CN104156865A - Commodity anti-counterfeiting, verifying and tracing system and use method thereof - Google Patents
Commodity anti-counterfeiting, verifying and tracing system and use method thereof Download PDFInfo
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- CN104156865A CN104156865A CN201410423785.3A CN201410423785A CN104156865A CN 104156865 A CN104156865 A CN 104156865A CN 201410423785 A CN201410423785 A CN 201410423785A CN 104156865 A CN104156865 A CN 104156865A
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Abstract
The invention discloses a commodity anti-counterfeiting, verifying and tracing system and a use method thereof. The commodity anti-counterfeiting, verifying and tracing system is composed of a commodity anti-counterfeiting code, a database and a feedback scheme. By means of the commodity anti-counterfeiting, verifying and tracing system, users can verify commodities through manufacturers actively, and the manufacturers can collect the data such as comments and suggestions of the users, use information and the information of existence of counterfeit commodities, master developments of the commodities after the commodities leave the factory, enhance the social relationship with the users, find the counterfeit commodities in time and conduct tracing purposefully. According to the use method of the commodity anti-counterfeiting, verifying and tracing system, by giving the users feedback, the users are encouraged to verify the commodities, the social relationship between the manufacturers and the users is enhanced, and the user engagement is improved; by applying the collected data to marketing and production management, the management level of enterprises can be increased.
Description
Technical field
The present invention relates to a kind of commodity counterfeit prevention, checking traceability system and using method, belong to commodity counterfeit prevention, checking and trace-back technique field.
Background technology
Existing anti-counterfeiting technology, be conceived to provide the technical scheme that commodity true and false is verified more, there is natural defect in this commodity counterfeit prevention system, the one, cannot contain imitation behavior, because do not have effective means can guarantee to trace fake producer, the 2nd, got rid of the responsibility that certified products manufacturer fakes and need to bear because of other people, when consumer has bought fake products, can only complain dealer, and cannot complain certified products manufacturer to make it bear the responsibility that has fake and inferior commodities.Although relevant departments had strengthened the hitting dynamics to fake and inferior commodities in recent years, but various factors causes the effect not obvious of cracking down on counterfeit goods, wherein key is also that certified products manufacturer conduct in the anti-vacation of cracking down on counterfeit goods is inadequate, relevant departments are when cracking down on counterfeit goods, also because the extensive not effect of information source declines, certified products manufacturer needs to have more conducts in the anti-vacation of cracking down on counterfeit goods, and could compress fake producer's living space, but due to the problem of the anti-false expense of cracking down on counterfeit goods, the anti-vacation of cracking down on counterfeit goods is short of power; In Contemporary Marketing, the value of user profile and manufacturer and user social contact relation is increasing, by commodity counterfeit prevention, checking traceability system strengthening manufacturer and user social contact relation, increase user's viscosity and the value that produces, the expense that can make up the anti-vacation of cracking down on counterfeit goods is paid.
Fake and how in the process of circulation, to occur, the typical commodity process of circulation is: manufacturer-commission merchant-dealer-consumer, or manufacturer-dealer-consumer, or manufacturer-consumer.
Summary of the invention
First object of the present invention, it is the defect existing for existing anti-counterfeiting technology, invent a kind of commodity counterfeit prevention, checking traceability system, this system can use householder moving to sell, institute buys, institute contacts, institute is seen, the commodity that use are verified to manufacturer, make manufacturer can extensively collect the opinions and suggestions of user to commodity, the personal information that user provides voluntarily, the data such as information that personation adulterant exists, after grasping commodity and dispatching from the factory dynamically, strengthening and user's social networks, instant discovery personation adulterant autotelic tracing, thereby increase the possibility of tracing fake producer, second object of the present invention, be to provide a kind of commodity counterfeit prevention, checking traceability system using method.
For realizing the technical measures that first object of the present invention takes, be that a kind of commodity counterfeit prevention, checking traceability system, be comprised of commodity counterfeit prevention code, database and feedback scheme; Commodity counterfeit prevention code is a kind of information that can read or identify, and is attached on commodity, a plurality of other security codes of level, consists of, and different users has the authority of obtaining of different stage security code, for different users, commodity is verified; Database is record and the database of store commodity information, for the security code obtaining with user, checks, and determines the true and false of commodity that user verifies, the information that the while also provides for recording out of Memory that commodity are relevant and user; Feedback scheme is a kind of remuneration scheme that manufacturer provides to user, this remuneration only could obtain after user carries out commodity checking and after valuable information is provided, object is to encourage user to carry out commodity checking, make manufacturer can review commodity trend, grasp merchandise sales situation and adulterant information, strengthening and user's social networks.
In manufacturer-commission merchant-dealer-consumer's circulation systems, adopt three other security codes of level, one-level security code only has consumer to have the authority of obtaining, for consumer, verify, secondary security code is verified for obtaining the user of secondary security code, that have that secondary security code obtains authority is consumer and dealer, three grades of security codes are verified for obtaining the user of three grades of security codes, that have three grades of security code authorities is consumer, dealer and commission merchant, by that analogy; Six random numbers that one-level security code in embodiment is comprised of arabic numeral and English upper and lower case letter, the secondary security code of same batch of goods be comprised of arabic numeral one eight is repeating random number not, and three grades of security codes are production batch number of commodity.
Information in embodiment in database has merchandise news, commodity counterfeit prevention code, circulation information, marketing information, adulterant information, adulterant is traced and process information, other feedback information of user profile and user, merchandise news in commodity production process, form and dispatching from the factory before include in information of goods information data storehouse, commodity counterfeit prevention code is recorded after by assignment, circulation information is upgraded when in the commodity process of circulation, user verifies, marketing information is upgraded when after commodity are sold, dealer verifies commodity true and false, adulterant information is recorded when commodity are verified as adulterant, adulterant is traced with process information and is traced and result for recording adulterant, user profile is recorded after user provides voluntarily, other feedback information of user is recorded when user carries out information feedback.
An example of feedback scheme is a kind of cash reward scheme, consists of 1, consumer's remuneration is 10% of commodity retail valency five parts; 2, dealer's remuneration is for supplying 15% of commodity price, and dealer's remuneration is a part for Ye Shi dealer profit on sales simultaneously; 3, provide valuable user to reward cash 100-500 unit; 4, the user that commodity are verified as adulterant rewards 1000 yuan of cashes at every turn; 5, the user who assists to trace fake producer rewards 10000 yuan of cashes; Further, only have first the consumer that specific minimum package commodity are carried out to the checking of one-level security code could obtain consumer's remuneration, only have first the dealer that specific minimum package commodity are carried out to the checking of secondary security code could obtain dealer's remuneration, and only have consumer's remuneration to cash and just can cash dealer's remuneration afterwards.
For realizing second object of the present invention, the using method of a kind of commodity counterfeit prevention, checking traceability system is provided, take there are three rank security codes system as example explanation, comprise the following steps.
S1: commodity checking:
S101: when commission merchant receives goods, provide three grades of security codes to verify to manufacturer, guarantee that in transportation, goods is not changed, the logistics information in database is updated simultaneously;
S102: after dealer receives, to manufacturer, provide secondary security code and three grades of security codes to verify, the logistics information of these commodity is updated again, dealer sells after commodity, to manufacturer, provide secondary security code to verify, consumer information is also provided in possible situation, and dealer obtains remuneration qualification, and merchandise sales information is updated;
S103: require dealer to publicize remuneration scheme to consumer, consumption guidance person verifies, consumer obtains after first level verification code, to manufacturer, provide one-level security code and secondary security code to verify, the qualification that consumer obtains remuneration is confirmed, and the personal information that consumer provides voluntarily is also recorded.
S2: adulterant is traced:
S201: when commission merchant is verified as adulterant, trace fake producer at transit link;
S202: when dealer is verified as adulterant, trace fake producer between commission merchant and dealer;
S203: when consumer is verified as adulterant, trace fake producer at sales section.
S204: when other user is verified as adulterant, treat with a certain discrimination according to actual conditions, trace fake producer in corresponding link and area.
S3: remuneration is cashed:
S301: after the qualification that consumer obtains remuneration is confirmed, cash consumer's remuneration and dealer's remuneration;
S302: to providing valuable user to reward cash 100-500 unit;
S303: when commodity are verified as adulterant, adulterant information is recorded and immediately adulterant is investigated, while confirming that non-verifier does, rewards 1000 yuan of authentication of users cashes;
S304: to assisting the user who traces fake producer to reward 10000 yuan of cashes, adulterant is traced after end, and adulterant is traced with process information and is updated.
S4: the realization that user profile is worth, has following several mode:
S401: according to the user profile recording in database, regular or irregular and user interaction, the opinions and suggestions to user's collection to commodity, to improve production quality and to serve;
S402: according to the user profile recording in database, regular or irregular and user interaction, publicity product and anti-sciosophy, promotion;
S403: according to the marketing information recording in database, statistical regions consumption, optimizes marketing program;
S404: according to the marketing information recording in database, predict future sales trend, instructs the production schedule and product development;
S405: according to the adulterant information recording in database, formulate false proof strategy;
S406: take and cash remuneration as opportunity, guiding user registers on manufacturer website or APP, increases Internet Products ' Customer quantity.
Commodity counterfeit prevention of the present invention, checking traceability system, by commodity counterfeit prevention code, database and feedback scheme, formed, can use householder's trend manufacturer to carry out commodity true and false checking, make manufacturer can collect the data such as information that user exists the opinions and suggestions of commodity, user profile, personation adulterant, after grasping commodity and dispatching from the factory dynamically, strengthening and user's social networks, instant discovery personation adulterant autotelic tracing; Commodity counterfeit prevention of the present invention, checking traceability system using method, by giving user feedback, attract user to carry out commodity checking, increases user's viscosity, and the data of collecting, for marketing and production management, can be improved to the management level of enterprise.
Embodiment
The invention will be further described to utilize embodiment below, but embodiment is not construed as limiting the invention.
Embodiment 1: a kind of commodity counterfeit prevention, checking traceability system.
Commodity counterfeit prevention, a checking traceability system, be comprised of commodity counterfeit prevention code, database and feedback scheme; Commodity counterfeit prevention code is a kind of information that can read or identify, and is attached on commodity, three other security codes of level, consists of, and different users has the authority of obtaining of different stage security code, for different users, commodity is verified; Database is record and the database of store commodity information, for the security code obtaining with user, checks, and determines the true and false of commodity that user verifies, the information that the while also provides for recording out of Memory that commodity are relevant and user; Feedback scheme is a kind of remuneration scheme that manufacturer provides to user, this remuneration only could obtain after user carries out commodity checking and after valuable information is provided, object is to encourage user to carry out commodity checking, make manufacturer can review commodity trend, grasp merchandise sales situation and adulterant information, strengthening and user's social networks.
Three other security codes of level of the present embodiment are used in manufacturer-commission merchant-dealer-consumer's circulation systems, one-level security code only has consumer to have the authority of obtaining, for consumer, verify six random numbers that one-level security code is comprised of arabic numeral and English upper and lower case letter; Secondary security code is verified for obtaining the user of secondary security code, that have that secondary security code obtains authority is consumer and dealer, and the secondary security code of same batch of goods be comprised of arabic numeral and English upper and lower case letter eight is repeating random number not; Three grades of security codes verify for obtaining the user of three grades of security codes, and that have three grades of security code authorities is consumer, dealer and commission merchant, and three grades of security codes are production batch number of commodity.
Information in the database of the present embodiment has merchandise news, commodity counterfeit prevention code, circulation information, marketing information, adulterant information, adulterant is traced and process information, other feedback information of user profile and user, merchandise news in commodity production process, form and dispatching from the factory before include in information of goods information data storehouse, commodity counterfeit prevention code is recorded after by assignment, circulation information is upgraded when in the commodity process of circulation, user verifies, marketing information is upgraded when after commodity are sold, dealer verifies commodity true and false, adulterant information is recorded when commodity are verified as adulterant, adulterant is traced with process information and is traced and result for recording adulterant, user profile is recorded after user provides voluntarily, other feedback information of user is recorded when user carries out information feedback.
The feedback scheme of the present embodiment be a kind of cash reward scheme, by five parts, formed 1, consumer's remuneration is 10% of commodity retail valency; 2, dealer's remuneration is for supplying 15% of commodity price, and dealer's remuneration is a part for Ye Shi dealer profit on sales simultaneously; 3, provide valuable user to reward cash 100-500 unit; 4, the user that commodity are verified as adulterant rewards 1000 yuan of cashes at every turn; 5, the user who assists to trace fake producer rewards 10000 yuan of cashes; In this enforcement, only have first the consumer that specific minimum package commodity are carried out to the checking of one-level security code could obtain consumer's remuneration, only have first the dealer that specific minimum package commodity are carried out to the checking of secondary security code could obtain dealer's remuneration, and only have consumer's remuneration to cash and just can cash dealer's remuneration afterwards.
Embodiment 2: the using method of commodity counterfeit prevention, checking traceability system described in embodiment 1, comprises the following steps and content.
S1: commodity checking:
S101: when commission merchant receives goods, provide three grades of security codes to verify to manufacturer, guarantee that in transportation, goods is not changed, the logistics information in database is updated simultaneously;
S102: after dealer receives, to manufacturer, provide secondary security code and three grades of security codes to verify, the logistics information of these commodity is updated again, dealer sells after commodity, to manufacturer, provide secondary security code to verify, consumer information is also provided in possible situation, and dealer obtains remuneration qualification, and merchandise sales information is updated;
S103: require dealer to publicize remuneration scheme to consumer, consumption guidance person verifies, consumer obtains after first level verification code, to manufacturer, provide one-level security code and secondary security code to verify, the qualification that consumer obtains remuneration is confirmed, and the personal information that consumer provides voluntarily is also recorded.
S2: adulterant is traced:
S201: when commission merchant is verified as adulterant, trace fake producer at transit link;
S202: when dealer is verified as adulterant, trace fake producer between commission merchant and dealer;
S203: when consumer is verified as adulterant, trace fake producer at sales section;
S204: when other user is verified as adulterant, treat with a certain discrimination according to actual conditions, trace fake producer in corresponding link and area.
S3: remuneration is cashed:
S301: after the qualification that consumer obtains remuneration is confirmed, cash consumer's remuneration and dealer's remuneration;
S302: to providing valuable user to reward cash 100-500 unit;
S303: when commodity are verified as adulterant, adulterant information is recorded and immediately adulterant is investigated, while confirming that non-verifier does, rewards 1000 yuan of authentication of users cashes;
S304: to assisting the user who traces fake producer to reward 10000 yuan of cashes, adulterant is traced after end, and adulterant is traced with process information and is updated.
S4: the realization that user profile is worth, has following several mode:
S401: according to the user profile recording in database, regular or irregular and user interaction, the opinions and suggestions to user's collection to commodity, to improve production quality and to serve;
S402: according to the user profile recording in database, regular or irregular and user interaction, publicity product and anti-sciosophy, promotion;
S403: according to the marketing information recording in database, statistical regions consumption, optimizes marketing program;
S404: according to the marketing information recording in database, predict future sales trend, instructs the production schedule and product development;
S405: according to the adulterant information recording in database, formulate false proof strategy;
S406: take and cash remuneration as opportunity, guiding user registers on manufacturer website or APP, increases Internet Products ' Customer quantity.
Claims (9)
1. commodity counterfeit prevention, a checking traceability system, be comprised of commodity counterfeit prevention code, database and feedback scheme; Commodity counterfeit prevention code is a kind of information that can read or identify, and is attached on commodity, a plurality of other security codes of level, consists of, and different users has the authority of obtaining of different stage security code, for different users, commodity is verified; Database is record and the database of store commodity information, for the security code obtaining with user, checks, and determines the true and false of commodity that user verifies, the information that the while also provides for recording out of Memory that commodity are relevant and user; Feedback scheme is a kind of remuneration scheme that manufacturer provides to user, this remuneration only could obtain after user carries out commodity checking and after valuable information is provided, object is to encourage user to carry out commodity checking, make manufacturer can review commodity trend, grasp merchandise sales situation and adulterant information, strengthening and user's social networks.
A kind of commodity counterfeit prevention claimed in claim 1, checking traceability system, it is characterized in that: described security code has three ranks, one-level security code only has consumer to have the authority of obtaining, for consumer, verify, secondary security code is verified for obtaining the user of secondary security code, that have that secondary security code obtains authority is consumer and dealer, three grades of security codes are verified for obtaining the user of three grades of security codes, that have three grades of security code authorities is consumer, dealer and commission merchant, by that analogy.
A kind of commodity counterfeit prevention claimed in claim 2, checking traceability system, it is characterized in that: six random numbers that described one-level security code is comprised of arabic numeral and English upper and lower case letter, the secondary security code of same batch of goods be comprised of arabic numeral one eight is repeating random number not, and three grades of security codes are production batch number of commodity.
4. a kind of commodity counterfeit prevention claimed in claim 1, checking traceability system, it is characterized in that: the information in described database has merchandise news, commodity counterfeit prevention code, circulation information, marketing information, adulterant information, adulterant is traced and process information, other feedback information of user profile and user, merchandise news in commodity production process, form and dispatching from the factory before include in information of goods information data storehouse, commodity counterfeit prevention code is recorded after by assignment, circulation information is upgraded when in the commodity process of circulation, user verifies, marketing information is upgraded when after commodity are sold, dealer verifies commodity true and false, adulterant information is recorded when commodity are verified as adulterant, adulterant is traced with process information and is traced and result for recording adulterant, user profile is recorded after user provides voluntarily, other feedback information of user is recorded when user carries out information feedback.
5. a kind of commodity counterfeit prevention claimed in claim 1, checking traceability system, is characterized in that: described feedback scheme is comprised of five parts, 1, consumer's remuneration is 10% of commodity retail valency; 2, dealer's remuneration is for supplying 15% of commodity price, and dealer's remuneration is a part for Ye Shi dealer profit on sales simultaneously; 3, provide valuable user to reward cash 100-500 unit; 4, the user that commodity are verified as adulterant rewards 1000 yuan of cashes at every turn; 5, the user who assists to trace fake producer rewards 10000 yuan of cashes.
6. a kind of commodity counterfeit prevention claimed in claim 5, checking traceability system, is characterized in that: described consumer's remuneration only has first the consumer that specific minimum package commodity are carried out to the checking of one-level security code to obtain.
7. a kind of commodity counterfeit prevention claimed in claim 5, checking traceability system, is characterized in that: the remuneration of described dealer only has first the dealer that specific minimum package commodity are carried out to the checking of secondary security code to obtain.
8. a kind of commodity counterfeit prevention claimed in claim 5, checking traceability system, is characterized in that: the remuneration of described dealer only has consumer's remuneration to cash just to cash afterwards.
9. commodity counterfeit prevention, checking the setting up and a using method of traceability system, comprise following content and step:
S1: commodity checking:
S101: when commission merchant receives goods, provide three grades of security codes to verify to manufacturer, guarantee that in transportation, goods is not changed, the logistics information in database is updated simultaneously;
S102: after dealer receives, to manufacturer, provide secondary security code and three grades of security codes to verify, the logistics information of these commodity is updated again, dealer sells after commodity, to manufacturer, provide secondary security code to verify, consumer information is also provided in possible situation, and dealer obtains remuneration qualification, and merchandise sales information is updated;
S103: require dealer to publicize remuneration scheme to consumer, consumption guidance person verifies, consumer obtains after first level verification code, to manufacturer, provide one-level security code and secondary security code to verify, the qualification that consumer obtains remuneration is confirmed, and the personal information that consumer provides voluntarily is also recorded;
S2: adulterant is traced:
S201: when commission merchant is verified as adulterant, trace fake producer at transit link;
S202: when dealer is verified as adulterant, trace fake producer between commission merchant and dealer;
S203: when consumer is verified as adulterant, trace fake producer at sales section;
S204: when other user is verified as adulterant, treat with a certain discrimination according to actual conditions, trace fake producer in corresponding link and area;
S3: remuneration is cashed:
S301: after the qualification that consumer obtains remuneration is confirmed, cash consumer's remuneration and dealer's remuneration;
S302: to providing valuable user to reward cash 100-500 unit;
S303: when commodity are verified as adulterant, adulterant information is recorded and immediately adulterant is investigated, while confirming that non-verifier does, rewards 1000 yuan of authentication of users cashes;
S304: to assisting the user who traces fake producer to reward 10000 yuan of cashes, adulterant is traced after end, and adulterant is traced with process information and is updated;
S4: the realization that user profile is worth, has following several mode:
S401: according to the user profile recording in database, regular or irregular and user interaction, the opinions and suggestions to user's collection to commodity, to improve production quality and to serve;
S402: according to the user profile recording in database, regular or irregular and user interaction, publicity product and anti-sciosophy, promotion;
S403: according to the marketing information recording in database, statistical regions consumption, optimizes marketing program;
S404: according to the marketing information recording in database, predict future sales trend, instructs the production schedule and product development;
S405: according to the adulterant information recording in database, formulate false proof strategy;
S406: take and cash remuneration as opportunity, guiding user registers on manufacturer website or APP, increases Internet Products ' Customer quantity.
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| CN107730279A (en) * | 2017-10-18 | 2018-02-23 | 上海唯链信息科技有限公司 | A kind of original factory of vehicle based on block chain technology dispatches from the factory false proof and traceability system |
| CN109472622A (en) * | 2018-10-26 | 2019-03-15 | 北京赛腾标识***股份公司 | A kind of retroactive method of merchandise news, apparatus and system |
| CN109615399A (en) * | 2018-12-07 | 2019-04-12 | 钟方强 | A kind of commodity counterfeit prevention control management method and system |
| CN110135862A (en) * | 2019-04-26 | 2019-08-16 | 安徽美博智能电器有限公司 | Air conditioner method for identifying ID and device |
| CN110533430A (en) * | 2018-05-08 | 2019-12-03 | 刘振民 | A kind of antifake method for products and system and electronic device |
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| CN107292625A (en) * | 2016-04-07 | 2017-10-24 | 遇大全 | A kind of method for anti-counterfeit for returning cash |
| CN107730279A (en) * | 2017-10-18 | 2018-02-23 | 上海唯链信息科技有限公司 | A kind of original factory of vehicle based on block chain technology dispatches from the factory false proof and traceability system |
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