KR101715841B1 - E-Commerce System Through Actual Reality Feeling Contents Include Virture Reality Contents - Google Patents

E-Commerce System Through Actual Reality Feeling Contents Include Virture Reality Contents Download PDF

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Publication number
KR101715841B1
KR101715841B1 KR1020150075971A KR20150075971A KR101715841B1 KR 101715841 B1 KR101715841 B1 KR 101715841B1 KR 1020150075971 A KR1020150075971 A KR 1020150075971A KR 20150075971 A KR20150075971 A KR 20150075971A KR 101715841 B1 KR101715841 B1 KR 101715841B1
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South Korea
Prior art keywords
content
contents
user
virtual reality
seller
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KR1020150075971A
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Korean (ko)
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KR20160141222A (en
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이길찬
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주식회사 크레펀
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/06Buying, selling or leasing transactions
    • G06Q30/0601Electronic shopping [e-shopping]
    • G06Q30/0641Shopping interfaces
    • G06Q30/0643Graphical representation of items or shoppers
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q20/00Payment architectures, schemes or protocols
    • G06Q20/08Payment architectures
    • G06Q20/12Payment architectures specially adapted for electronic shopping systems
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/06Buying, selling or leasing transactions
    • G06Q30/0601Electronic shopping [e-shopping]
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06TIMAGE DATA PROCESSING OR GENERATION, IN GENERAL
    • G06T19/00Manipulating 3D models or images for computer graphics
    • G06T19/006Mixed reality
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04LTRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L9/00Cryptographic mechanisms or cryptographic arrangements for secret or secure communications; Network security protocols
    • H04L9/32Cryptographic mechanisms or cryptographic arrangements for secret or secure communications; Network security protocols including means for verifying the identity or authority of a user of the system or for message authentication, e.g. authorization, entity authentication, data integrity or data verification, non-repudiation, key authentication or verification of credentials

Abstract

The present invention relates to an electronic commerce system using realistic contents, and the system is composed of an image taking device, a seller smart device, a server, a user smart TV and goggles, and is used for photographing content items, , Error analysis of edited virtual reality contents, server upload of virtual reality contents, display of virtual reality contents through smart TV, experience of full size virtual reality contents, payment of virtual reality contents The seller provides the sellable contents items to the user in a three-dimensional three-dimensional form, and the user experiences the above contents as the virtual reality of the real size, so that the user can enjoy the real- Provides e-commerce system.

Figure R1020150075971

Description

BACKGROUND OF THE INVENTION 1. Field of the Invention The present invention relates to an e-

The present invention relates to an e-commerce system using real-life contents, and in particular, it is possible to upload and sell directly sellable content to a seller, which is a seller, as a user, and to sell such contents to a virtual reality (VR, Virtual Reality), which is capable of experiencing a three-dimensional view of the e-commerce system.

Generally speaking, as it is widely known, it means that you can watch videos without interruption of data while freely crossing three screens such as mobile phones and PCs. These smart TVs can download contents in real time on the Internet And can interact with the external contents system to promptly react to each other's needs through interaction between the user and the contents provider.

Many e-commerce-related technologies that implement home shopping using such a smart TV have been proposed.

However, in such a conventional technology, there is a problem that the seller is inconvenient in providing contents because the seller delivers the related contents to the person in charge of the home shopping company and then the person in charge uploads the related contents.

In addition, as described above, since contents are not easily provided, contents can not be updated quickly, and it is difficult to provide contents that are realistic.

On the other hand, a technology for performing electronic transactions using a device such as a smart TV is a well-known technology and is described in detail in the following Patent Documents, so that redundant description is omitted. In most e-commerce transactions, The content can not be viewed in various ways because it can be surfed on a screen. Therefore, it is a problem that it is limited to information of contents, and it is difficult to accept it as real information, and thus it can not contribute to the improvement of sales.

Korean Patent No. 0824197 Korean Patent Publication No. 2006-66096 Korea Patent No. 0384991 Korean Patent Publication No. 2006-90106 Korean Patent No. 0701051 Korean Patent Publication No. 2002-66230 Korea Patent Publication No. 2003-10561 Korean Patent Publication No. 2004-87686 Japanese Laid-Open Patent Application No. 1999-177944 WO02067473

SUMMARY OF THE INVENTION The present invention has been made to solve the above-mentioned problems, and it is an object of the present invention to provide a virtual reality content in addition to an easy provision of a content having an effect of providing a content directly to a user.

To achieve the above object, according to the present invention, there is provided an electronic commerce system using realistic contents, comprising: a photographing device for photographing a sellable content item by a seller and recording and storing the photographed file; A seller smart device for converting the photographed file stored in the photographing device into virtual reality data of a three-dimensional image; A server for uploading and displaying stereoscopic content converted and processed by the seller smart device into a web area or a local area; A user smart TV connected to the server to view or purchase stereoscopic contents; A goggle connected to the user smart TV to allow the purchaser to experience the stereoscopic contents as a virtual reality screen of a real size; Wherein the seller smart device comprises: a file conversion unit converting the photographed files into a stereoscopic file; A content generation unit for generating a three-dimensional virtual reality content using the files converted from the file conversion unit; A video editing unit for applying final editing and correction to the three-dimensional virtual reality contents; An error discrimination engine for discriminating an error of the edited and modified virtual reality contents through the content generator and the video editor; An image transmission unit for transmitting the edited and corrected three-dimensional virtual reality contents; Wherein the virtual reality contents generation unit comprises: a stereoscopic content generation unit for generating a stereoscopic content object and a stereoscopic space around the stereoscopic content object from the conversion file extracted and converted from the file conversion unit; A stereoscopic data storage unit for storing the stereoscopic content objects and spaces generated from the stereoscopic content generation unit according to respective file formats; Wherein the stereoscopic content generation unit comprises: a generation unit for generating a content object data through rotation, editing, trigger setting, background color, lighting control, and animation insertion for data of a content object; A peripheral space generation unit for generating a space content by setting an octree space division of data for the three-dimensional space, a viewpoint animation setting, a link, a billboard, a gravity value, a collision value and an automatic rotation setting; A web page language generator for converting the generated stereoscopic content objects and spaces into a web-based file so as to be provided on the web; And an e-commerce system using the real-time content.

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Wherein the server comprises: a stereoscopic content manager for storing an object and a space of the content as a compressed file; A view program installation unit for installing a view program so that the object and space of the contents can be displayed on a user terminal connected to the web; A connection module for reproducing contents on a user terminal without accessing a view program of the user terminal while accessing the web; And an e-commerce system using the real-time content.

The user smart TV comprises: a video driving module for reproducing contents; A purchasing module for payment upon purchase of the article of contents; A communication module for communication with the server; And an e-commerce system using the real-time content.
When the goggles are applied to a user's smart TV or a user's PC, the goggles are connected to one of USB, HDMI cable, Bluetooth and WiFi and are recognized in a multi-monitor manner. An adapter for displaying a real-size stereoscopic image; An aspherical lens for displaying a virtual reality content item displayed on a smart phone to a user as a real size stereoscopic image by executing a three-dimensional application of the smartphone when applied to a user smart phone; And an e-commerce system using real-sensible contents.

The seller captures the content items that can be sold by the photographing device, converts the photographed file photographed at the step into the conversion data through the file conversion unit of the merchant smart device, and uses the converted data file to convert the content The virtual reality contents are generated and edited, edited, and finally edited and edited by the image editing unit, and the errors are analyzed by the error determination engine in the edited and edited virtual reality contents in the step, The content is uploaded to a server via a video transmission unit, the virtual reality contents are displayed on a user smart TV connected to the server, and the user is connected to the user smart TV to experience a virtual reality content of a real size in a stereoscopic manner, And There is one feature in the electronic commerce system through which payment can Tangible Reality content.

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When an error is detected with respect to the virtual reality content through the error determination engine, it is determined whether the source of the error is the content generating unit or the image editing unit, and the content is returned to the content generating unit or the image editing unit There is a feature in electronic commerce system through realistic contents.

The video driving module displays an initial screen on a smart TV viewed by a user, displays a screen corresponding to a category selected by the user, drives a purchase module for payment when a user purchases an item, In this case, the e-commerce system is characterized by realistic contents in which an initial screen is displayed after waiting for a predetermined period of time from the user's instruction.

The initial screen is characterized by an e-commerce system through realistic contents displaying a category selected by a user after displaying a category for viewing, a category for shopping, a category for live broadcasting, and a broadcast waiting category.

When the user selects the live broadcast category, the content provided by the seller is displayed in real time, and when the user selects the broadcast standby category, the seller displays the broadcast standby screen, There is a feature in electronic commerce system through content.

The purchase module confirms the personal information inputted by the user, confirms the payment information inputted for the payment of the goods, approves the sale of the goods if the inputted payment information is correct, rejects the sale of the goods if it is not correct, The e-commerce system is characterized by realistic content that provides information to sellers when the sale of goods is approved.

The display of the screen corresponding to the category selected by the user displays a plurality of contents corresponding to the selected category while the display of the contents corresponding to the selected category is displayed And an e-commerce system in which real-time contents in which the contents are enlarged and displayed when one of the contents is selected is selected, and article information related to the contents is displayed on one side.

The image transmitting unit displays a category of the content to be uploaded, displays a screen corresponding to the category selected by the seller, and has a button for selecting and uploading a content file to be transmitted by the seller, a preview button and a window Is displayed on the screen, and the e-commerce system is provided with realistic contents in which the seller uploads the contents.

And an e-commerce system in which real-time contents in which seller's login is performed before and after category display of contents to be uploaded are featured.

And an e-commerce system using realistic contents in which the contents are confirmed or corrected after the seller uploads the contents.

The features and advantages of the present invention will become more apparent from the following detailed description based on the accompanying drawings.

Prior to that, terms and words used in the present specification and claims should not be construed in a conventional and dictionary sense, and the inventor may properly define the concept of the term in order to best explain its invention It should be construed as meaning and concept consistent with the technical idea of the present invention.

As described above, according to the present invention, it is possible to provide the seller with contents that are easy to provide to the user, and thus provide the contents with a good appearance.

In addition, according to the present invention, a seller can provide contents that can be sold as a three-dimensional virtual reality content, and a user can experience life-like contents in virtual reality, thereby providing lively contents, It has an effect of enabling epoch-making activation.

In addition, according to the present invention, the virtual reality contents contribute to the improvement of the sales on the electronic commerce due to the activation of the electronic commerce between the seller and the user.

1 is a conceptual diagram showing a configuration according to an embodiment of the present invention;
FIG. 2 and FIG. 3 are block diagrams showing the configuration of the content generation unit and the configuration of the stereoscopic content generation unit shown in FIG. 1,
4 is a block diagram showing a configuration of a server,
FIG. 5 is a flowchart illustrating the progress of the electronic commerce system of the present invention; FIG.
FIG. 6 is a flow chart for explaining the progress of the seller to the image transmitting unit 250 in the process S7 shown in FIG. 5,
FIG. 7 is a flowchart for explaining the progress of the user-side image driving module 410 in the process S8 shown in FIG. 5,
8 is a block diagram showing the configuration of the purchase module shown in FIG. 7;
9 to 15 are conceptual diagrams illustrating an embodiment of a user-side application according to an embodiment of the present invention;
16 to 18 are conceptual diagrams showing an embodiment of a vendor-side application according to an embodiment of the present invention.

BRIEF DESCRIPTION OF THE DRAWINGS The objectives, specific advantages, and novel features of the present invention will become more apparent from the following detailed description taken in conjunction with the accompanying drawings, in which: FIG. It should be noted that, in the present specification, reference numerals are added to the constituent elements of the drawings, and the same numerals are assigned to the same constituent elements even if they are shown in different drawings. Also, the terms "first "," second ", "one side "," other ", and the like are used to distinguish one element from another, no. DETAILED DESCRIPTION OF THE PREFERRED EMBODIMENTS Hereinafter, the present invention will be described in detail with reference to the accompanying drawings.

Hereinafter, preferred embodiments of the present invention will be described in detail with reference to the accompanying drawings.

As shown in FIG. 1, the present invention comprises a photographing apparatus 100 for storing a photographed file photographed by a seller on contents items that can be sold, A server 300 for uploading and displaying the virtual reality data converted by the seller smart device to a web area or a local area and displaying the virtual reality data connected to the server, And a goggle 500 connected to the buyer's smart TV to allow the buyer to experience the content in a real size stereoscopic screen.

The photographing apparatus 100 is a device for photographing content items, and records the photographed files on the content items using a digital camera, a camcorder, a camera, and the like.

The seller smart device 200 transforms the photographed files into three-dimensional virtual reality data by using a device such as a PC or a smart phone. The seller smart device 200 converts the photographed files into three- (220) for generating a three-dimensional virtual reality content by using the files converted from the file conversion unit, and a final editing unit An error discrimination engine 240 for discriminating an error with respect to the edited and modified virtual reality contents through the content generating unit and the image editing unit 230, And an image transmitting unit 250 for transmitting the image.

The file conversion unit 210 converts the photographed data recorded in the photographing apparatus 100 into a virtual reality file by using a three-dimensional data creation tool (for example, 3D Studio, 3D Photo VR Editor, etc.) Conversion. That is, the photographed data implemented using the general purpose 3D authoring tool is converted into a virtual reality file and extracted.

In converting the photographed data into a virtual reality file, the file conversion unit 210 is image data obtained by rotating an object, that is, a content item, 360 degrees. Of course, the moving picture data may also be moving picture data obtained by rotating the moving picture data by 360 degrees.

As described above, the virtual reality file converted by the file conversion unit 210 is input to the content generation unit 220.

2 is a block diagram showing the configuration of the content generation unit 220 in more detail. The content generation unit 220 generates a virtual reality file from the virtual reality file converted and extracted from the file conversion unit 210

A stereoscopic content generation unit 221 for generating a stereoscopic object of the content and a surrounding stereoscopic space of the object, and a stereoscopic data storage unit 222 for storing the stereoscopic contents generated by the stereoscopic content generation unit according to respective file formats .

FIG. 3 is a block diagram showing the configuration of the stereoscopic content generation unit 221. The stereoscopic content generation unit 221 generates stereoscopic object data by rotating, editing, trigger setting, background color, lighting control, and animation insertion A generation unit 221a for generating and generating data on a three-dimensional object of the content through the use of the three-dimensional object of the content, an octree space division setting, a viewpoint animation setting, a link, a billboard, A peripheral space generation unit 221b for generating a stereoscopic space through a value, a collision value, and automatic rotation setting, a web page language generation unit 221b for converting the generated contents into a web page file for providing on the web 221c. At this time, the web page language generating unit may be an Html language as an example.

The content object generation unit 221a processes a portion required for producing a three-dimensional three-dimensional content object, and uses the virtual reality basic data file (e.g., a library) And extracts and generates the object data (object data) alone.

At this time, automatic rotation, addition, deletion, and the like of the object (object) of the stereoscopic content may be performed, and addition or deletion of the trigger of the object may be set.

In addition, the contents can be created by inserting the background color and illumination of the object and the necessary pictures, and the 3D object can be generated by inserting animation or the like in whole or in part as necessary. Such a content object is created in a file format.

The peripheral space creation unit 221b of the content object processes a portion required for creating the peripheral space content of the three-dimensional object, and the captured image file implemented from the three-dimensional data authoring tool is stored in the virtual reality basic data file (for example, And extracts and generates space data by itself.

In addition, the peripheral space generation unit 221b of the content object generates a three-dimensional space in a file format from the extracted spatial data through an octree space division setting, a view point animation setting, a link and a billboard setting.

A billboard is a feature that allows objects to appear in a certain direction regardless of the camera position and orientation in 3D space. That is, one side of the object is always perpendicular to the direction of the camera. It is mainly used when three-dimensionally expressing a content object or its surrounding space.

The contents generated in the respective file formats in the content object generation unit 221a and the peripheral object generation unit 221b of the content object are output and stored in the stereoscopic data storage unit 222. [

On the other hand, the web page language generating unit 221c converts the contents generated from the content object generating unit 221a and the peripheral object creating unit 221b of the contents object into, for example, an Html file so as to be displayed on the web do.

Referring to FIG. 1 again, the server 300 uploads the stereoscopic content object created from the seller smart device 200 and the stereoscopic space around the stereoscopic content object to a file, and manages the stereoscopic content object to be provided locally or on the web.

As shown in FIG. 1 and FIG. 4, the server 300 includes a server 300, a server 300, and a server 300. The server 300 includes a server 300 and a user smart- A view program installation unit 310 for installing a viewer program so that the stereoscopic content object and a stereoscopic space around the stereoscopic content object can be displayed on a web terminal, 320, and a connection module 330 for reproducing contents on a user terminal without accessing a view program of the user terminal while accessing the web. Of course, in this case, the vendor can select whether the view program installing unit 320 is to be applied or the vendor to which the connection module 330 is applied. Preferably, the server 300 is a server system for managing virtual reality contents.

Meanwhile, the e-commerce system using the sensible contents according to the present invention includes a step (a) of photographing content items that can be sold by the photographing device 100, a step (B) converting the virtual reality data into virtual reality data through the conversion unit 210, generating a virtual reality content to the content generation unit 220 of the smart device 200 using the converted virtual reality data file, (C) performing final editing and editing by the image editing unit 230, (d) analyzing the virtual reality contents edited and edited in the step by the error determination engine 240, A step (e) of uploading the real contents to the server 300 through the image transmission unit 250, a step (f) of displaying the virtual reality contents on the user's smart TV 400 connected to the server, A step (g) of accessing the smart TV 400 to allow the user to experience a real-size virtual reality content in a stereoscopic manner, and a step (h) of paying the virtual reality content.

5, the seller records the photographed files obtained by recording or printing multifaceted contents items that can be sold by the photographing apparatus 100 (S1)

The photographed file recorded in the photographing device 100 is transferred to the seller smart device 200 and then converted into a virtual reality file by the file conversion module 210 of the seller smart device 200

The virtual reality file is generated by the content generation unit 220 to generate a stereoscopic content object and a space therearound, respectively, and an operation of modifying and editing the content (objects and spaces) is also performed S4)

That is, the contents (objects and spaces) are generated and edited in the respective file formats while being modi- fied and edited by the content object generation unit 221a of the stereoscopic content generation unit 221 and the peripheral space generation unit 221b of the content object And stored in the three-dimensional data storage unit 222. [

At this time, the content object generating unit 221a generates data of a content object through rotation, editing, trigger setting, background color, lighting control, and animation insertion of the content object, The space 221b creates a three-dimensional space by setting the octree space division of the spatial data, setting the viewpoint animation, link, billboard, gravity value, collision value, and automatic rotation setting. The generated stereoscopic contents (objects and spaces) are provided on the web through the web page language generation unit 221c and converted into, for example, an Html file.

At this time, the virtual reality contents (objects and spaces) are finally corrected and edited by the video editing unit 230 (S5), and the error search engine 240 (S6)

If no error is found in the virtual reality content, the video transmission unit 250 uploads (transmits) the virtual reality content video image to the server 300. (S7)

At this time, the error determination engine 240 detects whether an error has occurred in the content generation unit 220 or the video editing unit 230, which performs correction and editing of the virtual reality contents, and returns the error occurrence side .

Then, the virtual reality contents video is displayed to the user through the user smart TV 400 connected to the server 300. (S8)

In other words, when the virtual reality contents video is displayed on the user smart TV 400, the user can watch the contents video provided by the server 300 (S9) or pay the corresponding contents video (S9 ') have.

When the content video material is viewed (S9), the goggles 500 are connected to the user smart TV 400 (S9a), and the user immediately experiences the virtual content of the contents as a three-dimensional realistic size through the goggles 500 (S9b)

When the goggles 500 are applied to a user's smart TV 400 or a user's PC, the goggles 500 are connected by a USB cable and an HDMI cable and are recognized as a multi-monitor system. Thus, the goggles 500 display content items of a virtual reality to a user as a real- And the like.

In addition, when the goggles 500 are applied to a user smart phone, the goggles 500 may be provided with an aspheric lens for displaying a virtual reality content items displayed on a smart phone by a three-dimensional application of the smartphone to a user as a real size stereoscopic image It is possible.

On the other hand, if payment is selected in the above-described process (S9 ') for payment of the content video, the payment completion process (S10) can be performed immediately, and after the process (S8') of viewing the content video, The payment completion process S10 may be performed through the connection process S9a and the stereoscopic experience process S9b for the real-size content.

6, the image transmitting unit 250 displays the category of the content to be uploaded (step 251, hereinafter referred to as the seller 1 step) in step S7, A step 252 of displaying a screen corresponding to the category selected by the seller, and a window for inputting a button for selecting and uploading a content file to be transmitted by the seller, a preview button, and article information are displayed on the screen A step 253 (hereinafter referred to as seller third step) for displaying the content, and a step 254 (hereinafter referred to as seller fourth step) for the seller to upload the content.

At this time, it is also possible to further include a step (255, hereinafter referred to as seller 5 step) in which the seller logs in before and after the first step 251 of the seller.

That is, as shown in FIG. 17, in the first step 251 of the seller, it is possible to display a screen such as a category book or a food of the content to be uploaded, and in a seller second step 252, The corresponding screen can be displayed.

18, the seller can display a button for selecting and uploading a content file to be transmitted, a preview button, and a window for inputting the article information on the screen (step S253) .

At this time, the seller can perform the seller's fourth step 254 of uploading the contents by clicking the upload button.

On the other hand, it is possible to further include a step (step 255) in which the seller logs in before and after the first step 251 of the seller.

That is, in the case of the seller 5 step (255), it is also possible to log in by inputting the ID and password of the seller as shown in FIG.

In addition, it is also possible to further include a step 256 of confirming or correcting the contents after performing the seller's fourth step 254 in which the seller uploads the contents as shown in FIG.

That is, if the preview button shown in FIG. 18 is clicked to confirm the content, and the modification is necessary, the modified content can be uploaded again.

Meanwhile, in the above-described process, the merchant directly transmits the related contents to the server 300 through the smart device 200 such as a smart phone or a computer in the above-described process (S7) The user can reproduce the stored content through the smart TV 400 and purchase the related article.

Conventionally, there is a problem in that the seller does not transmit directly to the related server but transfers the contents to the specific person in charge and then uploads the contents to the server by the person in charge so that much time and effort are consumed for providing the contents. I could not see.

The present invention solves the above problems, and it is an object of the present invention to provide a content providing system and a content providing method capable of presenting content that can be sold in a stereoscopic manner on a screen while a seller transmits the content directly to a server, Not only time and effort can be saved, but also live contents can be easily provided.

To this end, the user's application includes a video driving module 410 for reproducing contents stored in the server 300 on the smart TV 400, a purchase module 420 for settlement when purchasing goods, and a communication Module 430. < / RTI >

That is, the video driving module 410 receives the content stored in the server 300 and plays the content on the smart TV 400. At this time, when the user views the contents and wants to purchase the goods, the payment is made through the purchase module 420.

Of course, the server 300 is provided not only with the sales contents 300a supplied by the seller but also contents such as cooking recipes and sightseeing contents, which are difficult to be produced by general individuals, It is also possible to provide the contents 300b for contents.

It is also possible for a user to use a smart device such as a smart phone as well as the smart TV 400. [

At this time, the communication between the smart TV 400 and the server 300 is implemented by the communication module 430, and since the communication module 430 is a well-known technology, detailed description and illustration are omitted.

7, the image driving module 410 displays an initial screen 411 (hereinafter, referred to as a user first stage) on the smart TV 400 viewed by the user, (Step 412, hereinafter referred to as user 2 step) of displaying a corresponding screen, and a purchase module 420 for payment when a user purchases an item. If the user does not purchase the item, (413, 414, hereinafter referred to as a user 3 stage and a user 4 stage) of displaying an initial screen if no instruction is given.

9, an initial screen in which various categories are displayed as an initial screen can be displayed. As shown in FIG. 9, an initial screen including a viewing category, a shopping category, a live broadcast category, After displaying the broadcast waiting category, user 2 step 412 is performed to display the category selected by the user.

For example, when the user selects the category 412a for viewing, it is also possible to display the movie / entertainment content, the TV broadcast content, or the community content, and when the user selects the category 412b for shopping, (See Fig. 10).

In particular, when the user selects the live broadcast category 412c, the user can display a category in real time to display the content provided by the seller as shown in FIG.

In other words, the content provided by the seller is generally provided to the user after the storage is completed in the server 100, but when the user selects the live category 412c, the content provided by the seller is stored in the server 300 It is possible to transmit live broadcasting to the user in real time so that live broadcasting can be viewed.

In addition, when the user selects the broadcast waiting category 412d, it is also possible to display the screen in which the seller is waiting to broadcast, as shown in FIG. 7, but display it in real time when the seller uploads the related content.

That is, as shown in FIG. 7, it is also possible to display the category 412d waiting for a broadcast, that is, the category before the seller uploads the content, and display the content in real time when the seller uploads the related content when the user selects the category .

Meanwhile, the category selection can be performed by operating the remote controller as is widely known. Since these techniques are well known, detailed description and illustration are omitted.

If the user purchases the contents related goods or the contents themselves after viewing the contents by the user 1 step 411 and the user second step 412 as described above, the step 420 of driving the purchasing module 420 , Hereinafter referred to as user 3 stage).

That is, as shown in FIG. 13, when the user selects the final content, the related contents are enlarged and displayed on the left side of the drawing, and information such as price or specific information can be displayed on the right side.

Here, the third step 430 of the user may include a step 431 of checking personal information inputted by a user as shown in FIG. 8, a step 432 of checking payment information inputted for payment of goods, (Step 433) of accepting the sale of the article if the payment information is correct and rejecting the sale of the article if it is not correct, and step 434 of providing information to the seller if the sale of the article is approved.

That is, as shown in FIG. 14, the user's personal information can be confirmed by inputting the user's ID and password. At this time, a photograph of the related article can also be displayed.

When the inputted personal information is correct, as shown in FIG. 15, payment information, for example, a credit card number, a mobile phone number for payment of a mobile phone, and the like are inputted and it is confirmed whether the payment information is correct.

If the payment information is correct, the seller of the article is notified to the seller of the article, and the article is delivered. If the payment information is not correct, the seller is rejected.

Of course, it is also possible to automatically settle the payment information by inputting the user's personal information after storing the payment information on the user's smart TV first.

As described above, according to the present invention, the seller can directly upload relevant contents and can use the contents, so that it is possible to provide contents that are feasible because the contents can be easily updated, and the seller can raise the contents that can be sold as real objects in three dimensions, Since such a stereoscopic content can be experienced as a virtual reality, it is possible to perform live electronic commerce.

At this time, the seller can provide the contents to the server through a mobile phone, a computer, or the like, which is a well-known technology, and therefore, detailed description and illustration are omitted.

While the present invention has been particularly shown and described with reference to exemplary embodiments thereof, it is to be understood that the same is by way of illustration and example only and is not to be construed as limiting the present invention. It is obvious that the modification or improvement is possible.

It is intended that the present invention cover the modifications and variations of this invention provided they come within the scope of the appended claims and their equivalents.

100: photographing machine 200: seller smart device
300: Server 400: User SmartTV
500: Goggles

Claims (17)

A camera (100) for photographing the sellable contents items and recording and storing the photographed file; A seller smart device (200) for converting the photographed file stored in the photographing device into virtual reality data of a three-dimensional image; A server 300 for uploading and displaying stereoscopic contents converted and processed by the seller smart device into a web area or a local area; A user smart TV 400 connected to the server to view or purchase stereoscopic contents; A goggle (500) connected to the user smart TV to allow the purchaser to experience stereoscopic contents in a virtual reality screen of a real size; / RTI >
The seller smart device includes a file conversion unit 210 for converting the photographed files into a stereoscopic file; A content generation unit 220 for generating a three-dimensional virtual reality content using the files converted from the file conversion unit; An image editing unit 230 for applying final editing and modification to the three-dimensional virtual reality contents; An error determination engine 240 for determining an error of the edited and modified virtual reality contents through the content generating unit and the image editing unit; An image transmission unit 250 for transmitting the edited and corrected three-dimensional virtual reality contents; / RTI >
The virtual reality content generation unit may include a stereoscopic content generation unit (221) for generating a stereoscopic content object and a stereoscopic space around the stereoscopic content object from the conversion file extracted and converted from the file conversion unit; A stereoscopic data storage unit 222 for storing the stereoscopic content objects and spaces generated from the stereoscopic content generation unit according to respective file formats; Further comprising:
The stereoscopic content generation unit 221 generates stereoscopic content,
A content object generating unit 221a for generating content object data through rotation, editing, trigger setting, background color, lighting control, and animation insertion of data for a content object;
A peripheral space generation unit 221b for generating a spatial content through an octree space division setting, a viewpoint animation setting, a link, a billboard, a gravity value, a collision value, and an automatic rotation setting of data for the three-dimensional space;
A web page language generating unit 221c for converting the generated three-dimensional content objects and spaces into a web-based file so as to be provided on the web;
Wherein the e-commerce system further comprises:
delete delete delete The method according to claim 1,
The server (300)
A stereoscopic content manager 310 for storing and managing the object and space of the content as a compressed file;
A view program installing unit 320 for installing a view program so that the object and space of the contents can be displayed on a user terminal connected to the web; And
A connection module (330) for playing back contents to a user terminal while accessing the web without installing a view program of the user terminal;
Wherein the e-commerce system further comprises:
The method according to claim 1,
The user smart TV 400,
A video driving module 410 for reproducing contents;
A purchase module (420) for payment when purchasing goods from the contents;
A communication module 430 for communication with the server;
Wherein the electronic commerce system further comprises:
The method according to claim 1,
The goggles (500)
An adapter for displaying content items of a virtual reality to a user as a real size stereoscopic image as being connected to one of a USB, an HDMI cable, a Bluetooth, and a WiFi when being applied to a user SmartTab or a user PC;
An aspherical lens for displaying a virtual reality content item displayed on a smart phone to a user as a real size stereoscopic image by executing a three-dimensional application of the smartphone when applied to a user smart phone;
Wherein the electronic commerce system comprises:
The method according to claim 1,
The seller captures the content items that can be sold by the photographing device 100 and converts the photographed image file into conversion data through the file conversion unit 210 of the seller smart device 200, The virtual reality content is finally edited and edited by the image editing unit 230 while the virtual reality content is generated and edited by the content generating unit 220 of the smart device 200 and the error determination engine 240 Analyzing the error, uploading the error analyzed virtual reality contents to the server 300 through the image transmitting unit 250, displaying the virtual reality contents to the user through the user smart TV 400 connected to the server, And is connected to the user smart TV 400 to allow the user to experience the real-size virtual reality contents three-dimensionally, The e-commerce system is realized through realistic contents that settle payment.
9. The method of claim 8,
When an error is detected with respect to the virtual reality content through the error determination engine 240, the error determination unit 240 determines whether the source of the error is the content generation unit 220 or the image editing unit 230, Or returning to the image editing unit.
9. The method of claim 8,
The image driving module 410 displays an initial screen 411 on a smart TV 400 viewed by a user and displays a screen corresponding to a category selected by the user 412. When a user purchases an item, (413,414) an initial screen after waiting for a predetermined period of time when the purchase module (420) for settlement is not purchased and waiting for a predetermined period of time if there is no instruction.
11. The method of claim 10,
Wherein the initial screen displays a category for viewing, a category for shopping, a category for live broadcasting, and a waiting for broadcasting category, and then displays a category selected by the user.
12. The method of claim 11,
Displaying the content provided by the seller in real time when the user selects the live category,
Wherein the seller displays a screen in a broadcast standby state when the user selects the broadcast waiting category, and displays the real-time content when the seller uploads the related content.
11. The method of claim 10,
The purchasing module 420 confirms the personal information inputted by the user 421, confirms the payment information inputted for payment of the goods 422, confirms the sale of the goods if the inputted payment information is correct, (423), and if the sale of the article is approved, the information is provided to the seller (424).
12. The method of claim 11,
In the initial screen transmission (411), the contents provided by the seller and related to the item to be sold are classified and displayed by category,
The screen display 412 corresponding to the category selected by the user displays a plurality of contents corresponding to the selected category,
Wherein when the user selects a specific content from the content, the content is enlarged and displayed, and the article information related to the content is displayed on one side of the electronic commerce system.
10. The method of claim 9,
The image transmission unit 250 displays a category of content to be uploaded 251, displays a screen corresponding to a category selected by the seller 252, and a button for selecting and uploading a content file to be transmitted by the seller, A view button and a window for inputting the article information are displayed on the screen (253), and the seller uploads the contents (254).
16. The method of claim 15,
Wherein the merchant's login (255) is performed before and after the category display (251) of the content to be uploaded.
16. The method of claim 15,
And the confirmation or modification (256) of the content is performed after the seller performs the content upload (254).
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