TWI778212B - Self-maintainable common platform system for activity tour guidance - Google Patents

Self-maintainable common platform system for activity tour guidance Download PDF

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TWI778212B
TWI778212B TW108101758A TW108101758A TWI778212B TW I778212 B TWI778212 B TW I778212B TW 108101758 A TW108101758 A TW 108101758A TW 108101758 A TW108101758 A TW 108101758A TW I778212 B TWI778212 B TW I778212B
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navigation
activity
user
maintainable
self
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TW202029110A (en
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陳虔逸
江程田
王政堯
陳文敬
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陳虔逸
江程田
優思瑪特科技股份有限公司
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Abstract

A self-maintainable common platform system for activity tour guidance，which is mainly a universal service platform guided by an activity design merchant, enables the activity design merchant to design the service content conveniently, and the manager to edit through a management end application interface, that is, add, modify, delete and maintain on-line through the management end application interface, and the modified result does not need to go further to the APP mall to be audited, so that the purpose of real-time updating is achieved, thus providing convenience with simple operation flow, so as to improve the practicability and reduce the cost.

Description

可自行維護之通用型導覽平台系統Self-maintainable universal navigation platform system

本發明關於一種平台系統，特別係指一種可自行維護之通用型導覽平台系統。The present invention relates to a platform system, in particular to a self-maintainable universal navigation platform system.

市售智慧型裝置作業系統由蘋果公司iOS與GOOGLE的Android包辦，雙系統加起來市佔率超過95%，所以除非特殊需求外，一般在專案規劃時都只會考量建置iOS與Android雙系統的APP。Android手機上架使用GOOGLE PLAY，iOS上架則使用APP STORE，必需注意GOOGLE需一次性的繳費約25美元、iOS則是年費制每年約99美金。另外，中國是一個獨立的市場，如果需要在中國地區上架的話，在Android APP上架部分都是使用中國國內的上架平台，如百度應用、91手機助手等，其上架要求也十分嚴格，必須要當地的證明文件才能上架，而iOS則與一般上架流程相同。APP並不是做好就可以馬上上架，通常需要一點審核時間，GOOGLE PLAY審核時間約1~2天，iOS審核時間約1~2周，中國平台約1~7天。The operating systems of commercially available smart devices are organized by Apple's iOS and Google's Android. The combined market share of the two systems exceeds 95%. Therefore, unless there are special needs, only the dual systems of iOS and Android are generally considered in project planning. APP. For Android phones, use GOOGLE PLAY, and for iOS, use APP STORE. It must be noted that GOOGLE requires a one-time payment of about $25, and iOS requires an annual fee of about $99 per year. In addition, China is an independent market. If it needs to be put on the shelves in China, some of the Android APPs will be put on the shelves in China, such as Baidu Apps, 91 Mobile Assistant, etc. The requirements for listing are also very strict. The supporting documents can only be listed on the shelves, and iOS is the same as the general listing process. The APP is not ready to be put on the shelves immediately. Usually, it takes a little time for review. The review time of GOOGLE PLAY is about 1~2 days, the review time of iOS is about 1~2 weeks, and the review time of Chinese platform is about 1~7 days.

請參閱圖1A所示，在現在社會中，一個活動的展覽都會請專業資訊人員製作一個關於該活動的行動應用程式(APP)，該行動應用程式(APP)與該活動為一對一的關係，由於目前尚未出現共用平台的架構，使得該行動應用程式(APP)仍無法被有效整合，導致該行動應用程式(APP)的使用壽命短，業者也必須東奔西走於各家廠商，其成本所費不貲；再者，該行動應用程式(APP)係上架到GOOGLE PLAY、或APP STORE上供使用者下載，但是有時候該活動的活動期限僅有1至2天左右，當業者發現該行動應用程式(APP)上的訊息誤植或要微調時，業者係無法進行即時性的更新，必須再透過專業資訊人員才能對該行動應用程式原始檔(APP)進行修改，但是修改後的行動應用程式執行檔(APP)如上述所說明必須經過審核時間，因此導致該行動應用程式(APP)的誤植內容無法在活動期限內更改外，還會出現更新延遲的情形，此問題將會使該行動應用程式(APP)無法準確的對使用者進行正確與即時的服務，系統可靠性不夠外，對業者而言，實為不便；另外，國內9成以上該活動的行動應用程式(APP)都無差異化，甚至大量制式化的該行動應用程式(APP)載入使用者的手機中，已經讓使用者對各種制式化的行動應用程式(APP)忽視，故並無針對業者提供可以由業者自行輸入、修改及維護的之通用型導覽平台系統。Please refer to Figure 1A. In today's society, the exhibition of an event will invite professional information personnel to make a mobile application (APP) about the event. The mobile application (APP) has a one-to-one relationship with the event. , Since there is no shared platform structure, the mobile application (APP) still cannot be effectively integrated, resulting in a short service life of the mobile application (APP), and the industry has to travel around with various manufacturers, which costs Not cheap; in addition, the mobile application (APP) is listed on GOOGLE PLAY or APP STORE for users to download, but sometimes the activity period of the activity is only about 1 to 2 days, when the operator discovers the mobile application When the information on the (APP) is wrongly planted or needs to be fine-tuned, the industry cannot update it in real time, and the original file (APP) of the mobile application must be modified through professional information personnel, but the modified mobile application executable file (APP) As mentioned above, it must go through the review time, so the misplanted content of the mobile application (APP) cannot be changed within the event period, and the update delay will occur. This problem will make the mobile application ( APP) cannot accurately provide users with correct and real-time services, and the system reliability is not enough, which is really inconvenient for the industry; in addition, more than 90% of the domestic mobile applications (APPs) for this activity are not differentiated. Even a large number of standardized mobile applications (APP) are loaded into the user's mobile phone, which has caused users to ignore various standardized mobile applications (APP), so there is no provision for the industry that can be input and modified by the industry. And the maintenance of the general navigation platform system.

2013年蘋果在WWDC大會上發布的Beacon，是一個無線通訊傳輸方案，揭露了微定位的未來。然而任何採用低功耗藍牙（BLE或藍牙4.0）的微定位訊號發射器皆能稱之為Beacon。目前，國內已有許多業者導入Beacon 技術，例如，國內知名連鎖3C 通路燦坤在門市鋪設Beacon，偵測每個區塊的來客數和停留時間，做為調整商品擺放區塊的參考，並整合顧客的歷史消費紀錄，針對顧客的消費習性，放送不同的商品促銷訊息。臺北的西門町商圈也導入Beacon技術，在店家布建Beacon、提供消費者進行集點遊戲、點數兌換，成功將人潮導入店內消費。The Beacon, released by Apple at the WWDC conference in 2013, is a wireless communication transmission scheme, revealing the future of micro-positioning. However, any micro-location signal transmitter using Bluetooth Low Energy (BLE or Bluetooth 4.0) can be called a Beacon. At present, many domestic manufacturers have introduced Beacon technology. For example, Tsan Kun, a well-known domestic chain of 3C channels, has installed Beacon in its stores to detect the number of visitors and stay time in each block, as a reference for adjusting the product placement block, and integrate The historical consumption records of customers, according to the consumption habits of customers, send different product promotion messages. The Ximending business district in Taipei has also introduced Beacon technology, deploying Beacon in the store, providing consumers to play point games and redeem points, successfully attracting crowds into the store for consumption.

雖然Beacon 技術能夠帶來龐大商機，但是在軟體開發成本高的情況下，一般業者不見得願意導入Beacon 技術，即使購入Beacon 的設備與軟體，也可能受限於要委託專業軟體廠商來開發專屬APP，其所需費用成本高而不容易大量推廣及普及，加上任何資料的更新或修改皆須透過專業資訊人員，實屬不便。Although Beacon technology can bring huge business opportunities, in the case of high software development costs, general industry players are not necessarily willing to import Beacon technology. Even if they purchase Beacon equipment and software, they may be limited to entrusting professional software manufacturers to develop exclusive apps. , the cost is high and it is not easy to promote and popularize it in large quantities, and any information update or modification must be done through professional information personnel, which is really inconvenient.

此外，請參閱圖1B所示，為目前導入Beacon 技術的流程圖。使用者的用戶裝置於GOOGLE PLAY、或APP STORE下載並儲存行動應用程式(APP)的內建資料，開啟用戶裝置的藍芽功能來感應附近周圍Beacon所發送的訊號，接著當用戶裝置的藍芽感應到Beacon發送的訊號時，以抓取該行動應用程式(APP)的內建資料，並顯示於用戶裝置的螢幕上；然而，上述的下載與儲存該行動應用程式(APP)之內建資料的步驟中，都是強制性讓使用者預先完整下載，因此，無疑地行動應用程式(APP)的內建資料會佔用使用者用戶裝置的相當記憶體空間，因消費者的用戶裝置下載許多APP應用程式，導致有限制性或區域性的遊戲或導覽結束後，消費者便將其APP刪除，難以成為常駐桌面APP程式，導致其存活率低及使用效能低。另外，舉使用者參加某一項導覽活動為範例，由於下載的行動應用程式(APP)必須讓用戶裝置時時開著行動網路才能進行導覽的功能，當無線基地台未與核心網路(EPC，EVOLVED Packed Core)伺服器連線時，例如有意外狀況發生(如核心網路伺服器所在地斷電或者中繼結點損壞等)，使得無線基地台所發出的無線訊號無法確實地被核心網路伺服器接收，所以與此無線基地台連線的行動裝制即會與網際網路失去連線，在這樣的情況下，用戶裝置的相關網路的行動應用程式(APP)也會隨之無法正常運作。In addition, please refer to FIG. 1B , which is a flow chart of the current introduction of Beacon technology. The user's user device downloads and stores the built-in data of the mobile application (APP) in GOOGLE PLAY or APP STORE, and turns on the Bluetooth function of the user's device to sense the signals sent by the nearby Beacons, and then when the user's device's Bluetooth When sensing the signal sent by the Beacon, it captures the built-in data of the mobile application (APP) and displays it on the screen of the user device; however, the above-mentioned downloading and saving of the built-in data of the mobile application (APP) In the steps of , it is mandatory for the user to fully download in advance. Therefore, the built-in data of the mobile application (APP) will undoubtedly occupy a considerable memory space of the user's user device, because the consumer's user device downloads many APPs APP, which leads to the end of restricted or regional games or tours, consumers delete their APP, it is difficult to become a resident desktop APP program, resulting in low survival rate and low use efficiency. In addition, taking a user participating in a guided tour as an example, since the downloaded mobile application (APP) must enable the user's device to always open the mobile network to perform the guided tour, when the wireless base station is not connected to the core network When an EPC (EPC, EVOLVED Packed Core) server is connected, for example, an unexpected situation occurs (such as power failure at the location of the core network server or damage to a relay node, etc.), so that the wireless signal sent by the wireless base station cannot be reliably transmitted. The core network server receives, so the mobile device connected to this wireless base station will lose the connection with the Internet. In this case, the mobile application (APP) of the relevant network of the user device will also be Then it doesn't work properly.

請參閱圖1C所示，為習知用戶裝置安裝各種不同APP的使用示意圖，其在使用上出現許多弊端：Please refer to FIG. 1C , which is a schematic diagram of installing various APPs for a conventional user device, which has many disadvantages in use:

其一：佔據容量。每個活動都要委託專業資訊人員客製化專屬APP程式，不符合目前「租用平台」及「訂閱經濟」的設計趨勢。One: Occupy capacity. Each event requires professional information personnel to customize the exclusive APP program, which does not conform to the current design trends of "rental platform" and "subscription economy".

其二：無法常駐APP。活動結束後，使用者都直接刪除APP，僅有一次的使用性，在使用功能上稍顯不足，已不符合市場上多用途及普及化的設計需求，且缺乏獨特性及功能性。Second: unable to resident APP. After the event, users will delete the APP directly. It only has one-time usability and is slightly insufficient in use functions. It does not meet the multi-purpose and popular design requirements in the market, and lacks uniqueness and functionality.

其三，開發高成本。新增活動必須再委託專業資訊人員客製開發。Third, the development cost is high. New activities must be entrusted to professional information personnel for customized development.

其四，無法即時更新，耗時耗費。管理者無法進行即時性的更新，必須委託原專業資訊人員修改，且修改後的APP還需要重新上架至APP商城審核，必須再等待1-7天審核時間才能重新上架，除了耗時外，還需要支付額外另一筆修改費用。Fourth, it cannot be updated in real time, which is time-consuming. Managers cannot make real-time updates, and must entrust original professional information personnel to modify them, and the modified APP also needs to be re-listed to the APP mall for review, and must wait for another 1-7 days for review before it can be re-listed. An additional modification fee is required.

是以，要如何解決上述的問題與缺失，即為本發明的創作人與從事此方向的相關業者所亟欲研究改善的方向所在。Therefore, how to solve the above-mentioned problems and deficiencies is the direction that the creator of the present invention and the related industry in this direction are eager to research and improve.

本發明的目的係在提供一種可自行維護之通用型導覽平台系統，其主要是一個以活動設計商家為導向的通用型服務平台，讓活動設計商家可以自行方便地設計服務內容，且能自由地佈署服務系統，以改善以往無通用平台架構之缺點，不需要專業資訊技術人員支援。The purpose of the present invention is to provide a self-maintainable general-purpose navigation platform system, which is mainly a general-purpose service platform oriented by event design merchants, so that event design merchants can design service content conveniently and freely. To improve the shortcomings of the previous lack of a common platform architecture, it does not require professional information technology personnel to support.

本發明的另一目的係在提供一種可自行維護之通用型導覽平台系統，其主要提供活動設計商家可以自由新增、修改、查看等導覽資料功能，達到即時性修改而不需要經過官方審核，節省相當時間及開發成本的目的。Another object of the present invention is to provide a self-maintainable general-purpose navigation platform system, which mainly provides functions for event design merchants to freely add, modify, and view navigation data, so as to achieve instant modification without the need for official approval. Review, save considerable time and development costs.

本發明的又一目的係在提供一種通用型的平台系統，其主要能在網路連線或離線之彈性應用模式下，可以適切地使用應用程式。Another object of the present invention is to provide a general-purpose platform system, which can mainly use the application program appropriately in the flexible application mode of network connection or offline.

為達前述目的，本發明係一種可自行維護之通用型導覽平台系統，適用於一管理者自行管理、操作、維護及使用，該可自行維護之通用型導覽平台系統，包含：In order to achieve the aforementioned purpose, the present invention is a self-maintainable general-purpose navigation platform system, which is suitable for a manager to manage, operate, maintain and use by himself. The self-maintainable general-purpose navigation platform system includes:

一通用平台，其架設於伺服器，包含一具有至少一活動物件資料的系統資料庫；a general platform, built on the server, including a system database with at least one movable object data;

一管理裝置，供該管理者使用且通訊連結該通用平台，並具有一與該系統資料庫同步的管理者端應用介面，該管理者端應用介面用以編輯該至少一活動物件資料；以及a management device used by the administrator and connected to the general platform in communication, and has an administrator-side application interface synchronized with the system database, and the administrator-side application interface is used for editing the data of the at least one active object; and

一用戶裝置，可通訊連結該通用平台，並可以提供使用者下載一對應該至少一活動物件資料的活動應用程式。A user device can communicate with the general platform, and can provide the user to download a pair of active applications corresponding to the data of at least one active object.

其中，該活動應用程式只需下載一次即可，該管理者能透過該管理者端應用介面編輯該至少一活動物件資料，並存在該系統資料庫內，達到不因修改該至少一活動物件資料而需要再度上架到APP商城經過審核與再次下載之過程。Wherein, the activity application only needs to be downloaded once, the administrator can edit the data of the at least one active object through the application interface of the administrator, and store it in the system database, so that the data of the at least one active object can not be modified due to modification. And it needs to be put on the shelves again to the APP store to go through the process of reviewing and downloading again.

較佳地，其中該至少一活動物件資料為一個導覽活動物件資料，該可自行維護之通用型導覽平台系統更包含複數個藍芽裝置、及複數個導覽物件，各該藍芽裝置設置於各該導覽物件上且能夠發射一辨識訊號，該用戶裝置內建一藍芽通訊模組且安裝該活動應用程式，當該藍芽通訊模組接收該辨識訊號時，該藍芽通訊模組會傳送該藍芽裝置的辨識訊號至該通用平台的系統資料庫，以抓取該導覽物件上的相關訊息，並顯示在該用戶裝置。Preferably, the at least one movable object data is a navigation movable object data, and the self-maintainable universal navigation platform system further includes a plurality of bluetooth devices and a plurality of navigation objects, each of the bluetooth devices. Set on each of the navigation objects and capable of transmitting an identification signal, the user device has a built-in bluetooth communication module and installs the active application program, when the bluetooth communication module receives the identification signal, the bluetooth communication The module will transmit the identification signal of the bluetooth device to the system database of the general platform, so as to capture the relevant information on the navigation object and display it on the user device.

較佳地，其中更包含一供使用者下載的導覽包，該用戶裝置於網路離線的狀態下，使用者能利用該導覽包以抓取各該導覽物件上的相關訊息，並顯示在該用戶裝置。Preferably, it further includes a navigation package for the user to download. When the user device is offline from the network, the user can use the navigation package to capture the relevant information on the navigation objects, and displayed on the user device.

較佳地，其中該系統資料庫儲存一對應各該導覽物件之相關內容的問卷資料，該用戶裝置的藍芽通訊模組能偵測該藍芽裝置發送的該問卷資料，該問卷資料具有複數關於各該導覽物件的問題，當使用者回答該問題正確後即可獲得相關獎勵活動集點、優惠資訊、活動折扣劵或活動紅包。Preferably, wherein the system database stores a questionnaire data corresponding to the relevant content of each navigation object, the Bluetooth communication module of the user device can detect the questionnaire data sent by the Bluetooth device, and the questionnaire data has Plural questions about each of the guided objects, when the user answers the question correctly, they can get relevant reward activity points, preferential information, activity discount coupons or activity red packets.

較佳地，其中該活動應用程式提供一導覽評分的功能，該導覽評分的功有1至5顆星供使用者選擇，且該活動應用程式還連接到社群網路，使用者能透過該社群網路分享該導覽評分。Preferably, the activity application provides a navigation rating function, the navigation rating function has 1 to 5 stars for the user to choose, and the activity application is also connected to a social network, the user can Share the tour rating through the social network.

較佳地，其中該活動應用程式提供使用者周圍的一導覽活動資訊、及一地圖資訊，該導覽活動資訊包含一活動主題、一活動時間及一活動地點，該地圖資訊顯示使用者目前的位置、該導覽活動資訊的活動地點、及該使用者目前的位置與該活動地點之間的最佳導引路徑。Preferably, the activity application program provides a guide activity information around the user, and a map information, the guide activity information includes an activity theme, an activity time and an activity location, and the map information shows that the user is currently , the event location of the guided event information, and the best guiding path between the user's current location and the event location.

較佳地，其中各該導覽物件上的相關訊息以一文字介紹、一影音介紹、或一多媒體動畫介紹之其中一種或及其組合。Preferably, the relevant information on each of the navigation objects is introduced by one of a text introduction, an audio-visual introduction, or a multimedia animation introduction, or a combination thereof.

較佳地，其中該系統資料庫的通訊協定為HTTP（Hyper Text  Transfer  Protocol）。Preferably, the communication protocol of the system database is HTTP (Hyper Text Transfer Protocol).

較佳地，其中該系統資料庫的資料格式為JSON（Java Script Object  Notation，JavaScript 物件表示法）。Preferably, the data format of the system database is JSON (Java Script Object Notation, JavaScript Object Notation).

較佳地，其中該管理者透過該管理者端應用介面編輯增加一互動行銷活動物件資料，並將該互動行銷活動物件資料儲存在該通用平台的系統資料庫。Preferably, the administrator edits and adds an interactive marketing campaign object data through the administrator-side application interface, and stores the interactive marketing campaign object data in the system database of the general platform.

為讓本發明的上述特徵和優點能更明顯易懂，下文特舉實施例。並配合所附圖式作詳細說明如下。In order to make the above-mentioned features and advantages of the present invention more obvious and easy to understand, the following specific examples are given. A detailed description is given below in conjunction with the accompanying drawings.

有關於本發明之前述及其他技術內容、特點與功效，在以下配合參考圖式之較佳實施例的詳細說明中，將可清楚的呈現。在提出詳細說明之前，要注意的是，在以下的說明中，類似的元件是以相同的編號來表示。The foregoing and other technical contents, features and effects of the present invention will be clearly presented in the following detailed description of the preferred embodiments with reference to the drawings. Before presenting the detailed description, it is to be noted that in the following description, similar elements are denoted by the same reference numerals.

請參閱圖2所示，本發明實施例提供一種可自行維護之通用型導覽平台系統，適用於一管理者M自行管理、操作、維護及使用，該管理者M(如：活動舉辦單位、活動設計者…)則是利用本系統進行各項活動的管理，主要工作是準備各項活動的相關資料(圖片、文字說明、音檔、影片檔、活動折扣劵…)，該可自行維護之通用型導覽平台系統，包含：Referring to FIG. 2 , an embodiment of the present invention provides a self-maintainable universal navigation platform system, which is suitable for self-management, operation, maintenance and use by a manager M (such as an event organizer, Activity designer...) is to use this system to manage various activities, and the main job is to prepare relevant materials for each activity (pictures, text descriptions, audio files, video files, event discount coupons...), which can be maintained by themselves. Universal navigation platform system, including:

一通用平台20，其架設於伺服器，包含一具有三個活動物件資料(A活動物件資料211、B活動物件資料212及C活動物件資料213)的系統資料庫21，該活動物件資料舉三個為例，但不以此為限制，可以一直擴充活動的數量，以增加本通用型導覽平台的應用廣度及深度；本實施例中，該系統資料庫21使用的通訊協定為HTTP（Hyper Text  Transfer  Protocol），該系統資料庫21使用的資料格式為JSON（Java Script Object  Notation，JavaScript 物件表示法）。該管理者M透過已經註冊過的帳號及密碼，進行登入後才能使用該通用平台20。另外，該通用平台20係利用短租型、月租型、或年租型等不同創新「租用平台」及「訂閱經濟」形式提供該管理者M使用，取代傳統單次活動買斷式客製化資訊服務，以導覽平台訂閱時間長短之租用費用來取代傳統以活動次數計費方式，大幅降低管理者的活動營運成本及使用彈性，例如：該管理者M以年租的方式租用該通用平台20，該管理者M能夠在租用期限內無限制舉辦活動的次數，大幅下降活動平均營運成本。A general platform 20, which is set up on the server, includes a system database 21 having three active object data (A active object data 211, B active object data 212 and C active object data 213). The active object data are listed as three For example, but not limited by this, the number of activities can be continuously expanded to increase the application breadth and depth of the universal navigation platform; in this embodiment, the communication protocol used by the system database 21 is HTTP (Hyper Text Transfer Protocol), the data format used by the system database 21 is JSON (Java Script Object Notation, JavaScript Object Notation). The manager M can use the general platform 20 after logging in through the registered account and password. In addition, the general platform 20 uses different innovative "rental platforms" and "subscription economy" forms such as short-term rental, monthly rental, or annual rental to provide the manager M to use, replacing the traditional single-event buy-out customization Change the information service and replace the traditional charging method by the number of activities with the rental fee for the subscription time of the navigation platform, which greatly reduces the activity operating cost and usage flexibility of the manager. For example, the manager M rents the general With the platform 20, the manager M can hold an unlimited number of events within the lease term, which greatly reduces the average operating cost of the event.

一管理裝置30，供該管理者M使用且通訊連結該通用平台20，並具有一與該系統資料庫21同步的管理者端應用介面31，該管理者端應用介面31用以編輯三個該活動物件資料；具體而言，該管理裝置30可以為桌上型電腦、筆記型電腦、或平板電腦等，但不以此為限制。該管理者M能透過該管理裝置30的管理者端應用介面31達到新增、修改、查看、及刪除的資料功能，管理者M可藉由新增功能新增新的項目，修改功能進行修改項目，查看功能查看最近新增的項目或之前新增修改過的項目，刪除的功能進行刪除的動作，因此，不用透過APP商店審核，就可即時更新三個該活動物件資料的內容，達到可即時更新資料內容及節省時間成本的目的，並且該管理者M可自行設計內容，不用委託專業資訊技術人員的支援，因此賦予簡單操作、自由地佈署服務的目的。A management device 30 is used by the manager M and communicated with the general platform 20, and has a manager-side application interface 31 synchronized with the system database 21, and the manager-side application interface 31 is used to edit the three Active object data; specifically, the management device 30 can be a desktop computer, a notebook computer, or a tablet computer, etc., but not limited thereto. The manager M can achieve the functions of adding, modifying, viewing, and deleting data through the manager-side application interface 31 of the management device 30 , and the manager M can add new items and modify the functions by adding functions. Item, view function to view recently added items or previously added and modified items, delete function to delete, therefore, without going through the APP store review, you can instantly update the content of the three active object data, to achieve The purpose of updating data content in real time and saving time and cost, and the manager M can design the content by himself without entrusting the support of professional information technology personnel, thus endows the purpose of simple operation and free deployment of services.

一用戶裝置40，可通訊連結該通用平台20，並可以提供使用者U下載一對應三個該活動物件資料的活動應用程式110；a user device 40, which can communicate with the general platform 20, and can provide the user U to download an activity application 110 corresponding to the data of the three movable objects;

其中，該活動應用程式110只需下載一次即可，該管理者M能透過該管理者端應用介面31編輯該等活動物件資料，並存在該系統資料庫21內，達到不因修改該等活動物件資料而需要再度上架到APP商城經過審核與再次下載之過程。The activity application program 110 only needs to be downloaded once, and the manager M can edit the activity object data through the manager-side application interface 31 and store it in the system database 21, so as not to modify the activities The object data needs to be re-listed to the APP store for review and re-download process.

請參閱圖2所示，本發明實施例提供一種可自行維護之通用型導覽平台系統，其中該A活動物件資料211為一個導覽活動物件資料，主要是應用在作品展覽、商品解說或特殊場域的導覽，該可自行維護之通用型導覽平台系統更包含複數個藍芽裝置50、及複數個導覽物件60，各該藍芽裝置50設置於各該導覽物件60上且能夠發射一辨識訊號，該用戶裝置40內建一藍芽通訊模組41且安裝該活動應用程式110，當該藍芽通訊模組41接收該辨識訊號時，該藍芽通訊模組41會傳送該藍芽裝置50的辨識訊號至該通用平台20的系統資料庫21，以抓取該A活動物件資料211上的相關訊息，並顯示在該用戶裝置40上，使用者U能利用該活動應用程式110主動獲取附近的展示物品的相關資訊，即使沒有導覽人員的說明，也能自己進行參觀與參訪，例如：美術館作品展覽、台北火車站的站內路徑導覽系統、老街導覽、農產品特展、農夫市集、商店街導覽、展覽館攤位介紹、觀光景點介紹、交通要點介紹、施工路段訊息推播、登山路線導覽、馬拉松路線導覽等即可歸屬於此類應用，該等導覽物件60上的相關訊息以一文字介紹、一影音介紹、或一多媒體動畫介紹之其中一種或及其組合，其中，使用者U可以藉由聆聽解說的音檔，更近一步的了解活動想表達的導覽物件60意義或者導覽物件60的詳細解說，便能隨心所欲的參觀自己想參觀的導覽物件60，而不用一個一個按照順序參觀。該管理者M只需先準備展示各該導覽物件60的圖片、介紹資訊與對應的該藍芽裝置50識別資料，透過該管理裝置30上傳至該通用平台20，然後在展示場地內或展示物品旁安裝對應的藍芽裝置50，該使用者U就能從該活動應用程式110得知相關導覽活動資訊。Please refer to FIG. 2 , an embodiment of the present invention provides a self-maintainable general navigation platform system, wherein the A activity object data 211 is a navigation activity object data, which is mainly used in works exhibitions, commodity explanations or special For the navigation of the field, the self-maintainable universal navigation platform system further includes a plurality of Bluetooth devices 50 and a plurality of navigation objects 60, each of the Bluetooth devices 50 is arranged on each of the navigation objects 60 and Able to transmit an identification signal, the user device 40 has a built-in Bluetooth communication module 41 and the active application 110 is installed, when the Bluetooth communication module 41 receives the identification signal, the Bluetooth communication module 41 will transmit The identification signal of the bluetooth device 50 is sent to the system database 21 of the universal platform 20 to capture the relevant information on the data 211 of the A mobile object and display it on the user device 40, and the user U can use the mobile application The program 110 actively obtains the relevant information of the nearby display items, and even if there is no explanation from the tour guide, you can visit and visit by yourself, such as: art museum exhibitions, the in-station route guidance system of the Taipei Railway Station, the old street tour, Special exhibitions of agricultural products, farmers' markets, shopping street guides, booth introductions in exhibition halls, tourist attractions introductions, traffic key introductions, construction road information push broadcasts, mountaineering route guides, marathon route guides, etc. can be attributed to such applications. The relevant information on the navigation objects 60 is introduced by a text, an audio-visual introduction, or a multimedia animation introduction or a combination thereof, wherein the user U can further understand by listening to the audio files of the explanation The meaning of the guide objects 60 that the activity wants to express or the detailed explanation of the guide objects 60 can be used to visit the guide objects 60 that one wants to visit, instead of visiting them one by one in sequence. The manager M only needs to prepare and display the pictures, introduction information and corresponding identification data of the bluetooth device 50 of the navigation objects 60, upload them to the general platform 20 through the management device 30, and then display them in the exhibition venue or on the display site. The corresponding bluetooth device 50 is installed next to the item, and the user U can learn the relevant tour activity information from the activity application 110 .

此外，針對導覽活動的屬性，該管理者M可以設定導覽活動為公開化、或私人性；公開的導覽活動(如：美術館展覽)是任何人都可以參與、而私人活動(如：公司內部活動)則須要輸入活動代碼與金鑰之後方可參與該活動。只要是公開活動，該使用者U均可直接搜尋、直接參與。藉此，該管理者M只需購置並佈署必要的藍芽裝置50、準備並上傳活動所需的相關資料或圖片至該通用平台20，就能即時地且便利地完成各種創意想法的線上服務，而不需要委外開發任何客製化單次APP應用程式。In addition, for the attributes of the tour activities, the manager M can set the tour activities to be public or private; public tour activities (such as art museum exhibitions) are open to anyone and private activities (such as: Intra-company activities), you need to enter the activity code and key before you can participate in the activity. As long as it is a public event, the user U can directly search and participate directly. In this way, the manager M only needs to purchase and deploy the necessary bluetooth device 50, prepare and upload the relevant data or pictures required for the activity to the general platform 20, and can instantly and conveniently complete the online creation of various creative ideas. service without the need to outsource the development of any customized one-time APP applications.

請參閱圖3所示，本發明實施例的流程圖並配合圖2說明。首先該使用者U先透過APP商城下載該活動應用程式110的執行檔，下載完後以該用戶裝置40內建的藍芽通訊模組41感應該藍芽裝置50的辨識訊號，以抓取該系統資料庫21的A活動物件資料211，並在該用戶裝置40顯示，經由該管理裝置30通訊連接該通用平台20，當A活動物件資料211誤植時，該管理者M透過該管理裝置30能自由地對該A活動物件資料211新增、修改、查看、及刪除導覽活動等功能是不需要上架到GOOGLE PLAY、或APP STORE經過審核，達到即時性更新的目的。取代傳統是抓取及顯示手機內建的物件資料，一旦新增、修改、查看、及刪除導覽活動，就必須重新上架到GOOGLE PLAY、或APP STORE接受審核，經審核通過後，使用者U方能重新下載APP程式，才算完成更新資料的程序，所需時間及人力成本高，無法滿足即時更新的需求。Please refer to FIG. 3 , which is a flowchart of an embodiment of the present invention and described in conjunction with FIG. 2 . First, the user U first downloads the executable file of the active application 110 through the APP store, and after the download is completed, the Bluetooth communication module 41 built in the user device 40 senses the identification signal of the Bluetooth device 50 to capture the The A movable object data 211 of the system database 21 is displayed on the user device 40, and the general platform 20 is communicated through the management device 30. When the A movable object data 211 is mistakenly planted, the administrator M can use the management device 30 to To freely add, modify, view, and delete tour activities and other functions of the A activity object data 211 does not need to be listed on GOOGLE PLAY or APP STORE for review, so as to achieve the purpose of real-time updating. Instead of the traditional method of capturing and displaying the built-in object data of the mobile phone, once a tour activity is added, modified, viewed, or deleted, it must be re-listed on GOOGLE PLAY or APP STORE for review. After the review, the user U Only then can the APP program be re-downloaded to complete the process of updating the data, which requires high time and labor costs, and cannot meet the needs of real-time updating.

本實施例中，該可自行維護之通用型導覽平台系統更包含一供該使用者U下載的導覽包，該用戶裝置40於網路離線的狀態下，使用者U能利用該導覽包觀看各該導覽物件60上的詳細訊息；具體而言，下載該導覽包的條件是活動現場無法開啟Wi-Fi、3G、4G、或5G且無法連上網路，以下是下載該導覽包的流程，第一步：使用者U先點選導覽清單，第二步：顯示已有的導覽項目，第三步：點選項目的下載，第四步：檢查是否有下載過並提醒使用者U是否要下載，第五步：點擊確認並執行下載動作，第六步：顯示下載成功；藉此，使用者U在已登入該活動應用程式110的狀況下，可以藉由此功能將完整的導覽資訊下載下來，進而瞭解每項導覽的詳細訊息，主要能針對使用者U的用戶裝置40，在活動現場無網路連線服務下，事前下載的導覽包，是離線環境之彈性應用模式下使用該活動應用程式110，參閱圖4所示。In this embodiment, the self-maintainable universal navigation platform system further includes a navigation package for the user U to download. When the user device 40 is offline from the network, the user U can use the navigation package package to view the detailed information on each of the guide objects 60; specifically, the conditions for downloading the guide package are that the event site cannot turn on Wi-Fi, 3G, 4G, or 5G and cannot connect to the Internet. The following is to download the guide package. The process of the navigation package, the first step: the user U first clicks the navigation list, the second step: displays the existing navigation items, the third step: clicks the download item, the fourth step: checks whether there is any download and Remind the user U whether to download, step 5: click to confirm and execute the download action, step 6: display that the download is successful; thus, the user U can use this function when he has logged in the active application 110 Download the complete guide information, and then understand the detailed information of each guide, mainly for the user device 40 of the user U. When there is no network connection service at the event site, the guide package downloaded in advance is offline. The active application 110 is used in the flexible application mode of the environment, as shown in FIG. 4 .

本實施例中，該系統資料庫21儲存一對應各該導覽物件60之相關內容的問卷資料，該用戶裝置40的藍芽通訊模組41能偵測該藍芽裝置50發送的該問卷資料，該問卷資料具有複數關於各該導覽物件60的問題，當使用者回答該問題正確後即可相關獎勵活動集點、優惠資訊、活動折扣劵或活動紅包；藉此，使用者U可以經由該用戶裝置40(手機或平板)，回答所偵測到的問題，並回答正確即可集點，最後可以換取禮物，達到活動雙向性互動的作用。In this embodiment, the system database 21 stores a questionnaire data corresponding to the relevant contents of the navigation objects 60 , and the Bluetooth communication module 41 of the user device 40 can detect the questionnaire data sent by the Bluetooth device 50 , the questionnaire data has a plurality of questions about each of the navigation objects 60, and when the user answers the question correctly, the relevant reward activity points, preferential information, activity discount coupons or activity red envelopes can be obtained; The user device 40 (mobile phone or tablet) answers the detected questions, and can collect points by answering correctly, and finally can exchange gifts to achieve the effect of two-way interaction of activities.

本實施例中，該活動應用程式110提供使用者U導覽評分的功能，該導覽評分有1至5顆星供使用者U選擇，且該活動應用程式110還連接到社群網路，使用者U能透過該社群網路分享該導覽評分；藉此，使用者U在已經登入的狀況下，可以透過此功能，給予此次的導覽評分，有不同評分星等(如1~5顆星)選擇，如果覺得此次導覽相當滿意還可以藉由分享及共享功能，散佈到社群分享給同好或朋友了解，讓大家可以有參予機會，可以進行精準商品行銷。In this embodiment, the activity application 110 provides the user U with a navigation rating function, the navigation rating has 1 to 5 stars for the user U to choose, and the activity application 110 is also connected to the social network, User U can share the tour rating through the social network; thus, when user U is already logged in, he can use this function to give this tour rating, with different rating stars (eg 1 ~5 stars) selection, if you feel satisfied with this tour, you can also use the sharing and sharing function to spread to the community to share with your friends or friends, so that everyone can have the opportunity to participate, and you can conduct accurate product marketing.

本實施例中，該活動應用程式110提供使用者U一周圍的導覽活動資訊、及一地圖資訊，該導覽活動資訊包含一活動主題、一活動時間及一活動地點，該地圖資訊顯示使用者U目前的位置、該導覽活動資訊的活動地點、及該使用者U目前的位置與該活動地點之間的最佳導引路徑；藉此，使用者U在已經登入的狀況下，可以使用此功能，搜尋到周圍的活動，進而可以根據使用者U的狀況或興趣自由選擇參與，參閱圖5所示。In this embodiment, the activity application 110 provides information about the navigation activity around the user U, and a map information, the navigation activity information includes an activity theme, an activity time and an activity location, and the map information is displayed using User U's current location, the activity location of the guided activity information, and the best guide path between the user U's current location and the activity location; Using this function, the surrounding activities can be searched, and then the user U can freely choose to participate according to the situation or interests of the user U, as shown in FIG. 5 .

請參閱圖2及圖6所示，該管理者M透過該管理者端應用介面31編輯增加一互動行銷活動物件資料(為該系統資料庫21內的B活動物件資料212)，並將該互動行銷活動物件資料儲存在該通用平台20的系統資料庫21，該通用型的平台系統更包含一行銷後端服務伺服器80，該行銷後端服務伺服器80為Firebase Cloud Messaging，簡稱FCM，並包含一推播模組81，該推播模組81用以供管理者M發送至少一優惠資訊100至附近安裝有該活動應用程式110的用戶裝置40上，該藍芽裝置50設置於一商家90上，並能夠發射該辨識訊號，該通用平台20具有一運算模組22，該互動行銷活動物件資料內包含一與該商家90相對應的商家物品訊息120，當該用戶裝置40利用該藍芽通訊模組41擷取到該藍芽裝置50發射的辨識訊號時，該藍芽裝置50的辨識訊號至該通用平台20，以抓取該互動行銷活動物件資料內的商家物品訊息120，並在該用戶裝置40顯示，該使用者U在已經登入該活動應用程式110的狀況下，可以使用此功能同時接收判斷附近商家的活動資訊，歸納符合使用者U消費習慣的打折或促銷的商品資訊，就算不一定要到實體店面，也能獲得這些資訊。該運算模組22用以計算該用戶裝置40利用該藍芽通訊模組41擷取到該藍芽裝置50發射的辨識訊號，以獲取該地人數或人潮資訊，並予以輸出至該管理裝置30，該管理者M能根據該運算模組22所傳送的人數資訊選擇性地發送該至少一優惠資訊100至附近裝設有該活動應用程式110的用戶裝置40上；藉此，該管理者M在已經登入該活動應用程式110的狀況下，可以使用此功能查看附近顧客數，能了解在附近有多少顧客人數，進而推播該至少一優惠資訊100出去，達到宣傳的效果，促進買氣。其中，該管理者M可藉由該管理者端應用介面31的新增功能進行新增商品的數量、價格、條碼，使管理者能方便控管銷售數量、銷售金額等等，修改功能進行修改該商家物品訊息120，刪除功能進行刪除錯誤商品資訊的動作。另外，使用者U在已經登入該活動應用程式110的狀況下，可以點選領取具特定編號或推薦人資訊的優惠資訊100，使用此功能兌換優惠卷，一旦到商家消費完後，該優惠卷的劵號回傳至通用平台20之系統資料庫21，經註記刪除後則無法再使用。Please refer to FIG. 2 and FIG. 6 , the manager M edits and adds an interactive marketing event object data (the B event object data 212 in the system database 21 ) through the manager terminal application interface 31 , and converts the interactive marketing event object data 212 into the system database 21 . The marketing activity object data is stored in the system database 21 of the universal platform 20. The universal platform system further includes a marketing back-end service server 80. The marketing back-end service server 80 is Firebase Cloud Messaging, or FCM for short, and Including a push broadcast module 81, the push broadcast module 81 is used for the manager M to send at least one preferential information 100 to the user device 40 installed with the activity application 110 nearby, and the Bluetooth device 50 is installed in a merchant 90, and can transmit the identification signal, the general platform 20 has a computing module 22, the interactive marketing activity object data includes a merchant item information 120 corresponding to the merchant 90, when the user device 40 uses the bluetooth When the Bluetooth communication module 41 captures the identification signal transmitted by the Bluetooth device 50, the identification signal of the Bluetooth device 50 is sent to the general platform 20 to capture the merchant item information 120 in the interactive marketing activity object data, and It is displayed on the user device 40 that the user U can use this function to simultaneously receive and judge the event information of nearby merchants when he has logged into the activity application 110, and summarize the discounted or promoted product information that conforms to the user U's consumption habits. , even if you don't have to go to a physical store, you can get this information. The computing module 22 is used for calculating the identification signal transmitted by the bluetooth device 50 captured by the user device 40 by using the bluetooth communication module 41 to obtain the number of people or crowd information in the place, and output it to the management device 30 , the manager M can selectively send the at least one discount information 100 to the user device 40 installed with the activity application 110 nearby according to the number of people information sent by the computing module 22; thereby, the manager M can If you have logged into the activity application 110, you can use this function to check the number of nearby customers, and you can know how many customers there are nearby, and then push the at least one discount information 100 out to achieve the effect of publicity and promote buying. Among them, the manager M can use the new function of the manager terminal application interface 31 to add the quantity, price, barcode of the new product, so that the manager can conveniently control the sales quantity, sales amount, etc., and modify the function to modify In the merchant item information 120, the delete function performs the action of deleting the wrong item information. In addition, when the user U has logged into the activity application 110, he can click to receive the discount information 100 with a specific number or recommender information, and use this function to redeem the discount coupon. The coupon number is returned to the system database 21 of the general platform 20, and can no longer be used after being marked and deleted.

以上所述即為本發明實施例各主要構件的組態說明。至於本發明的使用方式及功效作以下說明，請參閱圖7所示。The above is the configuration description of each main component of the embodiment of the present invention. As for the usage mode and effect of the present invention, please refer to FIG. 7 for the following description.

其一，不佔據APP容量。該活動應用程式110只要下載一次即可。First, it does not occupy the APP capacity. The activity application 110 only needs to be downloaded once.

其二，不會因活動數量增加而佔據APP容量。傳統的活動APP都是專屬客製化設計，所以隨著活動數量增加而大量佔據APP容量(如圖1C所示)。本發明的通用型導覽平台系統只要下載一次活動應用程式110，系統資料庫21下可以逐步建置增加其他活動物件資料(如圖7所示A活動物件資料211、B活動物件資料212及C活動物件資料213等)，而不會佔據APP容量。Second, it will not occupy the APP capacity due to the increase in the number of activities. Traditional activity APPs are exclusively customized designs, so as the number of activities increases, a large amount of APP capacity is occupied (as shown in Figure 1C). The universal navigation platform system of the present invention only needs to download the activity application 110 once, and the system database 21 can gradually build and add other activity object data (as shown in FIG. Active object data 213, etc.) without occupying the APP capacity.

其三，使用年限拉長。當一個活動結束後不需要刪除，可以繼續常駐於該用戶裝置40上，可以持續使用後續擴增的活動資料。Third, the service life is extended. When an activity does not need to be deleted after the end, it can continue to reside on the user device 40, and the subsequently expanded activity data can be continuously used.

其四，營運低成本。管理者M可以在租用期限內無限制舉辦活動的次數，並對活動物件資料新增、修改、查看、及刪除導覽活動等功能，不需要再上架到APP商城經過審核過程。Fourth, low operating costs. Manager M can hold an unlimited number of activities within the rental period, and add, modify, view, and delete functions such as guided activities for the information of the event objects, without the need to put them on the APP mall for review.

綜上所述，上述實施例及圖式僅本創作之較佳實施例而已，當不能以之限定本創作實施之範圍，即大凡依本申請專利範圍所作之均等變化與修飾，皆應屬本專利涵蓋之範圍內。To sum up, the above-mentioned embodiments and drawings are only preferred embodiments of the present creation, and should not be used to limit the scope of the present creation, that is, all equivalent changes and modifications made according to the scope of the patent of the present application shall belong to the present invention. covered by the patent.

﹝本發明﹞ M:管理者 U:使用者 20:通用平台 21:系統資料庫 211A:活動物件資料 212B:活動物件資料 213C:活動物件資料 22:運算模組 30:管理裝置 31:管理者端應用介面 40:用戶裝置 41:藍芽通訊模組 50:藍芽裝置 60:導覽物件 80:行銷後端服務伺服器 81:推播模組 90:商家 100:優惠資訊 110:活動應用程式 120:商家物品訊息﹝this invention﹞ M: Manager U: user 20: Universal Platform 21: System Repository 211A: Active Object Information 212B: Active Object Information 213C: Active Object Information 22: Operation module 30: Management device 31: Manager-side application interface 40: User device 41:Bluetooth communication module 50:Bluetooth device 60: Navigating Objects 80: Marketing Backend Service Server 81: Push broadcast module 90: Merchant 100: Promotion information 110: Activity Apps 120: Merchant Item Information

圖1A係習用的一對一架構的方塊圖。 圖1B係習用的流程圖。 圖1C係習用用戶裝置的使用示意圖。 圖2係本發明實施例的結構圖。 圖3係本發明實施例的流程圖。 圖4係本發明實施例的使用示意圖(一)。 圖5係本發明實施例的使用示意圖(二)。 圖6係本發明另一實施例的示意圖。 圖7係本發明實施例的使用示意圖(三)。FIG. 1A is a block diagram of a conventional one-to-one architecture. Figure 1B is a conventional flow chart. FIG. 1C is a schematic diagram of the use of a conventional user device. FIG. 2 is a structural diagram of an embodiment of the present invention. FIG. 3 is a flowchart of an embodiment of the present invention. FIG. 4 is a schematic diagram (1) of the use of the embodiment of the present invention. FIG. 5 is a schematic diagram (2) of the use of the embodiment of the present invention. FIG. 6 is a schematic diagram of another embodiment of the present invention. FIG. 7 is a schematic diagram (3) of the use of the embodiment of the present invention.

M:管理者 M: Manager

U:使用者 U: user

20:通用平台 20: Universal Platform

21:系統資料庫 21: System Repository

30:管理裝置 30: Management device

31:管理者端應用介面 31: Manager-side application interface

40:用戶裝置 40: User device

41:藍芽通訊模組 41:Bluetooth communication module

50:藍芽裝置 50:Bluetooth device

60:導覽物件 60: Navigating Objects

110:活動應用程式 110: Activity Apps

Claims (10)

一種可自行維護之通用型導覽平台系統，適用於一管理者自行管理、操作、維護及使用，該可自行維護之通用型導覽平台系統，包含： 一通用平台，其架設於伺服器，包含一具有至少一活動物件資料的系統資料庫； 一管理裝置，供該管理者使用且通訊連結該通用平台，並具有一與該系統資料庫同步的管理者端應用介面，該管理者端應用介面用以編輯該至少一活動物件資料；以及 一用戶裝置，可通訊連結該通用平台，並可以提供使用者下載一對應該至少一活動物件資料的活動應用程式； 其中，該活動應用程式只需下載一次即可，該管理者能透過該管理者端應用介面編輯該至少一活動物件資料，並存在系統資料庫內，達到不因修改該至少一活動物件資料而需要再度上架到APP商城經過審核與再次下載之過程。A self-maintainable general-purpose navigation platform system suitable for a manager to manage, operate, maintain and use by himself. The self-maintainable general-purpose navigation platform system includes: a general platform, built on the server, including a system database with at least one movable object data; a management device used by the administrator and connected to the general platform in communication, and has an administrator-side application interface synchronized with the system database, and the administrator-side application interface is used for editing the data of the at least one active object; and a user device, which can communicate with the general platform, and can provide the user to download a pair of active applications corresponding to the data of at least one active object; The activity application program only needs to be downloaded once, and the administrator can edit the data of the at least one activity object through the application interface of the administrator, and store it in the system database, so that the data of the at least one activity object is not changed due to modification of the data of the at least one activity object. It needs to be put on the shelves again to the APP store to go through the process of reviewing and downloading again. 如請求項1所述的可自行維護之通用型導覽平台系統，其中該至少一活動物件資料為一個導覽活動物件資料，該可自行維護之通用型導覽平台系統更包含複數個藍芽裝置、及複數個導覽物件，各該藍芽裝置設置於各該導覽物件上且能夠發射一辨識訊號，該用戶裝置內建一藍芽通訊模組且安裝該活動應用程式，當該藍芽通訊模組接收該辨識訊號時，該藍芽通訊模組會傳送該藍芽裝置的辨識訊號至該通用平台的系統資料庫，以抓取該導覽物件上的相關訊息，並顯示在該用戶裝置。The self-maintainable universal navigation platform system according to claim 1, wherein the at least one active object data is a navigation active object data, and the self-maintainable universal navigation platform system further comprises a plurality of bluetooth device, and a plurality of navigation objects, each of the bluetooth devices is arranged on each of the navigation objects and can transmit an identification signal, the user device has a built-in Bluetooth communication module and the activity application is installed, when the bluetooth When the Bluetooth communication module receives the identification signal, the Bluetooth communication module will transmit the identification signal of the Bluetooth device to the system database of the universal platform, so as to capture the relevant information on the navigation object and display it in the user device. 如請求項2所述的可自行維護之通用型導覽平台系統，其中更包含一供使用者下載的導覽包，該用戶裝置於網路離線的狀態下，使用者能利用該導覽包以抓取各該導覽物件上的相關訊息，並顯示在該用戶裝置。The self-maintainable universal navigation platform system according to claim 2, further comprising a navigation package for the user to download, and the user can use the navigation package when the user device is offline from the network to capture the relevant information on each navigation object and display it on the user device. 如請求項2所述的可自行維護之通用型導覽平台系統，其中該系統資料庫儲存一對應各該導覽物件之相關內容的問卷資料，該用戶裝置的藍芽通訊模組能偵測該藍芽裝置發送的該問卷資料，該問卷資料具有複數關於各該導覽物件的問題，當使用者回答該問題正確後即可相關獎勵活動集點、優惠資訊、活動折扣劵或活動紅包。The self-maintainable universal navigation platform system according to claim 2, wherein the system database stores a questionnaire data corresponding to the relevant content of each navigation object, and the Bluetooth communication module of the user device can detect The questionnaire data sent by the bluetooth device includes a plurality of questions about each of the navigation objects. When the user answers the questions correctly, the relevant reward activity points, preferential information, activity discount coupons or activity red envelopes can be obtained. 如請求項2所述的可自行維護之通用型導覽平台系統，其中各該導覽物件上的相關訊息以一文字介紹、一影音介紹、或一多媒體動畫介紹之其中一種或及其組合。The self-maintainable universal navigation platform system according to claim 2, wherein the relevant information on each navigation object is introduced by a text, an audio-visual introduction, or a multimedia animation introduction or a combination thereof. 如請求項2所述的可自行維護之通用型導覽平台系統，其中該活動應用程式提供一導覽評分的功能，該導覽評分的功有1至5顆星供使用者選擇，且該活動應用程式還連接到社群網路，使用者能透過該社群網路分享該導覽評分。The self-maintainable universal navigation platform system according to claim 2, wherein the activity application program provides a navigation scoring function, and the navigation scoring function has 1 to 5 stars for the user to choose, and the activity application provides a navigation scoring function. The activity application is also connected to a social network through which the user can share the tour rating. 如請求項2所述的可自行維護之通用型導覽平台系統，其中該活動應用程式提供使用者周圍的一導覽活動資訊、及一地圖資訊，該導覽活動資訊包含一活動主題、一活動時間及一活動地點，該地圖資訊顯示使用者目前的位置、該導覽活動資訊的活動地點、及該使用者目前的位置與該活動地點之間的最佳導引路徑。The self-maintainable universal navigation platform system according to claim 2, wherein the event application program provides a navigation event information and a map information around the user, and the navigation event information includes an event theme, a The activity time and an activity location, the map information displays the user's current location, the activity location of the guided activity information, and the best guiding path between the user's current location and the activity location. 如請求項1所述的可自行維護之通用型導覽平台系統，其中該系統資料庫的通訊協定為HTTP（Hyper Text  Transfer  Protocol）。The self-maintainable universal navigation platform system according to claim 1, wherein the communication protocol of the system database is HTTP (Hyper Text Transfer Protocol). 如請求項1所述的可自行維護之通用型導覽平台系統，其中該系統資料庫的資料格式為JSON（Java Script Object  Notation，JavaScript物件表示法）。The self-maintainable universal navigation platform system according to claim 1, wherein the data format of the system database is JSON (Java Script Object Notation, JavaScript Object Notation). 如請求項1所述之可自行維護之通用型導覽平台系統，其中該管理者透過該管理者端應用介面編輯增加一互動行銷活動物件資料，並將該互動行銷活動物件資料儲存在該通用平台的系統資料庫。The self-maintainable general navigation platform system according to claim 1, wherein the administrator edits and adds an interactive marketing activity object data through the application interface of the administrator, and stores the interactive marketing activity object data in the general The platform's system repository.
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