal scanning, advertisement can be both triggered, obtain and wait to push away
Advertisement information.
The advertisement, the advertisement that including but not limited to businessman delivers in the present embodiment is unrestricted as an example, its
The various notices publicized widely can be included.
The method for obtaining advertisement information to be pushed away, specifically can be as follows：It is stored with the shared Vehicular system server
Advertisement information to be pushed away, after advertisement is triggered, advertisement information to be pushed away directly is pushed to foregoing user's end by the system server
The scanning interface at end.
It is described to push away advertisement information, including advertisement to be pushed away is in itself, and/or advertisement to be pushed away URL (Uniform
Resource Locator URLs) information.
Or, advertisement information to be pushed away is obtained by the following method：The collection user terminal connection successful message of wifi, leads to
Cross user terminal downloads and/or update advertisement information to be pushed away；Triggering message according to advertisement, obtain it is foregoing download and/or more
New advertisement information pushing to be pushed away is to scanning interface.The method is that, in the case where there is wifi, user terminal can pass through
Wifi network is downloaded and/or updates advertisement information to be pushed away, and will download and/or update advertisement information Store to be pushed away at user's end
In end.Then, after advertisement is triggered, you can advertisement the to be pushed away letter for directly obtaining foregoing download from user terminal and/or updating
Breath pushes to scanning interface, and user carries out advertisement without using the mobile data flow paid.
S300, foregoing advertisement to be pushed away is played by the scanning interface of foregoing user terminal.
After obtaining advertising message, advertisement is played by scanning interface.
In the present embodiment, during advertisement is played, scanning area or the adjustment scanning interface at scanning interface can be hidden
Scanning area transparency so that former scanning area position can play advertisement.It is unrestricted as an example, such as will
90% is adjusted in the transparency of scanning area, in this way, the display of scanning area does not interfere with advertisement substantially being played at scanning interface.
It is preferably to play advertisement by scanning interface, in the present embodiment, moreover it is possible to according to preceding in view of advertisement playing effect
The advertisement duration of advertisement to be pushed away is stated, the display time at adjustment scanning interface, when advertisement duration is more long, extension scans interface
The display time.
After step S300, following steps can also be carried out：Advertisement is played after terminating, and the shared vehicle unblock of triggering is opened.
Advertisement is played after terminating, and the scan operation of PUK has also been completed, in can be the corresponding shared vehicle of triggering
Unblock is opened.
The unblock principle of shared vehicle is as follows.As a example by using use mobile phone as user terminal, user passes through what is carried with
Two-dimentional PUK on the shared automobile body of mobile phone scanning, the PUK is believed the Unique ID that should have the shared vehicle
Breath, can obtain the ID identification informations after barcode scanning.
Mobile phone submits a unlocking request message to the system server of shared vehicle, can be included in the message：With
The user profile of family terminal, request content, vehicle ID identification informations.
The system server of shared vehicle receives the unlocking request message of user, and the system server can be according to described
Unlocking request message, when the message that advertisement broadcasting terminates is collected, you can with to shared car corresponding to the ID identification informations
Send unlocking instruction information.
After lockset on the shared vehicle receives the unlocking instruction information of aforementioned system server transmission, you can with basis
The unlocking instruction information performs corresponding unblock operation.
Preferably, to that should have favor information, after advertisement information play terminates, user obtains corresponding excellent for the advertisement
Favour.
It is described preferential including paying all or part of this of the user and using the rate for sharing vehicle；And/or, pay
The rate of the shared vehicle of all or part of other use of the user.
Preferably, at scanning interface, advertisement output time options is provided with, different advertisement output time correspondences is different
Preferential dynamics.User can select different advertisement output times, to obtain different preferential dynamics.
The scanning interface can also further set adline options.The adline options is used to basis
The preference information of user or the autonomous selection information of user, corresponding adline is played to user.In the present embodiment, can be with
The adline of the autonomous selection of traveling regional information and/or user in by gathering the sex of user, age, being recorded with car is believed
Breath, obtains the adline of user preference, as the preference information of user.
Terminate after described advertisement is played and terminated, including advertisement intactly finishes playing, also played in advertisement including user
During positive closing advertisement.In the case of collecting user's closing advertisement, one of following manner can be taken to be processed.
Mode one, obtains the temporal information that advertisement is played, and obtains reproduction time and the ratio of complete reproduction time, will compare
Value is multiplied by the foregoing preferential amount completely played corresponding preferential amount, obtain user.Unrestricted as an example, such as user checks
Complete advertisement, there is provided it is preferential be 0.5 yuan.User closes advertisement after the advertisement for having checked 60%, then based on use
Family this time ad view behavior, provide a user with it is preferential be 0.3 yuan.
Mode two, cancels that this is preferential, and even user closes advertisement broadcasting during advertisement broadcast, then it is right to cancel
User's is this time preferential.
Another implementation method of the present embodiment, by share vehicle scan operation interface play advertisement the step of specifically wrap
Include：
The location information of both collection user terminal and shared vehicle, obtains user terminal and believes with the distance of shared vehicle
Breath；
Judge whether afore-mentioned distance is located in the range of default distance threshold；
When in the range of default distance threshold, advertisement is played by the shared vehicle scan interface of the user terminal.
It is another embodiment of the present invention referring to Fig. 2, there is provided a kind of use car client 100 of shared vehicle.
It is used to aid in user to use shared vehicle, including information acquisition circuit 110, advertisement triggering electricity with car client 100
Road 120 and advertisement output circuit 130.
Information acquisition circuit 110, is used to gather the operation information of the shared vehicle PUK of user terminal scanning.
Advertisement triggers circuit 120, link information Acquisition Circuit 110, to trigger advertisement according to the operation information.
Advertisement output circuit 130, connection advertisement triggers circuit 120, is used to obtain advertisement information to be pushed away, and by foregoing
Play foregoing advertisement to be pushed away in the scanning interface of user terminal.
In the present embodiment, the subscription client 100 can also include that play area sets circuit, reproduction time adjustment electricity
Road, information down loading updating circuit and vehicle unlock trigger circuit.
The play area sets circuit connection advertisement output circuit 130, during advertisement is played, to hide scanning circle
The transparency of the scanning area in face or the scanning area at adjustment scanning interface so that former scanning area position can play
Advertisement.
The reproduction time adjustment circuit also connects advertisement output circuit 130, to according to the wide of foregoing advertisement to be pushed away
Accuse duration, the display time at adjustment scanning interface.Specifically, the reproduction time adjustment circuit can be more long in advertisement duration
When, the display time at extension scanning interface.
Described information down loading updating circuit, in the case of user terminal connection wifi is successful, by user terminal
Advertisement information to be pushed away is downloaded and/or updated, and is stored.The advertisement output circuit 130 and advertisement triggers circuit 120 and
Information down loading updating circuit is connected, and can be obtained from the storage information of information down loading updating circuit according to the triggering message of advertisement
Take foregoing download and/or the advertisement information to be pushed away for updating.
The vehicle unlock trigger circuit connection advertisement output circuit 130, to play the message for terminating according to advertisement, touches
The shared vehicle unblock of hair is opened.
Preferably, the use car client 100 can also include preferential process circuit.
Preferential process circuit is connected with advertisement output circuit, in the case of in advertisement to that should have favor information, wide
Announcement information plays end rear line and provides corresponding preferential.Specifically, the preferential process circuit can include following structure：
Whether preferential judgement sub-circuit, be used to judge advertisement to be pushed away to that should have favor information；
Preferential acquisition sub-circuit, connects preferential judgement sub-circuit, in the case of to that should have favor information, in advertisement
After playing end, corresponding favor information is obtained；
Shared vehicle rate treatment sub-circuit, connects preferential acquisition sub-circuit, is used to for the preferential of acquisition to be supplied to user,
The preferential rate including paying all or part of shared vehicle of this use of the user；And/or, pay user's whole
Or the rate of the partial shared vehicle of other use.
As for example and not limitation of typical way, export wide by the use car client of this implementation with reference to Fig. 3-7 descriptions
The content of announcement information.
Shown in Figure 3, when user needs to use car, user can be opened by the user terminal 200 for carrying and be used first
Car client, the use car client exports the user interface 210 shown in Fig. 3 to user.It is provided with user interface 210 and is swept
Code trigger control 211 " key unblock ".
The user terminal, can be the various conventional movements such as mobile phone, notebook computer, palm PC, panel computer
Terminal, and various Intelligent wearable electronic equipments, such as intelligent glasses, intelligent watch etc..In the present embodiment, it is preferred that
Using mobile phone.
The PUK of the shared vehicle is provided with the shared vehicle.The PUK can include Quick Response Code, bar shaped
Code and graphical passwords, accordingly, the Scan Architecture on the user terminal can include two-dimensional code decoder, bar code decoding device
With graphical passwords decoder.
User's trigger control 211 " key unblock ", shared vehicle client enters scanning interface, while advertisement is touched
Power Generation Road also triggers advertisement according to the operation information.Then, advertisement output circuit obtains and waits to push away according to the triggering message of advertisement
Advertisement information, and the foregoing advertisement to be pushed away of scanning interface broadcasting for passing through foregoing user terminal.
User terminal 200 is aligned user the PUK of foregoing shared vehicle so that PUK is presented in scanning area.
With reference to shown in Fig. 4, display scan line 213 and PUK 214 in scanning area 212, scanning area is shown in interface is scanned.
Meanwhile, advertisement 215, advertisement is also show in scanning interface and closes control 216 and advertisement duration regulation control 217.Advertisement in Fig. 4
215 is the region output display on the periphery of scanning area 212 at scanning interface.Now, the output of advertisement does not interfere with user and looks into
See barcode scanning process.
When advertisement is played, user can close control 216 to close advertisement by advertisement, can also be by advertisement duration
Control 217 is adjusted to adjust the reproduction time of advertisement.
The above-mentioned advertisement way of output as for example and not limitation of typical way, during advertisement is played, it is also possible to hide
Scan the transparency of the scanning area at interface or the scanning area at adjustment scanning interface so that former scanning area position energy
Enough play advertisement.Specifically, can be realized by carrying out play area setting circuit.Shown in Figure 5, the advertisement 215 exists
Scanning area 212 is exported.
Certainly, advertisement 215 can be not limited to the position of scanning area 212, than scanning area when interface broadcasting is scanned
The bigger region in domain 212 shows in playing, shown in Figure 6.In this mode, advertisement closing control 216 can be arranged on extensively
The upper right Angle Position of 215 play area is accused, so that user operates.
It is preferably to play advertisement by scanning interface, when playing advertisement, according to advertisement in view of advertisement playing effect
Advertisement duration, the display time at adjustment scanning interface, when advertisement duration is more long, the display time at extension scanning interface.As
For example and not limitation, such as the time for scanning PUK just completed at 5 seconds, and the time spot is 10 seconds, then at this point it is possible to adjust
The display time at whole scanning interface is 10 seconds so that the advertisement can be in the complete broadcasting in scanning interface.
After advertisement broadcasting terminates, you can the foregoing shared vehicle unblock of triggering is opened.The advertisement is to that should have favor information
When, after advertisement information play terminates, user obtains corresponding preferential.It is shown in Figure 7, after advertisement broadcasting terminates, carry out
The unblock of shared vehicle, and provided a user with reward voucher.
The reward voucher, can be used for payment all or part of this of the user and uses the rate for sharing vehicle；Also may be used
To pay the rate of the shared vehicle of all or part of other use of the user.In the present embodiment, such as by described preferential
Pay the rate of the whole shared vehicle of this use of the user.
Certainly, terminate after described advertisement is played and terminated, including advertisement intactly finishes playing, also including user in advertisement
Positive closing advertisement in playing process.If in the case of collecting user's closing advertisement, one of following manner can be taken to enter
Row treatment is preferential.
Mode one, obtains the temporal information that advertisement is played, and obtains reproduction time and the ratio of complete reproduction time, will compare
Value is multiplied by the foregoing preferential amount completely played corresponding preferential amount, obtain user.Unrestricted as an example, such as user checks
Complete advertisement, there is provided it is preferential be 0.5 yuan.User closes advertisement after the advertisement for having checked 60%, then based on use
Family this time ad view behavior, provide a user with it is preferential be 0.3 yuan.
Mode two, cancels that this is preferential, and even user closes advertisement broadcasting during advertisement broadcast, then it is right to cancel
User's is this time preferential.
Preferably, advertisement duration regulation control 217 can adjust advertisement output time, and different advertisements is when exporting
Between the different preferential dynamics of correspondence.
It is another embodiment of the present invention referring to Fig. 8, there is provided a kind of system 300 of shared vehicle.
Shown system 300 includes shared vehicle 310, with car client 320 and system server 330.
Shared vehicle 310, is connected with system server 330, and it includes the vehicle body structure for user's riding, described common
Enjoy and PUK is provided with vehicle.
With car client 320, it is connected with system server 330, it includes following structure：
Information acquisition circuit 321, is used to gather the operation information of the shared vehicle PUK of user terminal scanning.
Advertisement triggers circuit 322, link information Acquisition Circuit, to trigger advertisement according to the operation information.
Advertisement output circuit 323, connects advertisement triggers circuit, is used to obtain advertisement information to be pushed away, and by foregoing use
Play foregoing advertisement to be pushed away in the scan operation interface of family terminal.
System server 330, it includes following structure：
Advertisement database 331 to be pushed away, the advertisement database purchase to be pushed away needs to be pushed away advertisement information.
Information transmission circuit 332, connects advertisement database to be pushed away, to it is foregoing wait to push away with car client push broadcast
Advertisement.
The advertisement, the advertisement that including but not limited to businessman delivers in the present embodiment is unrestricted as an example, its
The various notices publicized widely can be included.
It is described to push away advertisement information, including advertisement to be pushed away is in itself, and/or advertisement to be pushed away URL information.
Preferably, in the present embodiment, information down loading updating circuit is also included with car client, it is used to connect in user terminal
Connect wifi it is successful in the case of, by user terminal downloads and/or update advertisement information to be pushed away, and stored；It is described wide
Output circuit is accused to be connected with advertisement triggers circuit and information down loading updating circuit, can be according to the triggering message of advertisement, from information
Foregoing download and/or the advertisement information to be pushed away for updating are obtained in the storage information of down loading updating circuit.
I.e. in the case where there is wifi, user terminal can be downloaded by wifi network and/or update advertisement to be pushed away to be believed
Breath, will download and/or updates advertisement information Store to be pushed away in the user terminal.Then, trigger advertisement after, you can directly from
User terminal obtains the advertisement information pushing to be pushed away of foregoing download and/or renewal to interface is scanned, and user is without using paying
Mobile data flow carry out advertisement.
In the present embodiment, can also include that play area sets circuit, reproduction time adjustment circuit with car client.
The play area sets circuit connection advertisement output circuit 323, during advertisement is played, to hide scanning circle
The transparency of the scanning area in face or the scanning area at adjustment scanning interface so that former scanning area position can play
Advertisement.
The reproduction time adjustment circuit also connects advertisement output circuit 323, to according to the wide of foregoing advertisement to be pushed away
Accuse duration, the display time at adjustment scanning interface.Specifically, the reproduction time adjustment circuit can be more long in advertisement duration
When, the display time at extension scanning interface.
Preferably, the system server of the system and/or with car client also include vehicle unlock trigger circuit.Vehicle solution
Lock triggers circuit connection advertisement output circuit, to play the message for terminating according to advertisement, the shared vehicle unblock of triggering is opened.
When vehicle unlock trigger circuit is arranged in system server, the unblock principle for sharing vehicle is as follows.
As a example by using use mobile phone as user terminal, the mobile phone that user passes through to carry with is scanned on shared automobile body
Two-dimentional PUK, the PUK can obtain the ID to the Unique ID information that should have the shared vehicle after barcode scanning
Identification information.
Mobile phone submits a unlocking request message to the system server of shared vehicle, can be included in the message：With
The user profile of family terminal, request content, vehicle ID identification informations.
The system server of shared vehicle receives the unlocking request message of user, and the system server can be according to described
Unlocking request message, when the message that advertisement broadcasting terminates is collected, you can with to shared car corresponding to the ID identification informations
Send unlocking instruction information.
After lockset on the shared vehicle receives the unlocking instruction information of aforementioned system server transmission, you can with basis
The unlocking instruction information performs corresponding unblock operation.
When vehicle unlock trigger circuit is set in in-use automotive client, directly can be entered with shared vehicle with car client
Operation is opened in row radio communication, the unblock for performing shared vehicle.It is unrestricted as an example, such as with car client and shared car
After Bluetooth communication is connected, operation is opened in the unblock for performing shared vehicle.And shared vehicle can be received by a gsm wireless
Hair module, will send to shared Vehicular system server including the various vehicle-related informations including vehicle launch information.
Preferably, in the present embodiment, the system server can also include preferential process circuit.
Preferential process circuit is connected with advertisement output circuit, in the case of in advertisement to that should have favor information, wide
Announcement information plays end rear line and provides corresponding preferential.Specifically, the preferential process circuit can include following structure：
Whether preferential judgement sub-circuit, be used to judge advertisement to be pushed away to that should have favor information；
Preferential acquisition sub-circuit, connects preferential judgement sub-circuit, in the case of to that should have favor information, in advertisement
After playing end, corresponding favor information is obtained；
Shared vehicle rate treatment sub-circuit, connects preferential acquisition sub-circuit, is used to for the preferential of acquisition to be supplied to user,
The preferential rate including paying all or part of shared vehicle of this use of the user；And/or, pay user's whole
Or the rate of the partial shared vehicle of other use.
Terminate after described advertisement is played and terminated, including advertisement intactly finishes playing, also played in advertisement including user
During positive closing advertisement.If in the case of collecting user's closing advertisement, one of following manner can be taken to be located
Reason is preferential.
Mode one, obtains the temporal information that advertisement is played, and obtains reproduction time and the ratio of complete reproduction time, will compare
Value is multiplied by the foregoing preferential amount completely played corresponding preferential amount, obtain user.Unrestricted as an example, such as user checks
Complete advertisement, there is provided it is preferential be 0.5 yuan.User closes advertisement after the advertisement for having checked 60%, then based on use
Family this time ad view behavior, provide a user with it is preferential be 0.3 yuan.
Mode two, cancels that this is preferential, and even user closes advertisement broadcasting during advertisement broadcast, then it is right to cancel
User's is this time preferential.
Foregoing description is only the description to present pre-ferred embodiments, not to any restriction of the scope of the invention, this hair
The scope of bright preferred embodiment includes other realization, wherein can not by it is described go out or the order that discusses perform work(
Energy.Any change, modification that the those of ordinary skill in field of the present invention does according to the disclosure above content, belong to claims
Protection domain.
Claims (19)
1. it is a kind of based on shared vehicle trigger advertisement method, it is characterised in that including step：
The operation information of the shared vehicle PUK of collection user terminal scanning；
Advertisement is triggered according to the operation information, advertisement information to be pushed away is obtained；
Foregoing advertisement to be pushed away is played by the scanning interface of foregoing user terminal.
2. method according to claim 1, it is characterised in that：During advertisement is played, the scanning area at scanning interface is hidden
Or the transparency of the scanning area at adjustment scanning interface so that former scanning area position can play advertisement.
3. method according to claim 1, it is characterised in that：According to the advertisement duration of foregoing advertisement to be pushed away, adjustment is swept
The display time at interface is retouched, when advertisement duration is more long, the display time at extension scanning interface.
4. method according to claim 1, it is characterised in that：The collection user terminal connection successful message of wifi, passes through
User terminal downloads and/or update advertisement information to be pushed away；Triggering message according to advertisement, obtains foregoing download and/or renewal
Advertisement information to be pushed away.
5. method according to claim 1, it is characterised in that：Storage needs to be pushed away and broadcasts in the shared Vehicular system server
Advertising message, after advertisement is triggered, the system server is by scanning circle of advertisement information pushing to be pushed away to foregoing user terminal
Face.
6. method according to claim 1, it is characterised in that：Advertisement is played after terminating, and the shared vehicle unblock of triggering is opened.
7. method according to claim 1, it is characterised in that：The advertisement is broadcast to that should have favor information in advertising message
After putting end, user obtains corresponding preferential；It is described preferential including paying all or part of this of the user and using shared car
Rate；And/or, pay the rate of the shared vehicle of all or part of other use of the user.
8. method according to claim 7, it is characterised in that：At scanning interface, advertisement output time options is provided with,
The different preferential dynamics of different advertisement output time correspondences.
9. method according to claim 1, it is characterised in that：Advertisement is played by the scan operation interface for sharing vehicle
Step includes,
The location information of both collection user terminal and shared vehicle, obtains the range information of user terminal and shared vehicle；
Judge whether afore-mentioned distance is located in the range of default distance threshold；
When in the range of default distance threshold, advertisement is played by the shared vehicle scan interface of the user terminal.
10. a kind of shared vehicle uses car client, it is characterised in that including：
Information acquisition circuit, is used to gather the operation information of the shared vehicle PUK of user terminal scanning；
Advertisement triggers circuit, link information Acquisition Circuit, to trigger advertisement according to the operation information；
Advertisement output circuit, connects advertisement triggers circuit, is used to obtain advertisement information to be pushed away, and by foregoing user terminal
Play foregoing advertisement to be pushed away in scanning interface.
11. clients according to claim 10, it is characterised in that：Also include that play area sets circuit, its connection is wide
Output circuit is accused, during advertisement is played, to hide the scanning area at scanning interface or the scanning area at adjustment scanning interface
The transparency in domain so that former scanning area position can play advertisement.
12. clients according to claim 10, it is characterised in that：Also include reproduction time adjustment circuit, its connection is wide
Output circuit is accused, to the advertisement duration according to foregoing advertisement to be pushed away, the display time at adjustment scanning interface；During the broadcasting
Between adjustment circuit can when advertisement duration is more long, extend scanning interface the display time.
13. clients according to claim 10, it is characterised in that：Also include information down loading updating circuit, it is used to
In the case of user terminal connection wifi is successful, by user terminal downloads and/or advertisement information to be pushed away is updated, and deposited
Storage；
The advertisement output circuit is connected with advertisement triggers circuit and information down loading updating circuit, can be disappeared according to the triggering of advertisement
Breath, obtains foregoing download and/or the advertisement information to be pushed away for updating from the storage information of information down loading updating circuit.
14. clients according to claim 10, it is characterised in that：Also include vehicle unlock trigger circuit, its connection is wide
Output circuit is accused, to play the message for terminating according to advertisement, the shared vehicle unblock of triggering is opened.
A kind of 15. systems of shared vehicle, it is characterised in that including：
Shared vehicle, is connected with system server, and it includes the vehicle body structure for user's riding, is set on the shared vehicle
It is equipped with PUK；
Car client is used, is connected with system server, it includes,
Information acquisition circuit, is used to gather the operation information of the shared vehicle PUK of user terminal scanning；
Advertisement triggers circuit, link information Acquisition Circuit, to trigger advertisement according to the operation information；
Advertisement output circuit, connects advertisement triggers circuit, is used to obtain advertisement information to be pushed away, and by foregoing user terminal
Play foregoing advertisement to be pushed away in scan operation interface；
System server, it includes,
Advertisement database to be pushed away, the advertisement database purchase to be pushed away needs to be pushed away advertisement information；
Information transmission circuit, connects advertisement database to be pushed away, to foregoing with car client push advertisement to be pushed away.
16. systems according to claim 15, it is characterised in that：Also include that play area sets circuit with car client,
Its connection advertisement output circuit, during advertisement is played, to hide scanning area or the adjustment scanning interface at scanning interface
Scanning area transparency so that former scanning area position can play advertisement.
17. systems according to claim 15, it is characterised in that：Also include reproduction time adjustment circuit with car client,
Its connection advertisement output circuit, to the advertisement duration according to foregoing advertisement to be pushed away, the display time at adjustment scanning interface；Institute
Stating reproduction time adjustment circuit when advertisement duration is more long, can extend the display time at scanning interface.
18. systems according to claim 15, it is characterised in that：Also include information down loading updating circuit with car client,
It is used in the case of user terminal connection wifi is successful, by user terminal downloads and/or updates advertisement information to be pushed away,
And stored；
The advertisement output circuit is connected with advertisement triggers circuit and information down loading updating circuit, can be disappeared according to the triggering of advertisement
Breath, obtains foregoing download and/or the advertisement information to be pushed away for updating from the storage information of information down loading updating circuit.
19. systems according to claim 15, it is characterised in that：System server and/or with car client also include car
Unlock trigger circuit, its connection advertisement output circuit, to play the message for terminating, the shared vehicle unblock of triggering according to advertisement
Open.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201710200920.1A CN106875232A (en) | 2017-03-30 | 2017-03-30 | Method, client and system based on the triggering advertisement of shared vehicle |
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| Application Number | Priority Date | Filing Date | Title |
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| CN201710200920.1A CN106875232A (en) | 2017-03-30 | 2017-03-30 | Method, client and system based on the triggering advertisement of shared vehicle |
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| CN106875232A true CN106875232A (en) | 2017-06-20 |
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ID=59160394
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| Application Number | Title | Priority Date | Filing Date |
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| CN201710200920.1A Pending CN106875232A (en) | 2017-03-30 | 2017-03-30 | Method, client and system based on the triggering advertisement of shared vehicle |
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