CN106713120A - Method and device for monitoring fan-increasing effect of image-text message of WeChat official account - Google Patents
Method and device for monitoring fan-increasing effect of image-text message of WeChat official account Download PDFInfo
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- CN106713120A CN106713120A CN201611202449.1A CN201611202449A CN106713120A CN 106713120 A CN106713120 A CN 106713120A CN 201611202449 A CN201611202449 A CN 201611202449A CN 106713120 A CN106713120 A CN 106713120A
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- 238000012544 monitoring process Methods 0.000 title claims abstract description 60
- 230000000694 effects Effects 0.000 title claims abstract description 34
- 238000000034 method Methods 0.000 title claims abstract description 32
- 238000006243 chemical reaction Methods 0.000 claims abstract description 17
- 244000046052 Phaseolus vulgaris Species 0.000 claims description 168
- 235000010627 Phaseolus vulgaris Nutrition 0.000 claims description 168
- 239000000843 powder Substances 0.000 claims description 31
- 230000005540 biological transmission Effects 0.000 claims description 10
- 238000012546 transfer Methods 0.000 claims description 7
- 238000013481 data capture Methods 0.000 claims description 4
- 241000208340 Araliaceae Species 0.000 description 1
- 235000005035 Panax pseudoginseng ssp. pseudoginseng Nutrition 0.000 description 1
- 235000003140 Panax quinquefolius Nutrition 0.000 description 1
- 230000009286 beneficial effect Effects 0.000 description 1
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- 235000013399 edible fruits Nutrition 0.000 description 1
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L51/00—User-to-user messaging in packet-switching networks, transmitted according to store-and-forward or real-time protocols, e.g. e-mail
- H04L51/06—Message adaptation to terminal or network requirements
- H04L51/066—Format adaptation, e.g. format conversion or compression
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F40/00—Handling natural language data
- G06F40/10—Text processing
- G06F40/166—Editing, e.g. inserting or deleting
- G06F40/174—Form filling; Merging
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q50/00—Information and communication technology [ICT] specially adapted for implementation of business processes of specific business sectors, e.g. utilities or tourism
- G06Q50/01—Social networking
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L51/00—User-to-user messaging in packet-switching networks, transmitted according to store-and-forward or real-time protocols, e.g. e-mail
- H04L51/52—User-to-user messaging in packet-switching networks, transmitted according to store-and-forward or real-time protocols, e.g. e-mail for supporting social networking services
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Abstract
The invention discloses a method and device for monitoring a fan-increasing effect of an image-text message of a WeChat official account. The method comprises the steps that: a background manager of a WeChat official account monitoring platform sends an image-text message to a WeChat account of a following user after editing the image-text message, and a system interface can return a parameter field used as the basis of identification; judging whether a time difference between sending time of the image-text message and a current date is shorter than set time, and if yes, automatically writing a time format to call a corresponding group-sending interface, requesting for a start date and an end date which need to be monitored and waiting to return a message field ; or, not tracking or recording data any more; parsing the returned message field, and converting the returned message field into a required data format; writing the message field obtained after conversion into an image-text message statistical table, and displaying contents of a data field at a front end; and after completing reading, ending. According to the method and device disclosed by the invention, fan increasing brought by each image-text message can be effectively verified, the most effective image-text message reaching path can be found, and a conversion rate of one single image-text message can be improved.
Description
Technical field
The present invention relates to run monitoring field, more particularly to a kind of wechat public number picture and text message increases powder effect monitoring method
And device.
Background technology
Traditional wechat public's operation platform is only capable of counting that picture and text message sends rear article is sent to number, picture and text reader
Count and share number, it is impossible to trace back to the bean vermicelli growth that each picture and text message is brought, that is, can not effectively verify every
Bean vermicelli that picture and text message is brought increases, and this monitoring mode has no idea intuitively to show the benefit that article is brought, enter without
Can cause that the picture and text message for pushing out reaches effect maximization.Also, maximally effective picture and text message trigger path can not be found,
The conversion ratio of single picture and text message is relatively low.
The content of the invention
The technical problem to be solved in the present invention is, for the above-mentioned defect of prior art, there is provided one kind can have effect
The bean vermicelli that every picture and text message of card is brought increases, can find out maximally effective picture and text message touches up to path, can improve single figure
The wechat public number picture and text message of the conversion ratio of literary message increases powder effect monitoring method and device.
The technical solution adopted for the present invention to solve the technical problems is：Construct a kind of wechat public number picture and text message and increase powder
Effect monitoring method, comprises the following steps：
A) the back-stage management personnel of wechat public number monitoring platform edit picture and text message, and send it to concern user's
In wechat, system interface meeting return parameters field is used as the foundation for recognizing；
B) judge whether the time difference of the transmission time gap current date of the picture and text message is less than setting time, such as
It is to automatically write time format to call corresponding mass-sending interface, request needs the Start Date and Close Date of monitoring and waits
Returned packet field, performs step C)；Otherwise, data are no longer kept track of；
C) the returned packet field is parsed, and converts it into the data form of needs；The data form
Including picture and text message id, picture and text message header, the reading number of teletext pages, the frequency of reading of teletext pages, original text page reader
The number of times of number, the number shared, the number of times shared, the number of collection and collection；
D the message field (MFLD) after conversion) is write into picture and text message statistics table, and in front end display data field contents；It is described
Data field contents include article title, push date, push time, amount of reading and share transfer amount；
E) read and terminate after finishing.
Wechat public number picture and text message of the present invention increase powder effect monitoring method in, in the step D) and E) it
Between also include：
D1) using date and time as basis, newly-increased bean vermicelli wechat ID, the date of concern and picture and text are obtained and is pushed
Date；
D2 real-time bean vermicelli increment, in real time bean vermicelli increment, 24 hours bean vermicelli increments, 24 hours powder on year-on-year basis on year-on-year basis) are carried out respectively
The computing of silk increment, 48 hours bean vermicelli increments and 48 hours bean vermicelli increment on year-on-year basis；
D3 picture and text monitoring) is shown respectively in the front end of wechat public number monitoring platform and increases the result data row of powder effect
Table, and updated the data according to the timing node of interface interchange, then terminate without updating.
In wechat public number picture and text message of the present invention increases powder effect monitoring method, the real-time bean vermicelli increment is
After pushing picture and text message, the moment increased bean vermicelli amount that current point in time distance is pushed；It is described that bean vermicelli increment is to push away on year-on-year basis in real time
Send after picture and text message in the date checked, in bean vermicelli incremental raio bean vermicelli increment for same time period increased many how much；
24 hours bean vermicelli increments are to push increased bean vermicelli amount after 24 hours after picture and text message；Described 24 hours bean vermicelli increments on year-on-year basis
For push after picture and text message in the bean vermicelli incremental raio of 24 hours a bean vermicelli increment for same time period increased many how much；It is described
48 hours bean vermicelli increments are to push after picture and text message increased bean vermicelli amount after 48 hours；Described 48 hours on year-on-year basis bean vermicelli increment to push away
Send after picture and text message in the bean vermicelli incremental raio of 48 hours a bean vermicelli increment for same time period increased many how much.
In wechat public number picture and text message of the present invention increases powder effect monitoring method, the parameter field includes figure
The ID and picture and text message header of literary message thumbnail.
The device that above-mentioned wechat public number picture and text message increases powder effect monitoring method, bag are realized the invention further relates to a kind of
Include：
Picture and text message sending unit：Back-stage management personnel for making wechat public number monitoring platform edit picture and text message,
And send it in the wechat of concern user, system interface meeting return parameters field is used as the foundation for recognizing；
Time difference judging unit：For judge the picture and text message transmission time gap current date time difference whether
Less than setting time, in this way, automatically write time format and call corresponding mass-sending interface, request need monitoring Start Date and
Close Date simultaneously waits returned packet field；Otherwise, data are no longer kept track of；
Parsing converting unit：For being parsed to the returned packet field, and convert it into the data lattice of needs
Formula；The data form include picture and text message id, picture and text message header, the reading number of teletext pages, the frequency of reading of teletext pages,
The number of times of the reading number of original text page, the number shared, the number of times, the number of collection and collection shared；
Write-in display unit：For the message field (MFLD) after conversion to be write into picture and text message statistics table, and number is shown in front end
According to field contents；The data field contents include article title, push date, push time, amount of reading and share transfer amount；
End unit：Terminate after being finished for reading.
In device of the present invention, also include：
Data capture unit：For using date and time as basis, obtaining newly-increased bean vermicelli wechat ID, concern
The date that date and picture and text are pushed；
Arithmetic element：For carrying out real-time bean vermicelli increment, real-time bean vermicelli increment, 24 hours bean vermicelli increments, 24 on year-on-year basis respectively
The computing of the hour bean vermicelli increment on year-on-year basis of bean vermicelli increment, 48 hours bean vermicelli increments and 48 hours on year-on-year basis；
Result data list display unit：For the front end of wechat public number monitoring platform show respectively picture and text monitoring and
Increase the result data list of powder effect, and updated the data according to the timing node of interface interchange, then terminate without updating.
In device of the present invention, after the real-time bean vermicelli increment is to push picture and text message, current point in time distance
The moment increased bean vermicelli amount of push；Described bean vermicelli increment is to push after picture and text message in the date checked on year-on-year basis in real time, powder
In silk incremental raio the bean vermicelli increment of same time period increased many how much；24 hours bean vermicelli increments disappear to push picture and text
Increased bean vermicelli amount after 24 hours after breath；Described 24 hours on year-on-year basis bean vermicelli increment be push picture and text message after 24 hours bean vermicelli increase
Measure than the bean vermicelli increment of a upper same time period increase it is many how much；After 48 hours bean vermicelli increments are to push picture and text message
Increased bean vermicelli amount after 48 hours；Described 48 hours on year-on-year basis bean vermicelli increment be the bean vermicelli incremental raio of 48 hours after pushing picture and text message
The bean vermicelli increment of a upper same time period increased many how much.
In device of the present invention, the parameter field includes the ID and picture and text message mark of picture and text message thumbnail
Topic.
Implement wechat public number picture and text message of the invention and increase powder effect monitoring method and device, with following beneficial effect
Really：The data form of needs is changed into after due to returned packet field being parsed；The data form includes picture and text message id, picture and text
Message header, the reading number of teletext pages, the frequency of reading of teletext pages, the reading number of original text page, the number shared, share
The number of times of number of times, the number of collection and collection；Message field (MFLD) after conversion is write into picture and text message statistics table, and is shown in front end
Data field contents；Data field contents include article title, push date, push time, amount of reading and share transfer amount；It is right
Than traditional operation monitoring platform, the present invention effectively verifies every article by the way of bean vermicelli data and image, text and data splicing
The bean vermicelli amount brought increases, can find out maximally effective picture and text message touches up to path, can improve the single conversion ratio of message.
Brief description of the drawings
In order to illustrate more clearly about the embodiment of the present invention or technical scheme of the prior art, below will be to embodiment or existing
The accompanying drawing to be used needed for having technology description is briefly described, it should be apparent that, drawings in the following description are only this
Some embodiments of invention, for those of ordinary skill in the art, without having to pay creative labor, may be used also
Other accompanying drawings are obtained with according to these accompanying drawings.
Fig. 1 is that wechat public number picture and text message of the present invention increases method in powder effect monitoring method and device one embodiment
Flow chart；
Fig. 2 is the flow chart that method is further included in the embodiment；
Fig. 3 is the structural representation of device in the embodiment.
Specific embodiment
Below in conjunction with the accompanying drawing in the embodiment of the present invention, the technical scheme in the embodiment of the present invention is carried out clear, complete
Site preparation is described, it is clear that described embodiment is only a part of embodiment of the invention, rather than whole embodiments.It is based on
Embodiment in the present invention, it is every other that those of ordinary skill in the art are obtained under the premise of creative work is not made
Embodiment, belongs to the scope of protection of the invention.
In wechat public number picture and text message of the present invention increases powder effect monitoring method and device embodiment, its wechat public number
The flow chart that picture and text message increases powder effect monitoring method is as shown in Figure 1.In Fig. 1, the wechat public number picture and text message increases powder effect
Monitoring method comprises the following steps：
The back-stage management personnel of step S01 wechat public number monitoring platforms edit picture and text message, and send it to concern
In the wechat of user, system interface meeting return parameters field is used as the foundation for recognizing：In this step, wechat public number monitoring platform
Back-stage management personnel edit picture and text message, then, send it to concern user wechat on, that is, be sent to concern use
In wechat on the mobile terminal (can be smart mobile phone or panel computer etc.) at family, system interface (i.e. wechat public number monitoring
The interface of platform) understand foundation of the return parameters field as identification.Preferably, the parameter field includes picture and text message thumbnail
ID and picture and text message header, the ID of picture and text message thumbnail can be marked and is, picture and text message header can be with
Labeled as title, certainly, in other cases of the present embodiment, the ID and picture and text message header of picture and text message thumbnail
Can also be marked using other characters.
Whether step S02 judges the time difference of the transmission time gap current date of picture and text message less than setting time：This
In step, judge that whether the time difference of transmission time gap current date of picture and text message, less than setting time, is worth mentioning
It is that above-mentioned setting time is 7 days, in this step, that is, the time for judging the transmission time gap current date of picture and text message
Whether difference is less than 7 days；If it is determined that result be yes, then perform step S04；Otherwise, step S03 is performed.Certainly, in this implementation
Under the certain situation of example, the size of setting time can also be adjusted accordingly as the case may be.
Step S03 no longer keeps track of data：If the judged result of above-mentioned steps S02 is no, that is, picture and text message
Transmission time gap current time time difference more than or equal to setting time (in the present embodiment be 7 days), then perform this step
Suddenly.In this step, data are no longer kept track of.
Step S04 automatically writes time format and calls corresponding mass-sending interface, and request needs Start Date and the knot of monitoring
The beam date simultaneously waits returned packet field：If the judged result of above-mentioned steps S04 is yes, that is, picture and text message transmission when
Between apart from current time time difference less than setting time (in the present embodiment be 7 days), then perform this step.In this step, from
Dynamic write time form calls corresponding mass-sending interface, request need the Start Date and Close Date of monitoring and etc. report to be returned
Word section, the time format of above-mentioned write-in is year-month-day.This step has been performed, step S05 has been performed.
Step S05 is parsed to returned packet field, and converts it into the data form of needs：It is right in this step
Returned packet field is parsed, and then converts it into the data form of needs, and the data form includes picture and text message id, figure
Literary message header, the reading number of teletext pages, the frequency of reading of teletext pages, original text page reading number, share number, share
Number of times, the number of collection and collection number of times etc..Wherein, picture and text message id can be marked and is, the reader of teletext pages
Number can be marked, and the frequency of reading of teletext pages can mark and be,
The reading number of original text page can mark the number for being to share to mark,
The number of times shared can be marked, and the number of collection can mark and be, collection time
Number can be marked.Certainly, in actual applications, picture and text message id, the reading number of teletext pages, figure
The frequency of reading of literary page, the reading number of original text page, the number shared, the number of times of number of times, the number of collection and collection shared
Can also be marked using other characters.
Message field (MFLD) after conversion is write picture and text message statistics table by step S06, and in front end display data field contents：
In this step, the message field (MFLD) after conversion is write into picture and text message statistics table (i.e. storehouse table), and basic data are shown in front end
Field contents.The data field contents are including article title, push date, push time, amount of reading and share transfer amount etc..
Step S07 reads after finishing and terminates：In this step, reading terminates after finishing.The traditional operation monitoring platform of contrast,
The method of the present invention effectively verifies that the bean vermicelli amount that every article is brought increases by the way of bean vermicelli data and image, text and data splicing
It is long, maximally effective picture and text message can be found out touch up to path, the single conversion ratio of message can be improved.
For the present embodiment, some steps can also be again included between above-mentioned steps S04 and step S05, its stream
Journey figure is as shown in Figure 2.In Fig. 2, also comprise the following steps between above-mentioned steps S04 and step S05：
Step S41 obtains newly-increased bean vermicelli wechat ID, the date of concern and picture and text using date and time as basis
The date of push：In this step, using date and time as basis, newly-increased bean vermicelli wechat ID, the date of concern are obtained
The data such as the date pushed with picture and text.
Step S42 carry out respectively real-time bean vermicelli increment, in real time on year-on-year basis bean vermicelli increment, 24 hours bean vermicelli increments, 24 hours it is same
Than the computing of the bean vermicelli increment on year-on-year basis of bean vermicelli increment, 48 hours bean vermicelli increments and 48 hours：In this step, based on above-mentioned steps S41
Call result (date that i.e. newly-increased bean vermicelli wechat ID, the date of concern and picture and text are pushed), real-time bean vermicelli increasing is carried out respectively
Amount, in real time bean vermicelli increment, 24 hours bean vermicelli increments, 24 hours bean vermicelli increment, 48 hours bean vermicelli increments and 48 hours on year-on-year basis on year-on-year basis
The computing of bean vermicelli increment on year-on-year basis, in general, be exactly respectively with real time, the bean vermicelli that 24 hours and 48 hours are timing node increases
Amount and difference operation on year-on-year basis.
Step S43 shows picture and text monitoring and increases the result data of powder effect respectively in the front end of wechat public number monitoring platform
List, and updated the data according to the timing node of interface interchange, then terminate without updating：In this step, in the monitoring of wechat public number
The front end of platform shows picture and text monitoring and increases the result data list of powder effect respectively, and according to the timing node of interface interchange more
New data, if without updating the data, terminated.
Operation rule below for above-mentioned steps S42 is described in detail, and above-mentioned steps S42 amounts to comprising 6 rules
Computing, i.e., real-time bean vermicelli increment, in real time on year-on-year basis bean vermicelli increment, 24 hours bean vermicelli increments, 24 hours on year-on-year basis bean vermicelli increment, 48 hours
The bean vermicelli increment on year-on-year basis of bean vermicelli increment and 48 hours.
In the method for the present embodiment, for real-time bean vermicelli increment, that is, after pushing picture and text message, current point in time distance is pushed away
The moment increased bean vermicelli amount sent；For bean vermicelli increment on year-on-year basis in real time, that is, push after picture and text message in the date checked, bean vermicelli
In incremental raio the bean vermicelli increment of same time period increased many how much.For 24 hours bean vermicelli increments, that is, push picture and text and disappear
Increased bean vermicelli amount after 24 hours after breath, it is discontented to be then shown as " -- " within 24 hours；The bean vermicelli increment on year-on-year basis for 24 hours, that is, push
After picture and text message in the bean vermicelli incremental raio of 24 hours the bean vermicelli increment of same time period increased many how much, be discontented with 24 hours
Then it is shown as " -- ".For 48 hours bean vermicelli increments, that is, increased bean vermicelli amount after 48 hours is pushed after picture and text message, be discontented with 48 small
Shi Ze is shown as " -- "；The bean vermicelli increment on year-on-year basis for 48 hours, that is, push after picture and text message one in the bean vermicelli incremental raio of 48 hours
The bean vermicelli increment of individual same time period increased many how much, it is discontented to be then shown as " -- " within 48 hours.The traditional operation monitoring of contrast
Platform, the method for the present invention effectively verifies that every picture and text message is brought by the way of bean vermicelli data and image, text and data splicing
The growth of bean vermicelli amount, the increasing by a year-on-year basis of bean vermicelli amount, the growth of effective bean vermicelli and effective bean vermicelli increase by a year-on-year basis, can find out most
Effective picture and text message is touched up to path (containing time, title, content), can improve the single conversion ratio of message.
The present embodiment further relates to a kind of device for realizing above-mentioned wechat public number picture and text message increasing powder effect monitoring method, its
Structural representation is as shown in Figure 3.In Fig. 3, said apparatus include picture and text message sending unit 1, time difference judging unit 2, parsing
Converting unit 3, write-in display unit 4 and end unit 5；Wherein, picture and text message sending unit 1 is used to monitor wechat public number
The back-stage management personnel of platform edit picture and text message, and send it in the wechat of concern user, and system interface can return to ginseng
Digital section is used as the foundation for recognizing；Preferably, the parameter field includes the ID and picture and text message header of picture and text message thumbnail, figure
The ID of literary message thumbnail can be marked, and picture and text message header can mark and be, certainly,
In other cases of the present embodiment, the ID and picture and text message header of picture and text message thumbnail can also be entered using other characters
Line flag.
Whether the time difference that time difference judging unit 2 is used for the transmission time gap current date for judging picture and text message is less than
Setting time, in this way, automatically writes time format and calls corresponding mass-sending interface, and request needs Start Date and the end of monitoring
Date simultaneously waits returned packet field；Otherwise, data are no longer kept track of；Above-mentioned setting time is 7 days, certainly, in this implementation
Under the certain situation of example, the size of setting time can also be adjusted accordingly as the case may be.
Parsing converting unit 3 is used to parse returned packet field, and converts it into the data form of needs；On
Stating data form includes picture and text message id, picture and text message header, the reading number of teletext pages, the frequency of reading of teletext pages, original text
The number of times of the reading number of page, the number shared, the number of times shared, the number of collection and collection；Wherein, picture and text message id can be with
Labeled as msgid, the reading number of teletext pages can mark and be, the frequency of reading of teletext pages can be with
Labeled as int_page_read_count, it is to share that the reading number of original text page can be marked
Number can mark the number of times for being to share to mark, the number of collection can mark for
Add_to_fav_user, the number of times of collection can mark and be.Certainly, in actual applications, picture and text disappear
Breath id, the reading number of teletext pages, the frequency of reading of teletext pages, original text page reading number, share number, share time
The number of times of number, the number of collection and collection can also be marked using other characters.
Write-in display unit 4 is used to for the message field (MFLD) after conversion to write picture and text message statistics table, and shows number in front end
According to field contents；Above-mentioned data field contents include article title, push date, push time, amount of reading and share transfer amount；
End unit 5 terminates after being finished for reading.The traditional operation monitoring platform of contrast, device of the invention using bean vermicelli data with
The mode of image, text and data splicing, effectively verifies that the bean vermicelli amount that every article brought increases, can find out maximally effective picture and text and disappear
Breath is touched up to path, can improve the single conversion ratio of message.
In the present embodiment, the device also includes data capture unit 41, arithmetic element 42 and result data list display list
Unit 43；Wherein, data capture unit 41 is used to, using date and time as basis, obtain newly-increased bean vermicelli wechat ID, close
The date that the date of note and picture and text are pushed；Arithmetic element 42 be used for carry out respectively real-time bean vermicelli increment, in real time on year-on-year basis bean vermicelli increment,
The computing of 24 hours bean vermicelli increments, 24 hours bean vermicelli increments on year-on-year basis of bean vermicelli increment, 48 hours bean vermicelli increments and 48 hours on year-on-year basis；Knot
Fruit data list display unit 43 is used to show picture and text monitoring respectively in the front end of wechat public number monitoring platform and increases powder effect
Result data list, and updated the data according to the timing node of interface interchange, then terminate without updating.
In the device of the present embodiment, for real-time bean vermicelli increment, that is, after pushing picture and text message, current point in time distance is pushed away
The moment increased bean vermicelli amount sent；For bean vermicelli increment on year-on-year basis in real time, that is, push after picture and text message in the date checked, bean vermicelli
In incremental raio the bean vermicelli increment of same time period increased many how much.For 24 hours bean vermicelli increments, that is, push picture and text and disappear
Increased bean vermicelli amount after 24 hours after breath, it is discontented to be then shown as " -- " within 24 hours；The bean vermicelli increment on year-on-year basis for 24 hours, that is, push
After picture and text message in the bean vermicelli incremental raio of 24 hours the bean vermicelli increment of same time period increased many how much, be discontented with 24 hours
Then it is shown as " -- ".For 48 hours bean vermicelli increments, that is, increased bean vermicelli amount after 48 hours is pushed after picture and text message, be discontented with 48 small
Shi Ze is shown as " -- "；The bean vermicelli increment on year-on-year basis for 48 hours, that is, push after picture and text message one in the bean vermicelli incremental raio of 48 hours
The bean vermicelli increment of individual same time period increased many how much, it is discontented to be then shown as " -- " within 48 hours.The traditional operation monitoring of contrast
Platform, the method for the present invention effectively verifies that every picture and text message is brought by the way of bean vermicelli data and image, text and data splicing
The growth of bean vermicelli amount, the increasing by a year-on-year basis of bean vermicelli amount, the growth of effective bean vermicelli and effective bean vermicelli increase by a year-on-year basis, can find out most
Effective picture and text message is touched up to path (containing time, title, content), can improve the single conversion ratio of message.
In a word, the present invention is crawled in addition to acquisition the basic function such as collects except realizing that picture and text message amount of reading, forwarding are automatic,
Also link the bean vermicelli data on backstage, the growth of the bean vermicelli amount that every picture and text message of checking is brought, bean vermicelli amount increase by a year-on-year basis, have
The growth of effect bean vermicelli and increasing by a year-on-year basis for effective bean vermicelli, can find out maximally effective picture and text message and touch up to path (containing time, mark
Topic, content).
Presently preferred embodiments of the present invention is the foregoing is only, is not intended to limit the invention, it is all in essence of the invention
Within god and principle, any modification, equivalent substitution and improvements made etc. should be included within the scope of the present invention.
Claims (8)
1. a kind of wechat public number picture and text message increases powder effect monitoring method, it is characterised in that comprise the following steps：
A) the back-stage management personnel of wechat public number monitoring platform edit picture and text message, and send it to the wechat of concern user
On, system interface meeting return parameters field is used as the foundation for recognizing；
B) judge whether the time difference of the transmission time gap current date of the picture and text message is less than setting time, in this way, from
Dynamic write time form calls corresponding mass-sending interface, request need the Start Date and Close Date of monitoring and etc. report to be returned
Word section, performs step C)；Otherwise, data are no longer kept track of；
C) the returned packet field is parsed, and converts it into the data form of needs；The data form includes
Picture and text message id, picture and text message header, the reading number of teletext pages, the frequency of reading of teletext pages, original text page reading number, point
The number of times of the number enjoyed, the number of times shared, the number of collection and collection；
D the message field (MFLD) after conversion) is write into picture and text message statistics table, and in front end display data field contents；The data
Field contents include article title, push date, push time, amount of reading and share transfer amount；
E) read and terminate after finishing.
2. wechat public number picture and text message according to claim 1 increases powder effect monitoring method, it is characterised in that described
Step D) and E) between also include：
D1) using date and time as basis, the day that newly-increased bean vermicelli wechat ID, the date of concern and picture and text are pushed is obtained
Phase；
D2 real-time bean vermicelli increment, in real time bean vermicelli increment, bean vermicelli increment, bean vermicelli increasing on year-on-year basis in 24 hours in 24 hours on year-on-year basis) are carried out respectively
The computing of amount, 48 hours bean vermicelli increments and 48 hours bean vermicelli increment on year-on-year basis；
D3 picture and text monitoring) is shown respectively in the front end of wechat public number monitoring platform and increases the result data list of powder effect, and
Timing node according to interface interchange is updated the data, and is then terminated without updating.
3. wechat public number picture and text message according to claim 2 increases powder effect monitoring method, it is characterised in that the reality
After Shi Fensi increments are to push picture and text message, the moment increased bean vermicelli amount that current point in time distance is pushed；It is described in real time on year-on-year basis
Bean vermicelli increment is to push after picture and text message in the date checked, a bean vermicelli increment increasing for same time period in bean vermicelli incremental raio
Add how many；24 hours bean vermicelli increments are to push increased bean vermicelli amount after 24 hours after picture and text message；Described 24 hours
Bean vermicelli increment is to push after picture and text message that a bean vermicelli increment for same time period increases in the bean vermicelli incremental raio of 24 hours on year-on-year basis
It is many how much；48 hours bean vermicelli increments are to push increased bean vermicelli amount after 48 hours after picture and text message；Described 48 hours same
It is to push after picture and text message that a bean vermicelli increment for same time period increases many in the bean vermicelli incremental raio of 48 hours than bean vermicelli increment
It is how many.
4. the wechat public number picture and text message according to claims 1 to 3 any one increases powder effect monitoring method, its feature
It is that the parameter field includes the ID and picture and text message header of picture and text message thumbnail.
5. a kind of to realize the device that wechat public number picture and text message as claimed in claim 1 increases powder effect monitoring method, it is special
Levy and be, including：
Picture and text message sending unit：Back-stage management personnel for making wechat public number monitoring platform edit picture and text message, and will
It is sent to the wechat of concern user, and system interface meeting return parameters field is used as the foundation for recognizing；
Time difference judging unit：Whether the time difference for judging the transmission time gap current date of the picture and text message is less than
Setting time, in this way, automatically writes time format and calls corresponding mass-sending interface, and request needs Start Date and the end of monitoring
Date simultaneously waits returned packet field；Otherwise, data are no longer kept track of；
Parsing converting unit：For being parsed to the returned packet field, and convert it into the data form of needs；Institute
Stating data form includes picture and text message id, picture and text message header, the reading number of teletext pages, the frequency of reading of teletext pages, original text
The number of times of the reading number of page, the number shared, the number of times shared, the number of collection and collection；
Write-in display unit：For the message field (MFLD) after conversion to be write into picture and text message statistics table, and in front end display data word
Section content；The data field contents include article title, push date, push time, amount of reading and share transfer amount；
End unit：Terminate after being finished for reading.
6. it is according to claim 5 to realize that wechat public number picture and text message as claimed in claim 1 increases the monitoring of powder effect
The device of method, it is characterised in that also include：
Data capture unit：For using date and time as basis, obtaining newly-increased bean vermicelli wechat ID, the date of concern
The date pushed with picture and text；
Arithmetic element：For carry out respectively real-time bean vermicelli increment, in real time on year-on-year basis bean vermicelli increment, 24 hours bean vermicelli increments, 24 hours
The computing of the bean vermicelli increment on year-on-year basis of bean vermicelli increment, 48 hours bean vermicelli increments and 48 hours on year-on-year basis；
Result data list display unit：For showing picture and text monitoring respectively in the front end of wechat public number monitoring platform and increasing powder
The result data list of effect, and updated the data according to the timing node of interface interchange, then terminate without updating.
7. it is according to claim 6 to realize that wechat public number picture and text message as claimed in claim 1 increases the monitoring of powder effect
The device of method, it is characterised in that the real-time bean vermicelli increment for push picture and text message after, current point in time distance push when
Carve increased bean vermicelli amount；Described bean vermicelli increment is to push after picture and text message in the date checked on year-on-year basis in real time, bean vermicelli incremental raio
The bean vermicelli increment of a upper same time period increased many how much；24 hours bean vermicelli increments are 24 small after picture and text message to push
When after increased bean vermicelli amount；Described 24 hours on year-on-year basis bean vermicelli increment be after pushing picture and text message one in the bean vermicelli incremental raio of 24 hours
The bean vermicelli increment of individual same time period increased many how much；48 hours bean vermicelli increments for push picture and text message after after 48 hours
Increased bean vermicelli amount；Described 48 hours on year-on-year basis bean vermicelli increment be a phase in the bean vermicelli incremental raio of 48 hours after pushing picture and text message
With the bean vermicelli increment of time period increased many how much.
8. the realization wechat public number picture and text message as claimed in claim 1 according to claim 5 to 7 any one increases
The device of powder effect monitoring method, it is characterised in that the parameter field includes the ID and picture and text message of picture and text message thumbnail
Title.
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| Application Number | Priority Date | Filing Date | Title |
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| CN201611202449.1A CN106713120A (en) | 2016-12-23 | 2016-12-23 | Method and device for monitoring fan-increasing effect of image-text message of WeChat official account |
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| CN201611202449.1A CN106713120A (en) | 2016-12-23 | 2016-12-23 | Method and device for monitoring fan-increasing effect of image-text message of WeChat official account |
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