CN113271471A - Information display method, equipment and system - Google Patents
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Abstract
The embodiment of the application provides an information display method, equipment and a system. In some embodiments of the present application, a target object for live broadcasting can be determined, live broadcasting data associated with a live broadcasting process of the target object is requested from a service platform, and a visual data billboard of the requested live broadcasting data is displayed. In this embodiment, the visual data billboard is a data display form, and can visually display live data associated with a live broadcast process of a target object, help a live broadcast user to quickly and visually know information of the target object, and help the live broadcast user to timely master real-time information of the target object, so that the live broadcast user can introduce the target object more thoroughly and comprehensively during live broadcast, and improve live broadcast effect.
Description
Technical Field
The present application relates to the field of live broadcast technologies, and in particular, to an information display method, device, and system.
Background
The online live video broadcast refers to live video broadcast service by using internet network resources. With the development of live broadcast technology, live broadcast shopping gradually enters the lives of people. The anchor can set up the live broadcast room on the live broadcast platform to recommend commodity when live broadcast. The audience can access the live broadcast room to watch live broadcast and buy commodities through the purchase channel recommended by the anchor broadcast. The inventor finds that the prior art lacks a technical scheme for supporting real-time display requirements of inventory, bargain and the like of live broadcast sales commodities.
Disclosure of Invention
Aspects of the application provide an information display method, device and system, which are used for displaying real-time information of a target object for live broadcasting, and further contribute to improving the live broadcasting effect.
The embodiment of the application provides an information display method, which comprises the following steps: determining a target object for live broadcasting; requesting live data of the target object associated with a live broadcast process from a service platform responding to the live broadcast requirement of the target object; displaying a visual data billboard of the requested live broadcast data; wherein the requested live data comprises: and the live audience operates the data generated by the target object in the live broadcasting process of the target object.
An embodiment of the present application further provides a terminal device, including: a memory, a processor, a display screen, and a communication component; wherein the memory is used for storing a computer program;
the processor is coupled to the memory for executing the computer program for: determining a target object for live broadcasting; requesting, by the communication component, live data associated with a live process for the target object from a service platform responsive to the live demand for the target object; displaying a visual data billboard of the requested live broadcast data on the display screen; wherein the requested live data comprises: and the live audience operates the data generated by the target object in the live broadcasting process of the target object.
The embodiment of the present application further provides a visual data billboard display system for live broadcast, including: the system comprises display equipment, live broadcast equipment and a service platform; the live broadcast equipment can be used for live broadcast of a target object by a live broadcast user; the service platform is used for responding to the live broadcast requirement of the target object;
the display device is used for determining a target object for live broadcasting; requesting, from the service platform, live data of the target object associated with a live process; displaying the visual data billboard of the requested live broadcast data; wherein the requested live data comprises: and the live audience operates the data generated by the target object in the live broadcasting process of the target object.
Embodiments of the present application also provide a computer-readable storage medium storing computer instructions, which, when executed by one or more processors, cause the one or more processors to perform the steps of the above-described methods.
In the embodiment of the application, a target object for live broadcasting can be determined, live broadcasting data associated with a live broadcasting process of the target object is requested from a service platform, and a visual data billboard of the requested live broadcasting data is displayed. In the embodiment, the visual data billboard can visually display live broadcast data associated with a live broadcast process of a target object, help live broadcast users to quickly and visually know information of the target object, and help live broadcast users to timely master real-time information of the target object, so that the live broadcast users can introduce the target object more thoroughly and comprehensively during live broadcast, and live broadcast effect is improved.
Drawings
The accompanying drawings, which are included to provide a further understanding of the application and are incorporated in and constitute a part of this application, illustrate embodiment(s) of the application and together with the description serve to explain the application and not to limit the application. In the drawings:
FIG. 1a is a schematic diagram illustrating the results of a display system according to an embodiment of the present disclosure;
fig. 1b is a schematic view of a live object setting interface provided in an embodiment of the present application;
fig. 1c is a schematic diagram of an information display interface provided in an embodiment of the present application;
fig. 2 is a schematic flowchart of an information displaying method according to an embodiment of the present application;
fig. 3 is a schematic diagram illustrating a result of the display device according to the embodiment of the present application.
Detailed Description
In order to make the objects, technical solutions and advantages of the present application more apparent, the technical solutions of the present application will be described in detail and completely with reference to the following specific embodiments of the present application and the accompanying drawings. It should be apparent that the described embodiments are only some of the embodiments of the present application, and not all of the embodiments. All other embodiments, which can be derived by a person skilled in the art from the embodiments given herein without making any creative effort, shall fall within the protection scope of the present application.
Aiming at the technical problem that a display scheme of information of a live object is lacked in the prior art, in some embodiments of the application, a target object for live broadcasting is determined, live broadcasting data related to the live broadcasting process of the target object is requested from a service platform, and a visual data billboard of the requested live broadcasting data is displayed. In the embodiment, the visual data billboard can visually display live broadcast data associated with a live broadcast process of a target object, help live broadcast users to quickly and visually know information of the target object, and help live broadcast users to timely master real-time information of the target object, so that the live broadcast users can introduce the target object more thoroughly and comprehensively during live broadcast, and live broadcast effect is improved.
The technical solutions provided by the embodiments of the present application are described in detail below with reference to the accompanying drawings.
It should be noted that: like reference numerals refer to like objects in the following figures and embodiments, and thus, once an object is defined in one figure or embodiment, further discussion thereof is not required in subsequent figures and embodiments.
Fig. 1a is a schematic diagram illustrating a result of a display system according to an embodiment of the present disclosure. As shown in fig. 1a, the system comprises: a display device 10a, a live device 10b and a service platform 10 c.
In the present embodiment, the display device 10a has certain functions of calculation, communication, and the like, and is provided with a display screen for information display. The display device 10a may be a smart phone, a tablet computer, a notebook computer, a desktop computer, a smart television, or the like. In this embodiment, the display device 10a may store an Operating System (OS), one or more application software, for example, live data software for showing a live user. The display device 10a has different implementation forms, and the application program has different implementation forms. If the display device 10a is a desktop computer, a notebook, etc., the application program may be implemented as a client program or a web page; if the display device 10a is a smart phone, smart tv, etc., the application may be implemented as an APP.
In this embodiment, the live device 10b refers to a computer device used by a live user and having functions of computing, accessing internet, communicating and the like required by the user, and may be, for example, a smart phone, a tablet computer, a personal computer, a wearable device and the like. Wherein, the live broadcast user is the main broadcast of a live broadcast for the live broadcast. In this embodiment, the live broadcast device 10b may store an Operating System (OS), one or more application software, for example, live broadcast software used by a live broadcast user for live broadcast. Optionally, according to the implementation form of the live device 10b, a camera or an external camera may be built in the live device 10b to capture live video.
The display device 10a and the live device 10b may be the same physical device or different physical devices. Preferentially, when the display device 10a and the live device 10b are the same physical device, the display device 10a may be a display connected with the live device 10b, i.e., one end is double-screen; or, the display device 10a and the live broadcast device 10b belong to different physical devices, so that when the live broadcast user views the related data of the live broadcast object, live broadcast with the live broadcast user can be performed without mutual influence.
In this embodiment, the service platform 10c may respond to the live broadcast requirement and perform data management on the live broadcast associated data. In this embodiment, the service platform 10c may respond to the request of the display device 10a to provide the service related to data processing, and generally has the capability of undertaking and securing the service. The service platform 10c may configure the server device for data management. The server device may be a single server device, a cloud server array, or a Virtual Machine (VM) running in the cloud server array. In addition, the server device may also refer to other computing devices with corresponding service capabilities, such as a terminal device (running a service program) such as a computer.
In this embodiment, the server device on the service platform 10c side may be connected to the display device 10a and the live device 10b wirelessly or by wire. Optionally, the server device on the service platform 10c side may be in communication connection with the display device 10a and the live broadcast device 10b through a mobile network, and accordingly, the network format of the mobile network may be any one of 2G (gsm), 2.5G (gprs), 3G (WCDMA, TD-SCDMA, CDMA2000, UTMS), 4G (LTE), 4G + (LTE +), 5G, WiMax, and the like. Optionally, the server device on the side of the service platform 10c may also be in communication connection with the display device 10a and the live broadcast device 10b through bluetooth, WiFi, infrared, or the like.
In practical applications, a live user may also be called a anchor and may register on a live platform. The live broadcast user can be registered in advance in the live broadcast platform, and the user information registered in advance in the live broadcast platform by the live broadcast user can be called a user registration identifier. Optionally, the user registration identifier may be a pre-registered account of the live user. During live broadcasting, the live broadcasting device 10b can log in the live broadcasting platform by using information such as a user registration identifier, a password and the like registered in the live broadcasting platform in advance. Then, after the live broadcast device 10b is used to set a live broadcast room on the live broadcast platform for live broadcast, the audience user can enter the live broadcast room set by the live broadcast user for watching and interact with the live broadcast user. In the live broadcast process, a live broadcast user can recommend a target object to a live broadcast audience, wherein the live broadcast audience can also be called as an audience of a live broadcast room. The live audience can operate on the target object in the live process of the target object. In this embodiment, the live audience may perform one or more operations in the live process of the target object, and the multiple operations refer to 2 or more than 2 operations. The operation of the live audience on the target object in the live process of the target object may be: the method comprises the following steps that a live audience accesses a target object, the live audience carries out transaction aiming at the target object, and the live audience receives the right and interest configured on the target object. Wherein the rights of the target object configuration refer to marketing strategies provided by the provider (merchant) of the target object, such as coupons, discount cards, full discount coupons, buy one and send one, etc.
In this embodiment, the target object is a product residing on the service platform. In some embodiments, the service platform is an e-commerce platform and the target object may be a commodity sold on the e-commerce platform. The commodity can be a physical article, such as an electronic product, clothes, cosmetics, and the like; or virtual goods such as game skins, membership rights, etc. In other embodiments, the service platform is a video service platform, and the target object may be a video online on the video service platform, or may be a value-added service provided by the video service platform, such as a member. In still other embodiments, the service platform is a service class platform such as a home, transportation, car rental, etc., and the target object may be a certain service pushed by the service class platform. For example, home services platform-derived home disinfection services, and the like.
However, in practical applications, the applicant finds that in the live broadcasting process, live broadcast users often cannot acquire accurate real-time information such as inventory and transaction of commodities sold in live broadcast, and the problem of over-sale may occur. Therefore, how to realize the real-time display of the information of the live broadcast commodities becomes a technical problem to be solved urgently.
In order to solve the technical problem, the embodiment of the application provides a live data display scheme. The following describes the live data presentation scheme with reference to the embodiments.
In this embodiment, the display device 10a may determine a target object for live broadcasting first. Optionally, as shown in fig. 1b, the display device 10a presents a live object setting control. The live broadcast user can set the live broadcast object through the live broadcast object setting control. Accordingly, the display device 10a acquires, as a target object, a live object set by the setting operation in response to the setting operation of the setting control for the live object. Optionally, the live user may find a corresponding object through a link of the target object or through a keyword search or the like, and set the object as a live object.
Alternatively, the display device 10a may install a live data viewing application software to register in advance, and perform login or the like using a user registration identifier registered in advance. The user identification registered by the live broadcast user in the live broadcast data viewing application software can be an account number, a user name or identity information of the live broadcast user. In the embodiment of the application, for convenience of description and distinction, a user registration identifier registered by the live broadcast user on the live broadcast platform is defined as a first user registration identifier; and defining the user registration identification registered by the live broadcast user in the live broadcast data viewing application software as a second user registration identification. The first user registration identification and the second user registration identification are in one-to-one correspondence and are recorded on the service platform. Therefore, the service platform can determine the target object which is associated with the second user registration identification and is live broadcast by the live broadcast user according to the second user registration identification which is registered by the live broadcast user in advance.
Based on this, the display device 10a may also present a live data viewing control (not shown in the figures). The live broadcast user can request the service platform to determine the live broadcast object through the live broadcast data viewing control. Accordingly, the display device 10a may obtain the second user registration identifier in response to the trigger operation for the live data viewing control; and requesting the target object which is associated with the second registration identification and is live broadcast by the live broadcast user from the service platform according to the second user registration identification of the live broadcast user.
Optionally, the display device 10a may obtain a second user registration identifier in response to a trigger operation for the live data viewing control, and generate a live data request according to the second user registration identifier, where the live data request includes the second user registration identifier. Accordingly, the service platform 10c receives the live data request and parses the second user registration identification therefrom. Thereafter, the service platform 10c may determine, according to the second user registration identifier, a target object that the live user associated with the second user registration identifier is currently playing.
The service platform 10c may determine, according to the second user registration identifier, that the target object that is currently being live by the live user and is associated with the second user registration identifier in a variety of ways, which will be described in the following as an example.
Embodiment 1: the live broadcast user, the provider of the target object or the live broadcast platform can submit the target object used for live broadcast by the live broadcast user to the service platform before live broadcast, and request the service platform to set some initial information of the target object. For example, the initial information of the target object may be: live time of the target object, data of static properties associated with the target object, and initial data of dynamic properties associated with the target object, and so on. For the service platform 10c, the live object corresponding to the second user registration identifier may be determined to be the live object according to the second user registration identifier and the time information of the received live data request. That is, the service platform 10c may determine, according to the second user registration identifier, a first user registration identifier bound to the second user registration identifier, where the first user registration identifier is a user identifier registered by the live broadcast user on the live broadcast platform; further, the service platform 10c may obtain live broadcast objects bound to the first user registration identifier, and determine a target object in which the live broadcast object is live broadcast according to live broadcast time corresponding to each live broadcast object and time information of a received live broadcast data request.
In the embodiment of the present application, the dynamic attribute associated with the target object refers to: the attribute corresponding to the data which is associated with the target object and can be dynamically changed in the live broadcasting process mainly refers to the attribute which can be changed due to the operation performed on the target object in the live broadcasting process of the live audience target object. The target objects are different in implementation form, and the dynamic attributes associated with the target objects are different. In some embodiments, the service platform is an e-commerce platform, the target object may be a commodity sold by the e-commerce platform, and the dynamic attribute of the commodity may be: the sales amount of the commodity, the sales amount, the pick-up amount of the right to be placed on the commodity, the remaining amount of the right to be placed on the commodity, the inventory amount of the commodity, the access amount of the commodity, or the transaction record of the commodity. In this implementation, the dynamic attributes of the good include at least one of the attributes described above. Here, the interest for the product refers to a marketing strategy provided by a provider (merchant) of the product, such as a coupon, a discount card, a full discount coupon, a buy-send-one, and the like. In still other embodiments, the service platform is a video-class platform, the target object may be a value-added service released by the video-class platform, and the dynamic attribute associated with the value-added service may be a sales volume of the value-added service, a collection volume of a configured interest of the value-added service, a remaining volume of the interest, or a transaction record of the value-added service. In this embodiment, the dynamic attribute associated with the value added service includes at least one of the attributes described above.
In this embodiment, the static attribute of the target object refers to an attribute corresponding to information that does not change related information of the target object in a live broadcast process, and mainly refers to: and the target object does not have the attribute corresponding to the data changed by the operation of the live audience in the live broadcasting process. For example, for a commodity sold by an e-commerce platform as a target object, the static attributes associated with the commodity may be: the profile of the item, the rights to the configuration of the item, the historical price of the item, the price of the item on other platforms or consumer reviews of the item, and the like. The information is not changed in a live broadcast process. The profile of the goods may include, among other things: the picture, category, model, price, selling point, interest point, evaluation and other information of the commodity. The information is helpful for increasing the presentation of the sales benefits of the commodity, and is convenient for live users to introduce the commodity during live broadcasting. The historical prices of the commodities and the selling prices of the commodities on other platforms can provide more visual contrast information for the live broadcast user, so that the live broadcast user can know the price advantage points of the current commodities more comprehensively, and the live broadcast effect is further improved.
Embodiment 2: the live broadcast user, the provider of the target object or the live broadcast platform can submit the target object used for live broadcast by the live broadcast user to the service platform before live broadcast, and request the service platform to set some initial information of the target object. For example, the initial information of the target object may be: live time of the target object, data of static properties associated with the target object, and initial data of dynamic properties associated with the target object, and so on. In this embodiment, the live broadcast device 10b may obtain an access website of a target object being live broadcast on the service platform 10 c; and showing the access entrance of the target object in the live broadcast room. Alternatively, the access portal may be displayed on the interface of the live room in the form of a control, a link, or the like. The live broadcast audience can jump to the access website of the target object on the service platform through the access entrance, and operate and the like on the service platform aiming at the target object.
The live platform provides the service platform 10c with an identification of live audiences to note that these live audiences originate from the live platform. Alternatively, the identification of the live audience may be an identification of a live user, an identification of a live platform, and so forth. The identification of the live broadcast user can be a first registered user identification registered by the live broadcast user on the live broadcast platform, and the first registered user identification is recorded on the service platform in advance. Correspondingly, the service platform can automatically count data generated by the live audience operating on the target object in the live broadcasting process of the target object according to the identification of the live audience. In this way, when the display device 10a requests the service platform 10c for live data in which the target object is associated with the live process, the service platform 10c may return the live data in which the target object is associated with the live process to the display device 10 a.
When a live broadcast user broadcasts a target object directly, a live broadcast audience often jumps to a network address of the target object on the service platform 10c through the access interface in the live broadcast process, and operates on the target object through the network address. For example, the live audience may trigger the network address to access a trading page into the service platform 10c to access the target object. For another example, the live audience may trigger the network address to access a transaction page entering the service platform, and perform operations such as viewing, transaction, and getting rights and interests configured for the target object on the transaction page.
Based on the above analysis, the service platform 10c may determine, according to the second user registration identifier, a first user registration identifier bound to the second user registration identifier, where the first user registration identifier is a user identifier registered by the live broadcast user on the live broadcast platform; further, the service platform 10c may obtain the live objects bound to the first user registration identifier, and select an object having a live audience to operate from the live objects bound to the live users as a target object that the live users are live.
For the display device 10a, after determining the target object for live broadcasting, live broadcasting data of the target object associated with the live broadcasting process may be requested from the service platform 10c at the live broadcasting device 10 b. In this embodiment, the live data of the target object associated with the live process includes: and the live audience operates on the target object to generate data in the live process of the target object.
Optionally, the operation of the live audience on the target object in the live process of the target object may include: at least one of an access operation to a target object, a transaction operation to a target object, and a claim operation of rights to a live object configuration. Correspondingly, if the live audience performs the operations on the target object in the live process of the target object, the operations are as follows: and performing access operation on the target object, wherein live broadcast data generated by the live broadcast audience performing access operation on the target object in the live broadcast process of the target object can reflect the access amount of the target object. If the operation of the live broadcast audience on the target object in the live broadcast process of the target object is a transaction operation on the target object, the data generated by the live broadcast audience performing the transaction operation on the target object in the live broadcast process of the target object can reflect the sales volume, sales amount, inventory, transaction record and the like of the target object. If the operation performed by the live broadcast audience on the target object in the live broadcast process of the target object is to receive the rights and interests configured for the target object, the data generated by the operation performed by the live broadcast audience on the rights and interests configured for the target object in the live broadcast process of the target object can reflect the receiving amount, the remaining amount and the like of the rights and interests configured for the target object.
In some embodiments, live data associated with a live process by a target object may also include: static attribute data associated with the target object. For the description of the static attribute data of the target object, reference may be made to the relevant contents of the above embodiments, which are not described herein again.
For the static attribute data associated with the live object, the display device 10a may obtain the data of the static attribute associated with the target object from the service platform 10c before the live broadcast starts. Alternatively, the live user may set a target object to be used for live on the display device 10a before the live starts. In this way, the display device 10a may determine the target object live by the live device 10b and request the static attribute data associated with the target object from the service platform 10 c. Alternatively, the display device 10a may send a live data request to the service platform 10c, where the live data request includes a user registration identifier (the second user registration identifier described above) that is registered in advance by the live user on the live data viewing-type application software installed on the display device 10 a. Correspondingly, the service platform 10c analyzes the second user registration identifier from the live data request, obtains a target object to be live broadcast from the live broadcast objects bound to the live broadcast user associated with the second user registration identifier, and obtains data associated with the target object to return to the display device 10 a. The data associated with the target object comprises static attribute data associated with the target object and initial data of dynamic attributes associated with the target object. Accordingly, the display device 10a receives the data associated with the target object sent by the service platform 10c and displays a visual data billboard of the data. Therefore, the live broadcast user can check the static attribute data of the target object in the live broadcast process, and the live broadcast effect is further improved.
In the embodiment of the present application, an implementation form in which the display device 10a requests live data in which the target object is associated with a live process from the service platform 10c is not limited. Several alternative embodiments are exemplified below.
The first optional implementation mode: in this embodiment, the display device 10a may request live data of the target object associated with the live process from the service platform during the live process of the target object. Alternatively, the display device 10a may request the live data of the target object associated with the live process from the service platform in response to the operation of the live user with respect to the live data viewing control.
Optional embodiment two: the display device 10a may request live data of the target object associated with the live process from the service platform 10c according to a set request period or a set request frequency. The service platform 10c may obtain live broadcast data of the target object associated with the live broadcast process in response to the live broadcast data request sent by the display device 10a, and return the live broadcast data to the display device 10 a.
Optional embodiment three: based on the foregoing embodiment 2, after determining the target object that the live broadcast device 10b is currently broadcasting live, the service platform 10c may return data generated by the live broadcast audience during the current operation to the display device 10a when determining that the live broadcast audience performs an operation on the target object in the live broadcast process of the target object. Accordingly, the display device 10a may receive data generated by the live audience in this operation. And processing the data generated by the current operation of the live audience according to the attribute of the target object reflected by the data generated by the current operation of the live audience to obtain a visual data billboard of the data generated by the current operation of the live audience. Furthermore, for the attributes of the target objects which are not reflected by the data generated by the current operation of the live broadcast audience, the original values are kept for displaying.
For example, in the application scenario where the service platform is an e-commerce platform, the target object is a commodity sold by the e-commerce platform, assuming that the attributes associated with the commodity are the sales amount of the commodity, the sales amount, the amount of pickup of the right to the commodity, the remaining amount of the right, and the like, in an application scenario, when the live audience enters the service platform through the access interface provided by the live platform to place an order to purchase the commodity, the operation of the live broadcast audience for ordering and purchasing the commodities at this time can reflect the sales volume and sales amount of the commodities, the receiving amount of the rights and interests of the commodity and the remaining amount of the sales tools are not influenced, the display device 10a can reflect the sales amount and the sales amount of the commodity according to the operation of ordering and purchasing the commodity by the live audience at this time, and processing data generated by the operation of ordering and purchasing the commodities by the direct broadcast audience at this time to obtain a visual display billboard for the sales volume and the sales amount of the commodities. The visual display board for the amount of right to receive the commodity and the remaining amount of the sales tool is kept as it is.
Optional implementation mode four: the service platform 10c is provided with a data return period, and the service platform 10c returns live data of the target object associated with the live broadcast process to the display device 10a according to the set period. That is, each time a data return period arrives, the service platform 10c returns live data in which a target object generated by the period is associated with a live process to the display device 10 a. Accordingly, the display device 10a receives the live data of the periodically generated target object associated with the live process and displays the visual data billboard of the live data of the periodically generated target object associated with the live process.
Further, after requesting live data from the service platform 10c, the display device 10a may present a visual data billboard of the live data on its display screen for the requested live data. In this embodiment, the visual data billboard is a data display form, and can display data visually, help a live user to know information of a target object quickly and visually, and help the live user to master real-time information of the target object in time, so that the live user can introduce the target object more thoroughly during live broadcast, and improve live broadcast effect.
On the other hand, as the live broadcast data of the target object associated with the live broadcast process is directly requested from the background of the service platform, the accuracy of the live broadcast data is higher, the accuracy of the data subsequently displayed on the visual data viewing board is also higher, the accuracy of the displayed information of the target object is improved, and the live broadcast effect can be further improved.
In the embodiment of the application, the implementation form of the visual data billboard of live data is not limited. Optionally, the format of the visual data billboard can include at least one of a picture billboard, a text billboard, a number billboard, a progress bar billboard, a graphical billboard, and a list billboard. Wherein, the graphical billboard can include: at least one of a scatter chart billboard, a graph billboard, and a histogram billboard.
In this embodiment, the target object and the live data associated with the live process may reflect the attributes of the target object. In order to improve the visual display effect, for the live broadcast data with different attributes, visual data boards with different formats can be adopted for display, so that a live broadcast user can know the information associated with the target object more intuitively. Based on this, when the display device 10a displays the visual data billboard of the live data requested from the service platform 10c, the requested live data can be subjected to statistical processing according to the target visual data billboard format adapted to the attribute of the target object reflected by the requested live data, so as to obtain the live data associated with the attribute of the target object. Further, for each format of visual data billboard, the layout configuration of the format of visual data billboard can be preset. In this way, the display device 10a may add the live data associated with the attribute of the target object to the visual data billboard corresponding to the target visual data billboard format according to the layout configuration of the target visual data billboard format, and display the visual data billboard of the data associated with the target object in the layout region corresponding to the display screen. And the format of the visual data billboard of the data related to the target object is the format of the target visual data billboard.
Optionally, the attributes of the target objects reflected by the requested live broadcast data of the display device 10a are different, and the formats of the target visualization data boards adapted to the target objects are also different, and accordingly, the implementation of the statistical processing performed on the requested live broadcast data by the display device 10a is also different. In the following, several embodiments of performing statistical processing on requested live data in conjunction with live data reflecting attributes of target objects are described as examples.
Embodiment A: if the attributes of the target object reflected by the requested live data are as follows: the sales volume, sales amount, rights and interests acquisition amount configured by the target object or the access amount of the target object, the format of the target visualization data billboard matched with the attributes of the target object is as follows: and (6) a graphical billboard. Correspondingly, the display device 10a may perform numerical statistics on the requested live broadcast data according to the format of the graphical signboard, with respect to the attribute of the target object, to obtain a numerical change of the attribute of the target object.
Further, the display device 10a may add the numerical changes of the attributes of the target object to the graphic kanban in a graphical form according to the layout configuration of the graphic kanban, and present the graphic kanban in the corresponding layout region of the attributes of the target object. For example, as shown in fig. 1a, a graphical billboard corresponding to the sales amount, interest acquisition amount configured by the target object, and access amount of the target object is shown in the left area of the display screen. The abscissa of the graph in the graphical billboard can represent live broadcast progress, and the ordinate represents real-time data of attributes associated with target objects reflected by the live broadcast data.
In FIG. 1a, the sales volume of a commodity is illustrated as a volume of a deal, the sales amount is illustrated as a volume of a deal, and the pickup volume of a right is illustrated as a preferential pickup volume. Optionally, accumulated data of commodity sales amount, earning amount of rights and interests configured by the target object, and access amount of the target object may also be displayed on the graph or adjacent areas of the graph.
Optionally, the display device 10a may also be provided with an audio component. The display device 10a may monitor accumulated data of sales amount, drawing amount of rights and interests configured for the target object, and access amount of the target object, and issue related prompt information through the audio component when the accumulated data exceeds a set threshold. For example, at each order deal, the display device 10a issues a voice alert; for another example, the display device 10a issues a voice alert every time a set number of orders is added. The set number can be flexibly set, such as 100, 1000, and the like.
Embodiment B: if the attributes of the target object reflected by the requested live data are as follows: and (4) the format of the target visual data billboard matched with the transaction record is a list billboard. Accordingly, the display device 10a may count the live data reflecting the transaction record of the target object in the requested live data according to the format of the bulletin board.
Further, the display device 10a may add live broadcast data reflecting the transaction record of the target object to the listing signboard according to the layout configuration of the listing signboard, and display the listing signboard of the transaction record in a layout area corresponding to the transaction record. For example, as shown in FIG. 1a, a list billboard reflecting data of a deal record of a target object is presented in the right area of the display screen. The data reflecting the transaction records of the target object may include the user name, the city, the purchase time, and the like of the buyer in the live audience. Desensitization may be performed for the purchaser's username and displayed.
Embodiment C: if the attributes of the target object reflected by the requested live data are as follows: and the format of the target visual data billboard matched with the inventory quantity and the surplus of the right of the target object is a digital billboard and a progress bar billboard. Correspondingly, the display device 10a may perform numerical statistics on the stock quantity or the surplus of the rights and interests of the target object by using the live broadcast data in the format of the digital billboard and/or the progress bar billboard, so as to obtain the stock quantity or the surplus of the rights and interests of the target object.
Further, for the digital signage, the display device 10a may add the numerical value of the remaining amount of the stock quantity or the right of the target object to the corresponding presentation area. For the progress bar signboard, the display device 10a may add a progress corresponding to the numerical value of the remaining amount of the stock quantity or the right of interest of the target object to the progress bar signboard. Further, the display device 10a displays a digital billboard and/or a progress bar billboard in a corresponding layout area of the display screen. For example, as shown in fig. 1c, a digital billboard and a progress bar billboard of the stock quantity of the target object are shown in the right area of the display screen; and the digital billboard of the surplus of the rights and interests is displayed in the middle area of the display screen.
Embodiment D: if the attributes of the target object reflected by the requested live data are as follows: the static attribute of the target object can be displayed by adopting at least one of a graphical board, a list board, a picture board, a text board and a digital board. The following is an exemplary description of goods sold by using the target object as a service platform.
Optionally, if the static attributes associated with the good include: at least one of the introduction of the item, the interest in the configuration of the item, and the price of the item on the other platform, the visual data billboard displaying data for static attributes associated with the item comprises: at least one of a picture billboard, a text billboard, and a digital billboard. Wherein the brief introduction to the commodity in FIG. 1c is shown in the combination of a picture billboard, a text billboard, and a number billboard; the price of the goods on other platforms is shown as a combination of a text billboard and a digital billboard, but is not limited thereto.
If the static attributes associated with the good include: and if the historical price of the commodity is higher than the preset value, displaying a visual data billboard of the data of the static attribute associated with the commodity, wherein the visual data billboard comprises: a graphical billboard and/or a listing billboard. In fig. 1c, the historical prices of the products are shown by the graphic signs, but the present invention is not limited thereto.
It should be noted that, the attributes of the target object reflected by the live broadcast data associated with the live broadcast process of the target object and the implementation form of the visual data billboard of the corresponding attributes are all exemplary illustrations and are not limited thereto.
In the above embodiments a-C, live data reflecting the attributes of the target object may be generated based on different operations of the live audience on the target object during the live broadcast of the target object. For example, if the live audience accesses the target object during the live broadcasting of the target object, the live data generated when the live audience accesses the target object during the live broadcasting of the target object may reflect the access amount of the target object. For another example, if the live audience performs the following operations on the target object in the live process of the target object: and when the target object is traded, live broadcast data generated by the live broadcast audience trading the target object in the live broadcast process of the target object can reflect the sales volume, sales amount, inventory, transaction records and the like of the target object. For another example, if the live audience receives the rights configured for the target object during the live broadcasting of the target object, the live audience receives live data generated by receiving the rights configured for the target object during the live broadcasting of the target object, and the received amount and the remaining amount of the rights configured for the target object may reflect the received rights.
In the embodiment of the application, the visual data billboard capable of reflecting the data with various attributes related to the target object can be displayed on the same page, and the visual data billboard capable of displaying the data with various attributes on the same page can be displayed in a horizontal typesetting format or a vertical typesetting format. For convenience of viewing by a live broadcast user and reduction of inconvenience caused by page turning, as shown in fig. 1a and 1c, a visual data billboard for reflecting data of different attributes associated with a target object, which is displayed on the same page, may be displayed in a horizontal typesetting format.
In the embodiment of the present application, another display screen may be provided within the shooting range of the live device 10b in order to increase interaction with the live audience. In the embodiment of the present application, for convenience of description and distinction, the display screen of the display device 10a is defined as a first display screen, and the display screen set in the shooting range of the live device 10b is defined as a second display screen. The physical machine to which the second display screen belongs may be a terminal device such as a personal computer and a smart phone, and may also be a smart television. In the live broadcast process, the display device 10a can project the visual data billboard of the live broadcast data requested to be displayed on the display screen of the display device to the second display screen, so that the live broadcast device 10b can shoot the visual data billboard of the live broadcast data displayed on the second display screen in the shooting range of the live broadcast device to the live broadcast picture, namely, the visual data billboard of the live broadcast data requested by the display device 10a can be displayed in the live broadcast picture. For the live broadcast audience, the related information of the target object can be known through the live broadcast picture, so that the interaction between the live broadcast user and the live broadcast audience is increased, and the trust of the live broadcast audience to the live broadcast user is increased. The information that the display device 10a projects onto the second display screen may be a visual data billboard of data generated by a live audience operating on a target object in a live broadcast process of the target object, a visual data billboard of static attribute data associated with the target object, or may be a visual data billboard of data generated by a live audience operating on a target object in a live broadcast process of the target object, or may be a visual data billboard of static attribute data associated with the target object. Which information is specifically associated with presenting the target object on the second display screen may be determined by the live user.
It is worth noting that, in the embodiment of the application, the visual data billboard of the data generated by the live audience operating on the target object in the live broadcast process of the target object and the visual data billboard of the static attribute data associated with the target object can be displayed on the same page or different pages, and the specific display layout can be flexibly set. The content, layout, presentation format, etc. of the interfaces shown in fig. 1a to 1c are only exemplary and not limiting.
It should be further noted that, the display system provided in the embodiment of the present application may be a visual live broadcast billboard that can display a target object live broadcast by the live broadcast device 10b and live broadcast data associated with a live broadcast process in the live broadcast process; besides, after the live broadcast is finished, a visual data billboard of the live broadcast data of the target object associated with the live broadcast process can be displayed. This information helps the live user to copy the live program, know the effect of the live program, etc.
Optionally, the display device 10a may also provide a data statistics time window through which the live user can flexibly configure the time for statistics. For example, the live broadcast user can set the time for data monitoring to be 6:00 in the day to 6:00 in the next day, and the problem of live broadcast data spanning days is solved.
Optionally, the service platform 10c may monitor data generated by a live audience operating on a live object in a live process of the live object within a set time period, where the live object is associated with a user registration identifier (a first user registration identifier or a second user registration identifier) of the live user, perform real-time sequencing on values of attributes of the live object reflected by the data, and preferentially generate live data, associated with the live process, of the live object ranked first to the display device 10 a. Accordingly, the display device 10a receives the data and performs a visual data banner that presents the data. The data sent by the service platform 10c to the display device 10a may include: the data generated by the live audience operating on the live objects in the process of live broadcasting the live objects in the front rank can also comprise static data of the live objects in the front rank.
For example, the live broadcast object is a plurality of commodities sold by the service platform, and the service platform 10c may monitor data of the commodities on the live broadcast day and sort the commodities according to sales of the commodities to obtain commodities with a higher sales; and transmits data associated with the commodity whose sales amount is ahead to the display device 10 a. Accordingly, the display device 10a receives the data and performs the presentation.
It should be noted that the target object displayed by the display device 10a may also be decoupled from the live broadcast data associated with the live broadcast process, and the target object is opened to other merchants for personalized customization in a plug-in or Application Programming Interface (API) manner. For example, the information can be provided to a live broadcast platform, an e-commerce platform and the like in a plug-in or API form, and the information to be displayed can be customized according to the requirements of the user.
In addition to the display system embodiment, the embodiment of the present application further provides an information display method. The following is an exemplary explanation from the perspective of the display device.
Fig. 2 is a schematic flowchart of an information displaying method according to an embodiment of the present disclosure. As shown in fig. 2, the method includes:
201. a target object for live broadcast is determined.
202. The live data of the target object associated with the live process is requested from a service platform responding to the live demand of the target object.
203. And displaying the visual data billboard of the requested live broadcast data. Wherein, the requested live broadcast data comprises: and the live audience operates on the target object to generate data in the live process of the target object.
In this embodiment, the display screen of the visual data billboard displaying live broadcast data may be a display screen of live broadcast equipment, and may also be a display screen of other physical equipment; or a display connected with the live device, i.e. one end with two screens. Preferentially, the display screen is the display screen that belongs to different physical equipment with live broadcast equipment or live broadcast equipment adopts one end double screen, and one of them display screen demonstrates the live broadcast picture, and a display screen shows the visual data billboard of the live broadcast data of target object, like this when live broadcast user looks over the relevant data of live broadcast object, can each other not influence live broadcast with the live broadcast user.
In practical applications, a live user may also be called a anchor and may register on a live platform. The live broadcast user can be registered in advance in the live broadcast platform, and the user information registered in advance in the live broadcast platform by the live broadcast user can be called a user registration identifier. Optionally, the user registration identifier may be a pre-registered account of the live user. During live broadcasting, the live broadcasting equipment can log in the live broadcasting platform by utilizing information such as user registration identification, passwords and the like which are registered in the live broadcasting platform in advance. And then, a live broadcast room is set on the live broadcast platform by using live broadcast equipment for live broadcast, and audience users can enter the live broadcast room set by the live broadcast users for watching and interact with the live broadcast users. In the live broadcast process, a live broadcast user can recommend a target object to a live broadcast audience, wherein the live broadcast audience can also be called as an audience of a live broadcast room. The live audience can operate on the target object in the live process of the target object. In this embodiment, the live audience may perform one or more operations in the live process of the target object, and the multiple operations refer to 2 or more than 2 operations. The operation of the live audience on the target object in the live process of the target object may be: the method comprises the following steps that a live audience accesses a target object, the live audience carries out transaction operation on the target object, the live audience draws rights and interests of target object configuration, and the like.
In this embodiment, the target object is a product residing on the service platform. For the description of the implementation forms of the service platform and the target object, reference may be made to the relevant contents of the foregoing embodiments, and details are not described here.
However, in practical applications, the applicant finds that in the live broadcasting process, live broadcast users often cannot acquire accurate real-time information such as inventory and transaction of commodities sold in live broadcast, and the problem of over-sale may occur. Therefore, how to realize the real-time display of the information of the live broadcast commodities becomes a technical problem to be solved urgently.
In order to solve the technical problem, the embodiment of the application provides a live data display scheme. The following describes the live data presentation scheme with reference to the embodiments.
In the present embodiment, in step 201, a target object for live broadcasting is determined. Optionally, as shown in FIG. 1b, a live object setup control may be exposed. The live broadcast user can set the live broadcast object through the live broadcast object setting control. Accordingly, in response to a setting operation for setting a control for a live object, the live object set by the setting operation is acquired as a target object. Optionally, the live user may find a corresponding object through a link of the target object or through a keyword search or the like, and set the object as a live object.
Or, live data viewing application software can be installed to register in advance, and login and the like are performed by using a user registration identifier registered in advance. The user identification registered by the live broadcast user in the live broadcast data viewing application software can be an account number, a user name or identity information of the live broadcast user. In the embodiment of the application, for convenience of description and distinction, a user registration identifier registered by the live broadcast user on the live broadcast platform is defined as a first user registration identifier; and defining the user registration identification registered by the live broadcast user in the live broadcast data viewing application software as a second user registration identification. The first user registration identification and the second user registration identification are in one-to-one correspondence and are recorded on the service platform. Therefore, the service platform can determine the target object which is associated with the second user registration identification and is live broadcast by the live broadcast user according to the second user registration identification which is registered by the live broadcast user in advance.
Based on this, a live data view control (not shown in the figure) may be exposed. The live broadcast user can request the service platform to determine the live broadcast object through the live broadcast data viewing control. Correspondingly, a second user registration identifier can be acquired in response to the triggering operation aiming at the live data viewing control; and requesting the target object which is associated with the second registration identification and is live broadcast by the live broadcast user from the service platform according to the second user registration identification of the live broadcast user.
Optionally, in response to a trigger operation for the live data viewing control, a second user registration identifier may be obtained, and a live data request may be generated according to the second user registration identifier, where the live data request includes the second user registration identifier. Accordingly, the live data request is received and the second user registration identifier is parsed therefrom. Then, a target object which is associated with the second user registration identification and is live by the live user can be determined according to the second user registration identification. For an implementation manner in which the service platform determines, according to the second user registration identifier, that the live user associated with the second user registration identifier is the target object that is live, reference may be made to related contents of implementation manners 1 and 2 in the above system embodiment, which is not described herein again.
For the display device, after determining the target object for live broadcasting, then in step 202, live broadcasting data of the target object associated with the live broadcasting process may be requested from a service platform responding to the live broadcasting requirement of the target object. In this embodiment, the live data of the target object associated with the live process includes: and the live audience operates on the target object to generate data in the live process of the target object.
Optionally, the operation of the live audience on the target object in the live process of the target object may include: at least one of an access operation to a target object, a transaction operation to a target object, and a claim operation of rights to a live object configuration. Correspondingly, if the live audience performs the operations on the target object in the live process of the target object, the operations are as follows: and accessing the target object, wherein data generated by the live audience performing access operation on the target object in the live broadcasting process of the target object can reflect the access amount of the target object. If the live audience carries out the operations on the target object in the live broadcasting process of the target object, the operations are as follows: and performing transaction operation on the target object, wherein data generated by the live broadcast audience performing transaction operation on the target object in the live broadcast process of the target object can reflect the sales volume, sales amount, inventory, transaction record and the like of the target object. If the live audience carries out the operations on the target object in the live broadcasting process of the target object, the operations are as follows: and the data generated by the live broadcast audience performing the receiving operation on the rights configured for the target object in the live broadcast process of the target object can reflect the receiving amount, the residual amount and the like of the rights configured for the target object.
In some embodiments, live data associated with a live process by a target object may also include: static property data of the target object. For the description of the static attribute data of the target object, reference may be made to the relevant contents of the above embodiments, which are not described herein again. For a specific implementation of the display device requesting the static attribute data associated with the target object from the service platform, reference may be made to relevant contents of the above system embodiment, which is not described herein again.
Correspondingly, the display equipment receives live broadcast data which is sent by the service platform and is associated with the live broadcast process of the target object, and displays a visual data billboard of the requested live broadcast data. Therefore, the live broadcast user can check the static attribute data of the target object in the live broadcast process, and the live broadcast effect is further improved.
In the embodiment of the application, the implementation form of requesting the live data associated with the live process of the target object from the service platform is not limited. Several alternative embodiments are exemplified below.
The first optional implementation mode: in this embodiment, live data of the target object associated with the live process may be requested from the service platform during the live process of the target object. Optionally, the display device may request live data associated with the live process from the service platform in response to operation of the live user with respect to the live data viewing control.
Optional embodiment two: the live data of the target object associated with the live process can be requested from the service platform according to a set request period or a set request frequency. And for the service platform, responding to a live broadcast data request sent by the display equipment, acquiring the live broadcast data of the target object associated with the live broadcast process, and returning the live broadcast data to the display equipment.
Optional embodiment three: based on the foregoing embodiment 2, after determining that the target object is live broadcast by the live broadcast device, the service platform returns data generated by the live broadcast audience during the current operation to the display device whenever it is determined that the live broadcast audience operates on the target object in the live broadcast process of the target object. Correspondingly, the display device can receive the data generated by the current operation of the live audience, and process the data generated by the current operation of the live audience according to the attribute of the target object reflected by the data generated by the current operation of the live audience, so as to obtain the visual data billboard of the data generated by the current operation of the live audience. Furthermore, for the attributes of the target objects which are not reflected by the data generated by the current operation of the live broadcast audience, the original values are kept for displaying.
Optional implementation mode four: the service platform is provided with a data return period, and returns live broadcast data of the target object associated with the live broadcast process to the display equipment according to the set period. That is, each time a data return period arrives, the service platform returns live data generated in the period and associated with a live process to the display device. Accordingly, the display device receives the live broadcast data of the target object generated in the period and associated with the live broadcast process, and displays the visual data billboard of the live broadcast data of the target object generated in the period and associated with the live broadcast process.
Further, after acquiring the live data of the target object associated with the live process, the display device may display a visual data billboard of the live data on a display screen of the display device. In this embodiment, the visual data billboard is a data display form, and can display data visually, help a live user to know information of a target object quickly and visually, and help the live user to master real-time information of the target object in time, so that the live user can introduce the target object more thoroughly during live broadcast, and improve live broadcast effect.
On the other hand, as the live broadcast data of the target object associated with the live broadcast process is directly requested from the background of the service platform, the accuracy of the live broadcast data is higher, the accuracy of the data subsequently displayed on the visual data viewing board is also higher, the accuracy of the displayed information of the target object is improved, and the live broadcast effect can be further improved.
In the embodiment of the application, the implementation form of the visual data billboard of live data is not limited. Optionally, the visual data billboard can include at least one of a picture billboard, a text billboard, a number billboard, a progress bar billboard, a graphical billboard, and a list billboard. Wherein, the graphical billboard can include: at least one of a scatter chart billboard, a graph billboard, and a histogram billboard.
In this embodiment, the live data of the target object associated with the live process may reflect the attributes associated with the target object. In order to improve the visual display effect, for the live broadcast data with different attributes, visual data boards with different formats can be adopted for display, so that a live broadcast user can know the information associated with the target object more intuitively. Based on the method, when the visual data billboard of the live data requested from the service platform is displayed, the requested live data can be subjected to statistical processing according to the target visual data billboard format matched with the attribute of the target object reflected by the requested live data, and the live data related to the attribute of the target object is obtained. Further, for the visual data billboard in each format, the layout configuration of the visual data billboard in the format can be preset; and according to the layout configuration of the target visual data billboard format, adding the live data associated with the attribute of the target object to the visual data billboard corresponding to the target visual data billboard format, and displaying the visual data billboard of the data associated with the target object in the layout area corresponding to the display screen. And the format of the visual data billboard of the data related to the target object is the format of the target visual data billboard.
Optionally, attributes of target objects reflected by the requested live broadcast data are different, formats of target visualization data boards adapted to the target objects are also different, and accordingly, implementation manners of performing statistical processing on the requested live broadcast data are also different. In the following, several embodiments of performing statistical processing on requested live data in conjunction with live data reflecting attributes of target objects are described as examples.
Embodiment A: if the attributes of the target object reflected by the requested live data are as follows: the sales volume, sales amount, rights and interests acquisition amount configured by the target object or the access amount of the target object, the format of the target visualization data billboard matched with the attributes of the target object is as follows: and (6) a graphical billboard. Correspondingly, numerical statistics can be performed on the requested live broadcast data according to the format of the graphical signboard and aiming at the attribute of the target object, so that the numerical change of the attribute of the target object is obtained.
Further, the value changes of the attributes of the target object can be added to the graphical kanban in a graphical form according to the layout configuration of the graphical kanban, and the graphical kanban is displayed in the corresponding layout area of the attributes of the target object.
Embodiment B: if the attributes of the target object reflected by the requested live data are as follows: and (4) the format of the target visual data billboard matched with the transaction record is a list billboard. Correspondingly, the live broadcast data of the transaction record of the target object in the requested live broadcast data can be counted according to the format of the list billboard.
Further, according to the layout configuration of the bulletin board, live broadcast data reflecting the transaction record of the target object can be added to the bulletin board, and the bulletin board of the transaction record is displayed in a layout area corresponding to the transaction record.
Embodiment C: if the attributes associated with the target object reflected by the requested live data are: and the format of the target visual data billboard matched with the inventory quantity and the surplus of the right of the target object is a digital billboard and a progress bar billboard. Correspondingly, numerical statistics can be carried out on the stock or the surplus of the rights and interests of the target object by utilizing the live broadcast data according to the format of the digital billboard and/or the progress bar billboard, so that the stock or the surplus of the rights and interests of the target object is obtained.
Further, for the digital signage, the numerical value of the remaining amount of the stock or the right of the target object may be added to the corresponding display area. For the progress bar signboard, the progress corresponding to the numerical value of the stock quantity or the remaining amount of the right and interest of the target object may be added to the progress bar signboard. Further, a digital billboard and/or a progress bar billboard are displayed in the corresponding layout area of the display screen.
Embodiment D: if the correlation attribute of the target object reflected by the requested live data is as follows: the static attribute of the target object can be displayed by adopting at least one of a graphical board, a list board, a picture board, a text board and a digital board. The following is an exemplary description of goods sold by using the target object as a service platform.
Optionally, if the static attributes associated with the good include: at least one of a profile of the item, a configured interest for the item, and a price of the item on another platform, the visual data billboard that displays data for static attributes associated with the item comprises: at least one of a picture billboard, a text billboard, and a digital billboard.
If the static attributes associated with the good include: and if the historical price of the commodity is higher than the preset value, displaying a visual data billboard of the data of the static attribute associated with the commodity, wherein the visual data billboard comprises: a graphical billboard and/or a listing billboard.
It should be noted that, the attributes of the target object reflected by the live broadcast data associated with the live broadcast process of the target object and the implementation form of the visual data billboard of the corresponding attributes are all exemplary illustrations and are not limited thereto.
In the above embodiments a-C, live data reflecting the attributes of the target object may be generated based on different operations of the live audience on the target object during the live broadcast of the target object. For example, if the live audience accesses the target object during the live broadcasting of the target object, the live data generated when the live audience accesses the target object during the live broadcasting of the target object may reflect the access amount of the target object. For example, if the live audience deals with the target object during the live broadcasting of the target object, live data generated by the live audience dealing with the target object during the live broadcasting of the target object may reflect the sales volume, sales amount, inventory amount, transaction record, and the like of the target object. For another example, if the live audience is operated to receive the rights configured for the target object during the live broadcasting of the target object, the live data generated by the live audience receiving the rights configured for the target object during the live broadcasting of the target object may reflect the received amount and the remaining amount of the rights configured for the target object.
In the embodiment of the application, the visual data billboard capable of reflecting the data with various attributes related to the target object can be displayed on the same page, and the visual data billboard capable of displaying the data with various attributes on the same page can be displayed in a horizontal typesetting format or a vertical typesetting format. In order to facilitate the viewing of the live broadcast user and reduce the inconvenience caused by page turning, the visual data billboard which is displayed on the same page and used for reflecting the data of different attributes associated with the target object can be displayed by adopting a horizontal typesetting format.
In the embodiment of the application, in order to increase the interaction with the live audience, another display screen can be arranged in the shooting range of the live equipment. In the embodiment of the application, for convenience of description and distinction, a display screen of a display device is defined as a first display screen, and a display screen arranged in a shooting range of a live broadcast device is defined as a second display screen. The physical machine to which the second display screen belongs may be a terminal device such as a personal computer and a smart phone, and may also be a smart television. In the live broadcast process, the display equipment can project the visual data billboard of the live broadcast data which is displayed on the display screen of the display equipment and requested to the second display screen, so that the live broadcast equipment can shoot the visual data billboard of the live broadcast data which is displayed on the second display screen in the shooting range of the live broadcast equipment into a live broadcast picture, namely the visual data billboard of the live broadcast data which is requested to the live broadcast picture can be displayed in the live broadcast picture. For the live broadcast audience, the related information of the target object can be known through the live broadcast picture, so that the interaction between the live broadcast user and the live broadcast audience is increased, and the trust of the live broadcast audience to the live broadcast user is increased. The information that the display device casts the screen onto the second display screen may be a visual data billboard of data generated by the live audience operating on the target object in the live broadcast process of the target object, a visual data billboard of static attribute data associated with the target object, or may be a visual data billboard of data generated by the live audience operating on the target object in the live broadcast process of the target object, or may be a visual data billboard of static attribute data associated with the target object. Which information is specifically associated with presenting the target object on the second display screen may be determined by the live user.
It should be noted that the execution subjects of the steps of the methods provided in the above embodiments may be the same device, or different devices may be used as the execution subjects of the methods. For example, the execution subjects of steps 201 and 202 may be device a; for another example, the execution subject of step 201 may be device a, and the execution subject of step 202 may be device B; and so on.
In addition, in some of the flows described in the above embodiments and the drawings, a plurality of operations are included in a specific order, but it should be clearly understood that the operations may be executed out of the order presented herein or in parallel, and the sequence numbers of the operations, such as 201, 202, etc., are merely used for distinguishing different operations, and the sequence numbers do not represent any execution order per se. Additionally, the flows may include more or fewer operations, and the operations may be performed sequentially or in parallel.
Accordingly, embodiments of the present application also provide a computer-readable storage medium storing computer instructions, which, when executed by one or more processors, cause the one or more processors to perform the relevant steps in the method shown in fig. 2 and its alternative embodiment.
Fig. 3 is a schematic structural diagram of a terminal device according to an embodiment of the present application. As shown in fig. 3, the display apparatus includes: a memory 30a, a processor 30b, a display 30c and a communication component 30 d. The memory 30a is used for storing computer programs.
The processor 30b is coupled to the memory 30a for executing a computer program for: determining a target object for live broadcasting; requesting live data associated with a live process for the target object from a service platform responding to the live demand for the target object through the communication component 30 d; displaying the visual data billboard of the requested live broadcast data on the display screen 30 c; wherein, the requested live broadcast data comprises: and the live audience operates on the target object to generate data in the live process of the target object.
Optionally, the format of the visual data billboard includes: at least one of a picture billboard, a text billboard, a digital billboard, a progress bar billboard, a graphical billboard and a list billboard; wherein, graphical billboard includes: at least one of a scatter chart billboard, a graph billboard, and a histogram billboard.
Alternatively, the live data may reflect various attributes of the target object; and displaying the visual data display board which is deployed on the same page and used for reflecting the data of different attributes associated with the target object by adopting a horizontal typesetting format.
In some embodiments, when determining that the target object is live on the live device, the processor 30b is specifically configured to: displaying a live object setting control on the display screen 30 c; and responding to the setting operation of the setting control for the live broadcast object, and acquiring the live broadcast object set by the setting operation as a target object.
In other embodiments, when determining that the target object is live on the live device, the processor 30b is specifically configured to: displaying a live broadcast data viewing control; responding to the trigger operation aiming at the live data viewing control, and acquiring a user registration identifier; and requesting the live broadcast user associated with the user registration identifier to be the live broadcast target object from the service platform according to the user registration identifier.
Further, when requesting the service platform for the target object that is currently broadcast by the live user associated with the user registration identifier, the processor 30b is specifically configured to: and sending a live broadcast data request to the service platform, wherein the live broadcast data request contains a user registration identifier so that the service platform can determine a target object which is associated with the user registration identifier and is live broadcast by a live broadcast user.
In still other embodiments, the processor 30b, when requesting live data associated with a live process of the target object, is specifically configured to: requesting live broadcast data of the target object associated with a live broadcast process according to a preset request frequency from a service platform responding to the live broadcast requirement of the target object through a communication component 30 d; or, the data generated by the live audience this time operation, which is returned by the service platform when it is determined that the live audience operates on the target object in the live broadcasting process of the target object, is received through the communication component 30 d.
Optionally, the operation performed by the live audience on the target object during the live broadcast of the target object includes: at least one of an access operation to the target object, a transaction operation to the target object, and a claim operation of rights configured to the live object.
In some embodiments, the processor 30b, when displaying the visual data billboard of live data, is specifically configured to: according to a target visual data billboard format which is adaptive to the attribute of the target object and reflected by the requested live data, performing statistical processing on the requested live data to obtain live data associated with the attribute of the target object; adding live broadcast data associated with the attribute of the target object to a visual data billboard corresponding to the target visual data billboard format according to the layout configuration of the preset target visual data billboard format; and displaying the visual data billboard of the live broadcast data associated with the attribute of the target object in a layout area corresponding to the display screen 30 c.
Further, when performing statistical processing on the live broadcast data, the processor 30b is specifically configured to: if the attributes associated with the target object reflected by the live data are as follows: if the attributes of the target object reflected by the requested live data are: and carrying out numerical statistics on the requested live broadcast data according to the format of the graphical signboard and aiming at the attribute of the target object to obtain the numerical change of the attribute of the target object.
Optionally, when performing statistical processing on the live broadcast data, the processor 30b is specifically configured to: if the attributes of the target object reflected by the live broadcast data are as follows: and counting live broadcast data reflecting the transaction record of the target object in the requested live broadcast data according to the format of the list billboard if the format of the target visual billboard is the list billboard.
Optionally, when performing statistical processing on the live broadcast data, the processor 30b is specifically configured to: if the attributes associated with the target object reflected by the requested live data are: and counting the quantity of the stock or the surplus of the rights and interests of the target object according to the requested live broadcast data by using the format of the digital signboard and/or the format of the progress bar signboard to obtain the stock or the surplus of the rights and interests of the target object.
Optionally, if the live audience performs an operation on the target object in the live process of the target object, the operation is to: and performing transaction operation on the target object, wherein the attributes of the target object reflected by the requested live broadcast data comprise: at least one of a sales amount, an inventory amount of the target object, and a transaction record of the target object;
if the operation of the live audience for the target object in the live broadcasting process of the target object is as follows: and performing an access operation on the target object, wherein the attributes of the target object reflected by the requested live data comprise: an amount of access of the target object;
if the operation of the live audience for the target object in the live broadcasting process of the target object is as follows: and performing a claim operation on the rights and interests configured for the target object, wherein the attributes of the target object reflected by the requested live broadcast data comprise: a claim amount and/or a remaining amount of the benefit.
Optionally, the processor 30b is further configured to: displaying an inventory increasing control in an area of a visual data billboard displaying the inventory of the target object, so that a live broadcast user can remind a provider of the target object to replenish the target object by increasing the inventory control when determining that the inventory of the target object is insufficient; or displaying an inventory increasing control in the area of the visual data billboard displaying the inventory of the target object, and monitoring the inventory of the target object; and when the stock of the target object is less than or equal to the set stock threshold, activating an inventory increasing control so that the live broadcast user reminds a provider of the target object to replenish the target object through the inventory increasing control.
Optionally, the processor 30b is further configured to: displaying an equity increasing control in an area of the visual data billboard displaying the residual amount of the equity, so that a live broadcast user can remind a provider of a target object to increase the equity through the equity increasing control when the residual amount of the equity is determined to be insufficient; or displaying a rights and interests increasing control in the area of the visual data billboard displaying the remaining rights and interests, and monitoring the remaining rights and interests; and when the residual amount of the rights is less than or equal to the set number threshold, activating a rights adding control so that the live broadcast user reminds the provider of the target object to add the rights through the rights adding control.
In some embodiments, live data further comprises: static attribute data of the target object; the static attribute data is data of the target object which is not changed by the operation of a live audience in the live broadcasting process.
Optionally, the target object is a commodity sold by the service platform; the static attribute data of the goods includes: at least one of a profile of the item, an interest in configuration of the item, a historical price of the item, and a price of the item on other platforms.
Optionally, if the static attribute data associated with the commodity includes: at least one of the introduction of the merchandise, the interest in the configuration of the merchandise, and the price of the merchandise on the other platform, the visual data billboard displaying the static attribute data associated with the merchandise comprises: at least one of a picture billboard, a text billboard and a digital billboard; if the static attribute data associated with the goods comprises: and if the historical price of the commodity is high, the visual data billboard for displaying the static attribute data associated with the commodity comprises the following steps: a graphical billboard and/or a listing billboard.
In some embodiments, the processor 30b is further configured to: and the requested visual data billboard of the live broadcast data is projected to another display screen in the shooting range of the live broadcast equipment for the live broadcast target object, so that the requested visual data billboard of the live broadcast data is displayed in the live broadcast picture.
In some optional embodiments, as shown in fig. 3, the terminal device may further include: power supply component 30e, audio component 30f, etc. Only some of the components are schematically shown in fig. 3, and it does not mean that the terminal device must include all of the components shown in fig. 3, nor that the terminal device can include only the components shown in fig. 3.
In embodiments of the present application, the memory is used to store computer programs and may be configured to store other various data to support operations on the device on which it is located. Wherein the processor may execute a computer program stored in the memory to implement the corresponding control logic. The memory may be implemented by any type or combination of volatile or non-volatile memory devices, such as Static Random Access Memory (SRAM), electrically erasable programmable read-only memory (EEPROM), erasable programmable read-only memory (EPROM), programmable read-only memory (PROM), read-only memory (ROM), magnetic memory, flash memory, magnetic or optical disks.
In the embodiments of the present application, the processor may be any hardware processing device that can execute the above described method logic. Alternatively, the processor may be a Central Processing Unit (CPU), a Graphics Processing Unit (GPU), or a Micro Controller Unit (MCU); programmable devices such as Field-Programmable Gate arrays (FPGAs), Programmable Array Logic devices (PALs), General Array Logic devices (GAL), Complex Programmable Logic Devices (CPLDs), etc. may also be used; or Advanced Reduced Instruction Set (RISC) processors (ARM), or System On Chip (SOC), etc., but is not limited thereto.
In embodiments of the present application, the communication component is configured to facilitate wired or wireless communication between the device in which it is located and other devices. The device in which the communication component is located can access a wireless network based on a communication standard, such as WiFi, 2G or 3G, 4G, 5G or a combination thereof. In an exemplary embodiment, the communication component receives a broadcast signal or broadcast related information from an external broadcast management system via a broadcast channel. In an exemplary embodiment, the communication component may also be implemented based on Near Field Communication (NFC) technology, Radio Frequency Identification (RFID) technology, infrared data association (IrDA) technology, Ultra Wideband (UWB) technology, Bluetooth (BT) technology, or other technologies.
In the embodiment of the present application, the display screen may include a Liquid Crystal Display (LCD) and a Touch Panel (TP). If the display screen includes a touch panel, the display screen may be implemented as a touch screen to receive an input signal from a user. The touch panel includes one or more touch sensors to sense touch, slide, and gestures on the touch panel. The touch sensor may not only sense the boundary of a touch or slide action, but also detect the duration and pressure associated with the touch or slide operation.
In embodiments of the present application, a power supply component is configured to provide power to various components of the device in which it is located. The power components may include a power management system, one or more power supplies, and other components associated with generating, managing, and distributing power for the device in which the power component is located.
In embodiments of the present application, the audio component may be configured to output and/or input audio signals. For example, the audio component includes a Microphone (MIC) configured to receive an external audio signal when the device in which the audio component is located is in an operational mode, such as a call mode, a recording mode, and a voice recognition mode. The received audio signal may further be stored in a memory or transmitted via a communication component. In some embodiments, the audio assembly further comprises a speaker for outputting audio signals. For example, for devices with language interaction functionality, voice interaction with a user may be enabled through an audio component, and so forth.
The terminal device provided by this embodiment can determine a target object for live broadcasting, request live broadcasting data associated with a live broadcasting process of the target object from the service platform, and display a visual data billboard of the requested live broadcasting data. In this embodiment, the visual data billboard is in a data display form, and can visually display requested live data, help live users to quickly and visually know information of a target object, and help live users to timely master real-time information of the target object, so that the live users can introduce the target object more thoroughly and comprehensively during live broadcasting, and improve live broadcasting effects.
On the other hand, as the live broadcast data of the target object associated with the live broadcast process is directly requested from the background of the service platform, the accuracy of the live broadcast data is higher, the accuracy of the data subsequently displayed on the visual data viewing board is also higher, the accuracy of the displayed information of the target object is improved, and the live broadcast effect can be further improved.
It should be noted that, the descriptions of "first", "second", etc. in this document are used for distinguishing different messages, devices, modules, etc., and do not represent a sequential order, nor limit the types of "first" and "second" to be different.
As will be appreciated by one skilled in the art, embodiments of the present invention may be provided as a method, system, or computer program product. Accordingly, the present invention may take the form of an entirely hardware embodiment, an entirely software embodiment or an embodiment combining software and hardware aspects. Furthermore, the present invention may take the form of a computer program product embodied on one or more computer-usable storage media (including, but not limited to, disk storage, CD-ROM, optical storage, and the like) having computer-usable program code embodied therein.
The present invention is described with reference to flowchart illustrations and/or block diagrams of methods, apparatus (systems), and computer program products according to embodiments of the invention. It will be understood that each flow and/or block of the flow diagrams and/or block diagrams, and combinations of flows and/or blocks in the flow diagrams and/or block diagrams, can be implemented by computer program instructions. These computer program instructions may be provided to a processor of a general purpose computer, special purpose computer, embedded processor, or other programmable data processing apparatus to produce a machine, such that the instructions, which execute via the processor of the computer or other programmable data processing apparatus, create means for implementing the functions specified in the flowchart flow or flows and/or block diagram block or blocks.
These computer program instructions may also be stored in a computer-readable memory that can direct a computer or other programmable data processing apparatus to function in a particular manner, such that the instructions stored in the computer-readable memory produce an article of manufacture including instruction means which implement the function specified in the flowchart flow or flows and/or block diagram block or blocks.
These computer program instructions may also be loaded onto a computer or other programmable data processing apparatus to cause a series of operational steps to be performed on the computer or other programmable apparatus to produce a computer implemented process such that the instructions which execute on the computer or other programmable apparatus provide steps for implementing the functions specified in the flowchart flow or flows and/or block diagram block or blocks.
In a typical configuration, a computing device includes one or more processors (CPUs), input/output interfaces, network interfaces, and memory.
The memory may include forms of volatile memory in a computer readable medium, Random Access Memory (RAM) and/or non-volatile memory, such as Read Only Memory (ROM) or flash memory (flash RAM). Memory is an example of a computer-readable medium.
Computer-readable media, including both non-transitory and non-transitory, removable and non-removable media, may implement information storage by any method or technology. The information may be computer readable instructions, data structures, modules of a program, or other data. Examples of computer storage media include, but are not limited to, phase change memory (PRAM), Static Random Access Memory (SRAM), Dynamic Random Access Memory (DRAM), other types of Random Access Memory (RAM), Read Only Memory (ROM), Electrically Erasable Programmable Read Only Memory (EEPROM), flash memory or other memory technology, compact disc read only memory (CD-ROM), Digital Versatile Discs (DVD) or other optical storage, magnetic cassettes, magnetic tape magnetic disk storage or other magnetic storage devices, or any other non-transmission medium that can be used to store information that can be accessed by a computing device. As defined herein, a computer readable medium does not include a transitory computer readable medium such as a modulated data signal and a carrier wave.
It should also be noted that the terms "comprises," "comprising," or any other variation thereof, are intended to cover a non-exclusive inclusion, such that a process, method, article, or apparatus that comprises a list of elements does not include only those elements but may include other elements not expressly listed or inherent to such process, method, article, or apparatus. Without further limitation, an element defined by the phrase "comprising an … …" does not exclude the presence of other like elements in a process, method, article, or apparatus that comprises the element.
The above description is only an example of the present application and is not intended to limit the present application. Various modifications and changes may occur to those skilled in the art. Any modification, equivalent replacement, improvement, etc. made within the spirit and principle of the present application should be included in the scope of the claims of the present application.
Claims (22)
1. An information display method, comprising:
determining a target object for live broadcasting;
requesting live data of the target object associated with a live broadcast process from a service platform responding to the live broadcast requirement of the target object;
displaying a visual data billboard of the requested live broadcast data;
wherein the requested live data comprises: and the live audience operates the data generated by the target object in the live broadcasting process of the target object.
2. The method of claim 1, wherein the determining a target object for live broadcasting comprises:
displaying a live broadcast object setting control;
and responding to the setting operation of setting a control aiming at the live broadcast object, and acquiring the live broadcast object set by the setting operation as the target object.
3. The method of claim 1, wherein the determining a target object for live broadcasting comprises:
displaying a live broadcast data viewing control;
responding to the trigger operation aiming at the live data viewing control, and acquiring a user registration identifier;
and requesting a live broadcast user live broadcast target object associated with the user registration identifier from the service platform according to the user registration identifier.
4. The method of claim 3, wherein the requesting, from the service platform, a target object that a live user associated with the user registration identifier is live according to the user registration identifier comprises:
and sending a live broadcast data request to the service platform, wherein the live broadcast data request contains the user registration identifier so that the service platform can determine that a live broadcast user associated with the user registration identifier is a target object which is live broadcast.
5. The method of claim 1, wherein the requesting live data associated with a live process from a service platform responsive to the live demand of the target object comprises:
and requesting the live broadcast data of the target object associated with the live broadcast process according to a preset request frequency from a service platform responding to the live broadcast requirement of the target object.
6. The method of claim 5, wherein the operation performed by the live audience on the target object during the live broadcast of the target object comprises: at least one of an access operation to the target object, a transaction operation to the target object, and a claim operation of rights configured to the live object.
7. The method of any of claims 1-6, wherein the format of the visual data billboard comprises: at least one of a picture billboard, a text billboard, a digital billboard, a progress bar billboard, a graphical billboard and a list billboard; wherein, the graphical billboard includes: at least one of a scatter chart billboard, a graph billboard, and a histogram billboard.
8. The method of any of claims 1-6, wherein the live data may reflect a variety of attributes of a target object; and displaying the visual data display board which is deployed on the same page and used for reflecting the data of different attributes associated with the target object by adopting a horizontal typesetting format.
9. The method of any one of claims 1-6, wherein the presenting the requested visual data banner of live data comprises:
according to a target visual data billboard format which is adaptive to the attribute of the target object and reflected by the requested live data, performing statistical processing on the requested live data to obtain live data associated with the attribute of the target object;
adding live broadcast data associated with the attribute of the target object to a visual data billboard corresponding to the target visual data billboard format according to the layout configuration of the preset target visual data billboard format;
and displaying the visual data billboard of the live broadcast data associated with the attribute of the target object in a layout area corresponding to a display screen.
10. The method as claimed in claim 9, wherein the performing statistical processing on the requested live broadcast data according to a target visualization data billboard format adapted to the attribute of the target object reflected by the requested live broadcast data to obtain a visualization data billboard of live broadcast data associated with the attribute of the target object includes:
if the attributes of the target object reflected by the requested live data are: and carrying out numerical statistics on the requested live broadcast data according to the format of the graphical signboard and aiming at the attribute of the target object to obtain the numerical change of the attribute of the target object.
11. The method of claim 9, wherein the performing statistical processing on the requested live data according to a target visualization data billboard format adapted to the attribute of the target object reflected by the requested live data to obtain live data associated with the attribute of the target object comprises:
if the attributes associated with the target object reflected by the live broadcast data are as follows: and counting live broadcast data reflecting the transaction record of the target object in the requested live broadcast data according to the format of the list billboard if the format of the target visual billboard is the list billboard.
12. The method of claim 9, wherein the performing statistical processing on the requested live data according to a target visualization data billboard format adapted to the attribute of the target object reflected by the requested live data to obtain live data associated with the attribute of the target object comprises:
if the attributes associated with the target object reflected by the requested live data are: and counting the quantity of the stock or the surplus of the rights and interests of the target object according to the requested live broadcast data by using the format of the digital signboard and/or the format of the progress bar signboard to obtain the stock or the surplus of the rights and interests of the target object.
13. The method of claim 9, wherein if the live audience performs the operation on the target object during the live broadcasting of the target object, the operation is to: and performing transaction operation on the target object, wherein the attributes of the target object reflected by the requested live broadcast data comprise: at least one of a sales amount, an inventory amount of the target object, and a transaction record of the target object;
if the operation of the live audience for the target object in the live broadcasting process of the target object is as follows: and performing an access operation on the target object, wherein the attributes of the target object reflected by the requested live data comprise: an amount of access of the target object;
if the operation of the live audience for the target object in the live broadcasting process of the target object is as follows: and performing a claim operation on the rights and interests configured for the target object, wherein the attributes of the target object reflected by the requested live broadcast data comprise: a claim amount and/or a remaining amount of the benefit.
14. The method of claim 12, wherein the method further comprises:
displaying an inventory increasing control in an area of a visual data billboard displaying the inventory of the target object, so that a live broadcast user can remind a provider of the target object of replenishing goods for the target object through the inventory increasing control when the inventory of the target object is determined to be insufficient; or,
displaying an inventory increasing control in an area of a visual data billboard displaying the inventory of the target object, and monitoring the inventory of the target object; and when the stock quantity of the target object is less than or equal to a set stock threshold value, activating the stock adding control so that the live broadcast user reminds a provider of the target object to replenish the target object through the stock adding control.
15. The method of claim 12, wherein the method further comprises:
displaying an added interest control in an area of the visual data billboard displaying the residual amount of the interest, so that a live broadcast user can remind a provider of the target object to add the interest through the added interest control when the residual amount of the interest is determined to be insufficient; or,
displaying a rights and interests increasing control in an area of the visual data billboard displaying the residual rights and interests, and monitoring the residual rights and interests; and when the residual amount of the rights and interests is less than or equal to a set number threshold value, activating the rights and interests increasing control so that the live broadcast user can remind the provider of the target object of increasing the rights and interests through the rights and interests increasing control.
16. The method of claim 1, wherein the requested live data further comprises: static attribute data associated with the target object; the static attribute data is data of the target object which is not changed by the operation of the live audience in the live broadcasting process.
17. The method of claim 16, wherein the target object is a commodity sold by a service platform; the static attribute data associated with the commodity includes: at least one of a profile of the item, a benefit of the configuration of the item, a historical price of the item, and a price of the item at another platform.
18. The method of claim 17, wherein, if the static attribute data associated with the good comprises: at least one of the introduction of the commodity, the rights and interests of the configuration of the commodity and the price of the commodity on other platforms, the format of the visual data billboard for displaying the static attribute data associated with the commodity comprises: at least one of a picture billboard, a text billboard and a digital billboard;
if the static attribute data associated with the commodity comprises: the format of the visual data billboard displaying the static attribute data associated with the commodity comprises: a graphical billboard and/or a listing billboard.
19. The method of any of claims 1-6, further comprising:
and the visual data billboard of the requested live broadcast data is projected to a display screen in a shooting range of live broadcast equipment for live broadcasting the target object, so that the visual data billboard of the requested live broadcast data is displayed in a live broadcast picture.
20. A terminal device, comprising: a memory, a processor, a display screen, and a communication component; wherein the memory is used for storing a computer program;
the processor is coupled to the memory for executing the computer program for: determining a target object for live broadcasting; requesting, by the communication component, live data associated with a live process for the target object from a service platform responsive to the live demand for the target object; displaying a visual data billboard of the requested live broadcast data on the display screen; wherein the requested live data comprises: and the live audience operates the data generated by the target object in the live broadcasting process of the target object.
21. A visual data billboard display system for live broadcast comprising: the system comprises display equipment, live broadcast equipment and a service platform; the live broadcast equipment can be used for live broadcast of a target object by a live broadcast user; the service platform is used for responding to the live broadcast requirement of the target object;
the display device is used for determining a target object for live broadcasting; requesting, from the service platform, live data of the target object associated with a live process; displaying the visual data billboard of the requested live broadcast data; wherein the requested live data comprises: and the live audience operates the data generated by the target object in the live broadcasting process of the target object.
22. The system of claim 21, wherein the display device is another physical machine different from the live device; or the display equipment is a display connected with the live broadcast equipment.
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