CN110611835B - User experience collection system and method for IPTV - Google Patents
User experience collection system and method for IPTV Download PDFInfo
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- CN110611835B CN110611835B CN201910994349.4A CN201910994349A CN110611835B CN 110611835 B CN110611835 B CN 110611835B CN 201910994349 A CN201910994349 A CN 201910994349A CN 110611835 B CN110611835 B CN 110611835B
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
- H04N21/25—Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
- H04N21/266—Channel or content management, e.g. generation and management of keys and entitlement messages in a conditional access system, merging a VOD unicast channel into a multicast channel
- H04N21/2668—Creating a channel for a dedicated end-user group, e.g. insertion of targeted commercials based on end-user profiles
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/41—Structure of client; Structure of client peripherals
- H04N21/414—Specialised client platforms, e.g. receiver in car or embedded in a mobile appliance
- H04N21/41415—Specialised client platforms, e.g. receiver in car or embedded in a mobile appliance involving a public display, viewable by several users in a public space outside their home, e.g. movie theatre, information kiosk
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
- H04N21/442—Monitoring of processes or resources, e.g. detecting the failure of a recording device, monitoring the downstream bandwidth, the number of times a movie has been viewed, the storage space available from the internal hard disk
- H04N21/44213—Monitoring of end-user related data
- H04N21/44218—Detecting physical presence or behaviour of the user, e.g. using sensors to detect if the user is leaving the room or changes his face expression during a TV program
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/45—Management operations performed by the client for facilitating the reception of or the interaction with the content or administrating data related to the end-user or to the client device itself, e.g. learning user preferences for recommending movies, resolving scheduling conflicts
- H04N21/458—Scheduling content for creating a personalised stream, e.g. by combining a locally stored advertisement with an incoming stream; Updating operations, e.g. for OS modules ; time-related management operations
- H04N21/4586—Content update operation triggered locally, e.g. by comparing the version of software modules in a DVB carousel to the version stored locally
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/80—Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
- H04N21/81—Monomedia components thereof
- H04N21/812—Monomedia components thereof involving advertisement data
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Abstract
The invention relates to the technical field of data acquisition, in particular to a user experience collection system and a method for an IPTV, wherein the system comprises a charging terminal and an IPTV network television positioned at the top of the charging terminal, and the charging terminal comprises a control module, a display module, a plurality of charging modules and a plurality of key modules; the method comprises S100, broadcasting advertisement information through an IPTV network television positioned on a charging terminal in a pedestrian flow centralized place; s200, when the charging end has a charging requirement, the charging end displays the user experience information and acquires the filled experience information, and after the experience information is acquired, the charging end opens the charging socket. The invention improves the probability of watching the advertisement information by the user and improves the accuracy of acquiring the experience information.
Description
Technical Field
The invention relates to the technical field of data acquisition, in particular to a user experience collection system and method for IPTV.
Background
The IPTV is an interactive network television that transmits video or text information using internet, multimedia, and communication technologies. The IPTV can not only be used for watching network video resources by users, but also be used for playing advertisement videos and advertisement characters of preferential activities, new products, information promotion and the like of various merchants.
In some public places such as subways, malls and buses, although the flow of people in these public places is large, the advertisements played by the IPTV network televisions do not attract too much attention of users because the users either pay attention to the commodities displayed on the spot or pay attention to their mobile phone terminals, so the user experience of the content of the advertisements played by the IPTV network televisions in these public places is difficult to collect, the users basically do not pay attention to the content played by the IPTV network televisions, and the user experience data of the existing system for automatically collecting experience is inaccurate.
Disclosure of Invention
The invention aims to provide a user experience collection method for an IPTV (Internet protocol television), so as to solve the problem that the user experience data collection of the IPTV network television playing content is inaccurate.
The user experience collection method for the IPTV comprises the following steps:
s100, advertising information is played through an IPTV network television positioned on a charging end in a people flow centralized place, and the advertising information comprises a plurality of advertisement contents with fixed time length;
s200, when the charging end has a charging requirement, the charging end displays the user experience information and acquires the filled experience information, and after the experience information is acquired, the charging end opens the charging socket.
The beneficial effect of this scheme is: the advertisement information is played in the place with concentrated flow of people, the probability that the advertisement information is watched is improved, meanwhile, the user is guided to fill in the user experience information by providing the charging socket, so that the experience information is obtained, the probability that the user watches the advertisement information is improved, the user can submit the experience information when watching the content played by the network television, and the accuracy of obtaining the experience information is improved.
Further, before the charging end acquires the charging requirement, the IPTV network television plays a plurality of advertisement contents with fixed time length in sequence, and after the charging end acquires the charging requirement, the IPTV network television re-selects the single advertisement content with fixed time length which is not played subsequently.
The beneficial effects are that: when nobody needs to charge, the advertisement contents with the fixed time length are automatically and sequentially played, when nobody charges, the advertisement contents with the fixed time length are played to guide a user to watch, and compared with the advertisement information, the single advertisement contents with the fixed time length do not occupy too much time of the user.
Further, in the content S200, the charging terminal acquires the demand signal and then plays the subsequent non-played advertisement content with the fixed time length, and the charging terminal plays the advertisement content with the fixed time length and then displays the user experience information.
The beneficial effects are that: after the single advertisement content with the fixed time length is played, the user fills in the user experience information, so that the probability of the user watching the single advertisement content with the fixed time length is greatly increased, and the accuracy of the acquired experience information is improved.
Further, the sequential playing of the IPTV network television advertisement information is suspended when the single timed long advertisement content is played, the single timed long advertisement content is inserted by the IPTV network television, and the sequential playing of the advertisement information is continued after the IPTV network television finishes playing the timed long advertisement content.
The beneficial effects are that: when the user needs to charge, the sequential playing of the advertisement information is paused, the advertisement content with fixed time is played again, and the integrity of the advertisement content watched by the user is kept.
Further, the method further comprises a content S300, and when the charging terminal detects that the user watches the face information of the advertisement content played by the IPTV network television with the fixed time length, the charging terminal prolongs the charging time length of the user.
The beneficial effects are that: whether the user watches the advertisement content with the fixed time length or not is detected, the charging time length is prolonged when the face information of the user is detected, and the probability that the user watches the advertisement content with the fixed time length is improved.
Based on the user experience collecting method for the IPTV, the user experience collecting system for the IPTV is further provided, and the user experience collecting system comprises a charging end and an IPTV network television positioned at the top of the charging end, wherein the charging end comprises a control module, a display module, a plurality of charging modules and a plurality of key modules, the key modules are used for sending charging demand signals to the control module, the control module controls the display module to display user experience information and obtain the filled experience information after acquiring the demand signals, and the control module controls the charging module to be opened for charging after acquiring the experience information.
The beneficial effect of this scheme is: the button module sends a charging demand signal to the control module, the user experience information is displayed for filling, the charging module is opened for charging after the filled experience information is obtained, the probability that the user watches the advertisement information is improved, and the accuracy of obtaining the experience information is improved.
The charging terminal further comprises a storage module, the storage module stores advertisement information comprising a plurality of advertisement contents with fixed time length, the control module controls the IPTV to play the advertisement information in sequence before acquiring the demand signal, the control module selects the single advertisement contents with fixed time length which are not played subsequently after acquiring the demand signal, the control module controls the IPTV to play the advertisement information in sequence, and the control module controls the IPTV to play the advertisement contents with fixed time length.
The beneficial effects are that: when people charge, the advertisement content with the fixed time length is played to guide the user to watch, compared with the advertisement information, the single advertisement content with the fixed time length does not occupy too much time of the user, meanwhile, the experience degree information is filled after the user is guided to watch the advertisement content with the fixed time length, and the accuracy of user experience data acquisition is improved.
Furthermore, the charging terminal also comprises a face recognition module, the face recognition module is used for recognizing face information of a user watching the regularly long advertisement content, and the control module controls the opening time of the charging module to be increased after acquiring the face information.
The beneficial effects are that: whether the user watches the advertisement content with the fixed time length or not is detected, the charging time length is prolonged when the face information of the user is detected, and the probability that the user watches the advertisement content with the fixed time length is improved.
Further, the fixed time period is 50 s.
The beneficial effects are that: the timed long advertisement content of 50s is not too long, and can accommodate advertisements of a plurality of merchants at the same time, so that the user is not delayed for too much time.
Further, a plurality of charging grooves are formed in the charging end, the charging module comprises a charging socket, a baffle and a motor, the charging socket, the baffle and the motor are located in the charging grooves, the baffle is located at a notch of the charging grooves, a support rod is fixedly arranged at the top of the baffle, the motor is electrically connected with the control module, the motor is provided with an output shaft, and the end portion of the support rod is fixedly arranged on the output shaft.
The beneficial effects are that: when needing to charge, control module control motor drives the vaulting pole and rotates, turns over the baffle by the vaulting pole and supplies to charge, avoids the user to use the socket that charges at will.
Drawings
Fig. 1 is a schematic block diagram of a user experience collection system for IPTV according to a first embodiment of the present invention;
fig. 2 is a flowchart of a user experience collecting method for IPTV according to an embodiment of the present invention;
fig. 3 is a three-dimensional structure diagram of a charging terminal in a user experience collection system for an IPTV according to a first embodiment of the present invention;
fig. 4 is a longitudinal cross-sectional view of the baffle of fig. 3.
Detailed Description
The following is a more detailed description of the present invention by way of specific embodiments.
Reference numerals in the drawings of the specification include: cylinder 1, place board 2, annular plate 3, charging groove 4, baffle 5, motor 6, vaulting pole 7.
Example one
A user experience collection system for IPTV, as shown in fig. 1: the IPTV network television comprises a charging terminal and an IPTV network television positioned on the top of the charging terminal.
The charging end comprises a control module, a display module, a storage module, a face recognition module, a plurality of charging modules and a plurality of key modules, the key modules are used for sending charging demand signals to the control module, the key modules can use buttons of the existing Schneider XB2BG45C model, the demand signals are electric signals sent by the buttons, the control module controls the display module to display user experience information and obtain experience information after filling after obtaining the demand signals, the user experience information can be a questionnaire, the questionnaire can be the deepest moment, the greatest interest and suggestion of a user on advertisement content, the experience information is the questionnaire after the user fills in the content, the control module can use a controller of the existing Pentium-133 model, and the control module controls the charging modules to open for charging after obtaining the experience information.
The storage module stores advertisement information comprising a plurality of fixed-time-length advertisement contents, the storage module can use an existing SD card, the fixed time length of each fixed-time-length advertisement content is 50s, each fixed-time-length advertisement content comprises advertisements of a plurality of merchants, if each fixed-time-length advertisement content comprises advertisements of three merchants, the advertisement time of the three merchants is 20s, 15s and 15s respectively, the control module controls the IPTV to play the advertisement information in sequence before acquiring a demand signal, the control module selects the single fixed-time-length advertisement content which is not played subsequently after acquiring the demand signal, namely the fixed-time-length advertisement content which is not played in the advertisement information is played in sequence, the control module controls the IPTV to play the advertisement information in sequence, and the control module controls the IPTV to play the fixed-time-length advertisement content.
The face recognition module is used for recognizing face information of a user watching regularly long advertisement content, the face recognition module can use an existing FAM520 infrared face recognition module, the face recognition module recognizes a face and feeds back an electric signal to the control module to serve as the face information, the control module controls the opening time of the charging module to increase after acquiring the face information, the control module calculates the opening time of the charging module by using an internal timing unit, for example, the opening time of the charging module is half an hour after acquiring the face information, and the opening time of the charging module is fifteen minutes when the face information is not acquired.
As shown in fig. 3 and 4, the charging end includes a cylinder 1, a placing plate 2 is welded on the top of the cylinder 1, the IPTV network television is installed on the placing plate 2, a ring plate 3 is welded on the middle of the cylinder 1, the ring plate 3 is used for placing charging objects such as mobile phones, a plurality of charging slots 4 are opened on the cylinder 1, four charging slots 4 can be opened (only two charging slots 4 can be seen in the view shown in the figure), the charging slots 4 are located on the charging end above the ring plate 3, the charging module includes a charging socket located in the charging slot 4, a baffle 5 and a motor 6, the charging socket is electrically connected to the power supply network through a wire, the installation of the charging socket belongs to the prior art, which is not described herein again, the baffle 5 is located at the notch of the charging slot 4, a support rod 7 is welded on the top of the baffle 5, the motor 6 is electrically connected to the control module, the motor 6 can use, the end of the stay bar 7 is welded on the output shaft.
On the basis of the user experience collecting system for IPTV, the first embodiment further provides a user experience collecting method for IPTV, as shown in fig. 2, including the following steps:
s100, advertising information is played through the IPTV network television positioned on the charging terminal in the people flow centralized place, and a plurality of advertising contents with fixed time length are played by the IPTV network television in sequence before the control module of the charging terminal acquires the charging requirement of the key module;
s200, after a control module of a charging end acquires a charging requirement of a key module, a single follow-up regularly long advertisement content which is not played is selected again by an IPTV, sequential playing of advertisement information of the IPTV is suspended when the single regularly long advertisement content is played, then user experience information is displayed by a display module of the charging end, the filled experience information is acquired by the control module, after the experience information is acquired, a control module of the charging end controls a motor 6 to start, the motor 6 drives a baffle plate 5 to open a charging slot 4 to expose a charging socket for use, and the sequential playing of the advertisement information is continued after the IPTV finishes playing the regularly long advertisement content;
s300, in the process of playing a single advertisement content with fixed time length, when the face recognition module of the charging terminal detects that the face information of the advertisement content with fixed time length played by the IPTV network television watched by the user, the charging terminal prolongs the charging time length of the user.
In the first embodiment, before a user sends a demand signal through a key module, advertisement information is sequentially played in places with large pedestrian volume, after the demand signal is obtained, the advertisement information is paused to be played, the subsequent regularly long advertisement content which is not played in the advertisement information is intercepted, the advertisement volume which the user needs to watch is limited, discomfort caused by too much time delay of the user is avoided, meanwhile, the user experience information is displayed for filling after the user watches the regularly long advertisement content, the experience information after filling is obtained, the probability of watching the advertisement information by the user is improved, and the accuracy of obtaining the experience information is improved.
And the face information of the user is detected in the process of watching the advertisement content with the fixed time length by the user, the charging time is prolonged by the detected face information, the user is guided to watch the advertisement content with the fixed time length, and the probability of watching the advertisement content with the fixed time length by the user is improved.
Example two
The difference from the first embodiment is that the system further comprises a time length recording module, a counting module and an updating module, wherein the time length recording module is used for recording the playing date of the single timed long advertisement content, the time length recording module is used for recording the starting and starting playing dates of the single timed long advertisement content by acquiring the date in the control module, the control module is used for acquiring the starting and starting playing dates in the time length recording module to calculate the time length which can be represented by three days, the control module is used for controlling the counting module to count after acquiring the face information, the counting module can use the existing counter of the CD4060 type, the counting module is used for counting the number of the face information of the user who needs to be charged and watches the single timed long advertisement content, the control module respectively compares the time length and the counting value to obtain the updating condition, the updating condition is that the time length is less than or equal to the preset length and, the control module controls the updating module to update when the updating condition is met, and the updating module updates the advertisement content with the fixed time length meeting the updating condition into the advertisement content with the preset fixed time length.
The control module respectively compares the time length with the count value to obtain an adjustment condition, the adjustment condition is that the time length is greater than the preset length and the count value is smaller than a preset numerical value, and when the advertisement information is played in the pause sequence, the control module displays the advertisement content with the adjustment condition and with the timing length to a user needing to be charged.
The time length in the updating condition and the adjusting condition is smaller than the actual playing time obtained by paying for a single advertisement, and the time length is forcibly updated by the updating module when reaching the actual playing time.
In the second embodiment, the number of the face information of the single regularly-long advertisement content viewer and the playing time length of the single regularly-long advertisement content are detected, so that the number of times of watching the advertisement is large, the updating is performed at the moment, the visual fatigue caused by the fact that the user watches the same advertisement for the old time is avoided, the freshness of the advertisement content is ensured, the number of times of watching the single regularly-long advertisement content is small after a certain time, the regularly-long advertisement content is pushed to the user needing charging, the watching rate of the regularly-long advertisement content is improved, and meanwhile, the watching rate of the user is increased through the freshness of the advertisement.
The foregoing is merely an example of the present invention and common general knowledge of known specific structures and features of the embodiments is not described herein in any greater detail. It should be noted that, for those skilled in the art, without departing from the structure of the present invention, several changes and modifications can be made, which should also be regarded as the protection scope of the present invention, and these will not affect the effect of the implementation of the present invention and the practicability of the patent. The scope of the claims of the present application shall be determined by the contents of the claims, and the description of the embodiments and the like in the specification shall be used to explain the contents of the claims.
Claims (8)
1. The user experience collecting method for the IPTV is characterized by comprising the following contents:
s100, advertising information is played through an IPTV network television positioned on a charging end in a people flow centralized place, and the advertising information comprises a plurality of advertisement contents with fixed time length;
s200, when the charging end has a charging requirement, the charging end displays user experience information and acquires the filled experience information, and after the experience information is acquired, the charging end opens a charging socket;
s300, when the charging terminal detects that the user watches the face information of the IPTV network television playing advertisement content with fixed time length, the charging terminal prolongs the charging time length of the user;
the time length recording module is used for recording the playing date of the single advertisement content with the fixed time length, the time length recording module records the starting and starting playing dates of the single advertisement content with the fixed time length through acquiring the date in the control module, the control module acquires the starting date in the time length recording module, the method comprises the steps that the time length is calculated according to the initial playing date, a control module controls a counting module to count after acquiring face information, the counting module counts the number of face information of users who need to be charged and watch single advertisement content with fixed time length, the control module compares the time length with a count value respectively to obtain an updating condition, the updating condition is that the time length is smaller than or equal to a preset length, the count value is larger than a preset numerical value, the control module controls an updating module to update when the updating condition is met, and the updating module updates the advertisement content with the fixed time length reaching the updating condition into the advertisement content with the preset time length; the control module respectively compares the time length with the count value to obtain an adjustment condition, wherein the adjustment condition is that the time length is greater than the preset length and the count value is smaller than a preset numerical value, and when the advertisement information is played in the pause sequence, the control module displays the advertisement content with the adjustment condition and with the timing length to a user needing to be charged; the time length in the updating condition and the adjusting condition is smaller than the actual playing time obtained by paying for a single advertisement, and the time length is forcibly updated by the updating module when reaching the actual playing time.
2. The user experience collection method for IPTV according to claim 1, characterized in that: before the charging end acquires the charging requirement, the IPTV network television plays a plurality of advertisement contents with fixed time length in sequence, and after the charging end acquires the charging requirement, the IPTV network television re-selects the single advertisement content with fixed time length which is not played subsequently.
3. The user experience collection method for IPTV according to claim 2, characterized in that: in the content S200, the charging terminal acquires the demand signal and then plays the subsequent advertisement content with the fixed time length, which is not played, first, and the charging terminal plays the advertisement content with the fixed time length and then displays the user experience information.
4. The user experience collection method for IPTV according to claim 2, characterized in that: and when the single advertisement content with the fixed time length is played, the sequential playing of the advertisement information of the IPTV is paused, the single advertisement content with the fixed time length is inserted by the IPTV, and the sequential playing of the advertisement information is continued after the advertisement content with the fixed time length is played by the IPTV.
5. User experience collection system for IPTV, characterized by: the IPTV network television comprises a charging end and an IPTV network television positioned at the top of the charging end, wherein the charging end comprises a control module, a display module, a plurality of charging modules and a plurality of key modules, the key modules are used for sending charging demand signals to the control module, the control module controls the display module to display user experience information and acquire the filled experience information after acquiring the demand signals, and the control module controls the charging module to be opened for charging after acquiring the experience information;
the charging terminal also comprises a face recognition module, the face recognition module is used for recognizing face information of a user watching regularly long advertisement contents, and the control module controls the opening time of the charging module to increase after acquiring the face information;
the system also comprises a time length recording module, a counting module and an updating module, wherein the time length recording module is used for recording the playing date of the single advertisement content with the fixed time length, the time length recording module records the start of the single advertisement content with the fixed time length by acquiring the date in the control module, the control module acquires the start date and the start date in the time length recording module to calculate the time length, the control module acquires the face information and then controls the counting module to count, the counting module counts the number of the face information of a user who needs to be charged and watches a single advertisement content with fixed time length, the control module respectively compares the time length and the count value to obtain an updating condition, the updating condition is that the time length is smaller than or equal to the preset length and the count value is larger than a preset numerical value, the control module controls the updating module to update when the updating condition is met, and the updating module updates the advertisement content with fixed time length reaching the updating condition into the advertisement content with preset time length; the control module respectively compares the time length with the count value to obtain an adjustment condition, wherein the adjustment condition is that the time length is greater than the preset length and the count value is smaller than a preset numerical value, and when the advertisement information is played in the pause sequence, the control module displays the advertisement content with the adjustment condition and with the timing length to a user needing to be charged; the time length in the updating condition and the adjusting condition is smaller than the actual playing time obtained by paying for a single advertisement, and the time length is forcibly updated by the updating module when reaching the actual playing time.
6. The user experience collection system for IPTV according to claim 5, wherein: the charging terminal further comprises a storage module, the storage module stores advertisement information comprising a plurality of advertisement contents with fixed time length, the control module controls the IPTV to play the advertisement information in sequence before acquiring the demand signal, the control module selects the single advertisement contents with fixed time length which are not played subsequently after acquiring the demand signal, the control module controls the IPTV to play the advertisement information in sequence, and the control module controls the IPTV to play the advertisement contents with fixed time length.
7. The user experience collection system for IPTV according to claim 5, wherein: the fixed time is 50 s.
8. The user experience collection system for IPTV according to claim 5, wherein: the utility model discloses a charging device, including charging module, baffle, motor, bracing piece, charging end, charging module, motor, charging module, the charging end is last to have seted up a plurality of charging grooves, the charging module is including the socket, baffle and the motor that charge that are located charging groove, the baffle is located charging groove's notch department, the baffle top has set firmly the bracing piece, motor electricity connection control module, the motor has the output shaft, bracing piece tip sets firmly on the output shaft.
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| CN106355388A (en) * | 2016-08-31 | 2017-01-25 | 四川省魅力传媒有限公司 | Media system based on intelligent charging terminal and implementation method of media system |
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