CN201449714U - Visualized product - Google Patents
Visualized product Download PDFInfo
- Publication number
- CN201449714U CN201449714U CN2008202103905U CN200820210390U CN201449714U CN 201449714 U CN201449714 U CN 201449714U CN 2008202103905 U CN2008202103905 U CN 2008202103905U CN 200820210390 U CN200820210390 U CN 200820210390U CN 201449714 U CN201449714 U CN 201449714U
- Authority
- CN
- China
- Prior art keywords
- product
- video
- video player
- model
- color screen
- Prior art date
- Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
- Expired - Fee Related
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- Packaging Of Annular Or Rod-Shaped Articles, Wearing Apparel, Cassettes, Or The Like (AREA)
Abstract
The utility model provides a visualized product which is characterized in that a video player is installed on a product or the package of the product or the model of the product; product information like video advertisement of the product is stored in the video player; the visualized product is displayed on a shelf in a department store; and the video displayer can play the information like video advertisement of the product to attract the attention of the customers and to promote sales.
Description
Technical field
The utility model relates to a kind of product that is provided with video player.
Background technology
On the shelf of market, the similar commodity of numerous brands on view are in order to improve client's attention rate, attract the product of purchase of customer oneself, product manufacturing firm does not stint a flower huge sum of money and improves the packing class, so that oneself product is different from rival's product, thereby the attraction client notes.Comparatively outstanding have alcohol product, moon cake series products, a gift series products.
In order to impel client to choose the product of oneself, some producers also send the mass promotion personnel to retail market (sales field), when introducing product performance towards client, promoting production marketing.
Stationary object is compared in moving object, the easier concern that causes human eye.In order to utilize this vision physiological characteristic, people have been designed to the innervation sign of frequent flash of light with the sign that hope such as automobile warning lamp, steering indicating light, alarm lamp, aircraft navigation lamp, advertisement neon bulb come into the picture.
We often have such experience, and a kind of household electrical appliance have been broken, and when perhaps not knowing how to manipulate, but look for loseing products instruction product informations such as repair circuit figure.
Interrelated data shows that effectively commodity display can cause client's desire to buy, and can impel client to take the purchase action, and attractive commodity display can drive the sales growth of 30%-40%, is far longer than the sale lifting that sales promotion brings.
The utility model content
The purpose of this utility model: a kind of video product and a kind of promotional gifts (color screen video player complete machine) are provided, note, attract its product of purchase of customer to attract client.
The technical scheme of the utility model video product is as follows.
A kind of video product is characterized in that: the color screen video player (2) that it comprises product (1) packing material and is installed in (in containing) on the described packing material.
In video player (2), stored video information (as product video ads, use demonstration and speech sound eeplaining, sales promotion information, corporate image presenting programs etc.) about its product (1).
Described color screen video player (2) is the complete machine that is integrated of color screen and video player (2) module and casing preferably, and for example commercially available MP4 product is exactly the complete machine that a kind of color screen and video player (2) module and casing are integrated.Otherwise, if be not designed to complete machine, and color screen and video player (2) module are separated, be respectively installed on the packing material, with signal wire they are coupled together again, and do not establish casing, then, after the consumer disassembles them, just become a cover loose mail, be difficult to use.
Described complete machine is connected for plug with the connected mode of packing material or bayonet lock connects or buckle connects or screw connects or gluing connection etc. easily unloaded mode.
Like this, when the utility model is given in the sales field, just can play video ads about its product (1), thereby attract client's eyeball, promotion purchase of customer. certainly, necessarily there are a lot of clients to buy product (1) in order to obtain color screen video player complete machine, so, color screen video player complete machine still is a kind of promotional gifts. after client buys product (1) back home, just color screen video player (2) complete machine can be disassembled, be used as the electronics gift that MP4, digital album (digital photo frame) etc. have video playback capability and go to use.
Be the saving cost, when using as exhibit, preferably a kind of product model of the utility model.
Video player described in the utility model (2), it is a kind of electron device product that can playing video file, because it can be a kind of commercially available ripe electronic product complete machine, for example have mobile portable phone, MP4, MP5, game machine, learning machine, e-book, electronic dictionary, portable DVD player, micro-television set of video playback capability or the like, therefore, this paper repeats no more.
Compared with prior art, the utility model can produce following beneficial effect:
1. attract client, promotion: on the shelf of market, client is easy to had the product of video ads (dynamic menu and sound) to attract by self broadcast, thereby improves the novel sense of attention, increase and the sales volume of commodity.
2. reduce cost, economize on resources: video product attracts client by the mode of playing dynamic menu, avoided by improving the waste that the packing class attracts client to cause, thereby helped saving cost, alleviate consumer's burden, save Packaging Resources.
But 3. can be used as exhibit and use the free advertisement: video product or video product packing material or video product model, when being given on the shelf of market, it can be used as exhibit and uses; Client can see the advertisement about product self that it is play, and this equals the market shelf have been treated as advertisement position.Therefore, we can say that video product opened up new advertisement position, made full use of the market space resources, but and the advertisement of free product self.
4. oneself solicit customers or business, save human resources: video product can oneself enliven, and introduces oneself from trend client propaganda, promotes purchase of customer, from certain angle, has replaced sales promotion personnel's work, can save a part of manpower resource.
5. data such as product operation instruction is difficult for losing: product use demonstration with explanation, product safety prompting, product service action drawing, product operation instruction, guarantee to keep in good repair phone, keep in repair product informations such as contact person and be stored in the video player, lose never, can browse use at any time.
6. video specification, directly perceived lively: the product that is stored in the video player uses demonstration and explanation, can be staff's video frequency programs such as operation demonstration video recording, explanation, advertising, and is directly perceived lively, easily-learned easily mastered.
7. inflexible written historical materials such as product operation instruction from then on can voiceization, videoization, and is directly perceived lively, is suitable for special populations such as illiteracy, blind person, amblyope and grasps product know-how.
For above-mentioned purpose of the present utility model, feature and advantage can be become apparent, the utility model integrated optimization embodiment cited below particularly, and conjunction with figs. is elaborated.
Description of drawings
Fig. 1 is the utility model (embodiment one) video product (liquor) structural representation.
Drawing reference numeral explanation: 1-product; The 2-video player.
Embodiment
Embodiment one:
Make a kind of video product---liquor.
As shown in Figure 1, select a kind of liquor (1) of certain brand for use, at the window of a 75mm * 55mm of the side of its box (one of packing material of the utility model indication) excavation.
Purchase MP4 that a kind of color screen is of a size of 65mm * 45mm as video player (2) complete machine, deposit the product informations such as video ads of this brand liquor in it in, make it power-on and just can Automatic Cycle play.
It is good that above-mentioned MP4 is mounted to the window internal fixation, a kind of video liquor.This liquor is given in sales fields such as market shelf, restaurant's show window, its video ads of power-on loop play just can attract client to pay close attention to, buy its liquor.
In order to save cost, when specifically implementing, the wine liquid of can not packing in the wine box.The empty wine box that only will be provided with video player is used as exhibit, and corresponding liquor with it is placed in together, is given on the shelf of sales field.
The size of video player described in the utility model (2) color screen, changeable, both can arrive the same greatly greatly with a side of product (1), also may diminish to the same little with the trade mark literal of product (1).
Claims (3)
1. video product is characterized in that: it comprises product (1) packing material and is installed in color screen video player (2) on the described packing material.
2. according to the described video product of claim 1, it is characterized in that: described color screen video player (2) is the complete machine that a kind of color screen and video player (2) module and casing are integrated.
3. according to the described video product of claim 2, it is characterized in that: described color screen video player (2) complete machine is connected for plug with the connected mode of packing material or bayonet lock connects or buckle connects or screw connects or gluing connection.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN2008202103905U CN201449714U (en) | 2008-09-26 | 2008-10-27 | Visualized product |
Applications Claiming Priority (2)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN200810168798.5 | 2008-09-26 | ||
| CN2008202103905U CN201449714U (en) | 2008-09-26 | 2008-10-27 | Visualized product |
Publications (1)
| Publication Number | Publication Date |
|---|---|
| CN201449714U true CN201449714U (en) | 2010-05-05 |
Family
ID=42554437
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN2008202103905U Expired - Fee Related CN201449714U (en) | 2008-09-26 | 2008-10-27 | Visualized product |
Country Status (1)
| Country | Link |
|---|---|
| CN (1) | CN201449714U (en) |
Cited By (1)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN106586187A (en) * | 2017-01-24 | 2017-04-26 | 柳州市德顺机械设备有限公司 | Video shelf |
-
2008
- 2008-10-27 CN CN2008202103905U patent/CN201449714U/en not_active Expired - Fee Related
Cited By (1)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN106586187A (en) * | 2017-01-24 | 2017-04-26 | 柳州市德顺机械设备有限公司 | Video shelf |
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Legal Events
| Date | Code | Title | Description |
|---|---|---|---|
| C14 | Grant of patent or utility model | ||
| GR01 | Patent grant | ||
| DD01 | Delivery of document by public notice | ||
| DD01 | Delivery of document by public notice |
Addressee: Zhang Yuzhong Document name: Notification that Application Deemed not to be Proposed |
|
| CF01 | Termination of patent right due to non-payment of annual fee |
Granted publication date: 20100505 Termination date: 20141027 |
|
| EXPY | Termination of patent right or utility model |