WO2015011627A1 - A scented tag with three-dimensional image - Google Patents
A scented tag with three-dimensional image Download PDFInfo
- Publication number
- WO2015011627A1 WO2015011627A1 PCT/IB2014/063271 IB2014063271W WO2015011627A1 WO 2015011627 A1 WO2015011627 A1 WO 2015011627A1 IB 2014063271 W IB2014063271 W IB 2014063271W WO 2015011627 A1 WO2015011627 A1 WO 2015011627A1
- Authority
- WO
- WIPO (PCT)
- Prior art keywords
- tag
- scented
- dimensional image
- image
- lens
- Prior art date
Links
Classifications
-
- G—PHYSICS
- G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
- G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
- G09F19/00—Advertising or display means not otherwise provided for
- G09F19/12—Advertising or display means not otherwise provided for using special optical effects
- G09F19/14—Advertising or display means not otherwise provided for using special optical effects displaying different signs depending upon the view-point of the observer
-
- G—PHYSICS
- G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
- G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
- G09F3/00—Labels, tag tickets, or similar identification or indication means; Seals; Postage or like stamps
- G09F3/02—Forms or constructions
-
- G—PHYSICS
- G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
- G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
- G09F3/00—Labels, tag tickets, or similar identification or indication means; Seals; Postage or like stamps
- G09F3/02—Forms or constructions
- G09F2003/0272—Labels for containers
- G09F2003/0273—Labels for bottles, flasks
-
- G—PHYSICS
- G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
- G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
- G09F3/00—Labels, tag tickets, or similar identification or indication means; Seals; Postage or like stamps
- G09F3/02—Forms or constructions
- G09F2003/0282—Forms or constructions for textiles, e.g. clothing
-
- G—PHYSICS
- G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
- G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
- G09F3/00—Labels, tag tickets, or similar identification or indication means; Seals; Postage or like stamps
- G09F3/08—Fastening or securing by means not forming part of the material of the label itself
- G09F3/18—Casings, frames or enclosures for labels
- G09F3/20—Casings, frames or enclosures for labels for adjustable, removable, or interchangeable labels
- G09F3/204—Casings, frames or enclosures for labels for adjustable, removable, or interchangeable labels specially adapted to be attached to a shelf or the like
Definitions
- the present invention relates to a scented tag with three-dimensional image.
- US20060143963 discloses a bottle neck- hanger which is used for promotional purpose by being put to neck part of bottles easily.
- the image is transferred to paper and/or paperboard by offset printing and they are cut according to the field where it will be used.
- An objective of the present invention is to realize a scented tag with three- dimensional image having fragrance feature which highlights the brand or the brand identity by means of using various effects through lenticular printing technique of these tags enabling messages related to overview and promotion of products - which are in association with paperboard tags used in textile and shoes sectors; book dividers used in book sector; and particularly tags applied to paper, paperboard and plastic materials used on various bottles upon being printed at merchandising fields in selling points such as supermarket - to be transmitted to customers, and giving fragrance to them via fragrance essences which is an important method for increasing the sales in marketing.
- Another objective of the present invention is to realize a scented tag with three- dimensional image which is used together with promotional tags and posters such as bottle neck-hanger, wobbler, banner, stopper, turncard and for the purpose of advertising and promotion in product shelves at sales points such as supermarket.
- a further objective of the present invention is to realize a scented tag with three- dimensional image which is enriched with effects of mobility and/or depth by various effects and animation images using lenticular printing technique and creates visual difference for the purpose of advertising and promotion.
- a yet further objective of the present invention is to realize a scented tag with three-dimensional image which makes difference in sector due to distinctive fragrance essence transfer of trademarks using promotional product.
- Figure 1 is a cross-sectional view of the inventive scented tag with three- dimensional image.
- Figure 2 is a view of an embodiment of the inventive tag.
- Figure 3 is a view of another embodiment of the inventive tag.
- the components illustrated in the figures are individually numbered, where the numbers refer to the following: l .
- the inventive tag (1) essentially comprises:
- the lens plate (2) is manufactured from plastic material.
- the image (3) is transferred to the plate (2) section, which is manufactured from plastic material, that does not comprise lens by means of offset printing.
- the production creating the image (3) is prepared by lenticular lens printing technique and its one end is applied to the plate (2), that consists of lenses, surface not comprising lens.
- a tag with three-dimensional image (1) is created by means of the image (3) and the lens plate (2) located on thereof.
- a protective layer (4) is applied onto the image (3) in order to prevent paints and inks of the image (3), which is created upon being transferred to the printing surface by offset, from being scratched, cut and various deformations.
- a fragrance raw material is impregnated to the protective layer (4) by various methods.
- the protective layer (4) is manufactured from porous paper material with absorption feature.
- the protective layer (4) is manufactured from plastic material.
- the essence comprising fragrance raw material is applied to the protective layer (4) at the moment of coating onto the image (3) and/or before the coating process.
- the essence can be applied to the protective layer (4) manufactured from porous paper with absorption feature during the process of coating the image (3) to the plate (2) or the process of coating to the paper.
- the essence is impregnated to the protective layer (4), which is manufactured from plastic material, by being applied to the plastic raw material during its extrusion in form of plate by injection technique and/or extrusion technique in the course of its manufacture.
- the protective layer (4) which is coated to the non-lens surface of the lens plate (2) for the purpose of protecting view of the image (3) prepared by various effects protects printing ink and also gives scent feature to the tag (1).
- the inventive tag (1) is a textile tag which is used together with clothes in textile sector.
- the tag (1) is the one which is used together with shoes in shoes sector.
- the tag (1) is a book divider. In another preferred embodiment of the invention, the tag (1) is a bottle neck- hanger.
- the tag (1) is a shelf or product wobbler which is used for the purpose of advertising and promotion on shelves and products in sales points, advertising and merchandising sector.
- the tag (1) is turncards and posters which are used for the purpose of advertising and promotion on roofs and shelves of stores in sales points, advertising and merchandising sector.
- the tag (1) is shelf poster and banner which are used for the purpose of advertising and promotion on shelves or products in sales points, advertising and merchandising sector.
- the tag (1) is shelf poster and stopper which are used for the purpose of advertising and promotion on shelves or products in sales points, advertising and merchandising sector.
- the images (3) including the effects prepared by lenticular printing technique are applied to the other surface of the plate (2), one end of which is lens, not comprising lens.
- the inventive scented tag with three-dimensional image (1) ensures that messages related to overview and promotion of products are transmitted to customers through a scented tag prepared with three-dimensional effects, by being used instead of paperboard tags used in textile and shoes sectors on products; book dividers used in book sector; and tags at merchandising fields in selling points such as supermarket and particularly applied on various bottles upon being printed to paper, paperboard and plastic materials.
- Tags which include three-dimensional visual effects with fragrance feature by highlighting the brand identity are obtained upon gaining smell by fragrance essences for the purpose of producing promotional tags (1) such as bottle neck- hanger, shelf and product wobbler, banner, stopper, turncard in merchandising sector upon various effects such as depth and animation are applied to them by means of lenticular printing technique and subconsciously stimulating sense of smell which is an important factor for increasing the sales in marketing. It is possible to develop various embodiments of the inventive scented tag with three-dimensional image (1), it cannot be limited to examples disclosed herein and it is essentially according to claims.
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- Physics & Mathematics (AREA)
- General Physics & Mathematics (AREA)
- Engineering & Computer Science (AREA)
- Theoretical Computer Science (AREA)
- Business, Economics & Management (AREA)
- Accounting & Taxation (AREA)
- Marketing (AREA)
- Details Of Rigid Or Semi-Rigid Containers (AREA)
Abstract
The present invention relates to a scented tag with three-dimensional image(1). The inventive tag (1) comprises at least one lens plate (2) one end of which consists of lenses; at least one image (3) where the lens plate (2) is applied to its surface not comprising lens; and at least one protective layer (4) which is coated onto the image (3) in order to prevent the image (3) from being damaged, whereon fragrance essence is applied.
Description
DESCRIPTION
A SCENTED TAG WITH THREE-DIMENSIONAL IMAGE Technical Field
The present invention relates to a scented tag with three-dimensional image. Background of the Invention
Today, it is planned to increase sales in marketing sector by ensuring that products make contact with consumers. For this purpose, it is aimed to make a package distinguishable with the purpose of enabling products to attract attention by playing with product packages. Another process carried out to be distinguishable is by-products such as neck-hanger which is added to the product subsequently and makes it different than equivalent products.
The United States patent document no. US20060143963 discloses a bottle neck- hanger which is used for promotional purpose by being put to neck part of bottles easily. In the said bottle neck-hanger, the image is transferred to paper and/or paperboard by offset printing and they are cut according to the field where it will be used.
Summary of the Invention
An objective of the present invention is to realize a scented tag with three- dimensional image having fragrance feature which highlights the brand or the brand identity by means of using various effects through lenticular printing technique of these tags enabling messages related to overview and promotion of products - which are in association with paperboard tags used in textile and shoes sectors; book dividers used in book sector; and particularly tags applied
to paper, paperboard and plastic materials used on various bottles upon being printed at merchandising fields in selling points such as supermarket - to be transmitted to customers, and giving fragrance to them via fragrance essences which is an important method for increasing the sales in marketing.
Another objective of the present invention is to realize a scented tag with three- dimensional image which is used together with promotional tags and posters such as bottle neck-hanger, wobbler, banner, stopper, turncard and for the purpose of advertising and promotion in product shelves at sales points such as supermarket.
A further objective of the present invention is to realize a scented tag with three- dimensional image which is enriched with effects of mobility and/or depth by various effects and animation images using lenticular printing technique and creates visual difference for the purpose of advertising and promotion.
A yet further objective of the present invention is to realize a scented tag with three-dimensional image which makes difference in sector due to distinctive fragrance essence transfer of trademarks using promotional product.
Detailed Description of the Invention
"A scented tag with three-dimensional image" realized to fulfill the objectives of the present invention is shown in the figures attached, in which:
Figure 1 is a cross-sectional view of the inventive scented tag with three- dimensional image.
Figure 2 is a view of an embodiment of the inventive tag.
Figure 3 is a view of another embodiment of the inventive tag.
The components illustrated in the figures are individually numbered, where the numbers refer to the following: l . Tag
2. Lens plate
3. Image
4. Protective layer
The inventive tag (1) essentially comprises:
- at least one lens plate (2) one end of which consists of lenses;
- at least one image (3) where the lens plate (2) is applied to its surface not comprising lens; and
- at least one protective layer (4) which is coated onto the image (3) in order to prevent the image (3) from being damaged, whereon fragrance essence is applied.
In the inventive tag (1), the lens plate (2) is manufactured from plastic material. The image (3) is transferred to the plate (2) section, which is manufactured from plastic material, that does not comprise lens by means of offset printing. Thus, when it is looked at the tag (1) from the surface comprising lens from different angles images (3) having mobility and/or depth effects appear.
In the inventive tag (1), the production creating the image (3) is prepared by lenticular lens printing technique and its one end is applied to the plate (2), that consists of lenses, surface not comprising lens. A tag with three-dimensional image (1) is created by means of the image (3) and the lens plate (2) located on thereof.
A protective layer (4) is applied onto the image (3) in order to prevent paints and inks of the image (3), which is created upon being transferred to the printing
surface by offset, from being scratched, cut and various deformations. In a preferred embodiment of the invention, a fragrance raw material is impregnated to the protective layer (4) by various methods. In a preferred embodiment of the invention, the protective layer (4) is manufactured from porous paper material with absorption feature. Whereas in another preferred embodiment of the invention, the protective layer (4) is manufactured from plastic material. In the inventive tag (1), the essence comprising fragrance raw material is applied to the protective layer (4) at the moment of coating onto the image (3) and/or before the coating process. The essence can be applied to the protective layer (4) manufactured from porous paper with absorption feature during the process of coating the image (3) to the plate (2) or the process of coating to the paper. The essence is impregnated to the protective layer (4), which is manufactured from plastic material, by being applied to the plastic raw material during its extrusion in form of plate by injection technique and/or extrusion technique in the course of its manufacture. Thus, the protective layer (4) which is coated to the non-lens surface of the lens plate (2) for the purpose of protecting view of the image (3) prepared by various effects protects printing ink and also gives scent feature to the tag (1).
In a preferred embodiment of the invention, the inventive tag (1) is a textile tag which is used together with clothes in textile sector. In another preferred embodiment of the invention, the tag (1) is the one which is used together with shoes in shoes sector.
In another preferred embodiment of the invention, the tag (1) is a book divider.
In another preferred embodiment of the invention, the tag (1) is a bottle neck- hanger.
In another preferred embodiment of the invention, the tag (1) is a shelf or product wobbler which is used for the purpose of advertising and promotion on shelves and products in sales points, advertising and merchandising sector.
In another preferred embodiment of the invention, the tag (1) is turncards and posters which are used for the purpose of advertising and promotion on roofs and shelves of stores in sales points, advertising and merchandising sector.
In another preferred embodiment of the invention, the tag (1) is shelf poster and banner which are used for the purpose of advertising and promotion on shelves or products in sales points, advertising and merchandising sector.
In another preferred embodiment of the invention, the tag (1) is shelf poster and stopper which are used for the purpose of advertising and promotion on shelves or products in sales points, advertising and merchandising sector. In preparing the inventive tag (1) firstly the images (3) including the effects prepared by lenticular printing technique are applied to the other surface of the plate (2), one end of which is lens, not comprising lens. In order that the image
(3) does not move off the lens plate (2) and/or is not damaged, a protective layer
(4) is applied onto the image (3). By means of the fragrance raw material applied to the protective layer (4) during its manufacture and/or in the course of its application onto the image (3), the protective layer (4) gives scent feature to the tag (1). Thus, the product wherein the tag (1) is applied acquires a remarkable feature by means of the three-dimensional image and scent comprised by it. The inventive scented tag with three-dimensional image (1) ensures that messages related to overview and promotion of products are transmitted to
customers through a scented tag prepared with three-dimensional effects, by being used instead of paperboard tags used in textile and shoes sectors on products; book dividers used in book sector; and tags at merchandising fields in selling points such as supermarket and particularly applied on various bottles upon being printed to paper, paperboard and plastic materials.
Tags which include three-dimensional visual effects with fragrance feature by highlighting the brand identity are obtained upon gaining smell by fragrance essences for the purpose of producing promotional tags (1) such as bottle neck- hanger, shelf and product wobbler, banner, stopper, turncard in merchandising sector upon various effects such as depth and animation are applied to them by means of lenticular printing technique and subconsciously stimulating sense of smell which is an important factor for increasing the sales in marketing. It is possible to develop various embodiments of the inventive scented tag with three-dimensional image (1), it cannot be limited to examples disclosed herein and it is essentially according to claims.
Claims
1. A scented tag with three-dimensional image (1) essentially comprising
- at least one lens plate (2) one end of which consists of lenses;
characterized by
- at least one image (3) where the lens plate (2) is applied to its surface not comprising lens; and
- at least one protective layer (4) which is coated onto the image (3) in order to prevent the image (3) from being damaged, whereon fragrance essence is applied.
2. A scented tag with three-dimensional image (1) according to Claim 1, characterized by the lens plate (2) which is manufactured from plastic material.
3. A scented tag with three-dimensional image (1) according to Claim 2, characterized by the image (3) which is transferred to the plate (2) section that does not comprise lens, by means of offset printing.
4. A scented tag with three-dimensional image (1) according to any of the preceding claims, characterized by the image (3) which is prepared by lenticular lens printing technique and one end of which is applied to the plate (2), that consists of lenses, surface not comprising lens.
5. A scented tag with three-dimensional image (1) according to any of the preceding claims, characterized by the protective layer (4) which is manufactured from porous paper material with absorption feature.
6. A scented tag with three-dimensional image (1) according to Claim 5, characterized by the protective layer (4) which is manufactured from porous
paper with absorption feature wherein the essence is applied during the process of coating the image (3) to the plate (2) or coating to the paper.
7. A scented tag with three-dimensional image (1) according to any of Claim 1 to 4, characterized by the protective layer (4) which is manufactured from plastic material.
8. A scented tag with three-dimensional image (1) according to Claim 7, characterized by the protective layer (4) wherein the essence is impregnated by being applied to the plastic raw material during its extrusion in form of plate by injection technique and/or extrusion technique in the course of its manufacture.
9. A scented tag with three-dimensional image (1) according to any of the preceding claims, which is a textile tag used together with clothes in textile sector.
10. A scented tag with three-dimensional image (1) according to any of Claim 1 to 8, which is a book divider.
11. A scented tag with three-dimensional image (1) according to any of Claim 1 to 8, which is a bottle neck-hanger.
12. A scented tag with three-dimensional image (1) according to any of Claim 1 to 8, which is a shelf poster and stopper that are used for the purpose of advertising and promotion on shelves or products in sales points, advertising and merchandising sector.
13. A scented tag with three-dimensional image (1) according to any of Claim 1 to 8, which is a turncard and poster that are used for the purpose of advertising and promotion on roofs and shelves of stores in sales points, advertising and merchandising sector.
Applications Claiming Priority (2)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| TR201308919 | 2013-07-23 | ||
| TR2013/08919 | 2013-07-23 |
Publications (1)
| Publication Number | Publication Date |
|---|---|
| WO2015011627A1 true WO2015011627A1 (en) | 2015-01-29 |
Family
ID=51585142
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| PCT/IB2014/063271 WO2015011627A1 (en) | 2013-07-23 | 2014-07-21 | A scented tag with three-dimensional image |
Country Status (1)
| Country | Link |
|---|---|
| WO (1) | WO2015011627A1 (en) |
Cited By (1)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| RU202038U1 (en) * | 2020-02-14 | 2021-01-28 | Акционерное общество "Управляющая компания группы предприятий "ГОТЭК" (АО "УК ГП "ГОТЭК") | Showbox function box |
Citations (4)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| US20060143963A1 (en) | 2005-01-03 | 2006-07-06 | Carol Joyce Witt | Bottle neckhanger |
| EP1970880A1 (en) * | 2007-03-13 | 2008-09-17 | Jan Overwater | Label of a fibrous sheet containing a fragrant substance |
| US20090173654A1 (en) * | 2008-01-04 | 2009-07-09 | Nanoventions Holdings, Llc | Merchandising Systems, Methods of Merchandising, and Point-Of-Sale Devices Comprising Micro-Optics Technology |
| WO2011095932A1 (en) * | 2010-02-02 | 2011-08-11 | Hasan Hakan Artun | A package having three dimensional label and production method thereof |
-
2014
- 2014-07-21 WO PCT/IB2014/063271 patent/WO2015011627A1/en active Application Filing
Patent Citations (4)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| US20060143963A1 (en) | 2005-01-03 | 2006-07-06 | Carol Joyce Witt | Bottle neckhanger |
| EP1970880A1 (en) * | 2007-03-13 | 2008-09-17 | Jan Overwater | Label of a fibrous sheet containing a fragrant substance |
| US20090173654A1 (en) * | 2008-01-04 | 2009-07-09 | Nanoventions Holdings, Llc | Merchandising Systems, Methods of Merchandising, and Point-Of-Sale Devices Comprising Micro-Optics Technology |
| WO2011095932A1 (en) * | 2010-02-02 | 2011-08-11 | Hasan Hakan Artun | A package having three dimensional label and production method thereof |
Cited By (1)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| RU202038U1 (en) * | 2020-02-14 | 2021-01-28 | Акционерное общество "Управляющая компания группы предприятий "ГОТЭК" (АО "УК ГП "ГОТЭК") | Showbox function box |
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