CN109683711B - Product display method and device - Google Patents

Product display method and device Download PDF

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Publication number
CN109683711B
CN109683711B CN201811573343.1A CN201811573343A CN109683711B CN 109683711 B CN109683711 B CN 109683711B CN 201811573343 A CN201811573343 A CN 201811573343A CN 109683711 B CN109683711 B CN 109683711B
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product
display
sold
information
user
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CN109683711A (en
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张建宇
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Midea Group Co Ltd
Guangdong Midea White Goods Technology Innovation Center Co Ltd
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Midea Group Co Ltd
Guangdong Midea White Goods Technology Innovation Center Co Ltd
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    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06F—ELECTRIC DIGITAL DATA PROCESSING
    • G06F3/00—Input arrangements for transferring data to be processed into a form capable of being handled by the computer; Output arrangements for transferring data from processing unit to output unit, e.g. interface arrangements
    • G06F3/01—Input arrangements or combined input and output arrangements for interaction between user and computer
    • G06F3/011—Arrangements for interaction with the human body, e.g. for user immersion in virtual reality
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06F—ELECTRIC DIGITAL DATA PROCESSING
    • G06F3/00—Input arrangements for transferring data to be processed into a form capable of being handled by the computer; Output arrangements for transferring data from processing unit to output unit, e.g. interface arrangements
    • G06F3/14—Digital output to display device ; Cooperation and interconnection of the display device with other functional units
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0251—Targeted advertisements
    • G06Q30/0269—Targeted advertisements based on user profile or attribute
    • G06Q30/0271—Personalized advertisement

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  • Game Theory and Decision Science (AREA)
  • Controls And Circuits For Display Device (AREA)
  • User Interface Of Digital Computer (AREA)

Abstract

The embodiment of the invention provides a product display method and a product display device, wherein the method comprises the following steps: acquiring the operation behavior of a user detected by a sensor; the number of the sensors is at least one, the sensors are arranged corresponding to products to be sold, the products to be sold are arranged corresponding to product exhibition positions, and the product exhibition positions are located in at least one product display shelf; determining that the operation behavior of the user is a preset operation behavior, and determining that the product to be sold corresponding to the sensor is a target product to be sold; and controlling a first display module to display the information of the target product for sale. The embodiment of the invention has the beneficial effect that a user can know the appearance characteristics and technical characteristics of each product more fully and conveniently.

Description

Product display method and device
Technical Field
The embodiment of the invention relates to the technical field of multimedia display, in particular to a product display method and device.
Background
The product display means that the product is displayed to customers in detail, and comprises detailed information of all products such as specification, style and color of the product, technical parameters of the product and the like. The product display is to enable customers to know displayed products more intuitively and in detail, and enable the customers to know every item of information of the products while seeing the products. The product display is usually carried out in a show hall or a show booth in detail, and the product is intuitively put in front of a client.
With the continuous development of computer technology, the display of products increasingly depends on multimedia hardware, and in order to improve the display effect and provide a flexible display control mode, the product display in the prior art usually displays the image information and the text information of the products based on a display while displaying the solid products, so that the effect of simultaneously displaying the solid products and the detailed information of the products is achieved.
The prior art just realizes the simultaneous presentation of the product real object and the detailed information. However, in a scenario where multiple products are displayed at the same time, the above prior art cannot meet the higher-level requirements of users on experience interaction, and cannot enable users to know appearance features and technical characteristics of each product more fully and conveniently.
Disclosure of Invention
The embodiment of the invention provides a product display method and device, which are used for solving the problem of poor user interaction experience in the existing product display technology and have the beneficial effect that a user can know appearance characteristics and technical characteristics of each product more fully and conveniently.
According to a first aspect of an embodiment of the present invention, there is provided a product display method, including:
acquiring the operation behavior of a user detected by a sensor; the number of the sensors is at least one, the sensors are arranged corresponding to products to be sold, the products to be sold are arranged corresponding to product exhibition positions, and the product exhibition positions are located in at least one product display shelf;
determining that the operation behavior of the user is a preset operation behavior, and determining that the product to be sold corresponding to the sensor is a target product to be sold;
and controlling a first display module to display the information of the target product for sale.
Further, the first display module comprises at least one touch screen; correspondingly, the method further comprises the following steps:
identifying an operation gesture of a user on the touch screen, determining a target product to be sold according to the operation gesture, and controlling the first display module to display information of the target product to be sold.
Further, the method further comprises:
and identifying an operation gesture of a user on the touch screen, determining at least one selling point of a target product to be sold according to the operation gesture, and controlling a second display module to display the information of the selling point.
Further, the method further comprises:
the method comprises the steps of obtaining information of an electronic tag read by an electronic tag reader, determining a product to be displayed according to the information of the electronic tag, and controlling a first display module and a second display module to display the information of the product to be displayed; wherein, each electronic tag corresponds to each product to be displayed one by one.
Further, the method further comprises: and determining the product to be displayed as a target product to be sold.
Further, the method further comprises:
identifying an operation gesture of a user on information of a product to be displayed in the touch screen, determining a target product to be sold according to the operation gesture, and controlling the first display module and/or the second display module to display the information of the target product to be sold.
Further, the method further comprises:
detecting sliding operation of a user on a touch screen for target to-be-sold product information; and re-determining the target products to be sold according to a preset sequence based on the sliding operation, and controlling the first display module and/or the second display module to display the information of the target products to be sold.
Further, the preset sequence is the same as the sequence of placing the products to be sold on the product exhibition positions in the product display rack.
Further, the method further comprises:
controlling a third display module on a product exhibition position corresponding to the target product to be sold to display the information of the target product to be sold; and the third display module is arranged corresponding to each product exhibition position.
Further, the method further comprises:
controlling a lighting module on a product exhibition position corresponding to the target product to be sold to emit light; wherein, the lighting module corresponds the setting with each product exhibition position.
Further, the method further comprises:
acquiring a limb action image of a user shot by a camera device, and identifying the limb action image;
and determining a target product to be sold according to the recognition result of the limb action image so as to control the first display module to display the information of the target product to be sold.
Further, the method further comprises:
detecting a voice operation instruction of the user;
and determining a target product to be sold according to the voice operation instruction so as to control the first display module to display the information of the target product to be sold.
According to a second aspect of the present invention, there is provided a product display apparatus comprising:
the acquisition module is used for acquiring the operation behavior of the user detected by the sensor; the number of the sensors is at least one, the sensors are arranged corresponding to products to be sold, the products to be sold are arranged corresponding to product exhibition positions, and the product exhibition positions are located in at least one product display shelf;
the determining module is used for determining that the operation behavior of the user is a preset operation behavior, and then determining that the product to be sold corresponding to the sensor is a target product to be sold;
and the control module is used for controlling the first display module to display the information of the target product to be sold.
According to a third aspect of the present invention, there is provided an electronic apparatus comprising:
at least one processor, at least one memory, a communication interface, and a bus; wherein the content of the first and second substances,
the processor, the memory and the communication interface complete mutual communication through the bus;
the memory stores program instructions executable by the processor, which are invoked by the processor to perform any of the methods described above.
According to a fourth aspect of the invention, there is provided a non-transitory computer readable storage medium storing computer instructions for causing the computer to perform the method of any one of the above.
The embodiment of the invention provides a product display method and a product display device, wherein the method comprises the following steps: acquiring the operation behavior of a user detected by a sensor; the device comprises at least one sensor, a plurality of display stands and a plurality of display stands, wherein the number of the sensors is at least one, the sensors are arranged corresponding to products to be sold, the products to be sold are arranged corresponding to product stands, and the product stands are positioned in at least one product display stand; determining that the operation behavior of the user is a preset operation behavior, and determining that the product to be sold corresponding to the sensor is a target product to be sold; and controlling a first display module to display the information of the target product for sale. The embodiment of the invention has the beneficial effect that a user can know the appearance characteristics and technical characteristics of each product more fully and conveniently.
Drawings
In order to illustrate the embodiments of the present invention or the technical solutions in the prior art more clearly, the drawings needed to be used in the description of the embodiments or the prior art will be briefly described below, and it is obvious that the drawings in the following description are some embodiments of the present invention, and other drawings can be obtained by those skilled in the art without creative efforts.
FIG. 1 is a schematic overall flow chart of a product display method of the present invention;
FIG. 2 is a schematic view of an embodiment of the product display method of the present invention;
FIG. 3 is a schematic view of a further embodiment of the product display method of the present invention;
FIG. 4 is a schematic view of a product display method according to still another embodiment of the present invention;
FIG. 5 is a schematic view of a product display method according to still another embodiment of the present invention;
FIG. 6 is a schematic view of a product display method according to still another embodiment of the present invention;
FIG. 7 is a schematic view of still another embodiment of the product display method of the present invention;
FIG. 8 is a schematic view of a product display method according to still another embodiment of the present invention;
FIG. 9 is a schematic view of still another embodiment of the product display method of the present invention;
FIG. 10 is a schematic view of a product display method according to still another embodiment of the present invention;
FIG. 11 is a schematic view of a product display method according to still another embodiment of the present invention;
FIG. 12 is a schematic view of a product display method according to still another embodiment of the present invention;
FIG. 13 is a schematic view of a product display method according to still another embodiment of the present invention;
FIG. 14 is a schematic view of still another embodiment of the product display method of the present invention;
FIG. 15 is a schematic view of a product display method according to still another embodiment of the present invention;
FIG. 16 is a schematic view of still another embodiment of the product display method of the present invention;
FIG. 17 is a schematic view of a further embodiment of the product display method of the present invention;
FIG. 18 is a schematic view showing the overall construction of the product display device of the present invention;
fig. 19 is a schematic structural diagram of an electronic device according to an embodiment.
Detailed Description
In order to make the objects, technical solutions and advantages of the embodiments of the present invention clearer, the technical solutions in the embodiments of the present invention will be clearly and completely described below with reference to the drawings in the embodiments of the present invention, and it is obvious that the described embodiments are some, but not all embodiments of the present invention. All other embodiments, which can be derived by a person skilled in the art from the embodiments given herein without making any creative effort, shall fall within the protection scope of the present invention.
In order to improve the diversity of product contents, the product display in the prior art usually displays the image information and the text information of the product based on a display while displaying the physical product, thereby playing the effect of simultaneously displaying the physical product and the detailed information of the product.
However, in the current state of rapid development of multimedia display technology, mature applications of virtual reality technology (VR), augmented reality technology (AR) and Mixed Reality (MR) for short are available everywhere, and in the conventional product display technology, a user is still required to use, for example, a keyboard and a mouse as input devices to adjust the content displayed on a screen, so that the interactive experience and the product experience improvement which are required by the current technology development are not brought to the user.
In order to solve at least one technical problem, the invention provides a product display method and a product display device for displaying detailed information of a target product to be sold on a display module based on a selection instruction of the target product to be sold acquired by a sensor arranged at each product exhibition position.
Fig. 1 is a schematic overall flow chart illustrating a product display method according to an embodiment of the present invention. In its entirety, comprising:
s1, acquiring an operation behavior of a user detected by a sensor; the sensor is at least one, the sensor corresponds the setting with the product of waiting to sell, the product of waiting to sell corresponds the setting with the product exhibition position, the product exhibition position is located at least one product show shelf.
Wherein, every product exhibition position all corresponds and sets up at least one sensor, the sensor can be infrared sensor, image sensor and Air-touch sensor among the prior art etc. as long as the sensor kind that can discern user's operation action all is feasible scheme. For example, the infrared sensor identifies the operation behavior of the hand of the user based on the infrared identification technology in the prior art, the image sensor identifies the waving behavior of the arm of the user based on the image identification technology in the prior art, the Air-touch sensor identifies the operation behavior of the hand of the user by using the Air-touch identification technology in the prior art, and then the target product to be sold is determined based on the operation behavior.
And S2, determining that the operation behavior of the user is a preset operation behavior, and determining that the product to be sold corresponding to the sensor is a target product to be sold.
In the product display method according to this embodiment, the number of the product display shelves may be one or more, a plurality of product stands are provided on the product display shelves, and each product entity may be placed on the product stand.
Further, the operation behavior of the user on the sensor can be preset, when the operation behavior of the user on the sensor is the same as or similar to the preset operation behavior, the controller can determine that the product with the model corresponding to the sensor is the target product to be sold, and control the first display module to display the information of the target product to be sold.
And S3, controlling the first display module to display the information of the target product to be sold.
In the product display method according to this embodiment, the first display module may be formed by splicing a plurality of screens, or may be a single screen, as long as the information of the selected target product to be sold can be clearly and completely displayed, and this embodiment is not specifically limited herein. Meanwhile, the first display module can be independently placed around the product display rack and also can be placed on the product display rack, and the specific embodiment is not particularly limited herein.
As shown in fig. 2, an Air-touch sensor is used as a schematic diagram of a sensor in a product display method according to an embodiment of the present invention, the Air-touch sensor is disposed at each product exhibition position a04 on a product display shelf a02, and when the Air-touch sensor identifies an operation behavior of a user, such as a finger passing through, a controller determines a target product to be sold according to the operation behavior, so as to control a first display module a01 to display information of the target product to be sold.
Still further, in the product display method according to this embodiment, the controller for controlling and executing the product display method may be connected to each sensor and the first display module through a wired or wireless communication technology in the prior art, so as to receive the operation behavior of the user identified and obtained by the sensor, and determine the target product for sale according to the operation behavior, so as to control the first display module to display the information of the target product for sale. In this embodiment, the connection between each sensor and the first display module for controlling and executing the display method is not limited in this embodiment.
Still further, the information of the target product to be sold may include image information, sound information, text information, parameter information, selling point information, a product purchase link, a product purchase two-dimensional code, and the like corresponding to the target product to be sold, and the specific embodiment of the present invention is not limited thereto.
Still further, as an example, as shown in fig. 3, the process of identifying that the user triggers the product display method according to the embodiment is taken as an example to better describe the control process, the principle and the beneficial effects of the product display method according to the embodiment.
The four types of electric cooker real objects of A, B, C and D are respectively placed in each product exhibition position A04 on one product exhibition frame A02, air-touch sensors are respectively arranged on each product exhibition position A04, and the Air-touch sensors on the product exhibition positions A04 where the electric cooker real objects are placed are associated with specific audio-video information and character information of the electric cookers on the exhibition positions. When the Air-touch sensor corresponding to the B-type electric cooker product detects the Air-touch operation of a user on the Air-touch sensor, the Air-touch operation is determined to be the same as or similar to the preset operation behavior, the B-type electric cooker product is determined to be a target product to be sold, the first display module A01 is controlled to display the image information, the model information, the selling price and the rated power of the B-type electric cooker, and the selling point information of the product is displayed so that the user can better know the detailed information of the target product to be sold through the first display module A01.
According to the product display method provided by the embodiment of the invention, a plurality of product objects can be displayed by using the product display rack, the operation behavior of a user is identified based on the sensor so as to determine the target product to be sold, and the detailed information of the target product to be sold is displayed on the screen. The problem of user's interactive experience is poor in current product display technology is solved, provide more convenient interactive mode for the user selects the target product of waiting to sell to play the beneficial effect that can let the user know the outward appearance characteristic and the technical characterstic of each product more fully convenient.
On the basis of any one of the above embodiments of the present invention, there is provided a product display method, where the first display module includes at least one touch screen; correspondingly, the method further comprises the following steps: identifying an operation gesture of a user on the touch screen, determining a target product to be sold according to the operation gesture, and controlling the first display module to display information of the target product to be sold.
The first display module can comprise at least one touch screen, and the touch screen can greatly improve the interaction experience of a user as a device for the user to perform human-computer interaction in product display.
In an initial state, the first display module can display image information or text information of each product corresponding to the product real object placed on the product display rack, when a user carries out a preset operation gesture on the touch screen, the product pointed by the operation gesture is determined to be a target product to be sold, and the first display module is controlled to display information of the target product to be sold. The information of the target product to be sold can include image information, sound information, text information, parameter information, selling point information, product purchase link, product purchase two-dimensional code and the like corresponding to the target product to be sold, and a specific embodiment of the present invention is not limited.
Further, as shown in fig. 4, wherein (1) is an initial state of the first display module, when the touch screen recognizes a click operation of the user on information of the B-model product electric cooker, it is determined that the B-model product electric cooker pointed by the operation gesture is a target product to be sold, and the first display module is controlled to display the information of the B-model product electric cooker, as shown in (2); and further displaying the image information, the model information, the selling price, the rated power and the summaries of all selling points of the B model product electric cooker in the first display module.
According to the product display method provided by the embodiment of the invention, a plurality of product objects can be displayed by using the product display rack, meanwhile, the operation gesture of the user is recognized based on the touch screen to determine the target product to be sold, and the detailed information of the target product to be sold is displayed on the first display module. The problem of user's interactive experience is poor in current product display technology is solved, a more convenient interactive mode is provided for the user to select the target product for sale to play the beneficial effect that the user can know the appearance characteristics and the technical characteristics of each product more fully and conveniently.
On the basis of any one of the above embodiments of the present invention, there is provided a product display method, further including: and identifying an operation gesture of a user on the touch screen, determining at least one selling point of a target product to be sold according to the operation gesture, and controlling a second display module to display information of the selling point.
The selling points in the embodiment refer to various special parameter information of the products to be sold or unprecedented, sanctible or distinctive features and characteristics of the products. The characteristics and the characteristics are inherent in the product on one hand, and are generated by imagination and creation of a product marketing plan person on the other hand. For example, the existing electric cooker products have selling point functions of '5L capacity', 'multifunctional menu', 'far infrared cooking', 'remote reservation', etc.
The selling point information may include image information, sound information, text information, parameter information, selling point information, a product purchase link, a product purchase two-dimensional code, and the like corresponding to the selling point of the target product to be sold, and a specific embodiment of the present invention is not limited.
Further, the second display module based on the product display method in this embodiment may be formed by splicing a plurality of screens, or may be a single screen, as long as the information of the selected target product to be sold can be clearly and completely displayed, and this embodiment is not specifically limited herein. Meanwhile, the second display module can be independently placed around the product display rack and also can be placed on the product display rack, and this specific embodiment is not specifically limited herein.
Still further, the controller for controlling and executing the product display method in this embodiment may be connected to the second display module through a wired or wireless communication technology in the prior art, so as to determine at least one selling point of a target product to be sold according to the operation gesture, and control the second display module to display information of the selling point. In this embodiment, a connection manner between the controller for controlling and executing the product display method and the second display module is not limited in this embodiment.
Still further, as shown in fig. 5, the process of identifying that the user triggers the product display method according to the embodiment is taken as an example to better explain the process, principle and beneficial effects of the product display method according to the embodiment.
The current target product to be sold is the electric cooker of model B, and the first display module A01 displays corresponding image information, selling point information, model information, selling price and power information of the electric cooker of model B. When the touch screen in the first display module A01 recognizes that a user touches the selling point 6 (a far infrared layer, and heat directly reaches the rice core), the second display module is controlled to display detailed text descriptions and image descriptions about the selling point.
According to the product display method provided by the specific embodiment of the invention, when a plurality of product objects are displayed by using the product display rack, the operation gesture of the user is identified based on the touch screen so as to determine at least one selling point of a target product to be sold, and the detailed information of the selected selling point is displayed on the second display module. The method provides a more convenient and faster interactive mode for the user to select the target products to be sold, and has the beneficial effect that the user can know the detailed selling point information of the target products to be sold more fully and conveniently.
On the basis of any one of the above embodiments of the present invention, there is provided a product display method, further comprising:
the method comprises the steps of obtaining information of an electronic tag read by an electronic tag reader, determining a product to be displayed according to the information of the electronic tag, and controlling a first display module and a second display module to display the information of the product to be displayed; wherein, each electronic tag corresponds to each product to be displayed one by one.
The electronic tag reader utilized in the product display method according to the embodiment of the present invention can be an RFID tag reader, a two-dimensional code reader, an IC card reader, a barcode reader, etc. in the prior art, and correspondingly, the electronic tag can be an RFID tag, a two-dimensional code tag, an IC card, a barcode, etc. in the prior art. The type of the electronic tag reader is not particularly limited, as long as the related prior art can be used for reading the corresponding electronic tag information.
Further, in this embodiment, the controller for controlling and executing the product display method may be configured to obtain the electronic tag information read by the electronic tag reader through a wired or wireless communication technology and the electronic tag reader in the prior art, and determine the product to be displayed according to the electronic tag information to control the first display module and/or the second display module to display the information of the product to be displayed. In this embodiment, a connection manner between a controller for controlling and executing the product display method and the electronic tag reader is not limited in this embodiment.
The electronic tags are associated with information of products to be sold displayed on the product display rack, after the electronic tag information collected by the electronic tag reader is obtained, the information of the products to be sold, which is pre-associated with the electronic tag information, is obtained according to the collected electronic tag information, and the products to be sold are displayed on the first display module and the second display module. The electronic tags that are read at a time can be one or multiple, and the embodiment of the present invention is not limited in detail herein.
Still further, as shown in fig. 6, a specific implementation of the device implementation based on the product display method in the specific embodiment of the present invention is shown. The electronic tag reader is an RFID tag reader, the RFID tag reader is connected with a controller (PC) A03 through a USB interface, and after the RFID tag reader reads a corresponding RFID tag, the controller A03 controls a first display module A01 to display information of a product corresponding to the RFID tag.
Still further, as shown in fig. 7, the process of identifying that the user triggers the product display method according to the embodiment is taken as an example to better describe the flow, principle and beneficial effects of the product display method according to the embodiment.
When a user holds four electronic tags of products of the types A, B, C and D by hands and an electronic tag reader is used for reading, the controller A03 for controlling and executing the product display method obtains information of the four electronic tags and controls the second display module to simultaneously display image information and character information of the products of the types A, B, C and D. When the second display module carries out image information and character information of products of the four models A, B, C and D, the products can be displayed simultaneously in a product parameter comparison mode.
According to the product display method provided by the embodiment of the invention, while a plurality of product objects are displayed by using the product display rack, the electronic tag provided by the user is identified based on the electronic tag reader so as to determine the products to be displayed, which are required to be displayed by the user in a multimedia manner, and each selected product to be displayed is displayed on the first display module and the second display module. The electronic tag can be issued to the user along with the paper brochure, so that a more convenient and faster interaction mode is provided for the user to select products to be displayed, and the beneficial effect that the user can know detailed information of the products more fully and conveniently is achieved.
On the basis of any one of the above embodiments of the present invention, there is provided a product display method, further including: and determining the product to be displayed as the target product to be sold.
In the above embodiment, the product to be displayed selected by the user based on the electronic tag is convenient for the user to view the specific information of each product to be displayed on the first display module and the second display module. According to the embodiment of the invention, the products to be displayed can be simultaneously determined as the target products to be sold, so that the lighting module or the display module on each product exhibition position can be controlled to perform corresponding lighting or information display operation based on the determined target products to be sold. The specific embodiment of the present invention is not particularly limited to the specific subsequent control operation.
On the basis of any one of the above embodiments of the present invention, there is provided a product display method, further comprising: identifying an operation gesture of a user on information of a product to be displayed in the touch screen, determining a target product to be sold according to the operation gesture, and controlling the first display module and/or the second display module to display the information of the target product to be sold.
Further, as shown in fig. 8, the process of identifying that the user triggers the product display method according to the embodiment is taken as an example to better describe the flow, principle and beneficial effects of the product display method according to the embodiment.
When the first display module A01 and the second display module (1) comprising the touch screen simultaneously display the information of the determined products to be displayed of the four types of products A, B, C and D, when a user clicks the information of the product B in the touch screen, the product B is determined to be a target product to be sold, and the second display module (2) is controlled to display the image, the parameters and the selling point information of the type B electric cooker.
According to the product display method provided by the embodiment of the invention, a plurality of product objects can be displayed by using the product display rack, the selection of the user for the target product to be sold in the products to be displayed is identified based on the touch screen, and the selected target product to be sold is displayed on the first display module and/or the second display module. A more convenient and faster interactive mode is provided for a user to select a target product for sale, so that the beneficial effect that the user can know detailed information of each product more fully and conveniently is achieved.
On the basis of any one of the above embodiments of the present invention, there is provided a product display method, further including: the method comprises the steps of detecting sliding operation of a user on a touch screen for information of a target product to be sold, re-determining the target product to be sold according to a preset sequence based on the sliding operation, and controlling a first display module and/or a second display module to display the information of the target product to be sold.
When the first display module comprising the touch screen displays a target product for sale, and when the touch screen identifies the sliding operation of a user on the information of the target product for sale in the current touch screen to the target direction, the current target product for sale is correspondingly re-determined according to a preset sequence, and at least one of the first display module and the second display module is controlled to display the information of the target product for sale.
Further, as shown in fig. 9, the process of identifying that the user triggers the product display method according to the embodiment is taken as an example to better describe the flow, principle and beneficial effects of the product display method according to the embodiment.
For example, a model C electric cooker, a model B electric cooker and a model C electric cooker are sequentially arranged from left to right in a preset sequence, and when the first display module A01 displays information of a target product to be sold (the model B electric cooker), and when a user slides the touch screen to the left of the model B electric cooker, the model A electric cooker is determined as the target product to be sold; and when the user slides the touch screen to the right to operate the middle-size B electric cooker, determining the type C electric cooker as a target product to be sold. And determining the model A electric cooker or the model B electric cooker as a target product to be sold, and controlling the first display module A01 to display the information of the target product to be sold.
According to the product display method provided by the specific embodiment of the invention, the selection of a user for a target product to be sold in the products to be displayed can be identified based on the touch screen while a plurality of product objects are displayed by using the product display rack, and the selected target product to be sold is displayed on the first display module and/or the second display module. A more convenient and faster interactive mode is provided for a user to select a target product for sale, so that the beneficial effect that the user can know detailed information of each product more fully and conveniently is achieved.
On the basis of any one of the above embodiments of the present invention, a product display method is provided, wherein the preset sequence is the same as the sequence of placing each product to be sold on the product exhibition position in the product display rack.
The preset sequence keeps the same sequence of placing the product objects to be sold on the product exhibition positions in the product exhibition stand, so that the user can switch the target products to be sold sequentially through the sliding operation of the touch screen and know the detailed information of the products.
On the basis of any one of the above embodiments of the present invention, there is provided a product display method, further comprising: controlling a third display module on a product exhibition position corresponding to the target product to be sold to display the information of the target product; and the third display module is arranged corresponding to each product exhibition position.
The third display module can comprise a plurality of screens, each screen is arranged in one-to-one correspondence with each product exhibition position where the product real objects are placed, or the third display module comprises a plurality of sub-screens, each sub-screen is divided into each area, and each area is arranged in one-to-one correspondence with each product exhibition position where the product real objects are placed. When at least one target product for sale is determined by a user through a sensor or a touch screen of the first display module or an electronic tag reader, the corresponding screen or area in the third display module displays information corresponding to the target product for sale.
Further, the controller for controlling and executing the product display method in this embodiment may be connected to the third display module through a wired or wireless communication technology in the prior art, so as to control the corresponding third display module to display the information of the target product for sale based on the determined target product for sale. In this embodiment, a connection manner between the controller for controlling and executing the product display method and the third display module is not limited in this embodiment.
The information of the target product to be sold can include image information, sound information, text information, parameter information, selling point information, product purchase link, product purchase two-dimensional code and the like corresponding to the target product to be sold, and a specific embodiment of the present invention is not limited.
Still further, as shown in fig. 10, in the embodiment of the present invention, a first display module a01 is provided, which is composed of two product display shelves a02 and a display screen of 57.2 ″, wherein a third display module is composed of 4 bar-shaped LCD bar display screens, each bar-shaped LCD bar display screen is correspondingly divided into a plurality of regions, each region corresponds to one product exhibition stand a04, and when a target product for sale is determined, a corresponding screen region in the third display module displays information corresponding to the target product for sale.
Still further, as shown in fig. 11, the process of identifying that the user triggers the product display method according to the embodiment is taken as an example to better describe the flow, principle and beneficial effects of the product display method according to the embodiment.
When a user clicks the information of the model B electric cooker in the first display module A01, the product B is determined to be a target product to be sold, the second display module is controlled to display the image information and the character information of the model B electric cooker, and meanwhile, the third display module arranged in the product display shelf A02 corresponding to the displayed model B product is controlled to display the model and the selling price information of the model B electric cooker.
According to the product display method provided by the embodiment of the invention, the product display shelf can be used for displaying a plurality of product objects, and simultaneously, the information of the target product to be sold selected by the user is displayed on the basis of the third display module correspondingly arranged at each product exhibition position. A more convenient and faster interactive mode is provided for a user to select a target product for sale, so that the beneficial effect that the user can know detailed information of each product more fully and conveniently is achieved.
On the basis of any one of the above embodiments of the present invention, there is provided a product display method, wherein a lighting module on a product booth corresponding to the target product to be sold is controlled to emit light; wherein, the lighting module corresponds the setting with each product exhibition position.
The lighting modules can comprise a plurality of lighting devices, each lighting device is arranged in one-to-one correspondence with each product exhibition position where the product real object is placed, or each lighting module comprises a plurality of sub lighting modules, each sub lighting module divides each lighting area, and each lighting area is arranged in one-to-one correspondence with each product exhibition position where the product real object is placed. When the user determines at least one target product to be sold through the sensor or the touch screen of the first display module or the electronic tag reader, the corresponding lighting device or the lighting area in the lighting module emits light so as to light each target product object to be sold placed on the product exhibition position.
Further, the controller for controlling and executing the product display method in this embodiment can be connected to the lighting modules through a wired or wireless communication technology in the prior art, so as to control the corresponding lighting modules to emit light based on the determined target products for sale. The connection between the controller and the lighting module for controlling and executing the product display method in this embodiment is not limited by the embodiment of the present invention.
The position of the lighting module and the color of the emitted light are not limited in the embodiments of the present invention.
Still further, as shown in fig. 12, in the embodiment of the present invention, a first display module is provided, which is composed of two product display shelves a02 and a display screen of 57.2 ″, wherein a third display module is composed of 4 bar-shaped LCD display screens, each bar-shaped LCD display screen is correspondingly divided into a plurality of areas, each area corresponds to a product exhibition booth, and when a target product to be sold is determined, a corresponding screen area in the third display module displays information corresponding to the target product to be sold.
Still further, as shown in fig. 13, the process of identifying that the user triggers the product display method according to the embodiment is taken as an example to better describe the flow, principle and beneficial effects of the product display method according to the embodiment.
When a user clicks the information of the model B electric cooker in the first display module A01, the product B is determined to be a target product to be sold, the second display module is controlled to display the image information and the character information of the model B electric cooker, and meanwhile, the lighting module arranged in the product display rack A02 corresponding to the displayed model B product is controlled to emit light to light a real object of the model B electric cooker.
According to the product display method provided by the specific embodiment of the invention, a plurality of product objects can be displayed by using the product display rack, and simultaneously, the target products to be sold selected by the user can be illuminated based on the illumination modules correspondingly arranged at the product exhibition positions. A more convenient and faster interactive mode is provided for a user to select a target product to be sold, so that the beneficial effect that the user can know detailed information of each product more fully and conveniently is achieved.
On the basis of any one of the above embodiments of the present invention, there is provided a product display method, further comprising: acquiring a limb action image of a user shot by a camera device, and identifying the limb action image; and determining a target product to be sold according to the recognition result of the limb action image so as to control the first display module to display the information of the target product to be sold.
The image capturing device can be a digital camera, a digital video camera or other intelligent terminals with shooting functions, and the image capturing device can also be placed on the product display shelf or the first display module, and the specific type and the setting mode are not particularly limited in the embodiments of the present invention.
When a user enters a preset distance range, controlling a camera device to acquire the limb action image information of the user, and identifying the limb action of the user entering the preset distance range by using an image identification algorithm, wherein the image identification algorithm can adopt any algorithm of related technologies, and the specific embodiment of the invention is not particularly limited. The recognition result output by the camera device for recognizing the body movement may be an arm movement, a facial expression, or a finger part movement of the user, and the like. And determining a target product to be sold based on the recognition result, and controlling a first display module to display the information of the target product to be sold.
Further, in this embodiment, the controller for controlling and executing the product display method may be connected to the camera device through a wired or wireless communication technology in the prior art, so as to determine the target product to be sold based on the recognition result of the camera device, and control the first display module to display the information of the target product to be sold. In this embodiment, the connection between the controller for controlling and executing the product display method and the camera device is not limited in this embodiment.
Still further, as shown in fig. 14, for example, the process of identifying that the user triggers the product display method according to the embodiment is taken as an example to better describe the flow, the principle and the beneficial effects of the product display method according to the embodiment.
If the user carries out the visual experience scene of product exhibition, firstly enter the shooting range of the camera device, draw B-shaped letters in the air through the limb movement of fingers, the camera device carries out image shooting on the limb movement of the user, the recognition result of the limb movement of the user is recognized through an image recognition technology to select the B-type electric cooker, and the controller controls the first display module to display the image information and the character information of the B-type electric cooker according to the obtained recognition result so as to be watched by the user.
According to the product display method provided by the embodiment of the invention, the target product to be sold can be selected based on a body interaction mode with the camera device while the product display shelf is used for displaying a plurality of product objects, so that the first display module is controlled to display the related information of the target product to be sold. A more convenient and faster interactive mode is provided for a user to select a target product for sale, so that the beneficial effect that the user can know detailed information of each product more fully and conveniently is achieved.
On the basis of any one of the above embodiments of the present invention, there is provided a product display method, further comprising: detecting a voice operation instruction of the user; and determining a target product to be sold according to the voice operation instruction so as to control the first display module to display the information of the target product to be sold.
Wherein the voice operation instruction of the user can be detected based on a voice module. The voice module can be a microphone, a recording pen or other intelligent terminals with recording functions, and the voice module can also be arranged on the product display stand or the first display module, and the specific type and the setting mode are not limited in the embodiment of the invention.
When the user enters the reception distance range, acquiring the voice information of the user, and performing voice recognition on the user entering the preset distance range by using a voice recognition algorithm, wherein the voice recognition algorithm can adopt any algorithm of the related technology, and the specific embodiment of the invention is not particularly limited. The recognition result output by the speech recognition can be the voice generated by the user speaking or the voice generated by other body parts, and the like, and the specific embodiment of the present invention is not particularly limited. And determining a target product to be sold based on the recognition result, and controlling a first display module to display the information of the target product to be sold.
Further, the controller for controlling and executing the product display method in this embodiment may be connected to the voice module through a wired or wireless communication technology in the prior art, so as to determine the target product for sale based on the recognition result of the voice module, and control the first display module to display the information of the target product for sale. In this embodiment, a connection manner between the controller for controlling and executing the product display method and the voice module is not limited in this embodiment.
Still further, as shown in fig. 15, for example, the process of identifying that the user triggers the product display method according to the embodiment is taken as an example to better describe the flow, the principle and the beneficial effects of the product display method according to the embodiment.
If the user enters a radio receiving range in a visual experience scene of product display, B-type voice is sent out through speaking, voice collection is carried out on the voice information of the user, the recognition result of the voice information of the user is recognized through a voice recognition technology and is used for selecting the B-type electric cooker, and the first display module is controlled to display image information and character information of the B-type electric cooker according to the obtained recognition result so that the user can watch the image information and the character information.
According to the product display method provided by the embodiment of the invention, a target product to be sold can be selected based on a voice interaction mode while a plurality of product objects are displayed by using the product display rack, so that the first display module is controlled to display the related information of the target product to be sold. A more convenient and faster interactive mode is provided for a user to select a target product to be sold, so that the beneficial effect that the user can know detailed information of each product more fully and conveniently is achieved.
On the basis of any one of the above embodiments of the present invention, there is provided a product display method, wherein the image capturing device is disposed above the product display shelf.
The camera device is arranged above the first display screen, so that the camera device can have image acquisition capability in a wider range, and meanwhile, the use habit of a user is met.
On the basis of any one of the above embodiments of the present invention, there is provided a product display method, further comprising: and the memory is used for storing preset product information.
The information of the target product to be sold may include image information, sound information, text information, parameter information, selling point information, a product purchase link, a product purchase two-dimensional code, and the like corresponding to the target product to be sold, and a specific embodiment of the present invention is not limited.
Further, the controller in this embodiment can be connected to the memory through a wired or wireless communication technology in the prior art, so that the controller retrieves corresponding product information based on the determined target product to be sold and displays the corresponding product information in the display module. In this embodiment, the way in which the controller is connected to the memory is not limited in this embodiment of the present invention.
Still further, as shown in fig. 16, for example, the process of identifying that the user triggers the product display method according to the embodiment is taken as an example to better illustrate the flow, principle and beneficial effects of the product display method according to the embodiment.
Further, when a sensor corresponding to the electric cooker of the model B on the product display shelf detects the operation behavior of a user, the electric cooker of the model B is determined as a target product to be sold, the character information and the image information of the electric cooker of the model B are acquired from the storage, and the first display module is controlled to display the character information and the image information of the electric cooker of the model B.
On the basis of any one of the above embodiments of the present invention, there is provided a product display method, further comprising: and the communication module is used for connecting a network.
The network may be the internet, a local area network, or the like, and the specific embodiment of the present invention is not limited thereto.
Further, the controller for controlling and executing the product display method in this embodiment can be connected to the communication module through a wired or wireless communication technology in the prior art, so as to obtain corresponding product information from the network based on the determined target product to be sold, and display the product information in the display module. The connection manner between the controller and the communication module for controlling and executing the product display method in this embodiment is not limited in this embodiment.
The information of the target product to be sold may include image information, sound information, text information, parameter information, selling point information, a product purchase link, a product purchase two-dimensional code, and the like corresponding to the target product to be sold, and a specific embodiment of the present invention is not limited.
Still further, as shown in fig. 17, for example, the process of identifying that the user triggers the product display method according to the embodiment is taken as an example to better describe the flow, the principle and the beneficial effects of the product display method according to the embodiment.
Further, when a sensor corresponding to the electric cooker of the type B on the product display shelf detects the operation behavior of a user, the controller determines that the electric cooker of the type B is a target product to be sold, the controller acquires the character information and the image information of the electric cooker of the type B from the network through the communication module, and controls the first display module to display the character information and the image information of the electric cooker of the type B.
On the basis of any of the above embodiments of the present invention, as shown in fig. 18, there is provided a schematic view of an overall structure of a product display device, including:
the acquisition module A11 is used for acquiring the operation behavior of the user detected by the sensor; the number of the sensors is at least one, the sensors are arranged corresponding to products to be sold, the products to be sold are arranged corresponding to product exhibition positions, and the product exhibition positions are located in at least one product display shelf;
the product display shelf in the product display device of the embodiment can be one or more, a plurality of product exhibition places are arranged on the product display shelf, and all product objects can be placed on the product exhibition places. Every product exhibition position all corresponds and sets up at least one sensor, the sensor can be infrared sensor, image sensor and Air-touch sensor among the prior art etc. as long as the sensor kind that can discern user's operation action all is feasible scheme. For example, the infrared sensor identifies the operation behavior of the hand of the user based on the infrared identification technology in the prior art, the image sensor identifies the waving behavior of the arm of the user based on the image identification technology in the prior art, the Air-touch sensor identifies the operation behavior of the hand of the user by using the Air-touch identification technology in the prior art, and then the target product to be sold is determined based on the operation behavior.
The determining module A12 is used for determining that the operation behavior of the user is a preset operation behavior, and determining that the product to be sold corresponding to the sensor is a target product to be sold;
further, the operation behavior of the user on the sensor can be preset, when the operation behavior of the user on the sensor is the same as or similar to the preset operation behavior, the controller can determine that the product with the model corresponding to the sensor is the target product to be sold, and control the first display module to display the information of the target product to be sold.
And the control module A13 is used for controlling the first display module to display the information of the target product to be sold.
In the product display device according to this embodiment, the first display module may be formed by splicing a plurality of screens, or may be a single screen, as long as the information of the selected target product to be sold can be clearly and completely displayed, and this embodiment is not specifically limited herein. Meanwhile, the first display module can be independently placed around the product display rack and also can be placed on the product display rack, and the specific embodiment is not particularly limited herein.
Fig. 19 is a schematic entity structure diagram of an electronic device according to an embodiment of the present invention, and as shown in fig. 19, the electronic device may include: a processor (processor) 1910, a communication Interface 1920, a memory 1930 and a communication bus 1940, wherein processor 1910, communication Interface 1920 and memory 1930 communicate with each other via communication bus 1940. The processor 1910 may invoke a computer program stored on the memory 1930 and executable on the processor 1910 to perform the transmission methods provided by the various embodiments described above, including, for example: acquiring the operation behavior of a user detected by a sensor; the device comprises at least one sensor, a plurality of display stands and a plurality of display stands, wherein the number of the sensors is at least one, the sensors are arranged corresponding to products to be sold, the products to be sold are arranged corresponding to product stands, and the product stands are positioned in at least one product display stand; determining that the operation behavior of the user is a preset operation behavior, and determining that the product to be sold corresponding to the sensor is a target product to be sold; and controlling a first display module to display the information of the target product for sale.
Further, the logic instructions in the memory 1930 may be implemented in software functional units and stored in a computer readable storage medium when sold or used as a stand-alone product. Based on such understanding, the technical solutions of the embodiments of the present invention may be substantially or partially contributed to by the prior art, or may be embodied in a software product, which is stored in a storage medium and includes several instructions for causing a computer device (which may be a personal computer, a server, or a network device) to perform all or part of the steps of the methods described in the embodiments of the present invention. And the aforementioned storage medium includes: a U-disk, a removable hard disk, a Read-Only Memory (ROM), a Random Access Memory (RAM), a magnetic disk or an optical disk, and other various media capable of storing program codes.
Embodiments of the present invention further provide a non-transitory computer-readable storage medium, on which a computer program is stored, where the computer program is implemented to perform the transmission method provided in the foregoing embodiments when executed by a processor, and the method includes: acquiring the operation behavior of a user detected by a sensor; wherein, each sensor is arranged corresponding to each product exhibition position; the number of the sensors is at least one, the sensors are arranged corresponding to products to be sold, the products to be sold are arranged corresponding to product exhibition positions, and the product exhibition positions are located in at least one product display shelf; determining that the operation behavior of the user is a preset operation behavior, and determining that the product to be sold corresponding to the sensor is a target product to be sold; and controlling a first display module to display the information of the target product for sale.
The above-described embodiments of the apparatus are merely illustrative, and the units described as separate parts may or may not be physically separate, and parts displayed as units may or may not be physical units, may be located in one place, or may be distributed on a plurality of network units. Some or all of the modules may be selected according to actual needs to achieve the purpose of the solution of the present embodiment. One of ordinary skill in the art can understand and implement it without inventive effort.
Through the above description of the embodiments, those skilled in the art will clearly understand that each embodiment can be implemented by software plus a necessary general hardware platform, and certainly can also be implemented by hardware. With this understanding in mind, the above-described technical solutions may be embodied in the form of a software product, which can be stored in a computer-readable storage medium such as ROM/RAM, magnetic disk, optical disk, etc., and includes instructions for causing a computer device (which may be a personal computer, a server, or a network device, etc.) to execute the methods described in the embodiments or some parts of the embodiments.
Finally, it should be noted that: the above examples are only intended to illustrate the technical solution of the present invention, but not to limit it; although the present invention has been described in detail with reference to the foregoing embodiments, it will be understood by those of ordinary skill in the art that: the technical solutions described in the foregoing embodiments may still be modified, or some technical features may be equivalently replaced; and such modifications or substitutions do not depart from the spirit and scope of the corresponding technical solutions of the embodiments of the present invention.

Claims (12)

1. A method of product display, comprising:
acquiring the operation behavior of a user detected by a sensor; the number of the sensors is at least one, the sensors are arranged corresponding to products to be sold, the products to be sold are arranged corresponding to product exhibition positions, and the product exhibition positions are multiple and are positioned in at least one product display shelf;
determining that the operation behavior of the user is a preset operation behavior, and determining that the product to be sold corresponding to the sensor is a target product to be sold;
controlling a first display module to display information of a plurality of target products to be sold;
controlling a lighting module on a product exhibition position corresponding to the target product to be sold to emit light; the lighting module is arranged corresponding to each product exhibition position;
the first display module comprises at least one touch screen; correspondingly, the method further comprises the following steps:
identifying an operation gesture of a user on a touch screen, determining a target product to be sold according to the operation gesture, and controlling the first display module to display information of the target product to be sold;
and identifying an operation gesture of a user on the touch screen, determining at least one selling point of a target product to be sold according to the operation gesture, and controlling a second display module to display the information of the selling point.
2. The product display method of claim 1, further comprising:
the method comprises the steps of obtaining information of an electronic tag read by an electronic tag reader, determining a product to be displayed according to the information of the electronic tag, and controlling a first display module and a second display module to display the information of the product to be displayed; wherein, each electronic tag corresponds to each product to be displayed one by one.
3. The product display method of claim 2, further comprising: and determining the product to be displayed as the target product to be sold.
4. The product display method of claim 2, further comprising:
identifying an operation gesture of a user on information of a product to be displayed in the touch screen, determining a target product to be sold according to the operation gesture, and controlling the first display module and/or the second display module to display the information of the target product to be sold.
5. The product display method of any one of claims 1, 3 or 4, wherein the method further comprises:
detecting sliding operation of a user on a touch screen for target to-be-sold product information;
and re-determining the target products to be sold according to a preset sequence based on the sliding operation, and controlling the first display module and/or the second display module to display the information of the target products to be sold.
6. The product display method of claim 5, wherein the predetermined sequence is the same as the sequence in which each product for sale is placed at a product display location within the product display shelf.
7. The product display method of any one of claims 1-4, further comprising:
controlling a third display module on a product exhibition position corresponding to the target product to be sold to display the information of the target product to be sold; and the third display module is arranged corresponding to each product exhibition position.
8. The product display method of any one of claims 1-4, further comprising:
acquiring a limb action image of a user shot by a camera device, and identifying the limb action image;
and determining a target product to be sold according to the recognition result of the limb action image so as to control the first display module to display the information of the target product to be sold.
9. The product display method of any one of claims 1-4, further comprising:
detecting a voice operation instruction of the user;
and determining a target product to be sold according to the voice operation instruction so as to control the first display module to display the information of the target product to be sold.
10. A product display device, comprising:
the acquisition module is used for acquiring the operation behavior of the user detected by the sensor; the number of the sensors is at least one, the sensors are arranged corresponding to products to be sold, the products to be sold are arranged corresponding to product exhibition positions, and the product exhibition positions are multiple and are positioned in at least one product display shelf;
the determining module is used for determining that the operation behavior of the user is a preset operation behavior and determining the product to be sold corresponding to the sensor as a target product to be sold;
the control module is used for controlling the first display module to display information of a plurality of target products to be sold, the first display module comprises at least one touch screen, the control module is further used for determining the target products to be sold according to operation gestures of a user on the touch screen so as to control the first display module to display the information of the target products to be sold, and the control module is further used for determining at least one selling point of the target products to be sold according to the operation gestures so as to control the second display module to display the information of the selling point; the control module is also used for controlling the illumination module on the product exhibition position corresponding to the target product to be sold to emit illumination; wherein, the lighting module corresponds the setting with each product exhibition position.
11. An electronic device, comprising:
at least one processor, at least one memory, a communication interface, and a bus; wherein the content of the first and second substances,
the processor, the memory and the communication interface complete mutual communication through the bus;
the memory stores program instructions executable by the processor, the processor calling the program instructions to perform the method of any of claims 1 to 9.
12. A non-transitory computer-readable storage medium storing computer instructions that cause a computer to perform the method of any one of claims 1-9.
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