CN109726295A - Brand knowledge map display methods, device, figure server and storage medium - Google Patents
Brand knowledge map display methods, device, figure server and storage medium Download PDFInfo
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- CN109726295A CN109726295A CN201811489267.6A CN201811489267A CN109726295A CN 109726295 A CN109726295 A CN 109726295A CN 201811489267 A CN201811489267 A CN 201811489267A CN 109726295 A CN109726295 A CN 109726295A
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- brand
- knowledge map
- commodity
- target photo
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
- G06F16/30—Information retrieval; Database structures therefor; File system structures therefor of unstructured textual data
- G06F16/36—Creation of semantic tools, e.g. ontology or thesauri
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
- G06F16/50—Information retrieval; Database structures therefor; File system structures therefor of still image data
- G06F16/53—Querying
Abstract
A kind of brand knowledge map display methods, which comprises receive the brand query request for carrying target brand；The brand query request is responded, pre-stored picture storage address, brand text information and Brand Relationship information are obtained from chart database；From storage server indicated by the picture storage address, obtain and the matched Target Photo of target brand；Using the Target Photo, the brand text information and the Brand Relationship information, brand knowledge map is generated；Export the brand knowledge map, wherein show the Target Photo on the node of the brand knowledge map.The present invention also provides a kind of brand knowledge map display device, figure server and storage medium.The present invention not only solves the problem of chart database does not support picture to show, and can easily search on brand knowledge map and check picture.
Description
Technical field
The present invention relates to technical field of picture display more particularly to a kind of brand knowledge map display methods, device, figure clothes
Business device and storage medium.
Background technique
The application scenarios of knowledge mapping are very extensive.From natural language processing (the Natural Language of academia
Processing, NLP) to the recommender system of industry it can use knowledge mapping.
However, there are many type, but function is all very limited currently, chart database is still within the stage early stage of development.Most by
The open source chart database Neo4j of welcome does not support picture to show, is not able to satisfy convenient search although there is graphical interfaces
And check the demand of picture.
Summary of the invention
In view of the foregoing, it is necessary to a kind of brand knowledge map display methods, device, figure server and storage are provided and are situated between
Matter can easily search on brand knowledge map and check picture.
The first aspect of the present invention provides a kind of brand knowledge map display methods, which comprises
Receive the brand query request for carrying target brand；
The brand query request is responded, pre-stored picture storage address, brand text are obtained from chart database
Information and Brand Relationship information；
From storage server indicated by the picture storage address, obtain and the matched target figure of the target brand
Piece；
Using the Target Photo, the brand text information and the Brand Relationship information, brand knowledge figure is generated
Spectrum；
Export the brand knowledge map, wherein show the Target Photo on the node of the brand knowledge map.
In one possible implementation, the brand knowledge map is reticular structure, and the brand knowledge map is used
Netted contacting between reflection brand and commodity.
In one possible implementation, described to use the Target Photo, the brand text information and described
Brand Relationship information generates after brand knowledge map and before the output brand knowledge map, and the method is also
Include:
If the node size of the Target Photo and the brand knowledge map mismatches, according to the node size, adjust
Save the size of the Target Photo.
In one possible implementation, described to use the Target Photo, the brand text information and described
Brand Relationship information generates after brand knowledge map and before the output brand knowledge map, and the method is also
Include:
If the node size of the Target Photo and the brand knowledge map mismatches, according to the big of the Target Photo
It is small, from preset multiple node sizes, determine the target size of the corresponding destination node of the Target Photo；
Using the target size, the size of the destination node is adjusted.
In one possible implementation, the method also includes:
The parameter setting instruction of input is received, the parameter setting instruction carries script information, and the script information is used
In instruction when the node of brand knowledge map has picture address attribute, figure is shown on the node of the brand knowledge map
Piece；
The parameter setting instruction is responded, the script information is added in script file.
In one possible implementation, the method also includes:
Receive the commodity retrieval request for carrying number one brand and the second brand；
It according to the number one brand, is retrieved, is obtained relevant to the number one brand more in the chart database
A first commodity；
It according to second brand, is retrieved, is obtained relevant more to second brand in the chart database
A second commodity；
If there are identical commodity in first commodity and second commodity, and the quantity of identical commodity is more than the
One preset quantity, it is determined that the number one brand is similar with second brand.
In one possible implementation, the method also includes:
Receive the brand retrieval request for carrying third commodity and the 4th commodity；
It according to the third commodity, is retrieved, is obtained relevant more to the third commodity in the chart database
A third brand；
It according to the 4th commodity, is retrieved, is obtained relevant more to the 4th commodity in the chart database
A 4th brand；
If there are identical brand in the third brand and the 4th brand, and the quantity of identical brand is more than the
Two preset quantities, it is determined that the third commodity are similar with the 4th commodity.
The second aspect of the present invention provides a kind of brand knowledge map display device, and described device includes:
Receiving module, for receiving the brand query request for carrying target brand；
Module is obtained, for responding the brand query request, pre-stored picture storage is obtained from chart database
Address, brand text information and Brand Relationship information；
The acquisition module is also used to from storage server indicated by the picture storage address, obtain with it is described
The matched Target Photo of target brand；
Generation module, for using the Target Photo, the brand text information and the Brand Relationship information, life
At brand knowledge mapping；
Output module, for exporting the brand knowledge map, wherein shown on the node of the brand knowledge map
The Target Photo.
The third aspect of the present invention provides a kind of figure server, and the figure server includes processor and memory, described
Processor realizes the brand knowledge map display methods when being used to execute the computer program stored in the memory.
The fourth aspect of the present invention provides a kind of computer readable storage medium, deposits on the computer readable storage medium
Computer program is contained, the brand knowledge map display methods is realized when the computer program is executed by processor.
By above technical scheme, in the present invention, the brand query request for carrying target brand can be first received；Further
Ground responds brand query request, obtained from chart database pre-stored picture storage address, brand text information with
And Brand Relationship information；From storage server indicated by the picture storage address, acquisition is matched with the target brand
Target Photo generate brand and know and using the Target Photo, the brand text information and the Brand Relationship information
Know map；Finally, the i.e. exportable brand knowledge map, wherein shown on the node of the brand knowledge map described
Target Photo.As it can be seen that picture storage address is previously stored with through the invention, in chart database, when user needs to inquire target
When brand, it can be obtained and the matched target of target brand first from storage server indicated by picture storage address
Picture, and then after generating brand knowledge map, the Target Photo can be shown on the node of brand knowledge map, thus
Convenient it can search for and check picture, meet the needs of users, while solving the problems, such as that chart database does not support picture to show.
Detailed description of the invention
In order to more clearly explain the embodiment of the invention or the technical proposal in the existing technology, to embodiment or will show below
There is attached drawing needed in technical description to be briefly described, it should be apparent that, the accompanying drawings in the following description is only this
The embodiment of invention for those of ordinary skill in the art without creative efforts, can also basis
The attached drawing of offer obtains other attached drawings.
Fig. 1 is a kind of flow chart of the preferred embodiment of brand knowledge map display methods disclosed by the invention.
Fig. 2 is a kind of schematic diagram of brand knowledge map structure disclosed by the invention.
Fig. 3 is the picture schematic diagram of the corresponding logo of brand disclosed by the invention a kind of.
Fig. 4 is a kind of functional block diagram of the preferred embodiment of brand knowledge map display device disclosed by the invention.
Fig. 5 is the structural representation of the figure server for the preferred embodiment that the present invention realizes brand knowledge map display methods
Figure.
Specific embodiment
To better understand the objects, features and advantages of the present invention, with reference to the accompanying drawing and specific real
Applying example, the present invention will be described in detail.It should be noted that in the absence of conflict, the embodiment of the present invention and embodiment
In feature can be combined with each other.
Following will be combined with the drawings in the embodiments of the present invention, and technical solution in the embodiment of the present invention carries out clear, complete
Site preparation description, it is clear that described embodiments are only a part of the embodiments of the present invention, instead of all the embodiments.It is based on
Embodiment in the present invention, it is obtained by those of ordinary skill in the art without making creative efforts every other
Embodiment shall fall within the protection scope of the present invention.
Unless otherwise defined, all technical and scientific terms used herein and belong to technical field of the invention
The normally understood meaning of technical staff is identical.Term as used herein in the specification of the present invention is intended merely to description tool
The purpose of the embodiment of body, it is not intended that in the limitation present invention.
In order to make the foregoing objectives, features and advantages of the present invention clearer and more comprehensible, with reference to the accompanying drawing and specific real
Applying mode, the present invention is described in further detail.
The brand knowledge map display methods of the embodiment of the present invention is applied in figure server, can also be applied and be serviced in figure
In device and the hardware environment being made up of the electronic equipment that network and the figure server are attached, by figure server and electricity
Sub- equipment executes jointly.Network includes but is not limited to: wide area network, Metropolitan Area Network (MAN) or local area network.
The figure server is graphic data base, wherein graphic data base can include but is not limited to Neo4j, FlockDB
And AllegroGrap, by taking Neo4j as an example, Neo4j is a high performance NOSQL graphic data base, it is by structural data
It is stored on network rather than in table.Its nodal information, attribute, the classification on side, attribute etc. can be stored separately by Neo4j,
Query performance can be greatly improved.It is one Embedded, lasting based on disk, the Java for having a complete transactional attribute
Change engine, but structural data is stored on network (being called figure from mathematical angle) rather than in table by it.Neo4j can also be with
It is counted as a high performance figure engine, which has all characteristics of mature database.
The electronic equipment include it is a kind of can according to the instruction for being previously set or store, it is automatic carry out numerical value calculate with/
Or the electronic equipment of information processing, hardware include but is not limited to microprocessor, specific integrated circuit (ASIC), programmable gate array
Arrange (FPGA), digital processing unit (DSP), embedded device etc..The electronic equipment can include but is not limited to personal computer,
Tablet computer, smart phone, personal digital assistant PDA, game machine, Interactive Internet TV IPTV, intellectual wearable device
Deng.
Referring to Figure 1, Fig. 1 is a kind of process of the preferred embodiment of brand knowledge map display methods disclosed by the invention
Figure.Wherein, the sequence of step can change in the flow chart according to different requirements, and certain steps can be omitted.
S11, figure server receive the brand query request for carrying target brand.
In the embodiment of the present invention, figure server is Neo4j server, when user needs to access Neo4j server, user
The address of Neo4j server can be inputted in local browser, and then clear by the Neo4j that Neo4j server is opened in address
Look at device, on the related pages of Neo4j browser, user can input pre-registered username and password, log in Neo4j clothes
Business device.Later, user can carry out search inquiry etc. on Neo4j server.
For example, user can input target product in the search box of Neo4j server when user wants inquiry target brand
Board, Neo4j server can be according to the target brands received come query-related information.
S12, figure server respond the brand query request, and pre-stored picture storage ground is obtained from chart database
Location, brand text information and Brand Relationship information.
In the embodiment of the present invention, brand text information, Brand Relationship information and picture storage address (i.e. url) are stored in
In chart database (i.e. Neo4j database), and picture is stored in storage server (i.e. intranet server).
Wherein, for chart database alternatively referred to as towards the/database based on figure, corresponding English is Graph database.
The basic meaning of chart database is with " figure " this data structure storage and inquiry data, is not the database for storing picture.Figure
The basic unit of storage of database are as follows: node, relationship, attribute.
Wherein, brand text information can include but is not limited to brand, commodity, logo and the relevant information of industry, product
Board relation information can include but is not limited to relation belonging to, holding relationship, be related to relationship etc..Picture storage address stores picture
The address of the server at place.In the embodiment of the present invention, picture is stored in intranet server, convenient for the access of picture, together
When, the intranet server built in Intranet can provide more stable picture access service.
Wherein, the data in chart database are derived from major website, can include but is not limited to Taobao, Jingdone district, and Amazon is irrigated
The purchase of that Ma whole world and Wanda store etc..Data classification mode and merchandise classification in chart database can be according to by major websites
Information arrange, this makes commodity and brand message very comprehensive.
S13, figure server obtain and the target brand from storage server indicated by the picture storage address
Matched Target Photo.
Wherein, it can be the corresponding logo of the target brand with the matched Target Photo of target brand, it can also be with
It is the picture of some leading commodity of the target brand, can also be official's picture of the target brand default, the present invention
Embodiment is without limitation.
Optionally, preset quantity, such as 3 can be preset, screening conditions, such as utilization rate can also be set, are had
Body, can from storage server indicated by the picture storage address, inquire with the target brand it is matched multiple
Picture concerned according to the sequence of utilization rate from high to low, is ranked up multiple described picture concerneds, will sort forward later
Preset quantity picture concerned be determined as with the matched Target Photo of target brand, finally, obtain Target Photo.This
Outside, screening conditions, such as picture clarity, picture size etc. can also be set according to other factors.
Wherein, the size of the picture stored in storage server may be the same or different.For example, can be according to pre-
If size is storing after source picture is compressed or amplified, alternatively, directly source picture is stored.
S14, figure server use the Target Photo, the brand text information and the Brand Relationship information, raw
At brand knowledge mapping.
Wherein, knowledge mapping (Knowledge Graph/Vault) is also known as mapping knowledge domains, claims in books and information group
Map is mapped for knowledge domain visualization or ken, knowledge mapping is a series of of explicit knowledge's development process and structural relation
A variety of different figures describe knowledge resource and its carrier, excavation, analysis, building, drafting and explicit knowledge with visualization technique
And connecting each other between them.
In the embodiment of the present invention, after getting Target Photo, Target Photo and storage is can be used in figure server
The brand text information and the Brand Relationship information, generate brand knowledge map.Wherein, the brand knowledge map
For reticular structure, what the brand knowledge map was used to reflect between brand and commodity netted is contacted.Wherein, the brand knowledge
The Target Photo is shown on the node of map.
It is a kind of schematic diagram of brand knowledge map structure disclosed by the invention please also refer to Fig. 2, Fig. 2.Wherein, Fig. 2
Described is only the structure of brand knowledge map, and picture is not shown.As shown in Fig. 2, by brand knowledge map, it can be clear
See the subordinate relation between brand, commodity and industry in ground.User, can be directly from brand knowledge after inputting target brand
See the commodity that the target brand is possessed on map, the corresponding logo of the target brand, the neck that the target brand is related to
Domain and affiliated trade information.Wherein, the corresponding logo of the target brand can be shown with the Target Photo of acquisition, figure
It is not shown in 2.
It is the picture schematic diagram of the corresponding logo of brand disclosed by the invention a kind of please also refer to Fig. 3, Fig. 3.Such as Fig. 3 institute
Show, it can be seen that 5 logo corresponding to Adidas can be direct when the target brand of user's input is Adidas
The picture of this 5 logo is shown on the node of brand knowledge map.
S15, figure server export the brand knowledge map.
Wherein, the Target Photo is shown on the node of the brand knowledge map.
Wherein, acquisition is which type of Target Photo, i.e., the Target Photo is shown on corresponding node, than
Such as, that acquisition is logo, then shows logo picture on the corresponding node of logo.And other nodes do not show picture, it is only aobvious
Show brand text information.
As an alternative embodiment, step S14 figure server uses the Target Photo, the brand text envelope
Breath and the Brand Relationship information, generate after brand knowledge map and step S15 figure server exports the brand and knows
Before knowing map, the method also includes:
If the node size of the Target Photo and the brand knowledge map mismatches, according to the node size, adjust
Save the size of the Target Photo.
In the optional embodiment, if memory space shared by the Target Photo and the brand knowledge map
Node shared by memory space it is different, then can determine the node size of the Target Photo and the brand knowledge map not
Matching.Wherein, each size of node (i.e. the size of circle) of the brand knowledge map can be preset fixed value, than
Such as the circle that radius is 2cm.
After generating brand knowledge map, if the node size of the Target Photo and the brand knowledge map is not
Match, figure server can adjust the size of the Target Photo according to the node size, so that the target after adjusting
The size of picture is consistent with the size of node, such as size and the size of node of the Target Photo after adjusting
It is identical, alternatively, the difference between the size and the size of node of the Target Photo after adjusting is less than preset threshold.
Optionally, the Target Photo after adjusting can also be placed in the predeterminated position of the node, such as lean-with
It sets, this is conducive to the middle that the Target Photo is at the node, improves whole aesthetics.
As an alternative embodiment, step S14 figure server uses the Target Photo, the brand text envelope
Breath and the Brand Relationship information, generate after brand knowledge map and step S15 figure server exports the brand and knows
Before knowing map, the method also includes:
If the node size of the Target Photo and the brand knowledge map mismatches, according to the big of the Target Photo
It is small, from preset multiple node sizes, determine the target size of the corresponding destination node of the Target Photo；
Using the target size, the size of the destination node is adjusted.
In the optional embodiment, if memory space shared by the Target Photo and the brand knowledge map
Node shared by default storage space it is different, then can determine that the node of the Target Photo and the brand knowledge map is big
Small mismatch.Wherein, each size of node (i.e. the size of circle) of the brand knowledge map can have multiple and different
Option, than circle that if any 3 options, radius is 1cm, radius be 1.5cm circle and radius be 2cm circle.It can be set one
A default option, such as radius are the circle of 1.5cm, i.e., the default storage space of the node of the described brand knowledge map is that radius is
Size shared by the circle of 1.5cm.
After generating brand knowledge map, if the node size of the Target Photo and the brand knowledge map is not
Match, figure server can determine the Target Photo from preset multiple node sizes according to the size of the Target Photo
The target size of corresponding destination node, and the target size is used, the size of the destination node is adjusted, so that adjusting
The size of the destination node afterwards is in the same size with the Target Photo, specifically, the destination node after adjusting
Size is identical as the size of the Target Photo, alternatively, the size of the destination node after adjusting and the Target Photo
Difference between size is less than preset threshold.Such as: the size of the Target Photo is the circle of radius 2cm, and presently described product
The node size of board knowledge mapping is the circle of radius 1cm, and preset multiple node sizes include 4 options, and radius is 1cm's
Justify, the circle that the circle that the circle that radius is 1.5cm, radius are 2cm and radius are 2.5cm, then it can be from preset multiple node rulers
In very little, the target size for adjusting the corresponding destination node of the Target Photo is the circle of radius 2cm or radius is 2.5cm's
Circle, and other nodes in addition to the destination node do not need adjusting size.
Optionally, the Target Photo can also be placed in the predeterminated position of the destination node after adjusting, for example occupied
Middle position, this is conducive to the middle that the Target Photo is at the destination node, improves whole aesthetics.
As an alternative embodiment, the method also includes:
The parameter setting instruction of input is received, the parameter setting instruction carries script information, and the script information is used
In instruction when the node of brand knowledge map has picture address attribute, figure is shown on the node of the brand knowledge map
Piece；
The parameter setting instruction is responded, the script information is added in script file.
In the optional embodiment, since Neo4j server comes with graphical interfaces, but do not support that picture is aobvious
Show.All nodes are all shown with circle in original version, cannot show picture.In order to show picture on node, need opening
Parameter is changed on the Neo4j browser in source.Specifically, user can Neo4j browser coffee script file (i.e.
Script file) in add script information, similar javascript sentence is defined when node has image_ in the script information
When url attribute (i.e. picture address attribute), picture can be transferred from the corresponding storage server of url (i.e. picture storage address)
It is shown.
In addition, optional, which may further specify that position of the picture in node circle is to be shown centered on.It is optional
, in order to enable Neo4j browser to show picture with original painting matter, which may further specify that can be according to selected node
Size adjust the size of picture, alternatively, determine size of node according to the size of picture.
As an alternative embodiment, the method also includes:
Receive the commodity retrieval request for carrying number one brand and the second brand；
It according to the number one brand, is retrieved, is obtained relevant to the number one brand more in the chart database
A first commodity；
It according to second brand, is retrieved, is obtained relevant more to second brand in the chart database
A second commodity；
If there are identical commodity in first commodity and second commodity, and the quantity of identical commodity is more than the
One preset quantity, it is determined that the number one brand is similar with second brand.
In the optional embodiment, when user input number one brand and the second brand commodity retrieval request it
Afterwards, using the route search function of Neo4j, can retrieve multiple first commodity relevant to the number one brand and with institute
Relevant multiple second commodity of the second brand are stated, if there are identical commodity in first commodity and second commodity,
And the quantity of identical commodity is more than the first preset quantity, then can determine that the number one brand is similar with second brand.
Wherein, the first preset quantity such as 50.
As an example it is assumed that the relevant commodity of brand A have 100 kinds, the relevant commodity of brand B have 200 kinds, this 100 kinds
There are identical commodity (such as shirts) in commodity and this 200 kinds commodity, and the quantity of identical commodity is more than 50 kinds, then may be used
To determine that brand A is similar with brand B.
In the optional embodiment, by tree-shaped and reticular structure brand knowledge map, can by commodity it
Between relationship find the similarity relation between different brands, and then can with product similar in fast search and existing any brand
Board.
As an alternative embodiment, the method also includes:
Receive the brand retrieval request for carrying third commodity and the 4th commodity；
It according to the third commodity, is retrieved, is obtained relevant more to the third commodity in the chart database
A third brand；
It according to the 4th commodity, is retrieved, is obtained relevant more to the 4th commodity in the chart database
A 4th brand；
If there are identical brand in the third brand and the 4th brand, and the quantity of identical brand is more than the
Two preset quantities, it is determined that the third commodity are similar with the 4th commodity.
In the optional embodiment, when user input third commodity and the 4th commodity brand retrieval request it
Afterwards, using the route search function of Neo4j, can retrieve multiple third brands relevant to the third commodity and with institute
Relevant multiple 4th brands of the 4th commodity are stated, if there are identical brand in the third brand and the 4th brand,
And the quantity of identical brand is more than the second preset quantity, then can determine that the third commodity are similar with the 4th commodity.
Wherein, the second preset quantity such as 50.
As an example it is assumed that the brand of merchandising A has 100 kinds, the brand of merchandising B has 200 kinds, this 100 kinds
There are identical brands in brand and this 200 kinds brand, and the quantity of identical brand is more than 50 kinds, then can determine commodity
A is similar with commodity B.
In the optional embodiment, by tree-shaped and reticular structure brand knowledge map, can by brand it
Between relationship find the similarity relation between different commodity, and then can with quotient similar in fast search and existing any commodity
Product.
In the present invention, brand message is connected with each other by commodity, forms the network of structuring.In algorithm training and push away
When recommending system building, recall precision can be effectively promoted.
In addition, chart database is made to show picture, this has good booster action for mark and algorithm training.
In the method flow described in Fig. 1, the brand query request for carrying target brand can be first received；Further
Ground responds brand query request, obtained from chart database pre-stored picture storage address, brand text information with
And Brand Relationship information；From storage server indicated by the picture storage address, acquisition is matched with the target brand
Target Photo generate brand and know and using the Target Photo, the brand text information and the Brand Relationship information
Know map；Finally, the i.e. exportable brand knowledge map, wherein shown on the node of the brand knowledge map described
Target Photo.As it can be seen that picture storage address is previously stored with through the invention, in chart database, when user needs to inquire target
When brand, it can be obtained and the matched target of target brand first from storage server indicated by picture storage address
Picture, and then after generating brand knowledge map, the Target Photo can be shown on the node of brand knowledge map, thus
Convenient it can search for and check picture, meet the needs of users.
The above is only a specific embodiment of the invention, but scope of protection of the present invention is not limited thereto, for
For those skilled in the art, without departing from the concept of the premise of the invention, improvement, but these can also be made
It all belongs to the scope of protection of the present invention.
Fig. 4 is referred to, Fig. 4 is a kind of function of the preferred embodiment of brand knowledge map display device disclosed by the invention
Module map.
In some embodiments, the brand knowledge map display operation is in figure server.The brand knowledge
Map display device may include multiple functional modules as composed by program code segments.The brand knowledge map display device
In the program code of each program segment can store in memory, and as performed by least one processor, to execute Fig. 1
Step some or all of in described brand knowledge map display methods.
In the present embodiment, function of the brand knowledge map display device according to performed by it can be divided into more
A functional module.The functional module may include: receiving module 401, obtain module 402, generation module 403 and output module
404.The so-called module of the present invention, which refers to, a kind of performed by least one processor and can complete fixed function
Series of computation machine program segment, storage is in memory.It in some embodiments, will be subsequent about the function of each module
It is described in detail in embodiment.
The brand knowledge map display device includes:
Receiving module 401, for receiving the brand query request for carrying target brand；
In the embodiment of the present invention, figure server is Neo4j server, when user needs to access Neo4j server, user
The address of Neo4j server can be inputted in local browser, and then clear by the Neo4j that Neo4j server is opened in address
Look at device, on the related pages of Neo4j browser, user can input pre-registered username and password, log in Neo4j clothes
Business device.Later, user can carry out search inquiry etc. on Neo4j server.
For example, user can input target product in the search box of Neo4j server when user wants inquiry target brand
Board, Neo4j server can be according to the target brands received come query-related information.
Module 402 is obtained, for responding the brand query request, pre-stored picture is obtained from chart database and is deposited
Store up address, brand text information and Brand Relationship information；
In the embodiment of the present invention, brand text information, Brand Relationship information and picture storage address (i.e. url) are stored in
In chart database (i.e. Neo4j database), and picture is stored in storage server (i.e. intranet server).
Wherein, brand text information can include but is not limited to brand, commodity, logo and the relevant information of industry, product
Board relation information can include but is not limited to relation belonging to, holding relationship, be related to relationship etc..Picture storage address stores picture
The address of the server at place.In the embodiment of the present invention, picture is stored in intranet server, convenient for the access of picture, together
When, the intranet server built in Intranet can provide more stable picture access service.
Wherein, the data in chart database are derived from major website, can include but is not limited to Taobao, Jingdone district, and Amazon is irrigated
The purchase of that Ma whole world and Wanda store etc..Data classification mode and merchandise classification in chart database can be according to by major websites
Information arrange, this makes commodity and brand message very comprehensive.
The acquisition module 402, is also used to from storage server indicated by the picture storage address, acquisition and institute
State the matched Target Photo of target brand；
Wherein, it can be the corresponding logo of the target brand with the matched Target Photo of target brand, it can also be with
It is the picture of some leading commodity of the target brand, can also be official's picture of the target brand default, the present invention
Embodiment is without limitation.
Optionally, preset quantity, such as 3 can be preset, screening conditions, such as utilization rate can also be set, are had
Body, can from storage server indicated by the picture storage address, inquire with the target brand it is matched multiple
Picture concerned according to the sequence of utilization rate from high to low, is ranked up multiple described picture concerneds, will sort forward later
Preset quantity picture concerned be determined as with the matched Target Photo of target brand, finally, obtain Target Photo.This
Outside, screening conditions, such as picture clarity, picture size etc. can also be set according to other factors.
Wherein, the size of the picture stored in storage server may be the same or different.For example, can be according to pre-
If size is storing after source picture is compressed or amplified, alternatively, directly source picture is stored.
Generation module 403, for being believed using the Target Photo, the brand text information and the Brand Relationship
Breath generates brand knowledge map；
In the embodiment of the present invention, after getting Target Photo, Target Photo and storage is can be used in figure server
The brand text information and the Brand Relationship information, generate brand knowledge map.Wherein, the brand knowledge map
For reticular structure, what the brand knowledge map was used to reflect between brand and commodity netted is contacted.Wherein, the brand knowledge
The Target Photo is shown on the node of map.
Output module 404, for exporting the brand knowledge map, wherein shown on the node of the brand knowledge map
It is shown with the Target Photo.
Wherein, the brand knowledge map is reticular structure, the brand knowledge map for reflect brand and commodity it
Between netted connection.
Wherein, the Target Photo is shown on the node of the brand knowledge map.
Wherein, acquisition is which type of Target Photo, i.e., the Target Photo is shown on corresponding node, than
Such as, that acquisition is logo, then shows logo picture on the corresponding node of logo.And other nodes do not show picture, it is only aobvious
Show brand text information.
Optionally, the brand knowledge map display device includes:
First adjustment module, for the generation module 403 using the Target Photo, the brand text information with
And the Brand Relationship information, generate brand knowledge map after and the output module 404 export the brand knowledge figure
Before spectrum, if the node size of the Target Photo and the brand knowledge map mismatches, according to the node size, adjust
The size of the Target Photo.
In the optional embodiment, if memory space shared by the Target Photo and the brand knowledge map
Node shared by memory space it is different, then can determine the node size of the Target Photo and the brand knowledge map not
Matching.Wherein, each size of node (i.e. the size of circle) of the brand knowledge map can be preset fixed value, than
Such as the circle that radius is 2cm.
After generating brand knowledge map, if the node size of the Target Photo and the brand knowledge map is not
Match, figure server can adjust the size of the Target Photo according to the node size, so that the target after adjusting
The size of picture is consistent with the size of node, such as size and the size of node of the Target Photo after adjusting
It is identical, alternatively, the difference between the size and the size of node of the Target Photo after adjusting is less than preset threshold.
Optionally, the Target Photo after adjusting can also be placed in the predeterminated position of the node, such as lean-with
It sets, this is conducive to the middle that the Target Photo is at the node, improves whole aesthetics.
Optionally, the brand knowledge map display device includes:
Second adjustment module, for the generation module 403 using the Target Photo, the brand text information with
And the Brand Relationship information, generate brand knowledge map after and the output module 404 export the brand knowledge figure
Before spectrum, if the node size of the Target Photo and the brand knowledge map mismatches, according to the big of the Target Photo
It is small, from preset multiple node sizes, determine the target size of the corresponding destination node of the Target Photo；Use the mesh
Dimensioning adjusts the size of the destination node.
In the optional embodiment, if memory space shared by the Target Photo and the brand knowledge map
Node shared by default storage space it is different, then can determine that the node of the Target Photo and the brand knowledge map is big
Small mismatch.Wherein, each size of node (i.e. the size of circle) of the brand knowledge map can have multiple and different
Option, than circle that if any 3 options, radius is 1cm, radius be 1.5cm circle and radius be 2cm circle.It can be set one
A default option, such as radius are the circle of 1.5cm, i.e., the default storage space of the node of the described brand knowledge map is that radius is
Size shared by the circle of 1.5cm.
After generating brand knowledge map, if the node size of the Target Photo and the brand knowledge map is not
Match, figure server can determine the Target Photo from preset multiple node sizes according to the size of the Target Photo
The target size of corresponding destination node, and the target size is used, the size of the destination node is adjusted, so that adjusting
The size of the destination node afterwards is in the same size with the Target Photo, specifically, the destination node after adjusting
Size is identical as the size of the Target Photo, alternatively, the size of the destination node after adjusting and the Target Photo
Difference between size is less than preset threshold.Such as: the size of the Target Photo is the circle of radius 2cm, and presently described product
The node size of board knowledge mapping is the circle of radius 1cm, and preset multiple node sizes include 4 options, and radius is 1cm's
Justify, the circle that the circle that the circle that radius is 1.5cm, radius are 2cm and radius are 2.5cm, then it can be from preset multiple node rulers
In very little, the target size for adjusting the corresponding destination node of the Target Photo is the circle of radius 2cm or radius is 2.5cm's
Circle, and other nodes in addition to the destination node do not need adjusting size.
Optionally, the Target Photo can also be placed in the predeterminated position of the destination node after adjusting, for example occupied
Middle position is middle position, this is conducive to the middle that the Target Photo is at the destination node, improves whole
Aesthetics.
Optionally, the receiving module 401 is also used to receive the parameter setting instruction of input, the parameter setting instruction
Script information is carried, the script information is used to indicate when the node of brand knowledge map has picture address attribute,
Picture is shown on the node of the brand knowledge map；
The brand knowledge map display device further include:
Adding module adds the script information for responding the parameter setting instruction in script file.
In the optional embodiment, since Neo4j server comes with graphical interfaces, but do not support that picture is aobvious
Show.All nodes are all shown with circle in original version, cannot show picture.In order to show picture on node, need opening
Parameter is changed on the Neo4j browser in source.Specifically, user can Neo4j browser coffee script file (i.e.
Script file) in add script information, similar javascript sentence is defined when node has image_ in the script information
When url attribute (i.e. picture address attribute), picture can be transferred from the corresponding storage server of url (i.e. picture storage address)
It is shown.
In addition, optional, which may further specify that position of the picture in node circle is to be shown centered on.It is optional
, in order to enable Neo4j browser to show picture with original painting matter, which may further specify that can be according to selected node
Size adjust the size of picture, alternatively, determine size of node according to the size of picture.
Optionally, the receiving module 401 is also used to receive the commodity retrieval for carrying number one brand and the second brand
Request；
The brand knowledge map display device further include:
Retrieval module obtains and described first for being retrieved in the chart database according to the number one brand
Relevant multiple first commodity of brand；
The retrieval module is also used to be retrieved in the chart database according to second brand, acquisition and institute
State relevant multiple second commodity of the second brand；
Determining module, if in first commodity and second commodity there are identical commodity, and identical quotient
The quantity of product is more than the first preset quantity, it is determined that the number one brand is similar with second brand.
In the optional embodiment, when user input number one brand and the second brand commodity retrieval request it
Afterwards, using the route search function of Neo4j, can retrieve multiple first commodity relevant to the number one brand and with institute
Relevant multiple second commodity of the second brand are stated, if there are identical commodity in first commodity and second commodity,
And the quantity of identical commodity is more than the first preset quantity, then can determine that the number one brand is similar with second brand.
Wherein, the first preset quantity such as 50.
As an example it is assumed that the relevant commodity of brand A have 100 kinds, the relevant commodity of brand B have 200 kinds, this 100 kinds
There are identical commodity (such as shirts) in commodity and this 200 kinds commodity, and the quantity of identical commodity is more than 50 kinds, then may be used
To determine that brand A is similar with brand B.
Optionally, the receiving module 401 is also used to receive the brand retrieval for carrying third commodity and the 4th commodity
Request；
The retrieval module is also used to be retrieved in the chart database according to the third commodity, acquisition and institute
State the relevant multiple third brands of third commodity；
The retrieval module is also used to be retrieved in the chart database according to the 4th commodity, acquisition and institute
State relevant multiple 4th brands of the 4th commodity；
The determining module, if being also used in the third brand and the 4th brand, there are identical brands, and phase
The quantity of same brand is more than the second preset quantity, it is determined that the third commodity are similar with the 4th commodity.
In the optional embodiment, when user input third commodity and the 4th commodity brand retrieval request it
Afterwards, using the route search function of Neo4j, can retrieve multiple third brands relevant to the third commodity and with institute
Relevant multiple 4th brands of the 4th commodity are stated, if there are identical brand in the third brand and the 4th brand,
And the quantity of identical brand is more than the second preset quantity, then can determine that the third commodity are similar with the 4th commodity.
Wherein, the second preset quantity such as 50.
As an example it is assumed that the brand of merchandising A has 100 kinds, the brand of merchandising B has 200 kinds, this 100 kinds
There are identical brands in brand and this 200 kinds brand, and the quantity of identical brand is more than 50 kinds, then can determine commodity
A is similar with commodity B.
In the brand knowledge map display device described in Fig. 4, it can first receive and carry the brand of target brand and look into
Ask request；Further, respond brand query request, obtained from chart database pre-stored picture storage address,
Brand text information and Brand Relationship information；From storage server indicated by the picture storage address, acquisition and institute
The matched Target Photo of target brand is stated, and uses the Target Photo, the brand text information and the Brand Relationship
Information generates brand knowledge map；Finally, the i.e. exportable brand knowledge map, wherein the section of the brand knowledge map
The Target Photo is shown on point.As it can be seen that be previously stored with picture storage address through the invention, in chart database, when with
When family needs to inquire target brand, it can be obtained and the target first from storage server indicated by picture storage address
The matched Target Photo of brand, and then after generating brand knowledge map, institute can be shown on the node of brand knowledge map
Target Photo is stated, so as to convenient search and picture is checked, meets the needs of users.
As shown in figure 5, Fig. 5 is the figure server for the preferred embodiment that the present invention realizes brand knowledge map display methods
Structural schematic diagram.The figure server 5 includes memory 51, at least one processor 52, is stored in the memory 51 simultaneously
The computer program 53 and at least one communication bus 54 that can be run at least one described processor 52.
It will be understood by those skilled in the art that schematic diagram shown in fig. 5 is only the example of the figure server 5, not
The restriction to the figure server 5 is constituted, may include components more more or fewer than diagram, or combine certain components, or
The different component of person, such as the figure server 5 can also include input-output equipment, network access equipment etc..
The figure server 5 is Neo4j server.
At least one described processor 52 can be central processing unit (Central Processing Unit, CPU),
It can also be other general processors, digital signal processor (Digital Signal Processor, DSP), dedicated integrated
Circuit (Application Specific Integrated Circuit, ASIC), ready-made programmable gate array (Field-
Programmable Gate Array, FPGA) either other programmable logic device, discrete gate or transistor logic,
Discrete hardware components etc..The processor 52 can be microprocessor or the processor 52 is also possible to any conventional processor
Deng the processor 52 is the control centre of the figure server 5, utilizes various interfaces and the entire figure server 5 of connection
Various pieces.
The memory 51 can be used for storing the computer program 53 and/or module/unit, and the processor 52 passes through
Operation executes the computer program and/or module/unit being stored in the memory 51, and calls and be stored in memory
Data in 51 realize the various functions of the figure server 5.The memory 51 can mainly include storing program area and storage
Data field, wherein storing program area can application program needed for storage program area, at least one function (for example sound plays
Function, image player function etc.) etc.；Storage data area, which can be stored, uses created data (such as sound according to figure server 5
Frequency evidence, phone directory etc.) etc..In addition, memory 51 may include high-speed random access memory, it can also include non-volatile
Memory, such as hard disk, memory, plug-in type hard disk, intelligent memory card (Smart Media Card, SMC), secure digital
(Secure Digital, SD) card, flash card (Flash Card), at least one disk memory, flush memory device or other
Volatile solid-state part.
In conjunction with Fig. 1, the memory 51 in the figure server 5 stores multiple instruction to realize a kind of brand knowledge figure
Display methods is composed, the multiple instruction can be performed to realize in the processor 52:
Receive the brand query request for carrying target brand；
The brand query request is responded, pre-stored picture storage address, brand text are obtained from chart database
Information and Brand Relationship information；
From storage server indicated by the picture storage address, obtain and the matched target figure of the target brand
Piece；
Using the Target Photo, the brand text information and the Brand Relationship information, brand knowledge figure is generated
Spectrum；
Export the brand knowledge map, wherein show the Target Photo on the node of the brand knowledge map.
In a kind of optional embodiment, the brand knowledge map is reticular structure, and the brand knowledge map is used
Netted contacting between reflection brand and commodity.
It is described to use the Target Photo, the brand text information and described in a kind of optional embodiment
Brand Relationship information generates after brand knowledge map and before the output brand knowledge map, the processor
52 can be performed the multiple instruction to realize:
If the node size of the Target Photo and the brand knowledge map mismatches, according to the node size, adjust
Save the size of the Target Photo.
It is described to use the Target Photo, the brand text information and described in a kind of optional embodiment
Brand Relationship information generates after brand knowledge map and before the output brand knowledge map, the processor
52 can be performed the multiple instruction to realize:
If the node size of the Target Photo and the brand knowledge map mismatches, according to the big of the Target Photo
It is small, from preset multiple node sizes, determine the target size of the corresponding destination node of the Target Photo；
Using the target size, the size of the destination node is adjusted.
In a kind of optional embodiment, the multiple instruction is can be performed to realize in the processor 52:
The parameter setting instruction of input is received, the parameter setting instruction carries script information, and the script information is used
In instruction when the node of brand knowledge map has picture address attribute, figure is shown on the node of the brand knowledge map
Piece；
The parameter setting instruction is responded, the script information is added in script file.
In a kind of optional embodiment, the multiple instruction is can be performed to realize in the processor 52:
Receive the commodity retrieval request for carrying number one brand and the second brand；
It according to the number one brand, is retrieved, is obtained relevant to the number one brand more in the chart database
A first commodity；
It according to second brand, is retrieved, is obtained relevant more to second brand in the chart database
A second commodity；
If there are identical commodity in first commodity and second commodity, and the quantity of identical commodity is more than the
One preset quantity, it is determined that the number one brand is similar with second brand.
In a kind of optional embodiment, the multiple instruction is can be performed to realize in the processor 52:
Receive the brand retrieval request for carrying third commodity and the 4th commodity；
It according to the third commodity, is retrieved, is obtained relevant more to the third commodity in the chart database
A third brand；
It according to the 4th commodity, is retrieved, is obtained relevant more to the 4th commodity in the chart database
A 4th brand；
If there are identical brand in the third brand and the 4th brand, and the quantity of identical brand is more than the
Two preset quantities, it is determined that the third commodity are similar with the 4th commodity.
Specifically, the processor 52 can refer to the concrete methods of realizing of above-metioned instruction related in Fig. 1 corresponding embodiment
The description of step, this will not be repeated here.
In the figure server 5 described in Fig. 5, the brand query request for carrying target brand can be first received；Into one
Step ground responds the brand query request, pre-stored picture storage address, brand text information is obtained from chart database
And Brand Relationship information；From storage server indicated by the picture storage address, obtain and the target brand
The Target Photo matched, and using the Target Photo, the brand text information and the Brand Relationship information, generate brand
Knowledge mapping；Finally, the i.e. exportable brand knowledge map, wherein shown on the node of the brand knowledge map
State Target Photo.As it can be seen that picture storage address is previously stored with through the invention, in chart database, when user needs to inquire mesh
When marking brand, it can be obtained and the matched mesh of target brand first from storage server indicated by picture storage address
It marks on a map piece, and then after generating brand knowledge map, the Target Photo can be shown on the node of brand knowledge map, from
And convenient can search for and check picture, it meets the needs of users.
If the integrated module/unit of the figure server 5 is realized in the form of SFU software functional unit and as independent
Product when selling or using, can store in a computer readable storage medium.Based on this understanding, the present invention is real
All or part of the process in existing above-described embodiment method, can also instruct relevant hardware come complete by computer program
At the computer program can be stored in a computer readable storage medium, which is being executed by processor
When, it can be achieved that the step of above-mentioned each embodiment of the method.Wherein, the computer program includes computer program code, described
Computer program code can be source code form, object identification code form, executable file or certain intermediate forms etc..The meter
Calculation machine readable medium may include: can carry the computer program code any entity or device, recording medium, USB flash disk,
Mobile hard disk, magnetic disk, CD, computer storage, read-only memory (ROM, Read-Only Memory), random access memory
Device (RAM, Random Access Memory), electric carrier signal, telecommunication signal and software distribution medium etc..It needs to illustrate
It is that the content that the computer-readable medium includes can be fitted according to the requirement made laws in jurisdiction with patent practice
When increase and decrease, such as in certain jurisdictions, according to legislation and patent practice, computer-readable medium does not include electric carrier wave letter
Number and telecommunication signal.
In several embodiments provided by the present invention, it should be understood that disclosed system, device and method can be with
It realizes by another way.For example, the apparatus embodiments described above are merely exemplary, for example, the module
It divides, only a kind of logical function partition, there may be another division manner in actual implementation.
The module as illustrated by the separation member may or may not be physically separated, aobvious as module
The component shown may or may not be physical unit, it can and it is in one place, or may be distributed over multiple
In network unit.Some or all of the modules therein can be selected to realize the mesh of this embodiment scheme according to the actual needs
's.
It, can also be in addition, each functional module in each embodiment of the present invention can integrate in one processing unit
It is that each unit physically exists alone, can also be integrated in one unit with two or more units.Above-mentioned integrated list
Member both can take the form of hardware realization, can also realize in the form of hardware adds software function module.
It is obvious to a person skilled in the art that invention is not limited to the details of the above exemplary embodiments, Er Qie
In the case where without departing substantially from spirit or essential attributes of the invention, the present invention can be realized in other specific forms.Therefore, no matter
From the point of view of which point, the present embodiments are to be considered as illustrative and not restrictive, and the scope of the present invention is by appended power
Benefit requires rather than above description limits, it is intended that all by what is fallen within the meaning and scope of the equivalent elements of the claims
Variation is included in the present invention.Any attached associated diagram label in claim should not be considered as right involved in limitation to want
It asks.Furthermore, it is to be understood that one word of " comprising " does not exclude other units or steps, odd number is not excluded for plural number.It is stated in system claims
Multiple units or device can also be implemented through software or hardware by a unit or device.Second equal words are used to table
Show title, and does not indicate any particular order.
Finally it should be noted that the above examples are only used to illustrate the technical scheme of the present invention and are not limiting, although reference
Preferred embodiment describes the invention in detail, those skilled in the art should understand that, it can be to of the invention
Technical solution is modified or equivalent replacement, without departing from the spirit and scope of the technical solution of the present invention.
Claims (10)
1. a kind of brand knowledge map display methods, which is characterized in that the described method includes:
Receive the brand query request for carrying target brand；
The brand query request is responded, pre-stored picture storage address, brand text information are obtained from chart database
And Brand Relationship information；
From storage server indicated by the picture storage address, obtain and the matched Target Photo of target brand；
Using the Target Photo, the brand text information and the Brand Relationship information, brand knowledge map is generated；
Export the brand knowledge map, wherein show the Target Photo on the node of the brand knowledge map.
2. the method according to claim 1, wherein the brand knowledge map is reticular structure, the brand
What knowledge mapping was used to reflect between brand and commodity netted contacts.
3. the method according to claim 1, wherein described use the Target Photo, the brand text envelope
Breath and the Brand Relationship information generate after brand knowledge map and before the output brand knowledge map,
The method also includes:
If the node size of the Target Photo and the brand knowledge map mismatches, according to the node size, institute is adjusted
State the size of Target Photo.
4. the method according to claim 1, wherein described use the Target Photo, the brand text envelope
Breath and the Brand Relationship information generate after brand knowledge map and before the output brand knowledge map,
The method also includes:
If the node size of the Target Photo and the brand knowledge map mismatches, according to the size of the Target Photo,
From preset multiple node sizes, the target size of the corresponding destination node of the Target Photo is determined；
Using the target size, the size of the destination node is adjusted.
5. method according to claim 1 to 4, which is characterized in that the method also includes:
The parameter setting instruction of input is received, the parameter setting instruction carries script information, and the script information is for referring to
Show when the node of brand knowledge map has picture address attribute, shows picture on the node of the brand knowledge map；
The parameter setting instruction is responded, the script information is added in script file.
6. method according to claim 1 to 4, which is characterized in that the method also includes:
Receive the commodity retrieval request for carrying number one brand and the second brand；
It according to the number one brand, is retrieved in the chart database, obtains relevant to the number one brand multiple the
One commodity；
It according to second brand, is retrieved in the chart database, obtains relevant to second brand multiple the
Two commodity；
If there are identical commodity in first commodity and second commodity, and the quantity of identical commodity is more than first pre-
If quantity, it is determined that the number one brand is similar with second brand.
7. method according to claim 1 to 4, which is characterized in that the method also includes:
Receive the brand retrieval request for carrying third commodity and the 4th commodity；
It according to the third commodity, is retrieved in the chart database, obtains relevant to the third commodity multiple the
Three brands；
It according to the 4th commodity, is retrieved in the chart database, obtains relevant to the 4th commodity multiple the
Four brands；
If there are identical brands in the third brand and the 4th brand, and the quantity of identical brand is more than second pre-
If quantity, it is determined that the third commodity are similar with the 4th commodity.
8. a kind of brand knowledge map display device, which is characterized in that described device includes:
Receiving module, for receiving the brand query request for carrying target brand；
Obtain module, for responding brand query request, obtained from chart database pre-stored picture storage address,
Brand text information and Brand Relationship information；
The acquisition module is also used to from storage server indicated by the picture storage address, is obtained and the target
The matched Target Photo of brand；
Generation module, for generating product using the Target Photo, the brand text information and the Brand Relationship information
Board knowledge mapping；
Output module, for exporting the brand knowledge map, wherein shown on the node of the brand knowledge map described
Target Photo.
9. a kind of figure server, which is characterized in that the figure server includes processor and memory, and the processor is for holding
The computer program stored in line storage is to realize that brand knowledge map as claimed in any of claims 1 to 7 in one of claims is aobvious
Show method.
10. a kind of computer readable storage medium, which is characterized in that the computer-readable recording medium storage has at least one
Instruction, at least one described instruction realize brand knowledge figure as claimed in any one of claims 1 to 7 when being executed by processor
Compose display methods.
Priority Applications (2)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201811489267.6A CN109726295A (en) | 2018-12-06 | 2018-12-06 | Brand knowledge map display methods, device, figure server and storage medium |
| PCT/CN2019/114086 WO2020114152A1 (en) | 2018-12-06 | 2019-10-29 | Method and apparatus for displaying brand knowledge graph, picture server, and storage medium |
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| CN201811489267.6A CN109726295A (en) | 2018-12-06 | 2018-12-06 | Brand knowledge map display methods, device, figure server and storage medium |
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Application publication date: 20190507 |