CN109634683A - The configuration of short message operation frame and method for pushing and device based on enterprise expectations - Google Patents

The configuration of short message operation frame and method for pushing and device based on enterprise expectations Download PDF

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Publication number
CN109634683A
CN109634683A CN201811481247.4A CN201811481247A CN109634683A CN 109634683 A CN109634683 A CN 109634683A CN 201811481247 A CN201811481247 A CN 201811481247A CN 109634683 A CN109634683 A CN 109634683A
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operation frame
configuration
expectation
push
short message
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CN109634683B (en
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段雨洛
吴小山
赖和敬
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ZHUHAI XIAOYUAN TECHNOLOGY Co Ltd
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ZHUHAI XIAOYUAN TECHNOLOGY Co Ltd
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F9/00Arrangements for program control, e.g. control units
    • G06F9/06Arrangements for program control, e.g. control units using stored programs, i.e. using an internal store of processing equipment to receive or retain programs
    • G06F9/44Arrangements for executing specific programs
    • G06F9/445Program loading or initiating
    • G06F9/44505Configuring for program initiating, e.g. using registry, configuration files
    • G06F9/4451User profiles; Roaming
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F40/00Handling natural language data
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    • G06F40/279Recognition of textual entities
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F9/00Arrangements for program control, e.g. control units
    • G06F9/06Arrangements for program control, e.g. control units using stored programs, i.e. using an internal store of processing equipment to receive or retain programs
    • G06F9/44Arrangements for executing specific programs
    • G06F9/451Execution arrangements for user interfaces
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q10/00Administration; Management
    • G06Q10/10Office automation; Time management
    • G06Q10/103Workflow collaboration or project management
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04WWIRELESS COMMUNICATION NETWORKS
    • H04W4/00Services specially adapted for wireless communication networks; Facilities therefor
    • H04W4/12Messaging; Mailboxes; Announcements
    • H04W4/14Short messaging services, e.g. short message services [SMS] or unstructured supplementary service data [USSD]

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Abstract

The configuration of short message operation frame and method for pushing that the invention discloses a kind of based on enterprise expectations include the following steps: to receive the carryings identification code that enterprise sends and the service push note that push links;The expectation operation frame information of the service push note is identified according to the identification code;The content of the push link is parsed, and according to the content of the push link and the expectation operation frame information configuration operation frame, obtains expectation push note;The expectation push note is sent to user.The configuration of short message operation frame and method for pushing disclosed by the invention based on enterprise expectations can carry out operation frame configuration to push note according to the expectation of enterprise, allow users to carry out the short message after configuration operation frame directly operation to obtain service.The configuration of short message operation frame and driving means that the embodiment of the invention also discloses a kind of based on enterprise expectations.

Description

The configuration of short message operation frame and method for pushing and device based on enterprise expectations
Technical field
The present invention relates to short message communication fields more particularly to a kind of short message operation frame based on enterprise expectations to configure and push away Delivery method and device.
Background technique
With the development of big data technology, more and more enterprises are marketed to user and are serviced push by short message, However existing push note is all the combination of text and push link.User needs first to carry out APP after receiving push note Downloading, or short message interface is left to open the corresponding APP of the push note, the application service can be enjoyed, is greatly increased Operating burden and the operating time of user are added.
Summary of the invention
The embodiment of the present invention provide it is a kind of based on enterprise expectations short message operation frame configuration and method for pushing, being capable of basis The expectation of enterprise carries out operation frame configuration to push note, allows users to carry out the short message after configuration operation frame direct Operation is to obtain service.
The embodiment of the present invention one provides a kind of short message operation frame configuration based on enterprise expectations and method for pushing, including such as Lower step:
Receive the service push note of carrying identification code and push link that enterprise sends;
The expectation operation frame information of the service push note is identified according to the identification code;
The content of the push link is parsed, and according to the content and the expectation operation frame information of the push link Operation frame is configured, expectation push note is obtained;
The expectation push note is sent to the mobile terminal of user.
As an improvement of the above scheme, the expectation operation frame information includes: fast application framework information, light application frame Information and HMTL5 frame information;The identification code is used to indicate the type of the expectation operation frame information.
As an improvement of the above scheme, the content of the parsing push link, and according in push link Hold and the expectation operation frame information configuration it is expected push note, specifically:
The concern trend information of user is obtained according to each keyword message;
Different weights is distributed to each keyword message according to the concern trend information, and will include institute The content for stating keyword message is configured in the operation frame by weight.
As an improvement of the above scheme, the concern trend information of user is obtained according to each keyword message, specifically Are as follows:
User tag is extracted according to each keyword message, user's portrait is obtained, is drawn a portrait and generated according to the user The concern trend information of the user.
As an improvement of the above scheme, if if mobile terminal installation and operation Analysis on Framework SDK, it is described it is mobile eventually End parses SDK by the operation frame and parses operation frame from the expectation push note, and configuration expectation shows interface;
If not installing the operation frame parsing SDK, the mobile terminal is corresponding in the URL of the expectation push note Web page in configuration expectation show interface.
The embodiment of the present invention two is corresponding to provide a kind of short message operation frame configuration based on enterprise expectations and driving means, Include:
Short message receiving module, for receiving the carrying identification code of enterprise's transmission and the service push note of push link;
Information identification module, for identifying that the expectation operation frame of the service push note is believed according to the identification code Breath;
Configuration module is parsed, for parsing the content of the push link, and according to the content of the push link and institute Desired operation frame information configuration operation frame is stated, expectation push note is obtained;
SMS transmission module, for sending the expectation push note to the mobile terminal of user.
The embodiment of the present invention three is corresponding to provide a kind of short message operation frame configuration based on enterprise expectations and driving means, Include: processor, memory and storage in the memory and is configured as the computer journey executed by the processor Sequence, the processor realize the short message based on enterprise expectations as described in the embodiment of the present invention one when executing the computer program Operation frame configuration and method for pushing.
The correspondence of the embodiment of the present invention four provides a kind of computer readable storage medium, which is characterized in that the computer Readable storage medium storing program for executing includes the computer program of storage, wherein controlling the computer in computer program operation can Read storage medium where equipment execute as described in the embodiment of the present invention one based on enterprise expectations short message operation frame configuration with Method for pushing.
A kind of configuration of short message operation frame and method for pushing and device based on enterprise expectations provided in an embodiment of the present invention Compared with prior art, it has the following beneficial effects:
Operation frame configuration can be carried out to push note according to the expectation of enterprise, allowed users to configuration operation frame Short message afterwards is directly operated, no matter the mobile terminal of user whether installation and operation Analysis on Framework SDK, without enter it is specific Application software carry out service-seeking or processing;The agility and simplification for improving user's operation, reduce the operation of user Burden;User tag is extracted according to each keyword message, obtains user's portrait, is drawn a portrait described in generating according to the user The concern trend information of user is not only convenient for the demand tendency that enterprise understands user, is also convenient for user and obtains a certain service push While short message, the higher other content of user's attention rate can be also obtained, the commercial value of the service push note is improved, The information exchange between user and enterprise is set to become transparence.
Detailed description of the invention
Fig. 1 is a kind of configuration of short message operation frame and method for pushing based on enterprise expectations that the embodiment of the present invention one provides Flow diagram.
Fig. 2 is a kind of configuration of short message operation frame and driving means based on enterprise expectations provided by Embodiment 2 of the present invention Structural schematic diagram.
Specific embodiment
Following will be combined with the drawings in the embodiments of the present invention, and technical solution in the embodiment of the present invention carries out clear, complete Site preparation description, it is clear that described embodiments are only a part of the embodiments of the present invention, instead of all the embodiments.It is based on Embodiment in the present invention, it is obtained by those of ordinary skill in the art without making creative efforts every other Embodiment shall fall within the protection scope of the present invention.
It is that a kind of short message operation frame based on enterprise expectations that one embodiment of the invention provides is configured and pushed away referring to Fig. 1 The flow diagram of delivery method, includes the following steps:
S101, the service push note for receiving carrying identification code and push link that enterprise sends;
S102, the expectation operation frame information that service push note is identified according to identification code;
The content that S103, parsing push link, and transported according to the content and desired operation frame information configuration of push link Row frame obtains expectation push note;
S104, expectation push note is sent to the mobile terminal of user.
It is further desired to which operation frame information includes: fast application framework information, light application frame information and HMTL5 frame Frame information;Identification code is used to indicate the type of desired operation frame information.
Further, the content of parsing push link, and matched according to the content and desired operation frame information of push link Desired push note is set, specifically:
Text information and pictorial information in the content of identification push link;
Text information and pictorial information are configured in the corresponding operation frame of desired operation frame information, expectation is obtained and pushes away Send short message.
Further, according to the content of push link and desired operation frame information configuration operation frame, further includes:
Acquire the history short message generated by user's active behavior;
Identify the keyword message in history short message;
The concern trend information of user is obtained according to each keyword message;
Different weights is distributed each keyword message according to concern trend information, and will be comprising in keyword message Appearance is configured in operation frame by weight.
Further, the concern trend information of user is obtained according to each keyword message, specifically:
User tag is extracted according to each keyword message, user's portrait is obtained, is drawn a portrait according to user and generate the pass of user Infuse trend information.
Further, further includes: if if mobile terminal installation and operation Analysis on Framework SDK, mobile terminal pass through operation Analysis on Framework SDK parses operation frame from desired push note, and configuration expectation shows interface;
If non-installation and operation Analysis on Framework SDK, mobile terminal is in the corresponding Web page of URL of desired push note Configuration expectation shows interface.
It preferably, further include that can provide it is expected that showing that interface includes the control that can show the content comprising keyword message The control of user query function.
Preferably, the history short message generated by user's active behavior can perform branch for user in other application After paying operation, the short message received, such as: purchase the confirmation short message, credit card repayment received after purchase film ticket The bank received afterwards, which refunds, confirms short message etc., and corresponding keyword message is film ticket, xx bank etc..
Preferably, semantic same or similar keyword message is identified as same keyword message.
Illustratively, semantic same or similar keyword message can be with are as follows: " food " and " food ", " film ticket " with " watching movie ", " buying air ticket " and " plane ticket " etc..
Preferably, can be classified to obtain to semantic same or similar keyword message by neural network model.
Preferably, user tag is extracted according to each keyword message, obtains user's portrait, drawn a portrait to generate according to user and be used The concern trend information at family;In a specific embodiment, if keyword message includes " air ticket ", " ticket ", " goes on a tour and attack Slightly ", then corresponding user tag is " tourism ";If keyword message includes " curly hair ", " armor ", " Ms's sport footwear ", right The user tag answered is " women ";It can thus be concluded that the corresponding user's portrait of the user is " women for liking tourism ", then basis should User, which draws a portrait, pushes the concern trend information of user, such as " sun-proof articles ", " Portable travelling packet " etc..
In actual analysis, the keyword message of acquisition is more, and user tag is more, and user's portrait will be more specific, The concern trend information of user will be more accurate, and then realizes the transparence of enterprise and user-to-user information.
Preferably, different user can be identified by the IMEI or ICCID of mobile terminal, it can also be by user in enterprise The account of registration identifies different user.
In another specific embodiment, when enterprise receives " the examination & approval stream of asking for leave that user sends at enterprise's OA interface When journey " is requested, the request need to be confirmed to approver, it is corresponding that this programme can acquire the identification code that the enterprise sends to approver It is expected that operation frame information is the service push note of fast application framework information, configure the service push note to apply frame fastly Expectation push note under frame, and it is sent to approver;Approver can click directly on the expectation push note under fast application framework In confirmation request control, complete approval process;So that user receives approval results by short message.
The embodiment can embody the agility and ease of handling of this programme, approver after receiving examination & approval short message, Audit is completed without entering specific APP, it can be while the expectation push note of this programme offer be provided to short message content It is handled.
It is provided in an embodiment of the present invention it is a kind of based on enterprise expectations short message operation frame configuration and method for pushing with it is existing Technology is compared, and is had the following beneficial effects:
Operation frame configuration can be carried out to push note according to the expectation of enterprise, allowed users to configuration operation frame Short message afterwards is directly operated, no matter the mobile terminal of user whether installation and operation Analysis on Framework SDK, without enter it is specific Application software carry out service-seeking or processing;The agility and simplification for improving user's operation, reduce the operation of user Burden;User tag is extracted according to each keyword message, obtains user's portrait, is drawn a portrait described in generating according to the user The concern trend information of user is not only convenient for the demand tendency that enterprise understands user, is also convenient for user and obtains a certain service push While short message, the higher other content of user's attention rate can be also obtained, the commercial value of the service push note is improved, The information exchange between user and enterprise is set to become transparence.
It referring to fig. 2, is that a kind of short message operation frame based on enterprise expectations provided by Embodiment 2 of the present invention is configured and pushed away Send the structural schematic diagram of device, comprising:
Short message receiving module 201, for receiving the carrying identification code of enterprise's transmission and the service push note of push link;
Information identification module 202, for identifying the expectation operation frame information of service push note according to identification code;
Configuration module 203 is parsed, is run for parsing the content of push link, and according to the content and expectation of push link Frame information configures operation frame, obtains expectation push note;
SMS transmission module 204, for sending expectation push note to the mobile terminal of user.
The embodiment of the present invention three is corresponding to provide a kind of short message operation frame configuration based on enterprise expectations and driving means, Including processor, memory and stores in memory and be configured as the computer program executed by processor, processor The configuration of short message operation frame and the push side such as the embodiment of the present invention one based on enterprise expectations are realized when executing computer program Method.The configuration of short message operation frame and driving means based on enterprise expectations can be desktop PC, notebook, palm PC And cloud server etc. calculates equipment.Short message operation frame based on enterprise expectations configures and driving means may include, but not only It is limited to, processor, memory.
The correspondence of the embodiment of the present invention four provides a kind of computer readable storage medium, which is characterized in that computer-readable Storage medium includes the computer program of storage, wherein controls computer readable storage medium institute in computer program operation It executes in equipment as the short message operation frame based on enterprise expectations of the embodiment of the present invention one configures and method for pushing.
Alleged processor can be central processing unit (Central Processing Unit, CPU), can also be it His general processor, digital signal processor (Digital Signal Processor, DSP), specific integrated circuit (Application Specific Integrated Circuit, ASIC), field programmable gate array (Field- Programmable Gate Array, FPGA) either other programmable logic device, discrete gate or transistor logic, Discrete hardware components etc..General processor can be microprocessor or the processor is also possible to any conventional processor The control centre of short message operation frame configuration and driving means based on enterprise expectations Deng, processor, using various interfaces and Entirely the short message operation frame based on enterprise expectations configures the various pieces with driving means to connection.
Memory can be used for storing computer program and/or module, and processor is stored in memory by operation or execution Interior computer program and/or module, and the data being stored in memory are called, realize the short message fortune based on enterprise expectations The various functions of row frame configuration and driving means.Memory can mainly include storing program area and storage data area, wherein deposit Store up program area can application program needed for storage program area, at least one function (for example sound-playing function, image play function Energy is equal) etc.;Storage data area, which can be stored, uses created data (such as audio data, phone directory etc.) etc. according to mobile phone. Can also include nonvolatile memory in addition, memory may include high-speed random access memory, for example, hard disk, memory, Plug-in type hard disk, intelligent memory card (Smart Media Card, SMC), secure digital (Secure Digital, SD) card dodge Deposit card (Flash Card), at least one disk memory, flush memory device or other volatile solid-state parts.
Wherein, if module/unit that the short message operation frame based on enterprise expectations configures and driving means integrates is with soft The form of part functional unit realizes and when sold or used as an independent product, can store and computer-readable deposits at one In storage media.Based on this understanding, the present invention realizes all or part of the process in above-described embodiment method, can also pass through Computer program is completed to instruct relevant hardware, computer program can be stored in a computer readable storage medium, The computer program is when being executed by processor, it can be achieved that the step of above-mentioned each embodiment of the method.Wherein, computer program packet Computer program code is included, computer program code can be source code form, object identification code form, executable file or certain Intermediate form etc..Computer-readable medium may include: any entity or device, record that can carry computer program code Medium, USB flash disk, mobile hard disk, magnetic disk, CD, computer storage, read-only memory (ROM, Read-Only Memory), with Machine access memory (RAM, Random Access Memory), electric carrier signal, telecommunication signal and software distribution medium etc..
It should be noted that the apparatus embodiments described above are merely exemplary, wherein being used as separate part description Unit may or may not be physically separated, component shown as a unit may or may not be Physical unit, it can it is in one place, or may be distributed over multiple network units.It can be according to the actual needs Some or all of the modules therein is selected to achieve the purpose of the solution of this embodiment.In addition, device provided by the invention is implemented In example attached drawing, the connection relationship between module indicates there is communication connection between them, specifically can be implemented as one or more Communication bus or signal wire.Those of ordinary skill in the art are without creative efforts, it can understand and real It applies.
It is the preferred embodiment of the present invention above, it is noted that for those skilled in the art, Various improvements and modifications may be made without departing from the principle of the present invention, these improvements and modifications are also considered as this hair Bright protection scope.

Claims (9)

1. a kind of configuration of short message operation frame and method for pushing based on enterprise expectations, which comprises the steps of:
Receive the service push note of carrying identification code and push link that enterprise sends;
The expectation operation frame information of the service push note is identified according to the identification code;
The content of the push link is parsed, and according to the content and the expectation operation frame information configuration of the push link Operation frame obtains expectation push note;
The expectation push note is sent to the mobile terminal of user.
2. a kind of configuration of short message operation frame and method for pushing, feature based on enterprise expectations as described in claim 1 exists In the expectation operation frame information includes: fast application framework information, light application frame information and HMTL5 frame information;It is described Identification code is used to indicate the type of the expectation operation frame information.
3. a kind of configuration of short message operation frame and method for pushing, feature based on enterprise expectations as claimed in claim 2 exists In, the content of the parsing push link, and according to the content and the expectation operation frame information of the push link Configuration expectation push note, specifically:
Identify the text information and pictorial information in the content of the push link;
The text information and pictorial information are configured in the corresponding operation frame of the expectation operation frame information, institute is obtained State desired push note.
4. a kind of configuration of short message operation frame and method for pushing, feature based on enterprise expectations as claimed in claim 3 exists In the content according to the push link and the expectation operation frame information configuration operation frame, further includes:
Acquire the history short message generated by user's active behavior;
Identify the keyword message in the history short message;
The concern trend information of user is obtained according to each keyword message;
Different weights is distributed to each keyword message according to the concern trend information, and will include the pass The content of key word information is pressed weight and is configured in the operation frame.
5. a kind of configuration of short message operation frame and method for pushing, feature based on enterprise expectations as claimed in claim 4 exists In, the concern trend information of user is obtained according to each keyword message, specifically:
User tag is extracted according to each keyword message, obtains user's portrait, is drawn a portrait described in generating according to the user The concern trend information of user.
6. a kind of configuration of short message operation frame and method for pushing, feature based on enterprise expectations as claimed in claim 5 exists In, further includes:
If if installation and operation Analysis on Framework SDK, the mobile terminal are parsed the mobile terminal by the operation frame SDK parses operation frame from the expectation push note, and configuration expectation shows interface;
If not installing the operation frame parsing SDK, the mobile terminal is corresponding in the URL of the expectation push note Configuration expectation shows interface in Web page.
7. a kind of configuration of short message operation frame and driving means based on enterprise expectations characterized by comprising
Short message receiving module, for receiving the carrying identification code of enterprise's transmission and the service push note of push link;
Information identification module, for identifying the expectation operation frame information of the service push note according to the identification code;
Configuration module is parsed, for parsing the content of the push link, and according to the content of the push link and the phase It hopes operation frame information configuration operation frame, obtains expectation push note;
SMS transmission module, for sending the expectation push note to the mobile terminal of user.
8. a kind of configuration of short message operation frame and driving means based on enterprise expectations, including processor, memory and storage In the memory and it is configured as the computer program executed by the processor, the processor executes the computer The configuration of short message operation frame and push based on enterprise expectations as described in any one of claim 1 to 6 are realized when program Method.
9. a kind of computer readable storage medium, which is characterized in that the computer readable storage medium includes the calculating of storage Machine program, wherein equipment where controlling the computer readable storage medium in computer program operation is executed as weighed Benefit require any one of 1 to 6 described in based on enterprise expectations short message operation frame configuration and method for pushing.
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