WO2018068161A1 - 一种跨界互动交易***及其方法 - Google Patents

一种跨界互动交易***及其方法 Download PDF

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Publication number
WO2018068161A1
WO2018068161A1 PCT/CN2016/000564 CN2016000564W WO2018068161A1 WO 2018068161 A1 WO2018068161 A1 WO 2018068161A1 CN 2016000564 W CN2016000564 W CN 2016000564W WO 2018068161 A1 WO2018068161 A1 WO 2018068161A1
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Prior art keywords
transaction
module
player
merchant
server
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PCT/CN2016/000564
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English (en)
French (fr)
Inventor
朱恩辛
黄羽岑
黄贯维
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朱恩辛
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Publication date
Priority to PCT/CN2016/000564 priority Critical patent/WO2018068161A1/zh
Application filed by 朱恩辛 filed Critical 朱恩辛
Priority to MX2019004350A priority patent/MX2019004350A/es
Priority to JP2019518238A priority patent/JP2019530932A/ja
Priority to CA3038843A priority patent/CA3038843A1/en
Priority to EP16918877.8A priority patent/EP3528194A1/en
Priority to KR1020197011373A priority patent/KR20190068553A/ko
Priority to BR112019007366A priority patent/BR112019007366A2/pt
Priority to RU2019113119A priority patent/RU2019113119A/ru
Priority to AU2016425999A priority patent/AU2016425999A1/en
Publication of WO2018068161A1 publication Critical patent/WO2018068161A1/zh
Priority to ZA201902018A priority patent/ZA201902018B/en
Priority to PH12019500734A priority patent/PH12019500734A1/en
Priority to IL265892A priority patent/IL265892A/en

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    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/06—Buying, selling or leasing transactions
    • G06Q30/0601—Electronic shopping [e-shopping]
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0207—Discounts or incentives, e.g. coupons or rebates
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements

Definitions

  • the present invention relates to the field of transaction technology, and in particular to a transaction system and method thereof that can obtain transaction information and instructions in real time in a virtual world and complete interaction in the real world.
  • the main object of the present invention is to provide a cross-border interactive trading system, which can mark a transaction event in a virtual world, and let the player find through the technology of location location. Real-world counterparts and complete interactions with specified trading events within the entity to significantly increase the sales of the physical store and increase the credibility of its consumption.
  • the main object of the present invention is to provide a cross-border interactive transaction method, which can guide interaction in the real world through a virtual world, and can drive consumers to the real world to break through the limitations of existing transactions. Can reduce transaction disputes.
  • the cross-border interactive transaction system includes:
  • a platform vendor's server host comprising at least one processing module, a transmission module and a mediation transaction platform
  • the processing module is a background program capable of performing data processing and function operation
  • the transmission module can be connected to the Internet
  • the server host Connecting at least one player database storing player identification information, a merchant database storing basic identification information of the merchant, and a matchmaking transaction database storing transaction event information;
  • At least one player's portable device having at least one transaction operation module, a wireless network transmission module, a positioning module, and an image capture module
  • the transaction operation module can be an application for performing a function operation and displaying a virtual world
  • the positioning module is configured to locate the player in a real world position
  • the wireless network transmission module is configured to wirelessly transmit data through the Internet to the server
  • the image capturing module is configured to obtain transaction interaction and product images
  • the at least one merchant terminal device has at least one interactive transaction module, a network transmission module and a commodity data module, wherein the interactive transaction module is an application software for performing function operation and displaying a virtual world, and the network transmission module is provided with a wired or
  • the wireless method transmits data through a connection with a server host through the Internet, and the commodity data module can store product descriptions and inventory.
  • the server host can transmit a transaction event in the virtual world to the player's portable device, for the player to find the corresponding merchant in the real world through the positioning of the portable device and complete the transaction event, and transmit the positioning information to the server host.
  • Data of trading event information Enables players to interact with trading events in the real world through the trading event indications in the virtual world, greatly improving the trading effect.
  • the method of trading includes at least the following steps:
  • Step S11 Starting the online, the platform provider opens the processing module of the server and the mediation transaction platform, and each player opens the transaction operation module of the portable device as needed, and each merchant also opens the interactive transaction module of the terminal device as needed, and The opened portable device and the terminal device can form an online state through a transmission module of the wireless network transmission module and the network transmission module via the Internet and the server;
  • Step S12 transmitting the positioning information, the portable device of the plurality of players may be positioned by the positioning module, transmitted to the server, and displayed in the virtual world of the portable device or the terminal device as a virtual player, the plurality of merchants
  • the terminal device can transmit the location to the server and display the merchant as a virtual merchant in the virtual world of the portable device or the terminal device;
  • Step S13 Looking for a merchant, the server can use the transaction module to deliver at least one transaction event via the Internet, the transaction event is indicated by a virtual merchant in a virtual world of the marketing processing module of the player portable device, and the real world player is based on the portable device.
  • the virtual world of the processing module moves in the corresponding real world to find a corresponding merchant or a specific place in the real world;
  • Step S14 The transaction interaction, the player interacts with the transaction operation module of the portable device, the image capturing module, etc. through image, voice or text, and transmits the transaction to the matchmaking trading platform of the server;
  • Step S15 transaction management, after completing the transaction, the transaction information may be transmitted back to the matchmaking trading platform of the server host through the portable device transaction operation module for transaction management;
  • Step S16 End, the server may transmit the updated transaction data of the corresponding virtual player or virtual merchant according to the request of the player in the real world through the portable device or the merchant through the terminal device, and simultaneously store or update the server host.
  • Player database, number of merchants According to the data of the library and the mediation transaction database.
  • FIG. 1 is a schematic diagram of a system architecture of the present invention for explaining the relative relationship of each device
  • FIG. 2 is a schematic diagram of actual system configuration in the real world according to the present invention.
  • FIG. 3 is a schematic diagram of a virtual world displayed by a portable device in the system of the present invention.
  • FIG. 4 is a schematic diagram of a real world and a virtual world of the system of the present invention.
  • Figure 5 is a schematic flow chart of the method of the present invention.
  • FIG. 6 is a schematic diagram of a group purchase transaction screen displayed by the portable device in the system of the present invention.
  • the present invention discloses a cross-border interactive transaction system and its method.
  • the technical content of the present invention will be described below through specific embodiments, so that those skilled in the art can easily understand the advantages and advantages of the present invention from the contents disclosed in the present specification. efficacy.
  • the invention can also pass Other different embodiments are implemented or applied. Therefore, with reference to the specific embodiments of the invention and the components thereof, all of the front and rear, left and right, top and bottom, upper and lower, and horizontal and vertical references are for convenience of description and are not limiting.
  • the present invention also does not limit its components to any position or spatial orientation.
  • the drawings and the dimensions specified in the specification may be varied in accordance with the design and needs of the specific embodiments of the present invention without departing from the scope of the appended claims.
  • the cross-border interactive transaction system provided by the present invention is shown in FIG. 1.
  • the system includes a platform server 10, an Internet 20, two or more player portable devices 30, and one or more merchant terminal devices. 40.
  • the server 10 can perform wired or wireless connection with each of the portable devices 30 and each of the terminal devices 40 via the Internet 20 for transmitting data, so that the player can find a transaction event in the real world indicating the virtual world. , allowing players to interact with the merchant in the real world to complete the transaction event;
  • the detailed configuration of the cross-border interactive transaction system provided by the present invention is as shown in FIG. 1 and FIG. 2, wherein the server host 10 includes at least one processing module 11, a transmission module 12, and a mediation transaction platform 13, and the processing module 11 is a built-in background program for interpreting, analyzing, comparing and processing various data, such as player's player data, merchant data, positioning data or time data, etc., and the transmission module 12 may be wireless technology or wired technology.
  • the Internet 20 is connected to receive various data or transmit transaction events to the player's portable device 30 or the merchant's terminal device 40.
  • the mediation transaction platform 13 is a built-in program that provides a player and at least one player.
  • the server 10 is electrically connected at least.
  • the player database 15 can be used to store the player's basic identification data, The data, the completion event data, and the bonus data, etc.
  • the merchant database 16 can be used to store the basic identification data of the merchant, the location data, the indication event data, and the reward data, etc.
  • the mediation transaction database 18 is used for the players and players in the storage system. Or mediating, trading events, and the like between the player and each merchant for further application and update storage of the matchmaking trading platform 13;
  • the portable device 30 can be a player's smart phone, a tablet computer, etc., and has at least one transaction operation module 31, a wireless network transmission module 35, a positioning module 37, and an image capture module 38, wherein the transaction operation
  • the module 31 is an application (APP) built into the portable device 30, as shown in FIG. 3 and FIG. 4, and includes a man-machine interface, a displayable virtual world 300 (for example, an electronic map or a street view map), and the foregoing combination.
  • a matchmaking transaction screen provided by the trading platform 13, and the virtual world 300 corresponds to a real world 200 building, road, etc. location for searching for a marketing event location and completing a transaction event.
  • the positioning module 37 may be a global positioning system (GPS).
  • the communication operation module 31 can be used to guide the player to find a merchant or an indication location, and the wireless network transmission module 35 can wirelessly connect with the server 10 to transmit data indicating the location or the player location via the Internet 20, and the image capturing module 38 Can be used to capture images of businesses, players or products;
  • the terminal device 40 may be a terminal of a merchant, a desktop computer, a notebook computer, or the like, and has at least one interactive transaction module 41, a network transmission module 45, and a commodity data module 48, wherein the interactive transaction module 41 is built in.
  • the application software of the terminal device 40 includes a man-machine interface and a displayable mediation transaction screen provided by the aforementioned mediation transaction platform 13 for setting, modifying, and logging transaction events, and the network transmission module 45 is provided with a wired or
  • the wireless device is connected to the server 10 via the Internet 20 to transmit data of the indication or the location of the merchant.
  • the terminal device 40 further includes a positioning module 47, the positioning module 47 is configured to cooperate with the interactive transaction module 41 to indicate the location of the merchant, and the commodity data module 48 Corresponding information and inventory quantity that can be used to store the merchant goods, and is used for providing the foregoing matching transaction platform 13 to be paired and used in the transaction;
  • a cross-border interactive trading system capable of combining the virtual world with the consumer to conduct the matchmaking transaction in the real world merchant is formed.
  • the servo host 10 of the above system can transmit a transaction event of the merchant in the virtual world to the portable device 30 of the player for the player to pass the transaction operation module 31 of the portable device 30.
  • the medium positioning data finds the corresponding merchant in the real world and completes the transaction event, and causes the portable device 30 to transmit the package to the server 10
  • the data including the positioning information and the transaction event information can effectively record, store, count and manage the player's transaction event data.
  • FIG. 3, FIG. 4 and FIG. 5 the process steps of the cross-border interactive transaction method are :
  • Step S11 Starting the online connection, firstly, the platform provider opens the processing module 11 of the server 10 and the mediation transaction platform 13, and each of the players 210A and 210B opens the transaction operation module 31 of the portable device 30 as needed, and each of the merchants 220A ⁇ 220D also opens the interactive transaction module 41 of the terminal device 40 as needed, and the opened portable device 30 and the terminal device 40 can transmit the module through the wireless network transmission module 35 and the network transmission module 45 via the Internet 20 and the server 10 respectively. 12 forming an online state for transmitting or receiving the transaction data;
  • Step S12 transmitting the positioning information, the portable device 30 of each of the players 210A, 210B can locate the location by the positioning module 37, and display the player 210A, 210B as a virtual player 310A, 310B in the transaction of the portable device 30.
  • the identification information, the positioning information, and the like of the virtual players 310A and 310B are then transmitted to the servo host 10 via the Internet 20 via the portable device 30, and then received by the servo host 10 for processing by the processing module 11 for data processing. .
  • the terminal device 40 transmits its preset positioning location to the server 10 via the Internet 20, and displays the merchants 220A-220D as a virtual merchant 320A-320D.
  • the terminal device 40 further has a positioning module 47 for positioning the location and transmitting the same. Positioning the location to the server 10 for display in the virtual merchants 320A-320D;
  • Step S13 Looking for a merchant, after receiving the positioning data transmitted by the player portable device 30, the server 10 can utilize the transaction processing module 11 according to the player database 15, the merchant database 16, and the marketing database 17. The data is analyzed and compared, and at least one transaction event is dispatched using the Internet 20, and the transaction event is also indicated to the virtual merchants 320A-320D in the virtual world 300 of the marketing processing module 11 of the player 210A, 210B portable device 30, the player 210A, 210B is based on processing mode on portable device 30
  • the virtual world 300 of the block 11 moves in the corresponding real world 200, and is continuously positioned by the positioning module 37 of the portable device 30, and the location is re-updated, so that the virtual players 310A, 310B are directed to the virtual merchant 320A labeled in the virtual world 300.
  • 320D advances, and finally allows the players 210A, 210B to find the corresponding merchants 220A-220D or specific locations in the real world 200 for the purpose of performing the specified transaction event;
  • Step S14 transaction interaction, as shown in FIG. 6, the players 210A, 210B can perform the question and reply of the transaction by means of video, voice or text, etc. by the transaction operation module 31 and the image capturing module 38 of the portable device 30, and transmit To the matchmaking transaction platform 13 of the server 10, the merchants 220A-220D can also obtain and track the data of the matchmaking transaction platform 13 through the interactive transaction module 41 of the terminal device 40;
  • Step S15 transaction management, after the players 210A, 210B and the merchants 220A-220D complete the transaction behavior in the real world 200, the transaction information may be transmitted back to the transaction module 31 of the portable device 30 and the interactive transaction module 41 of the terminal device 40 respectively.
  • the mediation transaction platform 13 of the server 10 is configured to record and update subsequent data for transaction management, and further complete the operation and management of the logistics and the gold flow through the matchmaking trading platform 13 if necessary, so as to facilitate future statistics. Align or analyze;
  • Step S16 End, the server 10 may transmit the updated corresponding virtual players 310A, 310B or virtual merchants 320A-320D according to the request of the terminal device 40 through the portable device 30 or the merchants 220A-220D according to the players 210A, 210B.
  • the transaction data is displayed in the transaction operation module 31 of the portable device 30 of the player 210A, 210B or the interactive transaction module 41 of the terminal device 40 of the merchant 220A-220D, and simultaneously stores or updates the player database 15 of the server 10 and the merchant.
  • the real world player can use the corresponding virtual player displayed in the virtual world to find a transaction event marked on the virtual merchant or a specific place, thereby completing the transaction event in the real world corresponding merchant or place.
  • Task and record and complete the completed transaction task on the corresponding virtual player, so that the player can be valid Guided to the merchants, greatly improving their trading results.
  • the process steps of the cross-border interactive transaction method may further add the following steps in steps S12 and S13, which include:
  • Step S12A The request 210, the player 210A of the real world 200 can request the virtual player 310B in the specific range from the transaction module 11 of the server host 10 via the Internet 20 using the transaction operation module 31 of the portable device 30, and is returned by the server 10 After being transmitted, displayed in the virtual world 300 of the transaction operation module 31, the player 210A can again request the mediation transaction platform 13 of the server host 10 to request another player 210B to a certain merchant 220B to perform a transaction event;
  • Step S12B After accepting the commission, any player 210B can learn the request by the transaction operation module 31 of the portable device 30, and can reply to the matchmaking transaction platform 13 of the server 10 to accept the commission, and then execute S13 and thereafter.
  • the player 210A can perform an interactive transaction such as viewing and discussion of the actual product in the merchant 220B of the real world 200 through another player 210B.
  • the process steps of the cross-border interactive transaction method may further add the following steps in steps S13 and S14.
  • Step S13A Requesting a group, after the players 210A and 210B of the real world 200 find the corresponding merchants 220A-220D, if there is a demand for group purchase, the transaction operation module 31 of the portable device 30 can be used to send the server 10 to the server through the Internet 20.
  • Transaction processing module 11 requests to conduct a group purchase;
  • Step S13B accepting the group, the mediation transaction platform 13 of the server 10 can select or accept the group purchase application of the player 210A, 210B after the authority evaluation 220A to 220D, and the group purchase screen, such as As shown in FIG. 6, the return is displayed on the transaction operation module 31 of the portable device 30 of the player 210A, 210B or the interactive transaction module 41 of the merchant terminal device 40, and then steps S13 and subsequent steps are performed, while other interested players 210A, 210B are displayed. It is also possible to view and trade as virtual players 310A, 310B through the transaction operation module 31 of the respective portable device 30.
  • the server 10 in the present invention can transmit a transaction event in the virtual world to the portable device 30 of the player for the player to find the corresponding merchant in the real world through the positioning of the portable device 30 and complete the transaction event, and at the same time, By accepting commissions from other players, you can also make group purchases, greatly improving the effect of their transactions, thereby increasing the added value of products and improving their economic benefits.

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Abstract

一种跨界互动交易***及其方法，该***包含有一伺服主机（10）、一因特网（20）、至少一玩家的便携设备（30）及至少一商家的终端装置（40），其中便携设备（30）至少具有一无线网络传输模块（35）、一定位模块（37）及一影像撷取模块（38），终端装置（40）至少具有一网络传输模块（45）及一商品数据库，藉此，伺服主机（10）可对玩家的便携设备（30）传送虚拟世界中虚拟商家的交易事件，供玩家通过便携设备（30）的定位模块（37）寻找真实世界中相对应的商家并完成交易事件，且利用无线网络传输模块（35）对伺服主机（10）传送包含定位信息与事件信息的玩家数据，使玩家能通过虚拟世界中的交易事件指示，让玩家与商家于真实世界中完成互动，大幅提升其交易效果。

Description

一种跨界互动交易***及其方法 技术领域
本发明涉及交易技术领域，具体而言指一种可于虚拟世界中实时得到交易信息与指示、且于真实世界中完成互动的交易***及其方法。
背景技术
近年来，受到网络科技兴起的影响，各种通过网络进行货物销售的手段越来越多，也越来越吸引人们注意，甚至出现了网上商城，让消费者可以在计算机前完成购物而无需出门，然而，这种网络购物只能看到照片或简介说明，消费者无法实际触摸到商品，也无法进行实时的咨询及挑选，与实际购物的乐趣仍有一段差距，另外，食物、饮品等食物仍是以餐厅、咖啡厅或商场超市等实体商店为主，因此实体商店仍是消费主流，无法为网上商城所取代；
另外，受到行动装置与行动网络的风行，利用网络***的电子商务、网络社群及网络游戏等，增加了虚拟世界的丰富性、实用性及趣味性。网络游戏为了增加趣味性，逼真性及参与者的成就感，与参与群体在网络世界中的互动性等原因，常会推出团购这一交易模式，让消费者可以以更低的价格完成交易，然而因为缺乏真实的互动，常有消费纠纷产生，无形间降低了网络消费的可信度。
有鉴于此，本案发明人针对现有真实世界在广告营销上所面临的问题深入探讨，并根据多年从事相关产业的研发与制造经验，经不断努力的改进，终于成功开发出一种可以结合虚拟世界与真实世界商家的一种跨界互动交易***及其方法，以克服现有的缺点与不便。
发明内容
因此，本发明的主要目的在于提供一种跨界互动交易***，以能将交易事件标示于虚拟世界的商家，让玩家通过位置定位的技术找到 真实世界的相对应实体商家，并于实体商家内完成指定交易事件的互动，以大幅提升实体商店的销售量，并提高其消费的可信度。
又，本发明的主要目的在于提供一种跨界互动交易方法，其可以通过虚拟世界引导于真实世界中实现互动，并能将消费者带动真实世界的商家，以突破现有交易的局限，同时可减少交易纠纷。
基于此，本发明提供的跨界互动交易***，其包含有：
一因特网；
一平台商的伺服主机，其包含至少有一处理模块、一传输模块及一媒合交易平台，该处理模块为一可执行数据处理与功能操作的后台程序，该传输模块可以连接该因特网，伺服主机连接至少有一储存玩家识别信息的玩家数据库、一储存商家基本识别信息的商家数据库及一储存交易事件信息的媒合事务数据库；
至少一玩家的便携设备，其至少具有一交易操作模块、一无线网络传输模块、一定位模块及一影像撷取模块，其中该交易操作模块可为一供执行功能操作及可显示虚拟世界的应用程序，定位模块可供定位玩家于真实世界的位置，无线网络传输模块可供以无线方式通过因特网与伺服主机连接传送数据，且该影像撷取模块可供取得交易互动及商品影像；
至少一商家的终端装置，其至少具有一互动交易模块、一网络传输模块及一商品数据模块，其中互动交易模块为一供执行功能操作及显示虚拟世界的应用软件，网络传输模块供以有线或无线方式通过因特网与伺服主机连接传送数据，该商品数据模块可供储存商品简介及库存。
藉此，该伺服主机可对玩家的便携设备传送虚拟世界中的交易事件，供玩家通过便携设备的定位寻找真实世界中相对应的商家并完成该交易事件，且对伺服主机传送包含定位信息与交易事件信息的数据， 使玩家能通过虚拟世界中的交易事件指示，让玩家与商家于真实世界中完成交易事件的互动，大幅提升其交易效果。
其交易的方法至少包含有以下步骤：
步骤S11：启动联机，平台商开启伺服主机的处理模块及媒合交易平台，各该玩家依需要开启其便携设备的交易操作模块，各该商家也依需要开启其终端装置的互动交易模块，且已开启的便携设备与终端装置可分别通过无线网络传输模块与网络传输模块经因特网与伺服主机的传输模块形成联机状态；
步骤S12：传送定位信息，该多个玩家的便携设备可通过定位模块定位后传送至伺服主机，并将该玩家以一虚拟玩家身份显示于便携设备或终端装置的虚拟世界中，该多个商家的终端装置可将位置后传送至伺服主机，并将该商家以一虚拟商家身份显示于便携设备或终端装置的虚拟世界中；
步骤S13：寻找商家，该伺服主机可利用事务处理模块经因特网派送至少一交易事件，该交易事件标示于玩家便携设备的营销处理模块的虚拟世界中的虚拟商家，真实世界的玩家依据便携设备上处理模块的虚拟世界于相对应的真实世界中移动寻找到真实世界中相对应的商家或特定地点；
步骤S14：交易互动，玩家以便携设备的交易操作模块、影像撷取模块等通过影像、语音或文字的方式进行交易互动，并传送至伺服主机的媒合交易平台；
步骤S15：交易管理，完成交易后，可将交易信息分别通过便携设备交易操作模块回传至该伺服主机的媒合交易平台，供进行交易管理；
步骤S16：结束，该伺服主机可根据真实世界中该玩家通过便携设备或该商家通过终端装置的请求，传送更新后的相对应虚拟玩家或虚拟商家的事务数据，同时储存或更新于伺服主机的玩家数据库、商家数 据库及媒合事务数据库的数据。
为使审查员能进一步了解本发明的构成、特征及其他目的，以下举本发明的较佳实施例，并配合图式详细说明如后，同时让熟悉该项技术领域者能够具体实施。
附图说明
图1为本发明的***架构示意图，供说明各装置相对关系；
图2为本发明于真实世界中实际的***配置示意图；
图3为本发明的***中便携设备所显示的虚拟世界示意图；
图4为本发明的***的真实世界与虚拟世界的相对应示意图；
图5为本发明的方法的流程示意图；
图6为本发明的***中便携设备所显示的团购交易画面示意图。
附图标记说明：10-伺服主机；11-处理模块；12-传输模块；13-媒合交易平台；15-玩家数据库；16-商家数据库；18-订单数据库；20-因特网；30-便携设备；31-交易操作模块；35-无线网络传输模块；37-定位模块；38-影像撷取模块；40-终端装置；41-互动交易模块；45-网络传输模块；47-定位模块；48-商品数据模块；210A、210B-玩家；220A～220D-商家；300-虚拟世界；310A、310B-虚拟玩家；320A～320D-虚拟商家；210A、210B-玩家；S11-启动联机；S12-传送定位信息；S12A-委托请求；S12B-接受委托；S13-寻找商家；S13A-请求组团；S13B-受理组团；S14-交易互动；S15-交易管理；S16-结束。
具体实施方式
本发明公开了一种跨界互动交易***及其方法，以下通过特定的具体实施形态说明本发明的技术内容，使熟悉此技艺的人士可由本说明书所揭示的内容轻易地了解本发明的优点与功效。本发明亦可通过 其他不同的具体实施形态加以施行或应用。因此随附图例的本发明的具体实施例及其构件中，所有关于前与后、左与右、顶部与底部、上部与下部、以及水平与垂直的参考，仅用于方便进行描述，并非限制本发明，亦非将其构件限制于任何位置或空间方向。图式与说明书中所指定的尺寸，当可在不离开本发明的权利要求范围内，根据本发明的具体实施例的设计与需求而进行变化。
本发明提供的跨界互动交易***如图1所示，该***包含有一平台商的伺服主机10、一因特网20、两个或两个以上玩家的便携设备30及一个或一个以上商家的终端装置40，该伺服主机10可通过因特网20与各该便携设备30及各该终端装置40进行有线或无线的连接，供传送数据，使玩家能于真实世界中寻找一指示于虚拟世界中的交易事件，让玩家与商家于真实世界中互动完成该交易事件；
本发明提供的跨界互动交易***的详细构成如图1、图2所示，其中所述的伺服主机10包含至少有一处理模块11、一传输模块12及一媒合交易平台13，该处理模块11为一内建的后台程序，供判读、分析、比对及处理各项数据，例如玩家的玩家数据、商家数据、定位数据或时间数据等，该传输模块12可以是以无线技术或有线技术连接该因特网20，供对玩家的便携设备30或商家的终端装置40进行接收各种数据或传送交易事件，媒合交易平台13为一内建的程序，其可提供一玩家与至少一玩家之间或至少一玩家与一商家之间进行视讯、语音或文字的交互消息通沟，同时可进一步执行媒合、下单后的订单、物流、金流等媒合交易管理，伺服主机10电连接至少有一玩家数据库15、一商家数据库16及一媒合事务数据库18，其中玩家数据库15可用于储存玩家的基本识别数据、定位数据、完成事件数据及各项奖励数据等，商家数据库16可用于储存商家的基本识别数据、位置数据、指示事件数据及提供奖励数据等等，媒合事务数据库18则供储存***中玩家与玩家或玩家与各商家的间进行媒合、交易事件等数据，以供媒合交易平台13进一步应用、且更新储存；
又所述的便携设备30可以是玩家的智能手机、平板计算机等，其至少具有一交易操作模块31、一无线网络传输模块35、一定位模块37及一影像撷取模块38，其中该交易操作模块31为一内建于便携设备30的应用程序(APP)，如图3、图4所示，其包含有人机接口、可显示的虚拟世界300(例如电子地图或街景地图)及前述媒合交易平台13所提供的媒合交易画面，且该虚拟世界300与真实世界200的建筑、道路等位置相对应，供用于寻找营销事件地点及完成交易事件，定位模块37可以是全球定位***(GPS)，可供配合交易操作模块31指引玩家寻找商家或指示地点，无线网络传输模块35可供以无线方式通过因特网20与伺服主机10连接传送指示位置或玩家位置的数据，该影像撷取模块38可用于撷取商家、玩家或商品的影像等；
所述的终端装置40可以是商家的终端机、桌面计算机、笔记本电脑等，其至少具有一互动交易模块41、一网络传输模块45及一商品数据模块48，其中互动交易模块41为一内建于终端装置40的应用软件，其包含有人机接口及可显示的前述媒合交易平台13所提供的媒合交易画面，供用于设定、修改及登录交易事件，网络传输模块45供以有线或无线方式通过因特网20与伺服主机10连接传送指示或商家位置的数据，该终端装置40进一步包含有一定位模块47，该定位模块47可供配合互动交易模块41标示商家地点，且该商品数据模块48可用于储存商家商品的相对应信息及库存量，用于提供前述媒合交易平台13于交易中配对使用；
藉此，形成一种可结合虚拟世界该消费者能于真实世界商家中进行媒合交易的跨界互动交易***者。
本发明于实际使用时，如图1、图2所示，通过上述***的伺服主机10可对玩家的便携设备30传送虚拟世界中商家的交易事件，供玩家通过便携设备30的交易操作模块31中定位数据寻找真实世界中相对应的商家并完成交易事件，且令便携设备30对伺服主机10传送包 含定位信息与交易事件信息的数据，将可有效记录、储存、统计及管理玩家的交易事件数据，进一步配合参看图3、图4及图5所示，该跨界互动交易方法的流程步骤为：
步骤S11：启动联机，首先由该平台商开启伺服主机10的处理模块11及媒合交易平台13，各该玩家210A、210B依需要开启其便携设备30的交易操作模块31，又各该商家220A～220D也依需要开启其终端装置40的互动交易模块41，且已开启的便携设备30与终端装置40可分别通过无线网络传输模块35与网络传输模块45经因特网20与伺服主机10的传输模块12形成联机状态，供传送或接收该等事务数据；
步骤S12：传送定位信息，各该玩家210A、210B的便携设备30可通过定位模块37进行所在位置的定位，并将该玩家210A、210B以一虚拟玩家310A、310B身份显示于便携设备30的交易操作模块31的虚拟世界300中，接着将虚拟玩家310A、310B的身份识别信息、定位信息等通过便携设备30经因特网20传送至伺服主机10，供伺服主机10接收后供处理模块11进行数据处理。如该商家220A～220D为固定式商家时，则通过其终端装置40经因特网20传送其预设的定位位置至伺服主机10，且将该商家220A～220D以一虚拟商家320A～320D显示于前述的处理模块11或互动交易模块41的虚拟世界300中，且如该商家220A～220D为移动式商家时，则通过其终端装置40会进一步具有定位模块47，供进行位置的定位，并传送其定位位置至伺服主机10，以显示于该虚拟商家320A～320D中；
步骤S13：寻找商家，该伺服主机10于接收到玩家便携设备30所传送来的定位数据后，该伺服主机10可利用事务处理模块11可依玩家数据库15、商家数据库16及营销数据库17中的数据进行分析比对，并利用因特网20派送至少一交易事件，该交易事件并会标示于玩家210A、210B便携设备30的营销处理模块11的虚拟世界300中的虚拟商家320A～320D，玩家210A、210B系依据便携设备30上处理模 块11的虚拟世界300于相对应的真实世界200中移动，并由该便携设备30的定位模块37持续定位、且重新更新位置，令虚拟玩家310A、310B向标示于虚拟世界300的虚拟商家320A～320D前进，最后让玩家210A、210B可寻找到真实世界200中相对应的商家220A～220D或特定地点，供进行指定交易事件的动作；
步骤S14：交易互动，如图6所示，玩家210A、210B并可以便携设备30的交易操作模块31、影像撷取模块38等通过影像、语音或文字等方式进行交易的提问与回复，并传送至伺服主机10的媒合交易平台13，商家220A～220D亦可通过其终端装置40的互动交易模块41取得该媒合交易平台13的数据进行追踪与管理；
步骤S15：交易管理，当玩家210A、210B与商家220A～220D于真实世界200中完成交易行为后，可将交易信息分别通过便携设备30交易操作模块31及终端装置40互动交易模块41回传至该伺服主机10的媒合交易平台13，供记录及更新后续数据，以利交易管理，同时如有需要则可通过媒合交易平台13进一步完成物流与金流的动作及管理，方便日后统计、比对或分析；
步骤S16：结束，该伺服主机10可依玩家210A、210B通过便携设备30或该商家220A～220D通过终端装置40的请求，传送更新后的相对应虚拟玩家310A、310B或虚拟商家320A～320D的事务数据，并显示于该玩家210A、210B的便携设备30的交易操作模块31或该商家220A～220D的终端装置40的互动交易模块41中，同时储存或更新伺服主机10的玩家数据库15、商家数据库16及媒合事务数据库18的资料。
通过上述方法的流程步骤，让真实世界的玩家可利用显示于虚拟世界的相对应虚拟玩家寻找标示于虚拟商家或特定地点的交易事件，从而于真实世界的相对应商家或地点完成该交易事件的任务，且将完成的交易任务记录、储存于相对应的虚拟玩家上，如此可将玩家有效 导引至商家，大幅提高其交易效果。
又如图3、图4及图5所示，该跨界互动交易方法的流程步骤进一步可以于步骤S12与步骤S13中增加下列步骤，其包含：
步骤S12A：委托请求，该真实世界200的玩家210A可利用便携设备30的交易操作模块31通过因特网20向伺服主机10的事务处理模块11请求特定范围内的虚拟玩家310B，并由伺服主机10回传后，显示于该交易操作模块31的虚拟世界300中，让该玩家210A可再次向伺服主机10的媒合交易平台13提出请求委托另一玩家210B至某一商家220B进行交易事件；
步骤S12B：接受委托，任一玩家210B可通过其便携设备30的交易操作模块31得知该委托请求后，可答复伺服主机10的媒合交易平台13接受该项委托，接着执行S13及之后的步骤，让玩家210A能通过另一玩家210B于真实世界200的商家220B中进行实际商品的查看与讨论等互动交易。
该跨界互动交易方法的流程步骤进一步可以于步骤S13与步骤S14中增加下列步骤，
步骤S13A：请求组团，该真实世界200的玩家210A、210B于寻找到相对应的商家220A～220D后，如有团购的需求，可利用便携设备30的交易操作模块31通过因特网20向伺服主机10的事务处理模块11请求进行团购；
步骤S13B：受理组团，该伺服主机10的媒合交易平台13经权限评估、询问相对应商家220A～220D后，可以选择受理或不受理该玩家210A、210B的团购申请，并将团购画面，如图6所示，回传显示于玩家210A、210B便携设备30的交易操作模块31或商家终端装置40的互动交易模块41上，接着执行S13及之后的步骤，而其他有兴趣的玩家210A、210B亦可通过各自的便携设备30的交易操作模块31，以虚拟玩家310A、310B身份进行观看及交易。
经由前述可知，本发明中的伺服主机10可对玩家的便携设备30传送虚拟世界中的交易事件，供玩家通过便携设备30的定位寻找真实世界中相对应的商家并完成该交易事件，同时可接受其他玩家委托，也可以进行团购，大幅提升其交易的效果，从而增加产品的附加价值，并提升其经济效益。

Claims (6)

  1. 一种跨界互动交易***，其特征在于，包含有：
    一因特网；
    一平台商的伺服主机，其包含至少一处理模块、一传输模块及一媒合交易平台，该处理模块为一可执行数据处理与功能操作的后台程序，该传输模块连接该因特网，伺服主机连接至少有一储存玩家识别信息的玩家数据库、一储存商家基本识别信息的商家数据库及一储存交易事件信息的媒合事务数据库；
    至少一玩家的便携设备，其至少具有一交易操作模块、一无线网络传输模块、一定位模块及一影像撷取模块，其中该交易操作模块为一供执行功能操作及可显示虚拟世界的应用程序，定位模块供定位玩家于真实世界的位置，无线网络传输模块供以无线方式通过因特网与伺服主机连接传送数据，且该影像撷取模块供取得交易互动及商品影像；
    至少一商家的终端装置，其至少具有一互动交易模块、一网络传输模块及一商品数据模块，其中互动交易模块为一供执行功能操作及显示虚拟世界的应用软件，网络传输模块供以有线或无线方式通过因特网与伺服主机连接传送数据，该商品数据模块供储存商品简介及库存。
  2. 根据权利要求1所述的跨界互动交易***，其特征在于，该便携设备是智能手机或平板计算机。
  3. 根据权利要求1所述的跨界互动交易***，其特征在于，该终端装置包含有一定位模块，移动式的商家利用该定位模块标示商家地点。
  4. 一种根据权利要求1～3中任一项所述的跨界互动交易***的交易方法，其特征在于，至少包含有以下步骤：
    步骤S11：启动联机，平台商开启伺服主机的处理模块及媒合交易平台，各该玩家依需要开启其便携设备的交易操作模块，各该商家也依需要开启其终端装置的互动交易模块，且已开启的便携设备与终端装置分别通过无线网络传输模块与网络传输模块经因特网与伺服主机的传输模块形成联机状态；
    步骤S12：传送定位信息，该多个玩家的便携设备通过定位模块定位后传送至伺服主机，并将该玩家以一虚拟玩家身份显示于便携设备或终端装置的虚拟世界中，该多个商家的终端装置将自身的位置传送至伺服主机，并将该商家以一虚拟商家身份显示于便携设备或终端装置的虚拟世界中；
    步骤S13：寻找商家，该伺服主机利用事务处理模块经因特网派送至少一交易事件，该交易事件标示于玩家便携设备的营销处理模块的虚拟世界中的虚拟商家，真实世界的玩家依据便携设备上处理模块的虚拟世界于相对应的真实世界中移动寻找到真实世界中相对应的商家或特定地点；
    步骤S14：交易互动，玩家以便携设备的交易操作模块、影像撷取模块通过影像、语音或文字的方式进行交易互动，并传送至伺服主机的媒合交易平台；
    步骤S15：交易管理，完成交易后，将交易信息分别通过便携设备交易操作模块回传至该伺服主机的媒合交易平台，供进行交易管理；
    步骤S16：结束，该伺服主机根据真实世界中该玩家通过便携设备或该商家通过终端装置的请求，传送更新后的相对应虚拟玩家或虚拟商家的事务数据，同时储存或更新于伺服主机的玩家数据库、商家数据库及媒合事务数据库的数据。
  5. 根据权利要求4所述的交易方法，其特征在于，该步骤S12与步骤S13中可增加下列步骤S12A和步骤S12B，
    步骤S12A：委托请求，玩家利用便携设备的交易操作模块通过因特网向伺服主机的事务处理模块请求特定范围内的玩家，并由伺服主机回传后显示于该交易操作模块的虚拟世界中，让该玩家可再次向伺服主机的媒合交易平台提出请求委托另一玩家至某一商家进行交易事件；
    步骤S12B：接受委托，任一玩家通过其便携设备的交易操作模块得知该委托请求后进一步答复伺服主机的媒合交易平台接受该项委托，接着执行S13及之后的步骤。
  6. 根据权利要求4或5所述的交易方法，其特征在于，该步骤S13与步骤S14中增加下列步骤S13A和步骤S13B，
    步骤S13A：请求组团，玩家于寻找到相对应的商家后，利用便携设备的交易操作模块通过因特网向伺服主机的事务处理模块请求进行团购；
    步骤S13B：受理组团，该伺服主机的媒合交易平台受理团购申请后显示于玩家便携设备的交易操作模块或商家终端装置的互动交易模块上，接着执行S13及之后的步骤。
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