CN110347912A - One e-commerce website recommends the rule of search result - Google Patents
One e-commerce website recommends the rule of search result Download PDFInfo
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- CN110347912A CN110347912A CN201910449613.6A CN201910449613A CN110347912A CN 110347912 A CN110347912 A CN 110347912A CN 201910449613 A CN201910449613 A CN 201910449613A CN 110347912 A CN110347912 A CN 110347912A
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- 230000001419 dependent effect Effects 0.000 claims description 2
- 238000012986 modification Methods 0.000 abstract description 2
- 230000004048 modification Effects 0.000 abstract description 2
- 230000002708 enhancing effect Effects 0.000 abstract 1
- 235000013399 edible fruits Nutrition 0.000 description 4
- 238000004519 manufacturing process Methods 0.000 description 4
- 230000001960 triggered effect Effects 0.000 description 2
- 230000009286 beneficial effect Effects 0.000 description 1
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
- G06F16/90—Details of database functions independent of the retrieved data types
- G06F16/95—Retrieval from the web
- G06F16/953—Querying, e.g. by the use of web search engines
- G06F16/9535—Search customisation based on user profiles and personalisation
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
- G06F16/90—Details of database functions independent of the retrieved data types
- G06F16/95—Retrieval from the web
- G06F16/953—Querying, e.g. by the use of web search engines
- G06F16/9538—Presentation of query results
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0255—Targeted advertisements based on user history
- G06Q30/0256—User search
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0277—Online advertisement
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/06—Buying, selling or leasing transactions
- G06Q30/0601—Electronic shopping [e-shopping]
- G06Q30/0631—Item recommendations
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- Management, Administration, Business Operations System, And Electronic Commerce (AREA)
- Information Retrieval, Db Structures And Fs Structures Therefor (AREA)
Abstract
The invention discloses the rules that an e-commerce website recommends search result, belong to e-commerce field, today of electronic commerce times, how e-commerce website goes the ranking of the subset of queries of modification, covering, enhancing search engine configuration according to the customized ranking strategy of demand of seller, is always a no small problem.The present invention is associated with commodity by keyword, and with the search result in Optimizing Search engine, promoting some query results is more than other as a result, when the triggering of user query rule, change rank order realizes a kind of rule for recommending search result.
Description
Technical field
The invention belongs to the rules that e-commerce field, in particular to an e-commerce website recommend search result.
Background technique
With the rapid development of mobile terminal technology and network technology, more and more users' selection is in mobile phone or plate electricity
Downloading application software on the mobile terminals such as brain, it is various aim at the application that mobile terminal user makes and obtain platform also come into being,
How today of electronic commerce times, e-commerce website go to modify, covering, increase according to the customized ranking strategy of demand of seller
The ranking of the subset of queries of strong search engine configuration, is always a no small problem.The present invention determines to construct it, and explains design
Step.
Summary of the invention
It is an object of the invention to provide the rules that an e-commerce website recommends search result, can effectively solve same
The less shortcoming of e-commerce website available language.
The present invention is realized by following technical proposals:
One e-commerce website recommends the rule of search result, comprising the following steps:
1) rule of search result is recommended in creation triggering;
2) browser client receives search term;
3) judge whether search term is keyword;
4) triggering is corresponding recommends search result rule;
5) keyword commodity are promoted.
Preferably, the step of the rule of the creation triggering recommendation search result in the step 1) includes:
11) keyword is associated with commodity;
12) creation is suitable for the predefined rule of user query;
13) the preferential displaying grade of the search result in rule is improved;
Preferably, it includes that setting commodity are set with rule that the rule of search result is recommended in step 1) the creation triggering, search
The keyword of rope product improves the search result of corresponding product commodity suit then promoting corresponding product commodity suit.
Preferably, it includes setting commodity latest version rule that the rule of search result is recommended in step 1) the creation triggering,
This latest version is separately positioned at a certain of searched page then promoting the latest version of the commodity by the keyword of inquiry commodity
Block makes it to always show on the screen.
Preferably, it includes setting commodity priority rule that the rule of search result is recommended in step 1) the creation triggering,
The keyword of class I goods is inquired, then preferentially promoting one of commodity, which is higher than remaining similar commodity.
Preferably, possessing being placed on for Unique Product result in the commodity latest version rule and commodity priority rule
At the top of searched page, always show on ranking result, behind dependent merchandise successively sort from big to small according to the degree of correlation.
Preferably, each rule searching will become failure if inquiry is not simple keyword query.
The beneficial effects of the present invention are:
It is more than other as a result, user is using the present invention, when user query rule triggers that the present invention, which promotes some query results,
When, it can enhance search result by three kinds of modes, and the present invention makes electronics by carrying out Exception handling to conventional ranking strategy
Business web site search engine can be handled with personal manner and be inquired.It is enough that e-commerce website seller is allowed to solve themselves uniqueness
The problem of, and break through the possible range of search.
Detailed description of the invention
Fig. 1 is present invention suit rule searching figure;
Fig. 2 is latest version rule searching figure of the present invention;
Fig. 3 is priority rule searching figure of the present invention.
Specific embodiment
The present invention is further illustrated with attached drawing combined with specific embodiments below.
Embodiment one
Recommend the rule of search result in conjunction with Fig. 1 a to e-commerce website shown in Fig. 3, comprising the following steps:
1) rule of search result is recommended in creation triggering;Step 1) comprising steps of
11) keyword is associated with commodity;The commodity of preferential recommendation will be needed to be associated with crucial character/word generation;
12) creation is suitable for the predefined rule of user query;Different search rules is created, suitable for different productions
Product;
13) the preferential displaying grade of the search result in rule is improved;It is preferential in search to improve associated commodity
Grade, such as a result or banner are placed at the top of search result;
2) browser client receives search term;Client receives the keyword of user's input, and is uploaded server-side;
3) judge whether search term is keyword;Search engine is by recommending the rule of search result to upload to from client
Search term carry out retrieval judgement, if not crucial character/word does not return to recommendation results then, if crucial character/word then returns to recommendation
As a result;
4) triggering is corresponding recommends search result rule;When search term is that crucial character/word then returns to recommendation results, recommendation solution fruit
Ranking is carried out according to recommendation search result rule;
5) keyword commodity are promoted;Commodity are shown in client ranking according to the ranking mode of recommendation search result rule
To user.
In the present embodiment, user logs in client, inputs search term in client, client is by search term upload service
It holds, the rule of the recommendation search result created in server-side into keyword is judged whether it is, after being keyword, touches search term
Hair recommends the rule of search result, changes the sequence of search result, such as a result is placed at the top of searched page, passes through
Exception handling is carried out to conventional ranking strategy, so that e-commerce website search engine is handled with personal manner and inquires, it is sufficient to
It allows e-commerce website seller to solve the problems, such as themselves uniqueness, and breaks through the possible range of search.
Embodiment two
Recommend the rule of search result in conjunction with Fig. 1 a to e-commerce website shown in Fig. 3, comprising the following steps:
1) rule of search result is recommended in creation triggering;Step 1) comprising steps of
11) keyword is associated with commodity;The commodity of preferential recommendation will be needed to be associated with crucial character/word generation;
12) creation is suitable for the predefined rule of user query;Different search rules is created, suitable for different productions
Product;
13) the preferential displaying grade of the search result in rule is improved;It is preferential in search to improve associated commodity
Grade, such as a result or banner are placed at the top of search result;
2) browser client receives search term;Client receives the keyword of user's input, and is uploaded server-side;
3) judge whether search term is keyword;Search engine is by recommending the rule of search result to upload to from client
Search term carry out retrieval judgement, if not crucial character/word does not return to recommendation results then, if crucial character/word then returns to recommendation
As a result;
4) triggering is corresponding recommends search result rule;When search term is that crucial character/word then returns to recommendation results, recommendation solution fruit
Ranking is carried out according to recommendation search result rule;
5) keyword commodity are promoted;Commodity are shown in client ranking according to the ranking mode of recommendation search result rule
To user.
It includes that setting commodity are set with rule that the rule of search result is recommended in step 1) the creation triggering, searches for the pass of product
Keyword improves the search result of corresponding product commodity suit then promoting corresponding product commodity suit.Such as search key is
XX product improves the search result of XX commodity suit then promoting XX commodity suit.
In the present embodiment, after searching the crucial commodity for being XX, since XX is keyword, recommendation search result is triggered
Rule, change original searching order, before XX commodity suit has been come XX commodity, do not expand user and search for face, but not
Change original search result, provides more ideas for client, also improve conclusion of the business probability for businessman.
Embodiment three
Recommend the rule of search result in conjunction with Fig. 1 a to e-commerce website shown in Fig. 3, comprising the following steps:
1) rule of search result is recommended in creation triggering;Step 1) comprising steps of
11) keyword is associated with commodity;The commodity of preferential recommendation will be needed to be associated with crucial character/word generation;
12) creation is suitable for the predefined rule of user query;Different search rules is created, suitable for different productions
Product;
13) the preferential displaying grade of the search result in rule is improved;It is preferential in search to improve associated commodity
Grade, such as a result or banner are placed at the top of search result;
2) browser client receives search term;Client receives the keyword of user's input, and is uploaded server-side;
3) judge whether search term is keyword;Search engine is by recommending the rule of search result to upload to from client
Search term carry out retrieval judgement, if not crucial character/word does not return to recommendation results then, if crucial character/word then returns to recommendation
As a result;
4) triggering is corresponding recommends search result rule;When search term is that crucial character/word then returns to recommendation results, recommendation solution fruit
Ranking is carried out according to recommendation search result rule;
5) keyword commodity are promoted;Commodity are shown in client ranking according to the ranking mode of recommendation search result rule
To user.
It includes setting commodity latest version rule that the rule of search result is recommended in step 1) the creation triggering, inquires commodity
This latest version is separately positioned at a certain piece of searched page, makes it to begin by keyword then promoting the latest version of the commodity
It is displayed on the screen eventually.Such as inquiry commodity are that this latest version is separately positioned at by YY then promoting the latest version of YY commodity
A certain piece of searched page, makes it to always show on the screen.
In the present embodiment, after searching the crucial commodity for being YY, since YY is keyword, recommendation search result is triggered
Rule, change original searching order, such as by one piece of the individually placed page of the latest version of YY commodity, and do not change original search
Rope sequence, provides newest merchandise news for client, also improves conclusion of the business probability for businessman.
Example IV
Recommend the rule of search result in conjunction with Fig. 1 a to e-commerce website shown in Fig. 3, comprising the following steps:
1) rule of search result is recommended in creation triggering;Step 1) comprising steps of
11) keyword is associated with commodity;The commodity of preferential recommendation will be needed to be associated with crucial character/word generation;
12) creation is suitable for the predefined rule of user query;Different search rules is created, suitable for different productions
Product;
13) the preferential displaying grade of the search result in rule is improved;It is preferential in search to improve associated commodity
Grade, such as a result or banner are placed at the top of search result;
2) browser client receives search term;Client receives the keyword of user's input, and is uploaded server-side;
3) judge whether search term is keyword;Search engine is by recommending the rule of search result to upload to from client
Search term carry out retrieval judgement, if not crucial character/word does not return to recommendation results then, if crucial character/word then returns to recommendation
As a result;
4) triggering is corresponding recommends search result rule;When search term is that crucial character/word then returns to recommendation results, recommendation solution fruit
Ranking is carried out according to recommendation search result rule;
5) keyword commodity are promoted;Commodity are shown in client ranking according to the ranking mode of recommendation search result rule
To user.
It includes setting commodity priority rule that the rule of search result is recommended in step 1) the creation triggering, inquires a kind of quotient
The keyword of product, then preferentially promoting one of commodity, which is higher than remaining similar commodity, such as inquiry commodity are ZZ,
The commodity of ZZ are so preferentially promoted, ZZ is higher than remaining similar commodity.
If inquiry is not simple keyword query, each rule searching will become failure.
In the present embodiment, such as search is certain class commodity, and without specific title, such as search term ZZ, but ZZ is key
Word changes original searching order, client more believes by recommending the rule of search result that some specific commodity is come front
Appoint and come the commodity of foremost, increase front commodity at rate, if not simple keyword query, then each inquiry is advised
It then will all become failure, such as search term has quotation marks, attribute filter, bracket or special operator etc. do not trigger inquiry then
Rule enables e-commerce website search engine to handle with personal manner by carrying out Exception handling to conventional ranking strategy
Inquiry, it is sufficient to allow e-commerce website seller to solve the problems, such as themselves uniqueness, and break through the possible range of search.
The foregoing is merely illustrative of the preferred embodiments of the present invention, is not intended to limit the invention, all in essence of the invention
Made any modifications, equivalent replacements, and improvements etc., should all be included in the protection scope of the present invention within mind and principle.
Claims (7)
1. the rule that an e-commerce website recommends search result, it is characterised in that the following steps are included:
1) rule of search result is recommended in creation triggering;
2) browser client receives search term;
3) judge whether search term is keyword;
4) triggering is corresponding recommends search result rule;
5) keyword commodity are promoted.
2. the rule that an e-commerce website according to claim 1 recommends search result, it is characterised in that: the step
It is rapid 1) in creation triggering recommend search result rule step include:
11) keyword is associated with commodity;
12) creation is suitable for the predefined rule of user query;
13) the preferential displaying grade of the search result in rule is improved.
3. the rule that an e-commerce website according to claim 1 recommends search result, it is characterised in that: the step
It includes that setting commodity are set with rule that the rule of search result is recommended in rapid 1) creation triggering, the keyword of product is searched for, then promoting
Corresponding product commodity suit, improves the search result of corresponding product commodity suit.
4. the rule that an e-commerce website according to claim 1 recommends search result, it is characterised in that: the step
It includes setting commodity latest version rule that the rule of search result is recommended in rapid 1) creation triggering, the keyword of commodity is inquired, then pushing away
The latest version of the wide commodity, is separately positioned at a certain piece of searched page for this latest version, makes it to always show in screen
On.
5. the rule that an e-commerce website according to claim 1 recommends search result, it is characterised in that: the step
It includes setting commodity priority rule that the rule of search result is recommended in rapid 1) creation triggering, inquires the keyword of class I goods, that
One of commodity are preferentially promoted, which is higher than remaining similar commodity.
6. an e-commerce website according to claim 3 and 4 recommends the rule of search result, it is characterised in that: institute
It states and possesses being placed at the top of searched page of Unique Product result in commodity latest version rule and commodity priority rule, show always
Show on ranking result, behind dependent merchandise successively sort from big to small according to the degree of correlation.
7. the rule that an e-commerce website according to claim 1 recommends search result, it is characterised in that: if looked into
Inquiry is not simple keyword query, then each rule searching will become failure.
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Cited By (1)
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