CN106600321A - IOS based mobile advertisement platform system - Google Patents
IOS based mobile advertisement platform system Download PDFInfo
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- CN106600321A CN106600321A CN201611137651.0A CN201611137651A CN106600321A CN 106600321 A CN106600321 A CN 106600321A CN 201611137651 A CN201611137651 A CN 201611137651A CN 106600321 A CN106600321 A CN 106600321A
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0277—Online advertisement
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L67/00—Network arrangements or protocols for supporting network services or applications
- H04L67/50—Network services
- H04L67/53—Network services using third party service providers
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Abstract
The invention discloses an IOS based mobile advertisement platform system which comprises an iOS client terminal DSK and a service management protocol wherein the iOS client terminal DSK comprises a receiving module, a storing module, a transmitting module, a displaying module, an updating module and a score reporting module. The service management protocol comprises a client management module, an advertisement management module, a push module, a customized module, a statistical module and an analysis module. According to the invention, through the iOS client terminal, it is possible to realize the reception of advertisement information and to save the received advertisement information. In addition, the display of advertisement can be realized in a variety of ways. Through the comparison between the advertisement data locally saved in the iOS client terminal and the advertisement data of the server terminal, it is possible to instantly update the advertisement data and to encrypt the transmission of the advertisement data so that the updating speed is fast and the transmission is secure.
Description
Technical field
The invention belongs to advertising platform technical field, is related to a kind of moving advertising plateform system based on IOS.
Background technology
In recent years, China Mobile's number of users continues to keep rapid growth, and the mobile subscriber group of substantial amounts is all kinds of
Customer basis has been established in the development of value-added service, and at the same time China Mobile's data service is in quick period of expansion,
And it is gradually bright and clear with 3G license, 3G business can further promote in the near future China Mobile's data service
Fast development " mobile phone is used as after broadcast！TV！The 5th media after newspaper and the Internet, just progressively by society and business
Family is received, and wireless marketing is adopted by each businessman.
Moving advertising has begun to the application of reality from 2000, and initial form is the note of advertisement property on mobile phone
Content, moving advertising channel at this time is single, and is that, used as single popularizing advertisements to user, either marketing is imitated
Adopt or Consumer's Experience is all very poor, with the arrival in 3G epoch, moving advertising channel more enriches, multimedia message！Tone！Video leads to
Words！Terminal applies etc. provide abundant media resource for ad content.The form of service of moving advertising also there occurs to overturn the heavens and cover
The change on ground, from the embedded personalized customization of multi-service till now of initial single service propelling, mobile advertisement service it is many
Advantage causes the business be just subject to pursuing energetically for global many mobile operator and service provider once to release, additionally, state
Outer traditional ICP's machine！Media companies and search engine giant select moving advertising as its Mobile Market war
Break-through point slightly.
The popularization of surge and mobile service by mobile interchange network users, moving advertising has been increasingly becoming advertiser's input
New lover.At home, the integration of three networks closes on, the Yen benefit popularization of smart mobile phone and constantly going out for abundant mobile terminal application
It is existing, all add important counterweight for moving advertising market value.
The content of the invention
It is an object of the invention to provide a kind of moving advertising plateform system based on IOS, by iOS clients DSK and
Data transfer between Service Management door, solves the safety problem during advertising data transmission.
The purpose of the present invention can be achieved through the following technical solutions：
A kind of moving advertising plateform system based on IOS, including iOS clients DSK and Service Management door；
Wherein, iOS clients DSK include receiver module, memory module, transport module, display module, update module
With integration reporting module；
The receiver module is used to receive new advertising message；The memory module, for the new ad data for receiving
Stored；The transport module is transmitted by the way of encryption, it is ensured that the safety of transmission data；The display module
Including multiple advertisement bars, advertisement bar is used for the product information of display advertisement；The update module is used to update ad data；It is described
Integration reporting module, the advertisement integration for will click on task acquisition reports to server end；
The Service Management door includes user management module, advertising management module, pushing module, customized module, statistics
Module and analysis module；
The user management module is used to be managed the authority of user；The advertising management module is used to enter advertisement
Row increases, deletes, changing, looking into；The pushing module is used for new advertisement pushing to the iOS clients；The customized module is used for
The form and ad content of advertisement are customized；The statistical module is used to count the species and corresponding quantity of advertisement；Institute
Analysis module is stated for being analyzed to the species and quantity of advertisement.
Further, the Service Management door is connected by advertising service interface with iOS clients DSK, iOS clients
DSK obtains ad data and carries out locally stored by advertising service interface, is stored in the ad data Jing of locally stored module
Advertising service interface is uploaded to service end.
Further, when the network of client is closed, system represents locally stored ad data；When the net of client
When network is opened, by SDK interface accessing servers, locally stored advertising message is encrypted, is committed to server.
Further, locally stored advertising message is compared with the advertising message of server end, if contrast presence is poor
Different, then server end sends new ad data client, and client enters row information decoding, and the advertising message of decoding is carried out
It is locally stored, represent new advertising message in client.
Further, the exhibition method of the advertisement bar adds icon, picture, animation including word.
Further, the advertisement represent form include it is laterally inserted, concentrate converge, fade out come out gradually, horizontal dynamic is turned over
Rolling.
Further, the time interval of the advertisement pushing is 10min.
Beneficial effects of the present invention：The present invention by iOS clients realize advertising message is received, and by reception
Advertising message is stored, while the characteristics of advertising display has diversification；By iOS clients to locally stored advertisement number
It is compared according to the ad data with server end, and carries out during upgrade in time ad data, and advertising data transmission
Encryption, with renewal speed is fast and the characteristics of safe transmission.
Description of the drawings
In order to be illustrated more clearly that the technical scheme of the embodiment of the present invention, use required for describing to embodiment below
Accompanying drawing is briefly described, it should be apparent that, drawings in the following description are only some embodiments of the present invention, for ability
For the those of ordinary skill of domain, on the premise of not paying creative work, can be attached to obtain others according to these accompanying drawings
Figure.
Fig. 1 is a kind of moving advertising plateform system figure based on iOS of the present invention.
Specific embodiment
Below in conjunction with the accompanying drawing in the embodiment of the present invention, the technical scheme in the embodiment of the present invention is carried out clear, complete
Site preparation is described, it is clear that described embodiment is only a part of embodiment of the invention, rather than the embodiment of whole.It is based on
Embodiment in the present invention, it is all other that those of ordinary skill in the art are obtained under the premise of creative work is not made
Embodiment, belongs to the scope of protection of the invention.
Refer to shown in Fig. 1, the present invention is a kind of moving advertising plateform system based on iOS, including iOS clients DSK
With Service Management door, it is attached by data exchange server between iOS clients DSK and Service Management door.
Wherein iOS clients DSK include receiver module, memory module, transport module, display module, update module and product
Divide reporting module；Receiver module is used to receive new advertising message；Memory module, for depositing to the new ad data for receiving
Storage；Transport module is transmitted by the way of encryption, it is ensured that the safety of transmission data；Display module includes multiple advertisements
Bar, advertisement bar is used for the product of display advertisement, and the mode that advertisement bar shows adds various shapes such as icon, picture, animation including word
Formula；Update module is used for the ad data to having downloaded and contrasts with the carrying out of servers' data, if contrast has differences, takes
Business device end sends new ad data to iOS clients；Integration reporting module, for will click on the advertisement integration of task acquisition
Report to server end.
Service Management door includes user management module, advertising management module, pushing module, customized module, statistical module
And analysis module；User management module, for being managed to the authority of user；Advertising management module is used to carry out advertisement
Increase, delete, change, look into；Pushing module is used for new advertisement pushing to iOS clients；Customized module be used for the form of advertisement and
Ad content is customized；Statistical module is used to count the species and corresponding quantity of advertisement；Analysis module is used for advertisement
Species and quantity are analyzed.
IOS clients DSK and Service Management door during transmission data, using AES encryption algorithm to iOS client
The data transmitted between end DSK and Service Management door are encrypted, it is ensured that the stable performance of system.
Service Management door is connected by advertising service interface with iOS clients DSK, and iOS clients DSK pass through advertisement clothes
Business interface obtains ad data, and the advertising message of acquisition is carried out locally stored, is stored in the advertisement number of locally stored module
Service end is uploaded to according to Jing advertising service interfaces.
After client terminal start-up, the concrete condition of network is detected, when network is closed, system represents locally stored advertisement number
According to；When network is opened, by SDK interface accessing servers, locally stored advertising message is committed to service through encryption
Device, locally stored advertising message is compared with the advertising message of server end, if contrast has differences, server end is sent out
Send new ad data client, client enters row information decoding, and the advertising message of decoding is carried out it is locally stored, so as to new
Advertising message represent in client, advertisement represent form include it is laterally inserted, concentrate converge, fade out come out gradually, horizontal dynamic
Rolling；User obtains corresponding integration and ad content by clicking on advertising message, and the integration of acquisition is uploaded to into service pipe
Reason door.
The system is 10min according to the time interval of program setting advertisement pushing, and next advertisement is pushed after 10min.
The present invention realizes receiving advertising message by iOS clients, and the advertising message of reception is stored,
The characteristics of simultaneously there is diversification in advertising display；It is wide with server end to locally stored ad data by iOS clients
Accuse data to be compared, and be encrypted during upgrade in time ad data, and advertising data transmission, with renewal speed
The characteristics of fast and safe transmission.
Above content is only to design example of the invention and explanation, affiliated those skilled in the art
Various modifications are made to described specific embodiment or is supplemented or is substituted using similar mode, without departing from invention
Design or surmount scope defined in the claims, protection scope of the present invention all should be belonged to.
Claims (7)
1. a kind of moving advertising plateform system based on IOS, it is characterised in that：Including iOS clients DSK and Service Management door
Family；
Wherein, iOS clients DSK include receiver module, memory module, transport module, display module, update module and product
Divide reporting module；
The receiver module is used to receive new advertising message；The memory module, for carrying out to the new ad data for receiving
Storage；The transport module is transmitted by the way of encryption, it is ensured that the safety of transmission data；The display module includes
Multiple advertisement bars, advertisement bar is used for the product information of display advertisement；The update module is used to update ad data；The integration
Reporting module, the advertisement integration for will click on task acquisition reports to server end；
The Service Management door includes user management module, advertising management module, pushing module, customized module, statistical module
And analysis module；
The user management module is used to be managed the authority of user；The advertising management module is used to carry out advertisement
Increase, delete, change, look into；The pushing module is used for new advertisement pushing to the iOS clients；It is right that the customized module is used for
The form and ad content of advertisement is customized；The statistical module is used to count the species and corresponding quantity of advertisement；It is described
Analysis module is used to be analyzed the species and quantity of advertisement.
2. a kind of moving advertising plateform system based on IOS according to claim 1, it is characterised in that：The service pipe
Reason door is connected by advertising service interface with iOS clients DSK, and iOS clients DSK obtain advertisement by advertising service interface
Data simultaneously carry out locally stored, and the ad data Jing advertising service interfaces for being stored in locally stored module are uploaded to service end.
3. a kind of moving advertising plateform system based on IOS according to claim 1, it is characterised in that：When client
When network is closed, system represents locally stored ad data；When the network of client is opened, taken by SDK interface accessings
Business device, locally stored advertising message is encrypted, is committed to server.
4. a kind of moving advertising plateform system based on IOS according to claim 1, it is characterised in that：Locally stored
Advertising message is compared with the advertising message of server end, if contrast has differences, server end sends new advertisement number
According to client, client enters row information decoding, and the advertising message of decoding is carried out locally stored, represents new wide in client
Announcement information.
5. a kind of moving advertising plateform system based on IOS according to claim 1, it is characterised in that：The advertisement bar
Exhibition method add icon, picture, animation including word.
6. a kind of moving advertising plateform system based on IOS according to claim 1, it is characterised in that：The advertisement
Represent form include it is laterally inserted, concentrate converge, fade out come out gradually, laterally dynamic rolling.
7. a kind of moving advertising plateform system based on IOS according to claim 1, it is characterised in that：The advertisement is pushed away
The time interval sent is 10min.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201611137651.0A CN106600321A (en) | 2016-12-12 | 2016-12-12 | IOS based mobile advertisement platform system |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201611137651.0A CN106600321A (en) | 2016-12-12 | 2016-12-12 | IOS based mobile advertisement platform system |
Publications (1)
| Publication Number | Publication Date |
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| CN106600321A true CN106600321A (en) | 2017-04-26 |
Family
ID=58599138
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN201611137651.0A Pending CN106600321A (en) | 2016-12-12 | 2016-12-12 | IOS based mobile advertisement platform system |
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Cited By (4)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN107784522A (en) * | 2017-10-30 | 2018-03-09 | 拓文化传媒（上海）有限公司 | Mobile advertising user management system |
| CN108966175A (en) * | 2018-06-29 | 2018-12-07 | 合肥右传媒科技有限公司 | A kind of intelligentized moving advertising broadcasting control system |
| CN111050196A (en) * | 2019-12-30 | 2020-04-21 | 深圳Tcl数字技术有限公司 | Advertisement putting method, smart television and computer storage medium |
| CN113238876A (en) * | 2021-05-07 | 2021-08-10 | 宝宝巴士股份有限公司 | Method for distributing information of each position in iOS application |
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| CN101686252A (en) * | 2008-09-22 | 2010-03-31 | 华为技术有限公司 | Advertisement acquisition method, system, advertisement client side and advertisement server |
| CN102129622A (en) * | 2011-03-15 | 2011-07-20 | 北京思创银联科技股份有限公司 | Client management method of advertisement management system |
| CN102255868A (en) * | 2010-05-21 | 2011-11-23 | 卓望数码技术（深圳）有限公司 | Advertisement publishing system and advertisement publishing method |
| CN105023172A (en) * | 2015-07-03 | 2015-11-04 | 叶秀兰 | Advertisement push system based on server push |
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2016
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Patent Citations (4)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN101686252A (en) * | 2008-09-22 | 2010-03-31 | 华为技术有限公司 | Advertisement acquisition method, system, advertisement client side and advertisement server |
| CN102255868A (en) * | 2010-05-21 | 2011-11-23 | 卓望数码技术（深圳）有限公司 | Advertisement publishing system and advertisement publishing method |
| CN102129622A (en) * | 2011-03-15 | 2011-07-20 | 北京思创银联科技股份有限公司 | Client management method of advertisement management system |
| CN105023172A (en) * | 2015-07-03 | 2015-11-04 | 叶秀兰 | Advertisement push system based on server push |
Cited By (5)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN107784522A (en) * | 2017-10-30 | 2018-03-09 | 拓文化传媒（上海）有限公司 | Mobile advertising user management system |
| CN108966175A (en) * | 2018-06-29 | 2018-12-07 | 合肥右传媒科技有限公司 | A kind of intelligentized moving advertising broadcasting control system |
| CN111050196A (en) * | 2019-12-30 | 2020-04-21 | 深圳Tcl数字技术有限公司 | Advertisement putting method, smart television and computer storage medium |
| CN113238876A (en) * | 2021-05-07 | 2021-08-10 | 宝宝巴士股份有限公司 | Method for distributing information of each position in iOS application |
| CN113238876B (en) * | 2021-05-07 | 2023-09-29 | 宝宝巴士股份有限公司 | Method for distributing information of each position in iOS application |
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Application publication date: 20170426 |
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| RJ01 | Rejection of invention patent application after publication |