CN115222406A

CN115222406A - Resource distribution method based on business service account and related equipment

Info

Publication number: CN115222406A
Application number: CN202110421079.5A
Authority: CN
Inventors: 王少鸣; 郭润增; 陈南瑾
Original assignee: Tencent Technology Shenzhen Co Ltd
Current assignee: Tencent Technology Shenzhen Co Ltd
Priority date: 2021-04-19
Filing date: 2021-04-19
Publication date: 2022-10-21

Abstract

The application discloses a resource distribution method based on a business service account and related equipment; the method and the device can display the face payment page of the client; when the fact that payment is successful through the face payment page is detected, and a user account of a payer does not have an association relation with a business service account to be promoted, displaying a promotion page of the business service account, wherein the promotion page comprises description information of the business service account; and triggering the business service account to issue virtual resources to the user account when the association relationship between the user account and the business service account is successfully established based on the interactive operation aiming at the promotion page. According to the method and the device, the business service account can be recommended and the virtual resources can be issued to the user after the user pays, the form of the related business service after payment is enriched, and the attention of the user to the business service account is promoted.

Description

Resource distribution method based on business service account and related equipment

Technical Field

The present application relates to the field of computer technologies, and in particular, to a resource issuing method based on a business service account and a related device.

Background

With the development of internet technology, the application of the face payment technology is more and more extensive, and more merchants have access to the face payment function. At present, after a consumer pays, the consumer can usually manually scan a two-dimensional code of a business service account provided by a merchant to pay attention to the business service account and know related business service information, and such operation is cumbersome, so that the attention of the user to the business service account is low, and the popularization efficiency of business services is low.

Disclosure of Invention

The embodiment of the application provides a resource issuing method based on a business service account and related equipment, wherein the related equipment can comprise a resource issuing device based on the business service account, electronic equipment and a storage medium, can recommend the business service account and issue virtual resources after payment of a user, enriches forms of related business services after payment, and is beneficial to improving the attention of the user to the business service account.

The embodiment of the application provides a resource issuing method based on a business service account, which comprises the following steps:

displaying a face payment page of the client;

when the fact that payment is successful through the face payment page is detected, and a user account of a payer does not have an association relation with a business service account to be promoted, displaying a promotion page of the business service account, wherein the promotion page comprises description information of the business service account;

and triggering the business service account to send virtual resources to the user account when the association relationship between the user account and the business service account is successfully established based on the interactive operation aiming at the promotion page.

Correspondingly, an embodiment of the present application provides a resource issuing apparatus based on a business service account, including:

the first display unit is used for displaying a face payment page of the client;

the second display unit is used for displaying a promotion page of the business service account when the fact that the payment is successful through the face payment page and the user account of the payer does not have a correlation with the business service account to be promoted is detected, wherein the promotion page comprises description information of the business service account;

and the issuing unit is used for triggering the business service account to issue virtual resources to the user account when the association relationship between the user account and the business service account is successfully established based on the interactive operation aiming at the promotion page.

Optionally, in some embodiments of the present application, the resource issuing apparatus based on the business service account may further include a resource issuing unit, as follows:

and the resource issuing unit is used for triggering the business service account to issue virtual resources to the user account when the fact that the payment is successful through the face payment page and the user account of the payer has an association relation with the business service account to be promoted is detected.

Optionally, in some embodiments of the application, the resource issuing apparatus based on the business service account may further include a third display unit, as follows:

the third display unit is configured to display an information page of the client, where the information page includes promotion information of a business service, and the business service includes a virtual resource distribution service or a business service account association service.

Optionally, in some embodiments of the present application, the third display unit may include an obtaining subunit and a second display subunit, as follows:

the acquiring subunit is configured to acquire popularization information of the business service when the face recognition device where the client is located is bound with identification information of a payee and the payee is configured with the business service;

and the second display subunit is used for displaying the information page of the client according to the popularization information of the business service.

Optionally, in some embodiments of the present application, the second presentation unit may include an acquisition subunit, a payment subunit, and a first presentation subunit, as follows:

the acquisition subunit is used for acquiring the face features through the face payment page to obtain the face feature information of the payer;

the payment subunit is used for executing payment operation based on the user account of the payer when the face feature information passes the identity authentication;

and the first display subunit is used for displaying a promotion page of the business service account when the payment is completed and the user account of the payer does not have a correlation with the business service account to be promoted.

Optionally, in some embodiments of the application, the payment subunit may be specifically configured to acquire available virtual resources in a user account of the payer when the facial feature information passes identity verification; adjusting the amount to be paid based on the available virtual resources, and determining the target amount to be paid; and executing the payment operation of the target amount based on the user account of the payer.

Optionally, in some embodiments of the present application, the acquisition subunit may be specifically configured to perform face feature acquisition through the face payment page to obtain a face image sequence of a payer, where the face image sequence includes at least one face image; performing image analysis of at least one dimension on each face image in the face image sequence to select a target face image from the face images; and extracting the characteristics of the target face image to obtain face characteristic information corresponding to the target face image.

Optionally, in some embodiments of the application, the payment subunit may be specifically configured to perform identity verification on a payee corresponding to the client when the face feature information passes the identity verification; and when the payee passes the identity verification, performing payment operation based on the user account of the payer.

Optionally, in some embodiments of the application, the issuing unit may be specifically configured to trigger the business service account to issue the virtual resource to the user account when the association relationship between the user account and the business service account is successfully established based on the interaction operation on the promotion page and a payment amount is greater than a preset reward amount.

Optionally, in some embodiments of the application, the issuing unit may be specifically configured to trigger the business service account to issue virtual resources to the user account when an association relationship between the user account and the business service account is successfully established based on the interaction operation on the promotion page, and when the payment time is within a preset reward issuing time range.

Optionally, in some embodiments of the present application, the promotion page includes an account association control; the issuing unit may include a first establishing subunit and a first issuing subunit, as follows:

the first establishing subunit is configured to establish an association relationship between the user account and the business service account in response to an interactive operation on the account association control;

and the first issuing subunit is used for triggering the business service account to issue virtual resources to the user account when the association relationship is successfully established.

Optionally, in some embodiments of the present application, the interactive operation includes a voice operation for the promotion page; the issuing unit may include an extracting subunit, a calculating subunit, a second establishing subunit, and a second issuing subunit, as follows:

the extraction subunit is configured to perform feature extraction on the voice information corresponding to the voice operation to obtain semantic feature information of the voice information;

the calculation subunit is configured to calculate a matching degree between the voice information and preset interactive voice information based on semantic feature information of the voice information and semantic feature information of the preset interactive voice information corresponding to the popularization page;

the second establishing subunit is used for establishing an association relationship between the user account and the business service account based on the matching degree;

and the second issuing subunit is used for triggering the business service account to issue the virtual resource to the user account when the association relationship is successfully established.

The electronic device provided by the embodiment of the application comprises a processor and a memory, wherein the memory stores a plurality of instructions, and the processor loads the instructions to execute the steps in the resource issuing method based on the business service account provided by the embodiment of the application.

In addition, a storage medium is further provided, where a computer program is stored on the storage medium, where the computer program, when executed by a processor, implements the steps in the resource issuing method based on the business service account provided in the embodiment of the present application.

The embodiment of the application provides a resource distribution method based on a business service account and related equipment, which can display a face payment page of a client; when the fact that payment is successful through the face payment page is detected, and a user account of a payer does not have an association relation with a business service account to be promoted, displaying a promotion page of the business service account, wherein the promotion page comprises description information of the business service account; and triggering the business service account to issue virtual resources to the user account when the association relationship between the user account and the business service account is successfully established based on the interactive operation aiming at the promotion page. According to the method and the device, the business service account can be recommended and the virtual resources can be issued to the user after the user pays, the form of the related business service after payment is enriched, and the attention of the user to the business service account is promoted.

Drawings

In order to more clearly illustrate the technical solutions in the embodiments of the present application, the drawings needed to be used in the description of the embodiments are briefly introduced below, and it is obvious that the drawings in the following description are only some embodiments of the present application, and it is obvious for those skilled in the art to obtain other drawings based on these drawings without creative efforts.

Fig. 1a is a schematic view of a scenario of a resource issuing method based on a business service account according to an embodiment of the present application;

fig. 1b is a flowchart of a resource issuing method based on a business service account according to an embodiment of the present application;

fig. 1c is an explanatory diagram of a resource issuing method based on a business service account according to an embodiment of the present application;

fig. 2a is another flowchart of a resource issuing method based on a business service account according to an embodiment of the present application;

fig. 2b is an architecture diagram of a resource issuing method based on a business service account according to an embodiment of the present application;

fig. 3a is a schematic structural diagram of a resource issuing apparatus based on a business service account according to an embodiment of the present application;

fig. 3b is another schematic structural diagram of a resource issuing apparatus based on a business service account according to an embodiment of the present application;

fig. 3c is another schematic structural diagram of a resource issuing apparatus based on a business service account according to an embodiment of the present application;

fig. 3d is another schematic structural diagram of a resource issuing apparatus based on a business service account according to an embodiment of the present application;

fig. 3e is another schematic structural diagram of a resource issuing apparatus based on a business service account according to an embodiment of the present application;

fig. 3f is a schematic structural diagram of a resource issuing apparatus based on a business service account according to an embodiment of the present application;

fig. 3g is another schematic structural diagram of a resource issuing apparatus based on a business service account according to an embodiment of the present application;

fig. 4 is a schematic structural diagram of an electronic device provided in an embodiment of the present application.

Detailed Description

The technical solutions in the embodiments of the present application will be clearly and completely described below with reference to the drawings in the embodiments of the present application, and it is obvious that the described embodiments are only a part of the embodiments of the present application, and not all of the embodiments. All other embodiments, which can be derived by a person skilled in the art from the embodiments given herein without making any creative effort, shall fall within the protection scope of the present application.

The embodiment of the application provides a resource issuing method based on a business service account and related equipment, wherein the related equipment can comprise a resource issuing device based on the business service account, electronic equipment and a storage medium. The resource issuing device based on the business service account may be specifically integrated in an electronic device, where the electronic device may be a terminal or a server.

It can be understood that the resource issuing method based on the business service account in this embodiment may be executed on the terminal, may also be executed on the server, and may also be executed by both the terminal and the server. The above examples should not be construed as limiting the present application.

As shown in fig. 1a, a terminal and a server jointly execute a resource issuing method based on a business service account as an example. The resource issuing system based on the business service account provided by the embodiment of the application comprises a terminal 10, a server 11 and the like; the terminal 10 and the server 11 are connected through a network, for example, a wired or wireless network connection, etc., wherein the resource issuing device based on the business service account number may be integrated in the terminal.

The terminal 10 may be configured to: displaying a face payment page of a client; when the fact that payment is successful through the face payment page is detected, and a user account of a payer does not have an association relation with a business service account to be promoted, displaying a promotion page of the business service account, wherein the promotion page comprises description information of the business service account; and triggering the business service account to issue virtual resources to the user account when the association relationship between the user account and the business service account is successfully established based on the interactive operation aiming at the promotion page. The terminal 10 may include a mobile phone, a smart television, a tablet Computer, a notebook Computer, or a Personal Computer (PC). The terminal 10 may further have a client, which may be an application client or a browser client, etc.

Based on the interactive operation for the promotion page, the terminal 10 may send a target instruction for establishing an association relationship between the user account and the business service account to the server 11, and after receiving the target instruction sent by the terminal 10, the server 11 may establish the association relationship between the user account and the business service account based on the target instruction. The server 11 may be a single server, or a server cluster or a cloud server composed of a plurality of servers. In the method or the apparatus for resource distribution based on the business service account, a plurality of servers can be combined into a block chain, and the servers are nodes on the block chain.

The resource issuing method based on the business service account number provided by the embodiment of the application relates to the computer vision technology and natural language processing in the field of artificial intelligence. The embodiment of the application can enrich the forms of the related business services after payment, and is beneficial to improving the attention of users to business service accounts.

Among them, artificial Intelligence (AI) is a theory, method, technique and application system that simulates, extends and expands human Intelligence using a digital computer or a machine controlled by a digital computer, senses the environment, acquires knowledge and uses the knowledge to obtain the best result. In other words, artificial intelligence is a comprehensive technique of computer science that attempts to understand the essence of intelligence and produce a new intelligent machine that can react in a manner similar to human intelligence. Artificial intelligence is the research of the design principle and the realization method of various intelligent machines, so that the machines have the functions of perception, reasoning and decision making. The artificial intelligence technology is a comprehensive subject and relates to the field of extensive technology, namely the technology of a hardware level and the technology of a software level. The artificial intelligence software technology mainly comprises a computer vision technology, a voice processing technology, a natural language processing technology, machine learning/deep learning and other directions.

Computer Vision technology (CV) is a science for researching how to make a machine look, and in particular, it refers to that a camera and a Computer are used to replace human eyes to perform machine Vision such as identification, tracking and measurement on a target, and further perform graphic processing, so that the Computer processing becomes an image more suitable for human eyes to observe or to transmit to an instrument to detect. As a scientific discipline, computer vision research-related theories and techniques attempt to build artificial intelligence systems that can capture information from images or multidimensional data. Computer vision technologies generally include image processing, image recognition, image semantic understanding, image retrieval, OCR, video processing, video semantic understanding, video content/behavior recognition, three-dimensional object reconstruction, 3D technologies, virtual reality, augmented reality, synchronous positioning, map construction, and other technologies, and also include common biometric technologies such as face recognition and fingerprint recognition.

Among them, natural Language Processing (NLP) is an important direction in the fields of computer science and artificial intelligence. It studies various theories and methods that enable efficient communication between humans and computers using natural language. Natural language processing is a science integrating linguistics, computer science and mathematics. Therefore, the research in this field will involve natural language, i.e. the language that people use everyday, so it is closely related to the research of linguistics. Natural language processing techniques typically include text processing, semantic understanding, machine translation, robotic question and answer, knowledge mapping, and the like.

The following are detailed below. It should be noted that the following description of the embodiments is not intended to limit the preferred order of the embodiments.

In this embodiment, a description will be given from the perspective of a resource issuing apparatus based on a business service account, where the resource issuing apparatus based on a business service account may be specifically integrated in an electronic device, and the electronic device may be a server or a terminal, and the like.

The resource distribution method based on the business service account number can be applied to various scenes of face payment related business popularization. For example, a certain face-brushing payment service needs to guide more users to pay attention to brand public numbers when a buyer purchases goods, and through the resource issuing method based on the service account provided by the embodiment, the user recommends the service account and issues virtual resources after paying, so that the attention of the user to the service account can be effectively improved.

As shown in fig. 1b, a specific process of the resource issuing method based on the business service account may be as follows:

101. and displaying the face payment page of the client.

The client is a payee client and can be used for face payment, specifically, the client can be a client in face recognition equipment, and the face recognition equipment can be specifically used for face recognition and can also perform related payment operation based on the recognized face feature information.

The face payment page can be used for face feature acquisition during payment, a face acquisition area is displayed in the face payment page, and the face acquisition area can display acquired face images. In a specific scenario, the client may initially display an information page or a goods purchase page, and display a face payment page of the client based on an operation (e.g., clicking) on an acquisition control in the information page or the goods purchase page. Optionally, the face payment page may also display the amount to be paid.

The resource distribution method based on the business service account provided by the embodiment can be applied to a face recognition scene, specifically, in a face-brushing payment scene, referring to fig. 1c, a face payment page on a face recognition device is provided, the face recognition device is provided with a camera, when a user selects face-brushing payment, a face image can be shot through the camera, and then face feature information is extracted to verify the identity of the user. Optionally, the user may also select to pay by scanning the code, which is not limited in this embodiment.

The camera can be a three-dimensional (3D) camera, and related software and hardware for living body detection are added to the camera by analogy with a traditional camera, wherein the related software and hardware comprise a depth camera and an infrared camera, and the information safety can be further improved.

Optionally, in this embodiment, the resource issuing method based on the service account may further include:

and displaying an information page of the client, wherein the information page comprises popularization information of business services, and the business services comprise virtual resource distribution services or business service account number association services.

The information page may display popularization information of the business service, where the popularization information may be description information of a content to be promoted, and is specifically popularization information under a target business service theme, and the display form of the popularization information may be various, for example, the display form may be a form of a picture (such as a poster) or a form of a character, which is not limited in this embodiment. For example. The target business service theme may be a certain brand theme.

The virtual resources in the present embodiment are concepts that are opposed to real resources, and are generated mainly with the birth of the internet. Virtual resource issuance can be the transfer of virtual resources from one virtual resource account or one terminal application account number to another virtual resource account or one terminal application account number, and the like. For example, the virtual resource may be virtual currency, digital currency, a coupon, a red packet, a group purchase coupon, and the like.

The virtual resource issuing service is a service related to issuing virtual resources, and may be, for example, a drawing process service of brand coupons. The business service account may be a public account or a personal account, which is not limited in this embodiment. The business service account associated service may specifically be a service for providing a user with attention to the business service account.

For example, the information page may describe promotion information for obtaining the coupon by purchasing a related commodity, and may also describe promotion information for getting rewards by paying attention to a related business service account.

In some embodiments, the information page may include an acquisition control that jumps to the face payment page, and the face payment page may be displayed based on an operation of the acquisition control on the information page. In other embodiments, the client may redisplay the information page after the payer purchases the item.

Optionally, in some embodiments, the step of "presenting an information page of the client" may include:

when the face recognition device where the client is located is bound with identification information of a payee and the payee is configured with the business service, acquiring popularization information of the business service;

and displaying the information page of the client according to the popularization information of the business service.

The identification information of the payee may specifically be a merchant number or a door shop number, and a payment account number.

Specifically, after the face recognition device is issued to a merchant store, or when a merchant uses the face recognition device for the first time, the face recognition device needs to be associated and bound with a merchant number. If a business service is to be promoted, the promotion mode may be that the promotion information of the business service is displayed on an information page, and then the business service is also required to be configured for the merchant number of the payee, so that the face recognition device bound to the merchant number displays the promotion information of the business service, and the business service may be a virtual resource issuing service and a business service account number associated service, specifically, the business service may be a related service for paying attention to the public number and coupon issuing related to the merchant. After detecting that the business number associated with the face recognition device is configured with the business service, the server can send promotion information of the relevant business service to the face recognition device so as to display the promotion information on an information page of the face recognition device, and the promotion information can be used for knowing that a user can participate in the action of coupon verification after the current device pays.

102. And when the payment is successfully carried out through the face payment page and the user account of the payer does not have an association relation with the business service account to be promoted, displaying a promotion page of the business service account, wherein the promotion page comprises the description information of the business service account.

In this embodiment, after the user pays, the description information of the business service account to be promoted can be displayed, and the user is attracted to pay attention to the business service account.

Optionally, in some embodiments, the step "displaying a promotion page of the business service account when it is detected that the payment is successful through the face payment page and the user account of the payer does not have an association relationship with the business service account to be promoted" may include:

acquiring the face features through the face payment page to obtain the face feature information of the payer;

when the face feature information passes the identity authentication, executing payment operation based on a user account of the payer;

and when the payment is finished and the user account of the payer does not have a correlation relation with the business service account to be promoted, displaying a promotion page of the business service account.

The association relationship may specifically be that the user account concerns the service account in one direction, or that the user account and the service account concern each other and are friends with each other, which is not limited in this embodiment. The user account of the payer is an account with a payment function, and the type of the user account is not limited.

In other embodiments, if the user account of the payer and the business service account to be promoted have an association relationship before the payment is completed, the client may directly issue the coupon to the user account without displaying the promotion page of the business service account. Optionally, if the user account of the payer has an association relationship with the business service account to be promoted before the payment is completed, the client may also display a promotion page of the business service account, and display a prompt message that a virtual resource (such as a coupon) has been issued to the user account on the promotion page.

and triggering the business service account to issue virtual resources to the user account when the payment is successfully carried out through the face payment page and the user account of the payer and the business service account to be promoted have an incidence relation.

Optionally, in some embodiments, the step of "performing face feature acquisition through the face payment page to obtain face feature information of the payer" may include:

acquiring human face features through the human face payment page to obtain a human face image sequence of a payer, wherein the human face image sequence comprises at least one human face image;

performing image analysis of at least one dimension on each face image in the face image sequence to select a target face image from the face images;

and extracting the characteristics of the target face image to obtain face characteristic information corresponding to the target face image.

The face image sequence is specifically face streaming media data, and may include a plurality of face images. The face image can be acquired through a three-dimensional camera of the terminal equipment. 3D camera analogy traditional camera, it has added the relevant software and hardware of live body detection, including depth camera and infrared camera, can further improve the security of information.

The face feature information is obtained by converting face image information into feature character string information uniquely identifying a certain user, and may be extracted from a target face image through a face recognition model, where the face recognition model may be a Deep Neural Network (DNN), a Visual Geometry Group Network (VGGNet, visual Geometry Network), a Residual Network (ResNet, residual Network), a Dense connection convolution Network (densnet, dense conditional Network), and the like, but it should be understood that the face recognition model of this embodiment is not limited to the above listed types.

In this embodiment, a face image may be acquired by a camera of a terminal device, and at least one dimensional image analysis is performed on each frame image in a data stream (i.e., a face image sequence) of the acquired face image, so as to ensure that the quality of the face image meets the operation requirements of subsequent services, where the at least one dimensional image analysis may include a face shielding range, an illumination environment, a face size, a face angle, an image contrast, brightness and sharpness of an image, and the like; based on an image analysis result, a target face image is selected from the acquired face images, and then the depth map of the target face image is subjected to living body detection to verify whether the identification object is a real living body operation or not, so that common attack means such as photo, face changing, mask, shielding and screen copying can be effectively resisted.

The feature extraction can be performed on the target face image obtained through optimization to obtain face feature information. Specifically, the position information and the shape information of the facial features in the target face image can be extracted; and acquiring the face feature information of the target face image based on the position information and the shape information of the facial features.

After the face feature information is obtained, the face feature information can be matched with the face features stored in the preset face feature database, and the user identity corresponding to the face feature information is determined. The preset face feature database can be SQLite, which is a lightweight database and is a relational database management system complying with ACID. ACID, an abbreviation that refers to four basic elements of a database transaction that executes correctly. Comprises the following steps: atomicity (Atomicity), consistency (Consistency), isolation (Isolation), durability (Durability).

Optionally, in some embodiments, the step "performing a payment operation based on a user account of the payer when the facial feature information passes the authentication" may include:

when the face feature information passes identity authentication, acquiring available virtual resources in a user account of the payer;

adjusting the amount to be paid based on the available virtual resources, and determining the target amount to be paid;

and executing the payment operation of the target amount based on the user account of the payer.

The available virtual resources can be specifically coupons available in a user account, after identity verification, payment operation is needed, firstly, the coupons available in the user account can be obtained, and the amount to be paid is exempted, so that the target amount to be paid is determined; the target amount is transferred from the payer's user account to the payee's account.

Optionally, in some embodiments, the step "performing a payment operation based on the user account of the payer when the facial feature information passes the authentication" may include:

when the face feature information passes the identity verification, the identity verification is carried out on a payee corresponding to the client;

and when the payee passes the identity verification, performing payment operation based on the user account of the payer.

In this embodiment, in order to improve the security of payment, after the identity of the payment party is verified, the identity of the payee, that is, the merchant needs to be verified, and the identity verification process of the merchant may be to verify whether the merchant has a payment authority and whether a face payment function is activated, and specifically, may further include verifying whether the merchant configures a target service in the face payment process.

It is understood that the identity verification of the payee may be performed before the identity verification of the payer or after the identity verification of the payer, and the embodiment is not limited thereto.

103. And triggering the business service account to issue virtual resources to the user account when the association relationship between the user account and the business service account is successfully established based on the interactive operation aiming at the promotion page.

The interactive operation for the promotion page may include a voice operation, action information, and the like, which is not limited in this embodiment. The motion information may be hand waving, head nodding, head shaking, etc.

Optionally, in some embodiments, the promotion page includes an account association control; the step of triggering the business service account to issue virtual resources to the user account when the association relationship between the user account and the business service account is successfully established based on the interactive operation on the promotion page may include:

responding to the interactive operation of the account number association control, and establishing an association relation between the user account number and the business service account number;

and triggering the business service account to issue virtual resources to the user account when the association relationship is established successfully.

The interactive operation on the account association control may specifically be a click operation, a slide operation, and the like on the account association control, which is not limited in this embodiment. Based on the interactive operation of the payer on the account number association control on the promotion page, the face recognition device where the client is located can send interactive information corresponding to the interactive operation to the server, the server receives the interactive information, determines a user account number of the payer based on face feature information during payment, and generates an instruction for the user account number according to the interactive information, wherein the instruction can be specifically used for establishing an association relation between the user account number and a business service account number. After the user account pays attention to the business service account, the server can also issue virtual resources, such as coupons, to the user account through the business service account.

Optionally, in some embodiments, the interactive operation includes a voice operation for the promotion page; the step of triggering the business service account to issue virtual resources to the user account when the association relationship between the user account and the business service account is successfully established based on the interactive operation on the popularization page may include:

performing feature extraction on voice information corresponding to the voice operation to obtain semantic feature information of the voice information;

calculating the matching degree between the voice information and preset interactive voice information based on the semantic feature information of the voice information and the semantic feature information of the preset interactive voice information corresponding to the promotion page;

based on the matching degree, establishing an incidence relation between the user account and the business service account;

The preset interactive voice information corresponding to the promotion page may be "excellent", "concerned about", and the like, which is not limited in this embodiment.

The extracting semantic feature information from the voice information corresponding to the voice operation may specifically include converting the voice information corresponding to the voice operation into text description information, and then extracting semantic feature information of the text description information.

Wherein, semantic feature information of the voice information can be extracted through a neural network. The neural Network may be a Residual Network (ResNet, residual Network) and a Dense connection Convolutional Network (DenseNet, dense connectivity Network), etc., but it should be understood that the neural Network of the present embodiment is not limited to the above listed types. Semantic recognition and matching are carried out through the neural network, a high fault tolerance rate can be achieved by using a good enough model, and the voice information of the user can be matched more accurately.

The semantic feature information of the voice information can be a semantic feature vector of the voice information, and the semantic feature information of the preset interactive voice information corresponding to the promotion page can be a semantic feature vector of the preset interactive voice information corresponding to the promotion page; the vector distance between the semantic feature vector of the voice information and the semantic feature vector of the preset interactive voice information can be calculated, and the matching degree between the voice information and the preset interactive voice information is determined based on the vector distance. The larger the vector distance is, the lower the matching degree is; the smaller the vector distance, the higher the degree of matching.

The step of establishing an association relationship between the user account and the business service account based on the matching degree may specifically be: and when the matching degree is higher than the preset matching degree, establishing an association relationship between the user account and the business service account. The preset matching degree may be set according to actual conditions, and this embodiment does not limit this.

Optionally, in another embodiment, the interaction operation includes action information for the promotion page; the step of triggering the business service account to issue virtual resources to the user account when the association relationship between the user account and the business service account is successfully established based on the interactive operation on the promotion page may include:

performing action recognition on the acquired action information to obtain an action type of the action information;

calculating the similarity between the action type and a preset action type corresponding to the promotion page;

establishing an association relation between the user account and the business service account based on the similarity;

The motion information may refer to head rotation, eye motion, gestures, or other behavioral motions of the person.

The action of the user can be recognized through a preset action template. The method comprises the steps that an action image of a user can be acquired through image acquisition equipment (such as a camera), at least one preset action template is compared with the action image of the user, and whether the action type of the user in the action image is the preset action type corresponding to a promotion page or not is judged based on the similarity between the action of the preset action template and the action of the user in the action image.

The similarity between the motion of the preset motion template and the motion of the user in the motion image is calculated, and specifically, the vector distance between the feature vector of the motion of the preset motion template and the feature vector corresponding to the motion of the user in the motion image may be calculated. The smaller the vector distance is, the greater the similarity between the two vectors is, and conversely, the greater the vector distance is, the smaller the similarity between the two vectors is.

Optionally, in some embodiments, the step "triggering the business service account to issue virtual resources to the user account when the association relationship between the user account and the business service account is successfully established based on the interactive operation on the popularization page" may include:

and triggering the business service account to issue virtual resources to the user account when the association relationship between the user account and the business service account is successfully established based on the interactive operation aiming at the promotion page and the payment amount is larger than a preset reward amount.

In this embodiment, the payment amount may be set to be greater than a preset award amount, and the user account paying attention to the business service account may receive the virtual resource, that is, the coupon. The preset award amount may be set according to actual conditions. By setting the preset reward amount, the user account with the larger payment amount is rewarded, and the user can be stimulated to consume in large amount.

and triggering the business service account to issue virtual resources to the user account when the association relationship between the user account and the business service account is successfully established based on the interactive operation aiming at the promotion page and the payment time is in a preset reward issuing time range.

The virtual resource distribution of the embodiment may have a certain time limit, and the virtual resource can be obtained only when the virtual resource needs to be paid within a preset reward distribution time range and a business service account is concerned. This may facilitate the user making a consumption purchase at a preset bonus delivery time range.

The method and the device can be applied to the face-brushing payment business, and attract users to pay attention to brand public numbers after face-brushing payment on line by displaying the promotion information (such as electronic posters) and the related content of the coupons on the information page, and the related coupons are issued after the users pay attention to the brand public numbers, so that the attention effect (such as the attention amount) of the brand public numbers at the face recognition device end on line is improved. Wherein the coupon user may be used online or offline for consumption verification.

As can be seen from the above, the embodiment can display the face payment page of the client; when the fact that payment is successful through the face payment page is detected, and a user account of a payer does not have an association relation with a business service account to be promoted, displaying a promotion page of the business service account, wherein the promotion page comprises description information of the business service account; and triggering the business service account to send virtual resources to the user account when the association relationship between the user account and the business service account is successfully established based on the interactive operation aiming at the promotion page. According to the method and the device, the business service account can be recommended and the virtual resources can be issued to the user after the user pays, the form of the related business service after payment is enriched, and the attention of the user to the business service account is promoted.

According to the method described in the foregoing embodiment, the following is further detailed by specifically integrating the resource issuing apparatus based on the service account in a terminal.

An embodiment of the present application provides a resource issuing method based on a business service account, and as shown in fig. 2a, a specific process of the resource issuing method based on the business service account may be as follows:

201. and the terminal displays a face payment page of the client.

The terminal can be a face recognition device, the face recognition device can be specifically used for face recognition, and related payment operation can be carried out based on recognized face feature information. The client is a payee client in the face recognition device.

Optionally, in this embodiment, the resource issuing method based on the business service account may further include:

The information page may display promotion information of the business service, where the promotion information may be description information of a content to be promoted, and specifically is promotion information under a target business service theme, and the display form of the promotion information may be various, for example, a form of a picture (such as a poster) or a form of a character, which is not limited in this embodiment. For example. The target business service theme may be a certain brand theme.

202. And the terminal acquires the face characteristics through the face payment page to obtain the face characteristic information of the payer.

Optionally, in some embodiments, the step of "acquiring the face feature through the face payment page to obtain the face feature information of the payer" may include:

203. And when the face feature information passes the identity authentication, the terminal executes payment operation based on the user account of the payer.

adjusting the amount to be paid based on the available virtual resources, and determining a target amount to be paid;

204. And when the payment is finished and the user account of the payer does not have a correlation with the business service account to be promoted, the terminal displays a promotion page of the business service account, wherein the promotion page comprises an account correlation control and description information of the business service account.

205. And the terminal responds to the interactive operation of the account number association control to establish the association relationship between the user account number and the business service account number.

The interactive operation on the account number association control may specifically be a click operation, a sliding operation, and the like on the account number association control, which is not limited in this embodiment. Based on the interactive operation of the payer on the account number association control on the promotion page, the face recognition device where the client is located can send the interactive information corresponding to the interactive operation to the server, the server receives the interactive information, determines the user account number of the payer based on the face feature information during payment, and generates an instruction for the user account number according to the interactive information, wherein the instruction can specifically be the establishment of the association relationship between the user account number and the business service account number. After the user account pays attention to the business service account, the server can also issue virtual resources, such as coupons, to the user account through the business service account.

206. And when the association relationship is successfully established, the terminal triggers the business service account to issue virtual resources to the user account.

In a specific embodiment, as shown in fig. 2b, the overall framework diagram of the resource distribution method based on the business service account number of the present application may be divided into a face payment device, a payer mobile phone terminal, and a backend service, and is specifically described as follows:

the face payment device (or called face recognition device) can be bound with a merchant number, a face application client is operated on the face payment device, and the face payment device can be used for displaying an information page to promote business services, collecting face feature information through the face payment page and carrying out related promotion after payment is completed. The face application client may include a poster module, a face recognition module, a payment result module, and the like.

The poster module can receive promotion information (such as related moving pictures) of the business service sent by the poster issuing service, and display the promotion information of the business service in an information page of the face payment device. The face recognition module can be used for collecting a face image sequence, preferably selecting a target face image from the face image sequence and extracting face feature information of the target face image. And the payment result module can display the current payment result and the current amount information at the face payment equipment terminal after the payment is finished. When a merchant number (such as a merchant number of xx brand) associated with the face payment device has a configuration related to a recommendation public number, a brand recommendation attention area and a brand attention area may be displayed on a payment result page (specifically, also referred to as a promotion page), the brand recommendation attention area may include description information of a business service account, the brand attention area may specifically be an account association control, and a subsequent user may pay attention to the business service account based on an operation on the brand attention area.

For the mobile phone end of the payer, after payment is completed, the user account number on the mobile phone end can receive the coupon issued by the back-end service through paying attention to the business service account number, the coupon can be used for subsequent consumption, and the consumption verification and cancellation means can be code scanning payment or payment code payment.

The back-end service can comprise a face payment service, a poster issuing service, a merchant brand public number recommendation service, a brand coupon issuing service, a merchant brand public number attention service and a basic account number service.

The poster issuing service can detect whether a business service is configured for a merchant number bound with the face payment equipment, and if so, can issue a moving picture to a poster module in the face payment equipment. The face payment service can be used for receiving the face data uploaded by the face payment device, then extracting the features of the face image, comparing the extracted face feature information with the features in the database, and finding out the feature data with the highest matching degree. The basic account service can be used for calling the service to acquire the identity information of the current user after the face recognition is successful.

For the merchant brand public number recommendation service, under the condition that the merchant number bound with the face payment device is configured with related business services (specifically, the related public number is recommended after the user pays, and the current merchant brand coupon is issued after the user pays attention to the public number), the service can be called after paying so as to display a brand recommendation attention area on a payment result page.

For the merchant brand public number attention service, after a user operates a brand attention area at a face payment equipment terminal, the service can be called, a user account of a payer is obtained based on face recognition, and the user account of the payer is associated with a business service account. After the back end calls the merchant brand public number attention service and then realizes the user account number associated business service account number (namely the brand public number), the back end can issue the current brand coupon to the user account number through the brand coupon issuing service.

As can be seen from the above, the face payment page of the client can be displayed through the terminal in the embodiment; acquiring the face features through the face payment page to obtain the face feature information of the payer; when the face feature information passes the identity authentication, executing payment operation based on a user account of the payer; when the payment is completed and the user account of the payer does not have a correlation with the business service account to be promoted, the terminal displays a promotion page of the business service account, wherein the promotion page comprises an account correlation control and description information of the business service account; responding to the interactive operation of the account number association control, and establishing an association relation between the user account number and the business service account number; and triggering the business service account to issue virtual resources to the user account when the association relationship is established successfully. According to the method and the device, the business service account can be recommended and the virtual resources can be distributed to the user after the user pays, the form of the related business service after payment is enriched, and the attention of the user to the business service account can be promoted.

In order to better implement the above method, an embodiment of the present application further provides a resource issuing apparatus based on a business service account, as shown in fig. 3a, the resource issuing apparatus based on a business service account may include a first display unit 301, a second display unit 302, and an issuing unit 303, as follows:

(1) A first presentation unit 301;

the first display unit 301 is configured to display a face payment page of the client.

(2) A second presentation unit 302;

a second displaying unit 302, configured to display a popularization page of the business service account when it is detected that the payment is successful through the face payment page and the user account of the payer does not have an association relationship with the business service account to be popularized, where the popularization page includes description information of the business service account.

Optionally, in some embodiments of the present application, the second presentation unit 302 may include a collecting subunit 3021, a payment subunit 3022, and a first presentation subunit 3023, see fig. 3b, as follows:

the acquisition subunit 3021 is configured to perform face feature acquisition through the face payment page to obtain face feature information of a payer;

a payment subunit 3022, configured to perform a payment operation based on the user account of the payer when the facial feature information passes the authentication;

the first displaying subunit 3023 is configured to display a promotion page of the business service account when the payment is completed and the user account of the payer does not have a relationship with the business service account to be promoted.

Optionally, in some embodiments of the present application, the payment sub-unit 3022 may be specifically configured to, when the facial feature information passes identity authentication, obtain available virtual resources in the user account of the payer; adjusting the amount to be paid based on the available virtual resources, and determining the target amount to be paid; and executing the payment operation of the target amount based on the user account of the payer.

Optionally, in some embodiments of the application, the acquiring subunit 3021 may specifically be configured to perform face feature acquisition on the face payment page to obtain a face image sequence of a payer, where the face image sequence includes at least one face image; performing image analysis of at least one dimension on each face image in the face image sequence to select a target face image from the face images; and extracting the characteristics of the target face image to obtain face characteristic information corresponding to the target face image.

Optionally, in some embodiments of the application, the payment subunit 3022 may be specifically configured to perform, when the facial feature information passes the authentication, the authentication on the payee corresponding to the client; and when the payee passes the identity verification, performing payment operation based on the user account of the payer.

(3) A dispensing unit 303;

the issuing unit 303 is configured to trigger the business service account to issue virtual resources to the user account when the association relationship between the user account and the business service account is successfully established based on the interaction operation on the popularization page.

Optionally, in some embodiments of the application, the issuing unit 303 may be specifically configured to trigger the business service account to issue virtual resources to the user account when the association relationship between the user account and the business service account is successfully established based on the interaction operation on the promotion page, and a payment amount is greater than a preset reward amount.

Optionally, in some embodiments of the application, the issuing unit 303 may be specifically configured to trigger the business service account to issue virtual resources to the user account when the association relationship between the user account and the business service account is successfully established based on the interaction operation on the popularization page, and the payment time is within a preset reward issuing time range.

Optionally, in some embodiments of the present application, the promotion page includes an account association control; the issuing unit 303 may comprise a first establishing sub-unit 3031 and a first issuing sub-unit 3032, see fig. 3c, as follows:

the first establishing subunit 3031 is configured to, in response to an interactive operation on the account association control, establish an association relationship between the user account and the business service account;

a first issuing subunit 3032, configured to trigger the business service account to issue virtual resources to the user account when the association relationship is successfully established.

Optionally, in some embodiments of the present application, the interactive operation includes a voice operation for the promotion page; the issuing unit 303 may comprise an extracting sub-unit 3033, a calculating sub-unit 3034, a second establishing sub-unit 3035 and a second issuing sub-unit 3036, see fig. 3d, as follows:

the extracting subunit 3033 is configured to perform feature extraction on the voice information corresponding to the voice operation to obtain semantic feature information of the voice information;

a calculating subunit 3034, configured to calculate a matching degree between the voice information and preset interactive voice information based on semantic feature information of the voice information and semantic feature information of the preset interactive voice information corresponding to the popularization page;

a second establishing subunit 3035, configured to establish, based on the matching degree, an association relationship between the user account and the business service account;

a second issuing subunit 3036, configured to trigger the business service account to issue virtual resources to the user account when the association relationship is successfully established.

Optionally, in some embodiments of the present application, the resource issuing apparatus based on the business service account may further include a resource issuing unit 304, see fig. 3e, as follows:

the resource issuing unit 304 is configured to trigger the business service account to issue a virtual resource to the user account when it is detected that the payment is successful through the face payment page and the user account of the payer has an association relationship with the business service account to be promoted.

Optionally, in some embodiments of the present application, the resource issuing apparatus based on the business service account may further include a third display unit 305, see fig. 3f, as follows:

the third displaying unit 305 is configured to display an information page of the client, where the information page includes popularization information of a business service, and the business service includes a virtual resource issuing service or a business service account association service.

Optionally, in some embodiments of the present application, the third presentation unit 305 may include an acquiring sub-unit 3051 and a second presentation sub-unit 3052, see fig. 3g, as follows:

the obtaining subunit 3051, configured to obtain popularization information of the business service when the face recognition device where the client is located is bound to the identification information of the payee and the payee is configured with the business service;

and a second display subunit 3052, configured to display an information page of the client according to the popularization information of the business service.

As can be seen from the above, in this embodiment, the first presentation unit 301 may present the face payment page of the client; when it is detected that the payment is successful through the face payment page and the user account of the payer does not have an association relationship with the business service account to be promoted, a promotion page of the business service account is displayed through a second display unit 302, wherein the promotion page includes description information of the business service account; when the association relationship between the user account and the business service account is successfully established based on the interactive operation on the promotion page, the issuing unit 303 triggers the business service account to issue virtual resources to the user account. According to the method and the device, the business service account can be recommended and the virtual resources can be issued to the user after the user pays, the form of the related business service after payment is enriched, and the attention of the user to the business service account is promoted.

An electronic device according to an embodiment of the present application is further provided, as shown in fig. 4, which shows a schematic structural diagram of the electronic device according to the embodiment of the present application, where the electronic device may be a terminal or a server, and specifically:

the electronic device may include components such as a processor 401 of one or more processing cores, memory 402 of one or more computer-readable storage media, a power supply 403, and an input unit 404. Those skilled in the art will appreciate that the electronic device configuration shown in fig. 4 does not constitute a limitation of the electronic device and may include more or fewer components than shown, or some components may be combined, or a different arrangement of components. Wherein:

the processor 401 is a control center of the electronic device, connects various parts of the whole electronic device by various interfaces and lines, performs various functions of the electronic device and processes data by running or executing software programs and/or modules stored in the memory 402 and calling data stored in the memory 402, thereby performing overall monitoring of the electronic device. Optionally, processor 401 may include one or more processing cores; preferably, the processor 401 may integrate an application processor, which mainly handles operating systems, user interfaces, application programs, etc., and a modem processor, which mainly handles wireless communications. It will be appreciated that the modem processor described above may not be integrated into the processor 401.

The memory 402 may be used to store software programs and modules, and the processor 401 executes various functional applications and data processing by operating the software programs and modules stored in the memory 402. The memory 402 may mainly include a program storage area and a data storage area, wherein the program storage area may store an operating system, an application program required by at least one function (such as a sound playing function, an image playing function, etc.), and the like; the storage data area may store data created according to use of the electronic device, and the like. Further, the memory 402 may include high speed random access memory, and may also include non-volatile memory, such as at least one magnetic disk storage device, flash memory device, or other volatile solid state storage device. Accordingly, the memory 402 may also include a memory controller to provide the processor 401 access to the memory 402.

The electronic device further comprises a power supply 403 for supplying power to the various components, and preferably, the power supply 403 is logically connected to the processor 401 through a power management system, so that the functions of charging, discharging, and power consumption management are managed through the power management system. The power supply 403 may also include any component of one or more dc or ac power sources, recharging systems, power failure detection circuitry, power converters or inverters, power status indicators, and the like.

The electronic device may further include an input unit 404, and the input unit 404 may be used to receive input numeric or character information and generate keyboard, mouse, joystick, optical or trackball signal inputs related to user settings and function control.

Although not shown, the electronic device may further include a display unit and the like, which are not described in detail herein. Specifically, in this embodiment, the processor 401 in the electronic device loads the executable file corresponding to the process of one or more application programs into the memory 402 according to the following instructions, and the processor 401 runs the application programs stored in the memory 402, thereby implementing various functions as follows:

displaying a face payment page of the client; when the fact that payment is successful through the face payment page is detected, and a user account of a payer does not have an association relation with a business service account to be promoted, displaying a promotion page of the business service account, wherein the promotion page comprises description information of the business service account; and triggering the business service account to issue virtual resources to the user account when the association relationship between the user account and the business service account is successfully established based on the interactive operation aiming at the promotion page.

The above operations can be implemented in the foregoing embodiments, and are not described in detail herein.

It will be understood by those skilled in the art that all or part of the steps of the methods of the above embodiments may be performed by instructions or by associated hardware controlled by the instructions, which may be stored in a computer readable storage medium and loaded and executed by a processor.

To this end, an embodiment of the present application provides a storage medium, where a plurality of instructions are stored, where the instructions can be loaded by a processor to execute steps in any resource issuing method based on a business service account provided in the embodiment of the present application. For example, the instructions may perform the steps of:

displaying a face payment page of the client; when the fact that payment is successful through the face payment page and a user account of a payer does not have a correlation relation with a business service account to be promoted is detected, a promotion page of the business service account is displayed and comprises description information of the business service account; and triggering the business service account to send virtual resources to the user account when the association relationship between the user account and the business service account is successfully established based on the interactive operation aiming at the promotion page.

Wherein the storage medium may include: read Only Memory (ROM), random Access Memory (RAM), magnetic or optical disks, and the like.

Since the instructions stored in the storage medium may execute the steps in any resource issuing method based on the service account provided in the embodiment of the present application, beneficial effects that can be achieved by any resource issuing method based on the service account provided in the embodiment of the present application may be achieved, which are detailed in the foregoing embodiments and are not described herein again.

According to an aspect of the application, a computer program product or computer program is provided, comprising computer instructions, the computer instructions being stored in a computer readable storage medium. The processor of the computer device reads the computer instructions from the computer-readable storage medium, and the processor executes the computer instructions, so that the computer device executes the method provided in the various optional implementation modes of the resource issuing aspect based on the business service account.

The resource issuing method based on the business service account and the related device provided by the embodiment of the application are described in detail, a specific example is applied in the method to explain the principle and the implementation of the application, and the description of the embodiment is only used for helping to understand the method and the core idea of the application; meanwhile, for those skilled in the art, according to the idea of the present application, there may be variations in the specific embodiments and the application scope, and in summary, the content of the present specification should not be construed as a limitation to the present application.

Claims

1. A resource distribution method based on business service account is characterized by comprising the following steps:

displaying a face payment page of a client;

2. The method of claim 1, further comprising:

and when the payment is successfully carried out through the face payment page and the user account of the payer has an incidence relation with the business service account to be promoted, triggering the business service account to issue virtual resources to the user account.

3. The method of claim 1, further comprising:

4. The method according to claim 3, wherein said presenting the information page of the client comprises:

5. The method of claim 1, wherein when it is detected that the payment through the face payment page is successful and a user account of a payer does not have an association relationship with a business service account to be promoted, displaying a promotion page of the business service account comprises:

and when the payment is finished and the user account of the payer does not have a correlation with the business service account to be promoted, displaying a promotion page of the business service account.

6. The method of claim 5, wherein when the facial feature information is authenticated, performing a payment operation based on a user account of the payer comprises:

7. The method of claim 5, wherein the obtaining of the face feature information of the payer through the face payment page comprises:

8. The method of claim 5, wherein when the facial feature information is authenticated, performing a payment operation based on a user account of the payer comprises:

9. The method of claim 1, wherein the triggering the business service account to issue virtual resources to the user account when the association relationship between the user account and the business service account is successfully established based on the interactive operation on the promotion page comprises:

10. The method of claim 1, wherein the triggering the business service account to issue virtual resources to the user account when the association relationship between the user account and the business service account is successfully established based on the interactive operation on the promotion page comprises:

11. The method of claim 1, wherein the promotional page includes an account association control; when the association relationship between the user account and the business service account is successfully established based on the interactive operation aiming at the promotion page, triggering the business service account to issue virtual resources to the user account comprises the following steps:

12. The method of claim 1, wherein the interactive operation comprises a voice operation for the promotional page; when the association relationship between the user account and the business service account is successfully established based on the interactive operation aiming at the promotion page, triggering the business service account to issue virtual resources to the user account comprises the following steps:

13. A resource distribution device based on business service account is characterized by comprising:

the second display unit is used for displaying a promotion page of the business service account when the fact that the payment is successful through the face payment page and the user account of the payer does not have a correlation relation with the business service account to be promoted is detected, wherein the promotion page comprises description information of the business service account;

14. An electronic device comprising a memory and a processor; the memory stores an application program, and the processor is configured to execute the application program in the memory to perform the steps of the method for issuing resources based on business service account according to any one of claims 1 to 12.

15. A storage medium, wherein the storage medium stores a plurality of instructions, and the instructions are suitable for being loaded by a processor to perform the steps in the method for issuing resources based on business service accounts according to any one of claims 1 to 12.