CN110969470A - APP popularization condition monitoring method, storage medium, electronic device and system - Google Patents

APP popularization condition monitoring method, storage medium, electronic device and system Download PDF

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Publication number
CN110969470A
CN110969470A CN201811161886.2A CN201811161886A CN110969470A CN 110969470 A CN110969470 A CN 110969470A CN 201811161886 A CN201811161886 A CN 201811161886A CN 110969470 A CN110969470 A CN 110969470A
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user terminal
advertisement identifier
promotion
sent
app
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代坤鹏
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Wuhan Douyu Network Technology Co Ltd
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Wuhan Douyu Network Technology Co Ltd
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0242Determining effectiveness of advertisements
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0277Online advertisement

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Abstract

The invention discloses an APP (application) popularization condition monitoring method, a storage medium, electronic equipment and a system, and relates to the technical field of APP popularization, wherein the method comprises the following steps: the method comprises the steps that a popularization platform publishes an APP popularization link, and after a user terminal clicks the APP popularization link and completes registration of a new user account, the popularization platform obtains an advertisement identifier of the user terminal; the promotion platform sends the advertisement identifier of the user terminal to a first storage library of an APP server database for storage; when a user terminal logs in by using a new user account, the user terminal packs the advertisement identifier and the equipment number of the user terminal and sends the advertisement identifier and the equipment number to a second storage library of the APP server database for storage; when the advertisement identifier sent by the promotion platform is consistent with the advertisement identifier sent by the user terminal, and the device number sent by the user terminal is unique in the second repository, the APP promotion of the promotion platform is indicated to be effective. The invention can judge the effectiveness of APP popularization only by a data comparison mode, and is convenient to monitor the popularization effect of the popularization platform.

Description

APP popularization condition monitoring method, storage medium, electronic device and system
Technical Field
The invention relates to the technical field of APP popularization, in particular to an APP popularization condition monitoring method, a storage medium, electronic equipment and a system.
Background
At present, a lot of applications are downloaded by using an APP downloading mode, but another downloading mode exists, namely, a promotion link is released through third-party software or a promotion platform, and a user clicks the promotion link to download and register an account;
therefore, an APP operator needs to master the APP promotion effect, the traditional APP promotion condition monitoring mode is complex, the promotion platform needs to be in service data intercommunication with the APP operator, and after the promotion platform is updated, the APP promotion program needs to be updated, so that inconvenience exists;
therefore, a convenient and simple APP promotion condition monitoring method is urgently needed.
Disclosure of Invention
Aiming at the defects in the prior art, the invention aims to provide an APP promotion condition monitoring method, a storage medium, electronic equipment and a system, which can judge the effectiveness of APP promotion only by a data comparison mode and are convenient for workers to monitor the promotion effect of a promotion platform.
In order to achieve the above purposes, the technical scheme adopted by the invention is as follows:
in a first aspect, the present invention provides an APP promotion condition monitoring method, which includes the following steps:
the method comprises the steps that a popularization platform publishes an APP popularization link, and after a user terminal clicks the APP popularization link and completes registration of a new user account, the popularization platform obtains an advertisement identifier of the user terminal;
the promotion platform sends the advertisement identifier of the user terminal to a first storage library of an APP server database for storage;
when the user terminal logs in by using the new user account, the user terminal packs the advertisement identifier and the equipment number of the user terminal and sends the advertisement identifier and the equipment number to a second storage library of the APP server database for storage;
when the advertisement identifier sent by the promotion platform is consistent with the advertisement identifier sent by the user terminal, and the device number sent by the user terminal is unique in the second repository, the APP promotion of the promotion platform is indicated to be effective.
On the basis of the technical scheme, when the APP promotion behavior of the promotion platform is effective, successful promotion information is generated, and the successful promotion information comprises: registration time, promotion platform information, advertisement identifier of user terminal, and device number
On the basis of the above technical solution, the promotion success information includes: registration time, promotion platform information, advertisement identifier of the user terminal, and device number.
On the basis of the technical scheme, the promotion platform sends the advertisement identifier of the user terminal to a first repository of an APP server database for storage, and the method comprises the following steps:
the promotion platform is configured with a first information reporting interface;
configuring interface information of the first information reporting interface to the APP server database, and giving permission to the first information reporting interface to perform data transmission with the first repository;
and the promotion platform sends the advertisement identifier of the user terminal to the first repository for storage by using the first reporting interface.
On the basis of the technical scheme, when the user terminal logs in by using the new user account, the user terminal packs the advertisement identifier and the equipment number of the user terminal and sends the advertisement identifier and the equipment number to a second repository of an APP server database for storage, and the method comprises the following steps:
the user terminal configures a second information reporting interface;
configuring interface information of the second information reporting interface to the APP server database, and giving permission to the second information reporting interface to perform data transmission with the second repository;
and the user terminal packs the advertisement identifier and the equipment number of the user terminal by using the second information reporting interface and sends the advertisement identifier and the equipment number to the second storage library for storage.
On the basis of the technical scheme, the method further comprises the following working recording step:
recording a working log of information sent to the first storage library by the promotion platform;
and recording a working log of information sent to the second storage library by the user terminal.
On the basis of the technical scheme, the method further comprises the step of recording the error information:
and when the advertisement identifier sent by the promotion platform is not consistent with the advertisement identifier sent by the user terminal or the equipment number sent by the user terminal is not unique in the second repository, packaging and storing the advertisement identifier sent by the promotion platform, the advertisement identifier sent by the user terminal and the equipment number sent by the user terminal into an error information repository.
In a second aspect, the present invention further provides a storage medium, where a computer program is stored, and when executed by a processor, the computer program implements the APP promotion monitoring method of the first aspect.
In a third aspect, the present invention further provides an electronic device, including a memory and a processor, where the memory stores a computer program running on the processor, and the processor implements the APP promotion monitoring method in the first aspect when executing the computer program.
In a fourth aspect, the present invention further provides an APP promotion condition monitoring system, which includes:
the first repository unit is used for receiving an advertisement identifier of a user terminal which clicks the APP promotion link and completes the registration of a new user account and is sent by a promotion platform;
a second repository unit, configured to receive an advertisement identifier and a device number of the user client sent when the user client logs in with the new user account;
a data comparison unit, configured to compare the advertisement identifier sent by the promotion platform with the advertisement identifier sent by the user terminal, and further configured to check whether the device number sent by the user terminal is unique in the second repository;
and the promotion effect judgment unit is used for judging that the APP of the promotion platform is successfully promoted when the advertisement identifier sent by the promotion platform is consistent with the advertisement identifier sent by the user terminal and the equipment number sent by the user terminal is unique in the second repository.
On the basis of the technical scheme, the system also comprises an error information storage library;
and the error information storage library is used for packaging and storing the advertisement identifier sent by the promotion platform, the advertisement identifier sent by the user terminal and the equipment number sent by the user terminal when the advertisement identifier sent by the promotion platform is inconsistent with the advertisement identifier sent by the user terminal or the equipment number sent by the user terminal is not unique in the second storage library.
Compared with the prior art, the invention has the advantages that:
according to the method and the system, on one hand, the APP server acquires the promotion feedback information sent by the promotion platform, on the other hand, the APP server acquires the user login feedback information sent by the user terminal, the promotion feedback information and the user login feedback information are compared, the effectiveness of APP promotion can be judged only through a data comparison mode, and workers can conveniently monitor the promotion effect of the promotion platform.
Drawings
Fig. 1 is a flowchart illustrating steps of an APP promotion monitoring method according to an embodiment of the present invention;
fig. 2 is a flowchart illustrating a step of sending, by the popularization platform, an advertisement identifier of a user terminal to a first repository of an APP server database for storage according to an embodiment of the present invention;
fig. 3 is a flowchart illustrating a step in which a user terminal packages an advertisement identifier and a device number of the user terminal and sends the advertisement identifier and the device number to a second repository of an APP server database for storage according to an embodiment of the present invention;
fig. 4 is a block diagram of an APP promotion condition monitoring system according to a second embodiment of the present invention;
in the figure: 1. a first repository unit; 2. a second repository unit; 3. a data comparison unit; 4. a promotion effect judgment unit; 5. an error information repository; 6. and a work recording unit.
Detailed Description
Embodiments of the present invention will be described in further detail below with reference to the accompanying drawings.
Embodiments of the present invention provide an APP promotion condition monitoring method, a storage medium, an electronic device, and a system, in which on one hand, an APP server obtains promotion feedback information sent by a promotion platform, and on the other hand, the APP server obtains user login feedback information sent by a user terminal, and compares the two information, thereby determining effectiveness of APP promotion, and facilitating a worker to monitor promotion effects of the promotion platform.
In order to achieve the technical effects, the general idea of the application is as follows:
an APP promotion condition monitoring method comprises the following steps:
s1, the promotion platform issues an APP promotion link, and after the user terminal clicks the APP promotion link and completes the registration of a new user account, the promotion platform acquires an advertisement identifier of the user terminal;
s2, the promotion platform sends the advertisement identifier of the user terminal to a first storage library of the APP server database for storage;
s3, when the user terminal logs in by using a new user account, the user terminal packs the advertisement identifier and the equipment number of the user terminal and sends the advertisement identifier and the equipment number to a second repository of the APP server database for storage;
and S4, when the advertisement identifier sent by the promotion platform is consistent with the advertisement identifier sent by the user terminal, and the device number sent by the user terminal is unique in the second repository, the APP promotion of the promotion platform is effective.
Example one
Referring to fig. 1 to 3, an embodiment of the present invention provides an APP promotion condition monitoring method, including the following steps:
s1, the promotion platform issues an APP promotion link, and after the user terminal clicks the APP promotion link and completes the registration of a new user account, the promotion platform acquires an advertisement identifier of the user terminal;
s2, the promotion platform sends the advertisement identifier of the user terminal to a first storage library of the APP server database for storage;
s3, when the user terminal logs in by using a new user account, the user terminal packs the advertisement identifier and the equipment number of the user terminal and sends the advertisement identifier and the equipment number to a second repository of the APP server database for storage;
and S4, when the advertisement identifier sent by the promotion platform is consistent with the advertisement identifier sent by the user terminal, and the device number sent by the user terminal is unique in the second repository, the APP promotion of the promotion platform is effective. In the embodiment of the invention, on one hand, the APP server acquires the promotion feedback information sent by the promotion platform, and on the other hand, the APP server acquires the user login feedback information sent by the user terminal and compares the two information, so that the effectiveness of APP promotion at this time is judged, and workers can conveniently monitor the promotion effect of the promotion platform.
Then, when necessary, when the APP promotion behavior of the promotion platform is effective, generating promotion success information, where the promotion success information includes: registration time, promotion platform information, advertisement identifier of the user terminal, and device number.
Specifically, the promotion feedback information is an advertisement identifier of the user terminal sent by the promotion platform;
and the user logs in feedback information, namely an advertisement identifier and a device number sent by the user terminal.
Among them, since the embodiment of the present invention is applied to the advertisement identifier, i.e., IDFA, the embodiment of the present invention is based on the iOS system.
In step S1, the promotion platform sends an APP promotion link to the user terminal, when the user terminal clicks the APP promotion link, a new user registration job is started, and when the new user account registration is completed, the promotion platform can monitor that the user terminal has completed the new user account registration, and then obtains an advertisement identifier of the user terminal;
it should be noted that the advertisement identifier, IDFA, is herein called identify for Advertising, is a unique identifier related to device, and can be used to open advertisement and promotion links between different apps.
In step S2, the promotion platform sends the advertisement identifier of the user terminal to the first repository of the APP server database for storage;
a specific and feasible implementation is provided herein, in which the promotion platform sends the advertisement identifier of the user terminal to the first repository of the APP server database for storage, the method includes the following steps:
a1, configuring a first information reporting interface by the promotion platform;
a2, configuring interface information of a first information reporting interface to an APP server database, and giving permission to the first information reporting interface to perform data transmission with a first repository;
a3, the promotion platform sends the advertisement identifier of the user terminal to a first repository for storage by using a first reporting interface;
that is, the promotion platform is only enabled to store the advertisement identifier of the user terminal reported by the first information into the first repository.
Further, in step S3, when the user terminal logs in by using the new user account, the user terminal packages the advertisement identifier and the device number of the user terminal and sends the advertisement identifier and the device number to the second repository of the APP server database for storage;
similarly, a specific feasible implementation is also provided, when the user terminal logs in by using a new user account, the user terminal packages the advertisement identifier and the device number of the user terminal and sends the packaged advertisement identifier and device number to the second repository of the APP server database for storage, including the following steps:
b1, configuring a second information reporting interface by the user terminal;
b2, configuring interface information of a second information reporting interface to the APP server database, and giving permission to the second information reporting interface to perform data transmission with a second repository;
and B3, the user terminal packs the advertisement identifier and the equipment number of the user terminal by using a second information reporting interface and sends the advertisement identifier and the equipment number to a second storage library for storage.
It should be noted that, when the user terminal logs in by using a new user account, the determination method of the new user account is as follows: the APP server has login records for login conditions of all user accounts, and after the account is registered, the account is logged in for the first time and is determined as a new user account.
In the embodiment of the invention, the method further comprises the following working recording step:
recording a working log of information sent to a first storage library by a promotion platform;
recording a working log of information sent to a second repository by a user terminal;
thereby recording the promotion behavior and the promotion result.
In the embodiment of the invention, the method further comprises the step of recording the error information:
and when the advertisement identifier sent by the promotion platform is not consistent with the advertisement identifier sent by the user terminal or the equipment number sent by the user terminal is not unique in the second repository, packaging and storing the advertisement identifier sent by the promotion platform, the advertisement identifier sent by the user terminal and the equipment number sent by the user terminal into an error information repository.
Based on the same inventive concept, the present application provides an embodiment of an APP promotion condition monitoring system corresponding to embodiment one, which is detailed in embodiment two
Example two
As shown in fig. 4, a second embodiment of the present invention provides an APP promotion monitoring system, which includes:
the system comprises a first storage library unit 1, a second storage library unit and a third storage library unit, wherein the first storage library unit is used for receiving an advertisement identifier of a user terminal which clicks an APP promotion link and completes the registration of a new user account sent by a promotion platform;
a second repository unit 2, configured to receive an advertisement identifier and a device number of a user client sent when the user client logs in with a new user account;
the data comparison unit 3 is used for comparing the advertisement identifier sent by the promotion platform with the advertisement identifier sent by the user terminal, and is also used for checking whether the equipment number sent by the user terminal is unique in the second repository;
and the promotion effect judgment unit 4 is used for judging that the APP of the promotion platform is successfully promoted when the advertisement identifier sent by the promotion platform is consistent with the advertisement identifier sent by the user terminal and the equipment number sent by the user terminal is unique in the second repository.
In the embodiment of the invention, on one hand, the APP server acquires the promotion feedback information sent by the promotion platform, and on the other hand, the APP server acquires the user login feedback information sent by the user terminal and compares the user login feedback information with the promotion feedback information, so that the effectiveness of APP promotion is judged, and workers can conveniently monitor the promotion effect of the promotion platform.
It should be noted that the information about successful popularization includes: registration time, promotion platform information, advertisement identifier of the user terminal, and device number.
Specifically, the promotion feedback information is an advertisement identifier of the user terminal sent by the promotion platform;
and the user logs in feedback information, namely an advertisement identifier and a device number sent by the user terminal.
In the embodiment of the invention, in the work of a first repository unit 1, a promotion platform sends an APP promotion link to a user terminal, when the user terminal clicks the APP promotion link, new user registration work can be started, and when new user account registration is completed, the promotion platform can monitor that the user terminal completes the new user account registration, and then obtains an advertisement identifier of the user terminal;
it should be noted that the advertisement identifier, IDFA, is herein called identify for Advertising, is a unique identifier related to device, and can be used to open advertisement and promotion links between different apps.
When the second repository unit 2 works, the promotion platform sends the advertisement identifier of the user terminal to the first repository of the APP server database for storage;
a specific and feasible implementation is provided herein, in which the promotion platform sends the advertisement identifier of the user terminal to the first repository of the APP server database for storage, the method includes the following steps:
a1, configuring a first information reporting interface by the promotion platform;
a2, configuring interface information of a first information reporting interface to an APP server database, and giving permission to the first information reporting interface to perform data transmission with a first repository;
a3, the promotion platform sends the advertisement identifier of the user terminal to a first repository for storage by using a first reporting interface;
that is, the promotion platform is only enabled to store the advertisement identifier of the user terminal reported by the first information into the first repository.
Furthermore, when the user terminal logs in by using a new user account, the user terminal packs the advertisement identifier and the equipment number of the user terminal and sends the advertisement identifier and the equipment number to a second storage library of the APP server database for storage;
similarly, a specific feasible implementation is also provided, when the user terminal logs in by using a new user account, the user terminal packages the advertisement identifier and the device number of the user terminal and sends the packaged advertisement identifier and device number to the second repository of the APP server database for storage, including the following steps:
b1, configuring a second information reporting interface by the user terminal;
b2, configuring interface information of a second information reporting interface to the APP server database, and giving permission to the second information reporting interface to perform data transmission with a second repository;
and B3, the user terminal packs the advertisement identifier and the equipment number of the user terminal by using a second information reporting interface and sends the advertisement identifier and the equipment number to a second storage library for storage.
Finally, when the data comparison unit 3 works, when the advertisement identifier sent by the promotion platform is consistent with the advertisement identifier sent by the user terminal, and the device number sent by the user terminal is unique in the second repository, it indicates that the APP promotion of the promotion platform is effective;
the advertisement identifier sent by the promotion platform is consistent with the advertisement identifier sent by the user terminal, which indicates that the account is indeed registered according to the promotion link of the promotion platform;
and the device number sent by the user terminal is unique in the second repository, which indicates that the account number is indeed the account number registered by the user terminal for the first time.
It should be noted that, when the user terminal logs in by using a new user account, the determination method of the new user account is as follows: the APP server has login records for login conditions of all user accounts, and after the account is registered, the account is logged in for the first time and is determined as a new user account.
In the embodiment of the present invention, the system further includes an error information storage 5;
the error information repository 5 is configured to, when the advertisement identifier sent by the promotion platform is inconsistent with the advertisement identifier sent by the user terminal or the device number sent by the user terminal is not unique in the second repository, perform package storage on the advertisement identifier sent by the promotion platform, the advertisement identifier sent by the user terminal, and the device number sent by the user terminal.
In the embodiment of the present invention, the system further includes a work recording unit 6, which is used for recording the work
Recording a working log of information sent to a first storage library by a promotion platform;
recording a working log of information sent to a second repository by a user terminal;
thereby recording the promotion behavior and the promotion result.
Based on the same inventive concept, the present application provides an embodiment of a storage medium corresponding to the embodiment described in the third embodiment
EXAMPLE III
A third embodiment of the invention provides a computer-readable storage medium, on which a computer program is stored, which, when being executed by a processor, carries out all or part of the method steps of the first embodiment.
The present invention can implement all or part of the flow in the first embodiment, and can also be implemented by using a computer program to instruct related hardware, where the computer program can be stored in a computer-readable storage medium, and when the computer program is executed by a processor, the steps of the above-mentioned method embodiments can be implemented. Wherein the computer program comprises computer program code, which may be in the form of source code, object code, an executable file or some intermediate form, etc. The computer readable medium may include: any entity or device capable of carrying computer program code, recording medium, U.S. disk, removable hard disk, magnetic disk, optical disk, computer Memory, Read-Only Memory (ROM), random-Access Memory (RAM), electrical carrier wave signals, telecommunications signals, software distribution media, and the like. It should be noted that the computer readable medium may contain other components which may be suitably increased or decreased as required by legislation and patent practice in jurisdictions, for example, in some jurisdictions, in accordance with legislation and patent practice, the computer readable medium does not include electrical carrier signals and telecommunications signals.
Based on the same inventive concept, the present application provides an embodiment of an electronic device corresponding to the first embodiment, which is detailed in the fourth embodiment
Example four
The fourth embodiment of the present invention further provides an electronic device, which includes a memory and a processor, wherein the memory stores a computer program running on the processor, and the processor executes the computer program to implement all or part of the method steps in the first embodiment.
The Processor may be a Central Processing Unit (CPU), other general purpose Processor, a Digital Signal Processor (DSP), an Application Specific Integrated Circuit (ASIC), an off-the-shelf Programmable Gate Array (FPGA) or other Programmable logic device, discrete Gate or transistor logic, discrete hardware components, etc. The general purpose processor may be a microprocessor or the processor may be any conventional processor or the like, the processor being the control center of the computer device and the various interfaces and lines connecting the various parts of the overall computer device.
The memory may be used to store computer programs and/or modules, and the processor may implement various functions of the computer device by executing or executing the computer programs and/or modules stored in the memory, as well as by invoking data stored in the memory. The memory may mainly include a storage program area and a storage data area, wherein the storage program area may store an operating system, an application program required by at least one function (such as a sound playing function, an image playing function, etc.), and the like; the storage data area may store data (such as audio data, video data, etc.) created according to the use of the cellular phone, etc. In addition, the memory may include high speed random access memory, and may also include non-volatile memory, such as a hard disk, a memory, a plug-in hard disk, a Smart Media Card (SMC), a Secure Digital (SD) Card, a Flash memory Card (Flash Card), at least one magnetic disk storage device, a Flash memory device, or other volatile solid state storage device.
As will be appreciated by one skilled in the art, embodiments of the present invention may be provided as a method, system, server, or computer program product. Accordingly, the present invention may take the form of an entirely hardware embodiment, an entirely software embodiment or an embodiment combining software and hardware aspects. Furthermore, the present invention may take the form of a computer program product embodied on one or more computer-usable storage media (including, but not limited to, disk storage, optical storage, and the like) having computer-usable program code embodied therein.
The present invention has been described with reference to flowchart illustrations and/or block diagrams of methods, apparatus (systems), servers and computer program products according to embodiments of the invention. It will be understood that each flow and/or block of the flow diagrams and/or block diagrams, and combinations of flows and/or blocks in the flow diagrams and/or block diagrams, can be implemented by computer program instructions. These computer program instructions may be provided to a processor of a general purpose computer, special purpose computer, embedded processor, or other programmable data processing apparatus to produce a machine, such that the instructions, which execute via the processor of the computer or other programmable data processing apparatus, create means for implementing the functions specified in the flowchart flow or flows and/or block diagram block or blocks.
These computer program instructions may also be stored in a computer-readable memory that can direct a computer or other programmable data processing apparatus to function in a particular manner, such that the instructions stored in the computer-readable memory produce an article of manufacture including instruction means which implement the function specified in the flowchart flow or flows and/or block diagram block or blocks.
These computer program instructions may also be loaded onto a computer or other programmable data processing apparatus to cause a series of operational steps to be performed on the computer or other programmable apparatus to produce a computer implemented process such that the instructions which execute on the computer or other programmable apparatus provide steps for implementing the functions specified in the flowchart flow or flows and/or block diagram block or blocks.
It will be apparent to those skilled in the art that various changes and modifications may be made in the present invention without departing from the spirit and scope of the invention. Thus, if such modifications and variations of the present invention fall within the scope of the claims of the present invention and their equivalents, the present invention is also intended to include such modifications and variations.

Claims (10)

1. An APP promotion condition monitoring method is characterized by comprising the following steps:
the method comprises the steps that a popularization platform publishes an APP popularization link, and after a user terminal clicks the APP popularization link and completes registration of a new user account, the popularization platform obtains an advertisement identifier of the user terminal;
the promotion platform sends the advertisement identifier of the user terminal to a first storage library of an APP server database for storage;
when the user terminal logs in by using the new user account, the user terminal packs the advertisement identifier and the equipment number of the user terminal and sends the advertisement identifier and the equipment number to a second storage library of the APP server database for storage;
when the advertisement identifier sent by the promotion platform is consistent with the advertisement identifier sent by the user terminal, and the device number sent by the user terminal is unique in the second repository, it indicates that the APP promotion behavior of the promotion platform is effective.
2. The method of claim 1, further comprising the steps of:
and when the APP promotion behaviors of the promotion platform are effective, successful promotion information is generated.
3. The method of claim 1, wherein the promotion platform sends the advertisement identifier of the user terminal to a first repository of an APP server database for storage, comprising the steps of:
the promotion platform is configured with a first information reporting interface;
configuring interface information of the first information reporting interface to the APP server database, and giving permission to the first information reporting interface to perform data transmission with the first repository;
and the promotion platform sends the advertisement identifier of the user terminal to the first repository for storage by using the first reporting interface.
4. The method of claim 1, wherein when the user terminal logs in by using the new user account, the user terminal packages and sends an advertisement identifier and a device number of the user terminal to a second repository of the APP server database for storage, and the method comprises the following steps:
the user terminal configures a second information reporting interface;
configuring interface information of the second information reporting interface to the APP server database, and giving permission to the second information reporting interface to perform data transmission with the second repository;
and the user terminal packs the advertisement identifier and the equipment number of the user terminal by using the second information reporting interface and sends the advertisement identifier and the equipment number to the second storage library for storage.
5. The method of claim 1, further comprising a work recording step of:
recording a working log of information sent to the first storage library by the promotion platform;
and recording a working log of information sent to the second storage library by the user terminal.
6. The method of claim 1, further comprising an error information recording step of:
and when the advertisement identifier sent by the promotion platform is not consistent with the advertisement identifier sent by the user terminal or the equipment number sent by the user terminal is not unique in the second repository, packaging and storing the advertisement identifier sent by the promotion platform, the advertisement identifier sent by the user terminal and the equipment number sent by the user terminal into an error information repository.
7. A storage medium having a computer program stored thereon, characterized in that: the computer program, when executed by a processor, implements the method of any of claims 1 to 6.
8. An electronic device comprising a memory and a processor, the memory having stored thereon a computer program that runs on the processor, characterized in that: the processor, when executing the computer program, implements the method of any of claims 1 to 6.
9. The utility model provides a APP popularization condition monitored control system which characterized in that, it includes:
the first repository unit is used for receiving an advertisement identifier of a user terminal which clicks the APP promotion link and completes the registration of a new user account and is sent by a promotion platform;
a second repository unit, configured to receive an advertisement identifier and a device number of the user client sent when the user client logs in with the new user account;
a data comparison unit, configured to compare the advertisement identifier sent by the promotion platform with the advertisement identifier sent by the user terminal, and further configured to check whether the device number sent by the user terminal is unique in the second repository;
and the promotion effect judgment unit is used for indicating that the APP promotion of the promotion platform is effective when the advertisement identifier sent by the promotion platform is consistent with the advertisement identifier sent by the user terminal and the equipment number sent by the user terminal is unique in the second repository.
10. The system of claim 9, further comprising an error information store;
and the error information storage library is used for packaging and storing the advertisement identifier sent by the promotion platform, the advertisement identifier sent by the user terminal and the equipment number sent by the user terminal when the advertisement identifier sent by the promotion platform is inconsistent with the advertisement identifier sent by the user terminal or the equipment number sent by the user terminal is not unique in the second storage library.
CN201811161886.2A 2018-09-30 2018-09-30 APP popularization condition monitoring method, storage medium, electronic device and system Pending CN110969470A (en)

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