WO2022021395A1 - 一种电子商务商品推荐*** - Google Patents

一种电子商务商品推荐*** Download PDF

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Publication number
WO2022021395A1
WO2022021395A1 PCT/CN2020/106365 CN2020106365W WO2022021395A1 WO 2022021395 A1 WO2022021395 A1 WO 2022021395A1 CN 2020106365 W CN2020106365 W CN 2020106365W WO 2022021395 A1 WO2022021395 A1 WO 2022021395A1
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audio
video
commodity
signal
unit
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PCT/CN2020/106365
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English (en)
French (fr)
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陈元连
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深圳齐心集团股份有限公司
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Priority to PCT/CN2020/106365 priority Critical patent/WO2022021395A1/zh
Publication of WO2022021395A1 publication Critical patent/WO2022021395A1/zh

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    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/06—Buying, selling or leasing transactions

Definitions

  • the invention belongs to the technical field of electronic commerce, and in particular relates to an electronic commerce commodity recommendation system.
  • E-commerce system in a broad sense, is a collection of various participants in business activities and electronic technical means that support enterprises to conduct transaction activities.
  • e-commerce system refers to enterprises, consumers, banks, governments, etc., based on the Internet and other networks, in order to achieve the goals of enterprise e-commerce activities and meet the needs of production and management of production, sales, and services.
  • support the external business cooperation of enterprises comprehensively improve the level of enterprise informatization from the levels of operation, management and decision-making, and provide enterprises with a computer network system with business intelligence.
  • the present invention provides an e-commerce commodity recommendation system.
  • an e-commerce commodity recommendation system includes a user interaction subsystem, a commodity information fusion subsystem and a commodity recommendation subsystem.
  • the user interaction subsystem is used to provide an interactive interface to users and collect dynamic information from users. information and consumption habits
  • the commodity information fusion subsystem is used to fuse website commodity information
  • the commodity recommendation subsystem is used to recommend commodities to users according to the commodity information fusion results and user consumption habits;
  • the system includes an e-commerce management platform and an e-commerce transaction platform, the e-commerce management platform includes a commodity information management unit, a commodity identification unit and a commodity selection unit, the commodity information management unit is used to add and delete commodity information, the The commodity identification unit is used to identify commodities on the website, the commodity selection unit is used to select commodities on the website, and the e-commerce transaction platform integrates the selected commodities to generate orders and provide payment services, and the electronic
  • the business management platform is further provided with an audio interaction unit, and the audio interaction unit is remotely connected with a plurality of buyer terminals to play product introduction audio.
  • the commodity identification unit includes a first processing unit, a second processing unit, a third processing unit, a fourth processing unit and a fifth processing unit
  • the first processing unit is used to collect a commodity image
  • the second processing unit is used to segment the commodity images to obtain an initial segmentation result
  • the third processing unit is used to merge regions of the initial segmentation results of the images to obtain a final segmentation result
  • the first The fourth processing unit is used to evaluate the segmentation effect of the final segmentation result
  • the fifth processing unit is used to identify the commodity in the image.
  • the second processing unit includes a first segmentation subunit, a second segmentation subunit and a fusion segmentation subunit, the first segmentation subunit is used to obtain a first segmentation result of the commodity image, and the second segmentation subunit
  • the unit is configured to acquire the second segmentation result of the commodity image, and the fusion segmentation subunit acquires the initial segmentation result of the commodity image according to the first segmentation result and the second segmentation result of the commodity image.
  • the third processing unit includes a first merging subunit and a second merging subunit
  • the first merging subunit is used to perform region merging on the initial segmentation result of the single-channel image
  • the second merging subunit uses For region merging of initial segmentation results of multi-channel images.
  • the plurality of buyer terminals include a first audio input module, a first video input module, a first audio and video signal processing module, and a first audio and video signal transceiving module;
  • the audio interaction unit includes a second audio input module , a second video input module, a second audio and video signal processing module, and a second audio and video signal transceiver module.
  • the input end of the first audio and video signal processing module is respectively connected to the output end of the first audio input module and the output end of the first video input module; the output end of the first audio signal processing module is connected to The first audio and video signal transceiver module is connected; the input end of the second audio and video signal processing module is respectively connected with the output end of the second audio input module and the output end of the second video input module; The output end of the audio signal processing module is connected to the second audio and video signal transceiver module.
  • the first audio and video signal processing module includes:
  • the first audio and video signal extraction unit is used to extract the audio carrier signal and the video carrier signal for demodulation from the audio signal and the video signal input by the buyer;
  • the first audio and video signal conversion unit is used to code-convert the extracted audio carrier signal and the video carrier signal to obtain the audio baseband signal and the video baseband signal;
  • the first audio and video baseband signal decoding unit is used to convert the audio baseband signal and the video baseband signal to obtain an audio electric signal and a video electric signal, and transmit the audio electric signal and the video electric signal to the first audio signal.
  • Video transceiver module is used to convert the audio baseband signal and the video baseband signal to obtain an audio electric signal and a video electric signal, and transmit the audio electric signal and the video electric signal to the first audio signal.
  • the second audio and video signal processing module includes:
  • the second audio and video signal extraction unit is used to extract the audio carrier signal and the video carrier signal for demodulation from the audio signal and the video signal input by the seller;
  • the second audio and video signal conversion unit is used to code-convert the extracted audio carrier signal and the video carrier signal to obtain an audio baseband signal and a video baseband signal;
  • the second audio and video baseband signal decoding unit is used to convert the audio baseband signal and the video baseband signal to obtain an audio electric signal and a video electric signal, and transmit the audio electric signal and the video electric signal to the first audio signal.
  • Video transceiver module is used to convert the audio baseband signal and the video baseband signal to obtain an audio electric signal and a video electric signal, and transmit the audio electric signal and the video electric signal to the first audio signal.
  • the e-commerce management platform further includes: a customer service terminal, for buyers and sellers to submit to the administrator some problems arising in the process of using the e-commerce system for audio and video communication.
  • the e-commerce commodity recommendation system provided by the embodiment of the present invention can collect commodity images, and play commodity introduction audio on the buyer's terminal through the audio interaction unit, so as to realize commodity selection and transaction, and the user has a good shopping experience.
  • FIG. 1 is a schematic structural diagram of an e-commerce commodity recommendation system provided by an embodiment of the present invention
  • FIG. 2 is a schematic structural diagram of a commodity recommendation subsystem provided by an embodiment of the present invention.
  • the terms “installed”, “connected” and “connected” should be understood in a broad sense, for example, it may be a fixed connection or a detachable connection, or It can be connected in one piece; it can be a mechanical connection or an electrical connection; it can be a direct connection or an indirect connection through an intermediate medium, and it can be the internal communication of the two elements.
  • installed should be understood in a broad sense, for example, it may be a fixed connection or a detachable connection, or It can be connected in one piece; it can be a mechanical connection or an electrical connection; it can be a direct connection or an indirect connection through an intermediate medium, and it can be the internal communication of the two elements.
  • the specific meanings of the above terms in the present invention can be understood in specific situations.
  • the e-commerce commodity recommendation system provided by the embodiment of the present invention can collect commodity images, and play commodity introduction audio on the buyer's terminal through the audio interaction unit, so as to realize commodity selection and transaction, and the user has a good shopping experience.
  • this embodiment provides an e-commerce commodity recommendation system 1, including a user interaction subsystem 10, a commodity information fusion subsystem 20, and a commodity recommendation subsystem 30.
  • the user interaction subsystem 10 is used for Provide the user with an interactive interface to collect the user's dynamic information and consumption habits
  • the commodity information fusion subsystem 20 is used to fuse the website commodity information
  • the commodity recommendation subsystem 30 is used according to the commodity information fusion results and user consumption habits.
  • the commodity recommendation subsystem 30 includes an e-commerce management platform 31 and an e-commerce transaction platform 32
  • the e-commerce management platform 31 includes a commodity information management unit 311, a commodity identification unit 312 and a commodity selection unit Unit 313, the commodity information management unit 311 is used to add and delete commodity information, the commodity identification unit 312 is used to identify commodities on the website, and the commodity selection unit 313 is used to select commodities on the website
  • the e-commerce transaction platform 32 integrates the selected commodities to generate orders and provides payment services
  • the e-commerce management platform 31 is further provided with an audio interaction unit 314, which is remotely connected to a plurality of buyer terminals 33 Connect to play product introduction audio, collect product images, and play product introduction audio on the buyer's terminal through the audio interaction unit to realize product selection and transaction, and users have a good shopping experience.
  • the commodity identification unit includes a first processing unit, a second processing unit, a third processing unit, a fourth processing unit, and a fifth processing unit
  • the first processing unit is used for collecting commodity images
  • the commodity image is a commodity display image
  • the second processing unit is used to segment the commodity image to obtain an initial segmentation result
  • the third processing unit is used to merge regions of the initial segmentation result of the image to obtain a final segmentation result
  • the fourth processing unit is used to evaluate the segmentation effect of the final segmentation result
  • the fifth processing unit is used to identify the commodity in the image.
  • the second processing unit includes a first segmentation subunit, a second segmentation subunit, and a fusion segmentation subunit
  • the first segmentation subunit is used to obtain a first segmentation result of the commodity image
  • the first segmentation subunit is used to obtain the second segmentation result of the commodity image
  • the fusion segmentation subunit acquires the initial segmentation result of the commodity image according to the first segmentation result and the second segmentation result of the commodity image.
  • the third processing unit includes a first merging subunit and a second merging subunit, the first merging subunit is used to perform region merging on the initial segmentation result of the single-channel image, and the second merging subunit The merging subunit is used to perform region merging on the initial segmentation result of the multi-channel image.
  • the plurality of buyer terminals include a first audio input module, a first video input module, a first audio and video signal processing module, and a first audio and video signal transceiver module;
  • the audio interaction unit includes A second audio input module, a second video input module, a second audio and video signal processing module, and a second audio and video signal transceiver module.
  • the input end of the first audio and video signal processing module is respectively connected with the output end of the first audio input module and the output end of the first video input module; the output end of the first audio signal processing module is connected with the output end of the first audio signal processing module.
  • the first audio and video signal transceiver module is connected; the input end of the second audio and video signal processing module is respectively connected with the output end of the second audio input module and the output end of the second video input module; the second audio The output end of the signal processing module is connected to the second audio and video signal transceiver module.
  • the first audio and video signal processing module includes: a first audio and video signal extraction unit for extracting audio carrier signals and video signals for demodulation from the audio signals and video signals input by the buyer carrier signal; the first audio and video signal conversion unit is used to code-convert the extracted audio carrier signal and video carrier signal to obtain an audio baseband signal and a video baseband signal; and a first audio and video baseband signal decoding unit, used for audio The baseband signal and the video baseband signal are converted and processed to obtain an audio electric signal and a video electric signal, and the audio electric signal and the video electric signal are transmitted to the first audio and video transceiver module.
  • the second audio and video signal processing module includes: a second audio and video signal extraction unit for extracting the audio carrier signal and video carrier for demodulation from the audio signal and video signal input by the seller Signal;
  • the second audio and video signal conversion unit is used to encode and convert the extracted audio carrier signal and the video carrier signal to obtain the audio baseband signal and the video baseband signal;
  • the second audio and video baseband signal decoding unit is used for the audio baseband signal
  • the signal and the video baseband signal are converted and processed to obtain an audio electric signal and a video electric signal, and the audio electric signal and the video electric signal are transmitted to the first audio and video transceiver module.
  • the e-commerce management platform further includes: a customer service terminal, for buyers and sellers to submit to the administrator some problems generated in the process of using the e-commerce system for audio and video communication. For example, when a buyer encounters a system failure or other problems in the process of using the audio-video communication e-commerce system, the customer can submit the encountered problems to the platform administrator through the customer service terminal.
  • the e-commerce commodity recommendation system provided by the above embodiments of the invention can collect commodity images, and play commodity introduction audio on the buyer's terminal through the audio interaction unit, so as to realize commodity selection and transaction, and the user has a good shopping experience.

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Abstract

一种电子商务商品推荐***(1)，包括用户交互子***(10)、商品信息融合子***(20)和商品推荐子***(30)，商品推荐子***(30)，包括电子商务管理平台和电子商务交易平台，电子商务管理平台包括商品信息管理单元、商品识别单元和商品选择单元，电子商务管理平台还设有音频交互单元，音频交互单元与多个买家终端远程连接进行播放商品简介音频，可采集商品图像，并通过音频交互单元在买家终端播放商品简介音频，实现商品的挑选和交易，用户购物体验感好。

Description

一种电子商务商品推荐*** 技术领域
本发明属于电子商务技术领域，尤其涉及一种电子商务商品推荐***。
背景技术
电子商务***，广义上讲是商务活动中各参与方和支持企业进行交易活动的电子技术手段的集合。狭义上讲，电子商务***则是指企业、消费者、银行、政府等在Internet和其他网络的基础上，以实现企业电子商务活动的目标，满足企业生产、销售、服务等生产和管理的需要，支持企业的对外业务协作，从运作、管理和决策等层次全面提高企业信息化水平，为企业提供具备商业智能的计算机网络***。
随着商品消费者审美理念逐渐成熟，商品消费正在向自我满足和更高的心理需求方向转变。在选择商品时，消费者不仅关注价格和尺寸更重视使用体验感。由于商品的多种多样，消费者无法从现有大量的成品商品中获取满意的商品使用信息；也无法从大量的商品中挑选出自己满意的。
发明内容
为了解决上述现有技术中存在的技术问题，本发明提供一种电子商务商品推荐***。
本发明是这样实现的，一种电子商务商品推荐***，包括用户交互子***、商品信息融合子***和商品推荐子***，所述用户交互子***用于向用户提供交互界面，收集用户的动态信息和消费***台和电子商务交易平台，所述电子商务管理平台包括商品信 息管理单元、商品识别单元和商品选择单元，所述商品信息管理单元用于添加和删减商品信息，所述商品识别单元用于对网站上的商品进行识别，所述商品选择单元用于对网站上的商品进行选择，所述电子商务交易平台将选择的商品进行整合生成订单并提供支付服务，所述电子商务管理平台还设有音频交互单元，所述音频交互单元与多个买家终端远程连接进行播放商品简介音频。
优选地，所述商品识别单元包括第一处理单元、第二处理单元、第三处理单元、第四处理单元和第五处理单元，所述第一处理单元用于采集商品图像，所述商品图像为商品使用展示图像，所述第二处理单元用于对商品图像进行分割，得到初始分割结果，所述第三处理单元用于对图像初始分割结果进行区域归并，得到最终分割结果，所述第四处理单元用于对最终分割结果的分割效果进行评价，所述第五处理单元用于对图像中商品进行识别。
优选地，所述第二处理单元包括第一分割子单元、第二分割子单元和融合分割子单元，所述第一分割子单元用于获取商品图像的一次分割结果，所述第二分割子单元用于获取商品图像的第二分割结果，所述融合分割子单元根据商品图像的第一分割结果和第二分割结果获取商品图像的初始分割结果。
优选地，所述第三处理单元包括第一合并子单元和第二合并子单元，所述第一合并子单元用于对单通道图像初始分割结果进行区域归并，所述第二合并子单元用于对多通道图像初始分割结果进行区域归并。
优选地，所述多个买家终端包括第一音频输入模块、第一视频输入模块、第一音视频信号处理模块和第一音视频信号收发模块；所述音频交互单元包括第二音频输入模块、第二视频输入模块、第二音视频信号处理模块和第二音视频信号收发模块。
优选地，所述第一音视频信号处理模块的输入端分别与所述第一音频输入模块的输出端以及第一视频输入模块的输出端连接；所述第一音频信号处理模块的输出端与所述第一音视频信号收发模块连接；所述第二音视频信号处理模块的输入端分别与所述第二音频输入模块的输出端以及第二视频输入模块的输出端连接；所述第二音频信号处理模块的输出端与所述第二音视频信号收发模块连接。
优选地，所述第一音视频信号处理模块，包括：
第一音视频信号提取单元，用于从买家输入的音频信号和视频信号中提取用于解调的音频载波信号和视频载波信号；
第一音视频信号转换单元，用于对提取的音频载波信号和视频载波信号进行编码转换，得到音频基带信号和视频基带信号；以及
第一音视频基带信号解码单元，用于对音频基带信号和视频基带信号进行转换处理，得到音频电信号和视频电信号，并将该音频电信号和该视频电信号传输至所述第一音视频收发模块。
优选地，所述第二音视频信号处理模块，包括：
第二音视频信号提取单元，用于从卖家输入的音频信号和视频信号中提取用于解调的音频载波信号和视频载波信号；
第二音视频信号转换单元，用于对提取的音频载波信号和视频载波信号进行编码转换，得到音频基带信号和视频基带信号；以及
第二音视频基带信号解码单元，用于对音频基带信号和视频基带信号进行转换处理，得到音频电信号和视频电信号，并将该音频电信号和该视频电信号传输至所述第一音视频收发模块。
优选地，所述电子商务管理平台，还包括：客服服务终端，用于买家和卖家向管理员提交在使用该音视频通信的电子商务***的过程中产生的一些问题。
本发明实施例提供的电子商务商品推荐***，可采集商品图像，并通过音频交互单元在买家终端播放商品简介音频，实现商品的挑选和交易，用户购物体验感好。
附图说明
为了更清楚地说明本发明实施例或现有技术中的技术方案，下面将对实施例或现有技术描述中所需要使用的附图作简单地介绍，显而易见地，下面描述中的附图是本发明的一些实施例，对于本领域普通技术人员来讲，在不付出创造性劳动的前提下，还可以根据这些附图获得其他的附图。
以下附图仅旨在于对本发明做示意性说明和解释，并不限定本发明的范围。
图1是本发明实施例提供的电子商务商品推荐***的结构示意图；
图2是本发明实施例提供的商品推荐子***的结构示意图。
具体实施方式
为了使本发明的目的、技术方案及优点更加清楚明白，以下结合附图及实施例，对本发明进行进一步详细说明。应当理解，此处所描述的具体实施例仅仅用以解释本发明，并不用于限定本发明。
在本发明实施例中，需要说明的是，术语“中心”、“上”、“下”、“左”、“右”、“竖直”、“水平”、“内”、“外”等指示的方位或位置关系为基于附图所示的位置或位置关系，仅是为了便于描述本发明和简化描述，而不是指示或暗示所指的装置或元件必须具有特定的方位、以特定的方位构造和操作，因此不能理解为本发明的限制。此外，术语“第一”、“第二”、“第三”仅用于描述目的，而不能理解为指示或暗示相对重要性，同样，“一个”、“一”或者“该”等类似词语也不表示数量限制，而是表示存在至少一个。“包括”或者“包含”等类似的词语意指出现该词前面的元件或者物件涵盖出现在该词后面列举的元件或者物 件及其等同，而不排除其他元件或者物件。
另外，在本发明实施例中，除非另有明确的规定和限定，术语“安装”、“相连”、“连接”应做广义理解，例如，可以是固定连接，也可以是可拆卸连接，或一体地连接；可以是机械连接，也可以是电连接；可以是直接连接，也可以通过中间媒介间接相连，可以是两个元件内部的连通。对于本领域的普通技术人员而言，可以具体情况理解上述术语在本发明中的具体含义。
本发明实施例提供的电子商务商品推荐***，可采集商品图像，并通过音频交互单元在买家终端播放商品简介音频，实现商品的挑选和交易，用户购物体验感好。
以下结合具体实施例对本发明的具体实现进行详细描述。
实施例
请参阅图1和图2，本实施例提供一种电子商务商品推荐***1，包括用户交互子***10、商品信息融合子***20和商品推荐子***30，所述用户交互子***10用于向用户提供交互界面，收集用户的动态信息和消费***台31和电子商务交易平台32，所述电子商务管理平台31，包括商品信息管理单元311、商品识别单元312和商品选择单元313，所述商品信息管理单元311用于添加和删减商品信息，所述商品识别单元312用于对网站上的商品进行识别，所述商品选择单元313用于对网站上的商品进行选择，所述电子商务交易平台32将选择的商品进行整合生成订单并提供支付服务，所述电子商务管理平台31还设有音频交互单元314，所述音频交互单元314与多个买家终端33远程连接进行播放商品简介音频，可采集商品图像，并通过音频交互单元在买家终端播放商品简介音频，实现商品的挑选和交易，用户购物体验感好。
在本发明实施例中，所述商品识别单元包括第一处理单元、第二处理单元、第三处理单元、第四处理单元和第五处理单元，所述第一处理单元用于采集商品图像，所述商品图像为商品使用展示图像，所述第二处理单元用于对商品图像进行分割，得到初始分割结果，所述第三处理单元用于对图像初始分割结果进行区域归并，得到最终分割结果，所述第四处理单元用于对最终分割结果的分割效果进行评价，所述第五处理单元用于对图像中商品进行识别。
在本实施例中，所述第二处理单元包括第一分割子单元、第二分割子单元和融合分割子单元，所述第一分割子单元用于获取商品图像的一次分割结果，所述第二分割子单元用于获取商品图像的第二分割结果，所述融合分割子单元根据商品图像的第一分割结果和第二分割结果获取商品图像的初始分割结果。
在本实施例中，所述第三处理单元包括第一合并子单元和第二合并子单元，所述第一合并子单元，用于对单通道图像初始分割结果进行区域归并，所述第二合并子单元，用于对多通道图像初始分割结果进行区域归并。
在本发明实施例中，所述多个买家终端，包括第一音频输入模块、第一视频输入模块、第一音视频信号处理模块和第一音视频信号收发模块；所述音频交互单元包括第二音频输入模块、第二视频输入模块、第二音视频信号处理模块和第二音视频信号收发模块。其中，所述第一音视频信号处理模块的输入端分别与所述第一音频输入模块的输出端以及第一视频输入模块的输出端连接；所述第一音频信号处理模块的输出端与所述第一音视频信号收发模块连接；所述第二音视频信号处理模块的输入端分别与所述第二音频输入模块的输出端以及第二视频输入模块的输出端连接；所述第二音频信号处理模块的输出端与所述第二音视频信号收发模块连接。
在本实施例中，所述第一音视频信号处理模块，包括：第一音视频信号提取单元，用于从买家输入的音频信号和视频信号中提取用于解调的音频载波信号和视频载波信号；第一音视频信号转换单元，用于对提取的音频载波信号和视频载波信号进行编码转换，得到音频基带信号和视频基带信号；以及第一音视频基带信号解码单元，用于对音频基带信号和视频基带信号进行转换处理，得到音频电信号和视频电信号，并将该音频电信号和该视频电信号传输至所述第一音视频收发模块。
在本实施例中，所述第二音视频信号处理模块，包括：第二音视频信号提取单元，用于从卖家输入的音频信号和视频信号中提取用于解调的音频载波信号和视频载波信号；第二音视频信号转换单元，用于对提取的音频载波信号和视频载波信号进行编码转换，得到音频基带信号和视频基带信号；以及第二音视频基带信号解码单元，用于对音频基带信号和视频基带信号进行转换处理，得到音频电信号和视频电信号，并将该音频电信号和该视频电信号传输至所述第一音视频收发模块。
在本实施例中，所述电子商务管理平台，还包括：客服服务终端，用于买家和卖家向管理员提交在使用该音视频通信的电子商务***的过程中产生的一些问题。例如，当买家在使用音视频通信的电子商务***的过程中，如果遇到了***故障或是其他问题，可以通过客服服务终端将遇到的问题提交给平台管理员。
上述发明实施例提供的电子商务商品推荐***，可采集商品图像，并通过音频交互单元在买家终端播放商品简介音频，实现商品的挑选和交易，用户购物体验感好。
有以下几点需要说明：
(1)、除非另作定义，本发明的实施例及附图中，同一标号代表同一含义。
(2)、本发明实施例附图中，只涉及到与本发明实施例涉及到的结构，其 他结构可参考通常设计。
(3)、为了清晰起见，在用于描述本发明的实施例的附图中，层或区域的厚度被放大。可以理解，当诸如层、膜、区域或基板之类的元件被称作位于另一元件“上”或“下”时，该元件可以“直接”位于另一元件“上”或“下”，或者可以存在中间元件。
(4)、在不冲突的情况下，本发明的同一实施例及不同实施例中的特征可以相互组合。
以上所述仅为本发明的较佳实施例而已，并不用以限制本发明，凡在本发明的精神和原则之内所作的任何修改、等同替换和改进等，均应包含在本发明的保护范围之内。

Claims (9)

  1. 一种电子商务商品推荐***，其特征在于，包括用户交互子***、商品信息融合子***和商品推荐子***，所述用户交互子***用于向用户提供交互界面，收集用户的动态信息和消费***台和电子商务交易平台，所述电子商务管理平台包括商品信息管理单元、商品识别单元和商品选择单元，所述商品信息管理单元用于添加和删减商品信息，所述商品识别单元用于对网站上的商品进行识别，所述商品选择单元用于对网站上的商品进行选择，所述电子商务交易平台将选择的商品进行整合生成订单并提供支付服务，所述电子商务管理平台还设有音频交互单元，所述音频交互单元与多个买家终端远程连接进行播放商品简介音频。
  2. 如权利要求1所述的电子商务商品推荐***，其特征在于，所述商品识别单元包括第一处理单元、第二处理单元、第三处理单元、第四处理单元和第五处理单元，所述第一处理单元用于采集商品图像，所述商品图像为商品使用展示图像，所述第二处理单元用于对商品图像进行分割，得到初始分割结果，所述第三处理单元用于对图像初始分割结果进行区域归并，得到最终分割结果，所述第四处理单元用于对最终分割结果的分割效果进行评价，所述第五处理单元用于对图像中商品进行识别。
  3. 如权利要求2所述的电子商务商品推荐***，其特征在于，所述第二处理单元包括第一分割子单元、第二分割子单元和融合分割子单元，所述第一分割子单元用于获取商品图像的一次分割结果，所述第二分割子单元用于获取商品图像的第二分割结果，所述融合分割子单元根据商品图像的第一分割结果和第二分割结果获取商品图像的初始分割结果。
  4. 如权利要求3所述的电子商务商品推荐***，其特征在于，所述第三处理单元包括第一合并子单元和第二合并子单元，所述第一合并子单元用于 对单通道图像初始分割结果进行区域归并，所述第二合并子单元用于对多通道图像初始分割结果进行区域归并。
  5. 如权利要求1所述的电子商务商品推荐***，其特征在于，所述多个买家终端包括第一音频输入模块、第一视频输入模块、第一音视频信号处理模块和第一音视频信号收发模块；所述音频交互单元包括第二音频输入模块、第二视频输入模块、第二音视频信号处理模块和第二音视频信号收发模块。
  6. 如权利要求5所述的电子商务商品推荐***，其特征在于，所述第一音视频信号处理模块的输入端分别与所述第一音频输入模块的输出端以及第一视频输入模块的输出端连接；所述第一音频信号处理模块的输出端与所述第一音视频信号收发模块连接；所述第二音视频信号处理模块的输入端分别与所述第二音频输入模块的输出端以及第二视频输入模块的输出端连接；所述第二音频信号处理模块的输出端与所述第二音视频信号收发模块连接。
  7. 如权利要求6所述的电子商务商品推荐***，其特征在于，所述第一音视频信号处理模块，包括：
    第一音视频信号提取单元，用于从买家输入的音频信号和视频信号中提取用于解调的音频载波信号和视频载波信号；
    第一音视频信号转换单元，用于对提取的音频载波信号和视频载波信号进行编码转换，得到音频基带信号和视频基带信号；以及
    第一音视频基带信号解码单元，用于对音频基带信号和视频基带信号进行转换处理，得到音频电信号和视频电信号，并将该音频电信号和该视频电信号传输至所述第一音视频收发模块。
  8. 如权利要求7所述的电子商务商品推荐***，其特征在于，所述第二音视频信号处理模块，包括：
    第二音视频信号提取单元，用于从卖家输入的音频信号和视频信号中提取用于解调的音频载波信号和视频载波信号；
    第二音视频信号转换单元，用于对提取的音频载波信号和视频载波信号进行编码转换，得到音频基带信号和视频基带信号；以及
    第二音视频基带信号解码单元，用于对音频基带信号和视频基带信号进行转换处理，得到音频电信号和视频电信号，并将该音频电信号和该视频电信号传输至所述第一音视频收发模块。
  9. 如权利要求1所述的电子商务商品推荐***，其特征在于，所述电子商务管理平台，还包括：客服服务终端，用于买家和卖家向管理员提交在使用该音视频通信的电子商务***的过程中产生的一些问题。
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US20160005126A1 (en) * 2014-07-03 2016-01-07 Mastercard International Incorporated System and method for investment portfolio recommendations based on purchasing and retail location
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