CN116562969A - Page updating method and device, electronic equipment and storage medium - Google Patents
Page updating method and device, electronic equipment and storage medium Download PDFInfo
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Abstract
The embodiment of the application provides a page updating method, a page updating device, electronic equipment and a storage medium, wherein the method comprises the following steps: the method comprises the steps that a client responds to a decoration detection instruction of a target store, a decoration detection request is sent to a server, the server receives the decoration detection instruction sent by the client, decoration guide data corresponding to the target store are obtained based on the decoration detection instruction, the decoration guide data are sent to the client, the client receives the decoration guide data sent by the server, a decoration guide page is displayed based on the decoration guide data, user editing data set by a user based on the decoration guide page are obtained, the user editing data are sent to the server, the server receives the user editing data sent by the client, page updating data are confirmed according to the user editing data, the page updating data are sent to the client, the client receives the page updating data sent by the server, and an updating page of the target store is generated based on the page updating data.
Description
Technical Field
The present disclosure relates to the field of computer technologies, and in particular, to a method and apparatus for updating a page, an electronic device, and a storage medium.
Background
With the development of electronic commerce, more and more consumers are enthusiastically purchasing via the internet. Because customers cannot directly personally experience online stores, customers tend to be "looking" at the store.
However, the influence of the visual effect of the store on the flow rate of the store may not be known to the store owner of the online store, nor how to attract customers by improving the visual effect. Therefore, a method for improving the display effect of online stores is needed.
Disclosure of Invention
The main purpose of the application is to provide a page updating method, a page updating device, electronic equipment and a storage medium, and aims to improve the display effect of pages. The technical scheme is as follows:
in a first aspect, an embodiment of the present application provides a page update method, which is applied to a server, and includes:
receiving a decoration detection instruction sent by a client, and acquiring decoration guide data corresponding to the target store based on the decoration detection instruction;
sending the decoration guide data to the client, wherein the decoration guide data is used for displaying a decoration guide page;
and receiving user editing data sent by the client, confirming page updating data according to the user editing data, and sending the page updating data to the client, wherein the page updating data is used for generating an updating page of the target store based on the page updating data by the client.
In a second aspect, an embodiment of the present application provides a page update method, applied to a client, including:
responding to a decoration detection instruction of a target store, and sending a decoration detection request to a server, wherein the decoration detection request is used for acquiring decoration guide data corresponding to the target store;
receiving decoration guide data sent by the server side, and displaying a decoration guide page based on the decoration guide data;
acquiring user editing data set by a user based on the decoration guide page, and sending the user editing data to a server, wherein the user editing data is used for determining page updating data;
and receiving page update data sent by the server side, and generating an update page of the target store based on the page update data.
In a third aspect, an embodiment of the present application provides a page update apparatus, including:
the acquisition module is used for receiving a decoration detection instruction sent by the client and acquiring decoration guide data corresponding to the target store based on the decoration detection instruction;
the first sending module is used for sending the decoration guide data to the client, wherein the decoration guide data is used for displaying a decoration guide page;
The updating module is used for receiving user editing data sent by the client, confirming page updating data according to the user editing data, and sending the page updating data to the client, wherein the page updating data is used for generating an updating page of the target store based on the page updating data by the client.
In a fourth aspect, an embodiment of the present application provides a page update apparatus, including:
the second sending module is used for responding to a decoration detection instruction of a target store and sending the decoration detection request to a server, wherein the decoration detection request is used for acquiring decoration guide data corresponding to the target store;
the decoration guide page generation module is used for receiving decoration guide data sent by the server, displaying a decoration guide page based on the decoration guide data, and determining page update data by the user editing data;
the page optimization setting module is used for acquiring user editing data set by a user based on the decoration guide page and sending the user editing data to a server;
the page generation module is used for receiving the page update data sent by the server and generating an update page of the target store based on the page update data.
In a fifth aspect, embodiments of the present application provide an electronic device, including: a memory, a processor and a computer program stored on the memory and executable on the processor, which when executed by the processor, performs the steps of the method as described above.
In a sixth aspect, embodiments of the present application provide a storage medium having a computer program stored thereon, which when executed by a processor, implements the steps of the method as described above.
In the embodiment of the application, a decoration detection request is sent to a server through a client in response to a decoration detection instruction of a target store, the server receives the decoration detection instruction sent by the client, acquires decoration guide data corresponding to the target store based on the decoration detection instruction, sends the decoration guide data to the client, receives the decoration guide data sent by the server, displays a decoration guide page based on the decoration guide data, acquires user editing data set by a user based on the decoration guide page, sends the user editing data to the server, receives user editing data sent by the client, confirms page updating data according to the user editing data, sends the page updating data to the client, and receives page updating data sent by the server to generate an updating page of the target store based on the page updating data. The decoration guide data of the target store is obtained and the decoration guide page is displayed by carrying out decoration detection processing on the target store, and the page update data is confirmed according to the user edit data input on the decoration guide page, so that a user is guided to find and help to solve the page defect of the target store, and the display effect of the target store is improved.
Drawings
In order to more clearly illustrate the embodiments of the present application or the technical solutions in the prior art, the drawings that are required in the embodiments or the description of the prior art will be briefly described below, and it is obvious that the drawings in the following description are only some embodiments of the present specification, and that other drawings may be obtained according to these drawings without inventive effort for a person skilled in the art.
Fig. 1 is an exemplary schematic diagram of a page update method according to an embodiment of the present application;
fig. 2 is a flow chart of a page updating method according to an embodiment of the present application;
FIG. 3 is a schematic flow chart of a page update method according to an embodiment of the present application;
FIG. 4 is an exemplary schematic diagram of a page update method according to an embodiment of the present disclosure;
fig. 5 is a schematic page diagram of a page update method according to an embodiment of the present application;
fig. 6 is a schematic page diagram of a page update method according to an embodiment of the present application;
fig. 7 is a flowchart of a page update method according to an embodiment of the present application;
FIG. 8 is a schematic diagram of a comparison result of a page update method according to an embodiment of the present application;
Fig. 9 is a flowchart of a page update method according to an embodiment of the present application;
fig. 10 is a flowchart of a page update method according to an embodiment of the present application;
FIG. 11 is a flowchart illustrating a method for updating a page according to an embodiment of the present disclosure;
fig. 12 is a schematic structural diagram of a page updating apparatus according to an embodiment of the present application;
fig. 13 is a schematic structural diagram of a page updating apparatus according to an embodiment of the present application;
fig. 14 is a schematic structural diagram of a page updating apparatus according to an embodiment of the present application;
fig. 15 is a schematic structural diagram of an electronic device according to an embodiment of the present application.
Detailed Description
The technical solutions in the embodiments of the present application will be clearly and completely described below with reference to the drawings in the embodiments of the present application, and it is apparent that the described embodiments are only some embodiments of the present specification, not all embodiments. All other embodiments, which can be made by one of ordinary skill in the art without undue burden from the present disclosure, are intended to be within the scope of the present disclosure.
User information and data (including but not limited to data for analysis, stored data, presented data, etc.) according to embodiments of the present application are all information and data authorized by a user or fully authorized by parties, and the collection, use and processing of relevant data requires compliance with relevant laws and regulations and standards of relevant countries and regions, and is provided with corresponding operation portals for users to choose authorization or denial.
The page updating device can be a terminal device such as a mobile phone, a computer, a tablet personal computer, a smart watch or vehicle-mounted equipment, and the like, and also can be a module for realizing a page updating method in the terminal device, the page updating device can respond to a decoration detection instruction of a target store, send the decoration detection instruction to a server, receive decoration guide data sent by the server and based on the decoration detection instruction, display a decoration guide page based on the decoration guide data, acquire user editing data set by a user based on the decoration guide page, send the user editing data to the server, receive page updating data sent by the server, and generate an updating page of the target store based on the page updating data.
The page updating device can also receive a decoration detection instruction sent by the client, acquire decoration guide data corresponding to the target store based on the decoration detection instruction, send the decoration guide data to the client, the decoration guide data is used for displaying a decoration guide page, receive user editing data sent by the client, confirm page updating data according to the user editing data, send the page updating data to the client, and the page updating data is used for generating an updating page of the target store based on the page updating data by the client.
Referring to fig. 1 together, an exemplary schematic diagram of a page updating method is provided for an embodiment of the present application, where APP may be installed on a client, where APP may provide a page updating service, after a decoration detection instruction for a target store is obtained, the decoration detection instruction is sent to a server, the server performs decoration detection processing on the target store to obtain decoration guide data corresponding to the target store, the server sends the decoration guide data to the client, the client generates a decoration guide page according to the decoration guide data, and receives user editing data set by a user based on the decoration guide page, the client sends the user editing data to the server, the server generates page updating data according to the user editing data and returns the page updating data to the client, and the client generates an updated page of the target store according to the page updating data.
The page update method provided in the present specification is described in detail below with reference to specific embodiments.
Referring to fig. 2, a flowchart of a page update method is provided in an embodiment of the present application. As shown in fig. 2, the embodiment of the present application describes a specific flow of a page update method from a client side and a server side together, and the method may include the following steps S101 to S109.
S101, a client responds to a decoration detection instruction of a target store and sends a decoration detection request to a server;
the page updating method provided by the embodiment of the application is used for updating the display page of the online target store. The target store can be a store of food, supermarket, flower, clothing and the like. It will be appreciated that off-line and on-line stores have different functions, different needs, different scenarios, and thus different sales logic. Because customers cannot directly personally experience online stores, online stores need to increase their visual appeal. Many merchants do not know the importance of decoration to increase sales and how to decorate a target store to increase the display of the target store. Therefore, the embodiment of the application provides a page updating method for improving the display texture and screen effect of a target shop.
Specifically, the target store is a store currently selected, and the target store may be a store opened on a web page or an applet or application software. The decoration detection instruction can be triggered by clicking a decoration function key on the client, for example, a store management page of the client can provide decoration functions, and when the user clicks decoration, the decoration detection instruction is triggered. And when the client receives the decoration detection instruction of the target store, the instruction is sent to the server.
S102, the server receives a decoration detection instruction sent by the client and acquires decoration guide data corresponding to the target store based on the decoration detection instruction;
specifically, after receiving the decoration detection instruction sent by the client, the server detects one or more display pages of the target store to obtain decoration guide data of the target store. It can be understood that the contents such as the images of the commodities sold by the target store, the text description information of the commodities, the price information of the commodities, the propaganda information of the commodities, the introduction information of the target store, the shopping component and the like can be displayed in the display page of the target store. And the display pages of the target store may have a plurality of display pages, for example, when clicking a certain commodity category in the display pages, the display pages can also jump to a detail page under the commodity category. Therefore, the decoration detection instruction may be an instruction for detecting the display effect of the entire target store, or an instruction for detecting the display effect of a part of the pages in the target store. And the server confirms the part to be detected of the target store according to the received decoration detection instruction and performs decoration detection. For example, if the definition of a certain picture in the display page is too low, the click rate of a poster is low, the sales amount of the displayed commodity is low, etc., it can be inferred that a defect exists in the page, and then it can be confirmed that a problem exists in the page, so as to obtain defect data, and the problem data is used as a part of decoration guiding data. Optionally, a corresponding solution is obtained according to the defect of the page, and the solution is used as a part of the decoration guiding data.
S103, the server side sends the decoration guide data to the client side;
s104, the client receives decoration guide data sent by the server and displays a decoration guide page based on the decoration guide data;
specifically, after the client receives the decoration guide data sent by the server, a decoration guide page can be generated and displayed according to the pre-stored page layout data and the decoration guide data. Wherein the page layout data is used to set the page element position and size. The decoration guide data is mainly the display content of the decoration guide page.
S105, the client acquires user editing data set by a user based on the decoration guide page;
specifically, the user editing data is mainly obtained by editing the decoration problems displayed in the decoration guide page or according to the displayed decoration suggestions. It can be understood that the decoration of the target store can also be changed by pictures, components and the like to change the page content and the display effect of the page of the target store. The target store has a basic store style when initially created, and the store owner can further decorate the target store. When the decoration guide page is displayed, the user can upload user editing data in an operation area such as an input box provided by the decoration guide page so as to replace or change the content in the original display page of the target store. The user may also select a solution provided in the finishing guide page, and after the solution is selected, the selected solution identifier is sent to the server as user editing data.
S106, the user editing data is sent to a server;
s107, the server receives the user editing data sent by the client and confirms page updating data according to the user editing data;
specifically, after receiving user editing data sent by the client, the server confirms page updating data according to the user editing data. The page update data is data corresponding to the changed part in the target shop display page, such as a replaced picture, a replaced text or changed layout data. Optionally, the page update data may also include unchanged data in the target store presentation page, that is, all the data required to generate the updated page.
S108, sending the page update data to the client;
s109, the client receives the page update data sent by the server and generates an update page of the target store based on the page update data.
Specifically, after the client receives the page update data sent by the server, an update page of the target store is generated based on the page update data and the page data of the original display page of the target store. Alternatively, the client may generate the update page of the target store directly based on the page update data.
In the embodiment of the application, the client responds to the decoration detection instruction of the target store and sends the decoration detection instruction to the server, the server carries out decoration detection processing on the target store, decoration guide data are generated and display the decoration guide page on the client, the client sends user editing data set on the decoration guide page to the server, and the server confirms corresponding page updating data, so that the target store page is updated, the user is helped to find the problem of page display effect through the decoration guide page, the page is updated through setting the user editing data, and the display effect of the target store is improved.
Referring to fig. 3, a flowchart of a page update method is provided in an embodiment of the present application. As shown in fig. 3, the embodiment of the present application describes a specific flow of a page update method from a client side and a server side together, and the method may include the following steps S201 to S209.
S201, a client responds to a decoration detection operation on a first display page of a target store, generates a decoration detection instruction based on the decoration detection operation, and sends the decoration detection instruction to the server, wherein the decoration detection instruction comprises a store identifier of the target store and a page identifier of the first display page;
Specifically, the client may generate the decoration detection instruction in response to a decoration detection operation for the first presentation page in the target store. The first display page is a display page before the target store does not perform page updating operation, namely, a display page of the current target store. It should be noted that, when the target store has a plurality of display pages, the first display page may be any display page of the target store, or may be a page set including all display pages of the target store. The display page is used for displaying the contents of images of commodities sold by the target shops, text description information of the commodities, price information of the commodities, propaganda information of the commodities, introduction information of the target shops, shopping components and the like. Referring to fig. 4, fig. 4 is an exemplary schematic diagram of a page update method according to an embodiment of the present application. As shown in fig. 4, introduction information of a shop, commodity information, shopping components, and the like may be displayed in the first display page. The target store introduction information may include the name of the target store, logo of the target store, and the shopping component may include a user shopping cart, order button, etc. The first presentation page of the target store shown in fig. 4 is only one form, and may be laid out in other forms. The decoration detection operation of the first display page of the target store can be triggered on the first display page.
Optionally, in an embodiment, the client may respond to a selection operation of the decoration control to display a decoration page, where the decoration page includes a first display page of the target store and a decoration detection control corresponding to the first display page; and responding to the triggering operation of the decoration detection control, and generating a decoration detection instruction for the first display page, wherein the decoration detection instruction comprises a store identifier of the target store and a page identifier of the first display page. That is, the decoration control can be displayed on the client, when the user triggers the selection operation of the decoration control, the decoration page can be displayed on the client, the decoration page comprises a first display page and a decoration detection control corresponding to the first display page, and the decoration detection control is clicked by the user to generate the decoration detection instruction. The method comprises the steps that a shop identification of a target shop and a page identification of a current first display page are obtained when a decoration detection instruction is generated, the shop identification and the target shop are in one-to-one correspondence, the page identification and the first display page are in one-to-one correspondence, and a server side can confirm the shop and the page of which a current user triggers decoration detection operation according to the shop identification and the page identification.
S202, the server acquires page defect data corresponding to the page identifier based on the decoration detection instruction, and acquires the shop class of the target shop based on the shop identifier;
specifically, the page defect data can be obtained by acquiring page data of a first display page, flow data of a target store and sales data, and evaluating the display effects of the page data, the flow data and the sales data in the first display page according to preset judging conditions to obtain the page defect data. For example, if the average flow rate in the flow rate data is smaller than the preset threshold, the flow rate difference of the store is proved, and then the defect of the flow rate difference of the store can be generated.
S203, the server generates decoration guide data corresponding to the page defect data according to the shop class;
specifically, the category of the store is a category to which the target store belongs, and can be classified according to the category of the commodity sold by the target store. For example, a milky tea shop, a coffee shop, a dessert shop may belong to the class of dessert beverage products, a Sichuan dish stir-fry house, a Hunan snack food, and a Shaxian county snack food may belong to the class of Chinese snack foods. When the page defect data is confirmed, decoration guide data is generated for the page defect data according to the shop class. It will be appreciated that the solution adopted is different for different categories in addressing the problems posed by the page fault data, as are the corresponding required fitting guidance data. For example, for the defect of low commodity ordering rate of the first display page, when the first display page is a dessert beverage, the customer is more stimulated to order a new commodity, so that the decoration guide data can suggest to add a new commodity show window and suggest to the merchant to order a new commodity; when the first display page is for Chinese fast food, the customer needs to combine the packages more, so the decoration guiding data can recommend to add the package module and put the package on shelf.
In one possible implementation, decoration guide data may be preset for different page defect data according to store categories, a mapping table of each store category decoration guide data and page defect data is generated, the mapping table is obtained based on the store category, and then the decoration guide data is obtained from the mapping table.
S204, the server sends the decoration guide data to the client;
s205, the client receives decoration guide data sent by the server and displays a decoration guide page based on the decoration guide data;
specifically, the client generates a decoration guide page for the first presentation page based on the decoration guide data, and the decoration guide page may include therein a solution provided to the problem existing in the first presentation page. One or more solutions may be provided for one problem with the first presentation page. Alternatively, the client may generate the finishing guidance presentation page based on the page defect data and the finishing guidance data. That is, the page defect data is used for confirming the problem of the decoration guide display page display, and the decoration guide data is used for confirming the solution of the decoration guide page display.
In an embodiment, the page updating method provided in the embodiment of the present application further includes:
step a, the client displays a dynamic scanning component on the first display page;
in a possible implementation manner, when decoration detection processing is performed on the first display page, the dynamic scanning assembly can be displayed on the first display page, the dynamic scanning assembly is displayed above the first display page, the first display page can be dynamically scanned from top to bottom, the display effect of the decoration detection processing process is enhanced through the dynamic display effect, and the user experience is enhanced. After the scanning is completed, namely after the decoration guide data are obtained, the display of the dynamic scanning assembly is stopped, the display jumps to the decoration guide page, and the page defect data are displayed, so that a user can intuitively see the defects in the first display page.
Referring to fig. 5, fig. 5 is a schematic page diagram of a page updating method according to an embodiment of the present application, and fig. 5 shows a page effect of a dynamic scanning component displayed during decoration detection processing, and a page effect of a decoration guide page obtained, where page defect data may be displayed in the decoration guide page. For example, the map model may be used for displaying, that is, defect data existing in each finished module is displayed according to the sequence from top to bottom of the first display page. Alternatively, the situation that no abnormal decorated module exists in the first decorated module may be displayed, that is, the "sign status is good" in fig. 5. And displaying the page defect data and displaying a button for calling the action at the same time, and clicking the button for solving the problem through text guidance, so that decoration guide data corresponding to the page defect data are displayed.
With continued reference to fig. 6, fig. 6 is a schematic page diagram of a page updating method provided in the embodiment of the present application, after a decoration guide page is obtained, the decoration guide page may jump to a decoration guide sub-page, that is, a detailed display is performed for decoration problems existing in different decoration modules, and the number of problems corresponding to each decorated module is displayed, for example, the number of problems existing in a shop window is 1, and the problem is low in purchasing rate; when the problem of low purchasing rate is displayed, the purchasing rate of the shop window module can be compared with the purchasing rate of the shop window module of the same class as the shop environment, and the comparison result is displayed in the form of a bar chart; further, the reason for the low purchase rate was shown: the method comprises the steps of repeating 5 commodity pictures, leaving a top sign unfinished and unreasonable shop layout, attaching corresponding decoration suggestions, namely decoration guide data corresponding to page defect data, under each reason, providing an option of removing optimization, and enabling a user to click to remove the optimization to solve the decoration problem.
S206, the client acquires user editing data set by a user based on the decoration guide page and sends the user editing data to a server;
Please refer to the descriptions of step S105 to step S106 in the above embodiments, which are not repeated here.
S207, receiving user editing data sent by the client by the server, and generating page updating data according to the user editing data and the first display page;
s208, the page update data is sent to the client;
specifically, updating first display page data corresponding to the first display page according to the user editing data to obtain page updating data. And sending the page update data to the client.
S209, the client receives the page update data sent by the server and generates an update page of the target store based on the page update data.
Please refer to the description of step S109 in the above embodiment, which is not repeated here.
Referring to fig. 4 again, a schematic diagram of an update page is shown on the right side of fig. 4, in which, compared with the first display page, announcements, banner areas and merchant stories are added in the update page, and meanwhile, the picture 3 in the recommendation area is replaced by the picture 4, so that the display content of the target store is enriched, and the user is attracted to place an order.
In the embodiment of the application, a decoration detection instruction comprising a target store identifier and a first display page identifier is generated through a client in response to decoration detection operation of a first display page of a target store, after the server receives the decoration detection instruction, page defect data corresponding to the page identifier is obtained based on the decoration detection instruction, decoration guide data corresponding to the page defect data is generated based on store categories of the target store, the server generates a decoration guide page based on the received decoration guide data, user editing data is obtained for the server to generate page update data, and then the client obtains an update page of the target store based on the page update data. Further, when the first display page is subjected to decoration detection processing, the dynamic scanning assembly is displayed on the first display page, so that the visual effect of the detection process is improved, the attraction to a user is increased, and after the page defect data in the first display page are obtained, the user jumps to a data display page containing the page defect data, so that the page defect data are intuitively displayed. The decoration guide data corresponding to the first display page of the target store is generated in a targeted manner through store products, accuracy and effectiveness of the decoration guide data are improved, the decoration guide data are displayed on the decoration guide page to help users find out the problem of the page display effect and help solve the page defect of the first display page, and the display effect of the first display page of the target store is improved.
Fig. 7 is a schematic flow chart of a page update method according to an embodiment of the present application. As shown in fig. 7, the embodiment of the present application illustrates a specific flow of a page update method from a server side, and the method may include the following steps S301 to S303.
S301, acquiring a decorated shop of the same shop class as the target shop within a preset range;
it will be appreciated that some owners of the target store will not understand the effect of the decoration and will not understand the effect of whether the decoration has on the conversion of the order, and will therefore be reluctant to decorate. Therefore, the decoration detection process is not actively performed to find out the defects of the display page of the target store. In one embodiment, the decorated store of the same class as the target store within the preset range may also be obtained before the decoration detection process is performed on the target store. And outputting the post-decoration effect of the decorated store, namely store flow data, to a store owner of the target store, so as to promote the store owner to decorate the target store. The preset range is a defined geographical area range related to the target store. For example, if the preset range is a business district where the target store is located, the decorated store is a target store which performs decoration operation for the same category as the target store in the same business district. It should be noted that, the decorated stores may be screened according to the decoration degree, for example, ten items of the display page may be displayed, and then the first decoration degree of the decorated stores may be calculated according to the number of decoration items of the decorated stores, that is, the first decoration degree may be calculated by dividing the number of decoration items by the number of the decorated items, and the second decoration degree corresponding to the target stores may be screened from the similar decorated stores, and the target decorated stores with the first decoration degree being greater than the second decoration degree of the target stores may be selected.
S302, obtaining reference store flow data of the decorated store, and comparing the reference store flow data with target store flow data of the target store to obtain a comparison result;
specifically, the store traffic data may include the sales number, the amount of the deal, the number of orders, the number of entries, and the like of the in-store shelves of the target store within the preset time range. The reference store flow data is store flow data of a decorated store, and the target store flow data is store flow data of a target store. And comparing the reference store flow data with the target store flow data to obtain a comparison result. Referring to fig. 8, fig. 8 is a schematic diagram of a comparison result of a page updating method provided in the embodiment of the present application, in which fig. 8 shows exposure data, in-store data and order data of a target store on the same day, and calculates to obtain in-store conversion rate and order conversion rate of the target store, and by showing target store flow data and comparing with reference store flow data, a comparison result is generated, that is, a business-to-business average comparison result of the in-store conversion rate and a business-to-business average comparison result of the order conversion rate. In addition, the target store flow data of the current day can be compared with the store entering conversion rate and the order conversion rate before seven days according to the set comparison period (such as seven days), so that a ring ratio result is obtained.
S303, outputting the comparison result.
After the target store flow data and the reference store flow data are compared, the comparison result is output, so that the gap between the store and the decorated store is displayed more intuitively. Specifically, the comparison result can be output in a popup window form, or a comparison result display page is generated independently, and the comparison is skipped to the comparison result display page. Optionally, after the comparison result is output, a guiding virtual key for triggering the decoration detection instruction may be provided, so that the shop owner of the target shop can perform decoration detection processing on the target shop.
In the embodiment of the application, the reference store flow data of the decorated store is obtained by obtaining the decorated store which is in the same store category as the target store in a preset range, comparing the reference store flow data with the target store flow data of the target store to obtain a comparison result, and outputting the comparison result to drive and guide the store owner of the target store to finish.
Fig. 9 is a schematic flow chart of a page update method according to an embodiment of the present application. As shown in fig. 9, the embodiment of the present application illustrates a specific flow of a page update method from a server side, and the method may include the following steps S401 to S406.
S401, performing decoration detection processing on the first display page to obtain a first decorated module in the first display page;
in an embodiment, the display content in the first display page may be divided into modules, for example, a poster module, a showcase module, a menu classification module, a merchant album module, a store logo module, and the menu classification module may further include a free selling module, a recommending module, a preferential module, and the like. For a store, it is possible to select a module that displays a portion on its first display page, and then the module already present on the first display page is the finished module. Illustratively, if there is a free selling module in the first display page, the free selling module is the first finished module of the first display page. The first decorated module can be identified and obtained by acquiring page data of the first display page.
S402, obtaining a first conversion rate of the first decorated module;
specifically, the first conversion rate may include a click rate, a purchase rate, and a placement rate, and different conversion rates may be used for module evaluation for different first finished modules. For example, for poster modules and poster modules, it may be determined whether the poster pictures or posters are sufficiently attractive by calculating click rates; and for the shop window module and the menu classification module, the module of the customers can directly purchase the dishes, and the module purchase rate and the order placing rate are the main factors.
S403, confirming decoration defect data corresponding to the first decorated module based on the first conversion rate;
specifically, after obtaining the first conversion rate of each first decorated module, determining whether the first conversion rate is lower than a preset threshold in the judgment rule according to the preset judgment rule, if so, indicating that the first decorated module has a decoration defect, and generating decoration defect data corresponding to the first decorated module. The preset threshold may be based on the module conversion of the same class of store, such as the average conversion of a module of the same class of store. It may also be derived from an estimated ideal conversion of the module, i.e. the estimated conversion expected from a certain finishing module when it is designed.
S404, comparing the first decorated module with a preset decorated module set, and confirming whether the first display page has a missing decorated module or not;
specifically, the decoration module set refers to a module set supported by a shop decoration tool, and the decoration module with the missing first display page can be obtained by comparing the first decorated module with the decoration module set.
S405, if yes, generating fitment module missing data based on the missing fitment module;
specifically, based on the missing decoration module, missing decoration module data of the missing decoration module is generated, that is, data of which decoration modules are missing in the first display page is generated.
S406, obtaining page defect data in the first display page based on the decoration module missing data and the decoration defect data.
Correspondingly, if the missing decoration module does not exist, the missing data of the decoration module does not exist in the page defect data.
Specifically, page defect data is obtained based on decoration defect data of the first decorated module and missing data of the decorated module of the first display page.
Optionally, when the display content in the first display page is divided by modules, a fourth conversion rate of the decorated stores of each decorated module in the same class decorated stores or the missing decorated module may be displayed before the decoration detection is performed. For example, "the top sign is unfinished, the same party has 80% of the commercial decorations" or "the same party decorated sign store has a daily average order rate of 5%".
In the embodiment of the application, the first conversion rate of the first decorated module in the first display page is obtained, the decoration defect data of the first decorated module is obtained, the missing decoration module is confirmed based on the first decorated module and a preset decoration module set, the missing decoration module data is obtained, and the page defect data is formed based on the missing decoration module data and the decoration defect data. The page defect detection is carried out from two aspects of a decoration module existing in the display page and a module which is not decorated, so that more comprehensive page defect data can be obtained.
Fig. 10 is a schematic flow chart of a page update method according to an embodiment of the present application. As shown in fig. 10, the embodiment of the present application illustrates a specific flow of a page update method from a server side, and the method may include the following steps S501 to S503.
S501, acquiring a decorated shop of the same class as the target shop in a preset range, and acquiring a second conversion rate corresponding to a second decorated module of the decorated shop; the second decorated module is the same decorated module as the first decorated module in the decorated store;
in one possible embodiment, the third decorated module having the decoration defect in the first decorated module may be confirmed by acquiring the decorated shops of the same class as the target shops within the preset range according to the second conversion rate corresponding to the second decorated module of the decorated shops. The second decorated module is the same module as the first decorated module of the target shop, for example, the first decorated module is a shop window module and a poster module, and the second conversion rate of the decorated shop of the same class as the target shop decorated with the shop window module and the poster module is obtained.
S502, confirming a third decorated module with a decorated defect in the first decorated module based on the first conversion rate and the second conversion rate; the third decorated module is a first decorated module with a difference between the first conversion rate and the second conversion rate greater than a preset threshold;
comparing the second conversion rate with the first conversion rate, a third decorated module having an abnormality in the first decorated module can be obtained. It will be appreciated that if the first conversion rate is lower than the second conversion rate, this will indicate that the first finished module in the target store is exhibiting a lower value or otherwise has a lower value than the other finished stores, and that the target store is finishing the finished module, but will not be effective. Specifically, the first finished module having a difference between the first conversion rate and the second conversion rate greater than a preset threshold value is identified as the third finished module. It should be noted that, the preset threshold may be set according to actual needs, for example, may be set to 1%.
And S503, detecting the third decorated module to obtain the decoration defect data of the third decorated module.
Specifically, after identifying the third decorated module in the first display page, the third decorated module with abnormal first conversion rate is further detected to obtain the reason for the abnormal conversion rate, for example, the third decorated module is a poster module, and the clicking rate of the poster module is low, which may be that the definition of the poster picture is low, or that the poster picture is not attractive enough to suggest replacement, and so on. For another example, the third decorated module is a shop window module, and if the click rate of the shop window module is low, the problem that the commodity attractive force displayed by the shop window is insufficient, the commodity is possibly selected incorrectly, and the picture of the commodity is possibly repeated is also solved.
Further, in an embodiment, the detecting the third decorated module to obtain the decoration defect data of the third decorated module includes:
s601, confirming a detection strategy corresponding to the third decorated module;
and S602, detecting the third decorated module based on the detection strategy to obtain decoration defect data of the third decorated module.
It can be understood that, for different decoration modules, the reasons for the low conversion rate may be different, so that the detection policy corresponding to the third decorated module is confirmed, and the third decorated module can be detected pertinently through the detection policy, so as to obtain decoration defect data corresponding to the third decorated module. For example, for a shop window module, the detection policy may be to detect the picture quality of a shop window commodity picture, a top sign of the shop window, the size of the shop window, whether the shop window commodity is the highest in-store sales commodity, and so on. For the menu classification module, the detection policy may be to detect whether there are a recommendation module, a preference module, a new product module, etc. in the menu classification.
In an embodiment, the receiving the user editing data sent by the client, generating page update data according to the user editing data and the first display page, and generating an update page based on the page update data further includes:
S701, obtaining a third conversion rate of a fourth decorated module in the updated page and a first conversion rate of a first decorated module in the first display page;
specifically, after updating the first display page, in order to make the store owner of the target store better to perform the store operation in a virtuous circle, the store owner is promoted to decorate the store, and then the third conversion rate of the fourth decorated module in the updated page can be obtained. The third conversion rate is the same as the calculation period of the first conversion rate, for example, the first conversion rate is the conversion rate of the first decorated module on the first display page day, and the third conversion rate is the conversion rate of the fourth decorated module on the update page day.
S702, generating decoration proposal information based on the third conversion rate and the first conversion rate, and sending the decoration proposal information to the client.
Specifically, the decoration suggestion information is feedback information of a last page update operation for an updated page, and may include decoration suggestion and decoration feedback. It will be appreciated that after the third conversion rate and the first conversion rate are obtained, the change of the order conversion before and after decoration or before and after rectification can be displayed, and the third conversion rate and the first conversion rate are compared to obtain a comparison result, and then feedback and advice are given to the merchant decoration based on the comparison result. For example, the magnitude of the increase in the third conversion compared to the first conversion is demonstrated. For example, if the fourth decorated module is a newly added sign module in the updated page, the decoration suggestion information may be: the newly added signboard module brings about 20 times of ordering, suggests to keep the signboard module and updates commodities in the signboard module regularly; for another example, if the fourth decorated module is a new poster module obtained by reforming the poster module in the first decorated module, the decoration suggestion information may be: the click rate after the poster is replaced is improved by 5% without changing. For another example, if the fourth decorated module is a new privilege module obtained by reforming the privilege module in the first decorated module, the decoration suggestion information may be: and suggesting to change the preferential module, wherein the order rate after replacement is 2% lower than yesterday, and suggesting to replace commodities in the preferential module.
In the embodiment of the application, a third decorated module with a decorated defect is confirmed in the first decorated module according to the second conversion rate corresponding to the second decorated module of the decorated shop in the preset range, and then the third decorated module is detected to obtain the decorated defect data of the third decorated module, and the conversion rate of the decorated module is screened to use the conversion rate as a basis for evaluating the decorated effect, so that the page defect data affecting the ordering conversion of the shop is more accurately obtained. And when the third decorated module is detected, the third decorated module is detected through the detection strategy corresponding to the third decorated module, and different detection strategies can be adopted pertinently to decorate the third decorated module, so that unnecessary detection is reduced, and the detection efficiency is improved. Further, after the updated page is obtained, the third conversion rate of the fourth decorated module in the updated page is obtained and compared with the first conversion rate of the first decorated module in the first display page, decoration suggestion information is obtained, and the decoration suggestion information is output, so that merchants can better make store operation in a virtuous circle.
Fig. 11 is a schematic flow chart of a page update method according to an embodiment of the present application. As shown in fig. 11, the embodiment of the present application sets forth a specific flow of a page update method from a client side, and the method may include the following steps S801 to S803.
S801, responding to the selection operation of the page optimization scheme on the decoration guide page, generating user editing data corresponding to the page optimization scheme based on the selection operation, and sending the user editing data to a server.
Specifically, after receiving decoration guide data sent by a server, displaying a decoration guide page based on the decoration guide data, displaying one or more page optimization schemes on the decoration guide page by a client, wherein the user can select the page optimization scheme, the client generates corresponding user editing data based on the page optimization scheme selected by the user, the page optimization scheme is a scheme self-generated by the server, the page optimization scheme corresponds to the scheme contained in the decoration guide data, and after confirming the page optimization scheme, the user editing data is acquired from the decoration guide data and sent to the server. Optionally, after the user selects the page optimization scheme, a decoration effect preview image corresponding to the optimization scheme can be displayed, and after the user is satisfied with the decoration effect, the user can confirm to select the page optimization scheme, so as to obtain the user editing data.
Correspondingly, on a server side, the server receives user editing data sent by the client and acquires a page optimization scheme in the user editing data; and confirming page update data based on scheme data corresponding to the page optimization scheme, and sending the page update data to the client. And the server confirms scheme data of the page optimization scheme selected by the user according to the page optimization scheme in the user editing data, and generates page updating data according to the scheme data.
S802, responding to the edit confirmation operation on the decoration guide page, and generating a corresponding optimized edit page;
specifically, after decoration guide data sent by a server side are received and decoration guide pages are displayed based on the decoration guide data, the decoration guide pages are displayed to a user according to the edit confirmation operation of the user on the decoration guide pages. For example, the user may click "edit" to be regarded as an edit confirmation operation, an optimized editing page is presented, an input box is provided in the optimized editing page, and the user may input user editing data.
S803, user editing data input by a user on the optimized editing page is obtained, and the user editing data is sent to a server.
Specifically, after the user inputs the user editing data, the user editing data is sent to the server.
Correspondingly, at the server side, receiving user editing data sent by the client, recognizing page updating data based on the user editing data, and sending the page updating data to the client. Namely, according to user editing data set by a user, changing and replacing an original display page of a target store to obtain page updating data, and sending the page updating data to a client.
It should be noted that, the steps S801 and S802 to S803 are parallel schemes, and may be alternatively executed or simultaneously executed, which is not limited in particular.
In the embodiment of the application, two modes for acquiring the user editing data are provided, the client responds to the selection operation of the page optimization scheme on the decoration guide page, the user editing data corresponding to the page optimization scheme is generated based on the selection operation, and the user can directly select the page optimization scheme provided by the server to optimize the page, so that the method is simple and quick; in addition, the client side can also respond to the edit confirmation operation on the decoration guide page to generate a corresponding optimized edit page, obtain user edit data input by a user on the optimized edit page, obtain the user edit data in a self-edit mode of the user, provide the user with greater freedom degree and improve the editability of the page.
The page updating apparatus provided in the embodiments of the present application will be described in detail below with reference to fig. 12 to 14. It should be noted that, the page updating apparatus in fig. 12 to 14 is used to execute the method of the embodiment shown in fig. 2 to 11 of the present specification, and for convenience of explanation, only the portion relevant to the embodiment of the present application is shown, and specific technical details are not disclosed, please refer to the embodiment shown in fig. 2 to 11 of the present specification.
Referring to fig. 12, a schematic structural diagram of a page updating apparatus according to an exemplary embodiment of the present application is shown. The page updating means may be implemented as all or part of the apparatus by software, hardware or a combination of both. The device 1 comprises an acquisition module 11, a first sending module 12, an updating module 13.
An obtaining module 11, configured to receive a decoration detection instruction sent by a client, and obtain decoration guide data corresponding to the target store based on the decoration detection instruction;
a first sending module 12, configured to send the decoration guide data to the client, where the decoration guide data is used to display a decoration guide page;
and the updating module 13 is configured to receive user editing data sent by the client, confirm page updating data according to the user editing data, and send the page updating data to the client, where the page updating data is used for the client to generate an updated page of the target store based on the page updating data.
Optionally, please refer to fig. 13, which is a schematic structural diagram of a page updating apparatus according to an embodiment of the present application. As shown in fig. 13, the page updating apparatus further includes a comparing module 14, configured to:
acquiring a decorated shop of the same shop class as the target shop within a preset range;
acquiring reference store flow data of the decorated store, and comparing the reference store flow data with target store flow data of the target store to obtain a comparison result;
and sending the comparison result to the client.
Optionally, the acquiring module 11 is specifically configured to acquire page defect data corresponding to the page identifier based on the decoration detection instruction, and acquire a shop class of the target shop based on the shop identifier; the decoration detection instruction is generated by the client side based on decoration detection operation of a first display page of the target store in response to the decoration detection operation; the decoration detection instruction comprises a shop identification of the target shop and a page identification of the first display page;
and generating decoration guide data corresponding to the page defect data according to the shop class.
Optionally, the obtaining module 11 is specifically configured to perform decoration detection processing on the first display page, so as to obtain a first decorated module in the first display page;
obtaining a first conversion rate of the first decorated module;
confirming decoration defect data corresponding to the first decorated module based on the first conversion rate;
comparing the first decorated module with a preset decorated module set, and confirming whether the first display page has a missing decorated module or not;
if yes, generating missing data of the decoration module based on the missing decoration module;
and obtaining page defect data in the first display page based on the decoration module missing data and the decoration defect data.
Optionally, the obtaining module 11 is specifically configured to obtain a decorated store that is similar to the target store within a preset range, and obtain a second conversion rate corresponding to a second decorated module of the decorated store; the second decorated module is the same decorated module as the first decorated module in the decorated store;
identifying a third decorated module having a decoration defect in the first decorated modules based on the first conversion rate and the second conversion rate; the third decorated module is a first decorated module with a difference between the first conversion rate and the second conversion rate greater than a preset threshold;
And detecting the third decorated module to obtain decoration defect data of the third decorated module.
Optionally, the obtaining module 11 is specifically configured to confirm a detection policy corresponding to the third decorated module;
and detecting the third decorated module based on the detection strategy to obtain decoration defect data of the third decorated module.
Optionally, the updating module 13 is specifically configured to receive user editing data sent by the client, generate page updating data according to the user editing data and the first display page, and send the page updating data to the client.
Optionally, please refer to fig. 14, which illustrates a schematic structural diagram of a page updating apparatus provided in an exemplary embodiment of the present application. The page updating means may be implemented as all or part of the apparatus by software, hardware or a combination of both. The device 2 comprises a second sending module 21, a decoration guide page generating module 22, a page optimizing setting module 23 and a page generating module 24.
A second sending module 21, configured to send, in response to a decoration detection instruction for a target store, the decoration detection request to a server, where the decoration detection request is used to obtain decoration guide data corresponding to the target store;
A decoration guide page generating module 22, configured to receive decoration guide data sent by the server, display a decoration guide page based on the decoration guide data, and use the user editing data to determine page update data;
the page optimization setting module 23 is configured to obtain user editing data set by a user based on the decoration guide page, and send the user editing data to a server;
and the page generation module 24 is used for receiving the page update data sent by the server and generating an update page of the target store based on the page update data.
Optionally, the second sending module 21 is specifically configured to respond to a decoration detection operation on a first display page of a target store, generate a decoration detection instruction based on the decoration detection operation, and send the decoration detection instruction to the server, where the decoration detection instruction includes a store identifier of the target store and a page identifier of the first display page.
Optionally, the second sending module 21 is specifically configured to display a decoration page in response to a selection operation of a decoration control, where the decoration page includes a first display page of the target store and a decoration detection control corresponding to the first display page;
And responding to the triggering operation of the decoration detection control, and generating a decoration detection instruction for the first display page, wherein the decoration detection instruction comprises a store identifier of the target store and a page identifier of the first display page.
Optionally, the second sending module 21 is specifically configured to display a dynamic scanning component on the first presentation page.
Optionally, the page optimization setting module 23 is specifically configured to respond to a selection operation of a page optimization scheme on the decoration guide page, generate user editing data corresponding to the page optimization scheme based on the selection operation, and send the user editing data to a server.
Optionally, the page optimization setting module 23 is specifically configured to generate a corresponding optimized editing page in response to an editing confirmation operation on the decoration guide page;
and acquiring user editing data input by a user on the optimized editing page, and sending the user editing data to a server.
It should be noted that, when the page updating apparatus provided in the foregoing embodiment performs the page updating method, only the division of the foregoing functional modules is used as an example, and in practical application, the foregoing functional allocation may be performed by different functional modules according to needs, that is, the internal structure of the device is divided into different functional modules, so as to complete all or part of the functions described above. In addition, the page updating device and the page updating method provided in the foregoing embodiments belong to the same concept, which embody the detailed implementation process in the method embodiment, and are not described herein again.
The foregoing embodiment numbers of the present application are merely for describing, and do not represent advantages or disadvantages of the embodiments. In some cases, the actions or steps recited in the claims can be performed in a different order than in the embodiments and still achieve desirable results. In addition, the processes depicted in the accompanying figures do not necessarily require the particular order shown, or sequential order, to achieve desirable results. In some embodiments, multitasking and parallel processing are also possible or may be advantageous.
The embodiment of the present application further provides a storage medium, where a computer program is stored, and when the computer program is executed by a processor, the method of the embodiment shown in fig. 2 to 11 is implemented, and the specific implementation process may refer to the specific description of the embodiment shown in fig. 2 to 11, which is not repeated herein.
Referring to fig. 15, a schematic structural diagram of an electronic device according to an exemplary embodiment of the present disclosure is shown. The electronic device in this specification may include one or more of the following: processor 110, memory 120, input device 130, output device 140, and bus 150. The processor 110, the memory 120, the input device 130, and the output device 140 may be connected by a bus 150.
Processor 110 may include one or more processing cores. The processor 110 connects various parts within the overall electronic device using various interfaces and lines, performs various functions of the terminal 100 and processes data by executing or executing instructions, programs, code sets, or instruction sets stored in the memory 120, and invoking data stored in the memory 120. Alternatively, the processor 110 may be implemented in hardware in at least one of digital signal processing (Digital Signal Processing, DSP), field programmable gate array (Field-Programmable Gate Array, FPGA), programmable logic array (Programmable Logic Array, PLA). The processor 110 may integrate one or a combination of several of a central processor (Central Processing Unit, CPU), an image processor (Graphics Processing Unit, GPU), and a modem, etc. The CPU mainly processes an operating system, a user page, an application program and the like; the GPU is used for being responsible for rendering and drawing of display content; the modem is used to handle wireless communications. It will be appreciated that the modem may not be integrated into the processor 110 and may be implemented solely by a single communication chip.
The memory 120 may include a random access memory (Random Access Memory, RAM) or a Read-only memory (ROM). Optionally, the memory 120 includes a Non-transitory computer readable medium (Non-Transitory Computer-Readable Storage Medium). Memory 120 may be used to store instructions, programs, code, sets of codes, or sets of instructions. The memory 120 may include a stored program area and a stored data area, where the stored program area may store instructions for implementing an operating system, which may be an Android (Android) system, including an Android system-based deep development system, an IOS system developed by apple corporation, including an IOS system-based deep development system, or other systems, instructions for implementing at least one function (such as a touch function, a sound playing function, an image playing function, etc.), instructions for implementing the various method embodiments described above, and so forth.
Memory 120 may be divided into an operating system space in which the operating system runs and a user space in which native and third party applications run. In order to ensure that different third party application programs can achieve better operation effects, the operating system allocates corresponding system resources for the different third party application programs. However, the requirements of different application scenarios in the same third party application program on system resources are different, for example, under the local resource loading scenario, the third party application program has higher requirement on the disk reading speed; in the animation rendering scene, the third party application program has higher requirements on the GPU performance. The operating system and the third party application program are mutually independent, and the operating system often cannot timely sense the current application scene of the third party application program, so that the operating system cannot perform targeted system resource adaptation according to the specific application scene of the third party application program.
In order to enable the operating system to distinguish specific application scenes of the third-party application program, data communication between the third-party application program and the operating system needs to be communicated, so that the operating system can acquire current scene information of the third-party application program at any time, and targeted system resource adaptation is performed based on the current scene.
The input device 130 is configured to receive input instructions or data, and the input device 130 includes, but is not limited to, a keyboard, a mouse, a camera, a microphone, or a touch device. The output device 140 is used to output instructions or data, and the output device 140 includes, but is not limited to, a display device, a speaker, and the like. In one example, the input device 130 and the output device 140 may be combined, and the input device 130 and the output device 140 are touch display screens.
The touch display screen may be designed as a full screen, a curved screen, or a contoured screen. The touch display screen can also be designed to be a combination of a full screen and a curved screen, and a combination of a special-shaped screen and a curved screen, which is not limited in the embodiment of the application.
In addition, those skilled in the art will appreciate that the configuration of the electronic device shown in the above-described figures does not constitute a limitation of the electronic device, and the electronic device may include more or less components than illustrated, or may combine certain components, or may have a different arrangement of components. For example, the electronic device further includes components such as a radio frequency circuit, an input unit, a sensor, an audio circuit, a WiFi module, a power supply, and a bluetooth module, which are not described herein.
In the electronic device shown in fig. 15, the processor 110 may be configured to invoke a computer application program stored in the memory 120, and specifically perform the following operations:
receiving a decoration detection instruction sent by a client, and acquiring decoration guide data corresponding to the target store based on the decoration detection instruction;
sending the decoration guide data to the client, wherein the decoration guide data is used for displaying a decoration guide page;
and receiving user editing data sent by the client, confirming page updating data according to the user editing data, and sending the page updating data to the client, wherein the page updating data is used for generating an updating page of the target store based on the page updating data by the client.
In one embodiment, before executing the page fault obtaining instruction to obtain the page fault data corresponding to the page identifier, the processor 110 further executes the following operations:
acquiring a decorated shop of the same shop class as the target shop within a preset range;
acquiring reference store flow data of the decorated store, and comparing the reference store flow data with target store flow data of the target store to obtain a comparison result;
And outputting the comparison result.
In one embodiment, the processor 110, when executing the acquiring decoration guide data corresponding to the target shop based on the decoration detection instruction, specifically performs the following operations:
acquiring page defect data corresponding to the page identifier based on the decoration detection instruction, and acquiring a shop class of the target shop based on the shop identifier; the decoration detection instruction is generated by the client side based on decoration detection operation of a first display page of the target store in response to the decoration detection operation; the decoration detection instruction comprises a shop identification of the target shop and a page identification of the first display page;
and generating decoration guide data corresponding to the page defect data according to the shop class.
In one embodiment, the processor 110, when executing the acquiring the page defect data corresponding to the page identifier based on the decoration detection instruction, specifically performs the following operations:
performing decoration detection processing on the first display page to obtain a first decorated module in the first display page;
obtaining a first conversion rate of the first decorated module;
Confirming decoration defect data corresponding to the first decorated module based on the first conversion rate;
comparing the first decorated module with a preset decorated module set, and confirming whether the first display page has a missing decorated module or not;
if yes, generating missing data of the decoration module based on the missing decoration module;
and obtaining page defect data in the first display page based on the decoration module missing data and the decoration defect data.
In one embodiment, the processor 110, when executing the confirmation of the decoration defect data corresponding to the first decorated module based on the first conversion rate, specifically performs the following operations:
acquiring a decorated store which is the same class as the target store in a preset range, and acquiring a second conversion rate corresponding to a second decorated module of the decorated store; the second decorated module is the same decorated module as the first decorated module in the decorated store;
identifying a third decorated module having a decoration defect in the first decorated modules based on the first conversion rate and the second conversion rate; the third decorated module is a first decorated module with a difference between the first conversion rate and the second conversion rate greater than a preset threshold;
And detecting the third decorated module to obtain decoration defect data of the third decorated module.
In one embodiment, the processor 110, when executing the generating of the finishing defect data for detecting the third finished module to obtain the third finished module, specifically performs the following operations:
confirming a detection strategy corresponding to the third decorated module;
and detecting the third decorated module based on the detection strategy to obtain decoration defect data of the third decorated module.
In one embodiment, the processor 110, when executing receiving the user editing data sent by the client, and confirming the page update data according to the user editing data, and sending the page update data to the client, specifically executes the following operations:
and receiving user editing data sent by the client, generating page updating data according to the user editing data and the first display page, and sending the page updating data to the client.
In one embodiment, after executing the step of receiving the user editing data sent by the client, the processor 110 generates page update data according to the user editing data and the first presentation page, and generates an update page based on the page update data, the following operations are further executed:
Obtaining a third conversion rate of a fourth decorated module in the updated page and a first conversion rate of a first decorated module in the first display page;
and acquiring fitment suggestion information based on the third conversion rate and the first conversion rate, and outputting the fitment suggestion information.
In one embodiment, the processor 110, when executing receiving the user editing data sent by the client, and confirming the page update data according to the user editing data, and sending the page update data to the client, specifically executes the following operations:
receiving user editing data sent by the client, and acquiring a page optimization scheme in the user editing data;
and confirming page update data based on scheme data corresponding to the page optimization scheme, and sending the page update data to the client.
In one embodiment, the processor 110, when executing receiving the user editing data sent by the client, and confirming the page update data according to the user editing data, and sending the page update data to the client, specifically executes the following operations:
receiving user editing data sent by the client, wherein the user editing data is input by a user aiming at the decoration guide page in the client;
And based on the user editing data, page updating data is confirmed, and the page updating data is sent to the client.
In one embodiment, the processor 110 further performs the following operations:
responding to a decoration detection instruction of a target store, and sending a decoration detection request to a server, wherein the decoration detection request is used for acquiring decoration guide data corresponding to the target store;
receiving decoration guide data sent by the server side, and displaying a decoration guide page based on the decoration guide data;
acquiring user editing data set by a user based on the decoration guide page, and sending the user editing data to a server, wherein the user editing data is used for determining page updating data;
and receiving page update data sent by the server side, and generating an update page of the target store based on the page update data.
In one embodiment, the processor 110, when executing a decoration detection instruction for a target store, sends the decoration detection request to a server, where the decoration detection request is used to obtain decoration guiding data corresponding to the target store, specifically performs the following operations:
Responding to decoration detection operation of a first display page of a target store, generating decoration detection instructions based on the decoration detection operation, and sending the decoration detection instructions to the server, wherein the decoration detection instructions comprise store identification of the target store and page identification of the first display page.
In one embodiment, the processor 110, when executing a decoration detection operation responsive to a first presentation page of a target store, generates a decoration detection instruction based on the decoration detection operation, specifically performs the following operations:
responding to a selection operation of a decoration control, displaying a decoration page, wherein the decoration page comprises a first display page of the target store and a decoration detection control corresponding to the first display page;
and responding to the triggering operation of the decoration detection control, and generating a decoration detection instruction for the first display page, wherein the decoration detection instruction comprises a store identifier of the target store and a page identifier of the first display page.
In one embodiment, the processor 110, after performing a triggering operation in response to the trim detection control, further performs the following:
And displaying a dynamic scanning component on the first display page.
In one embodiment, the processor 110, when executing the acquisition of the user editing data set by the user based on the finishing guide page, and sending the user editing data to the server, specifically executes the following operations:
responding to the selection operation of the page optimization scheme on the decoration guide page, generating user editing data corresponding to the page optimization scheme based on the selection operation, and sending the user editing data to a server.
In one embodiment, the processor 110, when executing the acquisition of the user editing data set by the user based on the finishing guide page, and sending the user editing data to the server, specifically executes the following operations:
responding to the edit confirmation operation on the decoration guide page, and generating a corresponding optimized edit page;
and acquiring user editing data input by a user on the optimized editing page, and sending the user editing data to a server.
In the embodiment of the application, the client responds to the decoration detection instruction of the target store and sends the decoration detection instruction to the server, the server carries out decoration detection processing on the target store, decoration guide data are generated and display the decoration guide page on the client, the client sends user editing data set on the decoration guide page to the server, and the server confirms corresponding page updating data, so that the target store page is updated, the user is helped to find the problem of page display effect through the decoration guide page, the page is updated through setting the user editing data, and the display effect of the target store is improved. The method comprises the steps that a client responds to decoration detection operation of a first display page of a target store to generate a decoration detection instruction comprising a target store identifier and the first display page identifier, after the server receives the decoration detection instruction, the server obtains page defect data corresponding to the page identifier based on the decoration detection instruction, generates decoration guide data corresponding to the page defect data based on store categories of the target store, generates a decoration guide page based on the received decoration guide data, further obtains user editing data for the server to generate page update data, and the client obtains an update page of the target store based on the page update data. Further, when the first display page is subjected to decoration detection processing, the dynamic scanning assembly is displayed on the first display page, so that the visual effect of the detection process is improved, the attraction to a user is increased, and after the page defect data in the first display page are obtained, the user jumps to a data display page containing the page defect data, so that the page defect data are intuitively displayed. The decoration guide data corresponding to the first display page of the target store is generated in a targeted manner through store products, accuracy and effectiveness of the decoration guide data are improved, the decoration guide data are displayed on the decoration guide page to help users find out the problem of the page display effect and help solve the page defect of the first display page, and the display effect of the first display page of the target store is improved. The method comprises the steps of obtaining a decorated store which is the same as a target store in a preset range, obtaining reference store flow data of the decorated store, comparing the reference store flow data with target store flow data of the target store to obtain a comparison result, and outputting the comparison result to drive and guide a store owner of the target store to finish. And obtaining decoration defect data of the first decorated module by obtaining a first conversion rate of the first decorated module in the first display page, confirming missing decoration modules based on the first decorated module and a preset decoration module set, obtaining missing data of the decoration modules, and forming page defect data based on the missing data of the decoration modules and the decoration defect data. The page defect detection is carried out from two aspects of a decoration module existing in the display page and a module which is not decorated, so that more comprehensive page defect data can be obtained. And confirming a third decorated module with a decorated defect in the first decorated module according to a second conversion rate corresponding to a second decorated module of the decorated shop in a preset range, detecting the third decorated module to obtain decorated defect data of the third decorated module, and screening the conversion rate of the decorated module to obtain page defect data affecting the conversion of the store order more accurately by taking the conversion rate as a basis for evaluating the decorated effect. And when the third decorated module is detected, the third decorated module is detected through the detection strategy corresponding to the third decorated module, and different detection strategies can be adopted pertinently to decorate the third decorated module, so that unnecessary detection is reduced, and the detection efficiency is improved. Further, after the updated page is obtained, the third conversion rate of the fourth decorated module in the updated page is obtained and compared with the first conversion rate of the first decorated module in the first display page, decoration suggestion information is obtained, and the decoration suggestion information is output, so that merchants can better perform store operation in a virtuous circle. Further, two modes of acquiring user editing data are provided, user editing data corresponding to a page optimization scheme is generated based on selection operation by a client in response to selection operation of the page optimization scheme on a decoration guide page, and a user can directly select the page optimization scheme provided by a server to optimize the page, so that the method is simple and quick; in addition, the client side can also respond to the edit confirmation operation on the decoration guide page to generate a corresponding optimized edit page, obtain user edit data input by a user on the optimized edit page, obtain the user edit data in a self-edit mode of the user, provide the user with greater freedom degree and improve the editability of the page.
Those skilled in the art will appreciate that implementing all or part of the above-described methods in accordance with the embodiments may be accomplished by way of a computer program stored on a computer readable storage medium, which when executed may comprise the steps of the embodiments of the methods described above. The storage medium may be a magnetic disk, an optical disk, a Read-Only Memory (ROM), a random access Memory (Random Access Memory, RAM), or the like.
The foregoing disclosure is only illustrative of the preferred embodiments of the present invention and is not to be construed as limiting the scope of the claims, which follow the meaning of the claims of the present invention.
Claims (10)
1. The page updating method is characterized by being applied to a server and comprising the following steps:
receiving a decoration detection instruction sent by a client, and acquiring decoration guide data corresponding to the target store based on the decoration detection instruction;
sending the decoration guide data to the client, wherein the decoration guide data is used for displaying a decoration guide page;
and receiving user editing data sent by the client, confirming page updating data according to the user editing data, and sending the page updating data to the client, wherein the page updating data is used for generating an updating page of the target store based on the page updating data by the client.
2. The method of claim 1, wherein prior to the acquiring the page fault data corresponding to the page identity based on the page fault acquisition instruction, further comprising:
acquiring a decorated shop of the same shop class as the target shop within a preset range;
acquiring reference store flow data of the decorated store, and comparing the reference store flow data with target store flow data of the target store to obtain a comparison result;
and sending the comparison result to the client.
3. The method of claim 1, wherein the acquiring decoration guide data corresponding to the target store based on the decoration detection instruction comprises:
acquiring page defect data corresponding to the page identifier based on the decoration detection instruction, and acquiring a shop class of the target shop based on the shop identifier; the decoration detection instruction is generated by the client side based on decoration detection operation of a first display page of the target store in response to the decoration detection operation; the decoration detection instruction comprises a shop identification of the target shop and a page identification of the first display page;
And generating decoration guide data corresponding to the page defect data according to the shop class.
4. The method of claim 1, wherein the receiving the user edit data sent by the client, validating the page update data based on the user edit data, and sending the page update data to the client, comprises:
receiving user editing data sent by the client, and acquiring a page optimization scheme in the user editing data;
and confirming page update data based on scheme data corresponding to the page optimization scheme, and sending the page update data to the client.
5. The method of claim 1, wherein the receiving the user edit data sent by the client, validating the page update data based on the user edit data, and sending the page update data to the client, comprises:
receiving user editing data sent by the client, wherein the user editing data is input by a user aiming at the decoration guide page in the client;
and based on the user editing data, page updating data is confirmed, and the page updating data is sent to the client.
6. The page updating method is characterized by being applied to a client and comprising the following steps of:
responding to a decoration detection instruction of a target store, and sending a decoration detection request to a server, wherein the decoration detection request is used for acquiring decoration guide data corresponding to the target store;
receiving decoration guide data sent by the server side, and displaying a decoration guide page based on the decoration guide data;
acquiring user editing data set by a user based on the decoration guide page, and sending the user editing data to a server, wherein the user editing data is used for determining page updating data;
and receiving page update data sent by the server side, and generating an update page of the target store based on the page update data.
7. A page updating apparatus, the apparatus comprising:
the acquisition module is used for receiving a decoration detection instruction sent by the client and acquiring decoration guide data corresponding to the target store based on the decoration detection instruction;
the first sending module is used for sending the decoration guide data to the client, wherein the decoration guide data is used for displaying a decoration guide page;
The updating module is used for receiving user editing data sent by the client, confirming page updating data according to the user editing data, and sending the page updating data to the client, wherein the page updating data is used for generating an updating page of the target store based on the page updating data by the client.
8. A page updating apparatus, the apparatus comprising:
the second sending module is used for responding to a decoration detection instruction of a target store and sending the decoration detection request to a server, wherein the decoration detection request is used for acquiring decoration guide data corresponding to the target store;
the decoration guide page generation module is used for receiving decoration guide data sent by the server, displaying a decoration guide page based on the decoration guide data, and determining page update data by the user editing data;
the page optimization setting module is used for acquiring user editing data set by a user based on the decoration guide page and sending the user editing data to a server;
the page generation module is used for receiving the page update data sent by the server and generating an update page of the target store based on the page update data.
9. An electronic device, comprising: a processor and a memory; in which a memory stores a computer program adapted to be loaded by the processor and to perform the steps of the method according to any one of claims 1 to 6.
10. A storage medium storing a computer program, which when executed by a processor performs the steps of the method according to any one of claims 1 to 6.
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