EP1911598B1 - Pop-up card - Google Patents
Pop-up card Download PDFInfo
- Publication number
- EP1911598B1 EP1911598B1 EP07117948A EP07117948A EP1911598B1 EP 1911598 B1 EP1911598 B1 EP 1911598B1 EP 07117948 A EP07117948 A EP 07117948A EP 07117948 A EP07117948 A EP 07117948A EP 1911598 B1 EP1911598 B1 EP 1911598B1
- Authority
- EP
- European Patent Office
- Prior art keywords
- pop
- pull
- card
- lever
- Prior art date
- Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
- Not-in-force
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Classifications
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- B—PERFORMING OPERATIONS; TRANSPORTING
- B42—BOOKBINDING; ALBUMS; FILES; SPECIAL PRINTED MATTER
- B42D—BOOKS; BOOK COVERS; LOOSE LEAVES; PRINTED MATTER CHARACTERISED BY IDENTIFICATION OR SECURITY FEATURES; PRINTED MATTER OF SPECIAL FORMAT OR STYLE NOT OTHERWISE PROVIDED FOR; DEVICES FOR USE THEREWITH AND NOT OTHERWISE PROVIDED FOR; MOVABLE-STRIP WRITING OR READING APPARATUS
- B42D15/00—Printed matter of special format or style not otherwise provided for
- B42D15/02—Postcards; Greeting, menu, business or like cards; Letter cards or letter-sheets
- B42D15/04—Foldable or multi-part cards or sheets
- B42D15/045—Multi-part cards or sheets, i.e. combined with detachably mounted articles
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- G—PHYSICS
- G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
- G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
- G09F1/00—Cardboard or like show-cards of foldable or flexible material
- G09F1/04—Folded cards
- G09F1/06—Folded cards to be erected in three dimensions
-
- G—PHYSICS
- G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
- G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
- G09F23/00—Advertising on or in specific articles, e.g. ashtrays, letter-boxes
- G09F23/10—Advertising on or in specific articles, e.g. ashtrays, letter-boxes on paper articles, e.g. booklets, newspapers
Definitions
- the invention relates to a pop-up card.
- Pamphlets are used to convey pictorial and / or textual content to an addressee. They offer the advantage that a special optical effect can be achieved by the use of a positioning element.
- An installation element is understood to be an element that rises when the positioning card is opened in such a way that it no longer lies in the plane of the mounting card.
- a pull-up Aufstell badge which has a pocket and a pull-out element, wherein in a pushed-in position, at least a part of the pull-out element is arranged in the pocket.
- the bag has on one side an opening for pulling the pull-out in an extended position. In this case, an automatic setting up a set-up, which is connected to the pull-out takes place.
- the object of the invention is to provide a pop-up that is suitable for easy shipping. Furthermore, a Aufstell badge should be created that arouses the greatest possible attention among the addressee.
- the extendable Aufstell badge invention has a pocket and an extension.
- a Einschiebeposition is at least a part of the
- Pull-out element arranged in the bag.
- the bag has on one side an opening for pulling the pull-out in an extended position.
- the pull-out element has a set-up element, which automatically transitions into an erected position by pulling the pull-out element into the pull-out position.
- the set-up element is not visibly arranged inside the pocket before pulling out the pull-out element for the user.
- the Aufstell recognition Since the Aufstell registered has its own bag, no separate envelope is necessary for shipping. For example, the opening on the side of the bag can be closed to ensure safe shipping or transportation to ensure the pop-up card without having to use a separate envelope.
- the pull-out element After removal of the optionally provided closure on the side of the bag by the addressee, the pull-out element is pulled out into an extraction position. Due to the fact that the positioning element automatically transitions to the installation position, a special surprise effect can be achieved. Furthermore, content can be presented on the positioning element or by the shape of the positioning element, which requires increased attention of the addressee. The fact that a setting up of the set-up element takes place directly when pulling out of the Aufstell record from the bag, the surprise effect can be increased in comparison to a hinged Aufstell record. With a hinged Aufstell registration it is necessary to remove them first from the envelope, the Aufstellelement is visible only after opening the Aufstell badge.
- the pull-out element is pulled out of the pocket in a longitudinal direction of the set-up card, while the setting-up of the set-up element takes place in a transverse direction.
- the transverse direction extends at an angle not equal to zero to the longitudinal direction and may particularly preferably extend perpendicular to the longitudinal direction.
- an increased surprise effect is to be expected, because the viewer is unaware that he has caused by putting off the pull-out the erection of the positioning element. This is because, as described above, the erection of the positioning element takes place in a different direction than the extension of the pull-out.
- Information to the addressee can be transmitted both by printing on the bag and by printing on the pull-out element. Furthermore, pictorial and / or textual information can be stored on the set-up. Furthermore, the positioning element can transmit information by means of a special geometric shape and / or attract the attention of the addressee.
- the bag optically neutral so that the addressee is not informed about the contents of the Aufstell recognition before pulling out the pull-out of the bag.
- the surprise effect can thus be additionally increased by first presenting contents on the pull-out element and at the same time putting the pull-out element out when the pull-out element is pulled out, which likewise causes increased attention of the addressee.
- the positioning element is connected to a lever via a tension element in such a manner that when the lever is actuated, the positioning element is set up.
- Actuation of the lever via a pulling element has the advantage that it is a simple and inexpensive construction, which is less prone to defects or malfunctions and can be realized with a variety of materials. So it is possible, for example, to make the complete Aufstell record including the lever made of cardboard or extra thick paper. Alternatively, however, it is also possible to use another material, for example a plastic.
- the use of a lever further offers the advantage that the user does not notice due to the leverage that he himself by pulling out the pull-out element applies the force for the erection of the set-up. Would a user at Feeling a resistance to putting on the sit-up would potentially diminish the surprise effect. This can be avoided when using a lever, that due to the Leverage set a very low drag on the user, which is noticed by this in most cases.
- an automatic actuation of the lever takes place.
- the lever is actuated, it is possible in particular for the erection element to be acted upon by the pulling element with a tensile force.
- An actuation of the tension element can also be done with other actuators than with a lever.
- Alternative actuators must, as well as the lever, the mounting element or the tension element act on a tensile force.
- the erection of the positioning element does not take place immediately when the pull-out element is pulled out, but that the positioning element only sets up at the last moment when the pull-out element has been almost completely pulled out of the pocket.
- This offers the advantage that the user initially does not notice that the erection element will straighten up, and thus the surprise effect can be increased.
- it is possible to optically arrange the raising element and the pull-out element in such a way that the set-up element is not particularly noticeable, as long as it rests flat on the pull-out element. The positioning element would thus be perceived by the user only when setting up, so that the surprise effect can be further increased.
- the pull-out element has at least one support element against which at least one support end of the set-up element is supported against a tensile force against the tensile force when the positioning element is acted on.
- the tension element can be connected between the first and the second support end with a central part of the positioning element.
- the Mitteilteil the Aufstellelementes can be arranged both exactly in the middle of the positioning and offset from the center of the positioning.
- the set-up element rests flat on the pull-out element in a folded-down position.
- a plan is understood to mean a state in which the positioning element is not bent. In this position, the set-up is when the pull-out is located within the bag. This can for example correspond to the insertion position.
- the erection element is set up in a vertical installation position in that the middle part of the positioning element is bent in a first direction by the tensile force and the supporting force of the supporting elements directed counter to the tensile force.
- This first direction may correspond to the transverse direction of the Aufstell badge.
- the first and second support end remain in this case by the supporting force of the supporting elements in their original position. Bending of the positioning can also be done by a means other than by a lever. It is only important that a tensile force is applied to the middle part of the erection element, which causes a bending of the positioning element.
- Such a bending device is a very simple construction, optimally the properties of the material uses, are usually made of the Aufstell Actually.
- This can be, for example, cardboard, thick paper or a relatively thin plastic.
- These materials have in common the characteristic that they have a relatively high rigidity in their plane, so that bending of the material in this plane is very difficult, while they are flexible in a direction perpendicular to the plane of the material, so that bending the material perpendicular to its plane is easier than bending the material in its plane.
- These properties can be realized in a very simple manner setting up the positioning element.
- the pocket completely surrounds the pull-out element in the insertion position.
- a secure shipping or transport of the Aufstell record be made possible without the use of a separate envelope is necessary.
- the opening of the bag by the user may be reversible as well as irreversible.
- the set-up card When the pull-out element is pushed back into the pocket, the set-up card is transferred from the pull-out position into the pushed-in position such that an automatic folding down of the set-up element takes place. In this way, the setup card can be restored to its original state so that it can be re-presented to other addressees.
- the automatic folding down of the positioning can be done for example by means of gravity.
- the folding down of the positioning element is done manually.
- FIGS. 1a to 1c has an extendable Aufstell badge 11 a pocket 10 and an extension 12.
- the FIGS. 1a to 1c put the transfer of the Aufstell record from the insertion position ( Fig. 1a ) in the pull-out position ( Fig. 1c ) in this FIG. 1a already a part of the pull-out 12 is pulled out of the pocket 10.
- the insertion position at least a part of the pull-out element 12 is arranged in the pocket 10. It is also possible to completely accommodate the pull-out element 12 in the pocket 10 in the insertion position.
- the bag 10 has on one side an opening 14 for pulling the pull-out element 12 in the extended position. Furthermore, the pull-out element 12 has a set-up element 16, which can be set up automatically by pulling the pull-out element 12 into the pull-out position in the direction of the arrow 13. The extraction of the pull-out element 12 from the pocket 10 takes place in the direction of the arrow 15.
- the direction of the arrow 15 corresponds to the longitudinal direction 46 of the Aufstell badge.
- the erection of an erection element takes place in a transverse direction 44, which runs perpendicular to the longitudinal direction 46.
- FIGS. 2a to 2c is the raising element 16 via a tension member 18 so with a lever 20 (see Fig. 3a to 3e ) connected, that upon actuation of the lever 20, an erection of the positioning takes place.
- the lever 20 is automatically actuated when pulling out the pull-12 in the pull-out. In this case, the raising element 16 is acted upon by the pulling element 18 with a tensile force 22.
- the pull-out element 12 has a first 24 and a second 26 supporting element against which a first 28 and second 30 supporting end of the positioning element 16 are supported against the tensile force 22 when the positioning element 16 is acted upon by a pulling force 22.
- the tension member 18 is connected between the first 28 and the second 30 supporting end with a central part 32 of the positioning element 16,
- the positioning element 16 is according to Fig. 2a in a folded down position plan on the pull 12. In this case, the lower edge 31 and the upper edge 27 of the positioning element 16 are straight, that is not bent.
- the middle part 32 of the erection element 16 is bent in a first direction 34 by the tensile force 22 and the supporting force 56, 58 of the supporting elements 24, 26 in such a way that the erection element 16 is set into a vertical set-up position (see FIG Fig. 3 ) he follows.
- the lower edge 31 and the upper edge 27 of the positioning element 16 are no longer straight, but bent.
- the first 24 and the second 26 support member are formed as slot-shaped recesses in the pull-out 12.
- the first 28 and the second 30 supporting the Aufstellelementes 16 are formed as tabs which are inserted into the slot-shaped recesses 24, 26. It is also possible within the meaning of the invention to provide different types of supporting elements and supporting ends. Important in this context is merely that the support elements can apply a support force 56, 58 on the support ends 28, 30 of the positioning element 16. In this case, the first supporting force 56 acts on the first supporting end 28 and the second supporting force 58 on the second supporting end 30.
- the pull-out element 12 has a fastening device 36 to which the lever 20 is pivotally attached.
- the pivoting of the lever 20 takes place during withdrawal of the pull-out element 12 from the pocket 10 in the direction of the arrow 25 (see Fig. 3c ) and when pushing back the pull-12 in the bag 10 in the opposite direction (arrow 23, see Fig. 3d ).
- the extraction of the pull-out element 12 from the pocket 10 takes place in the direction of the arrow 15, while the pushing back takes place in the direction of the arrow 17.
- the pocket 10 has an actuating device 38 for actuating the lever 20.
- the actuator 38 is formed as a longitudinal slot 46 in the pocket 10.
- the lever 20 further includes a boss 40 for confirmation the actuator 38. This approach 40 is slidably disposed in the longitudinal direction 46 extending slot 38.
- the lug 40 When pulling the pull-out element 12 out of the pocket 10, the lug 40 is pressed against the end 42 of the slot 38 in such a way that the lever 20 is actuated in the direction of the arrow 25. Since the end of the lever arm 60 of the lever 20 is connected to the tension member 18, the tension member 18 is in this case subjected to a tensile force 22. The erection of the positioning element 16 takes place in the transverse direction 44.
- the lever 20 has according to Fig. 3c in addition to the first projection 40, a second projection 50, which projects beyond the lower edge 62 of the pull-out element 12 in the pull-out position.
- the second lug 50 is substantially triangular in shape with the apex 52 of the triangle in the extended position within the pocket 10.
- the second lug 50 according to FIG Fig. 3d pushed back by the lower edge 64 of the bag 10 in the direction of the arrow 54 so that it no longer protrudes beyond the lower end 62 of the pull-out 12. This results in an automatic movement of the lever in the direction of arrow 23 whereby an automatic folding down of the positioning element 16 is achieved.
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- Physics & Mathematics (AREA)
- General Physics & Mathematics (AREA)
- Engineering & Computer Science (AREA)
- Theoretical Computer Science (AREA)
- Purses, Travelling Bags, Baskets, Or Suitcases (AREA)
- Slide Fasteners (AREA)
- Sheet Holders (AREA)
- Polysaccharides And Polysaccharide Derivatives (AREA)
- Paper (AREA)
- Telephone Set Structure (AREA)
Abstract
Description
Die Erfindung betrifft eine Aufstellkarte.The invention relates to a pop-up card.
Aufstellkarten werden dazu verwendet, einem Adressaten bildliche und/oder textliche Inhalte zu vermitteln. Sie bieten dabei den Vorteil, dass durch die Verwendung eines Aufstellelementes ein besonderer optischer Effekt erzielt werden kann. Als Aufstellelement wird dabei ein Element verstanden, dass sich beim Öffnen der Aufstellkarte derart aufrichtet, dass es nicht mehr in der Ebene der Aufstellkarte liegt.Pamphlets are used to convey pictorial and / or textual content to an addressee. They offer the advantage that a special optical effect can be achieved by the use of a positioning element. An installation element is understood to be an element that rises when the positioning card is opened in such a way that it no longer lies in the plane of the mounting card.
Es ist bekannt, Aufstellkarten durch Aufklappen zu öffnen, so dass beim Aufklappen ein Aufrichten des Aufstellelements erfolgt. Derartige Aufstellkarten werden häufig im Rahmen von Werbeaktionen versendet. Weiterhin erfolgt häufig ein Versand im Rahmen von anderen Maßnahmen bei denen eine besondere Aufmerksamkeit des Adressaten erreicht werden soll. Der Versand von Aufstellkarten erfolgt in der Regel in Umschlägen.It is known to open Aufstellkarten by opening, so that when unfolding erecting the positioning takes place. Such Aufstellkarten are often sent as part of promotions. Furthermore, there is often a shipment in the context of other measures in which a special attention of the addressee should be achieved. The dispatch of Aufstellkarten usually takes place in envelopes.
Zum Betrachten der Aufstellkarte wird diese vom Adressaten aus dem Umschlag entnommen und anschließend aufgeklappt. Nachteilig an einer solchen Aufstellkarte ist, dass ein gesonderter Umschlag benötigt wird und der Effekt der Aufstellkarte nicht direkt beim Entnehmen der Aufstellkarte aus dem Umschlag ersichtlich ist. Der Überraschungseffekt durch das Aufstellelement tritt erst ein, nachdem der Adressat die Aufstellkarte aufgeklappt hat.To view the Aufstellkarte this is taken from the addressee of the envelope and then unfolded. A disadvantage of such a Aufstellkarte is that a separate envelope is needed and the effect of the Aufstellkarte is not directly apparent when removing the Aufstellkarte from the envelope. The surprise effect of the set-up occurs only after the addressee has opened the Aufstellkarte.
Weiterhin sind Aufstellkarten bekannt, die ein Aufstellelement aufweisen, das über einen Ausziehmechanismus aufgestellt wird. Das Aufstellen des Aufstellelements erfolgt dabei in die gleiche Richtung, in die das Ausziehelement gezogen wird. Es ist somit für den Benutzer offensichtlich, dass er selbst das Aufstellen des Aufstellelements verursacht. Somit kann mit derartigen Aufstellkarten kein besonderer Überraschungseffekt erzielt werden. Dieser Effekt wird weiterhin geschmälert, da das Aufstellelement bereits vor dem Aufstellen für den Benutzer sichtbar ist. Weiterhin eignen sich derartige Aufstellkarten nicht zum direkten Versenden ohne einen separaten Briefumschlag.Furthermore, Aufstellkarten are known, which have a set-up, which is placed on a pull-out. The erection of the positioning element takes place in the same direction in which the pull-out is pulled. It is thus obvious to the user that he himself causes the erection of the set-up. Thus, no special surprise effect can be achieved with such Aufstellkarten. This effect is further diminished, since the positioning element is already visible to the user before installation. Furthermore, such Aufstellkarten are not suitable for direct shipping without a separate envelope.
Aus
Eine Aufstellkarte mit den selben Merkmalen ist aus
Aufgabe der Erfindung ist es, eine Aufstellkarte zu schaffen, die für einen einfachen Versand geeignet ist. Weiterhin soll eine Aufstellkarte geschaffen werden, die eine möglichst große Aufmerksamkeit beim Adressaten erregt.The object of the invention is to provide a pop-up that is suitable for easy shipping. Furthermore, a Aufstellkarte should be created that arouses the greatest possible attention among the addressee.
Die Aufgabe wird erfindungsgemäß gelöst durch die Merkmale des Anspruchs 1.The object is achieved by the features of
Die erfindungsgemäße ausziehbare Aufstellkarte weist eine Tasche und ein Ausziehelement auf. In einer Einschiebeposition ist mindestens ein Teil desThe extendable Aufstellkarte invention has a pocket and an extension. In a Einschiebeposition is at least a part of the
Ausziehelements in der Tasche angeordnet. Die Tasche weist an einer Seite eine Öffnung zum Herausziehen des Ausziehelements in eine Ausziehposition auf. Das Ausziehelement weist ein Aufstellelement auf, das durch ein Herausziehen des Ausziehelements in die Ausziehposition selbsttätig in eine Aufstellposition übergeht. Besonders bevorzugt ist das Aufstellelement vor dem Herausziehen des Ausziehelements für den Benutzer nicht sichtbar innerhalb der Tasche angeordnet.Pull-out element arranged in the bag. The bag has on one side an opening for pulling the pull-out in an extended position. The pull-out element has a set-up element, which automatically transitions into an erected position by pulling the pull-out element into the pull-out position. Particularly preferably, the set-up element is not visibly arranged inside the pocket before pulling out the pull-out element for the user.
Da die Aufstellkarte über eine eigene Tasche verfügt, ist zum Versand kein separater Umschlag notwendig. Beispielsweise kann die Öffnung an der Seite der Tasche verschlossen werden, um einen sicheren Versand bzw. Transport der Aufstellkarte zu gewährleisten, ohne einen separaten Umschlag verwenden zu müssen.Since the Aufstellkarte has its own bag, no separate envelope is necessary for shipping. For example, the opening on the side of the bag can be closed to ensure safe shipping or transportation to ensure the pop-up card without having to use a separate envelope.
Nach dem Entfernen des ggf. vorgesehenen Verschlusses an der Seite der Tasche durch den Adressaten erfolgt ein Herausziehen des Ausziehelementes in eine Ausziehposition. Dadurch, dass dabei das Aufstellelement selbsttätig in die Aufstellposition übergeht, kann ein besonderer Überraschungseffekt erzielt werden. Weiterhin können auf dem Aufstellelement oder durch die Form des Aufstellelements Inhalte präsentiert werden, die einer erhöhten Aufmerksamkeit des Adressaten bedürfen. Dadurch, dass ein Aufstellen des Aufstellelementes direkt beim Herausziehen der Aufstellkarte aus der Tasche erfolgt, kann der Überraschungseffekt im Vergleich zu einer aufklappbaren Aufstellkarte gesteigert werden. Bei einer aufklappbaren Aufstellkarte ist es nötig, diese zuerst aus dem Umschlag zu entnehmen, wobei das Aufstellelement erst nach dem Aufklappen der Aufstellkarte sichtbar wird.After removal of the optionally provided closure on the side of the bag by the addressee, the pull-out element is pulled out into an extraction position. Due to the fact that the positioning element automatically transitions to the installation position, a special surprise effect can be achieved. Furthermore, content can be presented on the positioning element or by the shape of the positioning element, which requires increased attention of the addressee. The fact that a setting up of the set-up element takes place directly when pulling out of the Aufstellkarte from the bag, the surprise effect can be increased in comparison to a hinged Aufstellkarte. With a hinged Aufstellkarte it is necessary to remove them first from the envelope, the Aufstellelement is visible only after opening the Aufstellkarte.
In einer bevorzugten Ausführungsform wird das Ausziehelement in einer Längsrichtung der Aufstellkarte aus der Tasche herausgezogen, während das Aufstellen des Aufstellelementes in einer Querrichtung, erfolgt. Die Querrichtung verläuft dabei in einem Winkel ungleich Null zur Längsrichtung und kann besonders bevorzugt senkrecht zur Längsrichtung verlaufen. Beispielsweise ist es möglich, dass ein Benutzer das Ausziehelement nach rechts aus der Tasche hinauszieht und sich das Aufstellelement beim Aufstellen derart bewegt, dass es dem Betrachter entgegenkommt. Eine erhöhte Aufmerksamkeit des Betrachters ist somit sichergestellt. Weiterhin ist ein gesteigerter Überraschungseffekt zu erwarten, weil dem Betrachter nicht bewusst ist, dass er durch das Ausziehen des Ausziehelementes das Aufstellen des Aufstellelementes verursacht hat. Dies liegt daran, dass, wie vorstehend beschrieben, das Aufstellen des Aufstellelementes in eine andere Richtung erfolgt, als das Ausziehen des Ausziehelementes.In a preferred embodiment, the pull-out element is pulled out of the pocket in a longitudinal direction of the set-up card, while the setting-up of the set-up element takes place in a transverse direction. The transverse direction extends at an angle not equal to zero to the longitudinal direction and may particularly preferably extend perpendicular to the longitudinal direction. For example, it is possible for a user to pull the pull-out element out of the pocket to the right and the set-up element to move in such a way that it meets the viewer. An increased attention of the viewer is thus ensured. Furthermore, an increased surprise effect is to be expected, because the viewer is unaware that he has caused by putting off the pull-out the erection of the positioning element. This is because, as described above, the erection of the positioning element takes place in a different direction than the extension of the pull-out.
Informationen an den Adressaten können sowohl durch ein Bedrucken der Tasche als auch durch ein Bedrucken des Ausziehelementes übermittelt werden. Weiterhin können auf dem Aufstellelement bildliche und/oder textliche Informationen hinterlegt sein. Ferner kann das Aufstellelement durch eine besondere geometrische Form Informationen übermitteln und/oder die Aufmerksamkeit des Adressaten erregen.Information to the addressee can be transmitted both by printing on the bag and by printing on the pull-out element. Furthermore, pictorial and / or textual information can be stored on the set-up. Furthermore, the positioning element can transmit information by means of a special geometric shape and / or attract the attention of the addressee.
Alternativ ist es möglich, die Tasche optisch neutral zu gestalten, so dass der Adressat vor dem Herausziehen des Ausziehelementes aus der Tasche über den Inhalt der Aufstellkarte nicht informiert ist. Der Überraschungseffekt kann somit zusätzlich gesteigert werden, indem erst auf dem Ausziehelement Inhalte präsentiert werden und gleichzeitig beim Herausziehen des Ausziehelementes ein Aufstellen des Aufstellelementes erfolgt, das ebenfalls eine erhöhte Aufmerksamkeit des Adressaten hervorruft.Alternatively, it is possible to make the bag optically neutral, so that the addressee is not informed about the contents of the Aufstellkarte before pulling out the pull-out of the bag. The surprise effect can thus be additionally increased by first presenting contents on the pull-out element and at the same time putting the pull-out element out when the pull-out element is pulled out, which likewise causes increased attention of the addressee.
Erfindungsgemäß ist das Aufstellelement über ein Zugelement derart mit einem Hebel verbunden, dass bei einer Betätigung des Hebels ein Aufstellen des Aufstellelementes erfolgt.According to the invention, the positioning element is connected to a lever via a tension element in such a manner that when the lever is actuated, the positioning element is set up.
Die Betätigung des Hebels über ein Zugelement bietet den Vorteil, dass es sich um eine einfache und günstige Konstruktion handelt, die wenig anfällig für Defekte oder Störungen ist und mit einer Vielzahl von Materialien realisiert werden kann. So ist es beispielsweise möglich, die komplette Aufstellkarte inklusive des Hebels aus Pappe oder besonders dicken Papier herzustellen. Alternative dazu kann jedoch auch ein anderes Material, beispielsweise ein Kunststoff verwendet werden. Die Verwendung eines Hebels bietet weiterhin den Vorteil, dass der Benutzer auf Grund der Hebelwirkung nicht merkt, dass er durch ein Herausziehen des Ausziehelementes selber die Kraft für das Aufstellen des Aufstellelementes aufbringt. Würde ein Benutzer beim Aufziehen der Aufstellkarte einen Widerstand spüren, würde das den Überraschungseffekt möglicherweise schmälern. Dies kann bei der Verwendung eines Hebels dadurch vermieden werden, dass auf Grund des Hebelgesetztes ein sehr geringe Gegenkraft auf den Benutzer wirkt, die von diesem in den meisten Fällen gar nicht bemerkt wird.Actuation of the lever via a pulling element has the advantage that it is a simple and inexpensive construction, which is less prone to defects or malfunctions and can be realized with a variety of materials. So it is possible, for example, to make the complete Aufstellkarte including the lever made of cardboard or extra thick paper. Alternatively, however, it is also possible to use another material, for example a plastic. The use of a lever further offers the advantage that the user does not notice due to the leverage that he himself by pulling out the pull-out element applies the force for the erection of the set-up. Would a user at Feeling a resistance to putting on the sit-up would potentially diminish the surprise effect. This can be avoided when using a lever, that due to the Leverage set a very low drag on the user, which is noticed by this in most cases.
Besonders bevorzugt erfolgt beim Herausziehen des Ausziehelementes in die Ausziehposition ein selbsttätiges Betätigen des Hebels. Beim Betätigen des Hebels kann insbesondere ein Beaufschlagen des Aufstellelementes über das Zugelement mit einer Zugkraft erfolgen.Particularly preferably, when the pull-out element is pulled out into the pull-out position, an automatic actuation of the lever takes place. When the lever is actuated, it is possible in particular for the erection element to be acted upon by the pulling element with a tensile force.
Ein Betätigen des Zugelementes kann auch mit anderen Betätigungselementen als mit einem Hebel erfolgen. Alternative Betätigungselemente müssen, ebenso wie der Hebel, das Aufstellelement oder das Zugelement mit einer Zugkraft beaufschlagen.An actuation of the tension element can also be done with other actuators than with a lever. Alternative actuators must, as well as the lever, the mounting element or the tension element act on a tensile force.
Es ist bevorzugt, dass das Aufstellen des Aufstellelementes nicht sofort beim Ausziehen des Ausziehelementes erfolgt, sondern sich das Aufstellelement erst im letzten Moment aufstellt, wenn das Ausziehelement nahezu vollständig aus der Tasche herausgezogen wurde. Dies bietet den Vorteil, dass der Benutzer anfänglich nicht bemerkt, dass sich das Aufstellelement aufrichten wird, und somit der Überraschungseffekt gesteigert werden kann. Dazu ist es möglich, das Aufstellelement und das Ausziehelement optisch derart zu gestalten, dass das Aufstellelement nicht besonders auffällt, solange es plan auf dem Ausziehelement aufliegt. Das Aufstellelement würde somit erst beim Aufstellen vom Benutzer wahrgenommen, so dass der Überraschungseffekt weiterhin gesteigert werden kann.It is preferred that the erection of the positioning element does not take place immediately when the pull-out element is pulled out, but that the positioning element only sets up at the last moment when the pull-out element has been almost completely pulled out of the pocket. This offers the advantage that the user initially does not notice that the erection element will straighten up, and thus the surprise effect can be increased. For this purpose, it is possible to optically arrange the raising element and the pull-out element in such a way that the set-up element is not particularly noticeable, as long as it rests flat on the pull-out element. The positioning element would thus be perceived by the user only when setting up, so that the surprise effect can be further increased.
In einer bevorzugten Ausführungsform weist das Ausziehelement mindestens ein Abstützelement auf, gegen das sich mindestens ein Abstützende des Aufstellelements beim Beaufschlagen des Aufstellelements mit einer Zugkraft entgegen der Zugkraft abstützt.In a preferred embodiment, the pull-out element has at least one support element against which at least one support end of the set-up element is supported against a tensile force against the tensile force when the positioning element is acted on.
Besonders bevorzugt weist das Ausziehelement ein erstes und ein zweites Abstützelement auf, gegen die sich wie oben beschrieben ein erstes und ein zweites Abstützende des Aufstellelementes abstützen. Das Zugelement kann dabei zwischen dem ersten und dem zweiten Abstützende mit einem Mittelteil des Aufstellelementes verbunden sein. Das Mitteilteil des Aufstellelementes kann dabei sowohl exakt in der Mitte des Aufstellelementes als auch versetzt von der Mitte des Aufstellelementes angeordnet sein.Particularly preferably, the pull-out on a first and a second support member, against which, as described above, a first and a Support second support end of the positioning. The tension element can be connected between the first and the second support end with a central part of the positioning element. The Mitteilteil the Aufstellelementes can be arranged both exactly in the middle of the positioning and offset from the center of the positioning.
Es ist bevorzugt, dass das Aufstellelement in einer herunter geklappten Position plan auf dem Ausziehelement aufliegt. Als plan wird hierbei ein Zustand verstanden, in dem das Aufstellelement nicht gebogen ist. In dieser Position befindet sich das Aufstellelement, wenn das Ausziehelement innerhalb der Tasche angeordnet ist. Das kann beispielsweise der Einschiebeposition entsprechen.It is preferred that the set-up element rests flat on the pull-out element in a folded-down position. A plan is understood to mean a state in which the positioning element is not bent. In this position, the set-up is when the pull-out is located within the bag. This can for example correspond to the insertion position.
Besonders bevorzugt erfolgt ein Aufstellen des Aufstellelementes in eine vertikale Aufstellposition dadurch, dass das Mittelteil des Aufstellelementes durch die Zugkraft und die der Zugkraft entgegen gerichtete Abstützkraft der Abstützelemente in eine erste Richtung gebogen wird. Diese erste Richtung kann der Querrichtung der Aufstellkarte entsprechen. Das erste und zweite Abstützende verbleiben dabei durch die Abstützkraft der Abstützelemente in ihrer ursprünglichen Position. Ein Biegen des Aufstellelementes kann auch durch ein anderes Mittel als durch einen Hebel erfolgen. Wichtig ist lediglich, dass auf das Mittelteil des Aufstellelementes eine Zugkraft aufgebracht wird, die ein Biegen des Aufstellelementes verursacht. Besonders vorteilhaft beim Aufstellen des Aufstellelementes durch Biegen ist, dass das Aufstellen erfolgt, ohne das Elemente der Aufstellkarte jenseits der Ebene der Aufstellkarte angeordnet werden müssen. Dies bedeutet, dass sämtliche Komponenten der Aufstellkarte in der Ebene der Aufstellkarte liegen und dennoch eine Kraft erzeugt werden kann, die im wesentlichen senkrecht zu der Ebene der Aufstellkarke liegt und ein Aufstellen des Aufstellelementes verursacht.Particularly preferably, the erection element is set up in a vertical installation position in that the middle part of the positioning element is bent in a first direction by the tensile force and the supporting force of the supporting elements directed counter to the tensile force. This first direction may correspond to the transverse direction of the Aufstellkarte. The first and second support end remain in this case by the supporting force of the supporting elements in their original position. Bending of the positioning can also be done by a means other than by a lever. It is only important that a tensile force is applied to the middle part of the erection element, which causes a bending of the positioning element. It is particularly advantageous when setting up the set-up element by bending that the setting-up takes place without the elements of the set-up card having to be arranged beyond the level of the set-up card. This means that all components of the Aufstellkarte lie in the plane of the Aufstellkarte and yet a force can be generated, which is substantially perpendicular to the plane of the Aufstellkarke and causes an erection of the Aufstellelementes.
Weiterhin handelt es sich bei einer derartigen Biegevorrichtung um eine sehr einfache Konstruktion, die in optimaler Weise die Eigenschaften des Materials nutzt, aus dem üblicherweise Aufstellkarten hergestellt werden. Dies kann beispielsweise Pappe, dickes Papier oder ein relativ dünner Kunststoff sein. Diese Materialien haben die Eigenschaft gemein, dass sie in ihrer Ebene eine relativ hohe Steifigkeit aufweisen, so dass ein Durchbiegen des Materials in dieser Ebene nur sehr schwer möglich ist, während sie in einer Richtung senkrecht zur Ebene des Materials flexibel sind, so dass ein Biegen des Materials senkrecht zur seiner Ebene einfacher möglich ist, als ein Biegen des Materials in seiner Ebene. Durch diese Eigenschaften kann auf sehr einfache Weise ein Aufstellen des Aufstellelementes realisiert werden.Furthermore, such a bending device is a very simple construction, optimally the properties of the material uses, are usually made of the Aufstellkarten. This can be, for example, cardboard, thick paper or a relatively thin plastic. These materials have in common the characteristic that they have a relatively high rigidity in their plane, so that bending of the material in this plane is very difficult, while they are flexible in a direction perpendicular to the plane of the material, so that bending the material perpendicular to its plane is easier than bending the material in its plane. These properties can be realized in a very simple manner setting up the positioning element.
Besonders bevorzugt ist es, dass die Tasche das Ausziehelement in der Einschiebeposition vollständig umgibt. Dadurch kann beispielsweise ein sicherer Versand oder Transport der Aufstellkarte ermöglicht werden, ohne dass die Verwendung eines separaten Umschlages notwendig ist. Bei dem Öffnen der Tasche durch den Benutzer kann es sich um einen reversiblen als auch um einen irreversiblen Vorgang handeln.It is particularly preferred that the pocket completely surrounds the pull-out element in the insertion position. As a result, for example, a secure shipping or transport of the Aufstellkarte be made possible without the use of a separate envelope is necessary. The opening of the bag by the user may be reversible as well as irreversible.
Bei einem Zurückschieben des Ausziehelementes in die Tasche wird die Aufstellkarte derart von der Ausziehposition in die Einschiebeposition überführt, dass ein selbsttätiges Herunterklappen des Aufstellelementes erfolgt. Auf diese Weise kann die Aufstellkarte wieder in ihren ursprünglichen Zustand versetzt werden, so dass sie weiteren Adressaten erneut präsentiert werden kann.When the pull-out element is pushed back into the pocket, the set-up card is transferred from the pull-out position into the pushed-in position such that an automatic folding down of the set-up element takes place. In this way, the setup card can be restored to its original state so that it can be re-presented to other addressees.
Das selbsttätige Herunterklappen des Aufstellelementes kann beispielsweise mit Hilfe der Schwerkraft erfolgen. Alternativ ist es möglich, das selbsttätige Herunterklappen des Aufstellelementes durch ein elastisches Rückstellelement, beispielsweise durch einen Gummi, zu realisieren. Weiterhin ist es möglich, dass das Herunterklappen des Aufstellelementes manuell erfolgt.The automatic folding down of the positioning can be done for example by means of gravity. Alternatively, it is possible to realize the automatic folding down of the positioning by an elastic return element, for example by a rubber. Furthermore, it is possible that the folding down of the positioning element is done manually.
Eine optimale Funktion der Aufstellkarte wird erreicht, indem die Aufstellkarte sowohl beim Herausziehen als auch beim Zurückschieben des Ausziehelementes aus der Tasche in einer horizontalen Lage gehalten wird. Als horizontale Lage wird hierbei eine Lage senkrecht zur Schwerkraftrichtung verstanden. Weiterhin ist es bevorzugt, dass in dieser horizontalen Lage das Aufstellelement an der in Schwerkraftrichtung oberen Seite des Ausziehelement angebracht ist. Dadurch kann gewährleistet werden, dass das Aufstellelement, sofern es nicht durch den Hebel aufgestellt wird, in der herunter geklappten Position verbleibt.An optimal function of the Aufstellkarte is achieved by the Aufstellkarte both when pulling out and when pushing back the Pull-out element is kept out of the bag in a horizontal position. As a horizontal position, this is understood to mean a position perpendicular to the direction of gravity. Furthermore, it is preferred that in this horizontal position the positioning element is mounted on the upper side in the direction of gravity of the pull-out. This can ensure that the set-up element, unless it is set up by the lever, remains in the folded-down position.
Im folgenden werden bevorzugte Ausführungsformen der Erfindung anhand von Figuren erläutert.In the following preferred embodiments of the invention will be explained with reference to figures.
Es zeigen:
- Figuren 1a bis 1c
- eine Schrägansicht der erfindungsgemäßen Aufstellkarte, inklusiv Tasche,
- Figuren 2a bis c
- eine Schrägansicht des erfindungsgemäßen Ausziehelementes, und
- Figuren 3a bis 3e
- eine teilweise geschnittene Ansicht des Ausziehelementes in Richtung des Pfeils 48 aus
Figur 2a .
- FIGS. 1a to 1c
- an oblique view of the Aufstellkarte invention, including bag,
- FIGS. 2a to c
- an oblique view of the pull-out element according to the invention, and
- FIGS. 3a to 3e
- a partially sectioned view of the pull-out in the direction of arrow 48 from
FIG. 2a ,
Gemäß
Die Tasche 10 weist an einer Seite eine Öffnung 14 zum Herausziehen des Ausziehelementes 12 in die Ausziehposition auf. Weiterhin weist das Ausziehelement 12 ein Aufstellelement 16 auf, das durch ein Herausziehen des Ausziehelementes 12 in die Ausziehposition in Richtung des Pfeils 13 selbsttätig aufstellbar ist. Das Herausziehen des Ausziehelementes 12 aus der Tasche 10 erfolgt dabei in Richtung des Pfeils 15. Die Richtung des Pfeils 15 entspricht der Längsrichtung 46 der Aufstellkarte. Das Aufstellen eines Aufstellelementes erfolgt dabei in einer Querrichtung 44, die senkrecht zur Längsrichtung 46 verläuft.The
Gemäß
Der Hebel 20 wird beim Herausziehen des Ausziehelementes 12 in die Ausziehposition selbsttätig betätigt. Dabei wird das Aufstellelement 16 über das Zugelement 18 mit einer Zugkraft 22 beaufschlagt.The
Das Ausziehelement 12 weist ein erstes 24 und ein zweites 26 Abstützelement auf, gegen die sich ein erstes 28 und zweites 30 Abstützende des Aufstellelementes 16 beim Beaufschlagen des Aufstellelementes 16 mit einer Zugkraft 22 entgegen der Zugkraft 22 abstützen.The pull-out
Das Zugelement 18 ist zwischen dem ersten 28 und dem zweiten 30 Abstützende mit einem Mittelteil 32 des Aufstellelementes 16 verbunden,The
Das Aufstellelement 16 liegt gemäß
Gemäß den
In der dargestellten Ausführungsform sind das erste 24 und das zweite 26 Abstützelement als schlitzförmige Ausnehmungen im Ausziehelement 12 ausgebildet. Das erste 28 und das zweite 30 Abstützende des Aufstellelementes 16 sind als Laschen ausgebildet, die in die schlitzförmigen Ausnehmungen 24, 26 eingeführt sind. Es ist im Sinne der Erfindung ebenfalls möglich, andersartige Abstützelemente und Abstützenden vorzusehen. Wichtig in diesem Zusammenhang ist lediglich, dass die Abstützelemente eine Abstützkraft 56, 58 auf die Abstützenden 28, 30 des Aufstellelementes 16 aufbringen können. Dabei wirkt die erste Abstützkraft 56 auf das erste Abstützende 28 und die zweite Abstützkraft 58 auf das zweite Abstützende 30.In the illustrated embodiment, the first 24 and the second 26 support member are formed as slot-shaped recesses in the pull-
Gemäß
Bei einem Herausziehen des Ausziehelementes 12 aus der Tasche 10 wird der Ansatz 40 derart gegen das Ende 42 des Schlitzes 38 gedrückt, dass ein Betätigen des Hebels 20 in Richtung des Pfeils 25 erfolgt. Da das Ende des Hebelarms 60 des Hebels 20 mit dem Zugelement 18 verbunden ist, wird das Zugelement 18 hierbei mit einer Zugkraft 22 beaufschlagt. Das Aufstellen des Aufstellelementes 16 erfolgt in Querrichtung 44.When pulling the pull-out
Der Hebel 20 weist gemäß
Der zweite Ansatz 50 ist im wesentlichen dreiecksförmig ausgebildet, wobei die Spitze 52 des Dreiecks in der Ausziehposition innerhalb der Tasche 10 angeordnet ist. Beim Zurückschieben des Ausziehelementes 12 in die Tasche 10 wird der zweite Ansatz 50 gemäß
Claims (22)
- Pull-out pop-up card comprising
a pocket (10) and a pull-out element (12),
wherein, in a pushed-in position, at least a part of the pull-out element (12) is arranged in the pocket (10),
wherein the pocket (10) has an opening (14) at one side, for pulling out the pull-out element (12) to a pulled-out position, and
wherein the pull-out element (12) comprises a pop-up element (16) that automatically moves to a pop-up position when the pull-out element (12) is pulled to the pulled-out position,
characterized in that
the pop-up element (16) is connected to a lever (20) via a pulling element (18) such that the pop-up element (16) pops up when the lever (20) is actuated. - Pop-up card of claim 1, characterized in that the pop-up element (16) pops up in a transversal direction (44) of the pop-up card (11).
- Pop-up card of one of claims 1 to 2, characterized in that the pull-out element (12) is pulled out in the longitudinal direction (46) of the pop-up card (11).
- Pop-up card of one of claims 1 and 3, characterized in that the lever (20) is actuated automatically when the pull-out element (12) is pulled out to the pulled-out position.
- Pop-up card of one of claims 1 to 4, characterized in that, when the lever (20) is operated, a pulling force (22) is exerted on the pop-up element (12) via the pulling element (18).
- Pop-up card of one of claims 1 to 5, characterized in that the pull-out element (12) comprises at least one support element (24, 26) against which the at least one support end (28, 30) of the pop-up element (16) is braced against the pulling force (22), when said pulling force (22) is exerted on the pop-up element (16).
- Pop-up card of one of claims 1 to 5, characterized in that the pull-out element (12) has a first (24) and a second support element (26), against which a first (28) and a second support end (30) of the pop-up element (16) are braced against the pulling force (22), when said pulling force (22) is exerted on the pop-up element (16).
- Pop-up card of claim 7, characterized in that, between the first (28) and the second support end (30), the pulling element (18) is connected to an intermediate portion (32) of the pop-up element (16).
- Pop-up card of one of claims 1 to 8, characterized in that, in a folded down position, the pop-up element (16) lies flat on the pull-out element (12).
- Pop-up card of one of claims 8 or 9, characterized in that, due to the pulling force (22) and the supporting force (56, 58) of the support elements (24, 26), directed opposite to the pulling force (22), the intermediate portion (32) of the pop-up element (16) is bent in a first direction such that the pop-up element (16) pops up to a vertical popped-up position.
- Pop-up card of one of claims 1 to 10, characterized in that the pull-out element (12) has a fastening device (36) at which the lever (20) is pivotally fixed.
- Pop-up card of one of claims 1 to 11, characterized in that the pocket (10) has an actuating device (38) for actuating the lever (20).
- Pop-up card of one of claims 1 to 12, characterized in that the lever (20) has a protrusion (40) for actuation by the actuating device (38).
- Pop-up card of claim 12, characterized in that the actuating device (38) is formed as a longitudinally (46) extending slot in the pocket (10), in which the protrusion (40) is arranged for displacement.
- Pop-up card of claim 14, characterized in that, when the pull-out element (12) is pulled from the pocket (10), the protrusion (40) presses against the end of the slot such that the lever (20) is actuated.
- Pop-up card of claim 5, characterized in that the pulling force (22) is directed in a transverse direction (44) perpendicular to the longitudinal direction (46).
- Pop-up card of one of claims 1 to 16, characterized in that the pop-up element (16) pops up in the transverse direction (44).
- Pop-up card of one of claims 1 to 17, characterized in that the pocket (10) completely encloses the pull-out element (12) in the pushed-in position.
- Pop-up card of one of claims 1 to 18, characterized in that the opening (14) of the pocket (10) is closable.
- Pop-up card of one of claims 1 to 19, characterized in that, upon pushing the pull-out element (12) back into the pocket (10), the pop-up card (11) is transferred from the pulled-out position to the pushed-in position such that the pop-up element (16) folds down automatically.
- Pop-up card of claim 20, characterized in that the automatic down-folding of the pop-up element (16) is achieved using gravity.
- Pop-up card of claim 20 or 21, characterized in that, after the pop-up element (16) has been folded down, the pull-out element (12) can be received, in particular completely, in the pocket (10).
Applications Claiming Priority (1)
Application Number | Priority Date | Filing Date | Title |
---|---|---|---|
DE202006015655U DE202006015655U1 (en) | 2006-10-12 | 2006-10-12 | Display card has pocket with side opening for pull-out part situated at least partly in pocket , display piece which automatically adopts display position when pull-out part is in pull-out position |
Publications (3)
Publication Number | Publication Date |
---|---|
EP1911598A2 EP1911598A2 (en) | 2008-04-16 |
EP1911598A3 EP1911598A3 (en) | 2009-03-25 |
EP1911598B1 true EP1911598B1 (en) | 2011-02-02 |
Family
ID=37913262
Family Applications (1)
Application Number | Title | Priority Date | Filing Date |
---|---|---|---|
EP07117948A Not-in-force EP1911598B1 (en) | 2006-10-12 | 2007-10-05 | Pop-up card |
Country Status (3)
Country | Link |
---|---|
EP (1) | EP1911598B1 (en) |
AT (1) | ATE497445T1 (en) |
DE (2) | DE202006015655U1 (en) |
Family Cites Families (5)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
US5259133A (en) * | 1992-04-07 | 1993-11-09 | Burtch Ronald P | Pop-up display device |
DE9310598U1 (en) * | 1993-07-15 | 1993-12-02 | Refeka Werbemittel GmbH, 85551 Kirchheim | Motif card |
FR2717422A1 (en) * | 1994-03-17 | 1995-09-22 | Ducastel Herve | Illustrated postcard etc. with variable visual effect |
DE29610847U1 (en) * | 1996-06-20 | 1996-09-05 | Refeka Werbemittel GmbH, 85551 Kirchheim | Magic card |
DE29613431U1 (en) * | 1996-08-02 | 1996-09-19 | Refeka Werbemittel GmbH, 85551 Kirchheim | Card with several card sheets |
-
2006
- 2006-10-12 DE DE202006015655U patent/DE202006015655U1/en not_active Expired - Lifetime
-
2007
- 2007-10-05 DE DE502007006414T patent/DE502007006414D1/en active Active
- 2007-10-05 EP EP07117948A patent/EP1911598B1/en not_active Not-in-force
- 2007-10-05 AT AT07117948T patent/ATE497445T1/en active
Also Published As
Publication number | Publication date |
---|---|
DE502007006414D1 (en) | 2011-03-17 |
ATE497445T1 (en) | 2011-02-15 |
EP1911598A3 (en) | 2009-03-25 |
EP1911598A2 (en) | 2008-04-16 |
DE202006015655U1 (en) | 2007-03-29 |
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