CN105657047A - Advertising information pushing system and method - Google Patents
Advertising information pushing system and method Download PDFInfo
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- CN105657047A CN105657047A CN201610101773.8A CN201610101773A CN105657047A CN 105657047 A CN105657047 A CN 105657047A CN 201610101773 A CN201610101773 A CN 201610101773A CN 105657047 A CN105657047 A CN 105657047A
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L67/00—Network arrangements or protocols for supporting network services or applications
- H04L67/50—Network services
- H04L67/55—Push-based network services
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0261—Targeted advertisements based on user location
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0277—Online advertisement
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L67/00—Network arrangements or protocols for supporting network services or applications
- H04L67/50—Network services
- H04L67/52—Network services specially adapted for the location of the user terminal
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Abstract
The invention discloses an advertising information pushing system and method. The advertising information pushing system comprises a mobile terminal provided with a first obtaining module and a display module, and a server provided with a storage module, a judgment module and a second obtaining module; the storage module is used for storing an advertising information list including a pushing coordinate range and issuing part coordinate information, the first obtaining module is used for obtaining the current terminal coordinate information and forwarding the current terminal coordinate information to the server, the judgment module is used for judging whether terminal coordinate information within the pushing coordinate range exists or not according to the advertising information list, the second obtaining module is used for obtaining issuing part coordinate information corresponding to the pushing coordinate range when the terminal coordinate information within the pushing coordinate range exists and forwarding the information to the mobile terminal, the display module is used for receiving the issuing part coordinate information and highlighting identification information of a position point corresponding to the issuing part coordinate information in a GIS map.
Description
Technical field
The present invention relates to advertisement and push technical field, particularly relate to the supplying system of a kind of advertising message and the method for pushing of advertising message.
Background technology
The application of existing mobile terminal (such as: the navigating instrument of mobile phone, automobile) gets more and more, and is equipped with the user of mobile terminal in moving process, it is necessary to understand the recommended information in a certain scenic spot, a certain hotel or a certain restaurant. The user of existing mobile terminal obtains the mode that the mode major part of these recommended informations is the promotional pamphlet by receiving artificial transmission. But, there is the serious and inefficient problem of paper waste in this kind of propagate method.
In sum, how to solve paper waste and seriously and publicize inefficient problem, be technical problem currently urgently to be resolved hurrily.
Summary of the invention
In view of this, it is necessary to provide a kind of supplying system avoiding paper waste and improve the advertising message of publicity efficiency in fact, and the method for pushing of the advertising message of the supplying system enforcement of this advertising message.
A supplying system for advertising message, the supplying system of advertising message comprises mobile terminal and server. Mobile terminal comprises the first acquisition module and display module. Server comprises memory module, judges module and the 2nd acquisition module.
Memory module, for storing advertising message list, advertising message list comprises propelling movement coordinate range and publisher's coordinate information.
First acquisition module, for obtaining current terminal coordinate information and terminal coordinate information is sent to server.
Judge module, for judging whether that according to advertising message list there is propelling movement coordinate range comprises terminal coordinate information.
2nd acquisition module, if for exist more than one propelling movement coordinate range comprise terminal coordinate information time, obtain and also publisher's coordinate information be sent to mobile terminal with each propelling movement publisher's coordinate information corresponding to coordinate range.
Display module, for often receiving publisher's coordinate information, highlights the identification information of the position point corresponding with publisher's coordinate information in GIS map, and identification information comprises mark point and publicity brief information.
Preferably, advertising message list also comprises complete advertisement information. Mobile terminal also comprises triggering module. Server also comprises the 3rd acquisition module.
Trigger module, during for receiving outer needles to the triggering signal of mark point, generate the request of acquisition and also acquisition request is sent to server, publisher's coordinate information that the request of acquisition comprises and mark point is corresponding.
3rd acquisition module, for obtaining the complete advertisement information corresponding with publisher's coordinate information and complete advertisement information is sent to mobile terminal.
Preferably, complete advertisement information comprises a kind of in Word message, video information and audio-frequency information and combination. Mobile terminal also comprises generation module, output module and audio frequency take-off equipment.
Generation module, for generate a suspension window and display screen predeterminated position export suspension window.
Output module, for output video information in suspension window and/or Word message and and/or synchronous by audio frequency take-off equipment output audio information.
Preferably, advertising message list also comprises status flags information. Server also comprises modified module.
Modified module, when publisher's coordinate information being sent to mobile terminal for the 2nd acquisition module, status flags information corresponding with publisher's coordinate information in amendment advertising message list is for highlighting.
Preferably, the first acquisition module, for obtaining current new terminal coordinate information and new terminal coordinate information is sent to server.
Judge module, it is the propelling movement coordinate range highlighted for obtaining status flags information in advertising message list and judges new terminal coordinate information whether pushing in coordinate range.
Modified module, if for new terminal coordinate information not pushing in coordinate range, amendment status flags information for hide and transmission control order to mobile terminal, control command comprises the publisher coordinate information corresponding with pushing coordinate range.
Display module, for performing control command, so that hides the identification information of the position point corresponding with publisher's coordinate information in GIS map.
A method for pushing for advertising message, comprises the steps:
Mobile terminal obtains current terminal coordinate information and terminal coordinate information is sent to server.
Server judges whether that according to advertising message list there is propelling movement coordinate range comprises terminal coordinate information.
If there is more than one propelling movement coordinate range when comprising terminal coordinate information, server obtains publisher coordinate information corresponding to each propelling movement coordinate range and also publisher's coordinate information is sent to mobile terminal.
Mobile terminal often receives publisher's coordinate information, highlights the identification information of the position point corresponding with publisher's coordinate information in GIS map, and identification information comprises mark point and publicity brief information.
Preferably, mobile terminal often receives publisher's coordinate information, after highlighting the step of identification information of the position point corresponding with publisher's coordinate information, comprising in GIS map:
When mobile terminal receives outer needles to the triggering signal of mark point, mobile terminal generates the request of acquisition and also acquisition request is sent to server, publisher's coordinate information that the request of acquisition comprises and mark point is corresponding.
Server obtains the complete advertisement information corresponding with publisher's coordinate information and complete advertisement information is sent to mobile terminal.
Preferably, complete advertisement information comprises a kind of in Word message, video information and audio-frequency information and combination. Server comprises after obtaining the complete advertisement information corresponding with publisher's coordinate information and complete advertisement information being sent to the step of mobile terminal:
Mobile terminal generates a suspension window, and the predeterminated position at the display screen of mobile terminal exports suspension window.
Mobile terminal output video information and/or Word message and and/or synchronous by audio frequency take-off equipment output audio information in suspension window.
Preferably, server obtains publisher coordinate information corresponding to each propelling movement coordinate range and publisher's coordinate information is sent to the step of mobile terminal, comprising:
Status flags information corresponding with publisher's coordinate information in server amendment advertising message list is for highlighting.
Preferably, mobile terminal often receives publisher's coordinate information, after highlighting the step of identification information of the position point corresponding with publisher's coordinate information, comprising in GIS map:
Mobile terminal obtains current new terminal coordinate information and new terminal coordinate information is sent to server.
Server obtains status flags information in advertising message list and is the propelling movement coordinate range highlighted and judges new terminal coordinate information whether pushing in coordinate range.
If new terminal coordinate information is not pushing in coordinate range, server amendment status flags information for hide and transmission control order to mobile terminal, control command comprises the publisher coordinate information corresponding with pushing coordinate range.
Mobile terminal performs control command, so that hides the identification information of the position point corresponding with publisher's coordinate information in GIS map.
When mobile terminal in the present invention enters within the propelling movement coordinate range of ad distribution terminal, GIS map exports the identification information of this ad distribution terminal, user for mobile terminal selects voluntarily, not only reach the effect of saving paper but also play the effect of publicity, in addition, user is obtained needed for self fast by publicity brief information, reaches the effect improving publicity efficiency.
Accompanying drawing explanation
Fig. 1 is the high-level schematic functional block diagram of a kind of embodiment of supplying system of advertising message of the present invention.
Fig. 2 is the schematic flow sheet of a kind of embodiment of method for pushing of advertising message of the present invention.
Fig. 3 is the showing interface schematic diagram realizing a kind of embodiment in process of the method for pushing of the advertising message of Fig. 2.
Fig. 4 is the showing interface schematic diagram realizing another kind of embodiment in process of the method for pushing of the advertising message of Fig. 2.
Fig. 5 is the showing interface schematic diagram realizing another kind of embodiment in process of the method for pushing of the advertising message of Fig. 2.
Fig. 6 is the showing interface schematic diagram realizing another kind of embodiment in process of the method for pushing of the advertising message of Fig. 2.
Fig. 7 be the advertising message of Fig. 2 method for pushing in the terminal coordinate information of mobile terminal change after realize the schematic flow sheet of transmitting advertisement information.
Embodiment
In order to make the object of the present invention, technical scheme and advantage clearly understand, below in conjunction with drawings and Examples, the present invention is further elaborated. It is to be understood that specific embodiment described herein is only in order to explain the present invention, it is not used for limiting the present invention.
Fig. 1 illustrates a kind of embodiment of the supplying system of advertising message of the present invention. In the present embodiment, the supplying system of this advertising message comprises mobile terminal 1 and server 2. It should be noted that, mobile terminal 1 in the present embodiment is the terminating unit of movement, such as: the terminating unit (automobile navigation instrument, mobile phone and flat board etc.) being synchronized with the movement in the terminating unit (mobile phone, panel computer etc.) of the outfit of people in moving process and driving conditions.
Wherein, mobile terminal 1 comprises the first acquisition module 10 and display module 11. First acquisition module 10, for obtaining current terminal coordinate information and terminal coordinate information be sent to server 2. It should be noted that, the first acquisition module 10 is also for receiving the parameter information of outside input and this parameter information is sent to server. For example: when the user of mobile terminal needs to search for a certain restaurant, user client's input meets the parameter information of self-demand, such as: Hunan cuisine and/or restaurant grade are Pyatyi etc. Display module 11, for often receiving publisher's coordinate information that server 2 sends, highlights the identification information of the position point corresponding with publisher's coordinate information in GIS map, and identification information comprises mark point and publicity brief information.
Wherein, server 2 comprises memory module 20, judges module 21 and the 2nd acquisition module 22. Memory module 20 is for storing advertising message list, and this advertising message list comprises propelling movement coordinate range, publisher's coordinate information, complete advertisement information, status flags information, issuer information and presupposed information. Wherein, complete advertisement information comprises a kind of in Word message, video information and audio-frequency information and combination. Judge module 21, for receive mobile terminal 1 send terminal coordinate information time, according to advertising message list judge whether exist push coordinate range comprise terminal coordinate information. It should be noted that, the propelling movement coordinate range in the present embodiment can be the fixing propelling movement radius of server setting. In addition, advertising message list can also comprise propelling movement radius, and server can push radius according to the requirements set of publisher, so that pushes advertisement information at required propelling movement radius. 2nd acquisition module 22, if for exist more than one propelling movement coordinate range comprise terminal coordinate information time, obtain and also publisher's coordinate information be sent to mobile terminal 1 with each propelling movement publisher's coordinate information corresponding to coordinate range. It should be noted that, when there is multiple propelling movement coordinate range and comprising terminal coordinate information, 2nd acquisition module 22 also obtains matching degree for mating this parameter information and presupposed information, and this publisher's coordinate information is also sent to mobile terminal 1 by publisher's coordinate information that the propelling movement coordinate range of the preset number that acquisition matching degree is the highest is corresponding. It should be noted that, preset number can be the fixed number of server setting, it is also possible to be the desirable number that mobile terminal sends. The present embodiment sets up the attribute of presupposed information by advertising message list, for user filtering falls much useless advertisement information, decrease the item of the required process of server, so that improve the response speed of server, in addition, decrease the item of the required process of mobile terminal, so that improve the processing efficiency of mobile terminal, meanwhile, the user being convenient to mobile terminal obtains required advertisement information fast, improves the Experience Degree of user.
It should be noted that, advertising message list can increase by server, revise and the routine operation such as deletion. for example: when needing when there being new publisher to push advertisement information, server can add the propelling movement coordinate range of this publisher, publisher's coordinate information, complete advertisement information, status flags information, issuer information and presupposed information are in advertising message list, carry out GIS map upgrading accordingly and the GIS map after upgrading is sent to mobile terminal (when mobile terminal transmitting terminal coordinate information is to server, the version information of the GIS map of server detection mobile terminal, if not up-to-date version, send up-to-date GIS map to mobile terminal, so that this GIS map is carried out renewal rewards theory). in addition, if when the relevant information of a certain publisher needs to modify, (such as: complete advertisement information) server is retrieved according to this issuer information, is modified by the complete advertisement information in the data item retrieved. in addition, when not meeting the condition that advertisement information is provided as a certain publisher, (such as: publisher proposes the request stopping pushing advertisement information) server retrieves according to this issuer information, deletes the data item retrieved.
In certain embodiments, such as, in the present embodiment, mobile terminal 1 also comprises triggering module 12. Server 2 also comprises the 3rd acquisition module 23. Wherein, trigger module 12, during for receiving outer needles to the triggering signal of mark point, generate the request of acquisition and also acquisition request is sent to server 2, publisher's coordinate information that the request of acquisition comprises and mark point is corresponding. 3rd acquisition module 23, for obtaining the complete advertisement information corresponding with publisher's coordinate information and complete advertisement information is sent to mobile terminal 1.
In certain embodiments, such as, in the present embodiment, mobile terminal 1 also comprises generation module 13, output module 14 and audio frequency take-off equipment (not shown). Generation module 13, for generate a suspension window and display screen predeterminated position export suspension window. Output module 14, for output video information in suspension window and/or Word message and and/or synchronous by audio frequency take-off equipment output audio information.
In certain embodiments, such as, in the present embodiment. Server 2 also comprises modified module 24. Modified module 24, when publisher's coordinate information being sent to mobile terminal 1 for the 2nd acquisition module 22, status flags information corresponding with publisher's coordinate information in amendment advertising message list is for highlighting.
In certain embodiments, such as, in the present embodiment, the first acquisition module 10, for obtaining current new terminal coordinate information and new terminal coordinate information is sent to server 2. Judge module 21, it is the propelling movement coordinate range highlighted for obtaining status flags information in advertising message list and judges new terminal coordinate information whether pushing in coordinate range. Modified module 24, if not pushing in coordinate range, amendment status flags information for hide and transmission control order to mobile terminal 1, control command comprises the publisher coordinate information corresponding with pushing coordinate range. Display module 11, for performing control command, so that hides the identification information of the position point corresponding with publisher's coordinate information in GIS map.
With reference to Fig. 1, it may also be useful to when the supplying system of the advertising message of the present embodiment carries out the propelling movement of advertising message, first, mobile terminal 1 obtains current terminal coordinate information and terminal coordinate information is sent to server 2. Secondly, server 2 judges whether that according to advertising message list there is propelling movement coordinate range comprises terminal coordinate information. Again, if there is more than one propelling movement coordinate range when comprising terminal coordinate information, server 2 obtains publisher coordinate information corresponding to each propelling movement coordinate range and publisher's coordinate information is sent to mobile terminal 1, meanwhile, server 2 revises status flags information corresponding with publisher's coordinate information in advertising message list for highlighting. Again, mobile terminal 1 often receives publisher's coordinate information, highlights the identification information of the position point corresponding with publisher's coordinate information in GIS map, and identification information comprises mark point and publicity brief information. Again, when mobile terminal 1 receives outer needles to the triggering signal of mark point, mobile terminal 1 generates the request of acquisition and also acquisition request is sent to server 2, publisher's coordinate information that the request of acquisition comprises and mark point is corresponding. Again, server 2 obtains the complete advertisement information corresponding with publisher's coordinate information and complete advertisement information is sent to mobile terminal 1. Again, mobile terminal 1 generates a suspension window, and the predeterminated position at the display screen of mobile terminal 1 exports suspension window. Again, mobile terminal 1 output video information and/or Word message and and/or synchronous by audio frequency take-off equipment output audio information in suspension window. Again, mobile terminal 1 obtains current new terminal coordinate information and new terminal coordinate information is sent to server 2. Again, server obtains status flags information in advertising message list and is the propelling movement coordinate range highlighted and judges new terminal coordinate information whether pushing in coordinate range. Again, if new terminal coordinate information is not pushing in coordinate range, server amendment status flags information for hide and transmission control order to mobile terminal, control command comprises the publisher coordinate information corresponding with pushing coordinate range. Finally, mobile terminal performs control command, so that hides the identification information of the position point corresponding with publisher's coordinate information in GIS map.
Fig. 2��Fig. 7 illustrates a kind of embodiment of the method for pushing of advertising message of the present invention. In the present embodiment, see Fig. 2, the method for pushing of this advertising message comprises the steps:
Step S1, mobile terminal obtains current terminal coordinate information and terminal coordinate information is sent to server.
Step S2, server judges whether that according to advertising message list there is propelling movement coordinate range comprises terminal coordinate information. If there is more than one propelling movement coordinate range when comprising terminal coordinate information, performing step S3, if not having one to push coordinate range when comprising terminal coordinate information, performing to terminate. See Fig. 3, illustrate existence one propelling movement coordinate range 30 and comprise terminal coordinate information 32. Wherein, this ad distribution terminal is in publisher's coordinate information 31 place. In addition, see Fig. 4, illustrating current terminal coordinate information 44 and there are two propelling movement coordinate ranges, one pushes coordinate range 40, and another pushes coordinate range 41. Wherein, the ad distribution terminal pushing coordinate range 40 correspondence is in publisher's coordinate information 42 place. The ad distribution terminal pushing coordinate range 41 correspondence is in publisher's coordinate information 43 place.
Step S3, server obtains publisher coordinate information corresponding to each propelling movement coordinate range and publisher's coordinate information is sent to mobile terminal, meanwhile, corresponding with publisher's coordinate information in server amendment advertising message list status flags information is for highlighting.
Step S4, mobile terminal often receives publisher's coordinate information, highlights the identification information of the position point corresponding with publisher's coordinate information in GIS map, and identification information comprises mark point and publicity brief information. The present embodiment by providing publicity brief information at mark point so that user tentatively understands this ad distribution terminal, it is to increase the Experience Degree of the quality of publicity and the user of raising.
Step S5, when mobile terminal receives outer needles to the triggering signal of mark point, mobile terminal generates the request of acquisition and also acquisition request is sent to server, publisher's coordinate information that the request of acquisition comprises and mark point is corresponding.
Step S6, server obtains the complete advertisement information corresponding with publisher's coordinate information and complete advertisement information is sent to mobile terminal.
Step S7, mobile terminal generates a suspension window, and the predeterminated position at the display screen of mobile terminal exports suspension window.
Step S8, mobile terminal output video information and/or Word message and and/or synchronous by audio frequency take-off equipment output audio information in suspension window.
See Fig. 5, within terminal coordinate information 52 is in the propelling movement coordinate range 53 of publisher's coordinate information 51, simultaneously, the user that the identification information of this ad distribution terminal meets this mobile terminal currently needed for, therefore, this user clicks mark point, obtains complete advertisement information to server, and exports complete advertisement information in suspension window. It should be noted that, when the display screen of mobile terminal is enough big, see Fig. 6, the present embodiment can also export GIS map and video window 54 with screen. In GIS map, there is a terminal coordinate information 52 in the propelling movement coordinate range 53 of publisher's coordinate information 51. Click the mark point at publisher's coordinate information 51 place, with the output video window 54 of window with screen exporting GIS map, and in video window 54 output video information and/or Word message, meanwhile, synchronous by audio frequency take-off equipment output audio information.
It should be noted that, when the complete advertisement information in the present embodiment comprises video information, by suspension window output video information. In addition, when the complete advertisement information in the present embodiment comprises video information and Word message, by suspension window output video information and Word message simultaneously. In addition, when the complete advertisement information in the present embodiment comprises video information and audio-frequency information, by suspension window output video information and by audio frequency take-off equipment synchronism output audio-frequency information. In addition, when the complete advertisement information in the present embodiment comprises Word message, by suspension window output character information. In addition, when the complete advertisement information in the present embodiment comprises Word message and audio-frequency information, by suspension window output character information and by audio frequency take-off equipment synchronism output audio-frequency information. In addition, the complete advertisement information in the present embodiment comprises audio-frequency information, by audio frequency take-off equipment output audio information. In addition, when the complete advertisement information in the present embodiment comprises video information, audio-frequency information and Word message, by suspension window simultaneously output video information and Word message and by audio frequency take-off equipment synchronism output audio-frequency information.
See Fig. 7, in the method for pushing of advertising message the terminal coordinate information of mobile terminal change after the flow process of the propelling movement realizing advertising message comprise the steps:
Step S10, mobile terminal obtains current new terminal coordinate information and new terminal coordinate information is sent to server.
Step S11, according to advertising message list, server judges that whether status flags information is for highlighting. If status flags information is for highlighting, perform step S12. If status flags information is hiding, perform step S15.
Step S12, server judges whether the propelling movement coordinate range corresponding with status flags information comprises this new terminal coordinate information. If not comprising the terminal coordinate information that this is new, perform step S13. If comprising the terminal coordinate information that this is new, perform to terminate.
Step S13, server amendment status flags information for hide and transmission control order to mobile terminal, control command comprises and pushes publisher's coordinate information corresponding to coordinate range.
Step S14, mobile terminal performs control command, so that hides the identification information of the position point corresponding with publisher's coordinate information in GIS map.
Step S15, server judges whether the propelling movement coordinate range corresponding with status flags information comprises this new terminal coordinate information. If comprising the terminal coordinate information that this is new, perform step 16. If not comprising the terminal coordinate information that this is new, perform to terminate.
Step 16, server obtains publisher coordinate information corresponding to each propelling movement coordinate range and publisher's coordinate information is sent to mobile terminal, meanwhile, corresponding with publisher's coordinate information in server amendment advertising message list status flags information is for highlighting.
Step 17, mobile terminal often receives publisher's coordinate information, highlights the identification information of the position point corresponding with publisher's coordinate information in GIS map, and identification information comprises mark point and publicity brief information.
It should be noted that, the operation that in the present embodiment, step S17 is follow-up describes in fig. 2 in detail, does not repeat them here.
The embodiment of invention being described in detail above, but it is as example, the present invention does not limit and embodiment described above. For a person skilled in the art, any equivalent modifications that this invention is carried out or substitute also all among the category of the present invention, therefore, not departing from the impartial conversion and amendment, improvement etc. done under the spirit and principles in the present invention scope, all should contain within the scope of the invention.
Claims (10)
1. the supplying system of an advertising message, it is characterised in that, the supplying system of described advertising message comprises mobile terminal and server; Mobile terminal comprises the first acquisition module and display module; Described server comprises memory module, judges module and the 2nd acquisition module;
Described memory module, for storing advertising message list, described advertising message list comprises propelling movement coordinate range and publisher's coordinate information;
Described first acquisition module, for obtaining current terminal coordinate information and described terminal coordinate information be sent to server;
Described judgement module, for judging whether that according to described advertising message list there is described propelling movement coordinate range comprises described terminal coordinate information;
Described 2nd acquisition module, if for exist more than one described propelling movement coordinate range comprise described terminal coordinate information time, obtain the publisher coordinate information corresponding with pushing coordinate range described in each and also described publisher's coordinate information be sent to mobile terminal;
Display module, for often receiving described publisher's coordinate information, highlights the identification information of the position point corresponding with described publisher's coordinate information in GIS map, and described identification information comprises mark point and publicity brief information.
2. the supplying system of advertising message according to claim 1, it is characterised in that, described advertising message list also comprises complete advertisement information; Described mobile terminal also comprises triggering module; Described server also comprises the 3rd acquisition module;
Described triggering module, during for receiving outer needles to the triggering signal of described mark point, generates the request of acquisition and also described acquisition request is sent to described server, and described acquisition request comprises a publisher coordinate information corresponding with described mark point;
Described 3rd acquisition module, for obtaining the complete advertisement information corresponding with described publisher's coordinate information and described complete advertisement information be sent to mobile terminal.
3. the supplying system of advertising message according to claim 2, it is characterised in that, described complete advertisement information comprises a kind of in Word message, video information and audio-frequency information and combination; Described mobile terminal also comprises generation module, output module and audio frequency take-off equipment;
Described generation module, for generating a suspension window and export described suspension window at the predeterminated position of display screen;
Described output module, for exporting described video information and/or described Word message and and/or synchronously export described audio-frequency information by audio frequency take-off equipment in described suspension window.
4. the supplying system of advertising message according to claim 1, it is characterised in that, described advertising message list also comprises status flags information; Described server also comprises modified module;
Described modified module, when described publisher's coordinate information being sent to mobile terminal for described 2nd acquisition module, revises status flags information corresponding with described publisher's coordinate information in described advertising message list for highlighting.
5. the supplying system of advertising message according to claim 4, it is characterised in that,
Described first acquisition module, for obtaining current new terminal coordinate information and described new terminal coordinate information be sent to server;
Described judgement module, is the propelling movement coordinate range highlighted for obtaining status flags information in advertising message list and judges described new terminal coordinate information whether in described propelling movement coordinate range;
Described modified module, if for new terminal coordinate information not in described propelling movement coordinate range, revise described status flags information for hide and transmission control order to mobile terminal, described control command comprises the publisher coordinate information corresponding with described propelling movement coordinate range;
Described display module, for performing described control command, so that hides the identification information of the position point corresponding with described publisher's coordinate information in GIS map.
6. the method for pushing of an advertising message, it is characterised in that, comprise the steps: that described advertising message list comprises and push coordinate range and publisher's coordinate information;
Mobile terminal obtains current terminal coordinate information and described terminal coordinate information is sent to server;
Described server judges whether that according to advertising message list there is propelling movement coordinate range comprises described terminal coordinate information;
If there is more than one described propelling movement coordinate range when comprising described terminal coordinate information, described server obtains publisher coordinate information corresponding to pushing coordinate range described in each and also described publisher's coordinate information is sent to mobile terminal;
Described mobile terminal often receives described publisher's coordinate information, highlights the identification information of the position point corresponding with described publisher's coordinate information in GIS map, and described identification information comprises mark point and publicity brief information.
7. the method for pushing of advertising message according to claim 6, it is characterised in that, described advertising message list also comprises complete advertisement information; Described mobile terminal often receives described publisher's coordinate information, after highlighting the step of identification information of the position point corresponding with described publisher's coordinate information, comprising in GIS map:
When mobile terminal receives outer needles to the triggering signal of described mark point, described mobile terminal generates the request of acquisition and also described acquisition request is sent to described server, and described acquisition request comprises a publisher coordinate information corresponding with described mark point;
Described server obtains the complete advertisement information corresponding with described publisher's coordinate information and described complete advertisement information is sent to mobile terminal.
8. the method for pushing of advertising message according to claim 7, it is characterised in that, described complete advertisement information comprises a kind of in Word message, video information and audio-frequency information and combination; Described server comprises after obtaining the complete advertisement information corresponding with described publisher's coordinate information and described complete advertisement information being sent to the step of mobile terminal:
Mobile terminal generates a suspension window, and the predeterminated position at the display screen of mobile terminal exports described suspension window;
Mobile terminal exports described video information and/or described Word message in described suspension window and and/or synchronously exports described audio-frequency information by audio frequency take-off equipment.
9. the method for pushing of advertising message according to claim 6, it is characterised in that, described advertising message list also comprises status flags information; Described server obtains publisher coordinate information corresponding to pushing coordinate range described in each and described publisher's coordinate information is sent to the step of mobile terminal, comprising:
Described server revises status flags information corresponding with described publisher's coordinate information in described advertising message list for highlighting.
10. the method for pushing of advertising message according to claim 9, it is characterized in that, described mobile terminal often receives described publisher's coordinate information, after highlighting the step of identification information of the position point corresponding with described publisher's coordinate information, comprising in GIS map:
Mobile terminal obtains current new terminal coordinate information and described new terminal coordinate information is sent to server;
Server obtains status flags information in advertising message list and is the propelling movement coordinate range highlighted and judges described new terminal coordinate information whether in described propelling movement coordinate range;
If not in described propelling movement coordinate range, server revise described status flags information for hide and transmission control order to mobile terminal, described control command comprises the publisher coordinate information corresponding with described propelling movement coordinate range;
Described mobile terminal performs described control command, so that hides the identification information of the position point corresponding with described publisher's coordinate information in GIS map.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201610101773.8A CN105657047B (en) | 2016-02-24 | 2016-02-24 | The supplying system of advertising information and the method for pushing of advertising information |
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| Application Number | Priority Date | Filing Date | Title |
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| CN201610101773.8A CN105657047B (en) | 2016-02-24 | 2016-02-24 | The supplying system of advertising information and the method for pushing of advertising information |
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| Publication Number | Publication Date |
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| CN105657047A true CN105657047A (en) | 2016-06-08 |
| CN105657047B CN105657047B (en) | 2019-05-14 |
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| CN201610101773.8A Active CN105657047B (en) | 2016-02-24 | 2016-02-24 | The supplying system of advertising information and the method for pushing of advertising information |
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| CN105657047B (en) | 2019-05-14 |
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