WO2021196599A1 - Method and apparatus for pushing commodity in video, smart screen, and readable storage medium - Google Patents

Method and apparatus for pushing commodity in video, smart screen, and readable storage medium Download PDF

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Publication number
WO2021196599A1
WO2021196599A1 PCT/CN2020/125804 CN2020125804W WO2021196599A1 WO 2021196599 A1 WO2021196599 A1 WO 2021196599A1 CN 2020125804 W CN2020125804 W CN 2020125804W WO 2021196599 A1 WO2021196599 A1 WO 2021196599A1
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WO
WIPO (PCT)
Prior art keywords
commodity
video
link
current video
product
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PCT/CN2020/125804
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French (fr)
Chinese (zh)
Inventor
李奇文
Original Assignee
深圳创维－Rgb电子有限公司
深圳市酷开网络科技有限公司
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Publication of WO2021196599A1 publication Critical patent/WO2021196599A1/en

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    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47—End-user applications
    • H04N21/478—Supplemental services, e.g. displaying phone caller identification, shopping application
    • H04N21/47815—Electronic shopping
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06F—ELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90—Details of database functions independent of the retrieved data types
    • G06F16/95—Retrieval from the web
    • G06F16/955—Retrieval from the web using information identifiers, e.g. uniform resource locators [URL]
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L67/00—Network arrangements or protocols for supporting network services or applications
    • H04L67/01—Protocols
    • H04L67/12—Protocols specially adapted for proprietary or special-purpose networking environments, e.g. medical networks, sensor networks, networks in vehicles or remote metering networks

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  • This application relates to the field of smart screens, and specifically to a method, device, smart screen, and readable storage medium for pushing video products.
  • the present application provides a method, device, smart screen, and readable storage medium for pushing video products, so as to realize the video shopping experience of users watching and buying, thereby improving the user experience.
  • a method for pushing video products including:
  • the product link is displayed.
  • the method for pushing video commodities further includes:
  • the display of the commodity link is closed.
  • the method for pushing video commodities further includes:
  • the product links of the product type are filtered the next time the product link is obtained.
  • the method for pushing video commodities further includes:
  • the commodity link corresponding to the commodity type is obtained from the network cloud server, and the corresponding commodity link is displayed in a preset time period.
  • the "determine the information of the current video, and obtain the product link of the current video and the corresponding time stamp from the network cloud server" includes :
  • the voiceprint information and/or text information and/or image information are sent to the network cloud server, so that the network cloud server recognizes that the current video returns to the commodity link and the corresponding time stamp.
  • the television device includes a television and a signal source set-top box connected to the television.
  • the video commodity push method is applied to a smart screen
  • the connecting a television device via a wireless network to synchronize the playback time of the current video played by the television device includes:
  • the smart screen obtains the total video time and current progress from the signal source set-top box, and synchronizes the playback time.
  • a synchronization application is provided in the smart screen
  • the smart screen obtains the total video time and current progress from the signal source set-top box, and synchronizes the playback time, including:
  • the smart screen After the smart screen is connected to the signal source set-top box, the length of the current video and the playback progress are obtained through the synchronization application, and finally a real-time progress bar is displayed on the smart screen.
  • the time stamp is the playback progress of the commodity corresponding to the commodity link in the current video.
  • the merchandise link is turned off and displayed on the smart screen after a predetermined time has elapsed.
  • This application also provides a video commodity push device, including:
  • the playback time synchronization module is configured to connect to a TV device via a wireless network to synchronize the playback time of the current video played by the TV device;
  • the commodity link obtaining module is configured to determine the information of the current video, and obtain the commodity link of the current video and the corresponding time stamp from the network cloud server;
  • the commodity link display module is configured to display the commodity link when it is detected that the current video is played to the corresponding time stamp.
  • the video commodity pushing device further includes:
  • the close button display module is configured to display the close button of the product link while displaying the product link;
  • the product page opening module is configured to open a product purchase network page corresponding to the product link in response to the trigger of the product link;
  • the commodity link closing module is configured to close the display of the commodity link in response to the triggering of the link closing button.
  • the video commodity pushing device further includes:
  • the commodity type recording module is configured to record the commodity type corresponding to the closed commodity link and the number of times the commodity type has been closed;
  • the commodity type filtering module is configured to filter the commodity links of the commodity type when the commodity link is acquired next time after the number of closed times exceeds the first preset number of times.
  • the present application also provides a smart screen, including a memory and a processor, the memory stores a computer program, and the processor runs the computer program to make the smart screen execute the video commodity pushing method.
  • the present application also provides a readable storage medium that stores a computer program that executes the video commodity pushing method when the computer program runs on a processor.
  • the present application provides a method for pushing video products.
  • the method for pushing video products includes: connecting a television device through a wireless network to synchronize the playing time of the current video played by the television device;
  • the cloud server obtains the commodity link of the current video and the corresponding time stamp; when it is detected that the current video is played to the corresponding time stamp, the commodity link is displayed.
  • the smart screen can push the same product in the video, thereby realizing the video shopping experience of the user watching and buying, thereby improving the user experience.
  • FIG. 1 is a flowchart of a method for pushing video commodities provided by an embodiment of the present application
  • FIG. 2 is a flowchart of identifying a current video provided by an embodiment of the present application
  • FIG. 3 is a flowchart of another method for pushing video commodities provided by an embodiment of the present application.
  • FIG. 4 is a flowchart of another method for pushing video commodities provided by an embodiment of the present application.
  • FIG. 5 is a flowchart of another method for pushing video commodities provided by an embodiment of the present application.
  • FIG. 6 is a schematic structural diagram of a video commodity pushing device provided by an embodiment of the present application.
  • FIG. 7 is a schematic structural diagram of another video commodity pushing device provided by an embodiment of the present application.
  • Fig. 8 is a schematic structural diagram of a third video commodity pushing device provided by an embodiment of the present application.
  • Fig. 1 is a flowchart of a method for pushing video commodities provided by an embodiment of the present application, and the method includes the following steps:
  • Step S11 Connect a television device through a wireless network to synchronize the playback time of the current video played by the television device.
  • the smart screen may be connected to a TV device via a wireless network, and synchronized with the TV device, so as to synchronize the playback time with the video of the current TV device.
  • the TV equipment includes a TV set and a signal source set-top box, etc. If the current video signal source is from a set-top box connected to the TV, the smart screen can also obtain the total video time and current progress from the set-top box to synchronize the playback . After the playback is synchronized, the playback progress bar of the current video can be displayed on the smart screen, which can improve the user experience when the TV does not display the progress bar.
  • the above-mentioned process of synchronizing the playback time of the current video of the TV device can be implemented using an application program.
  • a synchronization application program can be set in a smart screen, and the smart screen can be connected to a TV or a high-definition set-top box. Later, the length of the current video and the playback progress can be obtained through the application, and finally a real-time progress bar is displayed on the smart screen.
  • the above process is applicable to the application scenario of traditional TV plus high-definition digital set-top box.
  • Step S12 Determine the information of the current video, and obtain the commodity link of the current video and the corresponding time stamp from the network cloud server.
  • the smart screen can identify the current video played on the TV device, especially in the application scenario of a traditional TV plus a high-definition digital set-top box, when the current playing video cannot be directly identified from the signal source of the digital set-top box.
  • the smart screen can also identify the current video through information such as the sound when the video is playing.
  • the smart screen is directly connected to a network TV or network set-top box, this can directly obtain the information of the video being played in real time, and identify the current video.
  • the current video is recognized based on the sound or image played on the TV, it can be implemented in the smart screen using algorithms or applications, which is not limited here.
  • the smart screen can obtain the product link of the current video and the corresponding time stamp through the connected network cloud server, and the product is the same product of the celebrity in the video, for example It can be the clothes of the same style as the celebrity, or the items recommended in it, and the product link and the corresponding time stamp in the network cloud server are stored in advance by the e-commerce staff or TV program staff.
  • the time stamp is It is the playback progress of the product in the current video.
  • a video may include multiple commodity links of different commodities and corresponding timestamps, which are not limited here.
  • Step S13 When it is detected that the current video is played to the corresponding time stamp, display the commodity link.
  • the smart screen when the smart screen detects the progress corresponding to the time stamp of the video played by the TV device, it can display the commodity link corresponding to the time stamp on the smart screen, where the commodity link may be a part of the commodity.
  • the commodity link may be a part of the commodity.
  • the user can jump to the purchase page of the product after clicking the picture on the smart screen.
  • Fig. 2 is a flow chart of identifying current video provided by an embodiment of the present application, including the following steps:
  • Step S21 Obtain the program list of the television device, and determine the current video information according to the current time and the program list.
  • Step S22 If the program list is not obtained, obtain the voiceprint information of the current video, and/or determine the text information of the current video information by voice, and/or obtain the image information of the current video .
  • Step S23 Send the voiceprint information and/or text information and/or image information to the network cloud server, so that the network cloud server recognizes the current video and returns the product link and the corresponding Timestamp.
  • the smart screen may first obtain the program list from the television device to obtain the information of the current video, and if the program list is not obtained, start to identify the current video.
  • the foregoing process of acquiring voiceprint information, text information, and image information of a TV device can be implemented using algorithms or applications.
  • the smart screen also includes hardware for receiving sound, such as a microphone, which is configured to capture images. , Such as a camera, etc.
  • a microphone Such as a camera, etc.
  • the user can turn on the camera and aim at the video being played in the television device to collect part of the image information.
  • the smart screen after acquiring the voiceprint information, text information, and image information of the current video, the smart screen can transmit the voiceprint information, text information, and image information to the network cloud server, so that the network cloud server can access the voiceprint information, text information, and image information.
  • the video is identified according to the above information, and it can be specifically identified that the video is a certain movie, a certain program, a certain episode, etc., which is not limited here.
  • the network cloud server After identifying the current video, the network cloud server returns the corresponding product link of the current video and the corresponding time stamp to the smart screen.
  • Fig. 3 is a flowchart of another method for pushing video commodities provided by an embodiment of the present application, and the method includes the following steps:
  • Step S31 Connect a television device through a wireless network to synchronize the playback time of the current video played by the television device.
  • Step S32 Determine the information of the current video, and obtain the commodity link of the current video and the corresponding time stamp from the network cloud server.
  • Step S33 When it is detected that the current video is played to the corresponding time stamp, display the commodity link.
  • Step S34 While displaying the commodity link, display the close button of the commodity link.
  • Step S35 In response to the trigger of the commodity link, the commodity purchase network page corresponding to the commodity link is opened.
  • Step S36 In response to the triggering of the link closing button, the display of the commodity link is closed.
  • the smart screen displays the product link while also displaying the close button of the link.
  • the user can close the current product link by clicking the close button, and the user can go to the product link after clicking the product link on the smart screen
  • the purchase page of the corresponding product can be used to browse and purchase the product on the smart screen not only in the scenario of a network set-top box or network TV, but also applicable to the above-mentioned method for the application scenario of a TV plus a high-definition digital set-top box.
  • the commodity link can be set to invalid, and the display will be automatically turned off on the smart screen after a predetermined time has passed, and there is no limitation here.
  • Fig. 4 is a flowchart of another method for pushing video commodities provided by an embodiment of the present application, and the method further includes the following steps:
  • Step S37 Record the commodity type corresponding to the commodity link that is closed, and the number of times the commodity type has been closed.
  • Step S38 After the number of times of being closed exceeds the first preset number of times, the product links of the product type are filtered the next time the product link is obtained.
  • the smart screen after the user closes the product link through the smart screen, the smart screen will record the product type of the closed product and record the number of times the product type is closed. After the preset number of times is exceeded, the next time the product link is obtained The product link corresponding to the product type will be removed, and the product link corresponding to the product type will not be displayed. For example, after a male user closes the product type of the female product many times, the product link of the female product type will not be displayed in the follow-up to improve User experience.
  • the filtering can also be turned off through the settings in the smart screen to restore the display of the commodity links of the commodity type, which is not limited here.
  • Fig. 5 is a flowchart of another method for pushing video commodities provided by an embodiment of the present application. The method includes the following steps:
  • Step S51 Connect a television device through a wireless network to synchronize the playback time of the current video played by the television device.
  • Step S52 Determine the information of the current video, and obtain the commodity link of the current video and the corresponding time stamp from the network cloud server.
  • Step S53 When it is detected that the current video is played to the corresponding time stamp, display the commodity link.
  • Step S54 Record the commodity type of the opened commodity link and the number of times the commodity type is opened.
  • Step S55 After the number of times of being opened exceeds the second preset number of times, obtain the commodity link corresponding to the commodity type from the network cloud server, and display the corresponding commodity link in a preset time period.
  • the smart screen can also record the type of product the user opens the product link and the number of times the product type is opened. After the number of openings exceeds the preset number of times, it can be determined that the product type is the user's favorite. For example, when a female user often opens a cosmetic-related product link, it is determined that the user’s favorite product type is cosmetics. When there is no cosmetic product recommendation in the next video, the smart screen can be preset in the idle During the time period, the cosmetic-related product links are obtained from the network cloud server and displayed to improve the user experience.
  • Fig. 6 is a schematic structural diagram of a video commodity pushing device provided by an embodiment of the present application.
  • the video commodity pushing device 600 includes:
  • the playing time synchronization module 610 is configured to connect to a television device via a wireless network to synchronize the playing time of the current video played by the television device;
  • the commodity link obtaining module 620 is configured to determine the information of the current video, and obtain the commodity link of the current video and the corresponding time stamp from the network cloud server;
  • the commodity link display module 630 is configured to display the commodity link when it is detected that the current video is played to the corresponding time stamp.
  • the video commodity pushing device 600 further includes:
  • the close button display module 640 is configured to display the close button of the commodity link while displaying the commodity link;
  • the product page opening module 650 is configured to open a product purchase network page corresponding to the product link in response to the trigger of the product link;
  • the commodity link closing module 660 is configured to close the display of the commodity link in response to the triggering of the link closing button.
  • the video commodity pushing device 600 further includes:
  • the commodity type recording module 670 is configured to record the commodity type corresponding to the closed commodity link and the number of times the commodity type has been closed;
  • the commodity type filtering module 680 is configured to filter the commodity links of the commodity type when the commodity link is acquired next time after the number of closed times exceeds the first preset number of times.
  • this application also provides a smart screen, which includes a memory and a processor, the memory can be used to store a computer program, and the processor runs the computer program so that the smart screen executes the above method or the above video product pushing device The function of each module in.
  • the memory may include a program storage area and a data storage area.
  • the program storage area may store an operating system, an application program required by at least one function (such as a sound playback function, an image playback function, etc.), etc.; Use the created data (such as audio data, phone book, etc.) and so on.
  • the memory may include a high-speed random access memory, and may also include a non-volatile memory, such as at least one magnetic disk storage device, a flash memory device, or other volatile solid-state storage devices.
  • This embodiment also provides a readable storage medium for storing the computer program used in the above-mentioned smart screen.
  • each block in the flowchart or block diagram may represent a module, program segment, or part of the code, and the module, program segment, or part of the code contains one or more functions for realizing the specified logical function.
  • Executable instructions may also occur in a different order from the order marked in the drawings.
  • each block in the structure diagram and/or flowchart, and the combination of the blocks in the structure diagram and/or flowchart can be used as a dedicated hardware-based system that performs the specified functions or actions. It can be implemented, or can be implemented by a combination of dedicated hardware and computer instructions.
  • the functional modules or units in the various embodiments of the present application may be integrated together to form an independent part, or each module may exist alone, or two or more modules may be integrated to form an independent part.
  • the function is implemented in the form of a software function module and sold or used as an independent product, it can be stored in a computer readable storage medium.
  • the technical solution of the present application essentially or the part that contributes to the existing technology or the part of the technical solution can be embodied in the form of a software product, and the computer software product is stored in a storage medium, including Several instructions are used to make a computer device (which can be a smart phone, a personal computer, a server, or a network device, etc.) execute all or part of the steps of the methods described in the various embodiments of the present application.
  • the aforementioned storage media include: U disk, mobile hard disk, read-only memory (ROM, Read-Only Memory), random access memory (RAM, Random Access Memory), magnetic disks or optical disks and other media that can store program codes. .
  • This application provides a method, a device, a smart screen, and a readable storage medium for pushing a video product.
  • the method for pushing a video product includes: connecting a television device via a wireless network to synchronize the playback time of the current video played by the television device; and determining The information of the current video is obtained, and the product link of the current video and the corresponding time stamp are obtained from the network cloud server; when it is detected that the current video is played to the corresponding time stamp, the product link is displayed.
  • the smart screen can push the same product in the video, thereby realizing the video shopping experience of the user watching and buying, thereby improving the user experience.

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Abstract

The present application provides a method and apparatus for pushing a commodity in a video, a smart screen and a readable storage medium. The method for pushing a commodity in a video comprises: connecting a television device by means of a wireless network, so as to synchronize play time of a current video being played by the television device; determining information of the current video, and acquiring, from a network cloud server, a commodity link of the current video and a corresponding time stamp; and upon detection that the current video is played to the corresponding time stamp, displaying the commodity link. According to the video commodity pushing method of the present application, when a user watches a current video of a television device, a smart screen can push the same kind commodity in the video, so that the user experience of shopping while watching a video is achieved, thereby improving the user experience.

Description

视频商品推送方法、装置、智慧屏和可读存储介质Video commodity pushing method, device, smart screen and readable storage medium
相关申请的交叉引用Cross-references to related applications
本申请要求于2020年04月02日提交中国专利局的申请号为2020102566724、名称为“视频商品推送方法、装置、智慧屏和可读存储介质”的中国专利申请的优先权，其全部内容通过引用结合在本申请中。This application claims the priority of a Chinese patent application filed with the Chinese Patent Office on April 02, 2020, with the application number 2020102566724, titled "Video commodity push method, device, smart screen and readable storage medium", the entire content of which is approved The reference is incorporated in this application.
技术领域Technical field
本申请涉及智慧屏领域，具体而言，涉及一种视频商品推送方法、装置、智慧屏和可读存储介质。This application relates to the field of smart screens, and specifically to a method, device, smart screen, and readable storage medium for pushing video products.
背景技术Background technique
现有的电视设备中，例如电视机，在提供电视购物服务时，一般是通过一个固定的频道进行商品的推送，并且提供的是电话购物的服务方式，是对用户应用价值较低的商品的推送，无法真正引起用户的兴趣，其视频购物的体验度较低。In the existing television equipment, such as televisions, when providing television shopping services, they generally push products through a fixed channel, and provide telephone shopping service methods, which are for users to apply low-value products. Pushing cannot really arouse the interest of users, and its video shopping experience is low.
发明内容Summary of the invention
鉴于上述问题，本申请提供了一种视频商品推送方法、装置、智慧屏和可读存储介质，以实现用户边看边买的视频购物体验，从而提高用户的体验度。In view of the foregoing problems, the present application provides a method, device, smart screen, and readable storage medium for pushing video products, so as to realize the video shopping experience of users watching and buying, thereby improving the user experience.
为了实现上述目的，本申请采用如下的技术方案：In order to achieve the above objectives, this application adopts the following technical solutions:
一种视频商品推送方法，包括：A method for pushing video products, including:
通过无线网络连接电视设备，以对所述电视设备播放的当前视频进行播放时间同步；Connecting to a television device via a wireless network to synchronize the playback time of the current video played by the television device;
确定所述当前视频的信息，并从网络云端服务器中获取所述当前视频的商品链接以及相应的时间戳；Determine the information of the current video, and obtain the commodity link of the current video and the corresponding time stamp from the network cloud server;
在检测到当前视频播放到所述相应的时间戳时，显示所述商品链接。When it is detected that the current video is played to the corresponding time stamp, the product link is displayed.
在一种可能的实施方式中，所述的视频商品推送方法中，还包括：In a possible implementation manner, the method for pushing video commodities further includes:
在显示所述商品链接的同时，显示商品链接的关闭按键；While displaying the commodity link, display the close button of the commodity link;
响应于所述商品链接的触发，打开所述商品链接相应的商品购买网络页面；In response to the triggering of the commodity link, opening the commodity purchase network page corresponding to the commodity link;
响应于所述链接关闭按键的触发，关闭所述商品链接的显示。In response to the triggering of the link closing button, the display of the commodity link is closed.
在一种可能的实施方式中，所述的视频商品推送方法中，还包括：In a possible implementation manner, the method for pushing video commodities further includes:
记录被关闭的所述商品链接相应的商品类型，以及所述商品类型的被关闭次数；Record the commodity type corresponding to the commodity link that was closed, and the number of times the commodity type was closed;
在所述被关闭次数超过第一预设次数后，下次获取商品链接时对所述商品类型的商品链接进行过滤。After the number of times of being closed exceeds the first preset number of times, the product links of the product type are filtered the next time the product link is obtained.
在一种可能的实施方式中，所述的视频商品推送方法中，还包括：In a possible implementation manner, the method for pushing video commodities further includes:
记录被打开的所述商品链接的商品类型，以及所述商品类型被打开的次数；Record the commodity type of the commodity link that is opened, and the number of times the commodity type is opened;
在所述被打开次数超过第二预设次数后，从网络云端服务器中获取所述商品类型相应的商品链接，在预设时间段进行所述相应的商品链接的显示。After the number of times of being opened exceeds the second preset number of times, the commodity link corresponding to the commodity type is obtained from the network cloud server, and the corresponding commodity link is displayed in a preset time period.
在一种可能的实施方式中，所述的视频商品推送方法中，所述“确定所述当前视频的信息，并从网络云端服务器中获取所述当前视频的商品链接以及相应的时间戳”包括：In a possible implementation manner, in the method for pushing video products, the "determine the information of the current video, and obtain the product link of the current video and the corresponding time stamp from the network cloud server" includes :
获取所述电视设备的节目列表，根据当前时间以及所述节目列表确定所述当前视频的信息；Acquiring the program list of the television device, and determining the information of the current video according to the current time and the program list;
若未获取到所述节目列表，则获取所述当前视频的声纹信息，和/或通过语音确定所述当前视频的信息的文字信息，和/或获取所述当前视频的图像信息；If the program list is not obtained, obtain the voiceprint information of the current video, and/or determine the text information of the current video information by voice, and/or obtain the image information of the current video;
将所述声纹信息和/或文字信息和/或图像信息发送至所述网络云端服务器，以使所述网络云端服务器识别出所述当前视频返回所述商品链接以及所述相应的时间戳。The voiceprint information and/or text information and/or image information are sent to the network cloud server, so that the network cloud server recognizes that the current video returns to the commodity link and the corresponding time stamp.
在一种可能的实施方式中，所述电视设备包括电视机以及与所述电视机连接的信号源机顶盒。In a possible implementation manner, the television device includes a television and a signal source set-top box connected to the television.
在一种可能的实施方式中，所述视频商品推送方法应用于智慧屏；In a possible implementation manner, the video commodity push method is applied to a smart screen;
所述通过无线网络连接电视设备，以对所述电视设备播放的当前视频进行播放时间同步，包括：The connecting a television device via a wireless network to synchronize the playback time of the current video played by the television device includes:
若所述当前视频的信号源是来自所述信号源机顶盒，所述智慧屏从所述信号源机顶盒获取视频总时间以及当前进度，并进行播放时间同步。If the signal source of the current video is from the signal source set-top box, the smart screen obtains the total video time and current progress from the signal source set-top box, and synchronizes the playback time.
在一种可能的实施方式中，所述智慧屏中设置有同步应用程序；In a possible implementation manner, a synchronization application is provided in the smart screen;
所述智慧屏从所述信号源机顶盒获取视频总时间以及当前进度，并进行播放时间同步，包括：The smart screen obtains the total video time and current progress from the signal source set-top box, and synchronizes the playback time, including:
在所述智慧屏连接至所述信号源机顶盒后，通过所述同步应用程序获取当前视频的长度，以及播放进度，最终在所述智慧屏上显示实时的进度条。After the smart screen is connected to the signal source set-top box, the length of the current video and the playback progress are obtained through the synchronization application, and finally a real-time progress bar is displayed on the smart screen.
在一种可能的实施方式中，所述时间戳为所述商品链接对应的商品在所述当前视频中出现的播放进度。In a possible implementation manner, the time stamp is the playback progress of the commodity corresponding to the commodity link in the current video.
在一种可能的实施方式中，所述商品链接在经过预定时间后，在所述智慧屏上关闭显示。In a possible implementation manner, the merchandise link is turned off and displayed on the smart screen after a predetermined time has elapsed.
本申请还提供一种视频商品推送装置，包括：This application also provides a video commodity push device, including:
播放时间同步模块，配置成通过无线网络连接电视设备，以对所述电视设备播放的当前视频进行播放时间同步；The playback time synchronization module is configured to connect to a TV device via a wireless network to synchronize the playback time of the current video played by the TV device;
商品链接获取模块，配置成确定所述当前视频的信息，并从网络云端服务器中获取所述当前视频的商品链接以及相应的时间戳；The commodity link obtaining module is configured to determine the information of the current video, and obtain the commodity link of the current video and the corresponding time stamp from the network cloud server;
商品链接显示模块，配置成在检测到当前视频播放到所述相应的时间戳时，显示所述 商品链接。The commodity link display module is configured to display the commodity link when it is detected that the current video is played to the corresponding time stamp.
在一种可能的实施方式中，所述的视频商品推送装置中，还包括：In a possible implementation manner, the video commodity pushing device further includes:
关闭按键显示模块，配置成在显示所述商品链接的同时，显示商品链接的关闭按键；The close button display module is configured to display the close button of the product link while displaying the product link;
商品页面开启模块，配置成响应于所述商品链接的触发，打开所述商品链接相应的商品购买网络页面；The product page opening module is configured to open a product purchase network page corresponding to the product link in response to the trigger of the product link;
商品链接关闭模块，配置成响应于所述链接关闭按键的触发，关闭所述商品链接的显示。The commodity link closing module is configured to close the display of the commodity link in response to the triggering of the link closing button.
在一种可能的实施方式中，所述的视频商品推送装置中，还包括：In a possible implementation manner, the video commodity pushing device further includes:
商品类型记录模块，配置成记录被关闭的所述商品链接相应的商品类型，以及所述商品类型的被关闭次数；The commodity type recording module is configured to record the commodity type corresponding to the closed commodity link and the number of times the commodity type has been closed;
商品类型过滤模块，配置成在所述被关闭次数超过第一预设次数后，下次获取商品链接时对所述商品类型的商品链接进行过滤。The commodity type filtering module is configured to filter the commodity links of the commodity type when the commodity link is acquired next time after the number of closed times exceeds the first preset number of times.
本申请还提供一种智慧屏，包括存储器以及处理器，所述存储器存储有计算机程序，所述处理器运行所述计算机程序以使所述智慧屏执行所述的视频商品推送方法。The present application also provides a smart screen, including a memory and a processor, the memory stores a computer program, and the processor runs the computer program to make the smart screen execute the video commodity pushing method.
本申请还提供一种可读存储介质，其存储有计算机程序，所述计算机程序在处理器上运行时执行所述的视频商品推送方法。The present application also provides a readable storage medium that stores a computer program that executes the video commodity pushing method when the computer program runs on a processor.
本申请提供一种视频商品推送方法，该视频商品推送方法包括：通过无线网络连接电视设备，以对所述电视设备播放的当前视频进行播放时间同步；确定所述当前视频的信息，并从网络云端服务器中获取所述当前视频的商品链接以及相应的时间戳；在检测到当前视频播放到所述相应的时间戳时，显示所述商品链接。本申请的视频商品推送方法，在用户在观看电视设备的当前视频时，智慧屏可以推送视频中的同款商品，从而实现用户边看边买的视频购物体验，从而提高用户的体验度。The present application provides a method for pushing video products. The method for pushing video products includes: connecting a television device through a wireless network to synchronize the playing time of the current video played by the television device; The cloud server obtains the commodity link of the current video and the corresponding time stamp; when it is detected that the current video is played to the corresponding time stamp, the commodity link is displayed. In the video product push method of the present application, when the user is watching the current video of the TV device, the smart screen can push the same product in the video, thereby realizing the video shopping experience of the user watching and buying, thereby improving the user experience.
为使本申请的上述目的、特征和优点能更明显易懂，下文特举可选实施例，并配合所附附图，作详细说明如下。In order to make the above objectives, features, and advantages of the present application more comprehensible, optional embodiments accompanied with accompanying drawings are described in detail below.
附图说明Description of the drawings
为了更清楚地说明本申请的技术方案，下面将对实施例中所需要使用的附图作简单地介绍，应当理解，以下附图仅示出了本申请的某些实施例，因此不应被看作是对本申请保护范围的限定。在各个附图中，类似的构成部分采用类似的编号。In order to explain the technical solution of the present application more clearly, the drawings that need to be used in the embodiments will be briefly introduced below. It should be understood that the following drawings only show certain embodiments of the present application, and therefore should not be It is regarded as a limitation of the scope of protection of this application. In each figure, similar components are numbered similarly.
图1是本申请实施例提供的一种视频商品推送方法的流程图；FIG. 1 is a flowchart of a method for pushing video commodities provided by an embodiment of the present application;
图2是本申请实施例提供的一种识别当前视频的流程图；FIG. 2 is a flowchart of identifying a current video provided by an embodiment of the present application;
图3是本申请实施例提供的另一种视频商品推送方法的流程图；FIG. 3 is a flowchart of another method for pushing video commodities provided by an embodiment of the present application;
图4是本申请实施例提供的另一种视频商品推送方法的流程图；FIG. 4 is a flowchart of another method for pushing video commodities provided by an embodiment of the present application;
图5是本申请实施例提供的另一种视频商品推送方法的流程图；FIG. 5 is a flowchart of another method for pushing video commodities provided by an embodiment of the present application;
图6是本申请实施例提供的一种视频商品推送装置的结构示意图；FIG. 6 is a schematic structural diagram of a video commodity pushing device provided by an embodiment of the present application;
图7是本申请实施例提供的另一种视频商品推送装置的结构示意图；FIG. 7 is a schematic structural diagram of another video commodity pushing device provided by an embodiment of the present application;
图8是本申请实施例提供的第三种视频商品推送装置的结构示意图。Fig. 8 is a schematic structural diagram of a third video commodity pushing device provided by an embodiment of the present application.
具体实施方式Detailed ways
下面将结合本申请实施例中附图，对本申请实施例中的技术方案进行清楚、完整地描述，显然，所描述的实施例仅仅是本申请一部分实施例，而不是全部的实施例。The following describes the technical solutions in the embodiments of the present application clearly and completely with reference to the accompanying drawings in the embodiments of the present application. Obviously, the described embodiments are only a part of the embodiments of the present application, rather than all the embodiments.
通常在此处附图中描述和示出的本申请实施例的组件可以以各种不同的配置来布置和设计。因此，以下对在附图中提供的本申请的实施例的详细描述并非旨在限制要求保护的本申请的范围，而是仅仅表示本申请的选定实施例。基于本申请的实施例，本领域技术人员在没有做出创造性劳动的前提下所获得的所有其他实施例，都属于本申请保护的范围。The components of the embodiments of the present application generally described and shown in the drawings herein may be arranged and designed in various different configurations. Therefore, the following detailed description of the embodiments of the application provided in the accompanying drawings is not intended to limit the scope of the claimed application, but merely represents selected embodiments of the application. Based on the embodiments of the present application, all other embodiments obtained by those skilled in the art without creative work shall fall within the protection scope of the present application.
在下文中，可在本申请的各种实施例中使用的术语“包括”、“具有”及其同源词仅意在表示特定特征、数字、步骤、操作、元件、组件或前述项的组合，并且不应被理解为首先排除一个或更多个其它特征、数字、步骤、操作、元件、组件或前述项的组合的存在或增加一个或更多个特征、数字、步骤、操作、元件、组件或前述项的组合的可能性。Hereinafter, the terms "including", "having" and their cognates that can be used in various embodiments of the present application are only intended to represent specific features, numbers, steps, operations, elements, components, or combinations of the foregoing items, And should not be understood as first excluding the existence of one or more other features, numbers, steps, operations, elements, components or combinations of the foregoing items or adding one or more features, numbers, steps, operations, elements, components Or the possibility of a combination of the foregoing.
此外，术语“第一”、“第二”、“第三”等仅用于区分描述，而不能理解为指示或暗示相对重要性。In addition, the terms "first", "second", "third", etc. are only used for distinguishing description, and cannot be understood as indicating or implying relative importance.
除非另有限定，否则在这里使用的所有术语(包括技术术语和科学术语)具有与本申请的各种实施例所属领域普通技术人员通常理解的含义相同的含义。所述术语(诸如在一般使用的词典中限定的术语)将被解释为具有与在相关技术领域中的语境含义相同的含义并且将不被解释为具有理想化的含义或过于正式的含义，除非在本申请的各种实施例中被清楚地限定。Unless otherwise defined, all terms (including technical terms and scientific terms) used herein have the same meanings as commonly understood by those of ordinary skill in the art to which various embodiments of the present application belong. The terms (such as those defined in commonly used dictionaries) will be interpreted as having the same meaning as the contextual meaning in the relevant technical field and will not be interpreted as having idealized or overly formal meanings, Unless clearly defined in the various embodiments of the present application.
图1是本申请实施例提供的一种视频商品推送方法的流程图，该方法包括如下步骤：Fig. 1 is a flowchart of a method for pushing video commodities provided by an embodiment of the present application, and the method includes the following steps:
步骤S11：通过无线网络连接电视设备，以对所述电视设备播放的当前视频进行播放时间同步。Step S11: Connect a television device through a wireless network to synchronize the playback time of the current video played by the television device.
例如，本申请实施例中，智慧屏可以通过无线网络连接至电视设备，与电视设备进行同步，从而与当前电视设备的视频进行播放时间的同步。例如，在连接至电视设备后，可以获取当前视频的总播放时间，以及当前播放的进度时间。其中，该电视设备包括电视机以及信号源机顶盒等，若当前视频的信号源是来自电视机连接的机顶盒时，智慧屏也可以从机顶盒中获取视频总时间以及当前的进度，以进行播放的同步。在播放同步后，智慧屏上可以显示当前视频的播放进度条，在电视机不显示进度条的情况下可以提高用户的体验度。For example, in the embodiment of the present application, the smart screen may be connected to a TV device via a wireless network, and synchronized with the TV device, so as to synchronize the playback time with the video of the current TV device. For example, after connecting to a TV device, you can get the total playing time of the current video and the progress time of the current playing. Among them, the TV equipment includes a TV set and a signal source set-top box, etc. If the current video signal source is from a set-top box connected to the TV, the smart screen can also obtain the total video time and current progress from the set-top box to synchronize the playback . After the playback is synchronized, the playback progress bar of the current video can be displayed on the smart screen, which can improve the user experience when the TV does not display the progress bar.
例如，本申请实施例中，上述对电视设备的当前视频进行播放时间同步的过程可以利用应用程序来实现，例如可以在智慧屏中设置有同步应用程序，在智慧屏连接至电视机或者高清机顶盒后，通过该应用程序可以获取当前视频的长度，以及播放进度，最终在智慧屏上显示实时的进度条。上述过程针对于传统电视加高清数字机顶盒的应用场景中可以适用。For example, in the embodiment of the present application, the above-mentioned process of synchronizing the playback time of the current video of the TV device can be implemented using an application program. For example, a synchronization application program can be set in a smart screen, and the smart screen can be connected to a TV or a high-definition set-top box. Later, the length of the current video and the playback progress can be obtained through the application, and finally a real-time progress bar is displayed on the smart screen. The above process is applicable to the application scenario of traditional TV plus high-definition digital set-top box.
步骤S12：确定所述当前视频的信息，并从网络云端服务器中获取所述当前视频的商品链接以及相应的时间戳。Step S12: Determine the information of the current video, and obtain the commodity link of the current video and the corresponding time stamp from the network cloud server.
例如，本申请实施例中，智慧屏可以识别电视设备上播放的当前视频，尤其是针对传统电视加高清数字机顶盒的应用场景中，无法从数字机顶盒的信号源中直接识别当前的播放视频时，智慧屏还可以通过视频播放时的声音等信息进行当前视频的识别。而在智慧屏直接连接至网络电视机，或者网络机顶盒时，这可以直接获取实时播放的视频的信息，对当前视频进行识别。其中，若根据电视机上播放的声音或图像来识别当前视频时，可以在智慧屏中利用算法或应用程序来实现，这里不做限定。For example, in the embodiment of this application, the smart screen can identify the current video played on the TV device, especially in the application scenario of a traditional TV plus a high-definition digital set-top box, when the current playing video cannot be directly identified from the signal source of the digital set-top box. The smart screen can also identify the current video through information such as the sound when the video is playing. When the smart screen is directly connected to a network TV or network set-top box, this can directly obtain the information of the video being played in real time, and identify the current video. Among them, if the current video is recognized based on the sound or image played on the TV, it can be implemented in the smart screen using algorithms or applications, which is not limited here.
例如，本申请实施例中，在识别出当前视频后，智慧屏可以通过连接的网络云端服务器获取当前视频的商品链接以及相应的时间戳，该商品即为视频中明星人物的同款商品，例如可以为与明星同款的衣服，或者是里面推荐到的物品等，而网络云端服务器中的商品链接以及相应的时间戳则由电商工作人员或者电视节目方人员提前进行存储，该时间戳则为该商品在当前视频中出现的播放进度。其中，一个视频中可以包括有多个不同商品的商品链接以及相应的时间戳，这里不做限定。For example, in this embodiment of the application, after identifying the current video, the smart screen can obtain the product link of the current video and the corresponding time stamp through the connected network cloud server, and the product is the same product of the celebrity in the video, for example It can be the clothes of the same style as the celebrity, or the items recommended in it, and the product link and the corresponding time stamp in the network cloud server are stored in advance by the e-commerce staff or TV program staff. The time stamp is It is the playback progress of the product in the current video. Among them, a video may include multiple commodity links of different commodities and corresponding timestamps, which are not limited here.
步骤S13：在检测到当前视频播放到所述相应的时间戳时，显示所述商品链接。Step S13: When it is detected that the current video is played to the corresponding time stamp, display the commodity link.
例如，本申请实施例中，智慧屏在检测到电视设备播放的视频到达时间戳相应的进度时，则可在智慧屏上显示时间戳相应的商品链接，其中，该商品链接可以是商品的一种图片，用户在智慧屏上点击该图片后则可跳转至该商品的购买页面。通过本申请的上述过程，在用户在观看电视设备的当前视频时，智慧屏可以推送视频中的同款商品，从而实现用户边看边买的视频购物体验，从而提高用户的体验度。For example, in the embodiment of the present application, when the smart screen detects the progress corresponding to the time stamp of the video played by the TV device, it can display the commodity link corresponding to the time stamp on the smart screen, where the commodity link may be a part of the commodity. This kind of picture, the user can jump to the purchase page of the product after clicking the picture on the smart screen. Through the above process of this application, when the user is watching the current video of the TV device, the smart screen can push the same product in the video, thereby realizing the video shopping experience of the user watching and buying, thereby improving the user experience.
图2是本申请实施例提供的一种识别当前视频的流程图，包括如下步骤：Fig. 2 is a flow chart of identifying current video provided by an embodiment of the present application, including the following steps:
步骤S21：获取所述电视设备的节目列表，根据当前时间以及所述节目列表确定所述当前视频的信息。Step S21: Obtain the program list of the television device, and determine the current video information according to the current time and the program list.
步骤S22：若未获取到所述节目列表，则获取所述当前视频的声纹信息，和/或通过语音确定所述当前视频的信息的文字信息，和/或获取所述当前视频的图像信息。Step S22: If the program list is not obtained, obtain the voiceprint information of the current video, and/or determine the text information of the current video information by voice, and/or obtain the image information of the current video .
步骤S23：将所述声纹信息和/或文字信息和/或图像信息发送至所述网络云端服务器， 以使所述网络云端服务器识别出所述当前视频并返回所述商品链接以及所述相应的时间戳。Step S23: Send the voiceprint information and/or text information and/or image information to the network cloud server, so that the network cloud server recognizes the current video and returns the product link and the corresponding Timestamp.
例如，本申请实施例中，智慧屏可以首先从电视设备中获取节目列表以获取当前视频的信息，若未获取到节目列表则开始对当前视频进行识别。上述获取电视设备的声纹信息、文字信息以及图像信息的过程可以利用算法或应用程序来实现，具体地，该智慧屏中还包括有用于接收声音的硬件，例如麦克风，配置成采集图像的硬件，例如摄像头等。而在获取图像信息时，用户可以开启摄像头后对准电视设备中正在播放的视频，以采集部分图像信息。For example, in the embodiment of the present application, the smart screen may first obtain the program list from the television device to obtain the information of the current video, and if the program list is not obtained, start to identify the current video. The foregoing process of acquiring voiceprint information, text information, and image information of a TV device can be implemented using algorithms or applications. Specifically, the smart screen also includes hardware for receiving sound, such as a microphone, which is configured to capture images. , Such as a camera, etc. When acquiring image information, the user can turn on the camera and aim at the video being played in the television device to collect part of the image information.
例如，本申请实施例中，智慧屏在获取到当前视频的声纹信息、文字信息以及图像信息后，可以将该声纹信息、文字信息以及图像信息传输至网络云端服务器，以便网络云端服务器在接收到上述信息后，根据上述信息进行视频的识别，具体可以识别出该视频是某部电影、某个节目以及某个剧集等，这里不做限定。网络云端服务器在识别出当前视频后，则将该当前视频的相应的商品链接以及所述相应的时间戳返回至智慧屏。For example, in the embodiment of the present application, after acquiring the voiceprint information, text information, and image information of the current video, the smart screen can transmit the voiceprint information, text information, and image information to the network cloud server, so that the network cloud server can access the voiceprint information, text information, and image information. After receiving the above information, the video is identified according to the above information, and it can be specifically identified that the video is a certain movie, a certain program, a certain episode, etc., which is not limited here. After identifying the current video, the network cloud server returns the corresponding product link of the current video and the corresponding time stamp to the smart screen.
图3是本申请实施例提供的另一种视频商品推送方法的流程图，该方法包括如下步骤：Fig. 3 is a flowchart of another method for pushing video commodities provided by an embodiment of the present application, and the method includes the following steps:
步骤S31：通过无线网络连接电视设备，以对所述电视设备播放的当前视频进行播放时间同步。Step S31: Connect a television device through a wireless network to synchronize the playback time of the current video played by the television device.
此步骤与上述步骤S11一致，在此不再赘述。This step is consistent with the above step S11, and will not be repeated here.
步骤S32：确定所述当前视频的信息，并从网络云端服务器中获取所述当前视频的商品链接以及相应的时间戳。Step S32: Determine the information of the current video, and obtain the commodity link of the current video and the corresponding time stamp from the network cloud server.
此步骤与上述步骤S12一致，在此不再赘述。This step is consistent with the above step S12, and will not be repeated here.
步骤S33：在检测到当前视频播放到所述相应的时间戳时，显示所述商品链接。Step S33: When it is detected that the current video is played to the corresponding time stamp, display the commodity link.
此步骤与上述步骤S13一致，在此不再赘述。This step is consistent with the above step S13, and will not be repeated here.
步骤S34：在显示所述商品链接的同时，显示商品链接的关闭按键。Step S34: While displaying the commodity link, display the close button of the commodity link.
步骤S35：响应于所述商品链接的触发，打开所述商品链接相应的商品购买网络页面。Step S35: In response to the trigger of the commodity link, the commodity purchase network page corresponding to the commodity link is opened.
步骤S36：响应于所述链接关闭按键的触发，关闭所述商品链接的显示。Step S36: In response to the triggering of the link closing button, the display of the commodity link is closed.
例如，本申请实施例中，智慧屏在显示商品链接的同时，还会显示链接的关闭按键，用户可以通过点击关闭按键进行当前商品链接的关闭，而用户在智慧屏上点击商品链接后可以前往相应商品的购买页面，以通在智慧屏上浏览商品以及购买，不仅在网络机顶盒或网络电视的场景中可以使用，针对电视机加高清数字机顶盒的应用场景也可以适用上述方法。其中，该商品链接可以设置一个失效，在经过预定时间后自动在智慧屏上关闭显示，这里不做限定。For example, in this embodiment of the application, the smart screen displays the product link while also displaying the close button of the link. The user can close the current product link by clicking the close button, and the user can go to the product link after clicking the product link on the smart screen The purchase page of the corresponding product can be used to browse and purchase the product on the smart screen not only in the scenario of a network set-top box or network TV, but also applicable to the above-mentioned method for the application scenario of a TV plus a high-definition digital set-top box. Among them, the commodity link can be set to invalid, and the display will be automatically turned off on the smart screen after a predetermined time has passed, and there is no limitation here.
图4是本申请实施例提供的另一种视频商品推送方法的流程图，该方法还包括如下步骤：Fig. 4 is a flowchart of another method for pushing video commodities provided by an embodiment of the present application, and the method further includes the following steps:
步骤S37：记录被关闭的所述商品链接相应的商品类型，以及所述商品类型的被关闭次数。Step S37: Record the commodity type corresponding to the commodity link that is closed, and the number of times the commodity type has been closed.
步骤S38：在所述被关闭次数超过第一预设次数后，下次获取商品链接时对所述商品类型的商品链接进行过滤。Step S38: After the number of times of being closed exceeds the first preset number of times, the product links of the product type are filtered the next time the product link is obtained.
例如，本申请实施例中，用户通过智慧屏关闭商品链接后，智慧屏将记录被关闭商品的商品类型，并记录该商品类型的关闭次数，在超过预设次数后，下次获取商品链接时将剔除该商品类型相应的商品链接，不进行该商品类型相应的商品链接的显示，例如男性用户在多次关闭女性用品的商品类型后，后续将不再显示女性商品类型的商品链接，以提高用户的体验度。而该过滤还可以通过智慧屏中的设置进行关闭，以重新恢复该商品类型的商品链接的显示，这里不做限定。For example, in this embodiment of the application, after the user closes the product link through the smart screen, the smart screen will record the product type of the closed product and record the number of times the product type is closed. After the preset number of times is exceeded, the next time the product link is obtained The product link corresponding to the product type will be removed, and the product link corresponding to the product type will not be displayed. For example, after a male user closes the product type of the female product many times, the product link of the female product type will not be displayed in the follow-up to improve User experience. The filtering can also be turned off through the settings in the smart screen to restore the display of the commodity links of the commodity type, which is not limited here.
图5是本申请实施例提供的另一种视频商品推送方法的流程图，该方法包括如下步骤：Fig. 5 is a flowchart of another method for pushing video commodities provided by an embodiment of the present application. The method includes the following steps:
步骤S51：通过无线网络连接电视设备，以对所述电视设备播放的当前视频进行播放时间同步。Step S51: Connect a television device through a wireless network to synchronize the playback time of the current video played by the television device.
此步骤与上述步骤S11一致，在此不再赘述。This step is consistent with the above step S11, and will not be repeated here.
步骤S52：确定所述当前视频的信息，并从网络云端服务器中获取所述当前视频的商品链接以及相应的时间戳。Step S52: Determine the information of the current video, and obtain the commodity link of the current video and the corresponding time stamp from the network cloud server.
此步骤与上述步骤S12一致，在此不再赘述。This step is consistent with the above step S12, and will not be repeated here.
步骤S53：在检测到当前视频播放到所述相应的时间戳时，显示所述商品链接。Step S53: When it is detected that the current video is played to the corresponding time stamp, display the commodity link.
此步骤与上述步骤S13一致，在此不再赘述。This step is consistent with the above step S13, and will not be repeated here.
步骤S54：记录被打开的所述商品链接的商品类型，以及所述商品类型被打开的次数。Step S54: Record the commodity type of the opened commodity link and the number of times the commodity type is opened.
步骤S55：在所述被打开次数超过第二预设次数后，从网络云端服务器中获取所述商品类型相应的商品链接，在预设时间段进行所述相应的商品链接的显示。Step S55: After the number of times of being opened exceeds the second preset number of times, obtain the commodity link corresponding to the commodity type from the network cloud server, and display the corresponding commodity link in a preset time period.
例如，本申请实施例中，智慧屏还可以记录用户打开商品链接的商品类型，以及该商品类型被打开的次数，在打开的次数超过预设次数后，则可确定该商品类型为用户所喜爱的商品类型，例如女性用户经常打开化妆品相关的商品链接时，则判定该用户喜爱的商品类型为化妆品，而在下次播放的视频中没有化妆品的商品推荐时，智慧屏则可在空闲的预设时间段从网络云端服务器中获取化妆品相关的商品链接，并进行显示，以提高用户的体验度。For example, in this embodiment of the application, the smart screen can also record the type of product the user opens the product link and the number of times the product type is opened. After the number of openings exceeds the preset number of times, it can be determined that the product type is the user's favorite. For example, when a female user often opens a cosmetic-related product link, it is determined that the user’s favorite product type is cosmetics. When there is no cosmetic product recommendation in the next video, the smart screen can be preset in the idle During the time period, the cosmetic-related product links are obtained from the network cloud server and displayed to improve the user experience.
图6是本申请实施例提供的一种视频商品推送装置的结构示意图。Fig. 6 is a schematic structural diagram of a video commodity pushing device provided by an embodiment of the present application.
该视频商品推送装置600包括：The video commodity pushing device 600 includes:
播放时间同步模块610，配置成通过无线网络连接电视设备，以对所述电视设备播放的当前视频进行播放时间同步；The playing time synchronization module 610 is configured to connect to a television device via a wireless network to synchronize the playing time of the current video played by the television device;
商品链接获取模块620，配置成确定所述当前视频的信息，并从网络云端服务器中获取所述当前视频的商品链接以及相应的时间戳；The commodity link obtaining module 620 is configured to determine the information of the current video, and obtain the commodity link of the current video and the corresponding time stamp from the network cloud server;
商品链接显示模块630，配置成在检测到当前视频播放到所述相应的时间戳时，显示所述商品链接。The commodity link display module 630 is configured to display the commodity link when it is detected that the current video is played to the corresponding time stamp.
如图7所示，该视频商品推送装置600还包括：As shown in FIG. 7, the video commodity pushing device 600 further includes:
关闭按键显示模块640，配置成在显示所述商品链接的同时，显示商品链接的关闭按键；The close button display module 640 is configured to display the close button of the commodity link while displaying the commodity link;
商品页面开启模块650，配置成响应于所述商品链接的触发，打开所述商品链接相应的商品购买网络页面；The product page opening module 650 is configured to open a product purchase network page corresponding to the product link in response to the trigger of the product link;
商品链接关闭模块660，配置成响应于所述链接关闭按键的触发，关闭所述商品链接的显示。The commodity link closing module 660 is configured to close the display of the commodity link in response to the triggering of the link closing button.
如图8所示，该视频商品推送装置600还包括：As shown in FIG. 8, the video commodity pushing device 600 further includes:
商品类型记录模块670，配置成记录被关闭的所述商品链接相应的商品类型，以及所述商品类型的被关闭次数；The commodity type recording module 670 is configured to record the commodity type corresponding to the closed commodity link and the number of times the commodity type has been closed;
商品类型过滤模块680，配置成在所述被关闭次数超过第一预设次数后，下次获取商品链接时对所述商品类型的商品链接进行过滤。The commodity type filtering module 680 is configured to filter the commodity links of the commodity type when the commodity link is acquired next time after the number of closed times exceeds the first preset number of times.
例如，本申请实施例中，上述各个模块更加详细的功能描述可以参考前述实施例中相应部分的内容，在此不再赘述。For example, in the embodiments of the present application, for more detailed functional descriptions of the foregoing modules, reference may be made to the content of the corresponding parts in the foregoing embodiments, and details are not repeated here.
此外，本申请还提供了一种智慧屏，该智慧屏包括存储器和处理器，存储器可用于存储计算机程序，处理器通过运行所述计算机程序，从而使智慧屏执行上述方法或者上述视频商品推送装置中的各个模块的功能。In addition, this application also provides a smart screen, which includes a memory and a processor, the memory can be used to store a computer program, and the processor runs the computer program so that the smart screen executes the above method or the above video product pushing device The function of each module in.
存储器可包括存储程序区和存储数据区，其中，存储程序区可存储操作***、至少一个功能所需的应用程序(比如声音播放功能、图像播放功能等)等；存储数据区可存储根据智慧屏的使用所创建的数据(比如音频数据、电话本等)等。此外，存储器可以包括高速随机存取存储器，还可以包括非易失性存储器，例如至少一个磁盘存储器件、闪存器件、或其他易失性固态存储器件。The memory may include a program storage area and a data storage area. The program storage area may store an operating system, an application program required by at least one function (such as a sound playback function, an image playback function, etc.), etc.; Use the created data (such as audio data, phone book, etc.) and so on. In addition, the memory may include a high-speed random access memory, and may also include a non-volatile memory, such as at least one magnetic disk storage device, a flash memory device, or other volatile solid-state storage devices.
本实施例还提供了一种可读存储介质，用于储存上述智慧屏中使用的计算机程序。This embodiment also provides a readable storage medium for storing the computer program used in the above-mentioned smart screen.
在本申请所提供的几个实施例中，应该理解到，所揭露的装置和方法，也可以通过其它的方式实现。以上所描述的装置实施例仅仅是示意性的，例如，附图中的流程图和结构 图显示了根据本申请的多个实施例的装置、方法和计算机程序产品的可能实现的体系架构、功能和操作。在这点上，流程图或框图中的每个方框可以代表一个模块、程序段或代码的一部分，所述模块、程序段或代码的一部分包含一个或多个用于实现规定的逻辑功能的可执行指令。也应当注意，在作为替换的实现方式中，方框中所标注的功能也可以以不同于附图中所标注的顺序发生。例如，两个连续的方框实际上可以基本并行地执行，它们有时也可以按相反的顺序执行，这依所涉及的功能而定。也要注意的是，结构图和/或流程图中的每个方框、以及结构图和/或流程图中的方框的组合，可以用执行规定的功能或动作的专用的基于硬件的***来实现，或者可以用专用硬件与计算机指令的组合来实现。In the several embodiments provided in this application, it should be understood that the disclosed device and method may also be implemented in other ways. The device embodiments described above are merely schematic. For example, the flowcharts and structural diagrams in the accompanying drawings show the possible implementation architecture and functions of the devices, methods, and computer program products according to multiple embodiments of the present application. And operation. In this regard, each block in the flowchart or block diagram may represent a module, program segment, or part of the code, and the module, program segment, or part of the code contains one or more functions for realizing the specified logical function. Executable instructions. It should also be noted that, in alternative implementations, the functions marked in the block may also occur in a different order from the order marked in the drawings. For example, two consecutive blocks can actually be executed substantially in parallel, or they can sometimes be executed in the reverse order, depending on the functions involved. It should also be noted that each block in the structure diagram and/or flowchart, and the combination of the blocks in the structure diagram and/or flowchart, can be used as a dedicated hardware-based system that performs the specified functions or actions. It can be implemented, or can be implemented by a combination of dedicated hardware and computer instructions.
另外，在本申请各个实施例中的各功能模块或单元可以集成在一起形成一个独立的部分，也可以是各个模块单独存在，也可以两个或更多个模块集成形成一个独立的部分。In addition, the functional modules or units in the various embodiments of the present application may be integrated together to form an independent part, or each module may exist alone, or two or more modules may be integrated to form an independent part.
所述功能如果以软件功能模块的形式实现并作为独立的产品销售或使用时，可以存储在一个计算机可读取存储介质中。基于这样的理解，本申请的技术方案本质上或者说对现有技术做出贡献的部分或者该技术方案的部分可以以软件产品的形式体现出来，该计算机软件产品存储在一个存储介质中，包括若干指令用以使得一台计算机设备(可以是智能手机、个人计算机、服务器、或者网络设备等)执行本申请各个实施例所述方法的全部或部分步骤。而前述的存储介质包括：U盘、移动硬盘、只读存储器(ROM，Read-Only Memory)、随机存取存储器(RAM，Random Access Memory)、磁碟或者光盘等各种可以存储程序代码的介质。If the function is implemented in the form of a software function module and sold or used as an independent product, it can be stored in a computer readable storage medium. Based on this understanding, the technical solution of the present application essentially or the part that contributes to the existing technology or the part of the technical solution can be embodied in the form of a software product, and the computer software product is stored in a storage medium, including Several instructions are used to make a computer device (which can be a smart phone, a personal computer, a server, or a network device, etc.) execute all or part of the steps of the methods described in the various embodiments of the present application. The aforementioned storage media include: U disk, mobile hard disk, read-only memory (ROM, Read-Only Memory), random access memory (RAM, Random Access Memory), magnetic disks or optical disks and other media that can store program codes. .
以上所述，仅为本申请的具体实施方式，但本申请的保护范围并不局限于此，任何熟悉本技术领域的技术人员在本申请揭露的技术范围内，可轻易想到变化或替换，都应涵盖在本申请的保护范围之内。因此，本申请的保护范围应所述以权利要求的保护范围为准。。The above are only specific implementations of this application, but the protection scope of this application is not limited to this. Any person skilled in the art can easily think of changes or substitutions within the technical scope disclosed in this application. Should be covered within the scope of protection of this application. Therefore, the protection scope of this application shall be subject to the protection scope of the claims. .
工业实用性Industrial applicability
本申请提供一种视频商品推送方法、装置、智慧屏和可读存储介质，该视频商品推送方法包括：通过无线网络连接电视设备，以对所述电视设备播放的当前视频进行播放时间同步；确定所述当前视频的信息，并从网络云端服务器中获取所述当前视频的商品链接以及相应的时间戳；在检测到当前视频播放到所述相应的时间戳时，显示所述商品链接。本申请的视频商品推送方法，在用户在观看电视设备的当前视频时，智慧屏可以推送视频中的同款商品，从而实现用户边看边买的视频购物体验，从而提高用户的体验度。This application provides a method, a device, a smart screen, and a readable storage medium for pushing a video product. The method for pushing a video product includes: connecting a television device via a wireless network to synchronize the playback time of the current video played by the television device; and determining The information of the current video is obtained, and the product link of the current video and the corresponding time stamp are obtained from the network cloud server; when it is detected that the current video is played to the corresponding time stamp, the product link is displayed. In the video product push method of the present application, when the user is watching the current video of the TV device, the smart screen can push the same product in the video, thereby realizing the video shopping experience of the user watching and buying, thereby improving the user experience.

Claims (15)

  1. 一种视频商品推送方法，其特征在于，包括：A method for pushing video merchandise, which is characterized in that it comprises:
    通过无线网络连接电视设备，以对所述电视设备播放的当前视频进行播放时间同步；Connecting to a television device via a wireless network to synchronize the playback time of the current video played by the television device;
    确定所述当前视频的信息，并从网络云端服务器中获取所述当前视频的商品链接以及相应的时间戳；Determine the information of the current video, and obtain the commodity link of the current video and the corresponding time stamp from the network cloud server;
    在检测到当前视频播放到所述相应的时间戳时，显示所述商品链接。When it is detected that the current video is played to the corresponding time stamp, the product link is displayed.
  2. 根据权利要求1所述的视频商品推送方法，其特征在于，还包括：The method for pushing video merchandise according to claim 1, further comprising:
    在显示所述商品链接的同时，显示所述商品链接的关闭按键；While displaying the commodity link, display the close button of the commodity link;
    响应于所述商品链接的触发，打开所述商品链接相应的商品购买网络页面；In response to the triggering of the commodity link, opening the commodity purchase network page corresponding to the commodity link;
    响应于所述链接关闭按键的触发，关闭所述商品链接的显示。In response to the triggering of the link closing button, the display of the commodity link is closed.
  3. 根据权利要求2所述的视频商品推送方法，其特征在于，还包括：The method for pushing video merchandise according to claim 2, further comprising:
    记录被关闭的所述商品链接相应的商品类型，以及所述商品类型的被关闭次数；Record the commodity type corresponding to the commodity link that was closed, and the number of times the commodity type was closed;
    在所述被关闭次数超过第一预设次数后，下次获取商品链接时对所述商品类型的商品链接进行过滤。After the number of times of being closed exceeds the first preset number of times, the product links of the product type are filtered the next time the product link is obtained.
  4. 根据权利要求1所述的视频商品推送方法，其特征在于，还包括：The method for pushing video merchandise according to claim 1, further comprising:
    记录被打开的所述商品链接的商品类型，以及所述商品类型被打开的次数；Record the commodity type of the commodity link that is opened, and the number of times the commodity type is opened;
    在所述被打开次数超过第二预设次数后，从网络云端服务器中获取所述商品类型相应的商品链接，在预设时间段进行所述相应的商品链接的显示。After the number of times of being opened exceeds the second preset number of times, the commodity link corresponding to the commodity type is obtained from the network cloud server, and the corresponding commodity link is displayed in a preset time period.
  5. 根据权利要求1所述的视频商品推送方法，其特征在于，所述“确定所述当前视频的信息，并从网络云端服务器中获取所述当前视频的商品链接以及相应的时间戳”包括：The method for pushing video products according to claim 1, wherein the "determining the information of the current video and obtaining the product link of the current video and the corresponding time stamp from a network cloud server" comprises:
    获取所述电视设备的节目列表，根据当前时间以及所述节目列表确定所述当前视频的信息；Acquiring the program list of the television device, and determining the information of the current video according to the current time and the program list;
    若未获取到所述节目列表，则获取所述当前视频的声纹信息，和/或通过语音确定所述当前视频的信息的文字信息，和/或获取所述当前视频的图像信息；If the program list is not obtained, obtain the voiceprint information of the current video, and/or determine the text information of the current video information by voice, and/or obtain the image information of the current video;
    将所述声纹信息和/或文字信息和/或图像信息发送至所述网络云端服务器，以使所述网络云端服务器识别出所述当前视频返回所述商品链接以及所述相应的时间戳。The voiceprint information and/or text information and/or image information are sent to the network cloud server, so that the network cloud server recognizes that the current video returns to the commodity link and the corresponding time stamp.
  6. 根据权利要求1-5中任意一项所述的视频商品推送方法，其特征在于，所述电视设备包括电视机以及与所述电视机连接的信号源机顶盒。The method for pushing video commodities according to any one of claims 1-5, wherein the television equipment comprises a television and a signal source set-top box connected to the television.
  7. 根据权利要求6所述的视频商品推送方法，其特征在于，所述视频商品推送方 法应用于智慧屏；The method for pushing video products according to claim 6, wherein the method for pushing video products is applied to a smart screen;
    所述通过无线网络连接电视设备，以对所述电视设备播放的当前视频进行播放时间同步，包括：The connecting a television device via a wireless network to synchronize the playback time of the current video played by the television device includes:
    若所述当前视频的信号源是来自所述信号源机顶盒，所述智慧屏从所述信号源机顶盒获取视频总时间以及当前进度，并进行播放时间同步。If the signal source of the current video is from the signal source set-top box, the smart screen obtains the total video time and current progress from the signal source set-top box, and synchronizes the playback time.
  8. 根据权利要求6所述的视频商品推送方法，其特征在于，所述智慧屏中设置有同步应用程序；The method for pushing video commodities according to claim 6, wherein the smart screen is provided with a synchronization application;
    所述智慧屏从所述信号源机顶盒获取视频总时间以及当前进度，并进行播放时间同步，包括：The smart screen obtains the total video time and current progress from the signal source set-top box, and synchronizes the playback time, including:
    在所述智慧屏连接至所述信号源机顶盒后，通过所述同步应用程序获取当前视频的长度，以及播放进度，最终在所述智慧屏上显示实时的进度条。After the smart screen is connected to the signal source set-top box, the length of the current video and the playback progress are obtained through the synchronization application, and finally a real-time progress bar is displayed on the smart screen.
  9. 根据权利要求1-8中任意一项所述的视频商品推送方法，其特征在于，所述时间戳为所述商品链接对应的商品在所述当前视频中出现的播放进度。The method for pushing video products according to any one of claims 1-8, wherein the time stamp is the playback progress of the product corresponding to the product link in the current video.
  10. 根据权利要求7-9中任意一项所述的视频商品推送方法，其特征在于，所述商品链接在经过预定时间后，在所述智慧屏上关闭显示。The method for pushing video merchandise according to any one of claims 7-9, wherein the merchandise link is turned off and displayed on the smart screen after a predetermined time has elapsed.
  11. 一种视频商品推送装置，其特征在于，包括：A video commodity pushing device, characterized in that it comprises:
    播放时间同步模块，配置成通过无线网络连接电视设备，以对所述电视设备播放的当前视频进行播放时间同步；The playback time synchronization module is configured to connect to a TV device via a wireless network to synchronize the playback time of the current video played by the TV device;
    商品链接获取模块，配置成确定所述当前视频的信息，并从网络云端服务器中获取所述当前视频的商品链接以及相应的时间戳；The commodity link obtaining module is configured to determine the information of the current video, and obtain the commodity link of the current video and the corresponding time stamp from the network cloud server;
    商品链接显示模块，配置成在检测到当前视频播放到所述相应的时间戳时，显示所述商品链接。The commodity link display module is configured to display the commodity link when it is detected that the current video is played to the corresponding time stamp.
  12. 根据权利要求11所述的视频商品推送装置，其特征在于，还包括：The video commodity pushing device according to claim 11, further comprising:
    关闭按键显示模块，配置成在显示所述商品链接的同时，显示商品链接的关闭按键；The close button display module is configured to display the close button of the product link while displaying the product link;
    商品页面开启模块，配置成响应于所述商品链接的触发，打开所述商品链接相应的商品购买网络页面；The product page opening module is configured to open a product purchase network page corresponding to the product link in response to the trigger of the product link;
    商品链接关闭模块，配置成响应于所述链接关闭按键的触发，关闭所述商品链接的显示。The commodity link closing module is configured to close the display of the commodity link in response to the triggering of the link closing button.
  13. 根据权利要求12所述的视频商品推送装置，其特征在于，还包括：The video commodity pushing device according to claim 12, further comprising:
    商品类型记录模块，配置成记录被关闭的所述商品链接相应的商品类型，以及所述商品类型的被关闭次数；The commodity type recording module is configured to record the commodity type corresponding to the closed commodity link and the number of times the commodity type has been closed;
    商品类型过滤模块，配置成在所述被关闭次数超过第一预设次数后，下次获取商品链接时对所述商品类型的商品链接进行过滤。The commodity type filtering module is configured to filter the commodity links of the commodity type when the commodity link is acquired next time after the number of closed times exceeds the first preset number of times.
  14. 一种智慧屏，其特征在于，包括存储器以及处理器，所述存储器存储有计算机程序，所述处理器运行所述计算机程序以使所述智慧屏执行根据权利要求1至10中任一项所述的视频商品推送方法。A smart screen, comprising a memory and a processor, the memory stores a computer program, and the processor runs the computer program to make the smart screen execute any one of claims 1 to 10 The video product push method described above.
  15. 一种可读存储介质，其特征在于，其存储有计算机程序，所述计算机程序在处理器上运行时执行权利要求1至10中任一项所述的视频商品推送方法。A readable storage medium, characterized in that it stores a computer program, and the computer program executes the video commodity pushing method according to any one of claims 1 to 10 when the computer program runs on a processor.
PCT/CN2020/125804 2020-04-02 2020-11-02 Method and apparatus for pushing commodity in video, smart screen, and readable storage medium WO2021196599A1 (en)

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