KR20110046199A - The system for analyzing the life Patten and the method thereof - Google Patents

The system for analyzing the life Patten and the method thereof Download PDF

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KR20110046199A
KR20110046199A KR1020090103090A KR20090103090A KR20110046199A KR 20110046199 A KR20110046199 A KR 20110046199A KR 1020090103090 A KR1020090103090 A KR 1020090103090A KR 20090103090 A KR20090103090 A KR 20090103090A KR 20110046199 A KR20110046199 A KR 20110046199A
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keyword
life
life pattern
subscriber server
keywords
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KR1020090103090A
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Korean (ko)
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박인양
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박인양
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    • G06—COMPUTING; CALCULATING OR COUNTING
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    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
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    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0201—Market modelling; Market analysis; Collecting market data

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Abstract

PURPOSE: A system for analyzing the life pattern and a method thereof are provided to alarm the habits, which are not recognized, by analyzing minute correlations in the life. CONSTITUTION: A SS(Subscriber Server)(300) registers a real-time keyword to a personal Blog of a website, and a main server(100) operates the website. The main server analyzes a life pattern between the keywords registered to the personal blog, and a network(200) transmits and receives the life patterns and the keywords between the subscriber server and the main server.

Description

The system for analyzing the life Patten and the method approximately}

The present invention relates to a life pattern analysis system. In particular, the present invention relates to a system for providing a microblog and analyzing a pattern of keywords recorded in the microblog.

Due to the development of Internet culture in the age of information flow in one direction, two-way communication is now possible, and the Internet is the new media to represent the opinions of ordinary consumers, who were the relatively weak class at the time when public opinion was formed by huge media. I'm taking it.

According to the development of the Internet culture, articles of the press and postings of netizens spread to various sites along the Internet network and transmitted to the public, spreading positive or negative public opinion.

In order to grasp the information flow, the search / gathering technology to date focuses on finding where the user wants information, and various technologies and services have already been developed to provide better search results.

In other words, large portals provide a space for posting content created by users such as intellectuals, blogs, cafes, etc., and use the method of presenting the internal information when querying a search user by making a database of the posted information.

Among them, blog is a one-person media meaning an internet diary. A blog is a cyber personal site where netizens can post columns, diaries, articles or daily history, and a blog post means a post registered on a blog. do.

However, these blogs are published by long information or journals, and it is difficult to classify / analyze patterns among each information with such a large amount of information.

The technical problem to be achieved by the present invention is to provide a microblog, and to provide a method of finding a living pattern by analyzing the keywords posted on the blog.

Life pattern analysis system according to the present invention is a subscriber server for registering a keyword for the real-time status in a personal blog on a web site, the main operating the web site, and analyzes the life pattern between the keywords registered in the personal blog And a network for transmitting and receiving the keyword and the living pattern between the subscriber server and the main server.

The main server reads the keyword of the database according to an input / output unit for transmitting and receiving to and from the subscriber server through the network, a database storing the registered keyword and the life pattern, and a search word. It may include a control unit for finding the living pattern therebetween.

The controller may retrieve the keyword for the previous and subsequent events of the keyword by loading the keyword within a predetermined time with respect to the keyword.

The controller may set the ranking of the keyword for the event before and after the search word according to the occurrence frequency and transmit the keyword to the subscriber server.

The controller may define a relationship between the search word having a high frequency of occurrence and the keyword for previous and subsequent events as the living pattern and record the relationship in the database.

The controller may generate the group life pattern statistics by analyzing the life patterns of the plurality of subscriber servers.

The controller may provide the company with the group's life pattern statistics as a marketing source.

The method of analyzing a life pattern according to the present invention comprises the steps of inducing a subscription on a web site from a subscriber server to open a personal blog, receiving a keyword registration for a real time state from the subscriber server, and for a predetermined period of time for the subscriber server. Analyzing the keywords during the search for a life pattern between the keywords, and providing the life pattern to the subscriber server.

According to a search word, the life pattern between the registered keywords for a predetermined period of time can be found.

The keyword for the event before and after the keyword may be found among the keywords within a predetermined time with respect to the keyword.

Keywords for the events before and after the search word may be set according to the frequency of occurrence and transmitted to the subscriber server.

The relationship between the high frequency occurrence keyword and the keyword for the previous and subsequent events may be defined as the life pattern and recorded in the database.

Analyzing the life patterns of the plurality of subscriber servers to generate group life pattern statistics, and providing the group life pattern statistics to a company as a marketing source.

According to the present invention, it is possible to alarm habits that are not recognized by analyzing minute correlations in life, and to characterize groups by analyzing patterns of groups. In addition, by analyzing fine correlations, patterns of groups by gender, age, and region can be used as various marketing materials.

DETAILED DESCRIPTION Hereinafter, exemplary embodiments of the present invention will be described in detail with reference to the accompanying drawings so that those skilled in the art may easily implement the present invention. The present invention may, however, be embodied in many different forms and should not be construed as limited to the embodiments set forth herein. In the drawings, parts irrelevant to the description are omitted in order to clearly describe the present invention, and like reference numerals designate like parts throughout the specification.

Throughout the specification, when a part is said to "include" a certain component, it means that it can further include other components, without excluding other components unless specifically stated otherwise. In addition, the terms “… unit”, “… unit”, “module”, etc. described in the specification mean a unit that processes at least one function or operation, which may be implemented by hardware or software or a combination of hardware and software. have.

The present invention relates to a system for providing a web site on the Internet, providing a personal microblog, receiving and storing an action keyword from each subscriber server in real time, and finding a behavior pattern of each subscriber through keyword analysis.

Hereinafter, a behavior pattern analysis system according to an embodiment of the present invention will be described with reference to FIGS. 1 and 4.

1 is a block diagram of a behavior pattern analysis system according to an embodiment of the present invention, Figure 2 is a flow chart showing the operation of the pattern analysis system according to an embodiment of the present invention, Figure 3 is shown in Figure 2 An example of recording a keyword is illustrated, and FIG. 4 illustrates an example of searching for a pattern among the keywords illustrated in FIG. 2.

Referring to FIG. 1, the behavior pattern analysis system according to the present invention includes a plurality of subscriber servers 300 in wired / wireless communication with the main server 100 through a main server 100 and a network 200.

The main server 100 operates a web site that provides a micro blog on the Internet, and collects and analyzes living keywords on the web site to find a living pattern.

The main server 100 includes an input / output unit 110, a controller 150, and a database 130.

The input / output unit 110 transmits / receives wired / wireless communication with a plurality of subscriber servers 300 through a network. In addition, the input / output unit 110 transmits and receives a searched life pattern by transmitting and receiving with the customer server 400.

The controller 150 operates a web site on the Internet, collects life keywords of each individual blog, and analyzes them to find a life pattern indicating a correlation between each life keyword.

On the other hand, the controller 150 analyzes the living keywords in the team blog to analyze the living patterns existing between the team members of the team blog.

The analyzed life patterns may be searched through each blog, and the analyzed life patterns may be provided as a marketing source to customer servers 400 such as related companies and research institutes.

The database 130 stores living keywords transmitted from each subscriber server 300 and stores living patterns found by the controller 150.

The main server 100 may further include a sub-storage unit (not shown) that stores membership registration information for the plurality of subscriber servers 300 and trading information with the customer server 400.

The network 200 may include a wired or wireless Internet network, and the subscriber server 300 may be a personal device as well as a mobile device capable of accessing the Internet.

When the subscriber server 300 is a smartphone-based mobile device, the controller 150 provides a portable Internet program, and downloads and installs the mobile device, thereby directly accessing the web site.

Meanwhile, the portable Internet program may include various icons representing each living keyword, and the subscriber server 300 may transmit the living keyword with a simple click.

In addition, the portable Internet program may include an alarm function, such as a reply to a subscriber's microblog or a registered article, and a real-time chat function with the user server 300 registered with the same keyword.

Referring to FIG. 2, the operation process of the life pattern analysis system will be described. First, the main server 100 opens a web site on the Internet, and authorizes the subscriber of the web site to open a micro blog. .

Micro blogs do not record a large amount of information on each topic, but take the form of a diary for recording daily life by recording a momentary topic of action, for example, a state of action and an emotion state with simple keywords in real time.

On a web site, you can click on an icon that represents a topic to choose from, and you can record it as a simple keyword.

On the other hand, the website provides a team blog, and a group of blogs is formed by teaming fellowships, clubs, fan clubs, game guilds, etc., so that a team blog can be used.

When the subscriber server 300 accesses the corresponding web site through the network 200 and joins a member, a personal micro blog is opened (S100).

Next, each subscriber server 300 transmits the current behavior state and the emotion state as keywords or icons to the personal microblog through the network 200 in real time (S110).

When the input / output unit 110 of the main server 100 receives the keyword or icon of the micro blog through the network 200 and transmits the keyword or icon to the controller 150, the controller 150 transmits the keyword or icon to the database. While recording to 130, the pattern is analyzed through keywords accumulated in the database 130 (S120).

For pattern analysis, first, keyword data within a predetermined time period among the keyword data of each subscriber server 300 is read from the database 130 as shown in FIG. 3.

Next, when searching for a specific search word, for example, 'coffee' as shown in FIG. 4, the keyword is searched for by searching the keywords of the previous and subsequent events of the case where the 'coffee' is registered to find regularity. .

Table 1 shows a search result when “coffee” is found as a search word in the search word data of FIG. 4.

TABLE 1

Previous event (count) Query (count) Events since Karaoke (2) Coffee (5) Bus (2) Toast (1) Alumni Association (1) Steak (1) Steak (1) Minutes (1) First car (1)

Looking at the searched results as described above, it is recognized that the occurrence frequency of karaoke-coffee and coffee-bus based on coffee is high, and defines it as a living pattern.

When the subscriber server 300 writes a search term in the pattern search window, the life pattern analysis may perform a pattern analysis on the search term and show it to each subscriber server 300, and periodically, among keyword data of a predetermined period. The most recorded keywords can be proceeded as search terms.

Meanwhile, the subscriber server 300 may set the same keyword classification on the web site. The same keyword classification is a grouping of the keywords registered by the subscriber server 300 according to its own criteria.

The controller 150 of the main server 100 may perform an advanced pattern search during pattern analysis.

Advanced pattern analysis is to search two keywords at the same time to search the ranking of the associated keywords between the two kiwi, and can perform and search, or search and not search respectively.

In the case of the And search, a keyword registered on the same date as the first keyword among the keywords belonging to the same keyword category as the second keyword is searched for the first keyword and the second keyword set as the search word to indicate a registration rank.

In the case of Or search, a keyword registered on the same date as the first keyword or the second keyword is searched for the first keyword and the second keyword set as the search word to indicate a registration rank.

In the case of the Not search, a keyword is searched for the first keyword and the second keyword set as the search word, except for keywords in the same keyword category to which the second keyword belongs, among the keywords registered on the same date as the first keyword to indicate a ranking.

In this way, the controller 150 reads keyword data of the corresponding subscriber server 300 from the database 130 according to the search word, finds a life pattern, and transmits it to the corresponding subscriber server 300 (S130).

The controller 150 records the retrieved life patterns in the database 130 and collects individual life patterns. The controller 150 classifies the collected living patterns for the plurality of subscriber servers 300, analyzes the living patterns by age, gender, occupation, or region, and provides them to the corporate server 400 related to the living patterns, thereby marketing. Can be used as data (S140).

In addition, the controller 150 may analyze the collected living patterns to match the subscriber server 300 or the group having the same pattern.

On the other hand, when a keyword is registered in real time from the subscriber server 300, the controller 150 lists a plurality of microblogs in which the keyword is registered and transmits it to the corresponding subscriber server 300, and enables real-time chat and search. Do it.

The embodiments of the present invention described above are not implemented only through the apparatus and the method, but may be implemented through a program for realizing a function corresponding to the configuration of the embodiment of the present invention or a recording medium on which the program is recorded. Implementation may be easily implemented by those skilled in the art from the description of the above-described embodiments.

Although the embodiments of the present invention have been described in detail above, the scope of the present invention is not limited thereto, and various modifications and improvements of those skilled in the art using the basic concepts of the present invention defined in the following claims are also provided. It belongs to the scope of rights.

1 is a block diagram of a behavior pattern analysis system according to an embodiment of the present invention.

2 is a flowchart illustrating an operation of a pattern analysis system according to an exemplary embodiment of the present invention.

3 illustrates an example of recording a keyword illustrated in FIG. 2.

4 illustrates an example of searching for a pattern among the keywords illustrated in FIG. 2.

Claims (13)

Subscriber server that registers keywords for real-time status in a personal blog on a website, A main server which operates the web site and analyzes a living pattern between the keywords registered in the personal blog, and Network network for transmitting and receiving the keyword and the life pattern between the subscriber server and the main server Containing Life pattern analysis system. The method of claim 1, The main server An input / output unit for transmitting and receiving to and from the subscriber server through the network; A database for storing the registered keyword and the life pattern, and A control unit which reads the keyword of the database according to a search word and finds the living pattern between the keywords Containing Life pattern analysis system. The method of claim 2, The control unit The keyword is retrieved from the database within a predetermined time with respect to the search word to find a keyword for an event before and after the search word. Life pattern analysis system. The method of claim 3, The control unit The keyword for the event before and after the search term is set according to the frequency of occurrence and transmitted to the subscriber server. Life pattern analysis system. The method of claim 4, wherein The control unit Defining the relationship between the search word having a high frequency and the keyword for a previous and subsequent event as the life pattern and recording it in the database Life pattern analysis system. The method of claim 5, The control unit Generating life pattern statistics for each group by analyzing the life patterns for the plurality of subscriber servers Life pattern analysis system. The method of claim 6, The control unit To provide the company with marketing group statistics Life pattern analysis system. Opening a personal blog by encouraging membership on the website from the subscriber server; Receiving keyword registration of a real-time state from the subscriber server; Analyzing the keyword for a predetermined period of time for the subscriber server to find a life pattern between the keywords, and Providing the life pattern to the subscriber server Containing How to analyze life patterns. The method of claim 8, Finding the life pattern between the registered keywords for a predetermined period according to a search term How to analyze life patterns. 10. The method of claim 9, Search for a keyword for an event before and after the keyword among the keywords within a predetermined time with respect to the keyword. How to analyze life patterns. The method of claim 10, The keyword for the event before and after the search term is set according to the frequency of occurrence and transmitted to the subscriber server. How to analyze life patterns. The method of claim 11, Defining the relationship between the search word having a high frequency and a keyword for a previous and subsequent event as the life pattern and recording it in a database How to analyze life patterns. The method of claim 12, Analyzing the life patterns of the plurality of subscriber servers to generate group life pattern statistics, and providing the group life pattern statistics to a company as a marketing source; How to analyze life patterns.
KR1020090103090A 2009-10-28 2009-10-28 The system for analyzing the life Patten and the method thereof KR20110046199A (en)

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Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR101522983B1 (en) * 2013-06-28 2015-05-28 전자부품연구원 Method and System for Monitoring Life Pattern Change

Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR101522983B1 (en) * 2013-06-28 2015-05-28 전자부품연구원 Method and System for Monitoring Life Pattern Change

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