WO2012144071A1 - Image information web link system - Google Patents
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- WO2012144071A1 WO2012144071A1 PCT/JP2011/059948 JP2011059948W WO2012144071A1 WO 2012144071 A1 WO2012144071 A1 WO 2012144071A1 JP 2011059948 W JP2011059948 W JP 2011059948W WO 2012144071 A1 WO2012144071 A1 WO 2012144071A1
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
Definitions
- the present invention relates to an image information WEB link system that enables WEB links by assigning IDs to image information and assigning individual URLs. Furthermore, the present invention relates to a system that enables participation in social media such as Twitter and information collection from social media using a URL function provided to image information.
- customers access their social media to obtain information. For example, in order to transmit and browse information regarding a certain event, only a vague search method using a keyword or the like is provided, and sharing of information regarding a certain event is not easy.
- information on the WEB can be transmitted and viewed based on the URL. Magazine information such as publications is handled on social media because it has the same information content as a WEB page, but there is no individual URL and access to the WEB from the magazine is not possible. There is almost no, and the product service information published in magazines and posters in towns can be said that there is no way to quickly get the opinions of others when you see them.
- the present invention has solved these points.
- the information distribution method disclosed in Patent Document 1 if there is no communication means for transmitting detailed information synchronously, abundant introduction information and reputation information regarding advertising products cannot be distributed, and the advertising effect to the user And the effect of attracting customers is not enough, and there is room for further improvement.
- the present invention assigns an ID for each image information and assigns an individual URL to enable use on the WEB. By simply reading the above code or reading an image, it is possible to easily access information sites related to the content and related sites.
- the image information WEB link system of the present invention displays an administrator-side server having a database of image information, a client-side computer connected to the administrator-side server via a network, and a screen automatically generated based on the information
- An image information WEB link system comprising device terminals, an input means for inputting information name, image information, summary, category, information related information, advertisement related information to a database, and input data for each information
- a storage means for assigning and storing an ID number for each information a storage means for assigning and storing an individual URL for each information, and a display means for displaying the individual URL on a magazine or a screen.
- the image information WEB link system stores the database input information in association with the ID, further displays a display means for symbolizing the URL including the ID and displaying it as an image; Reading means for accessing the database, reading means for acquiring each piece of information associated with the ID based on the ID in the read URL, and on each social media based on the acquired information A list of posts about information, a post page about the information to each social media, detailed information about the information, a list of information related to the information, an advertising banner about the information, a product purchase homepage, a product official homepage, , Automatically generate a landing page linked to any of the advertising product related information And the step, and summarized in that comprising a display means for displaying them.
- the image information WEB link system of the present invention includes an administrator side server having a database of image information, a client side computer connected to the administrator side server via a network, and a screen automatically generated based on the information.
- An image information WEB link system comprising device terminals to be displayed, the input means for inputting information name, magazine image information, image information, summary, category, information related information, advertisement related information to the database, and Storage means for storing data with an ID number assigned to each piece of information, the database input information is stored in association with the ID, reading means for reading a magazine image with a device terminal, and access to the database Judgment to analyze and compare the read magazine image and the stored magazine image information
- the image information WEB link system of the present invention includes a registration means for registering a hash tag in the database, an installation means for installing a button capable of linking to Twitter on the landing page, and pressing a button for Twitter.
- the gist is that posting with hashtags is possible.
- the automatic generation means of the landing page acquires whether there is a hash tag comment on the Twitter for the individual information, and displays the acquired comment on the screen.
- the gist of the present invention is to further include a transition means.
- the gist of the image information WEB link system of the present invention is that the information provider can input information provided by the information provider himself / herself into the database by connecting the database to the Internet.
- URL is given to the magazine information
- the URL information is coded and posted in the magazine
- the mobile banner advertisement information of the advertising product and social media related to the advertising product are read by reading the code with a terminal device.
- the gist is to make it possible to access a landing page that shares the link information, social media information, tweet function information, and link information to the advertising magazine related site.
- the advertisement information refers to all information such as the price and performance of the advertisement product
- the advertisement product related information includes all information related to the advertisement product such as the purchase site of the advertisement product and the advertisement product banner.
- the first effect of the present invention is that a URL is assigned to all image information, so that information that has been acquired only on the magazine can be linked to the WEB. Furthermore, since image information is assigned an ID and registered in the database, and many pieces of information associated with the ID are also registered, it is possible to extract related information from the database based on the ID. It is also possible to compose a landing page provided with a combination of a plurality of pieces of extracted information, and to change to the landing page by converting it into a symbol or URL.
- the second effect is that the image information can be used on the WEB, so that it is possible to link to social media such as Twitter, and it is possible to easily obtain a tweet about the image information. You can see a lot of users' raw voices about them, and as a result, users can easily get a lot of information.
- social media such as Twitter
- An important effect of the present invention is that by sharing information among social media users, a great word-of-mouth effect is produced even for those who have not seen the image. Even if you are interested in seeing a good reputation on one social media, you can immediately check the magazines that are posted, and you can see detailed banner ads of advertising products on the landing page.
- the image information is a product to be advertised, it is possible to register and link the details of the advertised product and the purchase site of the advertised product.
- the action is also smooth.
- the official website of the advertising company is also linked, so you can check it immediately.
- a fourth effect that a wide range of information can be obtained from related sites is also recognized. In this way, it is possible to easily acquire detailed information from various fields by using the system of the present invention for a single product, and the application procedure for subsequent product purchases can be performed smoothly. The original intended effect can be obtained.
- image information means magazine image information, advertisement image information, product image information, landscape image information, person image information, and the like, and means all image information without limitation. Moreover, it is not limited to these, and it does not relate to the amount of information. For example, if it is an entire perspective photo of a product, it is product image information, if it is a photo representing a landscape, it is landscape image information, and a magazine with a magazine is a magazine that contains this landscape photo and an essay about it. If there is, it becomes magazine image information.
- the information related information registered together with each image information includes all information related to the information such as a hash tag in Twitter (registered trademark).
- the advertisement-related information refers to all information such as the price and performance of the advertisement product, and refers to all related information of the advertisement product such as the name and number of the magazine in which the advertisement product purchase site or advertisement product is posted.
- the information registered in the database can be increased or decreased as appropriate, and is not limited to these.
- Social media is a form in which users send out information and information is exposed to an unspecified number of users, such as Twitter, Green (registered trademark), and many other blogs. In the present invention, since it is not possible to specify which social media the user is using, it is possible to link to a plurality of social media.
- the reading code is not limited to the QR code, and may be an image recognition technique using a magazine.
- each means in the present invention for example, an automatic screen generation means, a storage means, etc. adopts a generally adopted method.
- FIG. 1 is a schematic diagram for explaining an image information registration database of the present invention.
- (1) to (4) are each registered image information, (1) is product image information, (2) is person image information, (3) is landscape image information, (4) is magazine image information, Therefore, each information can be registered in the database from any of the administrator side server (5) and the client side computer (6) connected via the Internet. As shown in the figure, these pieces of information are assigned names, and categories, IDs, URLs, and the like are sequentially attached. By assigning IDs and URLs to each image information in this way, information that has been treated only as magazines, photographs, and paintings can be targeted on the WEB, including various social media, Linking with related sites is possible, and the value as information is dramatically improved.
- FIG. 2 shows an embodiment of the present invention, showing the system configuration of the present invention
- FIG. 3 shows an example of a landing page.
- (11) is a mobile screen
- (12) is magazine information
- (13) is a specific code
- (14) is a landing page
- (14 ') is tweet information
- (15) is User A's tweet.
- the page, (16) is the purchase site
- (16 ') is the official page of the sponsor
- (17) is the follower's page.
- FIG. 3 is an enlarged view of the landing page (14).
- FIG. 4 shows an example of the specific code provided on the magazine.
- the landing page (14) displays the tweet information (14 ′), and the advertisement company's official site (16 ′) product purchase site 16 is displayed on the top thereof. ing. Therefore, the advertising company registers the contents of the above-described configuration items, that is, the URLs of these advertisement product related information, in the landing page configuration item of the image information database (7) from the client computer connected to the Internet.
- a hash tag (18) can be registered on the database registration screen of FIG. 1, and when it is registered, the corresponding landing page is identified by this hash tag, and tweets related to this information are aggregated. Can be displayed on the screen.
- the ID (9) or QR code (10) of the database registration information is printed on the advertisement magazine surface (12) as the specific code (13) as shown in FIG.
- an ID may be provided in the QR code, and the QR code and the ID may be associated with each other. If the QR code cannot be read as in the case of a computer or if the reading is not successful, if there is an ID number, the landing page can be easily accessed by inputting the ID number. If it is such a magazine magazine (12), those who are interested in seeing the magazine magazine can access the landing page (14) for this product just by reading this QR code. Since the tweet on social media (Twitter) is displayed by registering the hash tag, a reputation for this product can be obtained instantly.
- Twitter shows the user's tweets on each page and the user's tweets you are following. Also, if you want to participate in this tweet, you can press the button (8) in FIG. 3 to move to a tweetable page and participate in the tweet.
- a plurality of social media are associated with unique URLs. For example, in the case of Twitter, when the “Tweet” button is selected and transitioned, the screen automatically transitions to a screen that tweetes the content of the Lansing page within the Twitter, and the user can tweet immediately.
- Mr. A instead of reading the specific code (13) of a certain magazine, Mr. A can read the magazine image of the magazine and make a transition to the landing page (14). Specifically, the magazine image is registered in advance in the database and stored in correspondence with the URL. The information of the read image is analyzed, the comparison with the information of the already registered image is performed, and if matching is performed, the URL is automatically given.
- users can save time and effort to find where a specific code is located in the magazine, and simply switch to the landing page simply by reading the image of the magazine they are interested in. It becomes possible to know the reputation by looking.
- the system screen configuration includes a landing page (post list screen) (14), a list screen (20), a magazine information screen (19), a top screen (21). Transition is possible.
- a landing page post list screen
- a list screen (20)
- a top screen (21). Transition is possible.
- Various items are provided and various searches are possible. Especially when looking at the social media screen from a specific code, but a customer who felt it was good to know the reputation, put another product keyword with another keyword and go to see the reputation of another product It is also possible.
- the magazine information screen (19) is a screen prepared in pairs with the posting list screen (14), which is a landing screen, and displays magazine information and simple contents. Accordingly, a person who has viewed a magazine can confirm the contents of the magazine, and a person who has transitioned from social media can also use the information to confirm the magazine information.
- Each list screen (20) displays a list of landing pages searched by category or keyword in addition to a list for each issue of a magazine.
- FIG. 5 shows an example in which Mr. B, who read a tweet about sweets about social media, was able to obtain information on magazines that he had never read using the system of the present invention, and to obtain it immediately.
- Mr. B found a reputation of a cake shop in a tweet of his friend A.
- the tweet source (information source) was selected.
- a transition was made to the landing page of the system of the present invention, and the evaluation of the information could be known from other people's tweets.
- the magazine information screen (19) linked to the landing page it was possible to know the information of the cake shop by looking at the detailed magazine information.
- Example 4 Mr. B who was watching a magazine showed an example in which the same sweets were developed and browsed to other magazines.
- the user wants to see a list of other information handled by the magazine, and selects the magazine name button (22) provided above the landing page shown in FIG.
- the article list (20) was displayed, and other articles in the magazine were browsed.
- the person in charge of the company wants to propagate information about their products on social media, increase the recognition rate, and use word-of-mouth evaluation for marketing, and publishes the present invention in publications that introduce their products. It was. Due to the word-of-mouth behaviors of people shown in the above example, a lot of information was propagated on social media, the recognition rate increased, and the number of purchases from purchase sites also increased. In addition, hundreds of reviews can be used for marketing.
- the publisher can use and sell the present invention having the advertising effect as shown in the above embodiment as one advertising system.
- all magazine advertisements are advertisements that contain a specific code, and by increasing access to the landing page from readers, a number of word-of-mouth effects can be created and the advertising effect can be dramatically increased. Is expected.
- publishers are not limited to pages that introduce products, but by posting the present invention on all kinds of information, such as editorial pages, interview articles, columns, and one episode of manga, communication that allows readers to share their thoughts on the information. It is possible to provide a new form of publishing that provides a venue.
- the present invention is not limited to the above embodiment, and various screen configurations and links are possible.
- an ID is assigned to each image information and an individual URL is given to enable use on the WEB. Therefore, the image information can be used on the WEB, and any information and WEB can be used. Since it can be linked, it has industrial applicability.
Abstract
A web link system that enables image information to be used on the web by assigning an ID and assigning an individual URL for each piece of image information. This image information web link system comprises: an administrator server equipped with a database for image information; a client computer connected to the administrator server by means of a network; and an equipment terminal that displays screens which are generated automatically on the basis of said information. In addition, this web link system is equipped with: an input means that inputs to the database information names, image information, summaries, categories, information-related information, and advertisement-related information; a storage means that assigns and stores an ID number for each piece of information of the input data; a storage means that assigns and stores an individual URL for each piece of information; and a display means that displays the individual URLs in a magazine or on a screen. In addition, a user is able to access an information site about the content of an image merely by reading the image.
Description
本発明は、画像情報にＩＤを付与し、個別ＵＲＬを付与することでＷＥＢリンクを可能とする画像情報ＷＥＢリンクシステムに関する。
さらに、本発明は画像情報に持たせたＵＲＬ機能により、ツイッターなどのソーシャルメディアへの参加やソーシャルメディアからの情報収集を可能とするシステムに関する。 The present invention relates to an image information WEB link system that enables WEB links by assigning IDs to image information and assigning individual URLs.
Furthermore, the present invention relates to a system that enables participation in social media such as Twitter and information collection from social media using a URL function provided to image information.
さらに、本発明は画像情報に持たせたＵＲＬ機能により、ツイッターなどのソーシャルメディアへの参加やソーシャルメディアからの情報収集を可能とするシステムに関する。 The present invention relates to an image information WEB link system that enables WEB links by assigning IDs to image information and assigning individual URLs.
Furthermore, the present invention relates to a system that enables participation in social media such as Twitter and information collection from social media using a URL function provided to image information.
近年、ツイッター（登録商標）等のソーシャルメディアへのユーザーの情報発信内容から商品評価情報等を得ることが良く行われ、そのような口こみによる広告効果は、企業側からの一方的な広告方法に比べてより消費者・利用者の購入意欲に対して影響力をもつ時代となっている。
In recent years, it is often performed to obtain product evaluation information etc. from the user's information transmission contents to social media such as Twitter (registered trademark), and the advertising effect by such a squeeze is a unilateral advertising method from the company side Compared to this, it has become an era that has more influence on consumers and users' willingness to purchase.
一般的には、これらのソーシャルメディアには顧客が自らアクセスして、情報を得るようになっている。例えば、ある事象に関して、情報を発信、閲覧するためには、キーワード等による漠然とした検索方法しか提供されておらず、ある事象に関しての情報の共有は容易ではない。一方でＷＥＢ上の情報は、ＵＲＬをベースに情報の発信、閲覧をすることが可能である。出版物等の誌面情報は、ＷＥＢ上のページと同様の情報内容を持つにも関わらず、個別のＵＲＬが無い上に、誌面からＷＥＢ上にアクセスも出来ないため、ソーシャルメディア上で取り扱われる事が殆どなく、また雑誌や町中のポスターに掲載されている商品サービス情報にあっては、それらを見た瞬間にすばやく他人の意見を得る方法はないといえる。
Generally, customers access their social media to obtain information. For example, in order to transmit and browse information regarding a certain event, only a vague search method using a keyword or the like is provided, and sharing of information regarding a certain event is not easy. On the other hand, information on the WEB can be transmitted and viewed based on the URL. Magazine information such as publications is handled on social media because it has the same information content as a WEB page, but there is no individual URL and access to the WEB from the magazine is not possible. There is almost no, and the product service information published in magazines and posters in towns can be said that there is no way to quickly get the opinions of others when you see them.
そこで、広告発信源に赤外線などによる通信手段を設置しておき、広告の放映中に通信手段を介して利用者の携帯端末へ広告元のＵＲＬ情報等を配信する下記発明が提案されている（例えば、特許文献１を参照）。
Therefore, the following invention has been proposed in which communication means using infrared rays or the like is installed in the advertisement transmission source, and the URL information of the advertisement source is distributed to the user's mobile terminal via the communication means during the broadcast of the advertisement ( For example, see Patent Document 1).
上述した特許文献１に示される情報配信方法では、広告に同期して情報が得られるものであるが、そうするためには、広告発信源に通信手段が必要となる。従って用途範囲も狭く、限られた条件でしか広告情報が得られなくなる。通常の誌面からは赤外線による通信は不可能であるため、用途範囲が狭い。またその商品に対する実際の利用者の評判というものが全く分からず、利用者情報を得ようとすると、利用者が広告発信源の通信手段と携帯端末とで情報のやりとりを行うことにより得るしか方法がない。さらに、ソーシャルメディアを利用している人にあっては、自己の信頼できるソーシャルメディアでの評判を確かめたいと考えるが、複数のソーシャルメディアに対応できるサイトはあまりなく、またサイト側から誌面情報である雑誌等の情報にアクセスできるサイトは存在しない。いずれのソーシャルメディアであっても、対応できるサイトであれば、利用者が日ごろ慣れ親しんでいるソーシャルメディアを利用できるため、利用者間での情報の共有がスムーズに行え、大きな口コミ効果が生まれる。
In the information distribution method disclosed in Patent Document 1 described above, information is obtained in synchronization with an advertisement. To do so, a communication means is required for the advertisement transmission source. Accordingly, the application range is narrow, and advertisement information can be obtained only under limited conditions. Since communication with infrared rays is impossible from a normal magazine, the application range is narrow. In addition, the actual user's reputation for the product is not known at all, and when trying to obtain user information, the user can only obtain it by exchanging information between the communication means of the advertisement source and the portable terminal. There is no. In addition, people who use social media want to check their reputation in social media that they can trust, but there are not many sites that can handle multiple social media, and the site side uses magazine information. There is no site that can access information such as a magazine. Regardless of which social media you can use, you can use social media that users are accustomed to on a daily basis, so that information can be shared smoothly between users and a great word-of-mouth effect will be created.
これらの点を解決したのが、本発明である。
また、特許文献１に示される情報配信方法では、同期して詳細情報を発信する通信手段がないと広告商品に関する豊富な紹介情報や評判情報などを配信する事ができず、利用者に対する宣伝効果および集客効果が十分ではなく、さらに向上させる余地がある。 The present invention has solved these points.
In addition, in the information distribution method disclosed inPatent Document 1, if there is no communication means for transmitting detailed information synchronously, abundant introduction information and reputation information regarding advertising products cannot be distributed, and the advertising effect to the user And the effect of attracting customers is not enough, and there is room for further improvement.
また、特許文献１に示される情報配信方法では、同期して詳細情報を発信する通信手段がないと広告商品に関する豊富な紹介情報や評判情報などを配信する事ができず、利用者に対する宣伝効果および集客効果が十分ではなく、さらに向上させる余地がある。 The present invention has solved these points.
In addition, in the information distribution method disclosed in
本発明は、以上の問題点を解決するために、画像情報ごとにＩＤを付与するとともに、個別ＵＲＬを付与して、ＷＥＢ上での利用を可能としたものである、さらに、利用者が画像上のコードを読み取るか画像を読み取るだけで、そのコンテンツについての情報サイト、関連サイトに容易にアクセスできるようにしたものである。
In order to solve the above problems, the present invention assigns an ID for each image information and assigns an individual URL to enable use on the WEB. By simply reading the above code or reading an image, it is possible to easily access information sites related to the content and related sites.
本発明の画像情報ＷＥＢリンクシステムは、画像情報についてのデータベースを備えた管理者側サーバと、該管理者側サーバとネットワークにより接続されたクライアント側コンピュータ並びに該情報に基き自動生成された画面を表示する機器端末とからなる画像情報ＷＥＢリンクシステムであって、情報の名称、画像情報、概要、カテゴリー、情報関連情報、広告関連情報をデータベースに入力する入力手段と、入力されたデータを各情報ごとにＩＤ番号を付与して記憶する記憶手段と、各情報ごとに個別ＵＲＬを付与して記憶する記憶手段と、該個別ＵＲＬを誌面または画面上に表示する表示手段とを有することを要旨とする。
The image information WEB link system of the present invention displays an administrator-side server having a database of image information, a client-side computer connected to the administrator-side server via a network, and a screen automatically generated based on the information An image information WEB link system comprising device terminals, an input means for inputting information name, image information, summary, category, information related information, advertisement related information to a database, and input data for each information And a storage means for assigning and storing an ID number for each information, a storage means for assigning and storing an individual URL for each information, and a display means for displaying the individual URL on a magazine or a screen. .
さらに、本発明の画像情報ＷＥＢリンクシステムは、該データベース入力情報は該ＩＤに関連づけられて記憶され、さらに、上記ＩＤを含んだＵＲＬを記号化し画像として表示する表示手段と、該表示を機器端末で読み取る読み取り手段と、上記データベースにアクセスして、読み取ったＵＲＬ内のＩＤを元に、ＩＤに関連づけられた各情報を取得する読み出し手段と、該取得した情報に基き、各ソーシャルメディア上の該情報についての投稿一覧と、各ソーシャルメディアへの該情報についての投稿ページと、該情報の詳細情報と、該情報関連情報一覧と、該情報に関する広告バナーと、商品購入ホームページと、商品公式ホームページと、広告商品関連情報のいずれか複数にリンクしているランディングページを自動生成する自動生成手段と、それらを表示する表示手段とからなることを要旨とする。
Further, the image information WEB link system according to the present invention stores the database input information in association with the ID, further displays a display means for symbolizing the URL including the ID and displaying it as an image; Reading means for accessing the database, reading means for acquiring each piece of information associated with the ID based on the ID in the read URL, and on each social media based on the acquired information A list of posts about information, a post page about the information to each social media, detailed information about the information, a list of information related to the information, an advertising banner about the information, a product purchase homepage, a product official homepage, , Automatically generate a landing page linked to any of the advertising product related information And the step, and summarized in that comprising a display means for displaying them.
また本発明の画像情報ＷＥＢリンクシステムは、画像情報についてのデータベースを備えた管理者側サーバと、該管理者側サーバとネットワークにより接続されたクライアント側コンピュータ並びに該情報に基き自動生成された画面を表示する機器端末とからなる画像情報ＷＥＢリンクシステムであって、情報の名称、誌面画像情報、画像情報、概要、カテゴリー、情報関連情報、広告関連情報をデータベースに入力する入力手段と、入力されたデータを各情報ごとにＩＤ番号を付与して記憶する記憶手段と、該データベース入力情報は該ＩＤに関連づけられて記憶され、さらに、誌面画像を機器端末で読み取る読み取り手段と、上記データベースにアクセスして、読み取った誌面画像と記憶されている誌面画像情報とを分析対比する判断手段と近似と判断した場合に、データベースからＩＤを取得する読み出し手段と、該取得した情報に基き、各ソーシャルメディア上の該情報についての投稿一覧と各ソーシャルメディアへの該情報についての投稿ページと、該情報の詳細情報と、該情報関連情報一覧と該情報に関する広告バナーと、商品購入ホームページと、商品公式ホームページと広告商品関連情報のいずれか複数にリンクしているランディングページを自動生成する自動生成手段と、それらを表示する表示手段とからなることを要旨とする。
The image information WEB link system of the present invention includes an administrator side server having a database of image information, a client side computer connected to the administrator side server via a network, and a screen automatically generated based on the information. An image information WEB link system comprising device terminals to be displayed, the input means for inputting information name, magazine image information, image information, summary, category, information related information, advertisement related information to the database, and Storage means for storing data with an ID number assigned to each piece of information, the database input information is stored in association with the ID, reading means for reading a magazine image with a device terminal, and access to the database Judgment to analyze and compare the read magazine image and the stored magazine image information A reading means for acquiring an ID from the database when it is determined to be approximate, a list of posts about the information on each social media and a posting page about the information to each social media based on the acquired information; Automatic generation of a landing page linked to any one of the detailed information of the information, the information related information list, the advertising banner related to the information, the product purchase homepage, the product official homepage, and the advertising product related information. The gist of the invention is that it comprises generation means and display means for displaying them.
さらに、本発明の画像情報ＷＥＢリンクシステムは該データベースにハッシュタグの登録を行う登録手段と、該ランディングページにツイッターへのリンク可能としたボタンを設置する設置手段と、ツイッターへのボタンを押すことでハッシュタグを伴う投稿を可能としたことを要旨とする。
Furthermore, the image information WEB link system of the present invention includes a registration means for registering a hash tag in the database, an installation means for installing a button capable of linking to Twitter on the landing page, and pressing a button for Twitter. The gist is that posting with hashtags is possible.
本発明の画像情報ＷＥＢリンクシステムは、該ランディングページの自動生成手段において、個別情報についてツイッター上のハッシュタグのコメントがあるかどうかをツイッターサーバ上から取得し、取得したコメントを画面上に表示する表示手段、他のソーシャルメディアについてのコメントがあるかどうかを当該ソーシャルメディアサーバ上から取得し、取得したコメントを画面上に表示する表示手段、該ランディングページに複数のソーシャルメディアへの遷移ボタンを設けた遷移手段をさらに有することを要旨とする。
In the image information WEB link system of the present invention, the automatic generation means of the landing page acquires whether there is a hash tag comment on the Twitter for the individual information, and displays the acquired comment on the screen. Display means, whether there is a comment about other social media from the social media server, display means for displaying the acquired comment on the screen, a transition page to a plurality of social media is provided on the landing page The gist of the present invention is to further include a transition means.
本発明の画像情報ＷＥＢリンクシステムにおいて、該データベースをインターネットと接続させることにより、情報提供主が自己が提供する情報について、自らデータベースに入力することを可能としたことを要旨とする。
誌面情報にＵＲＬを付与し、該誌面内に、該ＵＲＬ情報をコード化して掲載し、該コードの端末機器での読みとりにより、該広告商品の携帯バナー広告情報と、該広告商品に関するソーシャルメディアへのリンク情報と、ソーシャルメディア内情報と、つぶやき機能情報と、該広告掲載雑誌関連サイトへのリンク情報とを共有したランディングページにアクセス可能としたことを要旨とする。ここで、広告情報とは、広告商品の価格や性能などあらゆる情報を指し、広告商品関連情報とは、広告商品の購入サイトや広告商品バナー等広告商品に関連する情報をすべて含む。 The gist of the image information WEB link system of the present invention is that the information provider can input information provided by the information provider himself / herself into the database by connecting the database to the Internet.
URL is given to the magazine information, the URL information is coded and posted in the magazine, and the mobile banner advertisement information of the advertising product and social media related to the advertising product are read by reading the code with a terminal device. The gist is to make it possible to access a landing page that shares the link information, social media information, tweet function information, and link information to the advertising magazine related site. Here, the advertisement information refers to all information such as the price and performance of the advertisement product, and the advertisement product related information includes all information related to the advertisement product such as the purchase site of the advertisement product and the advertisement product banner.
誌面情報にＵＲＬを付与し、該誌面内に、該ＵＲＬ情報をコード化して掲載し、該コードの端末機器での読みとりにより、該広告商品の携帯バナー広告情報と、該広告商品に関するソーシャルメディアへのリンク情報と、ソーシャルメディア内情報と、つぶやき機能情報と、該広告掲載雑誌関連サイトへのリンク情報とを共有したランディングページにアクセス可能としたことを要旨とする。ここで、広告情報とは、広告商品の価格や性能などあらゆる情報を指し、広告商品関連情報とは、広告商品の購入サイトや広告商品バナー等広告商品に関連する情報をすべて含む。 The gist of the image information WEB link system of the present invention is that the information provider can input information provided by the information provider himself / herself into the database by connecting the database to the Internet.
URL is given to the magazine information, the URL information is coded and posted in the magazine, and the mobile banner advertisement information of the advertising product and social media related to the advertising product are read by reading the code with a terminal device. The gist is to make it possible to access a landing page that shares the link information, social media information, tweet function information, and link information to the advertising magazine related site. Here, the advertisement information refers to all information such as the price and performance of the advertisement product, and the advertisement product related information includes all information related to the advertisement product such as the purchase site of the advertisement product and the advertisement product banner.
本発明による第１の効果は、あらゆる画像情報にＵＲＬを付与するため、誌面上でしか取得されていなかった情報についても、ＷＥＢとのリンクが可能となる。さらに、画像情報にはＩＤを付与してデータベースに登録し、そのＩＤにより関連づけられた多くの情報も登録を行うので、そのＩＤを元に、関連情報のデータベースからの取り出しが可能となる。取り出した情報を複数組み合わせてそれらを設けたランディングページを構成し、記号化あるいはＵＲＬ化してそのランディングページに遷移することも可能となる。
The first effect of the present invention is that a URL is assigned to all image information, so that information that has been acquired only on the magazine can be linked to the WEB. Furthermore, since image information is assigned an ID and registered in the database, and many pieces of information associated with the ID are also registered, it is possible to extract related information from the database based on the ID. It is also possible to compose a landing page provided with a combination of a plurality of pieces of extracted information, and to change to the landing page by converting it into a symbol or URL.
第２の効果は、画像情報をＷＥＢ上で利用可能としたことで、ツイッターなどのソーシャルメディアとのリンクが可能となり、該画像情報についてのつぶやきを簡単に得ることが可能となる。それらについての利用者の生の声をたくさん見ることができ、さらにその結果、利用者は容易に多くの情報を得ることができる。しかも、上記特許文献と異なり、情報選択は利用者が自分の意思で選択するため、一方的に自己が欲しない広告情報が自己の携帯端末に配信され、迷惑することがない。
ソーシャルメディア利用者間で情報を共有することにより、当該画像を見ていない人にも大きな口コミ効果が生まれる点もこの発明の重要な効果である。１つのソーシャルメディアでの良い評判を見て興味をもった場合にも、即座に掲載されている雑誌を確認したり、ランディングページの広告商品の詳細なバナー広告を見ることも可能となる。 The second effect is that the image information can be used on the WEB, so that it is possible to link to social media such as Twitter, and it is possible to easily obtain a tweet about the image information. You can see a lot of users' raw voices about them, and as a result, users can easily get a lot of information. In addition, unlike the above-mentioned patent documents, since the user selects information by his / her own intention, advertising information that he / she does not want is unilaterally distributed to his / her mobile terminal and is not inconvenienced.
An important effect of the present invention is that by sharing information among social media users, a great word-of-mouth effect is produced even for those who have not seen the image. Even if you are interested in seeing a good reputation on one social media, you can immediately check the magazines that are posted, and you can see detailed banner ads of advertising products on the landing page.
ソーシャルメディア利用者間で情報を共有することにより、当該画像を見ていない人にも大きな口コミ効果が生まれる点もこの発明の重要な効果である。１つのソーシャルメディアでの良い評判を見て興味をもった場合にも、即座に掲載されている雑誌を確認したり、ランディングページの広告商品の詳細なバナー広告を見ることも可能となる。 The second effect is that the image information can be used on the WEB, so that it is possible to link to social media such as Twitter, and it is possible to easily obtain a tweet about the image information. You can see a lot of users' raw voices about them, and as a result, users can easily get a lot of information. In addition, unlike the above-mentioned patent documents, since the user selects information by his / her own intention, advertising information that he / she does not want is unilaterally distributed to his / her mobile terminal and is not inconvenienced.
An important effect of the present invention is that by sharing information among social media users, a great word-of-mouth effect is produced even for those who have not seen the image. Even if you are interested in seeing a good reputation on one social media, you can immediately check the magazines that are posted, and you can see detailed banner ads of advertising products on the landing page.
これにより、第３の効果として、画像情報が広告したい商品であった場合には、広告商品の詳細や広告商品の購入サイトなども登録したりリンクすることが可能となるため、消費者の購入行為もスムーズとなる。また、広告企業がどのような企業か、規模やホームページを見たいと思えば、広告企業の公式ホームページもリンクがはられているため、確認作業もすぐ可能となる。さらに、この広告商品がほかのどのような雑誌に掲載されているかも、誌面一覧で確認することが可能となる。自分が雑誌で見た広告では、当該商品を外出用のフォーマルな服として着ている写真が掲載されていたが、他の雑誌広告を見ることで、こんどは組み合わせるアイテムを工夫すればカジュアルな装いにも利用できることなどが読み取れ、ますます購入意欲を掻き立てるような効果も期待できる。幅広く情報を関連サイトから取得できるという第４の効果も認められる。
このように、ひとつの商品についても、本発明システムを利用することで、簡便に多方面からの詳細情報の取得が可能であるとともに、その後の商品購買の申し込み手続き等が円滑に行えるため、広告元の意図する効果が得られることとなる。 As a third effect, if the image information is a product to be advertised, it is possible to register and link the details of the advertised product and the purchase site of the advertised product. The action is also smooth. Also, if you want to see what kind of company the advertising company is, the scale and homepage, the official website of the advertising company is also linked, so you can check it immediately. Furthermore, it is possible to check in the magazine list what other magazines the advertisement product is published in. In the advertisement I saw in a magazine, there was a picture that the product was worn as formal clothes for going out, but by looking at other magazine advertisements, this time it will be casual if you devise items to combine It can be read that it can also be used, and it can also be expected to stimulate the purchase motivation. A fourth effect that a wide range of information can be obtained from related sites is also recognized.
In this way, it is possible to easily acquire detailed information from various fields by using the system of the present invention for a single product, and the application procedure for subsequent product purchases can be performed smoothly. The original intended effect can be obtained.
このように、ひとつの商品についても、本発明システムを利用することで、簡便に多方面からの詳細情報の取得が可能であるとともに、その後の商品購買の申し込み手続き等が円滑に行えるため、広告元の意図する効果が得られることとなる。 As a third effect, if the image information is a product to be advertised, it is possible to register and link the details of the advertised product and the purchase site of the advertised product. The action is also smooth. Also, if you want to see what kind of company the advertising company is, the scale and homepage, the official website of the advertising company is also linked, so you can check it immediately. Furthermore, it is possible to check in the magazine list what other magazines the advertisement product is published in. In the advertisement I saw in a magazine, there was a picture that the product was worn as formal clothes for going out, but by looking at other magazine advertisements, this time it will be casual if you devise items to combine It can be read that it can also be used, and it can also be expected to stimulate the purchase motivation. A fourth effect that a wide range of information can be obtained from related sites is also recognized.
In this way, it is possible to easily acquire detailed information from various fields by using the system of the present invention for a single product, and the application procedure for subsequent product purchases can be performed smoothly. The original intended effect can be obtained.
本発明において、画像情報とは、誌面画像情報、広告画像情報、商品画像情報、風景画像情報、人物画像情報等を意味し、内容に限定なく、画像情報のすべてを意味する。また、これらに限定されるものではなく、情報量の多寡にも関係しない。例えば、ある商品の全体斜視写真であれば商品画像情報であり、風景を表している写真であれば風景画像情報であり、雑誌のある誌面をこの風景写真とそれに関するエッセイが記載された誌面であれば、誌面画像情報となる。
また各画像情報とともに登録される、情報関連情報とは、例えばツイッター（登録商標）におけるハッシュタグなど当該情報に関連するものをすべて含む。広告関連情報とは、広告商品の価格や性能などあらゆる情報を指し、広告商品の購入サイトや広告商品が掲載された雑誌の名前や号数など広告商品のあらゆる関連情報を指す。なおデータベースに登録する情報については、適宜増減が可能で、これらに限定されるものではない。
ソーシャルメディアとはユーザーが情報を発信し、不特定多数のユーザーに対して露出された情報形成がなされるもので、ツイッター・Ｇｒｅｅ（登録商標）・その他多数のブログなどがあげられる。本発明においては、利用者がどのソーシャルメディアを利用しているかが特定できないため、複数のソーシャルメディアにリンクできるようにしている。
なお、読み取りコードはＱＲコードに限らず、誌面を利用した画像認識技術などでも良く、広告誌面画像を読み取っても、該読み取り画像と上記登録情報のうちの画像情報と両者の分析比較を行い、近似であれば、同一画像と認識して、本発明のランディングページにリンクできるようにしてもよい。
なお、本発明における各手段、例えば、画面の自動生成手段や、記憶手段等は、一般に採用されている方法を採用する。 In the present invention, image information means magazine image information, advertisement image information, product image information, landscape image information, person image information, and the like, and means all image information without limitation. Moreover, it is not limited to these, and it does not relate to the amount of information. For example, if it is an entire perspective photo of a product, it is product image information, if it is a photo representing a landscape, it is landscape image information, and a magazine with a magazine is a magazine that contains this landscape photo and an essay about it. If there is, it becomes magazine image information.
The information related information registered together with each image information includes all information related to the information such as a hash tag in Twitter (registered trademark). The advertisement-related information refers to all information such as the price and performance of the advertisement product, and refers to all related information of the advertisement product such as the name and number of the magazine in which the advertisement product purchase site or advertisement product is posted. The information registered in the database can be increased or decreased as appropriate, and is not limited to these.
Social media is a form in which users send out information and information is exposed to an unspecified number of users, such as Twitter, Green (registered trademark), and many other blogs. In the present invention, since it is not possible to specify which social media the user is using, it is possible to link to a plurality of social media.
The reading code is not limited to the QR code, and may be an image recognition technique using a magazine. Even if an advertisement magazine image is read, the scanned image and the image information of the registered information are analyzed and compared. If they are approximate, they may be recognized as the same image and linked to the landing page of the present invention.
It should be noted that each means in the present invention, for example, an automatic screen generation means, a storage means, etc. adopts a generally adopted method.
また各画像情報とともに登録される、情報関連情報とは、例えばツイッター（登録商標）におけるハッシュタグなど当該情報に関連するものをすべて含む。広告関連情報とは、広告商品の価格や性能などあらゆる情報を指し、広告商品の購入サイトや広告商品が掲載された雑誌の名前や号数など広告商品のあらゆる関連情報を指す。なおデータベースに登録する情報については、適宜増減が可能で、これらに限定されるものではない。
ソーシャルメディアとはユーザーが情報を発信し、不特定多数のユーザーに対して露出された情報形成がなされるもので、ツイッター・Ｇｒｅｅ（登録商標）・その他多数のブログなどがあげられる。本発明においては、利用者がどのソーシャルメディアを利用しているかが特定できないため、複数のソーシャルメディアにリンクできるようにしている。
なお、読み取りコードはＱＲコードに限らず、誌面を利用した画像認識技術などでも良く、広告誌面画像を読み取っても、該読み取り画像と上記登録情報のうちの画像情報と両者の分析比較を行い、近似であれば、同一画像と認識して、本発明のランディングページにリンクできるようにしてもよい。
なお、本発明における各手段、例えば、画面の自動生成手段や、記憶手段等は、一般に採用されている方法を採用する。 In the present invention, image information means magazine image information, advertisement image information, product image information, landscape image information, person image information, and the like, and means all image information without limitation. Moreover, it is not limited to these, and it does not relate to the amount of information. For example, if it is an entire perspective photo of a product, it is product image information, if it is a photo representing a landscape, it is landscape image information, and a magazine with a magazine is a magazine that contains this landscape photo and an essay about it. If there is, it becomes magazine image information.
The information related information registered together with each image information includes all information related to the information such as a hash tag in Twitter (registered trademark). The advertisement-related information refers to all information such as the price and performance of the advertisement product, and refers to all related information of the advertisement product such as the name and number of the magazine in which the advertisement product purchase site or advertisement product is posted. The information registered in the database can be increased or decreased as appropriate, and is not limited to these.
Social media is a form in which users send out information and information is exposed to an unspecified number of users, such as Twitter, Green (registered trademark), and many other blogs. In the present invention, since it is not possible to specify which social media the user is using, it is possible to link to a plurality of social media.
The reading code is not limited to the QR code, and may be an image recognition technique using a magazine. Even if an advertisement magazine image is read, the scanned image and the image information of the registered information are analyzed and compared. If they are approximate, they may be recognized as the same image and linked to the landing page of the present invention.
It should be noted that each means in the present invention, for example, an automatic screen generation means, a storage means, etc. adopts a generally adopted method.
次に、本発明を実施するためのいくつかの実施例について図面を参照して詳細に説明する。
Next, some embodiments for carrying out the present invention will be described in detail with reference to the drawings.
図１は本発明の画像情報登録データベースについて説明する概略図である。（１）から（４）は各登録画像情報であり、（１）は商品画像情報、（２）は人物画像情報、（３）は風景画像情報、（４）は誌面画像情報であり、それぞれにつき、管理者側サーバ（５）とインターネットで接続されたクライアント側コンピュータ（６）のいずれからでも、各情報についてデータベースへの登録が可能となっている。図に示すように、これらの情報は名称が付され、カテゴリー、ＩＤ、ＵＲＬ等が順次付されていく。
このようにして各画像情報にＩＤやＵＲＬが付与されることで、今まで誌面や写真、絵画としてしか扱われなかった情報が、ＷＥＢ上でも対象とすることがき、さまざまなソーシャルメディをはじめ、関連サイトとのリンクが可能となり、情報としての価値が飛躍的に向上する。 FIG. 1 is a schematic diagram for explaining an image information registration database of the present invention. (1) to (4) are each registered image information, (1) is product image information, (2) is person image information, (3) is landscape image information, (4) is magazine image information, Therefore, each information can be registered in the database from any of the administrator side server (5) and the client side computer (6) connected via the Internet. As shown in the figure, these pieces of information are assigned names, and categories, IDs, URLs, and the like are sequentially attached.
By assigning IDs and URLs to each image information in this way, information that has been treated only as magazines, photographs, and paintings can be targeted on the WEB, including various social media, Linking with related sites is possible, and the value as information is dramatically improved.
このようにして各画像情報にＩＤやＵＲＬが付与されることで、今まで誌面や写真、絵画としてしか扱われなかった情報が、ＷＥＢ上でも対象とすることがき、さまざまなソーシャルメディをはじめ、関連サイトとのリンクが可能となり、情報としての価値が飛躍的に向上する。 FIG. 1 is a schematic diagram for explaining an image information registration database of the present invention. (1) to (4) are each registered image information, (1) is product image information, (2) is person image information, (3) is landscape image information, (4) is magazine image information, Therefore, each information can be registered in the database from any of the administrator side server (5) and the client side computer (6) connected via the Internet. As shown in the figure, these pieces of information are assigned names, and categories, IDs, URLs, and the like are sequentially attached.
By assigning IDs and URLs to each image information in this way, information that has been treated only as magazines, photographs, and paintings can be targeted on the WEB, including various social media, Linking with related sites is possible, and the value as information is dramatically improved.
図２は本発明の実施例の一つであり、本発明システム構成を示し、図３はランディングページの一例を示す。
図２おいて、（１１）は携帯画面、（１２）は誌面情報、（１３）は特定コード、（１４）はランディングページ、（１４’）はつぶやき情報、（１５）は利用者Ａのつぶやきページ、（１６）は購入サイトであり、（１６’）はスポンサーの公式ページ、（１７）はフォロー者のページを示すものである。図３はランディングページ（１４）の拡大図である。
図４は誌面上に設ける特定コードの一例を示すものである。 FIG. 2 shows an embodiment of the present invention, showing the system configuration of the present invention, and FIG. 3 shows an example of a landing page.
In FIG. 2, (11) is a mobile screen, (12) is magazine information, (13) is a specific code, (14) is a landing page, (14 ') is tweet information, and (15) is User A's tweet. The page, (16) is the purchase site, (16 ') is the official page of the sponsor, and (17) is the follower's page. FIG. 3 is an enlarged view of the landing page (14).
FIG. 4 shows an example of the specific code provided on the magazine.
図２おいて、（１１）は携帯画面、（１２）は誌面情報、（１３）は特定コード、（１４）はランディングページ、（１４’）はつぶやき情報、（１５）は利用者Ａのつぶやきページ、（１６）は購入サイトであり、（１６’）はスポンサーの公式ページ、（１７）はフォロー者のページを示すものである。図３はランディングページ（１４）の拡大図である。
図４は誌面上に設ける特定コードの一例を示すものである。 FIG. 2 shows an embodiment of the present invention, showing the system configuration of the present invention, and FIG. 3 shows an example of a landing page.
In FIG. 2, (11) is a mobile screen, (12) is magazine information, (13) is a specific code, (14) is a landing page, (14 ') is tweet information, and (15) is User A's tweet. The page, (16) is the purchase site, (16 ') is the official page of the sponsor, and (17) is the follower's page. FIG. 3 is an enlarged view of the landing page (14).
FIG. 4 shows an example of the specific code provided on the magazine.
本実施例では、ブーツについてある企業が効率的な広告を希望している場合を例に説明する。この企業は、本発明の画像情報ＷＥＢリンクシステムを採用して、雑誌広告のみならず、ツイッターなどのソーシャルページでの評価やつぶやきによる口コミ効果をあげようとしている。そのため、本発明システムを利用することを決定した。この企業あるいは管理者がブーツについて画像情報を登録した段階で、管理者側でＩＤ、ハッシュタグ、カテゴリー、概要等の必要な情報の登録が行われる。続いてこの企業は、携帯やコンピュータ上に表示されるランディングページのコンテンツを決定し、自らデータベースに登録することもできる。
In the present embodiment, a case where a company regarding boots desires an efficient advertisement will be described as an example. This company adopts the image information WEB link system of the present invention to increase the word-of-mouth effect by not only magazine advertisements but also social pages such as Twitter and tweets. Therefore, it was decided to use the system of the present invention. When the company or administrator registers image information about boots, necessary information such as ID, hashtag, category, and outline is registered on the administrator side. Subsequently, the company can determine the content of the landing page displayed on the mobile phone or computer and register it in the database.
ランディングページ（１４）は、図２の携帯画面に示すように、つぶやき情報（１４’）を表示し、その上部には広告企業の公式サイト（１６’）商品購入サイト１６を表示する構成となっている。そこで広告企業は、インターネットに接続されたクライアントのコンピュータから上記構成項目の内容、すなわちこれらの広告商品関連情報のＵＲＬを画像情報データベース（７）のランディングページ構成項目に登録をする。また、図１のデータベース登録画面にはハッシュタグ（１８）の登録も可能であり、登録してある場合には、該当のランディングページがこのハッシュタグで識別され、この情報に関するつぶやきを集約して画面に表示することができる。そして、広告誌面（１２）には、図４に示すようにデータベース登録情報のＩＤ（９）かＱＲコード（１０）を特定コード（１３）として印刷しておく。 ＱＲコード内にＩＤを設けて、ＱＲコードとＩＤを関連づけて良いのはもちろんである。コンピュータのようにＱＲコードの読み取りができない場合や読み取りがうまくいかない場合にＩＤ番号があれば、これを入力することで、簡単にランディングページにアクセスできるようになる。
このような雑誌誌面（１２）であると、この雑誌の誌面を見て興味がわいた人は、このＱＲコードを読み取るだけで、この商品に関するランディングぺージ（１４）にアクセスでき、そこには、前記ハッシュタグの登録により、ソーシャルメディア（ツイッター）でのつぶやきが表示されているため、瞬時にこの商品についての評判を得ることができる。またこの個別つぶやきから遷移して、ＡさんやフォローするＢさんＣさんＤさんの「このブーツ欲しい」、「今日の帰りに買って来ちゃうかもっ！？」などのつぶやきを見ることも可能となる。ツイッターは利用者、それぞれのページに自分のつぶやきとフォローしている利用者のつぶやきが表示される。
また自分もこのつぶやきに参加したい場合には、図３の（８）のボタンを押すことで、つぶやけるページへ遷移し、つぶやきに参加することができる。
ここでは複数のソーシャルメディアを固有のＵＲＬで紐付けている。例えば、ツイッターであれば、「Tｗｅｅｔ」のボタンを選択し、遷移すると、ツイッター内で自動的にランシングページの内容をつぶやく画面に遷移し、利用者はそのまますぐにつぶやくことができる。
以上のように誌面画像情報に1つの特定コードを表示し、これを読み取ることで、これらの情報を持つランディングページに飛べるようになっていると、雑誌の広告（１２）を見て、一般の人々の評判を知りたいという場合に、広告内の特定コード（１３）を携帯電話で読み取るだけで、ソーシャルページの検索等の必要もなく、欲しい情報が瞬時に手に入る。 As shown in the mobile screen of FIG. 2, the landing page (14) displays the tweet information (14 ′), and the advertisement company's official site (16 ′)product purchase site 16 is displayed on the top thereof. ing. Therefore, the advertising company registers the contents of the above-described configuration items, that is, the URLs of these advertisement product related information, in the landing page configuration item of the image information database (7) from the client computer connected to the Internet. In addition, a hash tag (18) can be registered on the database registration screen of FIG. 1, and when it is registered, the corresponding landing page is identified by this hash tag, and tweets related to this information are aggregated. Can be displayed on the screen. Then, the ID (9) or QR code (10) of the database registration information is printed on the advertisement magazine surface (12) as the specific code (13) as shown in FIG. Of course, an ID may be provided in the QR code, and the QR code and the ID may be associated with each other. If the QR code cannot be read as in the case of a computer or if the reading is not successful, if there is an ID number, the landing page can be easily accessed by inputting the ID number.
If it is such a magazine magazine (12), those who are interested in seeing the magazine magazine can access the landing page (14) for this product just by reading this QR code. Since the tweet on social media (Twitter) is displayed by registering the hash tag, a reputation for this product can be obtained instantly. It is also possible to transition from this individual tweet and see tweets such as “I want this boot” or “I want to buy this boot home!” Become. Twitter shows the user's tweets on each page and the user's tweets you are following.
Also, if you want to participate in this tweet, you can press the button (8) in FIG. 3 to move to a tweetable page and participate in the tweet.
Here, a plurality of social media are associated with unique URLs. For example, in the case of Twitter, when the “Tweet” button is selected and transitioned, the screen automatically transitions to a screen that tweetes the content of the Lansing page within the Twitter, and the user can tweet immediately.
As described above, when one specific code is displayed in the magazine image information and read, it is possible to jump to the landing page having this information. If you want to know people's reputation, just read the specific code (13) in the advertisement with your mobile phone, and you can get the information you want instantly without the need to search social pages.
このような雑誌誌面（１２）であると、この雑誌の誌面を見て興味がわいた人は、このＱＲコードを読み取るだけで、この商品に関するランディングぺージ（１４）にアクセスでき、そこには、前記ハッシュタグの登録により、ソーシャルメディア（ツイッター）でのつぶやきが表示されているため、瞬時にこの商品についての評判を得ることができる。またこの個別つぶやきから遷移して、ＡさんやフォローするＢさんＣさんＤさんの「このブーツ欲しい」、「今日の帰りに買って来ちゃうかもっ！？」などのつぶやきを見ることも可能となる。ツイッターは利用者、それぞれのページに自分のつぶやきとフォローしている利用者のつぶやきが表示される。
また自分もこのつぶやきに参加したい場合には、図３の（８）のボタンを押すことで、つぶやけるページへ遷移し、つぶやきに参加することができる。
ここでは複数のソーシャルメディアを固有のＵＲＬで紐付けている。例えば、ツイッターであれば、「Tｗｅｅｔ」のボタンを選択し、遷移すると、ツイッター内で自動的にランシングページの内容をつぶやく画面に遷移し、利用者はそのまますぐにつぶやくことができる。
以上のように誌面画像情報に1つの特定コードを表示し、これを読み取ることで、これらの情報を持つランディングページに飛べるようになっていると、雑誌の広告（１２）を見て、一般の人々の評判を知りたいという場合に、広告内の特定コード（１３）を携帯電話で読み取るだけで、ソーシャルページの検索等の必要もなく、欲しい情報が瞬時に手に入る。 As shown in the mobile screen of FIG. 2, the landing page (14) displays the tweet information (14 ′), and the advertisement company's official site (16 ′)
If it is such a magazine magazine (12), those who are interested in seeing the magazine magazine can access the landing page (14) for this product just by reading this QR code. Since the tweet on social media (Twitter) is displayed by registering the hash tag, a reputation for this product can be obtained instantly. It is also possible to transition from this individual tweet and see tweets such as “I want this boot” or “I want to buy this boot home!” Become. Twitter shows the user's tweets on each page and the user's tweets you are following.
Also, if you want to participate in this tweet, you can press the button (8) in FIG. 3 to move to a tweetable page and participate in the tweet.
Here, a plurality of social media are associated with unique URLs. For example, in the case of Twitter, when the “Tweet” button is selected and transitioned, the screen automatically transitions to a screen that tweetes the content of the Lansing page within the Twitter, and the user can tweet immediately.
As described above, when one specific code is displayed in the magazine image information and read, it is possible to jump to the landing page having this information. If you want to know people's reputation, just read the specific code (13) in the advertisement with your mobile phone, and you can get the information you want instantly without the need to search social pages.
ソーシャルメディアの情報によってこの商品を購入してみようと思えば、直接商品広告企業のバナーをクリックすることで、当該商品の詳細ページに飛ぶことができ、商品のさらなる詳細情報が手に入るとともに、購入申し込みもスムーズに行える。
If you want to buy this product by social media information, you can click directly on the product advertising company banner to jump to the product details page, get more detailed information about the product, You can apply for purchase smoothly.
実施例２においてＡさんはある雑誌の特定コード（１３）を読み取る代わりに、その雑誌の誌面画像を読み取ってランディングページ（１４）に遷移可能とすることもできる。具体的にはあらかじめ誌面画像をデータベースに登録しＵＲＬと対応させて保存しておく。読み取った画像の情報を解析し、すでに登録された画像の情報との対比評価を行い、マッチングすれば、当該ＵＲＬを自動付与するものである。
このようなシステムであれば、利用者は誌面のどこに特定コードがあるか探す手間も省け、気になる誌面の画像を読み取るだけでランディングページに遷移でき、よりスピーディに気になる誌面のつぶやきを見ることで評判を知ることが可能となる。
なお、本実施例では、システムの画面構成を図５に示すように、ランディングページ（投稿一覧画面）（１４）の他、各一覧画面（２０）、誌面情報画面（１９）トップ画面（２１）などにも遷移可能としている。まずトップ画面には、（２１）に示すように「ＩＤＮｏ検索」「最新投稿」「投稿数ランキング」「発行者（雑誌毎）一覧」「掲載誌一覧」「カテゴリー一覧」「キーワード検索」のような項目が設けられいろいろな検索が可能となる。特に特定コードからソーシャルメディアの画面を眺めたが、なかなか評判がよくわかってよかったと感じた顧客が、さらに別のキーワードで別の商品のキーワードを入れて、別の商品の評判を見に行くようなことも可能となる。ここで、誌面情報画面（１９）はランディング画面である投稿一覧画面（１４）と対で用意されている画面であり、誌面の情報と簡単な内容を表示している。従って、雑誌を見た人が誌面内容を確認することもできるし、ソーシャルメディアから遷移した人が、誌面情報を確認するために利用することもできる。また各一覧画面（２０）は雑誌の各号毎の一覧の他に、カテゴリーやキーワードで検索されたランディングページの一覧が表示される。 In the second embodiment, instead of reading the specific code (13) of a certain magazine, Mr. A can read the magazine image of the magazine and make a transition to the landing page (14). Specifically, the magazine image is registered in advance in the database and stored in correspondence with the URL. The information of the read image is analyzed, the comparison with the information of the already registered image is performed, and if matching is performed, the URL is automatically given.
With such a system, users can save time and effort to find where a specific code is located in the magazine, and simply switch to the landing page simply by reading the image of the magazine they are interested in. It becomes possible to know the reputation by looking.
In this embodiment, as shown in FIG. 5, the system screen configuration includes a landing page (post list screen) (14), a list screen (20), a magazine information screen (19), a top screen (21). Transition is possible. First, on the top screen, as shown in (21), "ID No Search", "Latest Posts", "Post Number Ranking", "Publisher (by Magazine) List", "List of Journals", "Category List", "Keyword Search" Various items are provided and various searches are possible. Especially when looking at the social media screen from a specific code, but a customer who felt it was good to know the reputation, put another product keyword with another keyword and go to see the reputation of another product It is also possible. Here, the magazine information screen (19) is a screen prepared in pairs with the posting list screen (14), which is a landing screen, and displays magazine information and simple contents. Accordingly, a person who has viewed a magazine can confirm the contents of the magazine, and a person who has transitioned from social media can also use the information to confirm the magazine information. Each list screen (20) displays a list of landing pages searched by category or keyword in addition to a list for each issue of a magazine.
このようなシステムであれば、利用者は誌面のどこに特定コードがあるか探す手間も省け、気になる誌面の画像を読み取るだけでランディングページに遷移でき、よりスピーディに気になる誌面のつぶやきを見ることで評判を知ることが可能となる。
なお、本実施例では、システムの画面構成を図５に示すように、ランディングページ（投稿一覧画面）（１４）の他、各一覧画面（２０）、誌面情報画面（１９）トップ画面（２１）などにも遷移可能としている。まずトップ画面には、（２１）に示すように「ＩＤＮｏ検索」「最新投稿」「投稿数ランキング」「発行者（雑誌毎）一覧」「掲載誌一覧」「カテゴリー一覧」「キーワード検索」のような項目が設けられいろいろな検索が可能となる。特に特定コードからソーシャルメディアの画面を眺めたが、なかなか評判がよくわかってよかったと感じた顧客が、さらに別のキーワードで別の商品のキーワードを入れて、別の商品の評判を見に行くようなことも可能となる。ここで、誌面情報画面（１９）はランディング画面である投稿一覧画面（１４）と対で用意されている画面であり、誌面の情報と簡単な内容を表示している。従って、雑誌を見た人が誌面内容を確認することもできるし、ソーシャルメディアから遷移した人が、誌面情報を確認するために利用することもできる。また各一覧画面（２０）は雑誌の各号毎の一覧の他に、カテゴリーやキーワードで検索されたランディングページの一覧が表示される。 In the second embodiment, instead of reading the specific code (13) of a certain magazine, Mr. A can read the magazine image of the magazine and make a transition to the landing page (14). Specifically, the magazine image is registered in advance in the database and stored in correspondence with the URL. The information of the read image is analyzed, the comparison with the information of the already registered image is performed, and if matching is performed, the URL is automatically given.
With such a system, users can save time and effort to find where a specific code is located in the magazine, and simply switch to the landing page simply by reading the image of the magazine they are interested in. It becomes possible to know the reputation by looking.
In this embodiment, as shown in FIG. 5, the system screen configuration includes a landing page (post list screen) (14), a list screen (20), a magazine information screen (19), a top screen (21). Transition is possible. First, on the top screen, as shown in (21), "ID No Search", "Latest Posts", "Post Number Ranking", "Publisher (by Magazine) List", "List of Journals", "Category List", "Keyword Search" Various items are provided and various searches are possible. Especially when looking at the social media screen from a specific code, but a customer who felt it was good to know the reputation, put another product keyword with another keyword and go to see the reputation of another product It is also possible. Here, the magazine information screen (19) is a screen prepared in pairs with the posting list screen (14), which is a landing screen, and displays magazine information and simple contents. Accordingly, a person who has viewed a magazine can confirm the contents of the magazine, and a person who has transitioned from social media can also use the information to confirm the magazine information. Each list screen (20) displays a list of landing pages searched by category or keyword in addition to a list for each issue of a magazine.
ソーシャルメディア気になるスイーツについてのつぶやきを読んだＢさんが、本発明のシステムにより、読んだこともない雑誌の情報を複数得た上、即座に取り寄せすることができた例について図５を元に説明する。
Ｂさんは友人であるＡさんのつぶやきで、あるケーキ店の評判を見つけた。そのつぶやきのリンク元（情報源）を選択した。すると本発明のシステムのランディングページに遷移し、他の人のつぶやきから、その情報の評価を知る事ができた。さらに、そのランディングページとリンクしている誌面情報画面（１９）に遷移することで、詳細な誌面情報を見て、ケーキ店の情報を知ることができた。ランディングページと誌面情報画面からはケーキ店の公式サイト、購入サイト、バナーによるキャンペーンサイトのリンクがあり、公式サイトでそのケーキ店のさらに詳細な情報を知り、キャンペーンサイトでは、全国への試食キャンペーンや発送無料のキャンペーンを行っており、気軽に当該スイーツを試せるということがわかり、Ｂさんは、さっそく購入サイトを選択し、お目当てのスイーツと試食スイーツを注文した。このように、つぶやきを見ていただけで、雑誌を見ていなかったＢさんまで、広告の効果を及ぼすことが可能となり、本発明のシステムを利用することで、広告効果が絶大となる。 Figure 5 shows an example in which Mr. B, who read a tweet about sweets about social media, was able to obtain information on magazines that he had never read using the system of the present invention, and to obtain it immediately. Explained.
Mr. B found a reputation of a cake shop in a tweet of his friend A. The tweet source (information source) was selected. Then, a transition was made to the landing page of the system of the present invention, and the evaluation of the information could be known from other people's tweets. Furthermore, by changing to the magazine information screen (19) linked to the landing page, it was possible to know the information of the cake shop by looking at the detailed magazine information. From the landing page and the magazine information screen, there is a link to the official website of the cake shop, the purchase site, and the campaign website with a banner. You can learn more detailed information about the cake shop on the official website, A campaign for free shipping was conducted, and it was found that the sweets could be tried easily. Mr. B immediately selected the purchase site and ordered the sweets and tasting sweets he wanted. In this way, it is possible to have an advertisement effect on Mr. B who has only seen the tweet and has not seen the magazine, and the advertisement effect is maximized by using the system of the present invention.
Ｂさんは友人であるＡさんのつぶやきで、あるケーキ店の評判を見つけた。そのつぶやきのリンク元（情報源）を選択した。すると本発明のシステムのランディングページに遷移し、他の人のつぶやきから、その情報の評価を知る事ができた。さらに、そのランディングページとリンクしている誌面情報画面（１９）に遷移することで、詳細な誌面情報を見て、ケーキ店の情報を知ることができた。ランディングページと誌面情報画面からはケーキ店の公式サイト、購入サイト、バナーによるキャンペーンサイトのリンクがあり、公式サイトでそのケーキ店のさらに詳細な情報を知り、キャンペーンサイトでは、全国への試食キャンペーンや発送無料のキャンペーンを行っており、気軽に当該スイーツを試せるということがわかり、Ｂさんは、さっそく購入サイトを選択し、お目当てのスイーツと試食スイーツを注文した。このように、つぶやきを見ていただけで、雑誌を見ていなかったＢさんまで、広告の効果を及ぼすことが可能となり、本発明のシステムを利用することで、広告効果が絶大となる。 Figure 5 shows an example in which Mr. B, who read a tweet about sweets about social media, was able to obtain information on magazines that he had never read using the system of the present invention, and to obtain it immediately. Explained.
Mr. B found a reputation of a cake shop in a tweet of his friend A. The tweet source (information source) was selected. Then, a transition was made to the landing page of the system of the present invention, and the evaluation of the information could be known from other people's tweets. Furthermore, by changing to the magazine information screen (19) linked to the landing page, it was possible to know the information of the cake shop by looking at the detailed magazine information. From the landing page and the magazine information screen, there is a link to the official website of the cake shop, the purchase site, and the campaign website with a banner. You can learn more detailed information about the cake shop on the official website, A campaign for free shipping was conducted, and it was found that the sweets could be tried easily. Mr. B immediately selected the purchase site and ordered the sweets and tasting sweets he wanted. In this way, it is possible to have an advertisement effect on Mr. B who has only seen the tweet and has not seen the magazine, and the advertisement effect is maximized by using the system of the present invention.
実施例４においては、雑誌を見ていたＢさんは、同じスイーツについて、他の雑誌に発展して閲覧した例を示した。本実施例では、その雑誌で取り扱われている他の情報の一覧を見たいと考え、図３に示す、ランディングページ上方に設けられている雑誌名のボタン（２２）を選択して、その雑誌内の記事一覧（２０）を表示し、当該雑誌内の他の記事を閲覧した。そして、その中で特にファッションに興味を持ち、他雑誌のファッションも見たいと思った場合には、ランディングページの下方に設けられているファッション（２３）のカテゴリーボタンを選択することにより、雑誌をまたがってファッション情報の一覧を見ることも可能となっている。
このように、カテゴリーから多数の雑誌を一瞥することも、同一雑誌の他のすべての記事を見ることも可能となり、あらゆる角度からの検索や遷移が可能となるため、その時の気分や友人との会話の流れの中で、自由に情報やつぶやきを閲覧することができ、便利である。
多くの雑誌を定期購読する必要がなく、しかも情報を得た瞬間に注文も可能となるなど、画期的な広告システムの提供が可能となる。 In Example 4, Mr. B who was watching a magazine showed an example in which the same sweets were developed and browsed to other magazines. In this embodiment, the user wants to see a list of other information handled by the magazine, and selects the magazine name button (22) provided above the landing page shown in FIG. The article list (20) was displayed, and other articles in the magazine were browsed. And if you are particularly interested in fashion and want to see the fashion of other magazines, select the fashion (23) category button at the bottom of the landing page to select the magazine. It is also possible to see a list of fashion information.
In this way, it is possible to look at a large number of magazines from a category or view all other articles in the same magazine, and search and transition from all angles, so you can feel at that time and with friends It is convenient because you can browse information and tweets freely in the flow of conversation.
There is no need to subscribe to many magazines, and it is possible to provide an epoch-making advertising system, such as ordering at the moment when information is obtained.
このように、カテゴリーから多数の雑誌を一瞥することも、同一雑誌の他のすべての記事を見ることも可能となり、あらゆる角度からの検索や遷移が可能となるため、その時の気分や友人との会話の流れの中で、自由に情報やつぶやきを閲覧することができ、便利である。
多くの雑誌を定期購読する必要がなく、しかも情報を得た瞬間に注文も可能となるなど、画期的な広告システムの提供が可能となる。 In Example 4, Mr. B who was watching a magazine showed an example in which the same sweets were developed and browsed to other magazines. In this embodiment, the user wants to see a list of other information handled by the magazine, and selects the magazine name button (22) provided above the landing page shown in FIG. The article list (20) was displayed, and other articles in the magazine were browsed. And if you are particularly interested in fashion and want to see the fashion of other magazines, select the fashion (23) category button at the bottom of the landing page to select the magazine. It is also possible to see a list of fashion information.
In this way, it is possible to look at a large number of magazines from a category or view all other articles in the same magazine, and search and transition from all angles, so you can feel at that time and with friends It is convenient because you can browse information and tweets freely in the flow of conversation.
There is no need to subscribe to many magazines, and it is possible to provide an epoch-making advertising system, such as ordering at the moment when information is obtained.
ソーシャルメディアは友人のつぶやきやイイネ！を見ると同時に自ら同様の内容を発信し、情報交換をおこなうコミュニケーションの場である。現在、多くの人が参加し、さらに広がりを見せているメディアである。参加者の多くは情報を得ると同時に情報を発信する事に非常に積極的である。
雑誌を見ていたＡさんは乾燥肌に効果のある商品の紹介された情報を見て、友人であるＢさんやその他多くの友人に紹介したいと考えた場合、ＱＲコードからランディングページへ遷移し、各ソーシャルボタンからつぶやいたり、イイネ！をすることで、多くの友人にこの情報を紹介した。さらにＢさんはこの情報を目にし、Ｂさんの友人についてもこの情報を紹介することできる。同じような事が繰り返されると、情報は一人の読者から数十名、場合によっては数百名の規模で拡がる。これまでは雑誌を見ていても商品名等をつぶやくだけで、その商品の情報は受け取った利用者が自分で調べる必要があったが、このシステムにより、情報元をひとつとしてより効率的に情報を共有し、伝播していく事が可能となる。 Social media tweets and likes of friends! It is a place for communication where information is exchanged by exchanging information at the same time. It is a media that many people are participating in and is expanding. Many of the participants are very active in getting information at the same time.
When A who was looking at a magazine looks at information about products that have an effect on dry skin and wants to introduce it to his friend B and many other friends, he transitions from a QR code to a landing page. Tweet from each social button, good! I introduced this information to many friends. In addition, Mr. B can see this information and can introduce this information to his friend. If the same thing is repeated, the information spreads on the scale of tens of people from a single reader, and in some cases hundreds. Previously, even if you were looking at a magazine, you could just tweet the product name, etc., and the user who received the product had to check it yourself. Can be shared and propagated.
雑誌を見ていたＡさんは乾燥肌に効果のある商品の紹介された情報を見て、友人であるＢさんやその他多くの友人に紹介したいと考えた場合、ＱＲコードからランディングページへ遷移し、各ソーシャルボタンからつぶやいたり、イイネ！をすることで、多くの友人にこの情報を紹介した。さらにＢさんはこの情報を目にし、Ｂさんの友人についてもこの情報を紹介することできる。同じような事が繰り返されると、情報は一人の読者から数十名、場合によっては数百名の規模で拡がる。これまでは雑誌を見ていても商品名等をつぶやくだけで、その商品の情報は受け取った利用者が自分で調べる必要があったが、このシステムにより、情報元をひとつとしてより効率的に情報を共有し、伝播していく事が可能となる。 Social media tweets and likes of friends! It is a place for communication where information is exchanged by exchanging information at the same time. It is a media that many people are participating in and is expanding. Many of the participants are very active in getting information at the same time.
When A who was looking at a magazine looks at information about products that have an effect on dry skin and wants to introduce it to his friend B and many other friends, he transitions from a QR code to a landing page. Tweet from each social button, good! I introduced this information to many friends. In addition, Mr. B can see this information and can introduce this information to his friend. If the same thing is repeated, the information spreads on the scale of tens of people from a single reader, and in some cases hundreds. Previously, even if you were looking at a magazine, you could just tweet the product name, etc., and the user who received the product had to check it yourself. Can be shared and propagated.
実施例２～６においてソーシャルメディア上での情報の伝播が広告的な価値を示すことが明らかとなった。一般の広告主である企業もソーシャルメディア上への情報発信をおこないたいと考えているが、試行錯誤の状態にある。ソーシャルメディア上での情報交換は利用者同士の口コミ・評価がベースであるため、これまでの雑誌広告やテレビ広告のように企業側からの発信というスタイルでは拡がらない。また、企業側の担当者がソーシャルメディアに参加するケースもあるが、発言内容が企業としての立場からの発言となり、消費者のニーズと離れてしまうケースが見られ、一般に受け入れられにくい状況となっていることが多い。企業の担当者は、ソーシャルメディア上に自社の商品の情報を伝播させ、認知率を上げるとともに口コミ評価をマーケティングに活用したいと考え、自社の商品が紹介される出版物に本発明の掲載をおこなった。上記実施例で示した人々の口コミ行動により、ソーシャルメディア上で多くの情報が伝播され、認知率が上がり、購入サイトからの購入数も増えた。また、数百の口コミの評価をマーケティングに活用する事が可能となった。
In Examples 2 to 6, it became clear that the propagation of information on social media showed advertising value. Companies that are general advertisers also want to send information on social media, but they are in a trial-and-error state. Since information exchange on social media is based on word-of-mouth communication and evaluation between users, it does not spread in the style of transmission from the company side like conventional magazine advertisements and TV advertisements. In addition, there are cases where the person in charge on the company side participates in social media, but the content of the remarks is a remark from the position as a company, and there are cases where it is separated from the needs of consumers, and it is generally difficult to accept it. There are many. The person in charge of the company wants to propagate information about their products on social media, increase the recognition rate, and use word-of-mouth evaluation for marketing, and publishes the present invention in publications that introduce their products. It was. Due to the word-of-mouth behaviors of people shown in the above example, a lot of information was propagated on social media, the recognition rate increased, and the number of purchases from purchase sites also increased. In addition, hundreds of reviews can be used for marketing.
出版社は上記実施例で示すような広告効果を持つ本発明をひとつの広告システムとして利用販売する事ができる。すなわち、雑誌を例として説明すると、雑誌広告をすべて特定コードを含む広告とし、読者からのランディングページへのアクセスを増やすことで、そこから多数の口コミ効果が生まれ、広告効果が飛躍的に上がることが予想される。ひいては本発明システムと連動している出版社が関係する雑誌での広告が良いという評判を生み、出版社の広告収益を上げる事が可能となる。
さらに、出版社は商品を紹介するページに限らず、編集ページ、インタビュー記事、コラム、マンガの1話などあらゆる情報に本発明の掲載をおこなうことで、その情報の感想を読者同士が語り合えるコミュニケーションの場を提供する新しい出版の形態を提供する事が可能となる。また、上記実施例において示したようにその感想はソーシャルメディアを通して、広く伝播するので、雑誌を読んでいない人の興味を喚起し、雑誌購買数の向上につながる。
なお、本発明は上記実施例に限らず、種々の画面構成及びリンクが可能であることは言うまでもない。 The publisher can use and sell the present invention having the advertising effect as shown in the above embodiment as one advertising system. In other words, taking magazines as an example, all magazine advertisements are advertisements that contain a specific code, and by increasing access to the landing page from readers, a number of word-of-mouth effects can be created and the advertising effect can be dramatically increased. Is expected. As a result, it is possible to generate a reputation that advertisements in magazines related to publishers linked to the system of the present invention are good, and to increase advertising profits of publishers.
Furthermore, publishers are not limited to pages that introduce products, but by posting the present invention on all kinds of information, such as editorial pages, interview articles, columns, and one episode of manga, communication that allows readers to share their thoughts on the information. It is possible to provide a new form of publishing that provides a venue. In addition, as shown in the above embodiment, since the impression is widely propagated through social media, it attracts the interest of people who have not read the magazine and leads to an improvement in the number of magazine purchases.
Needless to say, the present invention is not limited to the above embodiment, and various screen configurations and links are possible.
さらに、出版社は商品を紹介するページに限らず、編集ページ、インタビュー記事、コラム、マンガの1話などあらゆる情報に本発明の掲載をおこなうことで、その情報の感想を読者同士が語り合えるコミュニケーションの場を提供する新しい出版の形態を提供する事が可能となる。また、上記実施例において示したようにその感想はソーシャルメディアを通して、広く伝播するので、雑誌を読んでいない人の興味を喚起し、雑誌購買数の向上につながる。
なお、本発明は上記実施例に限らず、種々の画面構成及びリンクが可能であることは言うまでもない。 The publisher can use and sell the present invention having the advertising effect as shown in the above embodiment as one advertising system. In other words, taking magazines as an example, all magazine advertisements are advertisements that contain a specific code, and by increasing access to the landing page from readers, a number of word-of-mouth effects can be created and the advertising effect can be dramatically increased. Is expected. As a result, it is possible to generate a reputation that advertisements in magazines related to publishers linked to the system of the present invention are good, and to increase advertising profits of publishers.
Furthermore, publishers are not limited to pages that introduce products, but by posting the present invention on all kinds of information, such as editorial pages, interview articles, columns, and one episode of manga, communication that allows readers to share their thoughts on the information. It is possible to provide a new form of publishing that provides a venue. In addition, as shown in the above embodiment, since the impression is widely propagated through social media, it attracts the interest of people who have not read the magazine and leads to an improvement in the number of magazine purchases.
Needless to say, the present invention is not limited to the above embodiment, and various screen configurations and links are possible.
本発明は画像情報ごとにＩＤを付与するとともに、個別ＵＲＬを付与して、ＷＥＢ上での利用を可能としたものであるため、画像情報をＷＥＢ上で利用可能とし、あらゆる情報とＷＥＢ上でリンク可能となるものであるため、産業上の利用可能性を有する。
In the present invention, an ID is assigned to each image information and an individual URL is given to enable use on the WEB. Therefore, the image information can be used on the WEB, and any information and WEB can be used. Since it can be linked, it has industrial applicability.
Claims (6)
- 画像情報についてのデータベースを備えた管理者側サーバと、該管理者側サーバとネットワークにより接続されたクライアント側コンピュータ並びに該情報に基き自動生成された画面を表示する機器端末とからなる画像情報ＷＥＢリンクシステムであって、情報の名称、画像情報、概要、カテゴリー、情報関連情報、広告関連情報をデータベースに入力する入力手段と、入力されたデータを各情報ごとにＩＤ番号を付与して記憶する記憶手段と各情報ごとに個別ＵＲＬを付与して記憶する記憶手段と、該個別ＵＲＬを誌面または画面上に表示する表示手段とを有することを特徴とする画像情報ＷＥＢリンクシステム。 Image information WEB link comprising an administrator-side server having a database for image information, a client-side computer connected to the administrator-side server via a network, and a device terminal for displaying a screen automatically generated based on the information An input means for inputting information name, image information, summary, category, information related information, and advertisement related information to a database, and storing the input data with an ID number assigned to each information An image information WEB link system comprising: means; storage means for assigning and storing an individual URL for each piece of information; and display means for displaying the individual URL on a magazine or a screen.
- 請求項１記載の画像情報ＷＥＢリンクシステムにおいて、該データベース入力情報は該ＩＤに関連づけられて記憶され、さらに、上記ＩＤを含んだＵＲＬを記号化し画像として表示する表示手段と該表示を機器端末で読み取る読み取り手段と上記データベースにアクセスして、読み取ったＵＲＬ内のＩＤを元に、ＩＤに関連づけられた各情報を取得する読み出し手段と該取得した情報に基き、各ソーシャルメディア上の該情報についての投稿一覧と、各ソーシャルメディアへの該情報についての投稿ページと、該情報の詳細情報と、該情報関連情報一覧と、該情報に関する広告バナーと、商品購入ホームページと、商品公式ホームページと、広告商品関連情報のいずれか複数にリンクしているランディングページを自動生成する自動生成手段と、それらを表示する表示手段とからなることを特徴とする画像情報ＷＥＢリンクシステム。 2. The image information WEB link system according to claim 1, wherein the database input information is stored in association with the ID, and further, a display means for symbolizing and displaying the URL including the ID as an image and the display on the device terminal. Read the reading means and the database, and based on the ID in the read URL, the reading means for acquiring each information associated with the ID and the information on each social media based on the acquired information Posting list, posting page about the information to each social media, detailed information of the information, information related information list, advertising banner related to the information, product purchase homepage, product official homepage, advertising product Automatic generation means for automatically generating a landing page linked to one or more related information , Image information WEB link system characterized by comprising a display means for displaying them.
- 画像情報についてのデータベースを備えた管理者側サーバと、該管理者側サーバとネットワークにより接続されたクライアント側コンピュータ並びに該情報に基き自動生成された画面を表示する機器端末とからなる画像情報ＷＥＢリンクシステムであって、情報の名称、誌面画像情報、画像情報、概要、カテゴリー、情報関連情報、広告関連情報をデータベースに入力する入力手段と、入力されたデータを各情報ごとにＩＤ番号を付与して記憶する記憶手段と該データベース入力情報は該ＩＤに関連づけられて記憶され、さらに、誌面画像を機器端末で読み取る読み取り手段と上記データベースにアクセスして、読み取った誌面画像と記憶されている誌面画像情報とを分析対比する判断手段と近似と判断した場合に、データベースからＩＤを取得する読み出し手段と該取得した情報に基き、各ソーシャルメディア上の該情報についての投稿一覧と、各ソーシャルメディアへの該情報についての投稿ページと、該情報の詳細情報と、該情報関連情報一覧と、該情報に関する広告バナーと、商品購入ホームページと、商品公式ホームページと、広告商品関連情報のいずれか複数にリンクしているランディングページを自動生成する自動生成手段と、それらを表示する表示手段とからなることを特徴とする画像情報ＷＥＢリンクシステム。 Image information WEB link comprising an administrator-side server having a database for image information, a client-side computer connected to the administrator-side server via a network, and a device terminal for displaying a screen automatically generated based on the information The system includes an input means for inputting information name, magazine image information, image information, summary, category, information related information, and advertisement related information to a database, and an ID number is assigned to each piece of input data. The storage means for storing and the database input information are stored in association with the ID, and further, the reading means for reading the magazine image at the device terminal and the database are accessed, and the magazine image read and the magazine image stored. When it is determined that the information is analyzed and contrasted with the determination means, the ID is obtained from the database. Based on the obtained reading means and the acquired information, a list of posts about the information on each social media, a post page about the information to each social media, detailed information about the information, and a list of information related information, , An advertisement banner related to the information, a product purchase homepage, a product official homepage, an automatic generation means for automatically generating a landing page linked to any one of the advertisement product related information, and a display means for displaying them An image information WEB link system characterized by:
- 該データベースにハッシュタグの登録を行う登録手段と、該ランディングページにツイッターへのリンク可能としたボタンを設置する設置手段と、ツイッターへのボタンを押すことでハッシュタグを伴う投稿を可能としたことを特徴とした請求項１から３のいずれかに記載の画像情報ＷＥＢリンクシステム。 Registration means for registering hashtags in the database, installation means for installing buttons that can be linked to Twitter on the landing page, and posting with hashtags made possible by pressing the button to Twitter The image information WEB link system according to claim 1, wherein:
- 該ランディングページの自動生成手段において、個別情報についてツイッター上のハッシュタグのコメントがあるかどうかをツイッターサーバ上から取得し、取得したコメントを画面上に表示する表示手段、他のソーシャルメディアについてのコメントがあるかどうかを当該ソーシャルメディアサーバ上から取得し、取得したコメントを画面上に表示する表示手段、該ランディングページに複数のソーシャルメディアへの遷移ボタンを設けた遷移手段をさらに有することを特徴とする請求項２から４のいずれかに記載の画像情報ＷＥＢリンクシステム。 In the landing page automatic generation means, whether or not there is a comment of a hash tag on Twitter for individual information is obtained from the Twitter server, the display means for displaying the obtained comment on the screen, comments about other social media A display means for acquiring whether or not there is a social media server and displaying the acquired comment on the screen, and a transition means provided with a transition button to a plurality of social media on the landing page, The image information WEB link system according to any one of claims 2 to 4.
- 画像情報ＷＥＢリンクシステムにおいて、該データベースをインターネットと接続させることにより、情報提供主が自己が提供する情報について、自らデータベースに入力することを可能としたことを特徴とする請求項1から５のいずれかに記載の画像情報ＷＥＢリンクシステム。 6. The image information WEB link system according to claim 1, wherein the information provider can input information provided by the information provider himself / herself into the database by connecting the database to the Internet. The image information WEB link system described in the above.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| PCT/JP2011/059948 WO2012144071A1 (en) | 2011-04-22 | 2011-04-22 | Image information web link system |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| PCT/JP2011/059948 WO2012144071A1 (en) | 2011-04-22 | 2011-04-22 | Image information web link system |
Publications (1)
| Publication Number | Publication Date |
|---|---|
| WO2012144071A1 true WO2012144071A1 (en) | 2012-10-26 |
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| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| PCT/JP2011/059948 WO2012144071A1 (en) | 2011-04-22 | 2011-04-22 | Image information web link system |
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| WO (1) | WO2012144071A1 (en) |
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