CN108376340A - The interaction retransmission method and system of information - Google Patents

The interaction retransmission method and system of information Download PDF

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Publication number
CN108376340A
CN108376340A CN201810012138.1A CN201810012138A CN108376340A CN 108376340 A CN108376340 A CN 108376340A CN 201810012138 A CN201810012138 A CN 201810012138A CN 108376340 A CN108376340 A CN 108376340A
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information
terminal device
forwarding
forwarded
propagation
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CN108376340B (en
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陈轶
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Shanghai Chen Shang Mdt Infotech Ltd
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Shanghai Chen Shang Mdt Infotech Ltd
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0277Online advertisement
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0251Targeted advertisements

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  • Engineering & Computer Science (AREA)
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  • Entrepreneurship & Innovation (AREA)
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  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
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  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
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Abstract

The present invention provides the interactive mode forwardings of the interaction retransmission method and system of a kind of information, especially information to propagate and propagate management method and system, including forward rule obtains, forwarding information matches, forwarding relationship is established, forwards, is forwarded.The self propagation ability that present invention gives advertising informations between commercial undertaking;Commercial undertaking is helped to realize that advertising information precisely orients dispensing by simple and practicable method;It helps commercial undertaking to carry out cooperation more Efficient Development and utilizes advertising media information stream resource.

Description

The interaction retransmission method and system of information
Technical field
The present invention relates to multimedia advertising display technology fields, and in particular, to a kind of interaction forwarding digital media information Method of advertisement spreading and system, especially be used for commercial undertaking between interaction forwarding digital media information method of advertisement spreading with System.
Background technology
Multimedia advertising shows that patent formula is more and concentrates in advertisement and television display technology at present, patent document CN1094536 discloses Adveritsing method for show window with super-large screen TV, which is mutually tied using superlarge screen TV machine with show window Cooperation is advertising media;Patent document CN201319235 discloses a kind of multimedia terminal, and the technology is using display as eventually The image/video output equipment at end, and it is used as user input equipment using keyboard is connected by USB interface.What above-mentioned terminal used Input mode is mostly more traditional, causes user's operation inconvenient.Patent document CN101621740 provides a kind of intelligence Mobile network multimedia terminal, acquisition of the technical concerns in user to specific information only solve user in travelling, obtain The problem of tourist attractions information.The interactive digital media counseling services electronic label network that patent document CN102291451B is provided Display equipment is driven to carry out by interface module although system can carry out centralized control by communication mode to multimedia messages Output display, which provides video compression coding and analytic function only provides demographics, gender/age identification, behavior point Analysis, content push function, for needed between different commercial undertakings by the multimedia terminal equipment of each Self management carry out it is bilateral or There is apparent limitation and inconvenience in terms of the cooperation that polygon media information is shown, is not easy to manage different playing terminal equipments combinations Between lateral autonomous interactive display information.
Invention content
For the defects in the prior art, the object of the present invention is to provide the interaction retransmission methods and system of a kind of information.
According to a kind of interactive forwarding propagation management method of information provided by the invention, including:
Forward rule obtaining step:Obtain the first forward rule for propagating terminal device;
Forwarding information matching step:Matching obtains meeting the second of the forward rule that the first information propagates terminal device Propagate the information to be forwarded of terminal device, wherein first propagates terminal device, the second propagation terminal device is in terminal device group Different terminal equipment or same terminal device;
Forwarding relationship establishment step:Terminal device is propagated to first, information source identification information is provided, wherein described information source Identification information is used to indicate the source of the information to be forwarded of the second propagation terminal device.
According to a kind of interactive forwarding transmission method of information provided by the invention, including:It forwards step and/or is forwarded Step;
The forwarding step includes:
-- forward rule setting procedure:The forward rule of terminal device is propagated in setting first;
-- forwarding information obtaining step:Obtain the forward rule for meeting the first propagation terminal device second is propagated eventually The information to be forwarded of end equipment;
-- forwarding information issuing steps:The local for propagating terminal device first or the first propagation terminal device are specified different The information to be forwarded of terminal device is propagated in ground publication second;
The step that is forwarded includes:
-- forwarding information setting procedure:The information to be forwarded of terminal device is propagated in setting second;
-- forwarding information provides step:Terminal device is propagated to first, information source identification information is provided, wherein described information Source identification information is used to indicate the source of the information to be forwarded of the second propagation terminal device, and the second propagation terminal device waits for Forwarding information meets the described first forward rule for propagating terminal device;
Wherein, first propagate terminal device, second propagate terminal device be terminal device group in different terminal equipment or The same terminal device of person.
It is passed according to the interactive forwarding of a kind of interactive retransmission method of information provided by the invention, including the information The step of broadcasting management method, the information interactive forwarding transmission method the step of.
According to a kind of interactive forwarding biography broadcast management system of information provided by the invention, including:
Forward rule acquisition module:Obtain the first forward rule for propagating terminal device;
Forwarding information matching module:Matching obtains meeting the second of the forward rule that the first information propagates terminal device Propagate the information to be forwarded of terminal device, wherein first propagates terminal device, the second propagation terminal device is in terminal device group Different terminal equipment or same terminal device;
Forwarding relationship establishes module:Terminal device is propagated to first, information source identification information is provided, wherein described information source Identification information is used to indicate the source of the information to be forwarded of the second propagation terminal device.
According to a kind of interactive forwarding broadcasting system of information provided by the invention, including:It forwarding module and/or is forwarded Module;
The forwarding module includes:
-- forward rule setting module:The forward rule of terminal device is propagated in setting first;
-- forwarding information acquisition module:Obtain the forward rule for meeting the first propagation terminal device second is propagated eventually The information to be forwarded of end equipment;
-- forwarding information release module:The local for propagating terminal device first or the first propagation terminal device are specified different The information to be forwarded of terminal device is propagated in ground publication second;
The module that is forwarded includes:
-- forwarding information setting module:The information to be forwarded of terminal device is propagated in setting second;
-- forwarding information provides module:Terminal device is propagated to first, information source identification information is provided, wherein described information Source identification information is used to indicate the source of the information to be forwarded of the second propagation terminal device, and the second propagation terminal device waits for Forwarding information meets the described first forward rule for propagating terminal device;
Wherein, first propagate terminal device, second propagate terminal device be terminal device group in different terminal equipment or The same terminal device of person.
It is passed according to the interactive forwarding of a kind of interactive repeater system of information provided by the invention, including the information The interactive forwarding broadcasting system of broadcast management system, the information.
Preferably, there is following any group or appoint multigroup feature:
-- it is one-way transparent or two-way transparent between the forward rule of the different terminal equipment of terminal device group;
-- the forwarding primitive rule of terminal device group is the cuckoo of the forward rule of the terminal device in terminal device group Then, or for the terminal device in terminal device group forward rule;
-- terminal device group is static establishment, or is dynamically set up according to the change of the forward rule of terminal device;
-- in terminal device group, the first information propagate terminal device forward rule, second propagation terminal device wait turn Between photos and sending messages, according to setting instructions match or Auto-matching;
-- in terminal device group, the first information propagates one or more to be forwarded information of the terminal device according to acquisition, raw Decision is issued at information;
-- in terminal device group, waited for based on Internet of Things between the first propagation terminal device, the second propagation terminal device The forwarding of forwarding information.
Preferably, the information to be forwarded includes following any or much information:
-- the information of picture exhibition;
-- the information interacted with user terminal;
-- the instruction of induction user behavior.
Preferably, the attribute of the requirement of forward rule and/or information to be forwarded, including any one of following or multinomial letter Breath:
-- the information issuing time;
-- information issues duration;
-- information issues order;
-- information issues the frequency;
-- form of information issue;
-- information-publishing machine structure;
-- information issues region;
-- the affiliated industry of information;
-- the affiliated audient of information;
-- information attention degree.
The present invention provides a kind of computer readable storage medium being stored with computer program, and the computer program is located Manage the step of realizing the method when device executes.
Compared with prior art, the present invention has following advantageous effect:
1, the self propagation ability that present invention gives advertising informations between commercial undertaking;Commercial undertaking is helped to pass through simple Easy method realizes that advertising information precisely orients dispensing;It helps commercial undertaking to carry out cooperation more Efficient Development and utilizes advertisement matchmaker Body information flow resource.
2, the present invention is using the forward rule that is previously set, and the information to be forwarded being previously set attribute, to root It is matched according to the matching degree between the attribute and forward rule of information to be forwarded, and is forwarded in matching.For net For road, since forward rule, the attribute of information to be forwarded, matching degree are all predicted in advance, network pressure can be estimated Power, rational allocation resource reduce network congestion.And Real-time Decision of traditional article forwarding behavior according to user, in advance can not Precognition, it is difficult to avoid concentrating network moment congestion caused by forwarding.
3, the forward rule in the present invention is the intelligent contract recorded with computer language, it is particularly possible to be with block chain skill The intelligent contract that art is realized, when the information to be forwarded for occurring meeting forward rule, which is triggered and executes corresponding Information to be forwarded publication, so as to allow the digitlization advertising resource in the true place between commercial undertaking to be handed over Mutually, the forwarding of corresponding Marketing Cooperation advertisement is executed.The both sides of business associate can pre-set forward rule through the invention, As long as meeting the condition that commercial undertaking respectively sets, forwarding can be automatically performed.The intelligent contract that forward rule is constituted can be with It realizes from traditional cooperative network based on trusting relationship between acquaintance, becomes the open cooperation based on transparent rules. This new business rules are different from tradition, because it allows commercial undertaking's creation one of any scale completely credible and complete The rule system of execution, the capacity gap that flattening size mechanism construction business is trusted.
4, the present invention is the method that electronic equipment, advertisement terminal based on technology of Internet of things realize advertisement forwarding, different Commercial undertaking is realized wide between different commercial undertakings by installing, manipulate the equipment group being made of multimedia advertising interactive device Accuse it is mutual or unidirectionally forward advertisement.
5, the present invention helps the electronics that businessman expands in oneself business place wide around the electronic equipment of integrated advertising function Resource is accused, then realizes the circulation of resource by forwarding, advertisement is started and carries out more efficient more accurately self propagation between commercial undertaking.
6, in the present invention digitlization advertising resource future that can forward/exchange in addition to can be in the physics place of commercial undertaking In shown except advertisement by electronic equipment/advertisement terminal, can also be other virtual ads resources for extending to commercial undertaking As businessman oneself wechat public platform in advertisement position.
Description of the drawings
Upon reading the detailed description of non-limiting embodiments with reference to the following drawings, other feature of the invention, Objects and advantages will become more apparent upon:
Fig. 1 is present system structural schematic diagram.
Fig. 2 is terminal device relation schematic diagram of the present invention.
Fig. 3 is terminal device group principle schematic of the present invention.
Fig. 4 is application schematic diagram of the present invention.
Specific implementation mode
With reference to specific embodiment, the present invention is described in detail.Following embodiment will be helpful to the technology of this field Personnel further understand the present invention, but the invention is not limited in any way.It should be pointed out that the ordinary skill of this field For personnel, without departing from the inventive concept of the premise, various modifications and improvements can be made.These belong to the present invention Protection domain.
The present invention provides a kind of interactive retransmission method of information, including management method is propagated in the interactive forwarding of information Interactive the step of forwarding transmission method of step, information.
Management method is propagated in the interactive forwarding of described information, including:
Forward rule obtaining step:Obtain the first forward rule for propagating terminal device;
Forwarding information matching step:Matching obtains meeting the second of the forward rule that the first information propagates terminal device Propagate the information to be forwarded of terminal device, wherein first propagates terminal device, the second propagation terminal device is in terminal device group Different terminal equipment or same terminal device;
Forwarding relationship establishment step:Terminal device is propagated to first, information source identification information is provided, wherein described information source Identification information is used to indicate the source of the information to be forwarded of the second propagation terminal device.
The interactive forwarding transmission method of described information, including:It forwards step and/or is forwarded step;
The forwarding step includes:
-- forward rule setting procedure:The forward rule of terminal device is propagated in setting first;
-- forwarding information obtaining step:Obtain the forward rule for meeting the first propagation terminal device second is propagated eventually The information to be forwarded of end equipment;
-- forwarding information issuing steps:The local for propagating terminal device first or the first propagation terminal device are specified different The information to be forwarded of terminal device is propagated in ground publication second;
The step that is forwarded includes:
-- forwarding information setting procedure:The information to be forwarded of terminal device is propagated in setting second;
-- forwarding information provides step:Terminal device is propagated to first, information source identification information is provided, wherein described information Source identification information is used to indicate the source of the information to be forwarded of the second propagation terminal device, and the second propagation terminal device waits for Forwarding information meets the described first forward rule for propagating terminal device;
Wherein, first propagate terminal device, second propagate terminal device be terminal device group in different terminal equipment or The same terminal device of person.
As shown in Figure 1, the present invention provides a kind of interactive repeater system of information, management is propagated in the interactive forwarding of information The interactive forwarding broadcasting system of system, information.
The interactive forwarding of described information passes broadcast management system, including:
Forward rule acquisition module:Obtain the first forward rule for propagating terminal device;
Forwarding information matching module:Matching obtains meeting the second of the forward rule that the first information propagates terminal device Propagate the information to be forwarded of terminal device, wherein first propagates terminal device, the second propagation terminal device is in terminal device group Different terminal equipment or same terminal device;
Forwarding relationship establishes module:Terminal device is propagated to first, information source identification information is provided, wherein described information source Identification information is used to indicate the source of the information to be forwarded of the second propagation terminal device.
The interactive forwarding broadcasting system of described information, including:Forwarding module and/or it is forwarded module;
The forwarding module includes:
-- forward rule setting module:The forward rule of terminal device is propagated in setting first;
-- forwarding information acquisition module:Obtain the forward rule for meeting the first propagation terminal device second is propagated eventually The information to be forwarded of end equipment;
-- forwarding information release module:The local for propagating terminal device first or the first propagation terminal device are specified different The information to be forwarded of terminal device is propagated in ground publication second;
The module that is forwarded includes:
-- forwarding information setting module:The information to be forwarded of terminal device is propagated in setting second;
-- forwarding information provides module:Terminal device is propagated to first, information source identification information is provided, wherein described information Source identification information is used to indicate the source of the information to be forwarded of the second propagation terminal device, and the second propagation terminal device waits for Forwarding information meets the described first forward rule for propagating terminal device;
Wherein, first propagate terminal device, second propagate terminal device be terminal device group in different terminal equipment or The same terminal device of person.
Described first propagates terminal device, the second propagation terminal device, and therein first, second statement is in order in table Illustrate object up to upper differentiation, not limiting has ordinal relation, does not also necessarily represent the first propagation terminal device, the second propagation eventually End equipment is two different terminal devices, and in preference, the first propagation terminal device, the second propagation terminal device can also It is different reference titles of the terminal device in different context or application of function scene.In other preference, first Propagate terminal device, the second propagation terminal device is two different terminal devices.In more preferences, an entity is set If the standby information to be forwarded for forwarding other entity devices, and provide information to be forwarded to other entity devices and turned with realizing Hair, then the entity device is the first propagation terminal device, and is the second propagation terminal device.
First propagation terminal device, the second propagation terminal device are or are all terminal devices.It is set with the first propagation terminal For standby, the first propagation terminal device may include computer or intelligent mobile terminal, can also include display screen, calculate Between machine, intelligent mobile terminal can individually, it is common or repeat to constitute described first and propagate terminal device, to individually, altogether Function that is same or repeating to realize the first propagation terminal device.Display screen can be used for issuing information to be forwarded.
Information to be forwarded can be advertisement, can also be other information, such as public service announcement, map guidance information etc. Deng can also be control instruction, such as the control instruction of computer or device, wherein device can be PLC, sensor etc. Deng.Information to be forwarded can provide module by forwarding information and be supplied directly to forwarding information acquisition module, such as shown in Fig. 1, In, forwarding information module be provided provided to forwarding information matching module can be only information to be forwarded attribute, and it is to be forwarded Information itself is supplied to forwarding information acquisition module, such as is provided in the form of P2P.Or in change case, information to be forwarded Module can be provided by forwarding information and forwarding information acquisition module is supplied to by Relay Server, such as shown in Fig. 2.Hereafter will Further illustrate.
In a preference, forwarding refers to that the information to be forwarded of the second propagation terminal device is passed through first to propagate terminal Equipment is issued, wherein the second propagation terminal device locally voluntarily can issue information to be forwarded, can not also voluntarily send out Cloth information to be forwarded, but only issued by the first propagation terminal device.In another preference, the first propagation terminal is set It is standby with second propagate terminal device be the same terminal device, the information storage to be forwarded of the terminal device is outside the terminal device In the memory in portion, therefore the terminal device can be by the information to be forwarded in external memory in the local of the terminal device It is issued, realizes forwarding.
Described first forward rule for propagating terminal device is a kind of information, such as can record well-regulated list, The forward rule can be rules according to which when the first propagation terminal device forwards the information to be forwarded, can be stored in First propagates in terminal device, can also be stored in the memory outside the first propagation terminal device.Multiple first propagate eventually End equipment can also can respectively have different forward rules with forward rule having the same.When forwarding having the same is advised When then, which can be stored in one first and propagated in terminal device or outside the first propagation terminal device In one memory, realize shared.
The mode of establishing of terminal device group can be established according to the setting of user, can also establish automatically, such as logical The matched multiple terminal devices of forward rule are established as terminal device group by overmatching algorithm.One terminal device can only belong to In a terminal device group, multiple terminal devices group can also be belonged to simultaneously.The corresponding terminal device collection of multiple terminal devices group Can be the relationship, the relationship of intersection, the relationship for including of separation between conjunction.For example, can will be all under a commercial undertaking Terminal device goes up north wide terminal device as second terminal equipment as first terminal equipment group using positioned at the commercial undertaking Group, in this way, the corresponding terminal device collection of second terminal equipment group is combined into the corresponding terminal device set of first terminal equipment group A subset.In another example two can be belonged to by the terminal device in different zones is located in a shops under commercial undertaking In a different terminal device group.
For example, commercial undertaking A, commercial undertaking B are respectively different brand mechanisms in conjunction with shown in Fig. 3, respectively possess Multiple shops, in shops can there are one or multiple terminal devices.Now the forward rule of the terminal device under commercial undertaking A is: Only allow the advertisement for forwarding the terminal device in city C of commercial undertaking B.Terminal device under commercial undertaking B it is to be forwarded wide The attribute of announcement is:Allow to be forwarded by any terminal device of commercial undertaking A, and the terminal device at commercial undertaking B is local It plays.Then all terminal devices under commercial undertaking A are established with this section terminating equipment positioned at city C under commercial undertaking B For terminal device group.
In more preferences or change case, the application scenarios of forwarding can be commercial undertaking A, commercial undertaking B agreement The mutually advertisement of forwarding other side, such as:The terminal device of commercial undertaking A can forward the advertisement of the terminal device of commercial undertaking B, quotient The advertisement that the terminal device of industry mechanism B is supplied to the terminal device of commercial undertaking A to forward can be in itself playing terminal equipment The advertisement of broadcasting can also be that commercial undertaking B aims at the advertisement of forwarding making and different from the terminal device of commercial undertaking B local The advertisement of oneself device plays.
In addition, commercial undertaking can also play advertisement or the other information of background system offer, it will be appreciated that be background system It is also a special commercial undertaking, what commercial undertaking forwarded is the advertisement of the virtual unit of platform.
According to second propagate terminal device information to be forwarded source, can obtain the second propagation terminal device wait turn Photos and sending messages, for example, source can be the storage address of information to be forwarded, access interface, extraction network address, call code etc., because This, on the one hand, the information to be forwarded of the second propagation terminal device can be stored in the local of the second propagation terminal device, can also It is stored in the memory of the outside of the second propagation terminal device, on the other hand, first propagates terminal device to issue the second biography The information to be forwarded of terminal device is broadcast, the information storage to be forwarded of the second propagation terminal device can be set in the first propagation terminal In the nonvolatile memories such as standby local hard disk, it can also be cached simultaneously in the memory of the first propagation terminal device local Publication.
It can be spontaneous that forwarding information, which provides module and propagates terminal device to provide information source identification information to first, also may be used It is provided with the triggering command according to forwarding information acquisition module.
The important difference that the present invention is forwarded with conventional video is that the present invention uses the forward rule being previously set, and The attribute for the information to be forwarded being previously set, to according to the matching degree between the attribute of information to be forwarded and forward rule come into Row matching, and forwarded automatically in matching.After forward rule setting, forwarding will be automatically performed, and second propagates eventually End equipment can predict the publication behavior of the first propagation terminal device, and the publication that actually obtained the first propagation terminal device is inclined It is good.In a preference, block chain technology may be used, the attribute of forward rule and information to be forwarded is as public records point Cloth is stored in multiple forwarding modules, multiple modules to be forwarded, so as to omit backstage platform, realizes decentralization.For For network, since forward rule, the attribute of information to be forwarded, matching degree are all predicted in advance, network can be estimated Pressure, rational allocation resource reduce network congestion.And Real-time Decision of traditional article forwarding behavior according to user, prior nothing Method is predicted, it is difficult to avoid concentrating network moment congestion caused by forwarding.
The forward rule of terminal device is propagated in the setting first, and the local reception that terminal device can be propagated first is used Family instructs, and forward rule is set according to user instruction, and existing forward rule setting can also be called to pass as first from strange land Broadcast the forward rule of terminal device.
The acquisition meets the to be forwarded of the second propagation terminal device of the forward rule that described first propagates terminal device Information, the mode of acquisition is corresponding with the second propagation source of information to be forwarded of terminal device, such as information to be forwarded Source is link, then the mode obtained is to open to link, in another example the source of information to be forwarded is cloud disk, then the mode obtained be from Cloud disk extraction is downloaded.
In conjunction with shown in Fig. 2, it is preferable that it is background system or background system that the interactive forwarding of information, which passes broadcast management system, Subsystem, wherein background system can be management platform, especially cloud platform, the interactive forwarding of the information in left side in Fig. 1 Broadcasting system is the first subsystem for propagating terminal device, and especially first propagates the software systems of terminal device, right side in Fig. 1 The interactive forwarding broadcasting system of information be the second subsystem for propagating terminal device, especially second propagates terminal device Software systems.
First propagation terminal device, the second propagation terminal device itself can be business or public service device, such as coffee Coffee machine, machine for ordering dishes, vending machine, bank's cabinet-type air conditioner, direction board, unmanned shop, desktop computer, display equipment, multimedia equipment. Therefore the present invention can make full use of existing equipment to carry out upgrading, keep the compatibility to existing device.
First propagates the offer and acquisition of the information to be forwarded between terminal device, the second propagation terminal device, Ke Yitong Cross Relay Server realization, wherein Relay Server can individually be set up, and can also be located at first and be propagated terminal device, second Terminal is propagated in equipment or management platform.
First propagation terminal device can be entity device.First propagation terminal device can be fixed entity device, Such as desktop computer or the first propagation terminal device can be mobile entity device, such as smart mobile phone, tablet electricity Brain, intelligent glasses, AR equipment, VR equipment, smartwatch, Intelligent bracelet, electronic tag.First propagates terminal device can be at this Information to be forwarded is issued on ground, for example, LAN where being propagated on terminal device first or propagating terminal device first its Information to be forwarded is issued in his equipment, alternatively, the first propagation terminal device can issue information to be forwarded, example in specified strange land If first propagates the specified public platform publication information to be forwarded of terminal device, show that the mobile terminal of public platform is first at this time Propagate the strange land of terminal device.In change case, the first propagation terminal device can be virtual unit, such as the first propagation terminal Equipment be wechat public platform, microblogging or the official website Deng You commercial undertakings right of eminent domain virtual transmission resource.
-- it is one-way transparent or two-way transparent between the forward rule of the different terminal equipment of terminal device group;
-- the forwarding primitive rule of terminal device group is the cuckoo of the forward rule of the terminal device in terminal device group Then, or for the terminal device in terminal device group forward rule;Forward primitive rule to installing terminal equipment and/or configuration Information issuing function treats forwarding information and has which parameter to need to configure being set, treating forwarding information in which merchant It can be forwarded between structure and carry out open mandate, which information to be forwarded is needed that forwarding is forced to set.Preferably, base is forwarded This rule can be the forward rule of highest priority, the forward rule of acquiescence or default forward rule;
-- terminal device group is static establishment, or is dynamically set up according to the change of the forward rule of terminal device;
-- in terminal device group, the first information propagate terminal device forward rule, second propagation terminal device wait turn Between photos and sending messages, according to setting instructions match or Auto-matching.
-- in terminal device group, the first information propagates one or more to be forwarded information of the terminal device according to acquisition, raw Decision is issued at information.
The information to be forwarded includes following any or much information:
-- the information of picture exhibition;Such as video ads, display advertising, sound advertisement, holographic advertisement, AR advertisements, VR are wide It accuses;
-- the information interacted with user terminal;Such as it is interacted with user terminals such as smart mobile phone, intelligent glasses, smartwatch 2 D code information, NFC induction informations, wireless charging information, vibration information;
-- the instruction of induction user behavior;Such as the information to be forwarded containing control instruction is distributed to sensor, it controls Sensor sensing user behavior.
The attribute of the requirement of forward rule and/or information to be forwarded, including any one of following or multinomial information:
-- the information issuing time;Such as commercial undertaking's business hours information;Whether the ad distribution with affiliated commercial undertaking Time mutually conflicts;
-- information issues duration;
-- information issues order;
-- information issues the frequency;
-- form of information issue;
-- information-publishing machine structure;Such as commercial undertaking's relevant information, may include commercial undertaking's correlation alive data, preferably Ground is passenger flow time band class information, advertising equipment service condition information, can provide information interface by system and import other third parties The relevant information of data source, or by the input-output equipment of terminal device, the collected live real time data of sensor;
-- information issues region;Such as commercial undertaking's geographical location information;
-- the affiliated industry of information;
-- the affiliated audient of information;Such as consumption level information, consumer groups' population characteristic's information;
-- information attention degree;
The present invention provides a kind of computer readable storage medium being stored with computer program, and the computer program is located It manages and realizes that the step of management method is propagated in the interactive forwarding of described information, the interactive forwarding of described information are propagated when device executes The step of interactive retransmission method of the step of method or described information.Such computer readable storage medium can be hard The storage mediums such as disk, CD, USB flash disk, storage card, storage item.
With reference to Fig. 4, the embodiment of present invention further optimization is illustrated.
The interactive forwarding of described information pass broadcast management system be a platform or be a platform subsystem, platform management The multimedia terminal device of system administration and advertisement interactive device, forward rule acquisition module, forwarding information matching module, forwarding Relationship establishes the program module that module is the platform, and management method is propagated in the interactive forwarding which executes described information. In forward rule acquisition module, forward rule obtaining step, global forward rule is obtained, which is that forwarding is basic Rule, such as can be the play rules of the overall situation, the forward rule of the first playing terminal equipment is both needed to meet forwarding primitive rule Requirement.
The forwarding module is the subsystem of the device group management system of commercial undertaking, forward rule setting module, forwarding Data obtaining module, the program module that forwarding information release module is the device group management system, the device group management system are held The row forwarding step.
The subsystem for being forwarded the device group management system that module is commercial undertaking, forwarding information setting module turn Photos and sending messages provide the program module that module is the device group management system, and step is forwarded described in device group management system execution Suddenly.
One or more first information in service managing server module control terminal equipment group propagate terminal device root According to the one or more information to be forwarded of acquisition, generates information and issue decision.
The multimedia advertising interactive device of commercial undertaking is the equipment such as the equipment, such as display screen for issuing information to be forwarded, Decision is issued according to the information of affiliated commercial undertaking, advertising information is played on advertisement multimedia interactive device.
Communication between equipment, system can be attached realization by communication interface.
Specific embodiments of the present invention are described above.It is to be appreciated that the invention is not limited in above-mentioned Particular implementation, those skilled in the art can make various deformations or amendments within the scope of the claims, this not shadow Ring the substantive content of the present invention.In the absence of conflict, the feature in embodiments herein and embodiment can arbitrary phase Mutually combination.

Claims (10)

1. management method is propagated in a kind of interactive forwarding of information, which is characterized in that including:
Forward rule obtaining step:Obtain the first forward rule for propagating terminal device;
Forwarding information matching step:Matching obtains the second propagation for meeting the forward rule that the first information propagates terminal device The information to be forwarded of terminal device, wherein first propagate terminal device, second propagate terminal device be terminal device group in not With terminal device or same terminal device;
Forwarding relationship establishment step:Terminal device is propagated to first, information source identification information is provided, wherein described information source identifies Information is used to indicate the source of the information to be forwarded of the second propagation terminal device.
2. a kind of interactive forwarding transmission method of information, which is characterized in that including:It forwards step and/or is forwarded step;
The forwarding step includes:
-- forward rule setting procedure:The forward rule of terminal device is propagated in setting first;
-- forwarding information obtaining step:The the second propagation terminal for obtaining the forward rule for meeting the first propagation terminal device is set Standby information to be forwarded;
-- forwarding information issuing steps:It sends out in the strange land that the local for propagating terminal device first or the first propagation terminal device are specified Cloth second propagates the information to be forwarded of terminal device;
The step that is forwarded includes:
-- forwarding information setting procedure:The information to be forwarded of terminal device is propagated in setting second;
-- forwarding information provides step:Terminal device is propagated to first, information source identification information is provided, wherein mark in described information source Know the source that information is used to indicate the information to be forwarded of the second propagation terminal device, described second propagates the to be forwarded of terminal device Information meets the described first forward rule for propagating terminal device;
Wherein, the first propagation terminal device, the second propagation terminal device are the different terminal equipment or same in terminal device group One terminal device.
3. a kind of interactive retransmission method of information, which is characterized in that the interactive forwarding including information described in claim 1 The step of interactive forwarding transmission method of information described in the step of propagating management method, claim 2.
4. a kind of interactive forwarding of information passes broadcast management system, which is characterized in that including:
Forward rule acquisition module:Obtain the first forward rule for propagating terminal device;
Forwarding information matching module:Matching obtains the second propagation for meeting the forward rule that the first information propagates terminal device The information to be forwarded of terminal device, wherein first propagate terminal device, second propagate terminal device be terminal device group in not With terminal device or same terminal device;
Forwarding relationship establishes module:Terminal device is propagated to first, information source identification information is provided, wherein described information source identifies Information is used to indicate the source of the information to be forwarded of the second propagation terminal device.
5. a kind of interactive forwarding broadcasting system of information, which is characterized in that including:Forwarding module and/or it is forwarded module;
The forwarding module includes:
-- forward rule setting module:The forward rule of terminal device is propagated in setting first;
-- forwarding information acquisition module:The the second propagation terminal for obtaining the forward rule for meeting the first propagation terminal device is set Standby information to be forwarded;
-- forwarding information release module:It sends out in the strange land that the local for propagating terminal device first or the first propagation terminal device are specified Cloth second propagates the information to be forwarded of terminal device;
The module that is forwarded includes:
-- forwarding information setting module:The information to be forwarded of terminal device is propagated in setting second;
-- forwarding information provides module:Terminal device is propagated to first, information source identification information is provided, wherein mark in described information source Know the source that information is used to indicate the information to be forwarded of the second propagation terminal device, described second propagates the to be forwarded of terminal device Information meets the described first forward rule for propagating terminal device;
Wherein, the first propagation terminal device, the second propagation terminal device are the different terminal equipment or same in terminal device group One terminal device.
6. a kind of interactive repeater system of information, which is characterized in that the interactive forwarding including the information described in claim 4 Pass the interactive forwarding broadcasting system of the information described in broadcast management system, claim 5.
7. according to the method in any one of claims 1 to 3 or the system described in any one of claim 4 to 6, It is characterized in that, there is following any group or appoints multigroup feature:
-- it is one-way transparent or two-way transparent between the forward rule of the different terminal equipment of terminal device group;
-- the forwarding primitive rule of terminal device group is the sub-rule of the forward rule of the terminal device in terminal device group, or Person is the forward rule of the terminal device in terminal device group;
-- terminal device group is static establishment, or is dynamically set up according to the change of the forward rule of terminal device;
-- in terminal device group, the first information propagate terminal device forward rule, second propagate terminal device letter to be forwarded Between breath, according to setting instructions match or Auto-matching;
-- in terminal device group, the first information propagates one or more to be forwarded information of the terminal device according to acquisition, generates letter Breath publication decision;
-- in terminal device group, carried out based on Internet of Things between the first propagation terminal device, the second propagation terminal device to be forwarded The forwarding of information.
8. according to the method in any one of claims 1 to 3 or the system described in any one of claim 4 to 6, It is characterized in that, the information to be forwarded includes following any or much information:
-- the information of picture exhibition;
-- the information interacted with user terminal;
-- the instruction of induction user behavior.
9. according to the method in any one of claims 1 to 3 or the system described in any one of claim 4 to 6, It is characterized in that, the attribute of the requirement of forward rule and/or information to be forwarded, including any one of following or multinomial information:
-- the information issuing time;
-- information issues duration;
-- information issues order;
-- information issues the frequency;
-- form of information issue;
-- information-publishing machine structure;
-- information issues region;
-- the affiliated industry of information;
-- the affiliated audient of information;
-- information attention degree.
10. a kind of computer readable storage medium being stored with computer program, which is characterized in that the computer program is located Manage the step of realizing the method described in any one of claims 1 to 3 or 7 to 9 when device executes.
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