CN110231026A - In conjunction with the shop route recommendation method and device of location information - Google Patents

In conjunction with the shop route recommendation method and device of location information Download PDF

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Publication number
CN110231026A
CN110231026A CN201910537910.6A CN201910537910A CN110231026A CN 110231026 A CN110231026 A CN 110231026A CN 201910537910 A CN201910537910 A CN 201910537910A CN 110231026 A CN110231026 A CN 110231026A
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shop
user
target
commercial circle
information
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CN110231026B (en
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朱一烨
杨冉
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Zhejiang Koubei Network Technology Co Ltd
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Zhejiang Koubei Network Technology Co Ltd
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    • GPHYSICS
    • G01MEASURING; TESTING
    • G01CMEASURING DISTANCES, LEVELS OR BEARINGS; SURVEYING; NAVIGATION; GYROSCOPIC INSTRUMENTS; PHOTOGRAMMETRY OR VIDEOGRAMMETRY
    • G01C21/00Navigation; Navigational instruments not provided for in groups G01C1/00 - G01C19/00
    • G01C21/04Navigation; Navigational instruments not provided for in groups G01C1/00 - G01C19/00 by terrestrial means
    • G01C21/08Navigation; Navigational instruments not provided for in groups G01C1/00 - G01C19/00 by terrestrial means involving use of the magnetic field of the earth
    • GPHYSICS
    • G01MEASURING; TESTING
    • G01CMEASURING DISTANCES, LEVELS OR BEARINGS; SURVEYING; NAVIGATION; GYROSCOPIC INSTRUMENTS; PHOTOGRAMMETRY OR VIDEOGRAMMETRY
    • G01C21/00Navigation; Navigational instruments not provided for in groups G01C1/00 - G01C19/00
    • G01C21/20Instruments for performing navigational calculations
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/06Buying, selling or leasing transactions
    • G06Q30/0601Electronic shopping [e-shopping]
    • G06Q30/0639Item locations

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Abstract

The invention discloses a kind of shop route recommendation method and devices of combination location information.Wherein, method includes: real-time place of capture magnetic sensor data, and user's location information is marked in the target commercial circle map of preloading;Inquiry belongs to the shop in the body of a map or chart of target commercial circle, is screened according to user information to the shop inquired, obtains at least one the target shop to match with user information;Route planning is carried out based on user's location information and at least one target shop, obtains at least one target shop recommended route;At least one target shop recommended route of label provides navigation Service for user in the map of target commercial circle, shop is screened due to being foundation user information, to ensure that the shop filtered out is that user is interested, improve a possibility that user enters shop, a possibility that improving user's purchase, and the turnover of commercial circle is improved, it avoids user and walks in commercial circle without purpose and waste user time.

Description

In conjunction with the shop route recommendation method and device of location information
Technical field
The present invention relates to Internet technical fields, and in particular to a kind of shop route recommendation method of combination location information and Device.
Background technique
User's shopping at present, consumption, which are mainly reflected in, strolls on line shop two ways under shop and line, although shop on line There are various advantages for paving, but under line shop with its it is true it is tangible, allow user to participate in its medium advantage and can not be substituted.
Large size commercial circle construction scope becomes increasingly complex, is huge at present, and only the specific position in commercial circle can just be arranged and lead Course line road results in user after lost in this way, or when can not find the shop oneself wanted to go to, can only first find commercial circle equipment Navigate direction board, then, it is determined that the guide further according to navigation direction board is gone to behind the shop oneself wanted to go to, user is caused to waste The unnecessary time, and walk many useless roads more.
To solve the above-mentioned problems, application publication number is that the Chinese patent application of 107687857 A of CN proposes a kind of base It, can be according to the store information that user inputs come for user in arcade shop premises preferential air navigation aid and computer storage medium Navigation routine is provided.However, not inputting target shop for user, the case where user strolls commercial circle without purpose, use can not be given The good navigation Service in family.
Summary of the invention
In view of the above problems, it proposes on the present invention overcomes the above problem or at least be partially solved in order to provide one kind State the shop route recommendation method and device of the combination location information of problem.
According to an aspect of the invention, there is provided a kind of shop route recommendation method of combination location information, comprising:
Real-time place of capture magnetic sensor data, marks user's location information in the target commercial circle map of preloading;
Inquiry belongs to the shop in the body of a map or chart of target commercial circle, is screened according to user information to the shop inquired, Obtain at least one the target shop to match with user information;
Route planning is carried out based on user's location information and at least one target shop, at least one target shop is obtained and pushes away Recommend route;
At least one target shop recommended route of label provides navigation Service for user in the map of target commercial circle.
Optionally, the shop inquired is screened according to user information, obtains matching at least with user information One target shop further comprises:
The electronic certificate for extracting user from database gets behavioral data;
If the electronic certificate of user, which gets behavioral data, gets behavioral data comprising the electronic certificate for target commercial circle, Screening obtains shop corresponding with the got electronic certificate of user and/or its same type shop;
If the electronic certificate of user, which gets behavioral data, gets behavioral data not comprising the electronic certificate for target commercial circle, Then screening obtains the shop for having same type with the got electronic certificate of user.
Optionally, the shop inquired is screened according to user information, obtains matching at least with user information One target shop further comprises:
Historical viewings behavioral data, consumption data and/or the user's master data of user are extracted from database;
Screening obtains the shop to match with the historical viewings behavioral data, consumption data and/or user's master data of user Paving.
Optionally, the shop inquired is screened according to user information, obtains matching at least with user information One target shop further include:
According to shop temperature data to screening to be ranked up to shop;
At least one target shop is chosen according to ranking results.
Optionally, route planning is carried out based on user's location information and at least one target shop, obtains at least one mesh Mark shop recommended route further comprises:
According to multiple default dimension types, the dimension at least one target shop relevant to each default dimension type is inquired Spend type information;
It is positioned according to the dimension type information at least one target shop relevant to each default dimension type and user Information generates the relevant each target shop recommended route of each default dimension type.
Optionally, presetting dimension type includes: path dimension type, preferential dimension type and/or shop richness dimension Type.
According to another aspect of the present invention, a kind of shop route recommendation device of combination location information is provided, comprising:
Mark module is suitable for real-time place of capture magnetic sensor data, marks user in the target commercial circle map of preloading Location information;And at least one target shop recommended route of label for user provides navigation Service in the map of target commercial circle;
Screening module belongs to the shop in the body of a map or chart of target commercial circle suitable for inquiry, according to user information to inquiring Shop is screened, at least one the target shop to match with user information is obtained;
Planning module is suitable for carrying out route planning based on user's location information and at least one target shop, obtain at least One target shop recommended route.
Optionally, screening module is further adapted for: the electronic certificate that user is extracted from database gets behavioral data;
If the electronic certificate of user, which gets behavioral data, gets behavioral data comprising the electronic certificate for target commercial circle, Screening obtains shop corresponding with the got electronic certificate of user and/or its same type shop;
If the electronic certificate of user, which gets behavioral data, gets behavioral data not comprising the electronic certificate for target commercial circle, Then screening obtains the shop for having same type with the got electronic certificate of user.
Optionally, screening module is further adapted for: historical viewings behavioral data, the consumption number of user are extracted from database According to and/or user's master data;
Screening obtains the shop to match with the historical viewings behavioral data, consumption data and/or user's master data of user Paving.
Optionally, screening module is further adapted for: according to shop temperature data to screening to be ranked up to shop;
At least one target shop is chosen according to ranking results.
Optionally, planning module is further adapted for: according to multiple default dimension types, inquiry and each default dimension type The dimension type information at least one relevant target shop;
It is positioned according to the dimension type information at least one target shop relevant to each default dimension type and user Information generates the relevant each target shop recommended route of each default dimension type.
Optionally, presetting dimension type includes: path dimension type, preferential dimension type and/or shop richness dimension Type.
According to another aspect of the invention, provide a kind of calculating equipment, comprising: processor, memory, communication interface and Communication bus, processor, memory and communication interface complete mutual communication by communication bus;
Memory makes processor execute above-mentioned combination location information for storing an at least executable instruction, executable instruction The corresponding operation of shop route recommendation method.
In accordance with a further aspect of the present invention, a kind of computer storage medium is provided, at least one is stored in storage medium Executable instruction, executable instruction make processor execute the corresponding behaviour of shop route recommendation method such as above-mentioned combination location information Make.
In accordance with a further aspect of the present invention, a kind of shop route recommendation method of combination location information is provided, comprising:
Real-time place of capture magnetic sensor data, marks user's location information in the target commercial circle map of preloading;
At least one target shop that server-side is planned and returned based on user's location information and user information is obtained to recommend Route;
At least one target shop recommended route of label provides navigation Service for user in the map of target commercial circle.
In accordance with a further aspect of the present invention, a kind of shop route recommendation device of combination location information is provided, comprising:
Mark module is suitable for real-time place of capture magnetic sensor data, marks user in the target commercial circle map of preloading Location information;And at least one target shop recommended route of label for user provides navigation Service in the map of target commercial circle;
Module is obtained, at least one for planning and returning based on user's location information and user information suitable for obtaining server-side Target shop recommended route.
In accordance with a further aspect of the present invention, provide a kind of calculating equipment, comprising: processor, memory, communication interface and Communication bus, processor, memory and communication interface complete mutual communication by communication bus;
Memory makes processor execute above-mentioned combination location information for storing an at least executable instruction, executable instruction The corresponding operation of shop route recommendation method.
In accordance with a further aspect of the present invention, a kind of computer storage medium is provided, at least one is stored in storage medium Executable instruction, executable instruction make processor execute the corresponding behaviour of shop route recommendation method such as above-mentioned combination location information Make.
The scheme provided according to the present invention, real-time place of capture magnetic sensor data, in the target commercial circle map of preloading Mark user's location information;Inquiry belongs to the shop in the body of a map or chart of target commercial circle, according to user information to the shop inquired It is screened, obtains at least one the target shop to match with user information;Based on user's location information and at least one mesh It marks shop and carries out route planning, obtain at least one target shop recommended route;The label at least one in the map of target commercial circle Target shop recommended route provides navigation Service for user.Scheme provided by the invention, the case where user does not input destination Under, shop is screened according to user information, and plan at least one target shop recommended route using the shop filtered out, pass through At least one target shop recommended route provides navigation Service for user, so that a possibility that user enters shop is improved, by Then shop is screened according to user information, to ensure that the shop filtered out is that user is interested, improves user's purchase A possibility that buying, and the turnover of commercial circle is improved, it avoids user and walks in commercial circle without purpose and waste user time.
The above description is only an overview of the technical scheme of the present invention, in order to better understand the technical means of the present invention, And it can be implemented in accordance with the contents of the specification, and in order to allow above and other objects of the present invention, feature and advantage can It is clearer and more comprehensible, the followings are specific embodiments of the present invention.
Detailed description of the invention
By reading the following detailed description of the preferred embodiment, various other advantages and benefits are common for this field Technical staff will become clear.The drawings are only for the purpose of illustrating a preferred embodiment, and is not considered as to the present invention Limitation.And throughout the drawings, the same reference numbers will be used to refer to the same parts.In the accompanying drawings:
The process that Fig. 1 shows the shop route recommendation method of combination location information according to an embodiment of the invention is shown It is intended to;
Fig. 2 shows the processes of the shop route recommendation method of combination location information in accordance with another embodiment of the present invention Schematic diagram;
The process that Fig. 3 shows the shop route recommendation method of combination location information according to an embodiment of the invention is shown It is intended to;
The structure that Fig. 4 shows the shop route recommendation device of combination location information according to an embodiment of the invention is shown It is intended to;
The structure that Fig. 5 shows the shop route recommendation device of combination location information according to an embodiment of the invention is shown It is intended to;
Fig. 6 shows the structural schematic diagram according to an embodiment of the invention for calculating equipment.
Specific embodiment
Exemplary embodiments of the present disclosure are described in more detail below with reference to accompanying drawings.Although showing the disclosure in attached drawing Exemplary embodiment, it being understood, however, that may be realized in various forms the disclosure without should be by embodiments set forth here It is limited.On the contrary, these embodiments are provided to facilitate a more thoroughly understanding of the present invention, and can be by the scope of the present disclosure It is fully disclosed to those skilled in the art.
The process that Fig. 1 shows the shop route recommendation method of combination location information according to an embodiment of the invention is shown It is intended to.As shown in Figure 1, method includes the following steps:
Step S101, real-time place of capture magnetic sensor data mark user's positioning in the target commercial circle map of preloading Information.
Existing client, for example, smart phone, personal digital assistant (Personal Digital Assistant, PDA), tablet computer (Tablet Computer) etc. all has positioning function, is realized by the positioning function opened in client The position that user is presently in is positioned, specifically, user is worked as by the geomagnetic sensor installed in client It is the location of preceding to be positioned, that is to say, that the real-time place of capture magnetic sensor data of client, for example, the position that user is current Set coordinate.
After capturing geomagnetic sensor data, the target that user is currently located can be determined with base area magnetic sensor data Commercial circle, for example, can determine the current target commercial circle of user by geography fence technology, target commercial circle can be a quotient , then target commercial circle map is the map inside market.
After real-time place of capture magnetic sensor data, target commercial circle map is loaded, and in the target commercial circle of preloading User's location information is marked in figure.Wherein, user's location information embodies the user currently location in target commercial circle.
Step S102, inquiry belongs to the shop in the body of a map or chart of target commercial circle, according to user information to the shop inquired It is screened, obtains at least one the target shop to match with user information.
Base area magnetic sensor data determines the target commercial circle that user is currently located, and then, inquiry is with belonging to target commercial circle Shop within the scope of figure is determining target commercial circle for example, storing the incidence relation of commercial circle mark and shop in database Afterwards, inquiry database can be identified according to the commercial circle of target commercial circle, there are incidence relations for determining and target commercial circle commercial circle mark Shop can be according to user information to the shop inquired after inquiring and belonging to the shop in the body of a map or chart of target commercial circle It is screened, obtains at least one the target shop to match with user information, wherein user information is letter related to user Breath, for example, the hobby of user, the historical viewings behavior of user etc..Shop is screened according to user information, can be guaranteed At least one the target shop screened is the interested shop of user, is able to ascend the possibility that user enters target shop Property.
Step S103 carries out route planning based on user's location information and at least one target shop, obtains at least one Target shop recommended route.
After screening at least one the target shop to match with user information, so that it may in conjunction with user's location information and Programme path is carried out at least one target shop, and the route planned is the recommended route about target shop, is by target shop Composition, that is to say, that the route planned can approach target shop.Carrying out programme path in conjunction with user's location information is in order to true Determine the starting point of institute's programme path.Target shop recommended route is all to pass through target on the way using user's location information as starting point Shop, after carrying out route planning based on user's location information and at least one target shop, available at least one target Shop recommended route.
Step S104, at least one target shop recommended route of label provides navigation clothes for user in the map of target commercial circle Business.
After obtaining at least one target shop recommended route, will at least a target shop recommended route it mark in target In the map of commercial circle, at least a target shop recommended route user will be showed, and pass through at least one target shop recommended route Navigation Service is provided for user, so that user is by the purposive visit target commercial circle of navigation Service.
The method provided according to that above embodiment of the present invention, real-time place of capture magnetic sensor data, in the target of preloading User's location information is marked in the map of commercial circle;Inquiry belongs to the shop in the body of a map or chart of target commercial circle, according to user information to looking into The shop ask is screened, at least one the target shop to match with user information is obtained;Based on user's location information and At least one target shop carries out route planning, obtains at least one target shop recommended route;It gets the bid in target commercial circle map Remember that at least one target shop recommended route provides navigation Service for user.Scheme provided by the invention does not input mesh in user Ground in the case where, screen shop according to user information, and plan that at least one target shop pushes away using the shop filtered out Route is recommended, navigation Service is provided by least one target shop recommended route for user, so that improving user enters shop A possibility that, shop is screened due to being foundation user information, to ensure that the shop filtered out is that user is interested, is mentioned A possibility that having risen user's purchase, and improves the turnover of commercial circle, avoids user and walks in commercial circle without purpose and unrestrained Take user time.
Fig. 2 shows the processes of the shop route recommendation method of combination location information in accordance with another embodiment of the present invention Schematic diagram.As shown in Fig. 2, method includes the following steps:
Step S201, real-time place of capture magnetic sensor data mark user's positioning in the target commercial circle map of preloading Information.
Existing client, for example, smart phone, personal digital assistant (Personal Digital Assistant, PDA), tablet computer (Tablet Computer) etc. all has positioning function, is realized by the positioning function opened in client The position that user is presently in is positioned, specifically, user is worked as by the geomagnetic sensor installed in client It is the location of preceding to be positioned, that is to say, that the real-time place of capture magnetic sensor data of client, for example, the position that user is current Set coordinate.
After capturing geomagnetic sensor data, the target that user is currently located can be determined with base area magnetic sensor data Commercial circle, for example, can determine the current target commercial circle of user by geography fence technology, target commercial circle can be a quotient , then target commercial circle map is the map inside market.
After real-time place of capture magnetic sensor data, target commercial circle map is loaded, and in the target commercial circle of preloading User's location information is marked in figure.Wherein, user's location information embodies the user currently location in target commercial circle.
Step S202, inquiry belong to the shop in the body of a map or chart of target commercial circle.
Base area magnetic sensor data determines the target commercial circle that user is currently located, and then, inquiry is with belonging to target commercial circle Shop within the scope of figure is determining target commercial circle for example, storing the incidence relation of commercial circle mark and shop in database Afterwards, inquiry database can be identified according to the commercial circle of target commercial circle, there are incidence relations for determining and target commercial circle commercial circle mark Shop.
What is inquired in step S202 is all shops belonged in the body of a map or chart of target commercial circle, in embodiments of the present invention And user can not be all recommended in all shops in the body of a map or chart of target commercial circle, if by the institute in the body of a map or chart of target commercial circle There is shop all to recommend the purpose that user is also unable to reach recommendation, therefore, it is necessary to carry out the screening in shop, specifically, Ke Yili It is screened with the method in step S203- step S209:
Step S203, the electronic certificate that user is extracted from database get behavioral data.
In real life, user may get the electronic certificate in some shops, wherein electronic certificate can be preferential Certificate etc., after user has got electronic certificate, the behavior that user gets the electronic certificate in shop will be recorded in data, That is user can be stored in the database and corresponding electronic certificate gets behavioral data, therefore, can be mentioned from database The electronic certificate for taking out user gets behavioral data, wherein electronic certificate gets behavioral data and embodies which user got The electronic certificate in shop.
In the present embodiment, database purchase is that all electronic certificates that user is got get behavioral data, because This, the electronic certificate of the user extracted from database gets behavioral data may be comprising the electronic certificate for target commercial circle Get behavioral data, it is also possible to get behavioral data not comprising the electronic certificate for target commercial circle, thus need to combine and use The electronic certificate at family is got behavioral data and is further analyzed, and thereby determines how screening shop:
Step S204, if the electronic certificate of user, which gets behavioral data, gets row comprising the electronic certificate for target commercial circle For data, then screening obtains shop corresponding with the got electronic certificate of user and/or its same type shop.
In particular it is required that first judging that the electronic certificate of user gets whether behavioral data includes for target commercial circle Electronic certificate get behavioral data, it is generally the case that electronic certificate gets behavioral data will record user in for which commercial circle Which type of electronic certificate for when getting of which shop therefore can get behavior by judging the electronic certificate of user The information of target commercial circle whether is had recorded in data, for example, target commercial circle title, thus determines that the electronic certificate of user is got Whether behavioral data includes to get behavioral data for the electronic certificate of target commercial circle.
If the electronic certificate of user, which gets behavioral data, gets behavioral data comprising the electronic certificate for target commercial circle, say Bright user got the electronic certificate in the shop in target commercial circle, so as to belong in the body of a map or chart of target commercial circle from inquiry Shop corresponding with the got electronic certificate of user and/or its same type shop are filtered out in shop.It is obtained due to screening Shop corresponding with the got electronic certificate of user and/or its same type shop, therefore, can be improved user to shop can Energy property, so that the turnover etc. in shop is improved, moreover, also can targetedly recommend to user.
Step S205, if the electronic certificate of user is got behavioral data and got not comprising the electronic certificate for target commercial circle Behavioral data, then screening obtains the shop for having same type with the got electronic certificate of user.
If the electronic certificate of user, which gets behavioral data, gets behavioral data not comprising the electronic certificate for target commercial circle, Illustrate that electronic certificate was got in shop of the user not in target commercial circle, it is for it that the electronic certificate of user, which gets behavioral data, The shop of its commercial circle, then can be filtered out and the got electricity of user from the shop that inquiry belongs in the body of a map or chart of target commercial circle Sub- voucher has the shop of same type.What is screened has the shop of same type with the got electronic certificate of user, It may be considered shop interested to user.
Step S206 extracts historical viewings behavioral data, consumption data and/or the user's basic number of user from database According to.
In order to promote the matching degree of planned target shop recommended route and user, in the electronics got according to user After voucher screens shop, user can be embodied with further progress shop screening operation, the historical viewings behavioral data of user The shop in which shop of historical viewings, user's browsing may be the interested shop of user;Consumption data embodies user's The level of consumption;User's master data can be the hobby of user, personal information of user etc..In the present embodiment, data Library can also store historical viewings behavioral data, the consumption number of user other than the electronic certificate of storage user gets behavioral data According to and/or user's master data, for example, storage user identifier and user historical viewings behavioral data, consumption data and/or use The incidence relation of family master data, this step can extract the historical viewings behavior number of user according to user identifier from database According to, consumption data and/or user's master data.
Step S207, screening obtain and the historical viewings behavioral data of user, consumption data and/or user's master data phase Matched shop.
The historical viewings behavioral data, consumption data and/or user's master data that user is extracted from database it Afterwards, shop screening, tool can be carried out according to the historical viewings behavioral data, consumption data and/or user's master data of user Body, shop obtained in step S204 or step S205 is screened, screening obtains the historical viewings behavior number with user The shop to match according to, consumption data and/or user's master data.
Step S208, according to shop temperature data to screening to be ranked up to shop.
Shop temperature data embody the hot degree in shop pouplarity and shop, and shop temperature data are higher, say The user that the transaction in bright shop is more, consumes to shop is more, shop flow of the people is more.For example, shop temperature data are specially number, than Such as with the digital representation shop temperature data between 0-100.Shop temperature data, example can be calculated in method in the prior art Such as, according to Transaction Information, shop query information, shop are preferential acquires information to calculate shop temperature data.
It is basic with the historical viewings behavioral data, consumption data and/or user of user screening to obtain using step S207 After the shop that data match, according to shop temperature data to screening to be ranked up to shop, for example, according to shop temperature The sequence of data from high to low is to screening to be ranked up to shop.
Step S209 chooses at least one target shop according to ranking results.
After being ranked up according to shop temperature data to the obtained shop of screening, can be chosen according to ranking results to A few target shop, at least one selected target shop is made for object of planning shop recommended route in this step Shop.
In the present embodiment, step S206- step S209 is optional step.
Step S210, according to multiple default dimension types, inquiry at least one mesh relevant to each default dimension type Mark the dimension type information in shop.
Different users may recommend target shop due to differences such as time, interest after entering target commercial circle The requirement of route is different, it is contemplated that above-mentioned factor, the present embodiment can recommend the target shop of multiple default dimension types to user Spread recommended route, wherein default dimension type includes: path dimension type, preferential dimension type and/or shop richness dimension Type.
After selecting at least one target shop according to step S209, so that it may according to multiple default dimension types, look into The dimension type information for asking at least one target shop relevant to each default dimension type, for example, for path dimension class For type, need to inquire the location information at least one target shop;For preferential dimension type, need to inquire at least one The preferential dynamics in a target shop;For the richness dimension type of shop, need to inquire belonging at least one target shop Type, for example, types of garments, cuisines type, cosmetic-type etc..
Step S211, according to the dimension type information at least one target shop relevant to each default dimension type and User's location information generates the relevant each target shop recommended route of each default dimension type.
After the dimension type information for inquiring at least one target shop relevant to each default dimension type, It is raw with according to the dimension type information and user's location information at least one target shop relevant to each default dimension type At the relevant each target shop recommended route of each default dimension type, specifically, the relevant mesh of path dimension type is generated Mark shop recommended route when, be with path most it is short for generate foundation, keep target shop generated recommended route most short, that is, Say, user according to target shop recommended route walking when, the distance walked be it is shortest, can't exist detour, turn back Situation occurs;It is that route, example are generated according to preferential dynamics when generating the relevant target shop recommended route of preferential dimension type Such as, route is generated from high to low sequence according to preferential dynamics, the high shop of preferential dynamics is in preceding, the low shop of preferential dynamics Rear, so that it is high to preferentially enter preferential dynamics in the target shop recommended route walking according to preferential dimension type by user Shop;It when generating the relevant target shop recommended route of shop richness dimension type, is generated according to shop richness Route, shop richness reference and a plurality of types of shops, for example, cuisines class shop, clothing shop, beauty class shop, shadow Depending on class shop, that is to say, that so that user is according to the relevant target shop recommended route walking of shop richness dimension type When, it is able to enter different shops, meets the various different demands of user.
Step S212 marks each default dimension type relevant each target shop recommendation road in the map of target commercial circle Line provides navigation Service for user.
After generating the relevant each target shop recommended route of each default dimension type, by each default dimension type Relevant each target shop recommended route label is in the map of target commercial circle, by the relevant each item of each default dimension type Target shop recommended route shows user, and user can according to need the target shop recommended route that walking is wanted in selection, leads to The target shop recommended route is crossed to provide navigation Service for user, so that user is by the purposive visit target of navigation Service Commercial circle.
The method provided according to that above embodiment of the present invention, in the case where user does not input destination, according to from data The electronic certificate that user is extracted in library gets behavioral data to screen shop, and then, then foundation shop temperature data carry out again Shop screening, it is interested to ensure that at least one the target shop filtered out is not only user, and be more concerned Shop utilize the shop filtered out to plan multiple default dimension type phases to improve a possibility that user enters shop Each target shop recommended route closed, improves the richness of route recommendation, and is no longer a kind of single route of recommending, full The foot different demands of different users are user by the relevant each target shop recommended route of multiple default dimension types Navigation Service is provided, to improve a possibility that user enters shop, screens shop due to being foundation user information, thus A possibility that ensure that the shop filtered out is that user is interested, improving user's purchase, and improve the business of commercial circle Volume avoids user and walks in commercial circle without purpose and waste user time.
The process that Fig. 3 shows the shop route recommendation method of combination location information according to an embodiment of the invention is shown It is intended to.As shown in figure 3, method includes the following steps:
Step S301, real-time place of capture magnetic sensor data mark user's positioning in the target commercial circle map of preloading Information.
Existing client, for example, smart phone, personal digital assistant (Personal Digital Assistant, PDA), tablet computer (Tablet Computer) etc. all has positioning function, is realized by the positioning function opened in client The position that user is presently in is positioned, specifically, user is worked as by the geomagnetic sensor installed in client It is the location of preceding to be positioned, that is to say, that the real-time place of capture magnetic sensor data of client, for example, the position that user is current Set coordinate.
After capturing geomagnetic sensor data, the target that user is currently located can be determined with base area magnetic sensor data Commercial circle, for example, can determine the current target commercial circle of user by geography fence technology, target commercial circle can be a quotient , then target commercial circle map is the map inside market.
After real-time place of capture magnetic sensor data, target commercial circle map is loaded, and in the target commercial circle of preloading User's location information is marked in figure.Wherein, user's location information embodies the user currently location in target commercial circle.
Step S302 obtains at least one target that server-side is planned and returned based on user's location information and user information Shop recommended route.
Server-side can determine the commercial circle that user is currently located according to user's location information, with can finding out target commercial circle Shop within the scope of figure is then based on user information and screens to the shop inquired, obtains matching with user information At least one target shop carries out route planning based on user's location information and at least one target shop, obtains at least one Target shop recommended route, and at least one target shop recommended route of planning is returned into client.
In the present embodiment, server-side can also be planned step S202- step S211 in embodiment according to Fig.2, At least one target shop recommended route.
Step S303, at least one target shop recommended route of label provides navigation clothes for user in the map of target commercial circle Business.
After obtaining at least one target shop recommended route, will at least a target shop recommended route it mark in target In the map of commercial circle, at least a target shop recommended route user will be showed, and pass through at least one target shop recommended route Navigation Service is provided for user, so that user is by the purposive visit target commercial circle of navigation Service.
The method provided according to that above embodiment of the present invention, it is fixed based on user in the case where user does not input destination Position information and user information are come for user's object of planning shop recommended route, are to use by least one target shop recommended route Family provides navigation Service, to improve a possibility that user enters shop, screens shop due to being foundation user information, from And a possibility that ensure that the shop filtered out is that user is interested, improving user's purchase, and improve the battalion of commercial circle Industry volume avoids user and walks in commercial circle without purpose and waste user time.
The structure that Fig. 4 shows the shop route recommendation device of combination location information according to an embodiment of the invention is shown It is intended to.As shown in figure 4, the device includes: mark module 401, screening module 402, planning module 403.
Mark module 401 is suitable for real-time place of capture magnetic sensor data, marks and uses in the target commercial circle map of preloading Family location information;And in the map of target commercial circle at least one target shop recommended route of label for user provide navigation clothes Business;
Screening module 402 belongs to the shop in the body of a map or chart of target commercial circle suitable for inquiry, according to user information to inquiring Shop screened, obtain at least one the target shop to match with user information;
Planning module 403 is suitable for carrying out route planning based on user's location information and at least one target shop, obtain to A few target shop recommended route.
Optionally, screening module 402 is further adapted for: the electronic certificate that user is extracted from database gets behavior number According to;
If the electronic certificate of user, which gets behavioral data, gets behavioral data comprising the electronic certificate for target commercial circle, Screening obtains shop corresponding with the got electronic certificate of user and/or its same type shop;
If the electronic certificate of user, which gets behavioral data, gets behavioral data not comprising the electronic certificate for target commercial circle, Then screening obtains the shop for having same type with the got electronic certificate of user.
Optionally, screening module 402 is further adapted for: being extracted the historical viewings behavioral data of user from database, is disappeared Take data and/or user's master data;
Screening obtains the shop to match with the historical viewings behavioral data, consumption data and/or user's master data of user Paving.
Optionally, screening module 402 is further adapted for: according to shop temperature data to screening to be ranked up to shop;
At least one target shop is chosen according to ranking results.
Optionally, planning module 403 is further adapted for: according to multiple default dimension types, inquiry and each default dimension The dimension type information at least one relevant target shop of type;
It is positioned according to the dimension type information at least one target shop relevant to each default dimension type and user Information generates the relevant each target shop recommended route of each default dimension type.
Optionally, presetting dimension type includes: path dimension type, preferential dimension type and/or shop richness dimension Type.
The device provided according to that above embodiment of the present invention, real-time place of capture magnetic sensor data, in the target of preloading User's location information is marked in the map of commercial circle;Inquiry belongs to the shop in the body of a map or chart of target commercial circle, according to user information to looking into The shop ask is screened, at least one the target shop to match with user information is obtained;Based on user's location information and At least one target shop carries out route planning, obtains at least one target shop recommended route;It gets the bid in target commercial circle map Remember that at least one target shop recommended route provides navigation Service for user.Scheme provided by the invention does not input mesh in user Ground in the case where, screen shop according to user information, and plan that at least one target shop pushes away using the shop filtered out Route is recommended, navigation Service is provided by least one target shop recommended route for user, so that improving user enters shop A possibility that, shop is screened due to being foundation user information, to ensure that the shop filtered out is that user is interested, is mentioned A possibility that having risen user's purchase, and improves the turnover of commercial circle, avoids user and walks in commercial circle without purpose and unrestrained Take user time.
The structure that Fig. 5 shows the shop route recommendation device of combination location information according to an embodiment of the invention is shown It is intended to.As shown in figure 5, the device includes: mark module 501, obtains module 502.
Mark module 501 is suitable for real-time place of capture magnetic sensor data, marks and uses in the target commercial circle map of preloading Family location information;And in the map of target commercial circle at least one target shop recommended route of label for user provide navigation clothes Business;
Module 502 is obtained, planned suitable for acquisition server-side based on user's location information and user information and is returned at least One target shop recommended route.
The device provided according to that above embodiment of the present invention, it is fixed based on user in the case where user does not input destination Position information and user information are come for user's object of planning shop recommended route, are to use by least one target shop recommended route Family provides navigation Service, to improve a possibility that user enters shop, screens shop due to being foundation user information, from And a possibility that ensure that the shop filtered out is that user is interested, improving user's purchase, and improve the battalion of commercial circle Industry volume avoids user and walks in commercial circle without purpose and waste user time.
The embodiment of the present application also provides a kind of nonvolatile computer storage media, the computer storage medium storage There is an at least executable instruction, which can be performed the combination location information in above-mentioned any means embodiment Shop route recommendation method.
Fig. 6 shows the structural schematic diagram according to an embodiment of the invention for calculating equipment, the specific embodiment of the invention The specific implementation for calculating equipment is not limited.
As shown in fig. 6, the calculating equipment may include: processor (processor) 602, communication interface (Communications Interface) 604, memory (memory) 606 and communication bus 608.
Wherein:
Processor 602, communication interface 604 and memory 606 complete mutual communication by communication bus 608.
Communication interface 604, for being communicated with the network element of other equipment such as client or other servers etc..
Processor 602 can specifically execute the shop route recommendation of above-mentioned combination location information for executing program 610 Correlation step in embodiment of the method.
Specifically, program 610 may include program code, which includes computer operation instruction.
Processor 602 may be central processor CPU or specific integrated circuit ASIC (Application Specific Integrated Circuit), or be arranged to implement the integrated electricity of one or more of the embodiment of the present invention Road.The one or more processors that equipment includes are calculated, can be same type of processor, such as one or more CPU;It can also To be different types of processor, such as one or more CPU and one or more ASIC.
Memory 606, for storing program 610.Memory 606 may include high speed RAM memory, it is also possible to further include Nonvolatile memory (non-volatile memory), for example, at least a magnetic disk storage.
Program 610 specifically can be used for so that processor 602 executes the combination positioning letter in above-mentioned any means embodiment The shop route recommendation method of breath.The specific implementation of each step may refer to the shop of above-mentioned combination location information in program 610 Corresponding description in corresponding steps and unit in route recommendation embodiment, this will not be repeated here.Those skilled in the art can To be well understood, for convenience and simplicity of description, the equipment of foregoing description and the specific work process of module can be referred to Corresponding process description in preceding method embodiment, details are not described herein.
Algorithm and display are not inherently related to any particular computer, virtual system, or other device provided herein. Various general-purpose systems can also be used together with teachings based herein.As described above, it constructs required by this kind of system Structure be obvious.In addition, the present invention is also not directed to any particular programming language.It should be understood that can use various Programming language realizes summary of the invention described herein, and the description done above to language-specific is to disclose this hair Bright preferred forms.
In the instructions provided here, numerous specific details are set forth.It is to be appreciated, however, that implementation of the invention Example can be practiced without these specific details.In some instances, well known method, structure is not been shown in detail And technology, so as not to obscure the understanding of this specification.
Similarly, it should be understood that in order to simplify the disclosure and help to understand one or more of the various inventive aspects, Above in the description of exemplary embodiment of the present invention, each feature of the invention is grouped together into single implementation sometimes In example, figure or descriptions thereof.However, the disclosed method should not be interpreted as reflecting the following intention: i.e. required to protect Shield the present invention claims features more more than feature expressly recited in each claim.More precisely, as following Claims reflect as, inventive aspect is all features less than single embodiment disclosed above.Therefore, Thus the claims for following specific embodiment are expressly incorporated in the specific embodiment, wherein each claim itself All as a separate embodiment of the present invention.
Those skilled in the art will understand that can be carried out adaptively to the module in the equipment in embodiment Change and they are arranged in one or more devices different from this embodiment.It can be the module or list in embodiment Member or component are combined into a module or unit or component, and furthermore they can be divided into multiple submodule or subelement or Sub-component.Other than such feature and/or at least some of process or unit exclude each other, it can use any Combination is to all features disclosed in this specification (including adjoint claim, abstract and attached drawing) and so disclosed All process or units of what method or apparatus are combined.Unless expressly stated otherwise, this specification is (including adjoint power Benefit require, abstract and attached drawing) disclosed in each feature can carry out generation with an alternative feature that provides the same, equivalent, or similar purpose It replaces.
In addition, it will be appreciated by those of skill in the art that although some embodiments described herein include other embodiments In included certain features rather than other feature, but the combination of the feature of different embodiments mean it is of the invention Within the scope of and form different embodiments.For example, in the following claims, embodiment claimed is appointed Meaning one of can in any combination mode come using.
Various component embodiments of the invention can be implemented in hardware, or to run on one or more processors Software module realize, or be implemented in a combination thereof.It will be understood by those of skill in the art that can be used in practice Microprocessor or digital signal processor (DSP) realize the shop route of combination location information according to an embodiment of the present invention The some or all functions of some or all components in recommendation apparatus.The present invention is also implemented as executing here Some or all device or device programs of described method are (for example, computer program and computer program produce Product).It is such to realize that program of the invention can store on a computer-readable medium, or can have one or more The form of signal.Such signal can be downloaded from an internet website to obtain, and perhaps be provided on the carrier signal or to appoint What other forms provides.
It should be noted that the above-mentioned embodiments illustrate rather than limit the invention, and ability Field technique personnel can be designed alternative embodiment without departing from the scope of the appended claims.In the claims, Any reference symbol between parentheses should not be configured to limitations on claims.Word "comprising" does not exclude the presence of not Element or step listed in the claims.Word "a" or "an" located in front of the element does not exclude the presence of multiple such Element.The present invention can be by means of including the hardware of several different elements and being come by means of properly programmed computer real It is existing.In the unit claims listing several devices, several in these devices can be through the same hardware branch To embody.The use of word first, second, and third does not indicate any sequence.These words can be explained and be run after fame Claim.

Claims (10)

1. a kind of shop route recommendation method of combination location information, comprising:
Real-time place of capture magnetic sensor data, marks user's location information in the target commercial circle map of preloading;
Inquiry belongs to the shop in the body of a map or chart of target commercial circle, is screened, is obtained to the shop inquired according to user information At least one the target shop to match with user information;
Route planning is carried out based on user's location information and at least one described target shop, obtains at least one target shop Spread recommended route;
At least one target shop recommended route is marked to provide navigation Service for user in the map of target commercial circle.
2. it is described that the shop inquired is screened according to user information according to the method described in claim 1, wherein, it obtains Further comprise at least one the target shop to match with user information:
The electronic certificate for extracting user from database gets behavioral data;
If the electronic certificate of the user, which gets behavioral data, gets behavior number comprising the electronic certificate for the target commercial circle According to then screening obtains shop corresponding with the got electronic certificate of user and/or its same type shop;
If the electronic certificate of the user, which gets behavioral data, gets behavior not comprising the electronic certificate for the target commercial circle Data, then screening obtains the shop for having same type with the got electronic certificate of user.
3. method according to claim 1 or 2, wherein it is described that the shop inquired is screened according to user information, At least one the target shop for obtaining matching with user information further comprises:
Historical viewings behavioral data, consumption data and/or the user's master data of user are extracted from database;
Screening obtains the shop to match with the historical viewings behavioral data, consumption data and/or user's master data of user.
4. according to the method in claim 2 or 3, wherein it is described that the shop inquired is screened according to user information, Obtain at least one the target shop to match with user information further include:
According to shop temperature data to screening to be ranked up to shop;
At least one described target shop is chosen according to ranking results.
5. method according to any of claims 1-4, wherein it is described based on user's location information and it is described extremely A few target shop carries out route planning, and obtaining at least one target shop recommended route further comprises:
According to multiple default dimension types, the dimension at least one target shop relevant to each default dimension type is inquired Spend type information;
According to the dimension type information at least one target shop relevant to each default dimension type and user's positioning Information generates the relevant each target shop recommended route of each default dimension type.
6. a kind of shop route recommendation method of combination location information, comprising:
Real-time place of capture magnetic sensor data, marks user's location information in the target commercial circle map of preloading;
Obtain at least one target shop recommended route that server-side is planned and returned based on user's location information and user information;
At least one target shop recommended route is marked to provide navigation Service for user in the map of target commercial circle.
7. a kind of shop route recommendation device of combination location information, comprising:
Mark module is suitable for real-time place of capture magnetic sensor data, and user's positioning is marked in the target commercial circle map of preloading Information;And at least one target shop recommended route is marked to provide navigation Service for user in the map of target commercial circle;
Screening module belongs to the shop in the body of a map or chart of target commercial circle suitable for inquiry, according to user information to the shop inquired It is screened, obtains at least one the target shop to match with user information;
Planning module is suitable for carrying out route planning based on user's location information and at least one described target shop, obtain At least one target shop recommended route.
8. a kind of shop route recommendation device of combination location information, comprising:
Mark module is suitable for real-time place of capture magnetic sensor data, and user's positioning is marked in the target commercial circle map of preloading Information;And at least one target shop recommended route is marked to provide navigation Service for user in the map of target commercial circle;
Module is obtained, at least one target planned and returned based on user's location information and user information suitable for obtaining server-side Shop recommended route.
9. a kind of calculating equipment, comprising: processor, memory, communication interface and communication bus, the processor, the storage Device and the communication interface complete mutual communication by the communication bus;
The memory executes the processor as right is wanted for storing an at least executable instruction, the executable instruction Ask the corresponding operation of shop route recommendation method of combination location information described in any one of 1-5.
10. a kind of computer storage medium, an at least executable instruction, the executable instruction are stored in the storage medium Processor is set to execute the corresponding behaviour of shop route recommendation method of combination location information according to any one of claims 1 to 5 Make.
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CN117252620A (en) * 2023-09-26 2023-12-19 深圳市凯必禾信息科技有限公司 Marketing information pushing system
CN117824647A (en) * 2023-12-20 2024-04-05 深圳市腾进达信息技术有限公司 Wearable device map data processing method and map display method

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