CN109300418A - A kind of new media put-on method and system - Google Patents
A kind of new media put-on method and system Download PDFInfo
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- CN109300418A CN109300418A CN201811037075.1A CN201811037075A CN109300418A CN 109300418 A CN109300418 A CN 109300418A CN 201811037075 A CN201811037075 A CN 201811037075A CN 109300418 A CN109300418 A CN 109300418A
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- G—PHYSICS
- G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
- G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
- G09F19/00—Advertising or display means not otherwise provided for
- G09F19/12—Advertising or display means not otherwise provided for using special optical effects
- G09F19/18—Advertising or display means not otherwise provided for using special optical effects involving the use of optical projection means, e.g. projection of images on clouds
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Abstract
A kind of new media jettison system, including controller, laser-projector, white light projector, electron membrane are bonded glass, the first polaroid and the second polaroid, and polaroid glasses, controller is used to provide image data to laser-projector, and provides label data to white light projector;Laser-projector generates the projected image of the first brightness based on the image data that controller provides, and after the first polaroid polarisation, projection to electron membrane is bonded glass;White light projector generates the White-light image of the second brightness, and emits label data in a manner of visible light communication signal, and after the second polaroid polarisation, projection to electron membrane is bonded glass;First polaroid is different from the polarization direction of the second polaroid, and the second brightness is greater than the first brightness;Projected image is be overlapped on electron membrane fitting glass with White-light image;Polaroid glasses receive the overlapping image of electron membrane fitting glass-reflected.
Description
Technical field
The present invention relates to display fields, more particularly to a kind of new media put-on method and system.
Background technique
In the modern life, many places can touch advertisement.Traditional advertisement launching platform includes bus, taxi
Etc. media playing apparatus in public transports, the media playing apparatus in the public transportation systems such as subway, airport, large size build
Build the media playing apparatus on object metope.But traditional media playing apparatus setting is complex, needs to occupy additional space,
Such as metope.These metopes originally can be used as window, has to illuminate by indoor light source after being blocked, increases energy consumption.And
Narrow space in public transport, the media playing apparatus being additionally arranged further occupy space.
On the other hand, the prior art has developed the technology being imaged on electron membrane fitting glass using laser projection.Mesh
Before, a large amount of glass planars including glass curtain wall, glass door and window are in idle state, can use above-mentioned technology and replace passing
The media playing apparatus of system realizes that video is shown.
In addition, current advertisement putting mode can only carry out single advertisement broadcasting and simple interaction, for advertisement form
Innovation be also only merely resting on ad content itself, according to existing Way of AD Communication, pass through single plane and cover
Know audient, the form issued extensively in this way causes the accuracy of advertisement and specific aim not strong, has blindness, advertising resource
Matching degree is poor.
Summary of the invention
In view of the drawbacks of the prior art, the present invention proposes a kind of new media put-on method and system, utilizes laser projection
It is imaged on electron membrane fitting glass, does not need that media playing apparatus additionally is arranged, and realize the accurate dispensing of advertisement, improve and use
Family experience.
To achieve the above object, the present invention provides a kind of new media jettison system, including controller, laser-projector,
White light projector, electron membrane are bonded glass, the first polaroid and the second polaroid and polaroid glasses,
Controller is used to provide image data to laser-projector, and provides label data to white light projector;
Laser-projector generates the projected image of the first brightness based on the image data that controller provides, through the first polaroid
After polarisation, projection to electron membrane is bonded glass;
White light projector generates the White-light image of the second brightness, and emits number of tags in a manner of visible light communication signal
According to after the second polaroid polarisation, projection to electron membrane is bonded glass;
First polaroid is different from the polarization direction of the second polaroid, and the second brightness is greater than the first brightness;
Projected image is be overlapped on electron membrane fitting glass with White-light image;
Polaroid glasses 5 receive the overlapping image of electron membrane fitting glass-reflected.
Wherein, the image data that controller provides is advertisement or other video programs.
Wherein, the first polaroid is vertical with the polarization direction of the second polaroid, and the first brightness is the half of the second brightness.
Wherein, electron membrane fitting glass is the glass planars such as glass curtain wall, glass door and window.
Wherein, polaroid glasses include visible optical receiving sensor, eyeglass, control unit, communication interface and charging interface,
It can be seen that optical receiving sensor is used to receive from external visible light communication signal, and data letter is provided to control unit
Number;
Control unit is used to generate driving signal according to the data-signal, drives the liquid crystal deflection in eyeglass;
Communication interface is used for and communication with external apparatus, to provide preference data for control unit;
Charging interface is used to obtain electric power from external power supply.
Wherein, eyeglass includes preceding substrate layer, liquid crystal layer, metacoxal plate layer and third polaroid,
Liquid crystal layer fills transparent liquid crystal, and the initial shape of liquid crystal between preceding substrate layer and metacoxal plate layer in liquid crystal layer
State is vertical arrangement state;
Third polaroid is located on metacoxal plate layer, and the polarization direction of third polaroid is identical as the second polaroid.
Wherein, described that driving signal is generated according to the data-signal, drive the liquid crystal deflection in eyeglass to specifically include:
When wearing the sight of user of polaroid glasses alignment electron membrane fitting glass, it is seen that optical receiving sensor receives
The white light of White-light image therefrom obtains label data, and is sent to control unit, and control unit will save in label data and control unit
The preference data of user be compared, when label data matched with the preference data in preference data white list or with it is inclined
When preference data in good data blacklist list mismatches, control unit generates driving signal, and driving liquid crystal deflection is torsion row
Column state, when the preference data in label data and preference data white list mismatch or in preference data blacklist list
Preference data matching when, control unit does not generate driving signal, and liquid crystal keeps initial orientation.
Wherein, driving signal is set as driving liquid crystal deflection to make the polarization direction by the light of liquid crystal rotate Δ,
Δ=| the polarization direction of the-the second polaroid of polarization direction of the first polaroid |.
The present invention also provides a kind of new media put-on method, the method is applied to new media of the invention and launches system
System, comprising the following steps:
S1, control unit generates image data and label data, and is sent respectively to laser-projector and white light projector, marks
Label data are used to indicate the interior perhaps type of projected image;
S2, laser-projector generates the projected image of the first brightness based on image data, after the first polaroid polarisation, throws
Shadow to electron membrane is bonded glass;White light projector generates the White-light image of the second brightness, and in a manner of visible light communication signal
Emit label data, after the second polaroid polarisation, projection to electron membrane is bonded glass, and projected image and White-light image are in electronics
It is overlapped on film fitting glass;
S3, the visible light when wearing the sight of user of polaroid glasses alignment electron membrane fitting glass, on polaroid glasses
Receiving sensor receives the white light of the White-light image of electron membrane fitting glass-reflected, therefrom obtains label data, and be sent to
The preference data of the user saved in label data and control unit is compared by control unit, control unit;
S4, when label data is matched with the preference data in preference data white list or is arranged with preference data blacklist
When preference data in table mismatches, control unit generates driving signal, and driving liquid crystal deflection is twisted arrangement state, works as label data
It mismatches with the preference data in preference data white list or is matched with the preference data in preference data blacklist list
When, control unit does not generate driving signal, and liquid crystal keeps initial orientation.
The present invention can use idle glass and realize that media are launched, and not need that media playing apparatus is additionally arranged, and save
Space.The accurate dispensing for being realized advertisement in the way of visible light communication simultaneously is brought novel experience to user, improved
The dispensing effect of advertisement.
By referring to the following drawings and to the detailed description of a specific embodiment of the invention, feature and advantage of the invention
It will become apparent.
Detailed description of the invention
Fig. 1 is the schematic diagram of new media jettison system of the invention;
Fig. 2 is the schematic diagram of polaroid glasses of the invention;
Fig. 3 a and 3b are the sectional views of the eyeglass of polaroid glasses of the invention;
Fig. 4 is the flow chart of new media put-on method of the invention.
Specific embodiment
In order to keep technical solution of the present invention clearer, clear, it is described in further detail, should manages below in conjunction with attached drawing
Solution, described herein specific examples are only used to explain the present invention, is not intended to limit the present invention.
Fig. 1 shows new media jettison system of the invention.As shown in Figure 1, new media jettison system of the invention
Including controller 1, laser-projector 21, white light projector 22, electron membrane fitting glass 3, the first polaroid 41 and the second polarisation
Piece 42 and polaroid glasses 5.
Controller 1 is used to provide image data to laser-projector 21, and provides label data to white light projector 22.Control
The image data that device 1 processed provides can be advertisement, be also possible to other video programs.The label data that controller 1 provides is used for
Indicate the interior perhaps type of projected image.Label data can be characterized with keyword, for example, " shoes ", " clothes ", " romantic play "
Deng, or provided a user by application program and to represent the number of different content or type for selection by the user, for example, " 1 " represents
Shoes, " 2 " represent clothes, and " 3 " represent romantic play etc..Laser-projector 21 generates first based on the image data that controller 1 provides
The projected image of brightness, after 41 polarisation of the first polaroid, projection to electron membrane is bonded glass 3.White light projector 22 generates the
The White-light image of two brightness, after 42 polarisation of the second polaroid, projection to electron membrane is bonded glass 3.White light projector 22 generates
White light include information corresponding with the label data that controller 1 provides, that is to say, that white light projector 22 is with visible light communication
The mode of signal emits label data.First polaroid 41 is different from the polarization direction of the second polaroid 42, such as the first polarisation
Piece 41 is vertical with the polarization direction of the second polaroid 42.Second brightness is greater than the first brightness, for example, the first brightness is the second brightness
Half.Projected image and White-light image are be overlapped on electron membrane fitting glass 3, electron membrane be bonded 3 pairs of overlapping images of glass into
Row reflection, and received by the polaroid glasses of naked eye user or the user for wearing polaroid glasses 5.Electron membrane fitting glass 3 can be
The glass planars such as glass curtain wall, glass door and window.
When naked eye user watches electron membrane fitting glass 3, it is seen that the superimposed image of projected image and White-light image, due to
The brightness of White-light image is greater than projected image, therefore the superimposed image that user sees is rendered as White-light image, it cannot be seen that projection
Image.And when wear polaroid glasses user watch electron membrane fitting glass 3 when, when polaroid glasses eyeglass polarization direction with
When first polaroid 41 is identical, user sees projected image, when the polarization direction and the second polaroid 42 of the eyeglass of polaroid glasses
When identical, user sees White-light image.
Fig. 2 shows that polaroid glasses of the invention, Fig. 3 a and 3b show the section of the eyeglass of polaroid glasses of the invention
Figure.As shown in Fig. 2, polaroid glasses 200 of the invention include visible optical receiving sensor (A-E), eyeglass 201, control unit, communication
Interface 202 and charging interface 203.It can be seen that optical receiving sensor is used to receive the visible light communication signal from outside, and to control
Portion processed provides data-signal.It can be seen that the quantity of optical receiving sensor can be one, or it is multiple, it preferably can be one
It is a.It can be seen that optical receiving sensor is mountable at the A-E of polaroid glasses 200.Control unit (not shown) is installed on polaroid glasses
In frame, for generating driving signal according to the data-signal from visible optical receiving sensor, the liquid crystal in eyeglass 201 is driven
Deflection.Polaroid glasses 200 can be by communication interface 202 and communication with external apparatus, to provide preference data for control unit.Specifically
For, polaroid glasses 200 are connected by user by communication interface 202 with external device (ED) (such as mobile phone), and user is in external device (ED)
The preference data of upper editor oneself, forms preference data list, and save in input control portion.Preference data can indicate user
Like or be ready the interior perhaps type of the advertisement watched or video program, it, can also be with to form preference data white list
Indicate that user does not like or be unwilling the interior perhaps type of the advertisement watched or video program, to form preference data blacklist
List.Preference data can be characterized with keyword, for example, " shoes ", " clothes ", " romantic play " etc., or from application program to
User, which provides, represents the number of different content or type for selection by the user, for example, " 1 " represents shoes, " 2 " represent clothes, " 3 " generation
Table romantic play etc..Polaroid glasses 200 can obtain electric power from external power supply by charging interface 203, to be control unit, visible light
Receiving sensor and eyeglass provide electric power.
As best shown in figures 3 a and 3b, eyeglass 300 includes preceding substrate layer 301, liquid crystal layer 302, metacoxal plate layer 303 and third polarisation
Piece 304.Substrate is set on substrate layer, and transparent electrode, alignment film etc., this is same as the prior art, and details are not described herein.Preceding substrate
Liquid crystal layer 302 is clipped between layer 301 and metacoxal plate layer 303, and transparent liquid crystal, and the original state of liquid crystal are filled in liquid crystal layer 302
To be arranged vertically state, the driving signal that control unit generates is twisted arrangement state for driving liquid crystal deflection.Third polaroid 304
In on metacoxal plate layer 303, the polarization direction of third polaroid 304 is identical as the second polaroid 42.
When the light 310 of projected image that electron membrane fitting glass 3 reflects enters polarisation eye with the light 311 of White-light image
When mirror, since the original state of liquid crystal is vertical arrangement state, it is not deflected by the light of liquid crystal, keeps its polarization direction not
Become.Since the polarization direction of third polaroid 304 is identical as the second polaroid 42, the light 311 of White-light image passes through the
Three polaroids 304 and seen by the eyes of user, the light 310 of projected image by third polaroid 304 stop and cannot by with
See that user can only see White-light image in family.
It is visible on polaroid glasses meanwhile when wearing the sight of user of polaroid glasses alignment electron membrane fitting glass 3
Optical receiving sensor receives the white light for the White-light image that electron membrane fitting glass 3 reflects, and therefrom obtains label data, and transmit
To control unit, the preference data of the user saved in label data and control unit is compared by control unit.When comparison result is full
When sufficient predetermined condition, control unit generates driving signal, drives liquid crystal deflection, when comparison result is unsatisfactory for predetermined condition, control
Portion does not generate driving signal, and liquid crystal keeps initial orientation.
Specifically, if the preference data in label data and preference data white list mismatch or with preference number
According to the preference data matching in blacklist list, then control unit does not generate driving signal, and liquid crystal maintains vertical arrangement state, and user is still
It can only see White-light image.If label data is matched with the preference data in preference data white list or and preference data
Preference data in blacklist list mismatches, then control unit generates driving signal, and driving liquid crystal deflection is twisted arrangement state, leads to
The light for crossing liquid crystal is deflected, and polarization direction is changed.Here, setting driving liquid crystal deflection for driving signal to make to pass through
The polarization direction rotation Δ of the light of liquid crystal, Δ=| the polarization direction of the-the second polaroid of polarization direction of the first polaroid |.This
When, the polarization direction of the light 310 of projected image is deflected to, and white light figure identical as the polarization direction of third polaroid 304
The polarization direction of the light 311 of picture is different from the polarization direction of third polaroid 304.Therefore, the light 310 of projected image passes through
Third polaroid 304 and seen by the eyes of user, the light 311 of White-light image stopped by third polaroid 304 and cannot be by
User sees that user can see projected image.
In addition, at daytime or higher ambient brightness, the first brightness and the second brightness are improved, and at night or ambient brightness
When lower, the first brightness and the second brightness are reduced.In this way, user can more comfortably see projected image, simultaneously, it is seen that light connects
Visible light communication signal can also more accurately be received by receiving sensor.On the other hand, the brightness of glass screen at night is lower, can
To avoid disturbing residents or generate dazzling discomfort.
Fig. 4 shows new media put-on method of the invention, and this method can be applied to new media of the invention and launch
System.As shown in figure 4, new media put-on method of the invention the following steps are included:
S1, control unit generates image data and label data, and is sent respectively to laser-projector and white light projector, marks
Label data are used to indicate the interior perhaps type of projected image.
S2, laser-projector generates the projected image of the first brightness based on image data, after the first polaroid polarisation, throws
Shadow to electron membrane is bonded glass;White light projector generates the White-light image of the second brightness, and in a manner of visible light communication signal
Emit label data, after the second polaroid polarisation, projection to electron membrane is bonded glass.Projected image and White-light image are in electronics
It is overlapped on film fitting glass.
S3, the visible light when wearing the sight of user of polaroid glasses alignment electron membrane fitting glass, on polaroid glasses
Receiving sensor receives the white light of the White-light image of electron membrane fitting glass-reflected, therefrom obtains label data, and be sent to
The preference data of the user saved in label data and control unit is compared by control unit, control unit.
S4, when comparison result meets predetermined condition, control unit generates driving signal, drives liquid crystal deflection, ties when comparing
When fruit is unsatisfactory for predetermined condition, control unit does not generate driving signal, and liquid crystal keeps initial orientation.
Specifically, if the preference data in label data and preference data white list mismatch or with preference number
According to the preference data matching in blacklist list, then control unit does not generate driving signal, and liquid crystal maintains vertical arrangement state, and user is still
It can only see White-light image.If label data is matched with the preference data in preference data white list or and preference data
Preference data in blacklist list mismatches, then control unit generates driving signal, and driving liquid crystal deflection is twisted arrangement state, leads to
The light for crossing liquid crystal is deflected, and polarization direction is changed, and the polarization direction of the light 310 of projected image is deflected to inclined with third
The polarization direction of mating plate 304 is identical, and the polarization direction of the polarization direction of the light 311 of White-light image and third polaroid 304
It is different.Therefore, the light 310 of projected image is seen by third polaroid 304 by the eyes of user, the light of White-light image
311 are stopped and cannot be seen by the user by third polaroids 304, and user can see projected image.
In conclusion the present invention, which can use idle glass, realizes that media are launched, do not need that media play additionally is arranged
Device has saved space.The accurate dispensing for realizing advertisement in the way of visible light communication simultaneously brings novel body to user
It tests, improves the dispensing effect of advertisement.
The above description is only a preferred embodiment of the present invention, is not intended to limit the scope of the invention, all at this
Under the design of invention, using equivalent structure transformation made by description of the invention and accompanying drawing content, or directly/it is used in it indirectly
He is included in scope of patent protection of the invention relevant technical field.
Claims (9)
1. a kind of new media jettison system, including controller, laser-projector, white light projector, electron membrane are bonded glass, the
One polaroid and the second polaroid and polaroid glasses,
Controller is used to provide image data to laser-projector, and provides label data to white light projector;
Laser-projector generates the projected image of the first brightness based on the image data that controller provides, through the first polaroid polarisation
Afterwards, projection to electron membrane is bonded glass;
White light projector generates the White-light image of the second brightness, and emits label data in a manner of visible light communication signal, passes through
After second polaroid polarisation, projection to electron membrane is bonded glass;
First polaroid is different from the polarization direction of the second polaroid, and the second brightness is greater than the first brightness;
Projected image is be overlapped on electron membrane fitting glass with White-light image;
Polaroid glasses 5 receive the overlapping image of electron membrane fitting glass-reflected.
2. new media jettison system as described in claim 1, wherein controller provide image data be advertisement or other
Video program.
3. new media jettison system as described in claim 1, wherein the polarization direction of the first polaroid and the second polaroid
Vertically, the first brightness is the half of the second brightness.
4. new media jettison system as described in claim 1, wherein it is glass curtain wall, glass door that electron membrane, which is bonded glass,
The glass planars such as window.
5. new media jettison system as described in claim 1, wherein polaroid glasses include visible optical receiving sensor, mirror
Piece, control unit, communication interface and charging interface,
It can be seen that optical receiving sensor is used to receive from external visible light communication signal, and data-signal is provided to control unit;
Control unit is used to generate driving signal according to the data-signal, drives the liquid crystal deflection in eyeglass;
Communication interface is used for and communication with external apparatus, to provide preference data for control unit;
Charging interface is used to obtain electric power from external power supply.
6. new media jettison system as claimed in claim 5, wherein eyeglass includes preceding substrate layer, liquid crystal layer, metacoxal plate layer
With third polaroid,
Liquid crystal layer fills transparent liquid crystal between preceding substrate layer and metacoxal plate layer in liquid crystal layer, and the original state of liquid crystal is
It is arranged vertically state;
Third polaroid is located on metacoxal plate layer, and the polarization direction of third polaroid is identical as the second polaroid.
7. new media jettison system as claimed in claim 6, wherein described to generate driving letter according to the data-signal
Number, drive the liquid crystal deflection in eyeglass to specifically include:
When wearing the sight of user of polaroid glasses alignment electron membrane fitting glass, it is seen that optical receiving sensor receives white light
The white light of image therefrom obtains label data, and is sent to control unit, the use that control unit will save in label data and control unit
The preference data at family is compared, when label data matched with the preference data in preference data white list or with preference number
When mismatching according to the preference data in blacklist list, control unit generates driving signal, and driving liquid crystal deflection is twisted arrangement state,
When label data in preference data white list preference data mismatch or with it is inclined in preference data blacklist list
When good Data Matching, control unit does not generate driving signal, and liquid crystal keeps initial orientation.
8. new media jettison system as claimed in claim 7, wherein driving signal is set as driving liquid crystal deflection to make
Δ is rotated by the polarization direction of the light of liquid crystal, Δ=| the polarization direction of the-the second polaroid of polarization direction of the first polaroid
|。
9. a kind of new media put-on method, the method is launched applied to new media as described in one of claim 1-8
System, comprising the following steps:
S1, control unit generates image data and label data, and is sent respectively to laser-projector and white light projector, number of tags
According to for indicating in projected image perhaps type;
S2, laser-projector generates the projected image of the first brightness based on image data, and after the first polaroid polarisation, projection is extremely
Electron membrane is bonded glass;White light projector generates the White-light image of the second brightness, and is emitted in a manner of visible light communication signal
Label data, after the second polaroid polarisation, projection to electron membrane is bonded glass, projected image and White-light image and pastes in electron membrane
It is overlapped on combined glass glass;
S3, the visible light-receiving when wearing the sight of user of polaroid glasses alignment electron membrane fitting glass, on polaroid glasses
Sensor receives the white light of the White-light image of electron membrane fitting glass-reflected, therefrom obtains label data, and be sent to control
The preference data of the user saved in label data and control unit is compared by portion, control unit;
S4, when label data matched with the preference data in preference data white list or in preference data blacklist list
Preference data when mismatching, control unit generates driving signal, and driving liquid crystal deflection is twisted arrangement state, when label data with it is inclined
When preference data in good data white list is mismatched or is matched with the preference data in preference data blacklist list, control
Portion processed does not generate driving signal, and liquid crystal keeps initial orientation.
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