WO2019218348A1 - Social media live-broadcasting rewarding method - Google Patents

Social media live-broadcasting rewarding method Download PDF

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Publication number
WO2019218348A1
WO2019218348A1 PCT/CN2018/087508 CN2018087508W WO2019218348A1 WO 2019218348 A1 WO2019218348 A1 WO 2019218348A1 CN 2018087508 W CN2018087508 W CN 2018087508W WO 2019218348 A1 WO2019218348 A1 WO 2019218348A1
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Prior art keywords
live
broadcaster
social media
broadcasting
application server
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PCT/CN2018/087508
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French (fr)
Chinese (zh)
Inventor
翁绍明
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Weng Shaoming
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Priority to PCT/CN2018/087508 priority Critical patent/WO2019218348A1/en
Publication of WO2019218348A1 publication Critical patent/WO2019218348A1/en

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    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising

Definitions

  • the invention relates to a social media live reward method, in particular to an application of a shared benefit network system that can provide a broadcaster to send real rewards to the live broadcaster in real time, and achieve the open and fair sharing of benefits between the live broadcaster and the live broadcast platform operator. .
  • the live broadcast program usually runs in two technologies.
  • One is that the live application (app) developed by a specific person is installed on the smart phone, and the live broadcast application is run to enable the smart phone to capture the live broadcast in real time.
  • the image is transmitted to the streaming server (Streaming Server) of the platform corresponding to the live application, and the broadcaster needs to install the live application developed by a specific person, and then can pass the option point in the window at any time.
  • Selecting the image to be viewed and sending corresponding information to communicate with the live broadcaster, and real-time interaction between the live broadcaster and the player is enhanced by the live broadcast and the feature of multi-person viewing, so that the broadcaster has a sense of participation.
  • This type of live broadcast platform mainly receives money feedback from the recipients to donate gifts; and another live broadcast technology is broadcast live through the built-in functions of social media platforms such as Facebook and Instagram, but such
  • the difference between the live broadcast of the system of the social media platform and the specific live application of the aforementioned development is the social media platform.
  • EC has yet to open any direct profit function.
  • the current live broadcast system is based on the live application platform developed by the first type of specific personnel.
  • the biggest business problem is that the market development is not easy.
  • the broadcaster will watch the live broadcast ratio statistics and watch the live broadcaster.
  • 71.6% prefer Facebook as the main viewing platform, followed by YouTube (55.2%), 17 (19.5%), and Instagram (15.6%), which clearly shows that most of the broadcasters use the well-known social media on the international market.
  • platforms such as Facebook, YouTube, and Instagram, it is not easy for general broadcast platform operators to compete with these large brands, which will inevitably limit the market opportunities used by broadcasters and cause operational difficulties.
  • live broadcasters of live broadcasts of well-known social media such as Facebook, YouTube, and Instagram that are expected to be viewed by more broadcasters
  • live broadcasters are on the air.
  • the well-known social media platform does not have a profit function, so there is no social media platform for profit-seeking feedback.
  • the method does not encourage the live broadcaster to provide better live broadcast content.
  • the live application platform developed by the specific personnel selected in the smaller market has the development of the number of broadcasters, resulting in half the effort.
  • the present invention is a social media live reward method.
  • the system mainly provides an application server by a live broadcast platform operator, and its main feature is to sequentially run the following steps: the live broadcaster uses the smart phone P or the mobile device from the application server. Download the corresponding application, which can provide the live broadcaster to log in to the specific social media and use it to detect and identify the recipient's message identification code (Message-ID) or identity (ID).
  • the live broadcaster installs the application.
  • the application server logs in the identity data and the bank account information, and the application server receives the login information to provide the profit distribution information of the live broadcaster and the live broadcast platform operator; the live broadcaster uses the smart phone to log in to the specific social media and starts to broadcast.
  • the identity information of the broadcaster has been detected; the broadcaster can issue the bonus information to the account of the live broadcaster located in the application server according to the option in the window generated by the broadcaster during the live broadcast of any live broadcaster, the application
  • the program server will update the identity of the recipient corresponding to the identifier of the information identifier corresponding to the reward information, and the amount of the bonus point is updated to be bound to the identity of the broadcaster; the reward is allocated to the live platform operator for the combined calculation.
  • the total amount of the corresponding live broadcasters is awarded.
  • a secondary feature of the present invention is that the application is developed in accordance with the information security policy of the social media; the application server pushes the reward information to the smartphone window that has detected the identity, so that the broadcaster can click The purchase point amount; if the broadcaster is willing to purchase the credit amount, the application server provides a window for the installer to log in to enter the purchase information option to complete the purchase of the point amount, at which time the application server sets the purchase point amount Based on the identity of the broadcaster A; the program server converts the accumulated live broadcaster's total distribution amount of the reward into the actual money remittance to the live broadcaster based on the confirmed profit distribution mode of the live broadcaster and the live broadcast platform operator.
  • the social media opens a social media account, and links the social media account through the application server, so that the broadcaster views the live broadcast path of the live broadcaster on the same fan page.
  • the social media opens a social media account, and links the social media account through the application server, so that the broadcaster views the live broadcast path of the live broadcaster on the same fan page.
  • FIG. 1 is a system configuration diagram of a preferred embodiment of the present invention.
  • FIG. 2 is a configuration diagram of another preferred embodiment of the present invention.
  • FIG. 1 is a system configuration diagram of a preferred embodiment of the present invention, so that a live broadcaster LS can simultaneously have a larger opportunity for viewing and a larger profit for the broadcaster A when selecting a live broadcast platform, and the community of the present invention
  • the live broadcast reward method is a better live profit-making solution for the live broadcaster LS and the live broadcast platform operator C.
  • the method for the single live broadcaster is taken as an example, and the present invention is mainly implemented by the live broadcast platform operator C.
  • Installation login step S1 The live broadcaster LS downloads a corresponding application (APP) from the application server AP using the smart phone P or the mobile device, and the application can provide the live broadcaster LS to log in to the specific social media for use, and the application It is developed in accordance with the information security policy of the social media, and detects and recognizes the message ID (ID-ID) or identity (ID) of the broadcaster A under the corresponding social media information security policy.
  • the LS logs the identity data and the bank account information of the live broadcaster LS to the application server AP by operating the application, and the application server AP receives the login information and provides the live broadcaster LS and the live broadcast through the application.
  • the profit distribution information of platform operator C is confirmed by both parties.
  • Live broadcast step S2 After the live broadcaster LS completes the installation and login step S1, the live broadcaster LS uses the smart phone P or the mobile device to run the aforementioned application to log in to the specific social media, and when the live broadcaster LS logs in, the live broadcast is started, and the smart phone P is started.
  • the image recorded by the mobile device is transmitted to the streaming media server SS (Streaming Server) of the social media in real time, and the identity (ID) of the broadcaster A is detected by the application server AP.
  • SS streaming Server
  • Receiving step S3 The live broadcaster LS completes the live broadcast step S2, and the broadcasters A1 to A3... successively start to enter the social media through their smart phones P or mobile devices to read the streaming video transmitted by the live broadcaster LS.
  • the application server AP has detected the identity (ID) information of the broadcasters A1 to A3.
  • Push step S4 After the application server AP successively detects the identity (ID) information of the gradually added broadcasters A1 to A3..., push the reward information to each detected identity (ID) of the smart phone P or mobile On the device window, the broadcasters A1 to A3... can click on the purchase point amount.
  • Purchasing step S5 After receiving the push step S4, any of the broadcasters A, if they are willing to purchase the point amount B, the application server AP provides a window for any of the broadcasters A to enter the purchase information option to complete the point amount. At the time of purchase, the application server AP sets the purchase point amount B to the identity (ID) of the broadcaster A.
  • ID identity
  • Reward step S6 After any of the broadcasters A completes the purchase step S5, the broadcaster A can issue the award RW information according to the options in the window generated by the live broadcaster LS live program during the live broadcast of any live broadcaster LS.
  • the live broadcaster LS is set in the account of the application server AP, and the application server AP will deduct the reward RW according to the identity (ID) of the broadcaster A corresponding to the message identification code (Message-ID) that issues the bonus RW information.
  • the subsequent point amount B is updated on the identity (ID) of the receiver, ensuring that the number A of the number of the recipient A is maintained correctly.
  • Receiving and paying step S7 When any of the broadcasters A completes the rewarding step S6, the reward RW will be allocated to the total amount of the live broadcaster LS received RW of the live broadcast platform operator C combined calculation.
  • Step S8 The live broadcast platform operator C converts the accumulated live broadcaster LS to the total amount of the award RW total distribution amount into a practical amount based on the confirmed profit distribution mode of the live broadcaster LS and the live broadcast platform operator C.
  • the money is remitted to the bank account set by the aforementioned live broadcaster LS.
  • FIG. 2 it is possible to further integrate the broadcast and viewing of more live broadcasters LS1 LS3... and more broadcasters A1 ⁇ A3..., the live broadcast platform operator.
  • C further opens a social media account FG page in the social media, and links the social media account FG through the application server AP, so that the broadcasters A1 ⁇ A3... are viewed on the same fan page.
  • the live broadcaster LS1 ⁇ LS3 ... live path, so that the application server AP links the live broadcasters LS1 ⁇ LS3 ...
  • the message identification code (Message-ID) of the reward RW information is issued to provide various live program information more efficiently, and the chance of benefiting each live broadcaster LS is increased.
  • the operation of the steps of the present invention not only enables the live broadcaster to obtain more broadcasters on the widely used social media platform, but also enables the live broadcaster to operate through the special reward step of the present invention. More profit opportunities, and make the live broadcast platform operator C better profit rate; the operating steps of the present invention are not similar to the previous case invention announcement or disclosure technology first, it has already met the requirements of the application for invention patent, so it is proposed patent application.

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Abstract

A social media live-broadcasting rewarding method, the following steps are mainly operated: a live-broadcasting person uses a smart phone P or a mobile device to download a corresponding application from an application server; the application can be used by the live-broadcasting person to log in a specific social media and detect and identify the Message-ID or ID of a live-broadcasting receiving person; after installing the application, the live-broadcasting person logs in information to the application server; the application server provides a confirmation of profit allocation information of the live-broadcasting person and a live-broadcasting platform operator; the live-broadcasting person carries out a live performance after using the smart phone to log in a specific social media, transmits, in real time, a video to a streaming media server of the social media to be streaming broadcasted, and detects the ID of a broadcasting receiving person at the same time; when a broadcasting receiving person enters the social media and clicks the streaming broadcasted video transmitted by the live-broadcasting person, the application server has detected the ID information of the broadcasting receiving person; the broadcasting receiving person can send, in any live-broadcasting program of the live-broadcasting person, reward information to an account set by the live-broadcasting person in the application server; the application server updates and binds the counts after reward deduction to the ID of the broadcasting receiving person in accordance with the ID of the broadcasting receiving person corresponding to a Message-ID of the sent reward information; and the reward is contributed to the live-broadcasting platform operator, and a total reward amounts accumulated onto the corresponding live-broadcasting person is calculated.

Description

社群媒体直播奖励方法Social media live reward method 技术领域Technical field
本发明是一种社群媒体直播奖励方法，尤指一种可提供收播者实时地发出实质奖励给直播者，并达到直播者与直播平台运营商公开公平分享利益的共享利益网络***的应用。The invention relates to a social media live reward method, in particular to an application of a shared benefit network system that can provide a broadcaster to send real rewards to the live broadcaster in real time, and achieve the open and fair sharing of benefits between the live broadcaster and the live broadcast platform operator. .
背景技术Background technique
现阶段网络直播蔚为风潮，因其信息流通快速，已逐渐取代传统电视媒体的角色，消费者通过观看直播可更直接生动地获取所需的消息，包括生活所需品以及知识，而不再以传统如电视广播等特定媒体管道或传统上传Youtube等网络播放语音平台上传播放的方式获取；根据调查显示收播者最常观看的直播类型包括休闲娱乐、搞笑趣闻、专业信息(星座命理、科技3C、保养美妆、运动健身、投资理财)、新闻直播、现场活动、流行音乐或演唱会。At this stage, webcasting is a trend. Because of its rapid information flow, it has gradually replaced the role of traditional TV media. Consumers can obtain the required news more directly and vividly by watching live broadcasts, including life needs and knowledge. It is obtained by means of traditional media channels such as TV broadcasting or traditional uploading and broadcasting of the network playing voice platform such as Youtube. According to the survey, the most popular types of live broadcasts of the broadcasters include entertainment, funny anecdotes, professional information (constellation numerology, technology). 3C, maintenance beauty, sports and fitness, investment and financial management), live news, live events, pop music or concerts.
目前直播节目通常以两种技术运行，一是由特定人员开发出的直播应用程序(app)安装至智能手机后，通过直播应用程序的运行以使智能手机以实时方式将其所撷取的直播者影像传输至该直播应用程序对应的平台的流媒体服务器(Streaming Server)串流播放，而收播者则也需要安装特定人员开发出的直播应用程序后，即可随时通过窗口中的选项点选欲观看的影像并发出相对应的信息与直播者沟通，藉由直播实时地播放且提供多人观看的特性增加直播者与播放者的实时互动，更使收播者有参与其中的实际感，该此类型的直播平台主要通过收播者捐赠礼物获得金钱回馈；而另一种直播技术是通过社群媒体如Facebook、Instagram等社群媒体平台的***内建的功能进行直 播，但此类社群媒体平台的***内建的直播与前述特定开发的直播应用程序的差异是社群媒体平台的***尚未开放任何直接营利的功能。At present, the live broadcast program usually runs in two technologies. One is that the live application (app) developed by a specific person is installed on the smart phone, and the live broadcast application is run to enable the smart phone to capture the live broadcast in real time. The image is transmitted to the streaming server (Streaming Server) of the platform corresponding to the live application, and the broadcaster needs to install the live application developed by a specific person, and then can pass the option point in the window at any time. Selecting the image to be viewed and sending corresponding information to communicate with the live broadcaster, and real-time interaction between the live broadcaster and the player is enhanced by the live broadcast and the feature of multi-person viewing, so that the broadcaster has a sense of participation. This type of live broadcast platform mainly receives money feedback from the recipients to donate gifts; and another live broadcast technology is broadcast live through the built-in functions of social media platforms such as Facebook and Instagram, but such The difference between the live broadcast of the system of the social media platform and the specific live application of the aforementioned development is the social media platform. EC has yet to open any direct profit function.
现有直播***以第一类型的特定人员开发的直播应用程序平台而言，最大的经营问题在于市场开发不易，依据一项针对特定区域的收播者收看直播比例统计，收看直播的收播者中，71.6％偏好Facebook作为主要观看平台，其次是YouTube(55.2％)、17(19.5％)、Instagram(15.6％)，可清楚显示大部分的收播者多数是使用国际市场上知名社群媒体如Facebook、YouTube以及Instagram等平台，因此对于一般直播平台运营商并不容易与这些大型品牌竞争，势必大幅限缩收播者使用的市场机会，造成经营上的困难。The current live broadcast system is based on the live application platform developed by the first type of specific personnel. The biggest business problem is that the market development is not easy. According to a specific area, the broadcaster will watch the live broadcast ratio statistics and watch the live broadcaster. Among them, 71.6% prefer Facebook as the main viewing platform, followed by YouTube (55.2%), 17 (19.5%), and Instagram (15.6%), which clearly shows that most of the broadcasters use the well-known social media on the international market. For platforms such as Facebook, YouTube, and Instagram, it is not easy for general broadcast platform operators to compete with these large brands, which will inevitably limit the market opportunities used by broadcasters and cause operational difficulties.
另一方面，对于希望通过更多收播者收看的知名社群媒体如Facebook、YouTube以及Instagram等平台直播的直播者而言，除了一般有实际价格可销售的产品贩卖外，直播者在直播时不论以表演或知识性的内容进行直播，经常会对于内容上有所保留，分析其原因是因为知名社群媒体平台直播方式上并不具备营利的功能，因此缺乏营利回馈的社群媒体平台直播方式并无法鼓励直播者提供更好的直播内容，反之，选择较小市场的特定人员开发的直播应用程序平台则又有收播者数量上发展的箝制，导致事倍功半。On the other hand, for live broadcasters of live broadcasts of well-known social media such as Facebook, YouTube, and Instagram that are expected to be viewed by more broadcasters, in addition to the actual sale of products with actual prices, live broadcasters are on the air. Regardless of live performances with performance or intellectual content, there is often reservation about the content. The reason is because the well-known social media platform does not have a profit function, so there is no social media platform for profit-seeking feedback. The method does not encourage the live broadcaster to provide better live broadcast content. Conversely, the live application platform developed by the specific personnel selected in the smaller market has the development of the number of broadcasters, resulting in half the effort.
发明内容Summary of the invention
本发明是一种社群媒体直播奖励方法，该***主要是由直播平台运营商提供一应用程序服务器，其主要特征在于依序运行以下步骤：直播者使用智能手机P或移动设备从应用程序服务器下载对应的应用程序，该应用程序可提供直播者登录特定社群媒体后外挂使用，侦测并辨识收播者的信息辨识码(Message-ID)或身份(ID)，直播者安装该应用程序后向应用程序服务器登录身份数据及银行账户信息，应用程序服务器收到登录信息后提供直播者与直播平台运营商的获利分配信息确认；直播者使用智能手机登录特定社群媒体后 开始进行直播演出，并将智能手机收录的影像实时地传输到社群媒体的流媒体服务器中串流播放，同时藉由所述应用程序服务器侦测收播者的身份；收播者通过其智能手机进入社群媒体点阅直播者传出的串流播放影像，此时所述应用程序服务器已侦测到收播者的身份信息；该收播者可在任一直播者直播过程中，依据节目产生的窗口中的选项点选发出奖励信息至直播者设于应用程序服务器的账户，该应用程序服务器将依据所述发出奖励信息的信息辨识码对应的收播者的身份扣除奖励后的点数金额更新绑定于该收播者的身份上；该奖励会提拨至直播平台运营商合并计算累计所对应的直播者受奖励总额。The present invention is a social media live reward method. The system mainly provides an application server by a live broadcast platform operator, and its main feature is to sequentially run the following steps: the live broadcaster uses the smart phone P or the mobile device from the application server. Download the corresponding application, which can provide the live broadcaster to log in to the specific social media and use it to detect and identify the recipient's message identification code (Message-ID) or identity (ID). The live broadcaster installs the application. The application server logs in the identity data and the bank account information, and the application server receives the login information to provide the profit distribution information of the live broadcaster and the live broadcast platform operator; the live broadcaster uses the smart phone to log in to the specific social media and starts to broadcast. Performing and transmitting the images recorded by the smartphone to the streaming server of the social media in real time, while detecting the identity of the broadcaster by the application server; the broadcaster enters the society through the smart phone The group media clicks on the streaming video transmitted by the live broadcaster, and the application service is at this time. The identity information of the broadcaster has been detected; the broadcaster can issue the bonus information to the account of the live broadcaster located in the application server according to the option in the window generated by the broadcaster during the live broadcast of any live broadcaster, the application The program server will update the identity of the recipient corresponding to the identifier of the information identifier corresponding to the reward information, and the amount of the bonus point is updated to be bound to the identity of the broadcaster; the reward is allocated to the live platform operator for the combined calculation. The total amount of the corresponding live broadcasters is awarded.
本发明的次要特征在于：该应用程序是符合社群媒体的信息安全政策所开发的；该应用程序服务器推送奖励信息至已侦测到身份的智能手机窗口上，使得收播者能够点选购买点数金额；该收播者如愿意购买点数金额时，应用程序服务器提供收播者登录的窗口以输入购买信息选项以完成点数金额的购买，此时应用程序服务器将所述购买点数金额设定于该收播者A的身份上；程序服务器基于已确认的直播者与直播平台运营商的获利分配方式，将累计的直播者受奖励总额分配比例额度转换成实际金钱汇款至前述直播者设定的银行账户中；该社群媒体开设一社群媒体账号，并通过该应用程序服务器链接该社群媒体账号后，使收播者在同一粉丝页面观看到汇整后的直播者直播路径，藉以更有效率地提供各种直播节目信息，并增加各直播者受益的机会。A secondary feature of the present invention is that the application is developed in accordance with the information security policy of the social media; the application server pushes the reward information to the smartphone window that has detected the identity, so that the broadcaster can click The purchase point amount; if the broadcaster is willing to purchase the credit amount, the application server provides a window for the installer to log in to enter the purchase information option to complete the purchase of the point amount, at which time the application server sets the purchase point amount Based on the identity of the broadcaster A; the program server converts the accumulated live broadcaster's total distribution amount of the reward into the actual money remittance to the live broadcaster based on the confirmed profit distribution mode of the live broadcaster and the live broadcast platform operator. In the fixed bank account; the social media opens a social media account, and links the social media account through the application server, so that the broadcaster views the live broadcast path of the live broadcaster on the same fan page. In order to provide a variety of live program information more efficiently, and increase the chances of each live broadcaster.
附图说明DRAWINGS
图1是本发明较佳实施例的***配置图。1 is a system configuration diagram of a preferred embodiment of the present invention.
图2是本发明另一较佳实施例配置图。2 is a configuration diagram of another preferred embodiment of the present invention.
附图标记说明Description of the reference numerals
A收播者          AP应用程序服务器A receiver AP application server
B点数金额        C直播平台运营商B point amount C live platform operator
LS直播者         P智能手机LS Live Player P Smartphone
RW奖励           SS流媒体服务器RW reward SS streaming server
S1安装登录步骤   S2直播步骤S1 installation login step S2 live broadcast step
S3收播步骤       S4推送步骤S3 broadcast step S4 push step
S5购买步骤       S6奖励步骤S5 purchase step S6 reward step
S7收付步骤       S8提拨步骤S7 payment and payment steps S8
具体实施方式Detailed ways
请参照图1，为本发明较佳实施例的***配置图，使得直播者LS在选择直播平台时可以同时兼具有较大收播者A观看的机会与更大营利空间，本发明社群媒体直播奖励方法的运行方法为直播者LS与直播平台运营商C的一种更佳的直播营利解决方案，其中以用于单一直播者的方法为例，本发明主要是由直播平台运营商C提供一应用程序服务器AP(AP Server)，并依序运行以下步骤：Please refer to FIG. 1 , which is a system configuration diagram of a preferred embodiment of the present invention, so that a live broadcaster LS can simultaneously have a larger opportunity for viewing and a larger profit for the broadcaster A when selecting a live broadcast platform, and the community of the present invention The live broadcast reward method is a better live profit-making solution for the live broadcaster LS and the live broadcast platform operator C. The method for the single live broadcaster is taken as an example, and the present invention is mainly implemented by the live broadcast platform operator C. Provide an application server AP (AP Server) and run the following steps in sequence:
安装登录步骤S1：直播者LS使用智能手机P或移动设备从应用程序服务器AP下载对应的应用程序(APP)，该应用程序可提供直播者LS登录特定社群媒体后外挂使用，其中该应用程序是符合社群媒体的信息安全政策所开发的，且在所对应的社群媒体的信息安全政策下侦测并辨识收播者A的信息辨识码(Message-ID)或身份(ID)，直播者LS安装该应用程序后通过操作该应用程序向应用程序服务器AP登录该直播者LS的身份数据及银行账户信息，应用程序服务器AP收到前述登录信息后通过该应用程序提供直播者LS与直播平台运营商C的获利分配信息供双方确认。Installation login step S1: The live broadcaster LS downloads a corresponding application (APP) from the application server AP using the smart phone P or the mobile device, and the application can provide the live broadcaster LS to log in to the specific social media for use, and the application It is developed in accordance with the information security policy of the social media, and detects and recognizes the message ID (ID-ID) or identity (ID) of the broadcaster A under the corresponding social media information security policy. After installing the application, the LS logs the identity data and the bank account information of the live broadcaster LS to the application server AP by operating the application, and the application server AP receives the login information and provides the live broadcaster LS and the live broadcast through the application. The profit distribution information of platform operator C is confirmed by both parties.
直播步骤S2：直播者LS完成安装登录步骤S1后，直播者LS使用智能手机P或移动设备运行前述应用程序登录特定社群媒体，当直播者LS登录后开始进行直播演出，并将智能手机P或移动设备收录的影像实时地传输到社群媒体的流媒体服务器SS(Streaming Server)中串流播放，同时藉由所述应用程序服务器AP侦测收播者A的身份(ID)。Live broadcast step S2: After the live broadcaster LS completes the installation and login step S1, the live broadcaster LS uses the smart phone P or the mobile device to run the aforementioned application to log in to the specific social media, and when the live broadcaster LS logs in, the live broadcast is started, and the smart phone P is started. The image recorded by the mobile device is transmitted to the streaming media server SS (Streaming Server) of the social media in real time, and the identity (ID) of the broadcaster A is detected by the application server AP.
收播步骤S3：直播者LS完成直播步骤S2，收播者A1～A3…陆续开始通过其智能手机P或移动设备进入所述社群媒体点阅所述直播者LS传出的串流播放影像，此时所述应用程序服务器AP已侦测到收播者A1～A3…的身份(ID)信息。Receiving step S3: The live broadcaster LS completes the live broadcast step S2, and the broadcasters A1 to A3... successively start to enter the social media through their smart phones P or mobile devices to read the streaming video transmitted by the live broadcaster LS. At this time, the application server AP has detected the identity (ID) information of the broadcasters A1 to A3.
推送步骤S4：当应用程序服务器AP陆续侦测到逐渐加入的收播者A1～A3…的身份(ID)信息后，推送奖励信息至各个已侦测到身份(ID)的智能手机P或移动设备窗口上，使得收播者A1～A3…能够点选购买点数金额。Push step S4: After the application server AP successively detects the identity (ID) information of the gradually added broadcasters A1 to A3..., push the reward information to each detected identity (ID) of the smart phone P or mobile On the device window, the broadcasters A1 to A3... can click on the purchase point amount.
购买步骤S5：任一收播者A在接收该推送步骤S4后，如愿意购买点数金额B时，应用程序服务器AP提供任一收播者A登录的窗口以输入购买信息选项以完成点数金额的购买，此时应用程序服务器AP将所述购买点数金额B设定于该收播者A的身份(ID)上。Purchasing step S5: After receiving the push step S4, any of the broadcasters A, if they are willing to purchase the point amount B, the application server AP provides a window for any of the broadcasters A to enter the purchase information option to complete the point amount. At the time of purchase, the application server AP sets the purchase point amount B to the identity (ID) of the broadcaster A.
奖励步骤S6：当任一收播者A完成购买步骤S5后，该收播者A可在任一直播者LS直播过程中，依据直播者LS直播节目产生的窗口中的选项点选发出奖励RW信息至直播者LS设于应用程序服务器AP的账户，该应用程序服务器AP将依据所述发出奖励RW信息的信息辨识码(Message-ID)所对应的收播者A的身份(ID)扣除奖励RW后的点数金额B更新绑定于该收播者的身份(ID)上，确保该收播者A的点数金额B维持正确无误。Reward step S6: After any of the broadcasters A completes the purchase step S5, the broadcaster A can issue the award RW information according to the options in the window generated by the live broadcaster LS live program during the live broadcast of any live broadcaster LS. The live broadcaster LS is set in the account of the application server AP, and the application server AP will deduct the reward RW according to the identity (ID) of the broadcaster A corresponding to the message identification code (Message-ID) that issues the bonus RW information. The subsequent point amount B is updated on the identity (ID) of the receiver, ensuring that the number A of the number of the recipient A is maintained correctly.
收付步骤S7：当所述任一收播者A完成奖励步骤S6后，该奖励RW会提拨至直播平台运营商C合并计算累计所对应的直播者LS受奖励RW总额。Receiving and paying step S7: When any of the broadcasters A completes the rewarding step S6, the reward RW will be allocated to the total amount of the live broadcaster LS received RW of the live broadcast platform operator C combined calculation.
提拨步骤S8：直播平台运营商C基于已确认的直播者LS与直播平台运营商C的获利分配方式，在一定时间内，将累计的直播者LS受奖励RW总额分配比例额度转换成实际金钱汇款至前述直播者LS设定的银行账户中。Step S8: The live broadcast platform operator C converts the accumulated live broadcaster LS to the total amount of the award RW total distribution amount into a practical amount based on the confirmed profit distribution mode of the live broadcaster LS and the live broadcast platform operator C. The money is remitted to the bank account set by the aforementioned live broadcaster LS.
再请参照图2所示的本发明另一较佳实施例，能更进一步整合更多的直播者LS1～LS3…与更多的收播者A1～A3…的传播与观看，直播平台运营商C进一步地在社群媒体开设一社群媒体账号FG专页，并通过该应用程序服务器AP链接该社群媒体账号FG后，使收播者A1～A3…在同一粉丝页面观看到汇整后的直播者LS1～LS3…直播路径，使该应用程序服务器AP链接该社群媒体账号FG下所加入的直播者LS1～LS3…与收播者A1～A3的身份(ID)，同时接收各个直播后发出奖励RW信息的信息辨识码(Message-ID)，藉以更有效率地提供各种直播节目信息，并增加各直播者LS受益的机会。Referring to another preferred embodiment of the present invention shown in FIG. 2, it is possible to further integrate the broadcast and viewing of more live broadcasters LS1 LS3... and more broadcasters A1 ～ A3..., the live broadcast platform operator. C further opens a social media account FG page in the social media, and links the social media account FG through the application server AP, so that the broadcasters A1~A3... are viewed on the same fan page. The live broadcaster LS1 ~ LS3 ... live path, so that the application server AP links the live broadcasters LS1 ~ LS3 ... and the broadcaster A1 ~ A3 identity (ID) joined by the social media account FG, and receives each live broadcast The message identification code (Message-ID) of the reward RW information is issued to provide various live program information more efficiently, and the chance of benefiting each live broadcaster LS is increased.
综上所述，通过本发明各步骤的运行不但可使直播者在较广为使用的社群媒体平台获得更多的收播者，且通过本发明特殊的奖励步骤运行将使直播者有更多获利的机会，并且使得直播平台运营商C获益率更佳；本发明的运行步骤特征未有近似的前案发明公告或公开技术在先，实已符合申请发明专利的要件，故提出专利申请。In summary, the operation of the steps of the present invention not only enables the live broadcaster to obtain more broadcasters on the widely used social media platform, but also enables the live broadcaster to operate through the special reward step of the present invention. More profit opportunities, and make the live broadcast platform operator C better profit rate; the operating steps of the present invention are not similar to the previous case invention announcement or disclosure technology first, it has already met the requirements of the application for invention patent, so it is proposed patent application.

Claims (6)

  1. 一种社群媒体直播奖励方法，其中该***主要是由直播平台运营商(C)提供一应用程序服务器(AP)，并依序运行以下步骤：A social media live reward method, wherein the system mainly provides an application server (AP) by a live broadcast platform operator (C), and sequentially runs the following steps:
    安装登录步骤(S1)：直播者(LS)使用智能手机P或移动设备从应用程序服务器(AP)下载对应的应用程序，该应用程序可提供直播者(LS)登录特定社群媒体后外挂使用，侦测并辨识收播者(A)的信息辨识码(Message-ID)或身份(ID)，直播者(LS)安装该应用程序后向应用程序服务器(AP)登录身份数据及银行账户信息，应用程序服务器(AP)收到登录信息后提供直播者(LS)与直播平台运营商(C)的获利分配信息确认；Installation login step (S1): The live broadcaster (LS) downloads the corresponding application from the application server (AP) using the smartphone P or the mobile device, and the application can provide the live broadcaster (LS) to log in to the specific social media and then use the plug-in. Detecting and recognizing the message identification code (Message-ID) or identity (ID) of the broadcaster (A), and the live broadcaster (LS) installs the application and logs the identity data and bank account information to the application server (AP). After receiving the login information, the application server (AP) provides the profit distribution information confirmation of the live broadcaster (LS) and the live broadcast platform operator (C);
    直播步骤(S2)：直播者(LS)使用智能手机(P)登录特定社群媒体后开始进行直播演出，并将智能手机(P)收录的影像实时地传输到社群媒体的流媒体服务器(SS)中串流播放，同时藉由所述应用程序服务器(AP)侦测收播者(A)的身份(ID)；Live Streaming Step (S2): The live broadcaster (LS) uses a smartphone (P) to log in to a specific social media and starts a live performance, and transmits the images recorded by the smartphone (P) to the streaming media server of the social media in real time ( Streaming in SS) while detecting the identity (ID) of the broadcaster (A) by the application server (AP);
    收播步骤(S3)：收播者(A)通过其智能手机(P)进入社群媒体点阅直播者(LS)传出的串流播放影像，此时所述应用程序服务器(AP)已侦测到收播者(A)的身份(ID)信息；Receiving step (S3): The broadcaster (A) enters the social media to view the streaming video transmitted by the live broadcaster (LS) through his smart phone (P), at which time the application server (AP) has Detecting the identity (ID) information of the broadcaster (A);
    奖励步骤(S6)：该收播者(A)可在任一直播者(LS)直播过程中，依据节目产生的窗口中的选项点选发出奖励(RW)信息至直播者(LS)设于应用程序服务器(AP)的账户，该应用程序服务器(AP)将依据所述发出奖励(RW)信息的信息辨识码对应的收播者(A)的身份(ID)扣除奖励(RW)后的点数金额(B)更新绑定于该收播者的身份(ID)上；Reward step (S6): The broadcaster (A) can issue a reward (RW) message to the live broadcaster (LS) according to the option in the window generated by the program during the live broadcast of any live broadcaster (LS). An account of the program server (AP) that will deduct the reward (RW) points based on the identity (ID) of the recipient (A) corresponding to the information identification code that issued the reward (RW) information. The amount (B) update is bound to the identity (ID) of the recipient;
    收付步骤(S7)：该奖励(RW)会提拨至直播平台运营商(C)合并计算累计所对应的直播者(LS)受奖励(RW)总额。Payment and Payment Step (S7): The reward (RW) will be allocated to the live broadcaster (C) to calculate the cumulative total of the live broadcaster (LS) award (RW).
  2. 如权利要求1所述的社群媒体直播奖励方法，其中该应用程序是符合社群媒体的信息安全政策所开发的。The social media live reward method of claim 1 wherein the application is developed in accordance with an information security policy of social media.
  3. 如权利要求1所述的社群媒体直播奖励方法，其中该收播步骤(S3)完成后进行推送步骤(S4)，所述推送步骤(S4)为应用程序服务器(AP)推送奖励信息至已侦测到身份(ID)的智能手机(P)窗口上，使得收播者(A)能够点选购买点数金额。The social media live reward method according to claim 1, wherein the step (S3) is performed after the receiving step (S3) is completed, and the pushing step (S4) pushes the reward information to the application server (AP) to the The identity (ID) of the smartphone (P) window is detected so that the broadcaster (A) can click on the purchase point amount.
  4. 如权利要求3所述的社群媒体直播奖励方法，其中该收播者(A)在接收该推送步骤(S4)后，如愿意购买点数金额(B)时进行购买步骤(S5)，所述购买步骤(S5)为应用程序服务器(AP)提供收播者(A)登录的窗口以输入购买信息选项以完成点数金额的购买，此时应用程序服务器(AP)将所述购买点数金额(B)设定于该收播者A的身份(ID)上。The social media live broadcast reward method according to claim 3, wherein the broadcaster (A) performs a purchase step (S5) when receiving the push amount (B) after receiving the push step (S4), The purchase step (S5) provides the application server (AP) with a window for the broadcaster (A) login to input the purchase information option to complete the purchase of the point amount, at which time the application server (AP) will calculate the purchase point amount (B). ) is set on the identity (ID) of the recipient A.
  5. 如权利要求1所述的社群媒体直播奖励方法，其中该收付步骤(S7)完成后进行提拨步骤(S8)，所述提拨步骤(S8)为应用程序服务器(AP)基于已确认的直播者(LS)与直播平台运营商(C)的获利分配方式，将累计的直播者(LS)受奖励(RW)总额分配比例额度转换成实际金钱汇款至前述直播者(LS)设定的银行账户中。The social media live reward method according to claim 1, wherein the step (S8) is performed after the receiving and receiving step (S7) is completed, and the step (S8) is based on the confirmed confirmation of the application server (AP) The live broadcaster (LS) and the live broadcast platform operator (C) profit distribution method, the accumulated live broadcaster (LS) rewarded (RW) total distribution ratio amount is converted into the actual money transfer to the aforementioned live broadcaster (LS) In the bank account.
  6. 如权利要求1所述的社群媒体直播奖励方法，其中该社群媒体开设一社群媒体账号(FG)，并通过该应用程序服务器(AP)链接该社群媒体账号(FG)后，使收播者在同一粉丝页面观看到汇整后的直播者直播路径，藉以更有效率地提供各种直播节目信息，并增加各直播者(LS)受益的机会。The social media live reward method according to claim 1, wherein the social media opens a social media account (FG) and links the social media account (FG) through the application server (AP). The broadcaster can watch the live broadcast of the live broadcaster on the same fan page, so as to provide various live program information more efficiently and increase the chances of benefiting each live broadcaster (LS).
PCT/CN2018/087508 2018-05-18 2018-05-18 Social media live-broadcasting rewarding method WO2019218348A1 (en)

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