CN108255910A - Information displaying method, client, server-side and equipment - Google Patents
Information displaying method, client, server-side and equipment Download PDFInfo
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- CN108255910A CN108255910A CN201710639192.4A CN201710639192A CN108255910A CN 108255910 A CN108255910 A CN 108255910A CN 201710639192 A CN201710639192 A CN 201710639192A CN 108255910 A CN108255910 A CN 108255910A
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
- G06F16/20—Information retrieval; Database structures therefor; File system structures therefor of structured data, e.g. relational data
- G06F16/24—Querying
- G06F16/245—Query processing
- G06F16/2457—Query processing with adaptation to user needs
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- G06F16/20—Information retrieval; Database structures therefor; File system structures therefor of structured data, e.g. relational data
- G06F16/24—Querying
- G06F16/248—Presentation of query results
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
- G06F16/50—Information retrieval; Database structures therefor; File system structures therefor of still image data
- G06F16/58—Retrieval characterised by using metadata, e.g. metadata not derived from the content or metadata generated manually
- G06F16/583—Retrieval characterised by using metadata, e.g. metadata not derived from the content or metadata generated manually using metadata automatically derived from the content
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- G06F—ELECTRIC DIGITAL DATA PROCESSING
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Abstract
The invention discloses a kind of information displaying method, client, server-side and equipment.This method includes：According to the Target Photo obtained from client, the target object of the Target Photo displaying is determined；It obtains the augmented reality information with the target object and returns to the client for displaying, wherein, the augmented reality information includes at least the acquiring way information of the multimedia messages of target object, the target object described in Dynamic Display corresponding with the Target Photo.According to the present invention it is possible to based on static Target Photo, Dynamic Display target object corresponding with Target Photo, the acquiring way of target object is provided, enhance Attraction Degree of the target object to user, trigger the practical behavior for obtaining target object of user, effectively promote the displaying efficiency of target object.
Description
Technical field
The present invention relates to augmented reality field, more particularly, to a kind of information displaying method, client, service
End and equipment.
Background technology
It, can be by real world information and virtual world with the maturation of Internet technology and popularizing for mobile intelligent terminal
Information is " seamless ", and integrated augmented reality (Augmented Reality, abbreviation AR) starts to rise.
Mobile Internet augmented reality application based on image identification, geo-location etc. and augmented reality the relevant technologies also with
Appearance, mobile intelligent terminal user such as smart phone user, can by smart mobile phone provide camera shooting or
Material object around scanning, corresponding augmented reality application, can select according to user or automatic acquisition is relevant with the material object
Augmented reality information (including word, picture, voice, video etc.), by the augmented reality information of acquisition by screen shows to use
Family, for unusual augmented reality business experience.
But in current augmented reality application, obtained typically to intelligent mobile terminal by camera specific
Material object shows relevant augmented reality information to provide, and user can not be supported to picture in kind is presented by still image
It is corresponding to obtain and show the relevant augmented reality information of material object presented with the picture after shooting or scanning, pass through picture static state
In kind, the Limited information in kind that can be shown is presented, displaying is less efficient.For example, in transport hubs such as bus station, subway stations
Or the billboard that large scale business area is launched, all it is that corresponding commodity, the merchandise news of displaying are presented by picture static state mostly
It is limited, but the prior art does not support user by shooting the billboard photo or scanning the billboard, viewing and the commodity phase
The augmented reality information of pass so that the billboard of dispensing cannot form user effective attraction, can not trigger the pass of user's reality
The behaviors such as note, purchase, realize effective popularization of commodity.
Therefore, for the above-mentioned prior art the problem of, inventor feel the need to be improved.
Invention content
It is an object of the present invention to provide a kind of new solutions for information displaying method.
According to the first aspect of the invention, a kind of information displaying method is provided, including：
According to the Target Photo obtained from client, the target object of the Target Photo displaying is determined；
It obtains augmented reality information corresponding with the target object and returns to the client for showing,
Wherein, the augmented reality information includes at least target object described in Dynamic Display corresponding with the Target Photo
Multimedia messages, the target object acquiring way information.
Optionally, described the step of determining the target object that the Target Photo is shown, includes：
The Target Photo is compared with the object picture stored in augmented reality database, it will be with Target Photo phase
The object like shown in degree meets the object picture of predetermined threshold, is determined as the target object,
Wherein, the augmented reality database purchase has multiple object pictures and pair with every object picture presentation
As the corresponding augmented reality information；
It is described to obtain augmented reality information corresponding with the target object so that the step of displaying includes：
From the augmented reality database, the augmented reality information corresponding with the target object is obtained.
Optionally, described the step of determining the target object that the Target Photo is shown, further includes：
Obtain the corresponding geography information of the Target Photo；
It will meet with Target Photo similarity in predetermined threshold and the object picture corresponding with the geography information
The object of displaying is determined as the target object.
Optionally, displaying corresponding with the object of every object picture presentation is also stored in the augmented reality database
Parameter, the presentation parameter include at least the displaying period of corresponding object；
The method further includes：
When not meeting the displaying period of the corresponding target object at the acquisition time point of the Target Photo, do not carry
For the target object augmented reality information for displaying.
Optionally, the method further includes：
Object information is provided and obtains interface, the augmented reality database is built for obtaining object information, wherein, it is described
Object information includes at least to show the object picture of corresponding object, for generating the augmented reality of augmented reality information join
Number；
According to the object information, the augmented reality information of corresponding objects is generated, and by the augmented reality information
The corresponding object picture is associated with, to build the augmented reality database.
Optionally, it obtains with the augmented reality information of the target object so that the step of displaying includes：
Obtain augmented reality parameter corresponding with the target object；
According to the Target Photo and the augmented reality parameter, the augmented reality letter of the target object is generated
Breath.
According to the second aspect of the invention, a kind of information displaying method is provided, including：
The first interactive interface is provided, so that user's operation obtains Target Photo；
The operation of the Target Photo is obtained in response to user, the Target Photo is obtained by photographic device；
The Target Photo is sent to server-side to obtain augmented reality information corresponding with the Target Photo for exhibition
Show,
Wherein, the augmented reality information includes at least target object described in Dynamic Display corresponding with the Target Photo
Multimedia messages, the target object acquiring way information.
Optionally, the method further includes：
By showing that device shows the multimedia messages of the target object；
The second interactive interface is provided according to the acquiring way information, so that user's operation obtains the target object.
According to the third aspect of the invention we, a kind of server-side is provided, including：
Object determination unit, for according to the Target Photo obtained from client, determining the mesh of the Target Photo displaying
Mark object；
Information acquisition unit, for obtaining augmented reality information corresponding with the target object and returning to the client
For showing,
Wherein, the augmented reality information includes at least target object described in Dynamic Display corresponding with the Target Photo
Multimedia messages, the target object acquiring way information.
Optionally, the server-side further includes：
Augmented reality database is stored with multiple object pictures and corresponding with the object of every object picture presentation
The augmented reality information；
And
The object determination unit, for the object diagram that will be stored in the Target Photo and the augmented reality database
Piece is compared, the object picture of predetermined threshold will be met with Target Photo similarity shown in object, be determined as institute
State target object；
Described information acquiring unit, for from the augmented reality database, obtaining corresponding with the target object
The augmented reality information.
According to the fourth aspect of the invention, a kind of client is provided, including：
Interface providing unit, for providing the first interactive interface, so that user's operation obtains Target Photo；
Photographic device obtains the Target Photo for obtaining the operation of the Target Photo in response to user；
Communication unit, it is existing to obtain enhancing corresponding with the Target Photo to server-side for sending the Target Photo
Real information for displaying,
Wherein, the augmented reality information includes at least target object described in Dynamic Display corresponding with the Target Photo
Multimedia messages, the target object acquiring way information.
Optionally, the client further includes：
Device is shown, for showing the multimedia messages of the target object；
And the interface providing unit, it is additionally operable to provide the second interactive interface according to the acquiring way information, for
User's operation obtains the target object.
According to the fifth aspect of the invention, a kind of server-side is provided, including memory and processor；
The memory is for storing instruction；
The processor is used for the control according to described instruction, performs any one letter as described in the first aspect of the invention
Cease methods of exhibiting.
According to the sixth aspect of the invention, a kind of client is provided, including memory and processor；
The memory is for storing instruction；
The processor is used for the control according to described instruction, performs information displaying side as described in respect of the second aspect of the invention
Method.
According to the seventh aspect of the invention, a kind of information presentation device is provided, including as described in third aspect present invention
Server-side and the client as described in fourth aspect present invention；
Or
Including the server-side as described in fifth aspect present invention and the client as described in sixth aspect present invention.
It was found by the inventors of the present invention that in the prior art, by picture static display target object, the target that can be shown
The information of object is extremely limited, can not effectively attract concern of the user to target object by the information of displaying.And in the present invention,
The acquisition way of target object based on static Target Photo, Dynamic Display target object corresponding with Target Photo, can be provided
Diameter, enhancing target object trigger the practical behavior for obtaining target object of user, effectively promote target object to the Attraction Degree of user
Displaying efficiency.Therefore, the technical assignment or the technical problem to be solved is that people in the art that the present invention to be realized
It is that member never expects or it is not expected that, therefore the present invention is a kind of new technical solution.
By referring to the drawings to the detailed description of exemplary embodiment of the present invention, other feature of the invention and its
Advantage will become apparent.
Description of the drawings
It is combined in the description and the attached drawing of a part for constitution instruction shows the embodiment of the present invention, and even
With its explanation together principle for explaining the present invention.
Fig. 1 is the block diagram of the example for the hardware configuration for showing the computing system available for realizing the embodiment of the present invention.
Fig. 2 shows the flow charts of information displaying method provided in first embodiment of the invention.
Fig. 3 shows the flow chart for the method that the augmented reality database is built in first embodiment of the invention.
Fig. 4 shows the flow chart for the target object that Target Photo displaying is determined in first embodiment of the invention.
Fig. 5 shows the flow chart for the step of augmented reality information is obtained in first embodiment of the invention.
Fig. 6 shows the schematic block diagram for the server-side that first embodiment of the invention provides.
Fig. 7 shows the schematic block diagram for the server-side that first embodiment of the invention provides.
Fig. 8 shows the flow chart for the information displaying method that second embodiment of the invention provides.
Fig. 9 shows the flow for the step of two embodiments of ground of the invention show augmented reality information corresponding with Target Photo
Figure.
Figure 10 shows the schematic block diagram for the client that second embodiment of the invention provides.
Figure 11 shows the schematic block diagram for the client that second embodiment of the invention provides.
Figure 12 shows the schematic diagram of the example of information displaying method provided in an embodiment of the present invention.
Figure 13 shows the displaying schematic diagram of Target Photo in the embodiment of the present invention.
Figure 14 shows the schematic diagram of object picture in the embodiment of the present invention.
Specific embodiment
Carry out the various exemplary embodiments of detailed description of the present invention now with reference to attached drawing.It should be noted that：Unless in addition have
Body illustrates that the unlimited system of component and the positioned opposite of step, numerical expression and the numerical value otherwise illustrated in these embodiments is originally
The range of invention.
It is illustrative to the description only actually of at least one exemplary embodiment below, is never used as to the present invention
And its application or any restrictions that use.
Technology, method and apparatus known to person of ordinary skill in the relevant may be not discussed in detail, but suitable
In the case of, the technology, method and apparatus should be considered as part of specification.
In shown here and discussion all examples, any occurrence should be construed as merely illustrative, without
It is as limitation.Therefore, other examples of exemplary embodiment can have different values.
It should be noted that：Similar label and letter represents similar terms in following attached drawing, therefore, once a certain Xiang Yi
It is defined in a attached drawing, then in subsequent attached drawing does not need to that it is further discussed.
<Hardware configuration>
Fig. 1 shows that the hardware configuration block diagram of the computing system 1000 of the embodiment of the present invention can be implemented.
As shown in Figure 1, computing system 1000 includes server-side 1100, client 1200 and communication network 1300.
Server-side 1100 is such as can be blade server, Cloud Server.In one example, server 1100 can be with
It is a computer.
In another example, server 1100 can be with as shown in Figure 1, including processor 1110, memory 1120, interface
Device 1130, communication device 1140, display device 1150, input unit 1160.Although server can also include loud speaker, wheat
Gram wind etc., still, these components are unrelated to the invention, therefore omit herein.Wherein, processor 1110 for example can be centre
Manage device CPU, Micro-processor MCV etc..Memory 1120 for example including ROM (read-only memory), RAM (random access memory),
Nonvolatile memory of hard disk etc..Interface arrangement 1130 is such as including USB interface, serial line interface.Communication device
1140 can for example carry out wired or wireless communication.Display device 1150 is, for example, liquid crystal display.Input unit 1160 is for example
It can include touch screen, keyboard etc..
Client 1200 can be portable electronic devices such as smart mobile phone (1200-1), tablet computer (1200-2) etc..
In one example, client device can also be augmented reality equipment, such as establish nothing by mobile phone and with mobile phone
The augmented reality equipment that line or the mobile phone box of wired connection, the augmented reality helmet, augmented reality glasses etc. collectively form.
As shown in Figure 1, client 1200 can include processor 1210, memory 1220, interface arrangement 1230, communication dress
Put 1240, display device 1250, input unit 1260, loud speaker 1270, microphone 1280, etc..Wherein, processor 1210 can
To be central processor CPU, Micro-processor MCV etc..Memory 1220 for example (is deposited at random including ROM (read-only memory), RAM
Access to memory), the nonvolatile memory of hard disk etc..Interface arrangement 1230 is such as including USB interface, earphone interface.
Communication device 1240 can for example carry out wired or wireless communication.Display device 1250 is, for example, liquid crystal display, touches display
Screen etc..Input unit 1260 is such as can include touch screen, keyboard, photographic device.User can pass through 1270 He of loud speaker
1280 inputting/outputting voice information of microphone.
Communication network 1300 can be wireless network can also network, can be LAN can also be wide area network.In Fig. 1
In shown computing system 1000, client 1200 and server-side 1100 can be communicated by communication network 1300.
Computing system 1000 shown in FIG. 1 is only explanatory, and never be intended to limitation the present invention, its application or
Purposes.Applied in the embodiment of the present invention, the memory 1120 of server-side 1100 for storing instruction, use by described instruction
In the processor 1110 is controlled to be operated to perform any one information displaying method provided in an embodiment of the present invention, wrap
It includes：According to the Target Photo obtained from client 1200, the target object of Target Photo displaying is determined；It obtains and target object pair
The augmented reality information answered simultaneously returns to client 1200 for displaying.
In addition, the memory 1220 of client 1200 is for storing instruction, described instruction is used to control the processing
Device 1210 is operated to perform any one information displaying method provided in an embodiment of the present invention, including：First interaction is provided
Interface, so that user's operation obtains Target Photo；The operation of Target Photo is obtained in response to user, mesh is obtained by photographic device
It marks on a map piece；Target Photo is sent to server-side to obtain augmented reality information corresponding with Target Photo for displaying.This field
It will be appreciated by the skilled person that although all showing multiple devices to server-side 1100 and client 1200 in Fig. 1,
The present invention can only relate to partial devices therein, for example, server-side 1100 pertains only to processor 1110 and storage device 1120,
Or client 1200 pertains only to processor 1210 and storage device 1220 etc..Technical staff can be according to presently disclosed side
Case design instruction.How control processor is operated for instruction, this is it is known in the art that therefore being not described in detail herein.
General plotting in the present embodiment provides a kind of new solution for showing information, and it is true can be based on static images
After the target object of fixed corresponding displaying, the augmented reality information for obtaining target object shows user, realizes the Dynamic Display mesh
Mark object simultaneously provides the acquiring way of target object, and enhancing target object is to the Attraction Degree of user, and user is practical obtains mesh for triggering
The behavior of object is marked, effectively promotes the displaying efficiency of target object.
<First embodiment>
<Method>
The present embodiment provides a kind of information displaying methods, are implemented by server-side, and the server-side can be as shown in Figure 1
Server-side 1100, details are not described herein.
The information displaying method provided in the present embodiment, as shown in Fig. 2, including：
The Target Photo that step 2100, basis are obtained from client determines the target object of the Target Photo displaying.
Client can at least be configured with the electronic equipment of photographic device, such as can be client as shown in Figure 1
1200, details are not described herein.Client can obtain the operation of the Target Photo in response to user, be obtained by photographic device
The Target Photo is simultaneously sent to server-side.
The target object is the object that can be demonstrated, for example, can be it is various it is in kind, can also be film, game,
Sight spot etc..Accordingly, the Target Photo is the picture of static display target object, for example, target object is as commodity
When in kind, which is the advertising pictures for showing the commodity or the billboard for showing advertising pictures；Target object is electricity
When shadow or sight spot, Target Photo correspondence is film or the propagating poster at sight spot etc..
It determines the target object of Target Photo displaying, can identify in Target Photo to show by Target Photo processing
Target object, for example, Target Photo be shooting certain commodity billboard photo, can by Digital Matting handle should
Billboard photo extracts the commodity that billboard is shown in the picture.
Alternatively, the step of determining the target object of Target Photo displaying can include：The Target Photo is existing with enhancing
The object picture stored in real data library is compared, and the object picture of predetermined threshold will be met with Target Photo similarity
Shown in object, be determined as the target object.Wherein, in the augmented reality database, be stored with multiple object pictures,
And the augmented reality information corresponding with the object of every object picture presentation.
Specifically, server-side can build augmented reality database in advance.As shown in figure 3, build the augmented reality number
Include according to the method in library：
Step 3100 provides object information acquisition interface, and the augmented reality database is built for obtaining object information,
Wherein, the object information is included at least for showing the object picture of corresponding object, for generating augmented reality information
Augmented reality parameter.
Wherein, it is open to needing to show the dispensing side of corresponding object that the object information, which obtains interface, for example, advertisement
Quotient, cinema promotional side, sight spot publicity side etc..Server-side obtains interface by the object information, obtains corresponding object information
To build the augmented reality database.
Augmented reality parameter is for describing to show the relevant parameter needed for corresponding object, for example, the augmented reality
Parameter can include to show object description, generate multimedia messages relevant parameter, show object dispensing side, to displaying
The popularization demand of object, presentation parameter etc..
Wherein, the parameters such as smell, temperature, the requirement of 3D rendering effects can be included by generating the relevant parameter of multimedia messages.
Show the dispensing side of object such as can be the publicity side of advertiser, film or sight spot.To showing the popularization demand of object, example
The characteristics of such as being the prominent trade mark for showing object, logo or wanting the object of prominent displaying.Presentation parameter, e.g.
It shows the displaying period of corresponding object, displaying duration, show time point etc..
After step 3100,3200 are entered step, according to the object information, the enhancing for generating corresponding objects shows
Real information, and by the corresponding object picture of the augmented reality information association, to build the augmented reality database.
It is the process for building the augmented reality database above, it, can be with after the completion of the augmented reality database sharing
It is stored in the server-side and is safeguarded by the server-side.
It, can when the Target Photo is compared with the object picture stored in the augmented reality database
Choosing, the pixel of the Target Photo and the object picture can be compared, can also to the Target Photo and
The textural characteristics of the object picture are compared or the visual signature of the Target Photo and the object picture are carried out
Compare, the object picture of predetermined threshold will be met with Target Photo similarity shown in object, be determined as the mesh
Mark object.
Wherein, predetermined threshold can be set according to actual use situation, for example, can be set as predetermined threshold
80%.When the similarity of the object picture stored in the augmented reality database and the Target Photo is more than or equal to 80%
When, by object shown in the object picture, it is determined as the target object.
In practical application, for the object of same displaying, the geographical location for launching corresponding Target Photo is different, right with this
As corresponding target object difference, uniquely corresponding augmented reality information is also different from the target object.In one example, such as
Shown in Fig. 4, determine Target Photo displaying target object the step of can also further include：
Step 4100 obtains the corresponding geography information of the Target Photo.
The corresponding geography information of the Target Photo, can be client when obtaining the Target Photo, pass through client
Hold what itself was configured, such as GPS, bluetooth positioning device obtain current geography information, and is sent to server-side in real time；Or
Person is that server-side is extracted from the Target Photo that client obtains, for example, by Digital Matting from the target
The scenery except target object shown in the Target Photo is extracted in picture, the visitor is determined according to the scenery extracted
The geography information of family end current location.
Step 4200 will meet predetermined threshold and corresponding with the geography information described right with Target Photo similarity
The object as shown in picture is determined as the target object.
Above in association with attached drawing to determine Target Photo displaying target object the step of be illustrated.
After the target object is determined according to step 2100, it is corresponding with the target object to enter step 2200, acquisition
Augmented reality information and return the client for displaying, wherein, the augmented reality information include at least and the mesh
The acquiring way information of the multimedia messages of target object, the target object described in the corresponding Dynamic Display of piece of marking on a map.
Wherein, the multimedia messages of the target object are used for target object described in Dynamic Display, the multimedia messages
Such as the information such as the 3D videos of the target object, smell, temperature, humidity, sense of touch can be included.
The acquiring way information of the target object obtains the approach of the target object for showing.For example, the mesh
When marking object as physical goods, the acquiring way information can be purchase link or purchase page of the physical goods etc.；Institute
When stating target object as film poster, the corresponding acquiring way information can be the purchase link or purchase of neighboring film product
It buys the page or is showing the corresponding navigation information of cinema for the film that the film poster is publicized, Ticketing information etc.；Institute
When stating the propagating poster that target object is sight spot, the corresponding acquiring way information can be the position navigation letter at the sight spot
Breath, the purchase link of sight spot admission ticket, sight spot souvenir or purchase page etc..It is numerous to list herein.
It is referred in the description of above-mentioned steps 2100 and builds the augmented reality database, the enhancing in server-side in advance
Multiple object pictures, the augmented reality letter corresponding with the object of every object picture presentation are stored in real data library
Breath, it is therefore, corresponding in this step 2200, from the augmented reality database, obtain corresponding with the target object
The augmented reality information.
Server-side is according to the Target Photo obtained in diverse geographic location, acquired institute corresponding with the target object
State augmented reality information difference.
It in one example, can be directly according to preset augmented reality parameter and the Target Photo, real-time online life
Augmented reality number is stored in into corresponding augmented reality information rather than in advance by augmented reality information corresponding with target object
According to library.Specifically, as shown in figure 5, in the present embodiment, above-mentioned steps 2200 can include：
Step 5100 obtains augmented reality parameter corresponding with the target object.
Augmented reality parameter is for describing to show the relevant parameter needed for corresponding object, for example, the augmented reality is joined
Number can include to show object description, generate multimedia messages relevant parameter, show object source side, to displaying pair
The popularization demand of elephant, presentation parameter etc..The specific description that can refer in above-mentioned steps 3100, details are not described herein.
Step 5200, according to the Target Photo and the augmented reality parameter, generate the described of the target object
Augmented reality information.
In the present embodiment, do not need in advance server-side build augmented reality database, but pre-set with it is described
The corresponding augmented reality parameter of target object.Server-side according to Target Photo after target object is determined, acquisition and mesh
Mark the corresponding augmented reality parameter of object, generate the augmented reality information of the target object in real time, and return to client with
For displaying.
Server-side gets the augmented reality letter corresponding with the target object from the augmented reality database
After breath, the augmented reality information is returned into client, so that client is by showing device displaying and the target object
The corresponding augmented reality information.
The information displaying method of the present embodiment, server-side, will dynamics based on the static Target Photo obtained from client
The multimedia messages of displaying target object corresponding with Target Photo and the acquiring way information of target object are sent to client
End can enhance Attraction Degree of the target object to user, the behavior of the practical acquisition target object of triggering user has for displaying
Effect promotes the displaying efficiency of target object.
In general, on the display platform that Target Photo dispensing is provided in supplier, e.g., billboard, electric advertisement screen etc., target
The dispensing side of picture needs supplier's payment to display platform to buy the displaying period, so that supplier is in defined displaying
Between show that the side of dispensinging is desired with the Target Photo shown in section, on display platform.
It is corresponding, displaying corresponding with the object of every object picture presentation is also stored in the augmented reality database
Parameter, the presentation parameter include at least the displaying period of corresponding object.
Further, method provided in this embodiment further includes：When the acquisition time point of the Target Photo does not meet pair
During the displaying period for the target object answered, the augmented reality information of the target object is not provided for displaying.
That is, meet the displaying period of the corresponding target object at the acquisition time point of the Target Photo
When, server-side can just provide the augmented reality information of the target object for displaying.
For example, the displaying period of the corresponding target object of certain Target Photo is May 11 day to 2017 March in 2017
Day, user obtains the Target Photo on April 30th, 2017 by client, then the user can get server-side return
, corresponding with Target Photo augmented reality information is for displaying.If the user passed through client on May 2nd, 2017
The Target Photo is obtained, the displaying period of corresponding target object is not met due to obtaining time point, then the mesh is not provided
The augmented reality information of object is marked for displaying.
<Server-side>
A kind of server-side 100 is also provided in the present embodiment, as shown in fig. 6, for implementing the information provided in the present embodiment
Methods of exhibiting, details are not described herein.
As shown in fig. 6, server-side 100 provided in this embodiment can include：
Object determination unit 110, for according to the Target Photo obtained from client, determining the Target Photo displaying
Target object；
Information acquisition unit 120, for obtaining augmented reality information corresponding with the target object and returning to the visitor
Family end for displaying, wherein, the augmented reality information include at least mesh described in Dynamic Display corresponding with the Target Photo
Mark the multimedia messages of object, the acquiring way information of the target object.
Optionally, the server-side 100 further includes：
Augmented reality database 130 is stored with multiple object pictures and corresponding with the object of every object picture presentation
The augmented reality information；And the object determination unit 110, for by the Target Photo and the augmented reality
The object picture stored in database is compared, and will meet in the object picture of predetermined threshold with Target Photo similarity
The object of displaying is determined as the target object；Described information acquiring unit 120, for from the augmented reality database,
Obtain the augmented reality information corresponding with the target object.
The object determination unit 110 is additionally operable to obtain the corresponding geography information of the Target Photo；It will be with Target Photo
Similarity meet predetermined threshold and the object picture corresponding with the geography information shown in object, be determined as described
Target object.
Optionally, it is also stored in the augmented reality database 130 corresponding with the object of every object picture presentation
Presentation parameter, the presentation parameter include at least the displaying period of corresponding object.Described information acquiring unit 120 is additionally operable to
When not meeting the displaying period of the corresponding target object at the acquisition time point of the Target Photo, the mesh is not provided
The augmented reality information of object is marked for displaying.
Optionally, the server-side 100 further includes augmented reality database sharing unit, provides object information acquisition and connects
Mouth builds the augmented reality database for obtaining object information, wherein, the object information is included at least for displaying pair
The object picture for the object answered, the augmented reality parameter for generating augmented reality information；According to the object information, generation pair
The augmented reality information of elephant is coped with, and by the corresponding object picture of the augmented reality information association, to build
State augmented reality database.
Optionally, described information acquiring unit 120 is additionally operable to obtain augmented reality parameter corresponding with the target object；
According to the Target Photo and the augmented reality parameter, the augmented reality information of the target object is generated.
Server-side provided in this embodiment, available for perform above method embodiment technical solution, realization principle and
Technique effect is similar, and details are not described herein again.
In one example, server-side provided in this embodiment can be as shown in Figure 7.Server-side provided in this embodiment
200 include memory 210 and processor 220；
The memory 210 is for storing instruction；
The processor 220 is used for the control according to described instruction, performs any one letter provided in an embodiment of the present invention
Cease methods of exhibiting：According to the Target Photo obtained from client, the target object of the Target Photo displaying is determined；Acquisition and institute
It states the corresponding augmented reality information of target object and returns to the client for displaying, wherein, the augmented reality information is extremely
Few acquisition for including the multimedia messages, the target object of target object described in Dynamic Display corresponding with the Target Photo
Approach information.
Server-side provided in this embodiment, available for perform above method embodiment technical solution, realization principle and
Technique effect is similar, and details are not described herein again.
It will be appreciated by those skilled in the art that it can realize server-side by various modes.For example, instruction can be passed through
Configuration processor realizes server-side.For example, instruction can be stored in the ROM, and when starting the device, will instruction from
ROM is read realizes server-side in programming device.For example, server-side can be cured to dedicated devices (such as ASIC)
In.Server-side can be divided into mutually independent unit or they can be merged to realization.Server-side can pass through
One kind in above-mentioned various realization methods is realized or can be by two or more sides in above-mentioned various realization methods
The combination of formula is realized.
Description of the drawings information displaying method provided in this embodiment and server-side are had been combined above, in the present embodiment,
By the static Target Photo obtained from client, by Dynamic Display target corresponding with Target Photo within the displaying period
The multimedia messages of object and the acquiring way information of target object are sent to client for displaying, can enhance target
Object is to the Attraction Degree of user, the displaying effect of the behavior, effectively promotion target object of the practical acquisition target object of triggering user
Rate.
<Second embodiment>
<Method>
In the present embodiment, the information displaying method provided can be implemented in client, and client can at least be matched
The electronic equipment of photographic device is equipped with, such as can be client 1200 as shown in Figure 1, details are not described herein.
Information displaying method provided in this embodiment, as shown in figure 8, including：
Step 6100 provides the first interactive interface, so that user's operation obtains Target Photo.
Wherein, the first interactive interface can be photographic device shooting interface or APP in AR sweep and sweep function interface.
Step 6200, the operation that the Target Photo is obtained in response to user, the target figure is obtained by photographic device
Piece.
User opens photographic device, and the Target Photo can be obtained by being directed at the Target Photo；Alternatively, user opens tool
There is AR to sweep the APP for sweeping function, and swept into AR and sweep function interface, camera is directed at the Target Photo, makes the mesh
Piece of marking on a map, which is placed in AR, to be swept and sweeps function interface, obtains the Target Photo.
Step 6300 sends the Target Photo to server-side to obtain augmented reality letter corresponding with the Target Photo
Breath is for displaying.
The augmented reality information is returned by server-side, the description being specifically referred in first embodiment, herein
It repeats no more.
Wherein, the augmented reality information includes at least target object described in Dynamic Display corresponding with the Target Photo
Multimedia messages, the target object acquiring way information.The target object is the object that can be demonstrated, such as can
To be physical goods, film, game, sight spot etc..The Target Photo is billboard, propagating poster for showing target object etc..
Specifically, as shown in figure 9, displaying augmented reality information corresponding with the Target Photo includes：
Step 7100, the multimedia messages by showing the device displaying target object.
The multimedia messages are used for target object described in Dynamic Display, and the multimedia messages can for example include described
The information such as the 3D videos of target object, smell, temperature, humidity, sense of touch.
The displaying device is not limited to display screen, body-sensing sensor etc. is can also be, described in being shown to user
The information such as smell, temperature, the sense of touch of target object.
Step 7200 provides the second interactive interface according to the acquiring way information, so that user's operation obtains the mesh
Mark object.
Wherein, the acquiring way information of the target object obtains the approach of the target object for displaying.
For example, when the target object is physical goods, the acquiring way information can be the purchase of the physical goods
Link or purchase page etc.；When the target object is film poster, the corresponding acquiring way information can be film week
The cinema for buying link or purchase page or showing the film that the film poster is publicized of side product is corresponding to be led
Navigate information, Ticketing information etc.；When the target object is the propagating poster at sight spot, the corresponding acquiring way information can be
Position navigation information, sight spot admission ticket, the purchase link of sight spot souvenir or the purchase page at the sight spot etc..It does not arrange one by one herein
It lifts.
User e.g., is clicked purchase link or purchase page, completed to target pair by the operation in the second interactive interface
As, such as physical goods corresponding with target object, the purchase of film ticket, sight spot admission ticket, neighboring film product or sight spot souvenir
Buy operation；Alternatively, user clicks navigation information in the second interactive interface, navigation clothes corresponding with the target object can be obtained
Business e.g., goes to the cinema or the route at sight spot；Alternatively, user in the second interactive interface clickthrough, can be jumped under game
The page is carried, completes to obtain the operation of the target object.
<Client>
A kind of client 300 is also provided in the present embodiment, as shown in Figure 10, for implementing the information provided in the present embodiment
Methods of exhibiting, details are not described herein.
Client 300 provided in this embodiment includes：
Interface providing unit 310, for providing the first interactive interface, so that user's operation obtains Target Photo；
Photographic device 320 obtains the Target Photo for obtaining the operation of the Target Photo in response to user；
Communication unit 330, for sending the Target Photo to server-side to obtain increasing corresponding with the Target Photo
Strong reality information for displaying, wherein, the augmented reality information includes at least Dynamic Display corresponding with the Target Photo
The acquiring way information of the multimedia messages of the target object, the target object.
Optionally, the client 300 can also include：
Device 340 is shown, for showing the multimedia messages of the target object；
And the interface providing unit 310, it is additionally operable to provide the second interactive interface according to the acquiring way information, with
The target object is obtained for user's operation.
Further, client can also include sensor, such as temperature sensor, smell sensor, tactile sensor,
For showing the information such as temperature, smell, the sense of touch of target object to user.It is numerous to list herein.
Client provided in this embodiment can be used for performing the technical solution of above method embodiment, realization principle and skill
Art effect is similar, and details are not described herein again.
In one example, client provided in this embodiment can be as shown in figure 11.Client provided in this embodiment
400 can include memory 410 and processor 420；
The memory 410 is for storing instruction；
The processor 420 is used for the control according to described instruction, performs any one letter provided in an embodiment of the present invention
Cease methods of exhibiting：The first interactive interface is provided, so that user's operation obtains Target Photo；The target figure is obtained in response to user
The operation of piece obtains the Target Photo by photographic device；The Target Photo is sent to server-side to obtain and the mesh
The corresponding augmented reality information of piece of marking on a map for displaying,
Wherein, the augmented reality information includes at least target object described in Dynamic Display corresponding with the Target Photo
Multimedia messages, the target object acquiring way information.
Client provided in this embodiment can be used for performing the technical solution of above method embodiment, realization principle and skill
Art effect is similar, and details are not described herein again.
It will be appreciated by those skilled in the art that specifically it can realize client in several ways.For example, it can pass through
Configuration processor is instructed to realize client.For example, instruction can be stored in the ROM, and when starting the device, will instruct
It is read from ROM and realizes client in programming device.For example, client can be cured to dedicated devices (such as ASIC)
In.Client can be divided into mutually independent unit or they can be merged to realization.Client can pass through
One kind in above-mentioned various realization methods is realized or can be by two or more sides in above-mentioned various realization methods
The combination of formula is realized.
The information displaying method provided in description of the drawings the present embodiment and client are provided above, carried by client
Target Photo is obtained for user's operation for the first interactive interface, the operation of the Target Photo can be obtained in response to user, is led to
It crosses photographic device and obtains the Target Photo, it is corresponding with the Target Photo to obtain to server-side to send the Target Photo
Augmented reality information is for displaying.Can the static Target Photo based on acquisition, Dynamic Display mesh corresponding with Target Photo
Object is marked, and the acquiring way of target object is provided, enhancing target object triggers the acquisition of user's reality to the Attraction Degree of user
The behavior of target object effectively promotes the displaying efficiency of target object.
<3rd embodiment>
<Information presentation device>
A kind of information presentation device in the present embodiment is provided, 100 He of server-side provided such as first embodiment can be provided
The client 300 that second embodiment provides；Alternatively, server-side 200 and second embodiment including the offer of such as first embodiment carry
The client 400 of confession.For implementing corresponding information displaying method, details are not described herein.
In one example, information presentation device can be computing system 1000 as shown in Figure 1.
In the present embodiment, the specific implementation form of information presentation device is not intended to limit, for example, information presentation device can be with
It is comprising by the client and the system equipment of server-side that are connected with wired or wireless network or being provided with client
It is numerous to list herein with the single equipment of server-side.
<Example>
The information displaying side implemented with reference to the example shown in Figure 12 to the information presentation device provided in the present embodiment
Method is further described.In this example, information presentation device includes server-side and client, and the information displaying method of implementation has
Body includes：
Step 8100, server-side structure augmented reality database.
Specifically, it obtains interface from object information and obtains object information, and according to the object information, generate corresponding objects
Augmented reality information, and augmented reality information with corresponding object picture is associated, realizes the augmented reality database
Structure.
In this example, object information obtain interface can be server-side exploitation can for the interface of provider's product information,
For example, the information that interface provides the commodity of advertisement to be put for advertiser can be provided.
For example, the advertiser in U.S. juice source, is obtained interface and is provided and wanted in the pass that bus stop board is launched by object information
In the static images of " tasty and refreshing aloe grain " beverage, and bought this displaying period of 2017.3.1~2017.5.1.
Server-side builds augmented reality database, and the augmented reality database is safeguarded.As entered shown in following table one.
The static object picture about " tasty and refreshing aloe grain " beverage, advertiser " U.S. juice source " and displaying period are maintained in table
" 2017.3.1~2017.5.1 ".
One augmented reality database of table
| Static object picture | Advertiser | Show the period |
| As shown in figure 14 | U.S. juice source | 2017.3.1~2017.5.1 |
Step 8200, client end response in the operation of the first interactive interface, obtain Target Photo, and are sent to clothes in user
Business end.
User sees the static images of " tasty and refreshing aloe grain " beverage in bus station, as shown in figure 13, opens taking the photograph for client
Function interface is swept as device or AR are swept, scans the Target Photo of the static state.After client gets the Target Photo of the static state,
Server-side is sent to, the process of augmented reality information is obtained with triggering.
Step 8300, server-side determine the mesh with Target Photo displaying according to the Target Photo obtained from client
The corresponding augmented reality information of object is marked, and the augmented reality information is returned into client.
Specifically, the static object picture stored in static images and augmented reality database that client is sent into
Row compares, and determines that the static object picture of " tasty and refreshing aloe grain " beverage and the similarity of Target Photo meet predetermined threshold, then
Object shown in the object picture is target object, and further determines corresponding augmented reality letter according to target object
Breath.
Alternatively, the static images that server-side can be sent according to client, determine that the object that Target Photo is shown is " refreshing
Mouth aloe grain " beverage, and the geography information in picture is extracted, bus stop board as shown in Figure 13, according to " tasty and refreshing aloe grain "
Beverage and bus stop board determine target object, and further determine that corresponding augmented reality information.
Server-side can obtain and the target object pair according to identified target object from augmented reality database
The augmented reality information answered；Alternatively, according to identified target object and the pre-stored and target object pair
The augmented reality parameter answered generates the augmented reality information of the target object in real time.
Target object described in Dynamic Display corresponding with the Target Photo is included at least in the augmented reality information
The acquiring way information of multimedia messages and the target object.
The multimedia messages of the target object that step 8400, client displaying server-side return.
Multimedia messages are used for target object described in Dynamic Display, e.g., Dynamic Display " tasty and refreshing aloe grain " beverage, dynamic exhibition
The effect shown is determined according to gray demand, is such as protruded and is amplified brand name " U.S. juice source ", ProductName " tasty and refreshing aloe
Grain " etc..
Step 8500, client provide the second interactive interface according to the acquiring way information of the target object, for
Family operation obtains the target object.
After the multimedia messages for having shown " tasty and refreshing aloe grain " beverage, the second interactive interface, Yong Hutong are provided a user
The link clicked and provided on the second interactive interface is provided, the H5 pages can be jumped to, U.S. juice source " tasty and refreshing aloe grain " is completed in the H5 pages
The operations such as purchase.
Attached drawing is had been combined above and example illustrates information displaying method and information presentation device provided in this embodiment,
Based on static Target Photo, Dynamic Display target object corresponding with Target Photo, and the acquiring way of target object is provided,
Enhance Attraction Degree of the target object to user, trigger the practical behavior for obtaining target object of user, effectively promote target object
Show efficiency.
It is well known by those skilled in the art that the development of the electronic information technology with such as large scale integrated circuit technology
With the trend of hardware and software, clearly to divide computer system soft and hardware boundary has seemed relatively difficult.Because appoint
What operation can be realized with software, can also be realized by hardware.The execution of any instruction can be completed by hardware, equally also may be used
To be completed by software.For a certain machine function using hardware implementations or software implement scheme, depending on price, speed
The Non-technical factors such as degree, reliability, memory capacity, change cycle.Therefore, for the ordinary skill of electronic information technical field
For personnel, mode more direct and that a technical solution is explicitly described is each operation described in the program.Knowing
In the case of road institute operation to be performed, those skilled in the art can directly set based on the considerations of to the Non-technical factor
Count out desired product.
The present invention can be system, method and/or computer program product.Computer program product can include computer
Readable storage medium storing program for executing, containing for make processor realize various aspects of the invention computer-readable program instructions.
Computer readable storage medium can keep and store to perform the tangible of the instruction that uses of equipment by instruction
Equipment.Computer readable storage medium for example can be-- but be not limited to-- storage device electric, magnetic storage apparatus, optical storage
Equipment, electromagnetism storage device, semiconductor memory apparatus or above-mentioned any appropriate combination.Computer readable storage medium
More specific example (non exhaustive list) includes：Portable computer diskette, random access memory (RAM), read-only is deposited hard disk
It is reservoir (ROM), erasable programmable read only memory (EPROM or flash memory), static RAM (SRAM), portable
Compact disk read-only memory (CD-ROM), digital versatile disc (DVD), memory stick, floppy disk, mechanical coding equipment, for example thereon
It is stored with the punch card of instruction or groove internal projection structure and above-mentioned any appropriate combination.Calculating used herein above
Machine readable storage medium storing program for executing is not interpreted instantaneous signal in itself, and the electromagnetic wave of such as radio wave or other Free propagations leads to
It crosses the electromagnetic wave (for example, the light pulse for passing through fiber optic cables) of waveguide or the propagation of other transmission mediums or is transmitted by electric wire
Electric signal.
Computer-readable program instructions as described herein can be downloaded to from computer readable storage medium it is each calculate/
Processing equipment downloads to outer computer or outer by network, such as internet, LAN, wide area network and/or wireless network
Portion's storage device.Network can include copper transmission cable, optical fiber transmission, wireless transmission, router, fire wall, interchanger, gateway
Computer and/or Edge Server.Adapter or network interface in each calculating/processing equipment are received from network to be counted
Calculation machine readable program instructions, and the computer-readable program instructions are forwarded, for the meter being stored in each calculating/processing equipment
In calculation machine readable storage medium storing program for executing.
For perform the computer program instructions that operate of the present invention can be assembly instruction, instruction set architecture (ISA) instruction,
Machine instruction, machine-dependent instructions, microcode, firmware instructions, condition setup data or with one or more programming languages
Arbitrarily combine the source code or object code write, the programming language includes the programming language of object-oriented-such as
Procedural programming languages-such as " C " language or similar programming language of Smalltalk, C++ etc. and routine.Computer
Readable program instructions can be performed fully, partly perform on the user computer, is only as one on the user computer
Vertical software package performs, part performs or on the remote computer completely in remote computer on the user computer for part
Or it is performed on server.In situations involving remote computers, remote computer can pass through network-packet of any kind
Include LAN (LAN) or wide area network (WAN)-be connected to subscriber computer or, it may be connected to outer computer (such as profit
Pass through Internet connection with ISP).In some embodiments, by using computer-readable program instructions
Status information carry out personalized customization electronic circuit, such as programmable logic circuit, field programmable gate array (FPGA) or can
Programmed logic array (PLA) (PLA), the electronic circuit can perform computer-readable program instructions, so as to fulfill each side of the present invention
Face.
Referring herein to according to the method for the embodiment of the present invention, the flow chart of device (system) and computer program product and/
Or block diagram describes various aspects of the invention.It should be appreciated that each box and flow chart of flow chart and/or block diagram and/
Or in block diagram each box combination, can be realized by computer-readable program instructions.
These computer-readable program instructions can be supplied to all-purpose computer, special purpose computer or other programmable datas
The processor of processing unit, so as to produce a kind of machine so that these instructions are passing through computer or other programmable datas
When the processor of processing unit performs, produce and realize work(specified in one or more of flow chart and/or block diagram box
The device of energy/action.These computer-readable program instructions can also be stored in a computer-readable storage medium, these refer to
It enables so that computer, programmable data processing unit and/or other equipment work in a specific way, so as to be stored with instruction
Computer-readable medium then includes a manufacture, including realizing in one or more of flow chart and/or block diagram box
The instruction of the various aspects of defined function/action.
Computer-readable program instructions can also be loaded into computer, other programmable data processing units or other
In equipment so that series of operation steps are performed on computer, other programmable data processing units or miscellaneous equipment, with production
Raw computer implemented process, so that performed on computer, other programmable data processing units or miscellaneous equipment
Function/action specified in one or more of flow chart and/or block diagram box is realized in instruction.
Flow chart and block diagram in attached drawing show the system, method and computer journey of multiple embodiments according to the present invention
Architectural framework in the cards, function and the operation of sequence product.In this regard, each box in flow chart or block diagram can generation
One module of table, program segment or a part for instruction, the module, program segment or a part for instruction include one or more use
In the executable instruction of logic function as defined in realization.In some implementations as replacements, the function of being marked in box
It can be occurred with being different from the sequence marked in attached drawing.For example, two continuous boxes can essentially be held substantially in parallel
Row, they can also be performed in the opposite order sometimes, this is depended on the functions involved.It is also noted that block diagram and/or
The combination of each box in flow chart and the box in block diagram and/or flow chart can use function or dynamic as defined in performing
The dedicated hardware based system made is realized or can be realized with the combination of specialized hardware and computer instruction.It is right
It is well known that, realized for those skilled in the art by hardware mode, realized by software mode and by software and
It is all of equal value that the mode of combination of hardware, which is realized,.
Various embodiments of the present invention are described above, above description is exemplary, and non-exclusive, and
It is not limited to disclosed each embodiment.In the case of without departing from the scope and spirit of illustrated each embodiment, for this skill
Many modifications and changes will be apparent from for the those of ordinary skill in art field.The selection of term used herein, purport
Best explain each embodiment principle, practical application or to the technological improvement in market or make the art its
Its those of ordinary skill is understood that each embodiment disclosed herein.The scope of the present invention is defined by the appended claims.
Claims (15)
1. a kind of information displaying method, which is characterized in that including：
According to the Target Photo obtained from client, the target object of the Target Photo displaying is determined；
It obtains augmented reality information corresponding with the target object and returns to the client for showing,
Wherein, the augmented reality information includes at least the more of target object described in Dynamic Display corresponding with the Target Photo
The acquiring way information of media information, the target object.
2. according to the method described in claim 1, which is characterized in that
Described the step of determining the target object that the Target Photo is shown, includes：
The Target Photo is compared with the object picture stored in augmented reality database, it will be with Target Photo similarity
Object shown in meeting the object picture of predetermined threshold, is determined as the target object,
Wherein, the augmented reality database purchase has multiple object pictures and the object pair with every object picture presentation
The augmented reality information answered；
It is described to obtain augmented reality information corresponding with the target object so that the step of displaying includes：
From the augmented reality database, the augmented reality information corresponding with the target object is obtained.
3. according to the method described in claim 2, it is characterized in that,
Described the step of determining the target object that the Target Photo is shown, further includes：
Obtain the corresponding geography information of the Target Photo；
It will meet with Target Photo similarity in predetermined threshold and the object picture corresponding with the geography information and show
Object, be determined as the target object.
4. according to the method described in claim 2, it is characterized in that,
Presentation parameter corresponding with the object of every object picture presentation, the exhibition are also stored in the augmented reality database
Show that parameter includes at least the displaying period of corresponding object；
The method further includes：
When not meeting the displaying period of the corresponding target object at the acquisition time point of the Target Photo, institute is not provided
The augmented reality information of target object is stated for displaying.
5. it according to the method described in claim 2, it is characterized in that, further includes：
Object information is provided and obtains interface, the augmented reality database is built for obtaining object information, wherein, the object
Information includes at least the object picture for showing corresponding object, the augmented reality parameter for generating augmented reality information；
According to the object information, the augmented reality information of corresponding objects is generated, and by the augmented reality information association
The corresponding object picture, to build the augmented reality database.
6. according to the method described in claim 1, it is characterized in that,
It obtains with the augmented reality information of the target object so that the step of displaying includes：
Obtain augmented reality parameter corresponding with the target object；
According to the Target Photo and the augmented reality parameter, the augmented reality information of the target object is generated.
7. a kind of information displaying method, which is characterized in that including：
The first interactive interface is provided, so that user's operation obtains Target Photo；
The operation of the Target Photo is obtained in response to user, the Target Photo is obtained by photographic device；
The Target Photo is sent to server-side to obtain augmented reality information corresponding with the Target Photo for showing,
Wherein, the augmented reality information includes at least the more of target object described in Dynamic Display corresponding with the Target Photo
The acquiring way information of media information, the target object.
8. it the method according to the description of claim 7 is characterized in that further includes：
By showing that device shows the multimedia messages of the target object；
The second interactive interface is provided according to the acquiring way information, so that user's operation obtains the target object.
9. a kind of server-side, which is characterized in that including：
Object determination unit, for according to the Target Photo obtained from client, determining the target pair of the Target Photo displaying
As；
Information acquisition unit, for obtain corresponding with target object augmented reality information and return the client for
Displaying,
Wherein, the augmented reality information includes at least the more of target object described in Dynamic Display corresponding with the Target Photo
The acquiring way information of media information, the target object.
10. server-side according to claim 9, which is characterized in that further include：
Augmented reality database is stored with multiple object pictures and corresponding with the object of every object picture presentation described
Augmented reality information；
And
The object determination unit, for by the object picture stored in the Target Photo and the augmented reality database into
Row compare, the object picture of predetermined threshold will be met with Target Photo similarity shown in object, be determined as the mesh
Mark object；
Described information acquiring unit, it is corresponding with the target object described for from the augmented reality database, obtaining
Augmented reality information.
11. a kind of client, which is characterized in that including：
Interface providing unit, for providing the first interactive interface, so that user's operation obtains Target Photo；
Photographic device obtains the Target Photo for obtaining the operation of the Target Photo in response to user；
Communication unit is believed for sending the Target Photo to server-side with obtaining augmented reality corresponding with the Target Photo
It ceases for displaying,
Wherein, the augmented reality information includes at least the more of target object described in Dynamic Display corresponding with the Target Photo
The acquiring way information of media information, the target object.
12. client according to claim 11, which is characterized in that further include：
Device is shown, for showing the multimedia messages of the target object；
And the interface providing unit, it is additionally operable to provide the second interactive interface according to the acquiring way information, for user
Operation obtains the target object.
13. a kind of server-side, which is characterized in that including memory and processor；
The memory is for storing instruction；
The processor is used for the control according to described instruction, performs any one information displaying as described in claim 1-6
Method.
14. a kind of client, which is characterized in that including memory and processor；
The memory is for storing instruction；
The processor is used for the control according to described instruction, performs information displaying method as claimed in claim 7 or 8.
15. a kind of information presentation device, which is characterized in that
Including the server-side as described in claim 9 or 10 and the client as described in claim 11 or 12；
Or
Including server-side as claimed in claim 13 and client as claimed in claim 14.
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| CN201710639192.4A CN108255910A (en) | 2017-07-31 | 2017-07-31 | Information displaying method, client, server-side and equipment |
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|---|---|---|---|
| CN201710639192.4A CN108255910A (en) | 2017-07-31 | 2017-07-31 | Information displaying method, client, server-side and equipment |
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