TWM618658U - Voucher management system and terminal equipment - Google Patents

Voucher management system and terminal equipment Download PDF

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Publication number
TWM618658U
TWM618658U TW110207598U TW110207598U TWM618658U TW M618658 U TWM618658 U TW M618658U TW 110207598 U TW110207598 U TW 110207598U TW 110207598 U TW110207598 U TW 110207598U TW M618658 U TWM618658 U TW M618658U
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Taiwan
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gift certificate
terminal device
merchants
denomination
merchant
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TW110207598U
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Chinese (zh)
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吳宗翰
葉義政
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新加坡商宜睿智慧股份有限公司
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Abstract

A voucher management system and a terminal equipment are provided. The terminal equipment is connected with a management server. The terminal equipment provides a main electronic voucher, obtains an arrangement operation, and transmits a voucher-request according to the arrangement operation. The main electronic voucher is configured with the main face value and one or more businesses. The arrangement operation is the selection of those businesses and one or more corresponding secondary face value. The voucher-request includes the businesses and secondary face value selected by the arrangement operation. The management server provides one or more secondary electronic vouchers according to the voucher-request. Each secondary voucher is configured with one business and a corresponding secondary voucher. Accordingly, the flexibility of electronic voucher usage could be enhanced, and it is convenient for managing electronic vouchers.

Description

禮券管理系統及終端設備Gift certificate management system and terminal equipment

本新型創作是有關於一種系統中的票券資訊處理，且特別是有關於一種禮券管理系統及終端設備。The new creation relates to the processing of ticket information in a system, and particularly relates to a gift certificate management system and terminal equipment.

為了刺激顧客消費，大多數的商家都會提供折價券。而隨著資訊科技快速發展，除了以紙本方式提供折價券之外，商家也能以電子禮券形式提供折價券。In order to stimulate customer consumption, most businesses will provide discount coupons. With the rapid development of information technology, in addition to providing discount coupons in paper form, merchants can also provide discount coupons in the form of electronic gift certificates.

此外，部分公司的福委也會發送紙券給員工，但可能造成龐大人力及保管成本。雖然現今已有電子禮券可以解決紙券的問題。然而，縱使是電子禮券，現有技術仍僅能提供單一品牌及單一面額，且無法在品牌與面額間靈活選擇。In addition, the welfare committee of some companies will also send paper coupons to employees, but this may cause huge manpower and storage costs. Although there are now electronic gift certificates that can solve the problem of paper vouchers. However, even if it is an electronic gift certificate, the existing technology can only provide a single brand and a single denomination, and cannot flexibly choose between brands and denominations.

有鑑於此，本新型創作提供一種終端設備及禮券管理系統，可依據需求提供指定商家及/或面額，讓持券者可靈活運用所持禮券。In view of this, the present invention provides a terminal device and a gift certificate management system, which can provide designated merchants and/or denominations according to requirements, so that coupon holders can use the gift certificates flexibly.

本新型創作的終端設備通訊連接於管理伺服器。終端設備包括處理器。處理器經配置用以用以提供主電子禮券，取得分配操作，並依據分配操作發出禮券要求。主電子禮券經組態有主面額及一個或更多個商家。分配操作是對那些商家及對應的一個或更多個次面額的選擇。這禮券要求包括分配操作所選擇的那些商家及次面額。管理伺服器經配置用以依據禮券要求提供一個或更多個次電子禮券。各次電子禮券經組態有一個商家及對應的次面額。The terminal equipment of the new creation is connected to the management server in communication. The terminal device includes a processor. The processor is configured to provide the main electronic gift certificate, obtain the distribution operation, and issue the gift certificate request according to the distribution operation. The main electronic gift certificate is configured with a main denomination and one or more merchants. The allocation operation is the selection of those merchants and the corresponding one or more sub-denominations. The gift certificate requirements include those merchants and sub-denominations selected by the distribution operation. The management server is configured to provide one or more secondary electronic gift certificates according to the gift certificate request. Each electronic gift certificate is configured with a merchant and corresponding sub-denomination.

本新型創作的禮券管理系統包括(但不僅限於)終端設備及管理伺服器。終端設備經配置用以提供主電子禮券，取得分配操作，並依據分配操作發出禮券要求。主電子禮券經組態有主面額及一個或更多個商家。分配操作是對那些商家及對應的一個或更多個次面額的選擇。這禮券要求包括分配操作所選擇的那些商家及次面額。管理伺服器經配置用以依據禮券要求提供一個或更多個次電子禮券。各次電子禮券經組態有一個商家及對應的次面額。The gift certificate management system created by the present invention includes (but is not limited to) terminal equipment and management server. The terminal device is configured to provide the main electronic gift certificate, obtain the distribution operation, and issue the gift certificate request according to the distribution operation. The main electronic gift certificate is configured with a main denomination and one or more merchants. The allocation operation is the selection of those merchants and the corresponding one or more sub-denominations. The gift certificate requirements include those merchants and sub-denominations selected by the distribution operation. The management server is configured to provide one or more secondary electronic gift certificates according to the gift certificate request. Each electronic gift certificate is configured with a merchant and corresponding sub-denomination.

基於上述，本新型創作的終端設備及禮券管理系統可供持券者依據喜好或需求選擇指定商家及/或指定面額，並可依據指定商家及/或指定面額的要求(即，禮券要求)產生次電子禮券。藉此，可提升使用禮券的靈活度，並方便管理禮券。Based on the above, the terminal equipment and gift voucher management system created by the present invention can allow coupon holders to select designated merchants and/or designated denominations according to their preferences or needs, and can be generated based on the requirements of designated merchants and/or designated denominations (i.e., gift certificate requirements) Electronic gift certificates. In this way, the flexibility of using the gift certificate can be improved, and the gift certificate management can be facilitated.

為讓本新型創作的上述特徵和優點能更明顯易懂，下文特舉實施例，並配合所附圖式作詳細說明如下。In order to make the above-mentioned features and advantages of the new creation more obvious and understandable, the following specific examples are given in conjunction with the accompanying drawings to describe in detail as follows.

圖1是依據本新型創作一實施例的禮券管理系統1的示意圖。請參照圖1，禮券管理系統1包括(但不僅限於)終端設備10及管理伺服器50。Fig. 1 is a schematic diagram of a gift certificate management system 1 according to an embodiment of the present invention. Please refer to FIG. 1, the gift certificate management system 1 includes (but is not limited to) a terminal device 10 and a management server 50.

終端設備10可以是桌上型電腦、筆記型電腦、AIO電腦、智慧型手機、平板電腦、POS機台或其他電子裝置。在一實施例中，終端設備10包括(但不僅限於)通訊收發器(例如，支援Wi-Fi、行動網路或乙太網路)、處理器(例如，中央處理單元(Central Processing Unit，CPU)、微處理器(Microprocessor)、現場可程式化邏輯閘陣列(Field Programmable Gate Array，FPGA)、特殊應用積體電路(Application-Specific Integrated Circuit，ASIC))、輸入裝置(例如，觸控面板、按鍵或滑鼠)及顯示器(例如，液晶顯示器(Liquid Crystal Display，LCD)、發光二極體(Light Emitting Diode，LED)顯示器或有機發光二極體(Organic Light-Emitting Diode，OLED)顯示器)。在一實施例中，終端設備10的處理器執行本新型創作實施例的所有或部分操作。The terminal device 10 can be a desktop computer, a notebook computer, an AIO computer, a smart phone, a tablet computer, a POS machine, or other electronic devices. In one embodiment, the terminal device 10 includes (but is not limited to) a communication transceiver (for example, supporting Wi-Fi, mobile network or Ethernet), a processor (for example, a central processing unit (CPU)). ), microprocessor (Microprocessor), Field Programmable Gate Array (FPGA), Application-Specific Integrated Circuit (ASIC)), input device (for example, touch panel, Buttons or mouse) and displays (for example, Liquid Crystal Display (LCD), Light Emitting Diode (LED) display, or Organic Light-Emitting Diode (OLED) display). In an embodiment, the processor of the terminal device 10 performs all or part of the operations of the creative embodiment of the present invention.

管理伺服器50可以是桌上型電腦、筆記型電腦、AIO電腦、伺服器或其他運算裝置。在一實施例中，管理伺服器50包括(但不僅限於)通訊收發器及處理器(其實施態樣可參酌前述說明)。此外，終端設備10通訊連接於管理伺服器50。即，終端設備10可經由網路30與管理伺服器50相互通訊，並據以取得資料、資訊或檔案。在一實施例中，管理伺服器50的處理器執行本新型創作實施例的所有或部分操作。The management server 50 can be a desktop computer, a notebook computer, an AIO computer, a server, or other computing devices. In one embodiment, the management server 50 includes (but is not limited to) a communication transceiver and a processor (for implementation, please refer to the foregoing description). In addition, the terminal device 10 is communicatively connected to the management server 50. That is, the terminal device 10 can communicate with the management server 50 via the network 30 and obtain data, information or files accordingly. In one embodiment, the processor of the management server 50 executes all or part of the operations of the creative embodiment of the present invention.

下文中，將搭配禮券管理系統1中的各項元件、模組及裝置說明本新型創作實施例所述之方法。本方法的各個流程可依照實施情形而隨之調整，且並不僅限於此。In the following, various components, modules and devices in the gift certificate management system 1 will be used to illustrate the method described in the creative embodiment of the present invention. Each process of the method can be adjusted accordingly according to the implementation situation, and it is not limited to this.

圖2是依據本新型創作一實施例的禮券管理方法的流程圖。請參照圖2，終端設備10提供主電子禮券(步驟S210)。具體而言，主電子禮券是數位形式的現金禮券、提貨券、抵用券或商品禮券。一個主電子禮券經組態有單一主面額及一個或更多個商家。主面額可以是特定金額或(紅利)點數。商家可以是實體或線上的特定品牌、代理商或一般店家。終端設備10可經由應用程式或網路30進入管理伺服器50所提供的網站、平台或使用者介面，並據以存取主電子禮券。終端設備10的顯示器顯示主電子禮券，以方便持券者了解主電子禮券的相關資訊。例如，主面額、品牌、使用規則等。Fig. 2 is a flowchart of a gift certificate management method according to an embodiment of the new creation. Referring to FIG. 2, the terminal device 10 provides the main electronic coupon (step S210). Specifically, the main electronic gift certificate is a digital cash gift certificate, a delivery certificate, a voucher or a merchandise gift certificate. A main electronic gift certificate is configured with a single main denomination and one or more merchants. The main denomination can be a specific amount or (bonus) points. Merchants can be physical or online specific brands, agents, or general stores. The terminal device 10 can access the website, platform or user interface provided by the management server 50 via the application program or the network 30, and access the main electronic gift certificate accordingly. The display of the terminal device 10 displays the main electronic gift certificate to facilitate the holder of the main electronic gift certificate to understand the relevant information of the main electronic gift certificate. For example, main denomination, brand, usage rules, etc.

終端設備10取得分配操作(步驟S220)。具體而言，分配操作是終端設備10的輸入裝置所接收的主電子禮券的持券者或其他人對一個或更多個商家及對應的一個或更多個次面額的選擇。次面額可以是特定金額或(紅利)點數。在一實施例中，各商家所提供一個或更多個次面額可能是系統預設。在另一實施例中，次面額是持券者或其他人自行決定。例如，在某一商家的介面上的次面額欄位呈現「其他」選項，經點選「其他」選項後，使用者即可自行輸入所欲指定的次面額，而不受限於系統預設。The terminal device 10 obtains the allocation operation (step S220). Specifically, the allocation operation is the selection of one or more merchants and corresponding one or more sub-denominations by the holder of the primary electronic gift certificate or other persons received by the input device of the terminal device 10. The sub-denomination can be a specific amount or (bonus) points. In an embodiment, one or more sub-denominations provided by each merchant may be preset by the system. In another embodiment, the sub-denomination is determined by the holder or others. For example, the sub-denomination field on the interface of a certain merchant presents the "Other" option. After clicking the "Other" option, the user can input the sub-denomination he wants to specify without being limited by the system default .

舉例而言，圖3A是依據本新型創作一實施例的禮券選擇頁面的示意圖。請參照圖3A，這頁面呈現主電子禮券的主面額301(圖中以「6000元」為例)、商家303(圖中以「商家1」、「商家2」…「商家11」為例)及票券夾305。輸入裝置接收持券者在一個或更多個商家303的點選操作(即，分配操作)。此外，任一商家303可能提供多個次面額。例如，商家A提供500、100、或300元面額的折價券；商家B提供5、20、或30點數。For example, FIG. 3A is a schematic diagram of a coupon selection page according to an embodiment of the present invention. Please refer to Figure 3A. This page shows the main denomination 301 of the main e-gift certificate ("6000 yuan" in the figure) and merchant 303 ("Merchant 1", "Merchant 2"..."Merchant 11" are taken as examples in the figure) And ticket holder 305. The input device receives a click operation (that is, an allocation operation) of the coupon holder at one or more merchants 303. In addition, any merchant 303 may provide multiple sub-denominations. For example, merchant A provides discount coupons with denominations of 500, 100, or 300 yuan; merchant B provides 5, 20, or 30 points.

圖3B是依據本新型創作一實施例的禮券選擇頁面的示意圖。請參照圖3，假設持券者的分配操作是選擇商家C的價值1000元的商品抵用券及商家D的2000元面額的現金折價券。終端設備10可進一步提供主面額與受選的次面額的總和之間的餘額307(例如，3000元)。Fig. 3B is a schematic diagram of a coupon selection page according to an embodiment of the creation of the present invention. Please refer to Figure 3, assuming that the distribution operation of the coupon holder is to select merchant C's commodity voucher worth 1,000 yuan and merchant D's 2,000 yuan cash coupon. The terminal device 10 may further provide a balance 307 (for example, 3000 yuan) between the sum of the primary denomination and the selected secondary denomination.

值得注意是，主電子禮券可能經組態有多個商家。商家的排序可能影響持券者的選擇目標。在一實施例中，終端設備10或管理伺服器50可透過推薦模型決定持券者的消費族群態樣。這推薦模型是透過機器學習演算法並基於消費者資訊所訓練。機器學習演算法可以是券積神經網絡(Convolutional Neural Network，CNN)、遞迴神經網路(Recurrent Neural Network，RNN）、多層感知器 (Multi-Layer Perceptron，MLP)、支持向量機(Support Vector Machine，SVM)或其他演算法。機器學習演算法可分析訓練樣本以自中獲得規律，從而透過規律對未知資料預測。而推薦模型即是經學習後所建構出的機器學習模型，並據以對待評估資料推論。It is worth noting that the main electronic gift certificate may be configured with multiple merchants. The ranking of merchants may affect the selection goals of coupon holders. In one embodiment, the terminal device 10 or the management server 50 can determine the consumer group profile of the coupon holder through the recommendation model. This recommendation model is trained based on consumer information through machine learning algorithms. Machine learning algorithms can be Convolutional Neural Network (CNN), Recurrent Neural Network (RNN), Multi-Layer Perceptron (MLP), Support Vector Machine (Support Vector Machine) , SVM) or other algorithms. The machine learning algorithm can analyze the training samples to obtain the laws from them, so as to predict the unknown data through the laws. The recommendation model is a machine learning model constructed after learning, and inferences based on the evaluation data.

推薦模型是將先前或當前所收集的消費者資訊及其經標記的消費族群態樣作為訓練樣本(形成大數據)。消費者資訊相關於多個消費者的輪廓(profile)(例如，消費者性別、年齡等)、所在位置、行為(例如，消費者在瀏覽器上的操作紀錄、消費者選券紀錄，並包含品牌和面額、實際購買的產品)及/或裝置(例如，終端設備10的型號、作業系統及瀏覽器)。消費族群態樣例如是上班族、學生、菜籃族、或戶外活動者。The recommendation model uses the previously or currently collected consumer information and its marked consumer group status as training samples (forming big data). Consumer information is related to multiple consumer profiles (for example, consumer gender, age, etc.), location, and behavior (for example, consumer operation records on the browser, consumer ticket selection records, and includes Brand and denomination, actual product purchased) and/or device (for example, the model of the terminal device 10, operating system, and browser). The consumer group pattern is, for example, office workers, students, vegetable baskets, or outdoor activists.

而呈現諸如圖3A的選擇頁面或其他商家的選擇介面之前，終端設備10或管理伺服器50透過推薦模型預測這持券者所屬的消費者族群態樣，並據以計算出多個建議的商家的選項。終端設備10或管理伺服器50可依據消費族群態樣排序那些商家。所預測的消費族群態樣對那些商家賦予對應優先權/權重。各選項都有對應的優先權/權重，且優先權/權重的排序相關於選擇頁面中的推薦品牌的排序。例如，若持券者是年齡 67 歲的退休人員，且持券者在捷運C站附近，則E品牌會比F品牌優先權高且E品牌排序在F品牌之前。若持券者是 23 歲女性上班族，且持券者在捷運D站附近，則F品牌會比E品牌優先權高且F品牌排序在E品牌之前。Before presenting the selection page of FIG. 3A or the selection interface of other merchants, the terminal device 10 or the management server 50 predicts the consumer group status of the coupon holder through the recommendation model, and calculates multiple suggested merchants based on it. Options. The terminal device 10 or the management server 50 can sort the merchants according to the consumer group pattern. The predicted consumer group status assigns corresponding priority/weight to those businesses. Each option has a corresponding priority/weight, and the priority/weight ranking is related to the ranking of the recommended brands on the selection page. For example, if the ticket holder is a 67-year-old retiree and the ticket holder is near MRT station C, brand E will have a higher priority than brand F and brand E will be ranked before brand F. If the ticket holder is a 23-year-old female office worker and the ticket holder is near MRT station D, brand F will have a higher priority than brand E and brand F will be ranked before brand E.

在一實施例中，終端設備10或管理伺服器50取得那些商家的目標內容。這目標內容相關於一個或更多個消費族群態樣、一個或更多個時間區段及一個或更多個價格範圍。例如，商家G的目標內容：年輕族群：20~30歲；時間區間：11:00~13:00；競標價格範圍10~12元一次。商家H的目標內容：年輕族群：20~30歲;時間區間：10:00~12:00；競標價格範圍8~11元一次。In one embodiment, the terminal device 10 or the management server 50 obtains the target content of those merchants. This target content is related to one or more consumer groups, one or more time periods, and one or more price ranges. For example, the target content of business G: young people: 20-30 years old; time interval: 11:00-13:00; bidding price range of 10-12 yuan per time. Business H’s target content: young people: 20~30 years old; time interval: 10:00~12:00; bidding price range is 8~11 yuan per time.

終端設備10或管理伺服器50可依據目標內容排序那些商家。目標內容對那些商家賦予對應優先權/權重。例如，因為無其他商家競標，管理伺服器50計算出10點商店H的優先權高。而由於商店G願意在11點出更高價，因此11點時商店G優先權高。The terminal device 10 or the management server 50 can sort those businesses according to the target content. Target content assigns corresponding priority/weight to those businesses. For example, because there are no other merchants bidding, the management server 50 calculates that the 10-point store H has a high priority. Since store G is willing to pay a higher price at 11 o'clock, store G has a higher priority at 11 o'clock.

在一實施例中，終端設備10或管理伺服器50可比較那些商家之間的優先權。優先權相關於前述消費族群態樣及/或目標內容。若針對單一商家有多個優先權，則終端設備10或管理伺服器50可進一步對商家的優先權加權運算。例如，終端設備10或管理伺服器50賦予消費族群態樣及目標內容對應比重，並據以得出加權運算結果。須說明的是，前述比較可能相關於商業情境或消費者優先等決策，並可視實際需求而自行變更。In an embodiment, the terminal device 10 or the management server 50 may compare the priorities among those merchants. Priority is related to the aforementioned consumer group profile and/or target content. If there are multiple priorities for a single merchant, the terminal device 10 or the management server 50 may further weight the merchant's priorities. For example, the terminal device 10 or the management server 50 assigns a corresponding weight to the consumer group profile and target content, and obtains a weighted calculation result based on it. It should be noted that the aforementioned comparisons may be related to business situations or consumer priority decisions, and can be changed according to actual needs.

終端設備10或管理伺服器50可依據優先權的比較結果排序那些商家。以圖3A為例，排列於越上方的商家303的優先權較高。介面中同一行(即，橫向的一列)的商家303又以排列於越左方者的優先權越高。其餘依此類推，於此不再贅述。The terminal device 10 or the management server 50 can sort the merchants according to the comparison result of the priority. Taking FIG. 3A as an example, the higher priority of the merchant 303 is higher. In the interface, the merchants 303 in the same row (ie, one horizontal column) have the higher priority for the merchants 303 arranged on the left. The rest can be deduced by analogy, so I won't repeat them here.

須說明的是，商家的排列方式不限於圖3A所示，優先權也可能相關於商家的圖案大小、顏色及形狀。It should be noted that the arrangement of merchants is not limited to that shown in FIG. 3A, and the priority may also be related to the size, color, and shape of the merchant's pattern.

此外，主面額的決定不限於預設。在一實施例中，終端設備10或管理伺服器50可依據消費行為所花費的金額或點數及回饋內容決定次面額或主面額。具體而言，假設終端設備10為商家端的結帳機台或線上交易平台，並可提供諸如結帳或點數兌換等付款作業。而消費行為是指消費者在實體或線上商家購物並透過終端設備結帳的行為。終端設備10可判斷消費金額或扣抵點數是否符合回饋條件(例如，消費金額大於500元或扣抵50點)。若符合回饋條件，則終端設備10或管理伺服器50可觸發的動態面額產生程序。In addition, the determination of the main denomination is not limited to presets. In an embodiment, the terminal device 10 or the management server 50 can determine the sub-denomination or the main denomination according to the amount or points spent in the consumption behavior and the content of the feedback. Specifically, it is assumed that the terminal device 10 is a merchant's checkout machine or an online transaction platform, and can provide payment operations such as checkout or point exchange. Consumer behavior refers to the behavior of consumers shopping at physical or online merchants and checking out through terminal devices. The terminal device 10 can determine whether the consumption amount or the deduction points meet the reward conditions (for example, the consumption amount is greater than 500 yuan or the deduction points are 50 points). If the feedback conditions are met, the terminal device 10 or the management server 50 can trigger a dynamic denomination generation process.

在動態面額產生程序中，終端設備10或管理伺服器50可事先設定回饋內容。回饋內容相關於折價、及/或***或會員卡的點數贈與。例如，回饋內容是消費金額的20%的回饋。假設消費者花費800元，則禮券的主面額為64元。然而，端視店家需求，不同促銷活動的折價百分比可能不同。又例如，回饋內容為超商的紅利點數的3倍金額。假設紅利點數為10點，則禮券的主面額為新台幣30元。In the dynamic denomination generation process, the terminal device 10 or the management server 50 can set the feedback content in advance. The feedback content is related to discounts, and/or credit or membership card points gifting. For example, the feedback content is 20% of the consumption amount. Assuming that the consumer spends 800 yuan, the main denomination of the gift certificate is 64 yuan. However, depending on the needs of the store, the discount percentage for different promotional activities may be different. For another example, the reward content is 3 times the amount of bonus points of the supermarket. Assuming that the bonus points are 10 points, the main denomination of the gift certificate is NT$30.

請參照圖2，終端設備10可依據分配操作經由網路30發出禮券要求(步驟S230)。在一實施例中，禮券要求包括分配操作所選擇的商家及次面額。即，禮券要求是用於請求提供持券者自行選擇的禮券。例如，持券者要求商家I的500元現金禮券。Referring to FIG. 2, the terminal device 10 can issue a gift certificate request via the network 30 according to the distribution operation (step S230). In one embodiment, the gift certificate request includes the merchant selected by the distribution operation and the sub-denomination. That is, the gift certificate request is for requesting the gift certificate selected by the certificate holder. For example, the holder of the voucher requests a 500 yuan cash voucher from Merchant I.

在另一實施例中，禮券要求包括回饋內容中的主面額及給予回饋內容的商家。即，禮券要求是商家用於請求提供消費者的消費回饋。例如，商家J要求的50元現金禮券。In another embodiment, the gift certificate request includes the main denomination in the reward content and the merchant who gave the reward content. That is, the gift certificate request is used by the merchant to request the consumer's consumption feedback. For example, a 50 yuan cash voucher requested by merchant J.

管理伺服器50接收禮券要求，並依據這禮券要求提供一個或更多個次電子禮券(步驟S240)。具體而言，次電子禮券也是數位形式的現金禮券、提貨券、抵用券或商品禮券。在一實施例中，管理伺服器50依據禮券要求產生次電子禮券。各次電子禮券經組態有一個商家及對應的一個次面額。例如，分配操作是持券者選擇商家K的500元現金禮券，則管理伺服器50可對應產生一個等價500元的次電子禮券、或五個等價100元的次電子禮券。The management server 50 receives the gift certificate request, and provides one or more electronic gift certificates according to the gift certificate request (step S240). Specifically, the secondary electronic gift certificate is also a digital form of cash gift certificates, delivery coupons, vouchers, or merchandise gift certificates. In one embodiment, the management server 50 generates a secondary electronic gift certificate according to the gift certificate request. Each electronic gift certificate is configured with a merchant and a corresponding sub-denomination. For example, if the distribution operation is that the holder chooses a 500 yuan cash coupon from the merchant K, the management server 50 can generate one sub-electronic coupon equivalent to 500 yuan or five sub-electronic coupon equivalent to 100 yuan.

在另一實施例中，管理伺服器50依據禮券要求產生主電子禮券。例如，回饋內容是商家L的50元折價券，則管理伺服器50可對應產生一個等價50元的主電子禮券、或兩個等價25元的次電子禮券。In another embodiment, the management server 50 generates the master electronic gift certificate according to the gift certificate request. For example, if the feedback content is a 50-yuan discount coupon of the merchant L, the management server 50 can generate one primary electronic coupon equivalent to 50 yuan or two secondary electronic coupons equivalent to 25 yuan.

值得注意的是，若禮券要求沒有指定商家，則管理伺服器50也可提供預設商家或多個商家的共用禮券。It is worth noting that if the gift certificate request does not specify a merchant, the management server 50 may also provide a predetermined merchant or a shared gift certificate of multiple merchants.

由此可知，主面額可能是依據消費行為所花費的金額或點數所產生的任意數值，且次面額可能是持券者依據喜好自行決定的數值(但管理伺服器50事先不會得知)。有別於現有技術，本新型創作實施例的管理伺服器50不用管理不同商家所提供的禮券面額，進而方便管理禮券(只要依據要求產生禮券)。It can be seen that the primary denomination may be any value generated based on the amount or points spent in the consumption behavior, and the secondary denomination may be a value determined by the holder according to their preferences (but the management server 50 will not know in advance) . Different from the prior art, the management server 50 of the creative embodiment of the present invention does not need to manage the denominations of gift certificates provided by different merchants, thereby facilitating the management of gift certificates (as long as the gift certificates are generated according to requirements).

管理伺服器50經由網路30傳送次電子禮券，使終端設備10接收次電子禮券，以供持券者使用。以圖3B為例，票券夾305存放次電子禮券，並可顯示禮券數目(如圖所示兩個次電子禮券)。又例如，管理伺服器50經由網路30傳送主電子禮券給終端設備10，且終端設備10列印出主電子禮券。The management server 50 transmits the secondary electronic coupon via the network 30, so that the terminal device 10 receives the secondary electronic coupon for use by the holder. Taking FIG. 3B as an example, the ticket holder 305 stores secondary electronic gift certificates, and can display the number of gift certificates (two electronic gift certificates as shown in the figure). For another example, the management server 50 transmits the main electronic gift certificate to the terminal device 10 via the network 30, and the terminal device 10 prints out the main electronic gift certificate.

在一實施例中，終端設備10或管理伺服器50可將次電子禮券或主電子禮券編碼成圖形識別碼(例如，QR碼、或條形碼)。終端設備的使用者介面可呈現這圖形識別碼。此外，這圖形識別碼經掃描器掃描後可轉換成禮券相關資訊(例如，商家、主或次面額、使用期限等)。在另一實施例中，終端設備10或管理伺服器50可將次電子禮券或主電子禮券編碼成優惠代碼。In an embodiment, the terminal device 10 or the management server 50 may encode the secondary electronic coupon or the primary electronic coupon into a graphic identification code (for example, a QR code or a barcode). The user interface of the terminal device can display this graphic identification code. In addition, the graphic identification code can be converted into gift certificate-related information (for example, merchant, primary or secondary denomination, expiration date, etc.) after being scanned by the scanner. In another embodiment, the terminal device 10 or the management server 50 may encode the secondary electronic coupon or the primary electronic coupon into a promotional code.

綜上所述，在本新型創作實施例的禮券管理系統及終端設備中，主電子禮券可依據需求拆分成不同商家即/或不同次面額的次電子禮券。此外，主電子禮券或次電子禮券是反應於終端設備所提出的要求才提供。藉此，可提升電子禮券的使用靈活度，並能方便伺服器管理電子禮券。In summary, in the gift certificate management system and terminal device of the creative embodiment of the present invention, the primary electronic gift certificate can be split into different merchants, that is, and/or sub-electronic gift certificates of different sub-denominations according to requirements. In addition, the primary electronic gift certificate or the secondary electronic gift certificate is provided in response to a request made by the terminal device. In this way, the flexibility of using the electronic gift certificate can be improved, and the server can facilitate the management of the electronic gift certificate.

雖然本新型創作已以實施例揭露如上，然其並非用以限定本新型創作，任何所屬技術領域中具有通常知識者，在不脫離本新型創作的精神和範圍內，當可作些許的更動與潤飾，故本新型創作的保護範圍當視後附的申請專利範圍所界定者為準。Although the creation of this new type has been disclosed in the above embodiments, it is not intended to limit the creation of this new type. Anyone with ordinary knowledge in the technical field can make some changes and changes without departing from the spirit and scope of the creation of the new type. Retouching, therefore, the scope of protection for the creation of this new model shall be subject to the scope of the attached patent application.

1:禮券管理系統 10:終端設備 30:網路 50:管理伺服器 S210~S240:步驟 301:主面額 303:商家 305:票券夾 307:餘額 1: Gift certificate management system 10: Terminal equipment 30: Internet 50: Management server S210~S240: steps 301: main denomination 303: Merchant 305: Ticket Folder 307: balance

圖1是依據本新型創作一實施例的禮券管理系統的示意圖。 圖2是依據本新型創作一實施例的禮券管理方法的流程圖。 圖3A及圖3B是依據本新型創作一實施例的禮券選擇頁面的示意圖。 Fig. 1 is a schematic diagram of a gift certificate management system according to an embodiment of the present invention. Fig. 2 is a flowchart of a gift certificate management method according to an embodiment of the new creation. 3A and 3B are schematic diagrams of a coupon selection page according to an embodiment of the creation of the present invention.

1:禮券管理系統 1: Gift certificate management system

10:終端設備 10: Terminal equipment

30:網路 30: Internet

50:管理伺服器 50: Management server

Claims (14)

一種終端設備，通訊連接於一管理伺服器，該終端設備包括： 一處理器，經配置用以： 提供一主電子禮券，其中該主電子禮券經組態有一主面額及至少一商家； 取得一分配操作，其中該分配操作是對該至少一商家及對應的至少一次面額的選擇；以及 依據該分配操作經由一網路發出一禮券要求，其中該禮券要求包括該分配操作所選擇的該至少一商家及該至少一次面額，其中該管理伺服器依據該禮券要求提供至少一次電子禮券，且每一該次電子禮券經組態有一該商家及對應的一該次面額。 A terminal device is communicatively connected to a management server, the terminal device includes: A processor configured to: Provide a master electronic gift certificate, wherein the master electronic gift certificate is configured with a principal denomination and at least one merchant; Obtain an allocation operation, where the allocation operation is a selection of the at least one merchant and the corresponding at least one denomination; and A gift certificate request is issued via a network according to the distribution operation, wherein the gift certificate request includes the at least one merchant selected by the distribution operation and the at least one denomination, wherein the management server provides at least one electronic gift certificate according to the gift certificate request, and Each electronic gift certificate is configured with a merchant and a corresponding denomination. 如請求項1所述的終端設備，其中該至少一商家包括多個商家，且該處理器更經配置用以： 透過一推薦模型決定一持券者的一消費族群態樣，其中該推薦模型是透過一機器學習演算法並基於一消費者資訊所訓練，該消費者資訊相關於多個消費者的輪廓(profile)、位置、行為及裝置中的至少一者；以及 依據該消費族群態樣排序該些商家，其中該消費族群態樣對該些商家賦予對應優先權。 The terminal device according to claim 1, wherein the at least one merchant includes multiple merchants, and the processor is further configured to: A consumer profile of a coupon holder is determined through a recommendation model, where the recommendation model is trained through a machine learning algorithm and based on a consumer information that is related to the profile of multiple consumers. ), at least one of location, behavior, and device; and The merchants are sorted according to the consumer group pattern, wherein the consumer group pattern assigns corresponding priority to the merchants. 如請求項1所述的終端設備，其中該至少一商家包括多個商家，且該處理器更經配置用以： 取得該些商家的一目標內容，其中該目標內容相關於至少一消費族群態樣、至少一時間區段及至少一價格範圍；以及 依據該目標內容排序該些商家，其中該目標內容對該些商家賦予對應優先權。 The terminal device according to claim 1, wherein the at least one merchant includes multiple merchants, and the processor is further configured to: Obtaining a target content of the merchants, where the target content is related to at least one consumer group profile, at least one time period, and at least one price range; and The merchants are sorted according to the target content, and the target content assigns corresponding priorities to the merchants. 如請求項2或請求項3所述的終端設備，其中該處理器更經配置用以： 比較該些商家之間的優先權；以及 依據該優先權的比較結果排序該些商家。 The terminal device according to claim 2 or claim 3, wherein the processor is further configured to: Compare the priorities among these businesses; and The merchants are sorted according to the comparison result of the priority. 如請求項1所述的終端設備，其中該處理器更經配置用以： 提供該主面額與該至少一次面額的總和之間的一餘額。 The terminal device according to claim 1, wherein the processor is further configured to: Provide a balance between the main denomination and the sum of the at least one denomination. 如請求項1所述的終端設備，其中該處理器更經配置用以： 依據一消費行為所花費的金額或點數及一回饋內容決定該主面額，其中該回饋內容相關於折價及點數贈與中的至少一者。 The terminal device according to claim 1, wherein the processor is further configured to: The main denomination is determined according to the amount or points spent in a consumption behavior and a reward content, wherein the reward content is related to at least one of a discount and a point gift. 如請求項1所述的終端設備，其中該處理器更經配置用以： 將該至少一次電子禮券編碼成一圖形識別碼。 The terminal device according to claim 1, wherein the processor is further configured to: Encoding the at least one electronic gift certificate into a graphic identification code. 一種禮券管理系統，包括： 一終端設備，經配置用以： 提供一主電子禮券，其中該主電子禮券經組態有一主面額及至少一商家； 取得一分配操作，其中該分配操作是對該至少一商家及對應的至少一次面額的選擇；以及 依據該分配操作經由一網路發出一禮券要求，其中該禮券要求包括該分配操作所選擇的該至少一商家及該至少一次面額；以及 一管理伺服器，通訊連接於該終端設備並經配置用以： 依據該禮券要求提供至少一次電子禮券，其中每一該次電子禮券經組態有一該商家及對應的一該次面額。 A gift certificate management system, including: A terminal device configured to: Provide a master electronic gift certificate, wherein the master electronic gift certificate is configured with a principal denomination and at least one merchant; Obtain an allocation operation, where the allocation operation is a selection of the at least one merchant and the corresponding at least one denomination; and Sending a gift certificate request via a network according to the distribution operation, wherein the gift certificate request includes the at least one merchant selected by the distribution operation and the at least one denomination; and A management server, communicatively connected to the terminal device and configured to: Provide at least one electronic gift certificate according to the gift certificate request, wherein each electronic gift certificate is configured with a merchant and a corresponding denomination. 如請求項8所述的禮券管理系統，其中該至少一商家包括多個商家，且該終端設備或該管理伺服器更經配置用以： 透過一推薦模型決定一持券者的一消費族群態樣，其中該推薦模型是透過一機器學習演算法並基於一消費者資訊所訓練，該消費者資訊相關於多個消費者的輪廓(profile)、位置、行為及裝置中的至少一者；以及 依據該消費族群態樣排序該些商家，其中該消費族群態樣對該些商家賦予對應優先權。 The gift certificate management system according to claim 8, wherein the at least one merchant includes multiple merchants, and the terminal device or the management server is further configured to: A consumer profile of a coupon holder is determined through a recommendation model, where the recommendation model is trained through a machine learning algorithm and based on a consumer information that is related to the profile of multiple consumers. ), at least one of location, behavior, and device; and The merchants are sorted according to the consumer group pattern, wherein the consumer group pattern assigns corresponding priority to the merchants. 如請求項8所述的禮券管理系統，其中該至少一商家包括多個商家，且該終端設備或該管理伺服器更經配置用以： 取得該些商家的一目標內容，其中該目標內容相關於至少一消費族群態樣、至少一時間區段及至少一價格範圍；以及 依據該目標內容排序該些商家，其中該目標內容對該些商家賦予對應優先權。 The gift certificate management system according to claim 8, wherein the at least one merchant includes multiple merchants, and the terminal device or the management server is further configured to: Obtaining a target content of the merchants, where the target content is related to at least one consumer group profile, at least one time period, and at least one price range; and The merchants are sorted according to the target content, and the target content assigns corresponding priorities to the merchants. 如請求項9或請求項10所述的禮券管理系統，其中該終端設備或該管理伺服器更經配置用以： 比較該些商家之間的優先權；以及 依據該優先權的比較結果排序該些商家。 The gift certificate management system according to claim 9 or claim 10, wherein the terminal device or the management server is further configured to: Compare the priorities among these businesses; and The merchants are sorted according to the comparison result of the priority. 如請求項8所述的禮券管理系統，其中該終端設備或該管理伺服器更經配置用以： 提供該主面額與該至少一次面額的總和之間的一餘額。 The gift certificate management system according to claim 8, wherein the terminal device or the management server is further configured to: Provide a balance between the main denomination and the sum of the at least one denomination. 如請求項8所述的禮券管理系統，其中該終端設備更經配置用以： 依據一消費行為所花費的金額或點數及一回饋內容決定該主面額，其中該回饋內容相關於折價及點數贈與中的至少一者。 The gift certificate management system according to claim 8, wherein the terminal device is further configured to: The main denomination is determined according to the amount or points spent in a consumption behavior and a reward content, wherein the reward content is related to at least one of a discount and a point gift. 如請求項8所述的禮券管理系統，其中該終端設備或該管理伺服器更經配置用以： 將該至少一次電子禮券編碼成一圖形識別碼。 The gift certificate management system according to claim 8, wherein the terminal device or the management server is further configured to: Encoding the at least one electronic gift certificate into a graphic identification code.
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TWI807357B (en) * 2021-06-04 2023-07-01 新加坡商宜睿智慧股份有限公司 Voucher management system and voucher management method

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TWI807357B (en) * 2021-06-04 2023-07-01 新加坡商宜睿智慧股份有限公司 Voucher management system and voucher management method

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* Cited by examiner, † Cited by third party
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TWI807357B (en) * 2021-06-04 2023-07-01 新加坡商宜睿智慧股份有限公司 Voucher management system and voucher management method

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