KR20130028588A - Method and system for selling package goods in online shopping mall - Google Patents
Method and system for selling package goods in online shopping mall Download PDFInfo
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- KR20130028588A KR20130028588A KR1020110092242A KR20110092242A KR20130028588A KR 20130028588 A KR20130028588 A KR 20130028588A KR 1020110092242 A KR1020110092242 A KR 1020110092242A KR 20110092242 A KR20110092242 A KR 20110092242A KR 20130028588 A KR20130028588 A KR 20130028588A
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- packaged
- shopping mall
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0207—Discounts or incentives, e.g. coupons or rebates
- G06Q30/0212—Chance discounts or incentives
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0207—Discounts or incentives, e.g. coupons or rebates
- G06Q30/0223—Discounts or incentives, e.g. coupons or rebates based on inventory
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0207—Discounts or incentives, e.g. coupons or rebates
- G06Q30/0226—Incentive systems for frequent usage, e.g. frequent flyer miles programs or point systems
- G06Q30/0229—Multi-merchant loyalty card systems
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0279—Fundraising management
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/06—Buying, selling or leasing transactions
- G06Q30/0601—Electronic shopping [e-shopping]
- G06Q30/0621—Item configuration or customization
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- Entrepreneurship & Innovation (AREA)
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- General Business, Economics & Management (AREA)
- General Physics & Mathematics (AREA)
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- Game Theory and Decision Science (AREA)
- Management, Administration, Business Operations System, And Electronic Commerce (AREA)
Abstract
Description
The present invention relates to a method and system for selling a product in an online shopping mall, and more particularly, to a method and system for selling a packaged product for generating and selling a packaged product of products sold in an online shopping mall.
Online shopping malls, which have emerged with the development of Internet technology, have gained much popularity because buyers can compare and search the price, performance, and design of the desired products without selling their products, and purchase them. It is increasing.
In the online shopping mall, merchandise display and sale are all made in an online virtual space, and thus, the online shopping mall can grow to a size that is impossible in an existing offline store. For example, in existing offline stores, it is impossible to display many items due to the limitations of the store space, and as the number of visiting customers increases, the number of clerks to serve customers cannot be expanded beyond a certain size. However, since the online shopping mall does not need a space for displaying products and no clerks are needed to serve customers, the online shopping mall can be greatly expanded in size compared to existing offline stores. As a result, various items that could not be imagined in existing offline stores can be sold in one online shopping mall.
As such, as the products sold in one online shopping mall are diversified, various kinds of packaged products that cannot be easily tried in existing offline stores can be provided. In general, a packaged product is cheaper than purchasing the products constituting it separately, and a buyer tends to purchase a packaged product because the buyer does not have to sell the product. However, in the existing offline stores, it is difficult to provide various packaged products because the types of products sold are limited. For example, in a conventional offline store, a shoe store, a clothing store, and a bag store were separated from each other, so package products including both shoes, clothing, and bags were difficult to appear.
In the online shopping mall, various kinds of products can be sold in one online shopping mall site, so it is not difficult to generate packaged products including various kinds of products. Accordingly, many online shopping malls offer a variety of packaged products to help the shopping convenience of the buyers, and to increase a lot of sales at once.
However, in many cases the packaged goods are configured to maximize the convenience of the seller and the seller's profits, rather than being tailored to the needs of the buyer. In this case, the purchaser should experience the inconvenience of purchasing a packaged product including a product that is unnecessary to him or purchasing each product separately.
That is, in the existing online shopping mall, the composition of the packaged product is entirely made by the product seller, and thus there is a problem that the composition of the packaged product does not fully reflect the buyer's desires and needs.
The problem to be solved by the present invention is to provide a system and method for selling packaged goods in an online shopping mall that allows users of the online shopping mall to directly participate in the planning of the packaged product to generate various and novel packaged products in the online shopping mall. have.
In addition, another problem to be solved by the present invention is to provide a package product sales system and method in an online shopping mall that can encourage the creator of the package product to pay the sales fee according to the sale of the package product to encourage the creation of the package product There is.
In addition, another object of the present invention is to provide a package product selling system and method in an online shopping mall that allows a package creator to select various product selling strategies by allowing the creator of the package product to determine the selling price of the package product. It's there.
In addition, another problem to be solved by the present invention is an online shopping mall that allows a creator of a packaged product to implement various sales strategies, such as discounting the price of the packaged product and earning mileage of the buyer, by using a fee paid according to the sale of the packaged product. To provide a system and method for selling packaged goods in.
Package product sales system in the online shopping mall of the present invention for solving the above problems is a product registration unit for registering the product name, product detail information and the recommended selling price of the product from the product seller, a plurality of products registered by the product registration unit A package product generation unit configured to receive a product from a package creator and generate the selected plurality of products as a package product, and receive a discount price of the package product from the package creator, wherein the discount price of the package product is the package The minimum selling price of the packaged product is input within the sum of the recommended selling price of each product constituting the product and the minimum selling price of the packaged product. The package price setting unit is set at a set rate, the raw A product page providing unit generating a sales page including a sales module for the packaged product, a package product selling unit selling the packaged product in association with the selling module, and the packaged product, the discounted price of the packaged product It includes a sales commission payment unit that pays the difference in the minimum selling price of the package goods to the package creator as a commission.
Here, the sales page may be provided with an online platform interworking module that can promote the package product to other online platforms.
The package product generating unit may limit the generation of a package product having the same configuration as the generated package product for a predetermined period from the time when the package product is generated.
The package product sales unit may sell the package product at the received discounted price.
In addition, the package product sales unit sells the packaged product as the sum of the recommended selling price constituting the packaged product and purchases the difference between the recommended selling price and the discounted price to the buyer of the packaged product at the online shopping mall or Mileage can be paid as a gift to another user or donated to an institution affiliated with the online shopping mall.
In addition, the sales fee paid to the package creator may be paid as a mileage for purchasing a product in the online shopping mall, presenting it to another user, or donating to an institution affiliated with the online shopping mall.
Package product selling method in the online shopping mall of the present invention for solving the above problems is carried out by the online shopping mall sales system in the product selling method in the online shopping mall, (a) product name, product detail information of the goods sold from the product seller And registering a recommended selling price, (b) receiving a plurality of products from among the registered products by a package creator, and generating the selected plurality of products as one packaged product, and (c) from the package creator. Receiving a discounted price of the packaged product, wherein the discounted price of the packaged product is input within a sum of a recommended selling price of each product constituting the packaged product and a minimum selling price of the packaged product, (d) Generating a sales page having a sales module for the generated packaged goods; and e) selling the packaged product, and paying a difference between the discounted price of the packaged product and the minimum selling price of the packaged product as a selling fee.
Here, the sales page may be provided with an online platform interworking module that can promote the package product to other online platforms.
In addition, in the step (b), generation of a packaged product having the same configuration as that of the generated packaged product may be restricted during a predetermined period from the time when the packaged product is generated.
In addition, the sale of the packaged goods may be to sell the packaged goods at the received discounted price.
In addition, the sale of the packaged product sells the packaged product as the sum of the recommended selling price constituting the packaged product, and the difference between the recommended selling price and the discounted price is purchased by the buyer of the packaged product at the online shopping mall. Or as a mileage that can be presented to another user or donated to an institution affiliated with the online shopping mall.
In addition, the sales fee paid to the package creator may be paid as a mileage for purchasing a product in the online shopping mall, presenting it to another user, or donating to an institution affiliated with the online shopping mall.
According to the present invention as described above, the user of the online shopping mall can directly participate in the planning of the packaged goods to sell a variety of novel packaged products in the online shopping mall.
In addition, the creator of the packaged goods can be paid to the sales commission in accordance with the sale of the packaged goods can encourage the packaged goods creators desire to create the packaged goods.
In addition, by allowing the creator of the packaged product to determine the selling price of the packaged product, the package creator can select various product selling strategies.
1 is a conceptual diagram illustrating a schematic configuration of a system for selling packaged goods in an online shopping mall according to an embodiment of the present invention.
2 is a block diagram illustrating a configuration of a package product selling system in an online shopping mall according to an exemplary embodiment of the present invention.
3 is a flowchart illustrating a method of selling a package product in an online shopping mall according to an embodiment of the present invention.
4 to 7 are exemplary views showing an exemplary screen of a package product selling method in an online shopping mall according to an embodiment of the present invention.
Advantages and features of the present invention and methods for achieving them will be apparent with reference to the embodiments described below in detail with the accompanying drawings. The present invention may, however, be embodied in many different forms and should not be construed as limited to the embodiments set forth herein. Rather, these embodiments are provided so that this disclosure will be thorough and complete, and will fully convey the scope of the invention to those skilled in the art. To fully disclose the scope of the invention to those skilled in the art, and the invention is only defined by the scope of the claims. Like reference numerals refer to like elements throughout.
Hereinafter, the term "goods" is used to include not only the type of goods subject to a transaction but also intangible services that are independently subject to commerce. In addition, the term "online shopping mall" means an online space that provides electronic commerce using a data transmission network such as the Internet or a mobile communication network.
1 is a conceptual diagram illustrating a schematic configuration of a system for selling packaged goods in an online shopping mall according to an embodiment of the present invention.
As shown in FIG. 1, a system for selling packaged products in an online shopping mall according to an embodiment of the present invention includes an online
The online
The
In addition, the
2 is a block diagram showing a configuration of a package product selling system in an online shopping mall according to an embodiment of the present invention, and FIG. It is a flow chart. 4 to 7 are exemplary views showing an exemplary screen of a package product selling method in an online shopping mall according to an embodiment of the present invention.
2 to 7, the online
The
Herein, the product seller may be an operator of an online shopping mall, or a member of an online shopping mall who is authorized to sell products from an online shopping mall operator.
In addition, a product that a product seller applies for registration may be stored and registered in the
The product
As shown in FIG. 4, the sales web page of the product provided by the product
The package creator can plan the package product by selecting the appropriate product from the sale web pages of the product.
The package creator for generating such a package may be a member who has been granted the right to create a package from an online shopping mall, but may also be a general member of the online shopping mall. That is, not only a person having a special authority can create a package product, but anyone in the online shopping mall can create a package product and enjoy the status of a package creator for the product. Accordingly, by directly generating a package product required by a general user of the online shopping mall and allowing other users to purchase a package product having such a configuration, it is possible to present a method for the buyer to directly participate in the product planning of the online shopping mall. .
The package
The package
In this way, by restricting the registration of the same packaged product, the package creator who first generated the packaged product can be given the right to exclusively sell the packaged product having the configuration. This is to prevent another user piggybacking on the package creator's effort created with care for the package product to create the same package product.
In addition, the above exclusive rights can only be granted for a period of time. Even if the same packaged product as the product selected from the package creator is already registered in the
In addition, the package
The package
For example, as shown in FIG. 6, when the recommended selling price of the digital camera is 200,000 won, the recommended selling price of the camera bag is 50,000 won, and the recommended selling price of the photo printer is 100,000 won, the digital camera, the camera bag and The minimum selling price of a packaged product composed of photo printers may be set to 315,000 won, which is 90% of the sum of the recommended selling price of these items. In this case, the package creator may input a discounted price of the packaged product within a range of 315,500 won, which is the minimum selling price, to 350,000 won, which is the sum of the recommended selling price. For example, the package creator may set the discounted price of this package product to 325,000 won. In addition, the package creator may set the actual selling price of the packaged goods, where the actual selling price may be the sum of the recommended selling prices of the goods constituting the packaged goods, or may be a discounted price of the packaged goods. When the actual selling price of the packaged product is set to a discounted price, a discount is given to the buyer of the packaged product, and when the actual selling price of the packaged product is set to the sum of the recommended selling prices of the products constituting the packaged product, the above is mentioned. A reserve equal to the difference between the sum of the recommended selling price and the discounted price may be paid to the buyer of the packaged product.
As such, the package creator may pay the buyer a discount on the price of the product or pay a reserve amount as the package price of the package product is set flexibly. This allows the package creator to use a variety of sales strategies by deciding whether to choose a sales strategy of peeled off or a reverse sales strategy.
The product
7 is an exemplary diagram illustrating an example screen of a sales web page of a package product provided by the product
The sales page may include a sales module that provides a function for selling a product, such as a "buy button". Package
The sales page may include an online platform interworking module that can promote a product on another online platform such as a social network. The package creator can promote his / her package product to others online through the online platform interworking module. For example, the online platform interworking module provides a function of posting a URI (Uniform Resource Identifier) of a sale page of the product to a social network such as Facebook or Twitter in connection with an API (Appication Programming Interface) provided by a social network. can do.
The sales
At this time, the sales fee paid to the creator of the package or the reserve paid to the buyer of the package product may be paid in the form of online shopping mall mileage. The creator of the package or the buyer of the packaged product may use the mileage to purchase the product in the online shopping mall or present it to another user, or use the mileage to donate to an institution affiliated with the online shopping mall.
According to an embodiment of the present invention as described above, the user of the online shopping mall can directly participate in the planning of the packaged goods to sell a variety of novel packaged goods in the online shopping mall, the creator of the packaged goods to sell the packaged goods By receiving the sales fee according to the present invention, the package product creator can provide an online shopping mall that can encourage the desire to create a package product.
It will be understood by those skilled in the art that the present invention may be embodied in other specific forms without departing from the spirit or essential characteristics thereof. It is therefore to be understood that the above-described embodiments are illustrative in all aspects and not restrictive. The scope of the present invention is defined by the appended claims rather than the foregoing detailed description, and all changes or modifications derived from the meaning and scope of the claims and the equivalents thereof are included in the scope of the present invention Should be interpreted.
100: online shopping mall server 110: product registration
120: package product generation unit 130: package price setting unit
140: product page providing unit 150: package product sales unit
160: sales commission payment unit 200: sales product database
310: product seller terminal 320: package generator terminal
330: buyer terminal
Claims (12)
A package product generation unit configured to receive a plurality of products selected from a package creator among products registered by the product registration unit and to generate the selected plurality of products as one package product;
Receive a discounted price of the packaged product from the package creator, wherein the discounted price of the packaged product is input within a range of a sum of the recommended selling price of each product constituting the packaged product and a minimum selling price of the packaged product, A package price setting unit configured to set a minimum selling price of the packaged product at a predetermined ratio of a sum of recommended selling prices of respective products constituting the packaged product;
A product page providing unit generating a sales page including a sales module for the generated packaged product;
A package product selling unit for selling the package product in association with the selling module; And
When the packaged goods are sold, a sales commission payment unit for paying the difference between the discount price of the packaged goods and the minimum selling price of the packaged goods as a selling fee; Package product selling system in an online shopping mall .
The sales page includes an online platform interworking module that can promote the packaged goods to other online platforms, the packaged goods selling system in the online shopping mall.
The package product generating system of claim 1, wherein the package product generating system limits the generation of a package product having the same configuration as the generated package product for a predetermined period from the time when the package product is generated.
The package goods selling unit sells the package goods at the discounted price, wherein the package goods selling system in the online shopping mall.
The package product sales unit sells the packaged product as the sum of the recommended selling price constituting the packaged product and purchases a difference between the recommended selling price and the discounted price to the buyer of the packaged product at the online shopping mall or another user. A system for selling packaged goods in an online shopping mall, characterized in that the mileage can be given to a gift or donated to an institution affiliated with the online shopping mall.
The sales fee paid to the package creator is paid as a mileage that can be purchased in the online shopping mall, presented to another user, or donated to an institution affiliated with the online shopping mall. Sales system.
(a) receiving a product name, product detail information, and a recommended selling price of a selling product from a selling seller;
(b) receiving a plurality of products from among the registered products by a package creator, and generating the selected plurality of products as one packaged product;
(c) receiving a discounted price of the packaged product from the package creator, wherein the discounted price of the packaged product is within the sum of the recommended selling price of each product constituting the packaged product and the minimum selling price of the packaged product. Receiving an input;
(d) generating a sales page including a sales module for the generated packaged product; And
(e) selling the packaged product, and paying a difference between the discounted price of the packaged product and the minimum selling price of the packaged product as a sales fee to the package creator; .
The selling page comprises an online platform interworking module that can promote the packaged goods to other online platforms, the packaged goods selling method in the online shopping mall.
In the step (b), the generation of the packaged goods in the online shopping mall, characterized in that the generation of the packaged goods having the same configuration as the generated packaged goods for a predetermined period from the time when the packaged goods are created.
The selling of the packaged goods is characterized in that the selling the packaged product at the received discount price, the packaged goods selling method in an online shopping mall.
The sale of the packaged product may be performed by selling the packaged product as a sum of the recommended selling price constituting the packaged product and a difference between the recommended selling price and the discounted price by purchasing the product at the online shopping mall to the purchaser of the packaged product or otherwise. A method of selling a packaged product in an online shopping mall, characterized in that a mileage that can be given to a user or donated to an organization affiliated with the online shopping mall.
The selling fee paid to the package creator is paid as a mileage that can be purchased at the online shopping mall, presented to another user, or donated to an institution affiliated with the online shopping mall. Sales method.
Priority Applications (1)
Application Number | Priority Date | Filing Date | Title |
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KR1020110092242A KR20130028588A (en) | 2011-09-09 | 2011-09-09 | Method and system for selling package goods in online shopping mall |
Applications Claiming Priority (1)
Application Number | Priority Date | Filing Date | Title |
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KR1020110092242A KR20130028588A (en) | 2011-09-09 | 2011-09-09 | Method and system for selling package goods in online shopping mall |
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KR20130028588A true KR20130028588A (en) | 2013-03-19 |
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KR1020110092242A KR20130028588A (en) | 2011-09-09 | 2011-09-09 | Method and system for selling package goods in online shopping mall |
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Cited By (3)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
KR20190120877A (en) | 2018-04-17 | 2019-10-25 | 주식회사 투윈글로벌 | Transaction system for digital sale box |
KR20190135195A (en) * | 2018-05-28 | 2019-12-06 | 최훈 | Generate multiple product single code and management method for Generate and manage product-specific codes in a single code |
KR102337386B1 (en) | 2020-07-21 | 2021-12-09 | 김은지 | System for automatically building online sales site by using offline buyer's product registration |
-
2011
- 2011-09-09 KR KR1020110092242A patent/KR20130028588A/en not_active Application Discontinuation
Cited By (3)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
KR20190120877A (en) | 2018-04-17 | 2019-10-25 | 주식회사 투윈글로벌 | Transaction system for digital sale box |
KR20190135195A (en) * | 2018-05-28 | 2019-12-06 | 최훈 | Generate multiple product single code and management method for Generate and manage product-specific codes in a single code |
KR102337386B1 (en) | 2020-07-21 | 2021-12-09 | 김은지 | System for automatically building online sales site by using offline buyer's product registration |
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