CN114742576B - Information pushing method and device and electronic equipment - Google Patents

Information pushing method and device and electronic equipment Download PDF

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Publication number
CN114742576B
CN114742576B CN202210274237.3A CN202210274237A CN114742576B CN 114742576 B CN114742576 B CN 114742576B CN 202210274237 A CN202210274237 A CN 202210274237A CN 114742576 B CN114742576 B CN 114742576B
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information
page
platform
target platform
identifier
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CN114742576A (en
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杨佳
李迦鑫
涂鑫磊
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Beijing Youzhuju Network Technology Co Ltd
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Beijing Youzhuju Network Technology Co Ltd
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    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0207—Discounts or incentives, e.g. coupons or rebates
    • G06Q30/0209—Incentive being awarded or redeemed in connection with the playing of a video game
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0207—Discounts or incentives, e.g. coupons or rebates
    • G06Q30/0222—During e-commerce, i.e. online transactions
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0207—Discounts or incentives, e.g. coupons or rebates
    • G06Q30/0234—Rebates after completed purchase
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0207—Discounts or incentives, e.g. coupons or rebates
    • G06Q30/0236—Incentive or reward received by requiring registration or ID from user
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0207—Discounts or incentives, e.g. coupons or rebates
    • G06Q30/0239—Online discounts or incentives
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0251—Targeted advertisements
    • G06Q30/0257—User requested
    • G06Q30/0258—Registration

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  • Accounting & Taxation (AREA)
  • Finance (AREA)
  • Strategic Management (AREA)
  • Engineering & Computer Science (AREA)
  • Development Economics (AREA)
  • Economics (AREA)
  • Game Theory and Decision Science (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Marketing (AREA)
  • Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Information Transfer Between Computers (AREA)
  • User Interface Of Digital Computer (AREA)

Abstract

The information pushing method, the information pushing device and the electronic equipment disclosed by the embodiment of the disclosure can display a first information identifier and first associated information on a first platform page of a target platform, wherein the first associated information can indicate a first preset operation mode for acquiring a first permission credential, when a triggering operation aiming at the first information identifier is detected, the associated page can be displayed, and the target platform can generate first prompt information in response to the fact that the operation mode executed for the associated page is detected to be matched with the first preset operation mode; and then when a second page of the display target platform is returned, first prompt information for indicating that the current account of the login target platform and the first permission certificate are bound completely can be displayed on the second page of the display target platform. In this way, the first information identifier and the first associated information are displayed at the same time, so that the user has more power to browse the first information indicated by the first information identifier, and the user also has more power to execute the first preset operation on the associated page.

Description

Information pushing method and device and electronic equipment
Technical Field
The disclosure relates to the technical field of internet, and in particular relates to an information pushing method, an information pushing device and electronic equipment.
Background
With the development of science and technology, the functions of the terminal application are more and more perfect, for example, people can browse information by using the terminal application, and of course, the application can push some advertisement information to users for watching, if the users are interested in the advertisement information, the users can enter detail pages of the advertisement information, and if the users are not interested in the advertisement information, the advertisement information can be closed.
Disclosure of Invention
This disclosure is provided in part to introduce concepts in a simplified form that are further described below in the detailed description. This disclosure is not intended to identify key features or essential features of the claimed subject matter, nor is it intended to be used to limit the scope of the claimed subject matter.
The embodiment of the disclosure provides an information pushing method, an information pushing device and electronic equipment, which can display first associated information while displaying first information identifiers, so that a user can have a larger motivation to browse the first information, and the probability of browsing the first information can be improved.
In a first aspect, an embodiment of the present disclosure provides an information pushing method, including: displaying a first information identifier meeting a first preset condition and first associated information corresponding to the first information identifier on a first platform page of a target platform, wherein the first associated information is used for indicating a first preset operation mode for acquiring a first permission certificate; the first platform page of the target platform is used for playing a first video; responding to the detection of triggering operation aiming at the first information identification, and displaying the associated page, wherein the associated page is used for displaying the first information indicated by the first information identification; and when a second platform page showing the target platform is returned, showing first prompt information in the second platform page, wherein the target platform responds to detection that the operation mode executed for the associated page is matched with the first preset operation mode, and generates the first prompt information, and the first prompt information is used for indicating that the current account logging in the target platform is bound with the first authority certificate.
In a second aspect, an embodiment of the present disclosure provides an information pushing apparatus, including: the first display unit is used for displaying a first information identifier meeting a first preset condition and first associated information corresponding to the first information identifier on a first platform page of the target platform, wherein the first associated information is used for indicating a first preset operation mode for acquiring a first authority certificate; the first platform page of the target platform is used for playing a first video; the second display unit is used for responding to the detection of the triggering operation aiming at the first information identification and displaying the associated page, wherein the associated page is used for displaying the first information indicated by the first information identification; and the third display unit is used for displaying first prompt information in the second platform page when the second platform page for displaying the target platform is returned, wherein the target platform responds to the detection that the operation mode executed for the associated page is matched with the first preset operation mode, and generates the first prompt information, and the first prompt information is used for indicating that the current account logged in the target platform is bound with the first authority certificate.
In a third aspect, an embodiment of the present disclosure provides an electronic device, including: one or more processors; and the storage device is used for storing one or more programs, and when the one or more programs are executed by the one or more processors, the one or more processors are enabled to realize the information pushing method according to the first aspect.
In a fourth aspect, an embodiment of the present disclosure provides a computer readable medium having stored thereon a computer program which, when executed by a processor, implements the steps of the information push method as described in the first aspect.
According to the information pushing method, the information pushing device and the electronic equipment, the first information identification and the first associated information can be displayed on the first platform page of the target platform, the first associated information can indicate a first preset operation mode for acquiring the first permission certificate, when triggering operation aiming at the first information identification is detected, the associated page can be displayed, and the associated page can be used for displaying the first information; and then when a second page showing the target platform is returned, the first prompt information can be shown on the second platform page, and the target platform responds to the detection that the operation mode executed for the associated page is matched with the first preset operation mode, so as to generate the first prompt information, wherein the first prompt information can be used for indicating that the current account logging in the target platform is bound with the first authority certificate. In this way, the first information identifier and the first associated information are displayed at the same time, so that the user has more power to browse the first information indicated by the first information identifier, and the user also has more power to execute the first preset operation on the associated page.
Further, the page of the target platform can play the video, that is, the first information identifier and the first associated information are displayed when the first video is displayed, so that the user can know the available permission certificate in the process of watching the first video, the user can operate according to the indication of the first associated information more dynamically, and the probability that the first information is browsed by the user is correspondingly improved.
Drawings
The above and other features, advantages, and aspects of embodiments of the present disclosure will become more apparent by reference to the following detailed description when taken in conjunction with the accompanying drawings. The same or similar reference numbers will be used throughout the drawings to refer to the same or like elements. It should be understood that the figures are schematic and that elements and components are not necessarily drawn to scale.
FIG. 1 is a flow chart of one embodiment of an information push method according to the present disclosure;
2A-2D are interface presentation schematic diagrams of some embodiments of information push methods according to the present disclosure;
3A-3D are interface presentation diagrams of further embodiments of information pushing methods according to the present disclosure;
FIG. 4 is a schematic structural view of one embodiment of an information pushing device according to the present disclosure;
FIG. 5 is an exemplary system architecture in which the information pushing method of one embodiment of the present disclosure may be applied;
Fig. 6 is a schematic diagram of a basic structure of an electronic device provided according to an embodiment of the present disclosure.
Detailed Description
Embodiments of the present disclosure will be described in more detail below with reference to the accompanying drawings. While certain embodiments of the present disclosure have been shown in the accompanying drawings, it is to be understood that the present disclosure may be embodied in various forms and should not be construed as limited to the embodiments set forth herein, but are provided to provide a more thorough and complete understanding of the present disclosure. It should be understood that the drawings and embodiments of the present disclosure are for illustration purposes only and are not intended to limit the scope of the present disclosure.
It should be understood that the various steps recited in the method embodiments of the present disclosure may be performed in a different order and/or performed in parallel. Furthermore, method embodiments may include additional steps and/or omit performing the illustrated steps. The scope of the present disclosure is not limited in this respect.
The term "including" and variations thereof as used herein are intended to be open-ended, i.e., including, but not limited to. The term "based on" is based at least in part on. The term "one embodiment" means "at least one embodiment"; the term "another embodiment" means "at least one additional embodiment"; the term "some embodiments" means "at least some embodiments. Related definitions of other terms will be given in the description below.
It should be noted that the terms "first," "second," and the like in this disclosure are merely used to distinguish between different devices, modules, or units and are not used to define an order or interdependence of functions performed by the devices, modules, or units.
It should be noted that references to "one", "a plurality" and "a plurality" in this disclosure are intended to be illustrative rather than limiting, and those of ordinary skill in the art will appreciate that "one or more" is intended to be understood as "one or more" unless the context clearly indicates otherwise.
The names of messages or information interacted between the various devices in the embodiments of the present disclosure are for illustrative purposes only and are not intended to limit the scope of such messages or information.
Referring to fig. 1, a flow of one embodiment of an information push method according to the present disclosure is shown. The information pushing method can be applied to the terminal equipment. The information pushing method as shown in fig. 1 comprises the following steps:
Step 101, displaying a first information identifier meeting a first preset condition and first associated information corresponding to the first information identifier on a first platform page of a target platform.
Here, the first association information may be used to indicate a first preset operation manner of acquiring the first right credential.
Here, the first platform page of the target platform is used to play the first video.
As an example, the first information identity may be understood as a promotion identity. For example, when an application, a merchant, etc. needs to be promoted, some platforms may be used for promotion; in the process of popularization, the introduction information (which can be understood as the first information) which is convenient for displaying the advantages of the introduction information can be edited, and the content of the introduction information is usually more, so that more display pages can be needed for completely displaying the introduction information, and at the moment, only the identification of the introduction information can be displayed, thereby reducing the display area required in the process.
By way of example, a target platform may be understood as an information browsing platform with which a user may browse information (e.g., browse video information). For example, a user may register with a login account of a target platform and may browse content published by other users, such as videos, articles, and the like, at the target platform. And when the user browses the first video played on the first platform page of the target platform, the first platform page can also display the first information identifier and the first associated information. That is, the pushing of the information identifier in the process of browsing the first video by the user can be realized.
As an example, the first platform page may be any platform page of the target platform, and only when the first platform page is displayed, the first information identifier and the first association information may be displayed together.
As an example, the first entitlement credential may be used to indicate a coupon available to the account, e.g., a coupon, a mortgage, a virtual gift, etc.
As an example, the first permission credential may be understood as one permission credential provided by the target platform to the current login account.
As an example, the first association information may indicate a first preset operation manner of acquiring the first authority credential on the association page. In a specific embodiment, the first preset operation manner may be set according to actual situations, and the specific operation manner of the first preset operation manner is not limited herein. For example, the first preset operating mode may indicate how long the user browses the first information on the associated page, may indicate that the user inputs identity information on the associated page, may indicate that the user makes a purchase of an item on the associated page, and the like.
As an example, the first information identifier and the first associated information are also displayed in the process of browsing the first video by the user, so that the user can not only conveniently learn how to obtain the first permission certificate in the process of browsing the first video, but also have a larger incentive to browse the first information corresponding to the first information identifier.
And step 102, responding to the detection of the triggering operation aiming at the first information identification, and displaying the associated page.
Here, the association page may be used to present the first information indicated by the first information identification. That is, the associated page may be understood as a page for presenting the first information.
As an example, when a trigger operation for the first information identifier is detected, it may be characterized that the user may want to browse the first information corresponding to the first information identifier, and then an associated page corresponding to the first information identifier may be displayed.
And step 103, when a second platform page of the display target platform is returned, displaying the first prompt information in the second platform page.
The target platform may generate the first prompt information in response to detecting that the operation mode executed for the associated page matches the first preset operation mode.
Here, the first hint information may be used to indicate that the current account of the login target platform is bound with the first permission credential.
As an example, when it is detected that the operation mode executed for the associated page matches the first preset operation mode, it may be characterized that the user performs an operation on the associated page according to the first preset operation mode indicated by the first associated information, and at this time, the first prompt information may be displayed in the second platform page, and the first prompt information may prompt that the user has previously acquired the first permission credential.
As an example, the second platform page may be any platform page of the target platform, and only when the second platform page is displayed, the first prompt information may be displayed. For example, the second platform page may also play the first video, although the second platform page may also play the second video.
That is, when the operation mode executed by the user on the associated page is matched with the first preset operation mode, the user may continue to return to the target platform for browsing, and at this time, when the page displayed on the target platform is returned, the user may understand that the page is the page of the second platform.
It should be noted that, after the user performs the operation on the associated page, the operation mode performed by the user and the first preset operation mode may be sent to the target platform, and the target platform may determine whether the operation performed on the associated page matches with the first preset operation mode, and when the operation mode performed on the associated page matches with the first preset operation mode, generate the first prompt information, and may send the first prompt information to the execution body for display.
As an example, when the operation mode performed by the user includes the first preset operation mode, it may be characterized that the operation mode performed by the user matches the first preset operation mode. For example, the first preset operation mode indicates that the user stays on the associated page for a preset time period (for example, 5 seconds), and if the time for browsing the associated page by the user is not less than 5 seconds, the operation mode executed by the user can be represented to be matched with the first preset operation mode.
In the related art, when presenting the introduction information, only the introduction identifier corresponding to the introduction information is presented, and in this way, the user usually does not pay attention to the introduction information corresponding to the introduction identifier when seeing the introduction identifier in the process of browsing the platform page, so that the introduction identifier may not play a role in introduction.
It can be seen that, in the application, a first information identifier and first association information can be displayed on a first platform page of a target platform, the first association information can indicate a first preset operation mode for acquiring a first authority credential, when a triggering operation for the first information identifier is detected, an association page can be displayed, and the association page can be used for displaying the first information; and then when a second page showing the target platform is returned, the first prompt information can be shown on the second platform page, and the target platform can generate the first prompt information in response to detecting that the operation mode executed for the associated page is matched with the first preset operation mode, wherein the first prompt information can be used for indicating that the current account logging in the target platform is bound with the first authority certificate. In this way, the first information identifier and the first associated information are displayed at the same time, so that the user has more power to browse the first information indicated by the first information identifier, and the user also has more power to execute the first preset operation on the associated page.
Further, the page of the target platform can play the video, that is, the first information identifier and the first associated information are displayed when the first video is displayed, so that the user can know the available permission certificate in the process of watching the first video, the user can operate according to the indication of the first associated information more dynamically, and the probability that the first information is browsed by the user is correspondingly improved.
For ease of understanding, the following description is provided in connection with fig. 2A-2C, where fig. 2A may be understood as a schematic illustration of a first platform page of a target platform, fig. 2B may be understood as a schematic illustration of an associated page, and fig. 2C may be understood as a schematic illustration of a second platform page of the target platform. In fig. 2A, the content corresponding to the target platform may be displayed in the first platform page 201, and in the dashed box 202, the content may be understood as first associated information, and in the oval box 203, the first information identifier may be understood. For example, the content that can be recorded in the dashed box 202 is 'browse first information for 5 seconds, and the virtual article a' can be obtained, at this time, the user may click on the first information identifier, at this time, the interface may be as shown in fig. 2B, at this time, an associated page may be displayed, and the first information may be displayed in the associated page. If the user returns to continue browsing the second platform page of the target platform after browsing the associated page for more than 5 seconds, the interface may be as shown in fig. 2C, and the first prompt information 205 may be displayed in the second platform page 204, where the first prompt information 205 may be used to prompt the user that the virtual article a is obtained.
It should be noted that the platform content displayed by the first platform page may be the same as the platform content displayed by the second platform page. For example, when the user browses the picture a, the first information identifier and the first associated information are displayed on the display interface, the display interface at this time can understand the first platform page, and when the second platform page is returned to be displayed, the interface also displays the picture a at this time, and only the second platform page may also display the first prompt information to prompt that the user has obtained the first permission credential.
It should be noted that, the specific display positions of the first information identifier and the first associated information in the first platform page may be defined according to actual situations, and the specific display positions of the first information identifier and the first associated information are not limited herein. Correspondingly, the specific display position of the first prompt information in the second platform page can be limited according to the actual situation, and the specific display position of the first prompt information is not limited.
In some embodiments, when returning to the third platform page of the display target platform, the second prompt information may be displayed in the third platform page.
And the target platform responds to the detection that the operation mode executed for the associated page is not matched with the first preset operation mode, and generates second prompt information.
Here, the second hint information may be used to indicate an incomplete binding of the current account of the login target platform with the first permission credential.
As an example, when the user does not operate according to the first preset operation mode indicated by the first association information, and when the user returns to the display target platform to continue browsing, a third platform page may be displayed, and the third platform page may include the second prompt information. For example, the first preset operation mode indicated by the first association information is 5 seconds for browsing the first information, and if the user exits after opening the association page for only 2 seconds, it may be indicated that the operation mode executed for the association page does not match the first preset operation mode.
For ease of understanding, fig. 2D may be understood as a page schematic diagram of the third platform page, and in fig. 2D, the rectangular box 207 may be understood as the second prompt information display area. Of course, in the specific embodiment, the specific display position of the second prompt 207 in the third platform page 206 may be set according to the actual situation, and the specific display position of the second prompt 207 is not limited herein.
In order to further understand the present application, it may be described with reference to fig. 2A-2D, where in fig. 2A, a first information identifier and first associated information are shown, after the first information identifier is triggered by a user, an associated page may be shown, and first information may be shown in the associated page, where a display interface may be shown in fig. 2B, and if an operation manner performed on the associated page matches a first preset operation manner, a display interface may be shown in fig. 2C, and a second platform page may be shown, and first prompt information may be shown, and if an operation manner performed on the associated page does not match the first preset operation manner, a display interface may be shown in fig. 2D, and a third platform page may be shown, and a second prompt information may be shown.
It should be noted that, the first platform page, the second platform page and the third platform page may all display part of the same platform content, for example, the first platform page, the second platform page and the third platform page all display the image B, only when the first platform page displays the image B, the first information identifier and the first association information may also be displayed, the second platform page may also display the first prompt information when displaying the image B, and the third platform page may also display the second prompt information when displaying the image B.
In some embodiments, the platform page of the target platform may include a first view control, at which time a first list is presented in response to detecting a trigger operation for the first view control.
Here, the first list includes binding right credentials to complete with the current account.
As an example, many introduction information may be promoted on the target platform, and thus different information identifiers may be shown on different platform pages of the target platform, for example, a certain platform page of the target platform may show the second information identifier and second associated information corresponding to the second information identifier, and another platform page may show the third information identifier and third associated information corresponding to the third information identifier. Accordingly, the current account may then bind multiple equity credentials.
As an example, the first view control is presented on a platform page of the target platform, such that a user may be facilitated to view the equity credentials that have completed binding with the current account.
For ease of understanding, for example, when a user browses page a of the target platform, page a may display the first information identifier and the first associated information, a user browses page B of the target platform may display the second information identifier and the second associated information, and a user browses page C of the target platform may display the third information identifier and the third associated information. That is, the current account may bind multiple rights credentials. The platform page of the target platform can display the first view control, after the triggering operation for the first view control is detected, a first list can be displayed, and authority credentials which are bound with the current account can be displayed in the first list, so that a user can know the authority credentials which are already obtained conveniently.
For further understanding of the present application, it may be described with reference to fig. 3A-3B, fig. 3A may be understood as a schematic illustration of any platform page of the target platform, fig. 3B may be understood as a schematic illustration of a first list, in fig. 3A, a dashed box 301 may be understood as a first view control, when the user triggers the first view control 301, a display interface may be shown in fig. 3B, and a first list 302 may be displayed on the display interface, where it may be seen that the first list 302 includes a rights credential a, a rights credential B, and a rights credential C. That is, the current login account has been bound with the rights credential A, the rights credential B, and the rights credential C, respectively.
In some embodiments, the platform page of the target platform may further include a second view control, at which time a second list may be presented in response to detecting a trigger operation for the second view control.
Here, the second list may include at least one authority credential that is not bound to the current account.
As an example, since the target platform may popularize many introduction information, corresponding association information may be set for each introduction information, and authority credentials indicated by different association information may be different. Therefore, the second view control is set, so that the user can conveniently view the authority certificates which are not acquired, and the user can conveniently acquire the authority certificates of the authorities.
In some embodiments, association information corresponding to the authority credentials for which the current account has not completed binding may also be presented.
As an example, the association information may be used to indicate the operation manner of acquiring the permission certificates, so that the efficiency of acquiring the permission certificates by the user can be further improved by displaying the association information.
For ease of understanding, the description may be combined with fig. 3C and fig. 3D, fig. 3C may be understood as a schematic illustration of any platform page of the target platform, fig. 3D may be understood as a schematic illustration of displaying the second list, in fig. 3C, the dashed box 303 may be understood as a second view control, when the user triggers the second view control 303, a display interface may be shown in fig. 3D, and the second list 304 may be displayed on the display interface, where the second list 304 includes the authority credential D, the authority credential E, the authority credential F, and the association information D, the association information E, and the association information F; while the association information D may indicate how to acquire the rights credential D, the association information E may indicate how to acquire the rights credential E, and the association information F may indicate how to acquire the rights credential F. In this way, the user can conveniently bind the authority credentials in the second list 304 with the current account.
In some embodiments, the first preset operating mode at least includes any one of the following:
the browsing time length of the associated page is greater than a preset time length threshold, identity information is input, transaction of the commodity indicated by the associated page is completed, and no change of the transaction is determined.
As an example, the types indicated by the first information may be different, and the operation manner indicated by the first association information may be different. For example, if the first information may only include introduction information for introducing a certain promotion activity, the first associated information may only instruct the user to browse information, and the first preset operation mode may be understood as that the browsing time of the associated page is longer than a preset time threshold; if the first association information further indicates that the user needs to browse and input the identity, the first preset operation mode may further include inputting the identity. If the first promotional information requires the user to purchase certain goods, the first preset operation mode may further include completing the transaction for the goods indicated by the associated page. That is, in a specific embodiment, the first preset operation manner may be determined according to the type of the first information.
In some embodiments, the target platform may determine the first association information corresponding to the first information identification based on the type of the first information corresponding to the first information identification.
As an example, different promotional principals (merchants, applications, etc.), the first type of information that needs to be presented to the user may be different; for example, some promotional principals may require user downloads (thus, the first information may include information describing the application functionality, and how the application downloads, logs in, etc.; and the corresponding first associated information may be used to indicate that the application downloads); some promotion subjects may only need users to browse introduction information created by the promotion subjects themselves (at this time, the first information may include information describing the promotion subjects, and correspondingly, the first associated information may be used to indicate a duration of time for which an associated page needs to be displayed). That is, specific different propaganda subjects may correspond to different first association information.
In some embodiments, the target platform may determine whether the first information identifier meets the first preset condition by: it is determined whether the first information identity is bound to the sharing identity.
In this case, the electronic device displaying the editing page corresponding to the first information binds the first information identifier and the sharing identifier in response to detecting the triggering operation for the sharing identifier.
Here, the editing page corresponding to the electronic device may include a sharing identifier, and the first information identifier may indicate the first information.
As an example, when the target platform receives the first information identification, it may be determined whether the first information identification is bound to the sharing identification. If the first information identifier is bound with the sharing identifier, it can be understood that the first information identifier meets a first preset condition, so that when a certain platform page of the target platform displays the first information identifier, the first information identifier and the first associated information can be displayed simultaneously.
As an example, if the user edits the first information by using the electronic device of the edit page corresponding to the first information, a sharing identifier may be displayed on the edit interface, and if the user triggers the sharing identifier, it may be determined that the sharing identifier is bound with the first information identifier.
As an example, the target platform may generate the first association information after receiving the first information identification and determining that the first information identification is bound to the sharing identification.
In some embodiments, the target platform pushes the first information identifier and the first association information to an electronic device corresponding to an account that may satisfy the second preset condition.
In some embodiments, the target platform may determine an account that meets the second preset condition by: and determining whether the account meets a second preset condition based on the number of the authority certificates bound by the account in the preset time.
It should be noted that, the related information of the account is obtained and used after the user authorization of the account is obtained.
As an example, an account satisfying the second preset condition may be understood as an account that may bind the account with the first permission credential.
As an example, the target platform may only push the first prompt information identifier and the first associated information to the electronic device corresponding to the account meeting the second preset condition, so that accurate delivery of the first information identifier and the first associated information may be achieved, and the conversion rate of the introduction information in the popularization process may be improved (the conversion rate may be understood as a ratio between the number of completed account binding and the number of times of displaying information identifier).
In some embodiments, the verification information may also be sent to the target platform, and based on the verification result returned by the target platform, it may be determined whether to display the third prompt information.
Here, the verification information may include account information;
here, the third hint information may include information for indicating that the current account of the login target platform is unbound to the first right credential.
It should be noted that, the account information is acquired and used after the user authorization of the account is obtained.
As an example, the verification information is sent to the target platform, so that the target platform can verify whether the same user obtains the authority credentials for multiple times according to the verification information, and more accounts can be bound with the authority credentials. For example, some accounts may acquire the same rights credential multiple times in a short period of time, which may result in fewer accounts completing the binding for the rights credential.
As an example, the target platform may determine, according to the account information in the sent verification information, whether the account information has acquired the first permission credential more than two times within the preset period of time, and if the first permission credential more than two times has been acquired, the account may be unbound to the first permission credential. In this way, one account can only be bound with the first authority credential once, and the first authority credential can be bound with more accounts.
For further understanding of the solution of the present application, the following further illustrates that the mutual interaction between the three parties is included in the present application, which can be respectively understood as follows: interaction between information publishers, users and platforms. When the information publisher needs to publish information, the information can be sent to the platform, the platform can determine what platform page the information needs to publish is displayed on according to the information needing to publish, and can determine the associated information corresponding to the information, and when the platform displays the platform page, the associated information can be displayed simultaneously. The user can log in the platform to browse the content released by other users on the platform, the platform can determine that the information identification and the associated information of the information need to be pushed to the account according to the activity condition of the account for a period of time, and the associated information indicates the authority certificate which can be acquired by the user. Therefore, when the user sees the associated information, a larger motivation is operated according to a preset operation mode indicated by the associated information, so that the information has a larger probability of being browsed by the user, and meanwhile, the account of the user can be bound with the corresponding authority certificate provided by the target platform.
With further reference to fig. 4, as an implementation of the method shown in the foregoing figures, the present disclosure provides an embodiment of an information pushing apparatus, where an embodiment of the apparatus corresponds to the embodiment of the information pushing method shown in fig. 1, and the apparatus may be specifically applied to various electronic devices.
As shown in fig. 4, the information pushing apparatus of the present embodiment includes: the first display unit 401 is configured to display, on a first platform page of the target platform, a first information identifier that meets a first preset condition and first association information corresponding to the first information identifier, where the first association information is used to indicate a first preset operation mode for acquiring a first permission credential; the first platform page of the target platform is used for playing a first video; a second displaying unit 402, configured to respond to detection of a triggering operation for the first information identifier, and display the associated page, where the associated page is used to display first information indicated by the first information identifier; and a third display unit 403, configured to display, when a second platform page for displaying the target platform is returned, a first hint information in the second platform page, where the target platform generates the first hint information in response to detecting that an operation mode executed for the associated page matches the first preset operation mode, where the first hint information is used to indicate that a current account logged in the target platform is bound with the first permission credential.
In some embodiments, the apparatus further includes a fourth display unit 404, configured to display, when returning to a third platform page displaying the target platform, second prompt information in the third platform page; the target platform responds to the fact that the operation mode executed for the associated page is not matched with the first preset operation mode, and generates the second prompt information; the second prompt information is used for indicating incomplete binding between the current account logged in the target platform and the first permission certificate.
In some embodiments, the platform page of the target platform includes a first view control, and the apparatus further includes a fifth display unit 405, configured to display a first list in response to detecting a triggering operation for the first view control, where the first list includes a binding authority credential completed with the current account.
In some embodiments, the platform page of the target platform includes a second view control, and the fifth display unit 405 is specifically further configured to display a second list in response to detecting a triggering operation for the second view control, where the second list includes at least one authority credential that is not bound to the current account.
In some embodiments, the fifth display unit 405 is specifically further configured to: and displaying the associated information corresponding to the authority credentials which are not bound in the current account.
In some embodiments, the first preset operating mode at least includes any one of the following: the browsing time length of the first platform page is larger than a preset time length threshold; inputting identity information; and finishing the transaction of the commodity indicated by the association page.
In some embodiments, the target platform determines first association information corresponding to the first application identifier based on the presentation indication information corresponding to the first information identifier; the display indication information comprises information for indicating the first information identification display mode.
In some embodiments, the target platform determines whether the first information identifier meets a first preset condition by: determining whether the first information identifier is bound with a sharing identifier; the electronic equipment displaying the editing page corresponding to the first information binds the first information identifier and the sharing identifier in response to detecting the triggering operation aiming at the sharing identifier, wherein the editing page corresponding to the electronic equipment comprises the sharing identifier, and the first information identifier indicates the first information.
In some embodiments, the target platform pushes the first information identifier and the first association information to an electronic device corresponding to an account that meets a second preset condition.
In some embodiments, the target platform determines the account satisfying the second preset condition by: and determining whether the account meets a second preset condition based on the number of the bound authority certificates of the account in the preset time.
It should be noted that, the related information of the account is obtained and used after the user authorization of the account is obtained.
In some embodiments, the apparatus further includes a verification unit 406 configured to send verification information to the target platform, where the verification information includes account information; and determining whether to display third prompt information based on a verification result returned by the target platform, wherein the third prompt information is used for indicating that the current account logged in the target platform is bound with the first permission certificate.
It should be noted that, the account information is acquired and used after the user authorization of the account is obtained.
Referring to fig. 5, fig. 5 illustrates an exemplary system architecture in which the information push method of one embodiment of the present disclosure may be applied.
As shown in fig. 5, the system architecture may include terminal devices 501, 502, 503, a network 504, and a server 505. The network 504 may be used as a medium to provide communication links between the terminal devices 501, 502, 503 and the server 505. The network 504 may include various connection types, such as wired, wireless communication links, or fiber optic cables, among others.
The terminal devices 501, 502, 503 may interact with the server 505 via the network 504 to receive or send messages or the like. Various client applications, such as a web browser application, a search class application, a news information class application, may be installed on the terminal devices 501, 502, 503. The client application in the terminal device 501, 502, 503 may receive the instruction of the user and perform the corresponding function according to the instruction of the user, for example, adding the corresponding information in the information according to the instruction of the user.
The terminal devices 501, 502, 503 may be hardware or software. When the terminal devices 501, 502, 503 are hardware, they may be various electronic devices having a display screen and supporting web browsing, including but not limited to smartphones, tablet computers, electronic book readers, MP3 players (Moving Picture Experts Group Audio Layer III, dynamic video expert compression standard audio plane 3), MP4 (Moving Picture Experts Group Audio Layer IV, dynamic video expert compression standard audio plane 4) players, laptop and desktop computers, and the like. When the terminal devices 501, 502, 503 are software, they can be installed in the above-listed electronic devices. Which may be implemented as multiple software or software modules (e.g., software or software modules for providing distributed services) or as a single software or software module. The present invention is not particularly limited herein.
The server 505 may be a server that provides various services, for example, receives information acquisition requests sent by the terminal devices 501, 502, 503, and acquires presentation information corresponding to the information acquisition requests in various ways according to the information acquisition requests. And related data showing the information is sent to the terminal devices 501, 502, 503.
It should be noted that, the information processing method provided by the embodiment of the present disclosure may be executed by the terminal device, and accordingly, the information pushing apparatus may be provided in the terminal devices 501, 502, 503. Further, the information processing method provided by the embodiment of the present disclosure may also be executed by the server 505, and accordingly, the information processing apparatus may be provided in the server 505.
It should be understood that the number of terminal devices, networks and servers in fig. 4 is merely illustrative. There may be any number of terminal devices, networks, and servers, as desired for implementation.
Referring now to fig. 6, a schematic diagram of a configuration of an electronic device (e.g., a terminal device or server in fig. 5) suitable for use in implementing embodiments of the present disclosure is shown. The terminal devices in the embodiments of the present disclosure may include, but are not limited to, mobile terminals such as mobile phones, notebook computers, digital broadcast receivers, PDAs (personal digital assistants), PADs (tablet computers), PMPs (portable multimedia players), in-vehicle terminals (e.g., in-vehicle navigation terminals), and the like, and stationary terminals such as digital TVs, desktop computers, and the like. The electronic device shown in fig. 6 is merely an example and should not be construed to limit the functionality and scope of use of the disclosed embodiments.
As shown in fig. 6, the electronic device may include a processing means (e.g., a central processing unit, a graphics processor, etc.) 601, which may perform various appropriate actions and processes according to a program stored in a Read Only Memory (ROM) 602 or a program loaded from a storage means 508 into a Random Access Memory (RAM) 603. In the RAM603, various programs and data required for the operation of the electronic apparatus 600 are also stored. The processing device 601, the ROM602, and the RAM603 are connected to each other through a bus 604. An input/output (I/O) interface 605 is also connected to bus 604.
In general, the following devices may be connected to the I/O interface 605: input devices 606 including, for example, a touch screen, touchpad, keyboard, mouse, camera, microphone, accelerometer, gyroscope, and the like; an output device 607 including, for example, a Liquid Crystal Display (LCD), a speaker, a vibrator, and the like; storage 608 including, for example, magnetic tape, hard disk, etc.; and a communication device 609. The communication means 609 may allow the electronic device to communicate with other devices wirelessly or by wire to exchange data. While fig. 6 shows an electronic device having various means, it is to be understood that not all of the illustrated means are required to be implemented or provided. More or fewer devices may be implemented or provided instead.
In particular, according to embodiments of the present disclosure, the processes described above with reference to flowcharts may be implemented as computer software programs. For example, embodiments of the present disclosure include a computer program product comprising a computer program embodied on a non-transitory computer readable medium, the computer program comprising program code for performing the method shown in the flow chart. In such an embodiment, the computer program may be downloaded and installed from a network via communication means 609, or from storage means 608, or from ROM 602. The above-described functions defined in the methods of the embodiments of the present disclosure are performed when the computer program is executed by the processing device 601.
It should be noted that the computer readable medium described in the present disclosure may be a computer readable signal medium or a computer readable storage medium, or any combination of the two. The computer readable storage medium can be, for example, but not limited to, an electronic, magnetic, optical, electromagnetic, infrared, or semiconductor system, apparatus, or device, or a combination of any of the foregoing. More specific examples of the computer-readable storage medium may include, but are not limited to: an electrical connection having one or more wires, a portable computer diskette, a hard disk, a Random Access Memory (RAM), a read-only memory (ROM), an erasable programmable read-only memory (EPROM or flash memory), an optical fiber, a portable compact disc read-only memory (CD-ROM), an optical storage device, a magnetic storage device, or any suitable combination of the foregoing. In the context of this disclosure, a computer-readable storage medium may be any tangible medium that can contain, or store a program for use by or in connection with an instruction execution system, apparatus, or device. In the present disclosure, however, the computer-readable signal medium may include a data signal propagated in baseband or as part of a carrier wave, with the computer-readable program code embodied therein. Such a propagated data signal may take any of a variety of forms, including, but not limited to, electro-magnetic, optical, or any suitable combination of the foregoing. A computer readable signal medium may also be any computer readable medium that is not a computer readable storage medium and that can communicate, propagate, or transport a program for use by or in connection with an instruction execution system, apparatus, or device. Program code embodied on a computer readable medium may be transmitted using any appropriate medium, including but not limited to: electrical wires, fiber optic cables, RF (radio frequency), and the like, or any suitable combination of the foregoing.
In some embodiments, the clients, servers may communicate using any currently known or future developed network protocol, such as HTTP (HyperText Transfer Protocol ), and may be interconnected with any form or medium of digital data communication (e.g., a communication network). Examples of communication networks include a local area network ("LAN"), a wide area network ("WAN"), the internet (e.g., the internet), and peer-to-peer networks (e.g., ad hoc peer-to-peer networks), as well as any currently known or future developed networks.
The computer readable medium may be contained in the electronic device; or may exist alone without being incorporated into the electronic device.
The computer readable medium carries one or more programs which, when executed by the electronic device, cause the electronic device to: displaying a first information identifier meeting a first preset condition and first associated information corresponding to the first information identifier on a first platform page of a target platform, wherein the first associated information is used for indicating a first preset operation mode for acquiring a first permission certificate; the first platform page of the target platform is used for playing a first video; responding to the detection of triggering operation aiming at the first information identification, and displaying the associated page, wherein the associated page is used for displaying the first information indicated by the first information identification; and when a second platform page showing the target platform is returned, showing first prompt information in the second platform page, wherein the target platform responds to detection that the operation mode executed for the associated page is matched with the first preset operation mode, and generates the first prompt information, and the first prompt information is used for indicating that the current account logging in the target platform is bound with the first authority certificate.
Computer program code for carrying out operations of the present disclosure may be written in one or more programming languages, including, but not limited to, an object oriented programming language such as Java, smalltalk, C ++ and conventional procedural programming languages, such as the "C" programming language or similar programming languages. The program code may execute entirely on the user's computer, partly on the user's computer, as a stand-alone software package, partly on the user's computer and partly on a remote computer or entirely on the remote computer or server. In the case of a remote computer, the remote computer may be connected to the user's computer through any kind of network, including a Local Area Network (LAN) or a Wide Area Network (WAN), or may be connected to an external computer (for example, through the Internet using an Internet service provider).
The flowcharts and block diagrams in the figures illustrate the architecture, functionality, and operation of possible implementations of systems, methods and computer program products according to various embodiments of the present disclosure. In this regard, each block in the flowchart or block diagrams may represent a module, segment, or portion of code, which comprises one or more executable instructions for implementing the specified logical function(s). It should also be noted that, in some alternative implementations, the functions noted in the block may occur out of the order noted in the figures. For example, two blocks shown in succession may, in fact, be executed substantially concurrently, or the blocks may sometimes be executed in the reverse order, depending upon the functionality involved. It will also be noted that each block of the block diagrams and/or flowchart illustration, and combinations of blocks in the block diagrams and/or flowchart illustration, can be implemented by special purpose hardware-based systems which perform the specified functions or acts, or combinations of special purpose hardware and computer instructions.
The units involved in the embodiments of the present disclosure may be implemented by means of software, or may be implemented by means of hardware. The name of the unit is not limited to the unit itself in some cases, and for example, the first display unit 401 may also be described as "a unit displaying the first information identifier and the first association information".
The functions described above herein may be performed, at least in part, by one or more hardware logic components. For example, without limitation, exemplary types of hardware logic components that may be used include: a Field Programmable Gate Array (FPGA), an Application Specific Integrated Circuit (ASIC), an Application Specific Standard Product (ASSP), a system on a chip (SOC), a Complex Programmable Logic Device (CPLD), and the like.
In the context of this disclosure, a machine-readable medium may be a tangible medium that can contain, or store a program for use by or in connection with an instruction execution system, apparatus, or device. The machine-readable medium may be a machine-readable signal medium or a machine-readable storage medium. The machine-readable medium may include, but is not limited to, an electronic, magnetic, optical, electromagnetic, infrared, or semiconductor system, apparatus, or device, or any suitable combination of the foregoing. More specific examples of a machine-readable storage medium would include an electrical connection based on one or more wires, a portable computer diskette, a hard disk, a Random Access Memory (RAM), a read-only memory (ROM), an erasable programmable read-only memory (EPROM or flash memory), an optical fiber, a portable compact disc read-only memory (CD-ROM), an optical storage device, a magnetic storage device, or any suitable combination of the foregoing.
The foregoing description is only of the preferred embodiments of the present disclosure and description of the principles of the technology being employed. It will be appreciated by persons skilled in the art that the scope of the disclosure referred to in this disclosure is not limited to the specific combinations of features described above, but also covers other embodiments which may be formed by any combination of features described above or equivalents thereof without departing from the spirit of the disclosure. Such as those described above, are mutually substituted with the technical features having similar functions disclosed in the present disclosure (but not limited thereto).
Moreover, although operations are depicted in a particular order, this should not be understood as requiring that such operations be performed in the particular order shown or in sequential order. In certain circumstances, multitasking and parallel processing may be advantageous. Likewise, while several specific implementation details are included in the above discussion, these should not be construed as limiting the scope of the present disclosure. Certain features that are described in the context of separate embodiments can also be implemented in combination in a single embodiment. Conversely, various features that are described in the context of a single embodiment can also be implemented in multiple embodiments separately or in any suitable subcombination.
Although the subject matter has been described in language specific to structural features and/or methodological acts, it is to be understood that the subject matter defined in the appended claims is not necessarily limited to the specific features or acts described above. Rather, the specific features and acts described above are example forms of implementing the claims.

Claims (13)

1. An information pushing method is characterized by comprising the following steps:
Displaying a first information identifier meeting a first preset condition and first associated information corresponding to the first information identifier on a first platform page of a target platform, wherein the first associated information is used for indicating a first preset operation mode for acquiring a first permission certificate, and the first platform page of the target platform is used for playing a first video;
Responding to the detection of triggering operation aiming at the first information identification, and displaying an associated page, wherein the associated page is used for displaying first information indicated by the first information identification;
And when a second platform page showing the target platform is returned, showing first prompt information in the second platform page, wherein the target platform responds to detection that an operation mode executed for the associated page is matched with the first preset operation mode, and generates the first prompt information, and the first prompt information is used for indicating that the current account logging in the target platform is bound with a first authority certificate.
2. The method according to claim 1, wherein the method further comprises:
when a third platform page showing the target platform is returned, second prompt information is shown in the third platform page; the target platform responds to the fact that the operation mode executed for the associated page is not matched with the first preset operation mode, and generates second prompt information; the second prompt information is used for indicating incomplete binding between the current account logged in the target platform and the first permission certificate.
3. The method of claim 1, wherein the platform page of the target platform includes a first view control, and wherein the method further comprises:
In response to detecting a trigger operation for the first view control, a first list is presented, wherein the first list includes binding permission credentials to complete with a current account.
4. The method of claim 1, wherein the platform page of the target platform includes a second view control, and wherein the method further comprises:
in response to detecting a trigger operation for the second view control, a second list is presented, wherein the second list includes at least one rights credential that is not binding with the current account.
5. The method according to claim 4, wherein the method further comprises:
And displaying the associated information corresponding to the authority credentials which are not bound in the current account.
6. The method of claim 1, wherein the first predetermined mode of operation comprises at least any one of:
the browsing time length of the first platform page is longer than a preset time length threshold value;
inputting identity information;
and finishing the transaction of the commodity indicated by the association page.
7. The method of claim 1, wherein the target platform determines whether the first information identifier meets a first preset condition by:
Determining whether the first information identifier is bound with a sharing identifier; wherein,
And the electronic equipment displaying the editing page corresponding to the first information binds the first information identifier and the sharing identifier in response to detecting the triggering operation aiming at the sharing identifier, wherein the editing page corresponding to the electronic equipment comprises the sharing identifier, and the first information identifier indicates the first information.
8. The method of claim 1, wherein the target platform pushes the first information identifier and the first association information to an electronic device corresponding to an account that satisfies a second preset condition.
9. The method of claim 1, wherein the target platform determines the account satisfying the second preset condition by:
and determining whether the account meets a second preset condition based on the number of the bound authority certificates of the account in the preset time.
10. The method according to claim 1, further comprising
Sending verification information to the target platform, wherein the verification information comprises account information;
And determining whether third prompt information is displayed or not based on a verification result returned by the target platform, wherein the third prompt information is used for indicating that the current account logged in the target platform is bound with the first permission certificate.
11. An information pushing apparatus, characterized by comprising:
The first display unit is used for displaying a first information identifier meeting a first preset condition and first associated information corresponding to the first information identifier on a first platform page of the target platform, wherein the first associated information is used for indicating a first preset operation mode for acquiring a first authority certificate;
the second display unit is used for responding to the detection of the triggering operation aiming at the first information identification and displaying an associated page, wherein the associated page is used for displaying the first information indicated by the first information identification;
the third display unit is used for displaying first prompt information in a second platform page when the second platform page for displaying the target platform is returned, wherein the target platform responds to the fact that the operation mode executed for the associated page is matched with the first preset operation mode, and generates the first prompt information, and the first prompt information is used for indicating that the current account logged in the target platform is bound with a first authority certificate.
12. An electronic device, comprising:
One or more processors;
Storage means for storing one or more programs,
When executed by the one or more processors, causes the one or more processors to implement the method of any of claims 1-10.
13. A computer readable medium, on which a computer program is stored, characterized in that the program, when being executed by a processor, implements the method according to any one of claims 1-10.
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