CN107404501A - Information distribution method and system based on big data - Google Patents
Information distribution method and system based on big data Download PDFInfo
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- CN107404501A CN107404501A CN201610330377.2A CN201610330377A CN107404501A CN 107404501 A CN107404501 A CN 107404501A CN 201610330377 A CN201610330377 A CN 201610330377A CN 107404501 A CN107404501 A CN 107404501A
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L67/00—Network arrangements or protocols for supporting network services or applications
- H04L67/50—Network services
- H04L67/55—Push-based network services
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
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Abstract
The embodiment of the present invention provides a kind of information distribution method and system based on big data based on big data.Wherein, method includes：Obtain user behavior；According at least to user behavior, user property corresponding with user behavior is generated based on preset model；User property is sent to server.Information distribution method and system provided in an embodiment of the present invention based on big data, user behavior on the one hand can be obtained, and corresponding user property is drawn based on preset model；On the other hand, matching user property and information to be put in advance, when receiving dispensing request afterwards, attribute is launched in parsing, and with reference to before matching information list to be put, determine information to be put.On the one hand it can realize and user property is drawn according to user behavior, on the other hand can obtain information to be put according at least to user property.More accurately information dispensing can be realized, is positioned to more accurately launching crowd.
Description
Technical field
The present embodiments relate to information to launch technical field, more particularly to a kind of information based on big data
Put-on method and system.
Background technology
In the prior art, it is usually to launch business to predefine region to be put that information, which is launched, afterwards unidirectionally
Impression information, or launch business in the unidirectional impression information of scheduled time slot.Due to dispensing can not be positioned
Whether crowd is suitable crowd, therefore often inefficient during dispensing.
The content of the invention
The embodiment of the present invention provides a kind of information distribution method and system based on big data, existing to solve
There are one or more problems present in technology.
The embodiment of the present invention provides a kind of information distribution method based on big data, including：Obtain user's row
For；According at least to the user behavior, user corresponding with the user behavior is generated based on preset model
Attribute；The user property is sent to server.
The embodiment of the present invention provides a kind of information distribution method based on big data, including：At least based on throwing
Put the information list to be put of crowd's attribute generation matching；Parse information and launch the corresponding dispensing category of request
Property；With reference to the information list to be put, it is determined that information to be put corresponding with the dispensing attribute.
The embodiment of the present invention provides a kind of information jettison system based on big data based on big data, including：
Acquiring unit, it is configured to obtain user behavior；Generation unit, it is configured to according at least to the user
Behavior, user property corresponding with the user behavior is generated based on preset model；Transmitting element, configuration
For the user property to be sent to server.
The embodiment of the present invention provides a kind of information jettison system based on big data based on big data, including：
Matching unit, it is configured at least based on the information list to be put for launching the generation matching of crowd's attribute；Solution
Unit is analysed, is configured to parse the corresponding dispensing attribute of information dispensing request；Determining unit, configuration are used
In with reference to the information list to be put, it is determined that information to be put corresponding with the dispensing attribute.
Information distribution method and system provided in an embodiment of the present invention based on big data, on the one hand can be obtained
User behavior is taken, and corresponding user property is drawn based on preset model；On the other hand, matching is used in advance
Family attribute and information to be put, when receiving dispensing request afterwards, attribute is launched in parsing, and before reference
The information list to be put of matching, determines information to be put.On the one hand it can realize and be obtained according to user behavior
Go out user property, on the other hand can obtain information to be put according at least to user property.It can realize more
Accurately information is launched, and is positioned to more accurately launching crowd.
Brief description of the drawings
In order to illustrate more clearly about the embodiment of the present invention or technical scheme of the prior art, below will be to reality
The required accompanying drawing used in example or description of the prior art is applied to be briefly described, it should be apparent that, under
Accompanying drawing in the description of face is some embodiments of the present invention, for those of ordinary skill in the art,
On the premise of not paying creative work, other accompanying drawings can also be obtained according to these accompanying drawings.
Fig. 1 is the exemplary system architecture that can apply the embodiment of the present invention；
Fig. 2 is one embodiment flow chart of the information distribution method of the invention based on big data；
Fig. 3 is another embodiment flow chart of the information distribution method of the invention based on big data；
Fig. 4 is another embodiment flow chart of the information distribution method of the invention based on big data；
Fig. 5 is one embodiment structural representation of the information jettison system of the invention based on big data；
Fig. 6 is another example structure schematic diagram of the information jettison system of the invention based on big data；
Fig. 7 is that can apply to realize the terminal device of the embodiment of the present invention or the computer system of server
Structural representation.
Embodiment
To make the purpose, technical scheme and advantage of the embodiment of the present invention clearer, below in conjunction with this hair
Accompanying drawing in bright embodiment, the technical scheme in the embodiment of the present invention is clearly and completely described,
Obviously, described embodiment is part of the embodiment of the present invention, rather than whole embodiments.It is based on
Embodiment in the present invention, those of ordinary skill in the art are obtained under the premise of creative work is not made
The every other embodiment obtained, belongs to the scope of protection of the invention.
Fig. 1 shows the exemplary system architecture 100 that can apply the embodiment of the present invention.
As shown in figure 1, system architecture 100 can include terminal device 101,102, the and of network 103
Server 104.Wherein, terminal device 101,102 and server 104 are not limited to simple terminal
Or server, the combination of terminal and server is can also be, the present invention does not limit in this regard.Network
103 between terminal device 101,102 and server 104 provide communication link medium.Net
Network 103 can include various connection types, such as satellite, wired, wireless communication link or optical fiber electricity
Cable etc..
User 110 can be interacted with using terminal equipment 101,102 by network 103 with server 104,
To receive or send message etc..Various telecommunication customer ends can be provided with terminal device 101,102 should
With, such as JICQ, mailbox client, social platform software, audio frequency and video software etc..
Terminal device 101,102 can be various electronic equipments, including but not limited to PC, intelligence
Can mobile phone, tablet personal computer, personal digital assistant, wearable device and for KTV, hotel, doctor
The service system in the places such as institute, airport, station, dining room, Internet bar, movie theatre, cell, terminal device 101,
102 can also be intelligent appliance, router etc..
Server 104 can be to provide the server of various services.Server can be to the data that receive
The processing such as stored, analyzed, and result is fed back into terminal device.
It should be understood that the number of the terminal device, network and server in Fig. 1 is only schematical.
According to needs are realized, can have any number of terminal device, network and server.
Fig. 2 is refer to, it illustrates one embodiment of information distribution method of the present invention based on big data
Flow chart 200.
As shown in Fig. 2 in step 201, obtain user behavior.
In the present embodiment, server can by various electronic equipments (such as requesting song terminal etc.) or
Sensor, the first-class acquisition user behavior of shooting.Wherein electronic equipment can include but is not limited to PC,
Smart mobile phone, tablet personal computer, personal digital assistant, wearable device, KTV song-order machines etc..User's row
To may, for example, be user's requesting song, user movement, user browses webpage etc., and the present invention does not have in this regard
Limitation.Such as can be KTV order programme from requesting song terminal obtain user requesting song list or can be with
It is the requesting song list of the requesting song autonomous upload user of terminal, can also be that mobile phone obtains the motion conditions (example of user
How many step such as walked), it can also be the keyword that user's input is obtained when user browses webpage.Such as with
Family is in a webpage video, and in the prior art, the information sometimes launched may include to user
The promotion message for the video that will be watched, being repeated with the video that user watches now, Consumer's Experience is bad,
The information distribution method based on big data of the present invention can launch other phases according to the video of the selection of user
The information of pass, rather than repeatedly launch the popularization of the video.In a word, can be more than by way of acquisition
User behavior, the present invention do not limit in this regard.
Then, in step 202, according at least to user behavior, based on preset model generation and user's row
For corresponding user property.
In the present embodiment, server is generated according at least to acquired user behavior based on preset model
User property corresponding with the user behavior.Wherein, preset model can be drawn based on big data analysis
The corresponding relation of corresponding user behavior and user property, such as user's point how first TFBoys song,
It then may determine that and be probably TFBoys bean vermicelli for the user, or may determine that the user is about female
Property, 10 years old~40 years old age.User property can be age, sex and preference information of user etc..
According to user behavior, then the user property corresponding to based on user behavior in preset model, you can quickly
Go out user property.It is, of course, also possible to according to the register information before user, for example, user opens KTV bags
The essential information registered during room either show that user belongs to using the information for the user for imaging first-class equipment collection
Property.
Afterwards, in step 203, user property is sent to server.
In the present embodiment, terminal or server send the user property drawn before to another service
Device (such as can be Advertisement Server) carries out the processing in later stage.
In some optional embodiments, in addition to receive data and correlation that for example Advertisement Server returns
Control signal, wherein, data and associated control signal can be based on different delivering paths
Receive.It is further alternative, can utilize satellite reception and send data, can with internet send and
Receive related control signal.Broadcast type distribution is carried out using satellite, it is possible to achieve larger range of covering
Quickly transmit.The information that for example Advertisement Server returns can be received quickly.
In the present embodiment, user behavior is detected by terminal in real time, server obtains user in real time
Behavior, and then user property is drawn based on preset model, and feed back to other servers in time and carry out correlation
Processing, it is possible to achieve the real-time monitoring to user behavior, consequently facilitating the later stage provide a user phase in real time
Service is closed, such as relevant information, the letter drawn by being then based on current user behavior can be pushed to user
Breath, the service in later stage more targetedly can also make user be easier to receive, lift Consumer's Experience.
In some optional embodiments, the information distribution method based on big data can be used for KTV, wine
The service system of shop, hospital, airport, station, dining room, Internet bar, movie theatre, cell etc..
When the information distribution method based on big data of the present invention is used for KTV, KTV services are shown as
System obtains user behavior (being, for example, that user's requesting song is single), and according at least to user behavior, based on KTV
Preset model in service system generates user property corresponding with user behavior, and wherein preset model can be with
It is the big data analysis to user behavior, draws corresponding user property.KTV service systems afterwards
User property is sent to another server (such as can be Advertisement Server).
When the information distribution method based on big data of the present invention is used for hospital, the service of hospital is shown as
System obtains the behavioural information of patient, such as according to the sign information of the patient of instrument record or can take the photograph
As patient that head records behavioural information and the current state of patient is judged based on preset model, attribute letter
Breath etc., is being sent to another server by the attribute information of patient afterwards.
According to use above example, those skilled in the art be contemplated that the present invention based on big data
Information distribution method be applied to other places for example hotel, airport, station, dining room, Internet bar, movie theatre,
The related performance of the service system of market, cell etc., the present invention will not be repeated here.
With further reference to Fig. 3, it illustrates the another of the information distribution method based on big data of the present invention
Individual embodiment flow chart 300.
As shown in figure 3, in step 301, at least based on the to be put of dispensing crowd's attribute generation matching
Information list.
In the present embodiment, server (such as Advertisement Server) can be according to dispensing crowd's attribute and letter
The information to be put in storehouse is ceased, establishes corresponding model of the dispensing crowd attribute with information to be put, such as can
To establish one-to-many or multi-to-multi a corresponding table.For example, it is TFBoys powder to launch crowd's attribute
Silk, 10~40 years old age, sex is female, then can establish the crowd and TFBoys relevant advertisements and
The corresponding relation of product.
Then, in step 302, parse information and launch the corresponding dispensing attribute of request.
In the present embodiment, server (such as Advertisement Server) can receive another server (example
Such as KTV servers) information that sends launches request, and parse the dispensing attribute in the request.Wherein,
Launch the region that attribute can at least include launching, the period of dispensing, the crowd of injected volume and dispensing
Attribute etc., such as it can be Haidian District Beijing to launch region, the period can be 7 points to 11 points at night,
Injected volume can be, for example, to launch 10 times for one day, and the crowd of dispensing can navigate to women, age 20~40
Year, TFBoys beans vermicelli etc..
Afterwards, in step 303, with reference to the information list to be put, it is determined that with the dispensing attribute
Corresponding information to be put.
In the information distribution method based on big data of the present embodiment, server (such as Advertisement Server)
The corresponding relation launched between crowd's attribute and information to be put established before is at least referred to, is drawn
Information to be put corresponding with the dispensing attribute in information dispensing request.Alternatively, when dispensing attribute includes
During dispensing crowd's attribute, letter to be put corresponding with launching attribute can be determined according to information list to be put
Breath.If launch attribute such as launches region including other attributes, can further filter out for the throwing
The information to be put of region is put, the present invention does not limit in this regard.
In some optional embodiments, data and corresponding control signal can be led to using different transmission
Road transmits, such as information to be put can be based on satellite and transmit, corresponding with the information to be put to control
Signal can be based on network transmission.Wherein, information to be put can be such as Advertisement Server according to dispensing
Region periodically utilizes each server (such as hotel owner's server) in broadcast distribution to the dispensing region,
Afterwards, when Advertisement Server launches request to hotel owner's server returned data according to information, can only return
The exclusive identification code (such as title or ID) of information to be put, or return to unique mark of information to be put
Know code and the material of corresponding information to be put, the present invention does not limit in this regard.It is further alternative,
Corresponding control signal can also be returned, such as information to be put is the advertisement launched to karaoke chamber, then
Corresponding control signal can be control to the advertisement for example reproduction time, playing sequence, broadcasting frequency,
The control signals such as playback volume.
In the information distribution method based on big data of the present embodiment, server (such as Advertisement Server)
By pre-establishing the corresponding relation between dispensing crowd attribute and information to be put, work as so as to realize
When another server (such as KTV hotel owners server) sends dispensing request, it can be obtained with reference to the corresponding relation
Go out to related dispensing attribute corresponding to information to be put, so as to realize quick response, in real time to target
Crowd launches more accurately information, makes target group be easier to receive, can also further lift user
Experience.
In other optional embodiments, the information distribution method of the invention based on big data can be with
Applied to various information release platforms, for example, can include but is not limited to KTV, hospital, market, movie theatre,
The information release platform of Internet bar, dining room, airport, station, cell etc..
When the information distribution method based on big data of the present invention is applied to KTV information release platform,
Show as pre-establishing KTV corresponding relation of the customer attributes information with information to be put, afterwards according to throwing
The dispensing attribute information included in request is put, at least corresponding relation before reference draws information to be put,
So as to realize more accurately information dispensing, wherein, information to be put may, for example, be captions, audio,
The promotional literature of the forms such as video.
When the information distribution method based on big data of the present invention is applied to the information release platform of hospital,
Show as pre-establishing the corresponding relation of patient's attribute information and information to be put, asked afterwards according to dispensing
In the dispensing attribute information that includes, at least corresponding relation before reference, draw information to be put, such as
Patient's attribute information is that patient is nervous, anxiety, then information to be put can be the music releived or help
Gentle video of patient's Yu mood etc., it is, of course, also possible to be when playing program, intercut and user property
Corresponding information to be put.
According to use above example, those skilled in the art be contemplated that the present invention based on big data
Information distribution method be applied to other places for example hotel, airport, station, dining room, Internet bar, movie theatre,
The related performance of the information release platform of market, cell etc., the present invention will not be repeated here.
Further, with reference to figure 4, it illustrates the another of information distribution method of the present invention based on big data
Individual embodiment flow chart 400.
As shown in figure 4, the information distribution method based on big data of the present embodiment can include three in figure
End：Terminal 410, first server end 420 and second server end 430.Wherein, three ends can use
One server is realized, only can also be realized with two servers, i.e. terminal 410 and first server end
420 be same server or system, or first server end 420 and second server end 430 are
Same server or system, the present invention do not limit in this regard.In order to allow those skilled in the art
Better understood when the present invention, in following examples, terminal 410 may, for example, be requesting song terminal, and
One server 420 may, for example, be KTV hotel owner's servers, and second server 430 may, for example, be advertisement
Jettison system.It should be noted that instantiation is not intended to limit the present invention.
First, in step 401, second server 430 is at least based on the generation matching of dispensing crowd attribute
Information list to be put.
In the present embodiment, second server 430 can establish dispensing crowd attribute and information to be put it
Between corresponding relation, such as a corresponding table can be established.Similarly first server 420 can also be established
The corresponding relation preset model (not shown) of user behavior and user property.
Then, in step 402, terminal 410 obtains user behavior.
In the present embodiment, terminal 410 can utilize various means to obtain user behavior, such as using each
Kind sensor collection user behavior, the present invention do not limit in this regard.
Then, in step 403, terminal 410 sends user behavior to first server 420.Afterwards,
In step 404, first server 420 is according to user behavior, based on preset model generation and user's row
For corresponding user property.Then, in step 405, first server 420 belongs to the user of generation
Property is sent to second server 430.Then, in a step 406, second server 430 parses information
Launch the corresponding dispensing attribute of request.Afterwards, in step 407, second server 430 is with reference to treating
Impression information list, it is determined that information to be put corresponding with launching attribute.Then, step 408, second
Server 430 sends information to be put to first server 420, step 409, first server 420
Information to be put is sent to terminal 410.
In a realization of the present embodiment, such as can be the requesting song list of requesting song terminal collection user,
It is rear send the requesting song list to KTV hotel owner's servers, the requesting song list of hotel owner's server analysis, draw
Corresponding user property, such as the sex of user, age, preference information etc..Hotel owner's server is again afterwards
User property is sent to Advertisement Server, Advertisement Server goes out suitable according to the rule judgment prestored
The advertisement recommended to user, and corresponding advertisement and related control information are sent to hotel owner's server,
Corresponding advertisement and related control information are returned to terminal for playing by hotel owner's server again afterwards.Its
In, control information, which may, for example, be, to be determined the release time of information to be put, launches region, launches frequency
Deng, control information can be that the requirements filled in during advertisement are uploaded according to advertiser, such as dispensing
Domain, release time, frequency, injected volume etc. are launched, the present invention does not limit in this regard.
According to use above example, those skilled in the art be contemplated that the present invention based on big data
Information distribution method be applied to other places for example hospital, hotel, airport, station, Internet bar, movie theatre,
The related performance of the information release platform in market, area etc., the present invention will not be repeated here.
In some optional embodiments, terminal 410 and first server 420 can be according to the wide of broadcasting
Accuse and carry out related statistics for playing charging.Advertisement can also be that user is independently uploaded to Advertisement Server
Advertisement, the present invention do not limit in this regard.
In some optional embodiments, local can be passed through between first server 420 and terminal 410
Network Communication, between first server 420 and second server 430 can by satellite and internet communication,
Wherein, satellite is used for the transmission of data, such as the distribution of ad material, and internet is used to transmit accordingly
Control signal.Further, ad material can be distributed to each first server 420, this hair in advance
It is bright not limit in this regard.
The information distribution method based on big data of the present embodiment can realize the attribute for obtaining user in real time
Information, and can realize that more accurately information is launched by analyzing accordingly.Further, passed by satellite
Transmission of data can realize quickly data transfer.
It is of the invention based on big in other optional embodiments in other optional embodiments
The information distribution method of data can also be applied to various places, for example, can include but is not limited to KTV,
Hospital, market, movie theatre, Internet bar, dining room, airport, station, cell etc..
When the method for the present invention is applied to dining room, it can show as obtaining the menu of user, Zhi Houzhi
Few menu based on user draws the attribute information of user, such as taste preference of user etc., backward
Another server sends the attribute information of user.Attribute of another server based on user establishes corresponding use
Family attribute and the corresponding relation of information to be put, afterwards according to the user's parsed from dispensing request
Attribute information determines information to be put.
Fig. 5 shows one embodiment structural representation of the information jettison system of the invention based on big data
Figure.
As shown in figure 5, in the present embodiment, the information jettison system based on big data based on big data
500 include acquiring unit 501, generation unit 502 and transmitting element 503.Wherein, acquiring unit 501,
It is configured to obtain user behavior；Generation unit 502, it is configured to according at least to the user behavior,
User property corresponding with the user behavior is generated based on preset model；Transmitting element 503, configuration are used
Sent in by the user property to server.
In some optional embodiments, the information jettison system 500 based on big data based on big data
Also include receiving unit (not shown).Wherein, receiving unit, it is configured to based on different biographies
The defeated data returned by way of the reception server and corresponding control signal.It is further alternative, receiving unit
The data based on the return of satellite reception server can also be further configured to and received based on network to take
The control signal corresponding with data that business device returns.
In other optional embodiments, the information jettison system 500 based on big data based on big data
It can be hotel owner's server for KTV or other public places of entertainment.
In the present embodiment, by user in real behavior, and user property is obtained based on preset model,
The server that user property is sent to correlation afterwards carries out subsequent treatment, it is possible to achieve it is real-time according to
Family behavior draws the attribute information of user at that time, such as the preference information of user.
Fig. 6 shows another example structure signal of the information jettison system of the invention based on big data
Figure.
As shown in fig. 6, in the present embodiment, the information jettison system based on big data based on big data
600 include matching unit 601, resolution unit 602 and determining unit 603.Wherein, matching unit 601,
It is configured at least based on the information list to be put for launching the generation matching of crowd's attribute；Resolution unit 602,
It is configured to parse the corresponding dispensing attribute of information dispensing request；Determining unit 603, it is configured to join
According to the information list to be put, it is determined that information to be put corresponding with the dispensing attribute.
In some optional embodiments, determining unit 603 can also further be configured to work as the throwing
When putting attribute includes dispensing crowd's attribute, determined and the dispensing attribute according to the information list to be put
Corresponding information to be put.
In other optional embodiments, the information jettison system 600 based on big data based on big data
Also include transmission unit (not shown).Wherein, transmission unit is configured to based on different transmission
By way of transmitting the information to be put and control signal corresponding with the information to be put.It is further optional
, transmission unit can also further be configured to transmit information to be put based on satellite, and based on mutual
Control signal corresponding with the information to be put described in networking transport.
In some optional embodiments, the information jettison system 600 based on big data based on big data
Advertisement delivery system can be included.
The information jettison system 600 based on big data based on big data of the present embodiment is by pre-establishing
Corresponding relation, at least based on the information list to be put for launching the generation matching of crowd's attribute, receive afterwards
It is parsed after launching request, then arranged according to the dispensing attribute parsed with reference to information to be put
Table, it is determined that information to be put corresponding with launching attribute, it is possible to achieve more accurately information is launched.Enter
One step, quickly data transfer can be realized based on the distribution of satellite broadcasting formula.
It should be noted that the reception in the information jettison system 500 based on big data based on big data
Transmission unit in unit and the information jettison system 600 based on big data based on big data can be by
Same one or more modules are realized, such as data are transmitted by satellite modules, and control signal is by internet
Module transfer, the present invention do not limit in this regard.
It should be appreciated that all units described in Fig. 5 and Fig. 6 and the method referring to figs. 2 and 3 described in
In each step it is corresponding.Thus, the operation above with respect to method description and feature and corresponding skill
Art effect is equally applicable to all units in Fig. 5 and Fig. 6, will not be repeated here.
It is worth noting that, the scheme that the unit in embodiments of the invention is not intended to limit the invention,
Such as receiving unit can be described as data for being returned based on different transmission by way of the reception server and
The unit of corresponding control signal.Furthermore it is also possible to related function module is realized by hardware processor,
Such as receiving unit can also be realized with processor, will not be repeated here.
Fig. 7 is that can apply to realize the terminal device of the embodiment of the present invention or the computer system of server
700 structural representation.
As shown in fig. 7, computer system 700 includes CPU (CPU) 701, it can root
It is loaded at random according to the program being stored in read-only storage (ROM) 702 or from storage part 708
Access the program in memory (RAM) 703 and perform various appropriate actions and processing.In RAM703
In, also it is stored with system 700 and operates required various programs and data.CPU 701, ROM 702 with
And RAM 703 is connected with each other by bus 704.Input/output (I/O) interface 705 is also connected to always
Line 704.
I/O interfaces 705 are connected to lower component：Importation 706 including keyboard, mouse etc.；Including
The output par, c of cathode-ray tube (CRT), liquid crystal display (LCD) etc. and loudspeaker etc.
707；Storage part 708 including hard disk etc.；And including LAN card, modem etc.
The communications portion 709 of NIC.Communications portion 709 performs communication via the network of such as internet
Processing.Driver 710 is also according to needing to be connected to I/O interfaces 705.Detachable media 711, such as magnetic
Disk, CD, magneto-optic disk, semiconductor memory etc., it is arranged on as needed on driver 710, with
The computer program for being easy to read from it is mounted into storage part 708 as needed.
Especially, according to an embodiment of the invention, can be implemented above with reference to the process of flow chart description
For computer software programs.For example, embodiments of the invention include a kind of computer program product, it is wrapped
The computer program being tangibly embodied on machine readable media is included, the computer program, which includes, to be used to hold
The program code of method shown in row flow chart.In such embodiments, the computer program can lead to
Cross communications portion 709 to be downloaded and installed from network, and/or be mounted from detachable media 711.
Device embodiment described above is only schematical, wherein described be used as separating component explanation
Unit can be or may not be it is physically separate, can be as the part that unit is shown or
Person may not be physical location, you can with positioned at a place, or can also be distributed to multiple networks
On unit.Some or all of module therein can be selected to realize the present embodiment according to the actual needs
The purpose of scheme.Those of ordinary skill in the art are not in the case where paying performing creative labour, you can with
Understand and implement.
Through the above description of the embodiments, those skilled in the art can be understood that each reality
The mode of applying can add the mode of required general hardware platform to realize by software, naturally it is also possible to by hard
Part.Based on such understanding, portion that above-mentioned technical proposal substantially contributes to prior art in other words
Dividing can be embodied in the form of software product, and the computer software product can be stored in computer can
Read in storage medium, such as ROM/RAM, magnetic disc, CD, including some instructions are causing one
Computer equipment (can be personal computer, server, or network equipment etc.) performs each implementation
Method described in some parts of example or embodiment.
Finally it should be noted that：The above embodiments are merely illustrative of the technical solutions of the present invention, rather than to it
Limitation；Although the present invention is described in detail with reference to the foregoing embodiments, the ordinary skill of this area
Personnel should be understood：It can still modify to the technical scheme described in foregoing embodiments, or
Person carries out equivalent substitution to which part technical characteristic；And these modifications or replacement, do not make corresponding skill
The essence of art scheme departs from the spirit and scope of various embodiments of the present invention technical scheme.
Claims (18)
1. a kind of information distribution method based on big data, including：
Obtain user behavior；
According at least to the user behavior, generated based on preset model corresponding with the user behavior
User property；
The user property is sent to server.
2. according to the method for claim 1, sent by the user property to server
Also include：
The data and corresponding control signal returned based on different transmission by way of the reception server.
3. according to the method for claim 2, it is described based on different transmission by way of the reception server
The data of return and corresponding control signal include：
The data returned based on satellite reception server, based on the return of network the reception server and number
According to corresponding control signal.
4. according to the method any one of claim 1-3, the information based on big data is thrown
Put method include for KTV, hotel, hospital, airport, station, dining room, Internet bar,
The service system of movie theatre.
It is 5. a kind of based on information distribution method of the information distribution method of big data based on big data, bag
Include：
At least based on the information list to be put for launching the generation matching of crowd's attribute；
Parse information and launch the corresponding dispensing attribute of request；
With reference to the information list to be put, it is determined that letter to be put corresponding with the dispensing attribute
Breath.
6. it is according to the method for claim 1, described with reference to the information list to be put, it is determined that
Information to be put corresponding with the dispensing attribute includes：
It is true according to the information list to be put when the dispensing attribute includes dispensing crowd's attribute
Fixed information to be put corresponding with the dispensing attribute.
7. according to the method for claim 1, with reference to the information list to be put, it is determined that with
Also include after information to be put corresponding to the dispensing attribute：
Based on different transmission by way of transmit the information to be put and with the information pair to be put
The control signal answered.
8. according to the method for claim 7, the information to be put includes transmitting based on satellite,
The control signal corresponding with the information to be put includes being based on network transmission.
9. according to the method any one of claim 5-8, the information based on big data is thrown
Putting method includes being used for advertisement service system.
10. a kind of information jettison system based on big data, including：
Acquiring unit, it is configured to obtain user behavior；
Generation unit, be configured to according at least to the user behavior, based on preset model generation with
User property corresponding to the user behavior；
Transmitting element, it is configured to send the user property to server.
11. system according to claim 10, in addition to：
Receiving unit, be configured to the data that are returned based on different transmission by way of the reception server and
Corresponding control signal.
12. system according to claim 11, the receiving unit is further configured to：
Based on satellite reception server return data and based on network the reception server return
Control signal corresponding with data.
13. according to the system any one of claim 10-12, the system includes being used for
KTV, hotel, hospital, airport, station, dining room, Internet bar, the service system of movie theatre.
14. a kind of information jettison system based on big data based on big data, including：
Matching unit, it is configured at least based on the information to be put for launching the generation matching of crowd's attribute
List；
Resolution unit, it is configured to parse the corresponding dispensing attribute of information dispensing request；
Determining unit, it is configured to reference to the information list to be put, it is determined that belonging to described launch
Information to be put corresponding to property.
15. system according to claim 14, the determining unit is further configured to：
It is true according to the information list to be put when the dispensing attribute includes dispensing crowd's attribute
Fixed information to be put corresponding with the dispensing attribute.
16. system according to claim 14, in addition to：
Transmission unit, be configured to based on different transmission by way of transmit the information to be put and with
Control signal corresponding to the information to be put.
17. system according to claim 16, the transmission unit is further configured to：
Information to be put is transmitted based on satellite, based on described in the Internet transmission with the information to be put
Corresponding control signal.
18. according to the system any one of claim 14-17, the system includes advertisement putting
System.
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| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201610330377.2A CN107404501A (en) | 2016-05-18 | 2016-05-18 | Information distribution method and system based on big data |
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| CN201610330377.2A CN107404501A (en) | 2016-05-18 | 2016-05-18 | Information distribution method and system based on big data |
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