KR20090001685A - Advertising device that is scanning the picture be based on computer signal at screen - Google Patents

Advertising device that is scanning the picture be based on computer signal at screen Download PDF

Info

Publication number
KR20090001685A
KR20090001685A KR1020070045643A KR20070045643A KR20090001685A KR 20090001685 A KR20090001685 A KR 20090001685A KR 1020070045643 A KR1020070045643 A KR 1020070045643A KR 20070045643 A KR20070045643 A KR 20070045643A KR 20090001685 A KR20090001685 A KR 20090001685A
Authority
KR
South Korea
Prior art keywords
signal
screen
image
advertisement
computer
Prior art date
Application number
KR1020070045643A
Other languages
Korean (ko)
Inventor
최기정
Original Assignee
(주) 컴파스 시스템
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by (주) 컴파스 시스템 filed Critical (주) 컴파스 시스템
Priority to KR1020070045643A priority Critical patent/KR20090001685A/en
Publication of KR20090001685A publication Critical patent/KR20090001685A/en

Links

Images

Classifications

    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/41—Structure of client; Structure of client peripherals
    • H04N21/426—Internal components of the client ; Characteristics thereof
    • H04N21/42607—Internal components of the client ; Characteristics thereof for processing the incoming bitstream
    • H04N21/4263—Internal components of the client ; Characteristics thereof for processing the incoming bitstream involving specific tuning arrangements, e.g. two tuners
    • H04N21/42638—Internal components of the client ; Characteristics thereof for processing the incoming bitstream involving specific tuning arrangements, e.g. two tuners involving a hybrid front-end, e.g. analog and digital tuners
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/431—Generation of visual interfaces for content selection or interaction; Content or additional data rendering
    • H04N21/4312—Generation of visual interfaces for content selection or interaction; Content or additional data rendering involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations
    • H04N21/4316—Generation of visual interfaces for content selection or interaction; Content or additional data rendering involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations for displaying supplemental content in a region of the screen, e.g. an advertisement in a separate window
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/432—Content retrieval operation from a local storage medium, e.g. hard-disk
    • H04N21/4325—Content retrieval operation from a local storage medium, e.g. hard-disk by playing back content from the storage medium
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N5/00—Details of television systems
    • H04N5/44—Receiver circuitry for the reception of television signals according to analogue transmission standards
    • H04N5/445—Receiver circuitry for the reception of television signals according to analogue transmission standards for displaying additional information
    • H04N5/45—Picture in picture, e.g. displaying simultaneously another television channel in a region of the screen

Abstract

The present invention relates to an advertisement device for outputting an image according to a computer signal on the screen without covering the image of the screen display device, and an advertisement method suitable therefor. Advertisement apparatus that outputs the image according to the computer signal so that the viewer can see the advertisement at the bottom or the top of the screen while the television image is output and the rest of the image is transmitted from the computer. And it relates to a suitable advertising method.

An object of the present invention, the advertising device for outputting the image according to the computer signal that can enhance the advertising effect by outputting the screen and other characters and image information, such as advertising, etc. at the bottom of the screen without covering a portion of the screen and To provide a suitable advertising method for this.

In addition, an advertisement apparatus for outputting an image according to a computer signal that allows a user to use a computer while watching a television by directly displaying a screen according to a computer signal without covering the screen of the television, and an advertisement method suitable thereto In providing.

In order to achieve the above object, the present invention provides a computer unit which is not only embedded in a screen display device but configured to output an image signal according to signal transmission from an Internet web server or an external storage device, and an airwave or cable broadcasting signal. A television signal processor including a received analog tuner, a digital tuner, and a digital signal processor for decoding the digital signal and converting the digital signal into an RGB signal, and receiving each image signal output from the computer and the television signal processor. And a display signal processor configured to output the image transmitted from the television signal processor and the computer unit by dividing the screen area of the panel up and down.

In addition, the advertisement method according to the present invention is embedded in the display device and display image signal output from the computer unit and the image signal transmitted from the over-the-air or cable broadcasting in accordance with the signal transmitted from the Internet web server or external storage device The processor divides the screen region and the advertisement region and outputs the screen.

Description

ADVERTISING DEVICE THAT IS SCANNING THE PICTURE BE BASED ON COMPUTER SIGNAL AT SCREEN}

1 is a schematic diagram showing an example of an advertisement device for outputting an image according to a computer signal on a screen without covering the image of the screen display device according to the present invention;

FIG. 2 is a block diagram illustrating a circuit unit embedded in the screen display device of FIG. 1; FIG.

3 is a flowchart illustrating a method of outputting an image according to a computer signal on a screen according to the present invention;

4 is a flowchart showing a control state of the image processor in FIG. 3;

5 is a schematic diagram showing a line advertisement on a screen of a general display device;

The present invention relates to an advertisement device for outputting an image according to a computer signal on the screen without covering the image of the screen display device, and an advertisement method suitable therefor. Advertisement apparatus that outputs the image according to the computer signal so that the viewer can see the advertisement at the bottom or the top of the screen while the television image is output and the rest of the image is transmitted from the computer. And it relates to a suitable advertising method.

In general, in certain places, such as waiting rooms, such as express bus terminals, many LCD TVs or PDP TVs are installed so that people can watch air or cable broadcasting while waiting. There are a lot of line ads here.

In other words, the advertisement text flows at a constant speed at the bottom of the screen of the television so that people watching the television can see the advertisement naturally.

The above-mentioned advertisement-related line advertisement is to generate and transmit advertisement sentences separately from terrestrial broadcasters in each local cable broadcasting company, and the advertisement-related sentences appear as line advertisements at the bottom in a state overlapping the screen transmitted from the airwave broadcasting. .

As shown in FIG. 5, the word line ad made of letters at the bottom of the screen as well as transmitting a screen produced by the air or cable broadcasting through an antenna cable connected to a television installed in a business place such as a waiting room of a home or a terminal as shown in FIG. To pass at a constant speed.

The above-mentioned line advertisement is to output the letters produced by the airwave broadcasting station or cable broadcasting in advance, and since the line advertisement moves at a constant speed to cover the lower part of the screen, it is difficult to enlarge the letters and arrange many words.

However, as described above, if a line advertisement overlaps the bottom of the screen transmitted by air or cable broadcasting, viewers cannot see a certain portion of the screen, so that a part of the screen such as a movie or drama is hidden. This becomes uncomfortable, which causes viewers to be reluctant to advertise a line ad and lower the effectiveness of the line ad.

That is, since the line advertisement obscures the screen, part of the screen that the viewer is interested in is obscured. As a result, the viewer dislikes the line advertisement and not interested in the line advertisement, thereby substantially lowering the advertisement effect. will be.

In addition, since the advertisement consisting of only the text passes at the bottom of the screen, there is a problem that the advertising effect is lowered.

Accordingly, an object of the present invention is to solve the above problems, and to display a character and image information different from a screen such as an advertisement and the like at the bottom of the screen without covering a portion of the screen to a computer signal that can enhance the advertising effect The present invention provides an advertisement device for outputting an image on a screen and an advertisement method suitable for the same.

In addition, an advertisement apparatus for outputting an image according to a computer signal that allows a user to use a computer while watching a television by directly displaying a screen according to a computer signal without covering the screen of the television, and an advertisement method suitable thereto In providing.

In order to achieve the above object, the present invention provides a computer unit which is not only embedded in a screen display device but configured to output an image signal according to signal transmission from an Internet web server or an external storage device, and an airwave or cable broadcasting signal. A television signal processor including a received analog tuner, a digital tuner, and a digital signal processor for decoding a digital signal and converting the digital signal into an RGB signal, and receiving and outputting each image signal output from the computer and the television signal processor. And a display signal processing unit configured to divide the screen area of the panel up and down and output images transmitted from the television signal processing unit and the computer unit, respectively.

In addition, the advertisement method according to the present invention is embedded in the display device and display image signal output from the computer unit and the image signal transmitted from the over-the-air or cable broadcasting in accordance with the signal transmitted from the Internet web server or external storage device The processor divides the screen region and the advertisement region and outputs the screen.

1 and 2 are schematic and circuit diagrams of an advertisement device for outputting an image according to a computer signal on a screen according to the present invention, which is not only embedded in a screen display device such as a PDP, LCD TV, etc. A television signal processing unit including a computer unit configured to output an image signal according to the signal, an analog tuner receiving an over-the-air or cable broadcasting signal, a digital tuner, and a digital signal processing unit for decoding the digital signal and converting the digital signal into an RGB signal; It is configured to receive each image signal outputted from a computer unit and a television signal processing unit and output it to the panel of the screen display device, and to divide the screen area of the panel up and down to display an image transmitted from the television signal processing unit and the computer unit. Configured display signal processing unit and the display signal processing unit It consists of a panel showing the image in the output signal (LCD or PDP, etc.).

The computer unit has the same configuration as that of a general computer, and includes a central processing unit (CPU), a memory, a graphics card, a network card, a main board, and the like, and outputs an RGB signal from the graphic card to the display signal processor. Done.

In addition, the above-described television signal processing unit is generally the same configuration as a general television capable of receiving analog broadcasting and digital broadcasting, and thus will not be described in detail.

The display signal processor (image processor) outputs an output video signal sent from a computer only to the lower line advertisement part, and the video signal input from the television is displayed at the top of the screen without loss.

That is, when the display signal processing unit divides the signals of the television signal processing unit and the computer unit and outputs the signals to the panel, as a result, the advertisement area of the lower and lower image areas does not overlap each other on the screen of the panel. As the information is delivered, the viewer is not inconvenienced while watching the broadcast screen, and the advertisement can be recognized more clearly.

In particular, the image area in which the image of the above-mentioned airwaves and cable broadcasting is output is adjusted in the display signal processor so that the image area is reduced in the vertical direction of the screen and not reduced in the horizontal direction. It looks a bit spread out.

The computer unit is provided with a terminal unit consisting of a USB terminal, a LAN connection terminal, etc. to connect a keyboard, a mouse, and an Internet line from the outside. The advertisement area includes an input from a keyboard and a mouse and an external storage device (hard). Data from a disk, USB memory, etc.) can be printed and viewed.

That is, the advertisement area can be used for a purpose such as a monitor of a computer.

In this case, the display signal processor is provided with an advertisement switch that allows the user to activate the advertisement on the screen or to display only the broadcast screen.

Referring to FIG. 3, the effects of the present invention as described above will be described. When a television manager installed in a viewer or a waiting room turns on the television, power is applied to the television signal processing unit and the computer unit. OS program and various application programs are activated), and the television signal processing unit initializes the television board.

When the initialization of the television signal processing unit is completed and the booting operation of the computer unit is completed, the user checks whether the advertisement switch is turned on or off. If the advertisement switch is turned on, the display signal processing unit starts the control for the advertisement. Done.

Of course, if the advertisement switch is off, only a general broadcast screen is output to the panel through a tuner unit (analog or digital) like a normal television.

That is, the computer unit executes operations such as booting of a general computer, and the computer unit includes OS programs and applications such as Windows XP installed on the hard disk.

When the computer unit is booted, the display signal processing unit outputs an advertisement screen according to the installed program. The outputting of the advertisement screen is automatically performed after the computer unit is booted as shown in FIG. Will be driven.

After the browser is started, it is determined whether the advertisement content, which is the content to be advertised, is online or an external storage device. After accessing the site, the content of the advertisement is updated.

Of course, when there is advertising content in the external storage device, the access operation of the advertising site is not executed.

The advertisement site may be set to, for example, a basic page so that the browser is automatically connected to the website when the computer unit is connected to the Internet.

When the reproduction of the advertising content starts, the display signal processing unit fixes the channel while outputting the over-the-air broadcasting signal or the cable broadcasting signal input through the analog tuner unit or the digital tuner unit.

When the image and the channel broadcast on the panel are fixed, the display signal processor divides the screen of the panel up and down, determines the size of the screen area and the advertisement area, and outputs the broadcast signal to, for example, a large screen on the top. .

In addition, the small screen at the bottom of the screen outputs a screen according to the signal transmitted from the computer unit, the signal transmitted from the computer unit is an advertisement image transmitted from a web server or an external storage device.

The advertisement image is produced as a still image and a video including texts, pictures, photos, etc., and thus it is possible to produce a video without covering the screen of the television, so that the advertisement effect is greatly improved compared to the existing line advertisement. will be.

In particular, the advertisement by the screen display device including the computer unit, for example, if the advertisement image transmitted from the web server is produced by the medical device manufacturer, the display device is installed free of charge in the hospital, By allowing patients or doctors in hospitals to view advertisements for medical devices, advertisers can maximize advertisements for their company and products in specific locations.

That is, when an advertisement suitable for a specific company is created and placed on a web server, and the display device is turned on, the web server is automatically connected so that an image is output to the advertisement area at the bottom of the screen. When installed in the relevant place, the effect can be maximized by watching only a specific advertisement while watching television.

Of course, if the advertisement is installed by installing a screen display device at a place such as an express bus terminal, various advertisements are sequentially executed on the web server.

As described above, the present invention divides the image output from the screen display device up and down so that the image of the air wave or the cable broadcasting is output on one side, and the image transmitted from the computer unit embedded in the screen display device is on the other side. By outputting it, there is an advantage that an advertisement consisting of texts, pictures, and videos can be effectively performed without covering the broadcast screen.

Claims (6)

In addition to the built-in display device, a computer unit configured to output an image signal according to the signal transmission from an Internet web server or an external storage device, and an analog tuner, a digital tuner, and a digital signal receiving an air or cable broadcast signal. A television signal processing unit including a digital signal processing unit for decoding and converting into an RGB signal, and receiving and outputting the respective image signals outputted from the computer unit and the television signal processing unit to the panel, and up and down the screen area of the panel And a display signal processing unit configured to divide and output the images transmitted from the television signal processing unit and the computer unit, respectively. The method of claim 1, The display signal processor outputs an image according to a computer signal on the screen, characterized in that the signal transmitted from the television signal processor outputs a large screen without loss and the image transmitted from the computer unit is output in the form of a line at the bottom of the screen. Advertising device. In addition to the built-in display device, the image signal output from the computer unit and the image signal transmitted from over-the-air or cable broadcasting according to the signal transmitted from the Internet web server or external storage device are divided into the screen area and the advertisement area in the display signal processor. Advertising method for outputting the image according to the computer signal on the screen characterized in that the output to the screen. When the display device is powered on, the computer unit is automatically booted and the television signal processing unit is turned on to initialize the television board. Determining whether the current user has turned on the advertisement switch after booting the computer unit and initializing the television board; If the advertisement switch is turned on, launching a browser of the computer unit and searching whether the advertisement content is in an online web server or an external storage device; If the advertising switch is off, the television signal processing unit outputs a broadcast screen to the screen to drive a normal television, Fixing the channel of the television when the advertisement content is found; Determining the ratio of the screen area to the advertisement area of the screen by the display signal processor after fixing the channel; After the ratio is determined, the screen area outputs a signal to the television signal processing unit, and the advertisement area outputs a signal from the computer unit. Way. The method according to claim 3 or 4, The display signal processor outputs an image according to a computer signal on a screen, characterized in that when outputting a broadcast signal to the image area is output in the area reduced by the advertisement area without loss of the screen. The method of claim 4, wherein And outputting the image to the advertisement area and the screen area, and searching for whether the advertisement content is updated and updating the advertisement content.
KR1020070045643A 2007-05-10 2007-05-10 Advertising device that is scanning the picture be based on computer signal at screen KR20090001685A (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
KR1020070045643A KR20090001685A (en) 2007-05-10 2007-05-10 Advertising device that is scanning the picture be based on computer signal at screen

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
KR1020070045643A KR20090001685A (en) 2007-05-10 2007-05-10 Advertising device that is scanning the picture be based on computer signal at screen

Publications (1)

Publication Number Publication Date
KR20090001685A true KR20090001685A (en) 2009-01-09

Family

ID=40484746

Family Applications (1)

Application Number Title Priority Date Filing Date
KR1020070045643A KR20090001685A (en) 2007-05-10 2007-05-10 Advertising device that is scanning the picture be based on computer signal at screen

Country Status (1)

Country Link
KR (1) KR20090001685A (en)

Cited By (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR20180028400A (en) * 2015-08-06 2018-03-16 어플라이드 머티어리얼스, 인코포레이티드 Thermal management systems and methods for wafer processing systems
KR20220052998A (en) * 2019-08-27 2022-04-28 와틀로 일렉트릭 매뉴팩츄어링 컴파니 Thermal diffuser for semiconductor wafer holder

Cited By (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR20180028400A (en) * 2015-08-06 2018-03-16 어플라이드 머티어리얼스, 인코포레이티드 Thermal management systems and methods for wafer processing systems
KR20220052998A (en) * 2019-08-27 2022-04-28 와틀로 일렉트릭 매뉴팩츄어링 컴파니 Thermal diffuser for semiconductor wafer holder

Similar Documents

Publication Publication Date Title
US8171510B2 (en) Method for using banner advertisements during commercial breaks
CN106059999B (en) Media file display method, client, plug-in and system
US8966512B2 (en) Inserting advertisement content in video stream
TW513888B (en) Displaying enhanced content information on a remote control unit
CA2668697A1 (en) Apparatus and method for providing access to associated data related to primary media data
US10460358B2 (en) Integration of an advertising unit containing interactive residual areas and digital media content
US10600092B2 (en) Integration of a wall-to-wall advertising unit and digital media content
AU2012240136A1 (en) System and method for delivering targeted advertisement messages
WO2017168215A1 (en) A system and methods for dynamically generating animated gif files for delivery via the network
US20030154481A1 (en) Identification of programming having supplementary content
KR100834046B1 (en) User interest advertisement method and system of user set method
KR20090001685A (en) Advertising device that is scanning the picture be based on computer signal at screen
KR20030073330A (en) System for buying goods and information data
Springett et al. Accessibility of interactive television for users with low vision: learning from the web
KR20160055518A (en) Electric apparatus and operating method thereof
JP2000324416A (en) Method and device for displaying still picture for television, and recording medium recording control program
JP2002112229A (en) Television broadcast system
Gunawan Development of Digital Signage for Primary School using Raspberry Pi
KR20110103707A (en) Multimedia kit and advertising method using the same
WO2021120371A1 (en) Display device and display control method
EP1111914A1 (en) TV receiving and internet browsing apparatus
KR100970501B1 (en) Set-Top Box and method for advertisement using the set-top box
KR100465826B1 (en) System for transmitting video information
KR20050067558A (en) Method for outputting advertisements or extra informations on television
KR20240037533A (en) Broadcast receiving device providing virtual advertisement and operating method thereof

Legal Events

Date Code Title Description
A201 Request for examination
E902 Notification of reason for refusal
E601 Decision to refuse application